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• Great Expectations - Fusion HCM Highlights at OOW

  - by Kathryn Perry

  A guest post by Lisa Conley, Principal Product Strategy Manager, Fusion HCM, Oracle Applications Development Oracle Open World is just around the corner! There's always so much to see and do and learn at the conference so I want to share some of the 'don't miss' Fusion HCM highlights with you. (Use this tool to search by session number to get a full description.) For starters, we have several customers who will be sharing their Fusion HCM implementation stories. We'll kick off these presentations with a customer panel at 12:15 on Monday in Moscone West 2005 (CON9420). You'll hear from Zillow, the Gerson Lehrman Group, UBS, and ConAgra about their experiences with our products. Oracle partners MarketSphere (CON8581) and eVerge (CON3800) have implemented Fusion HCM themselves and and will talk about how they'll use their experiences to help customers with their implementations (both are in Moscone West 2006). Beth Correa, CEO of Official Payroll Advisor, will highlight her favorite things about Oracle Fusion HCM Payroll on Tuesday at 11:45 in Moscone West 2006 (CON6691). And you'll get to hear from customers again when they speak with Steve Miranda in his Oracle Applications: Strategic Directions and Recommendations session on Tuesday at 1:15 in Moscone West 2002/2004 (CON11434). To bring it all together for you, we've listed all your Fusion HCM opportunities to learn and interact in this Focus On Document. I am really looking forward to the sessions on Human Capital Management in the Cloud. The Oracle Cloud combines the multiple product offerings into a single environment that leverages a common technology infrastructure enabling users to focus on their business - not the business of managing environments. On Tuesday at 10:15 in Moscone West 2002/2004, there is a General Session entitled the Future of Oracle HCM -- Strategy and Roadmap (GEN9505). This will touch on all product lines. Fusion HCM will be highlighted in Gretchen Alarcon's Oracle HCM: Overview, Strategy, Customer Experiences, and Roadmap session on Monday at 12:15 in Moscone West 2005 (CON9410). Also on Tuesday at 1:15 in Moscone West 2006, is a session focused on Talent Management and how you can try out these new products, co-existing with your current product set (CON9430). This is important in that you can test the waters before diving in. ConAgra will be sharing their experience in this session as well.  And of course, if you want to have a personal demonstration, please come by the Oracle DEMOgrounds in West Exhibition Hall Level 1 or the Oracle Cloud Services Lounge at Moscone West Level 3 where our Oracle HCM Cloud Services experts will be ready to answer your questions. I hope you have a wonderful week in San Francisco.Lisa ConleyPrincipal Product Strategy Manager, Fusion HCMApplications DevelopmentOracle Corporation

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• Enterprise MDM: Rationalizing Reference Data in a Fast Changing Environment

  - by Mala Narasimharajan

  By Rahul Kamath Enterprises must move at a rapid pace to establish and retain global market leadership by continuously focusing on operational efficiency, customer intimacy and relentless execution. Reference Data Management    As multi-national companies with a presence in multiple industry categories, market segments, and geographies, their ability to proactively manage changes and harness them to align their front office with back-office operations and performance management initiatives is critical to make the proverbial elephant dance. Managing reference data including types and codes, business taxonomies, complex relationships as well as mappings represent a key component of the broader agenda for enabling flexibility and agility, without sacrificing enterprise-level consistency, regulatory compliance and control. Financial Transformation  Periodically, companies find that processes implemented a decade or more ago no longer mirror the way of doing business and seek to proactively transform how they operate their business and underlying processes. Financial transformation often begins with the redesign of one’s chart of accounts. The ability to model and redesign one’s chart of accounts collaboratively, quickly validate against historical transaction bases and secure business buy-in across multiple line of business stakeholders, while continuing to manage changes within the legacy general ledger systems and downstream analytical applications while piloting the in-flight transformation can mean the difference between controlled success and project failure. Attend the session titled CON8275 - Oracle Hyperion Data Relationship Management: Enabling Enterprise Transformation at Oracle Openworld on Monday, October 1, 2012 at 4:45pm in Ballroom A of the InterContinental Hotel to learn how Oracle’s Data Relationship Management solution can help you stay ahead of the competition and proactively harness master (and reference) data changes to transform your enterprise. Hear in-depth customer testimonials from GE Healthcare and Old Mutual South Africa to learn how others have harnessed this technology effectively to build enduring competitive advantage through business process innovation and investments in master data governance. Hear GE Healthcare discuss how DRM has enabled financial transformation, ERP consolidation, mergers and acquisitions, and the alignment reference data across financial and management reporting applications. Also, learn how Old Mutual SA has upgraded to EBS R12 Financials and is transforming the management of chart of accounts for corporate reporting. Separately, an esteemed panel of DRM customers including Cisco Systems, Nationwide Insurance, Ralcorp Holdings and Mentor Graphics will discuss their perspectives on how DRM has helped them address business challenges associated with enterprise MDM including major change management initiatives including financial transformations, corporate restructuring, mergers & acquisitions, and the rationalization of financial and analytical master reference data to support alternate business perspectives for the alignment of EPM/BI initiatives. Attend the session titled CON9377 - Customer Showcase: Success with Oracle Hyperion Data Relationship Management at Openworld on Thursday, October 4, 2012 at 12:45pm in Ballroom of the InterContinental Hotel to interact with our esteemed speakers first hand.

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• Social Analytics and the Customer

  - by David Dorf

  Many successful retailers put the customer at the center of everything they do, so its important that the customer is modeled correctly across all their systems.  The path to omni-channel starts and ends with the customer so at ARTS, our next big project is focused on ensuring a consistent representation of customers across our transactional data model, datawarehouse model, and XML schemas.  Further, we've started a new whitepaper that describes how Big Data and Social Media Analytics should be leveraged by retailers to add and additional level of customer insight. Let's start by taking a closer look at the meaning of social analytics.  Here's my definition: Social Analytics, in the retail context, describes the analysis of data obtained from social media sources in an effort to better comprehend and interact with the community of consumers.  This discipline seeks to understand what’s being said by the community about brands and products (“monitoring”), as well as understand the behaviors of those in the community (“profiling”).  The results are used to enforce the brand image, improve product decisions, and better focus marketing, all of which lead to increased sales. To help illustrate the facets of social analytics, I drew the diagram below which was originally published by Retail Touchpoints. There are lots of tools on the market that allow retailers to monitor social media for brand and product mentions.  These include analysis of sentiment, reach, share of voice, engagement, etc.  When your brand is mentioned, good or bad, its an opportunity to engage with the customer and possibly lead to a sale.  Because products are not always unique, its much more difficult to monitor product mentions, but detecting product trends early can help a retailer make better merchandising decisions, especially in fashion. Once a retailer understands what's being said, the next step is learn more about who's saying it.  That involves profiling customers beyond simple demographics to understand their motivations.  Much can be learned from patterns, and even more when customers voluntarily share their data.  Knowing that a customer is passionate about, for example, mountain biking allows the retailer to make relevant offers on helmets, ask for opinions on hydration, and help spread marketing messages. Social analytics has many facets that benefit retailers, some of which are easy but many of which are hard.  Its important for the CMO and CIO to work closely together to plan for these capabilities and monitor the maturity of tools on the market.  This is an area that will separate winners from losers.

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• What are the software design essentials? [closed]

  - by Craig Schwarze

  I've decided to create a 1 page "cheat sheet" of essential software design principles for my programmers. It doesn't explain the principles in any great depth, but is simply there as a reference and a reminder. Here's what I've come up with - I would welcome your comments. What have I left out? What have I explained poorly? What is there that shouldn't be? Basic Design Principles The Principle of Least Surprise – your solution should be obvious, predictable and consistent. Keep It Simple Stupid (KISS) - the simplest solution is usually the best one. You Ain’t Gonna Need It (YAGNI) - create a solution for the current problem rather than what might happen in the future. Don’t Repeat Yourself (DRY) - rigorously remove duplication from your design and code. Advanced Design Principles Program to an interface, not an implementation – Don’t declare variables to be of a particular concrete class. Rather, declare them to an interface, and instantiate them using a creational pattern. Favour composition over inheritance – Don’t overuse inheritance. In most cases, rich behaviour is best added by instantiating objects, rather than inheriting from classes. Strive for loosely coupled designs – Minimise the interdependencies between objects. They should be able to interact with minimal knowledge of each other via small, tightly defined interfaces. Principle of Least Knowledge – Also called the “Law of Demeter”, and is colloquially summarised as “Only talk to your friends”. Specifically, a method in an object should only invoke methods on the object itself, objects passed as a parameter to the method, any object the method creates, any components of the object. SOLID Design Principles Single Responsibility Principle – Each class should have one well defined purpose, and only one reason to change. This reduces the fragility of your code, and makes it much more maintainable. Open/Close Principle – A class should be open to extension, but closed to modification. In practice, this means extracting the code that is most likely to change to another class, and then injecting it as required via an appropriate pattern. Liskov Substitution Principle – Subtypes must be substitutable for their base types. Essentially, get your inheritance right. In the classic example, type square should not inherit from type rectangle, as they have different properties (you can independently set the sides of a rectangle). Instead, both should inherit from type shape. Interface Segregation Principle – Clients should not be forced to depend upon methods they do not use. Don’t have fat interfaces, rather split them up into smaller, behaviour centric interfaces. Dependency Inversion Principle – There are two parts to this principle: High-level modules should not depend on low-level modules. Both should depend on abstractions. Abstractions should not depend on details. Details should depend on abstractions. In modern development, this is often handled by an IoC (Inversion of Control) container.

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• Win7 is not a tablet OS, no matter what the boys in Redmond think.

  - by John Conwell

  Despite what execs at Microsoft think, Windows 7 is NOT a tablet OS.  Just because you can install some software (or OS) on a device, doesn't mean that device is meant to run that software.  This seems to be the step that the non-engineer execs at Microsoft have seem to not understood.  In order to seamlessly work with a device, the software needs to be designed with that device in mind.  That has been the problem with the Windows PDA platform, the Windows Mobil platform, and now with trying to force fit Windows 7 on a tablet.  Its just not designed for that style of interaction.   Windows is designed to be interacted with via a mouse and keyboard.  In fact, it is brilliant at that.  But, It is NOT designed to be interacted with by your fingers.  And that is why the Windows tablet failed 10 years ago, and why it will fail today.  Its not the hardware's fault like Microsoft claimed 10 years ago.  Its the User Interaction design that failed. And this is why the iPhone and Android OS's work wonderfully on a tablet.  The user interaction was designed for small screens, navigated by big fat fingers.  I love these OS's and how I interact with them.  And when I play with a touch screen Windows 7 device, I am feel like I'm playing with a brittle wana-be.  And its not the hardware's fault.  The touchscreen is very responsive.  I actually like the hardware.  But the OS and the software are just not designed to be interacted with, with my big fat fingers.  In order to be successful, Microsoft needs to start from scratch, and build a platform AND SOFTWARE specifically for use by fingers.  Thats why everyone was so excited when they though Microsoft was going to release the Courier tablet.  Because it looked like a totally different platform.  Something that might actually work.  But Windows 7...I hate to burst your bubble, but you are not a touch platform.

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• SSIS and StreamInsight Working Together.

  I have been thinking a lot recently about what it would be like to have StreamInsight and SSIS working together.  Well the CAT team have produced a paper on some of our options here. Here are some of my thoughts. There is of course a slight mismatch in their types of usage.  StreamInsight is an Event Stream processing engine capable of operating on new data in the sub second timeframe.  The engine allows you to do real time analytics and take decisions on events that have potentially only just happened.  SSIS on the other hand is a batch processing engine.  In general I do not like having to invoke the same package more than once every 90 seconds or so as it can start to get expensive.  Usually when doing batch processing we have an hour or longer of grace before we have to move data from A –> B. StreamInsight operates on streams of data.  Before anyone mentions it yes I know StreamInsight is equally adept at using the IEnumerable interface, but I would argue live streaming and real-time analytics is a primary goal of the product.  SSIS does not have an “Always On” button I do not like the idea of embedding StreamInsight inside SSIS using a transform particularly.  It means StreamInsight becomes a batch processing engine because it can only operate when the SSIS package is running and SSIS is in charge of when that happens. If I am to have StreamInsight within SSIS then I prefer to have StreamInsight on the adapters.  This way you can force the adapters to stay open and introduce events into your Pipeline.   SSIS has a much richer set of transforms out of the box than StreamInsight.  Although “Always On” was not a design goal of SSIS I have used it like this and it works just fine. SSIS being called from within StreamInsight, now that excites me.  see below   For a while now I have been thinking what it would be like to decouple the Data Flow task from the SSIS package and expose it as something with which you can interact.  Anything can instantiate this version of a DFT as it would expose one or more  input interfaces and one or more output interfaces.  I can imagine that this would be a big hit when moving to “The Cloud” as well.  I could see the Data Flow task maybe being hosted in Azure Appfabric or some such layer. StreamInsight would be able to take advantage of this as well.   I am interested to see where this goes and will be pressing for more meat around the subject when I visit Redmond soon.

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• What source code organization approach helps improve modularity and API/Implementation separation?

  - by Berin Loritsch

  Few languages are as restrictive as Java with file naming standards and project structure. In that language, the file name must match the public class declared in the file, and the file must live in a directory structure matching the class package. I have mixed feelings about that approach. While I never have to guess where a file lives, there's still a lot of empty directories and artificial constraints. There's several languages that define everything about a class in one file, at least by convention. C#, Python (I think), Ruby, Erlang, etc. The commonality in most these languages is that they are object oriented, although that statement can probably be rebuffed (there is one non-OO language in the list already). Finally, there's quite a few languages mostly in the C family that have a separate header and implementation file. For C I think this makes sense, because it is one of the few ways to separate the API interface from implementations. With C it seems that feature is used to promote modularity. Yet, with C++ the way header and implementation files are split seems rather forced. You don't get the same clean API separation that you do with C, and you are forced to include some private details in the header you would rather keep only in the implementation. There's quite a few languages that have a concept that overlaps with interfaces like Java, C#, Go, etc. Some languages use what feels like a hack to provide the same concept like C# using pure virtual abstract classes. Still others don't really have an interface concept and rely on "duck" typing--for example Ruby. Ruby has modules, but those are more along the lines of mixing in behaviors to a class than they are for defining how to interact with a class. In OO terms, interfaces are a powerful way to provide separation between an API client and an API implementation. So to hurry up and ask the question, from a personal experience point of view: Does separation of header and implementation help you write more modular code, or does it get in the way? (it helps to specify the language you are referring to) Does the strict file name to class name scheme of Java help maintainability, or is it unnecessary structure for structure's sake? What would you propose to promote good API/Implementation separation and project maintenance, how would you prefer to do it?

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• Business Strategy - Google Case Study

  Business strategy defined by SMBTN.com is a term used in business planning that implies a careful selection and application of resources to obtain a competitive advantage in anticipation of future events or trends. In more general terms business strategy is positioning a company so that it has the greatest competitive advantage over others in the markets and industries that they participate in. This process involves making corporate decisions regarding which markets to provide goods and services, pricing, acceptable quality levels, and how to interact with others in the marketplace. The primary objective of business strategy is to create and increase value for all of its shareholders and stakeholders through the creation of customer value. According to InformationWeek.com, Google has a distinctive technology advantage over its competitors like Microsoft, eBay, Amazon, Yahoo. Google utilizes custom high-performance systems which are cost efficient because they can scale to extreme workloads. This hardware allows for a huge cost advantage over its competitors. In addition, InformationWeek.com interviewed Stephen Arnold who stated that Google’s programmers are 50%-100% more productive compared to programmers working for their competitors.  He based this theory on Google’s competitors having to spend up to four times as much just to keep up. In addition to Google’s technological advantage, they also have developed a decentralized management schema where employees report directly to multiple managers and team project leaders. This allows for the responsibility of the technology department to be shared amongst multiple senior level engineers and removes the need for a singular department head to oversee the activities of the department.  This is a unique approach from the standard management style. Typically a department head like a CIO or CTO would oversee the department’s global initiatives and business functionality.  This would then be passed down and administered through middle management and implemented by programmers, business analyst, network administrators and Database administrators. It goes without saying that an IT professional’s responsibilities would be directed by Google’s technological advantage and management strategy.  Simply because they work within the department, and would have to design, develop, and support the high-performance systems and would have to report multiple managers and project leaders on a regular basis. Since Google was established and driven by new and immerging technology, all other departments would be directly impacted by the technology department.  In fact, they would have to cater to the technology department since it is a huge driving for in the success of Google. Reference: http://www.smbtn.com/smallbusinessdictionary/#b http://www.informationweek.com/news/software/linux/showArticle.jhtml?articleID=192300292&pgno=1&queryText=&isPrev=

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• Spotlight on RIVA: CRM integration for Oracle CRM on Demand and Microsoft Exchange

  - by Richard Lefebvre

  Introducing Riva from Omni - an Oracle ISV partner specializing in Enterprise Management and Integration Solutions Riva delivers advanced, server-side integration for Oracle CRM On Demand and Microsoft Exchange or even Novell GroupWise. Riva allows Oracle customers to go beyond the standard Outlook plug-in to deliver additional value for the end user as they interact between Outlook and CRM On Demand. Riva syncs CRM On Demand to ALL Exchange mail apps, not just Windows Outlook.  So, whether customers are using Outlook 2010, Outlook Web Access (web client), Outlook 2011 for Mac, Apple Mail, Outlook on Citrix  or a mobile device, Riva's got them covered. There are no plug-ins to be installed, configured, managed and maintained on users' desktops, laptops as Riva delivers Server-side synchronisation for CRMOD and Exchange. The automation of CRM and Outlook integration will remove the reliance upon users to synchronise between the two with Riva handling this process. Riva allows administrators to define sync policies and apply them to individuals or groups of users depending on their sync requirements. Administrators will be able to determine and manage the exposure of the most pertinent detail to be synchronised between Outlook and CRM On Demand. Custom and organic contact filtering for large deployments i.e. Based on ownership, groupings and contact frequency, filters can be applied on what contact records are shared with the users. Riva provides the capability to synchronise CRM and Outlook beyond Contacts, Calendar entries and Email. The synchronisation can be extended to cater for  opportunities, quotes and custom objects for example within the Outlook interface. Riva SmartConvert Folders can automate the creation of opportunities and associated contacts for example if they don't already exist. This can facilitate a reduction in manual detail entry through quick association whilst also benefiting user adoption. From a mobile perspective, Riva allows users to view and manage their CRM On Demand contacts, calendar, tasks, opportunities and cases from iPad, iPhone, Android and BlackBerry devices.  Again, there are no mobile apps or additional plugins to install, configure or manage. We sync CRM On Demand to Exchange.  Because the mobile device is connected to an Exchange mailbox, the information automatically syncs down to the native address book, calendar and mail apps on the smartphone or tablet. Riva Datasheet for CRM On Demand Riva Brochure – Oracle CRM On Demand  Technical Knowledgebase & Riva Trial  http://kb.omni-ts.com/47/ Comparison to Outlook Plug-ins Riva Diagram – Riva Comparison with Outlook Plug-ins Contact: Wolfgang Berger - [email protected]

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• EBS 11i and 12.1 Support Timeline Changes

  - by Steven Chan (Oracle Development)

  Two important changes to the Oracle Lifetime Support policies for Oracle E-Business Suite were announced at OpenWorld last week.  These changes affect EBS Releases 11i and 12.1. The changes are detailed in this My Oracle Support document: E-Business Suite 11.5.10 Sustaining Support Exception & 12.1 Extended Support Now to Dec. 2018 (Note 1495337.1) 1. Changes for EBS 11i Sustaining Support The first change is that  we will be providing an exception for the first 13 months of Sustaining Support on Oracle E-Business Suite Release 11.5.10 (11i10), valid from December 1, 2013 – December 31, 2014. This exception support will be comprised of three components: New fixes for Severity 1 production issues United States Form 1099 2013 year-end updates Payroll regulatory updates for the United States, Canada, United Kingdom, and Australia for fiscal years ending in 2014 Customers environments must have the minimum baseline patches (or above) for new Severity 1 production bug fixes as documented here: Patch Requirements for Extended Support of Oracle E-Business Suite Release 11.5.10 (Note 883202.1) 2. Changes for EBS 12.1 Extended Support More time:  Extended Support period for E-Business Suite Release 12.1 has been extended by nineteen months through December, 2018. Customers with an active Oracle Premier Support for Software contract will automatically be entitled to Extended Support for E-Business Suite 12.1. Fees waived:  Uplift fees are waived for all years of Extended Support (June, 2014 – December. 2018) for customers with an active Oracle Premier Support for Software contract. During this period, customers will receive all of the components of Extended Support at no additional cost other than their fees for Software Update License & Support. Where can I learn more? There are two interlocking policies that affect the E-Business Suite:  Oracle's Lifetime Support policies for each EBS release (timelines which were updated by this announcement), and the Error Correction Support policies (which state the minimum baselines for new patches). For more information about how these policies interact, see: Understanding Support Windows for E-Business Suite Releases What about E-Business Suite technology stack components?Things get more complicated when one considers individual techstack components such as Oracle Forms or the Oracle Database.  To learn more about the interlocking EBS+techstack component support windows, see these two articles: On Apps Tier Patching and Support: A Primer for E-Business Suite Users On Database Patching and Support: A Primer for E-Business Suite Users Related Articles Extended Support Fees Waived for E-Business Suite 11i and 12.0 EBS 12.0 Minimum Requirements for Extended Support Finalized

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• Stop Saying "Multi-Channel!"

  - by David Dorf

  I keep hearing the term "multi-channel" in our industry, but its time to move on. It kinda reminds me of the term "ECR" or electronic cash register. Long ago ECR was a leading-edge term, but nowadays its rarely used because its table-stakes. After all, what cash register today isn't electronic? The same logic applies to multi-channel, at least when we're talking about tier-1 and tier-2 retailers. If you're still talking about multi-channel retailing, you're in big trouble. Some have switched over to the term "cross-channel," and that's a step in the right direction but still falls short. Its kinda like saying, "I upgraded my ECR to accept debit cards!" Yawn. Who hasn't? Today's retailers need to focus on omni-channel, which I first heard from my friends over at RSR but was originally coined at IDC. First retailers added e-commerce to their store and catalog channels yielding multi-channel retailing. Consumers could use the channel that worked best for them. Then some consumers wanted to combine channels with features like buy-on-the-Web, pickup-in-the-store. Thus began the cross-channel initiatives to breakdown the silos and enable the channels to communicate with each other. But the multi-channel architecture is full of duplication that thwarts efforts of providing a consistent experience. Each has its own cart, its own pricing, and often its own CRM. This was an outcrop of trying to bring the independent channels to market quickly. Rather than reusing and rebuilding existing components to meet the new demands, silos were created that continue to exist today. Today's consumers want omni-channel retailing. They want to interact with brands in a consistent manner that is channel transparent, yet optimized for that particular interaction. The diagram below, from the soon-to-be-released NRF Mobile Blueprint v2, shows this progression. For retailers to provide an omni-channel experience, there needs to be one logical representation of products, prices, promotions, and customers across all channels. The only thing that varies is the presentation of the content based on the delivery mechanism (e.g. shelf labels, mobile phone, web site, print, etc.) and often these mechanisms can be combined in various ways. I'm looking forward to the day in which I can use my phone to scan QR-codes in a catalog to create a shopping cart of items. Then do some further research on the retailer's Web site and be told about related items that might interest me. Be able to easily solicit opinions and reviews from social sites, and finally enter the store to pickup my items, knowing that any applicable coupons have been applied. In this scenario, I the consumer are dealing with a single brand that is aware of me and my needs throughout the entire transaction. Nirvana.

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• Telesharp – An Application Repository for .NET applications

  - by cibrax

  A year ago, we released SO-Aware as our first product in Tellago Studios. SO-Aware represented a new way to manage web services and all the related artifacts like configuration, tests or monitoring data in the Microsoft stack. It was based on the idea of using a lightweight SOA governance approach with a central repository exposed through RESTful services. At that point, we thought the same idea could be extended to enterprise applications in general by providing a generic repository for many of the runtime or design time artifacts generated during the development like configuration, application description or topology (a high level view of the components that made up a system), logging information or binaries. It took us several months to give a form to that idea and implement it as a product, but it is finally here and I am very proud to announce the release today under the name of “TeleSharp”. Telesharp provides in a nutshell the following features, 1. Configure your application topology in a central repository. Application topology in this context means that you can decompose your application and describe it in terms of components and how they interact each other. For example, you can tell that the CRM system is made up of a couple of WCF services and a ASP.NET MVC front end. 2. Centralize configuration for your applications and components.  You can import existing .NET configuration sections into the repository and associate them to the different components. In addition, environment overrides are supported for the configuration sections. We provide tooling and extensions in Visual Studio for managing all the configuration, and a set of powershell commands for automating the configuration deployment. 3. Browse all the assemblies and types remotely in your application servers in a web browser using an interface similar to any of the existing .NET reflection tools. You can easily determine this way whether the server is running the correct version of your applications. 4. Centralize logging and exception management into the repository. You get different reports and a pivot viewer experience for browsing all the different logging information generated by your applications. In addition, TeleSharp provides different providers for pushing the logging information to the central repository using well-known frameworks like ELMAH, Log4Net, EntLib or even Windows ETW.  The central repository itself is implemented as a set of OData services that any application can easily consume using regular Http. You can read more details in this introductory post If you think this product can be a good fit in your organization, you can request a trial version in our Tellago Studios website.

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• Where Are You on the Visualization Maturity Curve?

  - by Celine Beck

  The old phrase “A picture is worth a thousand words” is as true now as ever. Providing the right users with access to the right product data, at the right time, can provide significant benefits to a business. This is especially evident with increasing technical and product complexities, elongated supply chains, and growing pressure to bring innovative products to market faster. With this in mind, it is easy to understand why visualization is an integral part of any successful product lifecycle management (PLM) strategy. At a bare minimum, knowledge workers use multiple individual documents of different formats and structure, and leverage visualization solutions to access information; but the real value of visualization can be fully reaped when it is connected to enterprise applications like PLM and tied to the appropriate business context. The picture below illustrates this visualization maturity curve, as we presented during the last Oracle Open World and the transformational effect that visualization can have on PLM processes and performance (check out the post about AutoVue Key Highlights from Oracle Open World 2012 for more information). Organizations are likely to see greater positive impact on business performance when visualization is connected to enterprise systems, allowing access to information coming from multiple sources, such as PLM, supply chain management (SCM) and enterprise resource planning (ERP). This allows organizations to reach higher levels of collaboration and optimize decision-making capacity as users can benefit from in-context access to visual information. For instance, within a PLM system, a design engineer can access a product assembly and review digital annotations added by other users specific to the engineering change request he is reviewing rather than all historical annotations. The last stage on the curve is what we call augmented business visualization (ABV).  ABV is an innovative framework which lets structured data (from Oracle’s Agile PLM for instance) interact with unstructured data (documents, design, 3D models, etc). With this new level of integration, information coming from multiple sources can be presented in a highly visual fashion; color displays can be used in order to identify parts with specific characteristics (for example pending quality issues) and you can take actions directly from within the context of documents and designs, maximizing user productivity. Those who had the chance to attend our PLM session during Oracle Open World already got a sneak peek of our latest augmented business visualization for Oracle’s Agile PLM. The solution generated a lot of wows. Stephen Porter, CEO at Zero Wait State, indicated in a post entitled “The PLM State: the Manhattan Project-Oracle’s Next Big Secret Weapon” that “this kind of synergy between visualization and PLM could qualify as a powerful weapon differentiating Agile PLM from other solutions.” If you are interested in learning more about ABV for Oracle’s Agile PLM and hear about real examples of usage of visualization at all stages of the visualization maturity curve, don’t miss our Visual Decision Making to Optimize New Product Development and Introduction session during the Oracle Value Chain Summit (Feb. 4-6, 2013, San Francisco). We look forward to seeing you there!

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• F# Objects &ndash; Integrating with the other .Net Languages &ndash; Part 1

  - by MarkPearl

  In the next few blog posts I am going to explore objects in F#. Up to now, my dabbling in F# has really been a few liners and while I haven’t reached the point where F# is my language of preference – I am already seeing the benefits of the language when solving certain types of programming problems. For me I believe that the F# language will be used in a silo like architecture and that the real benefit of having F# under your belt is so that you can solve problems that F# lends itself towards and then interact with other .Net languages in doing the rest. When I was still very new to the F# language I did the following post covering how to get F# & C# to talk to each other. Today I am going to use a similar approach to demonstrate the structure of F# objects when inter-operating with other languages. Lets start with an empty F# class … type Person() = class end   Very simple, and all we really have done is declared an object that has nothing in it. We could if we wanted to make an object that takes a constructor with parameters… the code for this would look something like this… type Person =     {         Firstname : string         Lastname : string     }   What’s interesting about this syntax is when you try and interop with this object from another .Net language like C# - you would see the following…   Not only has a constructor been created that accepts two parameters, but Firstname and Lastname are also exposed on the object. Now it’s important to keep in mind that value holders in F# are immutable by default, so you would not be able to change the value of Firstname after the construction of the object – in C# terms it has been set to readonly. One could however explicitly state that the value holders were mutable, which would then allow you to change the values after the actual creation of the object. type Person = { mutable Firstname : string mutable Lastname : string }   Something that bugged me for a while was what if I wanted to have an F# object that requires values in its constructor, but does not expose them as part of the object. After bashing my head for a few moments I came up with the following syntax – which achieves this result. type Person(Firstname : string, Lastname : string) = member v.Fullname = Firstname + " " + Lastname What I haven’t figured out yet is what is the difference between the () & {} brackets when declaring an object.

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• Career Development: What should I learn next after Python? and Why? [closed]

  - by Josh

  Hi all I'm currently learning Python. I want to know what should I learn next out of these programming langauages: PHP Actionscript 3 Objective-C (iPhone applications) I work in the Multimedia industry and have decided to learn Python as a first programming language seriously because I would like to learn the basics of programming, to mainly write scripts at work that Automate task (eg. Edit multiple XML files quickly) At work we have a senior developer who knows Actionscript and PHP very well (although knows PHP better). We also have been developing iPhone applications for 2 weeks, Our senior developer could learn it although we have lots of work currently with PHP and Actionscript 3 type work and haven't had time or reason to pick up iOS development. Here are the reasons I want to learn each language, But I cannot decide what I'll learn next: PHP: I want to learn PHP because it will help with Web Development. PHP is very wanted by employers. Senior developer at work writes everything in it web sites, CMS etc. (including XML checks and scripts), I will learn a lot from him (once I learn the basics). However, I don't want to learn Web because you have to deal with lots of cross-browser problems. Actionscript 3: At work we are looking to put on another developer to help with online activities and very small games (using Actionscript 3.0 and Flash CS5) for (eg. First Aid Activities etc) I would like to do things that have a element of design as I'm better at Photoshop then developing. I want to be creative, I like to interact with users in a fun way. Objective-C (iPhone applications): We are a all mac office, we may get more iPhone, iPad application work(jobs) that need to be created. Work has found it nearly impossible to find good iPhone developers. I like apple products (Macs and iPhones), I would like to make my own games, applications in my spare time(if I knew how). Should I learn Actionscript first because it would be easier to learn then Objective-C? Should I learn PHP because it is very widely used? Should I learn Objective-C because it is really wanted by employers now?

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• Commerce, Anyway You Want It

  - by David Dorf

  I believe our industry is finally starting to realize the importance of letting consumers determine how, when, and where to interact with retailers.  Over the last few months I've seen several articles discussing the importance of removing the barriers between existing channels. Paula Rosenblum of RSR first brought the term omni-channel to my attention back in September. She stated, "omni-channel retail isn’t the merging of channels – rather, it’s the use of all possible channels (present and future) to enhance the customer experience in a profitable way." I added to her thoughts in this blog posting in which I said, "For retailers to provide an omni-channel experience, there needs to be one logical representation of products, prices, promotions, and customers across all channels. The only thing that varies is the presentation of the content based on the delivery mechanism (e.g. shelf labels, mobile phone, web site, print, etc.) and often these mechanisms can be combined in various ways." More recently Brian Walker of Gartner suggested we stop using the term multi-channel and begin thinking more about consumer touch-points. "It is time for organizations to leave their channel-oriented ways behind, and enter the era of agile commerce--optimizing their people, processes and technology to serve today's empowered, ever-connected customers across this rapidly evolving set of customer touch points." Now Jason Goldberg, better known as RetailGeek, says we should start breaking down the channel silos by re-casting the VP of E-Commerce as the VP of Digital Marketing, and change his/her focus to driving sales across all channels using digital media. This logic is based on the fact that consumers switch between channels, or touch-points as Brian prefers, as part of their larger buying process. Today's smart consumer leverages the Web, mobile, and stores to provide the best shopping experience, so retailers need to make this easier. Regardless of what we call it, the key take-away is that "multi-channel" is not only an antiquated term but also an idea who's time has passed.  Today, retailers must look at e-commerce, m-commerce, f-commerce, catalogs, and traditional store sales collectively and through the consumers' eyes.  The goal is not to drive sales through each channel but rather to just drive sales -- using whatever method the customer prefers.  There really should be just one cart.

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• Enterprise Service Bus (ESB): Important architectural piece to a SOA or is it just vendor hype?

  Is an Enterprise Service Bus (ESB) an important architectural piece to a Service-Oriented Architecture (SOA), or is it just vendor hype in order to sell a particular product such as SOA-in-a-box? According to IBM.com, an ESB is a flexible connectivity infrastructure for integrating applications and services; it offers a flexible and manageable approach to service-oriented architecture implementation. With this being said, it is my personal belief that ESBs are an important architectural piece to any SOA. Additionally, generic design patterns have been created around the integration of web services in to ESB regardless of any vendor. ESB design patterns, according to Philip Hartman, can be classified in to the following categories: Interaction Patterns: Enable service interaction points to send and/or receive messages from the bus Mediation Patterns: Enable the altering of message exchanges Deployment Patterns: Support solution deployment into a federated infrastructure Examples of Interaction Patterns: One-Way Message Synchronous Interaction Asynchronous Interaction Asynchronous Interaction with Timeout Asynchronous Interaction with a Notification Timer One Request, Multiple Responses One Request, One of Two Possible Responses One Request, a Mandatory Response, and an Optional Response Partial Processing Multiple Application Interactions Benefits of the Mediation Pattern: Mediator promotes loose coupling by keeping objects from referring to each other explicitly, and it lets you vary their interaction independently Design an intermediary to decouple many peers Promote the many-to-many relationships between interacting peers to “full object status” Examples of Interaction Patterns: Global ESB: Services share a single namespace and all service providers are visible to every service requester across an entire network Directly Connected ESB: Global service registry that enables independent ESB installations to be visible Brokered ESB: Bridges services that are reluctant to expose requesters or providers to ESBs in other domains Federated ESB: Service consumers and providers connect to the master or to a dependent ESB to access services throughout the network References: Mediator Design Pattern. (2011). Retrieved 2011, from SourceMaking.com: http://sourcemaking.com/design_patterns/mediator Hartman, P. (2006, 24 1). ESB Patterns that "Click". Retrieved 2011, from The Art and Science of Being an IT Architect: http://artsciita.blogspot.com/2006/01/esb-patterns-that-click.html IBM. (2011). WebSphere DataPower XC10 Appliance Version 2.0. Retrieved 2011, from IBM.com: http://publib.boulder.ibm.com/infocenter/wdpxc/v2r0/index.jsp?topic=%2Fcom.ibm.websphere.help.glossary.doc%2Ftopics%2Fglossary.html Oracle. (2005). 12 Interaction Patterns. Retrieved 2011, from Oracle® BPEL Process Manager Developer's Guide: http://docs.oracle.com/cd/B31017_01/integrate.1013/b28981/interact.htm#BABHHEHD

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• TouchDevelop: The Fast Path to Windows 8 and Phone Apps

  - by Clint Edmonson

  Are you looking for a little extra cash for the upcoming holidays? Then you might be interested in creating some cool apps to sell in the Windows Store. Or maybe you’re simply curious and want to try your hand at developing for Windows 8 and Windows Phone. In either case, the newly released TouchDevelop Web App is for you. TouchDevelop Web App is a development environment to create apps on your tablet or smartphone, without requiring a separate PC. Scripts written by using TouchDevelop can access data, media, and sensors on the phone, tablet, and PC. The script can interact with cloud services, including storage, computing, and social networks. TouchDevelop lets you quickly create fun games and useful tools, turning your scripts into true Windows Phone and Windows 8 apps. A year ago, Microsoft Research released TouchDevelop for Windows Phone, which is being used by enthusiasts, students, and researchers to program their phones in fun, inventive, and interesting ways. These scripts are available at TouchDevelop for anyone to download and use. Ever since we released TouchDevelop, we’ve been eyeing the tablet form factor and working on a version for the browser. Now, with the release of TouchDevelop Web App, the wait is over: the tablet version is ready, so go play around with it. All TouchDevelop scripts that are developed on the smartphone can be downloaded to the tablet and run (if hardware allows). Any script that is developed on the tablet can also be accessed on the phone. And scripts can be converted to Windows Phone or Windows 8 apps and submitted to the Windows Phone Store or Windows Store, respectively. TouchDevelop Web App’s editor and programming language have been designed for tablet devices with touchscreens, but you can also use a keyboard and a mouse. So grab your web-enabled device and give the TouchDevelop Web App a try. It’s fun and easy, and could even put a little cash in your holiday-depleted wallet. Or at least give you bragging rights at family get-togethers. Are you interested in further tips on Windows 8 development?  Sign up for the 30 to launch program which will help you build a Windows Store application in 30 days.  You will receive a tip per day for 30 days, along with potential free design consultations and technical support from a Windows 8 expert. As always, stay tuned to my twitter feed for Windows 8, Windows Azure and other Microsoft announcements, updates, and links: @clinted

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• Now Shipping! NetAdvantage for .NET 2010 Volume 3!

  The new NetAdvantage Ultimate includes all four Line of Business user interface control sets for ASP .NET, Windows Forms, WPF and Silverlight plus two advanced Data Visualization UI control sets for WPF and Silverlight. With six NetAdvantage products in one robust package, Infragistics® gives you hundreds of controls and infinite development possibilities. Unified XAML Product Strategy-Share Code, Get More Controls In the 10.3 release, Infragistics continues to deliver code parity between the XAML platforms, WPF and Silverlight. In the line of business toolsets, Infragistics introduces the new xamSchedule™, full-featured, Outlook® 2010-style schedule controls, and the new xamDataTree™, a data bound tree view that comfortably handles tens of thousands of tree nodes. Mimicking our Silverlight Drag and Drop Framework, the WPF Drag and Drop Framework CTP empowers you to add your own rich touches to your applications. Track Users' Behaviors New to all NetAdvantage Silverlight controls is the Infragistics Analytics Framework (IGAF), which empowers you to track user behavior in RIAs running on Silverlight 4. Building on the Microsoft® Silverlight Analytics Framework, with IGAF you can analyze the user's behaviors to ensure the experience you want to deliver. NetAdvantage for Windows Forms--New Office® 2010 Ribbon and Application Menu 2010 Create new experiences with Windows Forms. Now with Office 2010 styling, NetAdvantage for Windows Forms has new features such as Microsoft® Office 2010 ribbon and enhanced Infragistics.Excel to export the contents of the high performance WinGrid™ into Microsoft Excel® 2010. The new Windows Message Support enables Infragistics standalone editor controls to process numerous Windows® OS messages, allowing them to respond just like native controls to changes in the Windows environment. Create Faster Web 2.0 Experiences with NetAdvantage for ASP .NET Infragistics continues to push the envelope to deliver the fastest ASP .NET WebForms controls available on the market. Our lightning fast ASP .NET grids are now enhanced with XPS/PDF Exporting and Summary Rows. This release also includes support for jQuery Templating (as a CTP) within our WebDataGrid™ and WebDataTree™ controls allowing you to quickly cut down overall page size. Deliver Business Intelligence with Power, Flexibility and the Office 2010 Experience NetAdvantage for WPF Data Visualization and NetAdvantage for Silverlight Data Visualization help you deliver flexible, powerful and usable end user experiences in Business Intelligence applications. Both suites include the Pivot Grid that delivers the full power of online analytical processing (OLAP) to present multi-dimensional data, sliced and diced in cross-tabulated form for end users to drill down into, interact with and easily extract meaning from the data. Mapping Made Easy 10.3 marks the official release of the WPF Data Visualization xamMap™ control to map anything and everything from geographic to geo-spacial mapping data. Map layers allow you to add successive levels of detail, navigational panes for panning in all directions, color swatch panes that facilitate value scales like Choropleth shading, and scale panes allowing users to zoom-in and out. Both toolsets introduce the first of many relationship maps! With the xamOrgChart™ CTP you can map out organizational charts of up to 50K employees, competitive brackets (think World Cup) and any other relational, organizational map your application needs. http://www.infragistics.com span.fullpost {display:none;}

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• Are there any concerns with using a static read-only unit of work so that it behaves like a cache?

  - by Rowan Freeman

  Related question: How do I cache data that rarely changes? I'm making an ASP.NET MVC4 application. On every request the security details about the user will need to be checked with the area/controller/action that they are accessing to see if they are allowed to view it. The security information is stored in the database. For example: User Permission UserPermission Action ActionPermission A "Permission" is a token that is applied to an MVC action to indicate that the token is required in order to access the action. Once a user is given the permission (via the UserPermission table) then they have the token and can therefore access the action. I've been looking in to how to cache this data (since it rarely changes) so that I'm only querying in-memory data and not hitting a database (which is a considerable performance hit at the moment). I've tried storing things in lists, using a caching provider but I either run in to problems or performance doesn't improve. One problem that I constantly run in to is that I'm using lazy loading and dynamic proxies with EntityFramework. This means that even if I ToList() everything and store them somewhere static, the relationships are never populated. For example, User.Permissions is an ICollection but it's always null. I don't want to Include() everything because I'm trying to keep things simple and generic (and easy to modify). One thing I know is that an EntityFramework DbContext is a unit of work that acts with 1st-level caching. That is, for the duration of the unit of work, everything that is accessed is cached in memory. I want to create a read-only DbContext that will exist indefinitely and will only be used to read about permission data. Upon testing this it worked perfectly; my page load times went from 200ms+ to 20ms. I can easily force the data to refresh at certain intervals or simply leave it to refresh when the application pool is recycled. Basically it will behave like a cache. Note that the rest of the application will interact with other contexts that exist per request as normal. Is there any disadvantage to this approach? Could I be doing something different?

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• Training v. Teaching

  - by Chris Gardner

  Originally posted on: http://geekswithblogs.net/freestylecoding/archive/2014/05/28/training-v.-teaching.aspxAs some of you may know, I recently accepted a position to teach an undergraduate course at my alma mater. Yesterday, I had my first day in an academic classroom. I immediately noticed a difference with the interactions between the students. They don't act like students in a professional training or conference talk. I wanted to use this opportunity to enumerate some of those differences. The immediate thing I noticed was the lack of open environment. This is not to say the class was hostile towards me. I am used to entering the room, bantering with audience, loosening everyone a bit, and flowing into the discussion. A purely academic audience does not banter. At least, they do not banter on day one. I think I can attribute this to two factors. This first is a greater perception of authority. In a training or conference environment, I am an equal with the audience. This is true even if I am being a subject matter expert. We're all professionals. We're all there to learn from each other, share our stories, and enjoy the journey. In the academic classroom, there was a distinct class difference. I had forgotten about this distinction; I had the professional familiarity with the staff by the time I completed my masters. This leads to the other distinction. These was an expectation of performance. At conference and professional training, there is generally no (immediate) grading. This may be a preparation for a certification exam, but I'm not the one responsible for delivering the exam. This was not the case in the academic classroom. These students are battling for points, and I am the sole arbiter. These students are less likely to let the material wash over them, applying the material to their past experiences. They were down taking notes. I don't want to leave the impression that there was no interact in the classroom. I spent a good deal of time doing problems with the class on the whiteboard. I tried to get the class to help me work out the steps. This opened up a few of them. After every conference or training class, I always get a few people that will email me afterward to continue the conversation. I am very curious to see if anybody comes to my office hours tomorrow. However, that is a curiosity that will have to wait until tomorrow.

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• Accessing SQL Server data from iOS apps

  - by RobertChipperfield

  Almost all mobile apps need access to external data to be valuable. With a huge amount of existing business data residing in Microsoft SQL Server databases, and an ever-increasing drive to make more and more available to mobile users, how do you marry the rather separate worlds of Microsoft's SQL Server and Apple's iOS devices? The classic answer: write a web service layer Look at any of the questions on this topic asked in Internet discussion forums, and you'll inevitably see the answer, "just write a web service and use that!". But what does this process gain? For a well-designed database with a solid security model, and business logic in the database, writing a custom web service on top of this just to access some of the data from a different platform seems inefficient and unnecessary. Desktop applications interact with the SQL Server directly - why should mobile apps be any different? The better answer: the iSql SDK Working along the lines of "if you do something more than once, make it shared," we set about coming up with a better solution for the general case. And so the iSql SDK was born: sitting between SQL Server and your iOS apps, it provides the simple API you're used to if you've been developing desktop apps using the Microsoft SQL Native Client. It turns out a web service remained a sensible idea: HTTP is much more suited to the Big Bad Internet than SQL Server's native TDS protocol, removing the need for complex configuration, firewall configuration, and the like. However, rather than writing a web service for every app that needs data access, we made the web service generic, serving only as a proxy between the SQL Server and a client library integrated into the iPhone or iPad app. This client library handles all the network communication, and provides a clean API. OSQL in 25 lines of code As an example of how to use the API, I put together a very simple app that allowed the user to enter one or more SQL statements, and displayed the results in a rather primitively formatted text field. The total amount of Objective-C code responsible for doing the work? About 25 lines. You can see this in action in the demo video. Beta out now - your chance to give us your suggestions! We've released the iSql SDK as a beta on the MobileFoo website: you're welcome to download a copy, have a play in your own apps, and let us know what we've missed using the Feedback button on the site. Software development should be fun and rewarding: no-one wants to spend their time writing boiler-plate code over and over again, so stop writing the same web service code, and start doing exciting things in the new world of mobile data!

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• Critical Patch Updates During EBS 11i Exception to Sustaining Support Period

  - by Elke Phelps (Oracle Development)

  As previously blogged in the EBS 11i and 12.1 Support Timeline Changes entry, two important changes to the Oracle Lifetime Support policies were announced at Oracle OpenWorld 2012 - San Francisco.  These changes affect E-Business Suite Releases 11i and 12.1. Critical Patch Updates for EBS 11i during the Exception to Sustaining Support Period You may be wondering about the availability of Critical Patch Updates (CPU) for EBS 11i during the Exception to Sustaining Support period.  The following details the E-Business Suite Critical Patch Update support policy for EBS 11i during the Exception to Sustaining Support period: Oracle will continue to provide CPUs containing critical security fixes for E-Business Suite 11i.  CPUs will be packaged and released as as cumulative patches for both ATG RUP 6 and ATG RUP 7. As always, we try to minimize the number of patches and dependencies required for uptake of a CPU; however, there have been quite a few changes to the 11i baseline since its release.  For dependency reasons the 11i CPUs may require a higher number of files in order to bring them up to a consistent, stable, and well tested level. EBS 11i customer will continue to receive CPUs up to and including the October 2014 CPU. Where can I learn more? There are two interlocking policies that affect the E-Business Suite:  Oracle's Lifetime Support policies for each EBS release (timelines which were updated by this announcement), and the Error Correction Support policies (which state the minimum baselines for new patches). For more information about how these policies interact, see: Understanding Support Windows for E-Business Suite Releases What about E-Business Suite technology stack components? Things get more complicated when one considers individual techstack components such as Oracle Forms or the Oracle Database.  To learn more about the interlocking EBS+techstack component support windows, see these two articles: On Apps Tier Patching and Support: A Primer for E-Business Suite Users On Database Patching and Support: A Primer for E-Business Suite Users Where can I learn more about Critical Patch Updates?The Critical Patch Update Advisory is the starting point for relevant information. It includes a list of products affected, pointers to obtain the patches, a summary of the security vulnerabilities, and links to other important documents.  Related Articles EBS 11i and 12.1 Support Timeline Changes Frequently Asked Questions about Latest EBS Support Changes Extended Support Fees Waived for E-Business Suite 11i and 12.0

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• Alert: It is No Longer 1982, So Why is CRM Still There?

  - by Mike Stiles

  Hot off the heels of Oracle’s recent LinkedIn integration announcement and Oracle Marketing Cloud Interact 2014, the Oracle Social Cloud is preparing for another big event, the CRM Evolution conference and exhibition in NYC. The role of social channels in customer engagement continues to grow, and social customer engagement will be a significant theme at the conference. According to Paul Greenberg, CRM Evolution Conference Chair, author, and Managing Principal at The 56 Group, social channels have become so pervasive that there is no longer a clear reason to make a distinction between “social CRM” and traditional CRM systems. Why not? Because social is a communication hub every bit as vital and used as the phone or email. What makes social different is that if you think of it as a phone, it’s a party line. That means customer interactions are far from secret, and social connections are listening in by the hundreds, hearing whether their friend is having a positive or negative experience with your brand. According to a Mention.com study, 76% of brand mentions are neutral, neither positive nor negative. These mentions fail to get much notice. So think what that means about the remaining 24% of mentions. They’re standing out, because a verdict, about you, is being rendered in them, usually with emotion. Suddenly, where the R of CRM has been lip service and somewhat expendable in the past, “relationship” takes on new meaning, seriousness, and urgency. Remarkably, legions of brands still approach CRM as if it were 1982. Today, brands must provide customer experiences the customer actually likes (how dare they expect such things). They must intimately know not only their customers, but each customer, because technology now makes personalized experiences possible. That’s why the Oracle Social Cloud has been so mission-oriented about seamlessly integrating social with sales, marketing and customer service interactions so the enterprise can have an actionable 360-degree view of the customer. It’s the key to that customer-centricity we hear so much about these days. If you’re attending CRM Evolution, Chris Moody, Director of Product Marketing for the Oracle Marketing Cloud, will show you how unified customer experiences and enhanced customer centricity will help you attract and keep ideal customers and brand advocates (“The Pursuit of Customer-Centricity” Aug 19 at 2:45p ET) And Meg Bear, Group Vice President for the Oracle Social Cloud, will sit on a panel talking about “terms of engagement” and the ways tech can now enhance your interactions with customers (Aug 20 at 10a ET). If you can’t be there, we’ll be doing our live-tweeting thing from the @oraclesocial handle, so make sure you’re a faithful follower. You’ll notice NOBODY is writing about the wisdom of “company-centricity.” Now is the time to bring your customer relationship management into the socially connected age. @mikestilesPhoto: Sue Pizarro, freeimages.com

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• Handling bugs, quirks, or annoyances in vendor-supplied headers

  - by supercat

  If the header file supplied by a vendor of something with whom one's code must interact is deficient in some way, in what cases is it better to: Work around the header's deficiencies in the main code Copy the header file to the local project and fix it Fix the header file in the spot where it's stored as a vendor-supplied tool Fix the header file in the central spot, but also make a local copy and try to always have the two match Do something else As an example, the header file supplied by ST Micro for the STM320LF series contains the lines: typedef struct { __IO uint32_t MODER; __IO uint16_t OTYPER; uint16_t RESERVED0; .... __IO uint16_t BSRRL; /* BSRR register is split to 2 * 16-bit fields BSRRL */ __IO uint16_t BSRRH; /* BSRR register is split to 2 * 16-bit fields BSRRH */ .... } GPIO_TypeDef; In the hardware, and in the hardware documentation, BSRR is described as a single 32-bit register. About 98% of the time one wants to write to BSRR, one will only be interested in writing the upper half or the lower half; it is thus convenient to be able to use BSSRH and BSSRL as a means of writing half the register. On the other hand, there are occasions when it is necessary that the entire 32-bit register be written as a single atomic operation. The "optimal" way to write it (setting aside white-spacing issues) would be: typedef struct { __IO uint32_t MODER; __IO uint16_t OTYPER; uint16_t RESERVED0; .... union // Allow BSRR access as 32-bit register or two 16-bit registers { __IO uint32_t BSRR; // 32-bit BSSR register as a whole struct { __IO uint16_t BSRRL, BSRRH; };// Two 16-bit parts }; .... } GPIO_TypeDef; If the struct were defined that way, code could use BSRR when necessary to write all 32 bits, or BSRRH/BSRRL when writing 16 bits. Given that the header isn't that way, would better practice be to use the header as-is, but apply an icky typecast in the main code writing what would be idiomatically written as thePort->BSRR = 0x12345678; as *((uint32_t)&(thePort->BSSRH)) = 0x12345678;, or would be be better to use a patched header file? If the latter, where should the patched file me stored and how should it be managed?

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