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  • Page output caching for dynamic web applications

    - by Mike Ellis
    I am currently working on a web application where the user steps (forward or back) through a series of pages with "Next" and "Previous" buttons, entering data until they reach a page with the "Finish" button. Until finished, all data is stored in Session state, then sent to the mainframe database via web services at the end of the process. Some of the pages display data from previous pages in order to collect additional information. These pages can never be cached because they are different for every user. For pages that don't display this dynamic data, they can be cached, but only the first time they load. After that, the data that was previously entered needs to be displayed. This requires Page_Load to fire, which means the page can't be cached at that point. A couple of weeks ago, I knew almost nothing about implementing page caching. Now I still don't know much, but I know a little bit, and here is the solution that I developed with the help of others on my team and a lot of reading and trial-and-error. We have a base page class defined from which all pages inherit. In this class I have defined a method that sets the caching settings programmatically. For pages that can be cached, they call this base page method in their Page_Load event within a if(!IsPostBack) block, which ensures that only the page itself gets cached, not the data on the page. if(!IsPostBack) {     ...     SetCacheSettings();     ... } protected void SetCacheSettings() {     Response.Cache.AddValidationCallback(new HttpCacheValidateHandler(Validate), null);     Response.Cache.SetExpires(DateTime.Now.AddHours(1));     Response.Cache.SetSlidingExpiration(true);     Response.Cache.SetValidUntilExpires(true);     Response.Cache.SetCacheability(HttpCacheability.ServerAndNoCache); } The AddValidationCallback sets up an HttpCacheValidateHandler method called Validate which runs logic when a cached page is requested. The Validate method signature is standard for this method type. public static void Validate(HttpContext context, Object data, ref HttpValidationStatus status) {     string visited = context.Request.QueryString["v"];     if (visited != null && "1".Equals(visited))     {         status = HttpValidationStatus.IgnoreThisRequest; //force a page load     }     else     {         status = HttpValidationStatus.Valid; //load from cache     } } I am using the HttpValidationStatus values IgnoreThisRequest or Valid which forces the Page_Load event method to run or allows the page to load from cache, respectively. Which one is set depends on the value in the querystring. The value in the querystring is set up on each page in the "Next" and "Previous" button click event methods based on whether the page that the button click is taking the user to has any data on it or not. bool hasData = HasPageBeenVisited(url); if (hasData) {     url += VISITED; } Response.Redirect(url); The HasPageBeenVisited method determines whether the destination page has any data on it by checking one of its required data fields. (I won't include it here because it is very system-dependent.) VISITED is a string constant containing "?v=1" and gets appended to the url if the destination page has been visited. The reason this logic is within the "Next" and "Previous" button click event methods is because 1) the Validate method is static which doesn't allow it to access non-static data such as the data fields for a particular page, and 2) at the time at which the Validate method runs, either the data has not yet been deserialized from Session state or is not available (different AppDomain?) because anytime I accessed the Session state information from the Validate method, it was always empty.

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  • 301 redirect for a page with a space in it

    - by Outerbridge Mike
    I have some pages from a client's old template-based site which have spaces in them. For example, one of the pages looks like this: example.com/page.php?domain_name=example.com&viewpage=Gallery %26 News I'm thinking that the correct way to do an htaccess 301 redirect is to include something like this: Redirect 301 /page.php?domain_name=example.com&viewpage=Gallery%20%26%20News http://www.example.com/gallery/ where the new page is: example.com/gallery Is this correct?

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  • Social Targeting: Who Do You Think You’re Talking To?

    - by Mike Stiles
    Are you the kind of person that tries to sell Clay Aiken CD’s outside Warped Tour concert venues? Then you don’t think a lot about targeting your messages to the right audience. For your communication to pack the biggest punch it can, you need to know where to throw it. And a recent study on social demographics might help you see social targeting in a whole new light. Pingdom’s annual survey of social network demographics shows us first of all that there is no gender difference between Facebook and Twitter. Both are 40% male, 60% female. If you’re looking for locales that lean heavily male, that would be Slashdot, Hacker News and Stack Overflow. The women are dominating Pinterest, Goodreads and Blogger. So what about age? 55% of tweeters are 35 and up, compared with 63% at Pinterest, 65% at Facebook and 70% at LinkedIn. As you can tell, LinkedIn supports the oldest user base, with the average member being 44. The average age at Facebook is 51, and it’s 37 at Twitter. If you want to aim younger, have you met Orkut yet? 83% of its users are under 35. The next sites in order as great candidates for the young market are deviantART, Hacker News, Hi5, Github, and Reddit. I know, other than Reddit, many of you might be saying “who?” But the list could offer an opportunity to look at the vast social world beyond Facebook, Twitter and Google+ (which Pingdom did not include in the survey at all due to a lack of accessible data). As for the average age of social users overall: 26% are 25-34 25% are 35-44 19% are 45-54 16% are 18-24  6% are 55-64  5% are 0-17  and 2% are 65 Now you know where you stand on the “cutting edge” scale for a person your age. You’re welcome. Certainly such demographics are a moving target and need to be watched and reassessed on a regular basis to make sure you’re moving in step with the people you want to talk to. For instance, since Pingdom’s survey last year, the age of the average Facebook user has gone up 2 years, while the age of the average Twitter user has gone down 2 years. With the targeting and analytics tools available on today’s social management platforms, there’s little need to market in the dark. Otherwise, good luck with those Clay CD’s.

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  • Should I include HTML markup in my JSON response?

    - by Mike M. Lin
    In an e-commerce site, when adding an item to a cart, I'd like to show a popup window with the options you can choose. Imagine you're ordering an iPod Shuffle and now you have to choose the color and text to engrave. I'd like the window to be modal, so I'm using a lightbox populated by an Ajax call. Now I have two options: Option 1: Send only the data, and generate the HTML markup using JavaScript What's nice about this is that it trims down the Ajax request to the bear minimum and doesn't mix the data with the markup. What's not so great about this is that now I need to use JavaScript to do my rendering, instead of having a template engine on the server-side do it. I might be able to clean up the approach a bit by using a client-side templating solution. Option 2: Send the HTML markup What's good about this is that I can have the same server-side templating engine I'm using for the rest of my rendering tasks (Django), do the rendering of the lightbox. JavaScript is only used to insert the HTML fragment into the page. So it clearly leaves the rendering to the rendering engine. Makes sense to me. But I don't feel comfortable mixing data and markup in an Ajax call for some reason. I'm not sure what makes me feel uneasy about it. I mean, it's the same way every web page is served up -- data plus markup -- right?

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  • 9 Ways Facebook Monetization Could Change Your Marketing

    - by Mike Stiles
    Think Facebook monetization isn’t a head game? Imagine creating something so functional, fun and addictive you literally amass about 1/7th of the planet’s population as an audience. You have 1 billion users that use it at least once a month. But analysts and marketers look at what you’ve done and say, “eh…not good enough.” What if you had a TV show that garnered 1/7 of Earth’s population as an audience? How much would a spot cost? And how fast would marketers write that check, even without the targeting and engagement analytics Facebook offers? Having already changed the marketing landscape forever, if you’re Facebook’s creator, you’d have to be scratching your head and asking, “Wow, what more does a product need to do?” Facebook’s been busy answering that very question with products and betas that will likely directly affect your brand’s strategy. Item 1: Users can send physical gifts to friends through Facebook based on suggestions from user data. A giant step toward the potential power of social commerce. Item 2: Users can pay $7 to promote posts for higher visibility. Individual users, not just marketers, are being leveraged as a revenue stream. Not impressive enough? There’s also the potential Craigslist killer Facebook Marketplace. Item 3: Mobile ads. 600 million+ access Facebook on smartphones. According to the company, half of the $1 million a day generated by Sponsored Stories as of late June was coming from mobile. Ads in News Feeds seen on mobile had click-through rates 23x higher than on desktop News Feeds or the right side panel. Item 4: App developers can buy install ads that show up in mobile News Feeds so reliance on discovery in app stores is reduced. Item 5: Want your posts seen by people who never liked your Page? A test began in August where you could appear in non-fans’ News Feeds on both web and mobile. Item 6: How about an ability to use Facebook data to buy ads outside of Facebook? A mobile ad network is being tested to get your targeted messages on non-Facebook apps and sites surfaced on devices. Item 7: Facebook Collections, Facebook’s answer to Pinterest. Users can gather images of desired products and click through to the retailer to buy. Keep focusing on your imagery. Item 8: Facebook Offers, Facebook’s answer to the Groupons and Living Socials of the world. You can send deals to your fans’ News Feeds. Item 9: Facebook Exchange lets you track what fans do on Facebook and across the entire Web. Could lead to a Facebook ad network leveraging Facebook users and data but not limiting exposure to the Facebook platform. Marketers are seeing increasing value in Facebook (and Twitter for that matter).  But as social grows and adjusts, will marketing budgets aimed in that direction grow and adjust accordingly, and within a reasonable time frame? @mikestilesPhoto Christie Merrill/stock.xchng

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  • Workshop in Manila, Philppines

    - by Mike Dietrich
    Thanks a lot to everybody for attending today in the Oracle Office in Manila. It was (actually it still is as we are still running the workshop at the moment) a pleasure for us - and great fun, too :-) And, as always, please download the most recent version of the slides from here: http://apex.oracle.com/folien Use the keyword (Schluesselwort): upgrade112 Let us and the local colleagues from Oracle know once you have upgraded successfully - and don't wait too long - 10.2 goes out of Premier Support end of July this year - that's only 4.5 months to go.

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  • Fix invalid objects and components - BEFORE you upgrade!

    - by Mike Dietrich
    We are currently running a Tech Challange Workshop with 25 Oracle consultants and support folks from all over EMEA. We call it Tech Challange because we seperate these experts having between 5 and 20 years of Oracle experience into 5 groups - and each group has to complete their special challange such as moving a database from 10.2 to Exadata V2 or upgrading from single instance 10.2 to Real Application Clusters 11.2 with the new Grid Infrastructure. Actually we start this training with a bit presentation pieces about upgrades, Real Application Testing and Golden Gate. And one topic I always point out: Keep your database tidy before the upgrade!!! Clean up all invalid objects - especially in SYS and SYSTEM user schema BEFORE you upgrade. Use utlrp.sql to recompile invalid objects. Use Note:753041.1 to diagnose and fix invalid components. Do this always BEFORE you start the upgrade. Even if it may take some time. Otherwise your upgrade could fails or significant parts of the database packages could be invalid after the upgrade as well. I just came across this today as one group had ~240 invalid objects in the database - and due to the fact that the original system was still there could proof that the objects had been invalid before. Good job, BUT ... :-)

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  • In Case You Weren’t There: Blogwell NYC

    - by Mike Stiles
    0 0 1 1009 5755 Vitrue 47 13 6751 14.0 Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman";} Your roving reporter roved out to another one of Socialmedia.org’s fantastic Blogwell events, this time in NYC. As Central Park and incredible weather beckoned, some of the biggest brand names in the world gathered to talk about how they’re incorporating social into marketing and CRM, as well as extending social across their entire organizations internally. Below we present a collection of the live tweets from many of the key sessions GE @generalelectricJon Lombardo, Leader of Social Media COE How GE builds and extends emotional connections with consumers around health and reaps the benefits of increased brand equity in the process. GE has a social platform around Healthyimagination to create better health for people. If you and a friend are trying to get healthy together, you’ll do better. Health is inherently. Get health challenges via Facebook and share with friends to achieve goals together. They’re creating an emotional connection around the health context. You don’t influence people at large. Your sphere of real influence is around 5-10 people. They find relevant conversations about health on Twitter and engage sounding like a friend, not a brand. Why would people share on behalf of a brand? Because you tapped into an activity and emotion they’re already having. To create better habits in health, GE gave away inexpensive, relevant gifts related to their goals. Create the context, give the relevant gift, get social acknowledgment for giving it. What you get when you get acknowledgment for your engagement and gift is user generated microcontent. GE got 12,000 unique users engaged and 1400 organic posts with the healthy gift campaign. The Dow Chemical Company @DowChemicalAbby Klanecky, Director of Digital & Social Media Learn how Dow Chemical is finding, training, and empowering their scientists to be their storytellers in social media. There are 1m jobs coming open in science. Only 200k are qualified for them. Dow Chemical wanted to use social to attract and talk to scientists. Dow Chemical decided to use real scientists as their storytellers. Scientists are incredibly passionate, the key ingredient of a great storyteller. Step 1 was getting scientists to focus on a few platforms, blog, Twitter, LinkedIn. Dow Chemical social flow is Core Digital Team - #CMs – ambassadors – advocates. The scientists were trained in social etiquette via practice scenarios. It’s not just about sales. It’s about growing influence and the business. Dow Chemical trained about 100 scientists, 55 are active and there’s a waiting list for the next sessions. In person social training produced faster results and better participation. Sometimes you have to tell pieces of the story instead of selling your execs on the whole vision. Social Media Ethics Briefing: Staying Out of TroubleAndy Sernovitz, CEO @SocialMediaOrg How do we get people to share our message for us? We have to have their trust. The difference between being honest and being sleazy is disclosure. Disclosure does not hurt the effectiveness of your marketing. No one will get mad if you tell them up front you’re a paid spokesperson for a company. It’s a legal requirement by the FTC, it’s the law, to disclose if you’re being paid for an endorsement. Require disclosure and truthfulness in all your social media outreach. Don’t lie to people. Monitor the conversation and correct misstatements. Create social media policies and training programs. If you want to stay safe, never pay cash for social media. Money changes everything. As soon as you pay, it’s not social media, it’s advertising. Disclosure, to the feds, means clear, conspicuous, and understandable to the average reader. This phrase will keep you in the clear, “I work for ___ and this is my personal opinion.” Who are you? Were you paid? Are you giving an honest opinion based on a real experience? You as a brand are responsible for what an agency or employee or contactor does in your behalf. SocialMedia.org makes available a Disclosure Best Practices Toolkit. Socialmedia.org/disclosure. The point is to not ethically mess up and taint social media as happened to e-mail. Not only is the FTC cracking down, so is Google and Facebook. Visa @VisaNewsLucas Mast, Senior Business Leader, Global Corporate Social Media Visa built a mobile studio for the Olympics for execs and athletes. They wanted to do postcard style real time coverage of Visa’s Olympics sponsorships, and on a shoestring. Challenges included Olympic rules, difficulty getting interviews, time zone trouble, and resourcing. Another problem was they got bogged down with their own internal approval processes. Despite all the restrictions, they created and published a variety of and fair amount of content. They amassed 1000+ views of videos posted to the Visa Communication YouTube channel. Less corporate content yields more interest from media outlets and bloggers. They did real world video demos of how their products work in the field vs. an exec doing a demo in a studio. Don’t make exec interview videos dull and corporate. Keep answers short, shoot it in an interesting place, do takes until they’re comfortable and natural. Not everything will work. Not everything will get a retweet. But like the lottery, you can’t win if you don’t play. Promoting content is as important as creating it. McGraw-Hill Companies @McGrawHillCosPatrick Durando, Senior Director of Global New Media McGraw-Hill has 26,000 employees. McGraw-Hill created a social intranet called Buzz. Intranets create operational efficiency, help product dev, facilitate crowdsourcing, and breaks down geo silos. Intranets help with talent development, acquisition, retention. They replaced the corporate directory with their own version of LinkedIn. The company intranet has really cut down on the use of email. Long email threats become organized, permanent social discussions. The intranet is particularly useful in HR for researching and getting answers surrounding benefits and policies. Using a profile on your company intranet can establish and promote your internal professional brand. If you’re going to make an intranet, it has to look great, work great, and employees are going have to want to go there. You can’t order them to like it. 

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  • Visual Studio 2010 Type or namespace &lsquo;xyz&rsquo; does not exist in&hellip;

    - by Mike Huguet
    It pains me to write this post as I feel like an idiot for having wasted my time on this “problem.”  Hopefully in posting this, I can keep some other poor lost soul working at 4 AM in the morning from spending wasteful minutes scratching his head and getting frustrated.  The Visual Studio designer will work fine in resolving namespaces, but when you build you will get the “Type or namespace ‘xyz’ does not exist error.  If you see this error please take a look at your Errors List window and ensure that you have the “Warnings” option enabled.  It is very likely that you will see that there is a missing dependent reference.  Technorati Tags: Visual Studio

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  • Man pages not finding entry

    - by Mike
    So, I'm not sure what is going on with my system (ubuntu 12.04), but my man pages do not seem to be working. I try man gcc and get the following response No manual entry for gcc See 'man 7 undocumented' for help when manual pages are not available. However I see the man entry in /usr/share/man/man1/gcc.1.gz Here is what my /etc/manpath.config file looks like # manpath.config # # This file is used by the man-db package to configure the man and cat paths. # It is also used to provide a manpath for those without one by examining # their PATH environment variable. For details see the manpath(5) man page. # # Lines beginning with `#' are comments and are ignored. Any combination of # tabs or spaces may be used as `whitespace' separators. # # There are three mappings allowed in this file: # -------------------------------------------------------- # MANDATORY_MANPATH manpath_element # MANPATH_MAP path_element manpath_element # MANDB_MAP global_manpath [relative_catpath] #--------------------------------------------------------- # every automatically generated MANPATH includes these fields # #MANDATORY_MANPATH /usr/src/pvm3/man # MANDATORY_MANPATH /usr/man MANDATORY_MANPATH /usr/share/man MANDATORY_MANPATH /usr/local/share/man #--------------------------------------------------------- # set up PATH to MANPATH mapping # ie. what man tree holds man pages for what binary directory. # # *PATH* -> *MANPATH* # MANPATH_MAP /bin /usr/share/man MANPATH_MAP /usr/bin /usr/share/man MANPATH_MAP /sbin /usr/share/man MANPATH_MAP /usr/sbin /usr/share/man MANPATH_MAP /usr/local/bin /usr/local/man MANPATH_MAP /usr/local/bin /usr/local/share/man MANPATH_MAP /usr/local/sbin /usr/local/man MANPATH_MAP /usr/local/sbin /usr/local/share/man MANPATH_MAP /usr/X11R6/bin /usr/X11R6/man MANPATH_MAP /usr/bin/X11 /usr/X11R6/man MANPATH_MAP /usr/games /usr/share/man MANPATH_MAP /opt/bin /opt/man MANPATH_MAP /opt/sbin /opt/man #--------------------------------------------------------- # For a manpath element to be treated as a system manpath (as most of those # above should normally be), it must be mentioned below. Each line may have # an optional extra string indicating the catpath associated with the # manpath. If no catpath string is used, the catpath will default to the # given manpath. # # You *must* provide all system manpaths, including manpaths for alternate # operating systems, locale specific manpaths, and combinations of both, if # they exist, otherwise the permissions of the user running man/mandb will # be used to manipulate the manual pages. Also, mandb will not initialise # the database cache for any manpaths not mentioned below unless explicitly # requested to do so. # # In a per-user configuration file, this directive only controls the # location of catpaths and the creation of database caches; it has no effect # on privileges. # # Any manpaths that are subdirectories of other manpaths must be mentioned # *before* the containing manpath. E.g. /usr/man/preformat must be listed # before /usr/man. # # *MANPATH* -> *CATPATH* # MANDB_MAP /usr/man /var/cache/man/fsstnd MANDB_MAP /usr/share/man /var/cache/man MANDB_MAP /usr/local/man /var/cache/man/oldlocal MANDB_MAP /usr/local/share/man /var/cache/man/local MANDB_MAP /usr/X11R6/man /var/cache/man/X11R6 MANDB_MAP /opt/man /var/cache/man/opt # #--------------------------------------------------------- # Program definitions. These are commented out by default as the value # of the definition is already the default. To change: uncomment a # definition and modify it. # #DEFINE pager pager -s #DEFINE cat cat #DEFINE tr tr '\255\267\264\327' '\055\157\047\170' #DEFINE grep grep #DEFINE troff groff -mandoc #DEFINE nroff nroff -mandoc #DEFINE eqn eqn #DEFINE neqn neqn #DEFINE tbl tbl #DEFINE col col #DEFINE vgrind vgrind #DEFINE refer refer #DEFINE grap grap #DEFINE pic pic -S # #DEFINE compressor gzip -c7 #--------------------------------------------------------- # Misc definitions: same as program definitions above. # #DEFINE whatis_grep_flags -i #DEFINE apropos_grep_flags -iEw #DEFINE apropos_regex_grep_flags -iE #--------------------------------------------------------- # Section names. Manual sections will be searched in the order listed here; # the default is 1, n, l, 8, 3, 0, 2, 5, 4, 9, 6, 7. Multiple SECTION # directives may be given for clarity, and will be concatenated together in # the expected way. # If a particular extension is not in this list (say, 1mh), it will be # displayed with the rest of the section it belongs to. The effect of this # is that you only need to explicitly list extensions if you want to force a # particular order. Sections with extensions should usually be adjacent to # their main section (e.g. "1 1mh 8 ..."). # SECTION 1 n l 8 3 2 3posix 3pm 3perl 5 4 9 6 7 # #--------------------------------------------------------- # Range of terminal widths permitted when displaying cat pages. If the # terminal falls outside this range, cat pages will not be created (if # missing) or displayed. # #MINCATWIDTH 80 #MAXCATWIDTH 80 # # If CATWIDTH is set to a non-zero number, cat pages will always be # formatted for a terminal of the given width, regardless of the width of # the terminal actually being used. This should generally be within the # range set by MINCATWIDTH and MAXCATWIDTH. # #CATWIDTH 0 # #--------------------------------------------------------- # Flags. # NOCACHE keeps man from creating cat pages. #NOCACHE Thanks for any help (p.s. even 'man man' fails) Edit: When I run ls -l /usr/share/man/man1/gcc* I get the following output lrwxrwxrwx 1 root root 12 May 27 15:41 /usr/share/man/man1/gcc.1.gz -> gcc-4.6.1.gz -rw-r--r-- 1 root root 217776 Apr 15 17:34 /usr/share/man/man1/gcc-4.6.1.gz

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  • Exposed: Fake Social Marketing

    - by Mike Stiles
    Brands and marketers who want to build their social popularity on a foundation of lies are starting to face more of an uphill climb. Fake social is starting to get exposed, and there are a lot of emperors getting caught without any clothes. Facebook is getting ready to do a purge of “Likes” on Pages that were a result of bots, fake accounts, and even real users who were duped or accidentally Liked a Page. Most of those accidental Likes occur on mobile, where it’s easy for large fingers to hit the wrong space. Depending on the degree to which your Page has been the subject of such activity, you may see your number of Likes go down. But don’t sweat it, that’s a good thing. The social world has turned the corner and assessed the value of a Like. And the verdict is that a Like is valuable as an opportunity to build a real relationship with a real customer. Its value pales immensely compared to a user who’s actually engaged with the brand. Those fake Likes aren’t doing you any good. Huge numbers may once have impressed, but it’s not fooling anybody anymore. Facebook’s selling point to marketers is the ability to use a brand’s fans to reach friends of those fans. Consequently, there has to be validity and legitimacy to a fan count. Speaking of mobile, Trademob recently reported 40% of clicks are essentially worthless, because 22% of them are accidental (again with the fat fingers), while 18% are trickery. Publishers will but huge banner ads next to tiny app buttons to increase the odds of an accident. Others even hide a banner behind another to score 2 clicks instead of 1. Pontiflex and Harris Interactive last year found 47% of users were more likely to click a mobile ad accidentally than deliberately. Beyond that, hijacked devices are out there manipulating click data. But to what end for a marketer? What’s the value of a click on something a user never even saw? What’s the value of a seen but accidentally clicked ad if there’s no resulting transaction? Back to fake Likes, followers and views; they’re definitely for sale on numerous sites, none of which I’ll promote. $5 can get you 1,000 Twitter followers. You can even get followers targeted by interests. One site was set up by an unemployed accountant out of his house in England. He gets them from a wholesaler in Brooklyn, who gets them from a 19-year-old supplier in India. The unemployed accountant is making $10,000 a day. That means a lot of brands, celebrities and organizations are playing the fake social game, apparently not coming to grips with the slim value of the numbers they’re buying. But now, in addition to having paid good money for non-ROI numbers, there’s the embarrassment factor. At least a couple of sites have popped up allowing anyone to see just how many fake and inactive followers you have. Britain’s Fake Follower Check and StatusPeople are the two getting the most attention. Enter any Twitter handle and the results are there for all to see. Fake isn’t good, period. “Inactive” could be real followers, but if they’re real, they’re just watching, not engaging. If someone runs a check on your Twitter handle and turns up fake followers, does that mean you’re suspect or have purchased followers? No. Anyone can follow anyone, so most accounts will have some fakes. Even account results like Barack Obama’s (70% fake according to StatusPeople) and Lady Gaga’s (71% fake) don’t mean these people knew about all those fakes or initiated them. Regardless, brands should realize they’re now being watched, and users are judging the legitimacy of their social channels. Use one of any number of tools available to assess and clean out fake Likes and followers so that your numbers are as genuine as possible. And obviously, skip the “buying popularity” route of social marketing strategy. It doesn’t work and it gets you busted…a losing combination.

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  • Do you own your tools?

    - by Mike Brown
    A colleague of mine wrote a post a while ago asking Do you own your tools. It raises an important question. Do you? I answered way down in the comments. As an independent, I do own my tools. Even when I wasn't independent, I had my own (fully licensed) tools that I used for personal development. I don't think buying your own tools are something to puff your chest up about (just because you can buy a $100 pair of basketball sneakers they won't make you as good as Michael Jordan), but it IS an investment in yourself that shouldn't be taken lightly. What do you think good people?

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  • Closed-loop Recommendation Engines: Analyst Insight report on Oracle Real-Time Decisions (RTD)

    - by Mike.Hallett(at)Oracle-BI&EPM
    In November 2011, Helena Schwenk of MWD Advisors, published her analysis on Oracle Real-Time Decisions.  She summarizes as follows: "In contrast to other popular approaches to implementing predictive analytics, RTD focuses on learning from each interaction and using these insights to adjust what is presented, offered or displayed to a customer. Likewise its capabilities for optimising decisions within the context of specific business goals and a report-driven framework for assessing the performance of models and decisions make it a strong contender for organisations that want to continuously improve decision making as part of a customer experience marketing, e-commerce optimisation and operational process efficiency initiative." This is an outstanding report to share with a prospect or client as it goes into great detail about the product and its capabilities.  It also highlights the differences in Oracle's Real-Time Decisions product vs. other closed loop recommendation engines. I encourage you to share this report with your clients and prospects. It can be downloaded directly from here - MWD Advisors Vendor Profile: Oracle Real-Time Decisions. (expires in November 2012) Highlights: "At the core of RTD lies a learning engine that combines business rules and adaptive predictive models to deliver recommendations to operational systems while simultaneously learning from experiences." "While closed-loop recommendation engines are becoming more prevalent... there are a number of features that distinguish RTD: It makes its decisions in the context of the business objectives, such as maximising customer revenue or reducing service costs Its support for operational integration offers organisations some flexibility in how they implement the offering."

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  • BI Applications 7.9.6.3 and EBS 12.1.3 Vision: Integrated Demo Environments

    - by Mike.Hallett(at)Oracle-BI&EPM
    If you need a combined BI-Applications + eBusiness Suite Applications demonstration environment, or for proof of concept work for your customers, then these versions of images on Oracle Virtual Box are now available for partners to download and use.  To get access to these images, Partners must be OPN members, specialised in OBI or BI-Apps.   This is an integrated Demo/Test Drive/POC/Self Enablement environment including two separate images (in English) representing the entire Oracle Stack – Applications, Middleware, Database, Operating System and Virtual Machine. Minimum Hardware requirements for each image to run separately 4GB RAM Minimum Hardware requirements for both images to run concurrently 8GB RAM Dual CPU 64 bit OS   BI Applications 7.9.6.3 Linux based and running on Oracle Virtual Box and compatible with OVM Image Content: BI Application Analytics demo data extracted from EBS 12.1.3 Vision for Financials and HR using EBS 12.1.3 Vision (image supplied) Built Integration to EBS 12.1.3 Vision image (provided). Fully functional BI Applications 7.9.6.3 software install and configuration Image can be connected to load any data from any other compatible source system. BI Apps Demo data is based on OOTB EBS Vision 12.1.3 Configured to run BI Apps data load for all other modules of EBS 12.1.3 Vision. Includes OBIEE Sample demonstration content Documented scripts for running presentations, demonstrations and Test Drives Image Size: 34GB zip, 84GB unzip.  Min Hardware 4GB RAM         EBS Vision 12.1.3 Linux based and running on Oracle Virtual Box and compatible with OVM Image Content: eBusiness Suite (EBS) Applications Vision 12.1.3 Standard Vision instance with all given setups, configurations and data Source system for BI Apps 7.9.6.3 Image Size: 76GB zip, 300GB unzip.  Min Hardware 4GB RAM Distribution: The Virtual Box images are posted on an external FTP server @ BI Applications 7.9.6.3 EBS12.1.3   To download, Partners need to request the current password to access the images.  To request the current ftp.oracle.com password and the password required to unzip the images, please email Marek Winiarski   Support Contact =  Marek Winiarski: Oracle Partner Solution Consultant

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  • Gartner: Magic Quadrant for Corporate Performance Management Suites, 2012

    - by Mike.Hallett(at)Oracle-BI&EPM
    Hyperion clearly leads the pack again in Gartner’s analysis of the CPM / EPM market, saying; “Oracle is a Leader in CPM suites, with one of the most widely distributed solutions in the market. Oracle Hyperion Enterprise Performance Management is recognized by CFOs worldwide. The vendor has a well-established partner channel, with both large and smaller CPM SI specialists. Hyperion skills are also plentiful among the independent consultant community, given the well-established products. “ “Oracle continues to innovate, bringing incremental improvements across the portfolio as well as new financial close management, disclosure management and predictive planning additions. Furthermore, Oracle has improved integration of Hyperion with the Oracle BI platform, and has improved planning performance, enabling Hyperion Planning to use Oracle Exalytics In-Memory Machine.” For the full article see here: Gartner: Magic Quadrant for Corporate Performance Management Suites, 2012 And if you missed it, here is also the MQ for BI: Gartner: Magic Quadrant for Business Intelligence Platforms, 2012

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  • T-SQL Tuesday #006: "What About BLOB?"

    - by Mike C
    Invitation for T-SQL Tuesday #006: "What About BLOB?" It's getting warm outside just in time for the May T-SQL Tuesday blog party. I’ll be your host this month--and the secret word for this T-SQL Tuesday is "Large Object (LOB) Data" . What’s T-SQL Tuesday? About 6 months ago Adam Machanic (Twitter: @AdamMachanic ) decided to throw a worldwide blog party. Every month Adam picks a host to post the topic and the rules. Everyone who wants to participate publishes a blog entry on the topic of the day,...(read more)

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  • Google webmaster showing duplicate meta descriptions for search directory

    - by Mike Flynn
    What is the best way to get rid of this error in Google Webmasters? Do I really need to add "- Page 2" at the end of the descripton? Page Description Kansas basketball tournaments posted by organizations and teams for youth, AAU, and NCAA certified e Pages /youth-basketball-tournaments/kansas /youth-basketball-tournaments/kansas?page=2 /youth-basketball-tournaments/kansas?page=3 /youth-basketball-tournaments/kansas?page=9

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  • Bodies do not stay sticked together by joint in retina display

    - by Mike JM
    I'm rehearsing on Box2D revolute joints. Everything's going pretty well except for one thing. For some reason bodies joined together with revolute joints do not stay sticked, they start getting apart from each other from the app start when I run it on retina device or simulator. On non retina device it works just fine, as expected. Here's the screenshot of the non-retina version: And here's the behavior when I run the same app on retina device/simulator: I'm taking content scale factor into account.

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  • Upgrade Workshop in Warsaw today

    - by Mike Dietrich
    Thanks a lot - this was really impressive today. I don't know the exact number of attandees yet but it must have been more than 100 people. So I'd really like to thank you for this wonderful day in Warsaw. I've just made it to Budapest - and in case you are looking for the most recent version of the slides please download them from here: http://apex.oracle.com/folien and use the keyword (aka Schluesselwort): upgrade112 Thanks a lot - and let me know if your upgrades went fine :-)

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  • Error mounting: mount exited with exit code 13

    - by Mike Williamson
    I keep a windows partition on my laptop for the occaisional bit of Photoshop work. A while ago I noticed that Windows had disappeared from my grub boot menu and when I try to mount the windows partion, my system hangs for a bit and then I get this: Unable to mount 105 GB Filesystem Error mounting: mount exited with exit code 13: ntfs_attr_pread_i: ntfs_pread failed: Input/output error Failed to calculate free MFT records: Input/output error NTFS is either inconsistent, or there is a hardware fault, or it's a SoftRAID/FakeRAID hardware. In the first case run chkdsk /f on Windows then reboot into Windows twice. The usage of the /f parameter is very important! If the device is a SoftRAID/FakeRAID then first activate it and mount a different device under the /dev/mapper/ directory, (e.g. /dev/mapper/nvidia_eahaabcc1). Please see the 'dmraid' documentation for more details. It seems that chkdsk is a windows command but since I can't boot into windows (since its the windows partition that is the problem) I'm not sure what to do. Here is the output of fdisk to give you the lay of the land: Disk /dev/sda: 250.1 GB, 250059350016 bytes 255 heads, 63 sectors/track, 30401 cylinders Units = cylinders of 16065 * 512 = 8225280 bytes Sector size (logical/physical): 512 bytes / 512 bytes I/O size (minimum/optimal): 512 bytes / 512 bytes Disk identifier: 0x98000000 Device Boot Start End Blocks Id System /dev/sda1 1 10199 81923436 83 Linux /dev/sda2 * 10200 22947 102398310 7 HPFS/NTFS /dev/sda3 22948 29164 49938052+ 83 Linux /dev/sda4 29165 30401 9936202+ 5 Extended /dev/sda5 29165 30401 9936171 82 Linux swap / Solaris Any guidance would be appreciated!

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  • Bad Spot to Be In: Playing Catch-up with Mobile Advertising

    - by Mike Stiles
    You probably noticed, there’s a mass migration going on from online desktop/laptop usage to smartphone/tablet usage.  It’s an indicator of how we live our lives in the modern world: always on the go, with no intention of being disconnected while out there. Consequently, paid as it relates to mobile advertising is taking the social spotlight. eMarketer estimated that in 2013, US adults would spend about 2 hours, 21 minutes a day on mobile, not counting talking time. More people in the world own smartphones than own toothbrushes (bad news I suppose if you’re marketing toothpaste). They’re using those mobile devices to access social networks, consuming at least 17% of their mobile time on them. Frankly, you don’t need a deep dive into mobile usage stats to know what’s going on. Just look around you in any store, venue or coffee shop. It’s really obvious…our mobile devices are now where we “are,” so that’s where marketers can increasingly reach us. And it’s a smart place for them to do just that. Mobile devices can be viewed more and more as shopping facilitators. Usually when someone is on mobile, they are not in passive research mode. They are likely standing near a store or in front of a product, using their mobile to seek reassurance that buying that product is the right move. They are the hottest of hot prospects. Consider that 4 out of 5 consumers use smartphones to shop, 52% of Americans use mobile devices for in-store for research, 70% of mobile searches lead to online action inside of an hour, and people that find you on mobile convert at almost 3x the rate as those that find you on desktop or laptop. But what are marketers doing? Enter statistics from Mary Meeker’s latest State of the Internet report. Common sense says you buy advertising where people are spending their eyeball time, right? But while mobile is 20% of media use and rising, the ad spend there is 4%. Conversely, while print usage is at 5% and falling, ad spend there is 19%. We all love nostalgia, but come on. There are reasons marketing dollar migration to mobile has not matched user migration, including the availability of mobile ad products and the ability to measure user response to mobile ads. But interesting things are happening now. First came Facebook’s mobile ad, which let app developers pay to get potential downloads. Then their mobile ad network was announced at F8, allowing marketers to target users across non-Facebook apps while leveraging the wealth of diverse data Facebook has on those users, a big deal since Nielsen has pointed out mobile apps make up 89% of the media time spent on mobile. Twitter has a similar play in motion with their MoPub acquisition. And now mobile deeplinks have arrived, which can take users straight to sub-pages of mobile apps for a faster, more direct shopper/researcher user experience. The sooner the gratification, the smoother and faster the conversion. To be clear, growth in mobile ad spending is well underway. After posting $13.1 billion in 2013, Gartner expects global mobile ad spending to reach $18 billion this year, then go to $41.9 billion by 2017. Cheap smartphones and data plans are spreading worldwide, further fueling the shift to mobile. Mobile usage in India alone should grow 400% by 2018. And, of course, there’s the famous statistic that mobile should overtake desktop Internet usage this year. How can we as marketers mess up this opportunity? Two ways. We could position ourselves in perpetual “catch-up” mode and keep spending ad dollars where the public used to be. And we could annoy mobile users with horrid old-school marketing practices. Two-thirds of users told Forrester they think interruptive in-app ads are more annoying than TV ads. Make sure your brand’s social marketing technology platform is delivering a crystal clear picture of your social connections so the mobile touch point is highly relevant, mobile optimized, and delivering real value and satisfying experiences. Otherwise, all we’ve done is find a new way to be unwanted. @mikestiles @oraclesocialPhoto: Kate Mallatratt, freeimages.com

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  • Coded ui to measure performance

    - by Mike Weber
    I have been tasked with using coded UI to measure performance on a proprietary windows desktop application. The need is to measure how long it takes for the next page/screen to display after a user clicks on a control. For example - a user enters their ID and PW and clicks sign-in. The need is to measure how long it takes for the next screen to display when the user clicks the sign-in button. I understand the need to define what indicates the screen is loaded and ready for use. One approach is to use control.WaitForControlReady and use BeginTimer/EndTimer. Is coded ui a dependable and accurate way of measuring time? Is WaitForControlReady the best method to determine when a control is ready for use?

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  • Career paths after web development?

    - by Mike
    I know this is open ended, but I'm just curious what you've done after your web development career, or if you've stayed loyal. I have a feeling/read/heard that web development salaries top out at a certain amount.. even after 10-15 years of experience. Reason I ask is that I graduated last summer with a BS in Chemical Engineering.. but have not been able to find a job in California. I've been web designing/developing since high school and thought that I should start a career, even if its not related to my major and not lose more time. Even though I'd really like to have an engineering career, I don't think that will happen. Do you guys have any suggestions or experiences for choices after/ways to enhance your career after several years in web development? Thanks! Update: Thanks for the responses guys! One more question: Is it likely to be accepted into a MS/PhD program if you've been out of uni for a couple years? Or with semi-related job experience? Would I be a bit of a misfit with a BS in ChemE studying CS/CompE for an MS?

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  • This Year's SQL Christmas Card

    - by Mike C
    This year's Christmas Card is similar to last year's. I used the geometry data type again for a spatial data design. Just download the attachment, unzip the .SQL script and run it in SSMS. Then look at the Spatial Data preview tab for the result. Also don't forget to visit http://www.noradsanta.org/ if your kids want to track Santa. Merry Christmas, Happy Holidays and have a great new year!...(read more)

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