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  • Awesome SEO Tips

    To survive in the competitive e-marketing world almost every small e-commerce business is implementing Search Engine Optimization technique. From the pile of SEO tips as well as strategies selecting the best strategy is pretty tough. You must have basic knowledge of SEO and what is the latest update on this field. Here are some of the most praiseworthy and efficient SEO tips framed for you.

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  • Winnipeg Code Camp EF4 Resources

    - by Aaron Kowall
    I had fun presenting “What’s new in Entity Framework 4” at the Winnipeg Code Camp today. I mentioned some resources on my deck that I thought I’d include here in my blog. •EF 4.0 Hands on Labs •EF CTP  5 (has the new DbContext and CodeFirst support)   •MSDN Data Developer Center: MSDN.com/Data •ADO.NET Team Blog •EF Design Blog •How to choose an inheritance strategy Programming Entity Framework, Second Edition by Julia Lerman

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  • Impatient Customers Make Flawless Service Mission Critical for Midsize Companies

    - by Richard Lefebvre
    At times, I can be an impatient customer. But I’m not alone. Research by The Social Habit shows that among customers who contact a brand, product, or company through social media for support, 32% expect a response within 30 minutes and 42% expect a response within 60 minutes! 70% of respondents to another study expected their complaints to be addressed within 24 hours, irrespective of how they contacted the company. I was intrigued when I read a recent blog post by David Vap, Group Vice President of Product Development for Oracle Service Cloud. It’s about “Three Secrets to Innovation” in customer service. In David’s words: 1) Focus on making what’s hard simple 2) Solve real problems for real people 3) Don’t just spin a good vision. Do something about it  I believe midsize companies have a leg up in delivering on these three points, mainly because they have no other choice. How can you grow a business without listening to your customers and providing flawless service? Big companies are often weighed down by customer service practices that have been churning in bureaucracy for years or even decades. When the all-in-one printer/fax/scanner I bought my wife for Christmas (call me a romantic) failed after sixty days, I wasted hours of my time navigating the big brand manufacturer’s complex support and contact policies only to be offered a refurbished replacement after I shipped mine back to them. There was not a happy ending. Let's just say my wife still doesn't have a printer.  Young midsize companies need to innovate to grow. Established midsize company brands need to innovate to survive and reach the next level. Midsize Customer Case Study: The Boston Globe The Boston Globe, established in 1872 and the winner of 22 Pulitzer Prizes, is fighting the prevailing decline in the newspaper industry. Businessman John Henry invested in the Globe in 2013 because he, “…believes deeply in the future of this great community, and the Globe should play a vital role in determining that future”. How well the paper executes on its bold new strategy is truly mission critical—a matter of life or death for an industry icon. This customer case study tells how Oracle’s Service Cloud is helping The Boston Globe “do something about” and not just “spin” it’s strategy and vision via improved customer service. For example, Oracle RightNow Chat Cloud Service is now the preferred support channel for its online environments. The average e-mail or phone call can take three to four minutes to complete while the average chat is only 30 to 40 seconds. It’s a great example of one company leveraging technology to make things simpler to solve real problems for real people. Related: Oracle Cloud Service a leader in The Forrester Wave™: Customer Service Solutions For Small And Midsize Teams, Q2 2014

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  • What algorithms can I use for bullet movement toward the enemy?

    - by theateist
    I develop 2D strategy game(probably for Android). There are weapons that shooting on enemies. From what I've read in this, this, this and this post I think that I need Linear algebra, but I don't really understand what algorithm I should use so the bullet will go to the target? Do I nee pathfinder, why? Can you please suggest what algorithms and/or books I can use for bullet movement toward the enemy?

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  • The State of the Internet -- Retail Edition

    - by David Dorf
    Over at Business Insider, there's a great presentation on the State of the Internet done in the Mary Meeker style.  Its 138 slides so I took the liberty of condensing it down to the 15 slides that directly apply to the retail industry.  However, I strongly recommend looking at the entire deck when you have time.  And while you're at it, Business Insider just launched a retail portal that's dedicated to retail industry content.  Please check it out as well.  My take-aways are below after the slide show. &amp;amp;amp;amp;lt;span id=&amp;amp;amp;amp;quot;XinhaEditingPostion&amp;amp;amp;amp;quot;&amp;amp;amp;amp;gt;&amp;amp;amp;amp;lt;/span&amp;amp;amp;amp;gt; [Source: Business Insider] Here are a few things I took away from the statistics: Facebook and Twitter are in their infancy.  While all retailers should have social programs, search is still the driver and therefore should receive the lions share of investment.  Facebook referrals are up 92% year-over-year, but Google still does 80% of the referrals. E-commerce continues to grow at breakneck speed, but in-store commerce is still king. Stores are not showrooms yet.  And social commerce pure-plays like Gilt and Groupon are tiny but worthy of some attention. There are more smartphones than PCs on the internet, and the disparity will continue to grow. PC growth will be flat and Tablet use will continue to grow. Mobile accounts for 12% of all internet traffic. A quarter of smartphone sales come from China, so anyone with a presence there better have a strong mobile strategy. 38% of people have used their smartphone to make a purchase, and many use their smartphones inside stores.  Smartphones are a critical consumer tool for shopping. Mobile is starting to drive significant traffic to e-commerce sites, especially tablets.  Tablet strategies are crucial for retailers. Mobile payments from the likes of Paypal and Square are growing quickly.  It will be interesting to see how NFC plays in this area. Mobile operating systems are losing market share to iOS and Android.  I wonder in Microsoft can finally make a dent? The internet is being dominated by mobile devices, and retailers had better have a strong mobile strategy to meet consumer demand.

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  • Realize the Benefits of Oracle Fusion Architecture Today; Get on the Path to Oracle Fusion Applicati

    Vijay Tella, Vice President and Chief Strategy Officer, Oracle Fusion Middleware, discusses with Cliff the relationship between Oracle Fusion Architecture and Service Oriented Architecture (SOA). They also discuss how Oracle is enabling Fusion Architecture with integration between Oracle Fusion Middleware and the Oracle E-Business Suite, PeopleSoft Enterprise, and JD Edwards Enterprise One suites of applications.

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  • How to handle encryption key conflicts when synchronizing data?

    - by Rafael
    Assume that there is data that gets synchronized between several devices. The data is protected with a symmetric encryption algorithm and a key. The key is stored on each device and encrypted with a password. When a user changes the password only the key gets re-encrypted. Under normal circumstances, when there is a good network connection to other peers, the current key gets synchronized and all data on the new device gets encrypted with the same key. But how to handle situations where a new device doesn’t have a network connection and e.g. creates its own new, but incompatible key? How to keep the usability as high as possible under such circumstances? The application could detect that there is no network and hence refuse to start. That’s very bad usability in my opinion, because the application isn’t functional at all in this case. I don’t consider this a solution. The application could ignore the missing network connection and create a new key. But what to do when the application gains a network connection? There will be several incompatible keys and some parts of the underlying data could only be encrypted with one key and other parts with another key. The situation would get worse if there would be more keys than just two and the application would’ve to ask every time for a password when another object that should get decrypted with another key would be needed. It is very messy and time consuming to try to re-encrypt all data that is encrypted with another key with a main key. What should be the main key at all in this case? The oldest key? The key with the most encrypted objects? What if the key got synchronized but not all objects that got encrypted with this particular key? How should the user know for which particular password the application asks and why it takes probably very long to re-encrypt the data? It’s very hard to describe encryption “issues” to users. So far I didn’t find an acceptable solution, nor some kind of generic strategy. Do you have some hints about a concrete strategy or some books / papers that describe synchronization of symmetrically encrypted data with keys that could cause conflicts?

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  • What to do when product range evolves and site name does not reflect this?

    - by nitbuntu
    Suppose, just as an example, I have a website with domain www.gifts-for-dogs.com.....but after a few years I start selling stuff for Cats and Fish. I may not keep enough of a range of products for these other type of pets yet, so can't justify changing the domain name and logo (to something like gifts-for-pets.com) just yet....but envisage that I eventually may have to in the not too distant future. What would be a good strategy here and what are the steps I would have to consider before making these changes?

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  • Next Best Action: an emerging engagement paradigm can elevate customer experience to the next level

    - by Richard Lefebvre
    As customer interactions increase across an expanding number of communication channels, business leaders are struggling to understand and engage with each customer effectively. To address this challenge, leading organizations are adopting strategies around “next best action,” a decision-support model that systematically identifies the next best step to take in the customer conversation—whether that action is providing additional information or targeted services, presenting a unique offer, or taking no action at all... Read the complete article - by Mark A. Stevens (vice president, Insight and Customer Strategy, at Oracle) - here

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  • Master Data Management for Product Data

    In this AppsCast, Hardeep Gulati, VP PLM and PIM Product Strategy discusses the benefits companies are getting from Product MDM, more details about Oracle Product Hub solution and the progress, and where we are going from here.

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  • Top 3 Online Business Needs Where SEO Company Can Help

    As an entrepreneur you must have realized that online web promotion has become a necessity for every online business. Hence whether you want your website to perform better as an associate marketing platform or you want to generate some extra revenue from an online source, SEO experts can help you to reduce your online marketing expense and promote your website with the best promotional strategy that suits your business and target.

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  • Using Query Classes With NHibernate

    - by Liam McLennan
    Even when using an ORM, such as NHibernate, the developer still has to decide how to perform queries. The simplest strategy is to get access to an ISession and directly perform a query whenever you need data. The problem is that doing so spreads query logic throughout the entire application – a clear violation of the Single Responsibility Principle. A more advanced strategy is to use Eric Evan’s Repository pattern, thus isolating all query logic within the repository classes. I prefer to use Query Classes. Every query needed by the application is represented by a query class, aka a specification. To perform a query I: Instantiate a new instance of the required query class, providing any data that it needs Pass the instantiated query class to an extension method on NHibernate’s ISession type. To query my database for all people over the age of sixteen looks like this: [Test] public void QueryBySpecification() { var canDriveSpecification = new PeopleOverAgeSpecification(16); var allPeopleOfDrivingAge = session.QueryBySpecification(canDriveSpecification); } To be able to query for people over a certain age I had to create a suitable query class: public class PeopleOverAgeSpecification : Specification<Person> { private readonly int age; public PeopleOverAgeSpecification(int age) { this.age = age; } public override IQueryable<Person> Reduce(IQueryable<Person> collection) { return collection.Where(person => person.Age > age); } public override IQueryable<Person> Sort(IQueryable<Person> collection) { return collection.OrderBy(person => person.Name); } } Finally, the extension method to add QueryBySpecification to ISession: public static class SessionExtensions { public static IEnumerable<T> QueryBySpecification<T>(this ISession session, Specification<T> specification) { return specification.Fetch( specification.Sort( specification.Reduce(session.Query<T>()) ) ); } } The inspiration for this style of data access came from Ayende’s post Do You Need a Framework?. I am sick of working through multiple layers of abstraction that don’t do anything. Have you ever seen code that required a service layer to call a method on a repository, that delegated to a common repository base class that wrapped and ORMs unit of work? I can achieve the same thing with NHibernate’s ISession and a single extension method. If you’re interested you can get the full Query Classes example source from Github.

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  • Oracle's FY14 Global Partner Kickoff Now Available On Demand

    - by Julien Haye
    Oracle's FY14 Partner Kickoff started summer off right! In case you missed the live show, you can watch the replay and catch up on Oracle's strategy and objectives for the upcoming year. We also want to congratulate our FY14 Partner Kickoff Twitter contest winners, Keste, A2F Services and portrix.net GmbH. We hope you enjoy your free OPN Exchange @ Oracle OpenWorld pass! As always, be sure to follow us around the web: We look forward to a great FY14! The Oracle PartnerNetwork Team

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  • FORBES.COM: Oracle's message is loud & clear – “we've got the cloud”

    - by Richard Lefebvre
    In a two-part series on Oracle's cloud strategy, Bob Evans reports on the October 4 meeting where Wall Street analysts questioned Mark Hurd and Safra Catz about the company's positioning for the shift to cloud computing. Check out Bob's related Forbes.com piece "The Dumbest Idea of 2013," in response to the preposterous chatter that Larry Ellison and Oracle don't "get" the cloud. His powerful six-point argument unravels our competitors' spin. Read the "Dumbest Idea."

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  • SEO Consulting For Big Brand Companies - 16 Guidelines For SEO Consultants to Beat the Competition

    SEO consulting for a big brand website with tens of thousands of pages needs proven strategies that must be tailored to the specific needs of every web site. An SEO consultant, when selecting between different SEO services, must create an aggressive search engine marketing (SEM) campaign with a meticulous SEO strategy that takes all search engine optimization problems into consideration.

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  • The Science of Creating a Money Making Keyword List

    Creating a money making keyword list is the foundation of your website marketing strategy. If your keyword list contains the right words or phrases then you will see plenty of traffic finding your site. If the keywords are not specific enough or are too general then your traffic will suffer and those that do happen to find your site may just look around a second or two and then move on.

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  • What is the best shopping cart or implementation for unlimited users posting unlimited products? [closed]

    - by Matt
    I've been working with x-cart much lately, and I was thinking about using it for a much larger site, but I don't know if it can handle what I'm looking for. I need a platform or strategy that can allow for as many users as possible where each can post multiple products (hopeful up to a hundred, but that's less important), but in their own private catalogs. So what am I looking for? With x-cart, I'm used to customizing it with jquery, smarty, and php, so I can handle that much.

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  • Oracle OpenWorld - Events of Interest

    - by Larry Wake
    I mentioned the "Focus On Oracle Solaris" document the other day, which lists many of the Solaris-related events at Oracle OpenWorld this year; today I thought I'd highlight a few sessions you might find interesting. Monday, October 1st: 4:45 PM - Get Proactive: Best Practices for Maintaining and Upgrading Oracle Solaris (Moscone South 252) This session covers best practices for upgrading and patching and how to take advantage of unique technologies in Oracle Solaris 10 and 11. Learn how to get maximum value from My Oracle Support for both reactive and proactive requirements. Understand the benefits of secure remote access and how Oracle Support experts use collaborative shared sessions combined with Oracle Solaris technologies such as DTrace. Tuesday, October 2nd: 10:15 AM -  How to Increase Performance and Agility with an Open Data Center Fabric (Moscone South 200) If you haven't had a chance to hear about Xsigo Systems, this is a golden opportunity while you're at OpenWorld. Now part of Oracle, Xsigo's network virtualization technology is designed to increase both application performance and management efficiency, through a combination of software-defined network technology and the industry’s fastest fabric, allowing data center to converge Ethernet and Fibre Channel connectivity to a single fabric, to reduce complexity by 70 percent and CapEx by 50 percent while providing more I/O bandwidth to your applications. Wednesday, October 3rd: 10:15 AM - General Session: Oracle Solaris 11 Strategy, Engineering Insights, and Roadmap (Moscone South 103) Markus Flierl, head of Oracle Solaris Core Engineering, will outline the strategy and roadmap for Oracle Solaris,  how Oracle Solaris 11 is being deployed in cloud computing and the unique optimizations in Oracle Solaris 11 for the Oracle stack. The session also offers a sneak peek at the latest technology under development in Oracle Solaris, and what customers can expect to see in the coming updates. Plus, there are several Hands-On Labs: Monday, October 1st: 10:45 AM - 11:45 AM - Reduce Risk with Oracle Solaris Access Control to Restrain Users and Isolate Applications (Marriott Marquis - Salon 14/15) 4:45 PM - 5:45 PM - Managing Your Data with Built-In Oracle Solaris ZFS Data Services in Release 11  (Marriott Marquis - Salon 14/15) Tuesday, October 2nd: 1:15 PM - 2:15 PM - Virtualizing Your Oracle Solaris 11 Environment  (Marriott Marquis - Salon 10/11) Wednesday, October 3rd: 3:30 PM - 4:30 PM - Large-Scale Installation and Deployment of Oracle Solaris 11 (Marriott Marquis - Salon 14/15) There's plenty more--see the "Focus On Oracle Solaris" guide. See you next week in San Francisco!

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