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  • IIS 301 Redirect from "/index.html" to "/" for SEO Canonicalization

    - by brainbolt
    I used the technique explained here for IIS (http://www.webconfs.com/how-to-redirect-a-webpage.php), but this appears to result in an infinite loop when applied to "/index.htm" and redirected to "/". Is there another way to do this in IIS so that it doesn't loop infinitely? This page is static HTML, so I can't implement an ASP or ASP.net solution. Any ideas?

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  • Is my current htaccess setting hurting SEO?

    - by user656002
    I have a site that I have redirecting to https. I do this to leverage wildcard SSL for my password protected pages. Everything seems to work fine with testing. For example, whether you type in http or www, you always get redirected to the SSL https... That said, I have about 200-300 external backlinks -- many high quality, yet google webmaster (along with SEOMoz), shows I have just 4... Huh? I'm embarrassed to say I just discovered this. This has led me to hypothesize that maybe my settings in htaccess is messed up, so google isn't recognizing a link because it's recorded on another site as http, instead of https. Maybe? At any rate, here is my simple htaccess setting for 301 www to http (The https redirect must be done inside the virtual host file--I think). I don't have anything in the htaccess file for https RewriteCond %{HTTP_HOST} ^www\.example\.com$ [NC] RewriteRule ^(.*)$ http://example.com/$1 [L,R=301] Like I said, everything works fine for redirect over https, so I'd rather not screw up what works. On the other hand something is very wrong with google finding all my back links, so I need to fix something... I'm just wondering that maybe google isn't picking up a my backlinks from other websites recording me as http because I'm at https. Maybe google doesn't care and it's some other issue. Am I barking up the right tree? If so any quick fixes? Thanks as always!

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  • SEO redirects for removed pages

    - by adam
    Hi, Apologies if SO is not the right place for this, but there are 700+ other SEO questions on here. I'm a senior developer for a travel site with 12k+ pages. We completely redeveloped the site and relaunched in January, and with the volatile nature of travel, there are many pages which are no longer on the site. Examples: /destinations/africa/senegal.aspx /destinations/africa/features.aspx Of course, we have a 404 page in place (and it's a hard 404 page rather than a 30x redirect to a 404). Our SEO advisor has asked us to 30x redirect all our 404 pages (as found in Webmaster Tools), his argument being that 404's are damaging to our pagerank. He'd want us to redirect our Senegal and features pages above to the Africa page (which doesn't contain the content previously found on Senegal.aspx or features.aspx). An equivalent for SO would be taking a url for a removed question and redirecting it to /questions rather than showing a 404 'Question/Page not found'. My argument is that, as these pages are no longer on the site, 404 is the correct status to return. I'd also argue that redirecting these to less relevant pages could damage our SEO (due to duplicate content perhaps)? It's also very time consuming redirecting all 404's when our site takes some content from our in-house system, which adds/removes content at will. Thanks for any advice, Adam

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  • Useful SEO Links

    - by Mark Flory
    I am a software developer but it is still very useful to understand SEO and it's ramifications when building a website. The 15 minute SEO List is a good SEO cheatsheet. Also the Google SEO Starter Guide is good.

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  • Best SEO Tools For Keyword Research From Google

    Keyword research is undoubtedly the cornerstone of every SEO campaign. This is perhaps one of the few areas in SEO where you simply can't do without SEO tools. Here are 4 most effective keyword research tools from Google to help you succeed with your SEO.

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  • Two Simple Keys to SEO Success - Take Care of the Basics and Forget About Algorithm-Chasing

    Search engine optimization (SEO) is critical to the success of any website because it helps to improve a website's visibility in the natural search results - the end result of which should be that the optimized website experiences a sustainable boost in search referral traffic. And yet in spite of the obvious importance of SEO, the reality is that the vast majority of websites have never been exposed to even a bare-minimum level of SEO effort, meaning that they are potentially forfeiting top rankings - and the traffic that top rankings virtually guarantee - to their competitors Why do so few people bother with SEO when it is so essential to a website's success?

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  • Small Business SEO Solutions

    Small Business SEO is a white hat method of using approved search engine optimization techniques to help your small business website obtain a high rank on the search engines through specific SEO techniques. Small Business SEO is a method by which a small business can compete on the internet against the bigger businesses. Small business SEO helps the small business owner improve the quality of traffic to his site while increasing his site's ranking in the search engines.

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  • Google and Semantic Search Engine Optimization (SEO)

    Semantic Search Engine Optimization is a new frontier for SEO experts who want to stay ahead of the Google curve in securing additional search engine rankings for their target search terms. 'Semantic SEO' is currently quite misunderstood in the SEO community. Once understood, the proper application of a Semantic SEO strategy for your web site (and for your clients) can pay big dividends in improving your on-page copy, page headings, anchor text and internal linking, and deliver increased site traffic for search engine queries containing alternate word meanings.

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  • A Few SEO Tips to Get Your Business Going

    Before I tell you various SEO tips that can take your online business to heights, let me first explain you what is SEO and how is using SEO tips beneficial for your online business. SEO stands for Search Engine Optimization and it is a process for improving the rating, volume and quality of web traffic for your web site or a web page in various popular search engines using paid or un-paid techniques. There would be no online business owner that would not want to have more and more traffic to his/her website.

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  • Picking an SEO Company For Your Link Building Service

    SEO Companies are in abundance these days. Products and services they offer also vary where one SEO Company offering purely on-page optimization services while another company offering off-page and link building service. You will also find an SEO Company that will provide full service SEO along with link building service.

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  • Learning SEO For Your Online Business

    One question that pops in my mind relating to SEO is, "Why SEO techniques should be considered for your Online Business?". Maybe one of the possible answers would be, "SEO helps a lot in the promotion of online business like attracting world wide audience." In this article we will take a closer look at how SEO can help in marketing different business online.

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  • Why Does the SEO Process Take So Long? Expert SEO Speaks Out

    For the first 6 months, the SEO expert works on identifying the winning keywords, implementing on-page optimization and content strategies, and building diverse quality links back to the important keyword pages on your website. Most time consuming is the building of a solid Link Reputation by implementing a focused SEO Strategy which is in alignment with the "New Link Variables" like - Consistency, Relevancy, Diversity, Progression, Participation and Age of links. So first ask yourself, is your SEO strategy, the right SEO strategy for your website?

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  • Picking an SEO Company Does Not Have to Be Difficult

    If you are considering hiring an SEO Company to get some SEO services done for your site, then you cannot be careful enough because hiring the wrong company can cause significant damage to your SEO campaign. A wrong SEO company practicing black or grey hat techniques can get your site banned or penalized by Google.

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  • How to Choose a Good SEO Company

    Internet marketing invariably involves SEO. So, if you are on the Internet to promote your products and services, you definitely need the services of good SEO Consultant and or a SEO Company that can provide good SEO services. A businessman generally cannot be expected to know all about online marketing if his niche is offline.

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  • SEO Solutions For Joomla Websites

    A newly developed site trying to achieve good visibility in search engines could well mean a lot of expenditure for the owner but in this article we are going to discuss some SEO solutions, which if implemented will help you in proper SEO optimization of your site. We are going to look into important SEO techniques for Joomla sites which will work as SEO checklist for web developers and designers while developing a website.

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  • Reverse SEO - Moving Online Reputations Forward

    Reverse search engine optimization (SEO)is intended to remove negative or unwanted information about a company from a website or supplant it with new information. Reverse SEO has become big business.Both companies and individuals have come to realize the value in changing the nature of the reverse SEO strategy. The process of reverse SEO has been both developed and refined by companies to help mitigate the damage such information can cause.

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  • SEO Web Design - A Worthwhile Investment?

    The last decade has seen an increased focus on SEO and SEO web design. With SEO a popular 'buzz' word amongst businesses of many different sizes some people may have begun to ask themselves how they could benefit from SEO web design.

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  • An SEO Agency Provides Services to New Businesses

    An SEO agency may include SEO as a standalone service or even offer a broader marketing campaign as a professional SEO may even require a switch over to the HTML source code of a website and some of the tactics may even include web page development as well as design. There are several tactics and techniques one needs to be aware of used by so called SEO agencies who will claim that they will enhance your website and promote your services and products.

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  • The Best SEO Services Company - Choose Yours With Care

    Due to the impact of SEO on search engine rankings, finding the best SEO services for your business is more crucial than ever. When SEO services are properly handled, websites and blogs rank very high on major search engines like Yahoo, Google and Bing by using on-page and off-page SEO techniques.

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  • SEO Or Search Engine Optimization For Free Traffic

    SEO or Search Engine Optimization is a vital part of Internet marketing and many people don't have a thorough grasp of it. Not understanding the basics of SEO means that you will struggle to get your websites ranking well and generating traffic. Ultimately, having no knowledge of SEO will cost you money and could cost you your online business. In its simplest form, SEO is all about improving the ranking of your website and its pages in the search engines using specific techniques.

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  • Some Simple SEO Tactics Used by Experts to Enhance Searches

    SEO has become the need of the hour for website owners. SEO consultants are in the thick of the business today as search engines gain more and more popularity. There are some things that are taken special note of when performing SEO. These things though may sound very elementary and easy to perform need a great deal of attention from an SEO point of view.

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  • SEO: Duplicated URLs with and without dash "/" and ASP.NET MVC

    - by Guillermo Guerini
    Hello guys, after reading this article "Slash or not to slash" (link: http://googlewebmastercentral.blogspot.com/2010/04/to-slash-or-not-to-slash.html) on Google Webmaster Central Blog (the oficial one) I decided to test my ASP.NET MVC app. For example: http://domain.com/products and http://domain.com/products/ (with "/" in the end), return the code 200, which means: Google understands it as two different links and likely to be a "duplicated content". They suggest to choose the way you want... with or without dash and create a 301 permanent redirect to the preferred way. So if I choose without dash, when I try to access http://domain.com/products/ it will return a 301 to the link without dash: http://domain.com/products. The question is, how can I do that with ASP.NET MVC? Thanks, Gui

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  • SEO Canonical Issue resolution on iis

    - by kacalapy
    i have a site running on IIS that i have Canonical Issue with. the error is: The page with URL "http://www.site.org/images/join_forum.gif" can also be accessed by using URL "https://www.site.org/images/join_forum.gif".Search engines identify unique pages by using URLs. When a single page can be accessed by using any one of multiple URLs, a search engine assumes that there are multiple unique pages. Use a single URL to reference a page to prevent dilution of page relevance. You can prevent dilution by following a standard URL format. how can i resolve this?

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  • Upgrade URL for SEO from mysite.com/dbtable_id/ to mysite.com/dbtable_id/article-title

    - by John
    I have an existing journal website with the following url structure http://mysite.com/dbtable_id/ (eg. http://mysite.com/89348/) where 89348 is the primary key id of the journal article. I want to add the title of the article to the url for SEO purposes like http://mysite.com/dbtable_id/article-title (eg. http://mysite.com/89348/hello-world) I like this approach because I don't need to change the PHP code since it will still look up the article by dbtable_id. All I have to do is append url friendly titles to relevant links in template files and add one more rule to a .htaccess file. Is there anything I should be concerned about? Am I following best practices? Will the possibility for mismatch between "dbtable_id" and "article-title" affect SEO?

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  • text options for seo-minded web developer

    - by benhowdle89
    I've been asked by a client if i could jazz up their tagline on their website i'm developing/designing. I've thought about the options and want to stay as SEO minded as i can but i'm struggling to think of a way i could strike a balance between having a really smart, anti-aliased looking heading at the top of their site under the logo but have it searchable/crawlable by the big G (google). Sifr? Cufon? Images? What do people recommend in terms of SEO and visual niceties?

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