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• And What's Your Brand Worth? ...anything?

  - by [email protected]

  100 Best Global Brands from Business Week Story: The Great Trust Offensive Slide Show: Top Brands 2009 Methodology: Picking the Winners The recession has presented marketing executives around the world with the toughest test of their careers. Some brands have prospered amid the hard times--or at least held their own. Others have slipped a surprising number of places on our ninth annual ranking, compiled by consultancy Interbrand. But for seven brands, impressive performances saw them race up the charts to take their place on this year's list. Here are the numbers behind the rankings Rank 2009 Rank 2008 Employer 2009 Brand value($millions) 2008 Brand value($millions) Percent change(%) Country of Ownership 1 1 Coca-Cola  68,734  66,667  3 U.S. 2 2 IBM  60,211  59,031  2 U.S. 3 3 Microsoft  56,647  59,007  -4 U.S. 4 4 GE  47,777  53,086  -10 U.S. 5 5 Nokia  34,864  35,942  -3 Finland 6 8 McDonald's  32,275  31,049  4 U.S. 7 10 Google  31,980  25,590  25 U.S. 8 6 Toyota  31,330  34,050  -8 Japan 9 7 Intel  30,636  31,261  -2 U.S. 10 9 Disney  28,447  29,251  -3 U.S. 11 12 Hewlett-Packard  24,096  23,509  2 U.S. 12 11 Mercedes-Benz  23,867  25,577  -7 Germany 13 14 Gillette  22,841  22,069  4 U.S. 14 17 Cisco  22,030  21,306  3 U.S. 15 13 BMW  21,671  23,298  -7 Germany 16 16 Louis Vuitton  21,120  21,602  -2 France 17 18 Marlboro  19,010  21,300  -11 U.S. 18 20 Honda  17,803  19,079  -7 Japan 19 21 Samsung  17,518  17,689  -1 S. Korea 20 24 Apple  15,443  13,724  12 U.S. 21 22 H&M  15,375  13,840  11 Sweden 22 15 American Express  14,971  21,940  -32 U.S. 23 26 Pepsi  13,706  13,249  3 U.S. 24 23 Oracle  13,699  13,831  -1 U.S. 25 28 Nescafe  13,317  13,055  2 Switzerland 26 29 Nike  13,179  12,672  4 U.S. 27 31 SAP  12,106  12,228  -1 Germany 28 35 Ikea  12,004  10,913  10 Sweden 29 25 Sony  11,953  13,583  -12 Japan 30 33 Budweiser  11,833  11,438  3 Belgium 31 30 UPS  11,594  12,621  -8 U.S. 32 27 HSBC  10,510  13,143  -20 Britain 33 36 Canon  10,441  10,876  -4 Japan 34 39 Kellogg's  10,428  9,710  7 U.S. 35 32 Dell  10,291  11,695  -12 U.S. 36 19 Citi  10,254  20,174  -49 U.S. 37 37 JPMorgan  9,550  10,773  -11 U.S. 38 38 Goldman Sachs  9,248  10,331  -10 U.S. 39 40 Nintendo  9,210  8,772  5 Japan 40 44 Thomson Reuters  8,434  8,313  1 Canada 41 45 Gucci  8,182  8,254  -1 Italy 42 43 Philips  8,121  8,325  -2 Netherlands 43 58 Amazon  7,858  6,434  22 U.S. 44 51 L'Oreal  7,748  7,508  3 France 45 47 Accenture  7,710  7,948  -3 U.S. 46 46 eBay  7,350  7,991  -8 U.S. 47 48 Siemens  7,308  7,943  -8 Germany 48 56 Heinz  7,244  6,646  9 U.S. 49 49 Ford  7,005  7,896  -11 U.S. 50 62 Zara  6,789  5,955  14 Spain   Valuations do not represent a guarantee of future performance of the brands or companies. Data: Interbrand, BusinessWeek

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• Taking the training wheels off: Accelerating the Business with Oracle IAM by Brian Mozinski (Accenture)

  - by Greg Jensen

  Today, technical requirements for IAM are evolving rapidly, and the bar is continuously raised for high performance IAM solutions as organizations look to roll out high volume use cases on the back of legacy systems.  Existing solutions were often designed and architected to support offline transactions and manual processes, and the business owners today demand globally scalable infrastructure to support the growth their business cases are expected to deliver. To help IAM practitioners address these challenges and make their organizations and themselves more successful, this series we will outline the: • Taking the training wheels off: Accelerating the Business with Oracle IAM The explosive growth in expectations for IAM infrastructure, and the business cases they support to gain investment in new security programs. • "Necessity is the mother of invention": Technical solutions developed in the field Well proven tricks of the trade, used by IAM guru’s to maximize your solution while addressing the requirements of global organizations. • The Art & Science of Performance Tuning of Oracle IAM 11gR2 Real world examples of performance tuning with Oracle IAM • No Where to go but up: Extending the benefits of accelerated IAM Anything is possible, compelling new solutions organizations are unlocking with accelerated Oracle IAM Let’s get started … by talking about the changing dynamics driving these discussions. Big Companies are getting bigger everyday, and increasingly organizations operate across state lines, multiple times zones, and in many countries or continents at the same time.  No longer is midnight to 6am a safe time to take down the system for upgrades, to run recon’s and import or update user accounts and attributes.  Further IT organizations are operating as shared services with SLA’s similar to telephone carrier levels expected by their “clients”.  Workers are moved in and out of roles on a weekly, daily, or even hourly rate and IAM is expected to support those rapid changes.  End users registering for services during business hours in Singapore are expected their access to be green-lighted in custom apps hosted in Portugal within the hour.  Many of the expectations of asynchronous systems and batched updates are not adequate and the number and types of users is growing. When organizations acted more like independent teams at functional or geographic levels it was manageable to have processes that relied on a handful of people who knew how to make things work …. Knew how to get you access to the key systems to get your job done.  Today everyone is expected to do more with less, the finance administrator previously supporting their local Atlanta sales office might now be asked to help close the books for the Johannesburg team, and access certification process once completed monthly by Joan on the 3rd floor is now done by a shared pool of resources in Sao Paulo.   Fragmented processes that rely on institutional knowledge to get access to systems and get work done quickly break down in these scenarios.  Highly robust processes that have automated workflows for connected or disconnected systems give organizations the dynamic flexibility to share work across these lines and cut costs or increase productivity. As the IT industry computing paradigms continue to change with the passing of time, and as mature or proven approaches become clear, it is normal for organizations to adjust accordingly. Businesses must manage identity in an increasingly hybrid world in which legacy on-premises IAM infrastructures are extended or replaced to support more and more interconnected and interdependent services to a wider range of users. The old legacy IAM implementation models we had relied on to manage identities no longer apply. End users expect to self-request access to services from their tablet, get supervisor approval over mobile devices and email, and launch the application even if is hosted on the cloud, or run by a partner, vendor, or service provider. While user expectations are higher, they are also simpler … logging into custom desktop apps to request approvals, or going through email or paper based processes for certification is unacceptable.  Users expect security to operate within the paradigm of the application … i.e. feel like the application they are using. Citizen and customer facing applications have evolved from every where, with custom applications, 3rd party tools, and merging in from acquired entities or 3rd party OEM’s resold to expand your portfolio of services.  These all have their own user stores, authentication models, user lifecycles, session management, etc.  Often the designers/developers are no longer accessible and the documentation is limited.  Bringing together underlying directories to scale for growth, and improve user experience is critical for revenue … but also for operations. Job functions are more dynamic.... take the Olympics for example.  Endless organizations from corporations broadcasting, endorsing, or marketing through the event … to non-profit athletic foundations and public/government entities for athletes and public safety, all operate simultaneously on the world stage.  Each organization needs to spin up short-term teams, often dealing with proprietary information from hot ads to racing strategies or security plans.  IAM is expected to enable team’s to spin up, enable new applications, protect privacy, and secure critical infrastructure.  Then it needs to be disabled just as quickly as users go back to their previous responsibilities. On a more technical level … Optimized system directory; tuning guidelines and parameters are needed by businesses today. Business’s need to be making the right choices (virtual directories) and considerations via choosing the correct architectural patterns (virtual, direct, replicated, and tuning), challenge is that business need to assess and chose the correct architectural patters (centralized, virtualized, and distributed) Today's Business organizations have very complex heterogeneous enterprises that contain diverse and multifaceted information. With today's ever changing global landscape, the strategic end goal in challenging times for business is business agility. The business of identity management requires enterprise's to be more agile and more responsive than ever before. The continued proliferation of networking devices (PC, tablet, PDA's, notebooks, etc.) has caused the number of devices and users to be granted access to these devices to grow exponentially. Business needs to deploy an IAM system that can account for the demands for authentication and authorizations to these devices. Increased innovation is forcing business and organizations to centralize their identity management services. Access management needs to handle traditional web based access as well as handle new innovations around mobile, as well as address insufficient governance processes which can lead to rouge identity accounts, which can then become a source of vulnerabilities within a business’s identity platform. Risk based decisions are providing challenges to business, for an adaptive risk model to make proper access decisions via standard Web single sign on for internal and external customers,. Organizations have to move beyond simple login and passwords to address trusted relationship questions such as: Is this a trusted customer, client, or citizen? Is this a trusted employee, vendor, or partner? Is this a trusted device? Without a solid technological foundation, organizational performance, collaboration, constituent services, or any other organizational processes will languish. A Single server location presents not only network concerns for distributed user base, but identity challenges. The network risks are centered on latency of the long trip that the traffic has to take. Other risks are a performance around availability and if the single identity server is lost, all access is lost. As you can see, there are many reasons why performance tuning IAM will have a substantial impact on the success of your organization.  In our next installment in the series we roll up our sleeves and get into detailed tuning techniques used everyday by thought leaders in the field implementing Oracle Identity & Access Management Solutions.

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• Underwriting in a New Frontier: Spurring Innovation

  - by [email protected]

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 st1\:*{behavior:url(#ieooui) } /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif";} Susan Keuer, product strategy manager for Oracle Insurance, shares her experiences and insight from the 2010 Association of Home Office Underwriters (AHOU) Annual Conference, April 11-14, in San Antonio, Texas    How can I be more innovative in underwriting?  It's a common question I hear from insurance carriers, producers and others, so it was no surprise that it was the key theme at the recent 2010 AHOU Annual Conference.  This year's event drew more than 900 insurance professionals involved in the underwriting process across life and annuities, property and casualty and reinsurance from around the globe, including the U.S., Canada, Australia, Bahamas, and more, to San Antonio - a Texas city where innovation transformed a series of downtown drainage canals into its premiere River Walk tourist destination.   CNN's Medical Correspondent Dr. Sanjay Gupta kicked off the conference with a phenomenal opening session that drove home the theme of the conference, "Underwriting in a New Frontier:  Spurring Innovation."   Drawing from his own experience as a neurosurgeon treating critically injured medical patients in the field in Iraq, Gupta inspired audience members to think outside the box during the underwriting process. He shared a compelling story of operating on a soldier who had suffered a head-related trauma in a field hospital.  With minimal supplies available Gupta used a Black and Decker saw to operate on the soldier's head and reduce pressure on his swelling brain. Drawing from this example, Gupta encouraged underwriters to think creatively, be innovative, and consider new tools and sources of information, such as social networking sites, during the underwriting process. So as you are looking at risk take into consideration all resources you have available.    Gupta also stressed the concept of IKIGAI - noting that individuals who believe that their life is worth living are less likely to die than are their counterparts without this belief.  How does one quantify this approach to life or thought process when evaluating risk?  Could this be something to consider as a "category" in the near future? How can this same belief in your own work spur innovation?   The role of technology was a hot topic of discussion throughout the conference.  Sessions delved into the latest in underwriting software to the rise of social media and how it is being increasingly integrated into underwriting process and solutions.  In one session a trio of panelists representing the carrier, producer and vendor communities stressed the importance to underwriters of leveraging new technology and the plethora of online information sources, which all could be used to accurately, honestly and consistently evaluate the risk throughout the underwriting process.   Another focused on the explosion of social media noting:  1.    Social media is growing exponentially - About eight percent of Americans used social media five years ago. Today about 46 percent of Americans do so, with 85 percent of financial services professionals using social media in their work.  2.    It will impact your business - Underwriters reconfirmed over and over that they are increasingly using "free" tools that are available in cyberspace in lieu of more costly solutions, such as inspection reports conducted by individuals in the field.  3.    Information is instantly available on the Web, anytime, anywhere - LinkedIn was mentioned as a way to connect to peers in the underwriting community and producers alike.  Many carriers and agents also are using Facebook to promote their company to customers - and as a point-of-entry to allow them to perform some functionality - such as accessing product marketing information versus directing users to go to the carrier's own proprietary website.  Other carriers have released their tight brand marketing to allow their producers to drive more business to their personal Facebook site where they offer innovative tools such as Application Capture or asking medical information in a more relaxed fashion.     Other key topics at the conference included the economy, ongoing industry consolidation, real-estate valuations as an asset and input into the underwriting process, and producer trends.  All stressed a "back to basics" approach for low cost, term products.   Finally, Connie Merritt, RN, PHN, entertained the large group of atttendees with audience-engaging insight on how to "Tame the Lions in Your Life - Dealing with Complainers, Bullies, Grump and Curmudgeon." Merritt noted "we are too busy for our own good." She shared how her overachieving personality had impacted her life.  Audience members then were asked to pick red, yellow, blue, or green shapes, without knowing that each one represented a specific personality trait.  For example, those who picked blue were the peacemakers. Those who choose yellow were social - the hint was to "Be Quiet Longer."  She then offered these "lion taming" steps:   1.    Admit It 2.    Accept It 3.    Let Go 4.    Be Present (which paralleled Gupta's IKIGAI concept)   When thinking about underwriting I encourage you to be present in the moment and think creatively, but don't be afraid to look ahead to the future and be an innovator.  I hope to see you at next year's AHOU Annual Conference, May 1-4, 2011 at The Mirage in Las Vegas, Nev.     Susan Keuer is the product strategy manager for new business underwriting.  She brings more than 20 years of insurance industry experience working with leading insurance carriers and technology companies to her role on the product strategy team for life/annuities solutions within the Oracle Insurance Global Business Unit  

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• The Data Scientist

  - by BuckWoody

  A new term - well, perhaps not that new - has come up and I’m actually very excited about it. The term is Data Scientist, and since it’s new, it’s fairly undefined. I’ll explain what I think it means, and why I’m excited about it. In general, I’ve found the term deals at its most basic with analyzing data. Of course, we all do that, and the term itself in that definition is redundant. There is no science that I know of that does not work with analyzing lots of data. But the term seems to refer to more than the common practices of looking at data visually, putting it in a spreadsheet or report, or even using simple coding to examine data sets. The term Data Scientist (as far as I can make out this early in it’s use) is someone who has a strong understanding of data sources, relevance (statistical and otherwise) and processing methods as well as front-end displays of large sets of complicated data. Some - but not all - Business Intelligence professionals have these skills. In other cases, senior developers, database architects or others fill these needs, but in my experience, many lack the strong mathematical skills needed to make these choices properly. I’ve divided the knowledge base for someone that would wear this title into three large segments. It remains to be seen if a given Data Scientist would be responsible for knowing all these areas or would specialize. There are pretty high requirements on the math side, specifically in graduate-degree level statistics, but in my experience a company will only have a few of these folks, so they are expected to know quite a bit in each of these areas. Persistence The first area is finding, cleaning and storing the data. In some cases, no cleaning is done prior to storage - it’s just identified and the cleansing is done in a later step. This area is where the professional would be able to tell if a particular data set should be stored in a Relational Database Management System (RDBMS), across a set of key/value pair storage (NoSQL) or in a file system like HDFS (part of the Hadoop landscape) or other methods. Or do you examine the stream of data without storing it in another system at all? This is an important decision - it’s a foundation choice that deals not only with a lot of expense of purchasing systems or even using Cloud Computing (PaaS, SaaS or IaaS) to source it, but also the skillsets and other resources needed to care and feed the system for a long time. The Data Scientist sets something into motion that will probably outlast his or her career at a company or organization. Often these choices are made by senior developers, database administrators or architects in a company. But sometimes each of these has a certain bias towards making a decision one way or another. The Data Scientist would examine these choices in light of the data itself, starting perhaps even before the business requirements are created. The business may not even be aware of all the strategic and tactical data sources that they have access to. Processing Once the decision is made to store the data, the next set of decisions are based around how to process the data. An RDBMS scales well to a certain level, and provides a high degree of ACID compliance as well as offering a well-known set-based language to work with this data. In other cases, scale should be spread among multiple nodes (as in the case of Hadoop landscapes or NoSQL offerings) or even across a Cloud provider like Windows Azure Table Storage. In fact, in many cases - most of the ones I’m dealing with lately - the data should be split among multiple types of processing environments. This is a newer idea. Many data professionals simply pick a methodology (RDBMS with Star Schemas, NoSQL, etc.) and put all data there, regardless of its shape, processing needs and so on. A Data Scientist is familiar not only with the various processing methods, but how they work, so that they can choose the right one for a given need. This is a huge time commitment, hence the need for a dedicated title like this one. Presentation This is where the need for a Data Scientist is most often already being filled, sometimes with more or less success. The latest Business Intelligence systems are quite good at allowing you to create amazing graphics - but it’s the data behind the graphics that are the most important component of truly effective displays. This is where the mathematics requirement of the Data Scientist title is the most unforgiving. In fact, someone without a good foundation in statistics is not a good candidate for creating reports. Even a basic level of statistics can be dangerous. Anyone who works in analyzing data will tell you that there are multiple errors possible when data just seems right - and basic statistics bears out that you’re on the right track - that are only solvable when you understanding why the statistical formula works the way it does. And there are lots of ways of presenting data. Sometimes all you need is a “yes” or “no” answer that can only come after heavy analysis work. In that case, a simple e-mail might be all the reporting you need. In others, complex relationships and multiple components require a deep understanding of the various graphical methods of presenting data. Knowing which kind of chart, color, graphic or shape conveys a particular datum best is essential knowledge for the Data Scientist. Why I’m excited I love this area of study. I like math, stats, and computing technologies, but it goes beyond that. I love what data can do - how it can help an organization. I’ve been fortunate enough in my professional career these past two decades to work with lots of folks who perform this role at companies from aerospace to medical firms, from manufacturing to retail. Interestingly, the size of the company really isn’t germane here. I worked with one very small bio-tech (cryogenics) company that worked deeply with analysis of complex interrelated data. So  watch this space. No, I’m not leaving Azure or distributed computing or Microsoft. In fact, I think I’m perfectly situated to investigate this role further. We have a huge set of tools, from RDBMS to Hadoop to allow me to explore. And I’m happy to share what I learn along the way.

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• Reg Gets a Job at Red Gate (and what happens behind the scenes)

  - by red(at)work

  Mr Reg Gater works at one of Cambridge’s many high-tech companies. He doesn’t love his job, but he puts up with it because... well, it could be worse. Every day he drives to work around the Red Gate roundabout, wondering what his boss is going to blame him for today, and wondering if there could be a better job out there for him. By late morning he already feels like handing his notice in. He got the hacky look from his boss for being 5 minutes late, and then they ran out of tea. Again. He goes to the local sandwich shop for lunch, and picks up a Red Gate job menu and a Book of Red Gate while he’s waiting for his order. That night, he goes along to Cambridge Geek Nights and sees some very enthusiastic Red Gaters talking about the work they do; it sounds interesting and, of all things, fun. He takes a quick look at the job vacancies on the Red Gate website, and an hour later realises he’s still there – looking at videos, photos and people profiles. He especially likes the Red Gate’s Got Talent page, and is very impressed with Simon Johnson’s marathon time. He thinks that he’d quite like to work with such awesome people. It just so happens that Red Gate recently decided that they wanted to hire another hot shot team member. Behind the scenes, the wheels were set in motion: the recruitment team met with the hiring manager to understand exactly what they’re looking for, and to decide what interview tests to do, who will do the interviews, and to kick-start any interview training those people might need. Next up, a job description and job advert were written, and the job was put on the market. Reg applies, and his CV lands in the Recruitment team’s inbox and they open it up with eager anticipation that Reg could be the next awesome new starter. He looks good, and in a jiffy they’ve arranged an interview. Reg arrives for his interview, and is greeted by a smiley receptionist. She offers him a selection of drinks and he feels instantly relaxed. A couple of interviews and an assessment later, he gets a job offer. We make his day and he makes ours by accepting, and becoming one of the 60 new starters so far this year. Behind the scenes, things start moving all over again. The HR team arranges for a “Welcome” goodie box to be whisked out to him, prepares his contract, sends an email to Information Services (Or IS for short - we’ll come back to them), keeps in touch with Reg to make sure he knows what to expect on his first day, and of course asks him to fill in the all-important wiki questionnaire so his new colleagues can start to get to know him before he even joins. Meanwhile, the IS team see an email in SupportWorks from HR. They see that Reg will be starting in the sales team in a few days’ time, and they know exactly what to do. They pull out a new machine, and within minutes have used their automated deployment software to install every piece of software that a new recruit could ever need. They also check with Reg’s new manager to see if he has any special requirements that they could help with. Reg starts and is amazed to find a fully configured machine sitting on his desk, complete with stationery and all the other tools he’ll need to do his job. He feels even more cared for after he gets a workstation assessment, and realises he’d be comfier with an ergonomic keyboard and a footstool. They arrive minutes later, just like that. His manager starts him off on his induction and sales training. Along with job-specific training, he’ll also have a buddy to help him find his feet, and loads of pre-arranged demos and introductions. Reg settles in nicely, and is great at his job. He enjoys the canteen, and regularly eats one of the 40,000 meals provided each year. He gets used to the selection of teas that are available, develops a taste for champagne launch parties, and has his fair share of the 25,000 cups of coffee downed at Red Gate towers each year. He goes along to some Feel Good Fund events, and donates a little something to charity in exchange for a turn on the chocolate fountain. He’s looking a little scruffy, so he decides to get his hair cut in between meetings, just in time for the Red Gate birthday company photo. Reg starts a new project: identifying existing customers to up-sell to new bundles. He talks with the web team to generate lists of qualifying customers who haven’t recently been sent marketing emails, and sends emails out, using a new in-house developed tool to schedule follow-up calls in CRM for the same group. The customer responds, saying they’d like to upgrade but are having a licensing problem – Reg sends the issue to Support, and it gets routed to the web team. The team identifies a workaround, and the bug gets scheduled into the next maintenance release in a fortnight’s time (hey; they got lucky). With all the new stuff Reg is working on, he realises that he’d be way more efficient if he had a third monitor. He speaks to IS and they get him one - no argument. He also needs a test machine and then some extra memory. Done. He then thinks he needs an iPad, and goes to ask for one. He gets told to stop pushing his luck. Some time later, Reg’s wife has a baby, so Reg gets 2 weeks of paid paternity leave and a bunch of flowers sent to his house. He signs up to the childcare scheme so that he doesn’t have to pay National Insurance on the first £243 of his childcare. The accounts team makes it all happen seamlessly, as they did with his Give As You Earn payments, which come out of his wages and go straight to his favorite charity. Reg’s sales career is going well. He’s grateful for the help that he gets from the product support team. How do they answer all those 900-ish support calls so effortlessly each month? He’s impressed with the patches that are sent out to customers who find “interesting behavior” in their tools, and to the customers who just must have that new feature. A little later in his career at Red Gate, Reg decides that he’d like to learn about management. He goes on some management training specially customised for Red Gate, joins the Management Book Club, and gets together with other new managers to brainstorm how to get the most out of one to one meetings with his team. Reg decides to go for a game of Foosball to celebrate his good fortune with his team, and has to wait for Finance to finish. While he’s waiting, he reflects on the wonderful time he’s had at Red Gate. He can’t put his finger on what it is exactly, but he knows he’s on to a good thing. All of the stuff that happened to Reg didn’t just happen magically. We’ve got teams of people working relentlessly behind the scenes to make sure that everyone here is comfortable, safe, well fed and caffeinated to the max.

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• In Case You Weren’t There: Blogwell NYC

  - by Mike Stiles

  0 0 1 1009 5755 Vitrue 47 13 6751 14.0 Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman";} Your roving reporter roved out to another one of Socialmedia.org’s fantastic Blogwell events, this time in NYC. As Central Park and incredible weather beckoned, some of the biggest brand names in the world gathered to talk about how they’re incorporating social into marketing and CRM, as well as extending social across their entire organizations internally. Below we present a collection of the live tweets from many of the key sessions GE @generalelectricJon Lombardo, Leader of Social Media COE How GE builds and extends emotional connections with consumers around health and reaps the benefits of increased brand equity in the process. GE has a social platform around Healthyimagination to create better health for people. If you and a friend are trying to get healthy together, you’ll do better. Health is inherently. Get health challenges via Facebook and share with friends to achieve goals together. They’re creating an emotional connection around the health context. You don’t influence people at large. Your sphere of real influence is around 5-10 people. They find relevant conversations about health on Twitter and engage sounding like a friend, not a brand. Why would people share on behalf of a brand? Because you tapped into an activity and emotion they’re already having. To create better habits in health, GE gave away inexpensive, relevant gifts related to their goals. Create the context, give the relevant gift, get social acknowledgment for giving it. What you get when you get acknowledgment for your engagement and gift is user generated microcontent. GE got 12,000 unique users engaged and 1400 organic posts with the healthy gift campaign. The Dow Chemical Company @DowChemicalAbby Klanecky, Director of Digital & Social Media Learn how Dow Chemical is finding, training, and empowering their scientists to be their storytellers in social media. There are 1m jobs coming open in science. Only 200k are qualified for them. Dow Chemical wanted to use social to attract and talk to scientists. Dow Chemical decided to use real scientists as their storytellers. Scientists are incredibly passionate, the key ingredient of a great storyteller. Step 1 was getting scientists to focus on a few platforms, blog, Twitter, LinkedIn. Dow Chemical social flow is Core Digital Team - #CMs – ambassadors – advocates. The scientists were trained in social etiquette via practice scenarios. It’s not just about sales. It’s about growing influence and the business. Dow Chemical trained about 100 scientists, 55 are active and there’s a waiting list for the next sessions. In person social training produced faster results and better participation. Sometimes you have to tell pieces of the story instead of selling your execs on the whole vision. Social Media Ethics Briefing: Staying Out of TroubleAndy Sernovitz, CEO @SocialMediaOrg How do we get people to share our message for us? We have to have their trust. The difference between being honest and being sleazy is disclosure. Disclosure does not hurt the effectiveness of your marketing. No one will get mad if you tell them up front you’re a paid spokesperson for a company. It’s a legal requirement by the FTC, it’s the law, to disclose if you’re being paid for an endorsement. Require disclosure and truthfulness in all your social media outreach. Don’t lie to people. Monitor the conversation and correct misstatements. Create social media policies and training programs. If you want to stay safe, never pay cash for social media. Money changes everything. As soon as you pay, it’s not social media, it’s advertising. Disclosure, to the feds, means clear, conspicuous, and understandable to the average reader. This phrase will keep you in the clear, “I work for ___ and this is my personal opinion.” Who are you? Were you paid? Are you giving an honest opinion based on a real experience? You as a brand are responsible for what an agency or employee or contactor does in your behalf. SocialMedia.org makes available a Disclosure Best Practices Toolkit. Socialmedia.org/disclosure. The point is to not ethically mess up and taint social media as happened to e-mail. Not only is the FTC cracking down, so is Google and Facebook. Visa @VisaNewsLucas Mast, Senior Business Leader, Global Corporate Social Media Visa built a mobile studio for the Olympics for execs and athletes. They wanted to do postcard style real time coverage of Visa’s Olympics sponsorships, and on a shoestring. Challenges included Olympic rules, difficulty getting interviews, time zone trouble, and resourcing. Another problem was they got bogged down with their own internal approval processes. Despite all the restrictions, they created and published a variety of and fair amount of content. They amassed 1000+ views of videos posted to the Visa Communication YouTube channel. Less corporate content yields more interest from media outlets and bloggers. They did real world video demos of how their products work in the field vs. an exec doing a demo in a studio. Don’t make exec interview videos dull and corporate. Keep answers short, shoot it in an interesting place, do takes until they’re comfortable and natural. Not everything will work. Not everything will get a retweet. But like the lottery, you can’t win if you don’t play. Promoting content is as important as creating it. McGraw-Hill Companies @McGrawHillCosPatrick Durando, Senior Director of Global New Media McGraw-Hill has 26,000 employees. McGraw-Hill created a social intranet called Buzz. Intranets create operational efficiency, help product dev, facilitate crowdsourcing, and breaks down geo silos. Intranets help with talent development, acquisition, retention. They replaced the corporate directory with their own version of LinkedIn. The company intranet has really cut down on the use of email. Long email threats become organized, permanent social discussions. The intranet is particularly useful in HR for researching and getting answers surrounding benefits and policies. Using a profile on your company intranet can establish and promote your internal professional brand. If you’re going to make an intranet, it has to look great, work great, and employees are going have to want to go there. You can’t order them to like it. 

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• Five Ways Enterprise 2.0 Can Transform Your Business - Q&A from the Webcast

  - by [email protected]

  A few weeks ago, Vince Casarez and I presented with KMWorld on the Five Ways Enterprise 2.0 Can Transform Your Business. It was an enjoyable, interactive webcast in which Vince and I discussed the ways Enterprise 2.0 can transform your business and more importantly, highlighted key customer examples of how to do so. If you missed the webcast, you can catch a replay here. We had a lot of audience participation in some of the polls we conducted and in the Q&A session. We weren't able to address all of the questions during the broadcast, so we attempted to answer them here: Q: Which area within your firm focuses on Web 2.0? Meaning, do you find new departments developing just to manage the web 2.0 (Twitter, Facebook, etc.) user experience or are you structuring current departments? A: There are three distinct efforts within Oracle. The first is around delivery of these Web 2.0 services for enterprise deployments. This is the focus of the WebCenter team. The second effort is injecting these Web 2.0 services into use cases that drive the different enterprise applications. This effort is focused on how to manage these external services and bring them into a cohesive flow for marketing programs, customer care, and purchasing. The third effort is how we consume these services internally to enhance Oracle's business delivery. It leverages the technologies and use cases of the first two but also pushes the envelope with regards to future directions of these other two areas. Q: In a business, Web 2.0 is mostly like action logs. How can we leverage the official process practice versus the logs of a recent action? Example: a system configuration modified last night on a call out versus the official practice that everybody would use in the morning.A: The key thing to remember is that most Web 2.0 actions / activity streams today are based on collaboration and communication type actions. At least with public social sites like Facebook and Twitter. What we're delivering as part of the WebCenter Suite are not just these types of activities but also enterprise application activities. These enterprise application activities come from different application modules: purchasing, HR, order entry, sales opportunity, etc. The actions within these systems are normally tied to a business object or process: purchase order/customer, employee or department, customer and supplier, customer and product, respectively. Therefore, the activities or "logs" as you name them are able to be "typed" so that as a viewer, you can filter or decide to see only certain types of information. In your example, you could have a view that only showed you recent "configuration" changes and this could be right next to a view that showed off the items to be watched every morning. Q: It's great to hear about customers using the software but is there any plan for future webinars to show what the products/installs look like? That would be very helpful.A: We don't have a webinar planned to show off the install process. However, we have a viewlet that's posted on Oracle Technology Network. You can see it here:http://www.oracle.com/technetwork/testcontent/wcs-install-098014.htmlAnd we've got excellent documentation that walks you through the steps here:http://download.oracle.com/docs/cd/E14571_01/install.1111/e12001/install.htmAnd there's a whole set of demos and examples of what WebCenter can do at this URL:http://www.oracle.com/technetwork/middleware/webcenter/release11-demos-097468.html Q: How do you anticipate managing metadata across the enterprise to make content findable?A: We need to first make sure we are all talking about the same thing when we use a word like "metadata". Here's why...  For a developer, metadata means information that describes key elements of the portal or application and what the portal or application can do. For content systems, metadata means key terms that provide a taxonomy or folksonomy about the information that is being indexed, ordered, and managed. For business intelligence systems, metadata means key terms that provide labels to groups of data that most non-mathematicians need to understand. And for SOA, metadata means labels for parts of the processes that business owners should understand that connect development terminology. There are also additional requirements for metadata to be available to the team building these new solutions as well as requirements to make this metadata available to the running system. These requirements are often separated by "design time" and "run time" respectively. So clearly, a general goal of managing metadata across the enterprise is very challenging. We've invested a huge amount of resources around Oracle Metadata Services (MDS) to be able to provide a more generic system for all of these elements. No other vendor has anything like this technology foundation in their products. This provides a huge benefit to our customers as they will now be able to find content, processes, people, and information from a common set of search interfaces with consistent enterprise wide results. Q: Can you give your definition of terms as to document and content, please?A: Content applies to a broad category of information from Word documents, presentations and reports through attachments to invoices and/or purchase orders. Content is essentially any type of digital asset including images, video, and voice. A document is just one type of content. Q: Do you have special integration tools to realize an interaction between UCM and WebCenter Spaces/Services?A: Yes, we've dedicated a whole team of engineers to exploit the key features of Oracle UCM within WebCenter.  While ensuring that WebCenter can connect to other non-Oracle systems, we've made sure that with the combined set of Oracle technology, no other solution can match the combined power and integration.  This is part of the Oracle Fusion Middleware strategy which is to provide best in class capabilities for Content and Portals.  When combined together, the synergy between the two products enables users to quickly add capabilities when they are needed.  For example, simple document sharing is part of the combined product offering, but if legal discovery or archiving is required, Oracle UCM product includes these capabilities that can be quickly added.  There's no need to move content around or add another system to support this, it's just a feature that gets turned on within Oracle UCM. Q: All customers have some interaction with their applications and have many older versions, how do you see some of these new Enterprise 2.0 capabilities adding value to existing enterprise application deployments?A: Just as Service Oriented Architectures allowed for connecting the processes of different applications systems to work together, there's a need for a similar approach with regards to these enterprise 2.0 capabilities. Oracle WebCenter is built on a core architecture that allows for SOA of these Enterprise 2.0 services so that one set of scalable services can be used and integrated directly into any type of application. In this way, users can get immediate value out of the Enterprise 2.0 capabilities without having to wait for the next major release or upgrade. These centrally managed WebCenter services expose a set of standard interfaces that make it extremely easy to add them into existing applications no matter what technology the application has been implemented. Q: We've heard about Oracle Next Generation applications called "Fusion Applications", can you tell me how all this works together?A: Oracle WebCenter powers the core collaboration and social computing services found within Fusion Applications. It is the core user experience technology for how all the application screens have been implemented. And the core concept of task flows allows for all the Fusion Applications modules to be adaptable and composable by business users and IT without needing to be a professional developer. Oracle WebCenter is at the heart of the new Fusion Applications. In addition, the same patterns and technologies are now being added to the existing applications including JD Edwards, Siebel, Peoplesoft, and eBusiness Suite. The core technology enables all these customers to have a much smoother upgrade path to Fusion Applications. They get immediate benefits of injecting new user interactions into their existing applications without having to completely move to Fusion Applications. And then when the time comes, their users will already be well versed in how the new capabilities work. Q: Does any of this work with non Oracle software? Other databases? Other application servers? etc.A: We have made sure that Oracle WebCenter delivers the broadest set of development choices so that no matter what technology you developers are using, WebCenter capabilities can be quickly and easily added to the site or application. In addition, we have certified Oracle WebCenter to run against non-Oracle databases like DB2 and SQLServer. We have stated plans for certification against MySQL as well. Later in CY 2011, Oracle will provide certification on non-Oracle application servers such as WebSphere and JBoss. Q: How do we balance User and IT requirements in regards to Enterprise 2.0 technologies?A: Wrong decisions are often made because employee knowledge is not tapped efficiently and opportunities to innovate are often missed because the right people do not work together. Collaboration amongst workers in the right business context is critical for success. While standalone Enterprise 2.0 technologies can improve collaboration for collaboration's sake, using social collaboration tools in the context of business applications and processes will improve business responsiveness and lead companies to a more competitive position. As these systems become more mission critical it is essential that they maintain the highest level of performance and availability while scaling to support larger communities. Q: What are the ways in which Enterprise 2.0 can improve business responsiveness?A: With a wide range of Enterprise 2.0 tools in the marketplace, CIOs need to deploy solutions that will meet the requirements from users as well as address the requirements from IT. Workers want a next-generation user experience that is personalized and aggregates their daily tools and tasks, while IT needs to ensure the solution is secure, scalable, flexible, reliable and easily integrated with existing systems. An open and integrated approach to deploying portals, content management, and collaboration can enhance your business by addressing both the needs of knowledge workers for better information and the IT mandate to conserve resources by simplifying, consolidating and centralizing infrastructure and administration.  

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• Partner Blog Series: PwC Perspectives - "Is It Time for an Upgrade?"

  - by Tanu Sood

  Is your organization debating their next step with regard to Identity Management? While all the stakeholders are well aware that the one-size-fits-all doesn’t apply to identity management, just as true is the fact that no two identity management implementations are alike. Oracle’s recent release of Identity Governance Suite 11g Release 2 has innovative features such as a customizable user interface, shopping cart style request catalog and more. However, only a close look at the use cases can help you determine if and when an upgrade to the latest R2 release makes sense for your organization. This post will describe a few of the situations that PwC has helped our clients work through. “Should I be considering an upgrade?” If your organization has an existing identity management implementation, the questions below are a good start to assessing your current solution to see if you need to begin planning for an upgrade: Does the current solution scale and meet your projected identity management needs? Does the current solution have a customer-friendly user interface? Are you completely meeting your compliance objectives? Are you still using spreadsheets? Does the current solution have the features you need? Is your total cost of ownership in line with well-performing similar sized companies in your industry? Can your organization support your existing Identity solution? Is your current product based solution well positioned to support your organization's tactical and strategic direction? Existing Oracle IDM Customers: Several existing Oracle clients are looking to move to R2 in 2013. If your organization is on Sun Identity Manager (SIM) or Oracle Identity Manager (OIM) and if your current assessment suggests that you need to upgrade, you should strongly consider OIM 11gR2. Oracle provides upgrade paths to Oracle Identity Manager 11gR2 from SIM 7.x / 8.x as well as Oracle Identity Manager 10g / 11gR1. The following are some of the considerations for migration: Check the end of product support (for Sun or legacy OIM) schedule There are several new features available in R2 (including common Helpdesk scenarios, profiling of disconnected applications, increased scalability, custom connectors, browser-based UI configurations, portability of configurations during future upgrades, etc) Cost of ownership (for SIM customers)\ Customizations that need to be maintained during the upgrade Time/Cost to migrate now vs. waiting for next version If you are already on an older version of Oracle Identity Manager and actively maintaining your support contract with Oracle, you might be eligible for a free upgrade to OIM 11gR2. Check with your Oracle sales rep for more details. Existing IDM infrastructure in place: In the past year and half, we have seen a surge in IDM upgrades from non-Oracle infrastructure to Oracle. If your organization is looking to improve the end-user experience related to identity management functions, the shopping cart style access request model and browser based personalization features may come in handy. Additionally, organizations that have a large number of applications that include ecommerce, LDAP stores, databases, UNIX systems, mainframes as well as a high frequency of user identity changes and access requests will value the high scalability of the OIM reconciliation and provisioning engine. Furthermore, we have seen our clients like OIM's out of the box (OOB) support for multiple authoritative sources. For organizations looking to integrate applications that do not have an exposed API, the Generic Technology Connector framework supported by OIM will be helpful in quickly generating custom connector using OOB wizard. Similarly, organizations in need of not only flexible on-boarding of disconnected applications but also strict access management to these applications using approval flows will find the flexible disconnected application profiling feature an extremely useful tool that provides a high degree of time savings. Organizations looking to develop custom connectors for home grown or industry specific applications will likewise find that the Identity Connector Framework support in OIM allows them to build and test a custom connector independently before integrating it with OIM. Lastly, most of our clients considering an upgrade to OIM 11gR2 have also expressed interest in the browser based configuration feature that allows an administrator to quickly customize the user interface without adding any custom code. Better yet, code customizations, if any, made to the product are portable across the future upgrades which, is viewed as a big time and money saver by most of our clients. Below are some upgrade methodologies we adopt based on client priorities and the scale of implementation. For illustration purposes, we have assumed that the client is currently on Oracle Waveset (formerly Sun Identity Manager).   Integrated Deployment: The integrated deployment is typically where a client wants to split the implementation to where their current IDM is continuing to handle the front end workflows and OIM takes over the back office operations incrementally. Once all the back office operations are moved completely to OIM, the front end workflows are migrated to OIM. Parallel Deployment: This deployment is typically done where there can be a distinct line drawn between which functionality the platforms are supporting. For example the current IDM implementation is handling the password reset functionality while OIM takes over the access provisioning and RBAC functions. Cutover Deployment: A cutover deployment is typically recommended where a client has smaller less complex implementations and it makes sense to leverage the migration tools to move them over immediately. What does this mean for YOU? There are many variables to consider when making upgrade decisions. For most customers, there is no ‘easy’ button. Organizations looking to upgrade or considering a new vendor should start by doing a mapping of their requirements with product features. The recommended approach is to take stock of both the short term and long term objectives, understand product features, future roadmap, maturity and level of commitment from the R&D and build the implementation plan accordingly. As we said, in the beginning, there is no one-size-fits-all with Identity Management. So, arm yourself with the knowledge, engage in industry discussions, bring in business stakeholders and start building your implementation roadmap. In the next post we will discuss the best practices on R2 implementations. We will be covering the Do's and Don't's and share our thoughts on making implementations successful. Meet the Writers: Dharma Padala is a Director in the Advisory Security practice within PwC.  He has been implementing medium to large scale Identity Management solutions across multiple industries including utility, health care, entertainment, retail and financial sectors.   Dharma has 14 years of experience in delivering IT solutions out of which he has been implementing Identity Management solutions for the past 8 years. Scott MacDonald is a Director in the Advisory Security practice within PwC.  He has consulted for several clients across multiple industries including financial services, health care, automotive and retail.   Scott has 10 years of experience in delivering Identity Management solutions. John Misczak is a member of the Advisory Security practice within PwC.  He has experience implementing multiple Identity and Access Management solutions, specializing in Oracle Identity Manager and Business Process Engineering Language (BPEL). Praveen Krishna is a Manager in the Advisory Security practice within PwC.  Over the last decade Praveen has helped clients plan, architect and implement Oracle identity solutions across diverse industries.  His experience includes delivering security across diverse topics like network, infrastructure, application and data where he brings a holistic point of view to problem solving. Jenny (Xiao) Zhang is a member of the Advisory Security practice within PwC.  She has consulted across multiple industries including financial services, entertainment and retail. Jenny has three years of experience in delivering IT solutions out of which she has been implementing Identity Management solutions for the past one and a half years.

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• Girl's Day 2012 in Potsdam

  - by jessica.ebbelaar(at)oracle.com

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";} Every year in April Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";} , technical enterprises and other organisations are invited to organise an open day for girls – called Girl´s Day. It has become a tradition for Oracle for more than 6 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";} years, to participate in this special day and to encourage girls to discover technical work environments.   On the 26th of April 2012, 27 pupils aged 12 to 15 came to Oracle’s office in Potsdam in order to obtain interesting insights about Oracle´s business practices. An interactive Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";} four-hour program was specifically organized for all participants. At first, all pupils got to know Oracle as an enterprise with it’s different departments and it’s particular „business language“. What is hardware and software? Why do companies need a database? Questions as such were tailored and simply illustrated by 13 colleagues from the areas of Sales, Sales Consulting, Support and Recruitment.   Followed by a short introduction about career paths from our female colleagues and their respective departments, the girls decided, according to their interests, which business area they would like to get more insights from. Based on their decision the groups were set up and the girls than discovered the work places. This helped everyone to dive deep into the everyday work life, how the offices are structured and how communication with clients is done via web conferences. All girls were encouraged to take part in the conference together with their Oracle advisor. 12 o´clock – lunch time. Besides a well-prepared buffet Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";} , all girls had now the opportunity to get all open questions clarified or to ask questions they did not dare to ask in front of a big group. After the lunch break, Anja Raack from the Graduate Recruitment team presented more about recruitment topics and gave useful advice on how to write professional emails.   After a short group assignment, where all participants had to identify common mistakes done in an email, a quiz completed this special day. All 5 groups showed a lot of enthusiasm during this game but no one had to worry as every single participant was rewarded with a prize and certificate.   To sum it up, we were very proud to host the girls for half a day and were impressed by their dedication. Hopefully, sooner or later, we will see some of them coming back to Oracle – either for the next Girl´s Day or one of our entry level positions. This day has shown that everyone can start a challenging career within an exciting industry. What matters is dedication and commitment to strive for the best.  Do you want to find out more about our job opportunities? Follow us on http://campus.oracle.com.

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• Building dynamic OLAP data marts on-the-fly

  - by DrJohn

  At the forthcoming SQLBits conference, I will be presenting a session on how to dynamically build an OLAP data mart on-the-fly. This blog entry is intended to clarify exactly what I mean by an OLAP data mart, why you may need to build them on-the-fly and finally outline the steps needed to build them dynamically. In subsequent blog entries, I will present exactly how to implement some of the techniques involved. What is an OLAP data mart? In data warehousing parlance, a data mart is a subset of the overall corporate data provided to business users to meet specific business needs. Of course, the term does not specify the technology involved, so I coined the term "OLAP data mart" to identify a subset of data which is delivered in the form of an OLAP cube which may be accompanied by the relational database upon which it was built. To clarify, the relational database is specifically create and loaded with the subset of data and then the OLAP cube is built and processed to make the data available to the end-users via standard OLAP client tools. Why build OLAP data marts? Market research companies sell data to their clients to make money. To gain competitive advantage, market research providers like to "add value" to their data by providing systems that enhance analytics, thereby allowing clients to make best use of the data. As such, OLAP cubes have become a standard way of delivering added value to clients. They can be built on-the-fly to hold specific data sets and meet particular needs and then hosted on a secure intranet site for remote access, or shipped to clients' own infrastructure for hosting. Even better, they support a wide range of different tools for analytical purposes, including the ever popular Microsoft Excel. Extension Attributes: The Challenge One of the key challenges in building multiple OLAP data marts based on the same 'template' is handling extension attributes. These are attributes that meet the client's specific reporting needs, but do not form part of the standard template. Now clearly, these extension attributes have to come into the system via additional files and ultimately be added to relational tables so they can end up in the OLAP cube. However, processing these files and filling dynamically altered tables with SSIS is a challenge as SSIS packages tend to break as soon as the database schema changes. There are two approaches to this: (1) dynamically build an SSIS package in memory to match the new database schema using C#, or (2) have the extension attributes provided as name/value pairs so the file's schema does not change and can easily be loaded using SSIS. The problem with the first approach is the complexity of writing an awful lot of complex C# code. The problem of the second approach is that name/value pairs are useless to an OLAP cube; so they have to be pivoted back into a proper relational table somewhere in the data load process WITHOUT breaking SSIS. How this can be done will be part of future blog entry. What is involved in building an OLAP data mart? There are a great many steps involved in building OLAP data marts on-the-fly. The key point is that all the steps must be automated to allow for the production of multiple OLAP data marts per day (i.e. many thousands, each with its own specific data set and attributes). Now most of these steps have a great deal in common with standard data warehouse practices. The key difference is that the databases are all built to order. The only permanent database is the metadata database (shown in orange) which holds all the metadata needed to build everything else (i.e. client orders, configuration information, connection strings, client specific requirements and attributes etc.). The staging database (shown in red) has a short life: it is built, populated and then ripped down as soon as the OLAP Data Mart has been populated. In the diagram below, the OLAP data mart comprises the two blue components: the Data Mart which is a relational database and the OLAP Cube which is an OLAP database implemented using Microsoft Analysis Services (SSAS). The client may receive just the OLAP cube or both components together depending on their reporting requirements.  So, in broad terms the steps required to fulfil a client order are as follows: Step 1: Prepare metadata Create a set of database names unique to the client's order Modify all package connection strings to be used by SSIS to point to new databases and file locations. Step 2: Create relational databases Create the staging and data mart relational databases using dynamic SQL and set the database recovery mode to SIMPLE as we do not need the overhead of logging anything Execute SQL scripts to build all database objects (tables, views, functions and stored procedures) in the two databases Step 3: Load staging database Use SSIS to load all data files into the staging database in a parallel operation Load extension files containing name/value pairs. These will provide client-specific attributes in the OLAP cube. Step 4: Load data mart relational database Load the data from staging into the data mart relational database, again in parallel where possible Allocate surrogate keys and use SSIS to perform surrogate key lookup during the load of fact tables Step 5: Load extension tables & attributes Pivot the extension attributes from their native name/value pairs into proper relational tables Add the extension attributes to the views used by OLAP cube Step 6: Deploy & Process OLAP cube Deploy the OLAP database directly to the server using a C# script task in SSIS Modify the connection string used by the OLAP cube to point to the data mart relational database Modify the cube structure to add the extension attributes to both the data source view and the relevant dimensions Remove any standard attributes that not required Process the OLAP cube Step 7: Backup and drop databases Drop staging database as it is no longer required Backup data mart relational and OLAP database and ship these to the client's infrastructure Drop data mart relational and OLAP database from the build server Mark order complete Start processing the next order, ad infinitum. So my future blog posts and my forthcoming session at the SQLBits conference will all focus on some of the more interesting aspects of building OLAP data marts on-the-fly such as handling the load of extension attributes and how to dynamically alter the structure of an OLAP cube using C#.

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• Cost Comparison Hard Disk Drive to Solid State Drive on Price per Gigabyte - dispelling a myth!

  - by tonyrogerson

  It is often said that Hard Disk Drive storage is significantly cheaper per GiByte than Solid State Devices – this is wholly inaccurate within the database space. People need to look at the cost of the complete solution and not just a single component part in isolation to what is really required to meet the business requirement. Buying a single Hitachi Ultrastar 600GB 3.5” SAS 15Krpm hard disk drive will cost approximately £239.60 (http://scan.co.uk, 22nd March 2012) compared to an OCZ 600GB Z-Drive R4 CM84 PCIe costing £2,316.54 (http://scan.co.uk, 22nd March 2012); I’ve not included FusionIO ioDrive because there is no public pricing available for it – something I never understand and personally when companies do this I immediately think what are they hiding, luckily in FusionIO’s case the product is proven though is expensive compared to OCZ enterprise offerings. On the face of it the single 15Krpm hard disk has a price per GB of £0.39, the SSD £3.86; this is what you will see in the press and this is what sales people will use in comparing the two technologies – do not be fooled by this bullshit people! What is the requirement? The requirement is the database will have a static size of 400GB kept static through archiving so growth and trim will balance the database size, the client requires resilience, there will be several hundred call centre staff querying the database where queries will read a small amount of data but there will be no hot spot in the data so the randomness will come across the entire 400GB of the database, estimates predict that the IOps required will be approximately 4,000IOps at peak times, because it’s a call centre system the IO latency is important and must remain below 5ms per IO. The balance between read and write is 70% read, 30% write. The requirement is now defined and we have three of the most important pieces of the puzzle – space required, estimated IOps and maximum latency per IO. Something to consider with regard SQL Server; write activity requires synchronous IO to the storage media specifically the transaction log; that means the write thread will wait until the IO is completed and hardened off until the thread can continue execution, the requirement has stated that 30% of the system activity will be write so we can expect a high amount of synchronous activity. The hardware solution needs to be defined; two possible solutions: hard disk or solid state based; the real question now is how many hard disks are required to achieve the IO throughput, the latency and resilience, ditto for the solid state. Hard Drive solution On a test on an HP DL380, P410i controller using IOMeter against a single 15Krpm 146GB SAS drive, the throughput given on a transfer size of 8KiB against a 40GiB file on a freshly formatted disk where the partition is the only partition on the disk thus the 40GiB file is on the outer edge of the drive so more sectors can be read before head movement is required: For 100% sequential IO at a queue depth of 16 with 8 worker threads 43,537 IOps at an average latency of 2.93ms (340 MiB/s), for 100% random IO at the same queue depth and worker threads 3,733 IOps at an average latency of 34.06ms (34 MiB/s). The same test was done on the same disk but the test file was 130GiB: For 100% sequential IO at a queue depth of 16 with 8 worker threads 43,537 IOps at an average latency of 2.93ms (340 MiB/s), for 100% random IO at the same queue depth and worker threads 528 IOps at an average latency of 217.49ms (4 MiB/s). From the result it is clear random performance gets worse as the disk fills up – I’m currently writing an article on short stroking which will cover this in detail. Given the work load is random in nature looking at the random performance of the single drive when only 40 GiB of the 146 GB is used gives near the IOps required but the latency is way out. Luckily I have tested 6 x 15Krpm 146GB SAS 15Krpm drives in a RAID 0 using the same test methodology, for the same test above on a 130 GiB for each drive added the performance boost is near linear, for each drive added throughput goes up by 5 MiB/sec, IOps by 700 IOps and latency reducing nearly 50% per drive added (172 ms, 94 ms, 65 ms, 47 ms, 37 ms, 30 ms). This is because the same 130GiB is spread out more as you add drives 130 / 1, 130 / 2, 130 / 3 etc. so implicit short stroking is occurring because there is less file on each drive so less head movement required. The best latency is still 30 ms but we have the IOps required now, but that’s on a 130GiB file and not the 400GiB we need. Some reality check here: a) the drive randomness is more likely to be 50/50 and not a full 100% but the above has highlighted the effect randomness has on the drive and the more a drive fills with data the worse the effect. For argument sake let us assume that for the given workload we need 8 disks to do the job, for resilience reasons we will need 16 because we need to RAID 1+0 them in order to get the throughput and the resilience, RAID 5 would degrade performance. Cost for hard drives: 16 x £239.60 = £3,833.60 For the hard drives we will need disk controllers and a separate external disk array because the likelihood is that the server itself won’t take the drives, a quick spec off DELL for a PowerVault MD1220 which gives the dual pathing with 16 disks 146GB 15Krpm 2.5” disks is priced at £7,438.00, note its probably more once we had two controller cards to sit in the server in, racking etc. Minimum cost taking the DELL quote as an example is therefore: {Cost of Hardware} / {Storage Required} £7,438.60 / 400 = £18.595 per GB £18.59 per GiB is a far cry from the £0.39 we had been told by the salesman and the myth. Yes, the storage array is composed of 16 x 146 disks in RAID 10 (therefore 8 usable) giving an effective usable storage availability of 1168GB but the actual storage requirement is only 400 and the extra disks have had to be purchased to get the  IOps up. Solid State Drive solution A single card significantly exceeds the IOps and latency required, for resilience two will be required. ( £2,316.54 * 2 ) / 400 = £11.58 per GB With the SSD solution only two PCIe sockets are required, no external disk units, no additional controllers, no redundant controllers etc. Conclusion I hope by showing you an example that the myth that hard disk drives are cheaper per GiB than Solid State has now been dispelled - £11.58 per GB for SSD compared to £18.59 for Hard Disk. I’ve not even touched on the running costs, compare the costs of running 18 hard disks, that’s a lot of heat and power compared to two PCIe cards!Just a quick note: I've left a fair amount of information out due to this being a blog! If in doubt, email me :)I'll also deal with the myth that SSD's wear out at a later date as well - that's just way over done still, yes, 5 years ago, but now - no.

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• Oracle Tutor: Top 10 to Implement Sustainable Policies and Procedures

  - by emily.chorba(at)oracle.com

  Overview Your organization (executives, managers, and employees) understands the value of having written business process documents (process maps, procedures, instructions, reference documents, and form abstracts). Policies and procedures should be documented because they help to reduce the range of individual decisions and encourage management by exception: the manager only needs to give special attention to unusual problems, not covered by a specific policy or procedure. As more and more procedures are written to cover recurring situations, managers will begin to make decisions which will be consistent from one functional area to the next.Companies should take a project management approach when implementing an environment for a sustainable documentation program and do the following:1. Identify an Executive Champion2. Put together a winning team3. Assign ownership4. Centralize publishing5. Establish the Document Maintenance Process Up Front6. Document critical activities only7. Document actual practice8. Minimize documentation9. Support continuous improvement10. Keep it simple 1. Identify an Executive ChampionAppoint a top down driver. Select one key individual to be a mentor for the procedure planning team. The individual should be a senior manager, such as your company president, CIO, CFO, the vice-president of quality, manufacturing, or engineering. Written policies and procedures can be important supportive aids when known to express the thinking for the chief executive officer and / or the president and to have his or her full support. 2. Put Together a Winning TeamChoose a strong Project Management Leader and staff the procedure planning team with management members from cross functional groups. Make sure team members have the responsibility - and the authority - to make things happen.The winning team should consist of the Documentation Project Manager, Document Owners (one for each functional area), a Document Controller, and Document Specialists (as needed). The Tutor Implementation Guide has complete job descriptions for these roles. 3. Assign Ownership It is virtually impossible to keep process documentation simple and meaningful if employees who are far removed from the activity itself create it. It is impossible to keep documentation up-to-date when responsibility for the document is not clearly understood.Key to the Tutor methodology, therefore, is the concept of ownership. Each document has a single owner, who is responsible for ensuring that the document is necessary and that it reflects actual practice. The owner must be a person who is knowledgeable about the activity and who has the authority to build consensus among the persons who participate in the activity as well as the authority to define or change the way an activity is performed. The owner must be an advocate of the performers and negotiate, not dictate practices.In the Tutor environment, a document's owner is the only person with the authority to approve an update to that document. 4. Centralize Publishing Although it is tempting (especially in a networked environment and with document management software solutions) to decentralize the control of all documents -- with each owner updating and distributing his own -- Tutor promotes centralized publishing by assigning the Document Administrator (gate keeper) to manage the updates and distribution of the procedures library. 5. Establish a Document Maintenance Process Up Front (and stick to it) Everyone in your organization should know they are invited to suggest changes to procedures and should understand exactly what steps to take to do so. Tutor provides a set of procedures to help your company set up a healthy document control system. There are many document management products available to automate some of the document change and maintenance steps. Depending on the size of your organization, a simple document management system can reduce the effort it takes to track and distribute document changes and updates. Whether your company decides to store the written policies and procedures on a file server or in a database, the essential tasks for maintaining documents are the same, though some tasks are automated. 6. Document Critical Activities Only The best way to keep your documentation simple is to reduce the number of process documents to a bare minimum and to include in those documents only as much detail as is absolutely necessary. The first step to reducing process documentation is to document only those activities that are deemed critical. Not all activities require documentation. In fact, some critical activities cannot and should not be standardized. Others may be sufficiently documented with an instruction or a checklist and may not require a procedure. A document should only be created when it enhances the performance of the employee performing the activity. If it does not help the employee, then there is no reason to maintain the document. Activities that represent little risk (such as project status), activities that cannot be defined in terms of specific tasks (such as product research), and activities that can be performed in a variety of ways (such as advertising) often do not require documentation. Sometimes, an activity will evolve to the point where documentation is necessary. For example, an activity performed by single employee may be straightforward and uncomplicated -- that is, until the activity is performed by multiple employees. Sometimes, it is the interaction between co-workers that necessitates documentation; sometimes, it is the complexity or the diversity of the activity.7. Document Actual Practices The only reason to maintain process documentation is to enhance the performance of the employee performing the activity. And documentation can only enhance performance if it reflects reality -- that is, current best practice. Documentation that reflects an unattainable ideal or outdated practices will end up on the shelf, unused and forgotten.Documenting actual practice means (1) auditing the activity to understand how the work is really performed, (2) identifying best practices with employees who are involved in the activity, (3) building consensus so that everyone agrees on a common method, and (4) recording that consensus.8. Minimize Documentation One way to keep it simple is to document at the highest level possible. That is, include in your documents only as much detail as is absolutely necessary.When writing a document, you should ask yourself, What is the purpose of this document? That is, what problem will it solve?By focusing on this question, you can target the critical information.• What questions are the end users likely to have?• What level of detail is required?• Is any of this information extraneous to the document's purpose? Short, concise documents are user friendly and they are easier to keep up to date. 9. Support Continuous Improvement Employees who perform an activity are often in the best position to identify improvements to the process. In other words, continuous improvement is a natural byproduct of the work itself -- but only if the improvements are communicated to all employees who are involved in the process, and only if there is consensus among those employees.Traditionally, process documentation has been used to dictate performance, to limit employees' actions. In the Tutor environment, process documents are used to communicate improvements identified by employees. How does this work? The Tutor methodology requires a process document to reflect actual practice, so the owner of a document must routinely audit its content -- does the document match what the employees are doing? If it doesn't, the owner has the responsibility to evaluate the process, to build consensus among the employees, to identify "best practices," and to communicate these improvements via a document update. Continuous improvement can also be an outgrowth of corrective action -- but only if the solutions to problems are communicated effectively. The goal should be to solve a problem once and only once, which means not only identifying the solution, but ensuring that the solution becomes part of the process. The Tutor system provides the method through which improvements and solutions are documented and communicated to all affected employees in a cost-effective, timely manner; it ensures that improvements are not lost or confined to a single employee. 10. Keep it Simple Process documents don't have to be complex and unfriendly. In fact, the simpler the format and organization, the more likely the documents will be used. And the simpler the method of maintenance, the more likely the documents will be kept up-to-date. Keep it simply by:• Minimizing skills and training required• Following the established Tutor document format and layout• Avoiding technology just for technology's sake No other rule has as major an impact on the success of your internal documentation as -- keep it simple. Learn More For more information about Tutor, visit Oracle.Com or the Tutor Blog. Post your questions at the Tutor Forum.   Emily Chorba Principle Product Manager Oracle Tutor & BPM 

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• Testing Workflows &ndash; Test-After

  - by Timothy Klenke

  Originally posted on: http://geekswithblogs.net/TimothyK/archive/2014/05/30/testing-workflows-ndash-test-after.aspxIn this post I’m going to outline a few common methods that can be used to increase the coverage of of your test suite.  This won’t be yet another post on why you should be doing testing; there are plenty of those types of posts already out there.  Assuming you know you should be testing, then comes the problem of how do I actual fit that into my day job.  When the opportunity to automate testing comes do you take it, or do you even recognize it? There are a lot of ways (workflows) to go about creating automated tests, just like there are many workflows to writing a program.  When writing a program you can do it from a top-down approach where you write the main skeleton of the algorithm and call out to dummy stub functions, or a bottom-up approach where the low level functionality is fully implement before it is quickly wired together at the end.  Both approaches are perfectly valid under certain contexts. Each approach you are skilled at applying is another tool in your tool belt.  The more vectors of attack you have on a problem – the better.  So here is a short, incomplete list of some of the workflows that can be applied to increasing the amount of automation in your testing and level of quality in general.  Think of each workflow as an opportunity that is available for you to take. Test workflows basically fall into 2 categories:  test first or test after.  Test first is the best approach.  However, this post isn’t about the one and only best approach.  I want to focus more on the lesser known, less ideal approaches that still provide an opportunity for adding tests.  In this post I’ll enumerate some test-after workflows.  In my next post I’ll cover test-first. Bug Reporting When someone calls you up or forwards you a email with a vague description of a bug its usually standard procedure to create or verify a reproduction plan for the bug via manual testing and log that in a bug tracking system.  This can be problematic.  Often reproduction plans when written down might skip a step that seemed obvious to the tester at the time or they might be missing some crucial environment setting. Instead of data entry into a bug tracking system, try opening up the test project and adding a failing unit test to prove the bug.  The test project guarantees that all aspects of the environment are setup properly and no steps are missing.  The language in the test project is much more precise than the English that goes into a bug tracking system. This workflow can easily be extended for Enhancement Requests as well as Bug Reporting. Exploratory Testing Exploratory testing comes in when you aren’t sure how the system will behave in a new scenario.  The scenario wasn’t planned for in the initial system requirements and there isn’t an existing test for it.  By definition the system behaviour is “undefined”. So write a new unit test to define that behaviour.  Add assertions to the tests to confirm your assumptions.  The new test becomes part of the living system specification that is kept up to date with the test suite. Examples This workflow is especially good when developing APIs.  When you are finally done your production API then comes the job of writing documentation on how to consume the API.  Good documentation will also include code examples.  Don’t let these code examples merely exist in some accompanying manual; implement them in a test suite. Example tests and documentation do not have to be created after the production API is complete.  It is best to write the example code (tests) as you go just before the production code. Smoke Tests Every system has a typical use case.  This represents the basic, core functionality of the system.  If this fails after an upgrade the end users will be hosed and they will be scratching their heads as to how it could be possible that an update got released with this core functionality broken. The tests for this core functionality are referred to as “smoke tests”.  It is a good idea to have them automated and run with each build in order to avoid extreme embarrassment and angry customers. Coverage Analysis Code coverage analysis is a tool that reports how much of the production code base is exercised by the test suite.  In Visual Studio this can be found under the Test main menu item. The tool will report a total number for the code coverage, which can be anywhere between 0 and 100%.  Coverage Analysis shouldn’t be used strictly for numbers reporting.  Companies shouldn’t set minimum coverage targets that mandate that all projects must have at least 80% or 100% test coverage.  These arbitrary requirements just invite gaming of the coverage analysis, which makes the numbers useless. The analysis tool will break down the coverage by the various classes and methods in projects.  Instead of focusing on the total number, drill down into this view and see which classes have high or low coverage.  It you are surprised by a low number on a class this is an opportunity to add tests. When drilling through the classes there will be generally two types of reaction to a surprising low test coverage number.  The first reaction type is a recognition that there is low hanging fruit to be picked.  There may be some classes or methods that aren’t being tested, which could easy be.  The other reaction type is “OMG”.  This were you find a critical piece of code that isn’t under test.  In both cases, go and add the missing tests. Test Refactoring The general theme of this post up to this point has been how to add more and more tests to a test suite.  I’ll step back from that a bit and remind that every line of code is a liability.  Each line of code has to be read and maintained, which costs money.  This is true regardless whether the code is production code or test code. Remember that the primary goal of the test suite is that it be easy to read so that people can easily determine the specifications of the system.  Make sure that adding more and more tests doesn’t interfere with this primary goal. Perform code reviews on the test suite as often as on production code.  Hold the test code up to the same high readability standards as the production code.  If the tests are hard to read then change them.  Look to remove duplication.  Duplicate setup code between two or more test methods that can be moved to a shared function.  Entire test methods can be removed if it is found that the scenario it tests is covered by other tests.  Its OK to delete a test that isn’t pulling its own weight anymore. Remember to only start refactoring when all the test are green.  Don’t refactor the tests and the production code at the same time.  An automated test suite can be thought of as a double entry book keeping system.  The unchanging, passing production code serves as the tests for the test suite while refactoring the tests. As with all refactoring, it is best to fit this into your regular work rather than asking for time later to get it done.  Fit this into the standard red-green-refactor cycle.  The refactor step no only applies to production code but also the tests, but not at the same time.  Perhaps the cycle should be called red-green-refactor production-refactor tests (not quite as catchy).   That about covers most of the test-after workflows I can think of.  In my next post I’ll get into test-first workflows.

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• Rapid Evolution of Society & Technology

  - by Michael Snow

  We caught up with Brian Solis on the phone the other day and Christie Flanagan had a chance to chat with him and learn a bit more about him and some of the concepts he'll be addressing in our Social Business Thought Leaders Webcast on Thursday 12/13/12. «--- Interview with Brian Solis  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast- mso-fareast-theme-font:minor-latin; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Be sure and register for this week's webcast ---» ------------------- Guest post by Brian Solis. Reposted (Borrowed) from his posting of May 24, 2012 Dear [insert business name], what’s your promise? - Brian Solis You say you want to get closer to customers, but your actions are different than your words. You say you want to “surprise and delight” customers, but your product development teams are too busy building against a roadmap without consideration of the 5th P of marketing…people. Your employees are your number one asset, however the infrastructure of the organization has turned once optimistic and ambitious intrapreneurs into complacent cogs or worse, your greatest detractors. You question the adoption of disruptive technology by your internal champions yet you’ve not tried to find the value for yourself. You’re a change agent and you truly wish to bring about change, but you’ve not invested time or resources to answer “why” in your endeavors to become a connected or social business. If we are to truly change, we must find purpose. We must uncover the essence of our business and the value it delivers to traditional and connected consumers. We must rethink the spirit of today’s embrace and clearly articulate how transformation is going to improve customer and employee experiences and relationships now and over time. Without doing so, any attempts at evolution will be thwarted by reality. In an era of Digital Darwinism, no business is too big to fail or too small to succeed. These are undisciplined times which require alternative approaches to recognize and pursue new opportunities. But everything begins with acknowledging the 360 view of the world that you see today is actually a filtered view of managed and efficient convenience. Today, many organizations that were once inspired by innovation and engagement have fallen into a process of marketing, operationalizing, managing, and optimizing. That might have worked for the better part of the last century, but for the next 10 years and beyond, new vision, leadership and supporting business models will be written to move businesses from rigid frameworks to adaptive and agile entities. I believe that today’s executives will undergo a great test; a test of character, vision, intention, and universal leadership. It starts with a simple, but essential question…what is your promise? Notice, I didn’t ask about your brand promise. Nor did I ask for you to cite your mission and vision statements. This is much more than value propositions or manufactured marketing language designed to hook audiences and stakeholders. I asked for your promise to me as your consumer, stakeholder, and partner. This isn’t about B2B or B2C, but instead, people to people, person to person. It is this promise that will breathe new life into an organization that on the outside, could be misdiagnosed as catatonic by those who are disrupting your markets. A promise, for example, is meant to inspire. It creates alignment. It serves as the foundation for your vision, mission, and all business strategies and it must come from the top to mean anything. For without it, we cannot genuinely voice what it is we stand for or stand behind. Think for a moment about the definition of community. It’s easy to confuse a workplace or a market where everyone simply shares common characteristics. However, a community in this day and age is much more than belonging to something, it’s about doing something together that makes belonging matter The next few years will force a divide where companies are separated by intention as measured by actions and words. But, becoming a social business is not enough. Becoming more authentic and transparent doesn’t serve as a mantra for a renaissance. A promise is the ink that inscribes the spirit of the relationship between you and me. A promise serves as the words that influence change from within and change beyond the halls of our business. It is the foundation for a renewed embrace, one that must then find its way to every aspect of the organization. It’s the difference between a social business and an adaptive business. While an adaptive business can also be social, it is the culture of the organization that strives to not just use technology to extend current philosophies or processes into new domains, but instead give rise to a new culture where striving for relevance is among its goals. The tools and networks simply become enablers of a greater mission You are reading this because you believe in something more than what you’re doing today. While you fight for change within your organization, remember to aim for a higher purpose. Organizations that strive for innovation, imagination, and relevance will outperform those that do not. Part of your job is to lead a missionary push that unites the groundswell with a top down cascade. Change will only happen because you and other internal champions see what others can’t and will do what other won’t. It takes resolve. It takes the ability to translate new opportunities into business value. And, it takes courage. “This is a very noisy world, so we have to be very clear what we want them to know about us”-Steve Jobs ----------------------------------------------------------------- So -- where do you begin to evaluate the kind of experience you are delivering for your customers, partners, and employees?  Take a look at this White Paper: Creating a Successful and Meaningful Customer Experience on the Web and then have a cup of coffee while you listen to the sage advice of Guy Kawasaki in a short video below.   An interview with Guy Kawasaki on Maximizing Social Media Channels 

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• Agile Testing Days 2012 – Day 3 – Agile or agile?

  - by Chris George

  Another early start for my last Lean Coffee of the conference, and again it was not wasted. We had some really interesting discussions around how to determine what test automation is useful, if agile is not faster, why do it? and a rather existential discussion on whether unicorns exist! First keynote of the day was entitled “Fast Feedback Teams” by Ola Ellnestam. Again this relates nicely to the releasing faster talk on day 2, and something that we are looking at and some teams are actively trying. Introducing the notion of feedback, Ola describes a game he wrote for his eldest child. It was a simple game where every time he clicked a button, it displayed “You’ve Won!”. He then changed it to be a Win-Lose-Win-Lose pattern and watched the feedback from his son who then twigged the pattern and got his younger brother to play, alternating turns… genius! (must do that with my children). The idea behind this was that you need that feedback loop to learn and progress. If you are not getting the feedback you need to close that loop. An interesting point Ola made was to solve problems BEFORE writing software. It may be that you don’t have to write anything at all, perhaps it’s a communication/training issue? Perhaps the problem can be solved another way. Writing software, although it’s the business we are in, is expensive, and this should be taken into account. He again mentions frequent releases, and how they should be made as soon as stuff is ready to be released, don’t leave stuff on the shelf cause it’s not earning you anything, money or data. I totally agree with this and it’s something that we will be aiming for moving forwards. “Exceptions, Assumptions and Ambiguity: Finding the truth behind the story” by David Evans started off very promising by making references to ‘Grim up North’ referring to the north of England. Not sure it was appreciated by most of the audience, but it made me laugh! David explained how there are always risks associated with exceptions, giving the example of a one-way road near where he lives, with an exception sign giving rights to coaches to go the wrong way. Therefore you could merrily swing around the corner of the one way road straight into a coach! David showed the danger in making assumptions with lyrical quotes from Lola by The Kinks “I’m glad I’m a man, and so is Lola” and with a picture of a toilet flush that needed instructions to operate the full and half flush. With this particular flush, you pulled the handle all the way down to half flush, and half way down to full flush! hmmm, a bit of a crappy user experience methinks! Then through a clever use of a passage from the Jabberwocky, David then went onto show how mis-translation/ambiguity is the can completely distort the original meaning of something, and this is a real enemy of software development. This was all helping to demonstrate that the term Story is often heavily overloaded in the Agile world, and should really be stripped back to what it is really for, stating a business problem, and offering a technical solution. Therefore a story could be worded as “In order to {make some improvement}, we will { do something}”. The first ‘in order to’ statement is stakeholder neutral, and states the problem through requesting an improvement to the software/process etc. The second part of the story is the verb, the doing bit. So to achieve the ‘improvement’ which is not currently true, we will do something to make this true in the future. My PM is very interested in this, and he’s observed some of the problems of overloading stories so I’m hoping between us we can use some of David’s suggestions to help clarify our stories better. The second keynote of the day (and our last) proved to be the most entertaining and exhausting of the conference for me. “The ongoing evolution of testing in agile development” by Scott Barber. I’ve never had the pleasure of seeing Scott before… OMG I would love to have even half of the energy he has! What struck me during this presentation was Scott’s explanation of how testing has become the role/job that it is (largely) today, and how this has led to the need for ‘methodologies’ to make dev and test work! The argument that we should be trying to converge the roles again is a very valid one, and one that a couple of the teams at work are actively doing with great results. Making developers as responsible for quality as testers is something that has been lost over the years, but something that we are now striving to achieve. The idea that we (testers) should be testing experts/specialists, not testing ‘union members’, supports this idea so the entire team works on all aspects of a feature/product, with the ‘specialists’ taking the lead and advising/coaching the others. This leads to better propagation of information around the team, a greater holistic understanding of the project and it allows the team to continue functioning if some of it’s members are off sick, for example. Feeling somewhat drained from Scott’s keynote (but at the same time excited that alot of the points he raised supported actions we are taking at work), I headed into my last presentation for Agile Testing Days 2012 before having to make my way to Tegel to catch the flight home. “Thinking and working agile in an unbending world” with Pete Walen was a talk I was not going to miss! Having spoken to Pete several times during the past few days, I was looking forward to hearing what he was going to say, and I was not disappointed. Pete started off by trying to separate the definitions of ‘Agile’ as in the methodology, and ‘agile’ as in the adjective by pronouncing them the ‘english’ and ‘american’ ways. So Agile pronounced (Ajyle) and agile pronounced (ajul). There was much confusion around what the hell he was talking about, although I thought it was quite clear. Agile – Software development methodology agile – Marked by ready ability to move with quick easy grace; Having a quick resourceful and adaptable character. Anyway, that aside (although it provided a few laughs during the presentation), the point was that many teams that claim to be ‘Agile’ but are not, in fact, ‘agile’ by nature. Implementing ‘Agile’ methodologies that are so prescriptive actually goes against the very nature of Agile development where a team should anticipate, adapt and explore. Pete made a valid point that very few companies intentionally put up roadblocks to impede work, so if work is being blocked/delayed, why? This is where being agile as a team pays off because the team can inspect what’s going on, explore options and adapt their processes. It is through experimentation (and that means trying and failing as well as trying and succeeding) that a team will improve and grow leading to focussing on what really needs to be done to achieve X. So, that was it, the last talk of our conference. I was gutted that we had to miss the closing keynote from Matt Heusser, as Matt was another person I had spoken too a few times during the conference, but the flight would not wait, and just as well we left when we did because the traffic was a nightmare! My Takeaway Triple from Day 3: Release often and release small – don’t leave stuff on the shelf Keep the meaning of the word ‘agile’ in mind when working in ‘Agile Look at testing as more of a skill than a role  

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• Emtel Knowledge Series - Q2/2014

  From Cyber Island to Smart Mauritius Cyber Island? Smart Mauritius? - What is Emtel talking about? "With the majority of the population living in urban environments today, the concept of "Smart Cities" has become an urgent necessity. "Smart Cities" refer to an urban transformation which, by using latest ICT technologies makes cities more efficient. Many Governments are setting out ambitious plans to build the cities of the future based on massive connectivity, high bandwidth communications, intelligent sensors and analysis of huge volumes of data. Various researches have shown four key enablers for smart city success - Government leadership, suitable technology infrastructure, solid public-private partnerships and engaged citizens. It is around these enabling factors that telecoms companies can play a vital role in assisting governments to deliver on the smart city vision." The Emtel Knowledge Series goes in compliance with Emtel's 25th anniversary celebrations throughout the year and the master of ceremony, Kim Andersen, mentioned that there will be more upcoming events on a quarterly base. As a representative of the Mauritius Software Craftsmanship Community (MSCC) there was absolutely no hesitation to join in again. Following my visit to the first Emtel Knowledge Series workshop back in February this year, it was great to have another opportunity to meet and exchange with technology experts. But quite frankly what is it with those buzz words... As far as I remember and how it was mentioned "Cyber Island" is an old initiative from around 2005/2006 which has been refreshed in 2010. It implies the empowerment of Information & Communication Technologies (ICT) as an essential factor of growth by the government here in Mauritius. Actually, the first promotional period of Cyber Island brought me here but that's another story. The venue and its own problems Like last time the event was organised and held at the Conference Hall at Cyber Tower I in Ebene. As I've been working there for some years, I know about the frustrating situation of finding a proper parking. So, does Smart Island include better solutions for the search of parking spaces? Maybe, let's see whether I will be able to answer that question at the end of the article. Anyway, after circling around the tower almost two times, I finally got a decent space to put the car, without risking to get a ticket or damage actually. International speakers and their experience Once again, Emtel did a great job to get international expertise onto the stage to share their experience and vision on this kind of embarkment. Personally, I really appreciated the fact they were speakers of global reach and could provide own-experience knowledge. Johan Gott spoke about the fundamental change that the Swedish government ignited in order to move their society and workers' environment away from heavy industry towards a knowledge-based approach. Additionally, we spoke about the effort and transformation of New York City into a greener and more efficient Smart City. Given modern technology he also advised that any kind of available Big Data should be opened to the general public - this openness would provide a playground for anyone to garner new ideas and most probably solid solutions of which no one else thought about before. Emtel Knowledge Series on moving from Cyber Island to Smart Mauritus Later during the afternoon that exact statement regarding openness to and transparency of government-owned Big Data has been emphasised again by the Danish speaker Kim Andersen and his former colleague Mika Jantunen from Finland. Mika continued to underline the important role of the government to provide a solid foundation for a knowledge-based society and mentioned that Finnish citizens have a constitutional right to broadband connectivity. Next to free higher (tertiary) education Finland already produced a good number of innovations, among them are: First country to grant voting rights to women Free higher education Constitutional right to broadband connectivity Nokia Linux Angry Birds Sauna and others...  General access to internet via broadband and/or mobile connectivity is surely a key factor towards Smart Cities, or better said Smart Mauritius given the area dimensions and size of population. CTO Paul Valette gave the audience a brief overview of the essential role that Emtel will have to move Mauritius forward towards a knowledge-based and innovation-driven environment for its citizen. What I have seen looks really promising and with recently published information that Mauritians have 127% of mobile capacity - meaning more than 1 mobile, smartphone or tablet per person - it will be crucial to have the right infrastructure for these connected devices. How would it be possible to achieve a knowledge-based society? YouTube to the rescue!Seriously, gaining more knowledge will require to have fast access to educational course material as explained by Dr Kaviraj Sukon, General Director of the Open University of Mauritius. According to him a good number of high-profile universities in the world have opened their course libraries to the general public, among them EDX, Coursera and Open University. Nowadays, you're actually able and enabled to learn for and earn a BSc or even MSc certification on your own pace - no need to attend classed on campus. It was really impressive to see the number of available hours - more than enough for a life-long learning experience! {loadposition content_adsense} Networking in the name of MSCC As briefly mentioned above I was about to combine two approaches for this workshop. Of course, getting latest information and updates on Emtel services available, especially for my business here on the west coast of the island, but also to meet and greet new people for the MSCC. And I think it was very positive on both sides. Let me quickly describe some of the key aspects that happened during the day: Met with Arnaud Meslier and Kellie, both Microsoft to swap latest information on IT events. Hereby, I got an invite to Microsoft Windows Phone 8.1 Dev Camp. Got in touch with Arvin Lockee, Emtel to check our options to meet with the data team, and seizing the opportunity to have a visiting tour at the Emtel Data Centre. Had a great chat with Avinash Meetoo, Knowledge 7, Kim Andersen and Mika Jantunen about the situation of teaching and learning in general and specifically in the private sector here in Mauritius. Additionally, a number of various other interesting chats... Once again, I'm catching up on a couple of business cards in order to provide more background information about the MSCC, and to create a better awareness of MSCC within the local IT businesses. There is more to come soon!  Resume of the day The number of attendees during this event has been doubled or even tripled this time. The whole organisation has been improved massively and the combination of presentation and summarizing panel discussions was better than during the previous workshop back in February. Overall, once again a well-organised workshop and I'm already looking forward to join the next workshop in Q3. Update End of July we finally managed to visit the Emtel Data Centre in Arsenal. It was an interesting opportunity for some of our MSCC members.

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• How to create a virtual network with Azure Connect

  - by Herve Roggero

  If you are trying to establish a virtual network between machines located in disparate networks, you can either use VPN, Virtual Network or Azure Connect. If you want to establish a connection between machines located in Windows Azure, you should consider using the Virtual Network service. If you want to establish a connection between local machines and Virtual Machines in Windows Azure, you may be able to use your existing VPN device (assuming you have one), as long as the device is supported by Microsoft. If the VPN device you are using isn’t supported, or if you are trying to create a virtual network between machines from disparate networks (such as machines located in another cloud provider), you can use Azure Connect. This blog post explains how Azure Connect can help you create virtual networks between multiple servers in the cloud, various servers in different cloud environments, and on-premise. Note: Azure Connect is currently in Technical Preview. About Azure Connect Let’s do a quick review of Azure Connect. This technology implements an IPSec tunnel from machines to to a relay service located in the Microsoft cloud (Azure). So in essence, Azure Connect doesn’t provide a point-to-point connection between machines; the network communication is tunneled through the relay service. The relay service in turn offers a mechanism to enforce basic communication rules that you define through Groups. We will review this later. You could network two or more VMs in the Azure cloud (although you should consider using a Virtual Network if you go this route), or servers in the Azure cloud and other machines in the Amazon cloud for example, or even two or more on-premise servers located in different locations for which a direct network connection is not an option. You can place any number of machines in your topology. Azure Connect gives you great flexibility on how you want to build your virtual network across various environments. So Azure Connect makes sense when you want to: Connect machines located in different cloud providers Connect on-premise machines running in different locations Connect Azure VMs with on-premise (if you do not have a VPN device, or if your device is not supported) Connect Azure Roles (Worker Roles, Web Roles) with on-premise servers or in other cloud providers The diagram below shows you a high level network topology that involves machines in the Windows Azure cloud, other cloud providers and on-premise. You should note that the only required component in this diagram is the Relay itself. The other machines are optional (although your network is useful only if you have two or more machines involved). Relay agents are currently available in three geographic areas: US, Europe and Asia. You can change which region you want to use in the Windows Azure management portal. High Level Network Topology With Azure Connect Azure Connect Agent Azure Connect establishes a virtual network and creates virtual adapters on your machines; these virtual adapters communicate through the Relay using IPSec. This is achieved by installing an agent (the Azure Connect Agent) on all the machines you want in your network topology. However, you do not need to install the agent on Worker Roles and Web Roles; that’s because the agent is already installed for you. Any other machine, including Virtual Machines in Windows Azure, needs the agent installed.  To install the agent, simply go to your Windows Azure portal (http://windows.azure.com) and click on Networks on the bottom left panel. You will see a list of subscriptions under Connect. If you select a subscription, you will be able to click on the Install Local Endpoint icon on top. Clicking on this icon will begin the download and installation process for the agent. Activating Roles for Azure Connect As previously mentioned, you do not need to install the Azure Connect Agent on Worker Roles and Web Roles because it is already loaded. However, you do need to activate them if you want the roles to participate in your network topology. To do this, you will need to click on the Get Activation Token icon. The activation token must then be copied and placed in the configuration file of your roles. For more information on how to perform this step, visit MSDN at http://msdn.microsoft.com/en-us/library/windowsazure/gg432964.aspx. Firewall Rules Note that specific firewall rules must exist to allow the agent to communicate through the Relay. You will need to allow TCP 443 and ICMPv6. For additional information, please visit MSDN at http://msdn.microsoft.com/en-us/library/windowsazure/gg433061.aspx. CA Certificates You can optionally require agents to sign their activation request with the Relay using a trusted certificate issued by a Certificate Authority (CA). Click on Activation Options to learn more. Groups To create your network topology you must first create a group. A group represents a logical container of endpoints (or machines) that can communicate through the Relay. You can create multiple groups allowing you to manage network communication differently. For example you could create a DEVELOPMENT group and a PRODUCTION group. To add an endpoint you must first install an agent that will create a virtual adapter on the machine on which it is installed (as discussed in the previous section). Once you have created a group and installed the agents, the machines will appear in the Windows Azure management portal and you can start assigning machines to groups. The next figure shows you that I created a group called LocalGroup and assigned two machines (both on-premise) to that group. Groups and Computers in Azure Connect As I mentioned previously you can allow these machines to establish a network connection. To do this, you must enable the Interconnected option in the group. The following diagram shows you the definition of the group. In this topology I chose to include local machines only, but I could also add worker roles and web roles in the Azure Roles section (you must first activate your roles, as discussed previously). You could also add other Groups, allowing you to manage inter-group communication. Defining a Group in Azure Connect Testing the Connection Now that my agents have been installed on my two machines, the group defined and the Interconnected option checked, I can test the connection between my machines. The next screenshot shows you that I sent a PING request to DEVLAP02 from DEVDSK02. The PING request was successful. Note however that the time is in the hundreds of milliseconds on average. That is to be expected because the machines are connecting through the Relay located in the cloud. Going through the Relay introduces an extra hop in the communication chain, so if your systems rely on high performance, you may want to conduct some basic performance tests. Sending a PING Request Through The Relay Conclusion As you can see, creating a network topology between machines using the Azure Connect service is simple. It took me less than five minutes to create the above configuration, including the time it took to install the Azure Connect agents on the two machines. The flexibility of Azure Connect allows you to create a virtual network between disparate environments, as long as your operating systems are supported by the agent. For more information on Azure Connect, visit the MSDN website at http://msdn.microsoft.com/en-us/library/windowsazure/gg432997.aspx. About Herve Roggero Herve Roggero, Windows Azure MVP, is the founder of Blue Syntax Consulting, a company specialized in cloud computing products and services. Herve's experience includes software development, architecture, database administration and senior management with both global corporations and startup companies. Herve holds multiple certifications, including an MCDBA, MCSE, MCSD. He also holds a Master's degree in Business Administration from Indiana University. Herve is the co-author of "PRO SQL Azure" from Apress and runs the Azure Florida Association (on LinkedIn: http://www.linkedin.com/groups?gid=4177626). For more information on Blue Syntax Consulting, visit www.bluesyntax.net. Special Thanks I would like thank those that helped me figure out how Azure Connect works: Marcel Meijer - http://blogs.msmvps.com/marcelmeijer/ Michael Wood - Http://www.mvwood.com Glenn Block - http://www.codebetter.com/glennblock Yves Goeleven - http://cloudshaper.wordpress.com/ Sandrino Di Mattia - http://fabriccontroller.net/ Mike Martin - http://techmike2kx.wordpress.com

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• PASS: The Budget Process

  - by Bill Graziano

  Every fiscal year PASS creates a detailed budget.  This helps us set priorities and communicate to our members what we’re going to do in the upcoming year.  You can review the current budget on the PASS Governance page.  That page currently requires you to login but I’m talking with HQ to see if there are any legal issues with opening that up. The Accounting Team The PASS accounting team is two people.  The Executive Vice-President of Finance (“EVP”) and the PASS Accounting Manager.  Sandy Cherry is the accounting manager and works at PASS HQ.  Sandy has been with PASS since we switched management companies in 2007.  Throughout this document when I talk about any actual work related to the budget that’s all Sandy :)  She’s the glue that gets us through this process.  Last year we went through 32 iterations of the budget before the Board approved so it’s a pretty busy time for her us – well, mostly her. Fiscal Year The PASS fiscal year runs from July 1st through June 30th the following year.  Right now we’re in fiscal year 2011.  Our 2010 Summit actually occurred in FY2011.  We switched to this schedule from a calendar year in 2006.  Our goal was to have the Summit occur early in our fiscal year.  That gives us the rest of the year to handle any significant financial impact from the Summit.  If registrations are down we can reduce spending.  If registrations are up we can decide how much to increase our reserves and how much to spend.  Keep in mind that the Summit is budgeted to generate 82% of our revenue this year.  How it performs has a significant impact on our financials.  The other benefit of this fiscal year is that it matches the Microsoft fiscal year.  We sign an annual sponsorship agreement with Microsoft and it’s very helpful that our fiscal years match. This year our budget process will probably start in earnest in March or April.  I’d like to be done in early June so we can publish before July 1st.  I was late publishing it this year and I’m trying not to repeat that. Our Budget Our actual budget is an Excel spreadsheet with 36 sheets.  We remove some of those when we publish it since they include salary information.  The budget is broken up into various portfolios or departments.  We have 20 portfolios.  They include chapters, marketing, virtual chapters, marketing, etc.  Ideally each portfolio is assigned to a Board member.  Each portfolio also typically has a staff person assigned to it.  Portfolios that aren’t assigned to a Board member are monitored by HQ and the ExecVP-Finance (me).  These are typically smaller portfolios such as deferred membership or Summit futures.  (More on those in a later post.)  All portfolios are reviewed by all Board members during the budget approval process, when interim financials are released internally and at year-end. The Process Our first step is to budget revenues.  The Board determines a target attendee number.  We have formulas based on historical performance that convert that to an overall attendee revenue number.  Other revenue projections (such as vendor sponsorships) come from different parts of the organization.  I hope to have another post with more details on how we project revenues. The next step is to budget expenses.  Board members fill out a sample spreadsheet with their budget for the year.  They can add line items and notes describing what the amounts are for.  Each Board portfolio typically has from 10 to 30 line items.  Any new initiatives they want to pursue needs to be budgeted.  The Summit operations budget is managed by HQ.  It includes the cost for food, electrical, internet, etc.  Most of these come from our estimate of attendees and our contract with the convention center.  During this process the Board can ask for more or less to be spent on various line items.  For example, if we weren’t happy with the Internet at the last Summit we can ask them to look into different options and/or increasing the budget.  HQ will also make adjustments to these numbers based on what they see at the events and the feedback we receive on the surveys. After we have all the initial estimates we start reviewing the entire budget.  It is sent out to the Board and we can see what each portfolio requested and what the overall profit and loss number is.  We usually start with too much in expenses and need to cut.  In years past the Board started haggling over these numbers as a group.  This past year they decided I should take a first cut and present them with a reasonable budget and a list of what I changed.  That worked well and I think we’ll continue to do that in the future. We go through a number of iterations on the budget.  If I remember correctly, we went through 32 iterations before we passed the budget.  At each iteration various revenue and expense numbers can change.  Keep in mind that the PASS budget has 200+ line items spread over 20 portfolios.  Many of these depend on other numbers.  For example, if we decide increase the projected attendees that cascades through our budget.  At each iteration we list what changed and the impact.  Ideally these discussions will take place at a face-to-face Board meeting.  Many of them also take place over the phone.  Board members explain any increase they are asking for while performing due diligence on other budget requests.  Eventually a budget emerges and is passed. Publishing After the budget is passed we create a version without the formulas and salaries for posting on the web site.  Sandy also creates some charts to help our members understand the budget.  The EVP writes a nice little letter describing some of the changes from last year’s budget.  You can see my letter and our budget on the PASS Governance page. And then, eight months later, we start all over again.

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• Free Document/Content Management System Using SharePoint 2010

  - by KunaalKapoor

  That’s right, it’s true. You can use the free version of SharePoint 2010 to meet your document and content management needs and even run your public facing website or an internal knowledge bank.  SharePoint Foundation 2010 is free. It may not have all the features that you get in the enterprise license but it still has enough to cater to your needs to build a document management system and replace age old file shares or folders. I’ve built a dozen content management sites for internal and public use exploiting SharePoint. There are hundreds of web content management systems out there (see CMS Matrix).  On one hand we have commercial platforms like SharePoint, SiteCore, and Ektron etc. which are the most frequently used and on the other hand there are free options like WordPress, Drupal, Joomla, and Plone etc. which are pretty common popular as well. But I would be very surprised if anyone was able to find a single CMS platform that is all things to all people. Infact not a lot of people consider SharePoint’s free version under the free CMS side but its high time organizations benefit from this. Through this blog post I wanted to present SharePoint Foundation as an option for running a FREE CMS platform. Even if you knew that there is a free version of SharePoint, what most people don’t realize is that SharePoint Foundation is a great option for running web sites of all kinds – not just team sites. It is a great option for many reasons, but in reality it is supported by Microsoft, and above all it is FREE (yay!), and it is extremely easy to get started.  From a functionality perspective – it’s hard to beat SharePoint. Even the free version, SharePoint Foundation, offers simple data connectivity (through BCS), cross browser support, accessibility, support for Office Web Apps, blogs, wikis, templates, document support, health analyzer, support for presence, and MUCH more.I often get asked: “Can I use SharePoint 2010 as a document management system?” The answer really depends on ·          What are your specific requirements? ·          What systems you currently have in place for managing documents. ·          And of course how much money you have J Benefits? Not many large organizations have benefited from SharePoint yet. For some it has been an IT project to see what they can achieve with it, for others it has been used as a collaborative platform or in many cases an extended intranet. SharePoint 2010 has changed the game slightly as the improvements that Microsoft have made have been noted by organizations, and we are seeing a lot of companies starting to build specific business applications using SharePoint as the basis, and nearly every business process will require documents at some stage. If you require a document management system and have SharePoint in place then it can be a relatively straight forward decision to use SharePoint, as long as you have reviewed the considerations just discussed. The collaborative nature of SharePoint 2010 is also a massive advantage, as specific departmental or project sites can be created quickly and easily that allow workers to interact in a variety of different ways using one source of information.  This also benefits an organization with regards to how they manage the knowledge that they have, as if all of their information is in one source then it is naturally easier to search and manage. Is SharePoint right for your organization? As just discussed, this can only be determined after defining your requirements and also planning a longer term strategy for how you will manage your documents and information. A key factor to look at is how the users would interact with the system and how much value would it get for your organization. The amount of data and documents that organizations are creating is increasing rapidly each year. Therefore the ability to archive this information, whilst keeping the ability to know what you have and where it is, is vital to any organizations management of their information life cycle. SharePoint is best used for the initial life of business documents where they need to be referenced and accessed after time. It is often beneficial to archive these to overcome for storage and performance issues. FREE CMS – SharePoint, Really? In order to show some of the completely of what comes with this free version of SharePoint 2010, I thought it would make sense to use Wikipedia (since every one trusts it as a credible source). Wikipedia shows that a web content management system typically has the following components: Document Management:   -       CMS software may provide a means of managing the life cycle of a document from initial creation time, through revisions, publication, archive, and document destruction. SharePoint is king when it comes to document management.  Version history, exclusive check-out, security, publication, workflow, and so much more.  Content Virtualization:   -       CMS software may provide a means of allowing each user to work within a virtual copy of the entire Web site, document set, and/or code base. This enables changes to multiple interdependent resources to be viewed and/or executed in-context prior to submission. Through the use of versioning, each content manager can preview, publish, and roll-back content of pages, wiki entries, blog posts, documents, or any other type of content stored in SharePoint.  The idea of each user having an entire copy of the website virtualized is a bit odd to me – not sure why anyone would need that for anything but the simplest of websites. Automated Templates:   -       Create standard output templates that can be automatically applied to new and existing content, allowing the appearance of all content to be changed from one central place. Through the use of Master Pages and Themes, SharePoint provides the ability to change the entire look and feel of site.  Of course, the older brother version of SharePoint – SharePoint Server 2010 – also introduces the concept of Page Layouts which allows page template level customization and even switching the layout of an individual page using different page templates.  I think many organizations really think they want this but rarely end up using this bit of functionality.  Easy Edits:   -       Once content is separated from the visual presentation of a site, it usually becomes much easier and quicker to edit and manipulate. Most WCMS software includes WYSIWYG editing tools allowing non-technical individuals to create and edit content. This is probably easier described with a screen cap of a vanilla SharePoint Foundation page in edit mode.  Notice the page editing toolbar, the multiple layout options…  It’s actually easier to use than Microsoft Word. Workflow management: -       Workflow is the process of creating cycles of sequential and parallel tasks that must be accomplished in the CMS. For example, a content creator can submit a story, but it is not published until the copy editor cleans it up and the editor-in-chief approves it. Workflow, it’s in there. In fact, the same workflow engine is running under SharePoint Foundation that is running under the other versions of SharePoint.  The primary difference is that with SharePoint Foundation – you need to configure the workflows yourself.   Web Standards: -       Active WCMS software usually receives regular updates that include new feature sets and keep the system up to current web standards. SharePoint is in the fourth major iteration under Microsoft with the 2010 release.  In addition to the innovation that Microsoft continuously adds, you have the entire global ecosystem available. Scalable Expansion:   -       Available in most modern WCMSs is the ability to expand a single implementation (one installation on one server) across multiple domains. SharePoint Foundation can run multiple sites using multiple URLs on a single server install.  Even more powerful, SharePoint Foundation is scalable and can be part of a multi-server farm to ensure that it will handle any amount of traffic that can be thrown at it. Delegation & Security:  -       Some CMS software allows for various user groups to have limited privileges over specific content on the website, spreading out the responsibility of content management. SharePoint Foundation provides very granular security capabilities. Read @ http://msdn.microsoft.com/en-us/library/ee537811.aspx Content Syndication:  -       CMS software often assists in content distribution by generating RSS and Atom data feeds to other systems. They may also e-mail users when updates are available as part of the workflow process. SharePoint Foundation nails it.  With RSS syndication and email alerts available out of the box, content syndication is already in the platform. Multilingual Support: -       Ability to display content in multiple languages. SharePoint Foundation 2010 supports more than 40 languages. Read More Read more @ http://msdn.microsoft.com/en-us/library/dd776256(v=office.12).aspxYou can download the free version from http://www.microsoft.com/en-us/download/details.aspx?id=5970

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• HTG Explains: Should You Buy Extended Warranties?

  - by Chris Hoffman

  Buy something at an electronics store and you’ll be confronted by a pushy salesperson who insists you need an extended warranty. You’ll also see extended warranties pushed hard when shopping online. But are they worth it? There’s a reason stores push extended warranties so hard. They’re almost always pure profit for the store involved. An electronics store may live on razor-thin product margins and make big profits on extended warranties and overpriced HDMI cables. You’re Already Getting Multiple Warranties First, back up. The product you’re buying already includes a warranty. In fact, you’re probably getting several different types of warranties. Store Return and Exchange: Most electronics stores allow you to return a malfunctioning product within the first 15 or 30 days and they’ll provide you with a new one. The exact period of time will vary from store to store. If you walk out of the store with a defective product and have to swap it for a new one within the first few weeks, this should be easy. Manufacturer Warranty: A device’s manufacturer — whether the device is a laptop, a television, or a graphics card — offers their own warranty period. The manufacturer warranty covers you after the store refuses to take the product back and exchange it. The length of this warranty depends on the type of product. For example, a cheap laptop may only offer a one-year manufacturer warranty, while a more expensive laptop may offer a two-year warranty. Credit Card Warranty Extension: Many credit cards offer free extended warranties on products you buy with that credit card. Credit card companies will often give you an additional year of warranty. For example, if you buy a laptop with a two year warranty and it fails in the third year, you could then contact your credit card company and they’d cover the cost of fixing or replacing it. Check your credit card’s benefits and fine print for more information. Why Extended Warranties Are Bad You’re already getting a fairly long warranty period, especially if you have a credit card that offers you a free extended warranty — these are fairly common. If the product you get is a “lemon” and has a manufacturing error, it will likely fail pretty soon — well within your warranty period. The extended warranty matters after all your other warranties are exhausted. In the case of a laptop with a two-year warranty that you purchase with a credit card giving you a one-year warranty extension, your extended warranty will kick in three years after you purchase the laptop. In that many years, your current laptop will likely feel pretty old and laptops that are as good — or better — will likely be pretty cheap. If it’s a television, better television displays will be available at a lower price point. You’ll either want to upgrade to a newer model or you’ll be able to buy a new, just-as-good product for very cheap. You’ll only have to pay out-of-pocket if your device fails after the normal warranty period — in over two or three years for typical laptops purchased with a decent credit card. Save the money you would have spent on the warranty and put it towards a future upgrade. How Much Do Extended Warranties Cost? Let’s look at an example from a typical pushy retail outlet, Best Buy. We went to Best Buy’s website and found a pretty standard $600 Samsung laptop. This laptop comes with a one-year warranty period. If purchased with a fairly common credit card, you can easily get a two-year warranty period on this laptop without spending an additional penny. (Yes, such credit cards are available with no yearly fees.) During the check-out process, Best Buy tries to sell you a Geek Squad “Accidental Protection Plan.” To get an additional year of Best Buy’s extended warranty, you’d have to pay $324.98 for a “3-Year Accidental Protection Plan”. You’d basically be paying more than half the price of your laptop for an additional year of warranty — remember, the standard warranties would cover you anyway for the first two years. If this laptop did break sometime between two and three years from now, we wouldn’t be surprised if you could purchase a comparable laptop for about $325 anyway. And, if you don’t need to replace it, you’ve saved that money. Best Buy would object that this isn’t a standard extended warranty. It’s a supercharged warranty plan that will also provide coverage if you spill something on your laptop or drop it and break it. You just have to ask yourself a question. What are the odds that you’ll drop your laptop or spill something on it? They’re probably pretty low if you’re a typical human being. Is it worth spending more than half the price of the laptop just in case you’ll make an uncommon mistake? Probably not. There may be occasional exceptions to this — some Apple users swear by Apple’s AppleCare, for example — but you should generally avoid buying these things. There’s a reason stores are so pushy about extended warranties, and it’s not because they want to help protect you. It’s because they’re making lots of profit from these plans, and they’re making so much profit because they’re not a good deal for customers. Image Credit: Philip Taylor on Flickr     

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• Simplifying Human Capital Management with Mobile Applications

  - by HCM-Oracle

  By Aaron Green If you're starting to think 'mobility' is a recurring theme in your reading, you'd be right. For those who haven't started to build organisational capabilities to leverage it, it's fair to say you're late to the party. The good news: better late than never. Research firm eMarketer says the worldwide smartphone audience will total 1.75 billion this year, while communications technology and services provider Ericsson suggests smartphones will triple to 5.6 billion globally by 2019. It should be no surprise, smart phone adoption is reaching the farthest corners of the globe; the subsequent impact of enterprise applications enabled by these devices is driving business performance improvement and will continue to do so. Companies using advanced workforce analytics can add significantly to the bottom line, while impacting customer satisfaction, quality and productivity. It's a statement that makes most business leaders sit forward in their chairs. Achieving these three standards is like sipping The Golden Elixir for the business world. No-one would argue their importance. So what are 'advanced workforce analytics?' Simply, they're unprecedented access to workforce trends and performance markers. Many are made possible by a mobile world and the enterprise applications that come with it on smart devices. Some refer to it as 'the consumerisation of IT'. As this phenomenon has matured and become more widely appreciated it has impacted the spectrum of functional units within an enterprise differently, but powerfully. Whether it's sales, HR, marketing, IT, or operations, all have benefited from a more mobile approach. It has been the catalyst for improvement in, and management of, the employee experience. The net result of which is happier customers. The obvious benefits but the lesser realised impact Most people understand that mobility allows for greater efficiency and productivity, collaboration and flexibility, but how that translates into business outcomes within the various functional groups is lesser known. In actuality mobility has helped galvanise partnerships between cross-functional groups within the enterprise. Where in some quarters it was once feared mobility could fragment a workforce, its rallying cry of support is coming from what you might describe as an unlikely source - HR. As the bedrock of an enterprise, it is conceivable HR might contemplate the possible negative impact of a mobile workforce that no-longer sits in an office, at the same desks every day. After all, who would know what they were doing or saying? How would they collaborate? It's reasonable to see why HR might have a legitimate claim to try and retain as much 'perceived control' as possible. The reality however is mobility has emancipated human capital and its management. Mobility and enterprise applications are expediting decision making. Google calls it Zero Moment of Truth, or ZMOT. It enables smoother operation and can contribute to faster growth. From a collaborative perspective, with the growing use of enterprise social media, which in many cases is being driven by HR, workforce planning and the tangible impact of change is much easier to map. This in turn provides a platform from which individuals and teams can thrive. With more agility and ability to anticipate, staff satisfaction and retention is higher, and real time feedback constant. The management team can save time, energy and costs with more accurate data, which is then intelligently applied across the workforce to truly engage with staff, customers and partners. From a human capital management (HCM) perspective, mobility can help you close the loop on true talent management. It can enhance what managers can offer and what employees can provide in return. It can create nested relationships and powerful partnerships. IT and HR - partners and stewards of mobility One effect of enterprise mobility is an evolution in the nature of the relationship between HR and IT from one of service provision to partnership. The reason for the dynamic shift is largely due to the 'bring your own device' (BYOD) movement, which is transitioning to a 'bring your own application' (BYOA) scenario. As enterprise technology has in some ways reverse-engineered its solutions to help manage this situation, the partnership between IT (the functional owner) and HR (the strategic enabler) is deeply entrenched. And it has to be. The CIO and the HR leader are faced with compliance and regulatory issues and concerns around information security and personal privacy on a daily basis, complicated by global reach and varied domestic legislation. There are tens of thousands of new mobile apps entering the market each month and, unlike many consumer applications which get downloaded but are often never opened again after initial perusal, enterprise applications are being relied upon by functional groups, not least by HR to enhance people management. It requires a systematic approach across all applications in use within the enterprise in order to ensure they're used to best effect. No turning back, and no desire to With real time analytics on performance and the ability for immediate feedback, there is no turning back for managers. In my experience with Oracle, our customers' operational efficiency is at record levels. It's clear as a result of the combination of individual KPIs and organisational goals, CIOs have been able to give HR leaders the ability to build predictive models that feed into an enterprise organisations' evolving strategy. It also helps them ensure regulatory compliance much more easily. Once an arduous task, with mobile enabled automation and quality data, compliance is simpler. Their world has changed for the better. For the CIO, mobility also assists them to optimise performance. While it doesn't come without challenges, mobile-enabled applications and the native experience users have with them means employees don't need high-level technical expertise to train users. It reduces the training and engagement required from the IT team so they can focus on other things that deliver value to the bottom line; all the while lowering the cost of assets and related maintenance work by simplifying processes. Rewards of a mobile enterprise outweigh risks With mobile tools allowing us to increasingly integrate our personal and professional lives, terms like "office hours" are becoming irrelevant, so work/life balance is a cultural must. Enterprises are expected to offer tools that enable workers to access information from anywhere, at any time, from any device. Employees want simplicity and convenience but it doesn't stop at private enterprise. This is a societal shift. Governments, which traditionally have been known to be slower to adopt newer technology, are also offering support for local businesses to go mobile. Several state government websites have advice on how to create mobile apps and more. And as recently as last week the Victorian Minister for Technology Gordon Rich-Phillips unveiled his State government's ICT roadmap for the next two years, which details an increased use of the public cloud, as well as mobile communications, and improved access to online data-sets. Tech giants are investing significantly in solutions designed to simplify mobile deployment and enablement. The mobility trend is creating a wave of change in the industry and driving transformation in the enterprise. If you're not on that wave, the business risk continues to rise as your competitiveness drops. Aaron is the Vice President of HCM Strategy at Oracle Corporation where he is responsible for researching and identifying emerging trends in the practice of Human Resources and works to deliver industry-leading technology solutions. Other responsibilities include, ownership of Oracle's innovative HCM solutions across JAPAC and enabling organisations to transform and modernise their workforce tools. Follow him on Twitter @aaronjgreen

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• How to begin? Windows 8 Development

  - by Dennis Vroegop

  Ok. I convinced you in my last post to do some Win8 development. You want a piece of that cake, or whatever your reasons may be. Good! Welcome to the club! Now let me ask you a question: what are you going to write? Ah. That’s the big one, isn’t it? What indeed? If you have been creating applications for computers before you’re in for quite a shock. The way people perceive apps on a tablet is quite different from what we know as applications. There’s a reason we call them apps instead of applications! Yes, technically they are applications but we don’t call them apps only because it sounds cool. The abbreviated form of the word applications itself is a pointer. Apps are small. Apps are focused. Apps are more lightweight. Apps do one thing but they do that one thing extremely good. In the ‘old’ days we wrote huge systems. We build ecosystems of services, screens, databases and more to create a system that provides value for the user. Think about it: what application do you use most at work? Can you in one sentence describe what it is, or what it does and yet still distinctively describe its purpose? I doubt you can. Let’s have a look at Outlouk. We all know it and we all love or hate it. But what is it? A mail program? No, there’s so much more there: calendar, contacts, RSS feeds and so on. Some call it a ‘collaboration’  application but that’s not really true as well. After all, why should a collaboration application give me my schedule for the day? I think the best way to describe Outlook is “client for Exchange”  although that isn’t accurate either. Anyway: Outlook is a great application but it’s not an ‘app’ and therefor not very suitable for WinRT. Ok. Disclaimer here: yes, you can write big applications for WinRT. Some will. But that’s not what 99.9% of the developers will do. So I am stating here that big applications are not meant for WinRT. If 0.01% of the developers think that this is nonsense then they are welcome to go ahead but for the majority here this is not what we’re talking about. So: Apps are small, lightweight and good at what they do but only at that. If you’re a Phone developer you already know that: Phone apps on any platform fit the description I have above. If you’ve ever worked in a large cooperation before you might have seen one of these before: the Mission Statement. It’s supposed to be a oneliner that sums up what the company is supposed to do. Funny enough: although this doesn’t work for large companies it does work for defining your app. A mission statement for an app describes what it does. If it doesn’t fit in the mission statement then your app is going to get to big and will fail. A statement like this should be in the following style “<your app name> is the best app to <describe single task>” Fill in the blanks, write it and go! Mmm.. not really. There are some things there we need to think about. But the statement is a very, very important one. If you cannot fit your app in that line you’re preparing to fail. Your app will become to big, its purpose will be unclear and it will be hard to use. People won’t download it and those who do will give it a bad rating therefor preventing that huge success you’ve been dreaming about. Stick to the statement! Ok, let’s give it a try: “PlanesAreCool” is the best app to do planespotting in the field. You might have seen these people along runways of airports: taking photographs of airplanes and noting down their numbers and arrival- and departure times. We are going to help them out with our great app! If you look at the statement, can you guess what it does? I bet you can. If you find out it isn’t clear enough of if it’s too broad, refine it. This is probably the most important step in the development of your app so give it enough time! So. We’ve got the statement. Print it out, stick it to the wall and look at it. What does it tell you? If you see this, what do you think the app does? Write that down. Sit down with some friends and talk about it. What do they expect from an app like this? Write that down as well. Brainstorm. Make a list of features. This is mine: Note planes Look up aircraft carriers Add pictures of that plane Look up airfields Notify friends of new spots Look up details of a type of plane Plot a graph with arrival and departure times Share new spots on social media Look up history of a particular aircraft Compare your spots with friends Write down arrival times Write down departure times Write down wind conditions Write down the runway they take Look up weather conditions for next spotting day Invite friends to join you for a day of spotting. Now, I must make it clear that I am not a planespotter nor do I know what one does. So if the above list makes no sense, I apologize. There is a lesson: write apps for stuff you know about…. First of all, let’s look at our statement and then go through the list of features. Remove everything that has nothing to do with that statement! If you end up with an empty list, try again with both steps. Note planes Look up aircraft carriers Add pictures of that plane Look up airfields Notify friends of new spots Look up details of a type of plane Plot a graph with arrival and departure times Share new spots on social media Look up history of a particular aircraft Compare your spots with friends Write down arrival times Write down departure times Write down wind conditions Write down the runway they take Look up weather conditions for next spotting day Invite friends to join you for a day of spotting. That's better. The things I removed could be pretty useful to a plane spotter and could be fun to write. But do they match the statement? I said that the app is for spotting in the field, so “look up airfields” doesn’t belong there: I know where I am so why look it up? And the same goes for inviting friends or looking up the weather conditions for tomorrow. I am at the airfield right now, looking through my binoculars at the planes. I know the weather now and I don’t care about tomorrow. If you feel the items you’ve crossed out are valuable, then why not write another app? One that says “SpotNoter” is the best app for preparing a day of spotting with my friends. That’s a different app! Remember: Win8 apps are small and very good at doing ONE thing, and one thing only! If you have made that list, it’s time to prepare the navigation of your app. The navigation is how users see your app and how they use it. We’ll do that next time!

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• At times, you need to hire a professional.

  - by Phil Factor

  After months of increasingly demanding toil, the development team I belonged to was told that the project was to be canned and the whole team would be fired.  I’d been brought into the team as an expert in the data implications of a business re-engineering of a major financial institution. Nowadays, you’d call me a data architect, I suppose.  I’d spent a happy year being paid consultancy fees solving a succession of interesting problems until the point when the company lost is nerve, and closed the entire initiative. The IT industry was in one of its characteristic mood-swings downwards.  After the announcement, we met in the canteen. A few developers had scented the smell of death around the project already hand had been applying unsuccessfully for jobs. There was a sense of doom in the mass of dishevelled and bleary-eyed developers. After giving vent to anger and despair, talk turned to getting new employment. It was then that I perked up. I’m not an obvious choice to give advice on getting, or passing,  IT interviews. I reckon I’ve failed most of the job interviews I’ve ever attended. I once even failed an interview for a job I’d already been doing perfectly well for a year. The jobs I’ve got have mostly been from personal recommendation. Paradoxically though, from years as a manager trying to recruit good staff, I know a lot about what IT managers are looking for.  I gave an impassioned speech outlining the important factors in getting to an interview.  The most important thing, certainly in my time at work is the quality of the résumé or CV. I can’t even guess the huge number of CVs (résumés) I’ve read through, scanning for candidates worth interviewing.  Many IT Developers find it impossible to describe their  career succinctly on two sides of paper.  They leave chunks of their life out (were they in prison?), get immersed in detail, put in irrelevancies, describe what was going on at work rather than what they themselves did, exaggerate their importance, criticize their previous employers, aren’t  aware of the important aspects of a role to a potential employer, suffer from shyness and modesty,  and lack any sort of organized perspective of their work. There are many ways of failing to write a decent CV. Many developers suffer from the delusion that their worth can be recognized purely from the code that they write, and shy away from anything that seems like self-aggrandizement. No.  A resume must make a good impression, which means presenting the facts about yourself in a clear and positive way. You can’t do it yourself. Why not have your resume professionally written? A good professional CV Writer will know the qualities being looked for in a CV and interrogate you to winkle them out. Their job is to make order and sense out of a confused career, to summarize in one page a mass of detail that presents to any recruiter the information that’s wanted. To stand back and describe an accurate summary of your skills, and work-experiences dispassionately, without rancor, pity or modesty. You are no more capable of producing an objective documentation of your career than you are of taking your own appendix out.  My next recommendation was more controversial. This is to have a professional image overhaul, or makeover, followed by a professionally-taken photo portrait. I discovered this by accident. It is normal for IT professionals to face impossible deadlines and long working hours by looking more and more like something that had recently blocked a sink. Whilst working in IT, and in a state of personal dishevelment, I’d been offered the role in a high-powered amateur production of an old ex- Broadway show, purely for my singing voice. I was supposed to be the presentable star. When the production team saw me, the air was thick with tension and despair. I was dragged kicking and protesting through a succession of desperate grooming, scrubbing, dressing, dieting. I emerged feeling like “That jewelled mass of millinery, That oiled and curled Assyrian bull, Smelling of musk and of insolence.” (Tennyson Maud; A Monodrama (1855) Section v1 stanza 6) I was then photographed by a professional stage photographer.  When the photographs were delivered, I was amazed. It wasn’t me, but it looked somehow respectable, confident, trustworthy.   A while later, when the show had ended, I took the photos, and used them for work. They went with the CV to job applications. It did the trick better than I could ever imagine.  My views went down big with the developers. Old rivalries were put immediately to one side. We voted, with a show of hands, to devote our energies for the entire notice period to getting employable. We had a team sourcing the CV Writer,  a team organising the make-overs and photographer, and a third team arranging  mock interviews. A fourth team determined the best websites and agencies for recruitment, with the help of friends in the trade.  Because there were around thirty developers, we were in a good negotiating position.  Of the three CV Writers we found who lived locally, one proved exceptional. She was an ex-journalist with an eye to detail, and years of experience in manipulating language. We tried her skills out on a developer who seemed a hopeless case, and he was called to interview within a week.  I was surprised, too, how many companies were experts at image makeovers. Within the month, we all looked like those weird slick  people in the ‘Office-tagged’ stock photographs who stare keenly and interestedly at PowerPoint slides in sleek chromium-plated high-rise offices. The portraits we used still adorn the entries of many of my ex-colleagues in LinkedIn. After a months’ worth of mock interviews, and technical Q&A, our stutters, hesitations, evasions and periphrastic circumlocutions were all gone.  There is little more to relate. With the résumés or CVs, mugshots, and schooling in how to pass interviews, we’d all got new and better-paid jobs well  before our month’s notice was ended. Whilst normally, an IT team under the axe is a sad and depressed place to belong to, this wonderful group of people had proved the power of organized group action in turning the experience to advantage. It left us feeling slightly guilty that we were somehow cheating, but I guess we were merely leveling the playing-field.

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• Beyond Cloud Technology, Enabling A More Agile and Responsive Organization

  - by sxkumar

  This is the second part of the blog “Clouds, Clouds Everywhere But not a Drop of Rain”. In the first part,  I was sharing with you how a broad-based transformation makes cloud more than a technology initiative, I will describe in this section how it requires people (organizational) and process changes as well, and these changes are as critical as is the choice of right tools and technology. People: Most IT organizations have a fairly complex organizational structure. There are different groups, managing different pieces of the puzzle, and yet, they don't always work together. Provisioning a new application therefore may require a request to float endlessly through system administrators, DBAs and middleware admin worlds – resulting in long delays and constant finger pointing.  Cloud users expect end-to-end automation - which requires these silos to be greatly simplified, if not completely eliminated.  Most customers I talk to acknowledge this problem but are quick to admit that such a transformation is hard. As hard as it may be, I am afraid that the status quo is no longer an option. Sticking to an organizational structure that was created ages back will not only impede cloud adoption,  it also risks making the IT skills increasingly irrelevant in a world that is rapidly moving towards converged applications and infrastructure.   Process: Most IT organizations today operate with a mindset that they must fully "control" access to any and all types of IT services. This in turn leads to people clinging on to outdated manual approval processes .  While requiring approvals for scarce resources makes sense, insisting that every single request must be manually approved defeats the very purpose of cloud. Not only this causes delays, thereby at least partially negating the agility benefits, it also results in gross inefficiency. In a cloud environment, self-service access should be governed by policies, quotas that the administrators can define upfront . For a cloud initiative to be successful, IT organizations MUST be ready to empower users by giving them real control rather than insisting on brokering every single interaction between users and the cloud resources. Technology: From a technology perspective, cloud is about consolidation, standardization and automation. A consolidated and standardized infrastructure helps increase utilization and reduces cost. Additionally, it  enables a much higher degree of automation - thereby providing users the required agility while minimizing operational costs.  Obviously, automation is the key to cloud. Unfortunately it hasn’t received as much attention within enterprises as it should have.  Many organizations are just now waking up to the criticality of automation and it still often gets relegated to back burner in favor of other "high priority" projects. However, it is important to understand that without the right type and level of automation, cloud will remain a distant dream for most enterprises. This in turn makes the choice of the cloud management software extremely critical.  For a cloud management software to be effective in an enterprise environment, it must meet the following qualifications: Broad and Deep Solution It should offer a broad and deep solution to enable the kind of broad-based transformation we are talking about.  Its footprint must cover physical and virtual systems, as well as infrastructure, database and application tiers. Too many enterprises choose to equate cloud with virtualization. While virtualization is a critical component of a cloud solution, it is just a component and not the whole solution. Similarly, too many people tend to equate cloud with Infrastructure-as-a-Service (IaaS). While it is perfectly reasonable to treat IaaS as a starting point, it is important to realize that it is just the first stepping stone - and on its own it can only provide limited business benefits. It is actually the higher level services, such as (application) platform and business applications, that will bring about a more meaningful transformation to your enterprise. Run and Manage Efficiently Your Mission Critical Applications It should not only be able to run your mission critical applications, it should do so better than before.  For enterprises, applications and data are the critical business assets  As such, if you are building a cloud platform that cannot run your ERP application, it isn't truly a "enterprise cloud".  Also, be wary of  vendors who try to sell you the idea that your applications must be written in a certain way to be able to run on the cloud. That is nothing but a bogus, self-serving argument. For the cloud to be meaningful to enterprises, it should adopt to your applications - and not the other way around.  Automated, Integrated Set of Cloud Management Capabilities At the root of many of the problems plaguing enterprise IT today is complexity. A complex maze of tools and technology, coupled with archaic  processes, results in an environment which is inflexible, inefficient and simply too hard to manage. Management tool consolidation, therefore, is key to the success of your cloud as tool proliferation adds to complexity, encourages compartmentalization and defeats the very purpose that you are building the cloud for. Decision makers ought to be extra cautious about vendors trying to sell them a "suite" of disparate and loosely integrated products as a cloud solution.  An effective enterprise cloud management solution needs to provide a tightly integrated set of capabilities for all aspects of cloud lifecycle management. A simple question to ask: will your environment be more or less complex after you implement your cloud? More often than not, the answer will surprise you.  At Oracle, we have understood these challenges and have been working hard to create cloud solutions that are relevant and meaningful for enterprises.  And we have been doing it for much longer than you may think. Oracle was one of the very first enterprise software companies to make our products available on the Amazon Cloud. As far back as in 2007, we created new cloud solutions such as Cloud Database Backup that are helping customers like Amazon save millions every year.  Our cloud solution portfolio is also the broadest and most deep in the industry  - covering public, private, hybrid, Infrastructure, platform and applications clouds. It is no coincidence therefore that the Oracle Cloud today offers the most comprehensive set of public cloud services in the industry.  And to a large part, this has been made possible thanks to our years on investment in creating cloud enabling technologies. I will dedicated the third and final part of the blog “Clouds, Clouds Everywhere But not a Drop of Rain” to Oracle Cloud Technologies Building Blocks and how they mapped into our vision of Enterprise Cloud. Stay Tuned.

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• Gratuitous CRLF in Subject: line - why is it there, and is it legal?

  - by MadHatter

  I'm running into a problem with a NAGIOS system sending emails to a popular email-to-SMS service. The email-to-SMS service takes emails with text in the Subject: line, and sends them on to the mobile number encoded in the To: field. So far so good. Sadly, sendmail (and postfix before it) seem to be inserting a gratuitous CRLF into the (necessarily long) Subject: line, and that's causing my SMS messages to be truncated at the CRLF if and only if the Subject: line contains one or more colons past the gratuitous CRLF. I am confident that the messages are being created correctly, but just to be sure, here's me creating a completely noddy test message to myself, with a long Subject: line: echo "foo" | mail -s "1234567 101234567 201234567 301234567 401234567 501234567 601234567 701234567 801234567 90123456789" [email protected] Note there's no extra colon in this Subject: line; all I'm doing here is showing that an extra CRLF is inserted on the wire. Here's the result of sudo ngrep -x port 25: 44 61 74 65 3a 20 46 72    69 2c 20 33 31 20 4d 61    Date: Fri, 31 Ma 79 20 32 30 31 33 20 31    30 3a 34 33 3a 35 35 20    y 2013 10:43:55 2b 30 31 30 30 0d 0a 54    6f 3a 20 72 65 61 70 65    +0100..To: reape 72 40 74 65 61 70 61 72    74 79 2e 6e 65 74 0d 0a    [email protected].. 53 75 62 6a 65 63 74 3a    20 31 32 33 34 35 36 37    Subject: 1234567 20 31 30 31 32 33 34 35    36 37 20 32 30 31 32 33     101234567 20123 34 35 36 37 20 33 30 31    32 33 34 35 36 37 20 34    4567 301234567 4 30 31 32 33 34 35 36 37    20 35 30 31 32 33 34 35    01234567 5012345 36 37 0d 0a 20 36 30 31    32 33 34 35 36 37 20 37    67.. 601234567 7 30 31 32 33 34 35 36 37    20 38 30 31 32 33 34 35    01234567 8012345 36 37 20 39 30 31 32 33    34 35 36 37 38 39 0d 0a    67 90123456789.. 55 73 65 72 2d 41 67 65    6e 74 3a 20 48 65 69 72    User-Agent: Heir 6c 6f 6f 6d 20 6d 61 69    6c 78 20 31 32 2e 34 20    loom mailx 12.4 37 2f 32 39 2f 30 38 0d    0a 4d 49 4d 45 2d 56 65    7/29/08..MIME-Ve 72 73 69 6f 6e 3a 20 31    2e 30 0d 0a 43 6f 6e 74    rsion: 1.0..Cont 65 6e 74 2d 54 79 70 65    3a 20 74 65 78 74 2f 70    ent-Type: text/p 6c 61 69 6e 3b 20 63 68    61 72 73 65 74 3d 75 73    lain; charset=us About half way down (marked in bold+italic), between the 501234567 and the 601234567 in the original Subject: header, you can see a CRLF being inserted (0x0d 0x0a, on the left-hand side hex dump, .. on the right-hand side plain text). The receiving MTA seems happy to post-process this, and when I look at the on-disc stored mail at the receiving end, I see only a LF (0x0a) in the Subject: line, and the line is parsed correctly and in its entirety by, eg, alpine. Nevertheless, the CRLF is there on the wire, and between me and the (excellent) email-to-SMS support people, we've established that these are the cause of the problem. So my question is: is it lawful for an MTA to insert a gratuitous CRLF on the wire? If it is, and I can prove it, then it's the email-to-SMS house's problem, because they are being intolerant. If it isn't, or it is but I can't prove it, then it becomes my problem, so an answer with references would be most useful. Edit: I can now come clean that the email-to-SMS service in question is kapow. Once this problem was explained to them, they got it, worked with me to develop and test a fix, and have deployed the fix. My long subject lines with colons in now get relayed correctly into SMSes. I don't normally trumpet individual companies, especially not on SF, but I thought it worthy of note that kapow Did The Right Thing. (Disclaimer: I have no connection with kapow except as a paying customer who's happy about the way they dealt with his problem.)

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