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• Validating User Stories: How much change is too much?

  - by David Kaczynski

  While the core of requirements development and acceptance criteria would ideally take place during the planning meeting in order to create a better estimate, Scrum encourages continuous interaction with the product owner throughout the sprint to validate and refine user stories. What kind of criteria is used to judge if there is too much change being imposed on a user story mid-sprint? When is it appropriate to change the requirements of the user story? When is it appropriate to cancel the user story / sprint in order to re-evaluate and re-estimate a user story in question?

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• Infrastructure to effectively set up experiements and learn from them

  - by David

  Open-org.com is in the early stages of creating our first product, a place on the web, where one can ask lawyers questions at a fraction of their normal costs. An early stage front page can be found here. I got inspired by this video, which is recommended by Jeff Atwood, which talks about getting feedback faster, which is the reason for this question. The problem Needless to say, we want our conversion rates to be as high as possible. Therefore, we want to be able to rapidly set up a new experiment where we change something on the site (like moving an image slightly, rewriting a sentence etc.). We then want to present the modified page to a random subset of the users. After that we will compare the conversion rates of the experiment with another version. I could very well imagine that we want to run 10-100 experiments simultaneously and it would be nice to have features, where experiments that obviously have worse results will be ended before schedule. My question Does infrastructure to support the whole process exist? A short description of our infrastructure... We use EC2 and PHP and have a script to automatically start up new instances with all needed software. Still, starting up a new server for every experiment, seems like a bit of overkill, so I am wondering what other options exist. Btw. If you feel like working for Open-org.com, you can pick a task, and start working, or suggest a new task. All profits are given out to the contributors.

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• My Graduate Experience at Oracle by Mayuri Khinvasara

  - by david.talamelli

  My experience at Oracle. I still vividly remember the day, when my name was announced in the campus hiring list of Oracle at my college. I was proud of myself but at the same time, I was getting goose bumps!!! A new world had arrived before me and the anxiousness of whether I could survive it or not had gripped me. Nervous about moving into an unknown city, I came to visit Hyderabad with my father. One look at the Oracle Campus and I felt some kind of magnetism pulling me towards it. And then, I joined Oracle in June 2009, with a lot of apprehensions in my mind. The HR Rep made us really comfortable in the first week itself. I met so many new people, managers, HR folks and most importantly 20 other Campus Hires like me. Then we had our team bonding sessions, team parties etc. I didn’t realize when the transition from campus to corporate happened. And I had started loving it. The confidence the HR Reps gave us and the bonding our managers imbibed in us, made us all ready for the new life ahead. Then started the rigorous training sessions, the excitement about our new work, new cubicles, new desktops, our first business cards, our first conference call and so on. I made new friends which were now my extended family, the freedom and courage of living alone. I was enjoying all that. As I was getting totally immersed into my regular work schedule I started getting to know the innumerable Oracle products, their functionalities, implementations and realizing the brand that Oracle is. Work pressure started increasing and so did the challenges to understand and deliver. I Didn’t realize how days and soon months passed by. Then came a golden chance to visit the Oracle Headquarters in US for 45 days training in November 2009. Once again, the excitement was enormous about the counter team-mates in HQ, the trainings ahead, the US work culture and my stay there. I felt so privileged for the company I was working. Boarding an international flight for the first time and visiting famous US cities which I had just seen in movies, was now a reality. It was a totally amazing experience. Work pressure kept me really busy, with learning new things every day, the immense satisfaction of delivering something, the nightmares of debugging a mistake, only to realize how silly it was.  I was enjoying the process. Soon a year passed by. I had transformed into this corporate software professional, I couldn’t believe I could be. Today, I complete 1 year and 8 months at Oracle and continue to look forward to the enriching experience I will have here. Truly one of the Top Companies in the World. Mayuri Khinvasara

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• How can test users access an unpublished iOS app?

  - by David

  I am considering outsourcing the development of an iOS app to various independent developers. I will have have various testers of the app. We all work for separate companies. Some of these testers will be customers, who I would like feedback from. As there are multiple developers involved I expect there to be a new release on a daily basis. How can this be done? Would each of the testers need to buy some sort of license to avoid having to go through the app approval process? Is there any smooth way to do this so that it will not be a hassle for our friendly customers, who are willing to test our app?

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• Walmart's Mobile Self-Checkout

  - by David Dorf

  Reuters recently reported that Walmart was testing an iPhone-based self-checkout at a store near its headquarters.  Consumers scan items as they're placed in the physical basket, then the virtual basket is transferred to an existing self-checkout station where payment is tendered.  A very solid solution, but not exactly original. Before we go further, let's look at the possible cost savings for Walmart.  According to the article: Pushing more shoppers to scan their own items and make payments without the help of a cashier could save Wal-Mart millions of dollars, Chief Financial Officer Charles Holley said on March 7. The company spends about $12 million in cashier wages every second at its Walmart U.S. stores. Um, yeah. Using back-of-the-napkin math, I calculated Walmart's cashiers are making $157k per hour.  A more accurate statement would be saving $12M per year for each second saved on the average transaction time.  So if this self-checkout approach saves 2 seconds per transaction on average, Walmart would save $24M per year on labor.  Maybe.  Sometimes that savings will be used to do other tasks in the store, so it may not directly translate to less employees. When I saw this approach demonstrated in Sweden, there were a few differences, which may or may not be in Walmart's plans.  First, the consumers were identified based on their loyalty card.  In order to offset the inevitable shrink, retailers need to save on labor but also increase basket size, typically via in-aisle promotions.  As they scan items, retailers should target promos, and that's easier to do if you know some shopping history.  Last I checked, Walmart had no loyalty program. Second, at the self-checkout station consumers were randomly selected for an audit in which they must re-scan all the items just like you do at a typical self-checkout.  If you were found to be stealing, your ability to use the system can be revoked.  That's a tough one in the US, especially when the system goes wrong, either by mistake or by lying.  At least in my view, the Swedes are bit more trustworthy than the people of Walmart. So while I think the idea of mobile self-checkout has merit, perhaps its not right for Walmart.

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• JavaOne - Java SE Embedded Booth - Servergy Micro Server

  - by David Clack

  Hi All,  So it's been awhile, I've been working with all the ARM and Power Architecture partners we have now on testing Java SE Embedded. We will have a Java SE Embedded for ARM and PPC at Java One next week, I'll be bringing in some of the great ARM and PPC systems to demonstrate.  The first system I'd like to tell you about is a really cool 8 core Power Architecture Micro Server from a company in Dallas called Servergy. Java One will be it's first public outing, Bill Mapp the CEO will be doing a talk at the Java Embedded @ JavaOne conference in the Hotel Nikko, right next door to the JavaOne show in the Hilton. To read more about Servergy https://www.linux.com/news/enterprise/cloud-computing/641488-linux-based-servergy-advances-data-center-efficiency http://www.servergy.com/ If you are registered at JavaOne you can come over to the Java Embedded @ JavaOne for $100 Come see us in booth 5605 See you there Dave

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• Netbook partitioning scheme suggestions

  - by David B

  I got a new Asus EEE PC 1015PEM with 2GB RAM and a 250GB HD. After playing with the netbook edition a little, I would like to install the desktop edition I'm used to. In addition to ubunto partition(s), I would like to have one separate partition for data (documents, music, etc.), so I could try other OSs in the future without losing the data. What partition scheme would you recommend? I usually like to let the installation do it by itself, but when I try to that I can only use the entire disk, so I don't get the desired data partition. I wish there was a way to see the recommended default partitioning scheme, then just tweak it a bit to fit your needs (instead of building one from scratch). So, how would you recommend I partition my HD? Please be specific since I never manually partitioned before. Thanks!

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• What features of old computers helped you learn to be a better programmer?

  - by David Cary

  What features of old computers helped you learn to be a better programmer -- but don't seem to be available on new computers? I imagine that, while educational, you are really glad some features are gone, such as programs ran so slowly that I could almost see each pixel being plotted, so I got a visceral feel for the effect of various optimizations. I imagine other features you may be a little nostalgic for, such as I could turn on the computer, and write a short program that printed "Hello, World" on the printer, before ever "booting" a "disk". (I'm hoping that this is constructive enough to avoid the fate of the " What have we lost from computers 20 years ago ?" question).

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• Check parameters annotated with @Nonnull for null?

  - by David Harkness

  We've begun using FindBugs with and annotating our parameters with @Nonnull appropriately, and it works great to point out bugs early in the cycle. So far we have continued checking these arguments for null using Guava's checkNotNull, but I would prefer to check for null only at the edges--places where the value can come in without having been checked for null, e.g., a SOAP request. // service layer accessible from outside public Person createPerson(@CheckForNull String name) { return new Person(Preconditions.checkNotNull(name)); } ... // internal constructor accessed only by the service layer public Person(@Nonnull String name) { this.name = Preconditions.checkNotNull(name); // remove this check? } I understand that @Nonnull does not block null values itself. However, given that FindBugs will point out anywhere a value is transferred from an unmarked field to one marked @Nonnull, can't we depend on it to catch these cases (which it does) without having to check these values for null everywhere they get passed around in the system? Am I naive to want to trust the tool and avoid these verbose checks? Bottom line: While it seems safe to remove the second null check below, is it bad practice? This question is perhaps too similar to Should one check for null if he does not expect null, but I'm asking specifically in relation to the @Nonnull annotation.

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• New Advisor Webcast Announced for E-Business Suite Procurement

  - by David Hope-Ross

  ADVISOR WEBCAST: Sourcing in Purchasing PRODUCT FAMILY: EBZs- Procurement   May 29, 2012 at 2:00 pm London / 06:00 am Pacific / 7:00 am Mountain / 9:00 am Eastern / 3:00 pm Egypt For more information and registration please click here. This one-hour session is recommended for technical and functional users who need to know about Sourcing in Prchasing. TOPICS WILL INCLUDE: Sourcing items in Oracle Purchasing (Sourcing Rules, ASL attributes,Global and Local ASL) Sourcing cycle in Core purchasing,Setup PO create documents workflow in Sourcing Additional features of Automatic Sourcing Tables involved in Sourcing and Troubleshooting

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• Which hosted chat solutions offer the following?

  - by David

  I am looking for a chat room solution similar to the one on StackExchange to facilitate more responsive communication between the contributors on Open-Org.com. My criteria are the following: No Flash (this rules out more than half) Full history (meaning that it is possible to access all previous conversation for future reference. Very customizable No ugly IRC stuff filling up the chat view (I do not want to see who joined an who left etc.) No private conversations possible (this is just not in the spirit of Open-org.com) A hosted solution with a reasonable price. These criteria are so different from this question, so this is not a duplicate question. The service which matches this the closest is Chatroll.com. However, at 199$ per month their prices are outrageous.

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• How-To limit user-names in LightDM login-screen when AccountsService is used

  - by David A. Cobb

  I have several "user" names in passwd that don't represent real people, and that should not appear on the LightDM login-screen. The lightdm-gtk-greeter configuration file clearly says that if AccountsService is installed, the program uses that and ignores its owh configureation files. HOWEVER, there is less than nothing for documentation about how to configure AccountsService! Please, can someone tell me how to configure the system so that only an explicitly specified group of users are shown on the greeter? I could uninstall AccountsService. I did that before, but it comes back (dependencies, I suppose). TIA

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• How to visually "connect" skybox edges with terrain model

  - by David

  I'm working on a simple airplane game where I use skybox cube rendered using disabled depth test. Very close to the bottom side of the skybox is my terrain model. What bothers me is that the terrain is not connected to the skybox bottom. This is not visible while the plane flies low, but as it gets some altitude, the terrain looks smaller because of the perspective. Since the skybox center is always same as the camera position, the skybox moves with the plane, but the terrain goes into the distance. Ok, I think you understand the problem. My question is how to fix it. It's an airplane game so limiting max altitude is not possible. I thought about some way to stretch terrain to always cover whole bottom side of the skybox cube, but that doesn't feel right and I don't even know how would I calculate new terrain dimensions every frame. Here are some screenshot of games where you can clearly see the problem: (oops, I cannot post images yet) darker brown is the skybox bottom here: http://i.stack.imgur.com/iMsAf.png untextured brown is the skybox bottom here: http://i.stack.imgur.com/9oZr7.png

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• How do I install iTunes?

  - by David

  I have an iPhone and run Ubuntu on all of my personal computers. Since I did not want to keep a separate partition with Windows on it for the sole purpose of running iTunes, I attempted to install It using Wine. I installed Wine 1.4 from the Software Center and installed iTunes 10.6.3. When I tried to run it I got a slew of error messages. I hopped over to google where it was suggested that I install it through PlayOnLinux. I did so with the same result. Further googling revealed that iTunes 10.6.x is confirmed to work with Wine 1.5.1 and up. I installed Wine 1.5.1 following the instructions I found and was unable to get it to open. I did the same with 1.5.9 with the same results. I opened the Package Manager and installed the Wine 1.5.9 packages through it, and it appears to have installed properly. When trying to install iTunes I got he error "This iTunes installer requires Windows Vista 64 bit or later". Realizing that Wine uses XP as a default I ran winecfg and changed it to Windows 7. This changed nothing and I tried changing it through winetricks to no avail. I even changed it to Vista with the same results. Does anyone know what is going wrong here and how to fix it? Thanks

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• Tomcat Manager Application and HTTP 404 Error

  - by David

  I am trying to set up the admin application for a Tomcat 6.0.24 instance. None of the searches I've done turn up anything I can use. I am using this configuration for Apache 2.2.14: Alias /manager /usr/share/tomcat6-admin/manager <Directory "/usr/share/tomcat6-admin/manager"> Options Indexes FollowSymLinks AllowOverride None allow from all </Directory> ProxyPass /manager ajp://localhost:8009/manager In the tomcat-users.xml I have this: <tomcat-users> <role rolename="tomcat"/> <role rolename="admin"/> <role rolename="operator"/> <role rolename="manager"/> <user username="admin" password="nopasswordforyou" roles="admin,tomcat,manager"/> <user username="operator" password="nevermind" roles="operator"/> </tomcat-users> I found the docs that suggested I needed manager-gui role installed and defined, but that appears to be Tomcat 7, not Tomcat 6. The manager.xml is the default provided with Ubuntu Lucid Lynx 10.04: <Context path="/manager" docBase="/usr/share/tomcat6-admin/manager" antiResourceLocking="false" privileged="true" /> If I access /manager from a web browser, I get a 404 error from Tomcat: "requested resource not available." If I access /manager/images I get the same thing. If I access /manager/401.jsp I get the actual page. In addition, the server.xml has not only the usual Realm (UserDatabaseRealm) but also one for MySQL authentication (JDBCRealm). Investigating this showed that the role of manager was not present there for the user admin; I fixed that by doing: INSERT USER_ROLE_DB SET USER_NAME='admin', ROLE_NAME='manager'; I restarted Tomcat, although I suspect that was overkill. No change. I don't see any errors in catalina.out or in localhost.* log files. What am I missing? What is the interaction between the different realms? How do I get the manager application working?

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• Executing NUnit Tests using the Visual Studio 2012 Test Runner

  - by David Paquette

  At a recent Visual Studio 2012 event at the Calgary .NET User Group, I was told that I could run my NUnit tests directly in the Visual Studio 2012 without any special plugins.  Naturally, I was very excited and I immediately tried running my NUnit tests. I was somewhat disappointed to see that the Test Runner did not discover any of my NUnit tests.  Apparently, you do still need to install an extension that supports NUnit.  Microsoft has completely re-written the Test Runner in Visual Studio 2012 and opened it up for anyone to write Test Adapters for any unit test framework (not just MSTest).  Once the correct test adapters are installed, everything works great.  Luckily, there are a good number of adapters already written. Here are some Test Adapters that you might find useful: NUnit Test Adapter – This one is still in beta, but tit does work with the official Visual Studio 2012 release xUnit.net Test Adapter Silverlight Unit Test Adapter Chutzpah Test Adapter Overall, I still prefer the unit test runner in ReSharper, but this is a great new feature for those who might not have a ReSharper license.

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• Is there any way to adjust the width of taskbar items on Gnome desktop?

  - by David Thomas

  Is there any way in which the width of items on the taskbar (or, rather, the lower panel) of the Gnome (2.32.0) desktop (Ubuntu 10.10) can be adjusted to take a more sensible width? While I can see the icons of the applications they represent, they seem a little over-compressed, given the width of the desktop/monitor resolution (1900 x 1080): Click the image, or this link, for a full-sized (1920x169, 169.7KB) graphic.

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• Stuff I learned at Innovate 2011

  - by David Dorf

  After returning from the NRF Innovate 2011 conference, I picked up few nuggets I thought I'd share here.  These thoughts are a bit random, but I hope they're useful nonetheless.Kevin Kelly opened the conference with six verbs that represent the future.  They were Screening, Interacting, Sharing, Accessing, Flowing, and Generating.  It struck me that these are all ways in which we merge the digital and physical worlds.  The internet of things continues to gain momentum.Some buzzwords:  deal economy, subscription commerce, discovery (instead of search), curationThat last one, curation, came up over and over.  Retailers, especially those in fashion, are finding value in helping their customers organize and present their own collections.  Social media has made sharing such collections easy, and mobile lets them take those ideas into the stores.  Mannequins are becoming less relevant.I heard from both HauteLook and Gilt Groupe (flash sale retailers) that a large percentage of their visits come from mobile devices, and most of those are iOS devices.  I find it interesting that even though Android has passed iPhone in units shipped (and will eventually pass iOS as a whole), its still the Apple crowd that leads the way.RadioShack mentioned their Holiday Heroes campaigned was very successful.  They asked their Foursquare users to check-in at a gym, coffee shop, and transportation hub as part of being a hero.  For this feat, customers were awarded a special badge that was worth 20% off at their next store visit. They claim a 3.5x increase in ticket size vs. regular check-in customers, and a 5x increase vs those that don't check-in at all.I also learned of RadioShack's #28 campaign, which is apparently one of the largest Twitter trends ever.  Their partnership with LIVESTRONG has gotten them followers, impressions, and credit for supporting the fight against cancer.The guys at Invodo showed the importance of video to e-commerce.  They gave compelling examples of how video can show customers the value of products better than just words.The highlight of the show was Guy Kawasaki's talk on innovation, which was not only informative but also peppered with humor and personality.  Back in the early days of the internet boom, Guy turned down the CEO position at Yahoo! because the commute was too long.  By his calculation, that was a $2B mistake.There are other good accounts of the conference at the NRF Blog.

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• Personalized Pricing

  - by David Dorf

  In past postings I've spent a fair amount of time talking about targeted promotions.  Using a complete view of the customer that includes purchase history, location history, and psychographics gleaned from social media, we can select the offer with the greatest chance of redemption.  This is done to influence shopping behavior, which might be introducing the consumer to a new product line, increasing their basket size, increasing frequency of purchases, etc. Safeway seems to be taking a slightly different approach with their personalized pricing.  In additional to offering electronic coupons and club card offers, they are also providing a personalized price for certain items based on purchase history.  So when Sally want to shop at Safeway, she first checks the "Just for U" website for three types of deals.  She starts by selecting manufacturer coupons to load into her loyalty card, then she checks the Club Card for offers like "buy one get one free." The third step is the interesting one.  Safeway will set a particular lower price for Sally good for 90 days on items she buys often.  Clearly this isn't enforcing a new behavior but rather instilling loyalty.  I would love to know exactly how they are determining the personalized price.  Of course bargain hunters can still stack the three offers so they can, for example, get their $4.99 Oatmeal for $0.72. I like this particular question and answer from their website's FAQ: My offers are not that great. Can I tell you what offers I need? That's a good idea. That functionality is not currently available, but we appreciate your input and are constantly improving our just for U program. Stay tuned for exciting enhancements! I suppose if Safeway is tracking all the purchases, they can easily determine whether the customer if profitable.  As long as the customer stays profitable, why not let them determine a few offers themselves?  Food for thought.

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• A Comparison of Store Layouts

  - by David Dorf

  Belus Capital Advisors is an independent stock market research firm that sometimes rolls up its sleeves and walks retail stores.  This month Brian Sozzi walked both Macy's and Sears and snapped pictures along the way.  The results are a good lesson in what to do and what not to do in retail.  The dichotomy between the two brands is stark, and Brian's pictures tell the stories of artistry and neglect.  For example, look at these two pictures: Where do you want to shop for sneakers?  The left picture shows the Finish Line store within Macy's and the right shows empty shelves at Sears.  The pictures really show the importance of assortments, in-stock inventory, and presentation.  Take a look at the two stories, and pay particular attention to the pictures of Sears. 19 Photos that Show the New Magic of Macy’s Sears is Vanishing from our Minds, the Shocking 18 Photos That Show Why

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• After upgrade: what's this envelope systray icon, and how do I get rid of it?

  - by David

  I've just upgraded from 13.04 to 13.10 and everything seems to be running fine. I have a couple new icons in my systray, though, and one of them -- the envelope icon -- is a mystery to me: It looks like a chat notifier (clicking it gives "Available", "Away", "Busy", etc., indicators) but I don't use Pidgin (never have), or it could be an email indicator but I don't use Thunderbird (never have). There's nothing else I can see (left- or right-clicking) that identifies it. I'd like to get rid of it, but "Startup applications" only lists the ones I have optionally added, and this is not among them. Any help appreciated!

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• Isometric algorithm producing tiles in wrong draw order

  - by David

  I've been toying with isometric and I just cant get the tiles to be in the right order. I'm probably missing something obvious and I just can't see it. Even at the risk of looking stupid, here's my code: for (int i = 0; i < Tile.MapSize; i++) { for (int j = 0; j < Tile.MapSize; j++) { spriteBatch.Draw( Tile.TileSetTexture, new Rectangle( (-j * Tile.TileWidth / 2) + (i * Tile.TileWidth / 2), (i * (Tile.TileHeight - 9) / 2) - (-j * (Tile.TileHeight - 9) / 2), Tile.TileWidth, Tile.TileHeight), Tile.GetSourceRectangle(tileID), Color.White, 0.0f, new Vector2(-350, -60), SpriteEffects.None, 1.0f); } } And here's what I end up with: messed up map Yep, bit of an issue. If anyone could help, I'd appreciate it.

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• Music Rhythm Game Difficulty Question

  - by David Dimalanta

  I have curious question about music rhythm based genre while I'm making a code for the game. Is it really better if I set a random pattern encountered on every music played or there is a specific pattern depending on the music and the difficulty? I have observed the Guitar Hero 3 game for the game console where the difficulty is set on the number of strings used and possible number of combo (e.g. two-string combo). Compared to the Tap Tap Revenge for the Android and iPhone, the difficulty based on the number of BPM (Beat per Minute), meaning, number of targets spawn and must be hit.

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• The Iron Bird Approach

  - by David Paquette

  It turns out that designing software is not so different than designing commercial aircraft.  I just finished watching a video that talked about the approach that Bombardier is taking in designing the new C Series aircraft.  I was struck by the similarities to agile approaches to software design.  In the video, Bombardier describes how they are using an Iron Bird to work through a number of design questions in advance of ever having a version of the aircraft that can ever be flown.  The Iron Bird is a life size replica of the plane.  Based on the name, I would assume the plane is built in a very heavy material that could never fly.  Using this replica, Bombardier is able to valid certain assumptions such as the length of each wire in the electric system.  They are also able to confirm that some parts are working properly (like the rudders).  They even go as far as to have a complete replica of the cockpit.  This allows Bombardier to put pilots in the cockpit to run through simulated take-off and landing sequences. The basic tenant of the approach seems to be Validate your design early with working prototypes Get feedback from users early, well in advance of finishing the end product   In software development, we tend to think of ourselves as special.  I often tell people that it is difficult to draw comparisons to building items in the physical world (“Building software is nothing like building a sky scraper”).  After watching this video, I am wondering if designing/building software is actually a lot like designing/building commercial aircraft.   Watch the video here (http://www.theglobeandmail.com/report-on-business/video/video-selling-the-c-series/article4400616/)

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• Oracle OpenWorld Call for MDM Papers

  - by david.butler(at)oracle.com

  As the MDM Track owner, I would like to invite everyone to respond to the Oracle OpenWorld (October 2-6, Moscone Center, San Francisco) Call for Papers (https://oracleus.wingateweb.com/portal/cfp/ ). The Call for Papers is open now through Sunday, March 27. This is an outstanding opportunity for organizations familiar with MDM to tell their story to a very large, knowledgeable and intensely interested community. Opportunities for feedback and networking abound.  I would love to see MDM papers on: business drivers; business benefits; quantified ROI stories; business process optimization; implementation styles; implementation lessons learned; using master data as a service; data governance best practices; end-to-end data quality experiences; support for SOA; Chart of Accounts issues fixed; how to leverage reference data; improving EPM and/or BI across the board; operationalizing a data warehouse; support for cloud computing; compliance success stories; architecture, scalability, and mixed workload RAC platform performance examples; industry specific value propositions (Financial Services; Retail, Telecom; Manufacturing, High Tech Manufacturing, Public Sector, Health Care, …); and line of business specific value propositions (CRM, ERP, PLM, SCM, …); etc. In fact, given that MDM positively impacts all areas of operations and analytics, there are no limits to the ideas you may have for an OpenWorld presentation. When you follow the submission process, be sure to use “Master Data Management” for either the Primary or Optional track. Add “Master Data Management” as an Optional track if you are adding MDM content to a presentation on one of the following tracks: Agile; Customer Relationship Management, Oracle E-Business Suite, Product Lifecycle Management, Siebel, Sourcing and Procurement, Supply Chain Management, or one of the 18 available industry tracks. If Cloud Computing is included, please add “Cloud Computing” as a Cross-Stream Track. And don’t forget to make “MDM” a Tag, along with Business Intelligence, Cloud, CRM, Data Integration, Data Migration, Data Warehousing, EPM, or Service-Oriented Architecture whenever your content includes these items. I will personally review each submission. I hope you all keep me very busy over the next few weeks.

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