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  • Online Media Daily: Oracle Takes Social Marketing Seriously

    - by Kathryn Perry
    In the article published on Nov 12, 2012 and titled "Oracle Integrates Social Marketing Into Enterprise To Gain Marketing Revs," Online Media Daily explores Oracle's approach to social marketing. The publication says that Oracle is focused on showing marketers how to integrate social data into corporate business processes and how to "socialize" the corporate world.The article goes on to state:"Enterprise software companies like Oracle, SAP, IBM, Salesforce and Microsoft have been slowly building up an expertise in social marketing to integrate the data into traditional enterprise resource planning, and customer relationship management tools into social marketing tools.   Enterprise software companies like Oracle, SAP, IBM, Salesforce and Microsoft have been slowly building up an expertise in social marketing to integrate the data into traditional enterprise resource planning, and customer relationship management tools into social marketing tools.   Read more: http://www.mediapost.com/publications/article/187096/oracle-integrates-social-marketing-into-enterprise.html#ixzz2CPMZ1w3DMeg Bear, VP of cloud social platform at Oracle, sees the integration with ERP systems as a differentiator for the company. Oracle Social Relationship Management launched last month. It integrates social data into traditional enterprise applications like Oracle Fusion Marketing, Oracle Fusion Sales Catalog, Oracle ATG Web Commerce and Oracle ERP."The post goes on to quote a Forrester analyst stating the following:""There's room for any process-driven application to run more efficiently, especially if they're socially enabled," said Rob Koplowitz, VP and principal analyst at Forrester Research. "It takes the human part of the process not generally captured today to provide better access to content, information and collective actions."Koplowitz said several acquisitions support Oracle's long-term vision: to layer social on top of other enterprise apps, like its ERP platform."With many great acquisitions under our belt and organically grown social tools, the market recognizes that Oracle is poised to seize the moment in socially enabled business apps.Continue reading the full article here.

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  • What’s New from the Oracle Marketing Cloud at Oracle OpenWorld 2014?

    - by Richard Lefebvre
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Marketing—CX Central is your hub for all things Marketing related at OpenWorld in San Francisco, September 28-October 2, 2014. Learn how to personalize the modern marketing journey to improve customer loyalty. We’re hosting more than 60 breakout sessions, half of which will highlight customer success stories from marquee brands including Bizo, Comcast, Dell, Epson, John Deere, Lane Bryant, ReadyTalk and Shutterfly. Moscone West, Levels 2 and 3 To learn more about how modern marketing works, visit Moscone West, levels 2 and 3, for exciting demos of each of the Oracle Marketing Cloud solutions (BlueKai, Compendium, Eloqua, Push I/O, and Responsys). You also can check out our stations for Vertical Marketing Best Practices, the Markie Awards, and more! CX Spotlight Sessions “Accelerating Big Profits in Big Data,” Jeff Tanner, Baylor University “Using Content Marketing to Impact Every Stage of the Buyer’s Journey,” Jennifer Agustin, Bizo “Expanding Your Marketing with Proven Testing and Optimization,” Brian Border, Shutterfly and Matthew Balthazor, Epson “Modern Marketing: The New Digital Dialogue,” Cory Treffiletti, Oracle A Special Marquee Session Dell’s Hayden Mugford will speak on “The Digital Ecosystem: Driving Experience Through Contact Engagement.” She will highlight how the organization built a digital ecosystem that supports a behaviorally driven, multivehicle nurturing campaign. The Dell 1:1 Global Marketing team worked with multiple partners to innovate integrations with Oracle Eloqua, Oracle Real-Time Decisions for real-time decision logic, and a content management system (CMS) that enables 100 percent customized e-mails. The program doubled average order values for nurtured contacts versus non-nurtured and tripled open and click-through rates versus push e-mail. Other Oracle Marketing Cloud Session Highlights Thought leadership by role Exploring the benefits of moving to the Cloud Product line roadmaps and innovations in Marketing Technical deep dives for product lines within Marketing Best practices and impactful business measurements Solutions that are Integrated across CX Target Audience Session content is geared toward professionals in Marketing, Marketing Operations, Marketing Demand Generation, Social: Chief Marketing Officers, Vice Presidents, Directors and Managers. Outcomes Customers attending Marketing—CX Central @ OpenWorld will be able to: Gain insight into delivering consistent cross-channel marketing Discover how to provide the right information to the right customer at the right time and with the right channel Get answers to burning questions and advice on business challenges Hear from other Oracle customers about recommended best practices to help their organization move forward Network and share ideas to help create a strategy for connecting with customers in better ways It Wouldn’t Be an Oracle Marketing Cloud Event Without a Party! We’re hosting CX Central Fest:  a unique customer experience specifically designed for attendees of CX Central. It will include a chance to rock out at a private concert featuring Los Angeles indie electronic pop group, Capital Cities! Join us Tuesday, September 30 from 7-9 p.m. OpenWorld is a fabulous way for your customers to see all that Oracle Marketing Cloud has to offer. Pass on an invitation today. By Laura Vogel (Oracle) /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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  • Should Marketing departments have basic HTML skills?

    - by Phil.Wheeler
    Working within an organisation as part of the in-house site development team, a lot of my team's throughput is driven by the colouring-in (marketing) department. It is their responsibility to provide approved content and imagery for the features or enhancements that we include on each iteration of the company site. One thing I've noticed in this job and several previous ones is that the Marketing department is extremely particular about wording and presentation, but has little to no understanding of the actual medium with which they're working - the web. I find that my team is constantly making best guesses for various HTML attributes like image alt text, titles, rel tags, blockquote cite attributes and the like. How reasonable is it to expect that marketing departments have a strong understanding of the purpose of HTML metadata? Should it be the developer's job to remind and inform each time or are marketing departments falling behind the technology they're working with? What could I reasonably expect our marketing department to understand and provide every time with each new work request?

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  • Best all in one linux based proxy,firewall, dhcp and wins server.

    - by BeStRaFe
    I help to run a lan in Sydney. We have a need for a proxy/gateway solution to allow those pesky games that require internet to work. I have been doing this with an ISA server and it has worked quite well. However now i wish to port this over to run on the same hardware as our cacti / nagios box under a vmware VM. ISA server is horridly nad due to the massive ram and i/o requirement for something is basically port blocking and handing out IP's. The needs are as follows. 1. DHCP 2. WINS (otherwise network devices fight over who is the WINS master) 3. Filtering based in PORT for outbound traffic. 4. Ability to whitelist IP/MAC's for internet access. 5. Web Interface. I had been thinking to use PFSENSE however there is no option for a WINS server and i cbf working my way around bsd.

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  • Oracle at The Forrester Customer Intelligence and Marketing Leadership Forums

    - by Christie Flanagan
    The Forrester Customer Intelligence Forum and the Forrester Marketing Leadership Forums will soon be here.  This year’s events will be co-located on April 18-19 at the J.W. Marriott at the L.A. Live entertainment complex in downtown Los Angeles.  Last year’s Marketing Forum was quite memorable for me.  You see, while Forrester analysts and business marketers were busy mingling over at the Marriott, another marketing powerhouse was taking up residence a few feet away at The Staples Center.  That’s right folks. Lada Gaga was coming to town.  And, as I came to learn, it made perfect sense for Lady Gaga and her legions of fans to be sharing a small patch of downtown L.A. with marketing leaders from all over the world.  After all, whether you like Lady Gaga or not, what pop star in recent memory has done more to build herself into a brand and to create an engaging, social and interactive customer experience for her Little Monsters?  While Lady Gaga won’t be back in town for this year’s Forrester events, there are still plenty of compelling reasons to make the trip out to Los Angeles.   The theme for The Forrester Customer Intelligence and Marketing Leadership Forums this year is “From Cool To Critical: Creating Engagement In The Age Of The Customer” and will tackle the important questions about how marketers can survive and thrive in the age of the empowered customer: •    How can you assess consumer uptake of new innovations?•    How do you build deep customer knowledge to drive competitive advantage?•    How do you drive deep, personalized customer engagement?•    What is more valuable — eyeballs or engagement?•    How do business customers engage in new media types?•    How can you tie social data to corporate data?•    Who should lead the movement to customer obsession?•    How should you shift your planning and measurement approaches to accommodate more data and a higher signal-to-noise ratio?•    What role does technology play in customizing and synchronizing marketing efforts across channels?As a platinum sponsor of the event, there will be a numbers of ways to interact with Oracle while you’re attending the Forums.  Here are some of the highlights:Oracle Speaking SessionThursday, April 19, 9:15am – 9:55amMaximize Customer Engagement and Retention with Integrated Marketing & LoyaltyMelissa Boxer, Vice President, Oracle CRM Marketing & LoyaltyCustomers expect to interact with your company, brand and products in more ways than ever before.   New devices and channels, such as mobile, social and web, are creating radical shifts in the customer buying process and the ways your company can reach and communicate with existing and potential customers. While Marketing's objectives (attract, convert, retain) remain fundamentally the same, your approach and tools must adapt quickly to succeed in this more complex, cross-channel world. Hear how leading brands are using Oracle's integrated marketing and loyalty solutions to maximize customer engagement and retention through better planning, execution, and measurement of synchronized cross-channel marketing initiatives.Solution ShowcaseWednesday, April 1810:20am – 11:50am 12:30pm – 1:30pm2:55pm – 3:40pmThursday, April 199:55am – 10:40am12:00pm – 1:00pmSolution Showcase & Networking ReceptionWednesday, April 185:10pm – 6:20pmBe sure to follow the #webcenter hashtag for updates on these events.  And for a more considered perspective on what Lady Gaga can teach businesses about branding and customer experience, check out Denise Lee Yohn’s post, Lessons from Lady Gaga from the Brand as Business Bites blog.

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  • VMWare Player: how to avoid always-on-top of other windows

    - by mklhmnn
    This question seems a little bit related, but not fully (I'm not using two monitors nor full-screen mode). I'm running VMWare Player 2.5.4 on Windows XP in normal window mode. Unfortunately, if I switch to other applications, VMWare remains the front-most window. I can avoid it by clicking the other application's title bar or if it pops up a dialog, but how can I avoid VMWare's "always-on-top"-mode completely?

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  • Desktop text that's always on top and loaded from file pereodically

    - by Petja
    I want to have custom text printed on my screen always on top. I tried rainmeter software and i could not find option to load text from file on my system or in any other way. What i want to have is software that prints on top of all windows and scan file every seconds to print latest changes. P.S. the idea would be to have my live PHP website error log printed on my screen every second or as new entres appear.

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  • Auszeichnung für Oracle beim Channel Marketing Award 2010: IT-Security Kampagne "Keine Aufregung" belegt 2. Platz

    - by A&C Redaktion
    Am 18. November wurde in Augsburg der Channel Marketing Award 2010 verliehen. Gesucht wurden die besten Kampagnen der IT-Branche, mit denen wirtschaftlich und kreativ herausragende Marketing-Aktivitäten rund um das Partner Business umgesetzt wurden. In der Kategorie With/Through Partner hat Oracle mit der IT-Security Kampagne www.keine-aufregung.de hinter Xerox den 2. Platz belegt! Damit verwies „Keine Aufregung", durchgeführt von Bozana Pistorius im Januar 2010, Kampagnen von IBM, Corel und E-Plus auf die Plätze. Bilder der Kampagnen sind hier zu finden. Die Berichterstattung zum CMA Award gibt es online bei IT-Business inklusive Video und Bildergalerie.   V.l.n.r.: Alexander Woelke (Woelke von der Brüggen), Sarah Olbrich (Woelke von der Brüggen), Bozana Pistorius (Oracle), Claudine Petit (Cloudbridge Consulting) und Werner Nieberle (Vogel IT Medien)

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  • Hosts that allow email marketing?

    - by Ghost1227
    I work for a company that heavily relies on email marketing to make money and we're running into a problem. We are trying to spin up a new email server and are finding it difficult to find a hosting company that doesn't explicitly disallow any form of mass mailing, legitimate or otherwise! Our lists are all opt-in, so the legitimacy issues aren't a problem, and we comply 100% with CAN-SPAM laws, but that doesn't seem to matter to hosting companies. Does anyone else have experience in this market? Can anyone suggest hosting companies that either support ESPs or are at least mass-mailing friendly? I've done lookups on most of the big players in the field and it seems that all of them are hosting their own equipment, which is currently cost prohibitive for us.

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  • Darth Vader Wins Big [Humorous Comic]

    - by Asian Angel
    Everyone’s favorite Star Wars villain receives a notice in the mail saying he won a contest, but did he really hit it big or is karma dishing out some payback? Note: Make sure to take a close look at the letter shown in the second panel for an additional laugh! Darth Vader Wins Big (Dorkly) [via Neatorama] HTG Explains: Why Linux Doesn’t Need Defragmenting How to Convert News Feeds to Ebooks with Calibre How To Customize Your Wallpaper with Google Image Searches, RSS Feeds, and More

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  • IPSec tunnel between FortiGate and iPhone / iOS - Works except for DNS / Wins

    - by user57988
    I have configured my Fortigate with a new VPN IPSec tunnel to allow the iOS Cisco client to connect. That works fine. I can RDP to my servers, browse to my servers via IP address, etc. But, the iPhone does not resolve my internal IP addresses. I have added the DNS servers that serve addresses for my internal users, as well as the WINS servers, but the iPhone acts like it doesn't see them at all. config vpn ipsec phase1-interface edit "iPhone_VPN" set type dynamic set interface "wan1" set dhgrp 2 set proposal 3des-sha1 3des-md5 set xauthtype auto set mode-cfg enable set authusrgrp "iPhone_VPN_Users" set ipv4-start-ip 10.10.99.100 set ipv4-end-ip 10.10.99.199 set ipv4-netmask 255.255.0.0 set ipv4-dns-server1 10.10.2.1 set ipv4-dns-server2 10.22.1.80 set ipv4-wins-server1 10.10.2.1 set ipv4-wins-server2 10.22.1.80 set ipv4-split-include "Dialup_VPN_Networks" set psksecret ENC xxxxx next end For whatever reason, as far as I can tell, the iPhone does not 'see' the DNS or WINS entries. I don't know how to check it...

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  • Access Insurance Company Wins 2010 Technology Innovation Award at IASA

    - by [email protected]
    Helen Pitts, senior product marketing manager for Oracle Insurance, is blogging from the 2010 IASA Annual Conference and Business Show this week. For the second time in two weeks an Oracle Insurance customer has earned recognition at an insurance industry event for its innovative use of technology to transform their business. Access Insurance Company received the 2010 Technology Innovation Award during the 2010 IASA Annual Conference and Business Show this week in Grapevine, Texas. The company earned the recognition for its "Instant Access" application, which executes all the business rules and processes needed to provide a quote, bind, and issue a policy. CIO Andy Dunn and Tim Reynolds stopped by the Oracle Insurance Booth at IASA to visit with the team, show their award, and share how the platform has provided a strategic advantage to the company and helped it increase revenue by penetrating new markets, increasing market share and improving customer retention. Since implementing Instant Access in 2009 - a platform that leverages both Oracle Insurance Insbridge Rating and Underwriting and Oracle Documaker - the carrier has: Increased policies in force by 22%, from 140,185 to more than 270,000 Grown market share by 4.6% Increased 2009 revenue by 26.5% Increased ratio of policyholders per CSR by 30% Increased its appointed independent producers by 43 percent Now that's true innovation! You can learn more about the company's formula for success by reading Access Insurance Holdings CEO and president Michael McMenamin's interview with Insurance & Technology, Data Mastery Drives Access Insurance's 'Instant Access' Business Technology Platform. Congratulations to Michael, Andy, Tim and the entire team at Access Insurance on this well deserved honor - and for your role as a technology leader for the industry. Helen Pitts is senior product marketing manager for Oracle Insurance.

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  • Creating Ideal Customers with Modern Marketing

    - by Richard Lefebvre
    “Without that real-time perspective, it's just not possible to stay in step with what your customers want and need.” — Customer-Obsessed Marketing Is Your Next Competitive Edge Every business talks about focusing on the customer. But few actually deliver. Why? Because digital marketing technology can’t tell a compelling story. It lacks engaging dialogue with no connection beyond the transaction. It’s lost in translation because marketers don’t speak code. And it’s confusing to the customer because marketing and IT can’t connect process and data. Take a look at your digital marketing picture. From a distance it may look fine. But look up close. It’s fragmented and the dots are not connected. You need much higher resolution. Step back and see the big picture. Zoom in on the individual customer. But you’ll need Modern Marketing technology engineered with enterprise grade data management and proven cloud performance. Explore the people, processes, and technology of the Oracle Marketing Cloud. Create a culture of customer obsession. Simplify marketing across all channels to turn casual prospects into passionate advocates. Engage ideal customers with a meaningful experience. Personalize your brand narrative for each customer in every chapter of your story to increase engagement and revenue. Read the full article and watch the videos here

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  • Help Convert Your Pipeline Opportunities Into Wins

    - by swalker
    Are you looking for an extra advantage to help convert your pipeline opportunities into wins?  The Buy Now, Pay Less for Oracle Hardware & Software  and the Oracle Database Appliance (ODA) Low Entry Payment offer simplified payment plans, with low promotional rates which represent the most affordable way for your accounts to acquire the systems they need now. With payments you grow your deals by selling into future years' budgets; and you mitigate your credit and collections risk - Oracle pays you on behalf of your customer, while your customer makes payments over time. Payments deliver the following benefits: Uncover hidden obstacles and shorten sales-cycles Access the financial decision maker Offer an alternate line of credit Differentiate or match your competition Offer an alternate line of credit to preserve scarce capital Don't wait for a request for financing from your account. Quote your business with these promotions proactively, before any requests. For more information on Oracle Financing for partners visit us at OPN or email [email protected]

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  • Oracle and Eloqua Welcome Compendium’s Content Marketing

    - by Mike Stiles
    Yesterday, Oracle announced its acquisition of Compendium, a cloud-based content marketing provider that helps companies plan, produce and deliver engaging content across multiple channels throughout their customers' lifecycle. Why? Because every part of the above paragraph speaks to where modern marketing is and where it’s headed. Customers have now been empowered, thanks to the Internet and particularly social, with access to almost limitless amounts of information about companies and products. This includes the especially influential voices of friends and objective acquaintances that have experience with the product or brand. With mobile, this info is available instantly in the palm of their hand. All of this research and influence mind you, is taking place long before a prospect will ever engage with the brand itself or one of its sales reps. So how does a brand effectively insert itself into these conversations and this flow of the customer journey? Now, more than ever, marketers must deliver relevant and engaging content across multiple channels and throughout the entire customer journey to be useful, helpful, and influential. Compendium has a data-driven content marketing platform that lines up relevant content with customer data and personas so brands can accelerate the conversion of prospects. Now think about combining that with the Oracle Eloqua Marketing Cloud, part of Oracle's comprehensive CX solution. Marketers will be able to automate content delivery across channels by aligning persona-based content with customers' digital body language. Better customer engagement, improved sales lead quality, better return on marketing investment, and higher customer loyalty. Now we’re talking. Does data-driven content marketing have an impact? Compendium customer CVENT is a SaaS company specializing in meetings management tech. They wanted to increase leads & ad performance on their blog and dramatically increase their content. They also wanted to manage the creation, workflow, promotion and distribution of that content. With Compendium, CVENT created over 9,000 content elements, and sales-ready leads grew 325%. So Oracle Eloqua helps you target audiences, know buyers, and automate multi-channel marketing campaigns. Compendium lets you plan, publish, manage and measure content across content types and channels. Now kick it up yet another notch with Oracle’s Analytics, Big Data and Social solutions, and you’re using your marketing dollars to reach the right people in the right place at the right time with the right content. And as if that weren’t enough, your customers will love you for it. @mikestiles

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  • Le marketing participatif, de Ronand Divard, critique par Youghourta Benali

    Bonjour, Je vous propose une critique pour le livre Le marketing participatif de Ronand Divard [IMG]http://images-eu.amazon.com/images/P/2100540858.08.LZZZZZZZ.jpg[/IMG] Citation: Le marketing participatif (ou collaboratif) peut être défini comme un ensemble de techniques marketing visant à impliquer directement le client dans la définition de l'offre de l'entreprise. C'est une évolution majeure du marketing, qui modifie en profondeur les r...

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  • Effective Social Media Marketing With Search Engine Optimization

    If you are also one of them who are selling their products online and marketing it very greatly, you really have to believe in social media marketing. In today's scenarios of online marketing strategies social media marketing is a very good technique and a technique to drive more traffic from internet, it means that you will definitely generate more sell.

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  • Most effective marketing strategy to promote a casual iOS game?

    - by user1114968
    So I posted this on another forum yesterday but that forum got suspended for malware so gotta wait for the webmaster to fix the site. Here's the basics: We've released a press release through PRMac that included a video review. Submitted and followed up on all the big iOS review sites. None of them replied back with interest. A lot of them just told me that their editors are volunteers who will review games that are "interesting to their readers" and that they would put my app "into consideration" The only site that reviewed our app and promoted virally was iPhoneAppReview.com which we paid. We promoted on the top iOS forums We are now doing in-app advertising through inMobi and are integrating the SDK code into our app to start doing Tapjoy We posted up our gameplay videos on YouTube Any marketing strategies that anyone can suggest or recommend that we haven't used yet? If anyone wants to try out our game and give feedback on the game or the site or anything, that would be great! Our target countries are Japan, China, and the US.

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  • Ameristar Wins with Oracle GoldenGate’s Heterogeneous Real-Time Data Integration

    - by Irem Radzik
    Today we announced a press release about another successful project with Oracle GoldenGate. This time at Ameristar. Ameristar is a casino gaming company and needed a single data integration solution to connect multiple heterogeneous systems to its Teradata data warehouse. The project involves integration of Ameristar’s promotional and gaming data from 14 data sources across its 7 casino hotel properties in real time into a central Teradata data warehouse. The source systems include the Aristocrat gaming and MGT promotional management platforms running on Microsoft SQL Server 2000 databases. As you can notice, there was no Oracle Database involved in this project, but Ameristar’s IT leadership knew that  GoldenGate’s strong heterogeneous and real-time data integration capabilities is the right technology for their data warehousing project. With GoldenGate Ameristar was able to reduce data latency to the enterprise data warehouse, and use this real-time customer information for marketing teams in improving overall customer experience. Ameristar customers receive more targeted and timely campaign offers, and the company has more up-to-date visibility into financial metrics of the company. One other key benefit the company experienced with GoldenGate is in operational costs. The previous data capture solution Ameristar used was trigger based and required a lot of effort to manage. They needed dedicated IT staff to maintain it. With GoldenGate, the solution runs seamlessly without needing a fully-dedicated staff, giving the IT team at Ameristar more resources for their other IT projects. If you want to learn more about GoldenGate and the latest features for Oracle Database and non-Oracle databases, please watch our on demand webcast about Oracle GoldenGate 11g Release 2.

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  • Join our Marketing Intelligence Team in Dublin!

    - by jessica.ebbelaar
    Do you want to work with the brightest minds in the industry? Want to be part of a global team that’s changing the way the world does business? Then Oracle is the place for YOU. Join now as a Marketing Intelligence Representative. You will have the opportunity to develop within the role through working alongside the Business Development, Sales and Marketing teams within Oracle. The Marketing Intelligence Group is viewed as a true talent pool for the Business Development and Sales Teams. Oracle offers a structured training programme for Marketing Intelligence Representatives and Business Development Consultants including our approved sales certified training methodology along with regular product training. Miriam started her career as a Marketing Intelligence Representative six years ago, and shares what she has learned and how her career is progressing. My Career Path at Oracle: June 2005 – October 2005: Profiler in the Marketing Intelligence Team November 2005 - October 2006: Team Leader for MIT November 2006 - February 2008: Business Development Consultant Iberia March 2008 - December 2010: Lead Management Specialist Currently: Sales Program Manager for Iberia & Benelux What did you learn from your role in the Market Intelligence Team Being a Profiler helped me to understand how an organisation works, from the beginning to the end. It is like being in University but being paid! The three key things I learnt in this role are: Knowledge of customers: You are on the phone with over 70 customers daily. Not only does this give you an overview of the IT infrastructure of the customers companies but also how to manage their questions and rejections. Essentially you are learning how to convert their pain and complaints into business opportunities. Knowledge of Oracle: As a Profiler you get an excellent overview of how Oracle works internally, from Marketing to Sales, without forgetting the Operations Team. Knowledge about yourself: As a Profiler I learnt how to work outside of my comfort zone, there is a new challenge almost every day but Oracle are there to support you every step of the way. Oracle really invests in developing the MIT Team and as a Profiler you can expect product and sales training on a monthly basis. How did you progress from MIT to Business Development Group (BDG)? I made sure that my manager knew from the very beginning that I was keen to progress at Oracle and I was set very clear objectives to help me reach my goal.  My manager was very supportive and ensured I received all the training I needed. After I became a Team Leader of Profiling, I moved to an Iberia BDG position. How you feel your experience in MI has helped you in your current role? I truly believe that the MI position gives you a great overview of Oracle and this has really helped me in my current position.  I am the Sales Program Manager for IBERIA & Benelux and in my campaigns I need to target the right companies and the right job specs.  My time in the Market Intelligence team really helped me to understand how to focus and target my campaigns so I know I don’t miss any business opportunities! How would you sum up your Oracle experience? Oracle is a big organisation with big opportunities. With the right skills and with the great training programs that Oracle offer, the only limit is you! If you have any questions related to this article feel free to contact [email protected] You can find all our job opportunities via http://campus.oracle.com. Tags van Technorati: Marketing Intelligence,Benelux,Iberia,Profiler,Business Development,Sales Representatives,BDG,Business Development Group,opportunities,Oracle

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  • Search Engines Online Business Tools For Website Marketing - 3 Free Tools to Optimise Your Website

    Search engines online business tools for website marketing are available by the thousands, if not millions. Lots of software companies have designed a whole range of different applications to help you optimise your website and marketing campaigns. When I first started with online marketing, I looked on the internet for some online tools, preferably for free. My budget was basically next to nothing but I knew that I wasn't the only one, so there had to be a solution, right? And yes, there is.

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