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• Markus Zirn, "Big Data with CEP and SOA" @ SOA, Cloud &amp; Service Technology Symposium 2012

  - by JuergenKress

  ORACLE PROMOTIONAL DISCOUNT FOR EXCLUSIVE ORACLE DISCOUNT, ENTER PROMO CODE: DJMXZ370 Early-Bird Registration is Now Open with Special Pricing! Register before July 1, 2012 to qualify for discounts. Visit the Registration page for details. The International SOA, Cloud + Service Technology Symposium is a yearly event that features the top experts and authors from around the world, providing a series of keynotes, talks, demonstrations, and panels, as well as training and certification workshops - all dedicated to empowering IT professionals to realize modern service technologies and practices in the real world. Click here for a two-page printable conference overview (PDF). Big Data with CEP and SOA - September 25, 2012 - 14:15 Speaker: Markus Zirn, Oracle and Baz Kuthi, Avocent The "Big Data" trend is driving new kinds of IT projects that process machine-generated data. Such projects store and mine using Hadoop/ Map Reduce, but they also analyze streaming data via event-driven patterns, which can be called "Fast Data" complementary to "Big Data". This session highlights how "Big Data" and "Fast Data" design patterns can be combined with SOA design principles into modern, event-driven architectures. We will describe specific architectures that combines CEP, Distributed Caching, Event-driven Network, SOA Composites, Application Development Framework, as well as Hadoop. Architecture patterns include pre-processing and filtering event streams as close as possible to the event source, in memory master data for event pattern matching, event-driven user interfaces as well as distributed event processing. Focus is on how "Fast Data" requirements are elegantly integrated into a traditional SOA architecture. Markus Zirn is Vice President of Product Management covering Oracle SOA Suite, SOA Governance, Application Integration Architecture, BPM, BPM Solutions, Complex Event Processing and UPK, an end user learning solution. He is the author of “The BPEL Cookbook” (rated best book on Services Oriented Architecture in 2007) as well as “Fusion Middleware Patterns”. Previously, he was a management consultant with Booz Allen & Hamilton’s High Tech practice in Duesseldorf as well as San Francisco and Vice President of Product Marketing at QUIQ. Mr. Zirn holds a Masters of Electrical Engineering from the University of Karlsruhe and is an alumnus of the Tripartite program, a joint European degree from the University of Karlsruhe, Germany, the University of Southampton, UK, and ESIEE, France. KEYNOTES & SPEAKERS More than 80 international subject matter experts will be speaking at the Symposium. Below are confirmed keynotes and speakers so far. Over 50% of the agenda has not yet been finalized. Many more speakers to come. View the partial program calendars on the Conference Agenda page. CONFERENCE THEMES & TRACKS Cloud Computing Architecture & Patterns New SOA & Service-Orientation Practices & Models Emerging Service Technology Innovation Service Modeling & Analysis Techniques Service Infrastructure & Virtualization Cloud-based Enterprise Architecture Business Planning for Cloud Computing Projects Real World Case Studies Semantic Web Technologies (with & without the Cloud) Governance Frameworks for SOA and/or Cloud Computing Projects Service Engineering & Service Programming Techniques Interactive Services & the Human Factor New REST & Web Services Tools & Techniques Oracle Specialized SOA & BPM Partners Oracle Specialized partners have proven their skills by certifications and customer references. To find a local Specialized partner please visit http://solutions.oracle.com SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit  www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Mix Forum Technorati Tags: Markus Zirn,SOA Symposium,Thomas Erl,SOA Community,Oracle SOA,Oracle BPM,BPM Community,OPN,Jürgen Kress

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• Oracle WebCenter - Well Connected

  - by Brian Dirking

  800x600 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} An good post from Dan Elam on the state of the ECM industry (http://www.aiim.org/community/blogs/community/ECM-Vendors-go-to-War) . For those of you who don’t know Dan, he is one of the major forces in the content management industry. He founded eVisory and IMERGE Consulting, he is an AIIM Fellow and a former US Technical Expert to the International Standards Organization (ISO), and has been a driving force behind EmTag, AIIM’s Emerging Technologies Group. His post is interesting – it starts out talking about our Moveoff Documentum campaign, but then it becomes a much deeper insight into the ECM industry. Dan points out that Oracle has been making quiet strides in the ECM industry. In fact, analysts share this view Oracle, pointing out Oracle is growing greater than 20% annually while many of the big vendors are shrinking. And as Dan points out, this cements Oracle as one of the big five in the ECM space – the same week that Autonomy was removed from the Gartner Magic Quadrant for ECM. One of the key things points out is that Oracle WebCenter is well connected. WebCenter has out-of-the-box connections to key enterprise applications such as E-Business Suite, PeopleSoft, Siebel and JD Edwards. Those out-of-the-box integrations make it easy for organizations to drive content right into the places where it is needed, in the midst of business processes. At the same time, WebCenter provides composite interface capabilities to bring together two or more of these enterprise applications onto the same screen. Combine that with the capabilities of Oracle Social Network, you start to see how Oracle is providing a full platform for user engagement. But beyond those connections, WebCenter can also connect to other content management systems. It can index and search those systems from a single point of search, bringing back results in a single combined hitlist. WebCenter can also extend records management capabilities into Documentum, SharePoint, and email archiving systems. From a single console, records managers can define a series, set a retention schedule, and place holds – without having to go to each system to make these updates. Dan points out that there are some new competitive dynamics – to be sure. And it is interesting when a system can interact with another system, enforce dispositions and holds, and enable users to search and retrieve content. Oracle WebCenter is providing the infrastructure to build on, and the interfaces to drive user engagement. It’s an interesting time.

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• SQL SERVER – What is SSRS and Why SSRS is asked for in many Job Opening?

  - by Pinal Dave

  This example is from the Beginning SSRS by Kathi Kellenberger. Supporting files are available with a free download from the www.Joes2Pros.com web site. This will be a 5 day blog post in getting started with SSRS. Today will show the importance of SSRS in the business. Why is SSRS asked for in so many job openings? If you talk to an SSRS expert it’s very clear to them exactly why companies really need this invention and how it saves time and adds business value. You don’t have to be an SSRS expert to know its value or to start using it. For example you don’t have to be an airline pilot to know the usefulness of modern transportation. Even the people who don’t know how to run SSRS but need the reports can tell you why that is needed. This blog post will go into why SSRS is an important invention by showing how it improves the usage of information in your company. Before SSRS there has always been a need for a company to benefit from the use of its own information. Excel spreadsheets have been a popular way to do this for a long time. With SSRS you can still use this solution and gain many other options too. A friend of mine told me a story about doing database work in the 90s for a major company and how he wished SSRS was available back then. The Vice President of the marketing channel would often come to him just before an important meeting with the board of directors. He often needed to show how certain product sales were performing over time. All this information was in the database so it was my friend’s job to get the information out and organized into a medium the VP could use. This medium was usually Excel. The VP often had meetings all over the world where he showcased this Excel report. The solution to get the VP to him anywhere he was in the world was an Excel file attached to an e-mail. This worked pretty well but with some drawbacks. One time my friend sent the wrong file in the e-mail. A few minutes later my friend realized his mistake and sent another frantic e-mail to VP. This one was saying to ignore the last e-mail and use this newer one. Would the VP see the correct e-mail in time? If SSRS had been available, my friend could have created a solution that let the VP run the report any time he wished. The report could have been published to the company intranet where the VP could run it from any of the offices he happened to be traveling to that month. There is a fair amount of work up front to develop and publish the report, but once that work is completed, the report can be reused as many times as needed. My friend could even be on vacation for the first day of the monthly and the VP can get his real-time report. Not only could the report show the most recent data, the VP could choose to view reports of previous months with just a few clicks. The deployed SSRS is user friendly, and can also be configured to protect reports from being run by the wrong people. Tomorrow’s Post Tomorrow’s blog post will show how to know if you already have SSRS installed. If you want to learn SSRS in easy to simple words – I strongly recommend you to get Beginning SSRS book from Joes 2 Pros. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL Tagged: Reporting Services, SSRS

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• Beyond Chatting: What ‘Social’ Means for CRM

  - by Divya Malik

  A guest post by Steve Diamond, Senior Director, Outbound Product Management, Oracle In a recent post on the Oracle Applications blog, my colleague Steve Boese asked three questions related to the widespread popularity and incredibly rapid growth of Facebook, Pinterest, and LinkedIn. Steve then addressed the many applications for collaborative solutions in the area of Human Capital Management. So, in turning to a conversation about Customer Relationship Management (CRM) and Sales Force Automation (SFA), let me ask you one simple question. How many sales people, particularly at business-to-business companies, consistently meet or beat their quotas in their roles by working alone, with no collaboration among fellow sales people, sales executives, employees in product groups, in service, in Legal, third-party partners, etc.? Hello? Is anybody out there? What’s that cricket noise I hear? That’s correct. Nobody! When it comes to Sales, introverts arguably have a distinct disadvantage. While it’s certainly a truism that “success” in most professional endeavors requires working with people, it’s a mandatory success factor in Sales. This fact became abundantly clear to me one early morning in the late 1990s when I joined the former Hyperion Solutions (now part of Oracle) and attended a Sales Award Ceremony. The Head of Sales at that time gave out dozens of awards – none of them to individuals and all of them to TEAMS of individuals. That’s how it works in Sales. Your colleagues help provide you with product intelligence and competitive intelligence. They help you build the best presentations, pitches, and proposals. They help you develop the most killer RFPs. They align you with the best product people to ensure you’re matching the best products for the opportunity and join you in critical meetings. They help knock the socks of your prospects in “bake off” demo’s. They bring in the best partners to either add complementary products to your opportunity or help you implement a solution. They work with you as a collective team. And so how is all this collaboration STILL typically done today? Through email. And yet we all silently or not so silently grimace about email. It’s relatively siloed. It’s painful to search. It’s difficult to align by topic. And it’s nearly impossible to re-trace meaningful and helpful conversations that occurred among a group or a team at some point in history. This is where social networking for Sales comes into play. It’s about PURPOSEFUL social networking versus chattering. What is purposeful social networking? It’s collaboration that’s built around opportunities, accounts, and contacts. It’s collaboration that delivers valuable context – on the target company, and on key competitors – just to name two examples. It’s collaboration that can scale to provide coaching for larger numbers of sales representatives, both for general purposes, and as we’ve largely discussed here, for specific ‘deals.’ And it’s collaboration that allows a team of people to collectively edit and iterate on a document like an RFP or a soon-to-be killer presentation that is maintained in a central repository, with no time wasted searching for it or worrying about version control. But lest we get carried away, let’s remember that collaboration “happens” among sales people whether there is specialized software to support it or not. The human practice of sales has not changed much in the last 80 to 90 years. Collaboration has been a mainstay during this entire time. But what social networking in general, and Oracle Social Networking in particular delivers, is the opportunity for sales teams to dramatically increase their effectiveness and efficiency – to identify and close more high quality and lucrative opportunities more quickly. For most sales organizations, this is how the game is won. To learn more please visit Oracle Social Network and Oracle Fusion Customer Relationship Management on oracle.com

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• Tough Decisions

  - by Johnm

  There was once a thriving business that employed two Database Administrators, Sam and Jim. Both DBAs were certified, educated and highly talented in their skill sets. During lunch breaks these two DBAs were often found together discussing best practices, troubleshooting techniques and the latest release notes for the upcoming version of SQL Server. They genuinely loved what they did. The maintenance of the first database was the responsibility of Sam. He was the architect of this server's setup and he was very meticulous in its configuration. He regularly monitored the health of the database, validated backup files and regularly adhered to the best practices that were advocated by well respected professionals. He was very proud of the fact that there was never a database that he managed that lost data or performed poorly. The maintenance of the second database was the responsibility of Jim. He too was the architect of this server's setup. At the time that he built this server, his understanding of the finer details of configuration were not as clear as they are today. The server was build on a shoestring budget and with very little time for testing and implementation. Jim often monitored the health of the database; but in more of a reactionary mode due to user complaints of slowness or failed transactions. Deadlocks abounded and the backup files were never validated. One day, the announcement was made that revealed that the business had hit financially hard times. Budgets were being cut, limitation on spending was implemented and the reduction in full-time staff was required. Since having two DBAs was regarded a luxury by many, this meant that either Sam or Jim were about to find themselves out of a job. Sam and Jim's boss, Frank, was faced with a very tough decision. Sam's performance was flawless. His techniques and practices were perfection. The databases he managed were reliable and efficient. His solutions are "by the book". When given a task it is certain that, while it may take a little longer, it will be done right the first time. Jim's techniques and practices were not perfect; but effective and responsive. He made mistakes regularly; but he shows that he learns from them and they often result in innovative solutions. When given a task it is certain that, while the results may require some tweaking, it will be done on time and under budget. You are Frank's best friend. He approaches you and presents this scenario. He must layoff one of his valued DBAs the very next morning. Frank asks you: "All else being equal, who would you let go? and Why?" Another pertinent question is raised: "Regardless of good times or bad, if you had to choose, which DBA would you want on your team when tough challenges arise?" Your response is. (This is where you enter a comment below)

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• You Are Hiring But Do Candidate&rsquo;s Want to Work For You

  - by david.talamelli

  So here you are – it has happened, you are now interviewing for that position that you have either applied for or maybe were called about. Whether you are an “active” candidate looking for a job or a “passive” candidate who was contacted about the opportunity, it doesn’t matter now. Regardless of the circumstances of how you got to the interview stage, how you and your new potential manager connect with each other at interview will play a part in whether you are successful in landing that job. The best manager/employee relationships I think tend to be the ones where both the manager and employee have a common goal that they are both working towards and they work together in unison to achieve these goals. Candidates – when you are interviewing for a role, remember that an interview is a two way process. An interview shouldn’t be just a case of a company interviewing you to see if you are a good fit for a certain role. Don’t forget in an interview process it is equally important that you take the opportunity to similarly interview the company to see if that role/company are the right place for you to move to as the next step in your career. I think an interview should not only be a chance for a Hiring Manager to get to better know a candidate and asses his capability and cultural fit for a team/company but it should also be a chance for the candidate to similarly assess a company or manager about whether they are someone that they want to work with. Managers – I know Recruiters have been talking about the “war for talent” since before many of you were managers, but there is no denying it – it exists. You are not only competing with other companies for talented individuals but you are also competing with the existing companies that those talented individuals are working at. Companies are not going to let the people they have identified as superstars resign without a fight (this is the classic Counter Offer scenario which may be another blog post in itself). So how do we get these great people – their current employer will do all they can to keep them, everyone else wants them – does this mean all hope is lost? No, absolutely not. The same reasons that have always existed on why candidates are interested in other opportunities is still there: it could be that someone is looking for career advancement, or they want the chance to work with new technology or maybe you have an opportunity that is exactly what that person is looking to do. As a Hiring Manager don’t just conduct your interviews in question/answer mode. You should talk to that individual to work out what it is they are looking for and you can then relate how your role addresses that. It is potentially going to be the two of you working together so you two are the ones who have to be most comfortable with each other. Don’t oversell the role – set realistic expectations of what that candidate can expect working in your team – give them the good, the bad and the ugly so they can make an informed decision. Manager’s think back to when you last were looking for a job and put yourself in the candidate’s shoes. When you were looking for a job, what was it that you wanted to know about Oracle, or what was it that you wanted more information about. There are some great Business Leaders that work here at Oracle – if you are one of them it is likely that you already are doing all these things anyway. The good news for you is that you are also likely raising yourself head and shoulders above what many interviewers do – that in itself gives you a competitive advantage in this ‘war for talent’ but as a great Business Leader you already know that

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• Oracle Forms Migration to ADF - Webinar vom ORACLE Partner PITSS

  - by Thomas Leopold

    Tuesday, February 22, 2011 5:00 PM - 6:00 PM CET Free Webinar Re-Engineering Legacy Oracle Forms Migration from Forms to ADF - A Case Study Join Oracle's Grant Ronald and PITSS to see a software architecture comparison of Oracle Forms and ADF and a live step-by-step presentation on how to achieve a successful migration. Learn about various migration options, challenges and best practices to protect your current investment in Oracle Forms. PL/SQL is without match for what it does: manipulating data in the database. If you blindly migrate all your PL/SQL to Java you will, in all probability, end up with less maintainable and less efficient code. Instead you should consider which code it best left as PL/SQL..." Grant Ronald - "Migrating Oracle Forms to Fusion: Myth or Magic Bullet?" Re-Engineering existing business logic is mandatory for your legacy Forms application to take advantage of the new Software architectures like ADF. The PITSS.CON solution combines the deep understanding of Oracle Forms and Reports applications architecture with powerful re-engineering capabilities that allows the developer community to protect the investment in the existing Forms applications and to concentrate on fine-tuning and customization of the modernized functionality rather than manually recreating every module and business logic from bottom up. Registration: https://www2.gotomeeting.com/register/971702250   PITSS GmbHKönigsdorferstrasse 25D-82515 WolfratshausenDo not forget to check out these Free Webinars in March! Thursday, March 3, 2011 Upgrade and Modernize Your Application to Forms 11g Registration/Information Tuesday, March 15, 2011 Shaping the Future for your Oracle Forms Application:Forms 11g, ADF, APEX Registration/Information Tuesday, March 29, 2011 Oracle Forms Modernization to APEX Registration/Information Registration is limited, so sign up  today!Presented By:        Grant Ronald, Senior Group Product Manager,Oracle       Magdalena Serban, Product Manager,PITSS   Contact Us:            PITSS in Americas +1 248.740.0935 [email protected] www.pitssamerica.com       PITSS in Europe +49 (0) 717287 5200 [email protected] www.pitss.com   White Paper:      From Oracle Forms to Oracle ADF and JEE     © Copyright 2010 PITSS GmbH, Wolfratshausen, Stuttgart, München; Managing Directors: Dipl.-Ing. Andreas Gaede, Michael Kilimann, Dipl.-Ing. Dirk Fleischmann Commercial Register: HRB 125471 at District Court Munich. All rights reserved. Any duplication or further treatment in any medium, in parts or as a whole, requires a written agreement. If you do not want to receive invitations for events, meetings and seminars from us, then please click here.

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• Silverlight Cream for March 23, 2010 -- #818

  - by Dave Campbell

  In this Issue: Max Paulousky, Jeremy Likness, Mark Tucker, Christian Schormann, Page Brooks, Brad Abrams(-2-), Jeff Wilcox, Unnir, Bea Stollnitz, John Papa and Adam Kinney, and Bill Reiss(-2-). Shoutouts: Ashish Shetty posted his material from his MIX10 presentation: Stepping outside the browser with Silverlight 4 Not Silverlight, but dang useful, Karl Shifflett posted a Visual Studio 2010 XAML Editor IntelliSense Presenter Extension Yavor Georgiev posted his MIX10 material: Two samples from today's MIX talk From SilverlightCream.com: GroupBox Sketching Control for WPF applications Using Blend Max Paulousky creates a GroupBox control for SketchFlow for WPF. He includes a link to an example of doing the same for Silverlight. Sequential Asynchronous Workflows in Silverlight using Coroutines Jeremy Likness' latest post begann with a post on the Silverlight.net forum and Rob Eisenburg's MVVM presentation from MIX10 resulting in the use of Wintellect's PowerThreading library (downloadable), and Coroutines. Windows Phone 7 UI Templates Mark Tucker has been putting a lot of thought into WP7 apps and produced 5 templates for building apps, downloadable in PowerPoint format. He's also looking to discuss this concept. Blend 4: About Path Layout, Part I Christian Schormann has a great tutorial up about Expression Blend 4 and path layout ... this is lots of great info, and it's only part 1! Custom Splash Screen for Windows Phone Page Brooks makes very quick work of showing how to add a splash screen to your WP7 app... very nice, Page! Silverlight 4 + RIA Services - Ready for Business: Exposing Data from Entity Framework Brad Abrams next post in the series is is on pulling your data from wherever it lives, and uses a DomainService to shape it for your Silverlight app. Silverlight 4 + RIA Services - Ready for Business: Consuming Data in the Silverlight Client Brad Abrams then discusses consuming that data in a Silverlight app. Not much code involvement at all.. great ROI :) Building Silverlight 3 and Silverlight 4 applications on a .NET 3.5 build machine Jeff Wilcox talks about building Silverlight 3 and Silverlight 4B both on a .NET 3.5 machine. He then adds in the Toolkit, and even WCF RIA Services. Expression Blend 4 - XAML generation tweaks Unnir demonstrates a few changes to Expression Blend 4 that produce more compact XAML. He's also asking for other examples you'd like to see tightened up. How can I sort a hierarchy? Bea Stollnitz posts plausible solutions to sorting data items at each level of a hierarchical UI, with descriptions of why they don't work, followed by the real deal... Silverlight and WPF. Silverlight Training Course (Silverlight 4) John Papa and Adam Kinney have posted a huge body of work to get us up-to-speed on Silverlight 4 -- a WhitePaper, hands-on labs, and an 8-unit course with 25 accompanying videos... geez... Silverlight game development on Windows Phone 7 Bill Reiss has a post up discussing game development on WP7 in general and then discusses his SilverSprite library, with a link to it. XNA or Silverlight for Windows Phone 7 game development? Bill Reiss next discusses the advantage of using Silverlight or XNA for your WP7 game development, and who better to discuss both? Stay in the 'Light! Twitter SilverlightNews | Twitter WynApse | WynApse.com | Tagged Posts | SilverlightCream Join me @ SilverlightCream | Phoenix Silverlight User Group Technorati Tags: Silverlight    Silverlight 3    Silverlight 4    Windows Phone MIX10

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• What’s New from the Oracle Marketing Cloud at Oracle OpenWorld 2014

  - by Kathryn Perry

  A Guest Post by Laura Vogel, Director, Oracle Marketing Cloud Events (pictured left) Marketing—CX Central is your hub for all things Marketing related at OpenWorld in San Francisco, September 28-October 2, 2014. Learn how to personalize the modern marketing journey to improve customer loyalty. We’re hosting more than 60 breakout sessions, half of which will highlight customer success stories from marquee brands including Bizo, Comcast, Dell, Epson, John Deere, Lane Bryant, ReadyTalk and Shutterfly. Moscone West, Levels 2 and 3To learn more about how modern marketing works, visit Moscone West, levels 2 and 3, for exciting demos of each of the Oracle Marketing Cloud solutions (BlueKai, Compendium, Eloqua, Push I/O, and Responsys). You also can check out our stations for Vertical Marketing Best Practices, the Markie Awards, and more! CX Spotlight Sessions “Accelerating Big Profits in Big Data,” Jeff Tanner, Baylor University “Using Content Marketing to Impact Every Stage of the Buyer’s Journey,” Jennifer Agustin, Bizo “Expanding Your Marketing with Proven Testing and Optimization,” Brian Border, Shutterfly and Matthew Balthazor, Epson “Modern Marketing: The New Digital Dialogue,” Cory Treffiletti, Oracle A Special Marquee SessionDell’s Hayden Mugford will speak on "The Digital Ecosystem: Driving Experience Through Contact Engagement.” She will highlight how the organization built a digital ecosystem that supports a behaviorally driven, multivehicle nurturing campaign. The Dell 1:1 Global Marketing team worked with multiple partners to innovate integrations with Oracle Eloqua, Oracle Real-Time Decisions for real-time decision logic, and a content management system (CMS) that enables 100 percent customized e-mails. The program doubled average order values for nurtured contacts versus non-nurtured and tripled open and click-through rates versus push e-mail. It Wouldn’t Be an Oracle Marketing Cloud Event Without a Party!We’re hosting CX Central Fest: a unique customer experience specifically designed for attendees of CX Central. It will include a chance to rock out at a private concert featuring Los Angeles indie electronic pop group, Capital Cities! Join us Tuesday, September 30 from 7-9 p.m. Other Oracle Marketing Cloud Session Highlights Thought leadership by role Exploring the benefits of moving to the Cloud Product line roadmaps and innovations in Marketing Technical deep dives for product lines within Marketing Best practices and impactful business measurements Solutions that are integrated across CX Target AudienceSession content is geared toward professionals in Marketing, Marketing Operations, Marketing Demand Generation, Social: Chief Marketing Officers, Vice Presidents, Directors and Managers. OutcomesCustomers attending Marketing—CX Central @ OpenWorld will be able to: Gain insight into delivering consistent cross-channel marketing Discover how to provide the right information to the right customer at the right time and with the right channel Get answers to burning questions and advice on business challenges Hear from other Oracle customers about recommended best practices to help their organization move forward Network and share ideas to help create a strategy for connecting with customers in better ways Resources At a Glance Register Now Track Site—View Marketing Sessions 72 1024x768 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Focus on Session Doc Downloadable Justification Email OpenWorld is a fabulous way for you to see all that Oracle Marketing Cloud has to offer. Register today.

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• Beyond Chatting: What ‘Social’ Means for CRM

  - by Divya Malik

  A guest post by Steve Diamond, Senior Director, Outbound Product Management, Oracle In a recent post on the Oracle Applications blog, my colleague Steve Boese asked three questions related to the widespread popularity and incredibly rapid growth of Facebook, Pinterest, and LinkedIn. Steve then addressed the many applications for collaborative solutions in the area of Human Capital Management. So, in turning to a conversation about Customer Relationship Management (CRM) and Sales Force Automation (SFA), let me ask you one simple question. How many sales people, particularly at business-to-business companies, consistently meet or beat their quotas in their roles by working alone, with no collaboration among fellow sales people, sales executives, employees in product groups, in service, in Legal, third-party partners, etc.? Hello? Is anybody out there? What’s that cricket noise I hear? That’s correct. Nobody! When it comes to Sales, introverts arguably have a distinct disadvantage. While it’s certainly a truism that “success” in most professional endeavors requires working with people, it’s a mandatory success factor in Sales. This fact became abundantly clear to me one early morning in the late 1990s when I joined the former Hyperion Solutions (now part of Oracle) and attended a Sales Award Ceremony. The Head of Sales at that time gave out dozens of awards – none of them to individuals and all of them to TEAMS of individuals. That’s how it works in Sales. Your colleagues help provide you with product intelligence and competitive intelligence. They help you build the best presentations, pitches, and proposals. They help you develop the most killer RFPs. They align you with the best product people to ensure you’re matching the best products for the opportunity and join you in critical meetings. They help knock the socks of your prospects in “bake off” demo’s. They bring in the best partners to either add complementary products to your opportunity or help you implement a solution. They work with you as a collective team. And so how is all this collaboration STILL typically done today? Through email. And yet we all silently or not so silently grimace about email. It’s relatively siloed. It’s painful to search. It’s difficult to align by topic. And it’s nearly impossible to re-trace meaningful and helpful conversations that occurred among a group or a team at some point in history. This is where social networking for Sales comes into play. It’s about PURPOSEFUL social networking versus chattering. What is purposeful social networking? It’s collaboration that’s built around opportunities, accounts, and contacts. It’s collaboration that delivers valuable context – on the target company, and on key competitors – just to name two examples. It’s collaboration that can scale to provide coaching for larger numbers of sales representatives, both for general purposes, and as we’ve largely discussed here, for specific ‘deals.’ And it’s collaboration that allows a team of people to collectively edit and iterate on a document like an RFP or a soon-to-be killer presentation that is maintained in a central repository, with no time wasted searching for it or worrying about version control. But lest we get carried away, let’s remember that collaboration “happens” among sales people whether there is specialized software to support it or not. The human practice of sales has not changed much in the last 80 to 90 years. Collaboration has been a mainstay during this entire time. But what social networking in general, and Oracle Social Networking in particular delivers, is the opportunity for sales teams to dramatically increase their effectiveness and efficiency – to identify and close more high quality and lucrative opportunities more quickly. For most sales organizations, this is how the game is won. To learn more please visit Oracle Social Network and Oracle Fusion Customer Relationship Management on oracle.com

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• Oracle User Communities and Enterprise Manager

  - by Anand Akela

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Contributed by Joe Dimmer, Senior Business Development Manager, Oracle Enterprise Manager Heightened interest and adoption of Oracle Enterprise Manager has led to keen interest in “manageability” within the user group community.  In response, user groups are equipping their membership with the right tools for implementation and use manageability through education opportunities and Special Interest Groups.  Manageability is increasingly viewed not only as a means to enable the Oracle environment to become a competitive business advantage for organizations, but also as a means to advance the individual careers of those who embrace enterprise management.  Two Oracle user groups – the Independent Oracle User Group (IOUG) and the United Kingdom Oracle User Group (UKOUG) – each have Special Interest Groups where manageability is prominently featured.  There are also efforts underway to establish similarly charted SIGs that will be reported in future blogs.  The good news is, there’s a lot of news! First off, the IOUG will be hosting a Summer Series of live webcasts:  “Configuring and Managing a Private Cloud with Enterprise Manager 12c” by Kai Yu of Dell, Inc.              Wednesday, June 20th from Noon – 1 PM CDT , Click here for details & registration “What is User Experience Monitoring and What is Not? A case study of Oracle Global IT’s implementation of Enterprise Manager 12c and RUEI” by Eric Tran Le of Oracle            Wednesday, July 18th from Noon – 1 PM CDT , Click here for details & registration “Shed some light on the ‘bumps in the night’ with Enterprise Manager 12c” by David Start of Johnson Controls            Wednesday, August 22nd from Noon – 1 PM CDT, Click here for details & registration   In addition, the UKOUG Availability and Infrastructure Management (AIM) SIG is hosting its next meeting on Tuesday, July 3rd at the Met in Leeds where EM 12c Cloud Management will be presented.  Click here for details & registration.  In future posts from Joe, look for news related to the following: ·         IOUG Community Page and Newsletter devoted to manageability ·         Full day of manageability featured during Oracle OpenWorld 2012 “SIG Sunday” ·         Happenings from other regional User Groups that feature manageability Stay Connected: Twitter |  Face book |  You Tube |  Linked in |  Newsletter

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• CRMIT’s HIGH VALUE CRM++ PLUGINS FOR CRM On DEMAND

  - by Soumo Das

  Customer satisfaction and experience being the two most considerable factors, these days businesses are on the lookout for automation tools that are world class, agile and keep quality at its core. CRMIT has developed such tools using cutting edge technologies and abstracting industry best practices and R&D.  Self Service Portal  With customers being so meticulous about regular updates and reliable access to their data, administrators just cannot think of walking a thin line. Surviving without a resource that provides a track of customer requirements for services available 24 x 7 can severely affect the productivity. In such a scenario, CRMIT’s Self Service Portal (SSP) is the best solution. This not only tracks the required customer data, but also allows companies to stay in tune with their employees, vendors and stakeholders.   One can directly sign up to become a CRMOD contact and SSP user. One need not use the database, as operations and interactions are d at run time. This is a fully configurable solution that tracks results periodically, thus making it easy for end users. It also offers better security and data visibility that enables users to progress smoothly. Quote and Order Management   When dealing with quotes, contracts and orders becomes complicated, only Quote & Order Management can work as a one-stop solution. CRMIT offers this great tool for managing all this information and for taking care of customer orders and service requirements.  This CRM On Demand plug-in allows one to create a new quote or copy the existing one. Products can be directly added from the product list of CRMOD and the pricing is calculated automatically. Quote can be generated and mailed to the external users in PDF, HTML and XLS formats. This not only allows management of quotes in an enhanced manner, but also supports various billing and tax calculation features that make work effortless.    Report Scheduler  When it comes to analyzing and providing statistics of various business processes currently running in an organization, one cannot depend on manual updates, which sometimes may be inaccurate or even delayed. CRMIT provides a SaaS based powerful solution - Report Scheduler - that allows CRM users to schedule reports as per the frequencies and then receive them as email attachments at the scheduled time.   With this powerful tool, administrators can control the report scheduler for assigning specific reports to specific users. After that, users can login and schedule any assigned report for viewing at particular intervals on monthly, weekly or daily basis. Additionally, users can also copy the mail to external users and can choose the preferred format. The best part is that sharing business data with third party become easy with this and for viewing reports, users need not log into their CRMOD account.  CRM On Demand Offline Solution CRM On-Demand Offline is another great CRM++ extension that allows one to work in both online and offline modes. Synchronizing both the modes is absolutely easy and offers ease while working. CRM OD offline works as an automation tool that not only improves efficiency, but also works as a backup in most cases. It is readily available as a windows application installer and requires users to be online only while validating and synchronizing. The best part is that working in the offline mode also works as a backup. 

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• Integrating Windows Form Click Once Application into SharePoint 2007 &ndash; Part 1 of 2

  - by Kelly Jones

  Last year, I had the opportunity to build a solution that involved integrating a Windows Form application into a SharePoint 2007 (WSS version 3.0). In this post, I’ll layout our architecture thinking and in part two, I’ll describe the technical details. Business Case Our challenge was this: we needed an easy way for a small group of our users to upload documents, in batches.  They also needed to quickly set the meta data values, as well as set security on individual files. Using the out of the box uploads just didn’t fit.  The single file upload allows set the meta data, but our users would be uploading dozens of files.  The multiple upload would allow our users to upload batches of files, but it doesn’t allow them to set the meta data during upload.  Also, neither upload method allows the users to set the permissions on the file. Our Solution We looked into building a web control of some kind, but ruled that out due to security complexities (if I remember correctly).  Another option would have been using a technology like Silverlight (or Flash?), but our team didn’t have the skills necessary to build with these. So, after looking at what was technically possible, and also what skills our team had, we settled on a Windows Form application.  We also decided to deliver it to the clients via Click Once, so we would have the ability to easily update the application in the future. Lessons Learned After deploying our solution, we’ve learned a few lessons.  First, you’ll need to have the .Net Framework installed on the client computers.  We knew this, but we still ran into issues making sure our users had the proper framework version installed.  Second, we had issues with authentication.  Our issues were due to our testing domain being a separate Active Directory domain from the domain that our end users and their workstations were members of.  (See my earlier post about Clearing Saved Passwords for the fix to our problem). Our third issue was how we dealt with uploading files that were named the same.  Our application would replace the existing file with the new file, which is the way we expected it to work.  However, our users wanted to upload weekly reports, named the same as the previous week.  We solved this by using folders within the document library to keep the sets of reports separate from previous weeks. One last thing to consider before implementing a solution like this, is what browsers and platforms your users will be working from.  We only needed to support IE and Windows, which works fine.  However, if you need to support Firefox, there are add-ons that allow Click Once to work with Firefox.  This is still a Windows only solution though.  In order to support Macs, you’d have to focus on either browser techniques (AJAX?) or Silverlight/Flash. Summary Our users are happy with the Click Once app.  It allowed them to move all of their content to our SharePoint site in under a couple hours, which they were thrilled with.  We’re happy because we can easily deploy updates, our development time was small, and we met all of our business requirements.

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• Teeing Off With Chris Leone at OpenWorld 2012

  - by Kathryn Perry

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Chris Leone, Senior Vice President, Oracle Applications Development Monday morning in downtown San Francisco - lots of sunshine, plenty of traffic, and sidewalks chocked full of people with fresh faces and blister free feet. Let the week of Oracle OpenWorld begin! For a great Applications start, Chris Leone packed the house with his Fusion Applications overview session - he covered strategy, scope, roadmaps, and customer successes. Fusion Apps, the world's best SaaS suite, is built on 100 percent standards. Chris talked about its information driven user experience, its innovative design, and the choice of deployment. People can run Fusion in the cloud, in a managed / hosted environment, or on premise -- or they can use a combination of these three models. About seventy percent of our customers go with SaaS. Release 5 of Fusion Apps will become available soon. The cadence of releases will be three times a year. The key drivers are to accelerate business success (no rip and replace) and to simplify business processes. Chris told the audience that organic Fusion is the centerpiece of our cloud solutions, rounded out with acquired offerings such as Taleo Recruiting and RightNow Customer Service. From the cloud solutions, customers can expect real time and predictive BI, social capabilities, choice of deployment, and more productivity because of a next generation UX called FUSE. Chris's demo showed a super easy, new UI that touts self service navigation. We'll blog about FUSE in the very near future. Chris said the next 365 days of Fusion Apps would include more localization, more industries, more power, more mobile, and more configurability. The audience was challenged to think hard about how Fusion could be part of their three-to-five year plans. Chris set up a great opportunity for you to follow up with your customers as they explore the possibilities.

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• BizTalk Server Monitoring &ndash; SharePoint Web Part

  - by SURESH GIRIRAJAN

  I have been worked with customers using BizTalk as shared infrastructure in the enterprise, where we have two or more BizTalk apps running on it for different Business groups. Also these customers are not using BizTalk ESB portal even though they are using BizTalk ESB exception framework. So main issue with all these Business groups are they don’t have visibility into the BizTalk apps running in prod, even though they are using SCOM and other monitoring stuff in place. So I am trying to address few issues I am going to list below and how I try to mitigate them, first one on the list is how to get visibility into prod, how to provision those access to the BizTalk resources with minimal activity and how can we take advantage of the resources we have today. So I was working on creating REST data services for BizTalk RFID a year ago and available on codeplex. I thought to extend that idea to take advantage of BizTalk Data Services available in codeplex. I extended the BizTalk data services I will upload the updated service soon. So let me start thru how my solution works, so first step I am using the BizTalk data service (REST service) which expose most of the BizTalk artifacts as resources such as Applications, Orchestrations, Send ports, Receive ports, Host instances and In process instances etc. BizTalk Server Monitoring – SharePoint Web Part I am hosting the BizTalk data service in IIS with application pool configured to run under BizTalk administrator credentials. So with this setup I am making the service to make accessible anonymous. Next step of this solution I have created a SharePoint Visual web part which consumes the BizTalk data service and display all the BizTalk Application and Platform settings in read only mode. Even though BizTalk data services offers to browse resources as well perform actions like starting, stopping Orchestrations, Send ports, Receive locations, Host instances etc. Host Instances BizTalk Applications BizTalk Running / Suspended Instances So having this BizTalk Monitoring SharePoint web part, will be added to the SharePoint. This eliminates the need for granting access to the BizTalk users explicitly, so when you have BizTalk contractor or BizTalk application user need to have access to the BizTalk environment all the need is have access to the SharePoint website. You can configure the web part point to different end point based on your environment. I am making this as read only as part of this to make easier for the users and in terms of provisioning. This removes the dependency of BizTalk admin at least for viewing the BizTalk application status and errors etc. If we need to make any changes to the BizTalk application then its application owner responsibility to co-ordinate with BizTalk admins. There are options like BizTalk ESB portal, BizTalk 360 etc… but this one of the approach to reduce number of steps required to give access to BizTalk application users and also to maximize the resource we have in enterprise today. Also you can expose this data service thru Azure Service Bus and access from other apps like mobile devices or create a web site hosted in Azure etc. One last thing I have tested only with BizTalk Server 2010 on x64 VM only, but it should work on other version. I will try to upload the code shortly with instructions how to setup etc.… I welcome thoughts and suggestions… Hope this helps….

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• Why Cornell University Chose Oracle Data Masking

  - by Troy Kitch

  One of the eight Ivy League schools, Cornell University found itself in the unfortunate position of having to inform over 45,000 University community members that their personal information had been breached when a laptop was stolen. To ensure this wouldn’t happen again, Cornell took steps to ensure that data used for non-production purposes is de-identified with Oracle Data Masking. A recent podcast highlights why organizations like Cornell are choosing Oracle Data Masking to irreversibly de-identify production data for use in non-production environments. Organizations often copy production data, that contains sensitive information, into non-production environments so they can test applications and systems using “real world” information. Data in non-production has increasingly become a target of cyber criminals and can be lost or stolen due to weak security controls and unmonitored access. Similar to production environments, data breaches in non-production environments can cost millions of dollars to remediate and cause irreparable harm to reputation and brand. Cornell’s applications and databases help carry out the administrative and academic mission of the university. They are running Oracle PeopleSoft Campus Solutions that include highly sensitive faculty, student, alumni, and prospective student data. This data is supported and accessed by a diverse set of developers and functional staff distributed across the university. Several years ago, Cornell experienced a data breach when an employee’s laptop was stolen.  Centrally stored backup information indicated there was sensitive data on the laptop. With no way of knowing what the criminal intended, the university had to spend significant resources reviewing data, setting up service centers to handle constituent concerns, and provide free credit checks and identity theft protection services—all of which cost money and took time away from other projects. To avoid this issue in the future Cornell came up with several options; one of which was to sanitize the testing and training environments. “The project management team was brought in and they developed a project plan and implementation schedule; part of which was to evaluate competing products in the market-space and figure out which one would work best for us.  In the end we chose Oracle’s solution based on its architecture and its functionality.” – Tony Damiani, Database Administration and Business Intelligence, Cornell University The key goals of the project were to mask the elements that were identifiable as sensitive in a consistent and efficient manner, but still support all the previous activities in the non-production environments. Tony concludes,  “What we saw was a very minimal impact on performance. The masking process added an additional three hours to our refresh window, but it was well worth that time to secure the environment and remove the sensitive data. I think some other key points you can keep in mind here is that there was zero impact on the production environment. Oracle Data Masking works in non-production environments only. Additionally, the risk of exposure has been significantly reduced and the impact to business was minimal.” With Oracle Data Masking organizations like Cornell can: Make application data securely available in non-production environments Prevent application developers and testers from seeing production data Use an extensible template library and policies for data masking automation Gain the benefits of referential integrity so that applications continue to work Listen to the podcast to hear the complete interview.  Learn more about Oracle Data Masking by registering to watch this SANS Institute Webcast and view this short demo.

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• The Hunger Games for Aspiring IT Professionals

  - by Dain C. Hansen

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} It seems that no one can escape the buzz around Hunger Games. And who could? Stephen King said it best in his review when he referred to the Collins’ novel as “a violent, jarring speed-rap of a novel that generates nearly constant suspense and may also generate a fair amount of controversy”. So what’s the tie in for IT? Let’s leave the dystopia of District 12 and come back to today’s reality. This is the world of radical IT paradigm shifts that haven’t been seen since Java was introduced in 1995. Everything you learned in school is probably outdated as of Friday. And everything you learned on Friday will probably change when you get to work on Monday. Nevertheless, we’re eager, we’re aspiring, we’re hungry to learn. While the challenges upon us may not rival the venomous bees (or ‘tracker jackers’) seen in this blockbuster, there are certainly obstacles to be found. In preparation, I leave you two pieces of advice - aside from avoiding werewolves… Learn the Cloud If you had asked me what to learn in 1995, I would have said, “Go learn Java”. But now my advice is “Go learn Java and then learn Cloud”. Cloud computing and Java go hand in hand. This is especially true for Oracle’s own Public Cloud which uses Java (via WebLogic 12c) as well as Oracle Database at its core foundation. Understanding the connotations of elasticity, scale, virtualization, and multi-tenancy, (to name just a few) requires a strong foundation in computer science and especially Java to get it right. Without Java, the Cloud is nothing more than a brittle application meagerly deployed on the internet. Get Social and Actively Participate And at all levels. Socializing your ideas internally is dreadfully important. And this means socializing and communicating your good ideas to lines of business, to architects, business analysts, developers, DBAs and Operations. But don’t forget to go external. Stay current by being on the lookout for blogs, tweets, webcasts, papers, podcasts and videos for your technology area. Be not just a subscriber but a participant in these channels as well. Attend industry and vendor sponsored events to learn from the experts – and seek out opportunities to stay connected with those that are smarter than you. You’ll gain more understanding if you participate actively. At the same time you’ll make friends (and allies) and you’ll be glad you did. Tell help you get social and actively participate [while learning the Cloud] here are a couple of pointers for you: See our website on Cloud and Fusion Middleware Subscribe to our regular Fusion Middleware Newsletter Follow us on Twitter and Facebook Find us at one of our key events Meanwhile, happy IT hunger games!

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• Enterprise 2.0 - Connecting People, Processes & Content

  - by kellsey.ruppel(at)oracle.com

  With recent technological advances, the Internet is changing. When users head to the web, they are no longer just looking for information from a simple text and picture based website. Users want a more interactive experience - they want to participate, to share their views and get the feedback of others. And this is precisely what Web 2.0 technology addresses. Web 2.0 is about web applications that facilitate interactive information sharing, user-centered design and collaboration on the World Wide Web. Web 2.0 technology is everywhere on the Internet and is radically changing the speed and medium in which we interact and communicate. There are thousands of examples in the consumer world of Web 2.0 applications, technologies and solutions at work. You might be familiar with some of them...blogs, wikis (Wikipedia), Twitter, Facebook, LinkedIn - these are all examples of Web 2.0. And these technologies are transforming our world into a real-time, participation-oriented, user-driven, content-centric world. With all of these Web 2.0 solutions it's about the user, the consumer and all the content they are generating. It's a world full of online communities where people share and participate. We're not talking about disseminating information top-down , nor is it a bottom-up fight. Everyone has an equal opportunity to participate and share. The more you participate, the more you share, the more valued you are in the community. The web is not just a collection of documents online. It is the social web.  For the active users in the community, staying connected becomes critically important so they can participate at anytime and from anywhere. And because feedback and interaction are so critical, time is of the essence. When everyone is providing immediate responses, you feel the urge to do the same. Hence everything needs to be done right now, together...and collaboratively. With all the content being generated online by users, there is complete information overload out there. (That's a good thing for Google). But...it's no longer just about search. Sometimes you want the information to just come to you. Recommendations and discovery engines will deliver you more applicable results than a non-contextual search. How many of you have heard about a news headline on Facebook as part of your feed before you read the paper or see it on TV? This is how the new generation of workers live their daily lives...and as they enter the workforce, these trends and technologies are showing up in the enterprise too. A lot of the Web 2.0 technologies and solutions in the consumer world are geared for just that....consumers. But the core concepts that put them into the Web 2.0 category can be applied to the enterprise as well. And that is what we mean when we talk about Enterprise 2.0. Enterprise 2.0 is the use of Web 2.0 tools and technologies in the workplace.  It provides a modern user experience by connecting the people, content and business processes inside and outside the enterprise. Enterprise 2.0 empowers users to collaborate more effectively, find and share information in the proper content and improves the overall business processes which they participate in. As we head into 2011, is your organization using Enterprise 2.0 capabilities to the fullest? Are you connecting your people, processes and content together to provide a modern user experience?

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• TiVo Follow-up&hellip;Training Opportunities

  - by MightyZot

  A few posts ago I talked about my experience with TiVo Customer Service. While I didn’t receive bad service per se, I felt like the reps could have communicated better. I made the argument that it should be just as easy to leave a company as it is to engage with a company, even though my intention is to remain a TiVo fan. I worked for DataStorm Technologies in the early 90s. I pointed out to another developer that we were leaving files behind in our installations. My opinion was that, if the customer is uninstalling our application, there should be no trace of it left after uninstall except for the customer’s data. He replied with, “screw ‘em. They’re leaving us. Why do we care if we left anything behind?” Wow. Surely there is a lot of arrogance in that statement. Think about this…how often do you change your services, devices, or whatever?  Personally, I change things up about once every two or three years. If I don’t change things up, I at least think about it. So, every two or three years there is an opportunity for you (as a vendor or business) to sell me something. (That opportunity actually exists all the time, because there are many of these two or three year periods overlapping.) Likewise, you have the opportunity to win back my business every two or three years as well. Customer service on exit is just as important as customer service during engagement because, every so often, you have another chance to gain back my loyalty. If you screw that up on exit, your chances are close to zero. In addition, you need to consider all of the potential or existing customers that are part of or affected by my social organizations. “Melissa” at TiVo gave me a call last week and set up some time to talk about my experience. We talked yesterday and she gave me a few moments to pontificate about my thoughts on the importance of a complete customer experience. She had listened to my customer support calls and agreed that I had made it clear that I intended to remain a TiVo customer even though suddenLink is handling my subscription. She said that suddenLink is a very important partner for them and, of course, they want to do everything they can to support TiVo / suddenLink customers.  “Melissa” also said that they had turned this experience into a training opportunity for the reps involved. I hope that is true, because that “programmer arrogance” that I mentioned above (which was somewhat pervasive back then) may be part of the reason why that company is no longer around. Good job “Melissa”!  And, like I said, I am still a TiVo fan. In fact, we love our new TiVo and many of the great new features. In addition, if you’re one of the two people that read these posts, please remember that these are just opinions. Your experiences may be, and likely will be, completely unique to you.

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• SQL SERVER – Integrate Your Data with Skyvia – Cloud ETL Solution

  - by Pinal Dave

  In our days data integration often becomes a key aspect of business success. For business analysts it’s very important to get integrated data from various sources, such as relational databases, cloud CRMs, etc. to make correct and successful decisions. There are various data integration solutions on market, and today I will tell about one of them – Skyvia. Skyvia is a cloud data integration service, which allows integrating data in cloud CRMs and different relational databases. It is a completely online solution and does not require anything except for a browser. Skyvia provides powerful etl tools for data import, export, replication, and synchronization for SQL Server and other databases and cloud CRMs. You can use Skyvia data import tools to load data from various sources to SQL Server (and SQL Azure). Skyvia supports such cloud CRMs as Salesforce and Microsoft Dynamics CRM and such databases as MySQL and PostgreSQL. You even can migrate data from SQL Server to SQL Server, or from SQL Server to other databases and cloud CRMs. Additionally Skyvia supports import of CSV files, either uploaded manually or stored on cloud file storage services, such as Dropbox, Box, Google Drive, or FTP servers. When data import is not enough, Skyvia offers bidirectional data synchronization. With this tool, you can synchronize SQL Server data with other databases and cloud CRMs. After performing the first synchronization, Skyvia tracks data changes in the synchronized data storages. In SQL Server databases (and other relational databases) it creates additional tracking tables and triggers. This allows synchronizing only the changed data. Skyvia also maps records by their primary key values to each other, so it does not require different sources to have the same primary key structure. It still can match the corresponding records without having to add any additional columns or changing data structure. The only requirement for synchronization is that primary keys must be autogenerated. With Skyvia it’s not necessary for data to have the same structure in integrated data storages. Skyvia supports powerful mapping mechanisms that allow synchronizing data with completely different structure. It provides support for complex mathematical and string expressions when mapping data, using lookups, etc. You may use data splitting – loading data from a single CSV file or source table to multiple related target tables. Or you may load data from several source CSV files or tables to several related target tables. In each case Skyvia preserves data relations. It builds corresponding relations between the target data automatically. When you often work with cloud CRM data, native CRM data reporting and analysis tools may be not enough for you. And there is a vast set of professional data analysis and reporting tools available for SQL Server. With Skyvia you can quickly copy your cloud CRM data to an SQL Server database and apply corresponding SQL Server tools to the data. In such case you can use Skyvia data replication tools. It allows you to quickly copy cloud CRM data to SQL Server or other databases without customizing any mapping. You need just to specify columns to copy data from. Target database tables will be created automatically. Skyvia offers powerful filtering settings to replicate only the records you need. Skyvia also provides capability to export data from SQL Server (including SQL Azure) and other databases and cloud CRMs to CSV files. These files can be either downloadable manually or loaded to cloud file storages or FTP server. You can use export, for example, to backup SQL Azure data to Dropbox. Any data integration operation can be scheduled for automatic execution. Thus, you can automate your SQL Azure data backup or data synchronization – just configure it once, then schedule it, and benefit from automatic data integration with Skyvia. Currently registration and using Skyvia is completely free, so you can try it yourself and find out whether its data migration and integration tools suits for you. Visit this link to register on Skyvia: https://app.skyvia.com/register Reference: Pinal Dave (http://blog.sqlauthority.com)Filed under: PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL Tagged: Cloud Computing

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• Fast Data: Go Big. Go Fast.

  - by Dain C. Hansen

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 For those of you who may have missed it, today’s second full day of Oracle OpenWorld 2012 started with a rumpus. Joe Tucci, from EMC outlined the human face of big data with real examples of how big data is transforming our world. And no not the usual tried-and-true weblog examples, but real stories about taxi cab drivers in Singapore using big data to better optimize their routes as well as folks just trying to get a better hair cut. Next we heard from Thomas Kurian who talked at length about the important platform characteristics of Oracle’s Cloud and more specifically Oracle’s expanded Cloud Services portfolio. Especially interesting to our integration customers are the messaging support for Oracle’s Cloud applications. What this means is that now Oracle’s Cloud applications have a lightweight integration fabric that on-premise applications can communicate to it via REST-APIs using Oracle SOA Suite. It’s an important element to our strategy at Oracle that supports this idea that whether your requirements are for private or public, Oracle has a solution in the Cloud for all of your applications and we give you more deployment choice than any vendor. If this wasn’t enough to get the juices flowing, later that morning we heard from Hasan Rizvi who outlined in his Fusion Middleware session the four most important enterprise imperatives: Social, Mobile, Cloud, and a brand new one: Fast Data. Today, Rizvi made an important step in the definition of this term to explain that he believes it’s a convergence of four essential technology elements: Event Processing for event filtering, business rules – with Oracle Event Processing Data Transformation and Loading - with Oracle Data Integrator Real-time replication and integration – with Oracle GoldenGate Analytics and data discovery – with Oracle Business Intelligence Each of these four elements can be considered (and architect-ed) together on a single integrated platform that can help customers integrate any type of data (structured, semi-structured) leveraging new styles of big data technologies (MapReduce, HDFS, Hive, NoSQL) to process more volume and variety of data at a faster velocity with greater results.  Fast data processing (and especially real-time) has always been our credo at Oracle with each one of these products in Fusion Middleware. For example, Oracle GoldenGate continues to be made even faster with the recent 11g R2 Release of Oracle GoldenGate which gives us some even greater optimization to Oracle Database with Integrated Capture, as well as some new heterogeneity capabilities. With Oracle Data Integrator with Big Data Connectors, we’re seeing much improved performance by running MapReduce transformations natively on Hadoop systems. And with Oracle Event Processing we’re seeing some remarkable performance with customers like NTT Docomo. Check out their upcoming session at Oracle OpenWorld on Wednesday to hear more how this customer is using Event processing and Big Data together. If you missed any of these sessions and keynotes, not to worry. There's on-demand versions available on the Oracle OpenWorld website. You can also checkout our upcoming webcast where we will outline some of these new breakthroughs in Data Integration technologies for Big Data, Cloud, and Real-time in more details. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";}

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• Oracle’s New Approach to Cloud-based Applications User Experiences

  - by Oracle OpenWorld Blog Team

  By Misha Vaughan It was an exciting Oracle OpenWorld this year for customers and partners, as they got to see what their input into the Oracle user experience research and development process has produced for cloud-delivered applications. The result of all this engagement and listening is a focus on simplicity, mobility, and extensibility. These were the core themes across Oracle OpenWorld sessions, executive roundtables, and analyst briefings given by Jeremy Ashley, Oracle's vice president of user experience. The highlight of every meeting with a customer featured the new simplified UI for Oracle’s cloud applications.    Attendees at some sessions and events also saw a vision of what is coming next in the Oracle user experience, and they gave direct feedback on whether this would help solve their business problems.  What did attendees think of what they saw this year? Rebecca Wettemann of Nucleus Research was part of  an analyst briefing on next-generation user experiences from Oracle. Here’s what she told CRM Buyer in an interview just after the event:  “Many of the improvements are incremental, which is not surprising, as Oracle regularly updates its application,” Rebecca Wettemann, vice president of Nucleus Research, told CRM Buyer. "Still, there are distinct themes to this latest set of changes. One is usability. Oracle Sales Cloud, for example, is designed to have zero training for onboarding sales reps, which it does," she explained. "It is quite impressive, actually—the intuitive nature of the application and the design work they have done with this goal in mind. The software uses as few buttons and fields as possible," she pointed out. "The sales rep doesn't have to ask, 'what is the next step?' because she can see what it is."  What else did we hear? Oracle OpenWorld is a time when we can take a broader pulse of our customers’ and partners’ concerns. This year we heard some common user experience themes on the following: · A desire to continue to simplify widely used self-service tasks · A need to understand how customers or partners could take some of the UX lessons learned on simplicity and mobility into their own custom areas and projects  · The continuing challenge of needing to support bring-your-own-device and corporate-provided mobile devices to end users · A desire to harmonize user experiences across platforms for specific business-use cases  What does this mean for next year? Well, there were a lot of things we could only show to smaller groups of customers in our Oracle OpenWorld usability labs and HQ lab tours, to partners at our Expo, and to analysts under non-disclosure agreements. But we used these events as a way to get some early feedback about where we are focusing for the year ahead. Attendees gave us a positive response: @bkhan Saw some excellent UX innovations at the expo “@usableapps: Great job @mishavaughan and @vinoskey on #oow13 UX partner expo!” @WarnerTim @usableapps @mishavaughan @vinoskey @ultan Thanks for an interesting afternoon definitely liked the UX tool kits for partners. You can expect Oracle to continue pushing themes of simplicity, mobility, and extensibility even more aggressively in the next year.  If you are interested to find out what really goes on in the UX labs, such as what we are doing with smartphones, tablets, heads-up displays, and the AppsLab robots, feel free to reach out to me for more information: Misha Vaughan or on Twitter: @mishavaughan.

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• Silverlight Cream for March 31, 2010 -- #826

  - by Dave Campbell

  In this Issue: Andrea Boschin, Radenko Zec, Andrej Tozon, Bobby Diaz, Brad Abrams, Wolf Schmidt, Colin Eberhardt, Anand Iyer, Matthias Shapiro, Jaime Rodriguez, Bill Reiss, and Lee. Shoutouts: Cigdem has a post up about here MIX10 Interviewing experiences: MIX10 SilverlightShow Interviews Ian T. Lackey has his material up from his talk Silverlight SEO at the St. Louis .Net Users Group Not Silverlight but definitely WP7 cool, Michael Klucher reports that there are New Windows Phone Samples on Creators Club Online Tim Heuer posted a survey: What tools are the minimum to get started in Silverlight? From SilverlightCream.com: A RoleManager to apply roles declaratively to user interface Andrea Boschin also has a new post at SilverlightShow discussing the use of a RoleManager in WCF RIA Services to apply user roles to elements of the UI... good stuff, Andrea. Virtualization in Silverlight 4 RC Radenko Zec has a post out at SilverlightShow where he explains UI and Data Virtualization then gives some examples of their use in Silverlight 4RC, and some issues as well. MS Word Mail Merge with Silverlight 4 COM Automation Andrej Tozon has a post up at SilverlightShow that I missed in the rush of MIX10. He's doing MailMerge with COM automation and Silverlight 4... actually prett cool stuff and all the source! KISS and Tell - MVVM and the ViewModelLocator Bobby Diaz is blogging about a very popular subject right now: ViewModelLocator. He's not showing production code, but it's a thought... check it out. Silverlight 4 + RIA Services - Ready for Business: Validating Data I'm running behind, but Brad Abrams' next post in his series is about validating data in the business application. He also discusses setting up shared code validation. A One-stop Shopping XAML Namespace for Silverlight Client SDK Controls Wolf Schmidt at the Silverlight SDK has a post up highlighting the SL4 XAML namespace prefix. He starts with SL3 then demonstrates the feature's use in SL4. Binding a Silverlight 3 DataGrid to dynamic data via IDictionary (Updated) Colin Eberhardt has an update to his previous article of the same title. This one is a bug fix on an upgrade to SL3 and also an expansion of the previous post. Demo Apps from MIX10 on Windows Phone 7 Anand Iyer posted links to all the WP7 demos used at MIX10 and at least in the case of FourSquare, the source is on CodePlex. XAML Files for Location Visualizations in Silverlight and WPF Matthias Shapiro has graciously provided XAML for us for Silverlight and WPF for a bunch of different US maps... too cool, now we don't have to be asking 'where did you get that map?'... thanks Matthias! Theming in Windows Phone Jaime Rodriguez has a post up that deep-dives theming in general and demonstrates using it on WP7... end-user configurations and developer stuff. Space Rocks game step 7: Moving the ship It appears that in the heat of battle (blogging) I said Bill Reiss' Space Rocks game he's building is for WP7... obviously it's not, but it's a game folks... :) THis is Episode 7 and he's moving the ship now. SL4(RC) RichTextBox and Access Violation Lee has some code that looks like it should work for a RichTextBox in SL4RC, and it's throwing an error... see if you have a solution for him... or is it a bug? Stay in the 'Light! Twitter SilverlightNews | Twitter WynApse | WynApse.com | Tagged Posts | SilverlightCream Join me @ SilverlightCream | Phoenix Silverlight User Group Technorati Tags: Silverlight    Silverlight 3    Silverlight 4    Windows Phone MIX10

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• Editor's Notebook - Social Aura: Insights from the Oracle Social Media Summit

  - by user462779

  Panelists talk social marketing at the Oracle Social Media Summit On November 14, I traveled to Las Vegas for the first-ever Oracle Social Media Summit. The two day event featured an impressive collection of social media luminaries including: David Kirkpatrick (founder and CEO of Techonomy Media and author of The Facebook Effect), John Yi (Head of Marketing Partnerships, Facebook), Matt Dickman (EVP of Social Business Innovation, Weber Shandwick), and Lyndsay Iorio (Social Media & Communications Manager, NBC Sports Group) among others. It was also a great opportunity to talk shop with some of our new Vitrue and Involver colleagues who have been returning great social media results even before their companies were acquired by Oracle. I was live tweeting the event from @OracleProfit which was great for those who wanted to follow along with the proceedings from the comfort of their office or blackjack table. But I've also found over the years that live tweeting an event is a handy way to take notes: I can sift back through my record of what people said or thoughts I had at the time and organize the Twitter messages into some kind of summary account of the proceedings. I've had nearly a month to reflect on the presentations and conversations at the event and a few key topics have emerged: David Kirkpatrick's comment during the opening presentation really set the stage for the conversations that followed. Especially if you are a marketer or publisher, the idea that you are in a one-way broadcast relationship with your audience is a thing of the past. "Rising above the noise" does not mean reaching for a megaphone, ALL CAPS, or exclamation marks. Hype will not motivate social media denizens to do anything but unfollow and tune you out. But knowing your audience, creating quality content and/or offers for them, treating them with respect, and making an authentic effort to please them: that's what I believe is now necessary. And Kirkpatrick's comment early in the day really made the point. Later in the day, our friends @Vitrue demonstrated this point by elaborating on a comment by Facebook's John Yi. If a social strategy is comprised of nothing more than cutting/pasting the same message into different social media properties, you're missing the opportunity to have an actual conversation. That's not shouting at your audience, but it does feel like an empty gesture. Walter Benjamin, perplexed by auraless Twitter messages Not to get too far afield, but 20th century cultural critic Walter Benjamin has a concept that is useful for understanding the dynamics of the empty social media gesture: Aura. In his work The Work of Art in the Age of Mechanical Reproduction, Benjamin struggled to understand the difference he percieved between the value of a hand-made art object (a painting, wood cutting, sculpture, etc.) and a photograph. For Benjamin, aura is similar to the "soul" of an artwork--the intangible essence that is created when an artist picks up a tool and puts creative energy and effort into a work. I'll defer to Wikipedia: "He argues that the "sphere of authenticity is outside the technical" so that the original artwork is independent of the copy, yet through the act of reproduction something is taken from the original by changing its context. He also introduces the idea of the "aura" of a work and its absence in a reproduction." So make sure you put aura into your social interactions. Don't just mechanically reproduce them. Keeping aura in your interactions requires the intervention of an actual human being. That's why @NoahHorton's comment about content curation struck me as incredibly important. Maybe it's just my own prejudice, being in the content curation business myself. And it's not to totally discount machine-aided content management systems, content recommendation engines, and other tech-driven tools for building an exceptional content experience. It's just that without that human interaction--that editor who reviews the analytics and responds to user feedback--interactions over social media feel a bit empty. It is SOCIAL media, right? (We'll leave the conversation about social machines for another day). At the end of the day, experimentation is key. Just like trying to find that right joke to tell at the beginning of your presentation or that good opening like at a cocktail party, social media messages and interactions can take some trial and error. Don't be afraid to try things, tinker with incomplete ideas, abandon things that don't work, and engage in the conversation. And make sure your heart is in it, otherwise your audience can tell. And finally:

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• Extend Your Applications Your Way: Oracle OpenWorld Live Poll Results

  - by Applications User Experience

  Lydia Naylor, Oracle Applications User Experience Manager At OpenWorld 2012, I attended one of our team’s very exciting sessions: “Extend Your Applications, Your Way”. It was clear that customers were engaged by the topics presented. Not only did we see many heads enthusiastically nodding in agreement during the presentation, and witness a large crowd surround our speakers Killian Evers, Kristin Desmond and Greg Nerpouni afterwards, but we can prove it…with data! Figure 1. Killian Evers, Kristin Desmond, and Greg Nerpouni of Oracle at the OOW 2012 session. At the beginning of our OOW 2012 journey, Greg Nerpouni, Fusion HCM Principal Product Manager, told me he really wanted to get feedback from the audience on our extensibility direction. Initially, we were thinking of doing a group activity at the OOW UX labs events that we hold every year, but Greg was adamant- he wanted “real-time” feedback. So, after a little tinkering, we came up with a way to use an online survey tool, a simple QR code (Quick Response code: a matrix barcode that can include information like URLs and can be read by mobile device cameras), and the audience’s mobile devices to do just that. Figure 2. Actual QR Code for survey Prior to the session, we developed a short survey in Vovici (an online survey tool), with questions to gather feedback on certain points in the presentation, as well as demographic data from our participants. We used Vovici’s feature to generate a mobile HTML version of the survey. At the session, attendees accessed the survey by simply scanning a QR code or typing in a TinyURL (a shorthand web address that is easily accessible through mobile devices). Killian, Kristin and Greg paused at certain points during the session and asked participants to answer a few survey questions about what they just presented. Figure 3. Session survey deployed on a mobile phone The nice thing about Vovici’s survey tool is that you can see the data real-time as participants are responding to questions - so we knew during the session that not only was our direction on track but we were hitting the mark and fulfilling Greg’s request. We planned on showing the live polling results to the audience at the end of the presentation but it ran just a little over time, and we were gently nudged out of the room by the session attendants. We’ve included a quick summary below and this link to the full results for your enjoyment. Figure 4. Most important extensions to Fusion Applications So what did participants think of our direction for extensibility? A total of 94% agreed that it was an improvement upon their current process. The vast majority, 80%, concurred that the extensibility model accounts for the major roles involved: end user, business systems analyst and programmer. Attendees suggested a few supporting roles such as systems administrator, data architect and integrator. Customers and partners in the audience verified that Oracle‘s Fusion Composers allow them to make changes in the most common areas they need to: user interface, business processes, reporting and analytics. Integrations were also suggested. All top 10 things customers can do on a page rated highly in importance, with all but two getting an average rating above 4.4 on a 5 point scale. The kinds of layout changes our composers allow customers to make align well with customers’ needs. The most common were adding columns to a table (94%) and resizing regions and drag and drop content (both selected by 88% of participants). We want to thank the attendees of the session for allowing us another great opportunity to gather valuable feedback from our customers! If you didn’t have a chance to attend the session, we will provide a link to the OOW presentation when it becomes available.

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