It is well known that the most targeted traffic you can get is what comes to you from search engines. Understanding the keys to improving your SEO will go a long way to getting more targeted audience. If your site is ranked high enough (on the first page) of the search results, this is a coveted place and happily is also one within reach. With attention to just three key areas, your site can rank in these first few results, getting you more page views and highly targeted prospects.