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• How Do Top Performing High Tech Companies Measure Online Marketing Success?

  - by Charles Knapp

  You might expect a focus on Net Promoter scores, open rates, and click metrics. The real answers from top performers may surprise you. I've been working for a few months with Aberdeen Group and colleagues from IBM and Oracle to survey high technology firms worldwide on best practices in marketing and channel sales effectiveness.  Now, we will share the results of our original customer research in a new white paper and webcast. Register today to learn how leading High Tech companies are increasing their Return on Marketing Investment (ROMI) and growing channel sales revenue. Discover how top performing high tech companies manage and use customer data, measure marketing spend effectiveness, and support internal and channel sales. Learn how best in class high tech companies use enterprise data throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers. Our speakers will be: Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group David Lasher, Global Business Services Partner, IBM Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle Reserve your place now! This global webinar is on Tuesday, November 15, 10-11 am PST / 1-2 pm EST / 6-7 GMT / 7-8 CET

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• SOA &amp; Application Grid Specialization step 2 of 6 &ndash; References &amp; Marketing Kits

  - by Jürgen Kress

  In our fist step to become SOA Specialized & Application Grid Specialized we highlighted our OMM to register your opportunities. We continue our path to specialization with our marketing offerings to create your reference cases and run joint marketing campaigns. References: Be Recognized Through Partner Success Stories Oracle delivers a wide variety of services and solutions through our partners and we believe that those successes should be recognized and promoted. References are also required to become specialized. We showcase our partners’ capabilities in Oracle products and industries through partner success stories that are published on Oracle.com. For significant implementations, we may invite partners to participate in a press release or be interviewed in a podcast. To participate and take a further step to become specialized, please take a minute to complete the form and tell us about the successful project you have implemented. If your story is selected, we will contact you for an interview. Create your references The partner reference program Enables partners to be recognized by both Oracle and our customers Provides an opportunity for partners to showcase successes with their customers on Oracle solutions Helps raise awareness of our partners’ capabilities, elevating them above their competition Time to submit a SOA and Application Grid reference request today To learn more about partner references, check out the following resources: Judson Althoff’s YouTube Video: Be Recognized with OPN Specialized Reference Program OPN PartnerCast: Be Recognized…Your Reference Matters!!! (MP3) Partner/Customer Reference Brochure (PDF) Marketing Kits We have created OFM 11g marketing kit http://tinyurl.com/soamarketing (OPN account required) The marketing kit includes all the ppts and demos from our launch event. Oracle package includes: • Event templates like invitation, agenda ,confirmation follow up templates • OFM 11g presentations • Free usage of the Oracle Customer Visit Center • Condition: mandatory lead registration in the Oracle Open Market Model (OMM) To download the material, please make sure that you select the campaign “Enterprise: Fusion Middleware 11g”: OFM 11g Oracle Marketing 4 Partners Package http://tinyurl.com/soamarketing (OPN account required)   For more information on Specialization please visit our OPN Specialized Webcast Series And become a member in our SOA Partner Community for registration please visit www.oracle.com/goto/ema/soa Jürgen Kress, SOA Partner Adoption EMEA SOA Specialized Application Grid Specialized Proof 2 transactions with OMM Proof 2 transactions with OMM Create your 2 references Create your 2 references SOA Sales assessment 3, Oracle Application Grid Sales Specialist  SOA Pre-Sales assessment 3 Oracle Application Grid PreSales Specialist Support assessment 1 Support assessment 2 SOA Implementation assessment 4 Application Gridplementation assessment 4

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• What is the most poorly named application out there?

  - by Jerph

  What application, language, or other software product name makes you cringe every time you hear it; or was just an astoundingly bad choice from a marketing perspective? One name per answer, vote up the worst.

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• Microsoft office communicator 2007 r2 can not send video call to multiple user

  - by mihan007

  so i install ms communication server 2007 r2 and ms office communicator 2007 r2 for three user. so it is possible now to send video call from one person to another. you can use it so way: you choose a person from your contact list and from context menu choose 'send video call'. but when i choose several persons which I want to talk by video this option doesn't exist. (but it should be - http://www.useto.ru/images/01/image015.jpg). what is the problem and how can i tune up communication server or communicator for ability to send video call to several persons?

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• Website for facilitating interactive discussion ?

  - by shan23

  I had heard of websites that would allow two or more people to share a common text editor, so that changes to the text can be made and simultaneously viewed by all participants in real time - this kind of websites is ostensibly used for conducting interviews online. I know they exist (I had read of them in a tech magazine), but I can't seem to find the right search term for google to throw me a correct link. So, I'm asking you guys, as you might have used it before, or know what I'm talking about.

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• Whatsup gold reporting

  - by rotard

  I work for an IT consulting company, and we use WhatsUp Gold to monitor our and our clients' servers. WUG works, and provides all the data we need in a reasonably useful format. However, management wants to use it as a sales tool. They want more attractive reports that they can hand off to clients and prospective clients to show off how slick our monitoring software is. Is there a third-party solution that will generate more attractive reports based on data in the WUG database? I have already suggested using reporting services to build our own reports, but that idea was rejected.

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• create new subdomain or buy new domain? seo costs [migrated]

  - by greek_no_money

  If I am targeting the same audience, but the new sub-site has different concept from the existing site, should I create a new sub-domain or create a new domain? What are the seo advantages and disadvantages of creating a new sub-domain? For example Stack Exchange with Alexa rank 1.474 right now, has sub-domains such as programmers.stackexchange.com and other domains such us serverfault.com with rank 3.515 and stackoverflow.com with rank 109. So why didn't Stack Exchange put, for example, Stack Overflow in a sub-domain to create a better ranking?

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• Domino 8.5.3 forward room reservation request to external email

  - by Cividan

  I have created a room reservation database on my notes server. Now my problem is that we have 2 company that will use this room and I would like to forward the meeting request sent to this room to external email address so that the other company email server receive the reservation request and update the calendar on their side to see the accurate availability of the room. How can I achive this. Thanks !

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• Server market shares

  - by Bill Gray

  here can I find somewhat reliable indications of server market shares, without having to fork out $$$$$ for IDC or Gartner reports? I have considered the W3 statistics, net applications etc, and these are not what I would consider reliable. Is there anything more, that is free?

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• Openmeetings: problem in running: "Address already in use "

  - by takpar

  hi, i am trying to run openmeetings in my CentOS vps. when i run $ ./red5.sh after a lot of lines it says: Bootstrap Complete and a few lines before it it says: Caused by: java.net.BindException: Address already in use at sun.nio.ch.Net.bind(Native Method) ... i have tried red5.sh with root and a nomral user. both gives error like that. any suggestion?

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• Oracle Systems and Solutions at CloudExpo NY 2012

  - by ferhat

  Oracle's Larry Ellison and Mark Hurd just unveiled industy's broadest cloud strategy on June 6, with services based on industry standards, with 100+ enterprise applications live in the Cloud today!  The broadest strategy to support your journey along the cloud in any path chose, at any pace your business require and need. This is great assurance for your journey into the clouds as it is, at the same time, quite a temptation, don't you think? We will be at the Cloud Expo Conference to take place June 11-14 in New York. Oracle is Platinum Plus sponsor of 10th International  Cloud Computing Conference & Expo 2012 East. Oracle is also glad to offer complimentary VIP Gold Passes to the conference. We wish everyone a great and productive time with all  the fellow cloudsters.  We, the systems solutions group at Oracle, have prepared Oracle Optimized Solution for Enterprise Cloud Infrastructure to help you start your Infrastructure-as-a-Service with ease, confidence, speed, and savings.  In this solution we are now bringing together the power of Oracle Solaris and SPARC T4 servers. We will be at the Cloud Bootcamp on Wednesday June 13th discussing how this combination can maximize return on investment and help organizations manage costs for their existing infrastructures or for new enterprise cloud infrastructure design. We will also be at the Expo floor #511 throughout the Cloud Expo conference. Join us for the keynote, general session, and technical sessions with Oracle: Keynote Session: A Pragmatic Journey to the Cloud , Tuesday, June 12, 2012 General Session: Oracle Cloud - An Enterprise Cloud for Business-Critical Applications , Monday, June 11, 2012 Conference Session: Accelerate Enterprise Cloud Deployment and Gain Total Cloud Control, Monday, June 11, 2012 Conference Session: The Java EE 7 Platform: Developing for the Cloud, Monday, June 11, 2012 Conference Session: Integrating Big Data into Your Data Center: A Big Data Reference Architecture, Monday, June 11, 2012 Conference Session: Borderless Applications in the Cloud with Oracle VM and Oracle Virtual Assembly Builder, Tuesday, June 12, 2012 Conference Session: Building a Private, Public, or Hybrid Cloud? Simplify Your Cloud with Oracle’s Complete Cloud Solution,Tuesday, June 12, 2012 Cloud Boot Camp: Building Private IaaS with Oracle Solaris and SPARC, Wednesday, June 13, 2012

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• Le SEO est-il mort ? Pas vraiment, répond l'agence de content-marketing Lobi : il est « mort-vivant »

  Le SEO est-il mort ? Pas vraiment, répond l'agence de content-marketing Lobi : il est « mort-vivant » Fondée en 2005, Lobi est une des premières agences françaises de content marketing on-line, . Pour elle, « le SEO (NDR Search Engine Optimization) est un mort-vivant ». « Ce n'est pas un scoop, écrit Thierry GILLMAN sur le blog de l'agence. Chaque nouvelle avancée dans l'algorithme de Google va dans le même sens : privilégier les contenus utiles et pénaliser les contenus bidons», c'est à dire ceux sensément reconnaissables parce que « sur-optimisés ». Conséquence du travail continu de Google sur son algorithme ? et du fait que 99% ...

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• Comparing datafeeds from different networks (Affiliate Marketing)

  - by Logistetica

  Hi, I am working on integrating affiliate sales into few existing sites. We are using a few merchants who work via different networks (cj, shareasale, linkshare, avantlink). Now my observation is that all these networks provide data feeds in different formats. But that's not a big problem. My main concern is actually merchants using different titles on same products. I don't want to run into these situations: a) two listings of the SAME product from N merchants (if titles are just a bit different) b) one listing of N different products from merchants (if we don't use strict comparison algorithm) We want to automate everything as much as possible, want to avoid operators scanning listings under question all the time. How is this problem typically handled?

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• Windows Phone 7 : 1,5 millions d'unités écoulées en six semaines selon son vice-président marketing, bon ou mauvais chiffre ?

  Windows Phone 7 : 1.5 millions d'unités écoulées en six semaines Selon le vice-président marketing de l'OS, bon ou mauvais chiffre ? Lors d'une interview réalisée en interne, Achim Berg, le vise-président chargé du marketing du département Windows Phone, a déclaré que les constructeurs de téléphones partenaires de Microsoft, avaient écoulé 1.5 millions d'unités sous Windows Phone 7 depuis la sortie de l'OS. Très loin des 300 000 activations quotidienne d'Android, ce chiffre doit tout de même être relativisé. Il ne s'agit en effet pas du nombre d'activations par les nouveaux utilisateurs finaux, mais des appareils vendus aux importateurs et aux détaillants. A...

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• Windows Phone 7 : 1,5 millions d'unités écoulés en six semaines selon son vice-président marketing, bon ou mauvais chiffre ?

  Windows Phone 7 : 1.5 millions d'unités écoulés en six semaines Selon le vice-président marketing de l'OS, bon ou mauvais chiffre ? Lors d'une interview réalisée en interne, Achim Berg, le vise-président chargé du marketing du département Windows Phone, a déclaré que les constructeurs de téléphones partenaires de Microsoft, avaient écoulé 1.5 millions d'unités sous Windows Phone 7 depuis la sortie de l'OS. Très loin des 300 000 activations quotidienne d'Android, ce chiffre doit tout de même être relativisé. Il ne s'agit en effet pas du nombre d'activations par les nouveaux utilisateurs finaux, mais des appareils vendus aux importateurs et aux détaillants. Au...

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• Windows Phone 7 : 1.5 millions d'unités écoulés en six semaines selon le vice-président marketing de l'OS, bon ou mauvais chiffre ?

  Windows Phone 7 : 1.5 millions d'unités écoulés en six semaines Selon le vice-président marketing de l'OS, bon ou mauvais chiffre ? Lors d'une interview réalisée en interne, Achim Berg, le vise-président chargé du marketing du département Windows Phone, a déclaré que les constructeurs de téléphones partenaires de Microsoft, avaient écoulé 1.5 millions d'unités sous Windows Phone 7 depuis la sortie de l'OS. Très loin des 300 000 activations quotidienne d'Android, ce chiffre doit tout de même être relativisé. Il ne s'agit en effet pas du nombre d'activations par les nouveaux utilisateurs finaux, mais des appareils vendus aux importateurs et aux détaillants. Au...

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• Statistics based marketing campaign measurement tools

  - by AFHood

  Currently using SAS as measurement engine and Business Objects as display layer. Looking to develop a new, faster, slicker solution. Has anyone developed or purchased a campaign measurement reporting system? This solution should measure everything from email stats, web stats, customer activity, lift, ROI, etc. Ok.. I'm researching and finding nada... We are working with a team from India and they want to re-write everything from scratch.. Any solutions out there at all?

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• Jquery broken by GetResponse (email marketing) web form script

  - by Jacob

  I'm working on a site that relies on quite a bit of javascript. The problem is, I'm not a javascript guru in the least. Yes, bit off more than I can chew, here. I'm using jquery for a spy effect, and use GetResponse for email signups. If I implement my GetResponse script, it breaks the area later in the page which depends on the jquery script. Pull the GetResponse script and it works just fine. Problem is, I need them both. ;) The trick, I suppose, is that the GetResponse script is actually another Jquery script, so it's getting called twice... Any help? The site is http://djubi.com/testserver Check out (urlabove)/nogetresponsescript.php to see it work without the GetResponse script. You should be able to see all the source just fine. Thanks everyone. jf

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• What are some good ways to promote my Android application?

  - by Bryan Denny

  I'm a new Android developer and I just released a free, open source tipping calculator app called Tippy Tipper. I created this app to get myself familiar with Android and to hopefully provide a good example app for other new developers to look at. Now that I've overcome the challenges of learning how to program, test and release my Android app, I've come across a new challenge: marketing! What are some good ways to promote my app to the Android community? Can anyone with some experience talk about how they did this successfully with their own app?

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• Google et Adobe se mettent au Social Analytics et proposent de chiffrer les retombées des actions marketing sur les réseaux sociaux

  Google et Adobe se mettent au Social Analytics Et proposent d'évaluer concrètement les retours sur investissement des actions marketing sur les réseaux sociaux Combien rapporte une campagne ou une opération marketing sur sur les réseaux sociaux ? Aujourd'hui, évaluer un tel ROI est un des défis pour les Webmarketeurs. Les managers et les décideurs veulent en effet de plus en plus intégrer Facebook ou Tweeter dans leurs stratégies de communication, mais ils veulent aussi savoir ce que cela rapporte. Google l'a bien compris et devrait proposer dans les semaines qui viennent de nouveaux indicateurs à Google Analytics. En résumé, Analytics pourra tracer les visites entra...

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• What are the common compliance standards for software products?

  - by Jay

  This is a very generic question about software products. I would like to know what compliance standards are applicable to any software product. I know that question gives away nothing. So, here is an example to what I am referring to. CiSecurity Security Certification/Compliance lists out products ceritified by them to be compliant to the standards published at their website, i.e, cisecurity.org. Compliance could be as simple as answering a questionnaire for your product and approved by a thirdparty like cisecurity or it could apply to your whole organization, for instance, PCI-DSS compliance. I would be very interested in knowing the standards that products you know/designed/created, comply to. To give you the context behind this question: I am the developer of a data-masking tool. The said tool helps mask onscreen html text in a banking web application using filters. So, for instance, if the bank application lists out user information with ssn, my product when integrated with the banking product, automatically identifies ssn pattern and masks it into a pre-defined format.So, I have my product marketing team wanting more buzz words like compliance to be able to sell it to more banking clients. Hence, understanding "compliances that apply to products" is a key research item for me at this point. By which I meant, security compliances. Appreciate all your help and suggestions.

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• Qt : Nokia proposera démos et conférence lors du rts EMBEDDED SYSTEMS de Paris du 30 au 31 Mars proc

  Nokia proposera des démos de Qt lors du rts EMBEDDED SYSTEMS Du 30 au 31 Mars à la Porte de Versailles Nokia sera présent lors du rts EMBEDDED SYSTEMS, 18ème édition du salon des Solutions informatiques temps-réel et systèmes embarqués. Sur son stand (#A20) le constructeur proposera des démos de Qt et le mercredi 31 mars, à 13h, Thierry Bastian, Software Engineer, tiendra une conférence pour présenter le framework multi-plateformes. La manifestation se tiendra à la Porte de Versailles à Paris. Plus d'informations et les modalités pour s'inscrire sur cette page....

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• Qt : Nokia proposera démos et conférence lors du rts EMBEDDED SYSTEMS de Paris du 30 au 31 Mars proc

  Nokia proposera des démos de Qt lors du rts EMBEDDED SYSTEMS Du 30 au 31 Mars à la Porte de Versailles Nokia sera présent lors du rts EMBEDDED SYSTEMS, 18ème édition du salon des Solutions informatiques temps-réel et systèmes embarqués. Sur son stand (#A20) le constructeur proposera des démos de Qt et le mercredi 31 mars, à 13h, Thierry Bastian, Software Engineer, tiendra une conférence pour présenter le framework multi-plateformes. La manifestation se tiendra à la Porte de Versailles à Paris. Plus d'informations et les modalités pour s'inscrire sur cette page....

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• Webinar Smile : découvrez le CMS open source Ametys le mardi 22 octobre, via une conférence en ligne gratuite et interactive

  Webinar Smile : découvrez le CMS open source Ametys le mardi 22 octobre via une conférence en ligne gratuite et interactive Dans un contexte où l'offre de gestion de contenu open source est particulièrement riche, choisir l'outil CMS qui convient le mieux à ses besoins n'est pas toujours chose facile. Fort de son expertise et de son expérience dans la réalisation de projets en gestion de contenu open source, Smile souhaite vous présenter les atouts et les spécificités d'Ametys.Solution 100 % française,...

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• Suivez la keynote d'Apple en live ce soir sur le chat de developpez.com, de l'édition 2012 de la conférence pour développeurs WWDC

  Aujourd'hui démarre l'édition 2012 de la WWDC, la conférence des développeurs Apple, qui durera toute la semaine. Comme à chaque édition de la WWDC, nous vous invitons à nous rejoindre ce soir, aux environs de 19 heures, pour suivre en direct la keynote d'ouverture de cette édition 2012 de la WWDC Apple. Rendez-vous donc ce soir, 19 heures, sur le chat de developpez.com dans un salon dédié pour l'occasion.

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