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• What’s New from the Oracle Marketing Cloud at Oracle OpenWorld 2014

  - by Kathryn Perry

  A Guest Post by Laura Vogel, Director, Oracle Marketing Cloud Events (pictured left) Marketing—CX Central is your hub for all things Marketing related at OpenWorld in San Francisco, September 28-October 2, 2014. Learn how to personalize the modern marketing journey to improve customer loyalty. We’re hosting more than 60 breakout sessions, half of which will highlight customer success stories from marquee brands including Bizo, Comcast, Dell, Epson, John Deere, Lane Bryant, ReadyTalk and Shutterfly. Moscone West, Levels 2 and 3To learn more about how modern marketing works, visit Moscone West, levels 2 and 3, for exciting demos of each of the Oracle Marketing Cloud solutions (BlueKai, Compendium, Eloqua, Push I/O, and Responsys). You also can check out our stations for Vertical Marketing Best Practices, the Markie Awards, and more! CX Spotlight Sessions “Accelerating Big Profits in Big Data,” Jeff Tanner, Baylor University “Using Content Marketing to Impact Every Stage of the Buyer’s Journey,” Jennifer Agustin, Bizo “Expanding Your Marketing with Proven Testing and Optimization,” Brian Border, Shutterfly and Matthew Balthazor, Epson “Modern Marketing: The New Digital Dialogue,” Cory Treffiletti, Oracle A Special Marquee SessionDell’s Hayden Mugford will speak on "The Digital Ecosystem: Driving Experience Through Contact Engagement.” She will highlight how the organization built a digital ecosystem that supports a behaviorally driven, multivehicle nurturing campaign. The Dell 1:1 Global Marketing team worked with multiple partners to innovate integrations with Oracle Eloqua, Oracle Real-Time Decisions for real-time decision logic, and a content management system (CMS) that enables 100 percent customized e-mails. The program doubled average order values for nurtured contacts versus non-nurtured and tripled open and click-through rates versus push e-mail. It Wouldn’t Be an Oracle Marketing Cloud Event Without a Party!We’re hosting CX Central Fest: a unique customer experience specifically designed for attendees of CX Central. It will include a chance to rock out at a private concert featuring Los Angeles indie electronic pop group, Capital Cities! Join us Tuesday, September 30 from 7-9 p.m. Other Oracle Marketing Cloud Session Highlights Thought leadership by role Exploring the benefits of moving to the Cloud Product line roadmaps and innovations in Marketing Technical deep dives for product lines within Marketing Best practices and impactful business measurements Solutions that are integrated across CX Target AudienceSession content is geared toward professionals in Marketing, Marketing Operations, Marketing Demand Generation, Social: Chief Marketing Officers, Vice Presidents, Directors and Managers. OutcomesCustomers attending Marketing—CX Central @ OpenWorld will be able to: Gain insight into delivering consistent cross-channel marketing Discover how to provide the right information to the right customer at the right time and with the right channel Get answers to burning questions and advice on business challenges Hear from other Oracle customers about recommended best practices to help their organization move forward Network and share ideas to help create a strategy for connecting with customers in better ways Resources At a Glance Register Now Track Site—View Marketing Sessions 72 1024x768 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Focus on Session Doc Downloadable Justification Email OpenWorld is a fabulous way for you to see all that Oracle Marketing Cloud has to offer. Register today.

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• Get Oracle Linux Certified at Much Reduced Price

  - by Antoinette O'Sullivan

  You have already heard the great news that you can now prove your knowledge on Oracle Linux 5 and 6 with the new Oracle Certified Associate, Oracle Linux 5 and 6 System Administrator exam. Until December 21th 2013, this exam is in beta phase so you can get a fully-fledged certification at a much reduced price; for example $50 in the United States or 39 euros in the euro zone. Establishing What You Need to Know Your first step is to click on the Exam Topics tab on the certification page. You will see a list of topics that you will be tested on during the certification exam. These are the areas that you need to improve your knowledge on, if you are not already expert. Registering For a Certification Exam On the certification page, click on Register for this Exam. The Pearson VUE site guides you through signing up for an event at a date and location to suit you. Preparing to Take an Exam On the certification page, click on the Exam Preparation tab. This indicates the recommended training that can help you prepare to sit the exam. The recommended training for this certification is the Oracle Linux System Administration course. You can take this very popular 5-day live instructor-led course as a: Live Virtual Event: Take the training from your own desk, no travel required. Choose from a selection of events already on the schedule to suit different timezones. In-Class: Travel to an education center to take this class. Below is a selection of events already on the schedule.  Location  Date  Delivery Language  Brussels, Belgium  18 November 2013  English  London, England  16 December 2013  English   Manchester, England  27 January 2014  English  Reading, England  12 May 2014  English  Milan, Italy  31 March 2014  Italian   Rome, Italy  10 February 2014  Italian  Utrecht, Netherlands  18 November 2013  Dutch Warsaw, Poland   9 December 2013  Polish  Bucharest, Romania  20 January 2014  Romanian  Ankara, Turkey  12 January 2014  Turkish  Istanbul, Turkey  16 December 2013  Turkish  Panjim, India  4 November 2013  English  Jakarta, Indonesia  9 December 2013  English  Kuala Lumpur, Malaysia  25 November 2013  English  Makati City, Philippines  11 November 2013  English  Singapore  25 November 2013  English  Bangkok, Thailand  11 November 2013  English  Casablanca, Morocco  16 December 2013  English  Muscat, Oman  2 March 2014  English  Johannesburg, South Africa  17 February 2014  English  Tunis, Tunisia  31 March 2014  French  Canberra, Australia 25 November 2013   English  Melbourne, Australia  19 May 2014  English  Sydney, Australia  20 January 2014  English  Mississauga, Canada  24 February 2014  English Ottawa, Canada   28 April 2014  English  Belmont, CA, United States  10 February 2014  English  Irvine, CA, United States  12 May 2014  English  San Francisco, CA, United States  18 November 2013  English  Chicago, IL, United States  14 April 2014  English  Cambridge, MA, United States  18 November 2013  English  Roseville, MA, United States  2 December 2013  English  Edison, NJ, United States  10 March 2014  English   Pittsburg, PA, United States  9 December 2013  English   Reston, VA, United States 13 January 2014   English For more information on the Oracle Linux curriculum, go to http://oracle.com/education/linux.

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• The New Social Developer Community: a Q&A

  - by Mike Stiles

  In our last blog, we introduced the opportunities that lie ahead for social developers as social applications reach across every aspect and function of the enterprise. Leading the upcoming JavaOne Social Developer Program October 2 at the San Francisco Hilton is Roland Smart, VP of Social Marketing at Oracle. I got to ask Roland a few of the questions an existing or budding social developer might want to know as social extends beyond interacting with friends and marketing and into the enterprise. Why is it smart for developers to specialize as social developers? What opportunities lie in the immediate future that’s making this a critical, in-demand position? Social has changed the way we interact with brands and with each other across the web. As we acclimate to a new social paradigm we also look to extend its benefits into new areas of our lives. The workplace is a logical next step, and we're starting to see social interactions more and more in this context. But unlocking the value of social interactions requires technical expertise and knowledge of developing social apps that tap into the social graph. Developers focused on integrating social experiences into enterprise applications must be familiar with popular social APIs and must understand how to build enterprise social graphs of their own. These developers are part of an emerging community of social developers and are key to socially enabling the enterprise. Facebook rebranded their Preferred Developer Consultant Group (PDC) and the Preferred Marketing Developers (PMD) to underscore the fact developers are required inside marketing organizations to unlock the full potential of their platform. While this trend is starting on the marketing side with marketing developers, this is just an extension of the social developer concept that will ultimately drive social across the enterprise. What are some of the various ways social will be making its way into every area of enterprise organizations? How will it be utilized and what kinds of applications are going to be needed to facilitate and maximize these changes? Check out Oracle’s vision for the social-enabled enterprise. It’s a high-level overview of how social will impact across the enterprise. For example: HR can leverage social in recruiting and retentionSales can leverage social as a prospecting toolMarketing can use social to gain market insightCustomer support can use social to leverage community support to improve customer satisfaction while reducing service costOperations can leverage social improve systems That’s only the beginning. Once sleeves get rolled up and social developers and innovators get to work, still more social functions will no doubt emerge. What makes Java one of, if not the most viable platform on which to build these new enterprise social applications? Java is certainly one of the best platforms on which to build social experiences because there’s such a large existing community of Java developers. This means you can affordably recruit talent, and it's possible to effectively solicit advice from the community through various means, including our new Social Developer Community. Beyond that, there are already some great proof points Java is the best platform for creating social experiences at scale. Consider LinkedIn and Twitter. Tell us more about the benefits of collaboration and more about what the Oracle Social Developer Community is. What opportunities does that offer up and what are some of the ways developers can actively participate in and benefit from that community? Much has been written about the overall benefits of collaborating with other developers. Those include an opportunity to introduce yourself to the community of social developers, foster a reputation, establish an expertise, contribute to the advancement of the space, get feedback, experiment with the latest concepts, and gain inspiration. In short, collaboration is a tool that must be applied properly within a framework to get the most value out of it. The OSDC is a place where social developers can congregate to discuss the opportunities/challenges of building social integrations into their applications. What “needs” will this community have? We don't know yet. But we wanted to create a forum where we can engage and understand what social developers are thinking about, excited about, struggling with, etc. The OSDL can then step in if we can help remove barriers and add value in a serious and committed way so Oracle can help drive practice development.

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• Teeing Off With Chris Leone at OpenWorld 2012

  - by Kathryn Perry

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Chris Leone, Senior Vice President, Oracle Applications Development Monday morning in downtown San Francisco - lots of sunshine, plenty of traffic, and sidewalks chocked full of people with fresh faces and blister free feet. Let the week of Oracle OpenWorld begin! For a great Applications start, Chris Leone packed the house with his Fusion Applications overview session - he covered strategy, scope, roadmaps, and customer successes. Fusion Apps, the world's best SaaS suite, is built on 100 percent standards. Chris talked about its information driven user experience, its innovative design, and the choice of deployment. People can run Fusion in the cloud, in a managed / hosted environment, or on premise -- or they can use a combination of these three models. About seventy percent of our customers go with SaaS. Release 5 of Fusion Apps will become available soon. The cadence of releases will be three times a year. The key drivers are to accelerate business success (no rip and replace) and to simplify business processes. Chris told the audience that organic Fusion is the centerpiece of our cloud solutions, rounded out with acquired offerings such as Taleo Recruiting and RightNow Customer Service. From the cloud solutions, customers can expect real time and predictive BI, social capabilities, choice of deployment, and more productivity because of a next generation UX called FUSE. Chris's demo showed a super easy, new UI that touts self service navigation. We'll blog about FUSE in the very near future. Chris said the next 365 days of Fusion Apps would include more localization, more industries, more power, more mobile, and more configurability. The audience was challenged to think hard about how Fusion could be part of their three-to-five year plans. Chris set up a great opportunity for you to follow up with your customers as they explore the possibilities.

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• Three Easy Ways of Providing Feedback to the Oracle AutoVue Team

  - by Celine Beck

  Customer feedback is essential in helping us deliver best-in-class Enterprise Visualization solutions which are centered around real-world usage. As the Oracle AutoVue Product Management team is busy prioritizing the next round of improvements, enhancements and new innovation to the AutoVue platform, I thought it would be a good idea to provide our blog-readers with a recap of how best to provide product feedback to the AutoVue Product Management team. This gives you the opportunity to help shape our future agenda and make our solutions better for you. Enterprise Visualization Special Interest Group (EV SIG): the AutoVue EV SIG is a customer-driven initiative that has recently been created to share knowledge and information between members and discuss common and best practices around Enterprise Visualization. The EV SIG also serves as a mechanism for establishing and communicating to AutoVue Product Management users’ collective priorities for the future development, direction and enhancement of the AutoVue product family with the objective of ensuring their continuous improvement. Essentially, EV SIG members meet in order to share and prioritize feedback and use this input to begin dialog with the AutoVue Product Management team on what they deem to be the most important improvements to Enterprise Visualization solutions. The AutoVue EV SIG is by far the best platform for sharing and relaying feedback to our Product Strategy / Management team regarding general product enhancements, industry-specific scenarios, new use cases, usability, support, deployability, etc, and helping us shape the future direction of Enterprise Visualization solutions. We strongly encourage ALL our customers to sign up for the SIG;  here is how you can do so: Sign up for the EVSIG mailing list b.    Visit the group’s website c.    Contact Dennis Walker at Harris Corporation directly should you have any questions: dwalke22-AT-harris-DOT-com Customer / Partner Advisory Boards: The AutoVue Product Strategy / Management team also periodically runs Customer and Partner Advisory Boards. These invitation-only events bring together individuals chosen from Oracle AutoVue’s top customers that are using AutoVue at the enterprise level, as well as strategic partners.  The idea here is to establish open lines of communication between top customers and partners and the Oracle AutoVue Product Strategy team, help us communicate AutoVue’s product direction, share perspectives on today and tomorrow’s challenges and needs for Enterprise Visualization, and validate that proposed additions to the product are valid industry solutions. Our next Customer / Partner Advisory Board will be held in San Francisco during Oracle Open World, please contact your account manager to find out more about the CAB Members’ nomination process. Enhancement Requests:  Enhancement requests are request logged by customers or partners with Product Development for a feature that is not currently available in Oracle AutoVue. Enhancement requests (ER) can be logged easily via the My Oracle Support portal. This is the best way to share feedback with us at the functionality level; for instance if you would like to see a new format supported in AutoVue or make suggestions as per how certain functionality can be improved or should behave. Once the ER is logged, it is then evaluated by Product Management based on feasibility, product adequation and business justification. Product Management then decides whether to consider this ER for future release or not. What helps accelerate the process is hearing from a large number of customers who urgently need a particular feature or configuration. Hence the importance of logging Metalink Service Requests, and describing in details your business expectations. You can include key milestones dates and justifications as to why this request is important and the benefits your organization stands to gain should this request be accepted. Again, feedback from customers and partners is critical to ensure we offer solutions that have the biggest impact on customers’ business processes and day-to-day operations. All feedback is welcome,. So please don’t be shy! 

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• OOW 2013 Summary for Fusion Middleware Architects & Administrators by Simon Haslam

  - by JuergenKress

  OOW 2013 Summary for Fusion Middleware Architects & Administrators by Simon Haslam This September during Oracle OpenWorld 2013 the weather in San Francisco, as you see can from the photo, was exceptionally sunny. The dramatic final few days of the Americas Cup sailing competition, being held every day in the bay, coincided with the conference and meant that there was almost a holiday feel to the whole event. Here's my annual round-up of what I think was most interesting at OpenWorld 2013 for Fusion Middleware architects and administrators; I hope you find it useful and if you think I've missed something please add a comment! WebLogic and Cloud Application Foundation (CAF) The big WebLogic release of the year has already happened a few months ago with 12.1.2 so I won't duplicate that here. Will Lyons discussed the WebLogic and Coherence roadmap which essentially is that 12.1.3 will probably be released to coincide with SOA 12c next year and that 12.1.4, the next feature-rich WebLogic release, is more likely to be in 2015. This latter release will probably include full Java EE 7 support, have enhancements for multi-tenancy and further auto-scaling features to support increased density (i.e. more WebLogic usage for the same amount of hardware). There's a new Oracle Virtual Assembly Builder (OVAB) out already and an Oracle Traffic Director (OTD) 12c release round the corner too. Also of relevance to administrators is that Oracle has increased the support lifetime for Fusion Middleware 11g (e.g. WebLogic 10.3.6) so that Premier Support will now run to the end of 2018 and Extended Support until 2021 - this should remove any Oracle-driven pressure to upgrade at least. Java Mission Control Java Mission Control (JMC) is the HotSpot Java 7 version of JRockit 6 Mission Control, a very nice performance monitoring tool from Oracle's BEA acquisition. Flight Recorder is a feature built into the JVM which records diagnostic events into, typically, a circular buffer which can then be used for historical analysis, particularly in the case of a JVM crash or hang. It's been available separately for WebLogic only for perhaps a year now but, more significantly, it now includes JVM events and was bundled in with JDK7 Update 40 a few weeks ago. I attended a couple of interesting Java One sessions on JMC/Flight Recorder and have to say it's looking really good - it has all the previous JRMC features except for memory leak detector, plus some enhancements around operative sets and ECID filtering I think. Marcus also showed how you could add your own events into flight recorder by building your own event class - they are then available for graphing alongside all the other events in JMC. This uses a currently an unsupported/undocumented API, but it's also the same one that WebLogic uses for WLDF events so I imagine it is stable. I'm not sure quite whether this would be useful to custom applications, as opposed to infrastructure services or ISV packaged applications, but it was a very nice demonstration. I've been testing JMC / FR enabling on several environments recently and my confidence is growing - it feels robust and I think could very soon be part of my standard builds. Read the full article here. WebLogic Partner Community For regular information become a member in the WebLogic Partner Community please visit: http://www.oracle.com/partners/goto/wls-emea ( OPN account required). If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Mix Forum Wiki Technorati Tags: OOW,Simon Haslam,Oracle OpenWorld,WebLogic,WebLogic Community,Oracle,OPN,Jürgen Kress

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• ArchBeat Top 10 for December 2-8, 2012

  - by Bob Rhubart

  The Top 10 most-clicked items shared on the OTN ArchBeat Facebook page for the week of December 2-8, 2012 Configure Oracle SOA JMSAdatper to Work with WLS JMS Topics Another of the four posts published on Dec 4 by the Fusion Middleware A-Team blogger identified as "fip" illlustrates "how to configure the JMS Topic, the JmsAdapter connection factory, as well as the composite so that the JMS Topic messages will be evenly distributed to same composite running off different SOA cluster nodes without causing duplication." Web Service Example - Part 3: Asynchronous Part 3 in this series from the Oracle ADF Mobile blog looks at "firing the web service asynchronously and then filling in the UI when it completes." Denis says, "This can be useful when you have data on the device in a local store and want to show that to the user while the application uses lazy loading from a web service to load more data." Advanced Oracle SOA Suite Oracle Open World 2012 SOA Presentations Oracle SOA & BPM Partner Community blogger Juergen Kress shares a list of 13 SOA presentations delivered or moderated by Oracle SOA Product Management at OOW12 in San Francisco. Oracle WebLogic Server WLS Domain Browser My colleague Jeff Davies, a frequent speaker at OTN Architect Day events and a genuinely nice guy, emailed me last night with this message: "I just came across this app on Google Play. It allows WebLogic administrators to browse WLS 12c domain information. I installed it on my phone and tried it out. Works very fast." I'm an iPhone guy, but I'm perfectly comfortable taking Jeff at his word. The app is called WLS Domain Browser. Follow the link for more info from the Google Play site. Retrieve Performance Data from SOA Infrastructure Database Another of the four blog posts published on Dec 4 by very busy Oracle Fusion Middleware A-Team member "fip," this one offers "examples of some basic SQL queries you can run against the infrastructure database of Oracle SOA Suite 11G to acquire the performance statistics for a given period of time." How to Achieve OC4J RMI Load Balancing "Having returned from a customer who faced challenges with OC4J RMI load balancing, I felt there is still some confusion in the field [about] how OC4J RMI load balancing works," says the Oracle Fusion Middleware A-Team member known only as "fip." "Hence I decide to dust off an old tech note that I wrote a few years back and share it with the general public." From XaaS to Java EE – Which damn cloud is right for me in 2012? Oracle ACE Director Markus Eisele wrestles with a timely technical issue and shares his observations on several of the alternatives. Exalogic 2.0.1 Tea Break Snippets - Creating a ModifyJeOS VirtualBox "One of the main advantages of this is that Templates can be created away from the Exalogic Environment," explains The Old Toxophilist. (BTW: I had to look it up: a toxophilist is one who collects bows and arrows.) ADF Mobile - Implementing Reusable Mobile Architecture "Reusability was always a strong part of ADF," says Oracle ACE Director Andrejus Baranovskis. "The same high reusability level is supported now in ADF Mobile." The objective of this post is "to prove technically that [the] reusable architecture concept works for ADF Mobile." Using BPEL Performance Statistics to Diagnose Performance Bottlenecks Someone had a busy day… This post, one of four published on DeC 4 by a member of the Oracle Fusion Middleware A-Team identified only as "fip," offers details on how to "enable, retrieve and interpret the performance statistics, before the future versions provides a more pleasant user experience." Thought for the Day "If you're afraid to change something it is clearly poorly designed." — Martin Fowler Source: SoftwareQuotes.com

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• PENGUIN IS GETTING READY FOR ORACLE OPENWORLD 2012

  - by Zeynep Koch

  Are you looking for reasons to attend Oracle Openworld, how about below Oracle Linux sessions and hands-on-labs.  1. General Session: Oracle Linux Strategy and Roadmap  In this session, Oracle executives will discuss Linux strategy; the roadmap; contributions to the Linux mainline kernel; and what's in store for upcoming releases of Oracle Linux and the Unbreakable Enterprise Kernel. Don’t miss this session. 2. New Features in Oracle Linux- A Technical Deep Dive Collaborating with the Linux community, Oracle engineers contribute to advancing Linux for mission-critical deployments. In this technical session, attendees will learn about the recent developments in Oracle Linux and the Unbreakable Enterprise Kernel 3. Why Switch to Oracle Linux?  Oracle is the only company that provides a complete Linux solution from applications to disk, fully optimized for Oracle hardware and software, with one-stop support. In this session you will hear from two customers that have successfully implemented Oracle Linux and saved 50 to 90 percent on Linux support costs as well as the reasons to switch to Oracle Linux. 4. Debugging and Configuration Best Practices for Oracle Linux This is one of our best attended sessions and most informative. In this best practices session, learn how to save time and money while preventing headaches and hassles. Discover expert secrets to get your Linux systems up and running (and keep them running), avoid common pitfalls, prevent problems, and circumvent known issues. 5. Top Technical Tips for Automatic and Secure Oracle Linux Deployments In this session, attendees will learn about how to easily deploy and install Oracle Linux systems using various technologies like Kickstart, Oracle Enterprise Manager OpsCenter, and Oracle VM Templates for applications on Linux. Additionally, the session will share useful Linux security tips and introduce utilities to help with hardening and securely operating an Oracle Linux system. We also have a great session in Oracle Develop track: 6. DTrace for Oracle Linux Initially announced at last year's Oracle Openworld, DTrace for Oracle Linux is now available for the Unbreakable Enterprise Kernel R.2. In this session held by one of the engineers working on the DTrace for Linux port, you will learn how you can use this powerful and flexible framework in your development environment. If you prefer to really have practical experience, don’t miss our two Hands-on-Labs where we will cover: HOL-1 : Oracle Linux Package Management: Configuring and Enabling Services In this session you will be Installing and configuring Oracle VM VirtualBox, importing the Oracle Linux virtual appliance. You will then use the package management on Oracle Linux using RPM and yum. You will also be able to review Ksplice, zero downtime kernel updates that enable you to apply security updates, patches and critical bug fixes without rebooting. HOL-2: Oracle Linux Storage Management with LVM and Device Mapper In this session you will learn about storage management with LVM2, the Linux Logical Volume Manager, Btrfs, preparing block devices, creating physical and logical volumes, creating file systems on top of logical volumes, and resizing file systems dynamically. You will also practice setting up software RAID devices, configuring encrypted block devices. You will also see Oracle Linux and Kpslice in the three demopods we will feature at Exhibition demogrounds. One in MySQL Connect and two in Oracle Openworld. What more do you need to come to San Francisco? Oh, I forgot to mention we also have great weather in fall.. Check out the Content Catalog and register to attend Oracle Linux sessions.

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• Java Spotlight Episode 76: Pro Java FX2 - A Definative Guide to Rich Clients with Java Technology

  - by Roger Brinkley

  Tweet An interview with the authors of Pro Java FX2: A Definative Guide to Rich Clients with Java Technology. Right-click or Control-click to download this MP3 file. You can also subscribe to the Java Spotlight Podcast Feed to get the latest podcast automatically. If you use iTunes you can open iTunes and subscribe with this link:  Java Spotlight Podcast in iTunes. Show Notes News Angela Caicedo has created 3 new Java FX screen cast videos on java UTube channel: Part 1: Building your First Java FX Application with Netbeans 7.1, Part 2: Building your First Java FX Application with Netbeans 7.1, and Getting Started with Scene Builder.  Events March 26-29, EclipseCon, Reston, USA March 27, Virtual Developer Days - Java (Asia Pacific (English)),9:30 am to 2:00pm IST / 12:00pm to 4.30pm SGT  / 3.00pm - 7.30pm AEDT April 4-5, JavaOne Japan, Tokyo, Japan April 12, GreenJUG, Greenville, SC April 17-18, JavaOne Russia, Moscow Russia April 18–20, Devoxx France, Paris, France April 26, Mix-IT, Lyon, France, May 3-4, JavaOne India, Hyderabad, India Feature InterviewPro JavaFX 2: A Definitive Guide to Rich Clients with Java Technology is available from Amazon.com in either paperback or on the Kindle.James L. (Jim) Weaver is a Java and JavaFX developer, author, and speaker with a passion for helping rich-client Java and JavaFX become preferred technologies for new application development. Books that Jim has authored include Inside Java, Beginning J2EE, and Pro JavaFX Platform, with the latter being updated to cover JavaFX 2.0. His professional background includes 15 years as a systems architect at EDS, and the same number of years as an independent developer. Jim is an international speaker at software technology conferences, including the JavaOne conferences in San Francisco and São Paulo. Jim blogs at http://javafxpert.com, tweets @javafxpert. Weiqi Gao is a principal software engineer with Object Computing, Inc., in St. Louis, MO. He has more than 18 years of software development experience and has been using Java technology since 1998. He is interested in programming languages, object-oriented systems, distributed computing, and graphical user interfaces. He is a presenter and a member of the steering committee of the St. Louis Java Users Group. Weiqi holds a PhD in mathematics. Stephen Chin is chief agile methodologist at GXS and a technical expert in client UI technologies. He is lead author on the Pro Android Flash title and coauthored the Pro JavaFX Platform title, which is the leading technical reference for JavaFX. In addition, Stephen runs the very successful Silicon Valley JavaFX User Group, which has hundreds of members and tens of thousands of online viewers. Finally, he is a Java Champion, chair of the OSCON Java conference, and an internationally recognized speaker featured at Devoxx, Codemash, AnDevCon, Jazoon, and JavaOne, where he received a Rock Star Award. Stephen can be followed on twitter @steveonjava and reached via his blog: http://steveonjava.com.Dean Iverson has been writing software professionally for more than 15 years. He is employed by the Virginia Tech Transportation Institute, where he is a rich client application developer. He also has a small software consultancy called Pleasing Software Solutions, which he cofounded with his wife. Johan Vos started to work with Java in 1995. As part of the Blackdown team, he helped port Java to Linux. With LodgON, the company he cofounded, he has been mainly working on Java-based solutions for social networking software. Because he can't make a choice between embedded development and enterprise development, his main focus is on end-to-end Java, combining the strengths of backend systems and embedded devices. His favorite technologies are currently Java EE/Glassfish at the backend and JavaFX at the frontend. Johan's blog can be followed at http://blogs.lodgon.com/johan, he tweets at http://twitter.com/johanvos. Mail Bag What’s Cool Gerrit Grunwald's SteelSeries FX Experience Tools Canned Animations ComboBox

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• Oracle OpenWorld 2012: The Best Just Gets Better

  - by kellsey.ruppel

  For almost 30 years, Oracle OpenWorld has been the world's premier learning event for Oracle customers, developers, and partners. With more than 2,000 sessions providing best practices; demos; tips and tricks; and product insight from Oracle, customers, partners, and industry experts, Oracle OpenWorld provides more educational and networking opportunities than any other event in the world. 2011 Facts Attendees from 117 Countries Used Filtered Tap Water to Eliminate 22 Tons of Plastic Bottles Diverted Enough Trash to Fill 37 Dump Trucks 45,000+ Total Registered Attendees Oracle OpenWorld 2012: The Best Just Gets Better What's New? What's Different?  This year Oracle OpenWorld will include the Executive Edge @ OpenWorld (replacing Leaders Circle), the Customer Experience Summit @ OpenWorld, JavaOne, MySQL Connect, and the expanded Oracle PartnerNetwork Exchange @ OpenWorld. More than 50,000 customers and partners will attend OpenWorld to see Oracle's newest hardware and software products at work, and learn more about our server and storage, database, middleware, industry, and applications solutions.  New This Year: The Executive Edge @ Oracle OpenWorld (Oct 1 - 2) New at Oracle OpenWorld this year, the Executive Edge @ OpenWorld (replacing Leaders Circle) will bring together customer, partner and Oracle executives for two days of keynote presentations, summits targeted to customer industries and organizational roles, roundtable discussions, and great new networking opportunities. The Customer Experience Revolution Is Here!Customer Experience Summit @ Oracle OpenWorld (Oct 3 - 5) This dynamic new program offers more than 60 keynotes, roundtables and networking sessions exploring trends, innovations and best practices to help companies succeed with a customer experience-driven business strategy.  All Things Java -- JavaOne (Sep 30 - Oct 4) JavaOne is the world's most important event for the Java developer community. Technical sessions cover topics that span the breadth of the Java universe, with keynotes from the foremost Java visionaries and expert-led hands-on learning opportunities.  Are you innovating with Oracle Fusion Middleware?  If you are, then you need to know that the Call for Nominations for the 2012 Oracle Fusion Middleware Innovation Awards is open now through July 17, 2012. Jointly sponsored by Oracle, AUSOUG, IOUG, OAUG, ODTUG, QUEST, and UKOUG, the Oracle Fusion Middleware Innovation Awards honor organizations creatively using Oracle Fusion Middleware to deliver unique value to their enterprise.  Winning customers and partners will be hosted at Oracle OpenWorld 2012, where they can connect with Oracle executives, network with peers, and be featured in an upcoming edition of Oracle Magazine. Be sure to submit your WebCenter use case today! Oracle Music Festival his year, the first-ever Oracle Music Festival will debut, running from September 30 to October 4. In the tradition of great live music events like Coachella and SXSW, the streets of San Francisco—from 7:00 p.m. to 1:00 a.m. for five nights-into-days—will vibrate with the music of some of today’s hottest name acts, emerging and local bands, and scratching DJs. Outdoor venues and clubs near Moscone Center and the Zone (including 111 Minna, DNA, Mezzanine, Roe, Ruby Skye, Slim’s, the Taylor Street Café, Temple, Union Square, and Yerba Buena Gardens) will showcase acts that range from reggae to rock, punk to ska, R&B to country, indie to honky-tonk. After a full day of sessions and networking, you'll be primed for some late-night relaxation and rocking out at one or more of these sets.  Please note that with awesome acts, thousands of music devotees, and a limited number of venues each night, access to Festival events is on a first-come, first-served basis. Join us at the Oracle Music Festival--it's going to be epic! Save $500 on Registration with Early Bird Pricing Early Bird pricing ends July 13! Save up to $500 on registration fees by registering by Friday. Will you be attending Oracle OpenWorld 2012? We hope to see you there! Be sure to follow @oraclewebcenter on Twitter for more information and use hashtags #webcenter and #oow!

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• Moving the Oracle User Experience Forward with the New Release 7 Simplified UI for Oracle Sales Cloud

  - by mvaughan

  By Kathy Miedema, Oracle Applications User ExperienceIn September 2013, Release 7 for Oracle Cloud Applications became generally available for Oracle Sales Cloud and HCM Cloud. This significant release allowed the Oracle Applications User Experience (UX) team to finally talk freely about Simplified UI, a user experience project in the works since Oracle OpenWorld 2012. Simplified UI represents the direction that the Oracle user experience – for all of its enterprise applications – is heading. Oracle’s Apps UX team began by building a Simplified UI for sales representatives. You can find that today in Release 7, and it was demoed extensively during OpenWorld 2013 in San Francisco. This screenshot shows how Opportunities appear in the new Simplified UI for Oracle Sales Cloud, a user interface built for sales reps.Analyst Rebecca Wettemann, vice president of Nucleus Research, saw Simplified UI at Oracle Openworld 2013 and talked about it with CRM Buyer in “Oracle Revs Its Cloud Engines for a Better Customer Experience.” Wettemann said there are distinct themes to the latest release: "One is usability. Oracle Sales Cloud, for example, is designed to have zero training for onboarding sales reps, which it does," she explained. "It is quite impressive, actually -- the intuitive nature of the application and the design work they have done with this goal in mind."The software uses as few buttons and fields as possible, she pointed out. "The sales rep doesn't have to ask, 'what is the next step?' because she can see what it is."In fact, there are three themes driving the usability that Wettemann noted. They are simplicity, mobility, and extensibility, and we write more about them on the Usable Apps web site. These three themes embody the strategy for Oracle’s cloud applications user experiences.  Simplified UI for Oracle Sales CloudIn developing a Simplified UI for Oracle Sales Cloud, Oracle’s UX team concentrated on the tasks that sales reps need to do most frequently, and are most important. “Knowing that the majority of their work lives are spent on the road and on the go, they need to be able to quickly get in and qualify and convert their leads, monitor and progress their opportunities, update their customer and contact information, and manage their schedule,” Jeremy Ashley, Vice President of the Applications UX team, said.Ashley said the Apps UX team has a good reason for creating a Simplified UI that focuses on self-service. “Sales people spend the day selling stuff,” he said. “The only reason they use software is because the company wants to track what they’re doing.” Traditional systems of tracking that information include filling in a spreadsheet of leads or sales. Oracle wants to automate this process for the salesperson, and enable that person to keep everyone who needs to know up-to-date easily and quickly. Simplified UI addresses that problem by providing light-touch input.  “It has to be useful to the salesperson,” Ashley said about the Sales Cloud user experience. Simplified UI can tell sales reps about key opportunities, or provide information about a contact in just a click or two. Customer information is accessible quickly and easily with Simplified UI for the Oracle Sales Cloud.Simplified UI for Sales Cloud can also be extended easily, Ashley said. Users usually just need to add various business fields or create and modify analytical reports. The way that Simplified UI is constructed allows extensibility to happen by hiding or showing a few necessary fields. The Settings user interface, starting in release 7, allows for the simple configuration of the most important visual elements. “With Sales cloud, we identified a need to make the application useful and very simple,” Ashley said. Simplified UI meets that need. Where can you find out more?To find out more about the simplified UI and Oracle’s ongoing investment in applications user experience innovations, come to one of our sessions at a user group conference near you. Stay tuned to the Voice of User Experience (VoX) blog – the next post will be about Simplified UI and HCM Cloud.

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• Today's Links (6/30/2011)

  - by Bob Rhubart

  James Gosling Says He Doesn't Care About Java But here's the rest of the story: "What I really care about is the Java Virtual Machine as a concept," says Gosling, "because that is the thing that ties it all together; it's the thing that makes Java the language possible; it's the thing that makes things work on all kinds of different platforms; and it makes all kinds of languages able to coexist." Virtual Developer Day: SOA Accelerate Your Development with Oracle SOA Suite. Learn how in this FREE on-line workshop with Hands-on labs July 12th 9 am to 1:30 PM PST" July 12th 9 am to 1:30 PM PST Podcast: Toronto Architect Day Panel Discussion Part 3 (of 4) is now available, in which the panel (including Oracle ACE Director Cary Millsap and InfoQ editor and co-founder Floyd Marinescu) discusses public vs private cloud as the best strategy for small businesses and start-ups. WebLogic Weekly for June 27th, 2011 | James Bayer Bayer shares the latest resources for those with WebLogic on the brain. Griffiths Waite at Oracle Open World | Mark Simpson Oracle ACE Director Mark Simpson share information on the presentations he's scheduled to give at Oracle OpenWorld San Francisco 2011. Kscope Solid Service Bus Implementations Peter Paul van de Beek's Kscope11 presentation "is aimed at supporting architects and especially developers to choose the right integration infrastructure for a job." Migration To Java EE 6 With Spring 3 - ...Could Become "Interesting" | Adam Bien "Put simply, big data implies datasets so large they can't normally be processed using a standard transactional database," says David Dorf. "The term 'noSQL' is often used in this context as well." Book Review: "Designing With the Mind In Mind" | Abhinav Agarwal According to Abhinav Agarwal, Jeff Johnson's new book is about "the theory of how the mind perceives information, of how humans understand what they read, and how our eyes are attuned to paying attention to not just what's happening in front of us but also at the periphery of our vision." BPM 11g Advanced Workshop | Martien van den Akker Martien van den Akker shares his thoughts on both the workshop he recently attended and on the Oracle BPM 11g product. Fusion Applications - What You Need To Know: Product Families | Floyd Teter "Fusion Applications are organized into seven groups of related products called Product Families," observes Oracle ACE Director Floyd Teter. "While the product features are organized according to the Business Process Model and can cross the boundaries of product families, the product family groupings are an easy way to wrap your mind around Fusion Apps." Grid Control: Refreshing Weblogic Domains | Dave Best Dave Best shares tips for avoiding problems when using grid control to centrally manage/monitor your environment. Webcast: Oracle to Announce Datanomic Integration Plans The combination of Datanomic technology and the previous acquisition of Silver Creek Systems will deliver a complete, integrated and best-of-breed solution for Data Quality. Learn about Oracle’s strategy and product plans and how the new products acquired from Datanomic will impact your organization. July 19, 2011, 8:00am PT / 11:00am ET. Speakers include Michael Weingartner (Vice President, Product Development, Oracle), Martin Boyd (Senior Director, Product Strategy, Oracle), and Dain Hansen (Director, Product Marketing, Fusion Middleware, Oracle).

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• Content Challenge: You Can Only Get it Here

  - by Mike Stiles

  Part of the content conundrum for brands is figuring out what kind of content customers would find cool, desirable, and relevant. The mere fact many brands have no idea what this content might be is, in itself, pretty alarming. You’d have to have a pretty thorough lack of involvement with and understanding of your customers to not know what they might like. But despite what should be a great awakening in which consumers are using every technology and trick in the book to shield themselves from ads and commercials, brand self-obsession continues as marketers concentrate on their message, their campaign, what they want to say, and what they want social users to do. When individuals conduct themselves in that same fashion on Facebook and Twitter, it gets tiresome and starts losing value pretty quickly. Their posts eventually get hidden. Conversely, friends who post things that consistently entertain or inform, with little self-marketing desperation involved, win the coveted “show all updates” setting. Of course brands are going to use social to market. It’s pretty much the point of having social in the marketing mix. And yes, people who follow a brand’s Twitter account or “Like” a brand’s Facebook Page implicitly state they want to know what’s going on with that brand’s products and services. But if you have a Facebook friend that assumes you want every one of her posts to be about what wine she likes (Mitsubishi’s current campaign is even based around weeding out pretentious Facebook friends, then running them over), then you know how it must feel for your fans and followers to get a sales pitch for your crackers or whatever you’re selling every single time. Is there such a thing as content that doesn’t sell but that still advances the brand and makes the consumer more involved and valuable? Of course. And perhaps there are no better companies than enterprise brands to do it. Enterprise organizations are large enough to go beyond a product and engage readers/viewers at higher, broader levels…communicating expertise across entire sectors, subjects and industries. You’re going from pitchman to news source, and getting full credit for it as the presenter. A recent GigaOM article pointed out the success a San Francisco-based startup called Crunchyroll is having. Their niche (and they proudly admit it’s a niche) is providing Japanese anime, Korean drama and Asian live action content to countries that can’t get it any other way via licensing deals. Shows are available in HD and on the same day they air in the host country. Crunchyroll not only gets 8 million viewers a month, they have 100,000 paying subscribers at $7-12/month. Got a point, Mike? I do happen to have one. Crunchyroll illustrates the content opportunity enterprise companies have…which is to determine your “area,” the interest graph of your customers, then provide content that speaks to and satisfies those interests that can’t be found anywhere else. At least not in the same style, or of the same quality, or with the same authority. Do what no one else is doing. Provide what no one else is providing in your sector. If underserved users are willing to pay monthly for access to awkwardly moving cartoon dragons, imagine the audience you could attract with free, useful, non-sales content in your customers’ area of interest. It’s an audience you’ll want in place when the time does come to put out that marketing message. A content challenge is better than a content conundrum any day.

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• SOA Community Newsletter October 2013

  - by JuergenKress

  Dear SOA & BPM Partner Community member, Our October newsletter edition focuses on Oracle OpenWorld 2013, highlights, keynotes and all presentations. Thanks to all partners who made the conference a huge success. If you could not come to San Francisco you will find all the details within this newsletter. As the newsletter edition contains a lot of content thus we have three sections - SOA, BPM & ACM, and AppAdvantage & UX. Make sure you share your content with the community, best via twitter @soacommunity #soacommunity! What is new in SOA Suite 12c? At OOW the product management team demonstrated some of the key features of the upcoming version. The important SOA topics are mobile integration and cloud integration - make sure you re-use your existing SOA platform! Bruce Tierney showcased the Agilent mobile integration and you try the new Mobile Order Management for EBS GSE Demo using middleware technology. On cloud integration the product management team presented several OOW sessions and published two whitepapers. As SOA becomes mature the awareness for SOA Governance continues to raise, Introducing Oracle Enterprise Repository Express Workflows and watch Luis Weir: Challenges to Implementing SOA Governance. Thanks to Ronald for the SOA Made Simple | Introduction to SOA series, the next article in the Industrial SOA series is SOA and User Interfaces (UI). Have you achieved successful BPM implementation? Nominate your customer references for the Gartner Business Process Management Excellence Awards 2014. Do you want to showcase the latest BPM Suite? Make sure you use the hosted BPM PS6 (11.1.1.7) demo. Do you want to become an expert in BPM Suite? Attend one of our BPM Bootcamps in Germany, Netherland, Spain or UK! If you can not make it – we offer plenty of on-demand content Advanced BPM Scenarios & BPM Architecture Topics & Process Modeling and Life Cycle & Adaptive Case Management & Smart Application Extensibility with Oracle Process Accelerators. I would also recommend to watch great introduction to Adaptive Case Management the on-demand webcast with Bruce Silver & Ajay Khanna. Thanks to Mark Foster from the A-team for the ACM article series & Leon Smiers for their blog posts. If you accomplished a SOA Suite or BPM Suite project and want to become a certified SOA or BPM expert, we are offering again free vouchers to become a certified SOA & BPM expert (limited to partners in Europe Middle East and Africa). Don't miss this opportunity and become Specialized! Best regards, Jürgen Kress To read the newsletter please visit http://tinyurl.com/soaNewsOctober2013 (OPN Account required) To become a member of the SOA Partner Community please register at http://www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Facebook Wiki Mix Forum Technorati Tags: newsletter,SOA Community newsletter,SOA Community,Oracle,OPN,Jürgen Kress

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• Have you ever wondered...?

  - by diana.gray

  I've often wondered why folks do the same thing over and over. For some of us, it's because we "don't get it" and there's an abundance of TV talk shows that will help us analyze the why of it. Dr. Phil is all too eager to ask "...and how's that working for you?". But I'm not referring to being stuck in a destructive pattern or denial. I'm really talking about doing something over and over because you have found a joy, a comfort, a boost of energy from an activity or event. For example, how many times have I planted bulbs in November or December only to be amazed by their reach, colors, and fragrance in early spring? Or baked fresh cookies and allowed the aroma to fill the house? Or kissed a sleeping baby held gently in my arms and being reminded of how tiny and fragile we all are. I've often wondered why it is that I get so much out of something I've done so many times. I think it's because I've changed. The activity may be the same but in the preceding days, months and years I've had new experiences, challenges, joys and sorrows that have shaped me. I'm different. The same is true about attending the Professional Businesswomen of California (PBWC) conference. Although the conference is an annual event held at San Francisco's Moscone Center, I still enjoy being with 3,000 other women like me. Yes, we work at different companies and in different industries, have different lifestyles and are at different stages in our professional careers and personal lives; but we are all alike in that we bring the NEW me each year that we attend. This year I can cheer when Safra Catz, President of Oracle, encourages us to trust our intuition; that "if something doesn't make sense, it doesn't make sense". And I can warmly introduce myself to Lisa Askins, Cheryl Melching's business partner at Center Stage Group, when I would have been too intimated to do so last year. This year I can commit to new challenges such as "no whining, no excuses and no gossip" as suggested by Roxanne Emmerich, a goal that I would have wavered on last year. I can also embrace the suggestion given by Dr. Ian Smith to "spend one hour each day" on me - giving myself time to rejuvenate. A friend, when asked if she was attending PBWC this year, said "I've attended the conference several times and there's nothing new!" My perspective is that WE are what makes PBWC's annual conference new. We are far different in 2010 than we were in 2009. We are learning, growing, developing and shedding and that's what makes the conference fresh, vibrant, rewarding, and lasting. It is the diversity of women coming together that makes it new. By sharing our experiences, we discover. By meeting with one another professionally and personally, we connect. And by applying the wisdom learned, we shine. We are reNEW-ed. It shows in our fresh ideas, confident interactions, strategic decisions and successful businesses. This refreshed approach is what our companies want and need, our families depend on, our communities and nation look to for creative solutions to pressing concerns. Thanks Oracle for your continued support and thanks PBWC for providing an annual day to be reNEW-ed.

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• Cutting-Edge Demos Coming to Collaborate12

  - by mvaughan

  Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:Calibri; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} By Kathy Miedema, Oracle Applications User Experience Are you building your Collaborate 2012 agenda? Leave room for a stop at the demogrounds while you’re in Las Vegas from April 22-26. In addition to several presentations on the Oracle user experience, the Applications User Experience (UX) team will be on the demo grounds with a new eye-tracking tool, as well as demos that showcase new user experience designs. Check out our cutting-edge technology, which we use to obtain feedback that helps improve the user experience of Oracle applications, and see what our next-generation designs are in the HCM and FIN user experiences.  Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:Calibri; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Photo by Martin Taylor – Oracle Applications User Experience An Apps UX team member demonstrates what happens during an eye-tracking test. The dots on the screen show were test participants were looking and how long they spent at each point in the page. The UX team will also be staffing an on-site lab at Collaborate. At on-site labs, conference participants can sign up to join customer feedback sessions on several different kinds of work flow designs, from HCM to FIN to CRM to mobile. The feedback UX team members collect helps inform and fine-tune the user experiences being designed for next-generation applications. At Collaborate12, for example, user experience designs around Help and organizational charts will be tested for usability. The Apps UX team brings on-site labs to many major user group conferences, including OpenWorld 2012 in October in San Francisco. Stay tuned to find out when our recruiters are ready to sign up participants, or leave a comment below to find out whether an on-site lab will be at your next conference. For information on the following presentations, which will be delivered by Apps UX team members, check the Usable Apps Events page. • The Fusion Applications User Experience: Transforming Work into Insight • Customizations Under the Covers – Making Fusion Applications Your Own • OAUG Fusion Middleware SIG (FMWSIG) • 18 Months with Fusion Applications – Stories From The Trenhes • PeopleTools Tips and Techniques

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• ArchBeat Link-o-Rama for 2012-06-26

  - by Bob Rhubart

  Software Architecture for High Availability in the Cloud | Brian Jimerson Brian Jimerson looks at the paradigm shifts from machine-based architectures to cloud-based architectures when designing fault tolerance, and how enterprise applications need to be engineered to ensure the highest level of availability in the cloud. SOA, Cloud & Service Technology Symposium 2012 London - Special Oracle Discount Registration is now open for one of the premier SOA, Cloud, and Service Technology events. Once again, the Oracle community is well-represented in the session schedule. And now you can save on registration with a special Oracle discount code. Progress 4GL and DB to Oracle and cloud | Tom Laszewski "Getting from client/server based 4GLs and databases where the 4GL is tightly linked to the database to Oracle and the cloud is not easy," says cloud migration expert Tom Laszewski. "The least risky and expensive option...is to use the Progress OpenEdge DataServer for Oracle." Embrace 'big data' now or fall behind the competition, analyst warns | TechTarget TechTarget's Mark Brunelli's story says, in essence, that Big Data is not your fathers Business Intelligence. Calculating the Size (in Bytes and MB) of a Oracle Coherence Cache | Ricardo Ferreira Ferreira illustrates a programmatic way to use the Oracle Coherence API to calculate the total size of a specific cache that resides in the data grid. WebCenter Portal Tutorial Part 7: Integrating Discussions and Link service | Yannick Ongena The latest chapter in Oracle ACE Yannick Ongena's ongoing series. How to Setup JDeveloper workspace for ADF Fusion Applications to run Business Component Tester? | Jack Desai Helpful technical tips from yet another member of the Oracle Fusion Middleware Architecture Team. Big Data for the Enterprise; Software Architecture for High Availability in the Cloud; Why Cloud Computing is a Paradigm Shift - And Why It Isn't This week on the OTN Solution Architect Homepage, along with an updated events list and this weeks list of selected community blog posts. Worst Practices for Big Data | Dain Hansen Dain Hansen shares some insight on what NOT to do if you want to captialize on Big Data. Free Virtual Developer Day - Oracle Fusion Development | Grant Ronald "The online conference will include seminars, hands-on lab and live chats with our technical staff including me!" says Grant Ronald. "And the best bit, it doesn't cost you a single penny. It's free and available right on your desktop." Penguin is Getting Ready for Oracle OpenWorld 2012 | Zeynep Koch Linux fan? Check out Zeynep Koch's post for a list of Linux-based sessions at Oracle OpenWorld 2012 in San Francisco. Amazon Web Services (AWS) Autoscaling | Frank Munz "Autoscaling on AWS can only be configured with lengthy commands from the command line but not from the web cased AWS console," says Frank Munz. "Getting all the parameters right can be tricky." He demonstrates one easy example in this video. Oracle Fusion Applications Design Patterns Now Available For Developers | Ultan O'Broin "These Oracle Fusion Applications UX Design Patterns, or blueprints, enable Oracle applications developers and system implementers everywhere to leverage professional usability insight," says O'Broin. How Much Data Is Created Every Minute? [INFOGRAPHIC] | Mashable Explaining what the "Big" in Big Data really means -- and it's more than a little mind-boggling. Thought for the Day "Real, though miniature, Turing Tests are happening all the time, every day, whenever a person puts up with stupid computer software." — Jaron Lanier Source: SoftwareQuotes.com

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• Oracle Database Upcoming Event dates to know

  - by mandy.ho

  February may be a short month, but it's not short of exciting Oracle events. From information packed "Real Performance Days" to participation in one of the biggest IT Security events - look out for Oracle Database and let us know if you are there with us! Feb 13-18, 2011 - Las Vegas, NV TDWI World Conference Series Join Oracle in highlighting Exadata x2-2 and x2-8, along with Oracle Business Intelligence, Enterprise Performance management and Data Warehousing solutions. Oracle will be presenting a workshop - Oracle Data Integration: Best-of-Breed Solutions for the Enterprise Wednesday, February 16, 2011 7p.m - 9p.m Glen Goodrich, Director of Product Management Christophe Dupupet, Director of Product Management, Data Integration http://events.tdwi.org/events/las-vegas-world-conference-2011/sessions/session-list.aspx Feb 14-17, 2011 - Barcelona, Spain Mobile World Congress MWC is an event where Oracle showcases the near complete breadth and depth of value that our Communications Industry strategy and Hardware and Software Solutions can deliver. Oracle supports Communications Service Providers today and delivers platforms and flexibility primed for the future. Oracle will have a two story Pavilion, along with an Oracle Java and Embedded Solutions Center - App Planet. The Exhibition times are Monday, 14th February 09.00 - 19.00 Tuesday, 15th February 09.00 - 19.00 Wednesday, 16th February 09.00 - 19.00 Thursday, 17th February 09.00 - 16.00 Have questions? Meet with Oracle Sales representatives at the Oracle Café. Open every day from 9am to 17:00pm. http://eventreg.oracle.com/webapps/events/ns/EventsDetail.jsp?p_eventId=109912&src=6973382&src=6973382&Act=4 Feb 14-18, 2011 - San Francisco, CA RSA Conference As the world's most complete, open, integrated business software and hardware systems provider, Oracle can uniquely safeguard your information throughout its entire lifecycle. Learn more by attending these sessions: Cloud Computing: A Brave New World for Security and Privacy (CLD-201) Wednesday, February 16 at 8:30 a.m. Databases Under Attack - Securing Heterogeneous Database Infrastructures (DAS-301) Thursday, February 17, 2011 at 8:30 a.m. Seven Steps to Protecting Databases (DAS-402) Friday, February 18 at 10:10 a.m. RSA Conference Attendees will also have the opportunity to meet with Oracle Security Solution experts, see live product demos and more by visiting booth # 1559. Hours: Monday, February 14, 6:00 p.m. - 8:00 p.m., Tuesday, February 15, 11:00 a.m. - 6:00 p.m. and 4:30 p.m. - 6:00p.m., Wednesday, February 16, 11:00 a.m. - 6:00 p.m., and Thursday, February 17, 11:00 a.m. - 3:00 p.m. http://eventreg.oracle.com/webapps/events/ns/EventsDetail.jsp?p_eventId=127657&src=6967733&src=6967733&Act=12 Feb 21-25, 2011 - Various Locations IOUG Presents - A Day of Real World Performance with Tom Kyte, Andrew Holdsworth and Graham Wood These Oracle experts will debate, discuss and delineate the best practices for designing hardware architectures, deploying Oracle databases, and developing applications that deliver the fastest possible performance for your business.Topics are covered in a conversational format - with all three chiming in where appropriate. Each presenter has their own screen projector to demonstrate their individual points to the participants. Customers will have the opportunity to get their specific performance/tuning questions answered and learn how to balance all the different environmental requirements for their applications to improve performance. Register today for the following dates and locations • February 21 in San Diego, CA • February 22 in Los Angeles, CA • February 23 in Seattle, WA • February 25 in Phoenix, AZ http://www.ioug.org/tabid/194/Default.aspx Feb 8-24 - Various Oracle Enterprise Cloud Summit This series of full-day events with cloud experts, sharing real-world best practices, reference architectures and more continues during the month of February. Attend the Oracle Enterprise Cloud Summit to learn how to: • Build a state-of-the-art cloud architecture • Leverage your existing IT investments • Optimize your IT management processes Whether you are considering a move to cloud computing or have already adopted a cloud model, this event offers you the insights you need to take full advantage of cloud computing. Check below to see if the event is coming to a city near you. http://www.oracle.com/us/corporate/events/cloud-events-214342.html

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• SQL Saturday 27 (Portland, Oregon)

  - by BuckWoody

  I’m sitting in the Seattle airport, waiting for my flight to Silicon Valley California for the SQL Server 2008 R2 Launch Event. By some quirk of nature, they are asking me to Emcee the event – but that’s another post entirely.   I’m reflecting on the SQL Saturday 27 event that was just held in Portland, Oregon this last Saturday. These are not Microsoft-sponsored events – it’s truly the community at work. Think of a big user-group meeting – I mean REALLY big – held in a central location, like at a college (as ours was) or some larger, inexpensive venue like that. Everyone there is volunteering – it’s my own money and time to drive several hours to a hotel for the night, feed myself and present. It’s their own time and money for the folks that organize the event – unless a vendor or two steps in to help. It’s their own time and money for the attendees to drive a long way, spend the night and their Saturday to listen to the speakers. Why do all this?   Because everybody benefits. Every speaker learns something new, meets new people, and reaches a new audience. Every volunteer does the same. And the attendees? Well, it’s pretty obvious what they get. A 7Am to 10PM extravaganza of knowledge from every corner of the product. In fact, this year the Portland group hooked up with the CodeCamp folks and held a combined event. We had over 850 people, and I had everyone from data professionals to developers in my sessions.   So I’ll take this opportunity to do two things: to say “thank you” to all of the folks who attended, from those who spoke to those who worked and those who came to listen, and to challenge you to attend the next SQL Saturday anywhere near you. You can find the list here: http://www.sqlsaturday.com/. Don’t see anything in your area? Start one! The PASS folks have a package that will show you how. Sure, it’s a big job, but the key is to get as many people helping you as possible. Even if you have only a few dozen folks show up the first time, no worries. The first events I presented at had about 20 in the room. But not this week.   See you at the Launch Event if you’re near the San Francisco area tomorrow, and see you at the Redmond SQL Saturday and TechEd if not.   Share this post: email it! | bookmark it! | digg it! | reddit! | kick it! | live it!

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• Sign up Today for User Feedback Sessions at Oracle OpenWorld and JavaOne 2012

  - by Lionel Dubreuil

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 You’re Invited to Sign Up for Oracle Usability Feedback Sessions SIGN UP TODAY to get the most from your conference experience by participating in a usability feedback session where your expertise will help Oracle develop outstanding products and solutions. The Oracle User Experience team is conducting a Usability Evaluation on publishing and accessing Oracle Enterprise Repository content when building SOA projects in JDeveloper. We are asking Developers and Architects who build or integrate applications using SOA Suite to take a look at the interaction between JDeveloper with the Enterprise Repository.  We are looking for feedback on the interaction between JDeveloper and Oracle Enterprise Repository so that we may improve the User Interface in a future release. The feedback sessions will be conducted during the Oracle OpenWorld and JavaOne Conferences, at the Intercontinental Hotel in San Francisco, CA. Sessions will last 1 hour and will be held on Monday, October 1 through Wednesday, October 3, 2012. This event fills up quickly, and space is limited. If you are interested in participating, please send an email to [email protected] with the following information: Identification Name: _________________________________ Company Name:  _________________________ Job Title: Email: Phone Number (work, mobile, include country code): Which conference are you attending? _____Oracle OpenWorld _____JavaOne Have you ever participated in usability activities with Oracle or any of its subsidiaries? ____Yes; specify __________________________________________________ ____No Are you currently using JDeveloper? ____Yes ; specify version(s): _______________________________ ____No How long have you used JDeveloper? ____ Less than 1 year ____ 1 - 2 years ____ 3 - 4 years ____ 4 + years Are you currently using SOA features in JDeveloper? ____Yes ____No How long have you used SOA features in JDeveloper? ____ Less than 1 year ____ 1 - 2 years ____ 3 - 4 years ____ 4 + years How often do you use SOA features in JDeveloper? ____ Daily ____ 2 - 3 times a week ____ Once a week  ____ Once a month or less Briefly describe the types of SOA tasks you use JDeveloper to perform: _____________________________________ _____________________________________ Please list your availability If you know your availability; please let me know which day you would prefer to participate, Monday, Tuesday or Wednesday. Limited sessions are available on each day, and each session lasts 1 hour. Thank you for taking the time to complete this questionnaire.  It will help us match you to the best suited feedback session. Once we receive your email, we will contact you to set up a time and day for participation. You'll find more information about our on-site lab on the VoX (Voice of User Experience) blog, and on our Events page at Usable Apps. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif";}

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• Insurers Pushed to Transform Their Business

  - by Calvin Glenn

  Everyone in the P&C industry has heard it “We can’t do it.” “Nobody wants to do it.” “We can’t afford to do it.”  Unfortunately, what they’re referencing are the reasons many insurers are still trying to maintain their business processing on legacy policy administration systems, attempting to bide time until there is no other recourse but to give in, bite the bullet, and take on the monumental task of replacing an entire policy administration system (PAS). Just the thought of that project sends IT, Business Users and Management reeling. However, is that fear real?  It is a bit daunting when one realizes that a complete policy administration system replacement will touch most every function an insurer manages, from quoting and rating, to underwriting, distribution, and even customer service. With that, everyone has heard at least one horror story around a transformation initiative that has far exceeded budget and the promised implementation / go-live timeline.    But, does it have to be that hard?  Surely, in the age where a person can voice-activate their DVR to record a TV program from a cell phone, there has to be someone somewhere who’s figured out how to simplify this process. To be able to help insurers, of all sizes, transform and grow their business while also delivering on their overall objectives of providing speed to market, straight-through-processing for applications, quoting, underwriting, and simplified product development. Maybe we’re looking too hard and the answer is simple and straight-forward. Why replace the entire machine when all it really needs is a new part…a single enterprise rating system? This core, modular piece of the policy administration system is the foundation of product development and rate management that enables insurers to provide the right product at the right price to the right customer through the best channels at any given moment in time. The real benefit of a single enterprise rating system is the ability to deliver enhanced business capabilities, such as improved product management, streamlined underwriting, and speed to market. With these benefits, carriers have accomplished a portion of their overall transformation goal. Furthermore, lessons learned from the rating project can be applied to the bigger, down-the-road PAS project to support the successful completion of the overall transformation endeavor. At the recent Oracle OpenWorld Conference in San Francisco, information was shared with attendees about a recent “go-live” project from an Oracle Insurance Tier 1 insurer who did what is proposed above…replaced just the rating portion of their legacy policy administration system with Oracle Insurance Insbridge Rating and Underwriting.  This change provided the insurer greater flexibility to set rates that better reflect risk while enabling the company to support its market segment strategy. Using the Oracle Insurance Insbridge enterprise rating solution, the insurer was able to reduce processing time for agents and underwriters, gained the ability to support proprietary rating models and improved pricing accuracy.      There is mounting pressure on P&C insurers to produce growth and show net profitability in the midst of modest overall industry growth, large weather-related losses and intensifying competition for market share.  Insurers are also being asked to improve customer service, offer a differentiated value proposition and simplify insurance processes.  While the demands are many there is an easy answer…invest in and update the most mission critical application in your arsenal, the single enterprise rating system. Download the Podcast to listen to “Stand-Alone Rating Engine - Leading Force Behind Core Transformation Projects in the P&C Market,” a podcast originally recorded in October 2013. Related Resources: White Paper: Stand-Alone Rating Engine: Leading Force Behind Core Transformation Projects in the P&C Market Webcast On Demand: Stand-Alone Rating Engine and Core Transformation for P&C Insurers Don’t forget to keep up with us year-round: Facebook: www.facebook.com/oracleinsurance Twitter: www.twitter.com/oracleinsurance YouTube: www.youtube.com/oracleinsurance

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• Mind Reading with the Raspberry Pi

  - by speakjava

  Mind Reading With The Raspberry Pi At JavaOne in San Francisco I did a session entitled "Do You Like Coffee with Your Dessert? Java and the Raspberry Pi".  As part of this I showed some demonstrations of things I'd done using Java on the Raspberry Pi.  This is the first part of a series of blog entries that will cover all the different aspects of these demonstrations. A while ago I had bought a MindWave headset from Neurosky.  I was particularly interested to see how this worked as I had had the opportunity to visit Neurosky several years ago when they were still developing this technology.  At that time the 'headset' consisted of a headband (very much in the Bjorn Borg style) with a sensor attached and some wiring that clearly wasn't quite production ready.  The commercial version is very simple and easy to use: there are two sensors, one which rests on the skin of your forehead, the other is a small clip that attaches to your earlobe. Typical EEG sensors used in hospitals require lots of sensors and they all need copious amounts of conductive gel to ensure the electrical signals are picked up.  Part of Neurosky's innovation is the development of this simple dry-sensor technology.  Having put on the sensor and turned it on (it powers off a single AAA size battery) it collects data and transmits it to a USB dongle plugged into a PC, or in my case a Raspberry Pi. From a hacking perspective the USB dongle is ideal because it does not require any special drivers for any complex, low level USB communication.  Instead it appears as a simple serial device, which on the Raspberry Pi is accessed as /dev/ttyUSB0.  Neurosky have published details of the command protocol.  In addition, the MindSet protocol document, including sample code for parsing the data from the headset, can be found here. To get everything working on the Raspberry Pi using Java the first thing was to get serial communications going.  Back in the dim distant past there was the Java Comm API.  Sadly this has grown a bit dusty over the years, but there is a more modern open source project that provides compatible and enhanced functionality, RXTXComm.  This can be installed easily on the Pi using sudo apt-get install librxtx-java.  Next I wrote a library that would send commands to the MindWave headset via the serial port dongle and read back data being sent from the headset.  The design is pretty simple, I used an event based system so that code using the library could register listeners for different types of events from the headset.  You can download a complete NetBeans project for this here.  This includes javadoc API documentation that should make it obvious how to use it (incidentally, this will work on platforms other than Linux.  I've tested it on Windows without any issues, just by changing the device name to something like COM4). To test this I wrote a simple application that would connect to the headset and then print the attention and meditation values as they were received from the headset.  Again, you can download the NetBeans project for that here. Oracle recently released a developer preview of JavaFX on ARM which will run on the Raspberry Pi.  I thought it would be cool to write a graphical front end for the MindWave data that could take advantage of the built in charts of JavaFX.  Yet another NetBeans project is available here.  Screen shots of the app, which uses a very nice dial from the JFxtras project, are shown below. I probably should add labels for the EEG data so the user knows which is the low alpha, mid gamma waves and so on.  Given that I'm not a neurologist I suspect that it won't increase my understanding of what the (rather random looking) traces mean. In the next blog I'll explain how I connected a LEGO motor to the GPIO pins on the Raspberry Pi and then used my mind to control the motor!

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• Nominations now open for the Oracle FMW Excellence Awards 2014

  - by Greg Jensen

  2014 Oracle Excellence Award NominationsWho Is the Innovative Leader for Identity Management? •    Is your organization leveraging one of Oracle’s Identity and Access Management solutions in your production environment?•    Are you a leading edge organization that has adopted a forward thinking approach to Identity and Access Management processes across the organization?•    Are you ready to promote and highlight the success of your deployment to your peers? •    Would you a chance to win FREE registration to Oracle OpenWorld 2014? Oracle is pleased to announce the call for nominations for the 2014 Oracle Excellence Awards: Oracle Fusion Middleware Innovation.  The Oracle Excellence Awards for Oracle Fusion Middleware Innovation honor organizations using Oracle Fusion Middleware to deliver unique business value.  This year, the awards will recognize customers across nine distinct categories, including Identity and Access Management.  Oracle customers, who feel they are pioneers in their implementation of at least one of the Oracle Identity and Access Management offerings in a production environment or active deployment, should submit a nomination.  If submitted by June 20th, 2014, you will have a chance to win a FREE registration to Oracle OpenWorld 2014 (September 28 - October 2) in San Francisco, CA.  Top customers will be showcased at Oracle OpenWorld and featured in Oracle publications.   The  Identity and Access Management Nomination Form Additional benefits to nomineesNominating your organization opens additional opportunities to partner with Oracle such as:•    Promotion of your Customer Success StoriesProvides a platform for you to share the success of your initiatives and programs to peer groups raising the overall visibility of your team and your organization as a leader in security•    Social Media promotion (Video, Blog & Podcast)Reach the masses of Oracle’s customers through sharing of success stories, or customer created blog content that highlights the advanced thought leadership role in security with co-authored articles on Oracle Blog page that reaches close to 100,000 subscribers. There are numerous options to promote activities on Facebook, Twitter and co-branded activities using Video and Audio. •    Live speaking opportunities to your peersAs a technology leader within your organization, you can represent your organization at Oracle sponsored events (online, in person or webcasts) to help share the success of your organizations efforts building out your team/organization brand and success. •    Invitation to the IDM Architect ForumOracle is able to invite the right customers into the IDM Architect Forum which is an invite only group of customers that meet monthly to hear technology driven presentations from their own peers (not from Oracle) on today’s trends.  If you want to hear privately what some of the most successful companies in every industry are doing about security, this is the forum to be in. All presentations are private and remain within the forum, and only members can see take advantage of the lessons gained from these meetings.  To date, there are 125 members. There are many more advantages to partnering with Oracle, however, it can start with the simple nomination form for Identity and Access Management category of the 2014 Oracle Excellence Award Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;}

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• ArchBeat Link-o-Rama for 2012-06-29

  - by Bob Rhubart

  Backward-compatible vs. forward-compatible: a tale of two clouds | William Vambenepe "There is the Cloud that provides value by requiring as few changes as possible. And there is the Cloud that provides value by raising the abstraction and operation level," says William Vambenepe. "The backward-compatible Cloud versus the forward-compatible Cloud." Vambenepe was a panelist on the recent ArchBeat podcast Public, Private, and Hybrid Clouds. Andrejus Baranovskis's Blog: ADF 11g PS5 Application with Customized BPM Worklist Task Flow (MDS Seeded Customization) Oracle ACE Director Andrejus Baranovskis investigates "how you can customize a standard BPM Task Flow through MDS Seeded customization." Oracle OpenWorld 2012 Music Festival If, after a day spent in sessions at Oracle Openworld, you want nothing more than to head back to your hotel for a quiet evening spent responding to email, please ignore the rest of this message. Because every night from Sept 30 to Oct 4 the streets of San Francisco will pulsate with music from a vast array of bands representing more musical styles than a single human brain an comprehend. It's the first ever Oracle Music Festival, baby, 7:00pm to 1:00am every night. Are those emails that important...? Resource Kit: Oracle Exadata - includes demos, videos, product datasheets, and technical white papers. This free resource kit includes several customer case study videos, two 3D product demos, several product datasheets, and three technical architecture white papers. Registration is required for the who don't already have a free Oracle.com membership account. Some execs contemplate making 'Bring Your Own Device' mandatory | ZDNet "Companies and agencies are recognizing that individual employees are doing a better job of handling and managing their devices than their harried and overworked IT departments – who need to focus on bigger priorities, such as analytics and cloud," says ZDNet SOA blogger Joe McKendrick. Podcast Show Notes: Public, Private, and Hybrid Clouds All three parts of this discussion are now available. Featuring a panel of leading Oracle cloud computing experts, including Dr. James Baty, Mark T. Nelson, Ajay Srivastava, and William Vambenepe, the discussion covers an overview of the various flavors of cloud computing, the importance of standards, Why cloud computing is a paradigm shift—and why it isn't, and advice on what architects need to know to take advantage of the cloud. And for those who prefer reading to listening, a complete transcript is also available. Amazon AMIs and Oracle VM templates (Cloud Migrations) Cloud migration expert Tom Laszewski shares an objective comparison of these two resources. IOUC : Blogs : Read the latest news on the global user group community - June 2012! The June 2012 edition of "Are You a Member Yet?"—the quarterly newsletter about Oracle user group communities around the world. Webcast: Introducing Identity Management 11g R2 - July 19 Date: Thursday, July 19, 2012 Time: 10am PT / 1pm ET Please join Oracle and customer executives for the launch of Oracle Identity Management 11g R2, the breakthrough technology that dramatically expands the reach of identity management to cloud and mobile environments. Thought for the Day "The most important single aspect of software development is to be clear about what you are trying to build." — Bjarne Stroustrup Source: SoftwareQuotes.com

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• Comparing Isis, Google, and Paypal

  - by David Dorf

  Back in 2010 I was sure NFC would make great strides, but here we are two years later and NFC doesn't seem to be sticking. The obvious reason being the chicken-and-egg problem.  Retailers don't want to install the terminals until the phones support NFC, and vice-versa. So consumers continue to sit on the sidelines waiting for either side to blink and make the necessary investment.  In the meantime, EMV is looking for a way to sneak into the US with the help of the card brands. There are currently three major solutions that are battling in the marketplace.  All three know that replacing mag-stripe alone is not sufficient to move consumers.  Long-term it's the offers and loyalty programs combined with tendering that make NFC attractive. NFC solutions cross lots of barriers, so a strong partner system is required.  The solutions need to include the carriers, card brands, banks, handset manufacturers, POS terminals, and most of all lots of merchants.  Lots of coordination is necessary to make the solution seamless to the consumer. Google Wallet Google's problem has always been that only the Nexus phone has an NFC chip that supports their wallet.  There are a couple of additional phones out there now, but adoption is still slow.  They acquired Zavers a while back to incorporate digital coupons, but the the bulk of their users continue to be non-NFC.  They have taken an open approach by not specifying particular payment brands.  Google is piloting in San Francisco and New York, supporting both MasterCard PayPass and stored value. I suppose the other card brands may eventually follow.  There's no cost for consumers or merchants -- Google will make money via targeted ads. Isis Not long after Google announced its wallet, AT&T, Verizon, and T-Mobile announced a joint venture called Isis.  They are in the unique position of owning the SIM in the phones they issue.  At first it seemed Isis was a vehicle for the carriers to compete with the existing card brands, but Isis later switched to a generic wallet that supports the major card brands.  Isis reportedly charges issuers a $5 fee per customer per year.  Isis will pilot this summer in Salt Lake City and Austin. PayPal PayPal, the clear winner in the online payment space beyond traditional credit cards, is trying to move into physical stores.  After negotiations with Google to provide a wallet broke off, PayPal decided to avoid NFC altogether, at least for now, and focus on payments without any physical card or phone.  By avoiding NFC, consumers don't need an NFC-enabled phone and merchants don't need a new reader.  Consumers must enter their phone number and PIN in the merchant's existing device, or they can enter their PIN in the PayPal inStore app running on their phone, then show the merchant a unique barcode which authorizes payment. Paypal is free for consumers and charges a fee for merchants.  Its not clear, at least to me, how PayPal handles fraudulent transactions and whether the consumer is protected. The wildcard is, of course, Apple.  Their mobile technologies set the standard, so incorporating NFC chips would certainly accelerate adoption of many payment solutions.  Their announcement today of the iOS Passbook is a step in the right direction, but stops short of handling payments. For those retailers that have invested in modern terminals, it seems the best strategy is to support all the emerging solutions and let the consumers choose the winner.

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