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• Advice needed: stay with Java team or move to C++ team?

  - by user68759

  Some background - I have been programming in Java as a professional for the last few years. This is mainly using Java SE. I have also touched bits and pieces of other various Java technologies and have some basic knowledge about them. I consider my self as an intermediate Java programmer. I like Java very much. I think it is only going to get bigger. Recently, my manager asked my opinion on whether I would like to be transferred to another team within the company that is developing a product in C++. This is mainly because my current Java team simply didn't make enough money due to poor sales and the economic downturn. Now, I have never had any experience with C++ nor have I ever coded a single line of code in C++. I have always wanted to learn it and now is my chance. But I really want to make sure I get benefit out of it in the future, in the sense that I will have the skills that will still be on-demand in the future. So, what do you experts think? Is C++ still the language to learn these days to secure yourself for the future? What will I learn more in C++ but not in Java? And are they worthy to learn considering the current and possible future demands in IT industry? (Apart from the obvious more control over memory management and something along that line.) What is a good excuse to refuse the offer in order to stay with the Java team? I don't want to blatantly refuse it because you can never predict the future and I could possibly come back to my manager in the future and ask him to transfer me to the C++ team. How do I say it nicely that I am taking the offer but I would like to still be involved with Java one way or another, such as when there is a new Java project I would like to be considered. I have to admit that I am kind of 50-50 at the moment. I want to learn C++ for the sake of improving my skills and also helping my company to reduce the fund required for the Java team. But it is also hard for me to leave Java because I know Java is going to get bigger, so I am afraid of getting behind when I start concentrating on C++. I could, of course, decide to just join the C++ team, and then spend my free time reading about Java to keep in touch with it, but I thought I would ask anyway in case some people can point out the strong points of either over the other given the current and possibly future circumstances.

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• How does the Cloud compare to Colocation? And development too

  - by David

  Currently I/we run a SaaS web application where each subscriber has their own physical instance of the application in addition to their own database. The setup has each web application instance deployed on two different IIS boxes both for load-balancing and redundancy (the machines have their Windows Update install times 12 hours apart, for example). Databases are mirrored on two different SQL Server 2012 machines with AlwaysOn for uptime. I don't make use of SQL Server clustering (as it doesn't provide storage-level failover: we don't have a shared storage box). Because it's a Windows setup it means there are two Domain Controllers (we cheat: they're both Mac Minis, 17W each, which keeps our colo power costs low). Finally there's also an Exchange server (Mailbox, Hub Transport and Client Access). One of the SQL Servers also doubles-up as an Exchange Hub Transport. Running costs are about $700 a month for our quarter-rack colocation (which includes power and peering/transfer), then there's about $150 a month for SPLA licensing, so $850 a month in total. Then there's the hard-to-quantify cost of administration, but I reckon I spend a couple of hours a week checking-in on the servers: reviewing event logs, etc. I keep getting bombarded by ads and manufactured news stories about how great "the cloud" is. Back in 2008 when the cloud was taking off I was reading up about the proper "cloud" services like Google AppEngine, where you write in Python against Google's API and that's how they scale your application across servers and also use their database provider for scaling storage. Simple enough to understand. Then came along Amazon, and I understand how Amazon Storage works, but I'm not sure how Amazon Compute works: web application pages don't take much CPU time to compute, how do you even quantify usage anyway? Finally, RackSpace gets in the act and now I'm really confused. RackSpace advertise "Cloud" SQL Server 2012 available for about "$0.70 per hour", going by how they advertise it I thought the "hour" meant the sum of CPU time, IO blocking time, maybe time spent transferring data, so for a low-intensity application that works out pretty cheap then? Nope. I went on to a Sales Chat window and spoke to one of their advisors. They told me the $0.70/hour was actually for every hour the SQL Server is running... but who wants a SQL Server for only a few hours? You're going to need it available 24 hours a day for months on end. $0.70 * 24 * 31 works out at $520 a month, which is rediculously expensive for SQL Server. An SPLA license for SQL Server is only $50 a month or so. That $520 a month does not include "fanatical support", and you also need to stack on top the costs of the host Windows server instance too. From what I can tell, Rackspace's "Cloud" products seem like like an cynical rebranding of an overpriced VPS service, but priced by the hour. I have the same confusion about Windows Azure which uses similar terms to describe the products available, but I think that's because Azure offers both traditional shared webhosting in addition to their own APIs you can target for scalable applications.

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• Capturing and Transforming ASP.NET Output with Response.Filter

  - by Rick Strahl

  During one of my Handlers and Modules session at DevConnections this week one of the attendees asked a question that I didn’t have an immediate answer for. Basically he wanted to capture response output completely and then apply some filtering to the output – effectively injecting some additional content into the page AFTER the page had completely rendered. Specifically the output should be captured from anywhere – not just a page and have this code injected into the page. Some time ago I posted some code that allows you to capture ASP.NET Page output by overriding the Render() method, capturing the HtmlTextWriter() and reading its content, modifying the rendered data as text then writing it back out. I’ve actually used this approach on a few occasions and it works fine for ASP.NET pages. But this obviously won’t work outside of the Page class environment and it’s not really generic – you have to create a custom page class in order to handle the output capture. [updated 11/16/2009 – updated ResponseFilterStream implementation and a few additional notes based on comments] Enter Response.Filter However, ASP.NET includes a Response.Filter which can be used – well to filter output. Basically Response.Filter is a stream through which the OutputStream is piped back to the Web Server (indirectly). As content is written into the Response object, the filter stream receives the appropriate Stream commands like Write, Flush and Close as well as read operations although for a Response.Filter that’s uncommon to be hit. The Response.Filter can be programmatically replaced at runtime which allows you to effectively intercept all output generation that runs through ASP.NET. A common Example: Dynamic GZip Encoding A rather common use of Response.Filter hooking up code based, dynamic  GZip compression for requests which is dead simple by applying a GZipStream (or DeflateStream) to Response.Filter. The following generic routines can be used very easily to detect GZip capability of the client and compress response output with a single line of code and a couple of library helper routines: WebUtils.GZipEncodePage(); which is handled with a few lines of reusable code and a couple of static helper methods: /// <summary> ///Sets up the current page or handler to use GZip through a Response.Filter ///IMPORTANT:  ///You have to call this method before any output is generated! /// </summary> public static void GZipEncodePage() {     HttpResponse Response = HttpContext.Current.Response;     if(IsGZipSupported())     {         stringAcceptEncoding = HttpContext.Current.Request.Headers["Accept-Encoding"];         if(AcceptEncoding.Contains("deflate"))         {             Response.Filter = newSystem.IO.Compression.DeflateStream(Response.Filter,                                        System.IO.Compression.CompressionMode.Compress);             Response.AppendHeader("Content-Encoding", "deflate");         }         else        {             Response.Filter = newSystem.IO.Compression.GZipStream(Response.Filter,                                       System.IO.Compression.CompressionMode.Compress);             Response.AppendHeader("Content-Encoding", "gzip");                            }     }     // Allow proxy servers to cache encoded and unencoded versions separately    Response.AppendHeader("Vary", "Content-Encoding"); } /// <summary> /// Determines if GZip is supported /// </summary> /// <returns></returns> public static bool IsGZipSupported() { string AcceptEncoding = HttpContext.Current.Request.Headers["Accept-Encoding"]; if (!string.IsNullOrEmpty(AcceptEncoding) && (AcceptEncoding.Contains("gzip") || AcceptEncoding.Contains("deflate"))) return true; return false; } GZipStream and DeflateStream are streams that are assigned to Response.Filter and by doing so apply the appropriate compression on the active Response. Response.Filter content is chunked So to implement a Response.Filter effectively requires only that you implement a custom stream and handle the Write() method to capture Response output as it’s written. At first blush this seems very simple – you capture the output in Write, transform it and write out the transformed content in one pass. And that indeed works for small amounts of content. But you see, the problem is that output is written in small buffer chunks (a little less than 16k it appears) rather than just a single Write() statement into the stream, which makes perfect sense for ASP.NET to stream data back to IIS in smaller chunks to minimize memory usage en route. Unfortunately this also makes it a more difficult to implement any filtering routines since you don’t directly get access to all of the response content which is problematic especially if those filtering routines require you to look at the ENTIRE response in order to transform or capture the output as is needed for the solution the gentleman in my session asked for. So in order to address this a slightly different approach is required that basically captures all the Write() buffers passed into a cached stream and then making the stream available only when it’s complete and ready to be flushed. As I was thinking about the implementation I also started thinking about the few instances when I’ve used Response.Filter implementations. Each time I had to create a new Stream subclass and create my custom functionality but in the end each implementation did the same thing – capturing output and transforming it. I thought there should be an easier way to do this by creating a re-usable Stream class that can handle stream transformations that are common to Response.Filter implementations. Creating a semi-generic Response Filter Stream Class What I ended up with is a ResponseFilterStream class that provides a handful of Events that allow you to capture and/or transform Response content. The class implements a subclass of Stream and then overrides Write() and Flush() to handle capturing and transformation operations. By exposing events it’s easy to hook up capture or transformation operations via single focused methods. ResponseFilterStream exposes the following events: CaptureStream, CaptureString Captures the output only and provides either a MemoryStream or String with the final page output. Capture is hooked to the Flush() operation of the stream. TransformStream, TransformString Allows you to transform the complete response output with events that receive a MemoryStream or String respectively and can you modify the output then return it back as a return value. The transformed output is then written back out in a single chunk to the response output stream. These events capture all output internally first then write the entire buffer into the response. TransformWrite, TransformWriteString Allows you to transform the Response data as it is written in its original chunk size in the Stream’s Write() method. Unlike TransformStream/TransformString which operate on the complete output, these events only see the current chunk of data written. This is more efficient as there’s no caching involved, but can cause problems due to searched content splitting over multiple chunks. Using this implementation, creating a custom Response.Filter transformation becomes as simple as the following code. To hook up the Response.Filter using the MemoryStream version event: ResponseFilterStream filter = new ResponseFilterStream(Response.Filter); filter.TransformStream += filter_TransformStream; Response.Filter = filter; and the event handler to do the transformation: MemoryStream filter_TransformStream(MemoryStream ms) { Encoding encoding = HttpContext.Current.Response.ContentEncoding; string output = encoding.GetString(ms.ToArray()); output = FixPaths(output); ms = new MemoryStream(output.Length); byte[] buffer = encoding.GetBytes(output); ms.Write(buffer,0,buffer.Length); return ms; } private string FixPaths(string output) { string path = HttpContext.Current.Request.ApplicationPath; // override root path wonkiness if (path == "/") path = ""; output = output.Replace("\"~/", "\"" + path + "/").Replace("'~/", "'" + path + "/"); return output; } The idea of the event handler is that you can do whatever you want to the stream and return back a stream – either the same one that’s been modified or a brand new one – which is then sent back to as the final response. The above code can be simplified even more by using the string version events which handle the stream to string conversions for you: ResponseFilterStream filter = new ResponseFilterStream(Response.Filter); filter.TransformString += filter_TransformString; Response.Filter = filter; and the event handler to do the transformation calling the same FixPaths method shown above: string filter_TransformString(string output) { return FixPaths(output); } The events for capturing output and capturing and transforming chunks work in a very similar way. By using events to handle the transformations ResponseFilterStream becomes a reusable component and we don’t have to create a new stream class or subclass an existing Stream based classed. By the way, the example used here is kind of a cool trick which transforms “~/” expressions inside of the final generated HTML output – even in plain HTML controls not HTML controls – and transforms them into the appropriate application relative path in the same way that ResolveUrl would do. So you can write plain old HTML like this: <a href=”~/default.aspx”>Home</a>  and have it turned into: <a href=”/myVirtual/default.aspx”>Home</a>  without having to use an ASP.NET control like Hyperlink or Image or having to constantly use: <img src=”<%= ResolveUrl(“~/images/home.gif”) %>” /> in MVC applications (which frankly is one of the most annoying things about MVC especially given the path hell that extension-less and endpoint-less URLs impose). I can’t take credit for this idea. While discussing the Response.Filter issues on Twitter a hint from Dylan Beattie who pointed me at one of his examples which does something similar. I thought the idea was cool enough to use an example for future demos of Response.Filter functionality in ASP.NET next I time I do the Modules and Handlers talk (which was great fun BTW). How practical this is is debatable however since there’s definitely some overhead to using a Response.Filter in general and especially on one that caches the output and the re-writes it later. Make sure to test for performance anytime you use Response.Filter hookup and make sure it' doesn’t end up killing perf on you. You’ve been warned :-}. How does ResponseFilterStream work? The big win of this implementation IMHO is that it’s a reusable  component – so for implementation there’s no new class, no subclassing – you simply attach to an event to implement an event handler method with a straight forward signature to retrieve the stream or string you’re interested in. The implementation is based on a subclass of Stream as is required in order to handle the Response.Filter requirements. What’s different than other implementations I’ve seen in various places is that it supports capturing output as a whole to allow retrieving the full response output for capture or modification. The exception are the TransformWrite and TransformWrite events which operate only active chunk of data written by the Response. For captured output, the Write() method captures output into an internal MemoryStream that is cached until writing is complete. So Write() is called when ASP.NET writes to the Response stream, but the filter doesn’t pass on the Write immediately to the filter’s internal stream. The data is cached and only when the Flush() method is called to finalize the Stream’s output do we actually send the cached stream off for transformation (if the events are hooked up) and THEN finally write out the returned content in one big chunk. Here’s the implementation of ResponseFilterStream: /// <summary> /// A semi-generic Stream implementation for Response.Filter with /// an event interface for handling Content transformations via /// Stream or String. /// <remarks> /// Use with care for large output as this implementation copies /// the output into a memory stream and so increases memory usage. /// </remarks> /// </summary> public class ResponseFilterStream : Stream { /// <summary> /// The original stream /// </summary> Stream _stream; /// <summary> /// Current position in the original stream /// </summary> long _position; /// <summary> /// Stream that original content is read into /// and then passed to TransformStream function /// </summary> MemoryStream _cacheStream = new MemoryStream(5000); /// <summary> /// Internal pointer that that keeps track of the size /// of the cacheStream /// </summary> int _cachePointer = 0; /// <summary> /// /// </summary> /// <param name="responseStream"></param> public ResponseFilterStream(Stream responseStream) { _stream = responseStream; } /// <summary> /// Determines whether the stream is captured /// </summary> private bool IsCaptured { get { if (CaptureStream != null || CaptureString != null || TransformStream != null || TransformString != null) return true; return false; } } /// <summary> /// Determines whether the Write method is outputting data immediately /// or delaying output until Flush() is fired. /// </summary> private bool IsOutputDelayed { get { if (TransformStream != null || TransformString != null) return true; return false; } } /// <summary> /// Event that captures Response output and makes it available /// as a MemoryStream instance. Output is captured but won't /// affect Response output. /// </summary> public event Action<MemoryStream> CaptureStream; /// <summary> /// Event that captures Response output and makes it available /// as a string. Output is captured but won't affect Response output. /// </summary> public event Action<string> CaptureString; /// <summary> /// Event that allows you transform the stream as each chunk of /// the output is written in the Write() operation of the stream. /// This means that that it's possible/likely that the input /// buffer will not contain the full response output but only /// one of potentially many chunks. /// /// This event is called as part of the filter stream's Write() /// operation. /// </summary> public event Func<byte[], byte[]> TransformWrite; /// <summary> /// Event that allows you to transform the response stream as /// each chunk of bytep[] output is written during the stream's write /// operation. This means it's possibly/likely that the string /// passed to the handler only contains a portion of the full /// output. Typical buffer chunks are around 16k a piece. /// /// This event is called as part of the stream's Write operation. /// </summary> public event Func<string, string> TransformWriteString; /// <summary> /// This event allows capturing and transformation of the entire /// output stream by caching all write operations and delaying final /// response output until Flush() is called on the stream. /// </summary> public event Func<MemoryStream, MemoryStream> TransformStream; /// <summary> /// Event that can be hooked up to handle Response.Filter /// Transformation. Passed a string that you can modify and /// return back as a return value. The modified content /// will become the final output. /// </summary> public event Func<string, string> TransformString; protected virtual void OnCaptureStream(MemoryStream ms) { if (CaptureStream != null) CaptureStream(ms); } private void OnCaptureStringInternal(MemoryStream ms) { if (CaptureString != null) { string content = HttpContext.Current.Response.ContentEncoding.GetString(ms.ToArray()); OnCaptureString(content); } } protected virtual void OnCaptureString(string output) { if (CaptureString != null) CaptureString(output); } protected virtual byte[] OnTransformWrite(byte[] buffer) { if (TransformWrite != null) return TransformWrite(buffer); return buffer; } private byte[] OnTransformWriteStringInternal(byte[] buffer) { Encoding encoding = HttpContext.Current.Response.ContentEncoding; string output = OnTransformWriteString(encoding.GetString(buffer)); return encoding.GetBytes(output); } private string OnTransformWriteString(string value) { if (TransformWriteString != null) return TransformWriteString(value); return value; } protected virtual MemoryStream OnTransformCompleteStream(MemoryStream ms) { if (TransformStream != null) return TransformStream(ms); return ms; } /// <summary> /// Allows transforming of strings /// /// Note this handler is internal and not meant to be overridden /// as the TransformString Event has to be hooked up in order /// for this handler to even fire to avoid the overhead of string /// conversion on every pass through. /// </summary> /// <param name="responseText"></param> /// <returns></returns> private string OnTransformCompleteString(string responseText) { if (TransformString != null) TransformString(responseText); return responseText; } /// <summary> /// Wrapper method form OnTransformString that handles /// stream to string and vice versa conversions /// </summary> /// <param name="ms"></param> /// <returns></returns> internal MemoryStream OnTransformCompleteStringInternal(MemoryStream ms) { if (TransformString == null) return ms; //string content = ms.GetAsString(); string content = HttpContext.Current.Response.ContentEncoding.GetString(ms.ToArray()); content = TransformString(content); byte[] buffer = HttpContext.Current.Response.ContentEncoding.GetBytes(content); ms = new MemoryStream(); ms.Write(buffer, 0, buffer.Length); //ms.WriteString(content); return ms; } /// <summary> /// /// </summary> public override bool CanRead { get { return true; } } public override bool CanSeek { get { return true; } } /// <summary> /// /// </summary> public override bool CanWrite { get { return true; } } /// <summary> /// /// </summary> public override long Length { get { return 0; } } /// <summary> /// /// </summary> public override long Position { get { return _position; } set { _position = value; } } /// <summary> /// /// </summary> /// <param name="offset"></param> /// <param name="direction"></param> /// <returns></returns> public override long Seek(long offset, System.IO.SeekOrigin direction) { return _stream.Seek(offset, direction); } /// <summary> /// /// </summary> /// <param name="length"></param> public override void SetLength(long length) { _stream.SetLength(length); } /// <summary> /// /// </summary> public override void Close() { _stream.Close(); } /// <summary> /// Override flush by writing out the cached stream data /// </summary> public override void Flush() { if (IsCaptured && _cacheStream.Length > 0) { // Check for transform implementations _cacheStream = OnTransformCompleteStream(_cacheStream); _cacheStream = OnTransformCompleteStringInternal(_cacheStream); OnCaptureStream(_cacheStream); OnCaptureStringInternal(_cacheStream); // write the stream back out if output was delayed if (IsOutputDelayed) _stream.Write(_cacheStream.ToArray(), 0, (int)_cacheStream.Length); // Clear the cache once we've written it out _cacheStream.SetLength(0); } // default flush behavior _stream.Flush(); } /// <summary> /// /// </summary> /// <param name="buffer"></param> /// <param name="offset"></param> /// <param name="count"></param> /// <returns></returns> public override int Read(byte[] buffer, int offset, int count) { return _stream.Read(buffer, offset, count); } /// <summary> /// Overriden to capture output written by ASP.NET and captured /// into a cached stream that is written out later when Flush() /// is called. /// </summary> /// <param name="buffer"></param> /// <param name="offset"></param> /// <param name="count"></param> public override void Write(byte[] buffer, int offset, int count) { if ( IsCaptured ) { // copy to holding buffer only - we'll write out later _cacheStream.Write(buffer, 0, count); _cachePointer += count; } // just transform this buffer if (TransformWrite != null) buffer = OnTransformWrite(buffer); if (TransformWriteString != null) buffer = OnTransformWriteStringInternal(buffer); if (!IsOutputDelayed) _stream.Write(buffer, offset, buffer.Length); } } The key features are the events and corresponding OnXXX methods that handle the event hookups, and the Write() and Flush() methods of the stream implementation. All the rest of the members tend to be plain jane passthrough stream implementation code without much consequence. I do love the way Action<t> and Func<T> make it so easy to create the event signatures for the various events – sweet. A few Things to consider Performance Response.Filter is not great for performance in general as it adds another layer of indirection to the ASP.NET output pipeline, and this implementation in particular adds a memory hit as it basically duplicates the response output into the cached memory stream which is necessary since you may have to look at the entire response. If you have large pages in particular this can cause potentially serious memory pressure in your server application. So be careful of wholesale adoption of this (or other) Response.Filters. Make sure to do some performance testing to ensure it’s not killing your app’s performance. Response.Filter works everywhere A few questions came up in comments and discussion as to capturing ALL output hitting the site and – yes you can definitely do that by assigning a Response.Filter inside of a module. If you do this however you’ll want to be very careful and decide which content you actually want to capture especially in IIS 7 which passes ALL content – including static images/CSS etc. through the ASP.NET pipeline. So it is important to filter only on what you’re looking for – like the page extension or maybe more effectively the Response.ContentType. Response.Filter Chaining Originally I thought that filter chaining doesn’t work at all due to a bug in the stream implementation code. But it’s quite possible to assign multiple filters to the Response.Filter property. So the following actually works to both compress the output and apply the transformed content: WebUtils.GZipEncodePage(); ResponseFilterStream filter = new ResponseFilterStream(Response.Filter); filter.TransformString += filter_TransformString; Response.Filter = filter; However the following does not work resulting in invalid content encoding errors: ResponseFilterStream filter = new ResponseFilterStream(Response.Filter); filter.TransformString += filter_TransformString; Response.Filter = filter; WebUtils.GZipEncodePage(); In other words multiple Response filters can work together but it depends entirely on the implementation whether they can be chained or in which order they can be chained. In this case running the GZip/Deflate stream filters apparently relies on the original content length of the output and chokes when the content is modified. But if attaching the compression first it works fine as unintuitive as that may seem. Resources Download example code Capture Output from ASP.NET Pages © Rick Strahl, West Wind Technologies, 2005-2010Posted in ASP.NET  

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• Reporting Services - It's a Wrap!

  - by smisner

  If you have any experience at all with Reporting Services, you have probably developed a report using the matrix data region. It's handy when you want to generate columns dynamically based on data. If users view a matrix report online, they can scroll horizontally to view all columns and all is well. But if they want to print the report, the experience is completely different and you'll have to decide how you want to handle dynamic columns. By default, when a user prints a matrix report for which the number of columns exceeds the width of the page, Reporting Services determines how many columns can fit on the page and renders one or more separate pages for the additional columns. In this post, I'll explain two techniques for managing dynamic columns. First, I'll show how to use the RepeatRowHeaders property to make it easier to read a report when columns span multiple pages, and then I'll show you how to "wrap" columns so that you can avoid the horizontal page break. Included with this post are the sample RDLs for download. First, let's look at the default behavior of a matrix. A matrix that has too many columns for one printed page (or output to page-based renderer like PDF or Word) will be rendered such that the first page with the row group headers and the inital set of columns, as shown in Figure 1. The second page continues by rendering the next set of columns that can fit on the page, as shown in Figure 2.This pattern continues until all columns are rendered. The problem with the default behavior is that you've lost the context of employee and sales order - the row headers - on the second page. That makes it hard for users to read this report because the layout requires them to flip back and forth between the current page and the first page of the report. You can fix this behavior by finding the RepeatRowHeaders of the tablix report item and changing its value to True. The second (and subsequent pages) of the matrix now look like the image shown in Figure 3. The problem with this approach is that the number of printed pages to flip through is unpredictable when you have a large number of potential columns. What if you want to include all columns on the same page? You can take advantage of the repeating behavior of a tablix and get repeating columns by embedding one tablix inside of another. For this example, I'm using SQL Server 2008 R2 Reporting Services. You can get similar results with SQL Server 2008. (In fact, you could probably do something similar in SQL Server 2005, but I haven't tested it. The steps would be slightly different because you would be working with the old-style matrix as compared to the new-style tablix discussed in this post.) I created a dataset that queries AdventureWorksDW2008 tables: SELECT TOP (100) e.LastName + ', ' + e.FirstName AS EmployeeName, d.FullDateAlternateKey, f.SalesOrderNumber, p.EnglishProductName, sum(SalesAmount) as SalesAmount FROM FactResellerSales AS f INNER JOIN DimProduct AS p ON p.ProductKey = f.ProductKey INNER JOIN DimDate AS d ON d.DateKey = f.OrderDateKey INNER JOIN DimEmployee AS e ON e.EmployeeKey = f.EmployeeKey GROUP BY p.EnglishProductName, d.FullDateAlternateKey, e.LastName + ', ' + e.FirstName, f.SalesOrderNumber ORDER BY EmployeeName, f.SalesOrderNumber, p.EnglishProductName To start the report: Add a matrix to the report body and drag Employee Name to the row header, which also creates a group. Next drag SalesOrderNumber below Employee Name in the Row Groups panel, which creates a second group and a second column in the row header section of the matrix, as shown in Figure 4. Now for some trickiness. Add another column to the row headers. This new column will be associated with the existing EmployeeName group rather than causing BIDS to create a new group. To do this, right-click on the EmployeeName textbox in the bottom row, point to Insert Column, and then click Inside Group-Right. Then add the SalesOrderNumber field to this new column. By doing this, you're creating a report that repeats a set of columns for each EmployeeName/SalesOrderNumber combination that appears in the data. Next, modify the first row group's expression to group on both EmployeeName and SalesOrderNumber. In the Row Groups section, right-click EmployeeName, click Group Properties, click the Add button, and select [SalesOrderNumber]. Now you need to configure the columns to repeat. Rather than use the Columns group of the matrix like you might expect, you're going to use the textbox that belongs to the second group of the tablix as a location for embedding other report items. First, clear out the text that's currently in the third column - SalesOrderNumber - because it's already added as a separate textbox in this report design. Then drag and drop a matrix into that textbox, as shown in Figure 5. Again, you need to do some tricks here to get the appearance and behavior right. We don't really want repeating rows in the embedded matrix, so follow these steps: Click on the Rows label which then displays RowGroup in the Row Groups pane below the report body. Right-click on RowGroup,click Delete Group, and select the option to delete associated rows and columns. As a result, you get a modified matrix which has only a ColumnGroup in it, with a row above a double-dashed line for the column group and a row below the line for the aggregated data. Let's continue: Drag EnglishProductName to the data textbox (below the line). Add a second data row by right-clicking EnglishProductName, pointing to Insert Row, and clicking Below. Add the SalesAmount field to the new data textbox. Now eliminate the column group row without eliminating the group. To do this, right-click the row above the double-dashed line, click Delete Rows, and then select Delete Rows Only in the message box. Now you're ready for the fit and finish phase: Resize the column containing the embedded matrix so that it fits completely. Also, the final column in the matrix is for the column group. You can't delete this column, but you can make it as small as possible. Just click on the matrix to display the row and column handles, and then drag the right edge of the rightmost column to the left to make the column virtually disappear. Next, configure the groups so that the columns of the embedded matrix will wrap. In the Column Groups pane, right-click ColumnGroup1 and click on the expression button (labeled fx) to the right of Group On [EnglishProductName]. Replace the expression with the following: =RowNumber("SalesOrderNumber" ). We use SalesOrderNumber here because that is the name of the group that "contains" the embedded matrix. The next step is to configure the number of columns to display before wrapping. Click any cell in the matrix that is not inside the embedded matrix, and then double-click the second group in the Row Groups pane - SalesOrderNumber. Change the group expression to the following expression: =Ceiling(RowNumber("EmployeeName")/3) The last step is to apply formatting. In my example, I set the SalesAmount textbox's Format property to C2 and also right-aligned the text in both the EnglishProductName and the SalesAmount textboxes. And voila - Figure 6 shows a matrix report with wrapping columns. Share this post: email it! | bookmark it! | digg it! | reddit! | kick it! | live it!

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• Bye Bye Year of the Dragon, Hello BPM

  - by Ajay Khanna

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} As 2012 fades and we usher in a New Year, let’s look back at some of the hottest BPM trends and those we’ll be seeing more of in the coming months. BPM is as much about people as it is about technology. As people adopt new ways of engagement, new channels of communications and new devices to interact , the changes are reflected in BPM practices. As Social and Mobile have become an integral part of our personal and professional lives, we’ll see tighter integration of social and mobile with BPM, and more use cases emerging for smarter process management in 2013. And with products and services becoming less differentiated, organizations will strive to differentiate on Customer Experience. Concepts like Pace Layered Architecture and Dynamic Case Management will provide more flexibility and agility to IT groups and knowledge workers. Take a look at some of these capabilities we showcased (see video) at Oracle OpenWorld 2012. Some of these trends that will continue to gain momentum in 2013: Social networks and social media have provided a new way for businesses to engage with customers. A prospect is likely to reach out to their social network before making any purchase. Companies are increasingly engaging with customers in social networks to influence their purchasing decisions, as well as listening to customers via tools like sentiment analysis to see what customers think about a particular product or process. These insights are valuable as companies look to improve their processes. Inside organizations, workers are using social tools to engage with each other to design new products and processes. Social collaboration tools are being used to resolve issues where an employee needs consultation to reach a decision. Oracle BPM Suite includes social interaction as an integral part of its process design and work management to empower today’s business users. Ubiquitous smart mobile devices are trending as a tool of choice for many workers. Many companies are adopting the policy of “Bring Your Own Device,” and the device of choice is a tablet. Devices like smart phones and tablets not only provide mobility to workers and customers, but they also provide additional important information – the context. By integrating the mobile context (location, photos, and preferences) into your processes, organizations can make much more informed decisions, as well as offer more personalized service to customers. Using Oracle ADF Mobile, you can easily create user interfaces for mobile devices and also capture location data for process execution. Customer experience was at the forefront of trending topics in 2012. Organizations are trying to understand their customers better and offer them more personalized and differentiated services. Customer experience is paramount when companies design sales and support processes. Companies are looking to BPM to consistently and efficiently orchestrate customer facing processes across disparate systems, departments and channels of communication. Oracle BPM Suite provides just the right capabilities for organizations to design and deliver an excellent customer experience. Pace Layered Architecture strategy is gaining traction as a way to maximize agility and minimize disruption in organizations. It provides a framework to manage the evolution of your information system when different pieces of it are changing at different rates and need to be updated independent of one another. Oracle Fusion Middleware and Oracle BPM Suite are designed with this in mind. The database layer, integration layer, application layer, and process layer should not be required to change at the same time. Most of the business changes to policy or process can be done at the process layer without disrupting the whole infrastructure. By understanding the type of change needed at a particular level, organizations can become much more agile and efficient. Adaptive Case Management proposes more flexibility to manage processes or cases that do not follow a structured process flow. In such situations, the knowledge worker managing the case needs to evaluate what step should occur next because the sequence of steps can’t be predetermined. Another characteristic is that it requires much more collaboration than straight-through process. As simple processes become automated, and customers adopt more and more self-service, cases that reach the case workers are much more complex and need more investigation. Oracle BPM suite includes comprehensive adaptive case management capability to manage such unstructured and complex processes. Smart BPM or making your BPM intelligent has been the holy grail for BPM practitioners who imagined that one day BPM would become one with Business Intelligence, Business Activity Monitoring and Complex Event Processing, making it much more responsive and helpful in organizational decision making. In 2013, organizations will begin to deploy these intelligent BPM solutions. Oracle offers an integrated solution that brings together the powerful functionality of BI, BAM, event processing, and Real Time Decisions to help organizations create smart process based solutions. In order to help customers reach their BPM goals faster and remove risks associated with BPM initiatives, Oracle has introduced Oracle Process Accelerators, pre-built best practices applications built on Oracle BPM Suite that are fully production grade and ready to deploy. These are exiting times for BPM practitioners and there is so much to look forward to in 2013. We wish you a very happy and prosperous New Year 2013. Happy BPMing!

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• Refreshing Your PC Won’t Help: Why Bloatware is Still a Problem on Windows 8

  - by Chris Hoffman

  Bloatware is still a big problem on new Windows 8 and 8.1 PCs. Some websites will tell you that you can easily get rid of manufacturer-installed bloatware with Windows 8′s Reset feature, but they’re generally wrong. This junk software often turns the process of powering on your new PC from what could be a delightful experience into a tedious slog, forcing you to spend hours cleaning up your new PC before you can enjoy it. Why Refreshing Your PC (Probably) Won’t Help Manufacturers install software along with Windows on their new PCs. In addition to hardware drivers that allow the PC’s hardware to work properly, they install more questionable things like trial antivirus software and other nagware. Much of this software runs at boot, cluttering the system tray and slowing down boot times, often dramatically. Software companies pay computer manufacturers to include this stuff. It’s installed to make the PC manufacturer money at the cost of making the Windows computer worse for actual users. Windows 8 includes “Refresh Your PC” and “Reset Your PC” features that allow Windows users to quickly get their computers back to a fresh state. It’s essentially a quick, streamlined way of reinstalling Windows.  If you install Windows 8 or 8.1 yourself, the Refresh operation will give your PC a clean Windows system without any additional third-party software. However, Microsoft allows computer manufacturers to customize their Refresh images. In other words, most computer manufacturers will build their drivers, bloatware, and other system customizations into the Refresh image. When you Refresh your computer, you’ll just get back to the factory-provided system complete with bloatware. It’s possible that some computer manufacturers aren’t building bloatware into their refresh images in this way. It’s also possible that, when Windows 8 came out, some computer manufacturer didn’t realize they could do this and that refreshing a new PC would strip the bloatware. However, on most Windows 8 and 8.1 PCs, you’ll probably see bloatware come back when you refresh your PC. It’s easy to understand how PC manufacturers do this. You can create your own Refresh images on Windows 8 and 8.1 with just a simple command, replacing Microsoft’s image with a customized one. Manufacturers can install their own refresh images in the same way. Microsoft doesn’t lock down the Refresh feature. Desktop Bloatware is Still Around, Even on Tablets! Not only is typical Windows desktop bloatware not gone, it has tagged along with Windows as it moves to new form factors. Every Windows tablet currently on the market — aside from Microsoft’s own Surface and Surface 2 tablets — runs on a standard Intel x86 chip. This means that every Windows 8 and 8.1 tablet you see in stores has a full desktop with the capability to run desktop software. Even if that tablet doesn’t come with a keyboard, it’s likely that the manufacturer has preinstalled bloatware on the tablet’s desktop. Yes, that means that your Windows tablet will be slower to boot and have less memory because junk and nagging software will be on its desktop and in its system tray. Microsoft considers tablets to be PCs, and PC manufacturers love installing their bloatware. If you pick up a Windows tablet, don’t be surprised if you have to deal with desktop bloatware on it. Microsoft Surfaces and Signature PCs Microsoft is now selling their own Surface PCs that they built themselves — they’re now a “devices and services” company after all, not a software company. One of the nice things about Microsoft’s Surface PCs is that they’re free of the typical bloatware. Microsoft won’t take money from Norton to include nagging software that worsens the experience. If you pick up a Surface device that provides Windows 8.1 and 8 as Microsoft intended it — or install a fresh Windows 8.1 or 8 system — you won’t see any bloatware. Microsoft is also continuing their Signature program. New PCs purchased from Microsoft’s official stores are considered “Signature PCs” and don’t have the typical bloatware. For example, the same laptop could be full of bloatware in a traditional computer store and clean, without the nasty bloatware when purchased from a Microsoft Store. Microsoft will also continue to charge you $99 if you want them to remove your computer’s bloatware for you — that’s the more questionable part of the Signature program. Windows 8 App Bloatware is an Improvement There’s a new type of bloatware on new Windows 8 systems, which is thankfully less harmful. This is bloatware in the form of included “Windows 8-style”, “Store-style”, or “Modern” apps in the new, tiled interface. For example, Amazon may pay a computer manufacturer to include the Amazon Kindle app from the Windows Store. (The manufacturer may also just receive a cut of book sales for including it. We’re not sure how the revenue sharing works — but it’s clear PC manufacturers are getting money from Amazon.) The manufacturer will then install the Amazon Kindle app from the Windows Store by default. This included software is technically some amount of clutter, but it doesn’t cause the problems older types of bloatware does. It won’t automatically load and delay your computer’s startup process, clutter your system tray, or take up memory while you’re using your computer. For this reason, a shift to including new-style apps as bloatware is a definite improvement over older styles of bloatware. Unfortunately, this type of bloatware has not replaced traditional desktop bloatware, and new Windows PCs will generally have both. Windows RT is Immune to Typical Bloatware, But… Microsoft’s Windows RT can’t run Microsoft desktop software, so it’s immune to traditional bloatware. Just as you can’t install your own desktop programs on it, the Windows RT device’s manufacturer can’t install their own desktop bloatware. While Windows RT could be an antidote to bloatware, this advantage comes at the cost of being able to install any type of desktop software at all. Windows RT has also seemingly failed — while a variety of manufacturers came out with their own Windows RT devices when Windows 8 was first released, they’ve all since been withdrawn from the market. Manufacturers who created Windows RT devices have criticized it in the media and stated they have no plans to produce any future Windows RT devices. The only Windows RT devices still on the market are Microsoft’s Surface (originally named Surface RT) and Surface 2. Nokia is also coming out with their own Windows RT tablet, but they’re in the process of being purchased by Microsoft. In other words, Windows RT just isn’t a factor when it comes to bloatware — you wouldn’t get a Windows RT device unless you purchased a Surface, but those wouldn’t come with bloatware anyway. Removing Bloatware or Reinstalling Windows 8.1 While bloatware is still a problem on new Windows systems and the Refresh option probably won’t help you, you can still eliminate bloatware in the traditional way. Bloatware can be uninstalled from the Windows Control Panel or with a dedicated removal tool like PC Decrapifier, which tries to automatically uninstall the junk for you. You can also do what Windows geeks have always tended to do with new computers — reinstall Windows 8 or 8.1 from scratch with installation media from Microsoft. You’ll get a clean Windows system and you can install only the hardware drivers and other software you need. Unfortunately, bloatware is still a big problem for Windows PCs. Windows 8 tries to do some things to address bloatware, but it ultimately comes up short. Most Windows PCs sold in most stores to most people will still have the typical bloatware slowing down the boot process, wasting memory, and adding clutter. Image Credit: LG on Flickr, Intel Free Press on Flickr, Wilson Hui on Flickr, Intel Free Press on Flickr, Vernon Chan on Flickr     

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• Big Data – Is Big Data Relevant to me? – Big Data Questionnaires – Guest Post by Vinod Kumar

  - by Pinal Dave

  This guest post is by Vinod Kumar. Vinod Kumar has worked with SQL Server extensively since joining the industry over a decade ago. Working on various versions of SQL Server 7.0, Oracle 7.3 and other database technologies – he now works with the Microsoft Technology Center (MTC) as a Technology Architect. Let us read the blog post in Vinod’s own voice. I think the series from Pinal is a good one for anyone planning to start on Big Data journey from the basics. In my daily customer interactions this buzz of “Big Data” always comes up, I react generally saying – “Sir, do you really have a ‘Big Data’ problem or do you have a big Data problem?” Generally, there is a silence in the air when I ask this question. Data is everywhere in organizations – be it big data, small data, all data and for few it is bad data which is same as no data :). Wow, don’t discount me as someone who opposes “Big Data”, I am a big supporter as much as I am a critic of the abuse of this term by the people. In this post, I wanted to let my mind flow so that you can also think in the direction I want you to see these concepts. In any case, this is not an exhaustive dump of what is in my mind – but you will surely get the drift how I am going to question Big Data terms from customers!!! Is Big Data Relevant to me? Many of my customers talk to me like blank whiteboard with no idea – “why Big Data”. They want to jump into the bandwagon of technology and they want to decipher insights from their unexplored data a.k.a. unstructured data with structured data. So what are these industry scenario’s that come to mind? Here are some of them: Financials Fraud detection: Banks and Credit cards are monitoring your spending habits on real-time basis. Customer Segmentation: applies in every industry from Banking to Retail to Aviation to Utility and others where they deal with end customer who consume their products and services. Customer Sentiment Analysis: Responding to negative brand perception on social or amplify the positive perception. Sales and Marketing Campaign: Understand the impact and get closer to customer delight. Call Center Analysis: attempt to take unstructured voice recordings and analyze them for content and sentiment. Medical Reduce Re-admissions: How to build a proactive follow-up engagements with patients. Patient Monitoring: How to track Inpatient, Out-Patient, Emergency Visits, Intensive Care Units etc. Preventive Care: Disease identification and Risk stratification is a very crucial business function for medical. Claims fraud detection: There is no precise dollars that one can put here, but this is a big thing for the medical field. Retail Customer Sentiment Analysis, Customer Care Centers, Campaign Management. Supply Chain Analysis: Every sensors and RFID data can be tracked for warehouse space optimization. Location based marketing: Based on where a check-in happens retail stores can be optimize their marketing. Telecom Price optimization and Plans, Finding Customer churn, Customer loyalty programs Call Detail Record (CDR) Analysis, Network optimizations, User Location analysis Customer Behavior Analysis Insurance Fraud Detection & Analysis, Pricing based on customer Sentiment Analysis, Loyalty Management Agents Analysis, Customer Value Management This list can go on to other areas like Utility, Manufacturing, Travel, ITES etc. So as you can see, there are obviously interesting use cases for each of these industry verticals. These are just representative list. Where to start? A lot of times I try to quiz customers on a number of dimensions before starting a Big Data conversation. Are you getting the data you need the way you want it and in a timely manner? Can you get in and analyze the data you need? How quickly is IT to respond to your BI Requests? How easily can you get at the data that you need to run your business/department/project? How are you currently measuring your business? Can you get the data you need to react WITHIN THE QUARTER to impact behaviors to meet your numbers or is it always “rear-view mirror?” How are you measuring: The Brand Customer Sentiment Your Competition Your Pricing Your performance Supply Chain Efficiencies Predictive product / service positioning What are your key challenges of driving collaboration across your global business?  What the challenges in innovation? What challenges are you facing in getting more information out of your data? Note: Garbage-in is Garbage-out. Hold good for all reporting / analytics requirements Big Data POCs? A number of customers get into the realm of setting a small team to work on Big Data – well it is a great start from an understanding point of view, but I tend to ask a number of other questions to such customers. Some of these common questions are: To what degree is your advanced analytics (natural language processing, sentiment analysis, predictive analytics and classification) paired with your Big Data’s efforts? Do you have dedicated resources exploring the possibilities of advanced analytics in Big Data for your business line? Do you plan to employ machine learning technology while doing Advanced Analytics? How is Social Media being monitored in your organization? What is your ability to scale in terms of storage and processing power? Do you have a system in place to sort incoming data in near real time by potential value, data quality, and use frequency? Do you use event-driven architecture to manage incoming data? Do you have specialized data services that can accommodate different formats, security, and the management requirements of multiple data sources? Is your organization currently using or considering in-memory analytics? To what degree are you able to correlate data from your Big Data infrastructure with that from your enterprise data warehouse? Have you extended the role of Data Stewards to include ownership of big data components? Do you prioritize data quality based on the source system (that is Facebook/Twitter data has lower quality thresholds than radio frequency identification (RFID) for a tracking system)? Do your retention policies consider the different legal responsibilities for storing Big Data for a specific amount of time? Do Data Scientists work in close collaboration with Data Stewards to ensure data quality? How is access to attributes of Big Data being given out in the organization? Are roles related to Big Data (Advanced Analyst, Data Scientist) clearly defined? How involved is risk management in the Big Data governance process? Is there a set of documented policies regarding Big Data governance? Is there an enforcement mechanism or approach to ensure that policies are followed? Who is the key sponsor for your Big Data governance program? (The CIO is best) Do you have defined policies surrounding the use of social media data for potential employees and customers, as well as the use of customer Geo-location data? How accessible are complex analytic routines to your user base? What is the level of involvement with outside vendors and third parties in regard to the planning and execution of Big Data projects? What programming technologies are utilized by your data warehouse/BI staff when working with Big Data? These are some of the important questions I ask each customer who is actively evaluating Big Data trends for their organizations. These questions give you a sense of direction where to start, what to use, how to secure, how to analyze and more. Sign off Any Big data is analysis is incomplete without a compelling story. The best way to understand this is to watch Hans Rosling – Gapminder (2:17 to 6:06) videos about the third world myths. Don’t get overwhelmed with the Big Data buzz word, the destination to what your data speaks is important. In this blog post, we did not particularly look at any Big Data technologies. This is a set of questionnaire one needs to keep in mind as they embark their journey of Big Data. I did write some of the basics in my blog: Big Data – Big Hype yet Big Opportunity. Do let me know if these questions make sense?  Reference: Pinal Dave (http://blog.sqlauthority.com)Filed under: Big Data, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL

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• Base de Datos Oracle, su mejor opción para reducir costos de IT

  - by Ivan Hassig

  Por Victoria Cadavid Sr. Sales Cosultant Oracle Direct Uno de los principales desafíos en la administración de centros de datos es la reducción de costos de operación. A medida que las compañías crecen y los proveedores de tecnología ofrecen soluciones cada vez más robustas, conservar el equilibrio entre desempeño, soporte al negocio y gestión del Costo Total de Propiedad es un desafío cada vez mayor para los Gerentes de Tecnología y para los Administradores de Centros de Datos. Las estrategias más comunes para conseguir reducción en los costos de administración de Centros de Datos y en la gestión de Tecnología de una organización en general, se enfocan en la mejora del desempeño de las aplicaciones, reducción del costo de administración y adquisición de hardware, reducción de los costos de almacenamiento, aumento de la productividad en la administración de las Bases de Datos y mejora en la atención de requerimientos y prestación de servicios de mesa de ayuda, sin embargo, las estrategias de reducción de costos deben contemplar también la reducción de costos asociados a pérdida y robo de información, cumplimiento regulatorio, generación de valor y continuidad del negocio, que comúnmente se conciben como iniciativas aisladas que no siempre se adelantan con el ánimo de apoyar la reducción de costos. Una iniciativa integral de reducción de costos de TI, debe contemplar cada uno de los factores que  generan costo y pueden ser optimizados. En este artículo queremos abordar la reducción de costos de tecnología a partir de la adopción del que según los expertos es el motor de Base de Datos # del mercado.Durante años, la base de datos Oracle ha sido reconocida por su velocidad, confiabilidad, seguridad y capacidad para soportar cargas de datos tanto de aplicaciones altamente transaccionales, como de Bodegas de datos e incluso análisis de Big Data , ofreciendo alto desempeño y facilidades de administración, sin embrago, cuando pensamos en proyectos de reducción de costos de IT, además de la capacidad para soportar aplicaciones (incluso aplicaciones altamente transaccionales) con alto desempeño, pensamos en procesos de automatización, optimización de recursos, consolidación, virtualización e incluso alternativas más cómodas de licenciamiento. La Base de Datos Oracle está diseñada para proveer todas las capacidades que un área de tecnología necesita para reducir costos, adaptándose a los diferentes escenarios de negocio y a las capacidades y características de cada organización.Es así, como además del motor de Base de Datos, Oracle ofrece una serie de soluciones para optimizar la administración de la información a través de mecanismos de optimización del uso del storage, continuidad del Negocio, consolidación de infraestructura, seguridad y administración automática, que propenden por un mejor uso de los recursos de tecnología, ofrecen opciones avanzadas de configuración y direccionan la reducción de los tiempos de las tareas operativas más comunes. Una de las opciones de la base de datos que se pueden provechar para reducir costos de hardware es Oracle Real Application Clusters. Esta solución de clustering permite que varios servidores (incluso servidores de bajo costo) trabajen en conjunto para soportar Grids o Nubes Privadas de Bases de Datos, proporcionando los beneficios de la consolidación de infraestructura, los esquemas de alta disponibilidad, rápido desempeño y escalabilidad por demanda, haciendo que el aprovisionamiento, el mantenimiento de las bases de datos y la adición de nuevos nodos se lleve e cabo de una forma más rápida y con menos riesgo, además de apalancar las inversiones en servidores de menor costo. Otra de las soluciones que promueven la reducción de costos de Tecnología es Oracle In-Memory Database Cache que permite almacenar y procesar datos en la memoria de las aplicaciones, permitiendo el máximo aprovechamiento de los recursos de procesamiento de la capa media, lo que cobra mucho valor en escenarios de alta transaccionalidad. De este modo se saca el mayor provecho de los recursos de procesamiento evitando crecimiento innecesario en recursos de hardware. Otra de las formas de evitar inversiones innecesarias en hardware, aprovechando los recursos existentes, incluso en escenarios de alto crecimiento de los volúmenes de información es la compresión de los datos. Oracle Advanced Compression permite comprimir hasta 4 veces los diferentes tipos de datos, mejorando la capacidad de almacenamiento, sin comprometer el desempeño de las aplicaciones. Desde el lado del almacenamiento también se pueden conseguir reducciones importantes de los costos de IT. En este escenario, la tecnología propia de la base de Datos Oracle ofrece capacidades de Administración Automática del Almacenamiento que no solo permiten una distribución óptima de los datos en los discos físicos para garantizar el máximo desempeño, sino que facilitan el aprovisionamiento y la remoción de discos defectuosos y ofrecen balanceo y mirroring, garantizando el uso máximo de cada uno de los dispositivos y la disponibilidad de los datos. Otra de las soluciones que facilitan la administración del almacenamiento es Oracle Partitioning, una opción de la Base de Datos que permite dividir grandes tablas en estructuras más pequeñas. Esta aproximación facilita la administración del ciclo de vida de la información y permite por ejemplo, separar los datos históricos (que generalmente se convierten en información de solo lectura y no tienen un alto volumen de consulta) y enviarlos a un almacenamiento de bajo costos, conservando la data activa en dispositivos de almacenamiento más ágiles. Adicionalmente, Oracle Partitioning facilita la administración de las bases de datos que tienen un gran volumen de registros y mejora el desempeño de la base de datos gracias a la posibilidad de optimizar las consultas haciendo uso únicamente de las particiones relevantes de una tabla o índice en el proceso de búsqueda. Otros factores adicionales, que pueden generar costos innecesarios a los departamentos de Tecnología son: La pérdida, corrupción o robo de datos y la falta de disponibilidad de las aplicaciones para dar soporte al negocio. Para evitar este tipo de situaciones que pueden acarrear multas y pérdida de negocios y de dinero, Oracle ofrece soluciones que permiten proteger y auditar la base de datos, recuperar la información en caso de corrupción o ejecución de acciones que comprometan la integridad de la información y soluciones que permitan garantizar que la información de las aplicaciones tenga una disponibilidad de 7x24. Ya hablamos de los beneficios de Oracle RAC, para facilitar los procesos de Consolidación y mejorar el desempeño de las aplicaciones, sin embrago esta solución, es sumamente útil en escenarios dónde las organizaciones de quieren garantizar una alta disponibilidad de la información, ante fallo de los servidores o en eventos de desconexión planeada para realizar labores de mantenimiento. Además de Oracle RAC, existen soluciones como Oracle Data Guard y Active Data Guard que permiten replicar de forma automática las bases de datos hacia un centro de datos de contingencia, permitiendo una recuperación inmediata ante eventos que deshabiliten por completo un centro de datos. Además de lo anterior, Active Data Guard, permite aprovechar la base de datos de contingencia para realizar labores de consulta, mejorando el desempeño de las aplicaciones. Desde el punto de vista de mejora en la seguridad, Oracle cuenta con soluciones como Advanced security que permite encriptar los datos y los canales a través de los cueles se comparte la información, Total Recall, que permite visualizar los cambios realizados a la base de datos en un momento determinado del tiempo, para evitar pérdida y corrupción de datos, Database Vault que permite restringir el acceso de los usuarios privilegiados a información confidencial, Audit Vault, que permite verificar quién hizo qué y cuándo dentro de las bases de datos de una organización y Oracle Data Masking que permite enmascarar los datos para garantizar la protección de la información sensible y el cumplimiento de las políticas y normas relacionadas con protección de información confidencial, por ejemplo, mientras las aplicaciones pasan del ambiente de desarrollo al ambiente de producción. Como mencionamos en un comienzo, las iniciativas de reducción de costos de tecnología deben apalancarse en estrategias que contemplen los diferentes factores que puedan generar sobre costos, los factores de riesgo que puedan acarrear costos no previsto, el aprovechamiento de los recursos actuales, para evitar inversiones innecesarias y los factores de optimización que permitan el máximo aprovechamiento de las inversiones actuales. Como vimos, todas estas iniciativas pueden ser abordadas haciendo uso de la tecnología de Oracle a nivel de Base de Datos, lo más importante es detectar los puntos críticos a nivel de riesgo, diagnosticar las proporción en que están siendo aprovechados los recursos actuales y definir las prioridades de la organización y del área de IT, para así dar inicio a todas aquellas iniciativas que de forma gradual, van a evitar sobrecostos e inversiones innecesarias, proporcionando un mayor apoyo al negocio y un impacto significativo en la productividad de la organización. Más información http://www.oracle.com/lad/products/database/index.html?ssSourceSiteId=otnes 1Fuente: Market Share: All Software Markets, Worldwide 2011 by Colleen Graham, Joanne Correia, David Coyle, Fabrizio Biscotti, Matthew Cheung, Ruggero Contu, Yanna Dharmasthira, Tom Eid, Chad Eschinger, Bianca Granetto, Hai Hong Swinehart, Sharon Mertz, Chris Pang, Asheesh Raina, Dan Sommer, Bhavish Sood, Marianne D'Aquila, Laurie Wurster and Jie Zhang. - March 29, 2012 2Big Data: Información recopilada desde fuentes no tradicionales como blogs, redes sociales, email, sensores, fotografías, grabaciones en video, etc. que normalmente se encuentran de forma no estructurada y en un gran volumen

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• CodePlex Daily Summary for Sunday, May 30, 2010

  CodePlex Daily Summary for Sunday, May 30, 2010New ProjectsAviva Solutions C# Coding Guidelines: A set of C# coding guidelines, coding standards, layout rules, FxCop rulesets and (upcoming) custom FxCop and StyleCop rules for improving the over...BKWork: private project.classbook: du an trong vong 10 ngay. Nhom (Do Bao Linh, Phan Thanh Tai, Nguyen Dang Loc)Du an - 01: Du an mon thay LuongEndNote助手: EndNote Helper is a assistant tool for EndNote, which make your task of reference management more convinent. EndNote 助手是一个用于辅助EndNote进行文献管理的小工具，它可...Evoucher: Simple Evoucher Sales SystemFiddler Delayed Responses Extension: A fiddler extension that help developers delay the delivery of HTML Responses to applications. Some delay user stories: - Delivery of css to HTML ...Generic Entity Model 2: GEM2 is lightweight entity framework for building custom business solutions. It enables rapid approach to entity logic design, while offering out o...GY06: 这个是长大工院于2009年发起的项目，因为种种原因没有完成。JoshDOS: JoshDOS is a command line operating system kernel based off COSMOS. It can be booted from actual hardware and built in Visual Studio using .NET la...PhysicsFMUDeluxe.NET: Este projeto é desenvolvido com o intuíto de treinar o desenvolvimento de aplicações em C#. Ele contém ferramentas para cálculos de física e matemá...Reactor Services Platform: Reactor is a service composition and deployment grid that streamlines developing, composing, deploying and managing services. Reactor Services are ...SerafinApartment: Simple MVC 2 application for apartment rental. It is multingual booking system, that allows users to register, book and subscribe for notifications...Silverlight Audio Effect Box: This is a C# Silverlight 4 sample application which process audio sample in near real time. It allows to capture the default audio input device and...Smart Voice: Smart Voice let's you control Skype using your voice. It allows you to write messages, issue phone calls, etc. This application was developed think...WebDotNet - The minimalist web framework inspired by web.py: WebDotNet is an experiment in web frameworks. Inspired by the python web framework, web.py, it is an exercise in extreme minimalism in a framework...New ReleasesAcies: Acies - Alpha Build 0.0.7: Alpha release. Requires Microsoft XNA Framework Redistributable 3.1 (http://www.microsoft.com/downloads/details.aspx?FamilyID=53867a2a-e249-4560-...AdventureWorksLT 2008 Sample Database Script: AdventureWorksLT 2008 R2 DB Script: This script is based on latest download from the Sample database for SQL Server 2008 R2. The original download from the sample is approx 84 MB and ...ASP.NET Wiki Control: Release 1.3.1: - Removed ASP.NET Session dependency. BreadCrumbs will now work with sessions disabled. Can now also share a URL and have the breadcrumb appropriat...Aviva Solutions C# Coding Guidelines: Visual Studio 2010 Rule Sets: Rule Sets targetting different styles of projects.bvcms - Bellevue Church Management System: Source: This source was used to build the latest {church}.bvcms.comCC.Yacht: CC.Yacht 1.0.10.529: This is the initial release of CC.Yacht. Marked as beta since I don't have any testing/feedback beyond that of myself and my wife.Community Forums NNTP bridge: Community Forums NNTP Bridge V14: Release of the Community Forums NNTP Bridge to access the social and anwsers MS forums with a single, open source NNTP bridge. This release has add...Community Forums NNTP bridge: Community Forums NNTP Bridge V15: Release of the Community Forums NNTP Bridge to access the social and anwsers MS forums with a single, open source NNTP bridge. This release has add...Coronasoft Cryostasis scripting engine: CCSE v0.0.1.0 BETA: This is the 0.0.1.0 Beta Release. If you find any bugs Post them as a comment or in the Discussions tabEndNote助手: EndNote助手2.1.0..0: 去除了注册验证机制。Fiddler Delayed Responses Extension: v0.1: Version 0.1 of Fiddler Delayed Responses Extension. See ChangeLog for more information.Generic Entity Model 2: GEM2 build 52510: This is first BETA release of GEM2! Following implementation is still missing from initial plan: Detailed documentation MySQL operational databa...JoshDOS: JoshDOS Souce: This is the souce for the JoshDOS 1.0 OS kernel. You need the COSMOS user kit to use.JoshDOS: Shell Version 1.0: Whats in this download *JoshDOS user kit *JoshDOS VStudio starter kit *JoshDOS documentation Note: You will need the COSMOS user kit to start deve...miniTodo: mini Todo version 0.3: Todo完了時に音が出なかったのを修正Model Virtual Casting - ASPItalia.com: Model Virtual Casting 0.2: Model Virtual Casting 0.2Questa seconda release di ModelVC è corrispondente a quella mostrata in occasione della Real Code Conference 4.0 tenutasi ...PhysicsFMUDeluxe.NET: PhysicsFMUDeluxe.NET - Setup: Primeira versão pública do PhysicsFMUDeluxe.NETSilverlight Audio Effect Box: Echo Box 1.0: First realease - zip contains : web page + xap file :Smart Voice: Smart Voice 0.1: Here is the first alpha release of Smart Voice. Please remember this was done for a curricular unit project at my university and i understand that ...StyleCop Contrib: Custom rules v0.2: This release of the custom rules target StyleCop 4.3.3. Included rules are: Spacing Rules - NoTrailingWhiteSpace - IndentUsingTabs Ordering Rules ...System.ComponentModel.DataAnnotations Contrib: 0.2.46280.0: Built with Visual Studio 2010/.Net 4.0. Compiled from source code changeset 46280.VB Styler: VB Styler Suite V 1.3.0.0: This is the newest version of the VB Styler. Here are the new features. New Imaging ColorPicker A template for getting colors via sliders ColorR...VCC: Latest build, v2.1.30529.0: Automatic drop of latest buildWPF Application Framework (WAF): WPF Application Framework (WAF) 1.0.0.90 RC: Version: 1.0.0.90 (Release Candidate): This release contains the source code of the WPF Application Framework (WAF) and the sample applications. ...XNA Collision Detection: XNA Collision Detection Sample Program: I have coded a compact program which shows the collision detection working, and provides a camera class for rendering and moving the "player." Agai...Most Popular ProjectsRawrWBFS ManagerAJAX Control ToolkitMicrosoft SQL Server Product Samples: DatabaseSilverlight ToolkitWindows Presentation Foundation (WPF)patterns & practices – Enterprise LibraryMicrosoft SQL Server Community & SamplesPHPExcelASP.NETMost Active ProjectsAStar.netpatterns & practices – Enterprise LibraryCommunity Forums NNTP bridgeBlogEngine.NETGMap.NET - Great Maps for Windows Forms & PresentationIonics Isapi Rewrite FilterRawrCustomer Portal Accelerator for Microsoft Dynamics CRMFacebook Developer ToolkitPAP

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• A Look Back at 2010 Predictions

  - by David Dorf

  Now is the time of year people make their predictions for next year, but before I start thinking about 2011 it's worth a look back to see how my predictions for 2010 fared. 1. Borders and Blockbuster bite the dust. I would have never predicted a strong brand such as Circuit City could die, but now I know it can happen to anyone. Borders has lost the battle with Barnes & Noble and Blockbuster has lost to Netflix. And just to be sure, Amazon put an extra nail in each coffin. Borders received additional investment from Bennett LeBow to keep it afloat, but the stock is down around $1.25 with no profits in sight. Blockbuster filed for bankruptcy back in September. 2. Every retailer finally has a page on Facebook... but very few figure out how to keep fans engaged. Retailer postings become noise, and fans start to unsubscribe. Twitter goes in the same direction. A few standout retailers will figure out how to use social media, and the rest will remain dumbfounded. Most retailers are on the Facebook bandwagon, and their fan bases seem to be increasing thanks to promotions like The Gap's logo redesign, Lowes' black Friday sneak peak, and Walmart's Crowd Savers. There are several examples of f-commerce advancements, including some interesting integrations from Amazon.3. Smartphones consolidate and grow. More and more people will step-up to smartphones, most of which will choose iPhone, Blackberry, and Android phones. Other smartphones will vanish, and networks will start to strain. But retailers will finally embrace mobile as the next big channel. Retail marketing departments will build mobile apps without the help of their IT department, and eventually they will get into a bind. Android has been on a tear lately stealing market share from Blackberry. Palm and Microsoft are trending down, and Apple is holding steady. Smartphone sales are up 15% and expected to continue. Retailers understand the importance of mobile, and some innovative applications have been produced this year. 4. Google helps the little guys. Google will push its Favorite Places project to help give exposure to small retailers and restaurants. They will enable small retailers to act like big ones by providing storefronts, detailed product information, and coupons for consumers. Google will find a way to bring augmented reality to the masses. I can't say I've seen much new from Google regarding Favorite Places, but they've continued to push local product search. From the PC or smartphone, consumers can search for products and see which nearby stores have it stock. Oracle Retail even productized an integration to Google to support this effort. I suppose if Google ever buys Groupon then it will bring them even closer to local shopping. Google talked about augmented humanity, but that has nothing to do with augmented reality. 5. Steve Jobs Is Bugs Bunny and Steve Ballmer is Elmer Fudd. (OK, I stole that headline from an InformationWeek article. I couldn't resist.) Both Apple and Microsoft will continue to open new stores, but only Apple will show real growth. POSReady 2009 (formerly WEPOS) will continue to share the POS market with Linux. The iPhone and iPod will continue to capture market share, but there won't be an Apple tablet. There won't be an Apple tablet? What was I thinking? While Apple has well over 300 stores, there are less than 10 Microsoft stores. Initial impressions show that even though Microsoft is locating its store near Apple Stores, they are not converting customers, with shoppers citing a lack of assortment and high prices. 6. Consolidation of e-commerce software providers. Software vendors in the areas of search, reviews, online call-centers, payments, and e-commerce will consolidate, partly driven by the success of m-commerce and SaaS. Amazon will find someone else to buy, and eBay will continue to lose momentum. Consolidation of e-commerce providers continued with IBM acquiring Sterling Commerce and CoreMetrics, and Oracle recently announcing the acquisition of ATG. Amazon grabbed Zappos, Woot, and Diapers.com to continue its dominance of online selling. While eBay's Marketplace growth may have slowed, its PayPal division is doing quite well, fueled in part by demand for mobile payments. 7. Book publishers mirror music labels. Just as the iPod brought digital downloads to the masses, the Kindle and Nook will power the e-book revolution. Books will continue to use DRM for a few more years before following the path of music. Publishers will try to preserve the margins of hardbacks by associating e-book releases with paperbacks. Amazon has done a good job providing e-reader clients for smartphones, PCs, and tablets. Competition from Barnes & Noble has forced Amazon to support book loaning, and both companies are making it easier for people to publish ebooks (with or without DRM). Progress is slow but steady. 8. NFC makes inroads, RFID treads water. Near Field Communications start to appear in mobile phones, and retailers beta test its use for payments and loyalty programs. RFID tag costs come down a bit, but not enough to spur accelerated adoption.Nokia announced plans to offer NFC-enabled phones in 2011, and rumors are swirling about NFC in the upcoming iPhone.  I think NFC is heading in the right direction, and I've heard more interest from retailers about specialized uses for RFID.9. Digital Signage goes the way of augmented reality. People use their camera phones to leave geo-tagged notes all over cities, rating stores and restaurants, and "painting" graffiti. But people get tired of holding their phones in front of their faces, so AR glasses are offered in much the same way bluetooth headsets emerged. Retailers experiement with in-store advertising using AR. Several retailers like Pizza Hut, Benetton, and Target have experimented with AR but its still somewhat of a gimmick used by marketing.  I think this prediction is a year or two too early. 10. JDA flip-flops again. After announcing their embracing of the .Net architecture, then switching to J2EE after the Manugistics acquisition, JDA will finally decide to standardize on Apple's Objective C. Everything will be ported to the iPhone and be available on the AppStore. After all, there's not much left to try. This was, of course, a joke but the sentiment is still valid.  JDA seems more supply-chain focused than retail focused, which is a an outcrop if their i2 acquisition.  Of the 10 predictions, I'm going to say I got 6 somewhat correct.  (Don't you just love grading your own paper?)  Soon I'll post my predictions for 2011 so be on the lookout.  Until then here's one more prediction:  Va Tech beats Stanford in the Orange Bowl -- count on it!

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• LLBLGen Pro feature highlights: grouping model elements

  - by FransBouma

  (This post is part of a series of posts about features of the LLBLGen Pro system) When working with an entity model which has more than a few entities, it's often convenient to be able to group entities together if they belong to a semantic sub-model. For example, if your entity model has several entities which are about 'security', it would be practical to group them together under the 'security' moniker. This way, you could easily find them back, yet they can be left inside the complete entity model altogether so their relationships with entities outside the group are kept. In other situations your domain consists of semi-separate entity models which all target tables/views which are located in the same database. It then might be convenient to have a single project to manage the complete target database, yet have the entity models separate of each other and have them result in separate code bases. LLBLGen Pro can do both for you. This blog post will illustrate both situations. The feature is called group usage and is controllable through the project settings. This setting is supported on all supported O/R mapper frameworks. Situation one: grouping entities in a single model. This situation is common for entity models which are dense, so many relationships exist between all sub-models: you can't split them up easily into separate models (nor do you likely want to), however it's convenient to have them grouped together into groups inside the entity model at the project level. A typical example for this is the AdventureWorks example database for SQL Server. This database, which is a single catalog, has for each sub-group a schema, however most of these schemas are tightly connected with each other: adding all schemas together will give a model with entities which indirectly are related to all other entities. LLBLGen Pro's default setting for group usage is AsVisualGroupingMechanism which is what this situation is all about: we group the elements for visual purposes, it has no real meaning for the model nor the code generated. Let's reverse engineer AdventureWorks to an entity model. By default, LLBLGen Pro uses the target schema an element is in which is being reverse engineered, as the group it will be in. This is convenient if you already have categorized tables/views in schemas, like which is the case in AdventureWorks. Of course this can be switched off, or corrected on the fly. When reverse engineering, we'll walk through a wizard which will guide us with the selection of the elements which relational model data should be retrieved, which we can later on use to reverse engineer to an entity model. The first step after specifying which database server connect to is to select these elements. below we can see the AdventureWorks catalog as well as the different schemas it contains. We'll include all of them. After the wizard completes, we have all relational model data nicely in our catalog data, with schemas. So let's reverse engineer entities from the tables in these schemas. We select in the catalog explorer the schemas 'HumanResources', 'Person', 'Production', 'Purchasing' and 'Sales', then right-click one of them and from the context menu, we select Reverse engineer Tables to Entity Definitions.... This will bring up the dialog below. We check all checkboxes in one go by checking the checkbox at the top to mark them all to be added to the project. As you can see LLBLGen Pro has already filled in the group name based on the schema name, as this is the default and we didn't change the setting. If you want, you can select multiple rows at once and set the group name to something else using the controls on the dialog. We're fine with the group names chosen so we'll simply click Add to Project. This gives the following result:   (I collapsed the other groups to keep the picture small ;)). As you can see, the entities are now grouped. Just to see how dense this model is, I've expanded the relationships of Employee: As you can see, it has relationships with entities from three other groups than HumanResources. It's not doable to cut up this project into sub-models without duplicating the Employee entity in all those groups, so this model is better suited to be used as a single model resulting in a single code base, however it benefits greatly from having its entities grouped into separate groups at the project level, to make work done on the model easier. Now let's look at another situation, namely where we work with a single database while we want to have multiple models and for each model a separate code base. Situation two: grouping entities in separate models within the same project. To get rid of the entities to see the second situation in action, simply undo the reverse engineering action in the project. We still have the AdventureWorks relational model data in the catalog. To switch LLBLGen Pro to see each group in the project as a separate project, open the Project Settings, navigate to General and set Group usage to AsSeparateProjects. In the catalog explorer, select Person and Production, right-click them and select again Reverse engineer Tables to Entities.... Again check the checkbox at the top to mark all entities to be added and click Add to Project. We get two groups, as expected, however this time the groups are seen as separate projects. This means that the validation logic inside LLBLGen Pro will see it as an error if there's e.g. a relationship or an inheritance edge linking two groups together, as that would lead to a cyclic reference in the code bases. To see this variant of the grouping feature, seeing the groups as separate projects, in action, we'll generate code from the project with the two groups we just created: select from the main menu: Project -> Generate Source-code... (or press F7 ;)). In the dialog popping up, select the target .NET framework you want to use, the template preset, fill in a destination folder and click Start Generator (normal). This will start the code generator process. As expected the code generator has simply generated two code bases, one for Person and one for Production: The group name is used inside the namespace for the different elements. This allows you to add both code bases to a single solution and use them together in a different project without problems. Below is a snippet from the code file of a generated entity class. //... using System.Xml.Serialization; using AdventureWorks.Person; using AdventureWorks.Person.HelperClasses; using AdventureWorks.Person.FactoryClasses; using AdventureWorks.Person.RelationClasses; using SD.LLBLGen.Pro.ORMSupportClasses; namespace AdventureWorks.Person.EntityClasses { //... /// <summary>Entity class which represents the entity 'Address'.<br/><br/></summary> [Serializable] public partial class AddressEntity : CommonEntityBase //... The advantage of this is that you can have two code bases and work with them separately, yet have a single target database and maintain everything in a single location. If you decide to move to a single code base, you can do so with a change of one setting. It's also useful if you want to keep the groups as separate models (and code bases) yet want to add relationships to elements from another group using a copy of the entity: you can simply reverse engineer the target table to a new entity into a different group, effectively making a copy of the entity. As there's a single target database, changes made to that database are reflected in both models which makes maintenance easier than when you'd have a separate project for each group, with its own relational model data. Conclusion LLBLGen Pro offers a flexible way to work with entities in sub-models and control how the sub-models end up in the generated code.

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• Fragmented Log files could be slowing down your database

  - by Fatherjack

  Something that is sometimes forgotten by a lot of DBAs is the fact that database log files get fragmented in the same way that you get fragmentation in a data file. The cause is very different but the effect is the same – too much effort reading and writing data. Data files get fragmented as data is changed through normal system activity, INSERTs, UPDATEs and DELETEs cause fragmentation and most experienced DBAs are monitoring their indexes for fragmentation and dealing with it accordingly. However, you don’t hear about so many working on their log files. How can a log file get fragmented? I’m glad you asked. When you create a database there are at least two files created on the disk storage; an mdf for the data and an ldf for the log file (you can also have ndf files for extra data storage but that’s off topic for now). It is wholly possible to have more than one log file but in most cases there is little point in creating more than one as the log file is written to in a ‘wrap-around’ method (more on that later). When a log file is created at the time that a database is created the file is actually sub divided into a number of virtual log files (VLFs). The number and size of these VLFs depends on the size chosen for the log file. VLFs are also created in the space added to a log file when a log file growth event takes place. Do you have your log files set to auto grow? Then you have potentially been introducing many VLFs into your log file. Let’s get to see how many VLFs we have in a brand new database. USE master GO CREATE DATABASE VLF_Test ON ( NAME = VLF_Test, FILENAME = 'C:\Program Files\Microsoft SQL Server\MSSQL10.ROCK_2008\MSSQL\DATA\VLF_Test.mdf', SIZE = 100, MAXSIZE = 500, FILEGROWTH = 50 ) LOG ON ( NAME = VLF_Test_Log, FILENAME = 'C:\Program Files\Microsoft SQL Server\MSSQL10.ROCK_2008\MSSQL\DATA\VLF_Test_log.ldf', SIZE = 5MB, MAXSIZE = 250MB, FILEGROWTH = 5MB ); go USE VLF_Test go DBCC LOGINFO; The results of this are firstly a new database is created with specified files sizes and the the DBCC LOGINFO results are returned to the script editor. The DBCC LOGINFO results have plenty of interesting information in them but lets first note there are 4 rows of information, this relates to the fact that 4 VLFs have been created in the log file. The values in the FileSize column are the sizes of each VLF in bytes, you will see that the last one to be created is slightly larger than the others. So, a 5MB log file has 4 VLFs of roughly 1.25 MB. Lets alter the CREATE DATABASE script to create a log file that’s a bit bigger and see what happens. Alter the code above so that the log file details are replaced by LOG ON ( NAME = VLF_Test_Log, FILENAME = 'C:\Program Files\Microsoft SQL Server\MSSQL10.ROCK_2008\MSSQL\DATA\VLF_Test_log.ldf', SIZE = 1GB, MAXSIZE = 25GB, FILEGROWTH = 1GB ); With a bigger log file specified we get more VLFs What if we make it bigger again? LOG ON ( NAME = VLF_Test_Log, FILENAME = 'C:\Program Files\Microsoft SQL Server\MSSQL10.ROCK_2008\MSSQL\DATA\VLF_Test_log.ldf', SIZE = 5GB, MAXSIZE = 250GB, FILEGROWTH = 5GB ); This time we see more VLFs are created within our log file. We now have our 5GB log file comprised of 16 files of 320MB each. In fact these sizes fall into all the ranges that control the VLF creation criteria – what a coincidence! The rules that are followed when a log file is created or has it’s size increased are pretty basic. If the file growth is lower than 64MB then 4 VLFs are created If the growth is between 64MB and 1GB then 8 VLFs are created If the growth is greater than 1GB then 16 VLFs are created. Now the potential for chaos comes if the default values and settings for log file growth are used. By default a database log file gets a 1MB log file with unlimited growth in steps of 10%. The database we just created is 6 MB, let’s add some data and see what happens. USE vlf_test go -- we need somewhere to put the data so, a table is in order IF OBJECT_ID('A_Table') IS NOT NULL DROP TABLE A_Table go CREATE TABLE A_Table ( Col_A int IDENTITY, Col_B CHAR(8000) ) GO -- Let's check the state of the log file -- 4 VLFs found EXECUTE ('DBCC LOGINFO'); go -- We can go ahead and insert some data and then check the state of the log file again INSERT A_Table (col_b) SELECT TOP 500 REPLICATE('a',2000) FROM sys.columns AS sc, sys.columns AS sc2 GO -- insert 500 rows and we get 22 VLFs EXECUTE ('DBCC LOGINFO'); go -- Let's insert more rows INSERT A_Table (col_b) SELECT TOP 2000 REPLICATE('a',2000) FROM sys.columns AS sc, sys.columns AS sc2 GO 10 -- insert 2000 rows, in 10 batches and we suddenly have 107 VLFs EXECUTE ('DBCC LOGINFO'); Well, that escalated quickly! Our log file is split, internally, into 107 fragments after a few thousand inserts. The same happens with any logged transactions, I just chose to illustrate this with INSERTs. Having too many VLFs can cause performance degradation at times of database start up, log backup and log restore operations so it’s well worth keeping a check on this property. How do we prevent excessive VLF creation? Creating the database with larger files and also with larger growth steps and actively choosing to grow your databases rather than leaving it to the Auto Grow event can make sure that the growths are made with a size that is optimal. How do we resolve a situation of a database with too many VLFs? This process needs to be done when the database is under little or no stress so that you don’t affect system users. The steps are: BACKUP LOG YourDBName TO YourBackupDestinationOfChoice Shrink the log file to its smallest possible size DBCC SHRINKFILE(FileNameOfTLogHere, TRUNCATEONLY) * Re-size the log file to the size you want it to, taking in to account your expected needs for the coming months or year. ALTER DATABASE YourDBName MODIFY FILE ( NAME = FileNameOfTLogHere, SIZE = TheSizeYouWantItToBeIn_MB) * – If you don’t know the file name of your log file then run sp_helpfile while you are connected to the database that you want to work on and you will get the details you need. The resize step can take quite a while This is already detailed far better than I can explain it by Kimberley Tripp in her blog 8-Steps-to-better-Transaction-Log-throughput.aspx. The result of this will be a log file with a VLF count according to the bullet list above. Knowing when VLFs are being created By complete coincidence while I have been writing this blog (it’s been quite some time from it’s inception to going live) Jonathan Kehayias from SQLSkills.com has written a great article on how to track database file growth using Event Notifications and Service Broker. I strongly recommend taking a look at it as this is going to catch any sneaky auto grows that take place and let you know about them right away. Hassle free monitoring of VLFs If you are lucky or wise enough to be using SQL Monitor or another monitoring tool that let’s you write your own custom metrics then you can keep an eye on this very easily. There is a custom metric for VLFs (written by Stuart Ainsworth) already on the site and there are some others there are very useful so take a moment or two to look around while you are there. Resources MSDN – http://msdn.microsoft.com/en-us/library/ms179355(v=sql.105).aspx Kimberly Tripp from SQLSkills.com – http://www.sqlskills.com/BLOGS/KIMBERLY/post/8-Steps-to-better-Transaction-Log-throughput.aspx Thomas LaRock at Simple-Talk.com – http://www.simple-talk.com/sql/database-administration/monitoring-sql-server-virtual-log-file-fragmentation/ Disclosure I am a Friend of Red Gate. This means that I am more than likely to say good things about Red Gate DBA and Developer tools. No matter how awesome I make them sound, take the time to compare them with other products before you contact the Red Gate sales team to make your order.

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• Visiting the Emtel Data Centre

  Back in February at the first event of the Emtel Knowledge Series (EKS) I spoke to various people at Emtel about their data centre here on the island. I was trying to see whether it would be possible to arrange a meeting over there for a selected group of our community members. Well, let's say it like this... My first approach wasn't that promising and far from successful but during the following months there were more and more occasions to get in touch with the "right" contact persons at Emtel to make it happen... Setting up an appointment and pre-requisites The major improvement came during a Boot Camp for Windows Phone 8.1 App development organised by Microsoft Indian Ocean Islands in cooperation with Emtel at the Emtel World, Ebene. Apart from learning bits and pieces regarding Universal Apps I took the opportunity to get in touch with Arvin Lockee, Sales Executive - Data, during our lunch break. And this really kicked off the whole procedure. Prior to get access to the Emtel data centre it is requested that you provide full name and National ID of anyone going to visit. Also, it should be noted that there was only a limited amount of seats available. Anyways, packed with this information I posted through the usual social media channels. Responses came in very quickly and based on First-come, first-serve (FCFS) principle I noted down the details and forwarded them to Emtel in order to fix a date and time for the visit. In preparation on our side, all attendees exchanged contact details and we organised transport options to go to the data centre in Arsenal. The day before and on the day of our meeting, Arvin send me a reminder to check whether everything is still confirmed and ready to go... Of course, it was! Arriving at the Emtel Data Centre As I'm coming from Flic En Flac towards the North, we agreed that I'm going to pick up a couple of young fellows near the old post office in Port Louis. All went well, except that Sean eventually might be living in another time zone compared to the rest of us. Anyway, after some extended stop we were complete and arrived just in time in Arsenal to meet and greet with Ish and Veer. Again, Emtel is taking access procedures to their data centre very serious and the gate stayed close until all our IDs had been noted and compared to the list of registered attendees. Despite having a good laugh at the mixture of old and new ID cards it was a straight-forward processing. The ward was very helpful and guided us to the waiting area at the entrance section of the building. Shortly after we were welcomed by Kamlesh Bokhoree, the Data Centre Officer. He gave us brief introduction into the rules and regulations during our visit, like no photography allowed, not touching the buttons, and following his instructions through the whole visit. Of course! Inside the data centre Next, he explained us the multi-factor authentication system using a combination of bio-metric data, like finger print reader, and "classic" pin panel. The Emtel data centre provides multiple services and next to co-location for your own hardware they also offer storage options for your backup and archive data in their massive, fire-resistant vault. Very impressive to get to know about the considerations that have been done in choosing the right location and how to set up the whole premises. It should also be noted that there is 24/7 CCTV surveillance inside and outside the buildings. Strengths of the Emtel TIER 3 Data Centre, Mauritius Finally, we were guided into the first server room. And wow, the whole setup is cleverly planned and outlined in the architecture. From the false floor and ceilings in order to provide optimum air flow, over to the separation of cold and hot aisles between the full-size server racks, and of course the monitored air conditions in order to analyse and watch changes in temperature, smoke detection and other parameters. And not surprisingly everything has been implemented in two independent circuits. There is a standardised classification for the construction and operation of data centres world-wide, and the Emtel's one has been designed to be a TIER 4 building but due to the lack of an alternative power supplier on the island it is officially registered as a TIER 3 compliant data centre. Maybe in the long run there might be a second supplier of energy next to CEB... time will tell. Luckily, the data centre is integrated into the National Fibre Optic Gigabit Ring and Emtel already connects internationally through diverse undersea cable routes like SAFE & LION/LION2 out of Mauritius and through several other providers for onwards connectivity. The data centre is part of the National Fibre Optic Gigabit Ring and has redundant internet connectivity onwards. Meanwhile, Arvin managed to join our little group of geeks and he supported Kamlesh in answering our technical questions regarding the capacities and general operation of the data centre. Visiting the NOC and its dedicated team of IT professionals was surely one of the visual highlights. Seeing their wall of screens to monitor any kind of activities on the data lines, the managed servers and the activity in and around the building was great. Even though I'm using a multi-head setup since years I cannot keep it up with that setup... ;-) But I got a couple of ideas on how to improve my work spaces here at the office. Clear advantages of hosting your e-commerce and mobile backends locally After the completely isolated NOC area we continued our Q&A session with Kamlesh and Arvin in the second server room which is dedictated to shared environments. On first thought it should be well-noted that there is lots of space for full-sized racks and therefore co-location of your own hardware. Actually, given the feedback that there will be upcoming changes in prices the facilities at the Emtel data centre are getting more and more competitive and interesting for local companies, especially small and medium enterprises. After seeing this world-class infrastructure available on the island, I'm already considering of moving one of my root servers abroad to be co-located here on the island. This would provide an improved user experience in terms of site performance and latency. This would be a good improvement, especially for upcoming e-commerce solutions for two of my local clients. Later on, we actually started the conversation of additional services that could be a catalyst for the local market in order to attract more small and medium companies to take the data centre into their evaluations regarding online activities. Until today Emtel does not provide virtualised server environments but there might be ongoing plans in the future to cover this field as well. Emtel is a mobile operator and internet connectivity provider in the first place, entering a market of managed and virtualised server infrastructures including capacities in terms of cloud storage and computing are rather new and there is a continuous learning curve at Emtel, too. You cannot just jump into a new market and see how it works out... And I appreciate Emtel's approach towards a solid fundament and then building new services on top of that. Emtel as a future one-stop-shop service provider for all your internet and telecommunications needs. Emtel's promotional video about their TIER 3 data centre in Arsenal, Mauritius More details are thoroughly described in Emtel's brochure of their data centre. Check out their PDF document here. Thanks for this opportunity Visiting and walking through the Emtel data centre for more than 2 hours was a great experience. As representative of the Mauritius Software Craftsmanship Community (MSCC) I would like to thank anyone at Emtel involved in the process of making it happen, and especially to Arvin Lockee and Kamlesh Bokhoree for their time and patience in explaining the infrastructure and answering all the endless questions from our members. Thank You!

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• Best of Breed vs. Suite – Oracle’s SaaS Delivers Both

  - by yaldahhakim

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} The debate of which is better: “best of breed” business applications vs. an integrated suite is certainly not a new conversation. This has been argued between IT vendors and CIOs for years. It’s also important to clarify that “best of breed” does not necessarily translate into being the richest functionality; rather it’s often about just having the best fit solution to solve a specific business problem or need. So what does cloud have to do with the niche vs. suite debate? Consuming business applications in a cloud or SaaS deployment model can change the best of breed vs. suite discussion - if the cloud is done right. It’s having your cake and eating it too only better: you don’t have to gather all the ingredients or wait to bake your cake, and you can adjust how big of slice you take. Before you eat, it’s worth pausing to recall much of what we learned about IT over the last decade. These basic IT principles still hold true even though the financial model has changed from buying to renting. In other words, what’s under the technology hood still matters. Architecture and development methodologies like building an application based on open standards so it works with other systems - is still important. Data and information silos, complex integrations, and proprietary technologies that lock you in, are still bad. While some may argue that IT no longer matters with cloud, the opposite is actually true. If anything cloud can help return IT back to its rightful place as key strategic asset vs. a liability on the balance sheet. The “I” in CIO was never meant to stand for “integration” yet it’s amazing how much time and money is poured into these types of initiatives for most organizations each year. Rather the “I” needs to stand for “innovation”. This is where Oracle SaaS can uniquely help. Oracle’s application strategy has not really changed over the years. It’s always been about bringing the best and richest functionality across the enterprise to our customers while leveraging a common, standards-based, and enterprise-grade platform. So not jut best fit, but the best capabilities based on the input of thousands of enterprise customers across the globe. Oracle invests billions in R&D every year to add new capabilities to the broadest cloud portfolio in the industry, spanning across functional pillars like CRM, HCM, ERP, etc. And where it makes sense, Oracle combines key strategic acquisitions to complement organic functionality. The result is best of breed delivered in a suite. Again this is not something new. The game changer now with cloud is that it impacts HOW Oracle customers adopt the richest, most modern applications across the business – and continue on getting it. Consuming oracle applications in the cloud means you can adopt new capabilities and updates very quickly and easily. There’s no hardware to buy or software to manage. Oracle does it for you. Low upfront costs and an OpEx financial model is the easy part. Oracle Cloud Applications take it a big step further. For organizations that demand having the latest and richest functionality and accelerating the time to value from their IT investment, Oracle Cloud is the right path. It’s about holistically changing the “hows” and the “whys” of the organization by leveraging transformational innovations like social, mobile, and big data in a consistent and more powerful way. Not just about sales force automation or talent management. These technologies should impact all parts of the company and Oracle Cloud is the enterprise-grade delivery vehicle. Oracle SaaS helps break down barriers of adoption and is eases the headache of upgrades, investing in new supporting hardware, or adding internal expertise to manage it all. With Oracle Cloud, customers can get best of breed capabilities in either a full suite model or a la carte. And because it’s entirely built on open standards, it’s built to co-exist with existing IT investments. Updates can be automatic or delayed based on a customer’s requirements. And it’s complete – a full suite of cross pillar functionality. Even better, if you don’t like it, need more or less, just turn the dial up or down. Just like your utility bill, you pay for what you use, and can consume more or less power whenever you need it. Lower cost, lower investment risk, without compromising on functionality, security, or performance. Technology still matters in the cloud. So our cloud customers also like that when they adopt our cloud applications, they also get the best underlying technology, from the middleware and database platform down to infrastructure and Oracle’s engineered systems. Therefore it’s not just the greatest and latest in application functionality, but everything underneath that makes it work is also the latest and greatest. The best of breed technology stack powering best of breed business applications, and all delivered in a subscription based model. The best of both worlds. Yep, that’s the idea.

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• Prioritizing Product Features

  - by Robert May

  A very common task in Agile Environments is prioritization.  Teams that are functioning well will prioritize new features, old features, the backlog, and any other source of stories for the team, and they’ll do it regularly. Not all teams are good at prioritizing according to the real return on investment that building stories will yield to the company.  This is unfortunate.  Too often, teams end up building features that are less valuable, and everyone seems to know it except perhaps the product owner!  Most features built into software are never even used.  Clearly, not much return for features that go unused. So how does a company avoid building features that add little value to the company?  This is a tough question to answer, but usually, this prioritization starts at the top with the executives of the company.  After all, they’re responsible for the overall vision of the company. Here’s what I recommend: Know your market. Know your customers and users. Know where you’re going and what you want to achieve. Implement the Vision Know Your Market We often see companies that don’t know their market.  Personally, I’m surprised by this.  These companies don’t know who their competitors are, don’t know what features make their product desirable in the market, and in many cases, get by with saying, “I’ve been doing this for XX years.  I know what the market wants!”  In many cases, they equate “marketing” with “advertising” and don’t understand the difference. This is almost never true.  Good companies will spend significant amounts of time and money finding out who they’re competing against and what makes their competitors successful in the marketplace.  Good companies understand that marketing involves more than just advertising.  Often, marketing is mostly research and analysis, not sales.  Until you understand your market, you cannot know what features will give you the best return on your investment dollar. Good companies have a marketing department and can answer the next important step which is to know your customers and your users. Know your Customers and Users First, note that I included both customers and users.  They’re often not the same thing.  Users use the product that you build.  Customers buy the product that you build.  It’s a subtle difference, but too often, I’ve seen companies that focus exclusively on one or the other and are not successful simply because they ignore an important part of the group. If your company is doing appropriate marketing, you know that these are two different aspects of your product and that both deserve attention to have a product that is successful in your target market.  Your marketing department should be spending a lot of time understanding these personas and then conveying that information to the company. I’m always surprised when development teams think that they can build a product that people want to use without understanding the users of that product.  Developers think differently than most people in the world.  They know what the computer is doing.  The computer isn’t magic to them.  So when they assume that they know how to build something, they bring with them quite a bit of baggage.  Never assume that you know your customer unless you’re regularly having interaction with them.  Also, don’t just leave this to Marketing or Product Management.  Take them time to get your developers out with the customers as well.  Developers are very smart people, and often, seeing how someone uses their software inspires them to make a much better product. Very often, because the users and customers aren’t know, teams will spend a significant amount of time building apps that are super flexible and configurable so that any possible combination of feature can be used.  This demonstrates a clear lack of understanding of the customer.  Most configuration questions can quickly be answered by talking to the customer.  In most cases, if your software requires significant setup and configuration before its usable, you probably don’t know your customers and users very well. Until you know your customers, you cannot know what features will be most valuable to your customers and you cannot build those features in a way that your customers can use. Know Where You’re Going and What You Want to Achieve Many companies suffer from not having a plan.  Executives will tell the team to make them a plan.  The team, not knowing their market and customers and users, will come up with a plan that doesn’t reflect reality and doesn’t consider ROI.  Management then wonders why the product is doing poorly in the market place. Instead of leaving this up to the teams, as executives, work with Marketing to understand what broad categories of features will sell the most product in the marketplace.  Then, once you’ve determined that, give this vision to the team and let them run with it.  Revise the vision as needed, but avoid changing streams frequently.  Sure, sometimes you need to, but often, executives will change priorities many times a month, leading to nothing more than confusion.  If the team has a vision, they’ll be able to execute that vision far better than they could otherwise. By knowing what products are most important, you can set budgetary goals and guidelines that will help you achieve the vision that was created. Implement the Vision Creating the vision is often where the general executives stop participating in the plan.  The team is responsible for implementing that vision.  Executives should attend showcases and and should remain aware of the progress that the team is making towards meeting the vision, however. Once a broad vision has been created, the team should break that vision down into minimal market features (MMF).  These MMFs should be sized using story points so that, using the team’s velocity, an estimated cost can be determined for each feature.  The product management team should then try to quantify the relative value of the MMFs based on customer feedback and interviews.  Once the value and cost of creating the feature is understood, a return on investment can be calculated.  The features should then be prioritized with the MMF’s that have the highest value and lowest cost rising to the top of features to implement.  Don’t let politics get in the way! Once the MMF’s have been prioritized, they should go through release planning to schedule them for implementation. Conclusion By having a good grasp on the strategy of the company, your Agile teams can be much more effective.  Each and every story the team is implementing will roll up into features that matter to the company and provide ROI to them.  The steps outlined in this post should be repeated on a regular basis.  I recommend reviewing them at least once per quarter to make sure that the vision hasn’t shifted and that the teams are still working on what matters most to the company. Technorati Tags: Agile,Product Owner,ROI

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• UPK Pre-Built Content Update

  - by Karen Rihs

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} UPK pre-built content development efforts are always underway and growing. Over the last few months, the following new, upgraded, and revised modules became available:  NEW CONTENT RELEASES E-Business Suite 12.1 Install Base Process Manufacturing, Process Quality Fundamentals for EBS Fusion 11g Release 1 Receivables Assets Purchasing Distributed Order Orchestration Payables Functional Setup Manager Project Portfolio Management Self Service Procurement JDE E1 9.0 Accounts Payable 9.0 with 9.1 Tools Fundamentals 9.0 with 9.1 Tools General Ledger 9.0 with 9.1 Tools Accounts Receivable 9.0 with 9.1 Tools Procurement and Subcontract Management 9.0 with 9.1 Tools Oracle Utilities Customer Care and Billing 2.3.1 Administrative Setup User Tasks Primavera Primavera Contract Management 14 Primavera P6 Enterprise Project Portfolio Management 8.2 UPK CONTENT UPGRADES Agile CNM 1.2 Customer Needs Management E-Business Suite 12.1 Project Foundation JDE E1 9.1 Fixed Assets Accounting General Ledger Fundamentals Inventory Management Sales Order Management PeopleSoft 9.1 Reporting Tools for PeopleTools 8.5.2  UPK CONTENT REVISIONS Oracle Utilities for Meter Data Management 2.0.1 Administrative Setup User Tasks VEE and Usage Rules Working with Measurement Data PeopleSoft 9.0 and 9.1 Enterprise Learning Management Reporting Tools for HCM (previously Reporting Tools for HRMS) PeopleSoft 9.1 Expenses General Ledger Inventory Contracts Grants Strategic Sourcing For a list of modules currently available for each product line, visit the UPK Resource Library on Oracle.com. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} For more information on how your organization can take advantage of UPK pre-built content, see our previous blog,  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} The Value of UPK Pre-Built Content. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} - Karen Rihs, UPK Outbound Product Management

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• Using Table-Valued Parameters in SQL Server

  - by Jesse

  I work with stored procedures in SQL Server pretty frequently and have often found myself with a need to pass in a list of values at run-time. Quite often this list contains a set of ids on which the stored procedure needs to operate the size and contents of which are not known at design time. In the past I’ve taken the collection of ids (which are usually integers), converted them to a string representation where each value is separated by a comma and passed that string into a VARCHAR parameter of a stored procedure. The body of the stored procedure would then need to parse that string into a table variable which could be easily consumed with set-based logic within the rest of the stored procedure. This approach works pretty well but the VARCHAR variable has always felt like an un-wanted “middle man” in this scenario. Of course, I could use a BULK INSERT operation to load the list of ids into a temporary table that the stored procedure could use, but that approach seems heavy-handed in situations where the list of values is usually going to contain only a few dozen values. Fortunately SQL Server 2008 introduced the concept of table-valued parameters which effectively eliminates the need for the clumsy middle man VARCHAR parameter. Example: Customer Transaction Summary Report Let’s say we have a report that can summarize the the transactions that we’ve conducted with customers over a period of time. The report returns a pretty simple dataset containing one row per customer with some key metrics about how much business that customer has conducted over the date range for which the report is being run. Sometimes the report is run for a single customer, sometimes it’s run for all customers, and sometimes it’s run for a handful of customers (i.e. a salesman runs it for the customers that fall into his sales territory). This report can be invoked from a website on-demand, or it can be scheduled for periodic delivery to certain users via SQL Server Reporting Services. Because the report can be created from different places and the query to generate the report is complex it’s been packed into a stored procedure that accepts three parameters: @startDate – The beginning of the date range for which the report should be run. @endDate – The end of the date range for which the report should be run. @customerIds – The customer Ids for which the report should be run. Obviously, the @startDate and @endDate parameters are DATETIME variables. The @customerIds parameter, however, needs to contain a list of the identity values (primary key) from the Customers table representing the customers that were selected for this particular run of the report. In prior versions of SQL Server we might have made this parameter a VARCHAR variable, but with SQL Server 2008 we can make it into a table-valued parameter. Defining And Using The Table Type In order to use a table-valued parameter, we first need to tell SQL Server about what the table will look like. We do this by creating a user defined type. For the purposes of this stored procedure we need a very simple type to model a table variable with a single integer column. We can create a generic type called ‘IntegerListTableType’ like this: CREATE TYPE IntegerListTableType AS TABLE (Value INT NOT NULL) Once defined, we can use this new type to define the @customerIds parameter in the signature of our stored procedure. The parameter list for the stored procedure definition might look like: 1: CREATE PROCEDURE dbo.rpt_CustomerTransactionSummary 2: @starDate datetime, 3: @endDate datetime, 4: @customerIds IntegerListTableTableType READONLY   Note the ‘READONLY’ statement following the declaration of the @customerIds parameter. SQL Server requires any table-valued parameter be marked as ‘READONLY’ and no DML (INSERT/UPDATE/DELETE) statements can be performed on a table-valued parameter within the routine in which it’s used. Aside from the DML restriction, however, you can do pretty much anything with a table-valued parameter as you could with a normal TABLE variable. With the user defined type and stored procedure defined as above, we could invoke like this: 1: DECLARE @cusomterIdList IntegerListTableType 2: INSERT @customerIdList VALUES (1) 3: INSERT @customerIdList VALUES (2) 4: INSERT @customerIdList VALUES (3) 5:  6: EXEC dbo.rpt_CustomerTransationSummary 7: @startDate = '2012-05-01', 8: @endDate = '2012-06-01' 9: @customerIds = @customerIdList   Note that we can simply declare a variable of type ‘IntegerListTableType’ just like any other normal variable and insert values into it just like a TABLE variable. We could also populate the variable with a SELECT … INTO or INSERT … SELECT statement if desired. Using The Table-Valued Parameter With ADO .NET Invoking a stored procedure with a table-valued parameter from ADO .NET is as simple as building a DataTable and passing it in as the Value of a SqlParameter. Here’s some example code for how we would construct the SqlParameter for the @customerIds parameter in our stored procedure: 1: var customerIdsParameter = new SqlParameter(); 2: customerIdParameter.Direction = ParameterDirection.Input; 3: customerIdParameter.TypeName = "IntegerListTableType"; 4: customerIdParameter.Value = selectedCustomerIds.ToIntegerListDataTable("Value");   All we’re doing here is new’ing up an instance of SqlParameter, setting the pamameters direction, specifying the name of the User Defined Type that this parameter uses, and setting its value. We’re assuming here that we have an IEnumerable<int> variable called ‘selectedCustomerIds’ containing all of the customer Ids for which the report should be run. The ‘ToIntegerListDataTable’ method is an extension method of the IEnumerable<int> type that looks like this: 1: public static DataTable ToIntegerListDataTable(this IEnumerable<int> intValues, string columnName) 2: { 3: var intergerListDataTable = new DataTable(); 4: intergerListDataTable.Columns.Add(columnName); 5: foreach(var intValue in intValues) 6: { 7: var nextRow = intergerListDataTable.NewRow(); 8: nextRow[columnName] = intValue; 9: intergerListDataTable.Rows.Add(nextRow); 10: } 11:  12: return intergerListDataTable; 13: }   Since the ‘IntegerListTableType’ has a single int column called ‘Value’, we pass that in for the ‘columnName’ parameter to the extension method. The method creates a new single-columned DataTable using the provided column name then iterates over the items in the IEnumerable<int> instance adding one row for each value. We can then use this SqlParameter instance when invoking the stored procedure just like we would use any other parameter. Advanced Functionality Using passing a list of integers into a stored procedure is a very simple usage scenario for the table-valued parameters feature, but I’ve found that it covers the majority of situations where I’ve needed to pass a collection of data for use in a query at run-time. I should note that BULK INSERT feature still makes sense for passing large amounts of data to SQL Server for processing. MSDN seems to suggest that 1000 rows of data is the tipping point where the overhead of a BULK INSERT operation can pay dividends. I should also note here that table-valued parameters can be used to deal with more complex data structures than single-columned tables of integers. A User Defined Type that backs a table-valued parameter can use things like identities and computed columns. That said, using some of these more advanced features might require the use the SqlDataRecord and SqlMetaData classes instead of a simple DataTable. Erland Sommarskog has a great article on his website that describes when and how to use these classes for table-valued parameters. What About Reporting Services? Earlier in the post I referenced the fact that our example stored procedure would be called from both a web application and a SQL Server Reporting Services report. Unfortunately, using table-valued parameters from SSRS reports can be a bit tricky and warrants its own blog post which I’ll be putting together and posting sometime in the near future.

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• Taking the training wheels off: Accelerating the Business with Oracle IAM by Brian Mozinski (Accenture)

  - by Greg Jensen

  Today, technical requirements for IAM are evolving rapidly, and the bar is continuously raised for high performance IAM solutions as organizations look to roll out high volume use cases on the back of legacy systems.  Existing solutions were often designed and architected to support offline transactions and manual processes, and the business owners today demand globally scalable infrastructure to support the growth their business cases are expected to deliver. To help IAM practitioners address these challenges and make their organizations and themselves more successful, this series we will outline the: • Taking the training wheels off: Accelerating the Business with Oracle IAM The explosive growth in expectations for IAM infrastructure, and the business cases they support to gain investment in new security programs. • "Necessity is the mother of invention": Technical solutions developed in the field Well proven tricks of the trade, used by IAM guru’s to maximize your solution while addressing the requirements of global organizations. • The Art & Science of Performance Tuning of Oracle IAM 11gR2 Real world examples of performance tuning with Oracle IAM • No Where to go but up: Extending the benefits of accelerated IAM Anything is possible, compelling new solutions organizations are unlocking with accelerated Oracle IAM Let’s get started … by talking about the changing dynamics driving these discussions. Big Companies are getting bigger everyday, and increasingly organizations operate across state lines, multiple times zones, and in many countries or continents at the same time.  No longer is midnight to 6am a safe time to take down the system for upgrades, to run recon’s and import or update user accounts and attributes.  Further IT organizations are operating as shared services with SLA’s similar to telephone carrier levels expected by their “clients”.  Workers are moved in and out of roles on a weekly, daily, or even hourly rate and IAM is expected to support those rapid changes.  End users registering for services during business hours in Singapore are expected their access to be green-lighted in custom apps hosted in Portugal within the hour.  Many of the expectations of asynchronous systems and batched updates are not adequate and the number and types of users is growing. When organizations acted more like independent teams at functional or geographic levels it was manageable to have processes that relied on a handful of people who knew how to make things work …. Knew how to get you access to the key systems to get your job done.  Today everyone is expected to do more with less, the finance administrator previously supporting their local Atlanta sales office might now be asked to help close the books for the Johannesburg team, and access certification process once completed monthly by Joan on the 3rd floor is now done by a shared pool of resources in Sao Paulo.   Fragmented processes that rely on institutional knowledge to get access to systems and get work done quickly break down in these scenarios.  Highly robust processes that have automated workflows for connected or disconnected systems give organizations the dynamic flexibility to share work across these lines and cut costs or increase productivity. As the IT industry computing paradigms continue to change with the passing of time, and as mature or proven approaches become clear, it is normal for organizations to adjust accordingly. Businesses must manage identity in an increasingly hybrid world in which legacy on-premises IAM infrastructures are extended or replaced to support more and more interconnected and interdependent services to a wider range of users. The old legacy IAM implementation models we had relied on to manage identities no longer apply. End users expect to self-request access to services from their tablet, get supervisor approval over mobile devices and email, and launch the application even if is hosted on the cloud, or run by a partner, vendor, or service provider. While user expectations are higher, they are also simpler … logging into custom desktop apps to request approvals, or going through email or paper based processes for certification is unacceptable.  Users expect security to operate within the paradigm of the application … i.e. feel like the application they are using. Citizen and customer facing applications have evolved from every where, with custom applications, 3rd party tools, and merging in from acquired entities or 3rd party OEM’s resold to expand your portfolio of services.  These all have their own user stores, authentication models, user lifecycles, session management, etc.  Often the designers/developers are no longer accessible and the documentation is limited.  Bringing together underlying directories to scale for growth, and improve user experience is critical for revenue … but also for operations. Job functions are more dynamic.... take the Olympics for example.  Endless organizations from corporations broadcasting, endorsing, or marketing through the event … to non-profit athletic foundations and public/government entities for athletes and public safety, all operate simultaneously on the world stage.  Each organization needs to spin up short-term teams, often dealing with proprietary information from hot ads to racing strategies or security plans.  IAM is expected to enable team’s to spin up, enable new applications, protect privacy, and secure critical infrastructure.  Then it needs to be disabled just as quickly as users go back to their previous responsibilities. On a more technical level … Optimized system directory; tuning guidelines and parameters are needed by businesses today. Business’s need to be making the right choices (virtual directories) and considerations via choosing the correct architectural patterns (virtual, direct, replicated, and tuning), challenge is that business need to assess and chose the correct architectural patters (centralized, virtualized, and distributed) Today's Business organizations have very complex heterogeneous enterprises that contain diverse and multifaceted information. With today's ever changing global landscape, the strategic end goal in challenging times for business is business agility. The business of identity management requires enterprise's to be more agile and more responsive than ever before. The continued proliferation of networking devices (PC, tablet, PDA's, notebooks, etc.) has caused the number of devices and users to be granted access to these devices to grow exponentially. Business needs to deploy an IAM system that can account for the demands for authentication and authorizations to these devices. Increased innovation is forcing business and organizations to centralize their identity management services. Access management needs to handle traditional web based access as well as handle new innovations around mobile, as well as address insufficient governance processes which can lead to rouge identity accounts, which can then become a source of vulnerabilities within a business’s identity platform. Risk based decisions are providing challenges to business, for an adaptive risk model to make proper access decisions via standard Web single sign on for internal and external customers,. Organizations have to move beyond simple login and passwords to address trusted relationship questions such as: Is this a trusted customer, client, or citizen? Is this a trusted employee, vendor, or partner? Is this a trusted device? Without a solid technological foundation, organizational performance, collaboration, constituent services, or any other organizational processes will languish. A Single server location presents not only network concerns for distributed user base, but identity challenges. The network risks are centered on latency of the long trip that the traffic has to take. Other risks are a performance around availability and if the single identity server is lost, all access is lost. As you can see, there are many reasons why performance tuning IAM will have a substantial impact on the success of your organization.  In our next installment in the series we roll up our sleeves and get into detailed tuning techniques used everyday by thought leaders in the field implementing Oracle Identity & Access Management Solutions.

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• What Makes a Good Design Critic? CHI 2010 Panel Review

  - by jatin.thaker

  Author: Daniel Schwartz, Senior Interaction Designer, Oracle Applications User Experience Oracle Applications UX Chief Evangelist Patanjali Venkatacharya organized and moderated an innovative and stimulating panel discussion titled "What Makes a Good Design Critic? Food Design vs. Product Design Criticism" at CHI 2010, the annual ACM Conference on Human Factors in Computing Systems. The panelists included Janice Rohn, VP of User Experience at Experian; Tami Hardeman, a food stylist; Ed Seiber, a restaurant architect and designer; John Kessler, a food critic and writer at the Atlanta Journal-Constitution; and Larry Powers, Chef de Cuisine at Shaun's restaurant in Atlanta, Georgia. Building off the momentum of his highly acclaimed panel at CHI 2009 on what interaction design can learn from food design (for which I was on the other side as a panelist), Venkatacharya brought together new people with different roles in the restaurant and software interaction design fields. The session was also quite delicious -- but more on that later. Criticism, as it applies to food and product or interaction design, was the tasty topic for this forum and showed that strong parallels exist between food and interaction design criticism. Figure 1. The panelists in discussion: (left to right) Janice Rohn, Ed Seiber, Tami Hardeman, and John Kessler. The panelists had great insights to share from their respective fields, and they enthusiastically discussed as if they were at a casual collegial dinner. John Kessler stated that he prefers to have one professional critic's opinion in general than a large sampling of customers, however, "Web sites like Yelp get users excited by the collective approach. People are attracted to things desired by so many." Janice Rohn added that this collective desire was especially true for users of consumer products. Ed Seiber remarked that while people looked to the popular view for their target tastes and product choices, "professional critics like John [Kessler] still hold a big weight on public opinion." Chef Powers indicated that chefs take in feedback from all sources, adding, "word of mouth is very powerful. We also look heavily at the sales of the dishes to see what's moving; what's selling and thus successful." Hearing this discussion validates our design work at Oracle in that we listen to our users (our diners) and industry feedback (our critics) to ensure an optimal user experience of our products. Rohn considers that restaurateur Danny Meyer's book, Setting the Table: The Transforming Power of Hospitality in Business, which is about creating successful restaurant experiences, has many applicable parallels to user experience design. Meyer actually argues that the customer is not always right, but that "they must always feel heard." Seiber agreed, but noted "customers are not designers," and while designers need to listen to customer feedback, it is the designer's job to synthesize it. Seiber feels it's the critic's job to point out when something is missing or not well-prioritized. In interaction design, our challenges are quite similar, if not parallel. Software tasks are like puzzles that are in search of a solution on how to be best completed. As a food stylist, Tami Hardeman has the demanding and challenging task of presenting food to be as delectable as can be. To present food in its best light requires a lot of creativity and insight into consumer tastes. It's no doubt then that this former fashion stylist came up with the ultimate catch phrase to capture the emotion that clients want to draw from their users: "craveability." The phrase was a hit with the audience and panelists alike. Sometime later in the discussion, Seiber remarked, "designers strive to apply craveability to products, and I do so for restaurants in my case." Craveabilty is also very applicable to interaction design. Creating straightforward and smooth workflows for users of Oracle Applications is a primary goal for my colleagues. We want our users to really enjoy working with our products where it makes them more efficient and better at their jobs. That's our "craveability." Patanjali Venkatacharya asked the panel, "if a design's "craveability" appeals to some cultures but not to others, then what is the impact to the food or product design process?" Rohn stated that "taste is part nature and part nurture" and that the design must take the full context of a product's usage into consideration. Kessler added, "good design is about understanding the context" that the experience necessitates. Seiber remarked how important seat comfort is for diners and how the quality of seating will add so much to the complete dining experience. Sometimes if these non-food factors are not well executed, they can also take away from an otherwise pleasant dining experience. Kessler recounted a time when he was dining at a restaurant that actually had very good food, but the photographs hanging on all the walls did not fit in with the overall décor and created a negative overall dining experience. While the tastiness of the food is critical to a restaurant's success, it is a captivating complete user experience, as in interaction design, which will keep customers coming back and ultimately making the restaurant a hit. Figure 2. Patanjali Venkatacharya enjoyed the Sardinian flatbread salad. As a surprise Chef Powers brought out a signature dish from Shaun's restaurant for all the panelists to sample and critique. The Sardinian flatbread dish showcased Atlanta's taste for fresh and local produce and cheese at its finest as a salad served on a crispy flavorful flat bread. Hardeman said it could be photographed from any angle, a high compliment coming from a food stylist. Seiber really enjoyed the colors that the dish brought together and thought it would be served very well in a casual restaurant on a summer's day. The panel really appreciated the taste and quality of the different components and how the rosemary brought all the flavors together. Seiber remarked that "a lot of effort goes into the appearance of simplicity." Rohn indicated that the same notion holds true with software user interface design. A tremendous amount of work goes into crafting straightforward interfaces, including user research, prototyping, design iterations, and usability studies. Design criticism for food and software interfaces clearly share many similarities. Both areas value expert opinions and user feedback. Both areas understand the importance of great design needing to work well in its context. Last but not least, both food and interaction design criticism value "craveability" and how having users excited about experiencing and enjoying the designs is an important goal. Now if we can just improve the taste of software user interfaces, people may choose to dine on their enterprise applications over a fresh organic salad.

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• Avoid the “Social Silo” - Learn Why and How

  - by Brian Dayton

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} I’m not going to spend any more real estate than needed on this—social media is big. Facebook hit the Billion user mark in October, that’s 1 out of every 7 humans on the planet. This past Summer (in the Northern hemisphere) Twitter passed the 400 Million Tweet/day mark. The list of social properties and data points goes on and on. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} With social your customer, prospect, or constituent has pervasive access—through mobile—to a global audience, the ability to influence friends, friends of friends, and even people they will never meet. They also have the unique opportunity to forge a deeper relationship with your business—telling you what they like, what they don’t like, how you can help, and what they’d like to see more of. Are you listening? Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} What’s the Bottom Line for Business? Businesses need to be where their customers are—on social properties. They need to be available and responsive in those channels—24x7x365. They need to engage and communicate in new ways—sometimes in less than 140 characters and with empathy, not a 1-way megaphone. Finally, businesses need to look at social as an extension of their existing business practices. Not as a silo’d communication channel limited to marketing. Social Can’t Be a Silo – Learn Why @ Oracle CloudWorld When a business is on social networks they represent the whole business. That’s how a customer, constituent, partner or potential candidate sees it. Those organizations that have moved on the opportunity to build closer relationships through social marketing have already made the first step. Social Selling, Service, eCommerce, and Recruiting are external-facing opportunities that leading organizations are moving on right now. This strategy, one of weaving social into and across your business processes—and leveraging social concepts and technologies for internal collaboration—is something you can learn about during an Oracle CloudWorld event in a city near you. You’ll hear and see social relationship management concepts, best-practices, and recommendations woven into topics, discussions, and demonstrations throughout the event—from Marketing and Sales to Service and Human Resources. Stay Tuned and Avoid Potholes By all indications social is here to stay but it’s moving fast and social business strategies are evolving rapidly. At Oracle CloudWorld you’ll also get the opportunity to learn how to avoid some of the potholes on the road to #socialbusiness. Stay tuned to this blog. In future posts I’ll cover some of those potholes including the challenges of Social@Scale and Parallel Processes. Jump-start your social business strategy or learn how to refine and expand what you’re doing already at Oracle CloudWorld. Want to learn more about what Oracle is doing in social? Check out www.oracle.com/social or, if you're looking for a quick read my co-worker, Pat Ma, has a great post on this blog summarizing some popular Social Relationship Management use cases.

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• In Case You Weren’t There: Blogwell NYC

  - by Mike Stiles

  0 0 1 1009 5755 Vitrue 47 13 6751 14.0 Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman";} Your roving reporter roved out to another one of Socialmedia.org’s fantastic Blogwell events, this time in NYC. As Central Park and incredible weather beckoned, some of the biggest brand names in the world gathered to talk about how they’re incorporating social into marketing and CRM, as well as extending social across their entire organizations internally. Below we present a collection of the live tweets from many of the key sessions GE @generalelectricJon Lombardo, Leader of Social Media COE How GE builds and extends emotional connections with consumers around health and reaps the benefits of increased brand equity in the process. GE has a social platform around Healthyimagination to create better health for people. If you and a friend are trying to get healthy together, you’ll do better. Health is inherently. Get health challenges via Facebook and share with friends to achieve goals together. They’re creating an emotional connection around the health context. You don’t influence people at large. Your sphere of real influence is around 5-10 people. They find relevant conversations about health on Twitter and engage sounding like a friend, not a brand. Why would people share on behalf of a brand? Because you tapped into an activity and emotion they’re already having. To create better habits in health, GE gave away inexpensive, relevant gifts related to their goals. Create the context, give the relevant gift, get social acknowledgment for giving it. What you get when you get acknowledgment for your engagement and gift is user generated microcontent. GE got 12,000 unique users engaged and 1400 organic posts with the healthy gift campaign. The Dow Chemical Company @DowChemicalAbby Klanecky, Director of Digital & Social Media Learn how Dow Chemical is finding, training, and empowering their scientists to be their storytellers in social media. There are 1m jobs coming open in science. Only 200k are qualified for them. Dow Chemical wanted to use social to attract and talk to scientists. Dow Chemical decided to use real scientists as their storytellers. Scientists are incredibly passionate, the key ingredient of a great storyteller. Step 1 was getting scientists to focus on a few platforms, blog, Twitter, LinkedIn. Dow Chemical social flow is Core Digital Team - #CMs – ambassadors – advocates. The scientists were trained in social etiquette via practice scenarios. It’s not just about sales. It’s about growing influence and the business. Dow Chemical trained about 100 scientists, 55 are active and there’s a waiting list for the next sessions. In person social training produced faster results and better participation. Sometimes you have to tell pieces of the story instead of selling your execs on the whole vision. Social Media Ethics Briefing: Staying Out of TroubleAndy Sernovitz, CEO @SocialMediaOrg How do we get people to share our message for us? We have to have their trust. The difference between being honest and being sleazy is disclosure. Disclosure does not hurt the effectiveness of your marketing. No one will get mad if you tell them up front you’re a paid spokesperson for a company. It’s a legal requirement by the FTC, it’s the law, to disclose if you’re being paid for an endorsement. Require disclosure and truthfulness in all your social media outreach. Don’t lie to people. Monitor the conversation and correct misstatements. Create social media policies and training programs. If you want to stay safe, never pay cash for social media. Money changes everything. As soon as you pay, it’s not social media, it’s advertising. Disclosure, to the feds, means clear, conspicuous, and understandable to the average reader. This phrase will keep you in the clear, “I work for ___ and this is my personal opinion.” Who are you? Were you paid? Are you giving an honest opinion based on a real experience? You as a brand are responsible for what an agency or employee or contactor does in your behalf. SocialMedia.org makes available a Disclosure Best Practices Toolkit. Socialmedia.org/disclosure. The point is to not ethically mess up and taint social media as happened to e-mail. Not only is the FTC cracking down, so is Google and Facebook. Visa @VisaNewsLucas Mast, Senior Business Leader, Global Corporate Social Media Visa built a mobile studio for the Olympics for execs and athletes. They wanted to do postcard style real time coverage of Visa’s Olympics sponsorships, and on a shoestring. Challenges included Olympic rules, difficulty getting interviews, time zone trouble, and resourcing. Another problem was they got bogged down with their own internal approval processes. Despite all the restrictions, they created and published a variety of and fair amount of content. They amassed 1000+ views of videos posted to the Visa Communication YouTube channel. Less corporate content yields more interest from media outlets and bloggers. They did real world video demos of how their products work in the field vs. an exec doing a demo in a studio. Don’t make exec interview videos dull and corporate. Keep answers short, shoot it in an interesting place, do takes until they’re comfortable and natural. Not everything will work. Not everything will get a retweet. But like the lottery, you can’t win if you don’t play. Promoting content is as important as creating it. McGraw-Hill Companies @McGrawHillCosPatrick Durando, Senior Director of Global New Media McGraw-Hill has 26,000 employees. McGraw-Hill created a social intranet called Buzz. Intranets create operational efficiency, help product dev, facilitate crowdsourcing, and breaks down geo silos. Intranets help with talent development, acquisition, retention. They replaced the corporate directory with their own version of LinkedIn. The company intranet has really cut down on the use of email. Long email threats become organized, permanent social discussions. The intranet is particularly useful in HR for researching and getting answers surrounding benefits and policies. Using a profile on your company intranet can establish and promote your internal professional brand. If you’re going to make an intranet, it has to look great, work great, and employees are going have to want to go there. You can’t order them to like it. 

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• Five Ways Enterprise 2.0 Can Transform Your Business - Q&A from the Webcast

  - by [email protected]

  A few weeks ago, Vince Casarez and I presented with KMWorld on the Five Ways Enterprise 2.0 Can Transform Your Business. It was an enjoyable, interactive webcast in which Vince and I discussed the ways Enterprise 2.0 can transform your business and more importantly, highlighted key customer examples of how to do so. If you missed the webcast, you can catch a replay here. We had a lot of audience participation in some of the polls we conducted and in the Q&A session. We weren't able to address all of the questions during the broadcast, so we attempted to answer them here: Q: Which area within your firm focuses on Web 2.0? Meaning, do you find new departments developing just to manage the web 2.0 (Twitter, Facebook, etc.) user experience or are you structuring current departments? A: There are three distinct efforts within Oracle. The first is around delivery of these Web 2.0 services for enterprise deployments. This is the focus of the WebCenter team. The second effort is injecting these Web 2.0 services into use cases that drive the different enterprise applications. This effort is focused on how to manage these external services and bring them into a cohesive flow for marketing programs, customer care, and purchasing. The third effort is how we consume these services internally to enhance Oracle's business delivery. It leverages the technologies and use cases of the first two but also pushes the envelope with regards to future directions of these other two areas. Q: In a business, Web 2.0 is mostly like action logs. How can we leverage the official process practice versus the logs of a recent action? Example: a system configuration modified last night on a call out versus the official practice that everybody would use in the morning.A: The key thing to remember is that most Web 2.0 actions / activity streams today are based on collaboration and communication type actions. At least with public social sites like Facebook and Twitter. What we're delivering as part of the WebCenter Suite are not just these types of activities but also enterprise application activities. These enterprise application activities come from different application modules: purchasing, HR, order entry, sales opportunity, etc. The actions within these systems are normally tied to a business object or process: purchase order/customer, employee or department, customer and supplier, customer and product, respectively. Therefore, the activities or "logs" as you name them are able to be "typed" so that as a viewer, you can filter or decide to see only certain types of information. In your example, you could have a view that only showed you recent "configuration" changes and this could be right next to a view that showed off the items to be watched every morning. Q: It's great to hear about customers using the software but is there any plan for future webinars to show what the products/installs look like? That would be very helpful.A: We don't have a webinar planned to show off the install process. However, we have a viewlet that's posted on Oracle Technology Network. You can see it here:http://www.oracle.com/technetwork/testcontent/wcs-install-098014.htmlAnd we've got excellent documentation that walks you through the steps here:http://download.oracle.com/docs/cd/E14571_01/install.1111/e12001/install.htmAnd there's a whole set of demos and examples of what WebCenter can do at this URL:http://www.oracle.com/technetwork/middleware/webcenter/release11-demos-097468.html Q: How do you anticipate managing metadata across the enterprise to make content findable?A: We need to first make sure we are all talking about the same thing when we use a word like "metadata". Here's why...  For a developer, metadata means information that describes key elements of the portal or application and what the portal or application can do. For content systems, metadata means key terms that provide a taxonomy or folksonomy about the information that is being indexed, ordered, and managed. For business intelligence systems, metadata means key terms that provide labels to groups of data that most non-mathematicians need to understand. And for SOA, metadata means labels for parts of the processes that business owners should understand that connect development terminology. There are also additional requirements for metadata to be available to the team building these new solutions as well as requirements to make this metadata available to the running system. These requirements are often separated by "design time" and "run time" respectively. So clearly, a general goal of managing metadata across the enterprise is very challenging. We've invested a huge amount of resources around Oracle Metadata Services (MDS) to be able to provide a more generic system for all of these elements. No other vendor has anything like this technology foundation in their products. This provides a huge benefit to our customers as they will now be able to find content, processes, people, and information from a common set of search interfaces with consistent enterprise wide results. Q: Can you give your definition of terms as to document and content, please?A: Content applies to a broad category of information from Word documents, presentations and reports through attachments to invoices and/or purchase orders. Content is essentially any type of digital asset including images, video, and voice. A document is just one type of content. Q: Do you have special integration tools to realize an interaction between UCM and WebCenter Spaces/Services?A: Yes, we've dedicated a whole team of engineers to exploit the key features of Oracle UCM within WebCenter.  While ensuring that WebCenter can connect to other non-Oracle systems, we've made sure that with the combined set of Oracle technology, no other solution can match the combined power and integration.  This is part of the Oracle Fusion Middleware strategy which is to provide best in class capabilities for Content and Portals.  When combined together, the synergy between the two products enables users to quickly add capabilities when they are needed.  For example, simple document sharing is part of the combined product offering, but if legal discovery or archiving is required, Oracle UCM product includes these capabilities that can be quickly added.  There's no need to move content around or add another system to support this, it's just a feature that gets turned on within Oracle UCM. Q: All customers have some interaction with their applications and have many older versions, how do you see some of these new Enterprise 2.0 capabilities adding value to existing enterprise application deployments?A: Just as Service Oriented Architectures allowed for connecting the processes of different applications systems to work together, there's a need for a similar approach with regards to these enterprise 2.0 capabilities. Oracle WebCenter is built on a core architecture that allows for SOA of these Enterprise 2.0 services so that one set of scalable services can be used and integrated directly into any type of application. In this way, users can get immediate value out of the Enterprise 2.0 capabilities without having to wait for the next major release or upgrade. These centrally managed WebCenter services expose a set of standard interfaces that make it extremely easy to add them into existing applications no matter what technology the application has been implemented. Q: We've heard about Oracle Next Generation applications called "Fusion Applications", can you tell me how all this works together?A: Oracle WebCenter powers the core collaboration and social computing services found within Fusion Applications. It is the core user experience technology for how all the application screens have been implemented. And the core concept of task flows allows for all the Fusion Applications modules to be adaptable and composable by business users and IT without needing to be a professional developer. Oracle WebCenter is at the heart of the new Fusion Applications. In addition, the same patterns and technologies are now being added to the existing applications including JD Edwards, Siebel, Peoplesoft, and eBusiness Suite. The core technology enables all these customers to have a much smoother upgrade path to Fusion Applications. They get immediate benefits of injecting new user interactions into their existing applications without having to completely move to Fusion Applications. And then when the time comes, their users will already be well versed in how the new capabilities work. Q: Does any of this work with non Oracle software? Other databases? Other application servers? etc.A: We have made sure that Oracle WebCenter delivers the broadest set of development choices so that no matter what technology you developers are using, WebCenter capabilities can be quickly and easily added to the site or application. In addition, we have certified Oracle WebCenter to run against non-Oracle databases like DB2 and SQLServer. We have stated plans for certification against MySQL as well. Later in CY 2011, Oracle will provide certification on non-Oracle application servers such as WebSphere and JBoss. Q: How do we balance User and IT requirements in regards to Enterprise 2.0 technologies?A: Wrong decisions are often made because employee knowledge is not tapped efficiently and opportunities to innovate are often missed because the right people do not work together. Collaboration amongst workers in the right business context is critical for success. While standalone Enterprise 2.0 technologies can improve collaboration for collaboration's sake, using social collaboration tools in the context of business applications and processes will improve business responsiveness and lead companies to a more competitive position. As these systems become more mission critical it is essential that they maintain the highest level of performance and availability while scaling to support larger communities. Q: What are the ways in which Enterprise 2.0 can improve business responsiveness?A: With a wide range of Enterprise 2.0 tools in the marketplace, CIOs need to deploy solutions that will meet the requirements from users as well as address the requirements from IT. Workers want a next-generation user experience that is personalized and aggregates their daily tools and tasks, while IT needs to ensure the solution is secure, scalable, flexible, reliable and easily integrated with existing systems. An open and integrated approach to deploying portals, content management, and collaboration can enhance your business by addressing both the needs of knowledge workers for better information and the IT mandate to conserve resources by simplifying, consolidating and centralizing infrastructure and administration.  

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• Partner Blog Series: PwC Perspectives - "Is It Time for an Upgrade?"

  - by Tanu Sood

  Is your organization debating their next step with regard to Identity Management? While all the stakeholders are well aware that the one-size-fits-all doesn’t apply to identity management, just as true is the fact that no two identity management implementations are alike. Oracle’s recent release of Identity Governance Suite 11g Release 2 has innovative features such as a customizable user interface, shopping cart style request catalog and more. However, only a close look at the use cases can help you determine if and when an upgrade to the latest R2 release makes sense for your organization. This post will describe a few of the situations that PwC has helped our clients work through. “Should I be considering an upgrade?” If your organization has an existing identity management implementation, the questions below are a good start to assessing your current solution to see if you need to begin planning for an upgrade: Does the current solution scale and meet your projected identity management needs? Does the current solution have a customer-friendly user interface? Are you completely meeting your compliance objectives? Are you still using spreadsheets? Does the current solution have the features you need? Is your total cost of ownership in line with well-performing similar sized companies in your industry? Can your organization support your existing Identity solution? Is your current product based solution well positioned to support your organization's tactical and strategic direction? Existing Oracle IDM Customers: Several existing Oracle clients are looking to move to R2 in 2013. If your organization is on Sun Identity Manager (SIM) or Oracle Identity Manager (OIM) and if your current assessment suggests that you need to upgrade, you should strongly consider OIM 11gR2. Oracle provides upgrade paths to Oracle Identity Manager 11gR2 from SIM 7.x / 8.x as well as Oracle Identity Manager 10g / 11gR1. The following are some of the considerations for migration: Check the end of product support (for Sun or legacy OIM) schedule There are several new features available in R2 (including common Helpdesk scenarios, profiling of disconnected applications, increased scalability, custom connectors, browser-based UI configurations, portability of configurations during future upgrades, etc) Cost of ownership (for SIM customers)\ Customizations that need to be maintained during the upgrade Time/Cost to migrate now vs. waiting for next version If you are already on an older version of Oracle Identity Manager and actively maintaining your support contract with Oracle, you might be eligible for a free upgrade to OIM 11gR2. Check with your Oracle sales rep for more details. Existing IDM infrastructure in place: In the past year and half, we have seen a surge in IDM upgrades from non-Oracle infrastructure to Oracle. If your organization is looking to improve the end-user experience related to identity management functions, the shopping cart style access request model and browser based personalization features may come in handy. Additionally, organizations that have a large number of applications that include ecommerce, LDAP stores, databases, UNIX systems, mainframes as well as a high frequency of user identity changes and access requests will value the high scalability of the OIM reconciliation and provisioning engine. Furthermore, we have seen our clients like OIM's out of the box (OOB) support for multiple authoritative sources. For organizations looking to integrate applications that do not have an exposed API, the Generic Technology Connector framework supported by OIM will be helpful in quickly generating custom connector using OOB wizard. Similarly, organizations in need of not only flexible on-boarding of disconnected applications but also strict access management to these applications using approval flows will find the flexible disconnected application profiling feature an extremely useful tool that provides a high degree of time savings. Organizations looking to develop custom connectors for home grown or industry specific applications will likewise find that the Identity Connector Framework support in OIM allows them to build and test a custom connector independently before integrating it with OIM. Lastly, most of our clients considering an upgrade to OIM 11gR2 have also expressed interest in the browser based configuration feature that allows an administrator to quickly customize the user interface without adding any custom code. Better yet, code customizations, if any, made to the product are portable across the future upgrades which, is viewed as a big time and money saver by most of our clients. Below are some upgrade methodologies we adopt based on client priorities and the scale of implementation. For illustration purposes, we have assumed that the client is currently on Oracle Waveset (formerly Sun Identity Manager).   Integrated Deployment: The integrated deployment is typically where a client wants to split the implementation to where their current IDM is continuing to handle the front end workflows and OIM takes over the back office operations incrementally. Once all the back office operations are moved completely to OIM, the front end workflows are migrated to OIM. Parallel Deployment: This deployment is typically done where there can be a distinct line drawn between which functionality the platforms are supporting. For example the current IDM implementation is handling the password reset functionality while OIM takes over the access provisioning and RBAC functions. Cutover Deployment: A cutover deployment is typically recommended where a client has smaller less complex implementations and it makes sense to leverage the migration tools to move them over immediately. What does this mean for YOU? There are many variables to consider when making upgrade decisions. For most customers, there is no ‘easy’ button. Organizations looking to upgrade or considering a new vendor should start by doing a mapping of their requirements with product features. The recommended approach is to take stock of both the short term and long term objectives, understand product features, future roadmap, maturity and level of commitment from the R&D and build the implementation plan accordingly. As we said, in the beginning, there is no one-size-fits-all with Identity Management. So, arm yourself with the knowledge, engage in industry discussions, bring in business stakeholders and start building your implementation roadmap. In the next post we will discuss the best practices on R2 implementations. We will be covering the Do's and Don't's and share our thoughts on making implementations successful. Meet the Writers: Dharma Padala is a Director in the Advisory Security practice within PwC.  He has been implementing medium to large scale Identity Management solutions across multiple industries including utility, health care, entertainment, retail and financial sectors.   Dharma has 14 years of experience in delivering IT solutions out of which he has been implementing Identity Management solutions for the past 8 years. Scott MacDonald is a Director in the Advisory Security practice within PwC.  He has consulted for several clients across multiple industries including financial services, health care, automotive and retail.   Scott has 10 years of experience in delivering Identity Management solutions. John Misczak is a member of the Advisory Security practice within PwC.  He has experience implementing multiple Identity and Access Management solutions, specializing in Oracle Identity Manager and Business Process Engineering Language (BPEL). Praveen Krishna is a Manager in the Advisory Security practice within PwC.  Over the last decade Praveen has helped clients plan, architect and implement Oracle identity solutions across diverse industries.  His experience includes delivering security across diverse topics like network, infrastructure, application and data where he brings a holistic point of view to problem solving. Jenny (Xiao) Zhang is a member of the Advisory Security practice within PwC.  She has consulted across multiple industries including financial services, entertainment and retail. Jenny has three years of experience in delivering IT solutions out of which she has been implementing Identity Management solutions for the past one and a half years.

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• What Makes a Good Design Critic? CHI 2010 Panel Review

  - by Applications User Experience

  Author: Daniel Schwartz, Senior Interaction Designer, Oracle Applications User Experience Oracle Applications UX Chief Evangelist Patanjali Venkatacharya organized and moderated an innovative and stimulating panel discussion titled "What Makes a Good Design Critic? Food Design vs. Product Design Criticism" at CHI 2010, the annual ACM Conference on Human Factors in Computing Systems. The panelists included Janice Rohn, VP of User Experience at Experian; Tami Hardeman, a food stylist; Ed Seiber, a restaurant architect and designer; Jonathan Kessler, a food critic and writer at the Atlanta Journal-Constitution; and Larry Powers, Chef de Cuisine at Shaun's restaurant in Atlanta, Georgia. Building off the momentum of his highly acclaimed panel at CHI 2009 on what interaction design can learn from food design (for which I was on the other side as a panelist), Venkatacharya brought together new people with different roles in the restaurant and software interaction design fields. The session was also quite delicious -- but more on that later. Criticism, as it applies to food and product or interaction design, was the tasty topic for this forum and showed that strong parallels exist between food and interaction design criticism. Figure 1. The panelists in discussion: (left to right) Janice Rohn, Ed Seiber, Tami Hardeman, and Jonathan Kessler. The panelists had great insights to share from their respective fields, and they enthusiastically discussed as if they were at a casual collegial dinner. Jonathan Kessler stated that he prefers to have one professional critic's opinion in general than a large sampling of customers, however, "Web sites like Yelp get users excited by the collective approach. People are attracted to things desired by so many." Janice Rohn added that this collective desire was especially true for users of consumer products. Ed Seiber remarked that while people looked to the popular view for their target tastes and product choices, "professional critics like John [Kessler] still hold a big weight on public opinion." Chef Powers indicated that chefs take in feedback from all sources, adding, "word of mouth is very powerful. We also look heavily at the sales of the dishes to see what's moving; what's selling and thus successful." Hearing this discussion validates our design work at Oracle in that we listen to our users (our diners) and industry feedback (our critics) to ensure an optimal user experience of our products. Rohn considers that restaurateur Danny Meyer's book, Setting the Table: The Transforming Power of Hospitality in Business, which is about creating successful restaurant experiences, has many applicable parallels to user experience design. Meyer actually argues that the customer is not always right, but that "they must always feel heard." Seiber agreed, but noted "customers are not designers," and while designers need to listen to customer feedback, it is the designer's job to synthesize it. Seiber feels it's the critic's job to point out when something is missing or not well-prioritized. In interaction design, our challenges are quite similar, if not parallel. Software tasks are like puzzles that are in search of a solution on how to be best completed. As a food stylist, Tami Hardeman has the demanding and challenging task of presenting food to be as delectable as can be. To present food in its best light requires a lot of creativity and insight into consumer tastes. It's no doubt then that this former fashion stylist came up with the ultimate catch phrase to capture the emotion that clients want to draw from their users: "craveability." The phrase was a hit with the audience and panelists alike. Sometime later in the discussion, Seiber remarked, "designers strive to apply craveability to products, and I do so for restaurants in my case." Craveabilty is also very applicable to interaction design. Creating straightforward and smooth workflows for users of Oracle Applications is a primary goal for my colleagues. We want our users to really enjoy working with our products where it makes them more efficient and better at their jobs. That's our "craveability." Patanjali Venkatacharya asked the panel, "if a design's "craveability" appeals to some cultures but not to others, then what is the impact to the food or product design process?" Rohn stated that "taste is part nature and part nurture" and that the design must take the full context of a product's usage into consideration. Kessler added, "good design is about understanding the context" that the experience necessitates. Seiber remarked how important seat comfort is for diners and how the quality of seating will add so much to the complete dining experience. Sometimes if these non-food factors are not well executed, they can also take away from an otherwise pleasant dining experience. Kessler recounted a time when he was dining at a restaurant that actually had very good food, but the photographs hanging on all the walls did not fit in with the overall décor and created a negative overall dining experience. While the tastiness of the food is critical to a restaurant's success, it is a captivating complete user experience, as in interaction design, which will keep customers coming back and ultimately making the restaurant a hit. Figure 2. Patnajali Venkatacharya enjoyed the Sardian flatbread salad. As a surprise Chef Powers brought out a signature dish from Shaun's restaurant for all the panelists to sample and critique. The Sardinian flatbread dish showcased Atlanta's taste for fresh and local produce and cheese at its finest as a salad served on a crispy flavorful flat bread. Hardeman said it could be photographed from any angle, a high compliment coming from a food stylist. Seiber really enjoyed the colors that the dish brought together and thought it would be served very well in a casual restaurant on a summer's day. The panel really appreciated the taste and quality of the different components and how the rosemary brought all the flavors together. Seiber remarked that "a lot of effort goes into the appearance of simplicity." Rohn indicated that the same notion holds true with software user interface design. A tremendous amount of work goes into crafting straightforward interfaces, including user research, prototyping, design iterations, and usability studies. Design criticism for food and software interfaces clearly share many similarities. Both areas value expert opinions and user feedback. Both areas understand the importance of great design needing to work well in its context. Last but not least, both food and interaction design criticism value "craveability" and how having users excited about experiencing and enjoying the designs is an important goal. Now if we can just improve the taste of software user interfaces, people may choose to dine on their enterprise applications over a fresh organic salad.

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• Grow Your Business with Security

  - by Darin Pendergraft

  Author: Kevin Moulton Kevin Moulton has been in the security space for more than 25 years, and with Oracle for 7 years. He manages the East EnterpriseSecurity Sales Consulting Team. He is also a Distinguished Toastmaster. Follow Kevin on Twitter at twitter.com/kevin_moulton, where he sometimes tweets about security, but might also tweet about running, beer, food, baseball, football, good books, or whatever else grabs his attention. Kevin will be a regular contributor to this blog so stay tuned for more posts from him. It happened again! There I was, reading something interesting online, and realizing that a friend might find it interesting too. I clicked on the little email link, thinking that I could easily forward this to my friend, but no! Instead, a new screen popped up where I was asked to create an account. I was expected to create a User ID and password, not to mention providing some personally identifiable information, just for the privilege of helping that website spread their word. Of course, I didn’t want to have to remember a new account and password, I didn’t want to provide the requisite information, and I didn’t want to waste my time. I gave up, closed the web page, and moved on to something else. I was left with a bad taste in my mouth, and my friend might never find her way to this interesting website. If you were this content provider, would this be the outcome you were looking for? A few days later, I had a similar experience, but this one went a little differently. I was surfing the web, when I happened upon some little chotcke that I just had to have. I added it to my cart. When I went to buy the item, I was again brought to a page to create account. Groan! But wait! On this page, I also had the option to sign in with my OpenID account, my Facebook account, my Yahoo account, or my Google Account. I have all of those! No new account to create, no new password to remember, and no personally identifiable information to be given to someone else (I’ve already given it all to those other guys, after all). In this case, the vendor was easy to deal with, and I happily completed the transaction. That pleasant experience will bring me back again. This is where security can grow your business. It’s a differentiator. You’ve got to have a presence on the web, and that presence has to take into account all the smart phones everyone’s carrying, and the tablets that took over cyber Monday this year. If you are a company that a customer can deal with securely, and do so easily, then you are a company customers will come back to again and again. I recently had a need to open a new bank account. Every bank has a web presence now, but they are certainly not all the same. I wanted one that I could deal with easily using my laptop, but I also wanted 2-factor authentication in case I had to login from a shared machine, and I wanted an app for my iPad. I found a bank with all three, and that’s who I am doing business with. Let’s say, for example, that I’m in a regular Texas Hold-em game on Friday nights, so I move a couple of hundred bucks from checking to savings on Friday afternoons. I move a similar amount each week and I do it from the same machine. The bank trusts me, and they trust my machine. Most importantly, they trust my behavior. This is adaptive authentication. There should be no reason for my bank to make this transaction difficult for me. Now let's say that I login from a Starbucks in Uzbekistan, and I transfer $2,500. What should my bank do now? Should they stop the transaction? Should they call my home number? (My former bank did exactly this once when I was taking money out of an ATM on a business trip, when I had provided my cell phone number as my primary contact. When I asked them why they called my home number rather than my cell, they told me that their “policy” is to call the home number. If I'm on the road, what exactly is the use of trying to reach me at home to verify my transaction?) But, back to Uzbekistan… Should my bank assume that I am happily at home in New Jersey, and someone is trying to hack into my account? Perhaps they think they are protecting me, but I wouldn’t be very happy if I happened to be traveling on business in Central Asia. What if my bank were to automatically analyze my behavior and calculate a risk score? Clearly, this scenario would be outside of my typical behavior, so my risk score would necessitate something more than a simple login and password. Perhaps, in this case, a one-time password to my cell phone would prove that this is not just some hacker half way around the world. But, what if you're not a bank? Do you need this level of security? If you want to be a business that is easy to deal with while also protecting your customers, then of course you do. You want your customers to trust you, but you also want them to enjoy doing business with you. Make it easy for them to do business with you, and they’ll come back, and perhaps even Tweet about it, or Like you, and then their friends will follow. How can Oracle help? Oracle has the technology and expertise to help you to grown your business with security. Oracle Adaptive Access Manager will help you to prevent fraud while making it easier for your customers to do business with you by providing the risk analysis I discussed above, step-up authentication, and much more. Oracle Mobile and Social Access Service will help you to secure mobile access to applications by expanding on your existing back-end identity management infrastructure, and allowing your customers to transact business with you using the social media accounts they already know. You also have device fingerprinting and metrics to help you to grow your business securely. Security is not just a cost anymore. It’s a way to set your business apart. With Oracle’s help, you can be the business that everyone’s tweeting about. Image courtesy of Flickr user shareski

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