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• Curious About Oracle's BI and Analytics Strategy?

  - by Bob Zurek

  Normally we use this blog space for discussing our business intelligence and analytic efforts along with our views and perspective on this very fast growing marketplace. However, I can't resist mentioning that we are having a great webcast coming up next week, so please do join Oracle's Mark Hurd and Balaji Yelamanchili as they unveil the latest advances in Oracle's strategy for placing analytics into the hands of every one of your decision makers-so that they can see more, think smarter, and act faster. Register now at http://bit.ly/HpAOJk for the Webcast and Live Chat: Wednesday, April 4, 2012 at 9 a.m. PT, 12 p.m. ET, 10 a.m. GMT.  You don't want to miss this event and thank you very much. 

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• Application Composer: Exposing Your Customizations in BI Analytics and Reporting

  - by Richard Bingham

  Introduction This article explains in simple terms how to ensure the customizations and extensions you have made to your Fusion Applications are available for use in reporting and analytics. It also includes four embedded demo videos from our YouTube channel (if they don't appear check the browser address bar for a blocking shield icon). If you are new to Business Intelligence consider first reviewing our getting started article, and you can read more about the topic of custom subject areas in the documentation book Extending Sales. There are essentially four sections to this post. First we look at how custom fields added to standard objects are made available for reporting. Secondly we look at creating custom subject areas on the standard objects. Next we consider reporting on custom objects, starting with simple standalone objects, then child custom objects, and finally custom objects with relationships. Finally this article reviews how flexfields are exposed for reporting. Whilst this article applies to both Cloud/SaaS and on-premises deployments, if you are an on-premises developer then you can also use the BI Administration Tool to customize your BI metadata repository (the RPD) and create new subject areas. Whilst this is not covered here you can read more in Chapter 8 of the Extensibility Guide for Developers. Custom Fields on Standard Objects If you add a custom field to your standard object then it's likely you'll want to include it in your reports. This is very simple, since all new fields are instantly available in the "[objectName] Extension" folder in existing subject areas. The following two minute video demonstrates this. Custom Subject Areas for Standard Objects You can create your own subject areas for use in analytics and reporting via Application Composer. An example use-case could be to simplify the seeded subject areas, since they sometimes contain complex data fields and internal values that could confuse business users. One thing to note is that you cannot create subject areas in a sandbox, as it is not supported by BI, so once your custom object is tested and complete you'll need to publish the sandbox before moving forwards. The subject area creation processes is essentially two-fold. Once the request is submitted the ADF artifacts are generated, then secondly the related metadata is sent to the BI presentation server API's to make the updates there. One thing to note is that this second step may take up to ten minutes to complete. Once finished the status of the custom subject area request should show as 'OK' and it is then ready for use. Within the creation processes wizard-like steps there are three concepts worth highlighting: Date Flattening - this feature permits the roll up of reports at various date levels, such as data by week, month, quarter, or year. You simply check the box to enable it for that date field. Measures - these are your own functions that you can build into the custom subject area. They are related to the field data type and include min-max for dates, and sum(), avg(), and count() for  numeric fields. Implicit Facts - used to make the BI metadata join between your object fields and the calculated measure fields. The advice is to choose the most frequently used measure to ensure consistency. This video shows a simple example, where a simplified subject area is created for the customer 'Contact' standard object, picking just a few fields upon which users can then create reports. Custom Objects Custom subject areas support three types of custom objects. First is a simple standalone custom object and for which the same process mentioned above applies. The next is a custom child object created on a standard object parent, and finally a custom object that is related to a parent object - usually through a dynamic choice list. Whilst the steps in each of these last two are mostly the same, there are differences in the way you choose the objects and their fields. This is illustrated in the videos below.The first video shows the process for creating a custom subject area for a simple standalone custom object. This second video demonstrates how to create custom subject areas for custom objects that are of parent:child type, as well as those those with dynamic-choice-list relationships. &lt;span id=&quot;XinhaEditingPostion&quot;&gt;&lt;/span&gt; Flexfields Dynamic and Extensible Flexfields satisfy a similar requirement as custom fields (for Application Composer), with flexfields common across the Fusion Financials, Supply Chain and Procurement, and HCM applications. The basic principle is when you enable and configure your flexfields, in the edit page under each segment region (for both global and context segments) there is a BI Enabled check box. Once this is checked and you've completed your configuration, you run the Scheduled Process job named 'Import Oracle Fusion Data Extensions for Transactional Business Intelligence' to generate and migrate the related BI artifacts and data. This applies for dynamic, key, and extensible flexfields. Of course there is more to consider in terms of how you wish your flexfields to be implemented and exposed in your reports, and details are given in Chapter 4 of the Extending Applications guide.

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• Importing Data from Google Analytics

  - by Adam Tannon

  I am planning on building a web app with many different public-facing HTTP servers; each of which will have Google Analytics (GA) installed on them. I'd like to create a "dashboard" app that consolidates the GA data into one screen. I've been perusing the documentation for this so-called GA API, but I can't tell what the end result of the GA API is: Does the GA API allow me to do exactly what I am looking for it to do? Or... Does the GA API do something entirely different (like allow me to share my data with Google+ or something else weird) Since an API can be used to CRUD any kind of data, I guess I'm asking which way the GA API goes: is it for querying (reading) data from 1+ server instances, or is it for modifying data on those servers or somewhere else? Thanks in advance!

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• Latest Business Analytics Support News has been released

  - by paul.a

  The latest edition of Business Analytics Support News is now available. You can read our quarterly newsletter Volume 5 Doc ID 1347131.1Featured topics include details on Smartview 64-Bit Support Patch Set Update information for various products Social Media for EPM Documentation plus more Did you miss any of the newsletters and want to find archived copies?  Volumes one to four are all listed on the News Index Doc ID 1347159.1 To ensure you don't miss out on future releases and recent changes you can subscribe to the Product News.More details about the subscription are outlined in the volume 5 "Subscribe to Product Support News" section.

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• Exalytics Webcast - Extreme Analytics Without Limits

  - by Rob Reynolds

  Event Date: October 18, 2012 Event Time: 11 a.m. PT / 2 p.m. ET If your organization is like most, you grapple with an ongoing struggle to obtain timely and relevant information from your enterprise systems. So, while you may have the data needed to answer key questions, the volume, complexity, and dispersal of that data makes getting those answers tough. Attend this Webcast to learn how the combination of Oracle Exalytics In- Memory Machine and Oracle’s market leading analytic applications enables you to go beyond the traditional boundaries of data analysis and get the insight you need from massive volumes of data – all at the speed of thought. See how you can benefit from running your analytic applications on Oracle Exalytics to: Lower TCO Improve Operational Decision Making and Enhance Competitive Advantage Deliver Speed-of-thought Analysis – Anytime, Anywhere Register today. Learn how Oracle Business Analytics can move your business ahead. Register Here

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• Google Analytics

  - by DavidMadden

  My first post.  Working with Google Analytics (GA).  What an incredible tool this is for those that are wanting to know about their site traffic.  GA allows the user to drill down to the screen size of any mobile sources that came in contact with his site.  The user is even able to know region demographics of visitors and the types of browsers and languages being used.  This is a great tool to help determine your target audience and what direction of growth one may be needing to take.GA has Real-Time currently in beta but it already allows the user to see some information.  I can already detect that I am viewing my site from Louisville, KY and what page of my site is being accessed.  I highly recommend using GA for the sheer plethora of data available.

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• Telerik is the First UI Components Vendor to Support Microsoft Silverlight Analytics Framework

  Telerik Aligns RadControls for Microsoft Silverlight with Latest Microsoft Innovations Waltham, MA, March 16, 2010 Telerik, a leading vendor of development tools and user interface components for .NET, announced today that its RadControls for Microsoft Silverlight 3 provides support for the Microsoft Silverlight Analytics Framework Beta, allowing developers to benefit from the new capabilities the framework offers. The new framework, announced yesterday at Microsoft Corp.s MIX10 conference, allows...Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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• Google Analytics - New & Old Domain Filtering

  - by DotNetStudent

  I have two domains associated with the same hosting account. Domain A was the one I had purchased when I first set up my website, but I didn't like it all that much and it was getting low ranks, and so I bought domain B and 301'd links from domain A to domain B. Now I would like to know if there is any way I can filter page views on Google Analytics based on the domain used to access the website, so that I can know if it is worth to keep the old domain associated with the account. Is there any easy way I can do this?

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• Tracking subdomains in the same profile as the main domain

  - by Osvaldo

  I have a site, let's call it http://www.example.com with a non-universal Google analytics account. Now we have to add new functionalities in a subdomain like https://subdomain.example.com as a micro site. On that subdomain the URL's will be something like https://subdomain.example.com?param1=foo&param2=bar We can't change the requirements as both main site and mini-site use a different CMS/application. This is strictly a Google Analytics question. But we need to count pageviews and events that happen in that subdomain (with URLs like https://subdomain.example.com?param1=foo&param2=bar) as belonging to the main domain. So pageviews and events in https://subdomain.example.com?param1=foo&param2=bar need to be recorded as if they happened in http://www.example.com/path/to/whatever/I/want Fortunately we have full control on JavaScript in the main domain site and in the subdomain site too. How can we make this work? Do we need to change tracking code both in the main domain and subdomains? Do we need to reconfigure Google Analytics? Please note again that we do not want to create a new view for the subdomain. Both mini-site and main site should be in the same account, property and view.

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• Oracle Magazine: Getting started with SQL Analytics

  - by KLaker

  I am currently working on a series of podcasts covering the broad categories of our SQL analytical functions and features and while I was doing some research I came across of series of four articles in the Oracle Magazine. This series of article is written by Melanie Caffrey who is a senior development manager at Oracle. She is a coauthor of Expert PL/SQL Practices for Oracle Developers and DBAs (Apress, 2011) and Expert Oracle Practices: Oracle Database Administration from the Oak Table (Apress, 2010). The four articles are under the banner "Technology: SQL 101" and parts 9, 10, 11 and 12 cover SQL analytics. Here are the links to the four articles: Jan 2013 Having Sums, Averages, and Other Grouped Data March 2013 A Window into the World of Analytic Functions May 2013 Leading Ranks and Lagging Percentages: Analytic Functions, Continued July 2013 Pivotal Access to Your Data: Analytic Functions, Concluded The articles cover topics such as GROUP BY, SUM, AVG, HAVING, window functions, RANK, FIRST, LAST, LAG, LEAD etc.   The great news is that  you can try out the examples in this series. All you need is access to an Oracle Database instance. All the schemas, data sets and SQL statements that you will need can be downloaded from a link included in the January article.    I hope you find this series of articles useful.

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• Resources to learn about engineering aspects of data analytics (OLAP, warehousing, ETL, etc.)

  - by JT

  I'm a math/stats guy, interested in learning more about the engineering aspects of "data analytics" (this may be an overly broad term, this is a case of "I don't know what I don't know", so I'm not sure how to be more specific). I'm fine with manipulating and analyzing the data once it's already stored somewhere and I can access it, and I'm fine with writing scripts and SQL queries (and have a general knowledge of things like normalization). What I don't know is the whole engineering process of capturing and storing the data. For example, terms I've heard thrown about that I only vaguely understand the meaning of include: - OLAP, OLTP - Data warehousing - ETL - ??? What's a good book (or any other resource) to learn about these kinds of things? What are things I should know about database design (normalization seems kinda "obvious" to me, something I would have done even before I knew the term -- is there anything else?)? In other words, for jobs falling under the umbrella term of "analytics engineer", what kinds of things should I know?

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• How to track different button clicks with Google Analytics and AJAX?

  - by citronas

  I have several pages, let's call them A, B and C. Each of these pages has a form where the user can type in some information and click a button to send those information to the server. This button click is performed in an UpdatePanel to prevent a full postback. A customer of ours now wants to know how many % of the using visiting each site (A, B and C have different URLs) use this form. (Meaning I need seperate values for A, B and C) How to I track this in Google Analytics? It seems that I have to create a conversion(??) for each page. Is that correct? How must I modify the existing web application to let Google Analytics know, that a user submitted the form. (without the need to redirect thank to xy amount of different thank you pages) The only piece of information I've found so far is this: http://www.google.com/support/googleanalytics/bin/answer.py?hl=en&answer=55519 Unfortunately, this FAQ entry does not cover my answer.

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• Is there a way to send tracking info to Google Analytics from PHP ?

  - by seatoskyhk

  I have a PHP code that will return a image. the link is given to 3rd party. so, i need to keep track where the php request coming from. Because the PHP only return the image, I cannot use the Javascript code for Google analytics. I know that I can get the information from the access.log, but i think I can't dump the access.log to GA for analyzing, right? so, is there a way that I can do in PHP (e.g. sending a CURL ), send somethig to Google Analytics for tracking?

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• How to extract data from Google Analytics and build a data warehouse (webhouse) from it?

  - by nkaur301

  I have click stream data such as referring URL, top landing pages, top exit pages and metrics such as page views, number of visits, bounces all in Google Analytics. I am required to build a data warehouse from scratch(which I believe is known as web-house) from this data. My questions are:- 1)Is it possible? Every day data increases (some in terms of metrics or measures such as visits and some in terms of new referring sites), how would the process of loading the warehouse go about? 2)What ETL tool would help me to achieve this? Pentaho I believe has a way to pull out data from Google Analytics, has anyone used it? How does that process go? Any references, links would be appreciated besides answers.

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• Tackling Big Data Analytics with Oracle Data Integrator

  - by Irem Radzik

  v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";}  By Mike Eisterer  The term big data draws a lot of attention, but behind the hype there's a simple story. For decades, companies have been making business decisions based on transactional data stored in relational databases. Beyond that critical data, however, is a potential treasure trove of less structured data: weblogs, social media, email, sensors, and documents that can be mined for useful information.  Companies are facing emerging technologies, increasing data volumes, numerous data varieties and the processing power needed to efficiently analyze data which changes with high velocity. Oracle offers the broadest and most integrated portfolio of products to help you acquire and organize these diverse data sources and analyze them alongside your existing data to find new insights and capitalize on hidden relationships Oracle Data Integrator Enterprise Edition(ODI) is critical to any enterprise big data strategy. ODI and the Oracle Data Connectors provide native access to Hadoop, leveraging such technologies as MapReduce, HDFS and Hive. Alongside with ODI’s metadata driven approach for extracting, loading and transforming data; companies may now integrate their existing data with big data technologies and deliver timely and trusted data to their analytic and decision support platforms. In this session, you’ll learn about ODI and Oracle Big Data Connectors and how, coupled together, they provide the critical integration with multiple big data platforms. Tackling Big Data Analytics with Oracle Data Integrator October 1, 2012 12:15 PM at MOSCONE WEST – 3005 For other data integration sessions at OpenWorld, please check our Focus-On document.  If you are not able to attend OpenWorld, please check out our latest resources for Data Integration.

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• Content from Oracle Business Analytics Partner Forum 2013

  - by Mike.Hallett(at)Oracle-BI&EPM

  Normal 0 false false false EN-GB X-NONE X-NONE MicrosoftInternetExplorer4 This year’s EMEA Partner Forum (11th June - 14th June, 2013 in Milan, Italy) was well attended with 120 partners from countries around Europe and the Middle East. The presentation content for the main Plenary day and for the OBI, and Hyperion 11.1.2.3 breakout sessions is available to partners who attended. If you could not make it, and would like access to this material, please email to [email protected]. You can also get additional Hyperion content from the EPM Solution Factory page: for logon details please contact [email protected]. The keynote by Oracle VP Rich Clayton set the agenda, plus many partners presented their experiences, including Accenture, Deloitte, Tech Edge, iConsulting, RealDecoy, Rittman-Mead, and Aorta, covering a variety of topics such as: · 21st Century Business Analytics · The 21st Century CFO · Driving Profitability through Customer Experience · Exalytics Case Studies For details on the agenda and multi-day breakout sessions download here the Agenda.pdf. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi; mso-fareast-language:EN-US;}

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• Combining JavaScript for Google Analytics with yours. (Asynchronous tracking.)

  - by lorenzo 72

  I have a JavaScript file which is loaded up at the end of my HTML page. Rather than adding the script code for asynchronous tracking for Google in yet another script I would rather combine the two scripts together. So instead of this: <html> ... <script src="myScript.js"> <!-- google analytics --> <script type="text/javascript"> var _gaq = _gaq || []; _gaq.push(['_setAccount', 'UA-XXXXX-X']); _gaq.push(['_trackPageview']); (function() { var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true; ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js'; (document.getElementsByTagName('head')[0] || document.getElementsByTagName('body')[0]).appendChild(ga); })(); </script> </html> I would have that bit of code in the second script tag at the end of my 'myScript.js'. I have not found one place in google documentation where it suggests to combine the script with yours.

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• Use virtual pageviews for all goal tracking

  - by Jeff Wu

  I'm new to Google Analytics and I'm wondering if it would be cleaner to user virtual pageviews for all the goal tracking on my website instead of using a mix of regular page views and virtual pageviews. I know in most cases this is just semantics but there are multiple pages where the same goal can be achieved and I think it would be cleaner just to fire the same virtual pageview instead of having two different goal pages. Will this model also give developers more flexibility when they do development? I know we are moving to a CMS and urls can get hairy, so I think this might be a good way to make analytics portion of the site "future proof". Any thoughts are appreciated! Thanks.

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• Use virtual pageviews for all goal tracking

  - by Jeff Wu

  Hi Pro Webmasters, I'm new to Google Analytics and I'm wondering if it would be cleaner to user virtual pageviews for all the goal tracking on my website instead of using a mix of regular page views and virtual pageviews. I know in most cases this is just semantics but there are multiple pages where the same goal can be achieved and I think it would be cleaner just to fire the same virtual pageview instead of having two different goal pages. Will this model also give developers more flexibility when they do development? I know we are moving to a CMS and urls can get hairy, so I think this might be a good way to make analytics portion of the site "future proof". Any thoughts are appreciated! Thanks.

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• How does google calculate bounce rate?

  - by Luticka

  Hello We run a website where we sell access to a member area. We use Google analytics to optimize the site but i have a bounce rate in about 85%. The problem is that I'm not sure what count as a bounce and whats not. If a person go to my front page and log in directly. Will this count as a bounce because there is no analytics on the member pages or is Google smart enough to see that the link is on my side? Thanks a lot.

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• Best stats tool for cross-domain tracking

  - by kidbrax

  We build a webapp that allows users to run the app under their own subdomain. So we run the app under search.domainX.com, search.domainY.com and so on. They each have their own Google Analytics to track individual stats. But we want to know what general traffic for all clients of our app. So we want to know stuff like "among all our clients we had x number of views." What is the best way tool to track that sort of thing. We prefer a snippet based solution similar to Google Analytics if possible.

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• Why is "www.mysite.com" different from "mysite.com"?

  - by sapeish

  In any browser if I use www.mysite.com or just mysite.com the web page is correctly retrieved, but I am having trouble with Google Analytics and Facebook App. Facebook: To be able to get Likes, I create the Facebook App needed and set the site URL to http://mysite.com/. Using their tool http://developers.facebook.com/tools/debug/ when I test my page using http://mypage.com it works but using http://www.mypage.com fails with the message: Object at URL 'http://www.mysite.com/' of type 'website' is invalid because the domain 'www.mysite.com' is not allowed for the specified application id. Google Analytics: To be able to get traffic statistics, I created a Property and a Profile both with the URL http://www.mypage.com and no statistics were gathered in a week, when I changed the configured URL to http://mypage.com statistics where available a few hours later. What should I do to have statistics and likes for both www.mysite.com and mysite.com ??

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• Create a filter to consider http://example.com/foo/bar as http://example.com/index.php/foo/bar

  - by magnetik

  I'm using URL rewriting to make my url http://example.com/foo/bar/ to http://example.com/index.php/foo/bar. I'm not linking the index.php/.. url anywhere, but for some reasons, some users arrives to the index.php url. In Google analytics, I have a lot of duplicates that are quite annoying to follow up the traffic. I've watched the Advanced filters but I'm struggling to make it works fine. Any regex and google analytics pro to help me out ?

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• How should I track multi-valued page attributes (e.g. tags) using custom variables?

  - by Simon

  Our pages can each have many tags, e.g 'football', 'sms', 'nsfw', etc.. wich we would like to track in google analytics. We're already tracking things like category using google analytics custom variables. We've used three of the five available slots so far. How can we track tags the same way? If we just mush them all together - e.g. 'football, sms, nsfw' then can we track the ones that are tagged 'football'? What's the right way to track multi-valued page attributes using custom variables?

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• How to redirect keeping the referral without server-side redirects?

  - by sergilazaro

  I have an HTML page hosted in Dropbox that some external websites link to. I want to redirect to a different page using only HTML or Javascript, since I can't use any server-side redirects. My goal is to be able to keep the original referral information for analytics. I've tried different ways but they all end up showing up with no referral. So if a blog that I have no control over (B) links to my public static page on Dropbox (D), and I want a redirect to the new page hosted elsewhere (N), I would like for the analytics for N to be shown as B, not D. Is that even possible?

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