Repeat use of Schema / Rich Snippets Markup i.e LocalBusiness Data
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bybe
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Published on 2013-10-22T16:06:02Z
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2013/10/22
22:03 UTC
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I am unable to find official wording and I'm hoping that some Rich Snippets/Schema Guru can give me some insight into proper usage of repeated content when it comes to using markup.
I'm building a site that wants to use Schema as the markup type and the owner would like as much usage as possible. The business name, telephone and address will appear on every page now is it valid or even useful to use Rich Snippets on every page where this information is displayed.
For example this information appears in the header, and footer of every page of the site and too give you an example of my current markup see below:
<body itemscope itemtype="http://schema.org/LocalBusiness">
<header>
<a itemprop="url" href="http://www.domain.co.uk/">
<img itemprop="logo" src="image.png" alt="Company Name Logo" />
</a>
<span itemprop="telephone">01202 000 000</span>
</header>
<div> This is where the content will go</div>
<footer>
<span itemprop="name">Company Name</span>
<span itemprop="description"> A small little bit about this company</span>
<div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress">
<span itemprop="streetAddress">Address Goes here</span>
<span itemprop="addressLocality">Area Here</span>,
<span itemprop="addressRegion">Region Here</span>
</div>
</footer>
</body> !-- Local Business Schema Now Closed -->
So as you can see above this information will be displayed on every single page.... Is this valid or bad to repeat usage of this information in schema format...
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