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• links for 2011-01-13

  - by Bob Rhubart

  Webcast: Oracle WebCenter Suite: Giving Users a Modern Experience Speakers: Vince Casarez (VP Enterprise 2.0 Product Management, Oracle),  Erin Smith (Consulting Practice Manager – Portals, Oracle), Robert Wessa (Consulting Technical Director – Enterprise 2.0 Infrastructure, Oracle)  (tags: oracle otn webcenter webcast enterprise2.0) Oracle & StickyMinds.com Webcast: Load Testing Techniques for Enterprise Applications Mughees Minhas, Senior Director of Product Management, Oracle Server Technologies, answers your questions about the latest techniques for effectively and efficiently testing enterprise application performance. Thursday, January 20, 2011. 10am PT / 1pm ET. (tags: oracle otn stickymings webcast) Bay Area Coherence Special Interest Group (BACSIG) Jan 20, 5:30pm - 8:00pm PT. Presentations: Coherence 3.6 Clustering Features (Rob Lee), Efficient Management and Update of Coherence Clusters to Reduce Down Time ( Rao Bhethanabotla), How To Build a Coherence Practice (Christer Fahlgren). (tags: oracle, otn coherence bacsig) Podcast Show Notes: William Ulrich and Neal McWhorter on Business Architecture (ArchBeat) A four-part interview with the authors of  "Business Architecture: The Art and Practice of Business Transformation"  (tags: oracle otn podcast businessarchitecture) John Brunswick: Overlapping Social Networks in your Enterprise? Strategies to Understand and Govern "Overall it is important to consider if tacit knowledge being captured by the social systems is able to be retained and somehow summarized into an overall organizational directory." - John Brunswick (tags: oracle otn enterprise2.0 socialnetworking) Coherence - How to develop a custom push replication publisher (Middlewarepedia) Cosmin Todur describes "a way of developing a custom push replication publisher that publishes data to a database via JDBC."  (tags: oracle coherence grid) Aino Andriessen: Oracle Diagnostics Logging (ODL) for application development "Logging is a very important aspect of application development as it offers run-time access to the behaviour and data of the application. It’s important for debugging purposes but also to investigate exception situations on production." -- Aino Andriessen (tags: oracle odl java jdeveloper weblogic) Security issues when upgrading a Web Catalog from 10g to 11g Oracle BI By Bakboord "I blogged about upgrading from Oracle BI EE 10g to Oracle BI EE 11g R1 earlier. Although this is a very straight forward process, you could end up with some security issues." -- Daan Bakboord (tags: oracle businessintelligence obiee) Angelo Santagata: SOA Composite Sensors : Good Practice "A good best practice is that for any composites you create, consider publishing a composite sensor value using a primary key of some sort , e.g. orderId, that way if you need to manipulate/query composites you can easily look up the instanceId using the sensorid." - Angelo Santagata (tags: oracle soa sca) Javier Ductor: WebCenter Spaces 11g PS2 Task Flow Customization "Previously, I wrote about Spaces Template Customization. In order to adapt Spaces to customers prototype, it was necessary to change template and skin, as well as the members task flow. In this entry, I describe how to customize this task flow." - Javier Ductor (tags: oracle otn enterprise2.0 webcenter) RonBatra's blog: Cloud Computing Series: VI: Industry Directions "When someone says their 'Product/Solution is in the Cloud,' ask them basic questions to seperate the spin from the reality. I would start with 'tell me what that means' and see which way the conversation goes." - Oracle ACE Director Ron Batra (tags: oracle otn oracleace cloud) First JSRs Proposed for Java EE 7 (The Java Source) With the approval of Java SE 7 and Java SE 8 JSRs last month, attention is now shifting towards the Java EE platform. (tags: oracle java jsr javaee)

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• Hello World - My Name is Christian Finn and I'm a WebCenter Evangelist

  - by Michael Snow

  12.00 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;}  Good Morning World! I'd like to introduce a new member of the Oracle WebCenter Team, Christian Finn. We decided to let him do his own intros today. Look for his guest posts next week and he'll be a frequent contributor to WebCenter blog and voice of the community. Hello (Oracle) World! Hi everyone, my name is Christian Finn. It’s a coder’s tradition to have “hello world” be the first output from a new program or in a new language. While I have left my coding days far behind, it still seems fitting to start my new role here at Oracle by saying hello to all of you—our customers, partners and my colleagues. So by way of introduction, a little background about me. I am the new senior director for evangelism on the WebCenter product management team. Not only am I new to Oracle, but the evangelism team is also brand new. Our mission is to raise the profile of Oracle in all of the markets/conversations in which WebCenter competes—social business, collaboration, portals, Internet sites, and customer/audience engagement. This is all pretty familiar turf for me because, as some of you may know, until recently I was the director of product management at Microsoft for Microsoft SharePoint Server and several other SharePoint products. And prior to that, I held management roles at Microsoft in marketing, channels, learning, and enterprise sales. Before Microsoft, I got my start in the industry as a software trainer and Lotus Notes consultant. I am incredibly excited to be joining Oracle at this time because of the tremendous opportunity that lies ahead to improve how people and businesses work. Of all the vendors offering a vision for social business, Oracle is unique in having best of breed strength in market (or coming soon) in all three critical areas: customer experience management; the middleware and back-end applications that run your business; and in the social, collaboration, and content technologies that are the connective tissue between them. Everyone else can offer one or two of the above, but not all three unified together. So it is a great time to come board and there’s a fantastic team of people hard at work on building great products for you. In the coming weeks and months you’ll be hearing much more from us. For now, we’ll kick things off with some blog posts here on the WebCenter blog. Enjoy the reads and please share your thoughts with me over Twitter on @cfinn.

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• The Hunger Games for Aspiring IT Professionals

  - by Dain C. Hansen

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} It seems that no one can escape the buzz around Hunger Games. And who could? Stephen King said it best in his review when he referred to the Collins’ novel as “a violent, jarring speed-rap of a novel that generates nearly constant suspense and may also generate a fair amount of controversy”. So what’s the tie in for IT? Let’s leave the dystopia of District 12 and come back to today’s reality. This is the world of radical IT paradigm shifts that haven’t been seen since Java was introduced in 1995. Everything you learned in school is probably outdated as of Friday. And everything you learned on Friday will probably change when you get to work on Monday. Nevertheless, we’re eager, we’re aspiring, we’re hungry to learn. While the challenges upon us may not rival the venomous bees (or ‘tracker jackers’) seen in this blockbuster, there are certainly obstacles to be found. In preparation, I leave you two pieces of advice - aside from avoiding werewolves… Learn the Cloud If you had asked me what to learn in 1995, I would have said, “Go learn Java”. But now my advice is “Go learn Java and then learn Cloud”. Cloud computing and Java go hand in hand. This is especially true for Oracle’s own Public Cloud which uses Java (via WebLogic 12c) as well as Oracle Database at its core foundation. Understanding the connotations of elasticity, scale, virtualization, and multi-tenancy, (to name just a few) requires a strong foundation in computer science and especially Java to get it right. Without Java, the Cloud is nothing more than a brittle application meagerly deployed on the internet. Get Social and Actively Participate And at all levels. Socializing your ideas internally is dreadfully important. And this means socializing and communicating your good ideas to lines of business, to architects, business analysts, developers, DBAs and Operations. But don’t forget to go external. Stay current by being on the lookout for blogs, tweets, webcasts, papers, podcasts and videos for your technology area. Be not just a subscriber but a participant in these channels as well. Attend industry and vendor sponsored events to learn from the experts – and seek out opportunities to stay connected with those that are smarter than you. You’ll gain more understanding if you participate actively. At the same time you’ll make friends (and allies) and you’ll be glad you did. Tell help you get social and actively participate [while learning the Cloud] here are a couple of pointers for you: See our website on Cloud and Fusion Middleware Subscribe to our regular Fusion Middleware Newsletter Follow us on Twitter and Facebook Find us at one of our key events Meanwhile, happy IT hunger games!

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• Top Tier, A-Game Talent - How to Land em'

  - by GeekAgilistMercenary

  Recently the question came up from a close friend of mine, "will my PhD help me attain a higher income in the north west?"  I had to tell him, that it might get him a little more, but it won't get him in the top income brackets for the occupation.  Another time, a few days later, someone else asked this too.  Then again, I see a job posting that requires a Bachelors Degree and some other nonsense.  The job posting even states they want "A-Game" talent. I am almost shocked at how poorly part of this industry doesn't realize how unimportant a degree is to getting real top tier, a-game talent.  (and yes, I get a little riled up about this matter) You Can't Make Good Software Developers.  No college out there is going to train someone to be in the top 10%, and absolutely not to be in the top 5% of skill levels.  Colleges can NOT do this.  It is up to the individual, and the individual alone.  If top tier talent seems to come from a college, one should check their premise and look at the motivations the individuals have to go to that school.  There is most likely a reason that top tier talent appears to be made there.  The college however, can only guide or assist, but I repeat that "top tier talent is a very individualistic endeavor". Some might say, well a group is needed, support is needed, this and that are needed.  True, an individual needs a support system and a college can provide that, but it generally ends there.  The support group helps, provides a sounding wall, and provides correlation to good ideas for the a-game top tier geek.  But again, the endeavor is the individuals desire. top tier talent is a very individualistic endeavor - Me Hiring Top Tier, A-Game Talent There are a few things when trying to hire this level of game player. The first thing is to not require a degree of any sort.  Sure, it looks good, but it won't dictate anything other than the individual was able to go through the regimented steps of college. List the skills and ideas that you would like to find in an individual.  Think of two people meeting for the first time, what do you want to know about the other individual.  Team fit is absolutely fundamental for top tier talent.  That support group that I mentioned above, top tier talent works best with a solid group of players. Keep your technology up to date, moving forward, and don't bore your top talent if you manage to get it.  If the company slows down, they will leave.  The more valuable they find out they are, the lower tolerance they'll have for this.  For managers, directors, and leaders in an organization this is THE challenge for them. Provide opportunities not just for advancement, but ways for them to advance their knowledge such as training, a book budget, or other means.  Even if some software they want to use isn't used ton the project, get it for them (within reason of course ? couple $100 or even a few $1000 for a good software license to MSDN, Tellerik, or other suite of software is ideal). Don't push them to, and don't let them overwork themselves into burnout.  This, as a leader in an organization is easy to do if one finds themselves actually hiring top talent.  Because top talent just provides results and more results.  But they are human, they will break, don't be the cause of that or you'll lose your talent. For now, that is it from me on this topic, back to the revenue, code, projects, and pushing forward. For the original entry, check out my personal blog with other juicy tech tidbits, rants, raves, and the like. Agilist Mercenary

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• Adobe Photoshop CS5 vs Photoshop CS5 extended

  - by Edward

  Adobe Photoshop has been an industry standard for most web designers & photographers worldwide. Photoshop CS5 has made photography editing much more refined and the composition process has become much easier than ever before.  To study the advantage of Photoshop CS5 extended over Photoshop CS5 we have written this comparison article, with both a Designer’s & Photographer’s perspective. Hopefully it shall help you in your buying/upgrade decision. Photoshop CS5 Photoshop CS5 has refining feature with powerful photography tools. It made editing process easy as fewer steps are involved to remove noise, add grain, create vignettes, correct lens distortions, sharpen, and create HDR images. It has quick image correction and color and tone control for professional purpose. Intelligent image editing and enhancement , extraordinary advanced compositing has made it a better tool than earlier versions for photographers. It allows users to accelerate workflow with fast performance on 64-bit Windows® and Mac hardware systems and smoother interactions due to more GPU-accelerated features. It also boasts of a state-of-the-art processing with Adobe Photoshop Camera Raw 6 and helps to maximize creative impact. It provides for tremendous precision and freedom. It allows user to easily select intricate image elements, such as hair and create realistic painting effects. It also allows to remove any image element and see the space fill in almost magically. It has easy access to core editing and streamlined work flow and flexible work ambience. It has creative tools and contents. Photoshop CS5 Extended Photoshop CS5 extended is quite innovative and has incorporated 3D elements to 2D artwork directly within digital imaging application, which enables user to do an easy on-ramp to 3D image creation. It also provides for 3D editing. It has intelligent image editing and enhancement. It offers advance composing and has extraordinary painting and drawing toolset. It provides for video and animation designing. It helps to work with specialized images for architecture, manufacturing, engineering, science, and medicine. Where CS5 extended scores over CS5 CS5 extended has many features, which were not included in CS5. These features make it score more over CS5. These features are: Technology for creating 3D extrusion 3D material library and picker Field depth for 3D 3D merging and scene composition improvements 3D workflow improvement Customization of 3D features Image based light source Shadow catcher for shadow creation Enhanced ray tracer Context sensitive widgets, which allows easy control of objects, lights and cameras. Overlays for materials and mesh boundaries Photoshop CS5 extended is far better than CS5 as it incorporates all the features of CS5 and have more advanced features. It allows 3D creation and editing and has other advanced tools to make it better. Redefining the Image-Editing Experience  : A Photographer’s point of View Photoshop CS5 delivers amazing features and creative options so even new users can perform advanced image manipulations and compositions. Breath taking image intelligence behind Content-Aware Fill magically removes any image detail or object, examines the surroundings and seamlessly fills in the space left behind. Lighting, tone and noise of the surrounding area can be matched. New Refine Edge makes nearly-impossible image selections possible. Masking was never easier, the toughest types of edges, such as hair and foliage seem easier to fix. To sum up following are few advantages of CS5 extended over previous versions 64-bit processing Content Aware Fill Refine Edge, “makes nearly-impossible image selections impossible” HDR Pro, including ghost artifact removal and HDR toning, which gives the look of HDR with a single exposure New brush options Improved image management with enhanced Adobe Bridge Lens corrections Improved black-and-white conversions Puppet Warp: Precisely reposition or warp any image element Adobe Camera Raw 6 Upgrade Buy Online Pricing and Availability Adobe Photoshop CS5 and CS5 Extended are available through Adobe Authorized Resellers & the Adobe Store. Estimated street price for Adobe Photoshop CS5 is US$699 and US$999 for Photoshop CS5 Extended. Upgrade pricing and volume licensing are also available. Related posts:10 Free Alternatives for Adobe Photoshop Software Web based Alternatives to Photoshop 15 Useful Adobe Illustrator Tutorials For Designers

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• Closer look at the SOA 12c Feature: Oracle Managed File Transfer

  - by Tshepo Madigage-Oracle

  The rapid growth of cloud-based applications in the enterprise, combined with organizations' desire to integrate applications with mobile technologies, is dramatically increasing application integration complexity. To meet this challenge, Oracle introduced Oracle SOA Suite 12c, the latest version of the industry's most complete and unified application integration and SOA solution. With simplified cloud, mobile, on-premises, and Internet of Things (IoT) integration capabilities, all within a single platform, Oracle SOA Suite 12c helps organizations speed time to integration, improve productivity, and lower TCO. To extend its B2B solution capabilities with Oracle SOA Suite 12c, Oracle unveiled Oracle Managed File Transfer, an integrated solution that enables organizations to virtually eliminate file transfer complexities. This allows customers to load data securely into Oracle Cloud applications as well as third-party cloud or partner applications. Oracle Managed File Transfer (Oracle MFT) enables secure file exchange and management with internal departments and external partners. It protects against inadvertent access to unsecured files at every step in the end-to-end transfer of files. It is easy to use especially for non technical staff so you can leverage more resources to manage the transfer of files. The extensive reporting capabilities allow you to get quick status of a file transfer and resubmit it as required. You can protect data in your DMZ by using the SSH/FTP reverse proxy. Oracle Managed File Transfer can help integrate applications by transferring files between them in complex use case patterns. Standalone: Transferring files on its own using embedded FTP and sFTP servers and the file systems to which it has access. SOA Integration: a SOA application can be the source or target of a transfer. A SOA application can also be the common endpoint for the target of one transfer and the source of another. B2B Integration: B2B application can be the source or target of a transfer. A B2B application can also be the common endpoint for the target of one transfer and the source of another. Healthcare Integration:  Healthcare application can be the source or target of a transfer. A Healthcare application can also be the common endpoint for the target of one transfer and the source of another. Oracle Service Bus (OSB) integration: OMT can integrate with Oracle Service Bus web service interfaces. OSB interface can be the source or target of a transfer. An Oracle Service Bus interface can also be the common endpoint for the target of one transfer and the source of another. Hybrid Integration: can be one participant in a web of data transfers that includes multiple application types. Oracle Managed File Transfers has four user roles: file handlers, designers, monitors, and administrators. File Handlers: - Copy files to file transfer staging areas, which are called sources. - Retrieve files from file transfer destinations, which are called targets. Designers: - Create, read, update and delete file transfer sources. - Create, read, update and delete file transfer targets. - Create, read, update and delete transfers, which link sources and targets in complete file delivery flows. - Deploy and test transfers. Monitors: - Use the Dashboard and reports to ensure that transfer instances are successful. - Pause and resume lengthy transfers. - Troubleshoot errors and resubmit transfers. - View artifact deployment details and history. - View artifact dependence relationships. - Enable and disable sources, targets, and transfers. - Undeploy sources, targets, and transfers. - Start and stop embedded FTP and sFTP servers. Administrators: - All file handler tasks - All designer tasks - All monitor tasks - Add other users and determine their roles - Configure user directory permissions - Configure the Oracle Managed File Transfer server - Configure embedded FTP and sFTP servers, including security - Configure B2B and Healthcare domains - Back up and restore the Oracle Managed File Transfer configuration - Purge transferred files and instance data - Archive and restore instance data and payloads - Import and export metadata You will find all the related information about SOA 12.1.3. Oracle Manages File Transfer OMT in the documentation: Using Oracle Manages File Transfer Resources and links: Oracle Unveils Oracle SOA Suite 12c Oracle Managed Files Transfer Oracle Managed Files Transfer SOA 12c White Paper For further enquiries don't hesitate to contact us at [email protected] and join our Partner Webcast on Oracle SOA Suite 12c

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• SQLAuthority News – Follow up on – Replace a Column Name in Multiple Stored Procedure all together

  - by pinaldave

  Last month I had a fantastic time with lots of puzzles and brain teasers, the amount of participation which I have received on the blog is indeed inspiring to write more. One of the blog post was about how to replace a column name in all the stored procedures. The article had very interesting conversation as a follow up. Please read the original article Replace a Column Name in Multiple Stored Procedure all together before reading this blog further as they are connected. Let us start few of the interesting comments. SQL Server Expert Imran Mohammed had a wonderful first and excellent note. I suggest all of you to read it. Imran stresses on the Data Modelling and Logical as well as Physical Design. Developers must create a logical design and get approval on naming convention, data types, references, constraints, indexes etc. He further suggested that one should not cut steps but must follow all the industry standards and guidelines. Here extended my blog post with following note – “Extending Pinal’s answer, what you can do is go to database properties, all tasks, scripts objects, in scripting wizard select all the stored procedure for which you want to change column name, export the query to a new window and then do find and replace, all in once window and execute the script. But make sure you check what you are replacing, sometimes column names are also used in table names, for ex:Table Name: Product and Column Name: ProductId, ProductName”. Thanks Imran Great Points!  Gatej Alexandru suggested that it is not good idea to DROP or CREATE but rather use ALTER as quite possible there may be permissions issue as well. Very good point let me see if I can write blog post over it. Vinay Kumar and SQLStudent144 have proposed another method to achieve the same. I am combining their solution and writing them here. Step 1. Press Ctrl+T or change “Result to Text” mode. Step 2. Execute below commands.SELECT 'EXEC sp_helptext [' + referencing_schema_name + '.' + referencing_entity_name + ']' FROM sys.dm_sql_referencing_entities('schema.objectname','OBJECT') Where schema.objectname is the object or table you are searching for. Step 3. Now copy the result and paste in new window. Again Press Ctrl+T or change “Result to Text” mode. Step 4. Copy the result and paste in new window. Execute the query. Step 5. Copy the result and paste in new window. Step 6. Now find your searching text in the script, make necessary changes and execute this script. Do not forget to remove the code which is generated in resultset which are not relevant to the T-SQL Script. Digitqr suggest we can do this for other objects besides Stored Procedure as well. Iosif suggests to use tool SQL Search from RedGate. I guess this sums it well. We have an alternative perspective to our original issue of replacing the column name in multiple stored procedure. Reference: Pinal Dave (http://blog.SQLAuthority.com) Filed under: PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology

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• 24 hours to pass until 24 Hours of PASS

  - by Rob Farley

  There’s a bunch of stuff going on at the moment in the SQL world, so if you’ve missed this particular piece of news, let me tell you a bit about it. Twice a year, the SQL community puts on its biggest virtual event – 24 Hours of PASS. And the next one is tomorrow – March 21st, 2012. Twenty-four sessions, back-to-back, featuring a selection of some of the best presenters in the SQL world, speakers from all over the world, coming together in an online collaboration that so far has well over thirty thousand registrations across the presentations. Some people are signed up for all 24 sessions, some only one. Traditionally, LiveMeeting has been used as the platform for this event, but this year we’re going with a new platform – IBTalk. It promises big, and we’re hoping it won’t let us down. LiveMeeting has been great, and we thank Microsoft for providing it as a platform for the past few years. However, as the event has grown, we’ve found that a new idea is necessary. Last year a search was done for a new platform, and IBTalk ticked the right boxes. The feedback from the presenters and moderators so far has been overwhelmingly positive, and we’re hoping that this is going to really enhance the user experience. One of my favourite features of the platform is the language side. It provides a pretty good translation service. Users who join a session will see a flag on the left of the screen. If they click it, they can change the language to one of 15 on offer. Picking this changes all the labels on everything. It even translates the text in the Q&A window. What this means is that someone from Brazil can ask their question in Portuguese, and the presenter will see it in English. Then if the answer is typed in English, the questioner will be able to see the answer, also in Portuguese. Or they can switch to English to see it as the answerer typed it. I know there’s always the risk of bad translations going on, but I’ve heard good things about this translation service. But there’s more – IBTalk are providing staff to type up closed captioning live during the event. So if English isn’t your first language, don’t worry! Picking your language will also let you see subtitles in your chosen language. I’m hoping that this event is the start of PASS being able to reach people from all corners of the world. Wouldn’t it be great to find that this event is successful, and that the next 24HOP (later in the year, our Summit Preview event) has just as many non-English speakers tuning in as English speakers? If you haven’t been planning which sessions you’re going to attend, you really should get over to sqlpass.org/24hours and have a look through what’s on offer. There’s some amazing material from some of the industry’s brightest, covering a wide range of topics, from classic SQL areas to the brand new SQL 2012 features. There really should be something for every SQL professional. Check the time zones though – if you’re in the US you might be on Summer time, and an hour closer to GMT than normal. Massive thanks must go to Microsoft, SQL Sentry and Idera for sponsoring this event. Without sponsors we wouldn’t be able to put any of this on. These companies are helping 24HOP continue to grow into an event for the whole world. See you tomorrow! @rob_farley | #24hop | #sqlpass

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• 24 hours to pass until 24 Hours of PASS

  - by Rob Farley

  There’s a bunch of stuff going on at the moment in the SQL world, so if you’ve missed this particular piece of news, let me tell you a bit about it. Twice a year, the SQL community puts on its biggest virtual event – 24 Hours of PASS. And the next one is tomorrow – March 21st, 2012. Twenty-four sessions, back-to-back, featuring a selection of some of the best presenters in the SQL world, speakers from all over the world, coming together in an online collaboration that so far has well over thirty thousand registrations across the presentations. Some people are signed up for all 24 sessions, some only one. Traditionally, LiveMeeting has been used as the platform for this event, but this year we’re going with a new platform – IBTalk. It promises big, and we’re hoping it won’t let us down. LiveMeeting has been great, and we thank Microsoft for providing it as a platform for the past few years. However, as the event has grown, we’ve found that a new idea is necessary. Last year a search was done for a new platform, and IBTalk ticked the right boxes. The feedback from the presenters and moderators so far has been overwhelmingly positive, and we’re hoping that this is going to really enhance the user experience. One of my favourite features of the platform is the language side. It provides a pretty good translation service. Users who join a session will see a flag on the left of the screen. If they click it, they can change the language to one of 15 on offer. Picking this changes all the labels on everything. It even translates the text in the Q&A window. What this means is that someone from Brazil can ask their question in Portuguese, and the presenter will see it in English. Then if the answer is typed in English, the questioner will be able to see the answer, also in Portuguese. Or they can switch to English to see it as the answerer typed it. I know there’s always the risk of bad translations going on, but I’ve heard good things about this translation service. But there’s more – IBTalk are providing staff to type up closed captioning live during the event. So if English isn’t your first language, don’t worry! Picking your language will also let you see subtitles in your chosen language. I’m hoping that this event is the start of PASS being able to reach people from all corners of the world. Wouldn’t it be great to find that this event is successful, and that the next 24HOP (later in the year, our Summit Preview event) has just as many non-English speakers tuning in as English speakers? If you haven’t been planning which sessions you’re going to attend, you really should get over to sqlpass.org/24hours and have a look through what’s on offer. There’s some amazing material from some of the industry’s brightest, covering a wide range of topics, from classic SQL areas to the brand new SQL 2012 features. There really should be something for every SQL professional. Check the time zones though – if you’re in the US you might be on Summer time, and an hour closer to GMT than normal. Massive thanks must go to Microsoft, SQL Sentry and Idera for sponsoring this event. Without sponsors we wouldn’t be able to put any of this on. These companies are helping 24HOP continue to grow into an event for the whole world. See you tomorrow! @rob_farley | #24hop | #sqlpass

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• How Exactly Is One Linux OS “Based On” Another Linux OS?

  - by Jason Fitzpatrick

  When reviewing different flavors of Linux, you’ll frequently come across phrases like “Ubuntu is based on Debian” but what exactly does that mean? Today’s Question & Answer session comes to us courtesy of SuperUser—a subdivision of Stack Exchange, a community-driven grouping of Q&A web sites. The Question SuperUser reader PLPiper is trying to get a handle on how Linux variants work: I’ve been looking through quite a number of Linux distros recently to get an idea of what’s around, and one phrase that keeps coming up is that “[this OS] is based on [another OS]“. For example: Fedora is based on Red Hat Ubuntu is based on Debian Linux Mint is based on Ubuntu For someone coming from a Mac environment I understand how “OS X is based on Darwin”, however when I look at Linux Distros, I find myself asking “Aren’t they all based on Linux..?” In this context, what exactly does it mean for one Linux OS to be based on another Linux OS? So, what exactly does it mean when we talk about one version of Linux being based off another version? The Answer SuperUser contributor kostix offers a solid overview of the whole system: Linux is a kernel — a (complex) piece of software which works with the hardware and exports a certain Application Programming Interface (API), and binary conventions on how to precisely use it (Application Binary Interface, ABI) available to the “user-space” applications. Debian, RedHat and others are operating systems — complete software environments which consist of the kernel and a set of user-space programs which make the computer useful as they perform sensible tasks (sending/receiving mail, allowing you to browse the Internet, driving a robot etc). Now each such OS, while providing mostly the same software (there are not so many free mail server programs or Internet browsers or desktop environments, for example) differ in approaches to do this and also in their stated goals and release cycles. Quite typically these OSes are called “distributions”. This is, IMO, a somewhat wrong term stemming from the fact you’re technically able to build all the required software by hand and install it on a target machine, so these OSes distribute the packaged software so you either don’t need to build it (Debian, RedHat) or they facilitate such building (Gentoo). They also usually provide an installer which helps to install the OS onto a target machine. Making and supporting an OS is a very complicated task requiring a complex and intricate infrastructure (upload queues, build servers, a bug tracker, and archive servers, mailing list software etc etc etc) and staff. This obviously raises a high barrier for creating a new, from-scratch OS. For instance, Debian provides ca. 37k packages for some five hardware architectures — go figure how much work is put into supporting this stuff. Still, if someone thinks they need to create a new OS for whatever reason, it may be a good idea to use an existing foundation to build on. And this is exactly where OSes based on other OSes come into existence. For instance, Ubuntu builds upon Debian by just importing most packages from it and repackaging only a small subset of them, plus packaging their own, providing their own artwork, default settings, documentation etc. Note that there are variations to this “based on” thing. For instance, Debian fosters the creation of “pure blends” of itself: distributions which use Debian rather directly, and just add a bunch of packages and other stuff only useful for rather small groups of users such as those working in education or medicine or music industry etc. Another twist is that not all these OSes are based on Linux. For instance, Debian also provide FreeBSD and Hurd kernels. They have quite tiny user groups but anyway. Have something to add to the explanation? Sound off in the the comments. Want to read more answers from other tech-savvy Stack Exchange users? Check out the full discussion thread here.     

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• All for one and one for all…the power of partnership in higher education

  - by Student Solutions Team-Oracle

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Recently, several of our Oracle student solutions team members were in Latin America at a user group conference. Not an Oracle user group—although the conference was about and for higher education customers using Oracle software—but a Higher Education User Group (HEUG) conference. So what’s the difference? First of all, the HEUG is an entirely independent organization from Oracle, incorporated as a 501(c)(3) non-profit corporation governed by a Board of Directors. As a self-governing organization, the more than 23,000 higher education members (and growing!) actively participate in a multitude of initiatives, communications and shared-learning opportunities that benefit each of them and their institutions. For example, one of these programs includes 16 active and effective Product Advisor Groups (PAGs) that interact directly with Oracle management, developers and business partners to provide input into product strategies and improvements. The HEUG also provides a variety of online tools to help its members navigate the world of Oracle applications software. There’s a lot more that this organization does, but you can go to www.heug.org yourself to learn more. We want to get back to our story! Anyway, as we were leaving the HEUG conference in Latin America, one of the guests invited to attend commented: “Do these users realize and appreciate how many people from Oracle come to support them? You have a much larger representation at these types of conferences than any other vendor. It shows the tremendous support you have for your higher education customers.” So that’s it! This is why the partnership between the HEUG and Oracle is so powerful and unique in the software industry. Two distinct, independent organizations come together focused entirely on providing the highest value and mutual benefit to each member, each organization and the larger higher education community. Through open communications and active engagement since the HEUG was formed in 1998, our partnership today is stronger than it has ever been and membership growing globally. Result? Everyone benefits. All for one and one for all—we are in this together. We’ve got a lot going on in the student solutions team and are working closely with customers and the HEUG to move ahead on continued development for PeopleSoft Campus Solutions 9.2 and a new Oracle Student Cloud. Come back here for more stories, news and information! --Oracle Student Solutions Team  

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• October 2012 Critical Patch Update and Critical Patch Update for Java SE Released

  - by Eric P. Maurice

  Hi, this is Eric Maurice. Oracle has just released the October 2012 Critical Patch Update and the October 2012 Critical Patch Update for Java SE.  As a reminder, the release of security patches for Java SE continues to be on a different schedule than for other Oracle products due to commitments made to customers prior to the Oracle acquisition of Sun Microsystems.  We do however expect to ultimately bring Java SE in line with the regular Critical Patch Update schedule, thus increasing the frequency of scheduled security releases for Java SE to 4 times a year (as opposed to the current 3 yearly releases).  The schedules for the “normal” Critical Patch Update and the Critical Patch Update for Java SE are posted online on the Critical Patch Updates and Security Alerts page. The October 2012 Critical Patch Update provides a total of 109 new security fixes across a number of product families including: Oracle Database Server, Oracle Fusion Middleware, Oracle E-Business Suite, Supply Chain Products Suite, Oracle PeopleSoft Enterprise, Oracle Customer Relationship Management (CRM), Oracle Industry Applications, Oracle FLEXCUBE, Oracle Sun products suite, Oracle Linux and Virtualization, and Oracle MySQL. Out of these 109 new vulnerabilities, 5 affect Oracle Database Server.  The most severe of these Database vulnerabilities has received a CVSS Base Score of 10.0 on Windows platforms and 7.5 on Linux and Unix platforms.  This vulnerability (CVE-2012-3137) is related to the “Cryptographic flaws in Oracle Database authentication protocol” disclosed at the Ekoparty Conference.  Because of timing considerations (proximity to the release date of the October 2012 Critical Patch Update) and the need to extensively test the fixes for this vulnerability to ensure compatibility across the products stack, the fixes for this vulnerability were not released through a Security Alert, but instead mitigation instructions were provided prior to the release of the fixes in this Critical Patch Update in My Oracle Support Note 1492721.1.  Because of the severity of these vulnerabilities, Oracle recommends that this Critical Patch Update be installed as soon as possible. Another 26 vulnerabilities fixed in this Critical Patch Update affect Oracle Fusion Middleware.  The most severe of these Fusion Middleware vulnerabilities has received a CVSS Base Score of 10.0; it affects Oracle JRockit and is related to Java vulnerabilities fixed in the Critical Patch Update for Java SE.  The Oracle Sun products suite gets 18 new security fixes with this Critical Patch Update.  Note also that Oracle MySQL has received 14 new security fixes; the most severe of these MySQL vulnerabilities has received a CVSS Base Score of 9.0. Today’s Critical Patch Update for Java SE provides 30 new security fixes.  The most severe CVSS Base Score for these Java SE vulnerabilities is 10.0 and this score affects 10 vulnerabilities.  As usual, Oracle reports the most severe CVSS Base Score, and these CVSS 10.0s assume that the user running a Java Applet or Java Web Start application has administrator privileges (as is typical on Windows XP). However, when the user does not run with administrator privileges (as is typical on Solaris and Linux), the corresponding CVSS impact scores for Confidentiality, Integrity, and Availability are "Partial" instead of "Complete", typically lowering the CVSS Base Score to 7.5 denoting that the compromise does not extend to the underlying Operating System.  Also, as is typical in the Critical Patch Update for Java SE, most of the vulnerabilities affect Java and Java FX client deployments only.  Only 2 of the Java SE vulnerabilities fixed in this Critical Patch Update affect client and server deployments of Java SE, and only one affects server deployments of JSSE.  This reflects the fact that Java running on servers operate in a more secure and controlled environment.  As discussed during a number of sessions at JavaOne, Oracle is considering security enhancements for Java in desktop and browser environments.  Finally, note that the Critical Patch Update for Java SE is cumulative, in other words it includes all previously released security fixes, including the fix provided through Security Alert CVE-2012-4681, which was released on August 30, 2012. For More Information: The October 2012 Critical Patch Update advisory is located at http://www.oracle.com/technetwork/topics/security/cpuoct2012-1515893.html The October 2012 Critical Patch Update for Java SE advisory is located at http://www.oracle.com/technetwork/topics/security/javacpuoct2012-1515924.html.  An online video about the importance of keeping up with Java releases and the use of the Java auto update is located at http://medianetwork.oracle.com/video/player/1218969104001 More information about Oracle Software Security Assurance is located at http://www.oracle.com/us/support/assurance/index.html  

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• Get to Know a Candidate (16 of 25): Stewart Alexander&ndash;Socialist Party USA

  - by Brian Lanham

  DISCLAIMER: This is not a post about “Romney” or “Obama”. This is not a post for whom I am voting. Information sourced for Wikipedia. Alexander is an American democratic socialist politician and a resident of California. Alexander was the Peace and Freedom Party candidate for Lieutenant Governor in 2006. He received 43,319 votes, 0.5% of the total. In August 2010, Alexander declared his candidacy for the President of the United States with the Socialist Party and Green Party. In January 2011, Alexander also declared his candidacy for the presidential nomination of the Peace and Freedom Party. Stewart Alexis Alexander was born to Stewart Alexander, a brick mason and minister, and Ann E. McClenney, a nurse and housewife.  While in the Air Force Reserve, Alexander worked as a full-time retail clerk at Safeway Stores and then began attending college at California State University, Dominguez Hills. Stewart began working overtime as a stocking clerk with Safeway to support himself through school. During this period he married to Freda Alexander, his first wife. They had one son. He was honorably discharged in October 1976 and married for the second time. He left Safeway in 1978 and for a brief period worked as a licensed general contractor. In 1980, he went to work for Lockheed Aircraft but quit the following year.  Returning to Los Angeles, he became involved in several civic organizations, including most notably the NAACP (he became the Labor and Industry Chairman for the Inglewood South Bay Branch of the NAACP). In 1986 he moved back to Los Angeles and hosted a weekly talk show on KTYM Radio until 1989. The show dealt with social issues affecting Los Angeles such as gangs, drugs, and redevelopment, interviewing government officials from all levels of government and community leaders throughout California. He also worked with Delores Daniels of the NAACP on the radio and in the street. The Socialist Party USA (SPUSA) is a multi-tendency democratic-socialist party in the United States. The party states that it is the rightful continuation and successor to the tradition of the Socialist Party of America, which had lasted from 1901 to 1972. The party is officially committed to left-wing democratic socialism. The Socialist Party USA, along with its predecessors, has received varying degrees of support, when its candidates have competed against those from the Republican and Democratic parties. Some attribute this to the party having to compete with the financial dominance of the two major parties, as well as the limitations of the United States' legislatively and judicially entrenched two-party system. The Party supports third-party candidates, particularly socialists, and opposes the candidates of the two major parties. Opposing both capitalism and "authoritarian Communism", the Party advocates bringing big business under public ownership and democratic workers' self-management. The party opposes unaccountable bureaucratic control of Soviet communism. Alexander has Ballot Access in: CO, FL, NY, OH (write-in access in: IN, TX) Learn more about Stewart Alexander and Socialist Party USA on Wikipedia.

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• Oracle Announces Oracle Insurance Policy Administration for Life and Annuity 9.4

  - by helen.pitts(at)oracle.com

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Today's global insurers require the ability to provide higher levels of service and quickly bring to market life insurance and annuity products that not only help them stand out from the competition, but also stay current with local legislation. To succeed, they require agile and flexible core systems that enable them to meet the unique localization requirements of the markets in which they operate, whether in North America, Asia Pacific or the Pan-European Region. The release of Oracle Insurance Policy Administration for Life and Annuity 9.4, announced today, helps insurers meet this need with expanded international market capabilities that enable them to reduce risk and profitably compete wherever their business takes them. It offers expanded multi-language along with unit-linked product and fund processing capabilities that enable regional and global insurers to rapidly configure and deliver localized products – along with providing better service for end users through a single policy admin solution. Key enhancements include: Kanji/Kana language support, pre-defined content, and imperial date processing for the Japanese market New localization flexibility for configuring and managing international mailing addresses along with regional variations for client information Enhanced capability to calculate unit-linked pricing and valuation, in addition to market-based processing and pre-configured unit linked content Expanded role-based security and masking capability to further protect sensitive customer data Enhanced capability to restrict processing specified activities based on time of day and user role, reducing exposure to market timing risks Further capability to eliminate duplicate client records, helping to reduce underwriting risks and enhance servicing through a single view of the client "The ability to leverage a single, rules-driven policy administration system for multiple global operation centers can help insurers realize significant improvements in speed to market, customer service, compliance with regional regulations, and consolidation efforts,” noted Celent's Craig Weber, senior vice president, Insurance. “We believe such initiatives are necessary to help the industry address service and distribution imperatives." Helping our customers meet these mission-critical business imperatives is a key objective for Oracle Insurance. Active, ongoing dialogue with our customers is an important part of the process to help understand how our solutions are and can continue to help them achieve success in the marketplace. I had the opportunity to meet with several of our insurance customers at the Oracle Insurance Policy Administration Client Advisory Board meeting last week in Philadelphia, Penn. (View photos on the Oracle Insurance Facebook page.)   It was a great forum for Oracle Insurance and our clients. Discussion centered on the latest business and IT trends, with opportunities to learn more about the latest release of Oracle Insurance Policy Administration for Life and Annuity and other Oracle Insurance solutions such as data warehousing / business intelligence, while exchanging best practices for product innovation and servicing customers and sales channels. Helen Pitts is senior product marketing manager for Oracle Insurance's life and annuities solutions.

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• Is your Credit Card Number valid?

  - by Rekha

  The credit card numbers may look like some random unique 16 digits number but those digits inform more than what we think it could be. The first digit of the card is the Major Industry Identifier: 1 and 2 -  Airlines 3  – Travel and Entertainment 4 and 5 -  Banking and Financial 6 – Merchandizing and Banking 7 – Petroleum 8 – Telecommunications 9 – National assignment The first 6 digits represent the Issuer Identification Number: Visa – 4xxxxx Master Card – 51xxxx & 55xxxx The 7th and following digits, excluding the last digit, are the person’s account number which leads to trillion possible combinations if the maximum of 12 digits is used. Many cards only use 9 digits. The final digit is the checksum or check digit. It is used to validate the card number using Luhn algorithm. How To Validate Credit Card Number? Take any credit card number, for example 5588 3201 2345 6789. Step 1: Double every other digit from the right: 5*2      8*2      3*2      0*2      2*2      4*2      6*2      8*2 ————————————————————————- 10        16        6          0          4          8      12        16 Step 2: Add these new digits to undoubled digits. All double digit numbers are added as a sum of their digits, so 16 becomes 1+6 = 7: Undoubled digits:       5          8          2          1          3          5          7          9 Doubled Digits:          10       16         6          0          4          8         12         16 Sum:  5+1+0+8+1+6+2+6+1+0+3+4+5+8+7+1+2+9+1+6 = 76 If the final sum is divisible by 10, then the Credit Card number is valid, if not, the number is invalid or fake!!! Hence the example is a fake number? via mint  cc and image credit This article titled,Is your Credit Card Number valid?, was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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• A Guide to Fusion SCM at Oracle OpenWorld 2012

  - by Pam Petropoulos

  Are you attending next week’s Oracle OpenWorld 2012 conference? Then you won’t want to miss the Fusion SCM activities and customer presenters from leading companies like Boeing and Fideltronik. Below you’ll find a day by day guide of the various Fusion SCM sessions, demos and activities during OpenWorld 2012, September 30 – October 4 in San Francisco, CA. Tuesday, October 2 All of the Fusion SCM sessions during OpenWorld will take place in various rooms at Moscone West, a convenience you are sure to appreciate, as will your feet.   The first session at 10:15 – 11:15 am (Moscone West, Room 2006), entitled “Oracle Fusion Supply Chain Management: Overview, Strategy, Customer Experiences, and Roadmap”, provides an overview of Fusion Supply Chain Management applications and will discuss Fusion SCM strategy, future roadmap, and highlights of customer examples. The next session at 11:45 am – 12:45 pm (Moscone West, Room 2022), entitled “Enabling Trusted Enterprise Product Data with Oracle Fusion Product Hub”, may be the session for you if you’re struggling with achieving consistent, high-quality product data that provides significant business value. This session will discuss how Oracle Fusion Product Hub and Oracle Enterprise Data Quality can help you to achieve this vision. A customer presenter from Fideltronik will share their experiences with Oracle Fusion Product Hub. At the end of the day unwind at the Supply Chain Management customer reception from 6:00 – 8:00 pm at the Roe Lounge, located at 651 Howard Street. Registration is required. Click here for details. Wednesday, October 3 Wednesday is a busy day with three Fusion SCM sessions on the agenda. Start your day at 10:15 am at the “Oracle Fusion Supply Chain Management: Customer Adoption and Experiences” session (Moscone West, Room 2003).  This must see session will showcase customer speakers from The Boeing Company and Fideltronik, each of whom will share their company’s experiences in selecting and implementing Fusion SCM applications. If you’re wondering how Fusion SCM applications can co-exist with your existing Oracle applications, then you’ll want to sit in on the 3:30 pm session entitled “Oracle Fusion Supply Chain Management: Coexistence with Other Oracle Applications” (Moscone West, Room 2003). Stick around until 5:00 pm for the final Fusion SCM session of the day entitled “Responsive Fulfillment with Oracle Fusion Supply Chain Management” (Moscone West, Room 2001).  This session will showcase Oracle Fusion Distributed Order Orchestration and Oracle Fusion Global Order Promising and how they are changing the way companies manage order fulfillment in environments. In addition to discussing the current business challenges, product capabilities, value propositions, industry applicability, and future roadmap this session will also feature a customer presenter from The Boeing Company. Thursday, October 4 If you are a retail customer we highly recommend that you attend the final Fusion SCM session of the week at 12:45 pm, entitled “Multichannel Fulfillment Excellence in the Direct-to-Consumer Market” (Moscone West, Room 2024).  Retailers will learn how they can transform their supply chains to meet the ever-increasing demands of buy anywhere/get anywhere cross-channel requirements with Fusion Distributed Order Orchestration and Oracle Fusion Product Hub. Throughout the week, you’ll also want to visit the Fusion SCM demo pods at the Demogrounds in Moscone West so you can see demos of these Fusion applications. Visit pod W-005 for Fusion Distributed Order Orchestration, W-008 for Fusion Inventory and Cost Management, and W-006 for Fusion Product Hub. Click here for the Demogrounds map. A reminder that you can also pre-register for these sessions to secure your spot. Visit the Schedule Builder to pre-enroll for these sessions. Finally, you'll also want to check out the Fusion SCM FocusOn document which includes additional keynote and general sessions that you may want to attend throughout the week.   We look forward to seeing you in San Francisco next week.

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• Evaluating Solutions to Manage Product Compliance? Don’t Wait Much Longer

  - by Evelyn Neumayr

  By Kerrie Foy, Director PLM Product Marketing, Oracle Depending on severity, product compliance issues can cause various problems from run-away budgets to business closures. But effective policies and safeguards can create a strong foundation for innovation, productivity, market penetration and competitive advantage. If you’ve been putting off a systematic approach to product compliance, it is time to reconsider that decision. Why now?  No matter what industry, companies face a litany of worldwide and regional regulations that require proof of product compliance and environmental friendliness for market access.  For example, Restriction of Hazardous Substances (RoHS), a regulation that restricts the use of six dangerous materials used in the manufacture of electronic and electrical equipment, was originally adopted by the European Union in 2003 for implementation in 2006 and has evolved over time through various regional versions for North America, China, Japan, Korea, Norway and Turkey. In addition, the RoHS directive allowed for material exemptions used in Medical Devices, but that exemption ends in 2014. Additional regulations worth watching are the Battery Directive, Waste Electrical and Electronic Equipment (WEEE), and Registration, Evaluation, Authorization and Restriction of Chemicals (REACH) directives. Additional regulations are expected from organizations such as the Food and Drug Administration in the US and similar organizations elsewhere. Meeting compliance requirements and also successfully investing in eco-friendly designs can be a major challenge. It may involve transforming business models, go-to-market strategies, supply networks, quality assurance policies and compliance processes.  Without a single source of truth for product data and without proper processes in place, ensuring product compliance burgeons into a crushing task that is cost-prohibitive and overwhelming.  However, the risk to consumer goodwill and satisfaction, revenue, business continuity, and market potential is too great not to solve the compliance challenge. Companies are beginning to adapt and thrive by implementing systematic approaches to product compliance that are more than functional bandages, they are revenue-generating engines. Consider working with Oracle to help you address your compliance needs. Many of the world’s most innovative leaders and pioneers are leveraging Oracle’s Agile Product Lifecycle Management (PLM) portfolio of enterprise applications to manage the product value chain, centralize product data, automate processes, and launch more eco-friendly products to market faster.   Particularly, the Agile Product Governance & Compliance (PG&C) solution provides out-of-the-box functionality to integrate actionable regulatory information into the enterprise product record from the ideation to the disposal/recycling phase.  Agile PG&C is a comprehensive solution that makes product compliance per corporate initiatives and regulations more reliable and efficient. Throughout product lifecycles, use the solution to support full material disclosures, gain rapid visibility into non-compliance issues, efficiently manage declarations with your suppliers, feed compliance data into a corrective action if a product must be changed, and swiftly satisfy audits by showing all due diligence tracked in one solution. Given the compounding regulation and consumer focus on urgent environmental issues, now is the time to act. Implementing an enterprise-wide systematic approach to product compliance is a competitive investment. From the start, Agile PG&C enables companies to confidently design for compliance and sustainability, reduce the cost of compliance, minimize the risk of business interruption, deliver responsible products, and inspire new innovation.  Don’t wait any longer! To find out more about Agile Product Governance & Compliance download the data sheet, contact your sales representative, or call Oracle at 1-800-633-0738.

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• Personal Technology – Excel Tip: Comparing Excel Files

  - by Pinal Dave

  This guest post is by Vinod Kumar. Vinod Kumar has worked with SQL Server extensively since joining the industry over a decade ago. Working on various versionsfrom SQL Server 7.0, Oracle 7.3 and other database technologies – he now works with the Microsoft Technology Center (MTC) as a Technology Architect. Let us read the blog post in Vinod’s own voice. I have been writing about Excel Tips over my blog and thought it would be great to share one interesting tips here as a guest blog here. Assume a situation where you want to compare multiple excel files. Here is a typical scenario I have encountered as a common activity. Assume you are sending an Excel file with tons of data, formulae and multiple sheets. Now you are requesting your colleague to validate the file and if required change content for correctness. After receiving the file from your colleague, now you want to know what changes were made by this person to your document. Now here is a cool new addition to Excel 2013 that can help you achieve this task. To get to this option, click the INQUIRE Tab. Incase you don’t have the INQUIRE Tab, check Options using INQUIRE blog. In that post, we discuss all the other options of INQUIRE tab. Once you are on the INQUIRE Tab, select “Compare Files” button as shown in the figure above. This brings a dialog as below. If you are on Windows 8 or Windows 7 OS, search for an application called “Spreadsheet Compare 2013”. Ultimately both the options lead us to the same application. If you are using the stand alone app, once the App initializes, click the “Compare files” options from the toolbar. Make sure to give two different Excel files as shown in the figure above. After selecting the Excel Sheets, you can see the Compare tool has a number of other options to play from. We will talk about some of them later in this post. Just below our toolbar is a colorful side-by-side comparison of both our excel sheets. We can also see the various Tab’s from each file. There is a meaning for each of our color coding which will be discussed next. As you saw above, the color coding has a meaning. For example the bottom pane lists each of the color coding and most importantly each of the changes as compared side-by-side. The detailed information shown below can be exported using the “Export Results” options from the toolbar as a separate Excel Workbook or can be copied to clipboard to be used later. The final piece of the puzzle is to show a graphical view of these differences results based on each category. We cannot drill down per se, but this is a great way to know that the maximum changes seem to be based on “Cell Formats” and then few “Calculated Values” have changed. The INQUIRE option and Spreadsheet Compare 2013 tool is part of Excel 2013. So as you explore using the new version of Excel, there are many such hidden features that are worth exploring. Do let us know if you enjoyed learning a new feature today and I hope you will play around with this feature in your day-today challenges when working with Excel files. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, SQLAuthority News, T SQL, Technology Tagged: Excel, Personal Technology

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• SQLUG Events - London/Edinburgh/Cardiff/Reading - Masterclass, NoSQL, TSQL Gotcha's, Replication, BI

  - by tonyrogerson

  We have acquired two additional tickets to attend the SQL Server Master Class with Paul Randal and Kimberly Tripp next Thurs (17th June), for a chance to win these coveted tickets email us ([email protected]) before 9pm this Sunday with the subject "MasterClass" - people previously entered need not worry - your still in with a chance. The winners will be announced Monday morning.As ever plenty going on physically, we've got dates for a stack of events in Manchester and Leeds, I'm looking at Birmingham if anybody has ideas? We are growing our online community with the Cuppa Corner section, to participate online remember to use the #sqlfaq twitter tag; for those wanting to get more involved in presenting and fancy trying it out we are always after people to do 1 - 5 minute SQL nuggets or Cuppa Corners (short presentations) at any of these User Group events - just email us [email protected] removing from this email list? Then just reply with remove please on the subject line.Kimberly Tripp and Paul Randal Master Class - Thurs, 17th June - LondonREGISTER NOW AND GET A SECOND REGISTRATION FREE*The top things YOU need to know about managing SQL Server - in one place, on one day - presented by two of the best SQL Server industry trainers!This one-day MasterClass will focus on many of the top issues companies face when implementing and maintaining a SQL Server-based solution. In the case where a company has no dedicated DBA, IT managers sometimes struggle to keep the data tier performing well and the data available. This can be especially troublesome when the development team is unfamiliar with the affect application design choices have on database performance.The Microsoft SQL Server MasterClass 2010 is presented by Paul S. Randal and Kimberly L. Tripp, two of the most experienced and respected people in the SQL Server world. Together they have over 30 years combined experience working with SQL Server in the field, and on the SQL Server product team itself. This is a unique opportunity to hear them present at a UK event which will:>> Debunk many of the ingrained misconceptions around SQL Server's behaviour >> Show you disaster recovery techniques critical to preserving your company's life-blood - the data >> Explain how a common application design pattern can wreak havoc in the database >> Walk through the top-10 points to follow around operations and maintenance for a well-performing and available data tier! Where: Radisson Edwardian Heathrow Hotel, LondonWhen: Thursday 17th June 2010*REGISTER TODAY AT www.regonline.co.uk/kimtrippsql on the registration form simply quote discount code: BOGOF for both yourself and your colleague and you will save 50% off each registration – that’s a 249 GBP saving! This offer is limited, book early to avoid disappointment.Wed, 23 JunREADINGEvening Meeting, More info and registerIntroduction to NoSQL (Not Only SQL) - Gavin Payne; T-SQL Gotcha's and how to avoid them - Ashwani Roy; Introduction to Recency Frequency - Tony Rogerson; Reporting Services - Tim LeungThu, 24 JunCARDIFFEvening Meeting, More info and registerAlex Whittles of Purple Frog Systems talks about Data warehouse design case studies, Other BI related session TBC Mon, 28 JunEDINBURGHEvening Meeting, More info and registerReplication (Components, Adminstration, Performance and Troubleshooting) - Neil Hambly Server Upgrades (Notes and Best practice from the field) - Satya Jayanty Wed, 14 JulLONDONEvening Meeting, More info and registerMeeting is being sponsored by DBSophic (http://www.dbsophic.com/download), database optimisation software. Physical Join Operators in SQL Server - Ami LevinWorkload Tuning - Ami LevinSQL Server and Disk IO (File Groups/Files, SSD's, Fusion-IO, In-RAM DB's, Fragmentation) - Tony RogersonComplex Event Processing - Allan MitchellMany thanks,Tony Rogerson, SQL Server MVPUK SQL Server User Grouphttp://sqlserverfaq.com"

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• How can we improve overall Programmer Education & Training?

  - by crosenblum

  Last week, I was just viewing this amazing interview by Kevin Rose of Phillip Rosedale, of Second Life. And they had an amazing discussion about how to find, hire and identify good programmer's, and how hard it is to find good ones. Which has lead me to really think about the way we programmer's learn, are taught. For a majority of us, myself included, we are self-taught. Which is great about being a programmer, anyone can learn and develop skills. But this also means, that there is no real standards of what a good programmer is/are, and what kind of environment's encourage the growth of programming skills. This isn't so much a question, but just a desire in me, to see how we can change the culture of programming, and the manager's of programming, so that education and self-improvement is encouraged. There are a lot of avenue's for continued education, youtube videos, books, conferences, but because of the experiental nature of what we do, it isn't always clear what's important to learn and to master. Let's look at the The Joel 12 Steps. The Joel Test Do you use source control? Can you make a build in one step? Do you make daily builds? Do you have a bug database? Do you fix bugs before writing new code? Do you have an up-to-date schedule? Do you have a spec? Do programmers have quiet working conditions? Do you use the best tools money can buy? Do you have testers? Do new candidates write code during their interview? Do you do hallway usability testing? I think all of these have important value, but because of something I call the Experiential Gap, if a programmer or manager has never experienced any of the negative consequences for not having done items on the list, they will never see the need to do any of them. The Experiental Gap, is my basic theory, that each of us has different jobs and different experiences. So for some of us, that have always worked with dozens of programmer's, source control is a must have. But for people who have always been the only programmer, they can not imagine the need for source control. And it's because of this major flaw in how we learn, that we evaluate people by what best practices they do or not do, and the reason for either can start a flame war. We always evaluate people in our field by what they do, and think "Oh if this guy/gal isn't doing xyz best practice, he/she can't be a good programmer, so let's not waste time or energy talking to them." This is exactly why we have so many programming flame wars, that it becomes, because of the Experiental Gap, we can't imagine people not having made the decisions that we have had to made. So this has lead me to think, that we totally need to rethink how we train, educate and manage programmer's. For example, what percentage of you have had encouragement by your manager's to go to conferences, and even have them pay for it? For me, and a lot of people, this is extremely rare, a lot of us would love to go to conferences, to learn more, but the money ain't there to do that. So the point of this question is really to spark a lot of how can we train, learn and manage better? How can we create a new culture of learning that doesn't insult people for not having the same job experiences. Yes we all have jobs and work to do, but our ability to do our jobs well, depends on our desire, interest and support in improving our mastery of our skills. Right now, I see our culture being rather disorganized, we support the elite, but those tons of us that want to get better, just don't have enough support to learn and improve ourselves. I mean, do we as an industry, want to be perceived as just replaceable cogs? Thank you...

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• Meet our Interns: Adam and Hanadi

  - by Maria Sandu

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 This week, we’d like to introduce you to two of our ECEMEA Interns, Adam and Hanadi. They’re based in different countries and are part of different teams; however they both have the same enthusiasm in being an Intern at Oracle. “Hi! I’m Adam (Bachelor of Accounting Science & CIMA Diploma in Management Accounting), a member of the Oracle Applications Pre-sales team in Johannesburg, South Africa. Joining Oracle has been a truly inspiring experience thus far. My first week at Oracle has been one of insight and learning. I have had the opportunity to meet and interact with industry leading software solution professionals. Gaining insight into a mammoth multinational company has changed my perception on how things work and has truly opened my eyes to the world of business. Having the privilege of joining the Oracle Graduate Program has afforded me the chance to take advantage of countless training opportunities as well as the chance to learn about Information Technology in a practical manner which is vital to most businesses in today’s modern environment.” “Hi! I’m Hanadi, an Oracle 2013 Sales Intern from Saudi Arabia. I received my BSc in Information Technology from King Saud University and immediately after graduating I applied for the internship at Oracle. I thought it was an incredible opportunity and a great way to shift from college life to career life through learning and practicing in an environment with such high standards. At the beginning, I was a bit nervous in joining the serious business world, but once I joined, I found the program very organized and everyone was extremely helpful, which made it easier for us, as interns, to learn faster. If you are a self-motivated, committed person, who has initiative, accepts challenges, has good soft skills and some technical experience, I would definitely advice you to take a chance and apply for the program once you graduate. Best of luck!” Get the latest updates from the ECEMEA Sales and Presales Internship Programme 2013 by following #Oracleinterns on Twitter or visiting CampusatOracle Facebook Page! /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• WebCenter Marketing and Upcoming Events

  - by rituchhibber

  Events: Events: Date Event Name Location/Country October 30, 2012 ResCare Solves Content Lifecycle Challenges with Oracle WebCenter Webcast November 1, 2012 Paper Burying Your HR Processes? Dig Your Way Out With Oracle WebCenter! Webcast November 15, 2012 Social Business Thought Leader Webcast: Three Ways to Fix Your Broken Organization, featuring Christian Finn Webcast Marketing: Marketing: WebCenter Sites Sales eVite:Embrace the Base: Create an Exceptional Online Customer Experience with Oracle WebCenter Sites Directs recipients to the Connected Customer Experience Resource Center to see the latest demos, analyst reports, and customer webcasts promoting WebCenter Sites. For more information Click  here. WebCenter Social Business Thought Leaders Series: Digital Darwinism: How Brands Can Survive the Rapid Evolution of Society and TechnologyBrian Solis, Altimeter Group digital analyst and futuristDecember 13, 2012 10am PDTRegistration available soon, find other content from this speaker here. Webcast: WebCenter Sites for Applications: Disconnected Online Customer Experience? Connect it with Oracle WebCenter November 8, 2012  eVite | Registration Page WebCenter in Action Customer & Partner webcast series: Started earlier in FY13, a new webcast series featuring WebCenter customer deployments that are executed by a partner.The next webcast in the series will be November 14th:Los Angeles Department of Building & Safety Lowers Customer Service Costs with Oracle WebCenter Click here to learn more. OnDemand Webcast: ResCare Solves Content Lifecycle Challenges with Oracle WebCenterComplex documents must be created, assembled, reviewed, and tracked. To avoid fragmented, chaotic information processes, organizations must adopt an integrated set of strategies, standards, best practices, and technologies for managing information. Attend this webcast to learn how Oracle WebCenter has allowed ResCare to: solve content lifecycle challenges, reduce compliance and business risks and increase adoption of intranet as primary business communication tool. On-Demand Assets Date Event Name Location/Country On Demand Avoid Social Media Fatigue - Learn the 9 C’s of Customer Engagement, featuring Ray Wang, Principal Analyst and CEO, Constellation Research Webcast On Demand WebCenter in Action Series: Hitachi Data Systems Improves Global Web Experience with Oracle WebCenter, presented by Hitachi Data Systems and Lingotek. Webcast On Demand Managing Social Relationships for the Enterprise, featuring Jeremiah Owyang, Industry Analyst, Altimeter Group and Reggie Bradford, Vice President, Oracle Webcast On Demand Oracle’s Vision for the Social-Enabled Enterprise, presented by Mark Hurd, Thomas Kurian and Reggie Bradford Webcast On Demand WebCenter in Action Series: Qualcomm Provides a Seamless Experience for Customers with Oracle WebCenter, presented by Qualcomm and Keste. Webcast On Demand Social Business Thought Leaders Series: 6 Counterintuitive Best Practices for Social Collaboration Adoption, featuring John Brunswick, Oracle. Webcast On Demand Oracle WebCenter Connects Patients and Researchers in Cancer Control Mission, presented by Canadian Partnership Against Cancer and App-Systems Webcast On Demand Oracle WebCenter: Modernize, Aggregate and Extend Your Portals Webcast On Demand Top 10 Technology Trends Driving Business Innovation, featuring Andy Mulholland, CTO, Capgemini Webcast On Demand Ancestry.com Helps Families Uncover History with Oracl e WebCenter Webcast On Demand Organic Business Networks: Doing Business in a Hyper-Connected World, featuring Mike Fauscette, GVP, IDC Webcast On Demand Social Business and Innovation, featuring John Mancini, President, AIIM Webcast On Demand Do More with Oracle WebCenter: Expand Beyond Web Experience Management Webcast On Demand Race Against the Machine, featuring Andrew McAfee, author and principal scientist at MIT Webcast On Demand Introducing Oracle WebCenter Sites 11gR1: Transforming the Online Experience Webcast On Demand Mobile is the New Face of Engagement, featuring Ted Schadler, Vice President & Principal Analyst, Forrester Research Inc Webcast Analyst Report: IDC Research: Oracle Debuts New Release of Oracle WebCenter Sites.

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• Oracle Products Reflect Key Trends Shaping Enterprise 2.0

  - by kellsey.ruppel(at)oracle.com

  Following up on his predictions for 2011, we asked Enterprise 2.0 veteran Andy MacMillan to map out the ways Oracle solutions are at the forefront of industry trends--and how Oracle customers can benefit in the coming year. 1. Increase organizational awareness | Oracle WebCenter Suite Oracle WebCenter Suite provides a unique set of capabilities to drive organizational awareness. In particular, the expansive activity graph connects users directly to key enterprise applications, activities, and interests. In this way, applicable and critical business information is automatically and immediately visible--in the context of key tasks--via real-time dashboards and comprehensive reporting. Oracle WebCenter Suite also integrates key E2.0 services, such as blogs, wikis, and RSS feeds, into critical business processes, including back-office systems of records such as ERP and CRM systems. 2. Drive online customer engagement | Oracle Real-Time Decisions With more and more business being conducted on the Web, driving increased online customer engagement becomes a critical key to success. This effort is usually spearheaded by an increasingly important executive role, the Head of Online, who usually reports directly to the CMO. To help manage the Web experience online, Oracle solutions are driving a new kind of intelligent social commerce by combining Oracle Universal Content Management, Oracle WebCenter Services, and Oracle Real-Time Decisions with leading e-commerce and product recommendations. Oracle Real-Time Decisions provides multichannel recommendations for content, products, and services--including seamless integration across Web, mobile, and social channels. The result: happier customers, increased customer acquisition and retention, and improved critical success metrics such as shopping cart abandonment. 3. Easily build composite applications | Oracle Application Development Framework Thanks to the shared user experience strategy across Oracle Fusion Middleware, Oracle Fusion Applications and many other Oracle Applications, customers can easily create real, customer-specific composite applications using Oracle WebCenter Suite and Oracle Application Development Framework. Oracle Application Development Framework components provide modular user interface components that can build rich, social composite applications. In addition, a broad set of components spanning BPM, SOA, ECM, and beyond can be quickly and easily incorporated into composite applications. 4. Integrate records management into a global content platform | Oracle Enterprise Content Management 11g Oracle Enterprise Content Management 11g provides leading records management capabilities as part of a unified ECM platform for managing records, documents, Web content, digital assets, enterprise imaging, and application imaging. This unique strategy provides comprehensive records management in a consistent, cost-effective way, and enables organizations to consolidate ECM repositories and connect ECM to critical business applications. 5. Achieve ECM at extreme scale | Oracle WebLogic Server and Oracle Exadata To support the high-performance demands of a unified and rationalized content platform, Oracle has pioneered highly scalable and high-performing ECM infrastructures. Two innovations in particular helped make this happen. The core ECM platform itself moved to an Enterprise Java architecture, so organizations can now use Oracle WebLogic Server for enhanced scalability and manageability. Oracle Enterprise Content Management 11g can leverage Oracle Exadata for extreme performance and scale. Likewise, Oracle Exalogic--Oracle's foundation for cloud computing--enables extreme performance for processor-intensive capabilities such as content conversion or dynamic Web page delivery. Learn more about Oracle's Enterprise 2.0 solutions.

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• News you can use, PeopleTools gems at OpenWorld 2012

  - by PeopleTools Strategy

  Here are some of the sessions which may not have caught your eyes during your scheduling of events you would like to attend at this year's Open World! CON9183 PeopleSoft Technology Roadmap Jeff Robbins Mon, Oct 1 4:45 PM Moscone West, Room 3002/4 Jeff's session is always very well attended. Come to hear, and see, what's going to be delivered in the new release and get some thoughts on where PeopleTools and the industry is heading. CON9186 Delivering a Ground-Breaking User Interface with PeopleTools Matt Haavisto Steve Elcock Wed, Oct 3 3:30 PM Moscone West, Room 3009 This session will be wonderfully engaging for participants.  As part of our demonstration, audience members will be able to interact live and real-time with our demo using their smart phones and tablets as if you are users of the system. CON9188 A Great User Experience via PeopleSoft Applications Portal Matt Haavisto Jim Marion Pramod Agrawal Mon, Oct 1 12:15 PM Moscone West, Room 3009 This session covers not only the PeopleSoft Portal, but new features like Workcenters and Dashboards, and how they all work together to form the PeopleSoft ecosystem. CON9192 Implementing a PeopleSoft Maintenance Strategy with My Update Manager Mike Thompson Mike Krajicek Tue, Oct 2 1:15 PM Moscone West, Room 3009 The LCM development team will show Oracle's My Update Manager for PeopleSoft and how it drastically simplifies deciding what updates are required for your specific environment. CON9193 Understanding PeopleSoft Maintenance Tools & How They Fit Together Mike Krajicek Wed, Oct 3 10:15 AM Moscone West, Room 3002/4 Learn about the portfolio of maintenance tools including some of the latest enhancements such as Oracle's My Update Manager for PeopleSoft, Application Data Sets, and the PeopleSoft Test Framework, and see what they can do for you. CON9200 PeopleTools Product Team Panel Discussion Jeff Robbins Willie Suh Virad Gupta Ravi Shankar Mike Krajicek Wed, Oct 3 5:00 PM Moscone West, Room 3009 Attend this session to engage in an open discussion with key members of Oracle's PeopleTools senior management team. You will be able to ask questions, hear their thoughts, and gain their insight into the PeopleTools product direction. CON9205 Securing Your PeopleSoft Integration Infrastructure Greg Kelly Keith Collins Tue, Oct 2 10:15 AM Moscone West, Room 3011 This session, with the senior integration developer, will outline Oracle's best practices for securing your integration infrastructure so that you know your web services and REST services are as secure as the rest of your PeopleSoft environment. CON9210 Performance Tuning for the PeopleSoft Administrator Tim Bower David Kurtz Mon, Oct 1 10:45 AM Moscone West, Room 3009 Meet long time technical consultants with deep knowledge of system tuning, Tim Bower of the Center of Excellence and David Kurtz, author of "PeopleSoft for the Oracle DBA". System administrators new to tuning a PeopleSoft environment as well as seasoned experts will come away with new techniques that will help them improve the performance of their PeopleSoft system. CON9055 Advanced Management of Oracle PeopleSoft with Oracle Enterprise Manager Greg Kelly Milten Garia Greg Bouras Thurs Oct 4 12:45 PM Moscone West, Room 3009 This promises to be a really interesting session as Milten Garia from CSU discusses lessons learned during the implementation of Oracle's Enterprise Manager with the PeopleSoft plug-in across a multi campus environment. There are some surprising things about Solaris 10 and the Bourne shell. Some creative work by the Unix administrators so the well tried scripts and system replication processes were largely unaffected. CON8932 New Functional PeopleTools Capabilities for the Line of Business User Jeff Robbins Tues, Oct 2 5:00 PM Moscone West, Room 3007 Using PeopleTools 8.5x capabilities like: related content, embedded help, pivot grids, hover-over, and more, Jeff will discuss how these can deliver business value and innovation which will positively impact your business without the high costs associated with upgrading your PeopleSoft applications. Check out a more detailed list here. We look forward to meeting you all there!

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• Focus on Social Relationship Management at Oracle OpenWorld

  - by Pat Ma

  v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} 0 0 1 422 2408 involver 20 5 2825 14.0 Normal 0 false false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:Cambria; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Greetings from Oracle OpenWorld 2012. Today, we’re going to focus on Social Relationship Management at Oracle OpenWorld.?Social networking is touching all businesses today.  Customers are speaking about your brand right now on social media sites. Your employees are speaking to one another on social media sites. In an Oracle survey, 40% of consumers factor in Facebook recommendations when making purchasing decisions. Despite the rise of social networking, 70% of marketers report having little understanding of social media conversations happening around their brand. Oracle has invested in technologies that will help companies leverage social media technologies for their enterprise. Our suite of social products is collectively known as Social Relationship Management. Customers are using Social Relationship Management to get analytics to social media conversations around their brand, manage multiple social media channels while keeping their brand consistent, optimize internal workflows and processes, and create better customer relationships and experiences. In this example, using Social Relationship Management, a high-end national grocery chain is able to see that “Coconut Water” is trending in San Francisco. They are now able to send a $2-off coconut water coupon to shoppers who have checked into their San Francisco locations. This promotion further drives sales of coconut water in San Francisco. In another example, using Social Relationship Management, a technology company creates multiple Facebook pages and runs campaigns on them. These social campaigns are now integrated and tracked as another marketing channel in Oracle Fusion CRM. The technology company can now track and respond to a particular customer as he moves across multiple channels – without having to restart the conversation each time the customer contacts the company. Furthermore, the technology company can see in one interface what marketing channels – including social – is performing best for each promotion. Besides being a Software-as-a-Service solution, social is also a Platform-as-a-Service solution. The benefit here is that customers can extend the functionality of our social applications to suit their particular needs or create their own social application from scratch. During the Social Developer track, developers are learning how to use Java and other industry-standard programming languages to plug in social functionality to enterprise applications. To see how Social Relationship Management can help your business build better relationships and experience with customers, visit us on the web at oracle.com/social. There are a lot more social-oriented sessions left at OpenWorld. To view a schedule of the upcoming social-oriented sessions, go here.

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