Presenting and Managing Digital Content – A New Approach
Reach Your Audiences Where They Are with
Multi-Channel Marketing
Attention marketers in the greater New York City area! Oracle Platinum Partner, Bluenog, invites you to an executive breakfast seminar on brand building in the digital era.
In
an age where consumers are spending increasing amounts of their time
online, interacting, communicating and being influenced by other brands,
you too must go online with a coordinated plan. And, given the
hundreds, if not thousands, of places that might be relevant, having the
right content and the right tools are critical.
This two-part presentation will focus on the growing
need for content and connection in building and maintaining your brand,
as well as the role of technology in helping you maintain brand
consistency, reach and interaction while simplifying delivery to web,
tablet, mobile, and social audiences.
Location
Oracle Offices
520 Madison Ave, 30th Floor
New York, NY 10022
Day/Time
Thursday, May 3, 2012
9:30 AM to 11:30 AM
About the Speakers
Agenda:
Michelle Pujadas,
is an award-winning marketer and communicator, who has worked with more
than 125 companies to help them package, launch and expand their brand
presence, online and off. Michelle is the Founder and co-CEO of Zer0 to
5ive, a strategic marketing and communications firm that focuses on B2B
and B2C technology companies, with offices in NY, Philadelphia and
Chicago.
Peter Conrad, the E 2.0 Practice
Director for Bluenog, focuses on translating exciting visions for user
experiences into well executed technical implementations leveraging
advanced WebCenter technology from Oracle. Bluenog provides the systems
and professional services today's forward-looking marketing
organizations need to convert content, business capabilities, and
communications into productive interactions with customers and
prospects.
09:30am
Arrival, Registration & Breakfast
10:00am
Brand Building through Content and Connection, presented by Michelle Pujadas, Founder and co-CEO of Zer0 to 5ive
10:30am
Leveraging Technology for Brand Reach, Consistency and Interaction, presented by Peter Conrad, E2.0 Practice Director at Bluenog
11:15am
Q&A
11:30am
Adjourn