Best practices for Persona development
- by user12277104
Over the years, I have created a lot of Personas, I've co-authored a new method for creating them, and I've given talks about best practices for creating your own, so when I saw a call for participation in the OpenPersonas project, I was intrigued.
While Jeremy and Steve were calling for persona content, that wasn't something I could contribute -- most of the personas I've created have been proprietary and specific to particular domains of my employers. However, I felt like there were a few things I could contribute: a process, a list of interview questions, and what information good personas should contain.
The first item, my process for creating data-driven personas, I've posted as a list of best practices. My next post will be the list of 15 interview questions I use to guide the conversations with people whose data will become the personas. The last thing I'll share is a list of items that need to be part of any good persona artifact -- and if I have time, I'll mock them up in a template or two.
