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  • Keyword 101

    Keywords are a vital key to your websites success and will attract you customers. People use keywords to find products or information online. If you use keywords correctly, they can take you to the top of search engines like Google for free giving you free targeted traffic that are interested in what you have to say or sell to them.

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  • What dangers await if I block non-standard, non-major-usa search engine bots from my USA only website?

    - by Ryan
    I noticed tons of bandwidth being used by non-USA search engine bots, so I began blocking them in an effort to save bandwidth and cpu cycles for actual users and the search engines they come from (Google, Bing, Yahoo, Ask, etc.). Other than potentially losing some international traffic (which isn't really important to us since all of our content is very USA-centric), what additional dangers should I be concerned about? I'm using a modified version of Jeff Starr's User Agent Blocklist

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  • SEO to Be Seen

    With over 60 Internet regulations, the Chinese government has successfully built a virtual Great Wall that even Google got tired of climbing over. On March 22, 2010, Google officially redirected all traffic from its Chinese mainland site to its uncensored Hong Kong site. Eight days later, all hits for Google and its other international sites ended in a DNS error for mainland Chinese netizens. Some fear the ban may be permanent.

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  • Master Writing Great SEO Content

    Content is King in the Internet. While creating a website nowadays is easy with site builders and templates, to date no such magic template exists for writing SEO content. Internet marketers continuously need fresh content to rank well in search engines, generate volumes of traffic and keep their audience glued for more.

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  • Google Analytics - comparing metrics for different cities approach

    - by crmpicco
    I receive traffic from a number of different cities across the world, these being: Washington, Bratislava and Belfast. In Google Analytics, I would like to be able to compare a variety of metrics (side by side), however i'm not sure how to go about this in the best way. Am I looking at creating 3 advanced segments, 3 profiles or should I be doing it in one custom report? Or is this even possible in Google Analytics version 5?

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  • How an SEO Company Implements Search Engine Optimization

    Many of you would wonder how an SEO Company can place your site on the upper ranks of search engines to drive traffic to your page. There are plenty of resources online to help you achieve the same on your own, but their expertise enable to do so easily that shows results in the shortest possible time.

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  • WordPress SEO - The Best Free Themes

    As a blogging platform WordPress is already pretty competent at letting the search engines know about the new content you put up on your site, but there is always more you can do too improve traffic and help improve the monetization of your web real estate. Believing the best things in life are free I have been experimenting with the most popular free SEO themes to be found on the WordPress site and two themes in particular have proven themselves particularly effective.

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  • SEO - The Right Tools For You

    Research has proved that usually a lot of people only visit the page that the search engine has on the top. If you are tired of not getting traffic on your site and want your page to be the first one the search engine optimizes, you can take help of the SEO tools.

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  • Increase Site Search Ranking With Search Engines

    Increasing your website's search ranking should start with an effective SEO strategy with keyword analysis playing a pivotal role in SEO. However, it can be argued that the less your website needs to rely on search engines for traffic, the more the search engines want to rely on your website.

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  • Google Analytics show zero for "Search Engine Optimizations" graph

    - by Saeed Neamati
    In Google Analytics new design, there is an area related to the queries and impressions related to your site. You can get there by following Traffic Sources = Search Engine Optimization = Queries. However, it now shows zero for the "Site Usage" graph, at the top section, while other areas of Google Analytics definitely show that site has visitors and has been used. No matter how much I search, I can't find the source of the problem. Does anyone know where the problem might be?

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  • Tried verything - Yet highest Bounce Rate?

    - by Sam
    I read a lot of blogs and tips articles on how to decrease bounce rate. I feel I write very good content (niche is science) and I setup a good design, with attractive features (like download as PDF etc.), increased site loading times (google page speed score is 80+) but even then my bounce rate is always above 90, sometimes 100 :(. I get 42% traffic from the US and google analytics reports no visitor staying for more than 10-12 seconds. Please guide me.

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  • Automate Your Google Analytics Reporting with Apps Script

    Automate Your Google Analytics Reporting with Apps Script Do you rely on Google Analytics reporting to make sure you're making the most of your web traffic? Does your current process for exporting and analyzing your Analytics data feel clunky? Join Nick Mihailovski and Ikai Lan from the Analytics and Apps Script teams to learn how to integrate Google Analytics with Apps Script and save your sanity in the process. From: GoogleDevelopers Views: 0 2 ratings Time: 30:00 More in Science & Technology

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  • Search Engine Optimization (SEO) Simplified

    Let's first define what SEO is, SEO means getting your site on the first few ranks of a search engines results page, as a result of the keywords punched in by the people searching the web and of course those keywords are relevant to the content on your website. Some of the popular SEOs are Google, Yahoo, and MSN and if you are a internet marketers then you the value it can provide as it directs targeted traffic towards your portal or site.

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  • Computer Networks UNISA - Chap 10 &ndash; In Depth TCP/IP Networking

    - by MarkPearl
    After reading this section you should be able to Understand methods of network design unique to TCP/IP networks, including subnetting, CIDR, and address translation Explain the differences between public and private TCP/IP networks Describe protocols used between mail clients and mail servers, including SMTP, POP3, and IMAP4 Employ multiple TCP/IP utilities for network discovery and troubleshooting Designing TCP/IP-Based Networks The following sections explain how network and host information in an IPv4 address can be manipulated to subdivide networks into smaller segments. Subnetting Subnetting separates a network into multiple logically defined segments, or subnets. Networks are commonly subnetted according to geographic locations, departmental boundaries, or technology types. A network administrator might separate traffic to accomplish the following… Enhance security Improve performance Simplify troubleshooting The challenges of Classful Addressing in IPv4 (No subnetting) The simplest type of IPv4 is known as classful addressing (which was the Class A, Class B & Class C network addresses). Classful addressing has the following limitations. Restriction in the number of usable IPv4 addresses (class C would be limited to 254 addresses) Difficult to separate traffic from various parts of a network Because of the above reasons, subnetting was introduced. IPv4 Subnet Masks Subnetting depends on the use of subnet masks to identify how a network is subdivided. A subnet mask indicates where network information is located in an IPv4 address. The 1 in a subnet mask indicates that corresponding bits in the IPv4 address contain network information (likewise 0 indicates the opposite) Each network class is associated with a default subnet mask… Class A = 255.0.0.0 Class B = 255.255.0.0 Class C = 255.255.255.0 An example of calculating  the network ID for a particular device with a subnet mask is shown below.. IP Address = 199.34.89.127 Subnet Mask = 255.255.255.0 Resultant Network ID = 199.34.89.0 IPv4 Subnetting Techniques Subnetting breaks the rules of classful IPv4 addressing. Read page 490 for a detailed explanation Calculating IPv4 Subnets Read page 491 – 494 for an explanation Important… Subnetting only applies to the devices internal to your network. Everything external looks at the class of the IP address instead of the subnet network ID. This way, traffic directed to your network externally still knows where to go, and once it has entered your internal network it can then be prioritized and segmented. CIDR (classless Interdomain Routing) CIDR is also known as classless routing or supernetting. In CIDR conventional network class distinctions do not exist, a subnet boundary can move to the left, therefore generating more usable IP addresses on your network. A subnet created by moving the subnet boundary to the left is known as a supernet. With CIDR also came new shorthand for denoting the position of subnet boundaries known as CIDR notation or slash notation. CIDR notation takes the form of the network ID followed by a forward slash (/) followed by the number of bits that are used for the extended network prefix. To take advantage of classless routing, your networks routers must be able to interpret IP addresses that don;t adhere to conventional network class parameters. Routers that rely on older routing protocols (i.e. RIP) are not capable of interpreting classless IP addresses. Internet Gateways Gateways are a combination of software and hardware that enable two different network segments to exchange data. A gateway facilitates communication between different networks or subnets. Because on device cannot send data directly to a device on another subnet, a gateway must intercede and hand off the information. Every device on a TCP/IP based network has a default gateway (a gateway that first interprets its outbound requests to other subnets, and then interprets its inbound requests from other subnets). The internet contains a vast number of routers and gateways. If each gateway had to track addressing information for every other gateway on the Internet, it would be overtaxed. Instead, each handles only a relatively small amount of addressing information, which it uses to forward data to another gateway that knows more about the data’s destination. The gateways that make up the internet backbone are called core gateways. Address Translation An organizations default gateway can also be used to “hide” the organizations internal IP addresses and keep them from being recognized on a public network. A public network is one that any user may access with little or no restrictions. On private networks, hiding IP addresses allows network managers more flexibility in assigning addresses. Clients behind a gateway may use any IP addressing scheme, regardless of whether it is recognized as legitimate by the Internet authorities but as soon as those devices need to go on the internet, they must have legitimate IP addresses to exchange data. When a clients transmission reaches the default gateway, the gateway opens the IP datagram and replaces the client’s private IP address with an Internet recognized IP address. This process is known as NAT (Network Address Translation). TCP/IP Mail Services All Internet mail services rely on the same principles of mail delivery, storage, and pickup, though they may use different types of software to accomplish these functions. Email servers and clients communicate through special TCP/IP application layer protocols. These protocols, all of which operate on a variety of operating systems are discussed below… SMTP (Simple Mail transfer Protocol) The protocol responsible for moving messages from one mail server to another over TCP/IP based networks. SMTP belongs to the application layer of the ODI model and relies on TCP as its transport protocol. Operates from port 25 on the SMTP server Simple sub-protocol, incapable of doing anything more than transporting mail or holding it in a queue MIME (Multipurpose Internet Mail Extensions) The standard message format specified by SMTP allows for lines that contain no more than 1000 ascii characters meaning if you relied solely on SMTP you would have very short messages and nothing like pictures included in an email. MIME us a standard for encoding and interpreting binary files, images, video, and non-ascii character sets within an email message. MIME identifies each element of a mail message according to content type. MIME does not replace SMTP but works in conjunction with it. Most modern email clients and servers support MIME POP (Post Office Protocol) POP is an application layer protocol used to retrieve messages from a mail server POP3 relies on TCP and operates over port 110 With POP3 mail is delivered and stored on a mail server until it is downloaded by a user Disadvantage of POP3 is that it typically does not allow users to save their messages on the server because of this IMAP is sometimes used IMAP (Internet Message Access Protocol) IMAP is a retrieval protocol that was developed as a more sophisticated alternative to POP3 The single biggest advantage IMAP4 has over POP3 is that users can store messages on the mail server, rather than having to continually download them Users can retrieve all or only a portion of any mail message Users can review their messages and delete them while the messages remain on the server Users can create sophisticated methods of organizing messages on the server Users can share a mailbox in a central location Disadvantages of IMAP are typically related to the fact that it requires more storage space on the server. Additional TCP/IP Utilities Nearly all TCP/IP utilities can be accessed from the command prompt on any type of server or client running TCP/IP. The syntaxt may differ depending on the OS of the client. Below is a list of additional TCP/IP utilities – research their use on your own! Ipconfig (Windows) & Ifconfig (Linux) Netstat Nbtstat Hostname, Host & Nslookup Dig (Linux) Whois (Linux) Traceroute (Tracert) Mtr (my traceroute) Route

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  • Forget PPC Try SEO

    Today we are living in a online world, where we can make any purchase sitting at home using the Internet. Thus the online business and the consumer who are making online purchase are increasing day by day. So now the companies have already started thinking seriously and implementing the means and methods of search engine marketing. Using this technique web-masters try to attract quality and quantity traffic to their website, so that they can earn business from them.

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  • 3 Simple Steps to Achieving a Front Page Search Listing on Google

    It's a fact that most website owners struggle to get traffic to their sites. Unless you are very fortunate or have invested a lot of time and money in SEO then getting a front page ranking on Google for a highly searched keyword phrase is normally just a pipe dream. After all, there are only 10 front page spots to be had and competition to secure one is incredibly high - as are the rewards.

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  • Title Tags and SEO

    SEO or search engine optimization is an online marketing tool or technique which is typically considered free traffic. It is applied by a lot of internet marketers in order to attract more visitors to their products and services by getting first page search engine rankings for their selected keyword (or search phrase).

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