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• CRM@Oracle Series: Web Marketing Integration

  - by tony.berk

  Who is visiting your website? How did they get there? Was it from a search engine? Email campaign? Are they downloading whitepapers, datasheets, presentations, software? Are they interested in attending one of your marketing events? Are you capturing these leads or which marketing campaign generated the lead? There are a lot of questions related to traffic on a website, and the answers to those questions can be found in your CRM system. Visitors who download marketing collateral are potential leads, so it is important to capture who they are, how they got there, where they went on the website and what they are looking for. Today's CRM@Oracle slidecast discusses how Oracle uses Siebel CRM to plan and execute marketing campaigns on our website, www.oracle.com, and capture the key information about who is downloading content or interested in attending one of our marketing events. The responses are captured, qualified, and if appropriate, a lead is generated. It all happens in Siebel CRM. CRM@Oracle Series: Web Marketing Integration Click here to learn more about Oracle CRM products and here to learn about other customers using Oracle CRM. Are you enjoying the CRM@Oracle Series? If you have a particular CRM area or function which you'd like to hear how Oracle implemented it internally, leave us a comment and we'll try to get it on our list.

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• How to filter a mysql database with user input on a website and then spit the filtered table back to the website? [migrated]

  - by Luke

  I've been researching this on google for literally 3 weeks, racking my brain and still not quite finding anything. I can't believe this is so elusive. (I'm a complete beginner so if my terminology sounds stupid then that's why.) I have a database in mysql/phpmyadmin on my web host. I'm trying to create a front end that will allow a user to specify criteria for querying the database in a way that they don't have to know sql, basically just combo boxes and checkboxes on a form. Then have this form 'submit' a query to the database, and show the filtered tables. This is how the SQL looks in Microsoft Access: PARAMETERS TEXTINPUT1 Text ( 255 ), NUMBERINPUT1 IEEEDouble; // pops up a list of parameters for the user to input SELECT DISTINCT Table1.Column1, Table1.Column2, Table1.Column3,* // selects only the unique rows in these three columns FROM Table1 // the table where this query is happening WHERE (((Table1.Column1) Like TEXTINPUT1] AND ((Table1.Column2)<=[NUMBERINPUT1] AND ((Table1.Column3)>=[NUMBERINPUT1])); // the criteria for the filter, it's comparing the user input parameters to the data in the rows and only selecting matches according to the equal sign, or greater than + equal sign, or less than + equal sign What I don't get: WHAT IN THE WORLD AM I SUPPOSED TO USE (that isn't totally hard)!? I've tried google fusion tables - doesn't filter right with numerical data or empty cells in rows, can't relate tables I've tried DataTables.net, can't filter right with numerical data and can't use SQL without a bunch of indepth knowledge, not even sure it can if you have that.. I've looked into using jQuery with google spreadsheets, doesn't work at all either I have no idea how I'm supposed to build a front end with my database. Every place that looks promising (like zohocreator) is asking for money, and is far too simplified to be able to do the LIKE criteria or SELECT DISTINCT stuff.

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• Which web framework to use under Backbonejs?

  - by egidra

  For a previous project, I was using Backbonejs alongside Django, but I found out that I didn't use many features from Django. So, I am looking for a lighter framework to use underneath a Backbonejs web app. I never used Django built in templates. When I did, it was to set up the initial index page, but that's all. I did use the user management system that Django provided. I used the models.py, but never views.py. I used urls.py to set up which template the user would hit upon visiting the site. I noticed that the two features that I used most from Django was South and Tastypie, and they aren't even included with Django. Particularly, django-tastypie made it easy for me to link up my frontend models to my backend models. It made it easy to JSONify my front end models and send them to Tastypie. Although, I found myself overriding a lot of tastypie's methods for GET, PUT, POST requests, so it became useless. South made it easy to migrate new changes to the database. Although, I had so much trouble with South. Is there a framework with an easier way of handling database modifications than using South? When using South with multiple people, we had the worse time keeping our databases synced. When someone added a new table and pushed their migration to git, the other two people would spend days trying to use South's automatic migration, but it never worked. I liked how Rails had a manual way of migrating databases. Even though I used Tastypie and South a lot, I found myself not actually liking them because I ended up overriding most Tastypie methods for each Resource, and I also had the worst trouble migrating new tables and columns with South. So, I would like a framework that makes that process easier. Part of my problem was that they are too "magical". Which framework should I use? Nodejs or a lighter Python framework? Which works best with my above criteria?

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• Reuse Business Logic between Web and API

  - by fesja

  We have a website and two mobile apps that connect through an API. All the platforms do the exactly same things. Right now the structure is the following: Website. It manages models, controllers, views for the website. It also executes all background tasks. So if a user create a place, everything is executed in this code. API. It manages models, controllers and return a JSON. If a user creates a place on the mobile app, the place is created here. After, we add a background task to update other fields. This background task is executed by the Website. We are redoing everything, so it's time to improve the approach. Which is the best way to reuse the business logic so I only need to code the insert/edit/delete of the place & other actions related in just one place? Is a service oriented approach a good idea? For example: Service. It has the models and gets, adds, updates and deletes info from the DB. Website. It send the info to the service, and it renders HTML. API. It sends info to the service, and it returns JSON. Some problems I have found: More initial work? Not sure.. It can work slower. Any experience? The benefits: We only have the business logic in one place, both for web and api. It's easier to scale. We can put each piece on different servers. Other solutions Duplicate the code and be careful not to forget anything (do tests!) DUplicate some code but execute background tasks that updates the related fields and executes other things (emails, indexing...) A "small" detail is we are 1.3 person in backend, for now ;)

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• Setting up page goals in Analytics when using progressive enhancement to load content using jquery .load

  - by sam

  I'm using jQuery .load to load content in from other pages into my homepage, so that Google can still see whats going on I've made the <a> tags go to the pages but over ride them in the JavaScript so instead of going the that page it just loads in the content from that page to the main page. Normaly I would just make the page /contact.html a goal. Can I still get it to work as a goal if the content is being loaded in? Can I do something like when the user clicks <a href="contact.html" id="load-contact">contact</a> it logs the clicking of the <a> tag as a goal, rather than the actaul page being visited?

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• Google Analytics Goal tracking external referrals

  - by user1561108

  I have goal tracking setup on my site for a target url. It works insofar as it tracks all pageviews on my site leading up the goal. But it doesn't appear to be tracking the external referrer that the user came from initially, marking it as (entrance) and the step before that (not set). Is this standard behaviour for goals not to record external referrer and how can I add referrer tracking to my goal?

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• Google analytics goal funnel visualization issues

  - by Lauren

  This is the goal funnel for checkout. Does anyone have any idea where the "/" is coming from? The cart page is at site: game on glove dot com (I don't want this stackoverflow page being indexed in google particularly well). Go to the site, click on the order button, make your selection, and click the button to enter the cart (it resolves to /Cart and /Shop-Cart). I believe I used the regular expression matching to match "cart". So why the "/" (I don't know what is causing the home page to reload when users are on the Cart page within a Colorbox lightbox where the only way back to home or "/" is to hit the exit button in the top right of the lightbox)? Here's my one guess for the former question but it doesn't seem likely: See the "check out with paypal" button? If you hovered over it, it does default to the home page which is what might be the "/"... but it really redirects the user to the paypal.com page so it shouldn't also load the home page.

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• Google Analytics showing more unique visitors than there are pages on an intranet site

  - by DDEX

  I take care of a company intranet and measure the traffic with GA. I am absolutely sure that there are no more than 5000 URLs in our company and it is impossible to check the intranet from outside the company network. Yet when I check the number of Unique Visitors (UV) in the last year GA says there were 36.500 of them. How is that possible? I thought UV should measure each URL only once in the given time period. Could anybody explain how this actually works? Can it be that the cookie trackers expire after some time and are counted more then once?

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• Use Google Analytics to target different sections of a blog

  - by Emily Yao

  I have a blog that targets different regions. The Europe region blog has different sections in different local languages such as English, French and German. I wonder how to track and analyze the different sections. My initial thought is to search the domain URL, but I found it is not a good idea. For example, the URL for the Europe blog is like www.myblog.com/europe. If you click the French section, the URL is like www.myblog.com/europe/language/french. If you click an article in the French section, it is like www.myblog.com/article_name. Notice the article link is not www.myblog.com/language/french/article_name!

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• Text limit on analytics event code

  - by Theo G

  I am just about to add the event code a button that downloads the pdf. Event code fields: _trackEvent(category, action, opt_label, opt_value, opt_noninteraction) Example of event code: onClick="_gaq.push(['_trackEvent', 'Videos', 'Play', 'Baby\'s First Birthday']);" I was just wondering if anyone knows if there is a text limit on the opt_value? Do you think the following would be too long 'Elmhurst School says IPC has made all the difference'?

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• Google analytics and 301 redirects

  - by Ilian Iliev

  We have a multi language website and the first page redirects to specific language page using 301 redirect based on some logic. For exmaple: http://mysite.com/ redirects to http://mysite.com/en/ The problem is that these redirects destroy the primary request so we do not get correct results for traffic sources in GA. How do you handle this case? Is there something that we can do? Any ideas will be appreciated

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• Google Analytics Export API - nextPagePath data

  - by Btibert3

  I am probably missing something obvious, but I do not understand when I query: start.date = DATE_START, end.date = DATE_END, dimensions = c("ga:pagePath","ga:previousPagePath"), metrics = c("ga:pageviews"), filters = mypageofinterest, table.id = "ga:mytable", max.results=RESULTS my data return as expected, all of the previous pages including (entrance). However, when I modify the code to be nextPagePath start.date = DATE_START, end.date = DATE_END, dimensions = c("ga:pagePath","ga:nextPagePath"), metrics = c("ga:pageviews"), filters = mypageofinterest, table.id = "ga:mytable", max.results=RESULTS only one line of data are returned; the pagepath and nextpagepath are identical with itself. I replicated this result using the Query Explorer. What am I missing or doing wrong? I was expecting to see a large number of "next" pages, including (exit). Thanks in advance.

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• Tracking users behaviour - with or without Google Analytics

  - by Ilian Iliev

  If I understand correctly the following (point & from GA TOS): PRIVACY . You will not (and will not allow any third party to) use the Service to track or collect personally identifiable information of Internet users, nor will You (or will You allow any third party to) associate any data gathered from Your website(s) (or such third parties' website(s)) with any personally identifying information from any source as part of Your use (or such third parties' use) of the Service. You will have and abide by an appropriate privacy policy and will comply with all applicable laws relating to the collection of information from visitors to Your websites. You must post a privacy policy and that policy must provide notice of your use of a cookie that collects anonymous traffic data. You are not allowed to use custom variables that will identify the visitor(for example website username, e-mail, id etc.) So the question is how can I track a specific user behaviour(for example the actions that every single logged in user do).

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• Setting up a Google Analytics Campaign

  - by Ashfame

  I will be doing a bunch of things to give one of my projects (main app) a big initial push for which I will be building a few small Facebook apps which will help in promoting the main apps. Traffic from these apps need to be tracked individually. My main app will be posting on the walls when the user needs to be notified. Traffic from these posts need to be tracked. Traffic from emails sent by the main app need to be tracked, like different types of email. I need to track all of these & possibly a couple of more but I need to be sure that I build my campaign URLs correctly as I won't get another chance to fix it. Correct me where I am wrong: Campaign Name: Launch Campaign Medium: Email Campaign Source: Type1 or Type2 (I can break it down for different types of email, right?) For apps: Campaign Name: Launch Campaign Medium: Apps Campaign Source: App1 or App2 (I can break it down here for different apps, right?) What if I want to track two different links within a single email or a single app? Any way of tracking them individually too but still keeping to track them as one because tracking them as one makes more sense for me. Campaign Term & Campaign content is irrelevant in my case, or I can/should use them for something? And I will also be tracking traffic of different apps. Should I do more? Let me know if my scenario wasn't clear enough & I need to explain more.

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• Include multiple IP addresses in Google Analytics

  - by RubenGeert

  I sometimes access my own website from my home/work/girlfriend IP addresses. I'd like to create a filter that includes any of these and nothing else. I thought a custom include filter with a very basic regex should do the trick. The regex I use is 62\.58\.32\.193|77\.172\.143\.12$|213\.125\.166\.98 to include 62.58.32.193 and 77.172.143.12 and 213.125.166.98 and no other IP addresses. I obviously tested it before using it. However, pageviews seem to be stuck at zero even though I did generate internal traffic. Does anybody understand what I'm doing wrong?

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• Google Analytics content experiment vs. funnel visualization

  - by Full Decent

  I am running an experiment on one of the pages in my funnel (the "Choose shipping options" page). But the numbers on the different reports do not correspond. First, I am expecting the 70 entrances in the funnel to equal the 131 experiment visits. Also, I expect the 23 conversions in the funnel to match the 21 transactions below. But they do not. How should I read this information to make good decisions?

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• How to use Google Analytics as an affiliate to track sales data

  - by lalex

  As an affiliate, how can we get more information on sales? It looks like the goals feature in GA is for those who have control over the receipt page. But we are sending users away using an affiliate link. With event tracking, we've been able to count the clicks and see which links are being clicked the most, but not which ones actually convert. We want to find out the following on each sale: Did the converted user come from search or internal traffic? If it was search, which keyword brought the user to our site (and clicked away and converted)? Is it possible?

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• Google analytics campaign advice

  - by Drewsdesign

  I am buying traffic from a broker not one source and sending to various landing pages. I would like to know the best way to structure a campaign so I can find which referrering site/url is performing the best (time on site, bounce etc) Should the utm_campaign be the 'brokername' and the utm_source be the 'landingpagename' or should this be the other way around? Also what would be the best way to create a custom report to show all the referrers metrics by each landing page ? Thank guys really appreciate any help on this.

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• As good as no bounces are registered in Google Analytics [on hold]

  - by user29931

  For a client I am having an issue for which I can't find an explanation. For some reason, bounces are no longer measured (or almost none) in GA. In GA I can see that the issue started in January 2013. I have been looking at the code inside and out, but I can't find any reason why. On the production site, there is (will be removed soon) a POST done on page load, so I thought that Google might see this as user interaction, hence never counting a bounce, but on staging i removed this POST and in the GA account for staging, still no bounces are registered. I have also checked if the tracking code appears twice on the page, and this is not the case. I tried with the GA debug plugin in Firefox and Chrome to see if that would learn me anything, but no luck... The site in question is www.kiala.be.

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• Google Analytics is not tracking all of our pages

  - by luis

  Our website is insynchq.com. In the All Pages report under Content - Site Content we can only see data for some our pages, like /, /getstarted, and /download. Others, like /gmail, /about, and /mobile are not shown, even if we are sure that there have been visits to them. We use a template for our pages so the scripts that are loaded for / (for example) should also be loaded for /gmail, so it doesn't seem to be a problem with the installation of the tracking code. Can anyone help? Thanks.

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• Google Analytics for subdomains

  - by Sebastian

  I have two WordPress multisites under one domain - city-x.domain.com and city-y.domain.com. domain.com is a landing page where you select your city, and a cookie will redirect the user to that city on subsequent visits. I'd like to be able to track the number of hits on all pages on domain.com, city-x.domain.com and city-y.domain.com separately and combined. How is this On a side note, I've heard that GA underestimates hits. As this is important for advertising purposes, is there a better free service?

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• Google Analytics Request URI to Event advanced filter

  - by confidentjohn

  I have a query string attached to a Request URI. Whilst I can see this data within the pages report and it works, I was thinking about setting up an advanced filter to convert the request URI to an Event, with the hope this would clean up my pages report and sit this query with related events in my data. I can see in advanced filters that this is possible, but seems limited to specifying a single event area, so Cat, action or Label, not all 3. Does any one know how I could set up an advanced filter to find any URIs that contain a specific query string, say example below. www.example.com?querystring=123 and convert this into an event, where I can set the Cat, action and label.

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• High performance web (-services) applications

  - by User Friendly

  Hi, I'd like to become a guru in high performance web & web-services applications. What technologies/patterns/skills do you reccomend to look at? Basically, I have good skills at ASP.NET/.NET based web development, but I'd like to know how big things are built (on any platform, not depending on .net technology stack). Thank you.

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• Web Safe Area (optimal resolution) for web app design

  - by M.A.X

  I'm in the process of designing a new web app and I'm wondering for what 'web safe area' should I optimize the app layout and design. I did some investigation and thinking on my own but wanted to share this to see what the general opinion is. Here is what I found: Optimal Display Resolution: w3schools web stats seems to be the most referenced source (however they state that these are results from their site and is biased towards tech savvy users) http://www.w3counter.com/globalstats.php (aggregate data from something like 15,000 different sites that use their tracking services) StatCounter Global Stats Display Resolution (Stats are based on aggregate data collected by StatCounter on a sample exceeding 15 billion pageviews per month collected from across the StatCounter network of more than 3 million websites) NetMarketShare Screen Resolutions (marketshare.hitslink.com) (a web analytics consulting firm, they get data from browsers of site visitors to their on-demand network of live stats customers. The data is compiled from approximately 160 million visitors per month) Display Resolution Summary: There is a bit of variation between the above sources but in general as of Jan 2011 looks like 1024x768 is about 20%, while ~85% have a higher resolution of at least 1280x768 (1280x800 is the most common of these with 15-20% of total web, depending on the source; 1280x1024 and 1366x768 follow behind with 9-14% of the share). My guess would be that the higher resolution values will be even more common if we filter on North America, and even higher if we filter on N.American corporate users (unfortunately I couldn't find any free geographically filtered statistics). Another point to note is that the 1024x768 desktop user population is likely lower than the aforementioned 20%, seeing as the iPad (1024x768 native display) is likely propping up those number. My recommendation would be to optimize around the 1280x768 constraint (*note: 1280x768 is actually a relatively rare resolution, but I think it's a valid constraint range considering that 1366x768 is relatively common and 1280 is the most common horizontal resolution). Browser + OS Constraints: To further add to the constraints we have to subtract the space taken up by the browser (assuming IE, which is the most space consuming) and the OS (assuming WinXP-Win7): Win7 has the biggest taskbar footprint at a height of 40px (XP's and Vista's is 30px) The default IE8 view uses up 25px at the bottom of the screen with the status bar and a further 120px at the top of the screen with the windows title bar and the browser UI (assuming the default 'favorites' toolbar is present, it would instead be 91px without the favorites toolbar). Assuming no scrollbar, we also loose a total of 4px horizontally for the window outline. This means that we are left with 583px of vertical space and 1276px of horizontal. In other words, a Web Safe Area of 1276 x 583 Is this a correct line of thinking? I tried to Google some design best practices but most still talk about designing around 1024x768 which seems to be quickly disappearing. Any help on this would be greatly appreciated! Thanks.

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• Asp.net web site and web service hosting

  - by Razvi

  I have a web site and a web service and I would like to host them somewhere. I need to use it mostly for testing and so that a some friends who are developing some applications to use the service have access to it. Also the service is using a MS SQL 2008 database. Could you suggest any good free or cheap web hosting service for this. I would need about 1-2 months of hosting.

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