I have 2 websites of ecommerce in France and for these websites I have a strange behaviour of the alexa results. Here are some statistics about the websites : Unique Visits January 2012 Website A : 158,828 Website B : 58,867 Number of Search Results google Website A : 5,100 Website B : 56,000 Links to my site Website A : 3,120 Website B : 2,180 ALEXA Score Website A : 405,804 Website B : 278,944 How does it come that website B with 1/3 of the visitors of website A have a much better Alexa Score ( x2 ) then website A?