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• Catch Oracle Today and Tomorrow at Forrester’s Customer Experience Forum 2012 East

  - by Christie Flanagan

  Continuing our coverage of the customer experience revolution this week, don’t miss a chance to catch up with Oracle at Forrester’s Customer Experience Forum 2012 East today and tomorrow in New York City. The theme for this year’s Forum is “Outside In: The Power Of Putting Customers At The Center Of Your Business” and will take a look at important questions surrounding how to transform your company in order to take best advantage of the customer experience revolution: Why is customer experience the greatest untapped source of cost savings and increased revenue today? What is the key to understanding and taking control of your customer experience ecosystem? What are the six essential customer experience disciplines? Which companies have adopted best-in-class customer experience practices? How do customer experience strategies drive differentiating activities and processes at top companies? Which organizations appoint a chief customer officer to lead their customer experience efforts? What is the future of customer experience? How can you design an enterprise wide customer experience? How can you measure the results of your customer experience efforts? As a gold sponsor of the event, there will be a numbers of ways to interact with Oracle while you’re attending the Forum.  Here are some of the highlights:Oracle Speaking SessionTuesday, June 26, 2:10pm – 2:40pmThe Customer And YOU — Today’s Winners Are Defined By Customer ExperienceAnthony Lye, Senior Vice President of Customer Relationship Management, OracleCome hear Anthony Lye, Senior Vice President of Customer Relationship Management at Oracle, explain how leading companies are investing in customer experience solutions to enrich all interactions between a customer and their company. He will discuss Oracle's vision for transforming your customer engagement, insight, and execution into a connected, personalized, and rewarding experience across all touchpoints and interactions. He will demonstrate how great customer experiences generate real business results by attracting more customers, retaining more customers, and generating more sales while improving operational efficiency.Solution ShowcaseTuesday, June 26th9:45am - 10:30am - Morning Networking Break in the Solutions Showcase11:45am – 1:15pm - Networking Lunch an Dessert in the Solutions Showcase2:40pm – 3:25pm - Afternoon Break in the Solutions Showcase5:30pm – 7:00pm - Networking Reception in the Solutions ShowcaseWednesday, June 27th9:45am - 10:30am - Morning Networking Break in the Solutions Showcase12:20pm -1:20pm - Networking Lunch and Dessert in the Solutions ShowcaseWe hope to see you there! Webcast: Learn How Ancestry.com Delivers Exceptional Online Customer Experience with Oracle WebCenterDate: Thursday, June 28, 2012Time: 10:00 AM PDT/ 1:00 PM EDT Ancestry.com is the world’s largest online family history resource, providing an engaging customer experience to more than 1.7 million members. With a wealth of learning resources and a worldwide community of family history enthusiasts, Ancestry.com helps people discover their roots and tell their family stories. Key to Ancestry.com’s success has been the delivery of an online customer experience that converts site visitors into paying subscribers and keeps them coming back. Register now to learn how Ancestry.com delivers an exception customer experience using Oracle WebCenter Sites. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• What are developer's problems with helpful error messages?

  - by Moo-Juice

  It continue to astounds me that, in this day and age, products that have years of use under their belt, built by teams of professionals, still to this day - fail to provide helpful error messages to the user. In some cases, the addition of just a little piece of extra information could save a user hours of trouble. A program that generates an error, generated it for a reason. It has everything at its disposal to inform the user as much as it can, why something failed. And yet it seems that providing information to aid the user is a low-priority. I think this is a huge failing. One example is from SQL Server. When you try and restore a database that is in use, it quite rightly won't let you. SQL Server knows what processes and applications are accessing it. Why can't it include information about the process(es) that are using the database? I know not everyone passes an Applicatio_Name attribute on their connection string, but even a hint about the machine in question could be helpful. Another candidate, also SQL Server (and mySQL) is the lovely string or binary data would be truncated error message and equivalents. A lot of the time, a simple perusal of the SQL statement that was generated and the table shows which column is the culprit. This isn't always the case, and if the database engine picked up on the error, why can't it save us that time and just tells us which damned column it was? On this example, you could argue that there may be a performance hit to checking it and that this would impede the writer. Fine, I'll buy that. How about, once the database engine knows there is an error, it does a quick comparison after-the-fact, between values that were going to be stored, versus the column lengths. Then display that to the user. ASP.NET's horrid Table Adapters are also guilty. Queries can be executed and one can be given an error message saying that a constraint somewhere is being violated. Thanks for that. Time to compare my data model against the database, because the developers are too lazy to provide even a row number, or example data. (For the record, I'd never use this data-access method by choice, it's just a project I have inherited!). Whenever I throw an exception from my C# or C++ code, I provide everything I have at hand to the user. The decision has been made to throw it, so the more information I can give, the better. Why did my function throw an exception? What was passed in, and what was expected? It takes me just a little longer to put something meaningful in the body of an exception message. Hell, it does nothing but help me whilst I develop, because I know my code throws things that are meaningful. One could argue that complicated exception messages should not be displayed to the user. Whilst I disagree with that, it is an argument that can easily be appeased by having a different level of verbosity depending on your build. Even then, the users of ASP.NET and SQL Server are not your typical users, and would prefer something full of verbosity and yummy information because they can track down their problems faster. Why to developers think it is okay, in this day and age, to provide the bare minimum amount of information when an error occurs? It's 2011 guys, come on.

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• EVENT RECAP: Oracle Day & Product Fair - Ft. Lauderdale

  - by cwarticki

  Are you attending any of the Oracle Days and other Events? They are fantastic!  Keep track of the Oracle Events by following @OracleEvents on Twitter.  Also, stay in the know by subscribing to one of the several Oracle Newsletters. Those will also keep you posted of upcoming in-person and webcast events. From the Oracle Events website, simply navigate to your geography and refine your options to locate what interests you. You can also perform keyword searches. Today, I had the opportunity to participate in the Oracle Day & Product Fair in Ft. Lauderdale, Florida  Thanks to those who stopped by to ask your support questions and watched me demo My Oracle Support features and best practices. (Bob Stanoch, Sales Consulting Manager giving the 2nd keynote address on Exadata below) Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} It was a pleasant surprise to run into my former Oracle colleague Josh Tieso.  Josh (pictured right) is Sr. Oracle DBA at United Healthcare. He used to work for Oracle Support years ago but for the last 6 years at UHC. Josh is a member of the ERP DBA team, working with Exalogic, Oracle ERP R12, & RAC. Along the exhibit/vendor row, I met with Marco Gangano, National Sales Manager at Mythics. It was great getting to meet Marco and I look forward to working with his company with regards to Support Best Practices. In addition, Lissette Paez (left) was representing TAM Training.  TAM Training is an Oracle University, award-winning training partner.  They cover training across the scope of Oracle products with 7 facilities in the U.S.  Lissette and I have done a couple of these Oracle Days before.  It's great to see familiar faces.  A little while ago, I was down in this area to work with Citrix with an onsite session on Support Best Practices.  Pablo Leon and Alberto Gonzalez (right)came to chat with me over at the Support booth.  They wanted to know when I was giving my session.  Unfortunately, not this time guys. I'm on booth duty only. Keep in touch. Many thanks to our sponsors: BIAS, Cloudera, Intel and TekStream Solutions.Come attend one of the many Oracle Days & other events planned for you. -Chris WartickiGlobal Customer Management

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• POP Forums v9 Beta 1 for ASP.NET MVC 3 posted to CodePlex!

  - by Jeff

  As promised, I posted a beta build of my forum app for ASP.NET MVC 3. Get the new goodies here: http://popforums.codeplex.com/releases/view/58228 This is the first beta for the ASP.NET MVC 3 version of POP Forums. It is nearly feature complete, and ready for testing and feedback. For previous release notes, look here, here and here.Check out the live preview: http://preview.popforums.com/ForumsSetup instructions are on the home page of this project. The new hotness in the beta, or what has been done since the last preview: All views converted to use Razor E-mail subscription/notification of new posts New post indicators/mark read buttons Permalinks to posts Jump to newest post (from new post indicators) Recent topics Favorite topics Moderator functions for topics (pin/close/delete, plus move and rename) Search, ported from v8. Not a ton of optimization here, or new unit testing, but the old version worked pretty well User posts (topics the user posted in) Forgot password Vanity items (signatures and avatars) Hide vanity items per user preference Some minor data caching where appropriate A little bit of UI refinement Lots-o-bug fixes Lots-o-unit tests What's next? The plan between now and the next beta is as follows: Continue working through features/tasks, and fix bugs as they're reported Integrate the forum into a real, production site Refine the UI Refactor as much as possible... the code organization is not entirely logical in some places After the second beta, a release candidate will follow, with a real "final" release after that. Subsequent releases should come relatively frequently and without a lot of risk. The trick in building this thing has been that it mostly tossed the previous WebForms version, which was all full of crusties. The time table for this is a little harder to pin down, as day jobs and families will have their effect. Other notes Refactoring will be a priority. As the features of MVC have evolved, so have my desires to use it in a fashion that makes things clear and easy to follow. I don't even know if anyone will ever start mucking around in the code, but on the off chance they do, I'd like what they find to not suck. Other nice-to-haves are builds to target Windows Azure and SQL CE. A nice setup UI would be super too. I think the ASP.NET MVC world has gone long enough without a decent forum.The biggest challenge that I've found is making the forum something that can be dropped in any app. While it does rope its views into an area, areas are mostly just routing details. I haven't thought of a clever way yet to limit dependency injection, for example, to just the forum bits. I mean, everyone should be using Ninject, but how realistic is that? ;)How much time and effort should you spend on POP Forums in its current state? Change is inevitable, but at this point I'm reasonably committed to not changing the database schema. I really think it will stay as-is. All bets are off for the various interfaces throughout the app, but the data should generally resist change. It's not even that different from v8, which was one of the original goals because I didn't want to rewrite SQL or introduce a new ORM or whatever. My point is that if you wanted to build a site around this today, even though it's not entirely functional, I think it's low risk in terms of data loss. I can't vouch for whether or not you know what you're doing.I've been having some chats with people lately about quoting posts, and honestly there has to be something better and straight forward. That continues to be a holy grail of mine, and some day, I hope to find it.Enjoy... it's starting to feel more real every day!

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• Oracle WebCenter Portlet Debugging

  - by Alexander Rudat

  IntroductionThis article describes how to debug a portlets that is already deployed to WebLogic server using Oracle JDeveloper 11g.OverviewThese a Normal 0 21 false false false DE X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif";} re the basic steps involved in remote debugging an WebCenter portlets deployed in WebLogic:Configuration of the WebLogic to support remote debuggingConfiguration of the portlet project in JDeveloperActual debugging of the portletConfiguration of the WebLogicTo start the WebLogic server in debugging mode, there are a couple of configuration changes that need to be done to the WebLogic domain where the portlet is deployed.First we need to edit JVM options of the WebLogic server startup script where the portlet is deployed. Normally the startManagedWebLogic.cmd is used to start this managed server.This startup script is located in the %MIDDLEWARE_HOME%\user_projects\domains\<domain_name>\bin  directory, where %MIDDLEWARE_HOME% is the installation directory of WebLogic.Add the following line before the set JAVA_OPTIONS= line:set REMOTE_DEBUG_JAVA_OPTIONS=-Xdebug -Xnoagent -Xrunjdwp:transport=dt_socket,address=4000,server=y,suspend=nChange the set JAVA_OPTIONS= line to read like the one below:set JAVA_OPTIONS=%SAVE_JAVA_OPTIONS% %ADF_JAVA_OPTIONS% %REMOTE_DEBUG_JAVA_OPTIONS%After this changes save the startup script and start the managed server and be sure that you have access to the admin console (for example http://localhost:7001/console).Finally we need to check, that HTTP tunneling is enabled on the managed server. To do this, login to the admin console, select the managed server and select the Protocols tab.Be sure that Enable Tunneling is selected.Configuration of the portletFirst let's create a new run configuration specifically for remote debugging. Double-click the project where you portlets are developed.In the Project Properties select the Run/Debug/Profile page. Click New... to create a new run configuration. In the Create Run Configuration  dialog enter Remote Debugging for the name of the run configuration. Leave the Copy Settings From selection to Default and click OK to create the new run configuration.Once the Remote Debug run configuration is created, select it in the Run Configurations and click Edit... to bring up the Edit Run Configuration dialog. In the Launch Settings page click on the Remote Debugging checkbox to enable remote debugging for this run configuration.Finally select the Remote page and verify that the Protocol is set to Attach to JPDA and the port matches the port specified earlier when configuring WebLogic for remote debugging (defaults to 4000).Actual debugging of the portletTo start the remote debugging profile, right-click on your portlet project and select Start Remote Debugger.Now JDeveloper is asking the host and port specification. If you WebLogic server is installed locally, you can apply the default settings: Set a breakpoint at you java code and run the portal (WebCenter) application, where the portlet is used.That's all, now you are able to debug the portlet java code. Hope you will find all errors in your portlet :-)Referenceshttp://www.oracle.com/technology/products/jdev/howtos/weblogic/remotedebugwls.html

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• The “Customer” Experience Revolution is Here

  - by Natalia Rachelson

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Anthony Lye, SVP, Oracle Development The Experience Revolution is here, and we are going to explore and celebrate our new customer experience ventures and strategy in an extraordinary way. In true Oracle fashion, we are hosting an exceptional event, bringing together customer experience advocates, visionaries and practitioners to discover and define Oracle’s Customer Experience vision. The Experience Revolution is best described as today’s era of the empowered consumer. For those of us who work with customers on a daily basis, we know that the modern consumer demands fast, accurate, consistent information across all communication channels. And if they don’t like the services received can easily take to social channels to voice disapproval. For this reason, organizations today operate in an environment where traditional methods of differentiation are less effective and customer experience has become the primary driver of business value. Here’s some food for thought, according to the 2011 Customer Experience Impact (CEI) Report, a full 89 percent of consumers will switch brands for a better customer experience. In short, in today’s era of the empowered consumer, delivering excellent customer experiences is what will, and is, defining the next great brands. At The Experience Revolution, Oracle President Mark Hurd will detail the vision of where customer experience is going and how Oracle will help you get there. He will introduce for the first time Oracle Customer Experience, a cross stack suite of customer experience products that enable organizations to: Engage customers with a consistent, connected and personalized brand experience across all channels and devices Deliver exceptional cross-channel order fulfillment and customer service through web, call centers and social networks Connect and analyze data from all interactions to better personalize experiences and identify hidden opportunities The Experience Revolution will also include an interactive gallery of customer experience interactions, featuring videos, touch screens and near field communication technology that will guide each attendee through an individualized event experience. We hope you will join us for an incredible evening on June 25, from 6:00 – 9:00 p.m. at Gotham Hall in New York City. You can register for The Experience Revolution here. And if you haven’t already joined the conversation on Twitter, please do: #OracleCX, #ExperienceRevolution

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• Oracle WebCenter - Well Connected

  - by Brian Dirking

  800x600 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} An good post from Dan Elam on the state of the ECM industry (http://www.aiim.org/community/blogs/community/ECM-Vendors-go-to-War) . For those of you who don’t know Dan, he is one of the major forces in the content management industry. He founded eVisory and IMERGE Consulting, he is an AIIM Fellow and a former US Technical Expert to the International Standards Organization (ISO), and has been a driving force behind EmTag, AIIM’s Emerging Technologies Group. His post is interesting – it starts out talking about our Moveoff Documentum campaign, but then it becomes a much deeper insight into the ECM industry. Dan points out that Oracle has been making quiet strides in the ECM industry. In fact, analysts share this view Oracle, pointing out Oracle is growing greater than 20% annually while many of the big vendors are shrinking. And as Dan points out, this cements Oracle as one of the big five in the ECM space – the same week that Autonomy was removed from the Gartner Magic Quadrant for ECM. One of the key things points out is that Oracle WebCenter is well connected. WebCenter has out-of-the-box connections to key enterprise applications such as E-Business Suite, PeopleSoft, Siebel and JD Edwards. Those out-of-the-box integrations make it easy for organizations to drive content right into the places where it is needed, in the midst of business processes. At the same time, WebCenter provides composite interface capabilities to bring together two or more of these enterprise applications onto the same screen. Combine that with the capabilities of Oracle Social Network, you start to see how Oracle is providing a full platform for user engagement. But beyond those connections, WebCenter can also connect to other content management systems. It can index and search those systems from a single point of search, bringing back results in a single combined hitlist. WebCenter can also extend records management capabilities into Documentum, SharePoint, and email archiving systems. From a single console, records managers can define a series, set a retention schedule, and place holds – without having to go to each system to make these updates. Dan points out that there are some new competitive dynamics – to be sure. And it is interesting when a system can interact with another system, enforce dispositions and holds, and enable users to search and retrieve content. Oracle WebCenter is providing the infrastructure to build on, and the interfaces to drive user engagement. It’s an interesting time.

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• A Letter for Your CEO About Social Marketing’s Future

  - by Mike Stiles

  We’ll leave it to you to decide if or how to sneak this in front of them. Dear Chief: This social marketing thing looks serious. It’s gone beyond having a Facebook page and putting our info and a few promotions on it. It’s seriously disrupting how we’ve always done marketing. And its implications reach well beyond marketing. My concern is that we stay positioned ahead of these changes and are prepared to embrace, adapt and capitalize on these new capabilities as opposed to spending valuable time and money trying to shoehorn social into “the way we’ve always done things.” I’m also concerned about what happens if our competition executes on this before we do. The days of being able to impose our ad messaging on the masses to great effect are numbered. The public now has the tech tools and ability to filter out things that are irrelevant to them. And frankly, spending ad dollars to reach unlikely prospects isn’t the most efficient path for us either. Today, our customers have to genuinely love what we do. That starts with a renewed, customer-centric focus on the quality and usability of our product. If their experience with it is bad, they now have very connected, loud voices that will testify against us. We can’t afford that. Next, their customer service experience, before and after the sale, has to be a pleasant surprise. That requires truly knowing our customers and listening to them. Lip service won’t cut it. We have to get and use as much data on the customer as possible, interact with them wherever they want to interact with us, and commit to impressing them. If we do, they’ll get out there and advertise for us. Since peer-to-peer recommendation is the most effective marketing, that’s money in the bank. Social marketing is about forming relationships, same as how individuals use social. We want them to know us, trust us, and get real value from knowing us. That requires honesty and transparency that before now might have been uncomfortable. I propose that if we clearly make everything we do about our customers’ wants and needs, we’ll have nothing to hide. It will solidify customer loyalty, retention, and thus, revenue. These things can’t happen without certain tools and structural changes in the organization. There are social cloud platforms that integrate social management into all of the necessary areas: CRM, customer service, sales, marketing automation, content marketing, ecommerce, etc. This is will give us a real-time, complete view of the customer so their every interaction with us is attentive, personalized, accurate, relevant, and satisfying. Without it, we’re just a collage of disjointed systems, each gathering data that informs only its own departmental silo. The customer is voluntarily giving us everything we need to know about them to win them over, but we have to start listening and putting the pieces together. There’s still time. Brands are coming to terms with this transition to the socially enabled enterprise, but so far they aren’t moving very fast. Like us, they’re dealing with long-entrenched technologies and processes. CMO’s and CIO’s have to form new partnerships. Content operations have to be initiated and properly staffed and funded. Various departments must be able to utilize interconnected big data. What will separate the winners from the losers? Well chief, that’s why I’m writing you. It’s in your hands. These initiatives won’t get the kind of priority and seriousness that inspire actual deadlines & action unless they come from your desk. You have to be the champion of customer centricity. You have to be our change agent. You have to be our innovator. Otherwise, it’s going to be business as usual, and that puts us in a very vulnerable place. Sincerely, Your Team @mikestilesPhoto: Gary Scott, stock.xchng

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• Un balance del XXI Congreso de la Comunidad de Usuarios de Oracle

  - by Fabian Gradolph

  La XXI edición del Congreso de CUORE (Comunidad de Usuarios de Oracle) se clausuró el miércoles pasado tras dos intensos días de conferencias, talleres, reuniones y mesas redondas. Los más de 600 asistentes son una buena muestra del gran interés que despiertan las propuestas tecnológicas de Oracle entre nuestros clientes. Big Data y el sector utilities fueron dos de los grandes protagonistas del Congreso. El evento fue inaugurado por Félix del Barrio (en la segunda foto por la izquierda), director general de Oracle en España. Una buena parte del evento, la mañana del martes, estuvo dedicada a Big Data. Con Andrew Sutherland, Vicepresidente Senior de Tecnología de Oracle en EMEA, haciendo la presentación principal, para dar paso después a sesiones específicas sobre las tecnologías necesarias en las diferentes fases de los proyectos Big Data (obtener los datos, organizarlos, analizarlos y, finalmente, tomar las decisiones de negocio correspondientes). No nos vamos a entretener explicando qué es Big Data, un tema que ya hemos tratado previamente en este blog (aquí y aquí), pero sí hay que llamar la atención sobre un tema que Andrew Sutherland puso sobre la mesa en una reunión con periodistas: los proyectos relacionados con los Big Data tienen sentido pleno si nos sirven para modificar procesos y modelos de negocio, de forma que incrementemos la eficacia de la organización. Si nuestra organización está basada en procesos rígidos e inmutables (lo que tiene que ver esencialmente con el tipo de aplicaciones que estén implementadas), el aprovechamiento de los Big Data será limitado. En otras palabras, Big Data es un impulsor del cambio en las organizaciones. Normal 0 21 false false false ES X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Los retos a los que se enfrenta un sector como el energético ocuparon el segundo día del Congreso. Las tendencias de la industria como las Redes Inteligentes, el Smart Metering, la entrada de nuevos actores y distribuidores en el mercado, la atomización de las operadoras y las inversiones congeladas son el panorama que se dibuja para las compañías del sector utilities . Además de los grandes eventos (Big Data y Oracle Utilities Day), las dos jornadas del Congreso sirvieron para que aquellos partners de Oracle que lo desearan recibieran la certificación gratuita de sus profesionales en diversas jornadas de examen. Adicionalmente, se desarrollaron sesiones paralelas sobre tecnologías y visiones estratégicas, demostraciones de producto y casos de éxito. En resumen, el balance del XXI Congreso de CUORE es muy positivo para Oracle, para nuestros clientes y para nuestros partners. Os esperamos a todos el próximo año.

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• List of all states from COMPOSITE_INSTANCE, CUBE_INSTANCE, DLV_MESSAGE tables

  - by Deepak Arora

  In many of my engagements I get asked repeatedly about the states of the composites in 11g and how to decipher them, especially when we are troubleshooting issues around purging. I have compiled a list of all the states from the COMPOSITE_INSTANCE, CUBE_INSTANCE, DLV_MESSAGE and MEDIATOR_INSTANCE tables. These are the primary tables that are used when using BPEL composites and how they are used with the ECID.  Composite State Values COMPOSITE_INSTANCE States State Description 0 Running 1 Completed 2 Running with faults 3 Completed with faults 4 Running with recovery required 5 Completed with recovery required 6 Running with faults and recovery required 7 Completed with faults and recovery required 8 Running with suspended 9 Completed with suspended 10 Running with faults and suspended 11 Completed with faults and suspended 12 Running with recovery required and suspended 13 Completed with recovery required and suspended 14 Running with faults, recovery required, and suspended 15 Completed with faults, recovery required, and suspended 16 Running with terminated 17 Completed with terminated 18 Running with faults and terminated 19 Completed with faults and terminated 20 Running with recovery required and terminated 21 Completed with recovery required and terminated 22 Running with faults, recovery required, and terminated 23 Completed with faults, recovery required, and terminated 24 Running with suspended and terminated 25 Completed with suspended and terminated 26 Running with faulted, suspended, and terminated 27 Completed with faulted, suspended, and terminated 28 Running with recovery required, suspended, and terminated 29 Completed with recovery required, suspended, and terminated 30 Running with faulted, recovery required, suspended, and terminated 31 Completed with faulted, recovery required, suspended, and terminated 32 Unknown 64 - Normal 0 false false false EN-CA X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Any value in the range of 32 to 63 indicates that the composite instance state has not been enabled, but the instance state is updated for faults, aborts, etc. CUBE_INSTANCE States State Description 0 STATE_INITIATED 1 STATE_OPEN_RUNNING 2 STATE_OPEN_SUSPENDED 3 STATE_OPEN_FAULTED 4 STATE_CLOSED_PENDING_CANCEL 5 STATE_CLOSED_COMPLETED 6 STATE_CLOSED_FAULTED 7 STATE_CLOSED_CANCELLED 8 STATE_CLOSED_ABORTED 9 STATE_CLOSED_STALE 10 STATE_CLOSED_ROLLED_BACK DLV_MESSAGE States State Description 0 STATE_UNRESOLVED 1 STATE_RESOLVED 2 STATE_HANDLED 3 STATE_CANCELLED 4 STATE_MAX_RECOVERED Since now in 11g the Invoke_Messages table is not there so to distinguish between a new message (Invoke) and callback (DLV) and there is DLV_TYPE column that defines the type of message: DLV_TYPE States State Description 1 Invoke Message 2 DLV Message MEDIATOR_INSTANCE STATE Description  0  No faults but there still might be running instances  1  At least one case is aborted by user  2  At least one case is faulted (non-recoverable)  3  At least one case is faulted and one case is aborted  4  At least one case is in recovery required state  5 At least one case is in recovery required state and at least one is aborted  6 At least one case is in recovery required state and at least one is faulted  7 At least one case is in recovery required state, one faulted and one aborted  >=8 and < 16  Running >= 16   Stale In my next blog posting I will walk through the lifecycle of a BPEL process using the above states for the following use cases: - New BPEL process - initial Receive activity - Callback BPEL process - mid-level Receive activity As always comments and questions welcome! Deepak

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• They may block off Howard Street—but Oracle OpenWorld is a two-way street.

  - by Oracle Accelerate for Midsize Companies

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 by Jim Lein, Sr. Director, Oracle Accelerate for Midsize Companies “Engineered to Inform and Inspire”—that’s the theme of Oracle OpenWorld 2012. In early October, tens of thousands of attendees will descend on the streets of San Francisco because they share one thing in common: the desire to learn more about Oracle. You might think that’s the way we, Oracle employees, look at this event—as just another opportunity for attendees to learn about what we do. But it’s really a two way street. Every year I’m amazed by how informed and inspired I am by our customers and their companies. Midsize companies buy Oracle to grow. As part of the Oracle Accelerate for Midsize Companies team I get to talk with our partners and business leaders at growing companies almost every day, usually via phone. Oracle OpenWorld presents the perfect opportunity to meet some of them in person, in an informal setting, and in one of the most beautiful cities in the world. The stories our customers tell me about their businesses provide vivid examples of how they have overcome the challenges of managing increasingly complex global operations and growing during uncertain economic conditions. It’s no secret that my favorite session at Oracle OpenWorld (besides Larry Ellison’s keynotes and the Customer Appreciation Event, of course) is the Oracle Accelerate Customer Panel. This year we’re featuring executives from three companies who deployed Oracle ERP rapidly to support their company’s growth: Chris Powell, VP and Corporate Controller of Beats by Dr. Dre, a California based designer and manufacturer of premium headphones (sorry, no free samples), Iñaki Zuazo, CIO of Industrias Juno, a building materials provider based in Spain, Kamran Moosa, Project Coordinator for Spartan Engineering, a provider of engineering and construction support services for an LPG storage project in Texas, and That’s a pretty diverse lineup and it will be interesting to hear the perspectives of both IT and financial project stakeholders. The session, “Oracle Accelerate Customer Case Studies: Rapid Deployment of Oracle Applications”, is at 3:30 pm on Wednesday, October 3, in the Concert room at the Palace Hotel. Oracle loves our hometown of San Francisco and it’s a great place to host Oracle OpenWorld. It’s now San Francisco’s largest conference and the city closes off Howard Street to better accommodate the attendees. Some Bay Area commuters may be inconvenienced for a few days by this closure but the conference brings about $100 million into the local economy. Now that’s a two-way street. More Oracle Accelerate at Oracle OpenWorld “Faster, Better, Cheaper Application Deployment with Oracle Business Accelerators”, Monday, October 1st, 10:45 a.m., Moscone West Room 3016 “Oracle Accelerate and Oracle Business Accelerators for Midsize Companies”, (partners only), Wednesday, October 3, 10:15 a.m., Marriott – Golden Gate B Visit the Oracle Accelerate and Oracle Business Accelerator Kiosk in the Moscone West Exhibit Grounds Download the Focus On Oracle Accelerate for Midsize Companies Focus document /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";}

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• BYOD is not a fashion statement; it’s an architectural shift - by Indus Khaitan

  - by Greg Jensen

  Ten years ago, if you asked a CIO, “how mobile is your enterprise?”. The answer would be, “100%, we give Blackberry to all our employees.”Few things have changed since then: 1.    Smartphone form-factors have matured, especially after the launch of iPhone. 2.    Rapid growth of productivity applications and services that enable creation and consumption of digital content 3.    Pervasive mobile data connectivityThere are two threads emerging from the change. Users are rapidly mingling their personas of an individual as well as an employee. In the first second, posting a picture of a fancy dinner on Facebook, to creating an expense report for the same meal on the mobile device. Irrespective of the dual persona, a user’s personal and corporate lives intermingle freely on a single hardware and more often than not, it’s an employees personal smartphone being used for everything. A BYOD program enables IT to “control” an employee owned device, while enabling productivity. More often than not the objective of BYOD programs are financial; instead of the organization, an employee pays for it.  More than a fancy device, BYOD initiatives have become sort of fashion statement, of corporate productivity, of letting employees be in-charge and a show of corporate empathy to not force an archaic form-factor in a world of new device launches every month. BYOD is no longer a means of effectively moving expense dollars and support costs. It does not matter who owns the device, it has to be protected.  BYOD brings an architectural shift.  BYOD is an architecture, which assumes that every device is vulnerable, not just what your employees have brought but what organizations have purchased for their employees. It's an architecture, which forces us to rethink how to provide productivity without comprising security.Why assume that every device is vulnerable? Mobile operating systems are rapidly evolving with leading upgrade announcement every other month. It is impossible for IT to catch-up. More than that, user’s are savvier than earlier.  While IT could install locks at the doors to prevent intruders, it may degrade productivity—which incentivizes user’s to bypass restrictions. A rapidly evolving mobile ecosystem have moving parts which are vulnerable. Hence, creating a mobile security platform, which uses the fundamental blocks of BYOD architecture such as identity defragmentation, IT control and data isolation, ensures that the sprawl of corporate data is contained. In the next post, we’ll dig deeper into the BYOD architecture. Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;}

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• What’s New from the Oracle Marketing Cloud at Oracle OpenWorld 2014

  - by Kathryn Perry

  A Guest Post by Laura Vogel, Director, Oracle Marketing Cloud Events (pictured left) Marketing—CX Central is your hub for all things Marketing related at OpenWorld in San Francisco, September 28-October 2, 2014. Learn how to personalize the modern marketing journey to improve customer loyalty. We’re hosting more than 60 breakout sessions, half of which will highlight customer success stories from marquee brands including Bizo, Comcast, Dell, Epson, John Deere, Lane Bryant, ReadyTalk and Shutterfly. Moscone West, Levels 2 and 3To learn more about how modern marketing works, visit Moscone West, levels 2 and 3, for exciting demos of each of the Oracle Marketing Cloud solutions (BlueKai, Compendium, Eloqua, Push I/O, and Responsys). You also can check out our stations for Vertical Marketing Best Practices, the Markie Awards, and more! CX Spotlight Sessions “Accelerating Big Profits in Big Data,” Jeff Tanner, Baylor University “Using Content Marketing to Impact Every Stage of the Buyer’s Journey,” Jennifer Agustin, Bizo “Expanding Your Marketing with Proven Testing and Optimization,” Brian Border, Shutterfly and Matthew Balthazor, Epson “Modern Marketing: The New Digital Dialogue,” Cory Treffiletti, Oracle A Special Marquee SessionDell’s Hayden Mugford will speak on "The Digital Ecosystem: Driving Experience Through Contact Engagement.” She will highlight how the organization built a digital ecosystem that supports a behaviorally driven, multivehicle nurturing campaign. The Dell 1:1 Global Marketing team worked with multiple partners to innovate integrations with Oracle Eloqua, Oracle Real-Time Decisions for real-time decision logic, and a content management system (CMS) that enables 100 percent customized e-mails. The program doubled average order values for nurtured contacts versus non-nurtured and tripled open and click-through rates versus push e-mail. It Wouldn’t Be an Oracle Marketing Cloud Event Without a Party!We’re hosting CX Central Fest: a unique customer experience specifically designed for attendees of CX Central. It will include a chance to rock out at a private concert featuring Los Angeles indie electronic pop group, Capital Cities! Join us Tuesday, September 30 from 7-9 p.m. Other Oracle Marketing Cloud Session Highlights Thought leadership by role Exploring the benefits of moving to the Cloud Product line roadmaps and innovations in Marketing Technical deep dives for product lines within Marketing Best practices and impactful business measurements Solutions that are integrated across CX Target AudienceSession content is geared toward professionals in Marketing, Marketing Operations, Marketing Demand Generation, Social: Chief Marketing Officers, Vice Presidents, Directors and Managers. OutcomesCustomers attending Marketing—CX Central @ OpenWorld will be able to: Gain insight into delivering consistent cross-channel marketing Discover how to provide the right information to the right customer at the right time and with the right channel Get answers to burning questions and advice on business challenges Hear from other Oracle customers about recommended best practices to help their organization move forward Network and share ideas to help create a strategy for connecting with customers in better ways Resources At a Glance Register Now Track Site—View Marketing Sessions 72 1024x768 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Focus on Session Doc Downloadable Justification Email OpenWorld is a fabulous way for you to see all that Oracle Marketing Cloud has to offer. Register today.

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• Your Job Search Should be More Than Just a New Year's Resolution

  - by david.talamelli

  I love the beginning of a new year, it is a great chance to refocus and either re-evaluate goals you are working to or even set new ones. I don't have any statistics to measure this but I am sure that one of the more popular new year's resolutions in the general workforce is to either get a new job or work to further develop one's career. I think this is a good idea, in today's competitive work force people should have a plan of what they want to do, what role they are after and how to get there. One common mistake I think many people make though is that a career plan shouldn't be a once a year thought. When people finish with the holiday season with their new year's resolution to find a new job fresh in their mind, you can see the enthusiasm and motivation a person has to make something happen. Emails are sent, calls are made, applications are made, networking is happening, etc..... Finding the right role that you are after however can be difficult, while it would be great if that dream role was available just at the time you happened to be looking for it - in reality this is not always the case. Job Seekers need to keep reminding themselves that while sometimes that dream job they are after is available at the same time they are looking, that also a Job search can be a difficult and long process. Many people who set out with the best of intentions in January to find a new job can soon lose interest in a job search if they do not immediately find a role. Just like the Christmas decorations are put away and the photos from New Year's are stored away - a Job Seeker's motivation may slowly decrease until that person finds themselves 12 months later in the same situation in same role and looking for that new opportunity again. Rather than just "going for it" and looking for a role in the month of January, a person's job search or career plan should be an ongoing activity and thought process that is constantly updated and evaluated over the course of the year. It can be hard to stay motivated over an extended period of time, especially when you are newly motivated and ready for that new role and the results are not immediate. Rather than letting your job search fall down the priority list and into the "too hard basket" a few ideas that may keep your enthusiasm fresh Update your resume every 6 months, even if you are not looking for a job - it is easy to forget what you have accomplished if you don't keep your details updated. Also it is good to be prepared and have a resume ready to go in case you do get an unexpected phone call for that 'dream job' you have been hoping for. Work out what you want out of your next role before you begin your job search - rather than aimlessly searching job ads or talking to people - think of the organisations or type of role you would like before you search. If you know what you are looking for it will be much easier to work out how to get there than if you do not know what you want. Don't expect immediate results once you decide to look for another job, things don't always fall into place. Timing and delivery can be important pieces of being selected for a role, companies don't hire every role in January. Have an open mind - people you meet or talk to may not result in immediate results for your job search but every connection may help you get a bit closer to what you are after . These actions will not guarantee a positive result, but in today's competitive work force every little of extra preparation and planning helps. All the best for 2011 and I hope your career plan whatever it may be is a success.

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• Oracle User Communities and Enterprise Manager

  - by Anand Akela

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Contributed by Joe Dimmer, Senior Business Development Manager, Oracle Enterprise Manager Heightened interest and adoption of Oracle Enterprise Manager has led to keen interest in “manageability” within the user group community.  In response, user groups are equipping their membership with the right tools for implementation and use manageability through education opportunities and Special Interest Groups.  Manageability is increasingly viewed not only as a means to enable the Oracle environment to become a competitive business advantage for organizations, but also as a means to advance the individual careers of those who embrace enterprise management.  Two Oracle user groups – the Independent Oracle User Group (IOUG) and the United Kingdom Oracle User Group (UKOUG) – each have Special Interest Groups where manageability is prominently featured.  There are also efforts underway to establish similarly charted SIGs that will be reported in future blogs.  The good news is, there’s a lot of news! First off, the IOUG will be hosting a Summer Series of live webcasts:  “Configuring and Managing a Private Cloud with Enterprise Manager 12c” by Kai Yu of Dell, Inc.              Wednesday, June 20th from Noon – 1 PM CDT , Click here for details & registration “What is User Experience Monitoring and What is Not? A case study of Oracle Global IT’s implementation of Enterprise Manager 12c and RUEI” by Eric Tran Le of Oracle            Wednesday, July 18th from Noon – 1 PM CDT , Click here for details & registration “Shed some light on the ‘bumps in the night’ with Enterprise Manager 12c” by David Start of Johnson Controls            Wednesday, August 22nd from Noon – 1 PM CDT, Click here for details & registration   In addition, the UKOUG Availability and Infrastructure Management (AIM) SIG is hosting its next meeting on Tuesday, July 3rd at the Met in Leeds where EM 12c Cloud Management will be presented.  Click here for details & registration.  In future posts from Joe, look for news related to the following: ·         IOUG Community Page and Newsletter devoted to manageability ·         Full day of manageability featured during Oracle OpenWorld 2012 “SIG Sunday” ·         Happenings from other regional User Groups that feature manageability Stay Connected: Twitter |  Face book |  You Tube |  Linked in |  Newsletter

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• Who should ‘own’ the Enterprise Architecture?

  - by Michael Glas

  I recently had a discussion around who should own an organization’s Enterprise Architecture. It was spawned by an article titled “Busting CIO Myths” in CIO magazine1 where the author interviewed Jeanne Ross, director of MIT's Center for Information Systems Research and co-author of books on enterprise architecture, governance and IT value.In the article Jeanne states that companies need to acknowledge that "architecture says everything about how the company is going to function, operate, and grow; the only person who can own that is the CEO". "If the CEO doesn't accept that role, there really can be no architecture."The first question that came up when talking about ownership was whether you are talking about a person, role, or organization (there are pros and cons to each, but in general, I like to assign accountability to as few people as possible). After much thought and discussion, I came to the conclusion that we were answering the wrong question. Instead of talking about ownership we were talking about responsibility and accountability, and the answer varies depending on the particular role of the organization’s Enterprise Architecture and the activities of the enterprise architect(s).Instead of looking at just who owns the architecture, think about what the person/role/organization should do. This is one possible scenario (thanks to Bob Covington): The CEO should own the Enterprise Strategy which guides the business architecture. The Business units should own the business processes and information which guide the business, application and information architectures. The CIO should own the technology, IT Governance and the management of the application and information architectures/implementations. The EA Governance Team owns the EA process.  If EA is done well, the governance team consists of both IT and the business. While there are many more roles and responsibilities than listed here, it starts to provide a clearer understanding of ‘ownership’. Now back to Jeanne’s statement that the CEO should own the architecture. If you agree with the statement about what the architecture is (and I do agree), then ultimately the CEO does need to own it. However, what we ended up with was not really ownership, but more statements around roles and responsibilities tied to aspects of the enterprise architecture. You can debate the semantics of ownership vs. responsibility and accountability, but in the end the important thing is to come to a clearer understanding that is easily communicated (and hopefully measured) around the question “Who owns the Enterprise Architecture”.The next logical step . . . create a RACI matrix that details the findings . . . but that is a step that each organization needs to do on their own as it will vary based on current EA maturity, company culture, and a variety of other factors. Who ‘owns’ the Enterprise Architecture in your organization? 1 CIO Magazine Article (Busting CIO Myths): http://www.cio.com/article/704943/Busting_CIO_Myths Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Teeing Off With Chris Leone at OpenWorld 2012

  - by Kathryn Perry

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Chris Leone, Senior Vice President, Oracle Applications Development Monday morning in downtown San Francisco - lots of sunshine, plenty of traffic, and sidewalks chocked full of people with fresh faces and blister free feet. Let the week of Oracle OpenWorld begin! For a great Applications start, Chris Leone packed the house with his Fusion Applications overview session - he covered strategy, scope, roadmaps, and customer successes. Fusion Apps, the world's best SaaS suite, is built on 100 percent standards. Chris talked about its information driven user experience, its innovative design, and the choice of deployment. People can run Fusion in the cloud, in a managed / hosted environment, or on premise -- or they can use a combination of these three models. About seventy percent of our customers go with SaaS. Release 5 of Fusion Apps will become available soon. The cadence of releases will be three times a year. The key drivers are to accelerate business success (no rip and replace) and to simplify business processes. Chris told the audience that organic Fusion is the centerpiece of our cloud solutions, rounded out with acquired offerings such as Taleo Recruiting and RightNow Customer Service. From the cloud solutions, customers can expect real time and predictive BI, social capabilities, choice of deployment, and more productivity because of a next generation UX called FUSE. Chris's demo showed a super easy, new UI that touts self service navigation. We'll blog about FUSE in the very near future. Chris said the next 365 days of Fusion Apps would include more localization, more industries, more power, more mobile, and more configurability. The audience was challenged to think hard about how Fusion could be part of their three-to-five year plans. Chris set up a great opportunity for you to follow up with your customers as they explore the possibilities.

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• Hello World - My Name is Christian Finn and I'm a WebCenter Evangelist

  - by Michael Snow

  12.00 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;}  Good Morning World! I'd like to introduce a new member of the Oracle WebCenter Team, Christian Finn. We decided to let him do his own intros today. Look for his guest posts next week and he'll be a frequent contributor to WebCenter blog and voice of the community. Hello (Oracle) World! Hi everyone, my name is Christian Finn. It’s a coder’s tradition to have “hello world” be the first output from a new program or in a new language. While I have left my coding days far behind, it still seems fitting to start my new role here at Oracle by saying hello to all of you—our customers, partners and my colleagues. So by way of introduction, a little background about me. I am the new senior director for evangelism on the WebCenter product management team. Not only am I new to Oracle, but the evangelism team is also brand new. Our mission is to raise the profile of Oracle in all of the markets/conversations in which WebCenter competes—social business, collaboration, portals, Internet sites, and customer/audience engagement. This is all pretty familiar turf for me because, as some of you may know, until recently I was the director of product management at Microsoft for Microsoft SharePoint Server and several other SharePoint products. And prior to that, I held management roles at Microsoft in marketing, channels, learning, and enterprise sales. Before Microsoft, I got my start in the industry as a software trainer and Lotus Notes consultant. I am incredibly excited to be joining Oracle at this time because of the tremendous opportunity that lies ahead to improve how people and businesses work. Of all the vendors offering a vision for social business, Oracle is unique in having best of breed strength in market (or coming soon) in all three critical areas: customer experience management; the middleware and back-end applications that run your business; and in the social, collaboration, and content technologies that are the connective tissue between them. Everyone else can offer one or two of the above, but not all three unified together. So it is a great time to come board and there’s a fantastic team of people hard at work on building great products for you. In the coming weeks and months you’ll be hearing much more from us. For now, we’ll kick things off with some blog posts here on the WebCenter blog. Enjoy the reads and please share your thoughts with me over Twitter on @cfinn.

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• The Hunger Games for Aspiring IT Professionals

  - by Dain C. Hansen

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} It seems that no one can escape the buzz around Hunger Games. And who could? Stephen King said it best in his review when he referred to the Collins’ novel as “a violent, jarring speed-rap of a novel that generates nearly constant suspense and may also generate a fair amount of controversy”. So what’s the tie in for IT? Let’s leave the dystopia of District 12 and come back to today’s reality. This is the world of radical IT paradigm shifts that haven’t been seen since Java was introduced in 1995. Everything you learned in school is probably outdated as of Friday. And everything you learned on Friday will probably change when you get to work on Monday. Nevertheless, we’re eager, we’re aspiring, we’re hungry to learn. While the challenges upon us may not rival the venomous bees (or ‘tracker jackers’) seen in this blockbuster, there are certainly obstacles to be found. In preparation, I leave you two pieces of advice - aside from avoiding werewolves… Learn the Cloud If you had asked me what to learn in 1995, I would have said, “Go learn Java”. But now my advice is “Go learn Java and then learn Cloud”. Cloud computing and Java go hand in hand. This is especially true for Oracle’s own Public Cloud which uses Java (via WebLogic 12c) as well as Oracle Database at its core foundation. Understanding the connotations of elasticity, scale, virtualization, and multi-tenancy, (to name just a few) requires a strong foundation in computer science and especially Java to get it right. Without Java, the Cloud is nothing more than a brittle application meagerly deployed on the internet. Get Social and Actively Participate And at all levels. Socializing your ideas internally is dreadfully important. And this means socializing and communicating your good ideas to lines of business, to architects, business analysts, developers, DBAs and Operations. But don’t forget to go external. Stay current by being on the lookout for blogs, tweets, webcasts, papers, podcasts and videos for your technology area. Be not just a subscriber but a participant in these channels as well. Attend industry and vendor sponsored events to learn from the experts – and seek out opportunities to stay connected with those that are smarter than you. You’ll gain more understanding if you participate actively. At the same time you’ll make friends (and allies) and you’ll be glad you did. Tell help you get social and actively participate [while learning the Cloud] here are a couple of pointers for you: See our website on Cloud and Fusion Middleware Subscribe to our regular Fusion Middleware Newsletter Follow us on Twitter and Facebook Find us at one of our key events Meanwhile, happy IT hunger games!

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• Inside Red Gate - The Office

  - by Simon Cooper

  The vast majority of Red Gate is on the first and second floors (the second and third floors in US parlance) of an office building in Cambridge Business Park (here we are!). As you can see, the building is split into three sections; the two wings, and the section between them. As well as being organisationally separate, the four divisions are also split up in the office; each division has it's own floor and wing, so everyone in the division is working together in the same area (.NET and DBA on the left, SQL Tools and New Business on the right). The non-divisional parts of the business share wings with the smaller divisions, again keeping each group together. The canteen One of the downsides of divisionalisation is that communication between people in different decisions is greatly reduced. This is where the canteen (aka the SQL Servery) comes in. Occupying most of the central section on the first floor, the canteen provides free cooked lunch every day, and is where everyone in the company gathers for lunch. The idea is to encourage communication between the divisions; having lunch with people in a different division you wouldn't otherwise talk to helps people keep track of what's going on elsewhere in the company. (I'm still amazed at how the canteen staff provide a wide range of superbly cooked food for over 200 people out of a kitchen in which, if you were to swing a cat, it would get severe head injuries.). There's also table tennis and table football tables that anyone can use, provided you can grab them when they're free! Office layout Cubicles are practically unheard of in the UK, and no one, including the CEOs, has separate offices. The entire office is open-plan, as you can see in this youtube video from when we first moved in (although all the empty desks are now full!). Neil & Simon, instead of having dedicated offices, move between the different divisions every few months to keep up to date with what's going on around the company; sitting with a division gives you a much better overall impression of how the division's doing than written status reports from the division heads. There's also the usual plethora of meeting rooms scattered around the place; when we first moved in in 2009 we had a competition to name them all. We've got Afoxalypse A & B, Seagulls A & B, Traffic Jam, Thinking Hats, Camelids A & B, Horses, etc. All the meeting rooms have pictures on the walls corresponding to their theme, which adds a nice bit of individuality to otherwise fairly drab meeting rooms. Generally, any meeting room can be booked by anyone at any time, although some groups have priority in certain rooms (Camelids B is used a lot for UX testing, the Interview Room is used for, well, interviews). And, as you can see from the video, each area has various pictures, post-its, notes, signs, on the walls to try and stop it being a dull office space. Yes, it's still an office, but it's designed to be as interesting and as individual as possible.

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• Fast Data: Go Big. Go Fast.

  - by Dain C. Hansen

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 For those of you who may have missed it, today’s second full day of Oracle OpenWorld 2012 started with a rumpus. Joe Tucci, from EMC outlined the human face of big data with real examples of how big data is transforming our world. And no not the usual tried-and-true weblog examples, but real stories about taxi cab drivers in Singapore using big data to better optimize their routes as well as folks just trying to get a better hair cut. Next we heard from Thomas Kurian who talked at length about the important platform characteristics of Oracle’s Cloud and more specifically Oracle’s expanded Cloud Services portfolio. Especially interesting to our integration customers are the messaging support for Oracle’s Cloud applications. What this means is that now Oracle’s Cloud applications have a lightweight integration fabric that on-premise applications can communicate to it via REST-APIs using Oracle SOA Suite. It’s an important element to our strategy at Oracle that supports this idea that whether your requirements are for private or public, Oracle has a solution in the Cloud for all of your applications and we give you more deployment choice than any vendor. If this wasn’t enough to get the juices flowing, later that morning we heard from Hasan Rizvi who outlined in his Fusion Middleware session the four most important enterprise imperatives: Social, Mobile, Cloud, and a brand new one: Fast Data. Today, Rizvi made an important step in the definition of this term to explain that he believes it’s a convergence of four essential technology elements: Event Processing for event filtering, business rules – with Oracle Event Processing Data Transformation and Loading - with Oracle Data Integrator Real-time replication and integration – with Oracle GoldenGate Analytics and data discovery – with Oracle Business Intelligence Each of these four elements can be considered (and architect-ed) together on a single integrated platform that can help customers integrate any type of data (structured, semi-structured) leveraging new styles of big data technologies (MapReduce, HDFS, Hive, NoSQL) to process more volume and variety of data at a faster velocity with greater results.  Fast data processing (and especially real-time) has always been our credo at Oracle with each one of these products in Fusion Middleware. For example, Oracle GoldenGate continues to be made even faster with the recent 11g R2 Release of Oracle GoldenGate which gives us some even greater optimization to Oracle Database with Integrated Capture, as well as some new heterogeneity capabilities. With Oracle Data Integrator with Big Data Connectors, we’re seeing much improved performance by running MapReduce transformations natively on Hadoop systems. And with Oracle Event Processing we’re seeing some remarkable performance with customers like NTT Docomo. Check out their upcoming session at Oracle OpenWorld on Wednesday to hear more how this customer is using Event processing and Big Data together. If you missed any of these sessions and keynotes, not to worry. There's on-demand versions available on the Oracle OpenWorld website. You can also checkout our upcoming webcast where we will outline some of these new breakthroughs in Data Integration technologies for Big Data, Cloud, and Real-time in more details. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";}

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• All for one and one for all…the power of partnership in higher education

  - by Student Solutions Team-Oracle

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Recently, several of our Oracle student solutions team members were in Latin America at a user group conference. Not an Oracle user group—although the conference was about and for higher education customers using Oracle software—but a Higher Education User Group (HEUG) conference. So what’s the difference? First of all, the HEUG is an entirely independent organization from Oracle, incorporated as a 501(c)(3) non-profit corporation governed by a Board of Directors. As a self-governing organization, the more than 23,000 higher education members (and growing!) actively participate in a multitude of initiatives, communications and shared-learning opportunities that benefit each of them and their institutions. For example, one of these programs includes 16 active and effective Product Advisor Groups (PAGs) that interact directly with Oracle management, developers and business partners to provide input into product strategies and improvements. The HEUG also provides a variety of online tools to help its members navigate the world of Oracle applications software. There’s a lot more that this organization does, but you can go to www.heug.org yourself to learn more. We want to get back to our story! Anyway, as we were leaving the HEUG conference in Latin America, one of the guests invited to attend commented: “Do these users realize and appreciate how many people from Oracle come to support them? You have a much larger representation at these types of conferences than any other vendor. It shows the tremendous support you have for your higher education customers.” So that’s it! This is why the partnership between the HEUG and Oracle is so powerful and unique in the software industry. Two distinct, independent organizations come together focused entirely on providing the highest value and mutual benefit to each member, each organization and the larger higher education community. Through open communications and active engagement since the HEUG was formed in 1998, our partnership today is stronger than it has ever been and membership growing globally. Result? Everyone benefits. All for one and one for all—we are in this together. We’ve got a lot going on in the student solutions team and are working closely with customers and the HEUG to move ahead on continued development for PeopleSoft Campus Solutions 9.2 and a new Oracle Student Cloud. Come back here for more stories, news and information! --Oracle Student Solutions Team  

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• OBIEE 11.1.1 - How to Enable Caching in Internet Information Services (IIS) 7.0+

  - by Ahmed A

  Follow these steps to configure static file caching and content expiration if you are using IIS 7.0 Web Server with Oracle Business Intelligence. Tip: Install IIS URL Rewrite that enables Web administrators to create powerful outbound rules. Following are the steps to set up static file caching for IIS 7.0+ Web Server: 1. In “web.config” file for OBIEE static files virtual directory (ORACLE_HOME/bifoundation/web/app) add the following highlight in bold the outbound rule for caching:<?xml version="1.0" encoding="UTF-8"?><configuration>    <system.webServer>        <urlCompression doDynamicCompression="true" />        <rewrite>            <outboundRules>                <rule name="header1" preCondition="FilesMatch" patternSyntax="Wildcard">                    <match serverVariable="RESPONSE_CACHE_CONTROL" pattern="*" />                    <action type="Rewrite" value="max-age=604800" />                </rule>                <preConditions>    <preCondition name="FilesMatch">                        <add input="{RESPONSE_CONTENT_TYPE}" pattern="^text/css|^text/x-javascript|^text/javascript|^image/gif|^image/jpeg|^image/png" />                    </preCondition>                </preConditions>            </outboundRules>        </rewrite>    </system.webServer></configuration>2. Restart IIS. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Validating Petabytes of Data with Regularity and Thoroughness

  - by rickramsey

  by Brian Zents When former Intel CEO Andy Grove said “only the paranoid survive,” he wasn’t necessarily talking about tape storage administrators, but it’s a lesson they’ve learned well. After all, tape storage is the last line of defense to prevent data loss, so tape administrators are extra cautious in making sure their data is secure. Not surprisingly, we are often asked for ways to validate tape media and the files on them. In the past, an administrator could validate the media, but doing so was often tedious or disruptive or both. The debut of the Data Integrity Validation (DIV) and Library Media Validation (LMV) features in the Oracle T10000C drive helped eliminate many of these pains. Also available with the Oracle T10000D drive, these features use hardware-assisted CRC checks that not only ensure the data is written correctly the first time, but also do so much more efficiently. Traditionally, a CRC check takes at least 25 seconds per 4GB file with a 2:1 compression ratio, but the T10000C/D drives can reduce the check to a maximum of nine seconds because the entire check is contained within the drive. No data needs to be sent to a host application. A time savings of at least 64 percent is extremely beneficial over the course of checking an entire 8.5TB T10000D tape. While the DIV and LMV features are better than anything else out there, what storage administrators really need is a way to check petabytes of data with regularity and thoroughness. With the launch of Oracle StorageTek Tape Analytics (STA) 2.0 in April, there is finally a solution that addresses this longstanding need. STA bundles these features into one interface to automate all media validation activities across all Oracle SL3000 and SL8500 tape libraries in an environment. And best of all, the validation process can be associated with the health checks an administrator would be doing already through STA. In fact, STA validates the media based on any of the following policies: Random Selection – Randomly selects media for validation whenever a validation drive in the standalone library or library complex is available. Media Health = Action – Selects media that have had a specified number of successive exchanges resulting in an Exchange Media Health of “Action.” You can specify from one to five exchanges. Media Health = Evaluate – Selects media that have had a specified number of successive exchanges resulting in an Exchange Media Health of “Evaluate.” You can specify from one to five exchanges. Media Health = Monitor – Selects media that have had a specified number of successive exchanges resulting in an Exchange Media Health of “Monitor.” You can specify from one to five exchanges. Extended Period of Non-Use – Selects media that have not had an exchange for a specified number of days. You can specify from 365 to 1,095 days (one to three years). Newly Entered – Selects media that have recently been entered into the library. Bad MIR Detected – Selects media with an exchange resulting in a “Bad MIR Detected” error. A bad media information record (MIR) indicates degraded high-speed access on the media. To avoid disrupting host operations, an administrator designates certain drives for media validation operations. If a host requests a file from media currently being validated, the host’s request takes priority. To ensure that the administrator really knows it is the media that is bad, as opposed to the drive, STA includes drive calibration and qualification features. In addition, validation requests can be re-prioritized or cancelled as needed. To ensure that a specific tape isn’t validated too often, STA prevents a tape from being validated twice within 24 hours via one of the policies described above. A tape can be validated more often if the administrator manually initiates the validation. When the validations are complete, STA reports the results. STA does not report simply a “good” or “bad” status. It also reports if media is even degraded so the administrator can migrate the data before there is a true failure. From that point, the administrators’ paranoia is relieved, as they have the necessary information to make a sound decision about the health of the tapes in their environment. About the Photograph Photograph taken by Rick Ramsey in Death Valley, California, May 2014 - Brian Follow OTN Garage on: Web | Facebook | Twitter | YouTube

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• Oracle Announces Oracle Insurance Policy Administration for Life and Annuity 9.4

  - by helen.pitts(at)oracle.com

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Today's global insurers require the ability to provide higher levels of service and quickly bring to market life insurance and annuity products that not only help them stand out from the competition, but also stay current with local legislation. To succeed, they require agile and flexible core systems that enable them to meet the unique localization requirements of the markets in which they operate, whether in North America, Asia Pacific or the Pan-European Region. The release of Oracle Insurance Policy Administration for Life and Annuity 9.4, announced today, helps insurers meet this need with expanded international market capabilities that enable them to reduce risk and profitably compete wherever their business takes them. It offers expanded multi-language along with unit-linked product and fund processing capabilities that enable regional and global insurers to rapidly configure and deliver localized products – along with providing better service for end users through a single policy admin solution. Key enhancements include: Kanji/Kana language support, pre-defined content, and imperial date processing for the Japanese market New localization flexibility for configuring and managing international mailing addresses along with regional variations for client information Enhanced capability to calculate unit-linked pricing and valuation, in addition to market-based processing and pre-configured unit linked content Expanded role-based security and masking capability to further protect sensitive customer data Enhanced capability to restrict processing specified activities based on time of day and user role, reducing exposure to market timing risks Further capability to eliminate duplicate client records, helping to reduce underwriting risks and enhance servicing through a single view of the client "The ability to leverage a single, rules-driven policy administration system for multiple global operation centers can help insurers realize significant improvements in speed to market, customer service, compliance with regional regulations, and consolidation efforts,” noted Celent's Craig Weber, senior vice president, Insurance. “We believe such initiatives are necessary to help the industry address service and distribution imperatives." Helping our customers meet these mission-critical business imperatives is a key objective for Oracle Insurance. Active, ongoing dialogue with our customers is an important part of the process to help understand how our solutions are and can continue to help them achieve success in the marketplace. I had the opportunity to meet with several of our insurance customers at the Oracle Insurance Policy Administration Client Advisory Board meeting last week in Philadelphia, Penn. (View photos on the Oracle Insurance Facebook page.)   It was a great forum for Oracle Insurance and our clients. Discussion centered on the latest business and IT trends, with opportunities to learn more about the latest release of Oracle Insurance Policy Administration for Life and Annuity and other Oracle Insurance solutions such as data warehousing / business intelligence, while exchanging best practices for product innovation and servicing customers and sales channels. Helen Pitts is senior product marketing manager for Oracle Insurance's life and annuities solutions.

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