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• Cloud Backup: Getting the Users' Backs Up

  - by Tony Davis

  On Wednesday last week, Microsoft announced that as of July 1, all data transfers into its Microsoft Azure cloud will be free (though you have to pay for transferring data out). On Thursday last week, SQL Azure in Western Europe went down. It was a relatively short outage, but since SQL Azure currently provides no easy way to take a standard backup of a database and store it locally, many people had no recourse but to wait patiently for their cloud-based app to resume. It seems that Microsoft are very keen encourage developers to move their data onto their cloud, but are developers ready to do it, given that such basic backup capabilities are lacking? Recently on Simple-Talk, Mike Mooney described a perfect use case for the Microsoft Cloud. They had a simple web-based application with a SQL Server backend; they could move the application to Windows Azure, and the data into SQL Azure and in the process free themselves from much of the hassle surrounding management and scaling of the hardware, network and so on. It was a great fit and yet it nearly didn't happen; lack of support for the BACKUP command almost proved a show-stopper. Of course, backups of Azure databases are always and have always been taken automatically, for disaster recovery purposes, but these are strictly on-cloud copies and as of now it is not possible to use them to them to restore a database to a particular point in time. It seems that none of those clever Microsoft people managed to predict the need to perform basic backups of Azure databases so that copies could be stored locally, outside the Azure universe. At the very least, as Mike points out, performing a local backup before a new deployment is more or less mandatory. Microsoft did at least note the sound of gnashing teeth and, as a stop-gap measure, offered SQL Azure Database Copy which basically allows you to create an online clone of your database, but this doesn't allow for storing local archives of the data. To that end MS has provided SQL Azure Import/Export, to package up and export a database and its data, using BACPACs. These BACPACs do not guarantee transactional consistency; for example, if a child table is modified after the parent is copied, then the copied database will be in inconsistent state (meaning, to add to the fun, BACPACs need to be created from a database copy). In any event, widespread problems with BACPAC's evil cousin, the DACPAC have been well-documented, and it seems likely that many will also give BACPAC the bum's rush. Finally, in a TechEd 2011 presentation tagged "SQL Azure Advanced Administration", it was announced that "backup and restore" were coming in the next SQL Azure CTP. And yet this still doesn't mean that we'll get simple backups as DBAs know and love them. What it does mean, at least, is the ability to restore any given database to a point in time within a 2-week window. For the time being, if you want a local copy of your data and don't want to brave the BACPAC, one is left with SSIS or BCP, creative use of schema and data comparison tools, or use of SQL Azure Backup (currently in beta) in order to perform this simple but vital task. Cheers, Tony.

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• Determining explosion radius damage - Circle to Rectangle 2D

  - by Paul Renton

  One of the Cocos2D games I am working on has circular explosion effects. These explosion effects need to deal a percentage of their set maximum damage to all game characters (represented by rectangular bounding boxes as the objects in question are tanks) within the explosion radius. So this boils down to circle to rectangle collision and how far away the circle's radius is from the closest rectangle edge. I took a stab at figuring this out last night, but I believe there may be a better way. In particular, I don't know the best way to determine what percentage of damage to apply based on the distance calculated. Note : All tank objects have an anchor point of (0,0) so position is according to bottom left corner of bounding box. Explosion point is the center point of the circular explosion. TankObject * tank = (TankObject*) gameSprite; float distanceFromExplosionCenter; // IMPORTANT :: All GameCharacter have an assumed (0,0) anchor if (explosionPoint.x < tank.position.x) { // Explosion to WEST of tank if (explosionPoint.y <= tank.position.y) { //Explosion SOUTHWEST distanceFromExplosionCenter = ccpDistance(explosionPoint, tank.position); } else if (explosionPoint.y >= (tank.position.y + tank.contentSize.height)) { // Explosion NORTHWEST distanceFromExplosionCenter = ccpDistance(explosionPoint, ccp(tank.position.x, tank.position.y + tank.contentSize.height)); } else { // Exp center's y is between bottom and top corner of rect distanceFromExplosionCenter = tank.position.x - explosionPoint.x; } // end if } else if (explosionPoint.x > (tank.position.x + tank.contentSize.width)) { // Explosion to EAST of tank if (explosionPoint.y <= tank.position.y) { //Explosion SOUTHEAST distanceFromExplosionCenter = ccpDistance(explosionPoint, ccp(tank.position.x + tank.contentSize.width, tank.position.y)); } else if (explosionPoint.y >= (tank.position.y + tank.contentSize.height)) { // Explosion NORTHEAST distanceFromExplosionCenter = ccpDistance(explosionPoint, ccp(tank.position.x + tank.contentSize.width, tank.position.y + tank.contentSize.height)); } else { // Exp center's y is between bottom and top corner of rect distanceFromExplosionCenter = explosionPoint.x - (tank.position.x + tank.contentSize.width); } // end if } else { // Tank is either north or south and is inbetween left and right corner of rect if (explosionPoint.y < tank.position.y) { // Explosion is South distanceFromExplosionCenter = tank.position.y - explosionPoint.y; } else { // Explosion is North distanceFromExplosionCenter = explosionPoint.y - (tank.position.y + tank.contentSize.height); } // end if } // end outer if if (distanceFromExplosionCenter < explosionRadius) { /* Collision :: Smaller distance larger the damage */ int damageToApply; if (self.directHit) { damageToApply = self.explosionMaxDamage + self.directHitBonusDamage; [tank takeDamageAndAdjustHealthBar:damageToApply]; CCLOG(@"Explsoion-> DIRECT HIT with total damage %d", damageToApply); } else { // TODO adjust this... turning out negative for some reason... damageToApply = (1 - (distanceFromExplosionCenter/explosionRadius) * explosionMaxDamage); [tank takeDamageAndAdjustHealthBar:damageToApply]; CCLOG(@"Explosion-> Non direct hit collision with tank"); CCLOG(@"Damage to apply is %d", damageToApply); } // end if } else { CCLOG(@"Explosion-> Explosion distance is larger than explosion radius"); } // end if } // end if Questions: 1) Can this circle to rect collision algorithm be done better? Do I have too many checks? 2) How to calculate the percentage based damage? My current method generates negative numbers occasionally and I don't understand why (Maybe I need more sleep!). But, in my if statement, I ask if distance < explosion radius. When control goes through, distance/radius must be < 1 right? So 1 - that intermediate calculation should not be negative. Appreciate any help/advice!

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• Ask the Readers: Would You Be Willing to Give Windows Up and Use a Different O.S.?

  - by Asian Angel

  When it comes to computers, Windows definitely rules the desktop in comparison to other operating systems. What we would like to know this week is if you would actually be willing to give up using Windows altogether and move to a different operating system on your computers. Note: This week’s Ask the Readers post is posing a hypothetical situation, so please refrain from starting arguments or a flame war in the comments. Good reasoned discussion is always welcome. There is no doubt that Windows is the dominant operating system in use today. Everywhere you go or look it is easy to find computers with Windows installed such as at work, home, the library, government offices, and more. For many people it is the operating system that they know and are comfortable with, which makes changing to a different operating system less appealing. Adding to the preference for Windows (or dependency based on your view) is the custom software that many businesses use on a daily basis. Throw in the high volume of people who depend on and use Microsoft Office as a standard for their business documents and it is little wonder that Windows is so dominant. So what would you use if you did decide to take a break from or permanently move away from Windows? If your choice is Linux then you have a large and wonderful variety of distributions to choose from based on what you want out of your system. Want a distribution that is easy to work with? You could choose Ubuntu, Linux Mint, or others that are engineered to be ready to go “out of the box”. Like a challenge? Perhaps Arch Linux is more your style. One of the most attractive features of all about Linux is the price…it is very hard to beat free! Maybe Mac OS X sounds like the perfect choice. It has a certain mystique and elegance associated with it and many OS X fans refuse to use anything else if given a choice. Then there is the soon to be released Chrome OS with its’ emphasis on cloud computing. This is a system that is definitely focused on being as low-maintenance and hassle-free as possible. Quick on, quick off, minimalist, and made to be portable. All of the system’s updates will occur automatically leaving you free to work and play in the cloud. But it does have its’ limitations…no installing all of those custom apps that you love using on Windows or other systems…it is literally all about the browsing window and web apps. So there you have it. If the opportunity presented itself would you, could you give Windows up and use a different operating system? Would it be easy or hard for you to do? Perhaps it would not really matter so long as you could do what you needed or wanted to do on a computer. And maybe this is the perfect time to try something new and find out…that new favorite operating system could be just an install disc away. Let us know your thoughts in the comments! How-To Geek Polls require Javascript. Please Click Here to View the Poll. Latest Features How-To Geek ETC The Complete List of iPad Tips, Tricks, and Tutorials The 50 Best Registry Hacks that Make Windows Better The How-To Geek Holiday Gift Guide (Geeky Stuff We Like) LCD? LED? Plasma? The How-To Geek Guide to HDTV Technology The How-To Geek Guide to Learning Photoshop, Part 8: Filters Improve Digital Photography by Calibrating Your Monitor The Brothers Mario – Epic Gangland Style Mario Brothers Movie Trailer [Video] Score Awesome Games on the Cheap with the Humble Indie Bundle Add a Colorful Christmas Theme to Your Windows 7 Desktop This Windows Hack Changes the Blue Screen of Death to Red Edit Images Quickly in Firefox with Pixlr Grabber Zoho Writer, Sheet, and Show Now Available in Chrome Web Store

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• AccelerometerInput XNA GameComponent

  - by Michael B. McLaughlin

  Bad accelerometer controls kill otherwise good games. I decided to try to do something about it. So I create an XNA GameComponent called AccelerometerInput. It’s still a beta project but you are welcome to try it, use it, modify it, etc. I’m releasing under the terms of the Microsoft Public License. Important info: First, it only supports tilt-style controls currently. I have not implemented motion-style controls yet (and make no promises as to when I might find time to do so). Second, I commented it heavily so that you can (hopefully) understand what it is doing. Please read the comments and examine the sample game for a usage overview. There are configurable parameters which I encourage you to make use of (both by modifying the default values where your testing shows it to be appropriate and also by implementing a calibration mechanism in your game that lets the user adjust those configurable values based on his or her own circumstances). Third, even with this code, accelerometer controls are still a fairly advanced topic area; you will likely find nothing but disappointment if you simply plunk this into some project without testing it on a device (or preferably on several devices). Fourth, if you do try this code and find that something doesn’t work as expected on your phone, please let me know as I want to improve it and can only do so with your help. Let me know what phone model it is, what you tried doing, what you expected, and what result you had instead. I may or may not be able to incorporate it into the code, but I can let others know at the very least so that they can make appropriate modifications to their games (I’m hopeful that all phones are reasonably similar in their workings and require, at most, a slight calibration change, but I simply don’t know). Fifth, although I’ll do my best to answer any questions you may have about it, I’m very busy with a number of things currently so it might take a little while. Please look through the code and examine the comments and sample game first before asking any questions. It’s likely that the answer is in there. If not, or if you just aren’t really sure, ask away. Sixth, there are differences between a portrait-mode game and a landscape mode game (specifically in the appropriate default tilt adjustment for toward the user/away from the user calculations). This is documented and the default is set for landscape. If you use this for a portrait game, make the appropriate change (look for the TODO: comment in AccelerometerInput.cs). Seventh, no provision whatsoever is made for disabling screen locking. It is up to you to implement that and to take appropriate measures to detect when the user has been idle for too long and timeout the game. That code is very game-specific. If you have questions about such matters, consult the relevant MSDN documentation and, if you still have questions, visit the App Hub forums and ask there. I answer questions there a lot and so I may even stumble across your question and answer it. But that’s a much better forum than the comments section here for questions of that sort so I would appreciate it if you asked idle detection-related questions there (or on some other suitable site that you may be more familiar and comfortable with). Eighth, this is an XNA GameComponent intended for XNA-based games on WP7. A sufficiently knowledgeable Silverlight developer should have no problem adapting it for use in a Silverlight game or app. I may create a Silverlight version at some point myself. Right now I do not have the time, unfortunately. Ok. Without further ado: http://www.bobtacoindustries.com/developers/utils/AccelerometerInput.zip Have a great St. Patrick’s Day!

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• Iterative and Incremental Principle Series 4: Iteration Planning – (a.k.a What should I do today?)

  - by llowitz

  Welcome back to the fourth of a five part series on applying the Iteration and Incremental principle.  During the last segment, we discussed how the Implementation Plan includes the number of the iterations for a project, but not the specifics about what will occur during each iteration.  Today, we will explore Iteration Planning and discuss how and when to plan your iterations. As mentioned yesterday, OUM prescribes initially planning your project approach at a high level by creating an Implementation Plan.  As the project moves through the lifecycle, the plan is progressively refined.  Specifically, the details of each iteration is planned prior to the iteration start. The Iteration Plan starts by identifying the iteration goal.  An example of an iteration goal during the OUM Elaboration Phase may be to complete the RD.140.2 Create Requirements Specification for a specific set of requirements.  Another project may determine that their iteration goal is to focus on a smaller set of requirements, but to complete both the RD.140.2 Create Requirements Specification and the AN.100.1 Prepare Analysis Specification.  In an OUM project, the Iteration Plan needs to identify both the iteration goal – how far along the implementation lifecycle you plan to be, and the scope of work for the iteration.  Since each iteration typically ranges from 2 weeks to 6 weeks, it is important to identify a scope of work that is achievable, yet challenging, given the iteration goal and timeframe.  OUM provides specific guidelines and techniques to help prioritize the scope of work based on criteria such as risk, complexity, customer priority and dependency.  In OUM, this prioritization helps focus early iterations on the high risk, architecturally significant items helping to mitigate overall project risk.  Central to the prioritization is the MoSCoW (Must Have, Should Have, Could Have, and Won’t Have) list.   The result of the MoSCoW prioritization is an Iteration Group.  This is a scope of work to be worked on as a group during one or more iterations.  As I mentioned during yesterday’s blog, it is pointless to plan my daily exercise in advance since several factors, including the weather, influence what exercise I perform each day.  Therefore, every morning I perform Iteration Planning.   My “Iteration Plan” includes the type of exercise for the day (run, bike, elliptical), whether I will exercise outside or at the gym, and how many interval sets I plan to complete.    I use several factors to prioritize the type of exercise that I perform each day.  Since running outside is my highest priority, I try to complete it early in the week to minimize the risk of not meeting my overall goal of doing it twice each week.  Regardless of the specific exercise I select, I follow the guidelines in my Implementation Plan by applying the 6-minute interval sets.  Just as in OUM, the iteration goal should be in context of the overall Implementation Plan, and the iteration goal should move the project closer to achieving the phase milestone goals. Having an Implementation Plan details the strategy of what I plan to do and keeps me on track, while the Iteration Plan affords me the flexibility to juggle what I do each day based on external influences thus maximizing my overall success. Tomorrow I’ll conclude the series on applying the Iterative and Incremental approach by discussing how to manage the iteration duration and highlighting some benefits of applying this principle.

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• You Probably Already Have a “Private Cloud”

  - by BuckWoody

  I’ve mentioned before that I’m not a fan of the word “Cloud”. It’s too marketing-oriented, gimmicky and non-specific. A better definition (in many cases) is “Distributed Computing”. That means that some or all of the computing functions are handled somewhere other than under your specific control. But there is a current use of the word “Cloud” that does not necessarily mean that the computing is done somewhere else. In fact, it’s a vector of Cloud Computing that can better be termed “Utility Computing”. This has to do with the provisioning of a computing resource. That means the setup, configuration, management, balancing and so on that is needed so that a user – which might actually be a developer – can do some computing work. To that person, the resource is just “there” and works like they expect, like the phone system or any other utility. The interesting thing is, you can do this yourself. In fact, you probably already have been, or are now. It’s got a cool new trendy term – “Private Cloud”, but the fact is, if you have your setup automated, the HA and DR handled, balancing and performance tuning done, and a process wrapped around it all, you can call yourself a “Cloud Provider”. A good example here is your E-Mail system. your users – pretty much your whole company – just logs into e-mail and expects it to work. To them, you are the “Cloud” provider. On your side, the more you automate and provision the system, the more you act like a Cloud Provider. Another example is a database server. In this case, the “end user” is usually the development team, or perhaps your SharePoint group and so on. The data professionals configure, monitor, tune and balance the system all the time. The more this is automated, the more you’re acting like a Cloud Provider. Lots of companies help you do this in your own data centers, from VMWare to IBM and many others. Microsoft's offering in this is based around System Center – they have a “cloud in a box” provisioning system that’s actually pretty slick. The most difficult part of operating a Private Cloud is probably the scale factor. In the case of Windows and SQL Azure, we handle this in multiple ways – and we're happy to share how we do it. It’s not magic, and the algorithms for balancing (like the one we started with called Paxos) are well known. The key is the knowledge, infrastructure and people. Sure, you can do this yourself, and in many cases such as top-secret or private systems, you probably should. But there are times where you should evaluate using Azure or other vendors, or even multiple vendors to spread your risk. All of this should be based on client need, not on what you know how to do already. So congrats on your new role as a “Cloud Provider”. If you have an E-mail system or a database platform, you can just put that right on your resume.

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• SQL Server IO handling mechanism can be severely affected by high CPU usage

  - by sqlworkshops

  Are you using SSD or SAN / NAS based storage solution and sporadically observe SQL Server experiencing high IO wait times or from time to time your DAS / HDD becomes very slow according to SQL Server statistics? Read on… I need your help to up vote my connect item – https://connect.microsoft.com/SQLServer/feedback/details/744650/sql-server-io-handling-mechanism-can-be-severely-affected-by-high-cpu-usage. Instead of taking few seconds, queries could take minutes/hours to complete when CPU is busy.In SQL Server when a query / request needs to read data that is not in data cache or when the request has to write to disk, like transaction log records, the request / task will queue up the IO operation and wait for it to complete (task in suspended state, this wait time is the resource wait time). When the IO operation is complete, the task will be queued to run on the CPU. If the CPU is busy executing other tasks, this task will wait (task in runnable state) until other tasks in the queue either complete or get suspended due to waits or exhaust their quantum of 4ms (this is the signal wait time, which along with resource wait time will increase the overall wait time). When the CPU becomes free, the task will finally be run on the CPU (task in running state).The signal wait time can be up to 4ms per runnable task, this is by design. So if a CPU has 5 runnable tasks in the queue, then this query after the resource becomes available might wait up to a maximum of 5 X 4ms = 20ms in the runnable state (normally less as other tasks might not use the full quantum).In case the CPU usage is high, let’s say many CPU intensive queries are running on the instance, there is a possibility that the IO operations that are completed at the Hardware and Operating System level are not yet processed by SQL Server, keeping the task in the resource wait state for longer than necessary. In case of an SSD, the IO operation might even complete in less than a millisecond, but it might take SQL Server 100s of milliseconds, for instance, to process the completed IO operation. For example, let’s say you have a user inserting 500 rows in individual transactions. When the transaction log is on an SSD or battery backed up controller that has write cache enabled, all of these inserts will complete in 100 to 200ms. With a CPU intensive parallel query executing across all CPU cores, the same inserts might take minutes to complete. WRITELOG wait time will be very high in this case (both under sys.dm_io_virtual_file_stats and sys.dm_os_wait_stats). In addition you will notice a large number of WAITELOG waits since log records are written by LOG WRITER and hence very high signal_wait_time_ms leading to more query delays. However, Performance Monitor Counter, PhysicalDisk, Avg. Disk sec/Write will report very low latency times.Such delayed IO handling also occurs to read operations with artificially very high PAGEIOLATCH_SH wait time (with number of PAGEIOLATCH_SH waits remaining the same). This problem will manifest more and more as customers start using SSD based storage for SQL Server, since they drive the CPU usage to the limits with faster IOs. We have a few workarounds for specific scenarios, but we think Microsoft should resolve this issue at the product level. We have a connect item open – https://connect.microsoft.com/SQLServer/feedback/details/744650/sql-server-io-handling-mechanism-can-be-severely-affected-by-high-cpu-usage - (with example scripts) to reproduce this behavior, please up vote the item so the issue will be addressed by the SQL Server product team soon.Thanks for your help and best regards,Ramesh MeyyappanHome: www.sqlworkshops.comLinkedIn: http://at.linkedin.com/in/rmeyyappan

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• The Evolution of Oracle Direct EMEA by John McGann

  - by user769227

  John is expanding his Dublin based team and is currently recruiting a Director with marketing and sales leadership experience: http://bit.ly/O8PyDF Should you wish to apply, please send your CV to [email protected] Hi, my name is John McGann and I am part of the Oracle Direct management team, based in Dublin.   Today I’m writing from the Oracle London City office, right in the heart of the financial district and up to very recently at the centre of a fantastic Olympic Games. The Olympics saw individuals and teams from across the globe competing to decide who is Citius, Altius, Fortius - “Faster, Higher, Stronger" There are lots of obvious parallels between the competitive world of the Olympics and the Business environments that many of us operate in, but there are also some interesting differences – especially in my area of responsibility within Oracle. We are of course constantly striving to be the best - the best solution on offer for our clients, bringing simplicity to their management, consumption and application of information technology, and the best provider when compared with our many niche competitors.   In Oracle and especially in Oracle Direct, a key aspect of how we achieve this is what sets us apart from the Olympians.  We have long ago eliminated geographic boundaries as a limitation to what we can achieve. We assemble the strongest individuals across multiple countries and bring them together in teams focussed on a single goal. One such team is the Oracle Direct Sales Programs team. In case you don’t know, Oracle Direct EMEA (Europe Middle East and Africa) is the inside sales division in Oracle and it is where I started my Oracle career.  I remember that my first role involved putting direct mail in envelopes.... things have moved on a bit since then – for me, for Oracle Direct and in how we interact with our customers. Today, the team of over 1000 people is located in the different Oracle Direct offices around Europe – the main ones are Malaga, Berlin, Prague and Dubai plus the headquarters in Dublin. We work in over 20 languages and are in constant contact with current and future Oracle customers, using the latest internet and telephone technologies to effectively communicate and collaborate with each other, our customers and prospects. One of my areas of responsibility within Oracle Direct is the Sales Programs team. This team of 25 people manages the planning and execution of demand generation, leading the process of finding new and incremental revenue within Oracle Direct. The Sales Programs Managers or ‘SPMs’ are embedded within each of the Oracle Direct sales teams, focussed on distinct geographies or product groups. The SPMs are virtual members of the regional sales management teams, and work closely with the sales and marketing teams to define and deliver demand generation activities. The customer contact elements of these activities are executed via the Oracle Direct Sales and Business Development/Lead Generation teams, to deliver the pipeline required to meet our revenue goals. Activities can range from pan-EMEA joint sales and marketing campaigns, to very localised niche campaigns. The campaigns might focus on particular segments of our existing customers, introducing elements of our evolving solution portfolio which customers may not be familiar with. The Sales Programs team also manages ‘Nurture’ activities to ensure that we develop potential business opportunities with contacts and organisations that do not have immediate requirements. Looking ahead, it is really important that we continue to evolve our ability to add value to our clients and reduce the physical limitations of our distance from them through the innovative application of technology. This enables us to enhance the customer buying experience and to enable the Inside Sales teams to manage ever more complex sales cycles from start to finish.  One of my expectations of my team is to actively drive innovation in how we leverage data to better understand our customers, and exploit emerging technologies to better communicate with them.   With the rate of innovation and acquisition within Oracle, we need to ensure that existing and potential customers are aware of all we have to offer that relates to their business goals.   We need to achieve this via a coherent communication and sales strategy to effectively target the right people using the most effective medium. This is another area where the Sales Programs team plays a key role.

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• PARTNER WEBCAST- INNOVATIONS IN PRODUCTS PROGRAM (FORMERLY KNOWN AS COMPETENCE VIRTUAL)

  - by mseika

  PARTNER WEBCAST- INNOVATIONS IN PRODUCTS PROGRAM (FORMERLY KNOWN AS COMPETENCE VIRTUAL) JULY 2ND, 2012 AT 04:00 PM CET (03:00 PM GMT)I am pleased to invite you to join the Innovations in Products –webcast. Innovations in Products will present Oracle Applications' Product's new functions and features including sales positioning. The key objectives of these webcasts are to inspire System Integrator's implementation personnel to conduct successful after sales in their Customer projects. Innovations in Products will be presented on the 1st Monday of each quarter after the billable day (4:00 to 5:00 PM CET). The webcast is intended for System Integrator's Implementation Certified Specialists but Innovations in Products is open for other interested Oracle Applications system Integrator's personnel as well. At first, two Oracle representatives will discuss Oracle's contribution to Partners. Then you will see product breakout session followed by Q&A with Oracle Experts. Each session will last for maximum 1 hour. A Q&A Document covering all questions and answers will be made available after the webcast. What are the Benefits for partners? Find out how Innovations in Products helps you to improve your after sales Discover new functions and features so you can enrich your Customers's solution Learn more about Oracle Applications products, especially sales positioning Hear crucial questions raised by colleague alike, learn from their interest Engage and present your questions to subject experts Be inspired of the richness of Oracle Application portfolio – for your and your customer’s benefit. Note: Should you already be familiar with a specific Product, then choose another one. Doing so you would expand your knowledge of the overall Applications portfolio. Some presentations contain product demonstration, although these presentations are not intended to be extremely detailed technical presentations. Note: At the latter part of this email you have also 17 links into the recent Applications Products presentations and 6 links into the Public Sector Value Proposition presentations that were presented in Innovations in Industries -program. Product breakout sessions: Fusion Applications Technology and Extensibility Fusion Applications - Transforming your Back-Office Accounting Function Fusion HCM & Talent Overview & Extensibility Fusion HCM Compensation Planning Enterprise PLM for the Product Value Chain Oracle's Asset Management and Maintenance Solution For more details please visit Innovations in Products and other breakout sessions on OPN page. Delivery Format Innovations in Products –program is a series of FREE prerecorded Applications product presentations followed by Q&A. It will be delivered over the Web. Participants have the opportunity to submit questions during the web cast via chat and subject matter experts will provide verbal answers live. Innovations in Products consists of several parallel prerecorded product breakout sessions, each lasting for max. 1 hour. At first, two Oracle representatives will discuss Oracle’s contribution to Partners. Then you’ll see the product breakout sessions followed by Q&A with Oracle Experts. A Q&A document covering all questions and answers will be made available after the webcast. You can also see Innovations in Products afterwards as its content will be available online for the next 6-12 months.The next Innovations in Products web casts will be presented as follows: July 2nd 2012 October 1st 2012 January 14th 2013 April 8th 2013. Note: Depending on local network bandwidth please allow some seconds time the presentations to download. You might want to refresh your screen by pressing F5. DurationMaximum 1 hour For further information please contact me Markku Rouhiainen.

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• PARTNER WEBCAST- INNOVATIONS IN PRODUCTS PROGRAM (FORMERLY KNOWN AS COMPETENCE VIRTUAL)

  - by mseika

  PARTNER WEBCAST- INNOVATIONS IN PRODUCTS PROGRAM (FORMERLY KNOWN AS COMPETENCE VIRTUAL) JULY 2ND, 2012 AT 04:00 PM CET (03:00 PM GMT)I am pleased to invite you to join the Innovations in Products –webcast. Innovations in Products will present Oracle Applications' Product's new functions and features including sales positioning. The key objectives of these webcasts are to inspire System Integrator's implementation personnel to conduct successful after sales in their Customer projects. Innovations in Products will be presented on the 1st Monday of each quarter after the billable day (4:00 to 5:00 PM CET). The webcast is intended for System Integrator's Implementation Certified Specialists but Innovations in Products is open for other interested Oracle Applications system Integrator's personnel as well. At first, two Oracle representatives will discuss Oracle's contribution to Partners. Then you will see product breakout session followed by Q&A with Oracle Experts. Each session will last for maximum 1 hour. A Q&A Document covering all questions and answers will be made available after the webcast. What are the Benefits for partners? Find out how Innovations in Products helps you to improve your after sales Discover new functions and features so you can enrich your Customers's solution Learn more about Oracle Applications products, especially sales positioning Hear crucial questions raised by colleague alike, learn from their interest Engage and present your questions to subject experts Be inspired of the richness of Oracle Application portfolio – for your and your customer’s benefit. Note: Should you already be familiar with a specific Product, then choose another one. Doing so you would expand your knowledge of the overall Applications portfolio. Some presentations contain product demonstration, although these presentations are not intended to be extremely detailed technical presentations. Note: At the latter part of this email you have also 17 links into the recent Applications Products presentations and 6 links into the Public Sector Value Proposition presentations that were presented in Innovations in Industries -program. Product breakout sessions: Fusion Applications Technology and Extensibility Fusion Applications - Transforming your Back-Office Accounting Function Fusion HCM & Talent Overview & Extensibility Fusion HCM Compensation Planning Enterprise PLM for the Product Value Chain Oracle's Asset Management and Maintenance Solution For more details please visit Innovations in Products and other breakout sessions on OPN page. Delivery Format Innovations in Products –program is a series of FREE prerecorded Applications product presentations followed by Q&A. It will be delivered over the Web. Participants have the opportunity to submit questions during the web cast via chat and subject matter experts will provide verbal answers live. Innovations in Products consists of several parallel prerecorded product breakout sessions, each lasting for max. 1 hour. At first, two Oracle representatives will discuss Oracle’s contribution to Partners. Then you’ll see the product breakout sessions followed by Q&A with Oracle Experts. A Q&A document covering all questions and answers will be made available after the webcast. You can also see Innovations in Products afterwards as its content will be available online for the next 6-12 months.The next Innovations in Products web casts will be presented as follows: July 2nd 2012 October 1st 2012 January 14th 2013 April 8th 2013. Note: Depending on local network bandwidth please allow some seconds time the presentations to download. You might want to refresh your screen by pressing F5. DurationMaximum 1 hour For further information please contact me Markku Rouhiainen.

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• WebLogic Server Performance and Tuning: Part II - Thread Management

  - by Gokhan Gungor

  WebLogic Server, like any other java application server, provides resources so that your applications use them to provide services. Unfortunately none of these resources are unlimited and they must be managed carefully. One of these resources is threads which are pooled to provide better throughput and performance along with the fast response time and to avoid deadlocks. Threads are execution points that WebLogic Server delivers its power and execute work. Managing threads is very important because it may affect the overall performance of the entire system. In previous releases of WebLogic Server 9.0 we had multiple execute queues and user defined thread pools. There were different queues for different type of work which had fixed number of execute threads.  Tuning of this thread pools and finding the proper number of threads was time consuming which required many trials. WebLogic Server 9.0 and the following releases use a single thread pool and a single priority-based execute queue. All type of work is executed in this single thread pool. Its size (thread count) is automatically decreased or increased (self-tuned). The new “self-tuning” system simplifies getting the proper number of threads and utilizing them.Work manager allows your applications to run concurrently in multiple threads. Work manager is a mechanism that allows you to manage and utilize threads and create rules/guidelines to follow when assigning requests to threads. We can set a scheduling guideline or priority a request with a work manager and then associate this work manager with one or more applications. At run-time, WebLogic Server uses these guidelines to assign pending work/requests to execution threads. The position of a request in the execute queue is determined by its priority. There is a default work manager that is provided. The default work manager should be sufficient for most applications. However there can be cases you want to change this default configuration. Your application(s) may be providing services that need mixture of fast response time and long running processes like batch updates. However wrong configuration of work managers can lead a performance penalty while expecting improvement.We can define/configure work managers at;•    Domain Level: config.xml•    Application Level: weblogic-application.xml •    Component Level: weblogic-ejb-jar.xml or weblogic.xml(For a specific web application use weblogic.xml)We can use the following predefined rules/constraints to manage the work;•    Fair Share Request Class: Specifies the average thread-use time required to process requests. The default is 50.•    Response Time Request Class: Specifies a response time goal in milliseconds.•    Context Request Class: Assigns request classes to requests based on context information.•    Min Threads Constraint: Limits the number of concurrent threads executing requests.•    Max Threads Constraint: Guarantees the number of threads the server will allocate to requests.•    Capacity Constraint: Causes the server to reject requests only when it has reached its capacity. Let’s create a work manager for our application for a long running work.Go to WebLogic console and select Environment | Work Managers from the domain structure tree. Click New button and select Work manager and click next. Enter the name for the work manager and click next. Then select the managed server instances(s) or clusters from available targets (the one that your long running application is deployed) and finish. Click on MyWorkManager, and open the Configuration tab and check Ignore Stuck Threads and save. This will prevent WebLogic to tread long running processes (that is taking more than a specified time) as stuck and enable to finish the process.

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• It’s official – Red Gate is a great place to work!

  - by red@work

  At a glittering award ceremony last week, we found out that we’re officially the 14th best small company to work for in the whole of the UK! This is no mean feat, considering that about 1,000 companies enter the Sunday Times Top 100 best companies awards each year. Most of these are in the small companies category too. It's the fourth year in a row for us to be in the Top 100 list and we're tickled pink because the results are based on employee opinion. We’re particularly proud to be the best small company in Cambridge (in the whole of East Anglia, in fact) and the best small software development company in the entire UK. So how does it all work? Well, 90% of us took the time to answer over 70 questions on categories such as management, benefits, wellbeing, leadership, giving something back and what we think of Red Gate as a whole. It makes you think about every part of day to day working life and how you feel about it. Do you slightly or strongly agree or disagree that your manager motivates your to do your best every day, or that you have confidence in Red Gate's leaders, or that you’re not spending too much time working? It's great to see that we had one of the best scores in the country for the question "Do you think your company takes advantage of you?" We got particularly high scores for management, wellbeing and for giving something back too. A few of us got dressed up and headed to London for the awards; very excited about where we’d place but slightly nervous about having to get up on stage. There was a last minute hic up with a bow tie but the Managing Editor of the Sunday Times kindly stepped in to offer his assistance just before we had our official photo taken. We were nominated for two Special Recognition Awards. Despite not bringing them home this year, we're very proud to be nominated as there are only three nominations in each category. First we were up for the Training and Development award. Best Companies loved that we get together at lunchtimes to teach each other photography, cookery and French, as well as our book clubs and techie talks. And of course they liked our opportunities to go on training courses and to jet off to international conferences. Our other nomination was for the Wellbeing award. Best Companies loved our free food (and let’s face it, so do we). Porridge or bacon sandwiches for breakfast, a three course hot dinner, and free fruit and cereals all day long. If all that has an affect on the waistline then there are plenty of sporty activities for us all to get involved in, such as yoga, running or squash. Or if that’s not your thing then a relaxing massage helps us all to unwind every few months or so. The awards were hosted by news presenter Kate Silverton. She gave us a special mention during the ceremony for having great customer engagement as well as employee engagement, after we told her about Rodney Landrum (a Friend of Red Gate) tattooing our logo on his arm. We showed off our customised dinner jacket (thanks to Dom from Usability) with a flashing Red Gate logo on the back and she seemed suitability impressed. Back in the office the next day, we popped open the champagne and raised a glass to our success. Neil, our joint CEO, talked about how pleased he was with the award because it's based on the opinions of the people that count – us. You can read more about the Sunday Times awards here. By the way, we're still growing and are still hiring. If you’d like to keep up with our latest vacancies then why not follow us on Twitter at twitter.com/redgatecareers. Right now we're busy hiring in development, test, sales, product management, web development, and project management. Here's a link to our current job opportunities page – we'd love to hear from great people who are looking for a great place to work! After all, we're only great because of the people who work here. Post by: Alice Chapman

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• SharePoint: Numeric/Integer Site Column (Field) Types

  - by CharlesLee

  What field type should you use when creating number based site columns as part of a SharePoint feature? Windows SharePoint Services 3.0 provides you with an extensible and flexible method of developing and deploying Site Columns and Content Types (both of which are required for most SharePoint projects requiring list or library based data storage) via the feature framework (more on this in my next full article.) However there is an interesting behaviour when working with a column or field which is required to hold a number, which I thought I would blog about today. When creating Site Columns in the browser you get a nice rich UI in order to choose the properties of this field: However when you are recreating this as a feature defined in CAML (Collaborative Application Mark-up Language), which is a type of XML (more on this in my article) then you do not get such a rich experience.  You would need to add something like this to the element manifest defined in your feature: <Field SourceID="http://schemas.microsoft.com/sharepoint/3.0"        ID="{C272E927-3748-48db-8FC0-6C7B72A6D220}"        Group="My Site Columns"        Name="MyNumber"        DisplayName="My Number"        Type="Numeric"        Commas="FALSE"        Decimals="0"        Required="FALSE"        ReadOnly="FALSE"        Sealed="FALSE"        Hidden="FALSE" /> OK, its not as nice as the browser UI but I can deal with this. Hang on. Commas="FALSE" and yet for my number 1234 I get 1,234.  That is not what I wanted or expected.  What gives? The answer lies in the difference between a type of "Numeric" which is an implementation of the SPFieldNumber class and "Integer" which does not correspond to a given SPField class but rather represents a positive or negative integer.  The numeric type does not respect the settings of Commas or NegativeFormat (which defines how to display negative numbers.)  So we can set the Type to Integer and we are good to go.  Yes? Sadly no! You will notice at this point that if you deploy your site column into SharePoint something has gone wrong.  Your site column is not listed in the Site Column Gallery.  The deployment must have failed then?  But no, a quick look at the site columns via the API reveals that the column is there.  What new evil is this?  Unfortunately the base type for integer fields has this lovely attribute set on it: UserCreatable = FALSE So WSS 3.0 accordingly hides your field in the gallery as you cannot create fields of this type. However! You can use them in content types just like any other field (except not in the browser UI), and if you add them to the content type as part of your feature then they will show up in the UI as a field on that content type.  Most of the time you are not going to be too concerned that your site columns are not listed in the gallery as you will know that they are there and that they are still useable. So not as bad as you thought after all.  Just a little quirky.  But that is SharePoint for you.

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• Advanced Record-Level Business Intelligence with Inner Queries

  - by gt0084e1

  While business intelligence is generally applied at an aggregate level to large data sets, it's often useful to provide a more streamlined insight into an individual records or to be able to sort and rank them. For instance, a salesperson looking at a specific customer could benefit from basic stats on that account. A marketer trying to define an ideal customer could pull the top entries and look for insights or patterns. Inner queries let you do sophisticated analysis without the overhead of traditional BI or OLAP technologies like Analysis Services. Example - Order History Constancy Let's assume that management has realized that the best thing for our business is to have customers ordering every month. We'll need to identify and rank customers based on how consistently they buy and when their last purchase was so sales & marketing can respond accordingly. Our current application may not be able to provide this and adding an OLAP server like SSAS may be overkill for our needs. Luckily, SQL Server provides the ability to do relatively sophisticated analytics via inner queries. Here's the kind of output we'd like to see. Creating the Queries Before you create a view, you need to create the SQL query that does the calculations. Here we are calculating the total number of orders as well as the number of months since the last order. These fields might be very useful to sort by but may not be available in the app. This approach provides a very streamlined and high performance method of delivering actionable information without radically changing the application. It's also works very well with self-service reporting tools like Izenda. SELECT CustomerID,CompanyName, ( SELECT COUNT(OrderID) FROM Orders WHERE Orders.CustomerID = Customers.CustomerID ) As Orders, DATEDIFF(mm, ( SELECT Max(OrderDate) FROM Orders WHERE Orders.CustomerID = Customers.CustomerID) ,getdate() ) AS MonthsSinceLastOrder FROM Customers Creating Views To turn this or any query into a view, just put CREATE VIEW AS before it. If you want to change it use the statement ALTER VIEW AS. Creating Computed Columns If you'd prefer not to create a view, inner queries can also be applied by using computed columns. Place you SQL in the (Formula) field of the Computed Column Specification or check out this article here. Advanced Scoring and Ranking One of the best uses for this approach is to score leads based on multiple fields. For instance, you may be in a business where customers that don't order every month require more persistent follow up. You could devise a simple formula that shows the continuity of an account. If they ordered every month since their first order, they would be at 100 indicating that they have been ordering 100% of the time. Here's the query that would calculate that. It uses a few SQL tricks to make this happen. We are extracting the count of unique months and then dividing by the months since initial order. This query will give you the following information which can be used to help sales and marketing now where to focus. You could sort by this percentage to know where to start calling or to find patterns describing your best customers. Number of orders First Order Date Last Order Date Percentage of months order was placed since last order. SELECT CustomerID, (SELECT COUNT(OrderID) FROM Orders WHERE Orders.CustomerID = Customers.CustomerID) As Orders, (SELECT Max(OrderDate) FROM Orders WHERE Orders.CustomerID = Customers.CustomerID) AS LastOrder, (SELECT Min(OrderDate) FROM Orders WHERE Orders.CustomerID = Customers.CustomerID) AS FirstOrder, DATEDIFF(mm,(SELECT Min(OrderDate) FROM Orders WHERE Orders.CustomerID = Customers.CustomerID),getdate()) AS MonthsSinceFirstOrder, 100*(SELECT COUNT(DISTINCT 100*DATEPART(yy,OrderDate) + DATEPART(mm,OrderDate)) FROM Orders WHERE Orders.CustomerID = Customers.CustomerID) / DATEDIFF(mm,(SELECT Min(OrderDate) FROM Orders WHERE Orders.CustomerID = Customers.CustomerID),getdate()) As OrderPercent FROM Customers

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• Going by the eBook

  - by Tony Davis

  The book and magazine publishing world is rapidly going digital, and the industry is faced with making drastic changes to their ways of doing business. The sudden take-up of digital readers by the book-buying public has surprised even the most technological-savvy of the industry. Printed books just aren't selling like they did. In contrast, eBooks are doing well. The ePub file format is the standard around which all publishers are converging. ePub is a standard for formatting book content, so that it can be reflowed for various devices, with their widely differing screen-sizes, and can be read offline. If you unzip an ePub file, you'll find familiar formats such as XML, XHTML and CSS. This is both a blessing and a curse. Whilst it is good to be able to use familiar technologies that have been developed to a level of considerable sophistication, it doesn't get us all the way to producing a viable publication. XHTML is a page-description language, not a book-description language, as we soon found out during our initial experiments, when trying to specify headers, footers, indexes and chaptering. As a result, it is difficult to predict how any particular eBook application will decide to render a book. There isn't even a consensus as to how the cover image is specified. All of this is awkward for the publisher. Each book must be created and revised in a form from which can be generated a whole range of 'printed media', from print books, to Mobi for kindles, ePub for most Tablets and SmartPhones, HTML for excerpted chapters on websites, and a plethora of other formats for other eBook readers, each with its own idiosyncrasies. In theory, if we can get our content into a clean, semantic XML form, such as DOCBOOKS, we can, from there, after every revision, perform a series of relatively simple XSLT transformations to output anything from a HTML article, to an ePub file for reading on an iPad, to an ICML file (an XML-based file format supported by the InDesign tool), ready for print publication. As always, however, the task looks bigger the closer you get to the detail. On the way to the utopian world of an XML-based book format that encompasses all the diverse requirements of the different publication media, ePub looks like a reasonable format to adopt. Its forthcoming support for HTML 5 and CSS 3, with ePub 3.0, means that features, such as widow-and-orphan controls, multi-column flow and multi-media graphics can be incorporated into eBooks. This starts to make it possible to build an "app-like" experience into the eBook and to free publishers to think of putting context before container; to think of what content is required, be it graphical, textual or audio, from the point of view of the user, rather than what's possible in a given, traditional book "Container". In the meantime, there is a gap between what publishers require and what current technology can provide and, of course building this app-like experience is far from plain sailing. Real portability between devices is still a big challenge, and achieving the sort of wizardry seen in the likes of Theodore Grey's "Elements" eBook will require some serious device-specific programming skills. Cheers, Tony.

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• Cloud hosted CI for .NET projects

  - by Scott Dorman

  Originally posted on: http://geekswithblogs.net/sdorman/archive/2014/06/02/cloud-hosted-ci-for-.net-projects.aspxContinuous integration (CI) is important. If you don’t have it set up…you should. There are a lot of different options available for hosting your own CI server, but they all require you to maintain your own infrastructure. If you’re a business, that generally isn’t a problem. However, if you have some open source projects hosted, for example on GitHub, there haven’t really been any options. That has changed with the latest release of AppVeyor, which bills itself as “Continuous integration for busy developers.” What’s different about AppVeyor is that it’s a hosted solution. Why is that important? By being a hosted solution, it means that I don’t have to maintain my own infrastructure for a build server. How does that help if you’re hosting an open source project? AppVeyor has a really competitive pricing plan. For an unlimited amount of public repositories, it’s free. That gives you a cloud hosted CI system for all of your GitHub projects for the cost of some time to set them up, which actually isn’t hard to do at all. I have several open source projects (hosted at https://github.com/scottdorman), so I signed up using my GitHub credentials. AppVeyor fully supported my two-factor authentication with GitHub, so I never once had to enter my password for GitHub into AppVeyor. Once it was done, I authorized GitHub and it instantly found all of the repositories I have (both the ones I created and the ones I cloned from elsewhere). You can even add “build badges” to your markdown files in GitHub, so anyone who visits your project can see the status of the lasted build. Out of the box, you can simply select a repository, add the build project, click New Build and wait for the build to complete. You now have a complete CI server running for your project. The best part of this, besides the fact that it “just worked” with almost zero configuration is that you can configure it through a web-based interface which is very streamlined, clean and easy to use or you can use a appveyor.yml file. This means that you can define your CI build process (including any scripts that might need to be run, etc.) in a standard file format (the YAML format) and store it in your repository. The benefits to that are huge. The file becomes a versioned artifact in your source control system, so it can be branched, merged, and is completely transparent to anyone working on the project. By the way, AppVeyor isn’t limited to just GitHub. It currently supports GitHub, BitBucket, Visual Studio Online, and Kiln. I did have a few issues getting one of my projects to build, but the same day I posted the problem to the support forum a fix was deployed, and I had a functioning CI build about 5 minutes after that. Since then, I’ve provided some additional feature requests and had a few other questions, all of which have seen responses within a 24-hour period. I have to say that it’s easily been one of the best customer support experiences I’ve seen in a long time. AppVeyor is still young, so it doesn’t yet have full feature parity with some of the older (more established) CI systems available,  but it’s getting better all the time and I have no doubt that it will quickly catch up to those other CI systems and then pass them. The bottom line, if you’re looking for a good cloud-hosted CI system for your .NET-based projects, look at AppVeyor.

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• LUKOIL Overseas Holding Optimizes Oil Field Development Projects with Integrated Project Management

  - by Melissa Centurio Lopes

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} LUKOIL Overseas Group is a growing oil and gas company that is an integral part of the vertically integrated oil company OAO LUKOIL. It is engaged in the exploration, acquisition, integration, and efficient development of oil and gas fields outside the Russian Federation to promote transforming LUKOIL into a transnational energy company. In 2010, the company signed a 20-year development project for the giant, West Qurna 2 oil field in Iraq. Executing 10,000 to 15,000 project activities simultaneously on 14 major construction and drilling projects in Iraq for the West Qurna-2 project meant the company needed a clear picture, in real time, of dependencies between its capital construction, geologic exploration and sinking projects—required for its building infrastructure oil field development projects in Iraq. LUKOIL Overseas Holding deployed Oracle’s Primavera P6 Enterprise Project Portfolio Management to generate structured project management information and optimize planning, monitoring, and analysis of all engineering and commercial activities—such as tenders, and bulk procurement of materials and equipment—related to oil field development projects. A word from LUKOIL Overseas Holding Ltd. “Previously, we created project schedules on desktop computers and uploaded them to the project server to be merged into one big file for each project participant to access. This was not scalable, as we’ve grown and now run up to 15,000 activities in numerous projects and subprojects at any time. With Oracle’s Primavera P6 Enterprise Project Portfolio Management, we can now work concurrently on projects with many team members, enjoy absolute security, and issue new baselines for all projects and project participants once a week, with ease.” – Sergey Kotov, Head of IT and the Communication Office, LUKOIL Mid-East Ltd. Oracle Primavera Solutions: · Facilitated managing dependencies between projects by enabling the general scheduler to reschedule all projects and subprojects once a week, realigning 10,000 to 15,000 project activities that the company runs at any time · Replaced Microsoft Project and a paper-based system with a complete solution that provides structured project data · Enhanced data security by establishing project management security policies that enable only authorized project members to edit their project tasks, while enabling each project participant to view all project data that are relevant to that individual’s task · Enabled the company to monitor project progress in comparison to the projected plan, based on physical project assets to determine if each project is on track to conclude within its time and budget limitations To view the full list of solutions view here. “Oracle Gold Partner Parma Telecom was key to our successful Primavera deployment, implementing the software’s basic functionalities, such as project content, timeframes management, and cost management, in addition to performing its integration with our enterprise resource planning system and intranet portal within ten months and in accordance with budgets,” said Rafik Baynazarov, head of the master planning and control office, LUKOIL Mid-East Ltd. “ To read the full version of the customer success story, please view here.

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• Stale statistics on a newly created temporary table in a stored procedure can lead to poor performance

  - by sqlworkshops

  When you create a temporary table you expect a new table with no past history (statistics based on past existence), this is not true if you have less than 6 updates to the temporary table. This might lead to poor performance of queries which are sensitive to the content of temporary tables.I was optimizing SQL Server Performance at one of my customers who provides search functionality on their website. They use stored procedure with temporary table for the search. The performance of the search depended on who searched what in the past, option (recompile) by itself had no effect. Sometimes a simple search led to timeout because of non-optimal plan usage due to this behavior. This is not a plan caching issue rather temporary table statistics caching issue, which was part of the temporary object caching feature that was introduced in SQL Server 2005 and is also present in SQL Server 2008 and SQL Server 2012. In this customer case we implemented a workaround to avoid this issue (see below for example for workarounds).When temporary tables are cached, the statistics are not newly created rather cached from the past and updated based on automatic update statistics threshold. Caching temporary tables/objects is good for performance, but caching stale statistics from the past is not optimal.We can work around this issue by disabling temporary table caching by explicitly executing a DDL statement on the temporary table. One possibility is to execute an alter table statement, but this can lead to duplicate constraint name error on concurrent stored procedure execution. The other way to work around this is to create an index.I think there might be many customers in such a situation without knowing that stale statistics are being cached along with temporary table leading to poor performance.Ideal solution is to have more aggressive statistics update when the temporary table has less number of rows when temporary table caching is used. I will open a connect item to report this issue.Meanwhile you can mitigate the issue by creating an index on the temporary table. You can monitor active temporary tables using Windows Server Performance Monitor counter: SQL Server: General Statistics->Active Temp Tables. The script to understand the issue and the workaround is listed below:set nocount onset statistics time offset statistics io offdrop table tab7gocreate table tab7 (c1 int primary key clustered, c2 int, c3 char(200))gocreate index test on tab7(c2, c1, c3)gobegin trandeclare @i intset @i = 1while @i <= 50000begininsert into tab7 values (@i, 1, ‘a’)set @i = @i + 1endcommit trangoinsert into tab7 values (50001, 1, ‘a’)gocheckpointgodrop proc test_slowgocreate proc test_slow @i intasbegindeclare @j intcreate table #temp1 (c1 int primary key)insert into #temp1 (c1) select @iselect @j = t7.c1 from tab7 t7 inner join #temp1 t on (t7.c2 = t.c1)endgodbcc dropcleanbuffersset statistics time onset statistics io ongo–high reads as expected for parameter ’1'exec test_slow 1godbcc dropcleanbuffersgo–high reads that are not expected for parameter ’2'exec test_slow 2godrop proc test_with_recompilegocreate proc test_with_recompile @i intasbegindeclare @j intcreate table #temp1 (c1 int primary key)insert into #temp1 (c1) select @iselect @j = t7.c1 from tab7 t7 inner join #temp1 t on (t7.c2 = t.c1)option (recompile)endgodbcc dropcleanbuffersset statistics time onset statistics io ongo–high reads as expected for parameter ’1'exec test_with_recompile 1godbcc dropcleanbuffersgo–high reads that are not expected for parameter ’2'–low reads on 3rd execution as expected for parameter ’2'exec test_with_recompile 2godrop proc test_with_alter_table_recompilegocreate proc test_with_alter_table_recompile @i intasbegindeclare @j intcreate table #temp1 (c1 int primary key)–to avoid caching of temporary tables one can create a constraint–but this might lead to duplicate constraint name error on concurrent usagealter table #temp1 add constraint test123 unique(c1)insert into #temp1 (c1) select @iselect @j = t7.c1 from tab7 t7 inner join #temp1 t on (t7.c2 = t.c1)option (recompile)endgodbcc dropcleanbuffersset statistics time onset statistics io ongo–high reads as expected for parameter ’1'exec test_with_alter_table_recompile 1godbcc dropcleanbuffersgo–low reads as expected for parameter ’2'exec test_with_alter_table_recompile 2godrop proc test_with_index_recompilegocreate proc test_with_index_recompile @i intasbegindeclare @j intcreate table #temp1 (c1 int primary key)–to avoid caching of temporary tables one can create an indexcreate index test on #temp1(c1)insert into #temp1 (c1) select @iselect @j = t7.c1 from tab7 t7 inner join #temp1 t on (t7.c2 = t.c1)option (recompile)endgoset statistics time onset statistics io ondbcc dropcleanbuffersgo–high reads as expected for parameter ’1'exec test_with_index_recompile 1godbcc dropcleanbuffersgo–low reads as expected for parameter ’2'exec test_with_index_recompile 2go

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• Microsoft Certifications &ndash; how to prep? and why?

  - by Kelly Jones

  I often get asked by my colleagues, “how do you prepare for Microsoft exams?” Well, the answer for me is a little complicated, so I thought I’d write up here what I do. The first thing I do is go to Microsoft’s website to find the exam that I need to take.  If you’re looking to get a particular certification, then their site lists the exam or exams that you’ll need to pass.  If you’ve already taken an exam, you can log onto the MCP website and use their certification planner.  This little tool tells you what tests you need, based on the exams you’ve already passed.  It is very helpful with the certifications that are multiple tests and especially ones that have electives. Once you’ve identified the test, you can use Microsoft’s website to see the topics that it covers.  This is a good outline to follow when you study.  I’ll keep this handy to reference back throughout my studying to make sure that I’m covering all the topics I need to know. The next step is probably where I am a little different from others.  IF the exam outline covers material that I’ve already been working with, then I’ll skip a lot of the studying and go directly to the practice tests.  However, if I’m looking at the outline and wondering how in the world do you do that? – then it’s time to hit the books. So, where to find study materials?  Try typing in the exam number into any search engine.  You’ll typically find a ton of resources.  If you’re lucky, you’ll find books that others recommend based on their studying and exam experience.  As a Sogeti employee, I have access to three really good resources: an internal company list of all of the consultants who have passed particular tests (on our Connex website), Books 24x7, and Transcender practice exams. Once my studying is done (either through books or experience), I’ll go through the practice exams.  I find them really helpful in getting my knowledge lined up to the thinking process that the exam writers use.  If I’m relying on my experience, then this really helps me to identify gaps in my knowledge that I’ll need to fill. That’s about it.  If I’m doing ok on the practice exams, then I’ll take the real thing.  I’ve found that the practice exams are usually more difficult than then real thing. Oh – one other thing I do related to Microsoft exams – I try to take any beta exams that Microsoft makes available that fall into my skill set.  Microsoft has started a blog to announce these and the seats usually fill up really quick.  The blog is at http://blogs.technet.com/betaexams/ . You don’t get your results instantly, like a normal exam, instead you have to wait for everyone to finish taking the beta exams and for Microsoft to determine which questions they are using and which they are dropping.  So, be prepared to wait six to eight weeks for your results.

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• Consumer Oriented Search In Oracle Endeca Information Discovery – Part 1

  - by Bob Zurek

  Information Discovery, a core capability of Oracle Endeca Information Discovery, enables business users to rapidly search, discover and navigate through a wide variety of big data including structured, unstructured and semi-structured data. One of the key capabilities, among many, that differentiate our solution from others in the Information Discovery market is our deep support for search across this growing amount of varied big data. Our method and approach is very different than classic simple keyword search that is found in may information discovery solutions. In this first part of a series on the topic of search, I will walk you through many of the key capabilities that go beyond the simple search box that you might experience in products where search was clearly an afterthought or attempt to catch up to our core capabilities in this area. Lets explore. The core data management solution of Oracle Endeca Information Discovery is the Endeca Server, a hybrid search-analytical database that his highly scalable and column-oriented in nature. We will talk in more technical detail about the capabilities of the Endeca Server in future blog posts as this post is intended to give you a feel for the deep search capabilities that are an integral part of the Endeca Server. The Endeca Server provides best-of-breed search features aw well as a new class of features that are the first to be designed around the requirement to bridge structured, semi-structured and unstructured big data. Some of the key features of search include type a heads, automatic alphanumeric spell corrections, positional search, Booleans, wildcarding, natural language, and category search and query classification dialogs. This is just a subset of the advanced search capabilities found in Oracle Endeca Information Discovery. Search is an important feature that makes it possible for business users to explore on the diverse data sets the Endeca Server can hold at any one time. The search capabilities in the Endeca server differ from other Information Discovery products with simple “search boxes” in the following ways: The Endeca Server Supports Exploratory Search.  Enterprise data frequently requires the user to explore content through an ad hoc dialog, with guidance that helps them succeed. This has implications for how to design search features. Traditional search doesn’t assume a dialog, and so it uses relevance ranking to get its best guess to the top of the results list. It calculates many relevance factors for each query, like word frequency, distance, and meaning, and then reduces those many factors to a single score based on a proprietary “black box” formula. But how can a business users, searching, act on the information that the document is say only 38.1% relevant? In contrast, exploratory search gives users the opportunity to clarify what is relevant to them through refinements and summaries. This approach has received consumer endorsement through popular ecommerce sites where guided navigation across a broad range of products has helped consumers better discover choices that meet their, sometimes undetermined requirements. This same model exists in Oracle Endeca Information Discovery. In fact, the Endeca Server powers many of the most popular e-commerce sites in the world. The Endeca Server Supports Cascading Relevance. Traditional approaches of search reduce many relevance weights to a single score. This means that if a result with a good title match gets a similar score to one with an exact phrase match, they’ll appear next to each other in a list. But a user can’t deduce from their score why each got it’s ranking, even though that information could be valuable. Oracle Endeca Information Discovery takes a different approach. The Endeca Server stratifies results by a primary relevance strategy, and then breaks ties within a strata by ordering them with a secondary strategy, and so on. Application managers get the explicit means to compose these strategies based on their knowledge of their own domain. This approach gives both business users and managers a deterministic way to set and understand relevance. Now that you have an understanding of two of the core search capabilities in Oracle Endeca Information Discovery, our next blog post on this topic will discuss more advanced features including set search, second-order relevance as well as an understanding of faceted search mechanisms that include queries and filters.  

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• Replicating between Cloud and On-Premises using Oracle GoldenGate

  - by Ananth R. Tiru

  Do you have applications running on the cloud that you need to connect with the on premises systems. The most likely answer to this question is an astounding YES!  If so, then you understand the importance of keep the data fresh at all times across the cloud and on-premises environments. This is also one of the key focus areas for the new GoldenGate 12c release which we announced couple of week ago via a press release. Most enterprises have spent years avoiding the data “silos” that inhibit productivity. For example, an enterprise which has adopted a CRM strategy could be relying on an on-premises based marketing application used for developing and nurturing leads. At the same time it could be using a SaaS based Sales application to create opportunities and quotes. The sales and the marketing teams which use these systems need to be able to access and share the data in a reliable and cohesive way. This example can be extended to other applications areas such as HR, Supply Chain, and Finance and the demands the users place on getting a consistent view of the data. When it comes to moving data in hybrid environments some of the key requirements include minimal latency, reliability and security: Data must remain fresh. As data ages it becomes less relevant and less valuable—day-old data is often insufficient in today’s competitive landscape. Reliability must be guaranteed despite system or connectivity issues that can occur between the cloud and on-premises instances. Security is a key concern when replicating between cloud and on-premises instances. There are several options to consider when replicating between the cloud and on-premises instances. Option 1 – Secured network established between the cloud and on-premises A secured network is established between the cloud and on-premises which enables the applications (including replication software) running on the cloud and on-premises to have seamless connectivity to other applications irrespective of where they are physically located. Option 2 – Restricted network established between the cloud and on-premises A restricted network is established between the cloud and on-premises instances which enable certain ports (required by replication) be opened on both the cloud and on the on-premises instances and white lists the IP addresses of the cloud and on-premises instances. Option 3 – Restricted network access from on-premises and cloud through HTTP proxy This option can be considered when the ports required by the applications (including replication software) are not open and the cloud instance is not white listed on the on-premises instance. This option of tunneling through HTTP proxy may be only considered when proper security exceptions are obtained. Oracle GoldenGate Oracle GoldenGate is used for major Fortune 500 companies and other industry leaders worldwide to support mission-critical systems for data availability and integration. Oracle GoldenGate addresses the requirements for ensuring data consistency between cloud and on-premises instances, thus facilitating the business process to run effectively and reliably. The architecture diagram below illustrates the scenario where the cloud and the on-premises instance are connected using GoldenGate through a secured network In the above scenario, Oracle GoldenGate is installed and configured on both the cloud and the on-premises instances. On the cloud instance Oracle GoldenGate is installed and configured on the machine where the database instance can be accessed. Oracle GoldenGate can be configured for unidirectional or bi-directional replication between the cloud and on premises instances. The specific configuration details of Oracle GoldenGate processes will depend upon the option selected for establishing connectivity between the cloud and on-premises instances. The knowledge article (ID - 1588484.1) titled ' Replicating between Cloud and On-Premises using Oracle GoldenGate' discusses in detail the options for replicating between the cloud and on-premises instances. The article can be found on My Oracle Support. To learn more about Oracle GoldenGate 12c register for our launch webcast where we will go into these new features in more detail.   You may also want to download our white paper "Oracle GoldenGate 12c Release 1 New Features Overview" I would love to hear your requirements for replicating between on-premises and cloud instances, as well as your comments about the strategy discussed in the knowledge article to address your needs. Please post your comments in this blog or in the Oracle GoldenGate public forum - https://forums.oracle.com/community/developer/english/business_intelligence/system_management_and_integration/goldengate

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• Columnstore Case Study #1: MSIT SONAR Aggregations

  - by aspiringgeek

  Preamble This is the first in a series of posts documenting big wins encountered using columnstore indexes in SQL Server 2012 & 2014.  Many of these can be found in this deck along with details such as internals, best practices, caveats, etc.  The purpose of sharing the case studies in this context is to provide an easy-to-consume quick-reference alternative. Why Columnstore? If we’re looking for a subset of columns from one or a few rows, given the right indexes, SQL Server can do a superlative job of providing an answer. If we’re asking a question which by design needs to hit lots of rows—DW, reporting, aggregations, grouping, scans, etc., SQL Server has never had a good mechanism—until columnstore. Columnstore indexes were introduced in SQL Server 2012. However, they're still largely unknown. Some adoption blockers existed; yet columnstore was nonetheless a game changer for many apps.  In SQL Server 2014, potential blockers have been largely removed & they're going to profoundly change the way we interact with our data.  The purpose of this series is to share the performance benefits of columnstore & documenting columnstore is a compelling reason to upgrade to SQL Server 2014. App: MSIT SONAR Aggregations At MSIT, performance & configuration data is captured by SCOM. We archive much of the data in a partitioned data warehouse table in SQL Server 2012 for reporting via an application called SONAR.  By definition, this is a primary use case for columnstore—report queries requiring aggregation over large numbers of rows.  New data is refreshed each night by an automated table partitioning mechanism—a best practices scenario for columnstore. The Win Compared to performance using classic indexing which resulted in the expected query plan selection including partition elimination vs. SQL Server 2012 nonclustered columnstore, query performance increased significantly.  Logical reads were reduced by over a factor of 50; both CPU & duration improved by factors of 20 or more.  Other than creating the columnstore index, no special modifications or tweaks to the app or databases schema were necessary to achieve the performance improvements.  Existing nonclustered indexes were rendered superfluous & were deleted, thus mitigating maintenance challenges such as defragging as well as conserving disk capacity. Details The table provides the raw data & summarizes the performance deltas. Logical Reads (8K pages) CPU (ms) Durn (ms) Columnstore 160,323 20,360 9,786 Conventional Table & Indexes 9,053,423 549,608 193,903 ? x56 x27 x20 The charts provide additional perspective of this data.  "Conventional vs. Columnstore Metrics" document the raw data.  Note on this linear display the magnitude of the conventional index performance vs. columnstore.  The “Metrics (?)” chart expresses these values as a ratio. Summary For DW, reports, & other BI workloads, columnstore often provides significant performance enhancements relative to conventional indexing.  I have documented here, the first in a series of reports on columnstore implementations, results from an initial implementation at MSIT in which logical reads were reduced by over a factor of 50; both CPU & duration improved by factors of 20 or more.  Subsequent features in this series document performance enhancements that are even more significant. 

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• Java EE 7 Roadmap

  - by Linda DeMichiel

  The Java EE 6 Platform, released in December 2009, has seen great uptake from the community with its POJO-based programming model, lightweight Web Profile, and extension points. There are now 13 Java EE 6 compliant appserver implementations today! When we announced the Java EE 7 JSR back in early 2011, our plans were that we would release it by Q4 2012. This target date was slightly over three years after the release of Java EE 6, but at the same time it meant that we had less than two years to complete a fairly comprehensive agenda — to continue to invest in significant enhancements in simplification, usability, and functionality in updated versions of the JSRs that are currently part of the platform; to introduce new JSRs that reflect emerging needs in the community; and to add support for use in cloud environments. We have since announced a minor adjustment in our dates (to the spring of 2013) in order to accommodate the inclusion of JSRs of importance to the community, such as Web Sockets and JSON-P. At this point, however, we have to make a choice. Despite our best intentions, our progress has been slow on the cloud side of our agenda. Partially this has been due to a lack of maturity in the space for provisioning, multi-tenancy, elasticity, and the deployment of applications in the cloud. And partially it is due to our conservative approach in trying to get things "right" in view of limited industry experience in the cloud area when we started this work. Because of this, we believe that providing solid support for standardized PaaS-based programming and multi-tenancy would delay the release of Java EE 7 until the spring of 2014 — that is, two years from now and over a year behind schedule. In our opinion, that is way too long. We have therefore proposed to the Java EE 7 Expert Group that we adjust our course of action — namely, stick to our current target release dates, and defer the remaining aspects of our agenda for PaaS enablement and multi-tenancy support to Java EE 8. Of course, we continue to believe that Java EE is well-suited for use in the cloud, although such use might not be quite ready for full standardization. Even today, without Java EE 7, Java EE vendors such as Oracle, Red Hat, IBM, and CloudBees have begun to offer the ability to run Java EE applications in the cloud. Deferring the remaining cloud-oriented aspects of our agenda has several important advantages: It allows Java EE Platform vendors to gain more experience with their implementations in this area and thus helps us avoid risks entailed by trying to standardize prematurely in an emerging area. It means that the community won't need to wait longer for those features that are ready at the cost of those features that need more time. Because we have already laid some of the infrastructure for cloud support in Java EE 7, including resource definition metadata, improved security configuration, JPA schema generation, etc., it will allow us to expedite a Java EE 8 release. We therefore plan to target the Java EE 8 Platform release for the spring of 2015. This shift in the scope of Java EE 7 allows us to better retain our focus on enhancements in simplification and usability and to deliver on schedule those features that have been most requested by developers. These include the support for HTML 5 in the form of Web Sockets and JSON-P; the simplified JMS 2.0 APIs; improved Managed Bean alignment, including transactional interceptors; the JAX-RS 2.0 client API; support for method-level validation; a much more comprehensive expression language; and more. We feel strongly that this is the right thing to do, and we hope that you will support us in this proposed direction.

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• JOGL2 test compiles, but doesn't execute - help?

  - by Chuchinyi

  I have a problem with JOGL2. My JOGL2Template.java compiles fine, but executing it results in the following error: D:\java\java\jogl>javac JOGL2Template.java <== compile ok D:\java\java\jogl>java JOGL2Template <== execute error Exception in thread "main" java.lang.ExceptionInInitializerError at javax.media.opengl.GLProfile.<clinit>(GLProfile.java:1176) at JOGL2Template.<init>(JOGL2Template.java:24) at JOGL2Template.main(JOGL2Template.java:57) Caused by: java.lang.SecurityException: no certificate for gluegen-rt.dll in D:\ java\lib\gluegen-rt-natives-windows-i586.jar at com.jogamp.common.util.JarUtil.validateCertificate(JarUtil.java:350) at com.jogamp.common.util.JarUtil.validateCertificates(JarUtil.java:324) at com.jogamp.common.util.cache.TempJarCache.validateCertificates(TempJa rCache.java:328) at com.jogamp.common.util.cache.TempJarCache.bootstrapNativeLib(TempJarC ache.java:283) at com.jogamp.common.os.Platform$3.run(Platform.java:308) at java.security.AccessController.doPrivileged(Native Method) at com.jogamp.common.os.Platform.loadGlueGenRTImpl(Platform.java:298) at com.jogamp.common.os.Platform.<clinit>(Platform.java:207) ... 3 more Here is the JOGL2Template.java source code: import java.awt.Dimension; import java.awt.Frame; import java.awt.event.WindowAdapter; import java.awt.event.WindowEvent; import javax.media.opengl.GLAutoDrawable; import javax.media.opengl.GLCapabilities; import javax.media.opengl.GLEventListener; import javax.media.opengl.GLProfile; import javax.media.opengl.awt.GLCanvas; import com.jogamp.opengl.util.FPSAnimator; import javax.swing.JFrame; /* * JOGL 2.0 Program Template For AWT applications */ public class JOGL2Template extends JFrame implements GLEventListener { private static final int CANVAS_WIDTH = 640; // Width of the drawable private static final int CANVAS_HEIGHT = 480; // Height of the drawable private static final int FPS = 60; // Animator's target frames per second // Constructor to create profile, caps, drawable, animator, and initialize Frame public JOGL2Template() { // Get the default OpenGL profile that best reflect your running platform. GLProfile glp = GLProfile.getDefault(); // Specifies a set of OpenGL capabilities, based on your profile. GLCapabilities caps = new GLCapabilities(glp); // Allocate a GLDrawable, based on your OpenGL capabilities. GLCanvas canvas = new GLCanvas(caps); canvas.setPreferredSize(new Dimension(CANVAS_WIDTH, CANVAS_HEIGHT)); canvas.addGLEventListener(this); // Create a animator that drives canvas' display() at 60 fps. final FPSAnimator animator = new FPSAnimator(canvas, FPS); addWindowListener(new WindowAdapter() { // For the close button @Override public void windowClosing(WindowEvent e) { // Use a dedicate thread to run the stop() to ensure that the // animator stops before program exits. new Thread() { @Override public void run() { animator.stop(); System.exit(0); } }.start(); } }); add(canvas); pack(); setTitle("OpenGL 2 Test"); setVisible(true); animator.start(); // Start the animator } public static void main(String[] args) { new JOGL2Template(); } @Override public void init(GLAutoDrawable drawable) { // Your OpenGL codes to perform one-time initialization tasks // such as setting up of lights and display lists. } @Override public void display(GLAutoDrawable drawable) { // Your OpenGL graphic rendering codes for each refresh. } @Override public void reshape(GLAutoDrawable drawable, int x, int y, int w, int h) { // Your OpenGL codes to set up the view port, projection mode and view volume. } @Override public void dispose(GLAutoDrawable drawable) { // Hardly used. } } Any ideas what might be the cause of these errors?

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• Mobile Deals: the Consumer Wants You in Their Pocket

  - by Mike Stiles

  Mobile deals offer something we talk about a lot in social marketing, relevant content. If a consumer is already predisposed to liking your product and gets a timely deal for it that’s easy and convenient to use, not only do you score on the marketing side, it clearly generates some of that precious ROI that’s being demanded of social. First, a quick gut-check on the public’s adoption of mobile. Nielsen figures have 55.5% of US mobile owners using smartphones. If young people are indeed the future, you can count on the move to mobile exploding exponentially. Teens are the fastest growing segment of smartphone users, and 58% of them have one. But the largest demographic of smartphone users is 25-34 at 74%. That tells you a focus on mobile will yield great results now, and even better results straight ahead. So we can tell both from statistics and from all the faces around you that are buried in their smartphones this is where consumers are. But are they looking at you? Do you have a valid reason why they should? Everybody likes a good deal. BIA/Kelsey says US consumers will spend $3.6 billion this year for daily deals (the Groupons and LivingSocials of the world), up 87% from 2011. The report goes on to say over 26% of small businesses are either "very likely" or "extremely likely" to offer up a deal in the next 6 months. Retail Gazette reports 58% of consumers shop with coupons, a 40% increase in 4 years. When you consider that a deal can be the impetus for a real-world transaction, a first-time visit to a store, an online purchase, entry into a loyalty program, a social referral, a new fan or follower, etc., that 26% figure shows us there’s a lot of opportunity being left on the table by brands. The existing and emerging technologies behind mobile devices make the benefits of offering deals listed above possible. Take how mobile payment systems are being tied into deal delivery and loyalty programs. If it’s really easy to use a coupon or deal, it’ll get used. If it’s complicated, it’ll be passed over as “not worth it.” When you can pay with your mobile via technologies that connects store and user, you get the deal, you get the loyalty credit, you pay, and your receipt is uploaded, all in one easy swipe. Nothing to keep track of, nothing to lose or forget about. And the store “knows” you, so future offers will be based on your tastes. Consider the endgame. A customer who’s a fan of your belt buckle store’s Facebook Page is in one of your physical retail locations. They pull up your app, because they’ve gotten used to a loyalty deal being offered when they go to your store. Voila. A 10% discount active for the next 30 minutes. Maybe the app also surfaces social references to your brand made by friends so they can check out a buckle someone’s raving about. If they aren’t a fan of your Page or don’t have your app, perhaps they’ve opted into location-based deal services so you can still get them that 10% deal while they’re in the store. Or maybe they’ve walked in with a pre-purchased Groupon or Living Social voucher. They pay with one swipe, and you’ve learned about their buying preferences, credited their loyalty account and can encourage them to share a pic of their new buckle on social. Happy customer. Happy belt buckle company. All because the brand was willing to use the tech that’s available to meet consumers where they are, incentivize them, and show them how much they’re valued through rewards.

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