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• Java Spotlight Episode 108: Patrick Curran and Heather VanCura on JCP.Next @jcp_org

  - by Roger Brinkley

  Interview with Patrick Curran and Heather VanCura on JCP.Next. Right-click or Control-click to download this MP3 file. You can also subscribe to the Java Spotlight Podcast Feed to get the latest podcast automatically. If you use iTunes you can open iTunes and subscribe with this link:  Java Spotlight Podcast in iTunes. Show Notes News Welcome to the newly merged JCP EC! The November/December issue of Java Magazine is now out Red Hat announces intent to contribute to OpenJFX New OpenJDK JEPs: JEP 168: Network Discovery of Manageable Java Processes JEP 169: Value Objects Java EE 7 Survey Latest Java EE 7 Status GlassFish 4.0 Embedded (via @agoncal) Events Nov 13-17, Devoxx, Antwerp, Belgium Nov 20, JCP Public Meeting (see details below) Nov 20-22, DOAG 2012, Nuremberg, Germany Dec 3-5, jDays, Göteborg, Sweden Dec 4-6, JavaOne Latin America, Sao Paolo, Brazil Dec 14-15, IndicThreads, Pune, India Feature InterviewPatrick Curran is Chair of the Java Community Process organization. In this role he oversees the activities of the JCP's Program Management Office including evolving the process and the organization, managing its membership, guiding specification leads and experts through the process, chairing Executive Committee meetings, and managing the JCP.org web site.Patrick has worked in the software industry for more than 25 years, and at Sun and then Oracle for 20 years. He has a long-standing record in conformance testing, and before joining the JCP he led the Java Conformance Engineering team in Sun's Client Software Group. He was also chair of Sun's Conformance Council, which was responsible for defining Sun's policies and strategies around Java conformance and compatibility.Patrick has participated actively in several consortia and communities including the W3C (as a member of the Quality Assurance Working Group and co-chair of the Quality Assurance Interest Group), and OASIS (as co-chair of the Test Assertions Guidelines Technical Committee). Patrick's blog is here.Heather VanCura manages the JCP Program Office and is responsible for the day-to-day nurturing, support, and leadership of the community. She oversees the JCP.org web site, JSR management and posting, community building, events, marketing, communications, and growth of the membership through new members and renewals.  Heather has a front row seat for studying trends within the community and recommending changes. Several changes to the program in recent years have included enabling broader participation, increased transparency and agility in JSR development.  When Heather joined the PMO staff in a community building marketing manager role for the JCP program, she was responsible for establishing the JCP brand logo programs, the JCP.org site, and engaging the community in online surveys and usability studies. She also developed marketing reward programs,  campaigns, sponsorships, and events for the JCP program, including the community gathering at the annual JavaOne Conference.   Before arriving at the JCP community in 2000, Heather worked with various technology companies.  Heather enjoys speaking at conferences, such as Devoxx, Java Zone, and the JavaOne Conferences. She maintains the JCP Blog, Twitter feed (@jcp_org) and Facebook page.  Heather resides in the San Francisco Bay Area, California USA. JCP Executive Committee Public Meeting Details Date & Time Tuesday November 20, 2012, 3:00 - 4:00 pm PST Location Teleconference Dial-in +1 (866) 682-4770 Conference code: 627-9803 Security code: 52732 ("JCPEC" on your phone handset) For global access numbers see http://www.intercall.com/oracle/access_numbers.htm Or +1 (408) 774-4073 WebEx Browse for the meeting from https://jcp.webex.com No registration required (enter your name and email address) Password: JCPEC Agenda JSR 355 (the EC merge) implementation report JSR 358 (JCP.next.3) status report 2.8 status update and community audit program Discussion/Q&A Note The call will be recorded and the recording published on jcp.org, so those who are unable to join in real-time will still be able to participate. September 2012 EC meeting PMO report with JCP 2.8 statistics.JSR 358 Project page What’s Cool Sweden: Hot Java in the Winter GE Engergy using Invoke Daynamic for embedded development

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• Big Data – Buzz Words: What is MapReduce – Day 7 of 21

  - by Pinal Dave

  In yesterday’s blog post we learned what is Hadoop. In this article we will take a quick look at one of the four most important buzz words which goes around Big Data – MapReduce. What is MapReduce? MapReduce was designed by Google as a programming model for processing large data sets with a parallel, distributed algorithm on a cluster. Though, MapReduce was originally Google proprietary technology, it has been quite a generalized term in the recent time. MapReduce comprises a Map() and Reduce() procedures. Procedure Map() performance filtering and sorting operation on data where as procedure Reduce() performs a summary operation of the data. This model is based on modified concepts of the map and reduce functions commonly available in functional programing. The library where procedure Map() and Reduce() belongs is written in many different languages. The most popular free implementation of MapReduce is Apache Hadoop which we will explore tomorrow. Advantages of MapReduce Procedures The MapReduce Framework usually contains distributed servers and it runs various tasks in parallel to each other. There are various components which manages the communications between various nodes of the data and provides the high availability and fault tolerance. Programs written in MapReduce functional styles are automatically parallelized and executed on commodity machines. The MapReduce Framework takes care of the details of partitioning the data and executing the processes on distributed server on run time. During this process if there is any disaster the framework provides high availability and other available modes take care of the responsibility of the failed node. As you can clearly see more this entire MapReduce Frameworks provides much more than just Map() and Reduce() procedures; it provides scalability and fault tolerance as well. A typical implementation of the MapReduce Framework processes many petabytes of data and thousands of the processing machines. How do MapReduce Framework Works? A typical MapReduce Framework contains petabytes of the data and thousands of the nodes. Here is the basic explanation of the MapReduce Procedures which uses this massive commodity of the servers. Map() Procedure There is always a master node in this infrastructure which takes an input. Right after taking input master node divides it into smaller sub-inputs or sub-problems. These sub-problems are distributed to worker nodes. A worker node later processes them and does necessary analysis. Once the worker node completes the process with this sub-problem it returns it back to master node. Reduce() Procedure All the worker nodes return the answer to the sub-problem assigned to them to master node. The master node collects the answer and once again aggregate that in the form of the answer to the original big problem which was assigned master node. The MapReduce Framework does the above Map () and Reduce () procedure in the parallel and independent to each other. All the Map() procedures can run parallel to each other and once each worker node had completed their task they can send it back to master code to compile it with a single answer. This particular procedure can be very effective when it is implemented on a very large amount of data (Big Data). The MapReduce Framework has five different steps: Preparing Map() Input Executing User Provided Map() Code Shuffle Map Output to Reduce Processor Executing User Provided Reduce Code Producing the Final Output Here is the Dataflow of MapReduce Framework: Input Reader Map Function Partition Function Compare Function Reduce Function Output Writer In a future blog post of this 31 day series we will explore various components of MapReduce in Detail. MapReduce in a Single Statement MapReduce is equivalent to SELECT and GROUP BY of a relational database for a very large database. Tomorrow In tomorrow’s blog post we will discuss Buzz Word – HDFS. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Big Data, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL

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• Keepin’ It Simple with StorageTek SL150

  - by Kristin Rose

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Are your customers archive and data protection environments getting out of hand?  Are they looking for a little simplicity in their lives? How about some scalability? Or are they looking for a way to save on capital and operational expenses? If you answered yes to any of these, then  Oracle's new StorageTek SL150 Modular Tape Library is the product for you. It beats the competition in terms of simplicity, scalability and savings, and provides some seriously wallet friendly revenue opportunities for you. If the long-term service annuities on the SL150 aren’t convincing enough, then the resale margins, rebates and follow-on revenue from modular upgrades will be!  The SL150 simplifies StorageTek’s tape portfolio by replacing three products with one scalable solution that  provides an entry point for repeat business within accounts. The SL150 expands your potential storage customer base to smaller companies with low cost, simple upgrades and streamlined management that help alleviate key customer pain points. With the SL150, your customers will be able to simplify growth of their archive and data protection environments with small entry configurations and 10x growth, something that would require multiple box swaps across up to three product categories with competitive products. With the SL150, Oracle can help you provide greater customer satisfaction with  Simplicity, Scalability and Savings! We know you’re probably wondering how you can get started and sell this new and magnificent product… Well, look no further because the only thing you need to do is complete the SL150 Guided Learning Paths (GLPs). For some extra insight, watch the video below on the new StorageTek SL150 modular tape library, and don’t forget to ‘tweet’ this post, and share it on Facebook to spread the good news! Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Wishing you Simplicity, Scalability and Savings, The OPN Communications Team

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• SQLAuthority News – Top 5 Latest Microsoft Certifications of 2013 – Guest Post

  - by Pinal Dave

  With the IT job market getting more and more competent by the day, certifications are a must for anyone who wishes to get a strong foothold in the industry. Microsoft community comes up with regular updates and enhancements in its existing products to keep up with the rapidly evolving requirements of the ICT industry. We bring you a list of five latest Microsoft certifications that you must consider acquiring this year. MCSE: SharePoint Learn all about Windows Server 2012 and Microsoft SharePoint 2013, which brings an advanced set of features to the fore in this latest version. It introduces new capabilities for business intelligence, social media, branding, search, identity management, mobile device among other features. Enjoy a great user experience with sharing and collaboration in community forum, within a pixel-perfect SharePoint website. Data connectivity and business intelligence tools allow users to process and access data, analyze reports, share and collaborate with each other more conveniently. Microsoft Specialist: Microsoft Project 2013 The only project management system that works seamlessly with other applications and cloud solutions of Microsoft, MS Project 2013 offers more than what meets the eye.  It provides for easier management and monitoring of projects so that users can ensure timely delivery while improving the productivity significantly. So keep all your projects on track and collaborate with your team like never before with this enhanced release! This one’s a must for all project managers. MCSE Messaging Another one of Microsoft gems is its messaging environment which has also launched the latest release Microsoft Exchange Server 2013. Messaging administrators can take up this training and validate their expertise in Unified Messaging, Exchange Online, PowerShell and Virtualization strategies, through MCSE Messaging certification in Exchange Server. If you wish to enhance productivity and data security of your organization while being flexible and extremely efficient, this is the right certification for you. MCSE Communication An enterprise can function optimally on the strength of its information flow and communication systems. With Lync Server 2013, you can introduce a whole new world of unified communications which consists of audio/video conferencing, dial-in, Persistent Chat, instant chat, and EDGE services in your organization. Utilize IT to serve and support business objectives by mastering this UC technology with this latest MCSE Communication course on using Microsoft Lync Server 2013. MCSE: SQL Server 2012 BI Platform The decision making process is largely influenced by underlying enterprise information used by the management for business intelligence. Therefore, a robust business intelligence platform that anchors enterprise IT and transform it to operational efficiencies is the need of the hour. SQL Server 2012 BI Platform certification helps professionals implement, manage and maintain a BI database infrastructure effectively. IT professionals with BI skills are highly sought after these days. MCSD: Windows Store Apps A Microsoft Certified Solutions Developer certification in Windows Store Apps validates your potential in designing interactive apps. Learn The Essentials of Developing Windows Store Apps using HTML5 and JavaScript and establish yourself as an ace developer capable of creating fast and fluid Metro style apps for Windows 8 that are accessible on a variety of devices. You can also go ahead and Learn Essentials of Developing Windows Store Apps using C# mode if you’re already familiar and working with C# programming language. Hence the developers are free to choose their own favorite development stream which opens doors for them to get ready for the latest and exciting application development platform called Windows store apps. Software developers with these skills are in great demand in the industry today. In order to continue being competitive in your respective fields, it is imperative that IT personnel update their knowledge on a regular basis. Certifications are a means to achieve this goal. Not considered to be an optional pre-requisite anymore, major IT certifications such as these are now essential to stay afloat in a cut-throat industry where technologies change on a daily basis. This blog is written by Aruneet Anand of Koenig Solutions. Koenig Solutions does training for all of the above courses. For more information, visit the website. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, SQLAuthority News, T SQL, Technology Tagged: Microsoft Certifications

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• How to Set Up Your Enterprise Social Organization

  - by Mike Stiles

  The rush for business organizations to establish, grow, and adopt social was driven out of necessity and inevitability. The result, however, was a sudden, booming social presence creating touch points with customers, partners and influencers, but without any corporate social organization or structure in place to effectively manage it. Even today, many business leaders remain uncertain as to how to corral this social media thing so that it makes sense for their enterprise. Imagine their panic when they hear one of the most beneficial approaches to corporate use of social involves giving up at least some hierarchical control and empowering employees to publicly engage customers. And beyond that, they should also be empowered, regardless of their corporate status, to engage and collaborate internally, spurring “off the grid” innovation. An HBR blog points out that traditionally, enterprise organizations function from the top down, and employees work end-to-end, structured around business processes. But the social enterprise opens up structures that up to now have not exactly been embraced by turf-protecting executives and managers. The blog asks, “What if leaders could create a future where customers, associates and suppliers are no longer seen as objects in the system but as valued sources of innovation, ideas and energy?” What if indeed? The social enterprise activates internal resources without the usual obsession with position. It is the dawn of mass collaboration. That does not, however, mean this mass collaboration has to lead to uncontrolled chaos. In an extended interview with Oracle, Altimeter Group analyst Jeremiah Owyang and Oracle SVP Reggie Bradford paint a complete picture of today’s social enterprise, including internal organizational structures Altimeter Group has seen emerge. One sign of a mature social enterprise is the establishing of a social Center of Excellence (CoE), which serves as a hub for high-level social strategy, training and education, research, measurement and accountability, and vendor selection. This CoE is led by a corporate Social Strategist, most likely from a Marketing or Corporate Communications background. Reporting to them are the Community Managers, the front lines of customer interaction and engagement; business unit liaisons that coordinate the enterprise; and social media campaign/product managers, social analysts, and developers. With content rising as the defining factor for social success, Altimeter also sees a Content Strategist position emerging. Across the enterprise, Altimeter has seen 5 organizational patterns. Watching the video will give you the pros and cons of each. Decentralized - Anyone can do anything at any time on any social channel. Centralized – One central groups controls all social communication for the company. Hub and Spoke – A centralized group, but business units can operate their own social under the hub’s guidance and execution. Most enterprises are using this model. Dandelion – Each business unit develops their own social strategy & staff, has its own ability to deploy, and its own ability to engage under the central policies of the CoE. Honeycomb – Every employee can do social, but as opposed to the decentralized model, it’s coordinated and monitored on one platform. The average enterprise has a whopping 178 social accounts, nearly ¼ of which are usually semi-idle and need to be scrapped. The last thing any C-suite needs is to cope with fragmented technologies, solutions and platforms. It’s neither scalable nor strategic. The prepared, effective social enterprise has a technology partner that can quickly and holistically integrate emerging platforms and technologies, such that whatever internal social command structure you’ve set up can continue efficiently executing strategy without skipping a beat. @mikestiles

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• Editor's Notebook - Social Aura: Insights from the Oracle Social Media Summit

  - by user462779

  Panelists talk social marketing at the Oracle Social Media Summit On November 14, I traveled to Las Vegas for the first-ever Oracle Social Media Summit. The two day event featured an impressive collection of social media luminaries including: David Kirkpatrick (founder and CEO of Techonomy Media and author of The Facebook Effect), John Yi (Head of Marketing Partnerships, Facebook), Matt Dickman (EVP of Social Business Innovation, Weber Shandwick), and Lyndsay Iorio (Social Media & Communications Manager, NBC Sports Group) among others. It was also a great opportunity to talk shop with some of our new Vitrue and Involver colleagues who have been returning great social media results even before their companies were acquired by Oracle. I was live tweeting the event from @OracleProfit which was great for those who wanted to follow along with the proceedings from the comfort of their office or blackjack table. But I've also found over the years that live tweeting an event is a handy way to take notes: I can sift back through my record of what people said or thoughts I had at the time and organize the Twitter messages into some kind of summary account of the proceedings. I've had nearly a month to reflect on the presentations and conversations at the event and a few key topics have emerged: David Kirkpatrick's comment during the opening presentation really set the stage for the conversations that followed. Especially if you are a marketer or publisher, the idea that you are in a one-way broadcast relationship with your audience is a thing of the past. "Rising above the noise" does not mean reaching for a megaphone, ALL CAPS, or exclamation marks. Hype will not motivate social media denizens to do anything but unfollow and tune you out. But knowing your audience, creating quality content and/or offers for them, treating them with respect, and making an authentic effort to please them: that's what I believe is now necessary. And Kirkpatrick's comment early in the day really made the point. Later in the day, our friends @Vitrue demonstrated this point by elaborating on a comment by Facebook's John Yi. If a social strategy is comprised of nothing more than cutting/pasting the same message into different social media properties, you're missing the opportunity to have an actual conversation. That's not shouting at your audience, but it does feel like an empty gesture. Walter Benjamin, perplexed by auraless Twitter messages Not to get too far afield, but 20th century cultural critic Walter Benjamin has a concept that is useful for understanding the dynamics of the empty social media gesture: Aura. In his work The Work of Art in the Age of Mechanical Reproduction, Benjamin struggled to understand the difference he percieved between the value of a hand-made art object (a painting, wood cutting, sculpture, etc.) and a photograph. For Benjamin, aura is similar to the "soul" of an artwork--the intangible essence that is created when an artist picks up a tool and puts creative energy and effort into a work. I'll defer to Wikipedia: "He argues that the "sphere of authenticity is outside the technical" so that the original artwork is independent of the copy, yet through the act of reproduction something is taken from the original by changing its context. He also introduces the idea of the "aura" of a work and its absence in a reproduction." So make sure you put aura into your social interactions. Don't just mechanically reproduce them. Keeping aura in your interactions requires the intervention of an actual human being. That's why @NoahHorton's comment about content curation struck me as incredibly important. Maybe it's just my own prejudice, being in the content curation business myself. And it's not to totally discount machine-aided content management systems, content recommendation engines, and other tech-driven tools for building an exceptional content experience. It's just that without that human interaction--that editor who reviews the analytics and responds to user feedback--interactions over social media feel a bit empty. It is SOCIAL media, right? (We'll leave the conversation about social machines for another day). At the end of the day, experimentation is key. Just like trying to find that right joke to tell at the beginning of your presentation or that good opening like at a cocktail party, social media messages and interactions can take some trial and error. Don't be afraid to try things, tinker with incomplete ideas, abandon things that don't work, and engage in the conversation. And make sure your heart is in it, otherwise your audience can tell. And finally:

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• How to Set Up Your Enterprise Social Organization?

  - by Richard Lefebvre

  By Mike Stiles on Dec 04, 2012 The rush for business organizations to establish, grow, and adopt social was driven out of necessity and inevitability. The result, however, was a sudden, booming social presence creating touch points with customers, partners and influencers, but without any corporate social organization or structure in place to effectively manage it. Even today, many business leaders remain uncertain as to how to corral this social media thing so that it makes sense for their enterprise. Imagine their panic when they hear one of the most beneficial approaches to corporate use of social involves giving up at least some hierarchical control and empowering employees to publicly engage customers. And beyond that, they should also be empowered, regardless of their corporate status, to engage and collaborate internally, spurring “off the grid” innovation. An HBR blog points out that traditionally, enterprise organizations function from the top down, and employees work end-to-end, structured around business processes. But the social enterprise opens up structures that up to now have not exactly been embraced by turf-protecting executives and managers. The blog asks, “What if leaders could create a future where customers, associates and suppliers are no longer seen as objects in the system but as valued sources of innovation, ideas and energy?” What if indeed? The social enterprise activates internal resources without the usual obsession with position. It is the dawn of mass collaboration. That does not, however, mean this mass collaboration has to lead to uncontrolled chaos. In an extended interview with Oracle, Altimeter Group analyst Jeremiah Owyang and Oracle SVP Reggie Bradford paint a complete picture of today’s social enterprise, including internal organizational structures Altimeter Group has seen emerge. One sign of a mature social enterprise is the establishing of a social Center of Excellence (CoE), which serves as a hub for high-level social strategy, training and education, research, measurement and accountability, and vendor selection. This CoE is led by a corporate Social Strategist, most likely from a Marketing or Corporate Communications background. Reporting to them are the Community Managers, the front lines of customer interaction and engagement; business unit liaisons that coordinate the enterprise; and social media campaign/product managers, social analysts, and developers. With content rising as the defining factor for social success, Altimeter also sees a Content Strategist position emerging. Across the enterprise, Altimeter has seen 5 organizational patterns. Watching the video will give you the pros and cons of each. Decentralized - Anyone can do anything at any time on any social channel. Centralized – One central groups controls all social communication for the company. Hub and Spoke – A centralized group, but business units can operate their own social under the hub’s guidance and execution. Most enterprises are using this model. Dandelion – Each business unit develops their own social strategy & staff, has its own ability to deploy, and its own ability to engage under the central policies of the CoE. Honeycomb – Every employee can do social, but as opposed to the decentralized model, it’s coordinated and monitored on one platform. The average enterprise has a whopping 178 social accounts, nearly ¼ of which are usually semi-idle and need to be scrapped. The last thing any C-suite needs is to cope with fragmented technologies, solutions and platforms. It’s neither scalable nor strategic. The prepared, effective social enterprise has a technology partner that can quickly and holistically integrate emerging platforms and technologies, such that whatever internal social command structure you’ve set up can continue efficiently executing strategy without skipping a beat. @mikestiles

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• Surface V2.0

  - by Dennis Vroegop

  It’s been quiet around here. And the reason for that is that it’s been quiet around Surface for a while. Now, a lot of people assume that when a product team isn’t making too much noise that must mean they stopped working on their product. Remember the PDC keynote in 2010? Just because they didn’t mention WPF there a lot of people had the idea that WPF was dead and abandoned for Silverlight. Of course, this couldn’t be farther from the truth. The same applies to Surface. While we didn’t hear much from the team in Redmond they were busy putting together the next version of the platform. And at the CES in January the world saw what they have been up to all along: Surface V2.0 as it’s commonly known. Of course, the product is still in development. It’s not here yet, we can’t buy one yet. However, more and more information comes available and I think this is a good time to share with you what it’s all about! The biggest change from an organizational point of view is that Microsoft decided to stop producing the hardware themselves. Instead, they have formed a partnership with Samsung who will manufacture the devices. This means that you as a buyer get the benefits of a large, worldwide supplier with all the services they can offer. Not that Microsoft didn’t do that before but since Surface wasn’t a ‘big’ product it was sometimes hard to get to the right people. The new device is officially called the “Samsung SUR 40 for Microsoft Surface” which is quite a mouthful. The software that runs the device is of course still coming from Microsoft. Let’s dive into the technical specs (note: all of this is preliminary, it’s still in the Alpha phase!): Audio out HDMI / StereoRCA / SPDIF / 2 times 3.5mm audio out jack Brightness 300 CD/m2 Communications 1GB Ethernet/802.11/Bluetooth Contrast Ratio 1:1000 CPU AMD Athlon X2 245e 2.9Ghz Dual Core Display Resolution Full HD 1080p 1920x1080 / 16:9 aspect ratio GPU AMD Radeon HD 6750 1GB GDDRS HDD 320 GB / 7200 RPM HDMI In / HDMI out Yes I/O Ports 4 USB, SD Card reader Operation System Embedded Windows 7 Professional 64 bits Panel Size 40” diagonal Protection Glass Gorilla Glass RAM 4 GB DD3 Weight / with standard legs 70.0 Kg / 154 lbs Weight / standalone 39.5 Kg / 87 lbs Height (without legs) 4 inch Contact points recognized > 50 Cool Factor Extremely   Ok, the last point is not official, but I do think it needs to be there. Let’s talk software. As noted, it runs Windows 7 Professional 64 bit, which means you can run Visual Studio 2010 on it. The software is going to be developed in WPF4.0 with the additional Surface SDK 2.0. It will contain all the things you’ve seen before plus some extra’s. They have taken some steps to align it more with the Surface Toolkit which you can download today, so if you do things right your software should be portable between a WPF4.0 Windows 7 Multi-touch app and the Surface v2 environment. It still uses infrared to detect contacts, so in that respect nothing much has changed conceptually. We still can differentiate between a finger, a tag or a blob. Of course, since the new platform has a much higher resolution (compared to the 1024x768 of the first version) you might need to look at your code again. I’ve seen a lot of applications on Surface that assume the old resolution and moving that to V2 is going to be some work. To be honest: as I am under NDA I cannot disclose much about the new software besides what I have told you here, but trust me: it’s going to blow people away. Now, the biggest question for me is: when can I get one? Until we can, have a look here: Tags van Technorati: surface,samsung,WPF

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• F1 Pit Pragmatics

  - by mikef

  "I hate computers. No, really, I hate them. I love the communications they facilitate, I love the conveniences they provide to my life. but I actually hate the computers themselves." - Scott Merrill, 'I hate computers: confessions of a Sysadmin' If Scott's goal was to polarize opinion and trigger raging arguments over the 'real reasons why computers suck', then he certainly succeeded. Impassioned vitriol sits side-by-side with rational debate. Yet Scott's fundamental point is absolutely on the money - Computers are a means to an end. The IT industry is finally starting to put weight behind the notion that good User Experience is an absolutely crucial goal, a cause championed by the likes of Microsoft's Bill Buxton, and which Apple's increasingly ubiquitous touch screen interface exemplifies. However, that doesn't change the fact that, occasionally, you just have to man up and deal with complex systems. In fact, sometimes you just need to sacrifice everything else in the name of performance. You'll find a perfect example of this Faustian bargain in Trevor Clarke's fascinating look into the (diabolical) IT infrastructure of modern F1 racing - high performance, high availability. high everything. To paraphrase, each car has up to 100 sensors, transmitting around 30Gb of data over the course of a race (70% in real-time). This data is then processed by no less than 3 servers (per car) so that the engineers in the pit have access to telemetry, strategy information, timing feeds, a connection back to the operations room in the team's home base - the list goes on. All of this while the servers are exposed "to carbon dust, oil, vibration, rain, heat, [and] variable power". Now, this is admittedly an extreme context where there's no real choice but to use complex systems where ease-of-use is, at best, a secondary concern. The flip-side is seen in small-scale personal computing such as that seen in Apple's iDevices, which are incredibly intuitive but limited in their scope. In terms of what kinds of systems they prefer to use, I suspect that most SysAdmins find themselves somewhere along this axis of Power vs. Usability, and which end of this axis you resonate with also hints at where you think the IT industry should focus its energy. Do you see yourself in the F1 pit, making split-second decisions, wrestling with information flows and reticent hardware to bend them to your will? If so, I imagine you feel that computers are subtle tools which need to be tuned and honed, using the advanced knowledge possessed only by responsible SysAdmins (If you have an iPhone, I suspect it's jail-broken). If the machines throw enigmatic errors, it's the price of flexibility and raw power. Alternatively, would you prefer to have your role more accessible, with users empowered by knowledge, spreading the load of managing IT environments? In that case, then you want hardware and software to have User Experience as their primary focus, and are of the "means to an end" school of thought (you're probably also fed up with users not listening to you when you try and help). At its heart, the dichotomy is between raw power (which might be difficult to use) and ease-of-use (which might have some limitations, but you can be up and running immediately). Of course, the ultimate goal is a fusion of flexibility, power and usability all in one system. It's achievable in specific software environments, and Red Gate considers it a target worth aiming for, but in other cases it's a goal right up there with cold fusion. I think it'll be a long time before we see it become ubiquitous. In the meantime, are you Power-Hungry or a Champion of Usability? Cheers, Michael Francis Simple Talk SysAdmin Editor

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• #altnetseattle &ndash; REST Services

  - by GeekAgilistMercenary

  Below are the notes I made in the REST Architecture Session I helped kick off with Andrew. RSS, ATOM, and such needed for better discovery.  i.e. there still is a need for some type of discovery. Difficult is modeling behaviors in a RESTful way.  ??  Invoking some type of state against an object.  For instance in the case of a POST vs. a GET.  The GET is easy, comes back as is, but what about a POST, which often changes some state or something. Challenge is doing multiple workflows with stateful workflows.  How does batch work.  Maybe model the batch as a resource. Frameworks aren’t particularly part of REST, REST is REST.  But point argued that REST is modeled, or part of modeling a state machine of some sort… ? Nothing is 100% reliable w/ REST – comparisons drawn with TCP/IP.  Sufficient probability is made however for the communications, but the idea of a possible failure has to be built into the usage model of REST. Ruby on Rails / RESTfully, and others used.  What were their issues, what do they do.  ATOM feeds, object serialized, using LINQ to XML w/ this.  No state machine libraries. Idempotent areas around REST and single change POST changes are inherent in the architecture. REST – one of the constrained languages is for the interaction w/ the system.  Limiting what can be done on the resources.  - disagreement, there is no agreed upon REST verbs. Sam Ruby – RESTful services.  Expanded the verbs within REST/HTTP pushes you off the web.  Of the existing verbs POST leaves the most up for debate. Robert Reem used Factory to deal with the POST to handle the new state.  The POST identifying what it just did by the return. Different states are put into POST, so that new prospective verbs, without creating verbs for REST/HTTP can be used to advantage without breaking universal clients. Biggest issue with REST services is their lack of state, yet it is also one of their biggest strengths.  What happens is that the client takes up the often onerous task of handling all state, state machines, and other extraneous resource management.  All the GETs, POSTs, DELETEs, INSERTs get all pushed into abstraction.  My 2 cents is that this in a way ends up pushing a huge proprietary burden onto the REST services often removing the point of REST to be simple and to the point. WADL does provide discovery and some state control (sort of?) Statement made, "WADL" isn't needed.  The JSON, XML, or other client side returned data handles this. I then applied the law of 2 feet rule for myself and headed to finish up these notes, post to the Wiki, and figure out what I was going to do next.  For the original Wiki entry check it out here. I will be adding more to this post with a subsequent post.  Please do feel free to post your thoughts and ideas about this, as I am sure everyone in the session will have more for elaboration.

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• IPgallery banks on Solaris SPARC

  - by Frederic Pariente

  IPgallery is a global supplier of converged legacy and Next Generation Networks (NGN) products and solutions, including: core network components and cloud-based Value Added Services (VAS) for voice, video and data sessions. IPgallery enables network operators and service providers to offer advanced converged voice, chat, video/content services and rich unified social communications in a combined legacy (fixed/mobile), Over-the-Top (OTT) and Social Community (SC) environments for home and business customers. Technically speaking, this offer is a scalable and robust telco solution enabling operators to offer new services while controlling operating expenses (OPEX). In its solutions, IPgallery leverages the following Oracle components: Oracle Solaris, Netra T4 and SPARC T4 in order to provide a competitive and scalable solution without the price tag often associated with high-end systems. Oracle Solaris Binary Application Guarantee A unique feature of Oracle Solaris is the guaranteed binary compatibility between releases of the Solaris OS. That means, if a binary application runs on Solaris 2.6 or later, it will run on the latest release of Oracle Solaris.  IPgallery developed their application on Solaris 9 and Solaris 10 then runs it on Solaris 11, without any code modification or rebuild. The Solaris Binary Application Guarantee helps IPgallery protect their long-term investment in the development, training and maintenance of their applications. Oracle Solaris Image Packaging System (IPS) IPS is a new repository-based package management system that comes with Oracle Solaris 11. It provides a framework for complete software life-cycle management such as installation, upgrade and removal of software packages. IPgallery leverages this new packaging system in order to speed up and simplify software installation for the R&D and production environments. Notably, they use IPS to deliver Solaris Studio 12.3 packages as part of the rapid installation process of R&D environments, and during the production software deployment phase, they ensure software package integrity using the built-in verification feature. Solaris IPS thus improves IPgallery's time-to-market with a faster, more reliable software installation and deployment in production environments. Extreme Network Performance IPgallery saw a huge improvement in application performance both in CPU and I/O, when running on SPARC T4 architecture in compared to UltraSPARC T2 servers.  The same application (with the same activation environment) running on T2 consumes 40%-50% CPU, while it consumes only 10% of the CPU on T4. The testing environment comprised of: Softswitch (Call management), TappS (Telecom Application Server) and Billing Server running on same machine and initiating various services in capacity of 1000 CAPS (Call Attempts Per Second). In addition, tests showed a huge improvement in the performance of the TCP/IP stack, which reduces network layer processing and in the end Call Attempts latency. Finally, there is a huge improvement within the file system and disk I/O operations; they ran all tests with maximum logging capability and it didn't influence any benchmark values. "Due to the huge improvements in performance and capacity using the T4-1 architecture, IPgallery has engineered the solution with less hardware.  This means instead of deploying the solution on six T2-based machines, we will deploy on 2 redundant machines while utilizing Oracle Solaris Zones and Oracle VM for higher availability and virtualization" Shimon Lichter, VP R&D, IPgallery In conclusion, using the unique combination of Oracle Solaris and SPARC technologies, IPgallery is able to offer solutions with much lower TCO, while providing a higher level of service capacity, scalability and resiliency. This low-OPEX solution enables the operator, the end-customer, to deliver a high quality service while maintaining high profitability.

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• Spotlight on an office - Denmark

  - by jessica.ebbelaar(at)oracle.com

  Hi, my name is Michael. I work as an Intern at the Danish office in Ballerup. My job is a part-time position beside my bachelor study in International Business at Copenhagen Business School. I joined Oracle end of February last year, and what a thrilling ride it has been! Last year, when I was offered the position, there was no doubt that I wanted to go for it. Back then, I only had little idea about Oracle as a company and what kind of exciting assignments lay ahead of me. My main role is internal communications, i.e. editor of a monthly employee’s news letter; Newszone. It is an interesting task, since it requires that I am updated on the different activities that take place within the Oracle Denmark office. I try to bring interesting articles, which are relevant and interesting news to my colleagues and it allows me to interact with many different persons at the office and to learn from their experience, which give me great inspiration and ideas for the magazine. Besides being the editor of Newszone, I also make sure that other communication flow freely at the Oracle Denmark office. I do this through our LCD screen channels. I update the internal channel with the latest information and important messages for employees, and on the external channel I circulate marketing videos featuring Oracle products and customer reference stories. In addition to this, I have the responsibility acting as a content manager of the Local Communication Denmark site on MyOracle (UCM). These are more or less my usual work assignments. On top of these I take care of various ad hoc assignments such as updating the GCM database, renew newspaper subscriptions etc. The Oracle Denmark office Being part of the local employees club I also assist with arranging social events outside working hours – e.g. evenings at the theater or cinema or by attending many of the sportsactivities;such as our running club, cycling club, food club and book club. These activities have indeed helped me grow my personal network within Oracle.  The office is packed with engaging, high-paced and motivated people who manage to take time off to spend a day attending Corporate Social Responsibility initiatives, one of them being GVD (Global Volunteer Day) with approximately 40 employees attending. This proofs some of the social responsible aspects of Oracle. I was positively surprised on how the office (named O-Zone) is designed. The office is designed into three distinct zones, namely Call zone, Project and Dialogue zone and Quiet zone, having different working environments for different job roles. The other thing which I like is that you do not have your own desk, which means you get to sit next to different people every day, getting new ideas and inspiration as well as getting to know more people in the organization you work in. To sum up: If you are considering pursuing an intern or a career after graduation in Oracle, do it! You will not regret it. It has given me many relevant practical experiences beside my study, and I am sure many great experiences will await you too.   Want to know more about the current vacancies in Denmark? Check http://campus.oracle.com for all of our vacancies.

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• Joy! | Important Information About Your iPad 3G

  - by Jeff Julian

  Looks like I was one of the lucky 114,000 who AT&T lost their email to “hackers”.  Why is “hackers” in “double quotes”.  I can just imagine some executive at AT&T in their “Oh No, We Messed Up Meeting” saying, what happened?  Then someone replied, well we have had a breach and “hackers” broke in (using the quote in the air gesture) and stole our iPad 3G customers emails. Oh well, I am sure my email has been sold and sold again by many different vendors, why not AT&T now.  At least Dorothy Attwood could have gave us her email to give to someone else instead of blinking it through a newsletter system. June 13, 2010 Dear Valued AT&T Customer, Recently there was an issue that affected some of our customers with AT&T 3G service for iPad resulting in the release of their customer email addresses. I am writing to let you know that no other information was exposed and the matter has been resolved.  We apologize for the incident and any inconvenience it may have caused. Rest assured, you can continue to use your AT&T 3G service on your iPad with confidence. Here’s some additional detail: On June 7 we learned that unauthorized computer “hackers” maliciously exploited a function designed to make your iPad log-in process faster by pre-populating an AT&T authentication page with the email address you used to register your iPad for 3G service.  The self-described hackers wrote software code to randomly generate numbers that mimicked serial numbers of the AT&T SIM card for iPad – called the integrated circuit card identification (ICC-ID) – and repeatedly queried an AT&T web address.   When a number generated by the hackers matched an actual ICC-ID, the authentication page log-in screen was returned to the hackers with the email address associated with the ICC-ID already populated on the log-in screen. The hackers deliberately went to great efforts with a random program to extract possible ICC-IDs and capture customer email addresses.  They then put together a list of these emails and distributed it for their own publicity. As soon as we became aware of this situation, we took swift action to prevent any further unauthorized exposure of customer email addresses.  Within hours, AT&T disabled the mechanism that automatically populated the email address. Now, the authentication page log-in screen requires the user to enter both their email address and their password. I want to assure you that the email address and ICC-ID were the only information that was accessible. Your password, account information, the contents of your email, and any other personal information were never at risk.  The hackers never had access to AT&T communications or data networks, or your iPad.  AT&T 3G service for other mobile devices was not affected. While the attack was limited to email address and ICC-ID data, we encourage you to be alert to scams that could attempt to use this information to obtain other data or send you unwanted email. You can learn more about phishing by visiting the AT&T website. AT&T takes your privacy seriously and does not tolerate unauthorized access to its customers’ information or company websites.   We will cooperate with law enforcement in any investigation of unauthorized system access and to prosecute violators to the fullest extent of the law. AT&T acted quickly to protect your information – and we promise to keep working around the clock to keep your information safe.  Thank you very much for your understanding, and for being an AT&T customer. Sincerely, Dorothy Attwood Senior Vice President, Public Policy and Chief Privacy Officer for AT&T Technorati Tags: AT&T,iPad 3G,Email

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• Why Ultra-Low Power Computing Will Change Everything

  - by Tori Wieldt

  The ARM TechCon keynote "Why Ultra-Low Power Computing Will Change Everything" was anything but low-powered. The speaker, Dr. Johnathan Koomey, knows his subject: he is a Consulting Professor at Stanford University, worked for more than two decades at Lawrence Berkeley National Laboratory, and has been a visiting professor at Stanford University, Yale University, and UC Berkeley's Energy and Resources Group. His current focus is creating a standard (computations per kilowatt hour) and measuring computer energy consumption over time. The trends are impressive: energy consumption has halved every 1.5 years for the last 60 years. Battery life has made roughly a 10x improvement each decade since 1960. It's these improvements that have made laptops and cell phones possible. What does the future hold? Dr. Koomey said that in the past, the race by chip manufacturers was to create the fastest computer, but the priorities have now changed. New computers are tiny, smart, connected and cheap. "You can't underestimate the importance of a shift in industry focus from raw performance to power efficiency for mobile devices," he said. There is also a confluence of trends in computing, communications, sensors, and controls. The challenge is how to reduce the power requirements for these tiny devices. Alternate sources of power that are being explored are light, heat, motion, and even blood sugar. The University of Michigan has produced a miniature sensor that harnesses solar energy and could last for years without needing to be replaced. Also, the University of Washington has created a sensor that scavenges power from existing radio and TV signals.Specific devices designed for a purpose are much more efficient than general purpose computers. With all these sensors, instead of big data, developers should focus on nano-data, personalized information that will adjust the lights in a room, a machine, a variable sign, etc.Dr. Koomey showed some examples:The Proteus Digital Health Feedback System, an ingestible sensor that transmits when a patient has taken their medicine and is powered by their stomach juices. (Gives "powered by you" a whole new meaning!) Streetline Parking Systems, that provide real-time data about available parking spaces. The information can be sent to your phone or update parking signs around the city to point to areas with available spaces. Less driving around looking for parking spaces!The BigBelly trash system that uses solar power, compacts trash, and sends a text message when it is full. This dramatically reduces the number of times a truck has to come to pick up trash, freeing up resources and slashing fuel costs. This is a classic example of the efficiency of moving "bits not atoms." But researchers are approaching the physical limits of sensors, Dr. Kommey explained. With the current rate of technology improvement, they'll reach the three-atom transistor by 2041. Once they hit that wall, it will force a revolution they way we do computing. But wait, researchers at Purdue University and the University of New South Wales are both working on a reliable one-atom transistors! Other researchers are working on "approximate computing" that will reduce computing requirements drastically. So it's unclear where the wall actually is. In the meantime, as Dr. Koomey promised, ultra-low power computing will change everything.

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• ArchBeat Link-o-Rama for 2012-08-30

  - by Bob Rhubart

  Next Generation Mobile Clients for Oracle Applications & the role of Oracle Fusion Middleware | Manish Palaparthy Manish Palaparthy examines some of Oracle's mobile applications, and takes a look at the underlying technology. Master Data Management: A Foundation for Big Data Analysis | Manouj Tahiliani "Businesses that have embraced MDM to get a single, enriched and unified view of Master data by resolving semantic discrepancies and augmenting the explicit master data information from within the enterprise with implicit data from outside the enterprise like social profiles will have a leg up in embracing Big Data solutions. This is especially true for large and medium-sized businesses in industries like Retail, Communications, Financial Services, etc that would find it very challenging to get comprehensive analytical coverage and derive long-term success without resolving the limitations of the heterogeneous topology that leads to disparate, fragmented and incomplete master data." — Manouj Tahiliani Architect Day: Boston - Agenda Update Here's the latest updated information on the session schedule and content for Oracle Technology Network Architect Day in Boston, MA on September 12, 2012. Registration is open, but seating is limited. OTN Architect Day: Boston is being held on Wednesday September 12, 2012, 8:00 a.m. – 5:00 p.m., at the Boston Marriott Burlington, One Burlington Mall Road, Burlington, MA 01803. Integrating Coherence & Java EE 6 Applications using ActiveCache | Ricardo Ferreira The seamless integration between Oracle Coherence and Oracle WebLogic Server "provides a comprehensive environment to develop applications without the complexity of extra Java code to manage cache as a dependency," explains Ricardo Ferreira, "since Oracle provides a DI (Dependency Injection) mechanism for Coherence, the same DI mechanism available in standard Java EE applications. This feature is called ActiveCache." Ricardo shows you how to configure ActiveCache in WebLogic and your Java EE application. Cloud Infrastructure has a new standard from the DMTF "Unlike a de facto standard where typically one vendor has change control over the interface, and everyone else has to reverse engineer the inner workings of it, [Cloud Infrastructure Management Interface (CIMI)] is a de jure standard that is under change control of a standards body. One reason the standard took two years to create is that we factored in use cases, requirements and contributed APIs from multiple vendors. These vendors have products shipping today and as a result CIMI has a strong foundation in real world experience." Oracle GoldenGate 11g Release Launch Webcast- September 12 The new release of Oracle GoldenGate 11g is now available for major databases and platforms. Register for this webcast and live Q&A with product experts to learn about the solution's new features. September 12, 2012. 8:00am AM and 10:00AM PT. Speakers: Doug Reid (Director, Product Management, Oracle GoldenGate), Irem Radzik (Director, Product Marketing, Oracle Data Integration Products) Thought for the Day "[When] asking skilled architects…what they do when confronted with highly complex problems… [they] would most likely answer, 'Just use Common Sense.' [A] better expression than 'common sense' is 'contextual sense'—a knowledge of what is reasonable within a given context. Practicing architects through eduction, experience and examples accumulate a considerable body of contextual sense by the time they're entrusted with solving a system-level problem…" — Eberhardt Rechtin (January 16, 1926 – April 14, 2006) Source: SoftwareQuotes.com

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• Persevering & Friday Night Big Ideas

  - by Oracle Accelerate for Midsize Companies

  by Jim Lein, Oracle Midsize Programs Every successful company, personal accomplishment, and philanthropic endeavor starts with one good idea. I have my best ideas on Friday evenings. The creative side of my brain is stimulated by end of week endorphins. Free thinking. Anything is possible. But, as my kids love to remind me, most of Dad's Friday Night Big Ideas (FNBIs) fizzle on the drawing board. Usually there's one barrier blocking the way that seems insurmountable by noon on Monday. For example, trekking the 486 mile Colorado Trail is on my bucket list. Since I have a job, I'll have to do it in bits and pieces--day hikes, weekends, and a vacation week here and there. With my trick neck, backpacking is not an option. How to survive equip myself for overnight backcountry travel was that one seemingly insurmountable barrier.  Persevering Lewis and Clark wouldn't have given up so I explored options and, as I blogged about back in December, I had an FNBI to hire llamas to carry my load. Last weekend, that idea came to fruition. Early Saturday morning, I met up with Bill, the owner of Antero Llamas, for an overnight training expedition along segment 14 of the Colorado Trail with a string of twelve llamas. It was a crash course on learning how to saddle, load, pasture, and mediate squabbles. Amazingly, we left the trailhead with me, the complete novice, at the lead. Instead of trying to impart three decades of knowledge on me in two days, Bill taught me two things: "Go With the Flow" and "Plan B". It worked. There were times I would be lost in thought for long stretches of time until one snort would remind me that I had a string of twelve llamas trailing behind. A funny thing happened along the trail... Up until last Saturday, my plan had been to trek all 28 segments of the trail east to west and sequentially. Out of some self-imposed sense of decorum. That plan presented myriad logistical challenges such as impassable snow pack on the Continental Divide when segment 6 is up next. On Sunday, as we trekked along the base of 14,000 ft peaks, I applied Bill's llama handling philosophy to my quest and came up with a much more realistic and enjoyable strategy for achieving my goal.  Seize opportunities to hike regardless of order. Define my own segments. Go west to east for awhile if it makes more sense. Let the llamas carry more creature comforts. Chill out.  I will still set foot on all 486 miles of the trail. Technically, the end result will be the same.And I and my traveling companions--human and camelid--will enjoy the journey more. Much more. Got Big Ideas of Your Own? Check out Tongal. This growing Oracle customer works with brands to crowd source fantastic ideas for promoting products and services. Your great idea could earn you cash.  Looking for more news and information about Oracle Solutions for Midsize Companies? Read the latest Oracle for Midsize Companies Newsletter Sign-up to receive the latest communications from Oracle’s industry leaders and experts Jim Lein I evangelize Oracle's enterprise solutions for growing midsize companies. I recently celebrated 15 years with Oracle, having joined JD Edwards in 1999. I'm based in Evergreen, Colorado and love relating stories about creativity and innovation whether they be about software, live music, or the mountains. The views expressed here are my own, and not necessarily those of Oracle.

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• Oracle BI Applications for Industry Sectors

  - by Mike.Hallett(at)Oracle-BI&EPM

  Normal 0 false false false EN-GB X-NONE X-NONE Oracle BI Applications already provide pre-built line-of-business analytic applications to over 4,000 customers: these expose the data otherwise locked inside ERP and CRM applications, giving the business user the analytics they need, and a greater ability to self-service ad-hoc queries. Now you can also take advantage of the pre-built Oracle BI Applications approach for industry sector specific analytics to streamline your client’s operations, offer better services, and increase profit margins. Find out more at http://www.oracle.com/us/solutions/business-analytics/analytic-applications/industry/overview/index.html. Retail Education Oracle Retail Merchandising Analytics Oracle Student Information Analytics Oracle Retail Customer Analytics Public Sector Financial Services Oracle Tax Analytics Oracle Financial Analytics Manufacturing Health Care Oracle Manufacturing Analytics Oracle Enterprise Healthcare Analytics Asset Intensive Oracle Clinical Development Analytics Oracle Enterprise Asset Management Analytics Oracle Operating Room Analytics Related Links Health Sciences Analytic Applications for Your Business Role Oracle Health Sciences Clinical Development Analytics Analytic Applications for Your Product Line Oracle Argus Analytics Oracle Business Intelligence Tools and Technology Communication Oracle Exalytics In-Memory Machine "The adoption of Oracle Financial Services Analytic Applications is of great significance to the bank's transition to more rigorous and risk-averse management practices."Yang Changxue, Project Manager Oracle Communications Data Model /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} table.MsoTableGrid {mso-style-name:"Table Grid"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-priority:59; mso-style-unhide:no; border:solid windowtext 1.0pt; mso-border-alt:solid windowtext .5pt; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-border-insideh:.5pt solid windowtext; mso-border-insidev:.5pt solid windowtext; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi; mso-fareast-language:EN-US;}

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• Mind Reading with the Raspberry Pi

  - by speakjava

  Mind Reading With The Raspberry Pi At JavaOne in San Francisco I did a session entitled "Do You Like Coffee with Your Dessert? Java and the Raspberry Pi".  As part of this I showed some demonstrations of things I'd done using Java on the Raspberry Pi.  This is the first part of a series of blog entries that will cover all the different aspects of these demonstrations. A while ago I had bought a MindWave headset from Neurosky.  I was particularly interested to see how this worked as I had had the opportunity to visit Neurosky several years ago when they were still developing this technology.  At that time the 'headset' consisted of a headband (very much in the Bjorn Borg style) with a sensor attached and some wiring that clearly wasn't quite production ready.  The commercial version is very simple and easy to use: there are two sensors, one which rests on the skin of your forehead, the other is a small clip that attaches to your earlobe. Typical EEG sensors used in hospitals require lots of sensors and they all need copious amounts of conductive gel to ensure the electrical signals are picked up.  Part of Neurosky's innovation is the development of this simple dry-sensor technology.  Having put on the sensor and turned it on (it powers off a single AAA size battery) it collects data and transmits it to a USB dongle plugged into a PC, or in my case a Raspberry Pi. From a hacking perspective the USB dongle is ideal because it does not require any special drivers for any complex, low level USB communication.  Instead it appears as a simple serial device, which on the Raspberry Pi is accessed as /dev/ttyUSB0.  Neurosky have published details of the command protocol.  In addition, the MindSet protocol document, including sample code for parsing the data from the headset, can be found here. To get everything working on the Raspberry Pi using Java the first thing was to get serial communications going.  Back in the dim distant past there was the Java Comm API.  Sadly this has grown a bit dusty over the years, but there is a more modern open source project that provides compatible and enhanced functionality, RXTXComm.  This can be installed easily on the Pi using sudo apt-get install librxtx-java.  Next I wrote a library that would send commands to the MindWave headset via the serial port dongle and read back data being sent from the headset.  The design is pretty simple, I used an event based system so that code using the library could register listeners for different types of events from the headset.  You can download a complete NetBeans project for this here.  This includes javadoc API documentation that should make it obvious how to use it (incidentally, this will work on platforms other than Linux.  I've tested it on Windows without any issues, just by changing the device name to something like COM4). To test this I wrote a simple application that would connect to the headset and then print the attention and meditation values as they were received from the headset.  Again, you can download the NetBeans project for that here. Oracle recently released a developer preview of JavaFX on ARM which will run on the Raspberry Pi.  I thought it would be cool to write a graphical front end for the MindWave data that could take advantage of the built in charts of JavaFX.  Yet another NetBeans project is available here.  Screen shots of the app, which uses a very nice dial from the JFxtras project, are shown below. I probably should add labels for the EEG data so the user knows which is the low alpha, mid gamma waves and so on.  Given that I'm not a neurologist I suspect that it won't increase my understanding of what the (rather random looking) traces mean. In the next blog I'll explain how I connected a LEGO motor to the GPIO pins on the Raspberry Pi and then used my mind to control the motor!

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• History of Mobile Technology

  - by David Dorf

  Over the last ten years, mobile phones have gone through several incremental technology leaps that have added capabilities that impact the retail industry.  I've listed the six major ones below, along with their long-lasting impact. 1. Location In the US, the FCC required mobile phones to implement E911 (emergency calls) by 2006, requiring the caller to be located to within 300 meters.  Back in 2000, GPS was opened up for civilian use, and by 2004 Qualcomm had figured out how to use GPS in mobile phones.  So mobile operators moved from cell tower triangulation to GPS, principally for E911.  But then lots of other uses became apparent, especially navigation.  The earliest mobile apps from retailers made it easy to find nearby stores, and companies are looking at ways to use WiFi triangulation inside stores. 2. Computer Vision In 1997 Philippe Kahn shared a photo of his newborn using a mobile phone thus launching the popularity of instant visual communications.  Over the years the quality of the cameras got better, reaching the point where barcodes could be read around 2008.  That's when Occipital came on the scene with their Red Laser application, which was eventually acquired by eBay.  This opened up the ability for consumers to easily price compare inside stores.  Other interesting apps included Tesco's Wine Finder and Amazon's Price Checker, both allowing products to be identified by picture. 3. Augmented Reality Once the mobile phone had GPS, a video camera, and compass functionality it was suddenly possible to overlay digital information on the screen in real-time.  Yelp, which was using GPS to find nearby merchants, created a backdoor called Monocle on the iPhone that showed nearby merchants overlayed on the video camera view.  Today AR apps are mostly used by retailers for marketing, like Moosejaw's app that undresses models in their catalog. 4. Geo-Fencing So if we're able to track the location of a mobile phone, why not use that context to offer timely information?  My first experience with geo-fencing came courtesy of North Face, the outdoor enthusiast store. When a mobile phone enters a predetermined area, like near a store, a text message is sent to phone with an offer or useful information.  Of course retailers can geo-fence their competitors as well and find out which customers are aren't so loyal. 5. Digital Wallet Mobile payments leverage different technologies such as NFC, QRCodes, bluetooth, and SMS to facilitate communication between the consumers's phone and the retailer's point-of-sale. The key here is the potential to consolidate loyalty cards, coupons, and bank cards into the mobile phone and enable faster checkout.  Nobody does this better than Starbucks today, but McDonald's and Duncan Donuts aren't far behind.  Google, Isis, Paypal, Square, and MCX are all vying for leadership in this area.  If NFC does finally take off, it will be leveraged by retailers in more places than just the POS. 6. Voice Response Mobile Phones have had the ability to interpret simple voice commands for a while, but Google and Amazon were the first to use voice to allow searches for products.  Allowing searches by text, barcode, and voice makes it easy to comparison shop in the aisles.  Walmart even uses voice to build shopping lists, and if the Siri API is even opened we could see lots more innovation in this area.

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• Social HCM: Is Your Team Listening?

  - by Mike Stiles

  Does integrating Social HCM into your enterprise make sense? Consider Sam and Christina. Sam is a new hire at a big company. On the job 3 weeks, a question has come up on how to properly file an expense report to get reimbursed. It was covered in the onboarding session, but shockingly enough, Sam didn’t memorize or write down every word of the session. The answer is probably in a handout, in a stack of handouts 2 inches thick. It also might be on the employee web site…somewhere. Christina is a new hire at a different big company. She has the same question. She logs into her company’s social network, goes to the “new hires” group, asks her question and gets an answer in seconds. Christina says, “Cool!” Sam says, “Grrrr.” It’s safe to say the qualified talent your company wants is accustomed to using social platforms to communicate and get quick answers. As such, Christina is comfortable at her new company, whereas Sam is wondering what he’s gotten himself into. Companies that cling to talent communication and management systems that don’t speak to talent’s needs or expectations put themselves at risk. Right from the recruiting stage, prospects can determine if a company has embraced the communications tools of the 21st century. If they don’t see it, alarm bells go off. With great talent more in demand than ever, enterprises should reconsider making “this is the way we do it, you adapt to us” their mantra. Other blogs have clearly outlined that apart from meeting top recruits’ expectations, Social HCM benefits the organization itself in terms of efficiency, talent performance & measurement. Recruiting: Jobvite shows 64% of companies hired using social. 89% of job seekers are using social in their search. Social can give employers access to relevant communities of prospects and advance the brand. Nucleus Research found general hiring software can provide over 1,000% ROI by reducing churn and improving screening. Social talent acquisition should perform at least as well. Learning & Development:Employees, learning from the company or from peers, can be kept on top of the latest needed skillsets and engage in self-paced training so as to advance within the company. Performance Management:Just as gamers are egged on by levels and achievements, talent can reach for workplace kudos, be they shout-outs from peers & managers or formally established milestones. Plus employee reviews become consistent and fair as managers have access to the cumulative feedback social offers. Workflow and Collaboration:With workforces dispersing in terms of physical location, social provides a platform that helps eliminate drawbacks that would have brought just 10 years ago. Finding and connecting with just the right colleague to get the most relevant info at any given time has never been more possible…or expected. While yes, marketing has taken the social lead inside the enterprise, HCM (with the word “human” right there in its name) is the obvious locale for the next big integration of social in business. The technology is there. At Oracle, Fusion HCM apps are deeply embedded with Social HCM…just one example of systems taking social across the enterprise. Christina’s company is communicating with her in ways she’s used to. Sam’s company may as well be trying to talk to him using signal flags. @mikestilesPhoto via stock.xchng

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• Taking HRMS to the Cloud to Simplify Human Resources Management

  - by HCM-Oracle

  By Anke Mogannam With human capital management (HCM) a top-of-mind issue for executives in every industry, human resources (HR) organizations are poised to have their day in the sun—proving not just their administrative worth but their strategic value as well.  To make good on that promise, however, HR must modernize. Indeed, if HR is to act as an agent of change—providing the swift reallocation of employees  and the rapid absorption of employee data required for enterprises to shift course on a dime—it must first deal with the disruptive change at its own front door. And increasingly, that means choosing the right technology and human resources management system (HRMS) for managing the entire employee lifecycle. Unfortunately, for most organizations, this task has proved easier said than done. This is because while much has been written about advances in HRMS technology, until recently, most of those advances took the form of disparate on-premises solutions designed to serve very specific purposes. Although this may have resulted in key competencies in certain areas, it also meant that processes for core HR functions like payroll and benefits were being carried out in separate systems from those used for talent management, workforce optimization, training, and so on. With no integration—and no single system of record—processes were disconnected, ease of use was impeded, user experience was diminished, and vital data was left untapped.  Today, however, that scenario has begun to change, and end-to-end cloud-based HCM solutions have moved from wished-for innovations to real-life solutions. Why, then, have HR organizations been so slow in adopting them? The answer—it would seem—is, “It’s complicated.” So complicated, in fact, that 45 percent of the respondents to PwC’s “Annual HR Technology Survey” (for 2013) reported having no formal HR software roadmap, and 40 percent stated that they “did not know” whether their organizations would be increasing their use of cloud or software as a service (SaaS) for HR.  Clearly, HR organizations need help sorting through the morass of HR software options confronting them. But just as clearly, there’s an enormous opportunity awaiting those that do. The trick will come in charting a course that allows HR to leverage existing technology while investing in the cloud-based solutions that will deliver the end-to-end processes, easy-to-understand analytics, and superior adaptability required to simplify—and add value to—every aspect of employee management. The Opportunity therefore is to cut costs, drive Innovation, and increase engagement by moving to cloud-based HCM.  Then you will benefit from one Interface, leverage many access points, and  gain at-a-glance insight across your entire workforce. With many legacy on-premises HR systems not being efficient anymore and cloud-based, integrated systems that span the range of HR functions finally reaching maturity, the time is ripe for moving core HR to the cloud. Indeed, for the first time ever there are more HRMS replacement initiatives than HRMS upgrade initiatives under way, and the majority of them involve moving to the cloud per Cedar Crestone’s 2013-2014 HRMS survey. To learn how you can launch your own cloud HCM initiative and begin using HR to power the enterprise, visit Oracle HRMS in the Cloud and Oracle’s new customer 2 cloud program. Anke Mogannam brings more than 16 years of marketing and human capital management experience in the technology industries to her role at Oracle where she is part of the Human Capital Management applications marketing team. In that role, Anke drives content marketing, messaging, go-to-market activities, integrated marketing campaigns, and field enablement. Prior to joining Oracle, Anke held several roles in communications, marketing, HCM product strategy and product management at PeopleSoft, SAP, Workday and Saba. Follow her on Twitter @amogannam

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• The Future of Air Travel: Intelligence and Automation

  - by BobEvans

  Remember those white-knuckle flights through stormy weather where unexpected plunges in altitude result in near-permanent relocations of major internal organs? Perhaps there’s a better way, according to a recent Wall Street Journal article: “Pilots of a Honeywell International Inc. test plane stayed on their initial flight path, relying on the company's latest onboard radar technology to steer through the worst of the weather. The specially outfitted Boeing 757 barely shuddered as it gingerly skirted some of the most ferocious storm cells over Fort Walton Beach and then climbed above the rest in zero visibility.” Or how about the multifaceted check-in process, which might not wreak havoc on liver location but nevertheless makes you wonder if you’ve been trapped in some sort of covert psychological-stress test? Another WSJ article, called “The Self-Service Airport,” says there’s reason for hope there as well: “Airlines are laying the groundwork for the next big step in the airport experience: a trip from the curb to the plane without interacting with a single airline employee. At the airport of the near future, ‘your first interaction could be with a flight attendant,’ said Ben Minicucci, chief operating officer of Alaska Airlines, a unit of Alaska Air Group Inc.” And in the topsy-turvy world of air travel, it’s not just the passengers who’ve been experiencing bumpy rides: the airlines themselves are grappling with a range of challenges—some beyond their control, some not—that make profitability increasingly elusive in spite of heavy demand for their services. A recent piece in The Economist illustrates one of the mega-challenges confronting the airline industry via a striking set of contrasting and very large numbers: while the airlines pay $7 billion per year to third-party computerized reservation services, the airlines themselves earn a collective profit of only $3 billion per year. In that context, the anecdotes above point unmistakably to the future that airlines must pursue if they hope to be able to manage some of the factors outside of their control (e.g., weather) as well as all of those within their control (operating expenses, end-to-end visibility, safety, load optimization, etc.): more intelligence, more automation, more interconnectedness, and more real-time awareness of every facet of their operations. Those moves will benefit both passengers and the air carriers, says the WSJ piece on The Self-Service Airport: “Airlines say the advanced technology will quicken the airport experience for seasoned travelers—shaving a minute or two from the checked-baggage process alone—while freeing airline employees to focus on fliers with questions. ‘It's more about throughput with the resources you have than getting rid of humans,’ said Andrew O'Connor, director of airport solutions at Geneva-based airline IT provider SITA.” Oracle’s attempting to help airlines gain control over these challenges by blending together a range of its technologies into a solution called the Oracle Airline Data Model, which suggests the following steps: • To retain and grow their customer base, airlines need to focus on the customer experience. • To personalize and differentiate the customer experience, airlines need to effectively manage their passenger data. • The Oracle Airline Data Model can help airlines jump-start their customer-experience initiatives by consolidating passenger data into a customer data hub that drives realtime business intelligence and strategic customer insight. • Oracle’s Airline Data Model brings together multiple types of data that can jumpstart your data-warehousing project with rich out-of-the-box functionality. • Oracle’s Intelligent Warehouse for Airlines brings together the powerful capabilities of Oracle Exadata and the Oracle Airline Data Model to give you real-time strategic insights into passenger demand, revenues, sales channels and your flight network. The airline industry aside, the bullet points above offer a broad strategic outline for just about any industry because the customer experience is becoming pre-eminent in each and there is simply no way to deliver world-class customer experiences unless a company can capture, manage, and analyze all of the relevant data in real-time. I’ll leave you with two thoughts from the WSJ article about the new in-flight radar system from Honeywell: first, studies show that a single episode of serious turbulence can wrack up $150,000 in additional costs for an airline—so, it certainly behooves the carriers to gain the intelligence to avoid turbulence as much as possible. And second, it’s back to that top-priority customer-experience thing and the value that ever-increasing levels of intelligence can deliver. As the article says: “In the cabin, reporters watched screens showing the most intense parts of the nearly 10-mile wide storm, which churned some 7,000 feet below, in vibrant red and other colors. The screens also were filled with tiny symbols depicting likely locations of lightning and hail, which can damage planes and wreak havoc on the nerves of white-knuckle flyers.”  (Bob Evans is senior vice-president, communications, for Oracle.)  

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• The Connected Company: WebCenter Portal - Feedback - Analytics and Polls

  - by Michael Snow

  Evernote Export body, td { }Guest Post by: Mitchell Palski, Staff Sales Consultant The importance of connecting peers has been widely recognized and socialized as a critical component of employee intranets. Organizations are striving to provide mediums for sharing knowledge and improving awareness across their enterprise. Indirectly, the socialization of your enterprise should lead to cost savings and improved product/service quality. However, many times the direct effects of connecting an organization’s leadership with its employees are overlooked. Oracle WebCenter Portal can help you bridge that gap by gathering implicit and explicit feedback. Implicit Feedback Through Usage Analytics Analytics allows administrators to track and analyze WebCenter Portal traffic and usage. Analytics provides the following basic functionality: Usage Tracking Metrics: Analytics collects and reports metrics of common WebCenter Portal functions, including community and portlet traffic. Behavior Tracking: Analytics can be used to analyze WebCenter Portal metrics to determine usage patterns, such as page visit duration and usage over time. User Profile Correlation: Analytics can be used to correlate metric information with user profile information. Usage tracking reports can be viewed and filtered by user profile data such as country, company or title. Usage analytics help measure how users interact with website content – allowing your IT staff and business analysts to make informed decisions when planning development for your next intranet enhancement. For example: If users are not accessing your Announcements page and missing critical information that they need to be aware of, you may elect to use graphical links on the home page to direct more users to that page. As a result, the number of employee help-requests to HR decreases. If users are not accessing your News page to read recent articles, you may elect to stop spending as much time updating the page with new stories and cut costs in your communications department. You notice that there is a high volume of users accessing the Employee Dashboard page so your organization decides to continue making personalization enhancements to the page and investing in the Portal tool that most users are accessing. Usage analytics aren’t necessarily a new concept in the IT industry. What sets WebCenter Portal Analytics apart is: Reports are tailored for WebCenter specific tools Report can be easily added to a page as simple as a drag-and-drop Explicit Feedback Through Polls WebCenter Portal users can create, edit, take, and analyze online polls. With polls, you can survey your audience (such as their opinions and their experience level), check whether they can recall important information, and gather feedback and metrics. How many times have you been involved in a requirements discussion and someone has asked a question similar to “Well how do you know that no one likes our home page?” and the response is “Everyone says they hate it! That’s all anyone complains about.” No one has any measurable, quantifiable metric to gauge user satisfaction. Analytics measure usage, but your organization also needs to measure the quality of your portal as defined by the actual people that use it. With that information, your leadership can make informed decisions that will not only match usage patterns but also relate to employees on a personal level. The end result is a connection between employees and leadership that gives everyone in the organization a sense of ownership of their Portal rather than the feeling of development decisions being segregated to leadership only. Polls can be created and edited through the Poll Manager: Polls and View Poll Results can easily be added to a page through drag-and-drop. What did we learn? Being a “connected” company doesn’t just mean helping employees connect with each other horizontally across your enterprise. It also means connecting those employees to the decisions that affect their everyday activities. Through WebCenter Portal Usage Analytics and Polls, any decision that is made to remove a Portal page, update a Portal page, or develop new Portal functionality, can be justified by quantifiable metrics. Instead of fielding complaints and hearing that your employees don’t have a voice, give those employees a voice and listen!

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• Working Towards Specialization? Your VAD Can Help You Score!

  - by Kristin Rose

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";} TOUCH DOWN! That’s right folks, football is in full swing and what better way to kickoff football season than with a great Oracle play? Partners can now score big by side passing the ball to their VADs, enabling them to help in the process of becoming a Specialized partner. With the new functionality now available on the OPN Competency Center, Partner PRM Administrators can grant access to their VADs and have them assist in achieving their Specialization requirements. Here are the rules of the game: Partner Administrator must provide authorization Details do not include individual users data Access can be removed anytime Follow the steps below to grant your VAD access to your company Specialization progress reports. It’s as simple as 1,2,3…Go team go! Login to the OPN Competency Center and go to “My Preferences” on the top right corner of the screen. Under “My VAD”, select your Region, Country and Value Added Distributor name, then simple click in “ADD VAD”. Your VAD can now access your Specialization Tracker report! For those MVP’s who want to learn more, be sure to watch this 3 minute play by play video on the new OPN Competency Center VAD/VAR Specialization Tracker below, and click here before game day! Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";} Are You Ready For Some Oracle Football? The OPN Communications Team Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";}

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• How to deal with overly aggressive "Link Take Down Demands"?

  - by Eoin

  I've been receiving a large number of emails recently requesting I clean from link spam from my forum. Initially the emails were very polite and professional, and I was happy to remove the links. Recently the email have gotten very abrasive, here is a particularly rude example: From: [email protected] To: [email protected] Hi, This is the second time we are reaching out to you regarding your link to our site hxxp://www.company-two.com from hxxp://www.my-forum.com/some-topic-id. We really do need to remove this link. We have to report to Google any link we were unable to remove, and I wouldn't want to have to include your site in the list. Could you please remove our link from this page and any other page on your site? Thank You, Name Changed Behind the superficial pleasantries I feel there is some very real maliciousness. Note the email address, DMCA Violations, I don't see how the DMCA is involved here, except as a word which tends to strike fear in many people. Also relating to the email address, it doesn't match the company being linked to at all. How am I to trust they are truely operating on behalf of company-two when they don't even use one of it's email addresses. My email is hidden by privacypost. While a service with legitimate uses, I feel it's highly unprofessional for communications between to companies. The claim "This is the second time..." Every email I've received has started like this, but a check of my spam filters has never revealed a 1st mail. Initially I gave them the benefit of the doubt, by now though it's clear this is a cheap ploy to start me off on the defensive. And finally worst of all- the threats of reporting me to Google if I don't do everything they ask. I sent a polite reply asking for more information. I have no idea if the email address was even valid but I never received any response. Much later I got this followup mail From: [email protected] To: [email protected] Hi, This is the final time we are reaching out to you regarding your link to our site hxxp://www.company-two.com from hxxp://www.my-forum.com/some-topic-id. We will soon be reporting to Google any link we were unable to remove, and currently your site will have to be on the list. Could you please remove our link from this page and any other page on your site? I appreciate your urgent attention to this matter. Thank You, Name Changed This time the from address was more personal, though still not obviously connected to the spammed company. Lets be honest, I don't for one second believe that the companies were the victim of a 3rd party spammer as they claim. The links in questions were generated well over a year ago, and I firmly believe the companies were directly responsible for the spam links in question, a type of spam that has plagued my forum. Now they have the audacity to demand I spend my time cleaning up their mess, using threats to ensure they get their way. Have recent changes in Googles algorithms meant all the cash they spent spamming the web has now turned into a liability? If so I can see why these companies are all of a sudden running scared. Frankly, cleaning up my forum is a good things, but the threats they are using sickens me. So my question here is specifically about the threats: Are they vaild, and would such reports to Google destroy my page rankings? Is there a way I can report this abusive behaviour to Google?

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