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• Native SQL Server connection vs ODBC?

  - by jrara

  What is the difference between native SQL Server connection and ODBC? What are the benefits when using native SQL Server connection?

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• Use of title attribute on div for SEO purpose will help? [duplicate]

  - by Niko Jojo

  This question is an exact duplicate of: Should I set the title attribute for content DIV's to explain what they contain? 1 answer Now a days many images display using css like below : <div title="My Logo" class="all_logo mt15">&nbsp;</div> Above div will show logo image, But as using CSS for logo instead of <img> tag. So not take the benefits of alt tag by SEO point of view. My question is : Does title attribute of <DIV> will help in SEO?

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• Gizmodo Made No Money On Their iPhone 4G Scoop Blog Posts

  - by Gopinath

  Amit Agarwal of Labnol reported couple of days ago that Gizmodo would have made $150,000 from the iPhone 4G scoop that revealed  all the secrets about iPhone 4G. But the reality seems to be entirely different. Gawker Media owner Nick Denton says that "There were no immediate revenue benefits whatsoever — in fact, only costs,"(via businessinsider) Gizmodo paid $5,000 to get hold of iPhone 4G which was lost by an Apple Engineer at a bar after his birthday party. Plus an additional amount of $7000 is spent on keeping the servers up to server 23 page views attracted by the iPhone 4G blog posts. Irrespective of whether Gizmodo made profits or not, they got huge publicity. But at the same time Apple should be very angry with Gizmodo for derailing it’s planned unveiling of the product. We have to wait and see what action Apple is going to take against Gizmodo. Join us on Facebook to read all our stories right inside your Facebook news feed.

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• C# 5 Async, Part 1: Simplifying Asynchrony – That for which we await

  - by Reed

  Today’s announcement at PDC of the future directions C# is taking excite me greatly.  The new Visual Studio Async CTP is amazing.  Asynchronous code – code which frustrates and demoralizes even the most advanced of developers, is taking a huge leap forward in terms of usability.  This is handled by building on the Task functionality in .NET 4, as well as the addition of two new keywords being added to the C# language: async and await. This core of the new asynchronous functionality is built upon three key features.  First is the Task functionality in .NET 4, and based on Task and Task<TResult>.  While Task was intended to be the primary means of asynchronous programming with .NET 4, the .NET Framework was still based mainly on the Asynchronous Pattern and the Event-based Asynchronous Pattern. The .NET Framework added functionality and guidance for wrapping existing APIs into a Task based API, but the framework itself didn’t really adopt Task or Task<TResult> in any meaningful way.  The CTP shows that, going forward, this is changing. One of the three key new features coming in C# is actually a .NET Framework feature.  Nearly every asynchronous API in the .NET Framework has been wrapped into a new, Task-based method calls.  In the CTP, this is done via as external assembly (AsyncCtpLibrary.dll) which uses Extension Methods to wrap the existing APIs.  However, going forward, this will be handled directly within the Framework.  This will have a unifying effect throughout the .NET Framework.  This is the first building block of the new features for asynchronous programming: Going forward, all asynchronous operations will work via a method that returns Task or Task<TResult> The second key feature is the new async contextual keyword being added to the language.  The async keyword is used to declare an asynchronous function, which is a method that either returns void, a Task, or a Task<T>. Inside the asynchronous function, there must be at least one await expression.  This is a new C# keyword (await) that is used to automatically take a series of statements and break it up to potentially use discontinuous evaluation.  This is done by using await on any expression that evaluates to a Task or Task<T>. For example, suppose we want to download a webpage as a string.  There is a new method added to WebClient: Task<string> WebClient.DownloadStringTaskAsync(Uri).  Since this returns a Task<string> we can use it within an asynchronous function.  Suppose, for example, that we wanted to do something similar to my asynchronous Task example – download a web page asynchronously and check to see if it supports XHTML 1.0, then report this into a TextBox.  This could be done like so: private async void button1_Click(object sender, RoutedEventArgs e) { string url = "http://reedcopsey.com"; string content = await new WebClient().DownloadStringTaskAsync(url); this.textBox1.Text = string.Format("Page {0} supports XHTML 1.0: {1}", url, content.Contains("XHTML 1.0")); } .csharpcode, .csharpcode pre { font-size: small; color: black; font-family: consolas, "Courier New", courier, monospace; background-color: #ffffff; /*white-space: pre;*/ } .csharpcode pre { margin: 0em; } .csharpcode .rem { color: #008000; } .csharpcode .kwrd { color: #0000ff; } .csharpcode .str { color: #006080; } .csharpcode .op { color: #0000c0; } .csharpcode .preproc { color: #cc6633; } .csharpcode .asp { background-color: #ffff00; } .csharpcode .html { color: #800000; } .csharpcode .attr { color: #ff0000; } .csharpcode .alt { background-color: #f4f4f4; width: 100%; margin: 0em; } .csharpcode .lnum { color: #606060; } Let’s walk through what’s happening here, step by step.  By adding the async contextual keyword to the method definition, we are able to use the await keyword on our WebClient.DownloadStringTaskAsync method call. When the user clicks this button, the new method (Task<string> WebClient.DownloadStringTaskAsync(string)) is called, which returns a Task<string>.  By adding the await keyword, the runtime will call this method that returns Task<string>, and execution will return to the caller at this point.  This means that our UI is not blocked while the webpage is downloaded.  Instead, the UI thread will “await” at this point, and let the WebClient do it’s thing asynchronously. When the WebClient finishes downloading the string, the user interface’s synchronization context will automatically be used to “pick up” where it left off, and the Task<string> returned from DownloadStringTaskAsync is automatically unwrapped and set into the content variable.  At this point, we can use that and set our text box content. There are a couple of key points here: Asynchronous functions are declared with the async keyword, and contain one or more await expressions In addition to the obvious benefits of shorter, simpler code – there are some subtle but tremendous benefits in this approach.  When the execution of this asynchronous function continues after the first await statement, the initial synchronization context is used to continue the execution of this function.  That means that we don’t have to explicitly marshal the call that sets textbox1.Text back to the UI thread – it’s handled automatically by the language and framework!  Exception handling around asynchronous method calls also just works. I’d recommend every C# developer take a look at the documentation on the new Asynchronous Programming for C# and Visual Basic page, download the Visual Studio Async CTP, and try it out.

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• Oracle Announces New Oracle Exastack Program for ISV Partners

  - by pfolgado

  Oracle Exastack Program Enables ISV Partners to Leverage a Scalable, Integrated Infrastructure to Deliver Their Applications Tuned and Optimized for High-Performance News Facts Enabling Independent Software Vendors (ISVs) and other members of Oracle Partner Network (OPN) to rapidly build and deliver faster, more reliable applications to end customers, Oracle today introduced Oracle Exastack Ready, available now, and Oracle Exastack Optimized, available in fall 2011 through OPN. The Oracle Exastack Program focuses on helping ISVs run their solutions on Oracle Exadata Database Machine and Oracle Exalogic Elastic Cloud -- integrated systems in which the software and hardware are engineered to work together. These products provide partners with a lower cost and high performance infrastructure for database and application workloads across on-premise and cloud based environments. Leveraging the new Oracle Exastack Program in which applications can qualify as Oracle Exastack Ready or Oracle Exastack Optimized, partners can use available OPN resources to optimize their applications to run faster and more reliably -- providing increased performance to their end users. By deploying their applications on Oracle Exadata Database Machine and Oracle Exalogic Elastic Cloud, ISVs can reduce the cost, time and support complexities typically associated with building and maintaining a disparate application infrastructure -- enabling them to focus more on their core competencies, accelerating innovation and delivering superior value to customers. After qualifying their applications as Oracle Exastack Ready, partners can note to customers that their applications run on and support Oracle Exadata Database Machine and Oracle Exalogic Elastic Cloud component products including Oracle Solaris, Oracle Linux, Oracle Database and Oracle WebLogic Server. Customers can be confident when choosing a partner's Oracle Exastack Optimized application, knowing it has been tuned by the OPN member on Oracle Exadata Database Machine or Oracle Exalogic Elastic Cloud with a goal of delivering optimum speed, scalability and reliability. Partners participating in the Oracle Exastack Program can also leverage their Oracle Exastack Ready and Oracle Exastack Optimized applications to advance to Platinum or Diamond level in OPN. Oracle Exastack Programs Provide ISVs a Reliable, High-Performance Application Infrastructure With the Oracle Exastack Program ISVs have several options to qualify and tune their applications with Oracle Exastack, including: Oracle Exastack Ready: Oracle Exastack Ready provides qualifying partners with specific branding and promotional benefits based on their adoption of Oracle products. If a partner application supports the latest major release of one of these products, the partner may use the corresponding logo with their product marketing materials: Oracle Solaris Ready, Oracle Linux Ready, Oracle Database Ready, and Oracle WebLogic Ready. Oracle Exastack Ready is available to OPN members at the Gold level or above. Additionally, OPN members participating in the program can leverage their Oracle Exastack Ready applications toward advancement to the Platinum or Diamond levels in the OPN Specialized program and toward achieving Oracle Exastack Optimized status. Oracle Exastack Optimized: When available, for OPN members at the Gold level or above, Oracle Exastack Optimized will provide direct access to Oracle technical resources and dedicated Oracle Exastack lab environments so OPN members can test and tune their applications to deliver optimal performance and scalability on Oracle Exadata Database Machine or Oracle Exalogic Elastic Cloud. Oracle Exastack Optimized will provide OPN members with specific branding and promotional benefits including the use of the Oracle Exastack Optimized logo. OPN members participating in the program will also be able to leverage their Oracle Exastack Optimized applications toward advancement to Platinum or Diamond level in the OPN Specialized program. Oracle Exastack Labs and ISV Enablement: Dedicated Oracle Exastack lab environments and related technical enablement resources (including Guided Learning Paths and Boot Camps) will be available through OPN for OPN members to further their knowledge of Oracle Exastack offerings, and qualify their applications for Oracle Exastack Optimized or Oracle Exastack Ready. Oracle Exastack labs will be available to qualifying OPN members at the Gold level or above. Partners are eligible to participate in the Oracle Exastack Ready program immediately, which will help them meet the requirements to attain Oracle Exastack Optimized status in the future. Guidelines for Oracle Exastack Optimized, as well as Oracle Exastack Labs will be available in fall 2011. Supporting Quotes "In order to effectively differentiate their software applications in the marketplace, ISVs need to rapidly deliver new capabilities and performance improvements," said Judson Althoff, Oracle senior vice president of Worldwide Alliances and Channels and Embedded Sales. "With Oracle Exastack, ISVs have the ability to optimize and deploy their applications with a complete, integrated and cloud-ready infrastructure that will help them accelerate innovation, unlock new features and functionality, and deliver superior value to customers." "We view performance as absolutely critical and a key differentiator," said Tom Stock, SVP of Product Management, GoldenSource. "As a leading provider of enterprise data management solutions for securities and investment management firms, with Oracle Exadata Database Machine, we see an opportunity to notably improve data processing performance -- providing high quality 'golden copy' data in a reduced timeframe. Achieving Oracle Exastack Optimized status will be a stamp of approval that our solution will provide the performance and scalability that our customers demand." "As a leading provider of Revenue Intelligence solutions for telecommunications, media and entertainment service providers, our customers continually demand more readily accessible, enriched and pre-analyzed information to minimize their financial risks and maximize their margins," said Alon Aginsky, President and CEO of cVidya Networks. "Oracle Exastack enables our solutions to deliver the power, infrastructure, and innovation required to transform our customers' business operations and stay ahead of the game." Supporting Resources Oracle PartnerNetwork (OPN) Oracle Exastack Oracle Exastack Datasheet Judson Althoff blog Connect with the Oracle Partner community at OPN on Facebook, OPN on LinkedIn, OPN on YouTube, or OPN on Twitter

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• Linux.com: Q&A on Oracle's Unbreakable Enterprise Kernel

  - by monica.kumar

  Linux.com recently published a Q&A on Oracle's Unbreakable Enterprise Kernel for Linux. The interview highlights the key benefits of Oracle's new offering and also offers an insight into our long and ongoing commitment to advancing Linux. Here are some excerpts from the Q&A: All enhancements made in the Unbreakable Enterprise Kernel are open source and have been made available to the Linux community. Oracle Linux, including both the kernels, is free to download, use and distribute. You can download the Unbreakable Enterprise Kernel at http://public-yum.oracle.com Source code is available, including a public git repository with full changelog and individual patches and checkins for convenience. Read the entire interview. Visit the Oracle Linux Homepage.

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• If You Could Cut Your Meeting Times in ½ Would You?

  - by Brian Dayton

                  I know it sounds like a big promise. And what I'm thinking about may not cut a :60 minute meeting into :30 minutes, but it could make meetings and interactions up to 2X more productive. How? Social Media for the Enterprise, Not Social Media In the Enterprise Bear with me. I'm not talking about whether or not workers should or shouldn't have access to Facebook on corporate networks. That topic has been discussed @ length. I'm also not talking about the direct benefits of Social Networking tools like Presence (the ability to see someone online and ask a question in real-time), blogs, RSS feeds or external tools like Twitter. The Un-Measurable Benefits Would you do something that you believe will have a positive effect--but can't be measured? It's impossible to quantify the effectiveness of a meeting. However, what I am talking about would be more of a byproduct of all of the social networking tools above. Here's the hypothesis: As I've gotten more and more busy with work, family, travel and kids--and the same has happened to my friends and family--I'm less and less connected. But by introducing Facebook to my life I've not only made connections with longtime friends whom I haven't spoken to in years--but I've increased the pace and quality of interactions, on and offline, with close friends who I see and speak to every week. In some cases it even enhances the connections and interactions with those I see or speak to every day. The same holds true in an organization. Especially a larger one with highly matrixed organizational structures. You work with people on a project, new people come in with each different project and a disproportionate amount of time is spent getting oriented and staying current. Going back to the initial value proposition--making meetings shorter/more effective--a large amount of time is spent: -          At Project Kick-off: Meeting and understanding team member's histories, goals & roles -          Ongoing: Summarizing events since the last meeting or update email In my personal, Facebook life today I know that: -          My best friend from college - has been stranded in India for 5 days because of the volcano in Iceland and is now only 250 miles from home -          One of my co-workers started conference calls at 6:30 this morning -          My wife wasn't terribly pleased with my painting skills in our new bathroom (disclosure: she told me this face to face too) Strengthening Weak Links A recent article in CIO Magazine, Three Dangerous Social Media Misconceptions (Kristen Burnham, March 12, 2010) calls out the #1 misconception as follows: 1. "Face-to-face relationships are far more valuable than virtual ones." While some level of physical interaction will always add value to relationships, Gartner says that come 2020, most relationships and teams will be based on "weak links"--that is, you may not have personally met a contact, but you'll know of or may have interacted with him via social sites like Facebook, LinkedIn and Twitter. The sooner your enterprise adopts these tools, the sooner your employees will learn them, and the sooner you'll begin to cultivate these relationships-of-the-future.   I personally believe that it's not an either/or choice between face-to-face and virtual interactions. In fact, I'll be as bold as saying it doesn't matter. I can point to two extremely valuable work relationships that I've had over the past 5 years: -          I shared an office with one of them -          I met the other person, face-to-face, only once Both relationships were very productive. The dynamics were similar. The communication tactics differed immensely. What does matter is the quality, frequency and relevance of interactions. Still sound like too much? An over-promise? Stay tuned for my next post The Gap Between Facebook and LinkedIn. I'll also connect some of the dots with where Oracle Applications and technologies are headed.        

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• O&rsquo;Reilly Deal of the Day 14/Aug/2014 - RESTful Web APIs

  - by TATWORTH

  Originally posted on: http://geekswithblogs.net/TATWORTH/archive/2014/08/14/orsquoreilly-deal-of-the-day-14aug2014---restful-web-apis.aspxToday’s half-price Deal of the Day from O’Reilly at http://shop.oreilly.com/product/0636920028468.do?code=DEAL is RESTful Web APIs. “The popularity of REST in recent years has led to tremendous growth in almost-RESTful APIs that don’t include many of the architecture’s benefits. With this practical guide, you’ll learn what it takes to design usable REST APIs that evolve over time. By focusing on solutions that cross a variety of domains, this book shows you how to create powerful and secure applications, using the tools designed for the world’s most successful distributed computing system: the World Wide Web.”

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• Oracle Linux at Oracle Openworld 2011

  - by Zeynep Koch

  In the Oracle Linux track, you'll learn how organizations of all sizes, in all industries, worldwide, are realizing the true benefits of complete and integrated solutions with Oracle Linux and Oracle's world-class Linux support program. Find out what Oracle is doing to simplify the development, deployment, and management of Linux solutions via significant testing initiatives including the Oracle Validated Configurations program. Also discover how Oracle is driving the enterprise Linux technology roadmap with new features and enhancements, making Linux a faster, better operating system for all. Meet Oracle's Linux engineers, experts, customers, and partners, and get answers to all your Linux questions. Here are the Linux sessions and demos that you don't want to miss. · Oracle Linux Strategy and Roadmap · New Features in Oracle Linux · End-to-End Data Integrity Solution for Linux · Debugging and Configuration Best Practices for Oracle Linux · Demos · Hands-on-Labs Register by July 29 and get a $500 discount.http://bit.ly/kSjDMD

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• Developer Training – Employee Morals and Ethics – Part 2

  - by pinaldave

  Developer Training - Importance and Significance - Part 1 Developer Training – Employee Morals and Ethics – Part 2 Developer Training – Difficult Questions and Alternative Perspective - Part 3 Developer Training – Various Options for Developer Training – Part 4 Developer Training – A Conclusive Summary- Part 5 If you have been reading this series of posts about Developer Training, you can probably determine where my mind lies in the matter – firmly “pro.”  There are many reasons to think that training is an excellent idea for the company.  In the end, it may seem like the company gets all the benefits and the employee has just wasted a few hours in a dark, stuffy room.  However, don’t let yourself be fooled, this is not the case! Training, Company and YOU! Do not forget, that as an employee, you are your company’s best asset.  Training is meant to benefit the company, of course, but in the end, YOU, the employee, is the one who walks away with a lot of useful knowledge in your head.  This post will discuss what to do with that knowledge, how to acquire it, and who should pay for it. Eternal Question – Who Pays for Training? When the subject of training comes up, money is often the sticky issue.  Some companies will argue that because the employee is the one who benefits the most, he or she should pay for it.  Of course, whenever money is discuss, emotions tend to follow along, and being told you have to pay money for mandatory training often results in very unhappy employees – the opposite result of what the training was supposed to accomplish.  Therefore, many companies will pay for the training.  However, if your company is reluctant to pay for necessary training, or is hesitant to pay for a specific course that is extremely expensive, there is always the art of compromise.  The employee and the company can split the cost of the training – after all, both the company and the employee will be benefiting. [Click on following image to answer important question] Click to Enlarge  This kind of “hybrid” pay scheme can be split any way that is mutually beneficial.  There is the obvious 50/50 split, but for extremely expensive classes or conferences, this still might be prohibitively expensive for the employee.  If you are facing this situation, here are some example solutions you could suggest to your employer:  travel reimbursement, paid leave, payment for only the tuition.  There are even more complex solutions – the company could pay back the employee after the training and project has been completed. Training is not Vacation Once the classes have been settled on, and the question of payment has been answered, it is time to attend your class or travel to your conference!  The first rule is one that your mothers probably instilled in you as well – have a good attitude.  While you might be looking forward to your time off work, going to an interesting class, hopefully with some friends and coworkers, but do not mistake this time as a vacation.  It can be tempting to only have fun, but don’t forget to learn as well.  I call this “attending sincerely.”  Pay attention, have an open mind and good attitude, and don’t forget to take notes!  You might be surprised how many people will want to see what you learned when you go back. Report Back the Learning When you get back to work, those notes will come in handy.  Your supervisor and coworkers might want you to give a short presentation about what you learned.  Attending these classes can make you almost a celebrity.  Don’t be too nervous about these presentations, and don’t feel like they are meant to be a test of your dedication.  Many people will be genuinely curious – and maybe a little jealous that you go to go learn something new.  Be generous with your notes and be willing to pass your learning on to others through mini-training sessions of your own. [Click on following image to answer important question] Click to Enlarge Practice New Learning On top of helping to train others, don’t forget to put your new knowledge to use!  Your notes will come in handy for this, and you can even include your plans for the future in your presentation when you return.  This is a good way to demonstrate to your bosses that the money they paid (hopefully they paid!) is going to be put to good use. Feedback to Manager When you return, be sure to set aside a few minutes to talk about your training with your manager.  Be perfectly honest – your manager wants to know the good and the bad.  If you had a truly miserable time, do not lie and say it was the best experience – you and others may be forced to attend the same training over and over again!  Of course, you do not want to sound like a complainer, so make sure that your summary includes the good news as well.  Your manager may be able to help you understand more of what they wanted you to learn, too. Win-Win Situation In the end, remember that training is supposed to be a benefit to the employer as well as the employee.  Make sure that you share your information and that you give feedback about how you felt the sessions went as well as how you think this training can be implemented at the company immediately. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Developer Training, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology

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• Experience the eBook – “Oracle SOA Suite – In the Customers’ Words” By Bruce Tierney

  - by JuergenKress

  Flip through the new free 25 page eBook describing the objectives and benefits of SOA with embedded video snippets from Oracle SOA Suite customers describing their experiences. Start with a quick overview in YouTube then follow the link provided within the video to access the eBook. Hope you enjoy it! SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit  www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Mix Forum Technorati Tags: SOA eBook,Fujitu,SOA Suite,SOA Community,Oracle SOA,Oracle BPM,Community,OPN,Jürgen Kress

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• Change Comes from Within

  - by John K. Hines

  I am in the midst of witnessing a variety of teams moving away from Scrum. Some of them are doing things like replacing Scrum terms with more commonly understood terminology. Mainly they have gone back to using industry standard terms and more traditional processes like the RAPID decision making process. For example: Scrum Master becomes Project Lead. Scrum Team becomes Project Team. Product Owner becomes Stakeholders. I'm actually quite sad to see this happening, but I understand that Scrum is a radical change for most organizations. Teams are slowly but surely moving away from Scrum to a process that non-software engineers can understand and follow. Some could never secure the education or personnel (like a Product Owner) to get the whole team engaged. And many people with decision-making authority do not see the value in Scrum besides task planning and tracking. You see, Scrum cannot be mandated. No one can force a team to be Agile, collaborate, continuously improve, and self-reflect. Agile adoptions must start from a position of mutual trust and willingness to change. And most software teams aren't like that. Here is my personal epiphany from over a year of attempting to promote Agile on a small development team: The desire to embrace Agile methodologies must come from each and every member of the team. If this desire does not exist - if the team is satisfied with its current process, if the team is not motivated to improve, or if the team is afraid of change - the actual demonstration of all the benefits prescribed by Agile and Scrum will take years. I've read some blog posts lately that criticise Scrum for demanding "Big Change Up Front." One's opinion of software methodologies boils down to one's perspective. If you see modern software development as successful, you will advocate for small, incremental changes to how it is done. If you see it as broken, you'll be much more motivated to take risks and try something different. So my question to you is this - is modern software development healthy or in need of dramatic improvement? I can tell you from personal experience that any project that requires exploration, planning, development, stabilisation, and deployment is hard. Trying to make that process better with only a slightly modified approach is a mistake. You will become completely dependent upon the skillset of your team (the only variable you can change). But the difficulty of planned work isn't one of skill. It isn't until you solve the fundamental challenges of communication, collaboration, quality, and efficiency that skill even comes into play. So I advocate for Big Change Up Front. And I advocate for it to happen often until those involved can say, from experience, that it is no longer needed. I hope every engineer has the opportunity to see the benefits of Agile and Scrum on a highly functional team. I'll close with more key learnings that can help with a Scrum adoption: Your leaders must understand Scrum. They must understand software development, its inherent difficulties, and how Scrum helps. If you attempt to adopt Scrum before the understanding is there, your leaders will apply traditional solutions to your problems - often creating more problems. Success should be measured by quality, not revenue. Namely, the value of software to an organization is the revenue it generates minus ongoing support costs. You should identify quality-based metrics that show the effect Agile techniques have on your software. Motivation is everything. I finally understand why so many Agile advocates say you that if you are not on a team using Agile, you should leave and find one. Scrum and especially Agile encompass many elegant solutions to a wide variety of problems. If you are working on a team that has not encountered these problems the the team may never see the value in the solutions.   Having said all that, I'm not giving up on Agile or Scrum. I am convinced it is a better approach for software development. But reality is saying that its adoption is not straightforward and highly subject to disruption. Unless, that is, everyone really, really wants it.

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• Information Indepth Newsletter - Linux Edition

  - by Paulo Folgado

  INFORMATION INDEPTH NEWSLETTERLinux Edition February 2011 Stay Connected:  NEWS Now Available: Oracle Linux 6 Get the latest release of Oracle Linux 6, which includes Unbreakable Enterprise Kernel.Download Oracle Linux 6 Read More Customers Succeed by Using Oracle Exadata with Oracle Linux Watch IT executives from Bank of America, Linkshare, and Johns Hopkins as they talk about the business challenges they faced and why they chose to use Oracle Linux along with Oracle Exadata as the solution. Watch Now Video Interview: Oracle Senior Vice President Wim Coekaerts Watch Wim Coekaerts, senior vice president, Linux and Virtualization Engineering, as he talks about use cases for Oracle VM Templates as well as the Unbreakable Enterprise Kernel for Linux.Watch Now Hot Off the Press: Migrate Your IBM AIX Environment to Oracle Linux This new white paper provides recommendations for planning and implementing the migration of applications from an IBM Power System running AIX to Oracle's Sun Fire X4800 Server with Intel Xeon 7560 Processor running Oracle Linux 5.5.Read More  Back to Top BLOGOSPHERE Just Launched: The Oracle Linux Blog Follow our new Oracle Linux blog  to hear the latest updates, product news, upcoming events, and all the latest happenings, directly from the Linux team at Oracle. Back to Top TECH DIVE NEW: Linux/Oracle Solaris CommandComparo Site from Oracle Technology NetworkThis site gives equivalent command syntax in Oracle Solaris 10 and Oracle Enterprise Linux 5 for common administrative tasks--focusing particularly on tasks that have tricky syntax or that you frequently need to double check. It acts as a quick reference for administrators who operate in these two OS environments. Free Download: Oracle Linux Release 5.6Did you know that by using Oracle Linux 5.5 or 5.6 along with the Unbreakable Enterprise Kernel, you can get all the benefits of Linux mainline kernel 2.6.32 and more, right now, without the need to reinstall or migrate to a new operating system such as RHEL6?Read Release NotesDownload Oracle Linux 5.6 LSB 4.0 Certification Completed for Oracle Linux 5.5Oracle Linux 5.5 with Unbreakable Enterprise Kernel successfully completed the LSB 4.0 certification.  Back to Top WEBCASTS Boost Your Linux Performance with Oracle's Enhancements in Infiniband and RDSRegister to hear Director of Kernel Engineering Chris Mason cover scalability and performance improvements in Linux environment. Get the Facts Oracle's Unbreakable Enterprise KernelSVP Wim Coekaerts and Senior Director Monica Kumar cover the facts about and benefits of using Unbreakable Enterprise Kernel.  View Other Webcasts on Demand   Back to Top EVENTS Collaborate 2011April 10-14 Orlando, Florida Cloud Summit Events, WorldwideVarious dates (check the city for date/time of event) Datacenter Efficiency Events WorldwideThese events include Linux and Oracle VM sessions.Various dates (check the city for date/time of event) Virtualization Events in North America Find an Oracle Event  Back to Top EDUCATION Get Oracle Linux Certified from Oracle University Oracle University offers courses in both Oracle Linux and the administration of Oracle Database on Linux.  Back to Top CUSTOMER SPOTLIGHT Pella Corporation Improves IT Performance and Efficiency with Oracle Linux and Oracle VM To improve IT performance and efficiency and lower operational costs, Pella Corporation, has standardized on Oracle VM and Oracle Linux. Read More Disney Store Deploys POS in 330 Stores and 7 Countries on Oracle Linux Disney Store is running 1,500 registers worldwide on a broad Oracle technology software stack including Oracle Database 11g, Oracle Fusion Middleware, and Oracle Linux. Read More Back to Top PARTNER SPOTLIGHT Emulex and Oracle Announce Data Integrity Features The Unbreakable Enterprise Kernel provides data integrity checking between Oracle Database applications and Emulex 8Gb/s LightPulse Fibre Channel Host Bus Adapters. Read More Dell Inc. Dell Inc. tested and validated configurations support Oracle Linux. Back to Top STAY IN TOUCH Follow @ORCL_Linux on Twitter for the latest penguin tweets Bookmark Oracle.com/Linux Read the Oracle Linux blog Back to Top  Oracle Information InDepth newsletters bring targeted news, articles, customer stories, and special offers to business people who want to find out how to streamline enterprise information management, measure results, improve business processes, and communicate a single truth to their constituents. Please send questions or comments to [email protected]. For answers to questions about subscribing, unsubscribing, and managing your Oracle e-mail communications preferences, please see the Oracle E-Mail Communications page. Copyright © 2011, Oracle Corporation and/or its affiliates. All rights reserved. Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners. This document is provided for information purposes only, and the contents hereof are subject to change without notice. This document is not warranted to be error-free, nor is it subject to any other warranties or conditions, whether expressed orally or implied in law, including implied warranties and conditions of merchantability or fitness for a particular purpose. We specifically disclaim any liability with respect to this document, and no contractual obligations are formed either directly or indirectly by this document. This document may not be reproduced or transmitted in any form or by any means, electronic or mechanical, for any purpose, without our prior written permission. 

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• Crystal Reports: 5 Tests for Top Performance

  Your masterpiece report is now complete. It doesn't just meet your customer’s expectations, it blows them out of the water. All they want is a beautifully-summarized report that can be displayed in a myriad of ways. Then disaster strikes! You try to run the report for a month against the live database and not the two days worth of test data you used for development, then your report’s runtime goes from twenty seconds to two hours. Every Crystal Reports developer has experienced this situation and it can be one of the most frustrating aspects of report design. Thankfully there are a variety of things that can be done to combat bad performance, any one of which can reap huge benefits...

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• DNASTREAM’s RapidLaunch Oracle Accelerate solution for RightNow

  - by Richard Lefebvre

  The Oracle RightNow Accelerate solution from DNASTREAM allows each Customer to enjoy quicker deployment and earlier time to benefits from this SAAS Customer Experience solution. At the start of the project, a full suite of E-Learning simulations & materials is provided by DNASTREAM to match the customer’s processes. This RapidLaunch content library for RightNow can be leveraged by our customers early in their project implementations bringing significant cost efficiencies, time reduction and improved user adoption to their project roll outs. Solution Profile: This Oracle Accelerate solution is based on Oracle RightNow CX that includes Content management, Contact management, Incident management, Customer Portal, Closed incident Survey, Standard reports. As an additional option there is available the Oracle RightNow CX Chat implementation. For more information about RightNow and the DNASTREAM Accelerate solution, visit the Oracle Accelerate microsite or contact www.dnastream.com

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• Web Development Trends: Mobile First, Data-Oriented Development, and Single Page Applications

  - by dwahlin

  I recently had the opportunity to give a keynote talk at an Intel conference about key trends in the world of Web development that I feel teams should be taking into account with projects. It was a lot of fun and I had the opportunity to talk with a lot of different people about projects they’re working on. There are a million things that could be covered for this type of talk (HTML5 anyone?) but I only had 60 minutes and couldn’t possibly cover them all so I decided to focus on 3 key areas: mobile, data-oriented development, and SPAs. The talk was geared toward introducing people (many who weren’t Web developers) to topics such as mobile first development (demos showed a few tools to help here), responsive design techniques, data binding techniques that can simplify code, and Single Page Application (SPA) benefits. Links to code demos shown during the presentation can be found at the end of the slide deck. Web Development Trends - What's New in the World of Web Development by Dan Wahlin

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• The Complementary Roles of PLM and PIM

  - by Ulf Köster

  Oracle Product Value Chain Solutions (aka Enterprise PLM Solutions) are a comprehensive set of product management solutions that work together to provide Oracle customers with a broad array of capabilities to manage all aspects of product life: innovation, design, launch, and supply chain / commercialization processes beyond the capabilities and boundaries of traditional engineering-focused Product Lifecycle Management applications. They support companies with an integrated managed view across the product value chain: From Lab to Launch, From Farm to Fork, From Concept to Product to Customer, From Product Innovation to Product Design and Product Commercialization. Product Lifecycle Management (PLM) represents a broad suite of software solutions to improve product-oriented business processes and data. PLM success stories prove that PLM helps companies improve time to market, increase product-related revenue, reduce product costs, reduce internal costs and improve product quality. As a maturing suite of enterprise solutions, PLM is still evolving to realize the promise it can provide across all facets of a business and all phases of the product lifecycle. The vision for PLM includes everything from gathering early requirements for a product through multiple stages of the product lifecycle from product design, through commercialization and eventual product retirement or replacement. In discrete or process industries, PLM is typically more focused on Product Definition as items with respect to the technical view of a material or part, including specifications, bills of material and manufacturing data. With Agile PLM, this is specifically related to capabilities addressing Product Collaboration, Governance and Compliance, Product Quality Management, Product Cost Management and Engineering Collaboration. PLM today is mainly addressing key requirements in the early product lifecycle, in engineering changes or in the “innovation cycle”, and primarily adds value related to product design, development, launch and engineering change process. In short, PLM is the master for Product Definition, wherever manufacturing takes place. Product Information Management (PIM) is a product suite that has evolved in parallel to PLM. Product Information Management (PIM) can extend the value of PLM implementations by providing complementary tools and capabilities. More relevant in the area of Product Commercialization, the vision for PIM is to manage product information throughout an enterprise and supply chain to improve product-related knowledge management, information sharing and synchronization from multiple data sources. PIM success stories have shown the ability to provide multiple benefits, with particular emphasis on reducing information complexity and information management costs. Product Information in PIM is typically treated as the commercial view of a material or part, including sales and marketing information and categorization. PIM collects information from multiple manufacturing sites and multiple suppliers into its repository, but also provides integration tools to push the information back out to the other systems, serving as an active central repository with the aim to provide a holistic view on any product sold by a company (hence the name “Product Hub”). In short, PIM is the master of commercial Product Information. So PIM is quickly becoming mandatory because of its value in optimizing multichannel selling processes and relationships with customers, as you can see from the following table: Viewpoint PLM Current State PIM Key Benefits PIM adds to PLM Product Lifecycle Primarily R&D Front end Innovation Cycle Change process Primarily commercial / transactional state of lifecycle Provides a seamless information flow from design and manufacturing through the ultimate selling and servicing of products Data Primarily focused on “item” vs. “product” data Product structures Specifications Technical information Repository for all product information. Reaches out to entire enterprise and its various silos of product information and descriptions Provides a “trusted source” of accurate product information to the internal organization and trading partners Data Lifecycle Repository for all design iterations Historical information Released, current information, with version management and time stamping Provides a single location to track and audit historical product information Communication PLM release finished product to ERP PLM is the master for Product Definition Captures information from disparate sources, including in-house data stores Recognizes the reality of today’s data “mess” across information silos Provides the ability to package product information to its audience in the desired, relevant format to meet their exacting business requirements Departmental R&D Manufacturing Quality Compliance Procurement Strategic Marketing Focus on Marketing and Sales Gathering information from other Departments, multiple sites, multiple suppliers A singular enterprise solution that leverages existing information silos and data stores Supply Chain Multi-site internal collaboration Supplier collaboration Customer collaboration Works with customers, exchanges / data pools, and trading partners to provide relevant product information packaged the way the customer desires Provides ability to provide trading partners and internal customers with information in a manner they desire, continuously Tools Data Management Collaboration Innovation Management Cleansing Synchronization Hub functions Consistent, clean and complete commercial product information The goals of both PLM and PIM, put simply, are to help companies make more profit from their products. PLM and PIM solutions can be easily added as they share some of the same goals, while coming from two different perspectives: the definition of the product and the commercialization of the product. Both can serve as a form of product “system of record”, but take different approaches to delivering value. Oracle Product Value Chain solutions offer rich new strategies for executives to collectively leverage Agile PLM, Product Data Hub, together with Enterprise Data Quality for Products, and other industry leading Oracle applications to achieve further incremental value, like Oracle Innovation Management. This is unique on the market today.

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• Oracle Business Intelligence integration with Oracle Open Office

  - by Harald Behnke

  A highlight of the latest Oracle Office product launches are the first Oracle application connectors introduced with Oracle Open Office 3.3. The Oracle Open Office Connector for Oracle Business Intelligence perfectly demonstrates the advantages of enterprise and office productivity software engineered to work together. The connector enables you to access and run Oracle Business Intelligence Enterprise Edition requests directly within Oracle Open Office. The refreshable requests leverage not only native Open Office functionality but also the scalability and performance of the Oracle Oracle Business Intelligence server (R10.x). The requests reference a single source of information as defined in the Oracle Business Intelligence server data thus ensuring consistent information across the enterprise. See how it works in the demo video: Beyond the dramatic license cost savings for Oracle Business Intelligence customers using Oracle Open Office, the joint engineering efforts result in usability and efficiency benefits not available with Microsoft Office: Import styles and conditional formats defined in Business Intelligence answersApply customized styles, direct or conditional formats to Oracle Business Intelligence data - all changes are preserved during refreshChange chart properties for Oracle Open Office charts - all changes are preserved during refresh Read more about the Oracle Open Office enterprise features.

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• Software consultancy or in-house development?

  - by JefClaes

  What are the benefits and drawbacks of working as an in-house developer versus working as a consultant and vice versa? I am pretty sure both breeds can be found on these forums and I hope you are willing to share your experience. Edit: Let me clarify the question. I wonder what the experience is like being a developer. For example: being an in-house developer, you are able to learn from your mistakes. Being a consultant is often more challenging, because there is more variety in the problems you have to solve. PS: Although I realise that this is a subjective question, I don't necessarily see it as one of those bad-subjective questions.

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• Is Master Data Management CRM's Secret Sauce?

  - by divya.malik

  This was the title of a recent blog entry by our colleagues in EMEA. Having a good master data management system enables organizations to get a unified, accurate and complete understanding of their customers. Gartner Group's John Radcliffe explains why MDM is destined to be at the heart of future CRM and social CRM projects. Experts are predicting big things for master data management (MDM) in the immediate future. While far from being a new kid on the block, its potential benefits at a time when organisations are drowning in data mean that it is in the right place at the right time. "MDM is not 'nice to have'," explains John Radcliffe, research vice president at Gartner. "If tackled in the right way it can provide near term business value that plays into an organisation's new focus on cost efficiencies, risk management and regulatory compliance, while supporting growth and future transformative strategies." The complete article can be found here.

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• Ways to use your skills as a developer to give back to the community/charities.

  - by Ryan Hayes

  Recently I came upon a community event called GiveCamp. GiveCamp is a weekend-long event where technology professionals from designers, developers and database administrators to marketers and web strategists donate their time to provide solutions for non-profit organizations. Since its inception in 2007, the GiveCamp program has provided benefits to over 150 charities, with a value of developer and designer time exceeding $1,000,000 in services! Coming from a very rural part of the country where there is a huge opportunity for charity events like this, it got me wondering. Are there other large movements like GiveCamp that are out there? GiveCamp is sponsored by Microsoft, so of course most are run through .NET user groups. Are there other flavors of it? Different types? Java/Python/other open source charity movements? If not, how do you give back?

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• Oracle Announces New Oracle VM Template for MySQL Enterprise Edition

  - by Zeynep Koch

   Oracle announces new Oracle VM template for MySQL Enterprise Edition enabling more efficient and lower cost deployments of virtualized MySQL environments. Here are some of the details and benefits: The new Oracle VM Template for MySQL helps eliminate manual configuration efforts and risks by providing a pre-installed, pre-configured and certified software stack that includes Oracle VM Server for x86, Oracle Linux with the Unbreakable Enterprise Kernel and MySQL Enterprise Edition. By pre-integrating the world’s most popular open source database with Oracle Linux and Oracle Virtualization technologies, enterprise users and ISVs can quickly and easily deploy and manage a virtualized MySQL database server for Web and cloud-based applications. Backed by Oracle’s world-class support organization and the result of extensive integration and quality assurance testing, the Oracle VM Template for MySQL Enterprise Edition further demonstrates Oracle’s investment in MySQL and allows users to benefit from a single point of contact for 24/7 technical support for all pre-configured components. Read more in this white paper. 

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• Where to go after Adobe Flex? [closed]

  - by jan halfar

  After this post http://blogs.adobe.com/flex/2011/11/your-questions-about-flex.html and especially this paragraph: ... Does Adobe recommend we use Flex or HTML5 for our enterprise application development? In the long-term, we believe HTML5 will be the best technology for enterprise application development. We also know that, currently, Flex has clear benefits for large-scale client projects typically associated with desktop application profiles. ... Make no mistake, the days of Flex are over. Thus a lot of people are asking themselves: Which technology(ies) will solve their and their customers problems in a future without flex? P.S.: Obviously the correct answer for adobe would have been " ...Since we believe, that HTML5 will be the best technology enterprise application development, we will ensure that it will be targeted by future releases of the Flex framework ..."

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• What are reasons for Unity3D's owners to force rich guys buying Pro version?

  - by mhambra

  Well, I have to say that Unity is a really nice thing that can save one a dozen of hours on coding (letting instantly work on gameplay). But what's the idea of forcing (EULA) any party, which made over 100k last fiscal year, to purchase Pro instead of using normal edition!? It feels that this kind of licensing provides hidden benefits to rich guys over me, poor sloven, who can afford buying $3.5k license but obviously will not receive any additional cookies from it. And, by the way, anyone estimated how much Unity's source + Playstation + Xbox license will cost?

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• HDFC Bank's Journey to Oracle Private Database Cloud

  - by Nilesh Agrawal

  One of the key takeaways from a recent post by Sushil Kumar is the importance of business initiative that drives the transformational journey from legacy IT to enterprise private cloud. The journey that leads to a agile, self-service and efficient infrastructure with reduced complexity and enables IT to deliver services more closely aligned with business requirements. Nilanjay Bhattacharjee, AVP, IT of HDFC Bank presented a real-world case study based on one such initiative in his Oracle OpenWorld session titled "HDFC BANK Journey into Oracle Database Cloud with EM 12c DBaaS". The case study highlighted in this session is from HDFC Bank’s Lending Business Segment, which comprises roughly 50% of Bank’s top line. Bank’s Lending Business is always under pressure to launch “New Schemes” to compete and stay ahead in this segment and IT has to keep up with this challenging business requirement. Lending related applications are highly dynamic and go through constant changes and every single and minor change in each related application is required to be thoroughly UAT tested certified before they are certified for production rollout. This leads to a constant pressure in IT for rapid provisioning of UAT databases on an ongoing basis to enable faster time to market. Nilanjay joined Sushil Kumar, VP, Product Strategy, Oracle, during the Enterprise Manager general session at Oracle OpenWorld 2012. Let's watch what Nilanjay had to say about their recent Database cloud deployment. “Agility” in launching new business schemes became the key business driver for private database cloud adoption in the Bank. Nilanjay spent an hour discussing it during his session. Let's look at why Database-as-a-Service(DBaaS) model was need of the hour in this case  - Average 3 days to provision UAT Database for Loan Management Application Silo’ed UAT environment with Average 30% utilization Compliance requirement consume UAT testing resources DBA activities leads to $$ paid to SI for provisioning databases manually Overhead in managing configuration drift between production and test environments Rollout impact/delay on new business initiatives The private database cloud implementation progressed through 4 fundamental phases - Standardization, Consolidation, Automation, Optimization of UAT infrastructure. Project scoping was carried out and end users and stakeholders were engaged early on right from planning phase and including all phases of implementation. Standardization and Consolidation phase involved multiple iterations of planning to first standardize on infrastructure, db versions, patch levels, configuration, IT processes etc and with database level consolidation project onto Exadata platform. It was also decided to have existing AIX UAT DB landscape covered and EM 12c DBaaS solution being platform agnostic supported this model well. Automation and Optimization phase provided the necessary Agility, Self-Service and efficiency and this was made possible via EM 12c DBaaS. EM 12c DBaaS Self-Service/SSA Portal was setup with required zones, quotas, service templates, charge plan defined. There were 2 zones implemented - Exadata zone  primarily for UAT and benchmark testing for databases running on Exadata platform and second zone was for AIX setup to cover other databases those running on AIX. Metering and Chargeback/Showback capabilities provided business and IT the framework for cloud optimization and also visibility into cloud usage. More details on UAT cloud implementation, related building blocks and EM 12c DBaaS solution are covered in Nilanjay's OpenWorld session here. Some of the key Benefits achieved from UAT cloud initiative are - New business initiatives can be easily launched due to rapid provisioning of UAT Databases [ ~3 hours ] Drastically cut down $$ on SI for DBA Activities due to Self-Service Effective usage of infrastructure leading to  better ROI Empowering  consumers to provision database using Self-Service Control on project schedule with DB end date aligned to project plan submitted during provisioning Databases provisioned through Self-Service are monitored in EM and auto configured for Alerts and KPI Regulatory requirement of database does not impact existing project in queue This table below shows typical list of activities and tasks involved when a end user requests for a UAT database. EM 12c DBaaS solution helped reduce UAT database provisioning time from roughly 3 days down to 3 hours and this timing also includes provisioning time for database with production scale data (ranging from 250 G to 2 TB of data) - And it's not just about time to provision,  this initiative has enabled an agile, efficient and transparent UAT environment where end users are empowered with real control of cloud resources and IT's role is shifted as enabler of strategic services instead of being administrator of all user requests. The strong collaboration between IT and business community right from planning to implementation to go-live has played the key role in achieving this common goal of enterprise private cloud. Finally, real cloud is here and this cloud is accompanied with rain (business benefits) as well ! For more information, please go to Oracle Enterprise Manager  web page or  follow us at :  Twitter | Facebook | YouTube | Linkedin | Newsletter

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