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  • How to structure my AdWords campaign for testing and different groups of keywords?

    - by Romain Dorange
    I am starting an AdWords campaigns and I will measure conversion rates using the AdWords conversion tracking pixel. Conversion might be account creation or a concrete sale. As it will be a test campaign to have some insights on CTR, CR, etc... on the future, I am likely to try several configurations: Two different ads with different landing URL and messages: one with a focus on the product / the other will contains a discount embedded in the URL. 4 different groups or themes of keywords. I guess I have to build 4 ads groups based on the keywords 2 ads with the different messages assign the two ads to each ads groups follow the campaign precisely in the ads tabs where I can see the effectiveness of each Ads per Ads Groups (for a total of 8 lines of reporting) Also, what are the key performance indicators that I can have from an AdWords campaign to measure global effectiveness? measure of return on investment from concrete sales (tracking pixel with e-commerce tag on confirmation page) measure o return on investment from leads acquisition (tracking pixel on account creation) measure of traffic increase with the campaign

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  • practical way to learn C?

    - by jondavidjohn
    I want to dig into C and normally when I want to learn a new language I think of a simple/attainable project goal that has some practical purpose (make use of an api, automate a task, etc...) I'm having a harder time coming up with one for C mainly because everything I read points to the fact that C's primary use currently is in embedded systems and more complex software projects like operating systems. Does this point me to the fact that I don't need to learn it or that I just need to be a bit more convoluted in my learning strategy? References to practical learning resources? (tutorial/how to that produces an end result that has some purpose/benifit)

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  • SQL 2014 does data the way developers want

    - by Rob Farley
    A post I’ve been meaning to write for a while, good that it fits with this month’s T-SQL Tuesday, hosted by Joey D’Antoni (@jdanton) Ever since I got into databases, I’ve been a fan. I studied Pure Maths at university (as well as Computer Science), and am very comfortable with Set Theory, which undergirds relational database concepts. But I’ve also spent a long time as a developer, and appreciate that that databases don’t exactly fit within the stuff I learned in my first year of uni, particularly the “Algorithms and Data Structures” subject, in which we studied concepts like linked lists. Writing in languages like C, we used pointers to quickly move around data, without a database in sight. Of course, if we had a power failure all this data was lost, as it was only persisted in RAM. Perhaps it’s why I’m a fan of database internals, of indexes, latches, execution plans, and so on – the developer in me wants to be reassured that we’re getting to the data as efficiently as possible. Back when SQL Server 2005 was approaching, one of the big stories was around CLR. Many were saying that T-SQL stored procedures would be a thing of the past because we now had CLR, and that obviously going to be much faster than using the abstracted T-SQL. Around the same time, we were seeing technologies like Linq-to-SQL produce poor T-SQL equivalents, and developers had had a gutful. They wanted to move away from T-SQL, having lost trust in it. I was never one of those developers, because I’d looked under the covers and knew that despite being abstracted, T-SQL was still a good way of getting to data. It worked for me, appealing to both my Set Theory side and my Developer side. CLR hasn’t exactly become the default option for stored procedures, although there are plenty of situations where it can be useful for getting faster performance. SQL Server 2014 is different though, through Hekaton – its In-Memory OLTP environment. When you create a table using Hekaton (that is, a memory-optimized one), the table you create is the kind of thing you’d’ve made as a developer. It creates code in C leveraging structs and pointers and arrays, which it compiles into fast code. When you insert data into it, it creates a new instance of a struct in memory, and adds it to an array. When the insert is committed, a small write is made to the transaction to make sure it’s durable, but none of the locking and latching behaviour that typifies transactional systems is needed. Indexes are done using hashes and using bw-trees (which avoid locking through the use of pointers) and by handling each updates as a delete-and-insert. This is data the way that developers do it when they’re coding for performance – the way I was taught at university before I learned about databases. Being done in C, it compiles to very quick code, and although these tables don’t support every feature that regular SQL tables do, this is still an excellent direction that has been taken. @rob_farley

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  • MySQL in ASP.NET: Mono using VB.NET

    In a previous tutorial titled ASP.NET Web Development and Hosting published October 25th you learned how to develop ASP.NET websites using Mono Project and deploy them in your existing Linux-Apache hosting account. The example ASP.NET mono website http www.dotnetdevelopment.net did not use a database at the time the tutorial was written. In this part you will learn how to connect and use a MySQL database with your ASP.NET mono project website.... Microsoft Exchange - IT peace of mind Big time solution. Small-stakes price. Get the White Paper now.

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  • Java Spotlight Episode 101: JavaOne 2012 Part 2 - Community Events

    - by Roger Brinkley
    An interview with Martijn Verberg on Adopt A JSR, Nichole Scott and John Yeary on Community, and Hellena O'Dell on the Oracle Musical Festival about community events and happenings at JavaOne 2012. Right-click or Control-click to download this MP3 file. You can also subscribe to the Java Spotlight Podcast Feed to get the latest podcast automatically. If you use iTunes you can open iTunes and subscribe with this link:  Java Spotlight Podcast in iTunes. Show Notes Events Sep 30-Oct 4, JavaONE, San Francisco Oct 3-4, Java Embedded @ JavaONE, San Francisco Oct 15-17, JAX London Oct 30-Nov 1, Arm TechCon, Santa Clara Oct 22-23, Freescale Technology Forum - Japan, Tokyo Oct 31, JFall, Netherlands Nov 2-3, JMagreb, Morocco Nov 13-17, Devoxx, Belgium Feature InterviewAdopt a JSR Adopt a JSR Home Adopt OpenJDK Home LJC's Adopt a JSR jClarity - Java Performance Tuning for the Cloud Community Events at JavaOne User Groups at Oracle World and JavaOne To access the Java User Group content on Sunday, go to the content catalog for JavaOne and filter the search criteria to Sunday sessions Oracle Music Festival

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  • Take our Online Assessment to see how your IDM strategy stacks up

    - by Darin Pendergraft
    Recently, we launched a new online self assessment tool to help customers review their current IDM infrastructure.  This 10 question self assessment will allow you to measure the effectiveness of your IDM technology, but also business processes and security posture. Watch the video below, and then click the "Get Started!" link embedded in the player to take the survey. (Note: the video tells you to go to our Oracle.com/identity page to get started - but using the link in the video player saves you the extra step.) At the end of the survey, you will be presented with your overall score, your security maturity ranking, and you can register to save your results and to download a comprehensive report.  The report explains each of the questions, notes your response, and makes specific suggestions. Take the assessment, and see how you rank!

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  • 'ia32-libs is not installed' while installing Skype on Ubuntu

    - by Vit Kos
    I downloaded skype from official site, but when installing I get this type of error (Reading database ... 100% (Reading database ... 150271 files and directories currently installed.) Unpacking skype (from .../skype-ubuntu_4.0.0.8-1_amd64.deb) ... dpkg: dependency problems prevent configuration of skype: skype depends on ia32-libs; however: Package ia32-libs is not installed. dpkg: error processing skype (--install): dependency problems - leaving unconfigured Processing triggers for desktop-file-utils ... Processing triggers for bamfdaemon ... Rebuilding /usr/share/applications/bamf.index... Processing triggers for gnome-menus ... Read about that I need to install ia32-libs. Tried to install them like this sudo apt-get install package-name:i386 But it doesn't find it. Any hint? Thx.

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  • How do I install pgAdmin III for postgreSQL 9.2?

    - by Vector
    I have a Windows server that runs postgresql 9.2. I want to hit it using pgAdmin III from my Ubuntu 12.10 workstation box. I installed pgAdmin III from synaptic and also tried direct download from postgreSQL site using software installer. Regardless, I can get only get pgAdmin III for postgresql 9.1. When I run pgAdmin III and point to my server I get an error message telling me that the database is 9.2 and my pgAdmin III is for 9.1, isn't compatible with 9.2. I can access the server itself fine OK from the Ubuntu box - I have Python programs that hit the database with no problems - but I need pgAdmin III for 9.2 running under Ubuntu 12.10. Is it available? Where do I get it?

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  • Fastest way to set up a JSON server on my local machine [closed]

    - by Mohsen
    I am a front-end developer. For many experiements I do I need to have a server that talks JSON with my client side app. Normally that server is a simple server that response to my POSTs and GETs. For example I need to setup a server that saves, modifies and read data from a "library" database like this: POST /books create a book GET /book/:id gets a book and so on... What is the fastest to set up and easiest technology stack for database and server in this case? I am open to use Ruby, Nodejs and anything that do the job fast and easy. Is there any framework (on any language) that do stuff like this for me?

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  • So long Oracle

    - by Roger Brinkley
    This Friday (November 1, 2013) is my last day at Oracle. After Publishing almost 150 Java Spotlight Podcasts with over 800,000 downloads plus another 95 Mobile and Embedded Podcasts Being a founding member of Java.Net with the Desktop Community Starting and founding 3 separate Java.Net Communities. Visiting every continent save one and several cities around the world Traveling to more cities in Brazil than most Brazilians. Speaking at all major Java conferences and lots of Java User Groups Being the longest serving JavaOne Track Lead Meeting, working, and interviewing the best of the best in the Java community Creating JavaHelp the online help system for the Java Platform Most importantly having lots of fun (who else played hickory golf in 6 continents in one year) Its time for me to move on! I'll now be publishing content at http://www.rogerbrinkleyblog.info/ now onwards. Read my new blog to learn about my new adventures!

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  • How can I set 'Print to File' as my default printing option?

    - by edm
    At the moment when I print, my Deskjet-3050 is selected as the default printer. I would like 'Print to File' to be the default 'printer' without using cups-pdf I specifically do not want to use cups-pdf because of the way it renders text (see below). I am not entirely sure what it is doing but it seems as though it renders the text as bitmaps and embeds them in pdf (as I am not able to highlight/copy/search embedded text as I am using a standard Print to File pdf). N.B. this is not a dupe of: Can I make PDF the default for 'print to file'

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  • eSeminar ISV Partner Update: High Quality Reporting for Your Applications

    - by Mike.Hallett(at)Oracle-BI&EPM
    Play eSeminar Duration: 18 Minutes         Description: This webinar presents to ISV Partners Oracle’s latest release of BI Publisher, and describes how this tool can make their applications more competitive and appealing to their customers by providing High Quality Reporting and Business Intelligence embedded into their solution. • BI Publisher can Provide All Reports… at Lower Cost • Easier, with Better Developer Productivity • Better Managed : Better Performance, Less Administration • Highest Quality : Pixel Perfect and Interactive Reporting. Play eSeminar (Only accessible to Oracle Partners).

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  • ORACLE UNIVERSITY

    - by mseika
    Expert Seminar in Dubai: Oracle Database Security Audit with Pete Finnigan Oracle University's Expert Seminars are delivered by the best Oracle Gurus in the industry from all over the world. These unique and informative seminars are designed to provide you with expert insight in your area of interest. Pete Finnigan is delivering the Expert Seminar ‘Oracle Database Security Audit’ on 16-17 January 2013 in Dubai. You can find more information here. Please note: Your OPN discount is applied to the standard price shown on the website. For assistance with bookings contact Oracle University: eMail: [email protected] Telephone: +971 4 39 09 050

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  • Managing multiple references of the same game entity in different places using IDs

    - by vargonian
    I've seen great questions on similar topics, but none that addressed this particular method: Given that I have multiple collections of game entities in my [XNA Game Studio] game, with many entities belonging to multiple lists, I'm considering ways I could keep track of whenever an entity is destroyed and remove it from the lists it belongs to. A lot of potential methods seem sloppy/convoluted, but I'm reminded of a way I've seen before in which, instead of having multiple collections of game entities, you have collections of game entity IDs instead. These IDs map to game entities via a central "database" (perhaps just a hash table). So, whenever any bit of code wants to access a game entity's members, it first checks to see if it's even in the database still. If not, it can react accordingly. Is this a sound approach? It seems that it would eliminate many of the risks/hassles of storing multiple lists, with the tradeoff being the cost of the lookup every time you want to access an object.

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  • Books library organizers for Ubuntu 12.04

    - by el10780
    I would like to ask if there is any good program for ubuntu 12.04 to organize a library of books.I have to mention that I have books written on my native language (Greek) and I have books written in other languages like English,French,etc....So basically I need an application which can fetch information from databases for Greek books.For example add a Greek (ISBN) book database source and when I type the ISBN of the book in the program to find the book from that database/es.Do you know if this is possible?I have already tried Tellico and GCstar but they were unable to find books with Greek ISBN.I tried to add a Greek book source but my wasn't successful.

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  • Identify "non-secure" content IE warns about [on hold]

    - by Doug Harris
    As many know, if you serve a page over https and the content loads resources (images, stylesheets, js, SWF objects, etc) over http, older versions of Internet Explorer will show the user a warning saying "This page contains both secure and non-secure items". This is discomforting to many non-technical users. Usually, I can look at the HTML source and identify which item(s) are triggering this error. Sometimes a Flash object will load something else or some embedded javascript will put a new object in the DOM and trigger this. What tools are good for quickly tracking down the source of the warning?

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  • Oracle R Enterprise 1.1 Download Available

    - by Sherry LaMonica
    Oracle just released the latest update to Oracle R Enterprise, version 1.1. This release includes the Oracle R Distribution (based on open source R, version 2.13.2), an improved server installation, and much more.  The key new features include: Extended Server Support: New support for Windows 32 and 64-bit server components, as well as continuing support for Linux 64-bit server components Improved Installation: Linux 64-bit server installation now provides robust status updates and prerequisite checks Performance Improvements: Improved performance for embedded R script execution calculations In addition, the updated ROracle package, which is used with Oracle R Enterprise, now reads date data by conversion to character strings. We encourage you download Oracle software for evaluation from the Oracle Technology Network. See these links for R-related software: Oracle R Distribution, Oracle R Enterprise, ROracle, Oracle R Connector for Hadoop.  As always, we welcome comments and questions on the Oracle R Forum.

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  • Which drivers do I need for Ethernet and CAN bus on Intel Tolapai?

    - by Hanno Fietz
    I've installed 10.04 Server on an embedded machine (NISE 110 by Nexcom) and the builtin Ethernet and CAN-bus controllers don't work out of the box. The controller seems to be an Intel EP80579 chipset for both, according to lspci. I tried Intel's product website, where they seem to have FreeBSD drivers only. There's also drivers for RedHat, but I'm struggling with the manual build required to get them to work. Googling so far didn't get me anywhere. Which drivers do I need, and where do I get them?

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  • Devoxx Coming Up!

    - by Yolande
     Devoxx, the biggest Java conference in Europe, is  only a couple of days away. From November 12th to  16th, over 3,400 developers from all over Europe  are descending on Antwerp, Belgium for a week  focused on Java.  At the Oracle booth, Java experts will be available  to answer your  questions and demo the new  features of the Java Platform, including Java  Embedded,  JavaFX, JavaSE and Java EE.  Beer bash at the booth Tuesday from 17:30-19:30 and Wednesday/Thursday from 18:00 to 20:00. Oracle is also raffling off two Raspberry PI and books every day. Make sure to stop by  and enter the raffle during the day. Check the online schedule with sessions from the Java experts at Oracle.

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