Surely there must be a simple way of putting a simple code block into a master page :( I've tried using the obvious <%= "Hello, World!" %> syntax but code blocks aren't allowed. Then tried a site column, but don't know how to use them. Then tried web zones but master pages can't use them. Tried putting a web part (which are super difficult to make and deploy btw) into the page layout, but it just doesn't render :/

All I want is something nice and simple at the top of my site which shows today's date and the format I want to use is DateTime.Today.ToString("ddd, d MMMM yyyy")

(Otherwise I'm resorting to javascript document.write!)

Thanks all,