Star rating not showing in rich snippets

Posted by Danny R on Pro Webmasters See other posts from Pro Webmasters or by Danny R
Published on 2014-02-24T16:39:23Z Indexed on 2014/06/02 9:53 UTC
Read the original article Hit count: 383

We've recently been doing a lot of work on our site's SEO (www.betterthanreviews.com). We recently did a push to update the rich snippets breadcrumb, meta description, and star rating.

After giving Google some time to index the site, it has updated the breadcrumbs and meta descriptions for our review pages, but the stars are still not showing. This is currently how it appears on a Google search (link to the actual page: http://www.betterthanreviews.com/home-security/livewatch):

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This is what the Rich Snippets is supposed to look like, and how it appears in Google's testing tool:

enter image description here

More context: As seen in our html, we are using schema.org language. We initially were using schema.org/Corporation for the site, but we now have the page labeled as schema.org/HomeAndConstructionBusiness because Google will not show star ratings for the Corporation language. However, in our Webmaster Tools, the Structured Data is still showing the Corporation language, which could be a potential issue.

Here is a look at some of the coding that we used. But it can be looked at closer by inspecting the element:

<div class="aggregate-rating" itemprop="aggregateRating" itemscope="" itemtype="http://schema.org/AggregateRating">

    <div class="review row_fluid" itemprop="review" itemscope="" itemtype="http://schema.org/Review">
      <div class="row_fluid rating" itemprop="reviewRating" itemscope="" itemtype="http://schema.org/Rating">
        <meta content="4.5" itemprop="ratingValue" title="4.5 out of 5 stars" class="star-rating-readonly">

          <meta content="2013-12-05" itemprop="datePublished">
          <p class="review-headline" itemprop="headline">Way better than my previous system</p>
          <div>
            <p class="reviewer" itemprop="author">Scott H. </p>
            <span class="bullet">•</span>
            <p class="created_at">2 months ago</p>
            <p class="content" itemprop="description">I love it! The experience I have had so far is extremely positive. I had another alarm system before and I didn't like it but this one is really nice. I am telling everybody about it.</p>
          </div>
        </div>

Any suggestions for how to fix this?

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