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  • Optimising website IP for location

    - by Liam Sorsby
    From my understanding of SEO, websites are optimised for the current location of their IP address. For example if xxx.xxx.xxx.xx resolves to the UK then you are more likely to get higher rankings in the UK then you are in the USA. However, my query is when you use a CDN you are storing a cached version of your website across multiple servers at strategic locations across the globe to reduce load time in locations that your trying to target. Now if you use a CDN and geo-locate the website URL then it only resolves back to the USA (where our IP address resolves too) but it doesn't say it resolves to any other countries. As far as I know you can have multiple IP address resolving to one domain (from different countries). Do CDN's really help to optimise the location of your website or are they soley meant to optimise load time? Is there a better way to optimise for multiple countries with regards to the resolution of the IP address? Are VPN's as per this post here relevant to this? Any advice would be helpful.

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  • Should I, and how do I incorporate microdata into my asp.net website with 47 pages?

    - by Jason Weber
    I have an asp.net (vb) with 47 pages. The problem is that it's in 10 different languages, although 98% just use English. I have 5 master pages. I've read Google Webmaster Tools, but I'm still confounded. I'm reading about how microdata is the way to go. Does this mean I should put itemtype and itemprop span and div tags in my master pages, or should I do all of my 47 pages (.resx resource files) separately? The main key phrase I want throughout search results is "machine vision". For instance, the first couple sentences on my "about.aspx" page are: <span itemprop="name">USS Vision Inc.</span> (USS) is a privately-owned company with headquarters in <span itemprop="locality">Detroit, Michigan, USA</span>. We design, engineer, produce, and integrate special machine vision error-proofing products and <a href="http://www.ussvision.com/services/" target="_self" itemprop="url">services</a> that create lean factories by improving the quality of manufactured products, and by significantly reducing manufacturing costs through advanced automation. Am I doing this right, or how would I do this if I'm not? Should I use the itemprop="url" or other rich snippets for every link in my website? I mean, do I need to add an itemprop to just about everything, or can I just alter my master pages? Any guidance in this regard to help improve my SEO and SERPS would be greatly appreciated!

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  • Getting rank for keywords that I don't want to appear on my website [duplicate]

    - by Rober
    This question already has an answer here: Which keyword should I use. colors or colours or a combination of both? 2 answers One of my products has two names. One of them is what I consider correct and thus it is what I want to appear on my website. The other name is incorrect for me, so I would like to avoid it. But I know that many people will search my product using the "bad" name. How could I get the "bad" name indexed for my site on search engines even if nobody can read it there? Of course, I want to do it "legally" so that no engine will ban my site considering it as cloaking, black hat SEO, etc... EDIT: Having that "bad" name on my backlinks is not an option. For example I would perceive user reviews connecting my site to that word as a negative point. Maybe having my site as a search result for that word could be negative as well, but I think it is worth it.

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  • Can I use a 302 redirect to serve up static content from an URL with escaped_fragment?

    - by Starfs
    We would like to serve up SEO-friendly Ajax-driven content. We are following this documentation. Has anyone ever tried to write a 302 redirect into the .htaccess file, that takes the ?_escaped_fragment= string and send that to a static page?, for example /snapshot/yourfilename/. How will Google react to this? I've gone through the documentation and it's not very clear. The below quote is from Google's documentation this is what I find. I'm not sure if they are saying that you can redirect the _escaped_fragment_ URL to a different static page, or if this is to redirect the hashtag URL to static content? Thoughts? From Google's site: Question: Can I use redirects to point the crawler at my static content? Redirects are okay to use, as long as they eventually get you to a page that's equivalent to what the user would see on the #! version of the page. This may be more convenient for some webmasters than serving up the content directly. If you choose this approach, please keep the following in mind: Compared to serving the content directly, using redirects will result in extra traffic because the crawler has to follow redirects to get the content. This will result in a somewhat higher number of fetches/second in crawl activity. Note that if you use a permanent (301) redirect, the url shown in our search results will typically be the target of the redirect, whereas if a temporary (302) redirect is used, we'll typically show the #! url in search results. Depending on how your site is set up, showing #! may produce a better user experience, because the user will be taken straight into the AJAX experience from the Google search results page. Clicking on a static page will take them to the static content, and they may experience avoidable extra page load time if the site later wants to switch them to the AJAX experience.

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  • 404s on password protected content

    - by tjb1982
    I'm new to WordPress and SEO, generally, but we've been running into problems with our site that don't seem to make sense to me. The problem is that our editor likes to schedule posts and/or mark them private until she is ready to make them public, but somehow Google is crawling these posts and getting 404s (because they are password protected). How does Google know they exist in the first place? I checked the sitemap.xml file and don't see a record of the post. One of the offending posts was marked public, but is scheduled for a future date. Could that have something to do with it? I've tried to Google the answer, and I came up with a good amount of reassurance that this won't hurt the site, but I'm still wondering how it's happening in the first place. It's hard because I don't know exactly what the editor's workflow is. Is it possible she's posting publicly first and then revising it to be private only after it's too late? Does anyone know how Google finds WordPress URLs it shouldn't have access to?

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  • How to get local business nationwide exposure? [closed]

    - by guisasso
    here's the situation: This company offers local home services (construction...), but also fabricates many custom items that can be shipped nationally, and even internationally. Since i started working on this website, it has ranked pretty well on alexa global and locally, and i have made many SEO improvements that doubled the visits to the website in 6 months. The website is listed in many different directories (dmoz & etc...), maps (google maps & etc...), business listing sites (yelp & etc..), trade specific websites (angie's list, houzz & etc...), state specific business listings and etc, there are many links to pictures displayed on the website, links to the website itself, i have a google analytics and webmaster tools account, with sitemaps, newsletters, facebook page.... the list goes on and on. All of which have been working pretty well locally. We have had some success with doing business in other states and even other countries, but it is still a pretty small percentage of the market. I also advertise on google adwords locally, and since this would be the obvious answer, my question is: Without paid advertisement, how can i improve the visibility of this local business website nationally to attract customers in all US States?

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  • What is the average page size for single page application (SPA)? [on hold]

    - by Emmanuel Istace
    I'm developing a single page application with a lot of css & javascript. For now the page is 1.3Mo composed by 5 section. Here are the rounded stats : Document : 10kb Style : 60kb Images : 450 kb (already compressed, include a big gallery thumbnails) Javascript : 700kb - 600kb of "framework" (jquery, jquery-ui, boostrap, modernizer, waypoint, ...) and 100kb of custom js. Fonts : 125kb And the site is not finished yet. (Will include gmap api, and some others...) My questions are : Do you have any statistics about the average weight of an SPA? As this is the whole website, do you think it's acceptable? Is lazy load (for images) a solution? What will be impact for SEO ? Is the "200kb rule" of google still relevant? Do you know great tools to detect which javascript code is not used during the the exection of a page and then the availability to optimize these 700kb of framework js stuffs? Can a caching strategy be an answer?

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  • Will we be penalized for having multiple external links to the same site?

    - by merk
    There seem to be conflicting answers on this question. The most relevant ones seem to be at least a year or two old, so I thought it would be worth re-asking this question. My gut says it's ok, because there are plenty of sites out there that do this already. Every major retailer site usually has links to the manufacturer of whatever item they are selling. go to www.newegg.com and they have hundreds of links to the same site since they sell multiple items from the same brand. Our site allows people to list a specific genre of items for sale (not porn - i'm just keeping it generic since I'm not trying to advertise) and on each item listing page, we have a link back to their website if they want. Our SEO guy is saying this is really bad and google is going to treat us as a link farm. My gut says when we have to start limiting user useful features to our site to boost our ranking, then something is wrong. Or start jumping through hoops by trying to hide text using javascript etc Some clients are only selling 1 to a handful of items, while a couple of our bigger clients have hundreds of items listed so will have hundreds of pages that link back to their site. I should also mention, there will be a handful of pages with the bigger clients where it may appear they have duplicate pages, because they will be selling 2 or 3 of the same item, and the only difference in the content of the page might just be a stock #. The majority of the pages though will have unique content. So - will we be penalized in some way for having anywhere from a handful to a few hundred pages that all point to the same link? If we are penalized, what's the suggested way to handle this? We still want to give users the option to go to the clients site, and we would still like to give a link back to the clients site to help their own SE rankings.

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  • The right way of using index.html

    - by Jeyekomon
    I have quite a lot of issues I'd like to hear your opinion on, so I hope I'll manage to explain it well enough. I should also note that I'm beginner equipped only with the knowledge of HTML and CSS so although I'm almost sure that there is a simple solution using powerful PHP, it won't help me. Let's say that I have my personal blog on the address example.com/blog.html and there are links to several sub-blogs example.com/blog/math.html, example.com/blog/coding.html etc. So my root folder contains blog.html and blog folder, the blog folder itself contains files math.html and coding.html. First of all, I learned (from Google Webmasters Tools) that for SEO and aesthetical purposes it's good to unify example.com.com and example.com/index.html by adding _rel="canonical"_ attribute into the source of the index.html. Using a couple of other tricks (like linking to ../ and ./) I got rid of the ugly index.html appearing in my web addresses. And now I wonder if this trick can be used not only for the root folder but for any folder? I mean, I would move my blog.html into the blog folder, rename it into the index.html and add rel="canonical" to unify example.com/blog/index.html with example.com/blog/. This trick would change the address of my blog from example.com/blog.html into example.com/blog/. Not finished! I'm also experiencing problems with the google robot indexing my folders. So when I type site:example.com/ into the google search, the link to my folder example.com/blog/ with raw files, icons etc. appears among the other results. I guess there are also other ways how to fix it, but IMHO the change mentioned above would do the trick too - the index.html in the blog folder would preserve the user from viewing the actual raw content of that folder, there would appear only the right link example.com/blog/ in the google search and (I hope that) _rel="canonical"_ would make the second, unwanted link example.com/blog/index.html not to appear in the search results. So my questions are: Is it a good practice to have the index.html file in every subfolder or is it intended to be only in the root folder? Are there any disadvantages or problems that may occur when using the second, "index in every folder" method? Which one of the two ways of structuring the website described above would you prefer?

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  • Star rating not showing in rich snippets

    - by Danny R
    We've recently been doing a lot of work on our site's SEO (www.betterthanreviews.com). We recently did a push to update the rich snippets breadcrumb, meta description, and star rating. After giving Google some time to index the site, it has updated the breadcrumbs and meta descriptions for our review pages, but the stars are still not showing. This is currently how it appears on a Google search (link to the actual page: http://www.betterthanreviews.com/home-security/livewatch): This is what the Rich Snippets is supposed to look like, and how it appears in Google's testing tool: More context: As seen in our html, we are using schema.org language. We initially were using schema.org/Corporation for the site, but we now have the page labeled as schema.org/HomeAndConstructionBusiness because Google will not show star ratings for the Corporation language. However, in our Webmaster Tools, the Structured Data is still showing the Corporation language, which could be a potential issue. Here is a look at some of the coding that we used. But it can be looked at closer by inspecting the element: <div class="aggregate-rating" itemprop="aggregateRating" itemscope="" itemtype="http://schema.org/AggregateRating"> <div class="review row_fluid" itemprop="review" itemscope="" itemtype="http://schema.org/Review"> <div class="row_fluid rating" itemprop="reviewRating" itemscope="" itemtype="http://schema.org/Rating"> <meta content="4.5" itemprop="ratingValue" title="4.5 out of 5 stars" class="star-rating-readonly"> <meta content="2013-12-05" itemprop="datePublished"> <p class="review-headline" itemprop="headline">Way better than my previous system</p> <div> <p class="reviewer" itemprop="author">Scott H. </p> <span class="bullet">•</span> <p class="created_at">2 months ago</p> <p class="content" itemprop="description">I love it! The experience I have had so far is extremely positive. I had another alarm system before and I didn't like it but this one is really nice. I am telling everybody about it.</p> </div> </div> Any suggestions for how to fix this?

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  • SEO issue red characters in source code? &gt; Why? Syntax highlighting? browser source code?

    - by judi
    SEO issue red characters Hi all I'm building webstes using dreamweaver, but when I look at the source code it is red for &quot; characters. I'm told anything appearing in red puts off Google's seo. Does anyone know why this appears in red? For example when I view code source on the site i get the gt; in red <a href="miss-sold-mortgages.html" class="darkblue">Find out more&gt;&gt;</a></span> </div> Thanks for your help Regards Judi

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  • SEO - Articles Are the Way Forward

    Writing articles for websites is different from other forms of writing because it uses SEO keywords, designed to improve your site and achieve higher rankings within the search engine. This type of writing is often referred to as copy writing or writing content. Writing articles for websites is one of the most effective marketing methods for a website and they are often used to promote the use of keywords and diverting traffic to a website.

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  • Website Title Tags For SEO - Creating Excellent Title Tags

    What are title tags? One of the most basic, but important things you can do for your website (in terms of search engine optimisation - SEO), is to ensure that each and every page has its own unique, keyword rich title tag. The title tag can be found at the top of your source code within the and tags (on a web page, click on View Source Code to view the page code).

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  • How to Learn SEO From Michael Bolton

    Today I went to a live show given by Michael Bolton, in the new grandiose Guangzhou Opera House. His voice is still unique. And yet he was teaching me how to do a better SEO, which has been my job and life for over 7 years.

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  • 5 Important On-Site SEO Tweaks

    The first part of any successful search engine optimization (SEO) campaign, is to fully optimize all the parts of your website to get a high keyword density for your keywords. This article will focus on five important elements that should be optimized on every page of your website.

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  • SEO Articles - Save Money With the Right Company

    Article marketing is one of the key elements of any online marketing plan and you can optimize this feature with the right kind of SEO articles. However you have to be careful of choosing the articles, as important as it is to get a provider who can give you quality content you have to be sure that you also have search engine optimization related factors implemented in the articles.

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  • SEO Tips For Bloggers With Big Dreams

    Your dreams should never be based upon SEO alone. Your blogging should primarily be focused upon content. But there is no harm in also knowing how you can optimize your blog, so you get extra traffic to your blog.

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