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• Value of links on negative review pages

  - by Sam Healey

  A general assumption with SEO is more links = higher rankings. What I would like to know is does Google know what those links are referring to. I.e. if somebody gives a product a good review on their personal blog and links the review to another companies website (who are selling the product), would Google take consideration for the review/description link. Essentially would Google know that this link refers to a product. So if somebody is looking to buy a product, Google would know to include this page because the previous link said it sells products rather than just having information on products. Then to take this further, does Google know if a link is positive or negative. For example, If somebody creates a post saying, do not visit example.com, example.com is bad because of blah blah blah. Would Google know that the link is getting bad feedback and therefore would it have a negative affect on rankings, or would Google go oh its just another link and give it better rankings?

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• Why are the custom campaign parameters in Google Analytics so long?

  - by Baumr

  Adding several Google Analytics custom campaign parameters can make URLs very long. For example, in Google's own examples: http://www.example.com/?utm_campaign=spring&utm_medium=referral&utm_source=exampleblog http://www.example.com/?utm_campaign=spring&utm_medium=email&utm_source=newsletter1 http://www.example.com/?utm_campaign=spring&utm_medium=email&utm_source=newsletter1&utm_content=toplink Is there shorter alternatives that GA will pick up?

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• Best Option for Creating A Small Church Website

  - by Jim

  I've been asked to create a website for a small church. Their prior site was hosted on geocities which is no longer. They are not looking for anything robust, just an informational site with a calendar and maybe a contact form. The church would also like to be able to administer the site with little technical know-how. Cost is also an issue. Given these requirements, something like sites.google.com seems like a good option. However, my main concern is that Sites will suffer the same fate as geocities. It is definitely not a flagship Google product. Are there other good alternatives that fit the requirements?

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• How to measure the conversion rate of your Amazon affiliate program?

  - by user359650

  I plan on selling products through the Amazon affiliate program. What I know I can track is: -what products people view on my website (default Google Analytics pageview behaviour). -what affiliate links people click on my website (with GA _trackEvent). What am I missing is: -what products people end up buying after clicking on the affiliate links. Does the Amazon affiliate program offers you any mechanism for linking a purchase with some data from your website? I noticed that I was able to add custom parameters and values to my affiliate links and the link checker was still happy with them, if Amazon gave the links that initiated an order then I would be able to cross reference the orders using custom parameters...

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• Submitting new site to directories - will Google penalize?

  - by Programmer Joe

  I just started a new site with a forum to discuss stocks. I've already submitted my site to DMOZ. To help promote my site and to help people who are looking for stock discussion forums to find it, I'm thinking of submitting my site to a few more directories but I'm hesistant because I know Google will penalize a site if it believes the backlinks to the site are spammy and/or low quality. So, I have a few questions: 1) If I submit my site to directories with a PR between 4 and 5, will those backlinks be considered spammy/low quality? I noticed most free directories have a PR between 4 and 5, but I don't know if backlinks from those directories would be considered spammy by Google. 2) I'm thinking of submitting it to Best of the Web and JoeAnt, but these are paid. Does anybody have any experience with these two paid directories? Are these two directories considered higher quality by Google?

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• Online iPad 1&2 emulators give different results compared to the real thing

  - by Systembolaget

  I'm designing a centered website (jQuery Isotope). Thre sandbox is here. I have used some online iPad 1&2 emulators to test how the site is viewed on these devices. Then, I managed to get hold of the real thing. Result: on real iPads, the site is centered and the layout adjusts automatically as expected. In online iPad emulators, the site is not quite centered and additional Isotope elements are squeezed in. Of course, I trust the real thing more than online emulators, but why is this happening? To me, it feels like website testing with online emulators is not so reliable after all? If this question is wrong here, please move it or tell me where it should go. SO is about programming, this question isn't. Thanks!

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• How can I exclude content in my notifications bar from being indexed?

  - by Liam E-p

  Of course I want my content to be indexed pretty fast by search engines, however not my notifications bar. My notifications bar contains the last 30 changes to content on the site, and I don't want this to show in my SEO meta. As all the notifications are generic, it often doesn't provide any relevant information. As I said the notifications are generic. If an article named "123" was created, it would create a notification that says "Article "123" was created by xxx at 12:00AM". I'm now wondering if this is a content design problem. As only 1/3 of this information is actually relevant to users (the title, what happened). By SEO meta, and irrelevant notification data being shown, I mean this - Basically what I was wondering, is how I could optimise this, so search engines wouldn't show this generic nonsense.

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• My Website title changes by itself in Google

  - by Kane

  I am doing seo on my friends site www.svipl.in each page has its own metas it did change to new ones then somehow google is taking company name as the meta title I just googled this topic and last few days other people getting same problem , I had similar issue in the past on my own site that soon changed after changing the metas again any seo experts with same problem please help , there is no h1 heading on the company name or alt tag with that also.

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• Transition to new site

  - by James Hill

  I'm almost finished rewriting the website for a non-profit organization. The existing site receives ~5,000 a month. The new site is being written in ASP.Net and the existing site is PHP. The current hosting provider does not support .Net hosting, so I'll be switching providers. My question revolves around the transition from the old site to the new. I would really like to get the new site up at the new hosting provider and do thorough testing before changing the DNS records for the domain. Question: How can I put the new site up, test it, make any changes/additions necessary before updating the domain DNS to point to the new IP without Google indexing the content? Also, what SEO repercussions should I be aware of when making such a drastic change to the content that exists under the domain name?

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• wordpress is truncating and replacing category name and description in version 2.7.1 [migrated]

  - by Jayapal Chandran

  version: WordPress 2.7.1 I recently created a new category in a blog by wordpress. I created a long category name like win32 api programming and the description as windows api programming and win23api programming. But after saving it the name and the description changes to name: win32 api instead of win32 api programming and desc: Win32 api snippets I don't want to upgrade my wordpress because i dont like some new features in the new releases. what should i do to get my actual strings(names) intact?

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• HTML background-size:cover with floating objects

  - by Mikhail

  I have a trivial page with body having an image background, with background-size:cover. I set html { height:100% } to fill up the entire page regardless of the content amount. Up to this point everything worked as expected. I've added a div and set position:absolute; right:0; width:200px; This, again, worked as expected, until I added content. When this div is populated so much that the contents take up more space than the height of the page, the scroll bar appears. Scrolling down reveals that the background image does not actually cover the entire page. This is due to the fact that my div is taller than 100% of the HTML height. How can I address this?

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• Difference between mail. and pop. & smtp.?

  - by Lea Hayes

  When hosting a website I often notice that all of the following are defined under DNS: POP = mail.example.com SMTP = mail.example.com versus POP = pop.example.com SMTP = smtp.example.com Is it wise to use "mail.example.com" for both POP and SMTP when configuring a mail client? What is the difference between each of the two approaches? It seems to work fine (sends and receives mail as expected).

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• check when a page was first seen by google

  - by sam

  Is there a way to see when a page was first published, by checking when it was first cahced by google (obviously its not 100% fool proof because there is a couple of days delay in some cases but it will give you a good idea.) The only other way i could think of checking it published date is if the page / post had a publicly viable time stamp on it, but in the case im looking for it, it dosnt have a publicly visible time stamp.

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• Managing products on a an ecommerce site [closed]

  - by John

  I've had a site that sells widgets for many years. I do not inventory my widgets, but the cost of adding them to the site and makings sure the site is current is becoming cost prohibitive. Here are the facts: I sell a single class of widget. I have about 50,000 widgets on my site. I have about 100 vendors that create and dropship the products when they get an order from me via email. Each vendor carries from 50 to 5000 types of widgets. Vendors all have websites with images and descriptions of their products. Each widget is produced in limited supply and usually sell out in 1-5 years. Prices of the widget often go up, sometimes more than 50% before they sell out. My vendors aren't very tech sophisticated. They have websites with their products, but most can't supply an api or database dump. Their websites usually display retail prices to the public, but I login or refer to a price list (usually excel) for wholesale prices. As it stands now, I hire local people to add and describe each widget to our website. It usually takes a person 4 minutes to add a widget to the site. This doesn't include moving to a new vendor. I feel like the upload/edit process is as good as it can get via a form/website. The problem is that it is getting very expensive to upload and keep the widget inventory current. I often get orders for something after it's sold out from the vendor or the price is wrong. This seems like it would be a problem in many industries. Can anyone suggest the cheapest way to upload inventory and ensure prices are current from my vendors? I'm assuming it will involve outsourcing, but I would like ideas on how to setup the compensation model.

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• Why doesn't Firefox cache my images and CSS

  - by Richard A

  I am using IIS7, I have already set up the following. But when I run Firefox it seems not to cache any of my images even with "remember history" set. <?xml version="1.0" encoding="UTF-8"?> <configuration> <system.webServer> <staticContent> <clientCache cacheControlCustom="public" cacheControlMode="UseMaxAge" cacheControlMaxAge="7.00:00:00" /> </staticContent> </system.webServer> </configuration> However when I use Firebug it still points to Firefox not caching images and CSS: public,max-age=604800 Content-Type text/css Content-Encoding gzip Last-Modified Mon, 27 Jun 2011 03:53:22 GMT Accept-Ranges bytes Etag "507968c27d34cc1:0" Vary Accept-Encoding Server Microsoft-IIS/7.5 X-Powered-By ASP.NET Date Mon, 27 Jun 2011 13:06:41 GMT Content-Length 5067 Request Headersview source Host www.xx.com User-Agent Mozilla/5.0 (Windows NT 6.1; rv:2.0.1) Gecko/20100101 Firefox/4.0.1 Accept text/css,*/*;q=0.1 Accept-Language en-us,en;q=0.5 Accept-Encoding gzip, deflate Accept-Charset ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive 115 Connection keep-alive Referer http://www.xx.com/ Cookie __utma=62996397.135679654.1309106351.1309159743.1309164158.8; __utmz=62996397.1309106351.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmc=62996397

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• My First robots.txt

  - by Whitechapel

  I'm creating my first robots.txt and wanted to get a second opinion on it. Basically I have a FTP setup on my board for some special users to transfer files between each other and I do NOT want that included in the search by the bots. I also want to point to my sitemap which gets auto generated by a PHP page. So here is what I have, what else should I include, and if I need to fix anything with it? Also, it's linking to xmlsitemap.php because that generates the sitemap when called. My goal is to allow any search bot crawl the forums to grab meta data. User-agent: * Disallow: /admin/ Disallow: /ali/ Disallow: /benny/ Disallow: /cgi-bin/ Disallow: /ders/ Disallow: /empire/ Disallow: /komodo_117/ Disallow: /xanxan/ Disallow: /zeroordie/ Disallow: /tmp/ Sitemap: http://www.vivalanation.com/forums/xmlsitemap.php Edit, I'm not sure how to handle all the user's folders under /public_html/ since the robots.txt will be going in /public_html.

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• How to target just one search engine and optimise for that

  - by mickburkejnr

  I've been dabbling with SEO a lot in the last 6 months, and one thing that has surprised me is the disparity between Google and Bing in the way they deliver results. A website ranked for a specific keyword/phrase on Google may rank 3rd on the first page, but using the same keyword/phrase on Bing will display the same website but ranked 15th for the exact same keyword/phrase. I came up with the idea to increase traffic to my website by targetting Bing instead of Google for several reasons. The biggest one is that while it's not the biggest search provider, people still use it, and I feel that if other websites have been "neglected" and not optimised for Bing my website would stand a better chance of getting near the top of their search rankings. The question is though how would I do this? A lot of the SEO advice on the internet is generic, but I can't help feeling it's Google orientated for obvious reasons. How could I optimise my website to be Bing friendly, rather than Google friendly? I know it sounds like suicide as I'm taking myself out of the Google mindset, but I feel it could work wonders for traffic to the site.

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• Preventing Duplicates on Google

  - by abel

  I am currently using a rewrite rule to enable access to .php pages, without using the php extension. However to prevent old links from breaking, the pages can still be accessed via links containing the .php extension too. For eg. domain.com/page.php can now be accessed at domain.com/page All the links on the website now use domain.com/page type links within the site. However older incoming links will still link to the .php pages, meaning Google will index both pages and mark them as duplicate. I have two plans to remedy the situation. Use a php 301 redirect: When a page is accessed with the .php extension, I can redirect each page individually using a 301 redirect using php Using Canonical: Place a canonical tag on each page, pointing to the ".php" less version My Question: Are both methods equally efficacious in preventing Google from indexing my ".php" pages? Which method should be preferred, by convention or otherwise?

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• Moving large amounts of data between shared hosts

  - by Bryan M.

  I recently acquired a client who is a photographer and was interested in moving web hosts since his current host had threatened to throw him off due to CPU spiking. The migration went fairly easily, with about 350MBs of website and media files. Then I discovered about 60GBs of client galleries he had failed to mention. I am unable to move this much data myself, since I'm capping out at about 20kb/s on the FTP connection. Has anyone encountered a situation where they needed to migrate this much data between cheap hosting? Should we contact the hosting companies about this (he is moving from Westhost to MediaTemple)?

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• When acquiring a domain name for product xyz, is it still important to buy .net and .org versions too?

  - by Borek

  I am buying a domain name for service xyz and obviously I have bought .com in the first place. In the past it was automatic to also buy the .net and .org versions. However, I've been asking myself, why would I do that? To serve customers who mistakenly enter a different TLD? (Would someone accidentally do that these days?) To avoid a chance that competition will acquire those TLDs and play some dirty game on my customers? If there is a good reason, or a few, to buy the .net and .org versions these days I'd like to see those listed. Thanks.

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• What are the hard and fast rules for Cache Control?

  - by Metalshark

  Confession: sites I maintain have different rules for Cache Control mostly based on the default configuration of the server followed up with recommendations from the Page Speed & Y-Slow Firefox plug-ins and the Network Resources view in Google's Speed Tracer. Cache-Control is set to private/public depending on what they say to do, ETag's/Last-Modified headers are only tinkered with if Y-Slow suggests there is something wrong and Vary-Accept-Encoding seems necessary when manually gziping files for Amazon CloudFront. When reading through the material on the different options and what they do there seems to be conflicting information, rules for broken proxies and cargo cult configurations. Any of the official information provided by the analysis tools mentioned above is quite inaccessible as it deals with each topic individually instead of as a unified strategy (so there is no cross-referencing of techniques). For example, it seems to make no sense that the speed analysis tools rate a site with ETag's the same as a site without them if they are meant to help with caching. What are the hard and fast rules for a platform agnostic Cache Control strategy? EDIT: A link through Jeff Atwood's article explains Caching in superb depth. For the record though here are the hard and fast rules: If the file is Compressed using GZIP, etc - use "cache-control: private" as a proxy may return the compressed version to a client that does not support it (the browser cache will hold files marked this way though). Also remember to include a "Vary: Accept-Encoding" to say that it is compressible. Use Last-Modified in conjunction with ETag - belt and braces usage provides both validators, whilst ETag is based on file contents instead of modification time alone, using both covers all bases. NOTE: AOL's PageTest has a carte blanche approach against ETags for some reason. If you are using Apache on more than one server to host the same content then remove the implicitly declared inode from ETags by excluding it from the FileETag directive (i.e. "FileETag MTime Size") unless you are genuinely using the same live filesystem. Use "cache-control: public" wherever you can - this means that proxy servers (and the browser cache) will return your content even if the rest of the page needs HTTP authentication, etc.

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• Can other domain registrars view non-public whois information?

  - by user3188544

  If my domains are hosted at a registrar (lets take Gandi, for example) and it has privacy protection on the whois information, can another ICANN-accredited registrar (GoDaddy, for example) still view my actual information that is behind the privacy guard? i.e. I don't have a GoDaddy account. But, since they are ICANN-accredited, could they access the real whois info without the privacy protection?

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• Remove third/nth level domains from google Index

  - by drakythe

  Somehow google has indexed some third(and fourth!) level domains that I had attached to my server temporarily, eg. my.domain.root.com. I now have these redirected properly where I would like them to go, however with a carefully crafted search one can still find them and I'd rather they not be exposed. My google foo skills have failed me in finding an answer, so I come to you wonderful folks: Is there a way/How do I remove sub-level domains from google search results? I have the site in google webmaster tools and verified, but all the URL removal requests I can perform append the url to the base url, not prefixed. And finally, how can I prevent this in the future?

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• Separate urls for a set of pages sharing 80% duplicate content

  - by user131003

  Issue: Currently my site has one particular page which has country specific data. So I've URLs like : mysite.com/sale-united-states mysite.com/sale-united-kingdom mysite.com/sale-sweden etc. All these pages have 80-90% common content and 10-20% country specific content. currently all these pages canonically point to mysite.com/sale-united-states. The problem is when someone searches for "sale Sweden", Google correctly shows mysite.com/sale-united-states page, which does not feel correct as it shows US page instead of Sweden. Now I'm thinking of not using canonical url so that country specific urls are produced in Google saerch. But I'm not sure how 80% duplicate content is going to affect SEO? What should be the recommended approach for this situation? A friend of mine suggested a "separate subdomain per country" based approach but it seems overkill for one page.

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• Using an old penalized domain for a new website

  - by MiladSafaei

  I had a website with 2 domains like these: firstdomain.com and first-domain.com. The main domain was first-domain.com and the other one was 301 redirected to first one. The main domain got a Google Penguin penalty some months ago. I uploaded the site on an new domain and removed Google index of old domain by using the remove URL tool in Webmaster Tools. Now, I want to use firstdomain.com (which was redirected to the penalized domain) for a new and fresh website with new and perfect content. Is it probable that history of this domain affects the new website and harms its ranking?

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