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  • Important SEO Mistakes

    Nowadays, you can see many Companies providing SEO services. Some SEO guys use purely ethical SEO techniques, while others use unethical SEO. Even the person who hired the SEO guy do not know about this. When his site gets punished that time he came to know. So the conclusion is, if you want to hire SEO, choose a reputable SEO consultant, one who will keep in regular contact with progress reports and updates

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  • SEO Forums - How to Find a Good SEO Forum

    Online forums for search engine optimization have been coming and going or years. Finding them is not hard. Simply searching "SEO Forums" will get you a vast array of discussion boards right at your fingertips. But when you're a newcomer or even if you're just wanting to switch, how do you tell which ones will work for you?

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  • SEO Content - A Major Part of Your SEO Strategy

    Search Engine Optimization is a dynamic process and it involves a lot of factors that can be broadly be divided into on page and off page factors. Among the on page factors the content that is presented on the web page plays a very significant role in the determination of the rank of that page. With the right kind of SEO content you can increase the relevance of the page for the search engine thus making it rank higher for that particular keyword.

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  • Do any CDN services offer multiple urls (or aliases) for your files?

    - by Jakobud
    Lets say a company has multiple commercial web properties that happen to use a lot of the same images on each site. For SEO reasons, the sites must not appear to be related to eachother in any way. This means that the sites can't all link to the same image, even though they all use the same one. Therefore, an image is uploaded to each site and served from each site separately. In order to improve maintainability and latency, lets say the company wanted to use a CDN service. What I'm wondering is, if you upload a file, like an image or something, to a CDN, is there basically one single URL that you access that image at? Or do some (or all) CDN services offer alias URLs so that you can access the same resource from multiple URLs? Example of undesirable situation: Both sites link to the same file URL Site ABC links to <img src="http://123.cdnservice.com/some-path/myimage.jpg"/> Site XYZ links to <img src="http://123.cdnservice.com/some-path/myimage.jpg"/> Example of DESIRABLE situation: Both sites link to the same file via different URLs Site ABC links to <img src="http://123.cdnservice.com/some-path/myimage.jpg"/> Site XYZ links to <img src="http://123.cdnservice.com/some-alias-path/myimage.jpg"/> So in the end, there is only one single file, myimage.jpg on the CDN server, but it is accessible from multiple URLs. Is this possible with CDN services? I know this would make browsers cache the same image twice, but at least it would be better for maintainability. Only one file would ever have to be uploaded.

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  • Is SEO affected negatively by having densely encoded identifiers of content in URLs?

    - by casperOne
    This isn't about where to put the id of a piece of unique content in URLs, but more about densely packing the URL (or, does it just not matter). Take for example, a hypothetical post in a blog: http://tempuri.org/123456789/seo-friendly-title The ID that uniquely identifies this is 123456789. This corresponds to a look-up and is the direct key in the underlying data store. However, I could encode that in say, hexadecimal, like so: http://tempuri.org/75bcd15/seo-friendly-title And that would be shorter. One could take it even further and have more compact encodings; since URLs are case sensitive, one could imagine an encoding that uses numbers, lowercase and uppercase letters, for a base of 62 (26 upper case + 26 lower case + 10 digits): 0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz For a resulting URL of: http://tempuri.org/8M0kX/seo-friendly-title The question is, does densely packing the ID of the content (the requirement is that an ID is mandatory for look-ups) have a negative impact on SEO (and dare I ask, might it have any positive impact), or is it just not worth the time? Note that this is not for a URL shortening service, so saving space in the URL for browser limitation purposes is not an issue.

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  • Apache2 - rewrite a bunch of specified pathname URLs to one URL

    - by James Nine
    I need to rewrite a bunch of urls (about 100 or so) for SEO purposes, and there may be more being added in the future (probably another 50-100 later on). I need a flexible way of doing this and so far, the only way I can think of is to edit the .htaccess file using the rewrite engine. For example, I have a bunch of urls like this (please note that the query string is irrelevant, and dynamic; it could be anything. I was only using them purely as an example. I am only focusing on the pathname--the part between the hostname and query string, as marked in bold below): http://example.com/seo_term1?utm_source=google&utm_medium=cpc&utm_campaign=seo_term http://example.com/another_seo_term2?utm_source=facebook&utm_medium=cpc&utm_campaign=seo_term http://example.com/yet_another_seo_term3?utm_source=example_ad_network&utm_medium=cpc&utm_campaign=seo_term http://example.com/foobar_seo_term4 http://example.com/blah_seo_term5?test=1 etc... And they are all being rewritten to (for now): http://example.com/ What's the most efficient/effective way of doing this so that I may be able to add more terms in the future? One solution I came across is to do this (in the .htaccess file): RewriteEngine on RewriteCond %{REQUEST_FILENAME} !-f RewriteCond %{REQUEST_FILENAME} !-d RewriteRule ^(.*)$ / [NC,QSA] However, the problem with this solution is that even invalid urls (such as http://example.com/blah) will be rewritten to http://example.com instead of giving a 404 code (which is what it is supposed to do anyway). I'm still trying to figure out how all this works, and the only way I can think of is to write 100 more RewriteCond statements (such as: RewriteCond %{REQUEST_URI} =/seo_term1 [NC,OR]) before the RewriteRule directive. For example: RewriteEngine on RewriteCond %{REQUEST_FILENAME} !-f RewriteCond %{REQUEST_FILENAME} !-d RewriteCond %{REQUEST_URI} =/seo_term1 [NC,OR] RewriteCond %{REQUEST_URI} =/another_seo_term2 [NC,OR] RewriteCond %{REQUEST_URI} =/yet_another_seo_term3 [NC,OR] RewriteCond %{REQUEST_URI} =/foobar_seo_term4 [NC,OR] RewriteCond %{REQUEST_URI} =/blah_seo_term5 [NC] RewriteRule ^(.*)$ / [NC,QSA] But that doesn't sound very efficient to me. Is there a better way?

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  • modx friendly urls nginx FPM php5.3 - friendly url's not working

    - by okdan
    Hi, Im using php5.3 on nginx 0.8.53 with FPM on Modx revolution. Im trying to get "friendly url's" to work, but all I get is 404's. In modx config, friendly url's is set to yes, friendly aliases is set to no (so it drops the suffix) My config file: server { listen 80; server_name .mydomain.net; # index index.php; root /home/mylogin/htdocs; location / { index index.php index.html; if (!-e $request_filename) { rewrite ^/(.*)$ /index.php?q=$1 last; } } # serve static files directly location ~* ^.+\.(jpg|jpeg|gif|css|png|js|ico)$ { root /home/mylogin/htdocs; access_log off; expires 30d; break; } } Fast CGI modx file: fastcgi_connect_timeout 60; fastcgi_send_timeout 300; fastcgi_buffers 4 32k; fastcgi_busy_buffers_size 32k; fastcgi_temp_file_write_size 32k; fastcgi_pass 127.0.0.1:9000; fastcgi_index index.php; fastcgi_param SCRIPT_FILENAME $document_root$fastcgi_script_name; fastcgi_ignore_client_abort on; fastcgi_intercept_errors on; fastcgi_read_timeout 300; fastcgi_param QUERY_STRING $query_string; fastcgi_param REQUEST_METHOD $request_method; fastcgi_param CONTENT_TYPE $content_type; fastcgi_param CONTENT_LENGTH $content_length; fastcgi_param SCRIPT_NAME $fastcgi_script_name; fastcgi_param REQUEST_URI $request_uri; fastcgi_param DOCUMENT_URI $document_uri; fastcgi_param DOCUMENT_ROOT $document_root; fastcgi_param SERVER_PROTOCOL $server_protocol; fastcgi_param GATEWAY_INTERFACE CGI/1.1; fastcgi_param SERVER_SOFTWARE nginx/$nginx_version; fastcgi_param REMOTE_ADDR $remote_addr; fastcgi_param REMOTE_PORT $remote_port; fastcgi_param SERVER_ADDR $server_addr; fastcgi_param SERVER_PORT $server_port; fastcgi_param SERVER_NAME $server_name; fastcgi_param REDIRECT_STATUS 200;

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  • Search-engine friendly DNS redirection

    - by GetFree
    Is it possible to redirect one domain to another using DNS protocol (and not HTTP prococol), and that redirection being friendly to search engines?? i.e. such that search engines know that the two domains are the same website and not different ones.

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  • SEO made easy with IIS URL Rewrite 2.0 SEO templates

    A few weeks ago my team released the version 2.0 of the URL Rewrite for IIS. URL Rewrite is probably the most powerful Rewrite engine for Web Applications. It gives you many features including Inbound Rewriting (ie. Rewrite the URL, Redirect to another URL, Abort Requests, use of Maps, and more), and in Version 2.0 it also includes Outbound Rewriting so that you can rewrite URLs or any markup as the content is being sent back even if its generated using PHP, ASP.NET or any other technology. It also...Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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  • SEO - Delimiter character for page title

    - by cept0
    I have noticed a few oddities recently with the titles of web pages in SERPs. However, it seems there are several main conventions: Contact Page - Joe Schmoe's Awesome Site // &#045; Hyphen Contact Page — Joe Schmoe's Awesome Site // &mdash; Em dash Contact Page | Joe Schmoe's Awesome Site // &#x007C; Vertical bar Contact Page « Joe Schmoe's Awesome Site // &laquo; Left double angle quotes Is there any reason to use one over the other?

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  • New META TAGS with positive effects for seo ranking in 2011 and beyond

    - by Sam
    Hi all, im trying to make an up to date chart of meta tags, for all of us, with their purposes, their use and their good (or bad) effects on search engines/being found. Also any body knows new/promising meta tags? I will add yours into my list so this chart is a result of live discussion and up to date. Also, it would be creative to invent your own useful meta, because we are the ones making the web, or aren't we? LEGEND P PURPOSE? What does this meta tag do in 2011, if anything N NECESSARY? Does every site really needs it or not? G GOOD wether it will have a good effect for your site to be found I INVENTED meta tag, who knows it will be accepted in a year! META "METANAME" = PURPOSE? - NECESSARY? - GOOD EFFECT? #### important meta "title" = P consice summary + teaser - N very - G extremely meta "description" = P description + teaser - N yes - G very meta "robots" = P if needed, to skip default dmoz/yahoodir listing - N no - G? #### new & promising! Thanks for input (John, ) meta "original-source" P url of whoever broke the news gets credits - N? - G? meta "syndication-source" P url for syndication of published news - N? - G? meta "canonical" P? - N? - G? #### seems obsolete meta "keywords" = P some keywords - N+G not for google but yahoo likes them meta "language" = P overrule guesswork by defining language - N no - G? meta "page-topic" = P topic/theme - N? - G? meta "abstract" = P short summary - N? - G? meta "copyright" = ? #### invented by me meta "audience" = P filteres audience: "+seniors, +parents, -children, -youth" meta "mood" = P specifies textual style: "discussion, informative, commercial, sexual, fictional, scientific, romantic, therapeutic, technical"

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  • Is having a 'home' navigation item on the home page negative to your sites SEO?

    - by Brady
    My work colleague has recently had conversations with some SEO consultants and after those conversations she has come to the conclusion that having a link to the home page on the home page will have a negative effect on the websites SEO. And because of this we are now building websites that don't have a home link show until you are on any page other than the home page. If the above argument is true then surely then if we are on the about page of a website we shouldn't show a navigation item for the page we are on, and that would the case for any other page of the website... So my question is: Does having a home navigation item on the home page have a negative effect on the websites SEO? And if not: Why has my colleague come to the above conclusion? Could she be misunderstanding something more important about home links on the home page regarding SEO?

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  • SEO - why did my google search rank drop?

    - by Brian McCarthy
    My nutrition shop websites for tampa and brandon were coming up on page one of google search results and now they have dissappeared. The 2 websites serve different markets although they are close geographically and have the same products, keywords, and layouts. Brandon, FL is considered a suburb of Tampa, FL and could be grouped into the Tampa Bay area. There's also a mirror site nutrition shop setup for orlando. Is the google search ranking drop because: 1) from a flash banner recently added on the front page 2) is the site just being re-indexed on all search engines b/c of new content? 3) is it seen as duplicate content as there are separate websites for the cities of Tampa and Brandon but with the same content? What can be done to fix this? Thanks!

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  • Canonicalization of single, small pages like reviews or product categories [SEO]

    - by Valorized
    In general I pretty much like the idea of canonicalization. And in most cases, Google explains possible procedures in a clear way. For example: If I have duplicates because of parameters (eg: &sort=desc) it's clear to use the canonical for the site, provided the within the head-tag. However I'm wondering how to handle "small - no to say thin content - sites". What's my definition of a small site? An Example: On one of my main sites, we use a directory based url-structure. Let's see: example.com/ (root) example.com/category-abc/ example.com/category-abc/produkt-xy/ Moreover we provide on page, that includes all products example.com/all-categories/ (lists all products the same way as in the categories) In case of reviews, we use a similar structure: example.com/reviews/product-xy/ shows all review for one certain product example.com/reviews/product-xy/abc-your-product-is-great/ shows one certain review example.com/reviews/ shows all reviews for all products (latest first) Let's make it even more complicated: On every product site, there are the latest 2 reviews at the end of the page. So you see, a lot of potential duplicates. Q1: Should I create canonicals for a: example.com/category-abc/ to example.com/all-categories/ b: example.com/reviews/product-xy/abc-your-product-is-great/ to example.com/reviews/product-xy/ or to example.com/review/ or none of them? Q2: Can I link the collection of categories (all-categories/) and collection of all reviews (reviews/ and reviews/product-xy/) to the single category respectively to the single review. Example: example.com/reviews/ includes - let's say - 100 reviews. Can I somehow use a markup that tells search engines: "Hey, wait, you are now looking at a collection of 100 reviews - do not index this collection, you should rather prefer indexing every single review as a single page!". In HTML it might be something like that (which - of course - does not work, it's only to show you what I mean): <div class="review" rel="canonical" href="http://example.com/reviews/product-xz/abc-your-product-is-great/">HERE GOES THE REVIEW</div> Reason: I don't think it is a great user experience if the user searches for "your product is great" and lands on example.com/reviews/ instead of example.com/reviews/product-xy/abc-your-product-is-great/. On the first site, he will have to search and might stop because of frustration. The second result, however, might lead to a conversion. The same applies for categories. If the user is searching for category-Z, he might land on the all-categories page and he has to scroll down to the (last) category, to find what he searched for (Z). So what's best practice? What should I do? Thank you for your help!

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  • SEO - Index images (lazyload)

    - by Guilherme Nascimento
    Note:My question is not about Javascript. I'm developing a plugin for jQuery/Mootols/Prototype, that work with DOM. This plugin will be to improve page performance (better user experience). The plugin will be distributed to other developers so that they can use in their projects. How does the lazyload: The images are only loaded when you scroll down the page (will look like this: http://www.appelsiini.net/projects/lazyload/enabled_timeout.html LazyLoad). But he does not need HTML5, I refer to this attribute: data-src="image.jpg" Two good examples of website use LazyLoad are: youtube.com (suggested videos) and facebook.com (photo gallery). I believe that the best alternative would be to use: <A href="image.jpg">Content for ALT=""</a> and convert using javascript, for this: <IMG alt="Content for ALT=\"\"" src="image.jpg"> Then you question me: Why do you want to do that anyway? I'll tell you: Because HTML5 is not supported by any browser (especially mobile) And the attribute data-src="image.jpg" not work at all Indexers. I need a piece of HTML code to be fully accessible to search engines. Otherwise the plugin will not be something good for other developers. I thought about doing so to help in indexing: <noscript><img src="teste.jpg"></noscript> But noscript has negative effect on the index (I refer to the contents of noscript) I want a plugin that will not obstruct the image indexing in search engines. This plugin will be used by other developers (and me too). This is my question: How to make a HTML images accessible to search engines, which can minimize the requests?

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  • A bounce-rate attack to manipulate SEO ?

    - by Denis Volovik
    This is a question to experienced people that might help us shed some light on the issue. We noticed a very strange behavior on our site, in Google Analytics. Some dude from Finland, namely, from Kouvola city is hitting one of our pages - only one page on our site, 'bout a hundred times per day, all with an average bounce rate of 90%+... This is causing our overall bounce rate to go up by 1 to 3% per day... which is very disturbing.. since we're trying to do our best in order to keep it as low as possible. And obviously having it jumped from ~24% to 27%, just because of that crazy dude is not making us happy at all... We tried implementing a geo-targeted script in order to catch this particular visitor and deliver him a juicy message, and it seemed like it helped in the beginning, it has stopped for a day or two, but now he's back... The geo-targeted script was also logging all IP addresses for page requests originating from Finland in order to find out more details and (in order to block them on the server level, later).. but thing is, it was all mainly cable or DSL connections with various, but not constantly repeating IPs... we are all wondering what is he up to really ? I think that this page should be kept updated with ideas on how to combat this and perhaps someone could also shed light on what it might be ? What is the reason for doing this "bounce-rate attack", as I call it? There was a similar question asked on stackoverflow earlier, with no meaningful answer - here - How to stop bounce rate manipulation.

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  • Is your IP address neighborhood important for SEO?

    - by Evgeny
    Can other websites on your shared host affect the rank of your website in the Google index? (same IP address as yours, potentially malicious/low-trust content) Can other websites on your IP class affect the rank of your website in the Google index? (different actual IP, malicious/low-trust content) Clarification: Domain class, is what you get when you run a whois query on an IP address. Example: NetRange: 69.163.128.0 - 69.163.255.255 CIDR: 69.163.128.0/17 PS: Prefer answers with experience or links to trustworthy material, over speculations, assumptions and gut feelings.

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