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  • Adding a Network Loopback Adapter to Windows 8

    - by Greg Low
    I have to say that I continue to be frustrated with finding out how to do things in Windows 8. Here's another one and it's recorded so it might help someone else. I've also documented what I tried so that if anyone from the product group ever reads this, they'll understand how I searched for it and might try to make it easier.I wanted to add a network loopback adapter, to have a fixed IP address to work with when using an "internal" network with Hyper-V. (The fact that I even need to do this is also painful. I don't know why Hyper-V can't make it easy to work with host system folders, etc. as easily as I can with VirtualPC, VirtualBox, etc. but that's a topic for another day).In the end, what I needed was a known IP address on the same network that my guest OS was using, via the internal network (which allows connectivity from the host OS to/from guest OS's).I started by looking in the network adapters areas but there is no "add" functionality there. Realising that this was likely to be another unexpected challenge, I resorted to searching for info on doing this. I found KB article 2777200 entitled "Installing the Microsoft Loopback Adapter in Windows 8 and Windows Server 2012". Aha, I thought that's what I'd need. It describes the symptom as "You are trying to install the Microsoft Loopback Adapter, but are unable to find it." and that certainly sounded like me. There's a certain irony in documenting that something's hard to find instead of making it easier to find. Anyway, you'd hope that in that article, they'd then provide a step by step example of how to do it, but what they supply is this: The Microsoft Loopback Adapter was renamed in Windows 8 and Windows Server 2012. The new name is "Microsoft KM-TEST Loopback Adapter". When using the Add Hardware Wizard to manually add a network adapter, choose Manufacturer "Microsoft" and choose network adapter "Microsoft KM-TEST Loopback Adapter".The trick with this of course is finding the "Add Hardware Wizard". In Control Panel -> Hardware and Sound, there are options to "Add a device" and for "Device Manager". I tried the "Add a device" wizard (seemed logical to me) but after that wizard tries it's best, it just tells you that there isn't any hardware that it thinks it needs to install. It offers a link for when you can't find what you're looking for, but that leads to a generic help page that tells you how to do things like turning on your printer.In Device Manager, I checked the options in the program menus, and nothing useful was present. I even tried right-clicking "Network adapters", hoping that would lead to an option to add one, also to no avail.So back to the search engine I went, to try to find out where the "Add Hardware Wizard" is. Turns out I was in the right place in Device Manager, but I needed to right-click the computer's name, and choose "Add Legacy Hardware". No doubt that hasn't changed location lately but it's a while since I needed to add one so I'd forgotten. Regardless, I'm left wondering why it couldn't be in the menu as well.Anyway, for a step by step list, you need to do the following:1. From Control Panel, select "Device Manager" under the "Devices and Printers" section of the "Hardware and Sound" tab.2. Right-click the name of the computer at the top of the tree, and choose "Add Legacy Hardware".3. In the "Welcome to the Add Hardware Wizard" window, click Next.4. In the "The wizard can help you install other hardware" window, choose "Install the hardware that I manually select from a list" option and click Next.5. In the "The wizard did not find any new hardware on your computer" window, click Next.6. In the "From the list below, select the type of hardware you are installing" window, select "Network Adapters" from the list, and click Next.7. In the "Select Network Adapter" window, from the Manufacturer list, choose Microsoft, then in the Network Adapter window, choose "Microsoft KM-TEST Loopback Adapter", then click Next.8. In the "The wizard is ready to install your hardware" window, click Next.9. In the "Completing the Add Hardware Wizard" window, click Finish.Then you need to continue to set the IP address, etc.10. Back in Control Panel, select the "Network and Internet" tab, click "View Network Status and Tasks".11. In the "View your basic network information and set up connections" window, click "Change adapter settings".12. Right-click the new adapter that has been added (find it in the list by checking the device name of "Microsoft KM-TEST Loopback Adapter"), and click Properties.   

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  • How To Get Google+ Invites?

    - by Gopinath
    Google Plus is a new social networking service from Google and it’s aimed to compete with the social networking giant Facebook. Google’s attempts at social networking in the past were never a hit (few of them were miserable fails – Google Wave, Google Buzz) but this time Google seems to be getting things. Google Plus is an invite only service at the moment and you can’t access it without an initiation. So far Google sent invitations to selected bloggers and high profile web users. If you want an invite to Google Plus visit official Google Plus invitation request page and register your email id. There is no word from Google on when the invites will be distributed to public users. Hopefully Google should roll out invitations soon. This article titled,How To Get Google+ Invites?, was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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  • ODI y Las funciones GROUP BY, SUM, etc

    - by Edmundo Carmona
    Las bondades de ODI Pase un buen rato buscando la forma de usar la función SUM en ODI, encontré que se puede modificar el KM para agregar la función "GROUP by" y agregar una función jython en el atributo destino, pero esa solución es muy "DURA" ya que si agregamos en el futuro un nuevo atributo, tendríamos que cambiar nuevamente el KM.  Pues bien la solución es bastante más fácil, resulta que podemos agregar la función SUM, MIN, MAX, etcétera a cualquier atributo numérico y ODI automáticamente agregará la función GROUP by con el resto de los atributos. Por ejemplo. La tabla destino tiene los siguientes atributos y asignaciones (mapeos en spanglish): T1.Att1 = T2.Att1 T1.Att2 = T2.Att2 T1.Att3 = SUM(T2.Att3)  ODI crea este Quey: Select T2.Att1, T2.Att2, SUM(Att3) from Table2 T2 group by T2.Att1, T2.Att2 Listo Nada más sencillo.

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  • Bunny Inc. Season 2: Spice Up Your Applications

    - by kellsey.ruppel
    The quality and effectiveness of online services is strongly dependent on core business processes and applications. Nonetheless, user friendly composite applications are still a challenge for enterprises, especially if they are also requested to embed social technologies to empower customization and facilitate collaboration. You can operate like Hare Inc. and disappoint your customers, delivering inefficient services and wasting outside-in innovation opportunities, or you can operate like Bunny Inc., leveraging participatory services to improve connections between people, information and applications. And maybe you are ahead enough to adopt a public enterprise cloud to drive business through organic conversations and jump-start productivity with more-purposeful social networking and contextual enterprise collaboration. Don't miss this second episode of Social Bunnies Season 2 to learn how to increase the value of existing enterprise systems while augmenting employee productivity, business flexibility and organizational awareness. Still looking for more information on composite applications. We've got a ton of great resources for you to learn more!

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  • Website misclassified by websense

    - by Jeff Atwood
    I received the following email from a user of one of our websites: This morning I tried to log into example.com and I was blocked by websense at work because it is considered a "social networking" site or something. I assume the websense filter is maintained by a central location, so I'm hoping that by letting you guys know you can get it unblocked. per Wikipedia, Websense is web filtering or Internet content-control software. This means one (or more) of our sites is being miscategorized by websense as "social networking" and thus disallowed for access at any workplace that uses websense to control what websites their users can and cannot access during work hours. (I know, they are monsters!) How do we dispute this websense classification error, as our websites should generally be considered "information technology" and never "social networking"? How do we know what category websense has put our sites in, so we can pro-actively make sure they're not wrong?

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  • Hyperion Smart View Assistance

    - by p.anda
    (in via Akhter) Seeking more information or assistance with Hyperion Smart View?  The Oracle Technology Network (OTN) is a great first place to "stop-by".  Here the site provides access to the latest installer, general product documentation as well as Whitepapers, "Whats New" and "Oracle by Example" tutorials: OTN: Overview | Downloads | Documentation | Tutorials  For the latest documentation including Readme, New Features, User's Guide, Developer's Guide and Accessibility Guide visit: Oracle Hyperion Smart View for Office Documentation Release 11.1.2.5 Several "My Oracle Support" Knowledge (KM) Articles are available including: OBIEE 11.1.1.7 - New Features And Recommendations For Working With Microsoft Office [ Doc ID 1558070.1]- How to Integrate OBIEE with Microsoft Office Using Oracle Hyperion Smart View For Office [ Doc ID 1576336.1] - How To Create New Report From Scratch Within Excel Using Smart View [ Doc ID 1576596.1] These along with additional KM articles are being indexed in a Master Note - to keep up to-date with new articles bookmark this index page at: Master Note For Oracle Hyperion Smart View For Office Issues in OBIEE Doc ID 1589028.1

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  • Finding it Hard to Deliver Right Customer Experience: Think BPM!

    - by Ajay Khanna
    Our relationship with our customers is not a just a single interaction and we should not treat it like one. A customer’s relationship with a vendor is like a journey which starts way before customer makes a purchase and lasts long after that. The journey may start with customer researching a product that may lead to the eventual purchase and may continue with support or service needs for the product. A typical customer journey can be represented as shown below: As you may notice, customers tend to use multiple channels to interact with a company throughout their journey.  They also expect that they should get consistent experience, no matter what interaction channel they may choose. Customers do not like to repeat the information they have already provided and expect companies to remember their preferences, and offer them relevant products and services. If the company fails to meet this expectation, customers not only will abandon the purchase and go to the competitor but may also influence others’ purchase decision. Gone are the days when word of mouth was the only medium, and the customer could influence “Six” others. This is the age of social media and customer’s good or bad experience, especially bad get highly amplified and may influence hundreds of others. Challenges that face B2C companies today include: Delivering consistent experience: The reason that delivering consistent experience is challenging is due to fragmented data, disjointed systems and siloed multichannel interactions. Customers tend to get different service quality if they use web vs. phone vs. store. They get different responses from different service agents or get inconsistent answers if they call sales vs. service group in the company. Such inconsistent experiences result in lower customer satisfaction or NPS (net promoter score) numbers. Increasing Revenue: To stay competitive companies frequently introduce new products and services. Delay in launching such offerings has a significant impact on revenue realization. In addition to new product revenue, there are multiple opportunities to up-sell and cross-sell that impact bottom line. If companies are not able to identify such opportunities, bring a product to market quickly, or not offer the right product to the right customer at the right time, significant loss of revenue may occur. Ensuring Compliance: Companies must be compliant to ever changing regulations, these could be about Know Your Customer (KYC), Export/Import regulations, or taxation policies. In addition to government agencies, companies also need to comply with the SLA that they have committed to their customers. Lapse in meeting any of these requirements may lead to serious fines, penalties and loss in business. Companies have to make sure that they are in compliance will all such regulations and SLA commitments, at any given time. With the advent of social networks and mobile technology, companies not only need to focus on process efficiency but also on customer engagement. Improving engagement means delivering the customer experience as the customer is expecting and interacting with the customer at right time using right channel. Customers expect to be able to contact you via any channel of their choice (web, email, chat, mobile, social media), purchase via any viable channel (web, phone, store, mobile). Customers expect companies to understand their particular needs and remember their preferences on repeated visits. To deliver such an integrated, consistent, and contextual experience, power of BPM in must. Your company may be organized in departments like Marketing, Sales, Service. You may hold prospect data in SFA, order information in ERP, customer issues in CRM. However, the experience delivered to the customer must not be constrained by your system legacy. BPM helps in designing the right experience for the right customer and integrates all the underlining channels, systems, applications to make sure right information will be delivered to the right knowledge worker or to the customer every single time.     Orchestrating information across all systems (MDM, CRM, ERP), departments (commerce, merchandising, marketing service) and channels (Email, phone, web, social)  is the key, and that’s what BPM delivers. In addition to orchestrating systems and channels for consistency, BPM also provides an ability for analysis and decision management. By using data from historical transactions, social media and from other systems, users can determine the customer preferences, customer value, and churn propensity. This information, in the context, is then used while making a decision at a process step. Working with real-time decision management system can also suggest right up-sell or cross-sell offers, discounts or next-best-action steps for a particular customer. Timely action on customer issues or request is also a key tenet of a good customer experience. BPM’s complex event processing capabilities help companies to take proactive actions before issues get escalated. BPM system can be designed to listen to a certain event patters then deduce from those customer situations (credit card stolen, baggage lost, change of address) and do a triage before situation goes out of control. If such a situation arises you can send alerts to right people or immediately invoke corrective actions. Last but not least one of BPM’s key values is to drive continuous improvement. Learning about customers past experiences, interactions and social conversations, provide valuable insight. Such insight can be used to improve products, customer facing processes, and customer experience. You may take these insights as an input to design better more efficient and customer friendly sales, contact center or self-service processes. If customer experience is important for your business, make sure you have incorporated BPM as a part of your strategy to design, orchestrate and improve your customer facing processes.

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  • Neues in WebCenter Sites 11g

    - by pweckerl
    Es ist kein Geheimnis, dass das Online Erlebnis sich durch das Social Computing grundlegend geändert hat. Immer öfter wollen Besucher einer Web Site nicht nur konsumieren sonder auch interagieren und ihre Erfahrungen über Soziale Netzwerke mit Anderen teilen. Für Online-Marketies eröffnet dies eine vielzahl an Möglichkeiten aber auch Herausforderungen. Unternehmen müssen diese sozialen Komponenten in ihre Online Auftritte integrieren um die Erwartung nach einem interaktiven Erlebnis zu erfüllen aber zugleich die Kontrolle und damit ein gewisses Maß an Sicherheit für integrität der eigenen Marke und des eigenen Rufs zu garantieren. Mit der neuen Version von Oracle WebCenter Sites steht Online-Verantwortlichen ein umfassendes Werkzeug zur Verfügung, um ihre Auftritte noch interaktiver zu gestalten und die Besucher noch enger einzubeziehen. Social Login und Social Sharing, User Generated Content, wie Bewertungen und Kommentare, und viele weitere Neuerungen machen Oracle WebCenter Sites besser denn je. Mehr zur aktuellen Version und zu WebCenter Themen allgemein finde Sie auch auf dem Oracle WebCenter Blog (https://blogs.oracle.com/webcenter/entry/what_s_new_in_webcenter1).

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  • Eloqua Experience 2013: Mystique, Modern Marketing and Masterful Engagement

    - by Mike Stiles
    The following is a guest post from Erick Mott, a social business leader at Oracle Eloqua. There’s a growing gap between 20th century marketing and a modern marketing way of doing business. I can’t think of a better example of modern marketing in action than what more than 2,000 people experienced in San Francisco at #EE13; customer-obsession, multichannel content, and real-time engagement all coming together at one extraordinary event. This was my first Eloqua Experience as a new Oracle Eloqua employee. In weeks prior, I heard about the mystique but didn’t know what to expect. What I’ve come to understand with more clarity is everything we do revolves around customer success, and we operate and educate at all times with these five tenets in mind: 1. Targeting: Really Know Your Buyer 2. Engagement: Create a 1:1 Relationship 3. Conversion: Visualize Guided Thinking 4. Analysis: Learn What’s Working 5. Marketing Technology: Enable and Extend the Cloud Product News from Eloqua Experience 2013 We made some announcements that John Stetic, VP of Products, Oracle Eloqua covers in this brief ‘Modern Marketing Minute’ video recorded after Wednesday’s keynote; summarized below, too: Oracle Eloqua AdFocus: While understanding the impact of a specific marketing channel was formerly relegated to marketers’ wish lists, the channels we now focus on are digital, social, and mobile. AdFocus gives marketers a single platform to dynamically create, manage and measure display ads alongside owned and earned media. AdFocus enables marketers to target only key accounts or prospects you want to reach with display ads, as well as provide creative content or personalized ad copy based on their persona and activities. Oracle Eloqua Profiler: The details of what we now know about customers have expanded into a universal customer profile, which can be used to create highly targeted segments. Marketers now can take data that’s not even stored in Eloqua to help targeted and score prospects for a complete, multichannel view of the customer. Profiler gives sales reps one, detailed view of the prospect to extend views beyond Oracle Eloqua asset activity (emails, forms, page views) to any external assets stored in Oracle Eloqua. Marketing Resource Management: New capabilities create more secure and controlled access to marketing resources and data. New integrations provide greater insight into campaign resources and management through a central marketing calendar and simplify resource management. Integrated Sales and Marketing Funnel: An integrated sales and marketing funnel view gives marketing and sales users, cross-functional teams, and executive management a consistent and clear view of pipeline performance. It also quickly provides users with historical metrics across different time spans and conditions. Eloqua AppCloud: More than 20 new AppCloud partners have been added to the community, which now includes 100+ apps. Eloqua AppCloud now provides modern marketers with an even broader range of marketing applications that help expand and enrich sales and marketing efforts; easily accessible in the Topliners Community. Social Capabilities: Recent integration between Oracle Eloqua and Oracle Social Relationship Management (SRM) deliver a comprehensive, scalable and integrated modern marketing solution. New capabilities include better tracking of social activities for a more complete customer profile. Engage Facebook custom audiences with AdFocus to deliver ads and meaningful experiences through trusted social networks. Biggest and Best Eloqua Experience. There’s a lot of talk in the industry about the Marketing Cloud. At Oracle Eloqua, we have been on a mission of delivering the most advanced and integrated modern marketing technology on the planet. It’s not just a concept but reality with proven execution, as seen first-hand this week in San Francisco. In this video, Kevin Akeroyd, SVP of Oracle Eloqua, provides some highlights of what made this year’s Eloqua Experience, exceptional, including Steve Woods’ presentation about the journey of modern marketers and Andrea Ward’s conversation with Vince Gilligan, creator of the Breaking Bad television series. The 2013 Markie Awards The Oracle Eloqua Marketing Cloud was best exemplified for me as 19 Markies were awarded to customers for their exceptional creativity and results as modern marketers. Wow, what a night to remember with so many committed and talented people working to create an extraordinary experience! To learn more about how to become a modern marketer, check out these resources. We look forward to seeing you next year at Eloqua Experience. More on Erick: 20 years experience at Oracle, Ektron, Sitecore, Lyris, Habeas, Nokia, creatorbase, Mark Monitor, Cisco Systems, GlobalFluency, Sun Microsystems, Philips NV, Elm Products and CBS TV. Patent holder with agency, Fortune 500, media, and startup company expertise. @mikestiles

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  • How-To: AutoVue Bug Status Tracking & Email Notifications

    - by Graham McKendry
    I’ve posted a number of different Support process-related and tool-related blog entries over the past few years, and one common question I received back from various customers and partners is “How can I easily track AutoVue bugs & enhancements for status updates?” The capability to track bug status through the My Oracle Support (MOS) portal has existed in different forms for a while, although hasn’t necessarily been easy to find without going through specific segments of the extensive MOS training. Recently, the instructions were consolidated into the following highly recommended knowledge base article: KM Note 1298390.1 - How to Monitor a Bug from My Oracle Support The note covers various capabilities, including: How to add the new ‘Bug Tracker’ widget to your MOS dashboard How to add and manage bugs within the Bug Tracker and probably most interesting to MOS users... How to enable email notifications for bug status updates Make sure to pass this KM Note along to your MOS users in case they haven’t already configured this valuable feature.

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  • Boost Your SEO Efforts With Twitter

    Search engine optimization techniques continue to expand so that more innovative ways of drawing traffic to your website can be used effectively. While the online revolution has changed many things in a common man's life, one exciting facet of the World Wide Web is social networking. With social networking giants such as Twitter, Facebook, LinkedIn, Orkut and MySpace hitting the pinnacle of popularity, people have the luxury of making online friends, interact with people irrespective of national boundaries and discuss world issues without any ethnic or racial biases. Webmasters and social network gurus have also capitalized on this immense opportunity to expand their businesses and draw more traffic to their websites.

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  • Android: preferences not being stored automatically

    - by Vitaly
    I'm trying to use preference screen. I'm following all steps from online tutorial (once I couldn't get it working, I found other tutorials, and steps seem to be fine). I get to preferences screen, edit values, return to calling activity (via hardware return button). In DDMS perspective FileExplorer shows package_name_preferences.xml file with preferences that should be stored. It contains: <?xml version='1.0' encoding='utf-8' standalone='yes' ?> <map> <string name="false">kg</string> </map> while I expect (data line only shown). <string name="weight">kg</string> Also, if I go change only 1 preference, the same value changes, not a new row is created. I'm just tempted to write my own preference classes that would store data in files or DB, but I know that preferences should work, it just doesn't save properly my stuff. Edit Tutorials used: Main Tutorial - Was using this as a base, simplified, as I needed only 3 listPreferences so far. Another One - Used this one back when first installed android, so referred to this one for its section on preferences Code: (Screen loads, so I'm not showing Manifest) public class MyPrefs extends PreferenceActivity { @Override public void onCreate(Bundle bundle) { super.onCreate(bundle); addPreferencesFromResource(R.xml.my_prefs); } } my_prefs.xml <PreferenceScreen xmlns:android="http://schemas.android.com/apk/res/android"> <PreferenceCategory android:title="Value Settings"> <ListPreference android:title="Distance" android:summary="Metric (Kilometer) vs Imperial (Imperial)" android:defaultValue="km" android:key="@+id/distanceMesurement" android:entries="@array/distance" android:entryValues="@array/distance_values"/> <ListPreference android:title="Weight" android:summary="Metric (Kilogram) vs Imperial (Pound)" android:defaultValue="kg" android:key="@+id/weightMesurement" android:entries="@array/weight" android:entryValues="@array/weight_values"/> </PreferenceCategory> </PreferenceScreen> calling MyPrefs from MainScreen Intent i = new Intent(MainScreen.this, MyPrefs.class); startActivity(i); arrays.xml <resources> <string-array name="weight"> <item name="kg">Kilogram (kg)</item> <item name="lb">Pound (lb)</item> </string-array> <string-array name="weight_values"> <item name="kg">kg</item> <item name="lb">lb</item> </string-array> <string-array name="distance"> <item name="km">Kilometer (km)</item> <item name="mi">Mile (mi)</item> </string-array> <string-array name="distance_values"> <item name="km">km</item> <item name="mi">mi</item> </string-array> </resources>

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  • JDBC resultset close

    - by KM
    I am doing profiling of my Java application and found some interesting statistics for a jdbc PreparedStatement call: Given below is the environment details: Database: Sybase SQL Anywhere 10.0.1 Driver: com.sybase.jdbc3.jdbc.SybDriver connection pool: c3p0 JRE: 1.6.0_05 The code in question is given below: try { ps = conn.prepareStatement(sql); ps.setDouble(...); rs = ps.executeQuery(); ...... return xyz; } finally { try { if (rs != null) rs.close(); if (ps != null) ps.close(); } catch (SQLException sqlEx) { } } From JProfiler stats, I find that this particular resultspace.close() statement alone takes a large amount of time. It varies from 25 ms to 320s while for other code blocks which are of identical in nature, i find that this takes close to 20 microseconds. Just to be sure, I ran this performance test multiple times and confirmed this data. I am puzzled by this behaviour - Thoughts?

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  • LINQ parent child relation

    - by Shane Km
    I'm working on the BLOG functionality in MVC. I need to be able to create 'blog comments'. So each comment may have a parent comment etc. Given table "Comments": CommentId - int - identity autoincrement PostId - int ParentId - int Comment - string Is there a way to get a list of comments for a given article ordered by CreateDate and ParentId? Or maybe there is a better table design you may suggest. What is the best design when inserting Post comments like this? I'm using Entity framework. thanks

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  • Need a set based solution to group rows

    - by KM
    I need to group a set of rows based on the Category column, and also limit the combined rows based on the SUM(Number) column to be less than or equal to the @Limit value. For each distinct Category column I need to identify "buckets" that are <=@limit. If the SUM(Number) of all the rows for a Category column are <=@Limit then there will be only 1 bucket for that Category value (like 'CCCC' in the sample data). However if the SUM(Number)@limit, then there will be multiple bucket rows for that Category value (like 'AAAA' in the sample data), and each bucket must be <=@Limit. There can be as many buckets as necessary. Also, look at Category value 'DDDD', its one row is greater than @Limit all by itself, and gets split into two rows in the result set. Given this simplified data: DECLARE @Detail table (DetailID int primary key, Category char(4), Number int) SET NOCOUNT ON INSERT @Detail VALUES ( 1, 'AAAA',100) INSERT @Detail VALUES ( 2, 'AAAA', 50) INSERT @Detail VALUES ( 3, 'AAAA',300) INSERT @Detail VALUES ( 4, 'AAAA',200) INSERT @Detail VALUES ( 5, 'BBBB',500) INSERT @Detail VALUES ( 6, 'CCCC',200) INSERT @Detail VALUES ( 7, 'CCCC',100) INSERT @Detail VALUES ( 8, 'CCCC', 50) INSERT @Detail VALUES ( 9, 'DDDD',800) INSERT @Detail VALUES (10, 'EEEE',100) SET NOCOUNT OFF DECLARE @Limit int SET @Limit=500 I need one of these result set: DetailID Bucket | DetailID Category Bucket -------- ------ | -------- -------- ------ 1 1 | 1 'AAAA' 1 2 1 | 2 'AAAA' 1 3 1 | 3 'AAAA' 1 4 2 | 4 'AAAA' 2 5 3 OR 5 'BBBB' 1 6 4 | 6 'CCCC' 1 7 4 | 7 'CCCC' 1 8 4 | 8 'CCCC' 1 9 5 | 9 'DDDD' 1 9 6 | 9 'DDDD' 2 10 7 | 10 'EEEE' 1

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  • Get the Picture: Pinterest for Marketers

    - by Mike Stiles
    When trying to determine on which networks to conduct social marketing, the usual suspects immediately rise to the top; Facebook & Twitter, then LinkedIn (especially if you’re B2B), then maybe some Google Plus to hedge SEO bets.  So at what juncture do brands get excited about Pinterest? Pinterest has been easy for marketers to de-prioritize thanks to the perception its usage is so dominated by women. Um, what’s wrong with that? Women make an estimated 85% of all consumer purchases. So if there are indeed over 30 million US women active on it monthly, and they do 92% of the pinning, and 84% are still active on it after 4 years, when did an audience of highly engaged, very likely sales conversions become low priority? Okay, if you’re a tech B2B SaaS product like the Oracle Social Cloud, Pinterest may not be where you focus. But if you operate in the top Pinterest categories, which are truly far-reaching, it’s time to take note of Pinterest’s performance to date: 40.1 million monthly users in the US (eMarketer). Over 30 billion pins, half of which were pinned in the last 6 months. (Big momentum) 75% of usage is on their mobile app. (In solid shape for the mobile migration) Pinterest sharing grew 58% in 2013, beating Facebook, Twitter, or LinkedIn. (ShareThis) Pinterest is the 3rd most popular sharing platform overall (over email), with 48% of all sharing on tablets. Users referred by Pinterest are 10% more likely to buy on e-commerce sites and tend to spend twice that of users coming from Facebook. (Shopify) To be fair, brands haven’t had any paid marketing opportunities on that platform…until recently. Users are seeing Promoted Pins in both category and search feeds from rollout brands like Gap, ABC Family, Ziploc, and Nestle. Are the paid pins annoying users? It seems more so than other social networks, they’re fitting right in to the intended user experience and being accepted, getting almost as many click-throughs as user pins. New York Magazine’s Kevin Roose laid it out succinctly; Pinterest offers a place that’s image-centric, search-friendly, makes things easy to purchase, makes things easy to share, and puts users in an aspirational mood to buy. Pinterest is very confident in the value of that combo and that audience, with CPM rates 5x that of the most expensive Facebook ad, plus (at least for now) required spending commitments and required pin review by Pinterest for quality. The latest developments; a continued move toward search and discovery with enhancements like Guided Search to help you hone in on what interests you, Custom Categories, and the rumored Visual Search that stands to be a liberation from text. And most recently, Pinterest has opened up its API so brands can get access to deeper insights into the best search terms and categories in which to play ball, as well as what kinds of pins stand to perform best in those areas. As we learned in our rundown this week of Social Media Examiner’s Social Media Marketing Industry Report, around 50% of marketers specifically intend on upping their use of Pinterest. If you’re a big believer in fishing where the fish are, that’s probably an efficient position to take. @mikestiles @oraclesocialPhoto: Adam Lambert_Gorwyn, freeimages.com

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  • Five Key Trends in Enterprise 2.0 for 2011

    - by kellsey.ruppel(at)oracle.com
    We recently sat down with Andy MacMillan, an industry veteran and vice president of product management for Enterprise 2.0 at Oracle, to get his take on the year ahead in Enterprise 2.0 (E2.0). He offered us his five predictions about the ways he believes E2.0 technologies will transform business in 2011. 1. Forward-thinking organizations will achieve an unprecedented level of organizational awareness. Enterprise 2.0 and Web 2.0 technologies have already transformed the ways customers, employees, partners, and suppliers communicate and stay informed. But this year we are anticipating that organizations will go to the next step and integrate social activities with business applications to deliver rich contextual "activity streams." Activity streams are a new way for enterprise users to get relevant information as quickly as it happens, by navigating to that information in context directly from their portal. We don't mean syndicating social activities limited to a single application. Instead, we believe back-office systems will be combined with social media tools to drive how users make informed business decisions in brand new ways. For example, an account manager might log into the company portal and automatically receive notification that colleagues are closing business around a certain product in his market segment. With a single click, he can reach out instantly to these colleagues via social media and learn from their successes to drive new business opportunities in his own area. 2. Online customer engagement will become a high priority for CMOs. A growing number of chief marketing officers (CMOs) have created a new direct report called "head of online"--a senior marketing executive responsible for all engagements with customers and prospects via the Web, mobile, and social media. This new field has been dubbed "Web experience management" or "online customer engagement" by firms and analyst organizations. It is likely to rapidly increase demand for a host of new business objectives and metrics from Web content management solutions. As companies interface with customers more and more over the Web, Web experience management solutions will help deliver more targeted interactions to ensure increased customer loyalty while meeting sales and business objectives. 3. Real composite applications will be widely adopted. We expect organizations to move from the concept of a single "uber-portal" that encompasses all the necessary features to a more modular, component-based concept for composite applications. This approach is now possible as IT and power users are empowered to assemble new, purpose-built composite applications quickly from existing components. 4. Records management will drive ECM consolidation. We continue to see a significant shift in the approach to records management. Several years ago initiatives were focused on overlaying records management across a set of electronic repositories and physical storage locations. We believe federated records management will continue, but we also expect to see records management driving conversations around single-platform content management consolidation. 5. Organizations will demand ECM at extreme scale. We have already seen a trend within IT organizations to provide a common, highly scalable infrastructure to consolidate and support content and information needs. But as data sizes grow exponentially, ECM at an extreme scale is likely to spread at unprecedented speeds this year. This makes sense as regulations and transparency requirements rise. The model in which ECM and lightweight CMS systems provide basic content services such as check-in, update, delete, and search has converged around a set of industry best practices and has even been coded into new industry standards such as content management interoperability services. As these services converge and the demand for them accelerates, organizations are beginning to rationalize investments into a single, highly scalable infrastructure. Is your organization ready for Enterprise 2.0 in 2011? Learn more.

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  • Pinterest and the Rising Power of Imagery

    - by Mike Stiles
    If images keep you glued to a screen, you’re hardly alone. Countless social users are letting their eyes do the walking, waiting for that special photo to grab their attention. And perhaps more than any other social network, Pinterest has been giving those eyes plenty of room to walk. Pinterest came along in 2010. Its play was that users could simply create topic boards and pin pictures to the appropriate boards for sharing. Yes there are some words, captions mostly, but not many. The speed of its growth raised eyebrows. Traffic quadrupled in the last quarter of 2011, with 7.51 million unique visitors in December alone. It now gets 1.9 billion monthly page views. And it was sticky. In the US, the average time a user spends strolling through boards and photos on Pinterest is 15 minutes, 50 seconds. Proving the concept of browsing a catalogue is not dead, it became a top 5 referrer for several apparel retailers like Land’s End, Nordstrom, and Bergdorfs. Now a survey of online shoppers by BizRate Insights says that Pinterest is responsible for more purchases online than Facebook. Over 70% of its users are going there specifically to keep up with trends and get shopping ideas. And when they buy, the average order value is $179. Pinterest is also scoring better in terms of user engagement. 66% of pinners regularly follow and repin retailers, whereas 17% of Facebook fans turn to that platform for purchase ideas. (Facebook still wins when it comes to reach and driving traffic to 3rd-party sites by the way). Social posting best practices have consistently shown that posts with photos are rewarded with higher engagement levels. You may be downright Shakespearean in your writing, but what makes images in the digital world so much more powerful than prose? 1. They transcend language barriers. 2. They’re fun and addictive to look at. 3. They can be consumed in fractions of a second, important considering how fast users move through their social content (admit it, you do too). 4. They’re efficient gateways. A good picture might get them to the headline. A good headline might then get them to the written content. 5. The audience for them surpasses demographic limitations. 6. They can effectively communicate and trigger an emotion. 7. With mobile use soaring, photos are created on those devices and easily consumed and shared on them. Pinterest’s iPad app hit #1 in the Apple store in 1 day. Even as far back as 2009, over 2.5 billion devices with cameras were on the streets generating in just 1 year, 10% of the number of photos taken…ever. But let’s say you’re not a retailer. What if you’re a B2B whose products or services aren’t visual? Should you worry about your presence on Pinterest? As with all things, you need a keen awareness of who your audience is, where they reside online, and what they want to do there. If it doesn’t make sense to put a tent stake in Pinterest, fine. But ignore the power of pictures at your own peril. If not visually, how are you going to attention-grab social users scrolling down their News Feeds at top speed? You’re competing with every other cool image out there from countless content sources. Bore us and we’ll fly right past you.

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  • How to get screen size on Windows Phone 7 Series?

    - by Igor Zevaka
    How do I programatically get the screen resolution on WP7? Here are a bunch of links that get the same job done in desktop WPF and Silverlight, but none of them work on the phone. Any ideas? http://social.msdn.microsoft.com/Forums/en-US/windowsphone7series/thread/f0639904-a368-44db-9ddd-efcaf8fc736e http://social.msdn.microsoft.com/Forums/en-US/wpf/thread/6b6b832f-0dfd-428c-84cd-b1b9e7f236cf http://stackoverflow.com/questions/254197/how-can-i-get-the-active-screen-dimensions http://social.msdn.microsoft.com/Forums/en-US/windowsphone7series/thread/f0639904-a368-44db-9ddd-efcaf8fc736e

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  • NSUserDefaults always returns 0, in Simulator and Device

    - by joec
    I have a settings bundle in my iPhone app, with the following PList: Type: PSMultiValueSpecifier Title: Within (Kilometres) DefaultValue: Number: 1 Titles: Array: Item 1: Number: 1 Item 2: Number: 2 Values: Array: Item 1: Number: 1 Item 2: Number: 2 Key: String: km Then in my code i have: NSUserDefaults *defaults = [NSUserDefaults standardUserDefaults]; NSInteger choiceOne = [defaults integerForKey:@"km"]; choiceOne is always 0. What am i doing wrong? Thanks

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  • WebCenter 11g (11.1.1.2) Certified with E-Business Suite Release 12

    - by Steven Chan
    Oracle WebCenter Suite is an integrated suite of products used to create social applications, enterprise portals, communities, composite applications, and Internet or intranet Web sites on a standards-based, service-oriented architecture (SOA).WebCenter 11g includes a multi-channel portal framework and a suite of horizontal Enterprise 2.0 applications which provide content, presence, and social networking capabilities.WebCenter 11g (11.1.1.2) is now certified with Oracle E-Business Suite Release 12.  For installation and configuration documentation, see:Using WebCenter 11.1.1 with Oracle E-Business Suite Release 12 (Note 1074345.1)

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  • Office Live add-in 1.5 cannot be installed

    - by wisecarver
    Having trouble with a recent Windows Update that failed to install the Office Live add-in 1.5? This has been driving me nuts on a Windows 7 Ultimate 64-bit system for three days. Windows Update would fail, click the “Try again” button and…fail So like I good boy I used http://www.bing.com and have been searching for resolutions. Success! The Microsoft Social forums. http://social.answers.microsoft.com/Forums/en-US/officeinstall/thread/4c62e615-a3e5-4cf9-ae6a-5fd870dfb0bc http://support.microsoft...(read more)

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  • OPN Exchange @ OpenWorld – Don’t Forget…

    - by Kristin Rose
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";} Mark your calendar because we’re less than a week away from kicking off our first ever Oracle PartnerNetwork Exchange @ OpenWorld program, and do we have a lot in store for you!  So don’t forget to attend these great partner events! Sunday, 9/30: The Global Partner Keynote with Judson Althoff and other senior executives @ 1:00pm OPN Exchange General Sessions  to discuss the overview of each OPN Exchange track including, Cloud, Engineered Systems, Industries, Technology and Applications @ 3:30pm The exclusive OPN Exchange AfterDark Reception complete with the smooth sounds of Macy Gray @ 7:30pm. Don’t worry, there is plenty to come after Sunday! Be sure to take part in all the exciting activity taking place during the week, including: Over 40 + OPN Exchange Sessions taking place at the Marriott Marquis throughout the week “Test Fest” exams for OPN Specialist Certifications,  taking place throughout the week The 5k Partner Fun Run- Meet at the W Hotel lobby on Monday 10/1 at 6 a.m. PT – No registration necessary! Led by Judson Althoff, SVP of WWA&C. Social Media Rally Station- Join us in the OPN Lounge on Monday to become social savvy and leverage social media tools for your business Ice Cream Social- Monday October 1st, from 3-5:30 p.m. in the OPN Lounge. Hosted by Oracle Advanced Customer Support Services. Endless Networking Opportunities at the OPN Lounge, the Howard Street Tent for lunch, the ‘It’s a Wrap Reception’, and much more! We can’t wait to see you there! The OPN Communications Team

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  • How do I check user's unlocked achievement and leaderboard scores via GPG plugin

    - by noob
    I need to load user's achievement and their scores from leaderboard in my game. But the Social.LoadScore() and Social.LoadAchievements() both returns a 0 size array in callback. When I checked the implementation in Google Play Gaming's PlayGamePlatform.cs, both the method has this summary - Not implemented yet. Calls the callback with an empty list. So my question is How do I get this data in Unity? Has anyone tried any other method to get the data?

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