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  • Share on: FB, Tweet, Digg, Linkedin, Delicious, My mother, ... it's just on fashion, or some real value?

    - by Marco Demaio
    Nowadays your site is not in fashion if you don't show at least a couple of share buttons like these: Is this just fashion, or do people actually get something good out of it? When I say "something good" I mostly mean something that you could measure, and not just the feeling that was good. Maybe I can better explain with an example: did you notice (in some way) that many people clicked on those links to share your page/s on those web 2.0 social sites? And in such a case on which social networks did you see they mostly share your pages? BTW I'm not talking about Google PR, i know all web 2.0 social sites use nofollow everywhere and even hidden links, so they are useless by themselves for PR. UPDATE: According to this video, Google's Alter Ego says that they now use in some way data from social sites in ranking. If this is true, it's obvious that the Share on button for FB, Tweet, etc are definitely of some values. But again my question is more about what you noticed in your real experience to be a direct benefit of adding those type of "Share On" links on your webisite? I.e. did you see more traffic coming in form FB, or some users who bought your products because of FB or Twitter? Or any other benefits? Thanks

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  • Does Google Analytics exclude Campaign traffic from Facebook in the Social reports?

    - by user1612223
    For a while we have used campaign tags when putting posts on Facebook so that we can run campaign reports in Google analytics on those links. However it appears that traffic from those links are being excluded in Google's Social reports. For example between 7/20 and 8/19 I'm seeing 123 Visits where Facebook is the source in my Campaigns report, but only 29 Visits where Facebook is the source in my Social Sources report. Main questions: Does Google exclude campaign traffic from it's social reports? If it does, is there any way to reconcile that so that the traffic shows up in both reports? If it doesn't, what could be causing the vast discrepancy? One observer noted that we are setting the Medium to "Post" when passing the campaign parameters, and that Google may only allow "Referral" traffic in it's social reports (Just speculation). In that case we could potentially change the Medium to "Referral", but that would undermine some of our strategy in being able to set different mediums. I have also considered that maybe the campaign traffic came to the site several times, and the social report may count the same user as less visits, however over 70% of the Facebook campaign traffic is new traffic, so at a minimum there would need to be over 85 Visits on the Social side for that argument to be valid. I've done several searches for any information on this topic, and haven't run across much of anything. I did post the same question on Google's Product Forum and have not gotten a response. The title of that question was 'Facebook Campaign Traffic Not Showing in Social Reports'. The inability to pass campaign data on Facebook posts would make evaluating the performance of those specific posts very difficult, so I'm hoping there is a solution to this.

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  • If You Could Cut Your Meeting Times in ½ Would You?

    - by Brian Dayton
                    I know it sounds like a big promise. And what I'm thinking about may not cut a :60 minute meeting into :30 minutes, but it could make meetings and interactions up to 2X more productive. How? Social Media for the Enterprise, Not Social Media In the Enterprise Bear with me. I'm not talking about whether or not workers should or shouldn't have access to Facebook on corporate networks. That topic has been discussed @ length. I'm also not talking about the direct benefits of Social Networking tools like Presence (the ability to see someone online and ask a question in real-time), blogs, RSS feeds or external tools like Twitter. The Un-Measurable Benefits Would you do something that you believe will have a positive effect--but can't be measured? It's impossible to quantify the effectiveness of a meeting. However, what I am talking about would be more of a byproduct of all of the social networking tools above. Here's the hypothesis: As I've gotten more and more busy with work, family, travel and kids--and the same has happened to my friends and family--I'm less and less connected. But by introducing Facebook to my life I've not only made connections with longtime friends whom I haven't spoken to in years--but I've increased the pace and quality of interactions, on and offline, with close friends who I see and speak to every week. In some cases it even enhances the connections and interactions with those I see or speak to every day. The same holds true in an organization. Especially a larger one with highly matrixed organizational structures. You work with people on a project, new people come in with each different project and a disproportionate amount of time is spent getting oriented and staying current. Going back to the initial value proposition--making meetings shorter/more effective--a large amount of time is spent: -          At Project Kick-off: Meeting and understanding team member's histories, goals & roles -          Ongoing: Summarizing events since the last meeting or update email In my personal, Facebook life today I know that: -          My best friend from college - has been stranded in India for 5 days because of the volcano in Iceland and is now only 250 miles from home -          One of my co-workers started conference calls at 6:30 this morning -          My wife wasn't terribly pleased with my painting skills in our new bathroom (disclosure: she told me this face to face too) Strengthening Weak Links A recent article in CIO Magazine, Three Dangerous Social Media Misconceptions (Kristen Burnham, March 12, 2010) calls out the #1 misconception as follows: 1. "Face-to-face relationships are far more valuable than virtual ones." While some level of physical interaction will always add value to relationships, Gartner says that come 2020, most relationships and teams will be based on "weak links"--that is, you may not have personally met a contact, but you'll know of or may have interacted with him via social sites like Facebook, LinkedIn and Twitter. The sooner your enterprise adopts these tools, the sooner your employees will learn them, and the sooner you'll begin to cultivate these relationships-of-the-future.   I personally believe that it's not an either/or choice between face-to-face and virtual interactions. In fact, I'll be as bold as saying it doesn't matter. I can point to two extremely valuable work relationships that I've had over the past 5 years: -          I shared an office with one of them -          I met the other person, face-to-face, only once Both relationships were very productive. The dynamics were similar. The communication tactics differed immensely. What does matter is the quality, frequency and relevance of interactions. Still sound like too much? An over-promise? Stay tuned for my next post The Gap Between Facebook and LinkedIn. I'll also connect some of the dots with where Oracle Applications and technologies are headed.        

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  • Oracle Unveils Industry’s Broadest Cloud Strategy

    - by kellsey.ruppel
    Oracle Unveils Industry’s Broadest Cloud Strategy Adds Social Cloud and Showcases early customers Redwood Shores, Calif. – June 6, 2012 “Almost seven years of relentless engineering and innovation plus key strategic acquisitions. An investment of billions. We are now announcing the most comprehensive Cloud on the planet Earth,” said Oracle CEO, Larry Ellison. “Most cloud vendors only have niche assets. They don’t have platforms to extend. Oracle is the only vendor that offers a complete suite of modern, socially-enabled applications, all based on a standards-based platform.” News Facts In a major strategy update today, Larry Ellison announced the industry’s broadest and most advanced Cloud strategy and introduced Oracle Cloud Social Services, a broad Enterprise Social Platform offering. Oracle Cloud delivers a broad set of industry-standards based, integrated services that provide customers with subscription-based access to Oracle Platform Services, Application Services, and Social Services, all completely managed, hosted and supported by Oracle. Offering a wide range of business applications and platform services, the Oracle Cloud is the only cloud to enable customers to avoid the data and business process fragmentation that occurs when using multiple, siloed public clouds. Oracle Cloud is powered by leading enterprise-grade infrastructure, including Oracle Exadata and Oracle Exalogic, providing customers and partners with a high-performance, reliable, and secure infrastructure for running critical business applications. Oracle Cloud enables easy self-service for both business users and developers. Business users can order, configure, extend, and monitor their applications. Developers and administrators can easily develop, deploy, monitor and manage their applications. As part of the event, Oracle also showcased several early Oracle Cloud customers and partners including system integrators and independent software vendors. Oracle Cloud Platform Services Built on a common, complete, standards-based and enterprise-grade set of infrastructure components, Oracle Cloud Platform Services enable customers to speed time to market and lower costs by quickly building, deploying and managing bespoke applications. Oracle Cloud Platform Services will include: Database Services to manage data and build database applications with the Oracle Database. Java Services to develop, deploy and manage Java applications with Oracle WebLogic. Developer Services to allow application developers to collaboratively build applications. Web Services to build Web applications rapidly using PHP, Ruby, and Python. Mobile Services to allow developers to build cross-platform native and HTML5 mobile applications for leading smartphones and tablets. Documents Services to allow project teams to collaborate and share documents through online workspaces and portals. Sites Services to allow business users to develop and maintain visually engaging .com sites Analytics Services to allow business users to quickly build and share analytic dashboards and reports through the Cloud. Oracle Cloud Application Services Oracle Cloud Application Services provides customers access to the industry’s broadest range of enterprise applications available in the cloud today, with built-in business intelligence, social and mobile capabilities. Easy to setup, configure, extend, use and administer, Oracle Cloud Application Services will include: ERP Services: A complete set of Financial Accounting, Project Management, Procurement, Sourcing, and Governance, Risk & Compliance solutions. HCM Services: A complete Human Capital Management solution including Global HR, Workforce Lifecycle Management, Compensation, Benefits, Payroll and other solutions. Talent Management Services: A complete Talent Management solution including Recruiting, Sourcing, Performance Management, and Learning. Sales and Marketing Services: A complete Sales and Marketing solution including Sales Planning, Territory Management, Leads & Opportunity Management, and Forecasting. Customer Experience Services: A complete Customer Service solution including Web Self-Service, Contact Centers, Knowledge Management, Chat, and e-mail Management. Oracle Cloud Social Services Oracle Cloud Social Services provides the most broad and complete enterprise social platform available in the cloud today.  With Oracle Cloud Social Services, enterprises can engage with their customers on a range of social media properties in a comprehensive and meaningful fashion including social marketing, commerce, service and listening. The platform also provides enterprises with a rich social networking solution for their employees to collaborate effectively inside the enterprise. Oracle’s integrated social platform will include: Oracle Social Network to enable secure enterprise collaboration and purposeful social networking for business. Oracle Social Data Services to aggregate data from social networks and enterprise data sources to enrich business applications. Oracle Social Marketing and Engagement Services to enable marketers to centrally create, publish, moderate, manage, measure and report on their social marketing campaigns. Oracle Social Intelligence Services to enable marketers to analyze social media interactions and to enable customer service and sales teams to engage with customers and prospects effectively. Supporting Resources Oracle Cloud – learn more cloud.oracle.com – sign up now Webcast – watch the replay About Oracle Oracle engineers hardware and software to work together in the cloud and in your data center. For more information about Oracle (NASDAQ:ORCL), visit www.oracle.com. TrademarksOracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

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  • Read.article had been denied several times

    - by Daniel Korobkov
    We've got a new beta Recommendation Bar plugin at our www.booknik.ru web-site. It works perfect when people logged it is its administrator or developer and it's not when isn casual user without any special role. We tried to submit our read.article action, but it was denied with that: The built-in read.article you submitted doesn't meet our requirements (https://developers.facebook.com/docs/opengraph/actions/builtin/#read). Please make sure your users can remove articles they shared "within" your app on each page an article appears. Once you have made the appropriate changes please delete this action, create a new one, and submit it. As for that, our plugin users have the ability to delete their activity but Facebook doesn't allow us to make this plugin public. What should we do to make it work? Thanks a lot for your help!

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  • How does a debug build make reverse engineering easy?

    - by danny
    Some answer here stated that debug info would make it easier to reverse engineer the software. When I use Visual C++ and distribute an executable with debugging information but without other files (.pdb), will it contain any interesting things? I looked to the executable with a hex editor and found nothing like symbol names, for now I assume the .exe file just links to information in the .pdb files, right? Do you know whether it contains variable names? function/member names? line numbers? anything interesting? Thanks!

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  • Is a degree in Industrial engineering helpful for programmers

    - by Shailesh Tainwala
    Hi, I am currently pursuing my MS in Software Engineering. I am considering the option of doing a part time programme in Industrial Engineering as most of the courses (Operations Research, Accountancy, Business Process etc) are those that I do not have any knowledge in. Is there a requirement in the industry for people with such qualifications? My long term career goal is to manage software projects that enable clients to increase productivity.

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  • Ive just created a site! [closed]

    - by Steven Pollock
    Hi i just recently made a website and i need to get decent hits on it! The URL is http://www.aussiebac kpackersclan.net It is a clan website that also has its own gaming tournament ladder system and we want teams to sign up!!! What is the best method of achieving this promotion?

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  • Masters in Computer Engineering

    - by Eliot
    How difficult would completing a masters in computer engineering without having an undergraduate engineering degree. Top program vs. middle of road make a difference? Finance/Accounting undergrad 4 core computer science classes (OOP foundations)

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  • ASP.NET web-application example for newbies

    - by A-Cube
    I want to learn ASP.NET web-application development by example. I want to learn it from an already developed web-application that is good as a tutorial for newbies. A fully functional web application that is small but powerful enough to teach newbies the development effort required for web-application development. I am looking for some application that is made using software engineering principles and not just a code written haphazardly.

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  • Reverse engineering windows mobile live search CellID location awareness protocol (yikes)...

    - by Jean-Charles
    I wasn't sure of how to form the question so I apologize if the title is misleading. Additionally, you may want to get some coffee and take a seat for this one ... It's long. Basically, I'm trying to reverse engineer the protocol used by the Windows Mobile Live Search application to get location based on cellID. Before I go on, I am aware of other open source services (such as OpenCellID) but this is more for the sake of education and a bit for redundancy. According to the packets I captured, a POST request is made to ... mobile.search.live.com/positionlookupservice_1/service.aspx ... with a few specific headers (agent, content-length, etc) and no body. Once this goes through, the server sends back a 100-Continue response. At this point, the application submits this data (I chopped off the packet header): 00 00 00 01 00 00 00 05 55 54 ........UT 46 2d 38 05 65 6e 2d 55 53 05 65 6e 2d 55 53 01 F-8.en-US.en-US. 06 44 65 76 69 63 65 05 64 75 6d 6d 79 01 06 02 .Device.dummy... 50 4c 08 0e 52 65 76 65 72 73 65 47 65 6f 63 6f PL..ReverseGeoco 64 65 01 07 0b 47 50 53 43 68 69 70 49 6e 66 6f de...GPSChipInfo 01 20 06 09 43 65 6c 6c 54 6f 77 65 72 06 03 43 . ..CellTower..C 47 49 08 03 4d 43 43 b6 02 07 03 4d 4e 43 03 34 GI..MCC....MNC.4 31 30 08 03 4c 41 43 cf 36 08 02 43 49 fd 01 00 10..LAC.6..CI... 00 00 00 ... And receives this in response (packet and HTTP response headers chopped): 00 00 00 01 00 00 00 00 01 06 02 50 4c ...........PL 06 08 4c 6f 63 61 6c 69 74 79 06 08 4c 6f 63 61 ..Locality..Loca 74 69 6f 6e 07 03 4c 61 74 09 34 32 2e 33 37 35 tion..Lat.42.375 36 32 31 07 04 4c 6f 6e 67 0a 2d 37 31 2e 31 35 621..Long.-71.15 38 39 33 38 00 07 06 52 61 64 69 75 73 09 32 30 8938...Radius.20 30 30 2e 30 30 30 30 00 42 07 0c 4c 6f 63 61 6c 00.0000.B..Local 69 74 79 4e 61 6d 65 09 57 61 74 65 72 74 6f 77 ityName.Watertow 6e 07 16 41 64 6d 69 6e 69 73 74 72 61 74 69 76 n..Administrativ 65 41 72 65 61 4e 61 6d 65 0d 4d 61 73 73 61 63 eAreaName.Massac 68 75 73 65 74 74 73 07 10 50 6f 73 74 61 6c 43 husetts..PostalC 6f 64 65 4e 75 6d 62 65 72 05 30 32 34 37 32 07 odeNumber.02472. 0b 43 6f 75 6e 74 72 79 4e 61 6d 65 0d 55 6e 69 .CountryName.Uni 74 65 64 20 53 74 61 74 65 73 00 00 00 ted States... Now, here is what I've determined so far: All strings are prepended with one byte that is the decimal equivalent of their length. There seem to be three different casts that are used throughout the request and response. They show up as one byte before the length byte. I've concluded that the three types map out as follows: 0x06 - parent element (subsequent values are children, closed with 0x00) 0x07 - string 0x08 - int? Based on these determinations, here is what the request and response look like in a more readable manner (values surrounded by brackets denote length and values surrounded by parenthesis denote a cast): \0x00\0x00\0x00\0x01\0x00\0x00\0x00 [5]UTF-8 [5]en-US [5]en-US \0x01 [6]Device [5]dummy \0x01 (6)[2]PL (8)[14]ReverseGeocode\0x01 (7)[11]GPSChipInfo[1]\0x20 (6)[9]CellTower (6)[3]CGI (8)[3]MCC\0xB6\0x02 //310 (7)[3]MNC[3]410 //410 (8)[3]LAC\0xCF\0x36 //6991 (8)[2]CI\0xFD\0x01 //259 \0x00 \0x00 \0x00 \0x00 and.. \0x00\0x00\0x00\0x01\0x00\0x00\0x00 \0x00\0x01 (6)[2]PL (6)[8]Locality (6)[8]Location (7)[3]Lat[9]42.375621 (7)[4]Long[10]-71.158938 \0x00 (7)[6]Radius[9]2000.0000 \0x00 \0x42 //"B" ... Has to do with GSM (7)[12]LocalityName[9]Watertown (7)[22]AdministrativeAreaName[13]Massachusetts (7)[16]PostalCodeNumber[5]02472 (7)[11]CountryName[13]United States \0x00 \0x00\0x00 My analysis seems to work out pretty well except for a few things: The 0x01s throughout confuse me ... At first I thought they were some sort of base level element terminators but I'm not certain. I'm not sure the 7-byte header is, in fact, a seven byte header. I wonder if it's maybe 4 bytes and that the three remaining 0x00s are of some other significance. The trailing 0x00s. Why is it that there is only one on the request but two on the response? The type 8 cast mentioned above ... I can't seem to figure out how those values are being encoded. I added comments to those lines with what the values should correspond to. Any advice on these four points will be greatly appreciated. And yes, these packets were captured in Watertown, MA. :)

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  • Different users in the website and the facebook fan page with the like button

    - by Lagarto
    I have a facebook page for the bussiness running and with 27 like users, i already created the like button in the original website, and the amount of users is differents, in the website we have just 13 like users, we tried in iframe and XFBML, and always the same, if we put just a / at the end of the address of the website we had just one user, but never the 27 users. What we have to do to match the users. The facebook fan page is http:// www.facebook.com/altavistacg The website is http://www.altavistacommunications.com

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  • Ideas of subjects for Diplomas for students who are getting Network Engineering degree

    - by wik
    Looking for an ideas and solutions of possible problems to be used as a part of pre-diploma practice for students who getting Network Engineering degree. The important requirement: The problem must be solved by designing new device or software which incorporate(or improve) with existent device. It's could be something industry specific, particular problem, etc. Thanks. p.s. The time for writing diploma is also limited by few month here, i.e. it's will be hard to solve very complex problems, but would be nice to hear something fresh :)

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  • What is the most efficient way to learn x86 assembly?

    - by Web Des
    I want to learn x86 assembly and I want to know if learning reverse engineering is a good way to learn it? Also I have some c++ knowledge of pointers, stack, heap , references, etc.. I was considering this book. http://www.amazon.com/Reversing-Secrets-Engineering-Eldad-Eilam/dp/0764574817/ref=sr_1_1?s=books&ie=UTF8&qid=1340420512&sr=1-1&keywords=reverse+engineering Also Is reverse engineering the same as what they call disassembly?

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  • What Software Engineering Areas should be stressed upon while Interviewing Candidate for Fulltime So

    - by Rachel
    Hi, This question is somewhat related to other posts which I found on Stackoverflow but not exactly and so am prompted to ask about it. I know we must ask for Data-Structures and Algorithms but what specific data-structures or Algorithms or other CS Concepts should be asked while interviewing Sr. Software Engineering Fulltime Position as compared with Software Engineering Position. Thanks.

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  • Oracle @ E20 Conference Boston - Building Social Business

    - by Michael Snow
    12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Oracle WebCenter is The Engagement Platform Powering Exceptional Experiences for Employees, Partners and Customers &amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;span id=&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;quot;XinhaEditingPostion&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;quot;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/span&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt; &amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt; The way we work is changing rapidly, offering an enormous competitive advantage to those who embrace the new tools that enable contextual, agile and simplified information exchange and collaboration to distributed workforces and  networks of partners and customers. As many of you are aware, Enterprise 2.0 is the term for the technologies and business practices that liberate the workforce from the constraints of legacy communication and productivity tools like email. It provides business managers with access to the right information at the right time through a web of inter-connected applications, services and devices. Enterprise 2.0 makes accessible the collective intelligence of many, translating to a huge  competitive advantage in the form of increased innovation, productivity and agility.The Enterprise 2.0 Conference takes a strategic perspective, emphasizing the bigger picture implications of the technology and the exploration of what is at stake for organizations trying to change not only tools, but also culture and process. Beyond discussion of the "why", there will also be in-depth opportunities for learning the "how" that will help you bring Enterprise 2.0 to your business. You won't want to miss this opportunity to learn and hear from leading experts in the fields of technology for business, collaboration, culture change and collective intelligence.Oracle was a proud Gold sponsor of the Enterprise 2.0 Conference, taking place this past week in Boston. For those of you that weren't able to make it - we've made the Oracle Social Network Presentation session available here and have posted the slides below. 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle. 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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  • Systems of Engagement

    - by Michael Snow
    12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}  Engagement Week 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} This week we’ll be looking at the ever evolving topic of systems of engagement. This topic continues generating widespread discussion around how we connect with businesses, employers, governments, and extended social communities across multiple channels spanning web, mobile and human face to face contact. Earlier in our Social Business Thought Leader Webcast Series, we had AIIM President John Mancini presenting "Moving from Records to Engagement to Insight" discussing the factors that are driving organizations to think more strategically about the intersection of content management, social technologies, and business processes. John spoke about how Content Management and Enterprise IT are being changed by social technologies and how new technologies are being used to drive innovation and transform processes along and what the implications of this transformation are for information professionals. He used these two slides below to illustrate the evolution from Systems of Record to Systems of Engagement. The AIIM White Paper is available for download from the AIIM website. Later this week (09/20), we'll have another session in our Social Business Thought Leader Webcast Series featuring  R “Ray” Wang (@rwang0) Principal Analyst & CEO from Constellation Research presenting: "Engaging Customers in the Era of Overexposure"  More info to come tomorrow on the upcoming webcast this week. ~~~~~~ In the spirit of spreading good karma - one of the first things that came to mind as I was thinking about "Engagement" was the evolution of the Marriage Proposal.  Someone sent me a link to this link a couple of months ago and it raises the bar on all proposals. I hope you'll enjoy!

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  • LLBLGen Pro feature highlights: automatic element name construction

    - by FransBouma
    (This post is part of a series of posts about features of the LLBLGen Pro system) One of the things one might take for granted but which has a huge impact on the time spent in an entity modeling environment is the way the system creates names for elements out of the information provided, in short: automatic element name construction. Element names are created in both directions of modeling: database first and model first and the more names the system can create for you without you having to rename them, the better. LLBLGen Pro has a rich, fine grained system for creating element names out of the meta-data available, which I'll describe more in detail below. First the model element related element naming features are highlighted, in the section Automatic model element naming features and after that I'll go more into detail about the relational model element naming features LLBLGen Pro has to offer in the section Automatic relational model element naming features. Automatic model element naming features When working database first, the element names in the model, e.g. entity names, entity field names and so on, are in general determined from the relational model element (e.g. table, table field) they're mapped on, as the model elements are reverse engineered from these relational model elements. It doesn't take rocket science to automatically name an entity Customer if the entity was created after reverse engineering a table named Customer. It gets a little trickier when the entity which was created by reverse engineering a table called TBL_ORDER_LINES has to be named 'OrderLine' automatically. Automatic model element naming also takes into effect with model first development, where some settings are used to provide you with a default name, e.g. in the case of navigator name creation when you create a new relationship. The features below are available to you in the Project Settings. Open Project Settings on a loaded project and navigate to Conventions -> Element Name Construction. Strippers! The above example 'TBL_ORDER_LINES' shows that some parts of the table name might not be needed for name creation, in this case the 'TBL_' prefix. Some 'brilliant' DBAs even add suffixes to table names, fragments you might not want to appear in the entity names. LLBLGen Pro offers you to define both prefix and suffix fragments to strip off of table, view, stored procedure, parameter, table field and view field names. In the example above, the fragment 'TBL_' is a good candidate for such a strip pattern. You can specify more than one pattern for e.g. the table prefix strip pattern, so even a really messy schema can still be used to produce clean names. Underscores Be Gone Another thing you might get rid of are underscores. After all, most naming schemes for entities and their classes use PasCal casing rules and don't allow for underscores to appear. LLBLGen Pro can automatically strip out underscores for you. It's an optional feature, so if you like the underscores, you're not forced to see them go: LLBLGen Pro will leave them alone when ordered to to so. PasCal everywhere... or not, your call LLBLGen Pro can automatically PasCal case names on word breaks. It determines word breaks in a couple of ways: a space marks a word break, an underscore marks a word break and a case difference marks a word break. It will remove spaces in all cases, and based on the underscore removal setting, keep or remove the underscores, and upper-case the first character of a word break fragment, and lower case the rest. Say, we keep the defaults, which is remove underscores and PasCal case always and strip the TBL_ fragment, we get with our example TBL_ORDER_LINES, after stripping TBL_ from the table name two word fragments: ORDER and LINES. The underscores are removed, the first character of each fragment is upper-cased, the rest lower-cased, so this results in OrderLines. Almost there! Pluralization and Singularization In general entity names are singular, like Customer or OrderLine so LLBLGen Pro offers a way to singularize the names. This will convert OrderLines, the result we got after the PasCal casing functionality, into OrderLine, exactly what we're after. Show me the patterns! There are other situations in which you want more flexibility. Say, you have an entity Customer and an entity Order and there's a foreign key constraint defined from the target of Order and the target of Customer. This foreign key constraint results in a 1:n relationship between the entities Customer and Order. A relationship has navigators mapped onto the relationship in both entities the relationship is between. For this particular relationship we'd like to have Customer as navigator in Order and Orders as navigator in Customer, so the relationship becomes Customer.Orders 1:n Order.Customer. To control the naming of these navigators for the various relationship types, LLBLGen Pro defines a set of patterns which allow you, using macros, to define how the auto-created navigator names will look like. For example, if you rather have Customer.OrderCollection, you can do so, by changing the pattern from {$EndEntityName$P} to {$EndEntityName}Collection. The $P directive makes sure the name is pluralized, which is not what you want if you're going for <EntityName>Collection, hence it's removed. When working model first, it's a given you'll create foreign key fields along the way when you define relationships. For example, you've defined two entities: Customer and Order, and they have their fields setup properly. Now you want to define a relationship between them. This will automatically create a foreign key field in the Order entity, which reflects the value of the PK field in Customer. (No worries if you hate the foreign key fields in your classes, on NHibernate and EF these can be hidden in the generated code if you want to). A specific pattern is available for you to direct LLBLGen Pro how to name this foreign key field. For example, if all your entities have Id as PK field, you might want to have a different name than Id as foreign key field. In our Customer - Order example, you might want to have CustomerId instead as foreign key name in Order. The pattern for foreign key fields gives you that freedom. Abbreviations... make sense of OrdNr and friends I already described word breaks in the PasCal casing paragraph, how they're used for the PasCal casing in the constructed name. Word breaks are used for another neat feature LLBLGen Pro has to offer: abbreviation support. Burt, your friendly DBA in the dungeons below the office has a hate-hate relationship with his keyboard: he can't stand it: typing is something he avoids like the plague. This has resulted in tables and fields which have names which are very short, but also very unreadable. Example: our TBL_ORDER_LINES example has a lovely field called ORD_NR. What you would like to see in your fancy new OrderLine entity mapped onto this table is a field called OrderNumber, not a field called OrdNr. What you also like is to not have to rename that field manually. There are better things to do with your time, after all. LLBLGen Pro has you covered. All it takes is to define some abbreviation - full word pairs and during reverse engineering model elements from tables/views, LLBLGen Pro will take care of the rest. For the ORD_NR field, you need two values: ORD as abbreviation and Order as full word, and NR as abbreviation and Number as full word. LLBLGen Pro will now convert every word fragment found with the word breaks which matches an abbreviation to the given full word. They're case sensitive and can be found in the Project Settings: Navigate to Conventions -> Element Name Construction -> Abbreviations. Automatic relational model element naming features Not everyone works database first: it may very well be the case you start from scratch, or have to add additional tables to an existing database. For these situations, it's key you have the flexibility that you can control the created table names and table fields without any work: let the designer create these names based on the entity model you defined and a set of rules. LLBLGen Pro offers several features in this area, which are described in more detail below. These features are found in Project Settings: navigate to Conventions -> Model First Development. Underscores, welcome back! Not every database is case insensitive, and not every organization requires PasCal cased table/field names, some demand all lower or all uppercase names with underscores at word breaks. Say you create an entity model with an entity called OrderLine. You work with Oracle and your organization requires underscores at word breaks: a table created from OrderLine should be called ORDER_LINE. LLBLGen Pro allows you to do that: with a simple checkbox you can order LLBLGen Pro to insert an underscore at each word break for the type of database you're working with: case sensitive or case insensitive. Checking the checkbox Insert underscore at word break case insensitive dbs will let LLBLGen Pro create a table from the entity called Order_Line. Half-way there, as there are still lower case characters there and you need all caps. No worries, see below Casing directives so everyone can sleep well at night For case sensitive databases and case insensitive databases there is one setting for each of them which controls the casing of the name created from a model element (e.g. a table created from an entity definition using the auto-mapping feature). The settings can have the following values: AsProjectElement, AllUpperCase or AllLowerCase. AsProjectElement is the default, and it keeps the casing as-is. In our example, we need to get all upper case characters, so we select AllUpperCase for the setting for case sensitive databases. This will produce the name ORDER_LINE. Sequence naming after a pattern Some databases support sequences, and using model-first development it's key to have sequences, when needed, to be created automatically and if possible using a name which shows where they're used. Say you have an entity Order and you want to have the PK values be created by the database using a sequence. The database you're using supports sequences (e.g. Oracle) and as you want all numeric PK fields to be sequenced, you have enabled this by the setting Auto assign sequences to integer pks. When you're using LLBLGen Pro's auto-map feature, to create new tables and constraints from the model, it will create a new table, ORDER, based on your settings I previously discussed above, with a PK field ID and it also creates a sequence, SEQ_ORDER, which is auto-assigns to the ID field mapping. The name of the sequence is created by using a pattern, defined in the Model First Development setting Sequence pattern, which uses plain text and macros like with the other patterns previously discussed. Grouping and schemas When you start from scratch, and you're working model first, the tables created by LLBLGen Pro will be in a catalog and / or schema created by LLBLGen Pro as well. If you use LLBLGen Pro's grouping feature, which allows you to group entities and other model elements into groups in the project (described in a future blog post), you might want to have that group name reflected in the schema name the targets of the model elements are in. Say you have a model with a group CRM and a group HRM, both with entities unique for these groups, e.g. Employee in HRM, Customer in CRM. When auto-mapping this model to create tables, you might want to have the table created for Employee in the HRM schema but the table created for Customer in the CRM schema. LLBLGen Pro will do just that when you check the setting Set schema name after group name to true (default). This gives you total control over where what is placed in the database from your model. But I want plural table names... and TBL_ prefixes! For now we follow best practices which suggest singular table names and no prefixes/suffixes for names. Of course that won't keep everyone happy, so we're looking into making it possible to have that in a future version. Conclusion LLBLGen Pro offers a variety of options to let the modeling system do as much work for you as possible. Hopefully you enjoyed this little highlight post and that it has given you new insights in the smaller features available to you in LLBLGen Pro, ones you might not have thought off in the first place. Enjoy!

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  • Looking ahead at 2011-with Gartner

    - by andrea.mulder
    Speaking of forecasting the future. Gartner highlighted the top 10 technologies and trends that will be strategic for most organizations in 2011. While Gartner's predictions are not specific to CRM, you just cannot help but notice some of the common themes in store for 2011. The top 10 strategic technologies for 2011 include: Cloud Computing Mobile Applications and Media Tablets Social Communications and Collaborations Video Next Generation Analytics Social Analytics Context-Aware Computing Storage Class Memory Ubiquitous Computing Fabric-Based Infrastructure and Computers

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  • e-interview: SunSpace to WebCenter migration

    - by me
    I had the pleasure to do an e-interview with Ana Neves around the SunSpace to WebCenter migration project.  Below is the english version of the interview.  Enjoy   Peter, you joined Oracle in 2009 through the acquisition of Sun. Becoming a part of Oracle meant many changes. The internal collaboration platform was one of them, as per a post you wrote back in 2011. Sun had SunSpace. How would you describe SunSpace? SunSpace was the internal Community and Social Collaboration platform for the Sun's Global Sales and Services Organization. SunSpace served around 600 communities with a main focus around technology, products and services. SunSpace was a big success. Within 3 months of its launch SunSpace had over 20,000 users and it won the Atlassian "Not just another wiki" Award for the best use of Confluence (https://blogs.oracle.com/peterreiser/entry/goodbye_sunspace_hello_webcenter). What made SunSpace so special? 1. People centric versus  Web centric The main concept of SunSpace put the person in the middle of everything. All relevant information, resources  etc. where dynamically pushed to a person's  myProfile ( Facebook like interface) based on the person's interest and  needs.  2. Ease to use  SunSpace was really easy to use. We spent a lot of time on social interaction design to optimize the user experience.  Also we integrated some sophisticated technology to hide complexity from the user. As example - when a user added a document to SunSpace - we analyzed the content of the document and suggested related metadata and tags to the user based on a sophisticated algorithm which was integrated with the corporate taxonomy. Based on this metadata the document was automatically shared with the relevant communities.  3. Easy to find One of the main use cases for SunSpace was that  a user could quickly find the content and information they needed for their job.  The search implementation was based on:  optimized search engine algorithm using social value based ranking enhancements community facilitated search optimization  faceted search which recommended highly relevant  content like products, communities and experts 4. Social Adoption  - How to build vibrant communities You can deploy the coolest social technology but what if the users are not using it?   To drive user adoption we implemented two  complementary models: 4.1 Community Methodology  We developed a set of best practices on how to create, run and sustain communities including: community structure and types (e.g. Community of Practice, Community of Interest etc.) & tips and tricks on how to build a "vibrant " communities, Community Health check etc.  These best practices where constantly tuned and updated by the community of community drivers. 4.2. Social Value System To drive user adoption there is ONE key  question you  have to answer for each individual user: What's In It For Me (WIIFM) We developed a Social Value System called Community Equity which measures the social value flow between People, Content and Metadata. Based on this technology we added "Gamfication" techniques (although at that time this term did not exist ) to SunSpace to honor people for the active contribution and participation.  As example: All  social credentials a user earned trough active community participation where dynamically displayed on her/his myProfile. How would you describe WebCenter? Oracle WebCenter (@oraclewebcenter) is the Oracle's  user engagement platform for social business. It helps people work together more efficiently through contextual collaboration tools that optimize connections between people, information, and applications and ensures users have access to the right information in the context of the business process in which they are engaged. Oracle WebCenter can help your organization deliver contextual and targeted Web experiences to users and enable employees to access information and applications through intuitive portals, composite applications, and mash-ups. How does it compare to SunSpace in terms of functionality? Before I answer this question, I would like to point out some limitation we started to see with the current SunSpace implementation. Due to the massive growth of the user population (>20,000 users), we experienced  performance and scalability challenges with the current technology. Also at the time - Sun Internal Communications and SunIT planned to replace the entire Sun Intranet with SunSpace. We  kicked-off a project to evaluate the enterprise level technology which eventually would replace the good old static Intranet.  And then Oracle acquired Sun. We already had defined the functional requirements for the Intranet replacement with a Social Enterprise Stack and we just needed to evaluate the functional requirements against WebCenter   Below are the summary of this evaluation  MyProfile SunSpace WebCenter How WebCenter Works Home MyProfile: to access, click on your name at the top of any WebCenter page Your name, title, and reporting line are displayed.  Sub-tabs show your activity stream (Activities); people in your network (Connections); files you have uploaded (Documents); your contact information (Organization); and any personal information you wish to share (About).   Files MyFiles Allows you to upload, download and store documents or wiki pages within folders and subfolders.  The WebDav interface allows you to download / upload files / folders with a simple drag and drop to / from your local machine.  Tagging is supported and recommended. Network HomeMyConnections Home: displays the activity stream of individuals in your network.MyConnections: shows individuals in your network.  Click on a person's name to see their contact info and link to their profile. Status Updates MyProfle > Activties Add and displays  your recent activties and status updates. Watches Preferences > Subscriptions > Current Subscriptions Receive email notifications when  pages / spaces you watch are modified. Drafts N/A WebCenter does not support Drafts Settings Preferences: to access, click on 'Preferences' at the top of any WebCenter page Set your general preferences, as well as your WebCenter messaging, search and mail settings. MyCommunities MySpaces: to access, click on 'Spaces' at the top of any WebCenter page Displays MySpaces (communities you are a member of); and Recent Spaces (communities you have recently visited). Community SunSpace Webcenter How Webcenter Works Home Home Displays a community introduction and activity stream.  Members can add messages, links or documents via the Community Message Board. No Top Contributors widget. People Members Lists members of the community. The Mail All Members feature allows moderators and participants to send a message to all members of the community. Membership Management can be found under > Manage > Members News News Members can post and access latest community news and they can subscribe to news using an RSS reader Documents Documents Allows community members to upload, download and store documents or wiki pages within folders and subfolders.  The WebDav interface allows participants to download / upload files / folders with a simple drag and drop to / from your local machine.  Tagging is supported and recommended. Wiki Wiki Allows community members to create and update web pages with a WYSIWYG editor.  Note: WebCenter does not support macros or portlet embedding. Forum Forum Post community forum topics. Contribute to community forum conversations.  N/A Calendar Update and/or view the Community Calendar. N/A Analytics Displays detailed analytics data (views,downloads, unique users etc.) for Pages, Wiki, Documents, and Forum in a given community space. What is the adoption of WebCenter at Oracle? The entire Intranet serving around 100,000 users  is running on WebCenter Content.  For professional communities we use WebCenter Portal and Spaces. Currently we have around 6,000 community spaces with  around 40,000 members.  Does Oracle have any metrics to assess usage and impact of WebCenter? Can you give us some examples? Sure -  we have a lot of metrics   For the Intranet we use traditional metrics like pageviews, monthly unique visitors and unique visits.  For Communities we use the WebCenter Portal/Spaces analytics service which gives as a wealth of data. The key metrics we track are: Space traffic (PageViews, Unique Users) Wiki,Documents (views, downloads etc.) Forum (users, views, posts etc.) Registered members over time  Depending on the community we can filter/segment the metrics by User Properties e.g. Country, Organization, Job Role etc. What are you doing to improve usage and impact? 1. We  integrating the WebCenter social services/fabric into all  main business applications. As example The Fusion CRM deployment is seamless integrated with Oracle Social Network (OSN) and all conversation around an opportunity or customer engagement is  done in OSN (see youtube video). 2. We drive Social Best Practice trough a program called "Social Networking & Business Collaboration (SNBC) program" You worked both with WebCenter and SunSpace. Knowing what you know today, if you had the chance to choose between the two, which one would you choose? Why? That's a tricky question   In the early days of  the Social Enterprise implementation (we started SunSpace in 2006), we needed an agile and easy to deploy technology to keep up with the users requirements. Sometimes we pushed two releases per day  and we were in a permanent perpetual beta mode - SunSpace was perfect for that.  After the social implementation matured over time - community generated content became business critical and we saw a change in the  requirements from agile to stability, scalability and reliability  of the infrastructure.  WebCenter is the right choice for such an enterprise-level deployment.  You are a WebCenter Evangelist at Oracle. What do you do as part of that role? Our  role is to help position Oracle as one of the key thought leaders and solutions provider for Social Business. In addition we drive social innovation trough our Oracle Appslab  team. Is that a full time role? Yes  How many other Evangelists are there in Oracle? We are currently 5 people in the WebCenter evangelist team (@webcentervoices): Christian Finn (@cfinn) leads the team - Christian came from the Microsoft Sharepoint product management team and is a recognized expert in Social Business and Enterprise Collaboration. Noël Jaffré  (@noeljaffre) is our Web Experience Management (WEM) guru and came to Oracle via FatWire acquisition (now WebCenter Sites). Jake Kuramoto (@theapplab) is part of the Oracle AppsLab innovation  team - Jake is well known as  the driving force behind  http://theappslab.com  a blog around social and innovation.  Noel Portugal (@noelportugal) is a developer in the Oracle AppsLab innovation team - he is the inventor of OraTweet - Oracle's internal tweeting platform  Peter Reiser (@peterreiser) is  a Social Business guru and the inventor of SunSpace and Community Equity.  What area of the business do you and the rest of the Evangelists sit in? What area of the organisation is responsible for WebCenter? We are part of the WebCenter product management  organization.  Is WebCenter part of the Knowledge Management strategy? Oracle WebCenter is the Oracle's user engagement platform for social business. It brings together the most complete portfolio of portal, web experience management, content, social and collaboration technologies into a single product suite and is the product foundation of the Oracle Knowledge Management strategy.  I am aware Oracle also uses Beehive internally. How would you describe Beehive? Oracle Beehive provides an integrated set of communication and collaboration services built on a single scalable, secure, enterprise-class platform Beehive is  internally used for enterprise wide mail, calendar and real collaboration (Web conferencing) services.  Are Beehive and WebCenter connected? Historically Beehive and WebCenter Portal & Content had some overlap in functionally. (Hey - if  a company has an acquisition strategy to strengthen its product offering and accelerate  innovation, it's pretty normal that functional overlap exists  :- )) A key objective of the WebCenter strategy is  to combine all social and collaboration offerings under the WebCenter product family. That means that certain Beehive components  will be integrated into the overall WebCenter product offering.  Are there any other internal collaboration tools at Oracle? Which ones There here are two other main social tools which are widely used at Oracle  Oracle Connect was the first social tool the Oracle AppsLab team created in 2007 - see (Jake's blog post for details). It is still extensively used. ... and as a former Sun guy I like this quote from the blog post:  "Traffic to Connect peaked right after the Sun merger in 2010, when it served several hundred thousand pageviews each month; since then, traffic has subsided, but still averages tens of thousands of pageviews to several thousand users each month." Oratweet - Oracle internal microblogging platform has been used since June 2008 and it is still growing.  It's entirely written in Oracle Application Express (APEX) which is a rapid web application development tool for the Oracle database. Wanna try it out? Here you can download the code.  What is Oracle's strategy regarding (all these) collaboration tools? Pretty straight forward. The strategy is to seamless  integrate the WebCenter social & collaboration services into all Business Applications to help customers to socialize their enterprise. 

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