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• Rockmelt, the technology adoption model, and Facebook's spare internet

  - by Roger Hart

  Regardless of how good it is, you'd have to have a heart of stone not to make snide remarks about Rockmelt. After all, on the surface it looks a lot like some people spent two years building a browser instead of just bashing out a Chrome extension over a wet weekend. It probably does some more stuff. I don't know for sure because artificial scarcity is cool, apparently, so the "invitation" is still in the post*. I may in fact never know for sure, because I'm not wild about Facebook sign-in as a prerequisite for anything. From the video, and some initial reviews, my early reaction was: I have a browser, I have a Twitter client; what on earth is this for? The answer, of course, is "not me". Rockmelt is, in a way, quite audacious. Oh, sure, on launch day it's Bay Area bar-chat for the kids with no lenses in their retro specs and trousers that give you deep-vein thrombosis, but it's not really about them. Likewise,  Facebook just launched Google Wave, or something. And all the tech snobbery and scorn packed into describing it that way is irrelevant next to what they're doing with their platform. Here's something I drew in MS Paint** because I don't want to get sued: (see: The technology adoption lifecycle) A while ago in the Guardian, John Lanchester dusted off the idiom that "technology is stuff that doesn't work yet". The rest of the article would be quite interesting if it wasn't largely about MySpace, and he's sort of got a point. If you bolt on the sentiment that risk-averse businessmen like things that work, you've got the essence of Crossing the Chasm. Products for the mainstream market don't look much like technology. Think for  a second about early (1980s ish) hi-fi systems, with all the knobs and fiddly bits, their ostentatious technophile aesthetic. Then consider their sleeker and less (or at least less conspicuously) functional successors in the 1990s. The theory goes that innovators and early adopters like technology, it's a hobby in itself. The rest of the humans seem to like magic boxes with very few buttons that make stuff happen and never trouble them about why. Personally, I consider Apple's maddening insistence that iTunes is an acceptable way to move files around to be more or less morally unacceptable. Most people couldn't care less. Hence Rockmelt, and hence Facebook's continued growth. Rockmelt looks pointless to me, because I aggregate my social gubbins with Digsby, or use TweetDeck. But my use case is different and so are my enthusiasms. If I want to share photos, I'll use Flickr - but Facebook has photo sharing. If I want a short broadcast message, I'll use Twitter - Facebook has status updates. If I want to sell something with relatively little hassle, there's eBay - or Facebook marketplace. YouTube - check, FB Video. Email - messaging. Calendaring apps, yeah there are loads, or FB Events. What if I want to host a simple web page? Sure, they've got pages. Also Notes for blogging, and more games than I can count. This stuff is right there, where millions and millions of users are already, and for what they need it just works. It's not about me, because I'm not in the big juicy area under the curve. It's what 1990s portal sites could never have dreamed of achieving. Facebook is AOL on speed, crack, and some designer drugs it had specially imported from the future. It's a n00b-friendly gateway to the internet that just happens to serve up all the things you want to do online, right where you are. Oh, and everybody else is there too. The price of having all this and the social graph too is that you have all of this, and the social graph too. But plenty of folks have more incisive things to say than me about the whole privacy shebang, and it's not really what I'm talking about. Facebook is maintaining a vast, and fairly fully-featured training-wheels internet. And it makes up a large proportion of the online experience for a lot of people***. It's the entire web (2.0?) experience for the early and late majority. And sure, no individual bit of it is quite as slick or as fully-realised as something like Flickr (which wows me a bit every time I use it. Those guys are good at the web), but it doesn't have to be. It has to be unobtrusively good enough for the regular humans. It has to not feel like technology. This is what Rockmelt sort of is. You're online, you want something nebulously social, and you don't want to faff about with, say, Twitter clients. Wow! There it is on a really distracting sidebar, right in your browser. No effort! Yeah - fish nor fowl, much? It might work, I guess. There may be a demographic who want their social web experience more simply than tech tinkering, and who aren't just getting it from Facebook (or, for that matter, mobile devices). But I'd be surprised. Rockmelt feels like an attempt to grab a slice of Facebook-style "Look! It's right here, where you already are!", but it's still asking the mature market to install a new browser. Presumably this is where that Facebook sign-in predicate comes in handy, though it'll take some potent awareness marketing to make it fly. Meanwhile, Facebook quietly has the entire rest of the internet as a product management resource, and can continue to give most of the people most of what they want. Something that has not gone un-noticed in its potential to look a little sinister. But heck, they might even make Google Wave popular.     *This was true last week when I drafted this post. I got an invite subsequently, hence the screenshot. **MS Paint is no fun any more. It's actually good in Windows 7. Farewell ironically-shonky diagrams. *** It's also behind a single sign-in, lending a veneer of confidence, and partially solving the problem of usernames being crummy unique identifiers. I'll be blogging about that at some point.

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• What Makes a Good Design Critic? CHI 2010 Panel Review

  - by jatin.thaker

  Author: Daniel Schwartz, Senior Interaction Designer, Oracle Applications User Experience Oracle Applications UX Chief Evangelist Patanjali Venkatacharya organized and moderated an innovative and stimulating panel discussion titled "What Makes a Good Design Critic? Food Design vs. Product Design Criticism" at CHI 2010, the annual ACM Conference on Human Factors in Computing Systems. The panelists included Janice Rohn, VP of User Experience at Experian; Tami Hardeman, a food stylist; Ed Seiber, a restaurant architect and designer; John Kessler, a food critic and writer at the Atlanta Journal-Constitution; and Larry Powers, Chef de Cuisine at Shaun's restaurant in Atlanta, Georgia. Building off the momentum of his highly acclaimed panel at CHI 2009 on what interaction design can learn from food design (for which I was on the other side as a panelist), Venkatacharya brought together new people with different roles in the restaurant and software interaction design fields. The session was also quite delicious -- but more on that later. Criticism, as it applies to food and product or interaction design, was the tasty topic for this forum and showed that strong parallels exist between food and interaction design criticism. Figure 1. The panelists in discussion: (left to right) Janice Rohn, Ed Seiber, Tami Hardeman, and John Kessler. The panelists had great insights to share from their respective fields, and they enthusiastically discussed as if they were at a casual collegial dinner. John Kessler stated that he prefers to have one professional critic's opinion in general than a large sampling of customers, however, "Web sites like Yelp get users excited by the collective approach. People are attracted to things desired by so many." Janice Rohn added that this collective desire was especially true for users of consumer products. Ed Seiber remarked that while people looked to the popular view for their target tastes and product choices, "professional critics like John [Kessler] still hold a big weight on public opinion." Chef Powers indicated that chefs take in feedback from all sources, adding, "word of mouth is very powerful. We also look heavily at the sales of the dishes to see what's moving; what's selling and thus successful." Hearing this discussion validates our design work at Oracle in that we listen to our users (our diners) and industry feedback (our critics) to ensure an optimal user experience of our products. Rohn considers that restaurateur Danny Meyer's book, Setting the Table: The Transforming Power of Hospitality in Business, which is about creating successful restaurant experiences, has many applicable parallels to user experience design. Meyer actually argues that the customer is not always right, but that "they must always feel heard." Seiber agreed, but noted "customers are not designers," and while designers need to listen to customer feedback, it is the designer's job to synthesize it. Seiber feels it's the critic's job to point out when something is missing or not well-prioritized. In interaction design, our challenges are quite similar, if not parallel. Software tasks are like puzzles that are in search of a solution on how to be best completed. As a food stylist, Tami Hardeman has the demanding and challenging task of presenting food to be as delectable as can be. To present food in its best light requires a lot of creativity and insight into consumer tastes. It's no doubt then that this former fashion stylist came up with the ultimate catch phrase to capture the emotion that clients want to draw from their users: "craveability." The phrase was a hit with the audience and panelists alike. Sometime later in the discussion, Seiber remarked, "designers strive to apply craveability to products, and I do so for restaurants in my case." Craveabilty is also very applicable to interaction design. Creating straightforward and smooth workflows for users of Oracle Applications is a primary goal for my colleagues. We want our users to really enjoy working with our products where it makes them more efficient and better at their jobs. That's our "craveability." Patanjali Venkatacharya asked the panel, "if a design's "craveability" appeals to some cultures but not to others, then what is the impact to the food or product design process?" Rohn stated that "taste is part nature and part nurture" and that the design must take the full context of a product's usage into consideration. Kessler added, "good design is about understanding the context" that the experience necessitates. Seiber remarked how important seat comfort is for diners and how the quality of seating will add so much to the complete dining experience. Sometimes if these non-food factors are not well executed, they can also take away from an otherwise pleasant dining experience. Kessler recounted a time when he was dining at a restaurant that actually had very good food, but the photographs hanging on all the walls did not fit in with the overall décor and created a negative overall dining experience. While the tastiness of the food is critical to a restaurant's success, it is a captivating complete user experience, as in interaction design, which will keep customers coming back and ultimately making the restaurant a hit. Figure 2. Patanjali Venkatacharya enjoyed the Sardinian flatbread salad. As a surprise Chef Powers brought out a signature dish from Shaun's restaurant for all the panelists to sample and critique. The Sardinian flatbread dish showcased Atlanta's taste for fresh and local produce and cheese at its finest as a salad served on a crispy flavorful flat bread. Hardeman said it could be photographed from any angle, a high compliment coming from a food stylist. Seiber really enjoyed the colors that the dish brought together and thought it would be served very well in a casual restaurant on a summer's day. The panel really appreciated the taste and quality of the different components and how the rosemary brought all the flavors together. Seiber remarked that "a lot of effort goes into the appearance of simplicity." Rohn indicated that the same notion holds true with software user interface design. A tremendous amount of work goes into crafting straightforward interfaces, including user research, prototyping, design iterations, and usability studies. Design criticism for food and software interfaces clearly share many similarities. Both areas value expert opinions and user feedback. Both areas understand the importance of great design needing to work well in its context. Last but not least, both food and interaction design criticism value "craveability" and how having users excited about experiencing and enjoying the designs is an important goal. Now if we can just improve the taste of software user interfaces, people may choose to dine on their enterprise applications over a fresh organic salad.

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• Reg Gets a Job at Red Gate (and what happens behind the scenes)

  - by red(at)work

  Mr Reg Gater works at one of Cambridge’s many high-tech companies. He doesn’t love his job, but he puts up with it because... well, it could be worse. Every day he drives to work around the Red Gate roundabout, wondering what his boss is going to blame him for today, and wondering if there could be a better job out there for him. By late morning he already feels like handing his notice in. He got the hacky look from his boss for being 5 minutes late, and then they ran out of tea. Again. He goes to the local sandwich shop for lunch, and picks up a Red Gate job menu and a Book of Red Gate while he’s waiting for his order. That night, he goes along to Cambridge Geek Nights and sees some very enthusiastic Red Gaters talking about the work they do; it sounds interesting and, of all things, fun. He takes a quick look at the job vacancies on the Red Gate website, and an hour later realises he’s still there – looking at videos, photos and people profiles. He especially likes the Red Gate’s Got Talent page, and is very impressed with Simon Johnson’s marathon time. He thinks that he’d quite like to work with such awesome people. It just so happens that Red Gate recently decided that they wanted to hire another hot shot team member. Behind the scenes, the wheels were set in motion: the recruitment team met with the hiring manager to understand exactly what they’re looking for, and to decide what interview tests to do, who will do the interviews, and to kick-start any interview training those people might need. Next up, a job description and job advert were written, and the job was put on the market. Reg applies, and his CV lands in the Recruitment team’s inbox and they open it up with eager anticipation that Reg could be the next awesome new starter. He looks good, and in a jiffy they’ve arranged an interview. Reg arrives for his interview, and is greeted by a smiley receptionist. She offers him a selection of drinks and he feels instantly relaxed. A couple of interviews and an assessment later, he gets a job offer. We make his day and he makes ours by accepting, and becoming one of the 60 new starters so far this year. Behind the scenes, things start moving all over again. The HR team arranges for a “Welcome” goodie box to be whisked out to him, prepares his contract, sends an email to Information Services (Or IS for short - we’ll come back to them), keeps in touch with Reg to make sure he knows what to expect on his first day, and of course asks him to fill in the all-important wiki questionnaire so his new colleagues can start to get to know him before he even joins. Meanwhile, the IS team see an email in SupportWorks from HR. They see that Reg will be starting in the sales team in a few days’ time, and they know exactly what to do. They pull out a new machine, and within minutes have used their automated deployment software to install every piece of software that a new recruit could ever need. They also check with Reg’s new manager to see if he has any special requirements that they could help with. Reg starts and is amazed to find a fully configured machine sitting on his desk, complete with stationery and all the other tools he’ll need to do his job. He feels even more cared for after he gets a workstation assessment, and realises he’d be comfier with an ergonomic keyboard and a footstool. They arrive minutes later, just like that. His manager starts him off on his induction and sales training. Along with job-specific training, he’ll also have a buddy to help him find his feet, and loads of pre-arranged demos and introductions. Reg settles in nicely, and is great at his job. He enjoys the canteen, and regularly eats one of the 40,000 meals provided each year. He gets used to the selection of teas that are available, develops a taste for champagne launch parties, and has his fair share of the 25,000 cups of coffee downed at Red Gate towers each year. He goes along to some Feel Good Fund events, and donates a little something to charity in exchange for a turn on the chocolate fountain. He’s looking a little scruffy, so he decides to get his hair cut in between meetings, just in time for the Red Gate birthday company photo. Reg starts a new project: identifying existing customers to up-sell to new bundles. He talks with the web team to generate lists of qualifying customers who haven’t recently been sent marketing emails, and sends emails out, using a new in-house developed tool to schedule follow-up calls in CRM for the same group. The customer responds, saying they’d like to upgrade but are having a licensing problem – Reg sends the issue to Support, and it gets routed to the web team. The team identifies a workaround, and the bug gets scheduled into the next maintenance release in a fortnight’s time (hey; they got lucky). With all the new stuff Reg is working on, he realises that he’d be way more efficient if he had a third monitor. He speaks to IS and they get him one - no argument. He also needs a test machine and then some extra memory. Done. He then thinks he needs an iPad, and goes to ask for one. He gets told to stop pushing his luck. Some time later, Reg’s wife has a baby, so Reg gets 2 weeks of paid paternity leave and a bunch of flowers sent to his house. He signs up to the childcare scheme so that he doesn’t have to pay National Insurance on the first £243 of his childcare. The accounts team makes it all happen seamlessly, as they did with his Give As You Earn payments, which come out of his wages and go straight to his favorite charity. Reg’s sales career is going well. He’s grateful for the help that he gets from the product support team. How do they answer all those 900-ish support calls so effortlessly each month? He’s impressed with the patches that are sent out to customers who find “interesting behavior” in their tools, and to the customers who just must have that new feature. A little later in his career at Red Gate, Reg decides that he’d like to learn about management. He goes on some management training specially customised for Red Gate, joins the Management Book Club, and gets together with other new managers to brainstorm how to get the most out of one to one meetings with his team. Reg decides to go for a game of Foosball to celebrate his good fortune with his team, and has to wait for Finance to finish. While he’s waiting, he reflects on the wonderful time he’s had at Red Gate. He can’t put his finger on what it is exactly, but he knows he’s on to a good thing. All of the stuff that happened to Reg didn’t just happen magically. We’ve got teams of people working relentlessly behind the scenes to make sure that everyone here is comfortable, safe, well fed and caffeinated to the max.

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• Pet Peeves with the Windows Phone 7 Marketplace

  - by Bil Simser

  Have you ever noticed how something things just gnaw at your very being. This is the case with the WP7 marketplace, the Zune software, and the things that drive me batshit crazy with a side of fries. To go. I wanted to share. XBox Live is Not the Centre of the Universe Okay, it’s fine that the Zune software has an XBox live tag for games so can see them clearly but do we really need to have it shoved down our throats. On every click? Click on Games in the marketplace: The first thing that it defaults to on the filters on the right is XBox Live: Okay. Fine. However if you change it (say to Paid) then click onto a title when you come back from that title is the filter still set to Paid? No. It’s back to XBox Live again. Really? Give us a break. If you change to any filter on any other genre then click on the selected title, it doesn’t revert back to anything. It stays on the selection you picked. Let’s be fair here. The Games genre should behave just like every other one. If I pick Paid then when I come back to the list please remember that. Double Dipping On the subject of XBox Live titles, Microsoft (and developers who have an agreement with Microsoft to produce Live titles, which generally rules out indie game developers) is double dipping with regards to exposure of their titles. Here’s the Puzzle and Trivia Game section on the Marketplace for XBox Live titles: And here’s the same category filtered on Paid titles: See the problem? Two indie titles while the rest are XBox Live ones. So while XBL has it’s filter, they also get to showcase their wares in the Paid and Free filters as well. If you’re going to have an XBox Live filter then use it and stop pushing down indie titles until they’re off the screen (on some genres this is already the case). Free and Paid titles should be just that and not include XBox Live ones. If you’re really stoked that people can’t find the Free XBox Live titles vs. the paid ones, then create a Free XBox Live filter and a Paid XBox Live filter. I don’t think we would mind much. Whose Trial is it Anyways? You might notice apps in the marketplace with titles like “My Fart App Professional Lite” or “Silicon Lamb Spleen Builder Free”. When you submit and app to the marketplace it can either be free or paid. If it’s a paid app you also have the option to submit it with Trial capabilities. It’s up to you to decide what you offer in the trial version but trial versions can be purchased from within the app so after someone trys out your app (for free) and wants to unlock the Super Secret Obama Spy Ring Level, they can just go to the marketplace from your app (if you built that functionality in) and upgrade to the paid version. However it creates a rift of sorts when it comes to visibility. Some developers go the route of the paid app with a trial version, others decide to submit *two* apps instead of one. One app is the “Free” or “Lite” verions and the other is the paid version. Why go to the hassle of submitting two apps when you can just create a trial version in the same app? Again, visibility. There’s no way to tell Paid apps with Trial versions and ones without (it’s an option, you don’t have to provide trial versions, although I think it’s a good idea). However there is a way to see the Free apps from the Paid ones so some submit the two apps and have the Free version have links to buy the paid one (again through the Marketplace tasks in the API). What we as developers need for visibility is a new filter. Trial. That’s it. It would simply filter on Paid apps that have trial capabilities and surface up those apps just like the free ones. If Microsoft added this filter to the marketplace, it would eliminate the need for people to submit their “Free” and “Lite” versions and make it easier for the developer not to have to maintain two systems. I mean, is it really that hard? Can’t be any more difficult than the XBox Live Filter that’s already there. Location is Everything The last thing on my bucket list is about location. When I launch Zune I’m running in my native location setting, Canada. What’s great is that I navigate to the Travel Tools section where I have one of my apps and behold the splendour that I see: There are my apps in the number 1 and number 4 slot for top selling in that category. I show it to my wife to make up for the sleepless nights writing this stuff and we dance around and celebrate. Then I change my location on my operation system to United States and re-launch Zune. WTF? My flight app has slipped to the 10th spot (I’m only showing 4 across here out of the 7 in Zune) and my border check app that was #1 is now in the 32nd spot! End of celebration. Not only is relevance being looked at here, I value the comments people make on may apps as do most developers. I want to respond to them and show them that I’m listening. The next version of my border app will provide multiple camera angles. However when I’m running in my native Canada location, I only see two reviews. Changing over to United States I see fourteen! While there are tools out there to provide with you a unified view, I shouldn’t have to rely on them. My own Zune desktop software should allow me to see everything. I realize that some developers will submit an app and only target it for some locations and that’s their choice. However I shouldn’t have to jump through hoops to see what apps are ahead of mine, or see people comments and ratings. Another proposal. Either unify the marketplace (i.e. when I’m looking at it show me everything combined) or let me choose a filter. I think the first option might be difficult as you’re trying to average out top selling apps across all markets and have to deal with some apps that have been omitted from some markets. Although I think you could come up with a set of use cases that would handle that, maybe that’s too much work. At the very least, let us developers view the markets in a drop down or something from within the Zune desktop. Having to shut down Zune, change our location, and re-launch Zune to see other perspectives is just too onerous. A Call to Action These are just one mans opinion. Do you agree? Disagree? Feel hungry for a bacon sandwich? Let everyone know via the comments below. Perhaps someone from Microsoft will be reading and take some of these ideas under advisement. Maybe not, but at least let’s get the word out that we really want to see some change. Egypt can do it, why not WP7 developers!

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• What Makes a Good Design Critic? CHI 2010 Panel Review

  - by Applications User Experience

  Author: Daniel Schwartz, Senior Interaction Designer, Oracle Applications User Experience Oracle Applications UX Chief Evangelist Patanjali Venkatacharya organized and moderated an innovative and stimulating panel discussion titled "What Makes a Good Design Critic? Food Design vs. Product Design Criticism" at CHI 2010, the annual ACM Conference on Human Factors in Computing Systems. The panelists included Janice Rohn, VP of User Experience at Experian; Tami Hardeman, a food stylist; Ed Seiber, a restaurant architect and designer; Jonathan Kessler, a food critic and writer at the Atlanta Journal-Constitution; and Larry Powers, Chef de Cuisine at Shaun's restaurant in Atlanta, Georgia. Building off the momentum of his highly acclaimed panel at CHI 2009 on what interaction design can learn from food design (for which I was on the other side as a panelist), Venkatacharya brought together new people with different roles in the restaurant and software interaction design fields. The session was also quite delicious -- but more on that later. Criticism, as it applies to food and product or interaction design, was the tasty topic for this forum and showed that strong parallels exist between food and interaction design criticism. Figure 1. The panelists in discussion: (left to right) Janice Rohn, Ed Seiber, Tami Hardeman, and Jonathan Kessler. The panelists had great insights to share from their respective fields, and they enthusiastically discussed as if they were at a casual collegial dinner. Jonathan Kessler stated that he prefers to have one professional critic's opinion in general than a large sampling of customers, however, "Web sites like Yelp get users excited by the collective approach. People are attracted to things desired by so many." Janice Rohn added that this collective desire was especially true for users of consumer products. Ed Seiber remarked that while people looked to the popular view for their target tastes and product choices, "professional critics like John [Kessler] still hold a big weight on public opinion." Chef Powers indicated that chefs take in feedback from all sources, adding, "word of mouth is very powerful. We also look heavily at the sales of the dishes to see what's moving; what's selling and thus successful." Hearing this discussion validates our design work at Oracle in that we listen to our users (our diners) and industry feedback (our critics) to ensure an optimal user experience of our products. Rohn considers that restaurateur Danny Meyer's book, Setting the Table: The Transforming Power of Hospitality in Business, which is about creating successful restaurant experiences, has many applicable parallels to user experience design. Meyer actually argues that the customer is not always right, but that "they must always feel heard." Seiber agreed, but noted "customers are not designers," and while designers need to listen to customer feedback, it is the designer's job to synthesize it. Seiber feels it's the critic's job to point out when something is missing or not well-prioritized. In interaction design, our challenges are quite similar, if not parallel. Software tasks are like puzzles that are in search of a solution on how to be best completed. As a food stylist, Tami Hardeman has the demanding and challenging task of presenting food to be as delectable as can be. To present food in its best light requires a lot of creativity and insight into consumer tastes. It's no doubt then that this former fashion stylist came up with the ultimate catch phrase to capture the emotion that clients want to draw from their users: "craveability." The phrase was a hit with the audience and panelists alike. Sometime later in the discussion, Seiber remarked, "designers strive to apply craveability to products, and I do so for restaurants in my case." Craveabilty is also very applicable to interaction design. Creating straightforward and smooth workflows for users of Oracle Applications is a primary goal for my colleagues. We want our users to really enjoy working with our products where it makes them more efficient and better at their jobs. That's our "craveability." Patanjali Venkatacharya asked the panel, "if a design's "craveability" appeals to some cultures but not to others, then what is the impact to the food or product design process?" Rohn stated that "taste is part nature and part nurture" and that the design must take the full context of a product's usage into consideration. Kessler added, "good design is about understanding the context" that the experience necessitates. Seiber remarked how important seat comfort is for diners and how the quality of seating will add so much to the complete dining experience. Sometimes if these non-food factors are not well executed, they can also take away from an otherwise pleasant dining experience. Kessler recounted a time when he was dining at a restaurant that actually had very good food, but the photographs hanging on all the walls did not fit in with the overall décor and created a negative overall dining experience. While the tastiness of the food is critical to a restaurant's success, it is a captivating complete user experience, as in interaction design, which will keep customers coming back and ultimately making the restaurant a hit. Figure 2. Patnajali Venkatacharya enjoyed the Sardian flatbread salad. As a surprise Chef Powers brought out a signature dish from Shaun's restaurant for all the panelists to sample and critique. The Sardinian flatbread dish showcased Atlanta's taste for fresh and local produce and cheese at its finest as a salad served on a crispy flavorful flat bread. Hardeman said it could be photographed from any angle, a high compliment coming from a food stylist. Seiber really enjoyed the colors that the dish brought together and thought it would be served very well in a casual restaurant on a summer's day. The panel really appreciated the taste and quality of the different components and how the rosemary brought all the flavors together. Seiber remarked that "a lot of effort goes into the appearance of simplicity." Rohn indicated that the same notion holds true with software user interface design. A tremendous amount of work goes into crafting straightforward interfaces, including user research, prototyping, design iterations, and usability studies. Design criticism for food and software interfaces clearly share many similarities. Both areas value expert opinions and user feedback. Both areas understand the importance of great design needing to work well in its context. Last but not least, both food and interaction design criticism value "craveability" and how having users excited about experiencing and enjoying the designs is an important goal. Now if we can just improve the taste of software user interfaces, people may choose to dine on their enterprise applications over a fresh organic salad.

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• The SSIS tuning tip that everyone misses

  - by Rob Farley

  I know that everyone misses this, because I’m yet to find someone who doesn’t have a bit of an epiphany when I describe this. When tuning Data Flows in SQL Server Integration Services, people see the Data Flow as moving from the Source to the Destination, passing through a number of transformations. What people don’t consider is the Source, getting the data out of a database. Remember, the source of data for your Data Flow is not your Source Component. It’s wherever the data is, within your database, probably on a disk somewhere. You need to tune your query to optimise it for SSIS, and this is what most people fail to do. I’m not suggesting that people don’t tune their queries – there’s plenty of information out there about making sure that your queries run as fast as possible. But for SSIS, it’s not about how fast your query runs. Let me say that again, but in bolder text: The speed of an SSIS Source is not about how fast your query runs. If your query is used in a Source component for SSIS, the thing that matters is how fast it starts returning data. In particular, those first 10,000 rows to populate that first buffer, ready to pass down the rest of the transformations on its way to the Destination. Let’s look at a very simple query as an example, using the AdventureWorks database: We’re picking the different Weight values out of the Product table, and it’s doing this by scanning the table and doing a Sort. It’s a Distinct Sort, which means that the duplicates are discarded. It'll be no surprise to see that the data produced is sorted. Obvious, I know, but I'm making a comparison to what I'll do later. Before I explain the problem here, let me jump back into the SSIS world... If you’ve investigated how to tune an SSIS flow, then you’ll know that some SSIS Data Flow Transformations are known to be Blocking, some are Partially Blocking, and some are simply Row transformations. Take the SSIS Sort transformation, for example. I’m using a larger data set for this, because my small list of Weights won’t demonstrate it well enough. Seven buffers of data came out of the source, but none of them could be pushed past the Sort operator, just in case the last buffer contained the data that would be sorted into the first buffer. This is a blocking operation. Back in the land of T-SQL, we consider our Distinct Sort operator. It’s also blocking. It won’t let data through until it’s seen all of it. If you weren’t okay with blocking operations in SSIS, why would you be happy with them in an execution plan? The source of your data is not your OLE DB Source. Remember this. The source of your data is the NCIX/CIX/Heap from which it’s being pulled. Picture it like this... the data flowing from the Clustered Index, through the Distinct Sort operator, into the SELECT operator, where a series of SSIS Buffers are populated, flowing (as they get full) down through the SSIS transformations. Alright, I know that I’m taking some liberties here, because the two queries aren’t the same, but consider the visual. The data is flowing from your disk and through your execution plan before it reaches SSIS, so you could easily find that a blocking operation in your plan is just as painful as a blocking operation in your SSIS Data Flow. Luckily, T-SQL gives us a brilliant query hint to help avoid this. OPTION (FAST 10000) This hint means that it will choose a query which will optimise for the first 10,000 rows – the default SSIS buffer size. And the effect can be quite significant. First let’s consider a simple example, then we’ll look at a larger one. Consider our weights. We don’t have 10,000, so I’m going to use OPTION (FAST 1) instead. You’ll notice that the query is more expensive, using a Flow Distinct operator instead of the Distinct Sort. This operator is consuming 84% of the query, instead of the 59% we saw from the Distinct Sort. But the first row could be returned quicker – a Flow Distinct operator is non-blocking. The data here isn’t sorted, of course. It’s in the same order that it came out of the index, just with duplicates removed. As soon as a Flow Distinct sees a value that it hasn’t come across before, it pushes it out to the operator on its left. It still has to maintain the list of what it’s seen so far, but by handling it one row at a time, it can push rows through quicker. Overall, it’s a lot more work than the Distinct Sort, but if the priority is the first few rows, then perhaps that’s exactly what we want. The Query Optimizer seems to do this by optimising the query as if there were only one row coming through: This 1 row estimation is caused by the Query Optimizer imagining the SELECT operation saying “Give me one row” first, and this message being passed all the way along. The request might not make it all the way back to the source, but in my simple example, it does. I hope this simple example has helped you understand the significance of the blocking operator. Now I’m going to show you an example on a much larger data set. This data was fetching about 780,000 rows, and these are the Estimated Plans. The data needed to be Sorted, to support further SSIS operations that needed that. First, without the hint. ...and now with OPTION (FAST 10000): A very different plan, I’m sure you’ll agree. In case you’re curious, those arrows in the top one are 780,000 rows in size. In the second, they’re estimated to be 10,000, although the Actual figures end up being 780,000. The top one definitely runs faster. It finished several times faster than the second one. With the amount of data being considered, these numbers were in minutes. Look at the second one – it’s doing Nested Loops, across 780,000 rows! That’s not generally recommended at all. That’s “Go and make yourself a coffee” time. In this case, it was about six or seven minutes. The faster one finished in about a minute. But in SSIS-land, things are different. The particular data flow that was consuming this data was significant. It was being pumped into a Script Component to process each row based on previous rows, creating about a dozen different flows. The data flow would take roughly ten minutes to run – ten minutes from when the data first appeared. The query that completes faster – chosen by the Query Optimizer with no hints, based on accurate statistics (rather than pretending the numbers are smaller) – would take a minute to start getting the data into SSIS, at which point the ten-minute flow would start, taking eleven minutes to complete. The query that took longer – chosen by the Query Optimizer pretending it only wanted the first 10,000 rows – would take only ten seconds to fill the first buffer. Despite the fact that it might have taken the database another six or seven minutes to get the data out, SSIS didn’t care. Every time it wanted the next buffer of data, it was already available, and the whole process finished in about ten minutes and ten seconds. When debugging SSIS, you run the package, and sit there waiting to see the Debug information start appearing. You look for the numbers on the data flow, and seeing operators going Yellow and Green. Without the hint, I’d sit there for a minute. With the hint, just ten seconds. You can imagine which one I preferred. By adding this hint, it felt like a magic wand had been waved across the query, to make it run several times faster. It wasn’t the case at all – but it felt like it to SSIS.

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• Routes on a sphere surface - Find geodesic?

  - by CaNNaDaRk

  I'm working with some friends on a browser based game where people can move on a 2D map. It's been almost 7 years and still people play this game so we are thinking of a way to give them something new. Since then the game map was a limited plane and people could move from (0, 0) to (MAX_X, MAX_Y) in quantized X and Y increments (just imagine it as a big chessboard). We believe it's time to give it another dimension so, just a couple of weeks ago, we began to wonder how the game could look with other mappings: Unlimited plane with continous movement: this could be a step forward but still i'm not convinced. Toroidal World (continous or quantized movement): sincerely I worked with torus before but this time I want something more... Spherical world with continous movement: this would be great! What we want Users browsers are given a list of coordinates like (latitude, longitude) for each object on the spherical surface map; browsers must then show this in user's screen rendering them inside a web element (canvas maybe? this is not a problem). When people click on the plane we convert the (mouseX, mouseY) to (lat, lng) and send it to the server which has to compute a route between current user's position to the clicked point. What we have We began writing a Java library with many useful maths to work with Rotation Matrices, Quaternions, Euler Angles, Translations, etc. We put it all together and created a program that generates sphere points, renders them and show them to the user inside a JPanel. We managed to catch clicks and translate them to spherical coords and to provide some other useful features like view rotation, scale, translation etc. What we have now is like a little (very little indeed) engine that simulates client and server interaction. Client side shows points on the screen and catches other interactions, server side renders the view and does other calculus like interpolating the route between current position and clicked point. Where is the problem? Obviously we want to have the shortest path to interpolate between the two route points. We use quaternions to interpolate between two points on the surface of the sphere and this seemed to work fine until i noticed that we weren't getting the shortest path on the sphere surface: We though the problem was that the route is calculated as the sum of two rotations about X and Y axis. So we changed the way we calculate the destination quaternion: We get the third angle (the first is latitude, the second is longitude, the third is the rotation about the vector which points toward our current position) which we called orientation. Now that we have the "orientation" angle we rotate Z axis and then use the result vector as the rotation axis for the destination quaternion (you can see the rotation axis in grey): What we got is the correct route (you can see it lays on a great circle), but we get to this ONLY if the starting route point is at latitude, longitude (0, 0) which means the starting vector is (sphereRadius, 0, 0). With the previous version (image 1) we don't get a good result even when startin point is 0, 0, so i think we're moving towards a solution, but the procedure we follow to get this route is a little "strange" maybe? In the following image you get a view of the problem we get when starting point is not (0, 0), as you can see starting point is not the (sphereRadius, 0, 0) vector, and as you can see the destination point (which is correctly drawn!) is not on the route. The magenta point (the one which lays on the route) is the route's ending point rotated about the center of the sphere of (-startLatitude, 0, -startLongitude). This means that if i calculate a rotation matrix and apply it to every point on the route maybe i'll get the real route, but I start to think that there's a better way to do this. Maybe I should try to get the plane through the center of the sphere and the route points, intersect it with the sphere and get the geodesic? But how? Sorry for being way too verbose and maybe for incorrect English but this thing is blowing my mind! EDIT: This code version is related to the first image: public void setRouteStart(double lat, double lng) { EulerAngles tmp = new EulerAngles ( Math.toRadians(lat), 0, -Math.toRadians(lng)); //set route start Quaternion qtStart.setInertialToObject(tmp); //do other stuff like drawing start point... } public void impostaDestinazione(double lat, double lng) { EulerAngles tmp = new AngoliEulero( Math.toRadians(lat), 0, -Math.toRadians(lng)); qtEnd.setInertialToObject(tmp); //do other stuff like drawing dest point... } public V3D interpolate(double totalTime, double t) { double _t = t/totalTime; Quaternion q = Quaternion.Slerp(qtStart, qtEnd, _t); RotationMatrix.inertialQuatToIObject(q); V3D p = matInt.inertialToObject(V3D.Xaxis.scale(sphereRadius)); //other stuff, like drawing point ... return p; } //mostly taken from a book! public static Quaternion Slerp(Quaternion q0, Quaternion q1, double t) { double cosO = q0.dot(q1); double q1w = q1.w; double q1x = q1.x; double q1y = q1.y; double q1z = q1.z; if (cosO < 0.0f) { q1w = -q1w; q1x = -q1x; q1y = -q1y; q1z = -q1z; cosO = -cosO; } double sinO = Math.sqrt(1.0f - cosO*cosO); double O = Math.atan2(sinO, cosO); double oneOverSinO = 1.0f / senoOmega; k0 = Math.sin((1.0f - t) * O) * oneOverSinO; k1 = Math.sin(t * O) * oneOverSinO; // Interpolate return new Quaternion( k0*q0.w + k1*q1w, k0*q0.x + k1*q1x, k0*q0.y + k1*q1y, k0*q0.z + k1*q1z ); } A little dump of what i get (again check image 1): Route info: Sphere radius and center: 200,000, (0.0, 0.0, 0.0) Route start: lat 0,000 °, lng 0,000 ° @v: (200,000, 0,000, 0,000), |v| = 200,000 Route end: lat 30,000 °, lng 30,000 ° @v: (150,000, 86,603, 100,000), |v| = 200,000 Qt dump: (w, x, y, z), rot. angle°, (x, y, z) rot. axis Qt start: (1,000, 0,000, -0,000, 0,000); 0,000 °; (1,000, 0,000, 0,000) Qt end: (0,933, 0,067, -0,250, 0,250); 42,181 °; (0,186, -0,695, 0,695) Route start: lat 30,000 °, lng 10,000 ° @v: (170,574, 30,077, 100,000), |v| = 200,000 Route end: lat 80,000 °, lng -50,000 ° @v: (22,324, -26,604, 196,962), |v| = 200,000 Qt dump: (w, x, y, z), rot. angle°, (x, y, z) rot. axis Qt start: (0,962, 0,023, -0,258, 0,084); 31,586 °; (0,083, -0,947, 0,309) Qt end: (0,694, -0,272, -0,583, -0,324); 92,062 °; (-0,377, -0,809, -0,450)

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• The challenge of communicating externally with IRM secured content

  - by Simon Thorpe

  I am often asked by customers about how they handle sending IRM secured documents to external parties. Their concern is that using IRM to secure sensitive information they need to share outside their business, is troubled with the inability for third parties to install the software which enables them to gain access to the information. It is a very legitimate question and one i've had to answer many times in the past 10 years whilst helping customers plan successful IRM deployments. The operating system does not provide the required level of content security The problem arises from what IRM delivers, persistent security to your sensitive information where ever it resides and whenever it is in use. Oracle IRM gives customers an array of features that help ensure sensitive information in an IRM document or email is always protected and only accessed by authorized users using legitimate applications. Examples of such functionality are; Control of the clipboard, either by disabling completely in the opened document or by allowing the cut and pasting of information between secured IRM documents but not into insecure applications. Protection against programmatic access to the document. Office documents and PDF documents have the ability to be accessed by other applications and scripts. With Oracle IRM we have to protect against this to ensure content cannot be leaked by someone writing a simple program. Securing of decrypted content in memory. At some point during the process of opening and presenting a sealed document to an end user, we must decrypt it and give it to the application (Adobe Reader, Microsoft Word, Excel etc). This process must be secure so that someone cannot simply get access to the decrypted information. The operating system alone just doesn't have the functionality to deliver these types of features. This is why for every IRM technology there must be some extra software installed and typically this software requires administrative rights to do so. The fact is that if you want to have very strong security and access control over a document you are going to send to someone who is beyond your network infrastructure, there must be some software to provide that functionality. Simple installation with Oracle IRM The software used to control access to Oracle IRM sealed content is called the Oracle IRM Desktop. It is a small, free piece of software roughly about 12mb in size. This software delivers functionality for everything a user needs to work with an Oracle IRM solution. It provides the functionality for all formats we support, the storage and transparent synchronization of user rights and unique to Oracle, the ability to search inside sealed files stored on the local computer. In Oracle we've made every technical effort to ensure that installing this software is a simple as possible. In situations where the user's computer is part of the enterprise, this software is typically deployed using existing technologies such as Systems Management Server from Microsoft or by using Active Directory Group Policies. However when sending sealed content externally, you cannot automatically install software on the end users machine. You need to rely on them to download and install themselves. Again we've made every effort for this manual install process to be as simple as we can. Starting with the small download size of the software itself to the simple installation process, most end users are able to install and access sealed content very quickly. You can see for yourself how easily this is done by walking through our free and easy self service demonstration of using sealed content. How to handle objections and ensure there is value However the fact still remains that end users may object to installing, or may simply be unable to install the software themselves due to lack of permissions. This is often a problem with any technology that requires specialized software to access a new type of document. In Oracle, over the past 10 years, we've learned many ways to get over this barrier of getting software deployed by external users. First and I would say of most importance, is the content MUST have some value to the person you are asking to install software. Without some type of value proposition you are going to find it very difficult to get past objections to installing the IRM Desktop. Imagine if you were going to secure the weekly campus restaurant menu and send this to contractors. Their initial response will be, "why on earth are you asking me to download some software just to access your menu!?". A valid objection... there is no value to the user in doing this. Now consider the scenario where you are sending one of your contractors their employment contract which contains their address, social security number and bank account details. Are they likely to take 5 minutes to install the IRM Desktop? You bet they are, because there is real value in doing so and they understand why you are doing it. They want their personal information to be securely handled and a quick download and install of some software is a small task in comparison to dealing with the loss of this information. Be clear in communicating this value So when sending sealed content to people externally, you must be clear in communicating why you are using an IRM technology and why they need to install some software to access the content. Do not try and avoid the issue, you must be clear and upfront about it. In doing so you will significantly reduce the "I didn't know I needed to do this..." responses and also gain respect for being straight forward. One customer I worked with, 6 months after the initial deployment of Oracle IRM, called me panicking that the partner they had started to share their engineering documents with refused to install any software to access this highly confidential intellectual property. I explained they had to communicate to the partner why they were doing this. I told them to go back with the statement that "the company takes protecting its intellectual property seriously and had decided to use IRM to control access to engineering documents." and if the partner didn't respect this decision, they would find another company that would. The result? A few days later the partner had made the Oracle IRM Desktop part of their approved list of software in the company. Companies are successful when sending sealed content to third parties We have many, many customers who send sensitive content to third parties. Some customers actually sell access to Oracle IRM protected content and therefore 99% of their users are external to their business, one in particular has sold content to hundreds of thousands of external users. Oracle themselves use the technology to secure M&A documents, payroll data and security assessments which go beyond the traditional enterprise security perimeter. Pretty much every company who deploys Oracle IRM will at some point be sending those documents to people outside of the company, these customers must be successful otherwise Oracle IRM wouldn't be successful. Because our software is used by a wide variety of companies, some who use it to sell content, i've often run into people i'm sharing a sealed document with and they already have the IRM Desktop installed due to accessing content from another company. The future In summary I would say that yes, this is a hurdle that many customers are concerned about but we see much evidence that in practice, people leap that hurdle with relative ease as long as they are good at communicating the value of using IRM and also take measures to ensure end users can easily go through the process of installation. We are constantly developing new ideas to reducing this hurdle and maybe one day the operating systems will give us enough rich security functionality to have no software installation. Until then, Oracle IRM is by far the easiest solution to balance security and usability for your business. If you would like to evaluate it for yourselves, please contact us.

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• Agile Like Jazz

  - by Jeff Certain

  (I’ve been sitting on this for a week or so now, thinking that it needed to be tightened up a bit to make it less rambling. Since that’s clearly not going to happen, reader beware!) I had the privilege of spending around 90 minutes last night sitting and listening to Sonny Rollins play a concert at the Disney Center in LA. If you don’t know who Sonny Rollins is, I don’t know how to explain the experience; if you know who he is, I don’t need to. Suffice it to say that he has been recording professionally for over 50 years, and helped create an entire genre of music. A true master by any definition. One of the most intriguing aspects of a concert like this, however, is watching the master step aside and let the rest of the musicians play. Not just play their parts, but really play… letting them take over the spotlight, to strut their stuff, to soak up enthusiastic applause from the crowd. Maybe a lot of it has to do with the fact that Sonny Rollins has been doing this for more than a half-century. Maybe it has something to do with a kind of patience you learn when you’re on the far side of 80 – and the man can still blow a mean sax for 90 minutes without stopping! Maybe it has to do with the fact that he was out there for the love of the music and the love of the show, not because he had anything to prove to anyone and, I like to think, not for the money. Perhaps it had more to do with the fact that, when you’re at that level of mastery, the other musicians are going to be good. Really good. Whatever the reasons, there was a incredible freedom on that stage – the ability to improvise, for each musician to showcase their own specialization and skills, and them come back to the common theme, back to being on the same page, as it were. All this took place in the same venue that is home to the L.A. Phil. Somehow, I can’t ever see the same kind of free-wheeling improvisation happening in that context. And, since I’m a geek, I started thinking about agility. Rollins has put together a quintet that reflects his own particular style and past. No upright bass or piano for Rollins – drums, bongos, electric guitar and bass guitar along with his sax. It’s not about the mix of instruments. Other trios, quartets, and sextets use different mixes of instruments. New Orleans jazz tends towards trombones instead of sax; some prefer cornet or trumpet. But no matter what the choice of instruments, size matters. Team sizes are something I’ve been thinking about for a while. We’re on a quest to rethink how our teams are organized. They just feel too big, too unwieldy. In fact, they really don’t feel like teams at all. Most of the time, they feel more like collections or people who happen to report to the same manager. I attribute this to a couple factors. One is over-specialization; we have a tendency to have people work in silos. Although the teams are product-focused, within them our developers are both generalists and specialists. On the one hand, we expect them to be able to build an entire vertical slice of the application; on the other hand, each developer tends to be responsible for the vertical slice. As a result, developers often work on their own piece of the puzzle, in isolation. This sort of feels like working on a jigsaw in a group – each person taking a set of colors and piecing them together to reveal a portion of the overall picture. But what inevitably happens when you go to meld all those pieces together? Inevitably, you have some sections that are too big to move easily. These sections end up falling apart under their own weight as you try to move them. Not only that, but there are other challenges – figuring out where that section fits, and how to tie it into the rest of the puzzle. Often, this is when you find a few pieces need to be added – these pieces are “glue,” if you will. The other issue that arises is due to the overhead of maintaining communications in a team. My mother, who worked in IT for around 30 years, once told me that 20% per team member is a good rule of thumb for maintaining communication. While this is a rule of thumb, it seems to imply that any team over about 6 people is going to become less agile simple because of the communications burden. Teams of ten or twelve seem like they fall into the philharmonic organizational model. Complicated pieces of music requiring dozens of players to all be on the same page requires a much different model than the jazz quintet. There’s much less room for improvisation, originality or freedom. (There are probably orchestral musicians who will take exception to this characterization; I’m calling it like I see it from the cheap seats.) And, there’s one guy up front who is running the show, whose job is to keep all of those dozens of players on the same page, to facilitate communications. Somehow, the orchestral model doesn’t feel much like a self-organizing team, either. The first violin may be the best violinist in the orchestra, but they don’t get to perform free-wheeling solos. I’ve never heard of an orchestra getting together for a jam session. But I have heard of teams that organize their work based on the developers available, rather than organizing the developers based on the work required. I have heard of teams where desired functionality is deferred – or worse yet, schedules are missed – because one critical person doesn’t have any bandwidth available. I’ve heard of teams where people simply don’t have the big picture, because there is too much communication overhead for everyone to be aware of everything that is happening on a project. I once heard Paul Rayner say something to the effect of “you have a process that is perfectly designed to give you exactly the results you have.” Given a choice, I want a process that’s much more like jazz than orchestral music. I want a process that doesn’t burden me with lots of forms and checkboxes and stuff. Give me the simplest, most lightweight process that will work – and a smaller team of the best developers I can find. This seems like the kind of process that will get the kind of result I want to be part of.

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• Communities - The importance of exchange and discussion

  Communication with your environment is an essential part of everyone's life. And it doesn't matter whether you are actually living in a rural area in the middle of nowhere, within the pulsating heart of a big city, or in my case on a wonderful island in the Indian Ocean. The ability to exchange your thoughts, your experience and your worries with another person helps you to get different points of view and new ideas on how to resolve an issue you might be confronted with. Benefits of community work What happens to be common sense in your daily life, also applies to your work environment. Working in IT, or ICT as it is called in Mauritius, requires a lot of reading and learning. Not only during your lectures at the university but with your colleagues in a project assignment and hopefully with 'unknown' pals in the universe of online communities. At least I can say that I learned quite a lot from other developers code, their responses in various forums, their numerous blog articles, and while attending local user group meetings. When I started to work as a professional software developer (or engineer some may say) years ago I immediately checked the existence of communities on the programming language, the database technology and other vital information on software development in general. Luckily, it wasn't too difficult to find. My employer had a subscription of the monthly magazines and newsletters of a national organisation which also run the biggest forum in that area. Getting in touch with other developers and reading their common problems but also solutions was a huge benefit to my growth. Image courtesy of Michael Kappel (CC BY-NC 2.0) Active participation and regular contribution to this community gave me some nice advantages, too. Within three years I was listed as a conference speaker at the annual developer's conference and provided several sessions on different topics during consecutive years. Back in 2004, I took over the responsibility and management of the monthly meetings of a regional user group, and organised it for more than two years. Furthermore, I was invited to the newly-founded community program of Microsoft Germany (Community Leader/Insider Program - CLIP). My website on Active FoxPro Pages was nominated in the second batch of online communities. Due to my community work and providing advice to others, I had the honour to be awarded as Microsoft Most Valuable Professional (MVP) - Visual Developer for Visual FoxPro in the years 2006 and 2007. It was a great experience to meet with other like-minded people and I'm really grateful for that. Just in case, more details are listed in my Curriculum Vitae. But this all changed when I moved to Mauritius... Cyber island Mauritius? During the first months in Mauritius I was way too busy to think about community activities at all. First of all, there was the new company that had to be set up, the new staff had to be trained and of course the communication work-flows and so on with the project managers back in Germany had to be sorted out, too. Second, I had to get a grip of my private matters like getting the basics for my new household or exploring the neighbourhood, and last but not least I needed a break from the hectic and intensive work prior to my departure. As soon as the sea literally calmed down, I started to have conversations with my colleagues about communities and user groups. Sadly, it turned out that there were none, or at least no one was aware of any at that time. Oh oh, what did I do? Anyway, having this kind of background and very positive experience with off-line and on-line activities I decided for myself that some day I'm going to found a community in Mauritius for all kind of IT/ICT-related fields. The main focus might be on software development but not on a certain technology or methodology. It was clear to me that it should be an open infrastructure and anyone is welcome to join, to experience, to share and to contribute if they would like to. That was the idea at that time... Ok, fast-forward to recent events. At the end of October 2012 I was invited to an event called Open Days organised by Microsoft Indian Ocean Islands together with other local partners and resellers. There I got in touch with local Technical Evangelist Arnaud Meslier and we had a good conversation on communities during the breaks. Eventually, I left a good impression on him, as we are having chats on Facebook or Skype irregularly. Well, seeing that my personal and professional surroundings have been settled and running smooth, having that great exchange and contact with Microsoft IOI (again), and being really eager to re-animate my intentions from 2007, I recently founded a new community: Mauritius Software Craftsmanship Community - #MSCC It took me a while to settle down with the name but it was obvious that the community should not be attached to one single technology, like ie. .NET user group, Oracle developers, or Joomla friends (these are fictitious names). There are several other reasons why I came up with 'Craftsmanship' as the core topic of this community. The expression of 'engineering' didn't feel right with the fields covered. Software development in all kind of facets is a craft, and therefore demands a lot of practice but also guidance from more experienced developers. It also includes the process of designing, modelling and drafting the ideas. Has to deal with various types of tests and test methodologies, and of course should be focused on flexible and agile ways of acting. In order to meet and to excel a customer's request for a solution. Next, I was looking for an easy way to handle the organisation of events and meeting appointments. Using all kind of social media platforms like Google+, LinkedIn, Facebook, Xing, etc. I was never really confident about their features of event handling. More by chance I stumbled upon Meetup.com and in combination with the other entities (G+ Communities, FB Pages or in Groups) I am looking forward to advertise and manage all future activities here: Mauritius Software Craftsmanship Community This is a community for those who care and are proud of what they do. For those developers, regardless how experienced they are, who want to improve and master their craft. This is a community for those who believe that being average is just not good enough. I know, there are not many 'craftsmen' yet but it's a start... Let's see how it looks like by the end of the year. There are free smartphone apps for Android and iOS from Meetup.com that allow you to keep track of meetings and to stay informed on latest updates. And last but not least, there will be a Trello workspace to collect and share ideas and provide downloads of slides, etc. Sharing is caring! As mentioned, the #MSCC is present in various social media networks in order to cover as many people as possible here in Mauritius. Following is an overview of the current networks: Twitter - Latest updates and quickies Google+ - Community channel Facebook - Community Page LinkedIn - Community Group Trello - Collaboration workspace to share and develop ideas Hopefully, this covers the majority of computer-related people in Mauritius. Please spread the word about the #MSCC between your colleagues, your friends and other interested 'geeks'. Your future looks bright Running and participating in a user group or any kind of community usually provides quite a number of advantages for anyone. On the one side it is very joyful for me to organise appointments and get in touch with people that might be interested to present a little demo of their projects or their recent problems they had to tackle down, and on the other side there are lots of companies that have various support programs or sponsorships especially tailored for user groups. At the moment, I already have a couple of gimmicks that I would like to hand out in small contests or raffles during one of the upcoming meetings, and as said, companies provide all kind of goodies, books free of charge, or sometimes even licenses for communities. Meeting other software developers or IT guys also opens up your point of view on the local market and there might be interesting projects or job offers available, too. A community like the Mauritius Software Craftsmanship Community is great for freelancers, self-employed, students and of course employees. Meetings will be organised on a regular basis, and I'm open to all kind of suggestions from you. Please leave a comment here in blog or join the conversations in the above mentioned social networks. Let's get this community up and running, my fellow Mauritians!

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• Probation is Over: PASS Board Year 1, Q2

  - by Denise McInerney

  Though it's not always official every job begins with a probation period. You start out with lots of questions and every day you find out how much more you have to learn. Usually after a few months you discover that you can actually answer some questions and have at least an idea of what you are supposed to be doing. Now at the end of my second quarter on the "job" of serving on the PASS Board I have reached that point. My probation period is over. The last three months were busy for the entire Board with the budget process, an in-person meeting and moving forward with PASS Global Growth plans. I had also set a specific goal for myself for my 2nd quarter: to see the Board to adopt a Code of Conduct for the PASS Summit. Code of Conduct When I ran for the Board I included my desire to see PASS establish a code of conduct in my campaign platform.  I was motivated to do this for a few reasons. Other technical conferences have had incidents of harassment. Most of these did not have a policy in place prior to having a problem, though several conference organizers have since adopted anti-harassment policies or codes of conduct. I felt it would be in PASS' interest to establish a policy so we would be prepared should there be an incident.   "This is Community" Adopting a code of conduct would reinforce our community orientation and send a message about the positive character of the Summit. PASS is a leader among technical organizations for its promotion and support of women. Adopting a code of conduct would further demonstrate our leadership in this area. After researching similar polices from other organizations I published a first draft in April. I solicited feedback from the Board, HQ staff and some PASS members. Incorporating that feedback I presented version 4 at the May Board meeting, where we had a good discussion. You can read the meeting minutes for details. I incorporated points from  the Board discussion as well as feedback from a legal review to produce a final version which has been submitted to the Board. It will be discussed at the Board meeting July 12. You can read the full text at the end of this post. Virtual Chapters In the first quarter we started ramping up marketing support for the Virtual Chapters. Since then each edition of the Connector has highlighted a different VC to help get out the message about the variety of eductional opporutnities that are offered. These VC profiles will continue in the coming months. I was very pleased to welcome the new DBA Fundamentals VC which is geared toward new DBAs, people who are considering entering the field and those transitioning from a different IT role. Thanks to the contributions of Erin Stellato, Michelle Nalliah and Karla Landrum we published a "Virtual Chapter Guidebook". This document includes great advice on how to build and promote a VC. It's also a reference for how things work, from budgets to webinar hosting. I think this document will be extremely valuable to all our VC leaders and am grateful to those who put it together. Board Meeting/SQL Rally The Board met in May in Dallas. Among the items discussed were Global Growth, the budget, future events and the upcoming elections. We covered a lot of ground in two days and I will again refer you to the meeting minutes for details. The meeting schedule allowed us to participate in the SQL Rally networking events and one full day of the conference. I enjoyed having the opportunity to meet and talk with many PASS members. And my hat is off to the SQL Rally organizers who put on an outstanding event. Global Growth PASS has undertaken a major intitiative to reach and engage SQL Server professionals around the world. This Global Growth plan is ambitious and will have a significant impact on the strategic direction of the organization. We have been reaching out to the community for feedback, including hosting Twitter chats and live Town Hall meetings. I co-hosted two of these events and appreciated hearing the different perspectives of the people who participated If you have not done so I encourage you to read about the Global Growth vision and proposed governance changes  and submit your feedback. FY13 Budget July 1 is the beginning of PASS' fiscal year, which makes the end of June the deadline for approving a budget. Each director submits a budget for his or her portfolio. For the Virtual Chapter portfolio I focused on how we can allocate resources to grow the VCs. Budgeting is a give-and-take process, and while I didn't get everything I asked for I'm pleased the FY13 budget includes a significant increase in financial support for the Virtual Chapters. Many people put a lot of work into the budget, but no two people deserve credit more than VP of Finance Douglas McDowell and Accounting Manager Sandy Cherry. Thanks to both of them for getting us across the goal line on time. SQL Saturday I attended SQL Saturdays in Orange Co. CA and Phoenix. It's always inspiring to see the enthusiasm in the community for learning and networking. These events are successful due to the hard work of many volunteers. Thanks to the organizers in both cities for all your efforts. Next Up This quarter we'll be gearing up plans for the VCs at the Summit and exploring ways the VCs can best support PASS' Global Growth work. I'll also be wrapping up work on the Code of Conduct and attending a Board meeting in September. And I will be at SQL Saturday #144 in Sacramento later this month. Here is the language of the Code of Conduct I have submitted to the Board for consideration: PASS Code of Conduct The PASS Summit provides database professionals from a variety of backgrounds with an opportunity to connect, share and learn.  We value the strong sense of community that characterizes this event and we seek to foster an inclusive, professional atmosphere. We are dedicated to providing a harassment-free conference experience for everyone, regardless of gender, race, sexual orientation, disability, physical appearance, religion or any other protected classification.  Everyone at the Summit is expected to follow the Code of Conduct. This includes but is not limited to: PASS Staff, Exhibitors, Speakers, Attendees and anyone affiliated with the event. Participants are expected to follow the Code of Conduct at all Summit events, including PASS-sponsored social events. Participant behavior Harassment includes, but is not limited to, offensive verbal comments related to gender, race, sexual orientation, disability, physical appearance, religion, or any other protected classification.  Intimidation, threats, stalking, harassing photography or recording, sustained disruption of talks or other events, inappropriate physical contact and unwelcome attention will also be considered harassment. Similarly, sexual, racist, derogatory, threatening or other inappropriate language and imagery are not appropriate for any conference venue, including sessions.  Recourse If a participant engages in any conduct that is prohibited under this Code of Conduct, the conference organizers may take any action they deem appropriate, including warning the offender or expelling the offender from the conference. No refunds will be granted to attendees expelled from the Summit due to violations of the Code of Conduct. If you are being harassed, witness harassment, or have any other concerns, please contact a member of conference staff immediately. Conference staff can be identified by their “Headquarters/Staff” shirts and are trained to handle the situation appropriately. A Code of Conduct Committee (CCC) made up of the Executive Manager and three members of the Board of Directors designated by the President will be authorized to take action in response to an incident or behavior that violates the Code of Conduct.

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• Disaster, or Migration?

  - by Rob Farley

  This post is in two parts – technical and personal. And I should point out that it’s prompted in part by this month’s T-SQL Tuesday, hosted by Allen Kinsel. First, the technical: I’ve had a few conversations with people recently about migration – moving a SQL Server database from one box to another (sometimes, but not primarily, involving an upgrade). One question that tends to come up is that of downtime. Obviously there will be some period of time between the old server being available and the new one. The way that most people seem to think of migration is this: Build a new server. Stop people from using the old server. Take a backup of the old server Restore it on the new server. Reconfigure the client applications (or alternatively, configure the new server to use the same address as the old) Make the new server online. There are other things involved, such as testing, of course. But this is essentially the process that people tell me they’re planning to follow. The bit that I want to look at today (as you’ve probably guessed from my title) is the “backup and restore” section. If a SQL database is using the Simple Recovery Model, then the only restore option is the last database backup. This backup could be full or differential. The transaction log never gets backed up in the Simple Recovery Model. Instead, it truncates regularly to stay small. One that’s using the Full Recovery Model (or Bulk-Logged) won’t truncate its log – the log must be backed up regularly. This provides the benefit of having a lot more option available for restores. It’s a requirement for most systems of High Availability, because if you’re making sure that a spare box is up-and-running, ready to take over, then you have to be interested in the logs that are happening on the current box, rather than truncating them all the time. A High Availability system such as Mirroring, Replication or Log Shipping will initialise the spare machine by restoring a full database backup (and maybe a differential backup if available), and then any subsequent log backups. Once the secondary copy is close, transactions can be applied to keep the two in sync. The main aspect of any High Availability system is to have a redundant system that is ready to take over. So the similarity for migration should be obvious. If you need to move a database from one box to another, then introducing a High Availability mechanism can help. By turning on the Full Recovery Model and then taking a backup (so that the now-interesting logs have some context), logs start being kept, and are therefore available for getting the new box ready (even if it’s an upgraded version). When the migration is ready to occur, a failover can be done, letting the new server take over the responsibility of the old, just as if a disaster had happened. Except that this is a planned failover, not a disaster at all. There’s a fine line between a disaster and a migration. Failovers can be useful in patching, upgrading, maintenance, and more. Hopefully, even an unexpected disaster can be seen as just another failover, and there can be an opportunity there – perhaps to get some work done on the principal server to increase robustness. And if I’ve just set up a High Availability system for even the simplest of databases, it’s not necessarily a bad thing. :) So now the personal: It’s been an interesting time recently... June has been somewhat odd. A court case with which I was involved got resolved (through mediation). I can’t go into details, but my lawyers tell me that I’m allowed to say how I feel about it. The answer is ‘lousy’. I don’t regret pursuing it as long as I did – but in the end I had to make a decision regarding the commerciality of letting it continue, and I’m going to look forward to the days when the kind of money I spent on my lawyers is small change. Mind you, if I had a similar situation with an employer, I’d do the same again, but that doesn’t really stop me feeling frustrated about it. The following day I had to fly to country Victoria to see my grandmother, who wasn’t expected to last the weekend. She’s still around a week later as I write this, but her 92-year-old body has basically given up on her. She’s been a Christian all her life, and is looking forward to eternity. We’ll all miss her though, and it’s hard to see my family grieving. Then on Tuesday, I was driving back to the airport with my family to come home, when something really bizarre happened. We were travelling down the freeway, just pulled out to go past a truck (farm-truck sized, not a semi-trailer), when a car-sized mass of metal fell off it. It was something like an industrial air-conditioner, but from where I was sitting, it was just a mass of spinning metal, like something out of a movie (one friend described it as “holidays by Michael Bay”). Somehow, and I’m really don’t know how, the part of it nearest us bounced high enough to clear the car, and there wasn’t even a scratch. We pulled over the check, and I was just thanking God that we’d changed lanes when we had, and that we remained unharmed. I had all kinds of thoughts about what could’ve happened if we’d had something that size land on the windscreen... All this has drilled home that while I feel that I haven’t provided as well for the family as I could’ve done (like by pursuing an expensive legal case), I shouldn’t even consider that I have proper control over things. I get to live life, and make decisions based on what I feel is right at the time. But I’m not going to get everything right, and there will be things that feel like disasters, some which could’ve been in my control and some which are very much beyond my control. The case feels like something I could’ve pursued differently, a disaster that could’ve been avoided in some way. Gran dying is lousy of course. An accident on the freeway would have been awful. I need to recognise that the worst disasters are ones that I can’t affect, and that I need to look at things in context – perhaps seeing everything that happens as a migration instead. Life is never the same from one day to the next. Every event has a before and an after – sometimes it’s clearly positive, sometimes it’s not. I remember good events in my life (such as my wedding), and bad (such as the loss of my father when I was ten, or the back injury I had eight years ago). I’m not suggesting that I know how to view everything from the “God works all things for good” perspective, but I am trying to look at last week as a migration of sorts. Those things are behind me now, and the future is in God’s hands. Hopefully I’ve learned things, and will be able to live accordingly. I’ve come through this time now, and even though I’ll miss Gran, I’ll see her again one day, and the future is bright.

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• Beyond Cloud Technology, Enabling A More Agile and Responsive Organization

  - by sxkumar

  This is the second part of the blog “Clouds, Clouds Everywhere But not a Drop of Rain”. In the first part,  I was sharing with you how a broad-based transformation makes cloud more than a technology initiative, I will describe in this section how it requires people (organizational) and process changes as well, and these changes are as critical as is the choice of right tools and technology. People: Most IT organizations have a fairly complex organizational structure. There are different groups, managing different pieces of the puzzle, and yet, they don't always work together. Provisioning a new application therefore may require a request to float endlessly through system administrators, DBAs and middleware admin worlds – resulting in long delays and constant finger pointing.  Cloud users expect end-to-end automation - which requires these silos to be greatly simplified, if not completely eliminated.  Most customers I talk to acknowledge this problem but are quick to admit that such a transformation is hard. As hard as it may be, I am afraid that the status quo is no longer an option. Sticking to an organizational structure that was created ages back will not only impede cloud adoption,  it also risks making the IT skills increasingly irrelevant in a world that is rapidly moving towards converged applications and infrastructure.   Process: Most IT organizations today operate with a mindset that they must fully "control" access to any and all types of IT services. This in turn leads to people clinging on to outdated manual approval processes .  While requiring approvals for scarce resources makes sense, insisting that every single request must be manually approved defeats the very purpose of cloud. Not only this causes delays, thereby at least partially negating the agility benefits, it also results in gross inefficiency. In a cloud environment, self-service access should be governed by policies, quotas that the administrators can define upfront . For a cloud initiative to be successful, IT organizations MUST be ready to empower users by giving them real control rather than insisting on brokering every single interaction between users and the cloud resources. Technology: From a technology perspective, cloud is about consolidation, standardization and automation. A consolidated and standardized infrastructure helps increase utilization and reduces cost. Additionally, it  enables a much higher degree of automation - thereby providing users the required agility while minimizing operational costs.  Obviously, automation is the key to cloud. Unfortunately it hasn’t received as much attention within enterprises as it should have.  Many organizations are just now waking up to the criticality of automation and it still often gets relegated to back burner in favor of other "high priority" projects. However, it is important to understand that without the right type and level of automation, cloud will remain a distant dream for most enterprises. This in turn makes the choice of the cloud management software extremely critical.  For a cloud management software to be effective in an enterprise environment, it must meet the following qualifications: Broad and Deep Solution It should offer a broad and deep solution to enable the kind of broad-based transformation we are talking about.  Its footprint must cover physical and virtual systems, as well as infrastructure, database and application tiers. Too many enterprises choose to equate cloud with virtualization. While virtualization is a critical component of a cloud solution, it is just a component and not the whole solution. Similarly, too many people tend to equate cloud with Infrastructure-as-a-Service (IaaS). While it is perfectly reasonable to treat IaaS as a starting point, it is important to realize that it is just the first stepping stone - and on its own it can only provide limited business benefits. It is actually the higher level services, such as (application) platform and business applications, that will bring about a more meaningful transformation to your enterprise. Run and Manage Efficiently Your Mission Critical Applications It should not only be able to run your mission critical applications, it should do so better than before.  For enterprises, applications and data are the critical business assets  As such, if you are building a cloud platform that cannot run your ERP application, it isn't truly a "enterprise cloud".  Also, be wary of  vendors who try to sell you the idea that your applications must be written in a certain way to be able to run on the cloud. That is nothing but a bogus, self-serving argument. For the cloud to be meaningful to enterprises, it should adopt to your applications - and not the other way around.  Automated, Integrated Set of Cloud Management Capabilities At the root of many of the problems plaguing enterprise IT today is complexity. A complex maze of tools and technology, coupled with archaic  processes, results in an environment which is inflexible, inefficient and simply too hard to manage. Management tool consolidation, therefore, is key to the success of your cloud as tool proliferation adds to complexity, encourages compartmentalization and defeats the very purpose that you are building the cloud for. Decision makers ought to be extra cautious about vendors trying to sell them a "suite" of disparate and loosely integrated products as a cloud solution.  An effective enterprise cloud management solution needs to provide a tightly integrated set of capabilities for all aspects of cloud lifecycle management. A simple question to ask: will your environment be more or less complex after you implement your cloud? More often than not, the answer will surprise you.  At Oracle, we have understood these challenges and have been working hard to create cloud solutions that are relevant and meaningful for enterprises.  And we have been doing it for much longer than you may think. Oracle was one of the very first enterprise software companies to make our products available on the Amazon Cloud. As far back as in 2007, we created new cloud solutions such as Cloud Database Backup that are helping customers like Amazon save millions every year.  Our cloud solution portfolio is also the broadest and most deep in the industry  - covering public, private, hybrid, Infrastructure, platform and applications clouds. It is no coincidence therefore that the Oracle Cloud today offers the most comprehensive set of public cloud services in the industry.  And to a large part, this has been made possible thanks to our years on investment in creating cloud enabling technologies. I will dedicated the third and final part of the blog “Clouds, Clouds Everywhere But not a Drop of Rain” to Oracle Cloud Technologies Building Blocks and how they mapped into our vision of Enterprise Cloud. Stay Tuned.

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• SQLAuthority News – Interview with SQL Server MVP Madhivanan – A Real Problem Solver

  - by pinaldave

  Madhivanan (SQL Server MVP) is a real community hero. He is known for his two skills – 1) Help Community and 2) Help Community. I have met him many times and every time I feel if anybody in online world needs help Madhinvanan does his best to reach them out and solve problem. His name is not new if you are ready this blog or have ever asked a question in any online SQL forum. He is always there to help. When Madhivanan has time he even helps people on this blog as well. He spends his valuable time to help community only. He recently crossed over 1000 helpful comments on this blog. On that occasion, I have interviewed him to find out if he has any life outside SQL. Q 1. Tell us something about your self. I am Madhivanan ,an MSc computer Science graduate from Chennai, India and working as a Lead Analyst-Project at Ellaar Infotek Solutions Private Limited. I am basically a developer started with Visual Basic 6.0, SQL Server 2000 and Crystal Report 8. As years go on I started working more on writing queries in SQL Server in most of the projects developed in my company. I have some good level of knowledge in ORACLE, MySQL and PostgreSQL as well. Now I am leading a project develeoped in Windows Azure. Q 2. What motivates you to help people on community and forums. When I got some errors during the application development in my early days of my career, I got good solutions from online forums and weblogs. So I decided to help others if possible. When I visit forums and help people if I know the answer to the questions. I am one of the leading posters at www.sqlteam.com and also a moderator at www.sql-server-performance.com. I also take part in Visual Basic and Crystal Reports forums. I have been SQL Server MVP since 2007. Q 3. Your personal life is not much known. Tell us something about your personal life. I am happily married person. My wife is a B.Pharm graduate. I have a son who is now 18 months old. Q 4. Where can we read further for your community activity. I have a blog at http://beyondrelational.com/blogs/madhivanan where you can find most of my T-sql stuffs Q 5. When not working with SQL what do you do? When not working with SQL, I spend time playing with my son, reading some magazines and watching TV. Madhivanan for your work and help to community, a true salute to you. Hats off my friend. Reference: Pinal Dave (http://blog.SQLAuthority.com) Filed under: MVP, Readers Contribution, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology

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• Performance and Optimization Isn’t Evil

  - by Reed

  Donald Knuth is a fairly amazing guy.  I consider him one of the most influential contributors to computer science of all time.  Unfortunately, most of the time I hear his name, I cringe.  This is because it’s typically somebody quoting a small portion of one of his famous statements on optimization: “premature optimization is the root of all evil.” I mention that this is only a portion of the entire quote, and, as such, I feel that Knuth is being quoted out of context.  Optimization is important.  It is a critical part of every software development effort, and should never be ignored.  A developer who ignores optimization is not a professional.  Every developer should understand optimization – know what to optimize, when to optimize it, and how to think about code in a way that is intelligent and productive from day one. I want to start by discussing my own, personal motivation here.  I recently wrote about a performance issue I ran across, and was slammed by multiple comments and emails that effectively boiled down to: “You’re an idiot.  Premature optimization is the root of all evil.  This doesn’t matter.”  It didn’t matter that I discovered this while measuring in a profiler, and that it was a portion of my code base that can take “many hours to complete.”  Even so, multiple people instantly jump to “it’s premature – it doesn’t matter.” This is a common thread I see.  For example, StackOverflow has many pages of posts with answers that boil down to (mis)quoting Knuth.  In fact, just about any question relating to a performance related issue gets this quote thrown at it immediately – whether it deserves it or not.  That being said, I did receive some positive comments and emails as well.  Many people want to understand how to optimize their code, approaches to take, tools and techniques they can use, and any other advice they can discover. First, lets get back to Knuth – I mentioned before that Knuth is being quoted out of context.  Lets start by looking at the entire quote from his 1974 paper Structured Programming with go to Statements: “We should forget about small efficiencies, say about 97% of the time: premature optimization is the root of all evil. Yet we should not pass up our opportunities in that critical 3%. A good programmer will not be lulled into complacency by such reasoning, he will be wise to look carefully at the critical code; but only after that code has been identified.” Ironically, if you read Knuth’s original paper, this statement was made in the middle of a discussion of how Knuth himself had changed how he approaches optimization.  It was never a statement saying “don’t optimize”, but rather, “optimizing intelligently provides huge advantages.”  His approach had three benefits: “a) it doesn’t take long” … “b) the payoff is real”, c) you can “be less efficient in the other parts of my programs, which therefore are more readable and more easily written and debugged.” Looking at Knuth’s premise here, and reading that section of his paper, really leads to a few observations: Optimization is important  “he will be wise to look carefully at the critical code” Normally, 3% of your code – three lines out of every 100 you write, are “critical code” and will require some optimization: “we should not pass up our opportunities in that critical 3%” Optimization, if done well, should not be time consuming: “it doesn’t take long” Optimization, if done correctly, provides real benefits: “the payoff is real” None of this is new information.  People who care about optimization have been discussing this for years – for example, Rico Mariani’s Designing For Performance (a fantastic article) discusses many of the same issues very intelligently. That being said, many developers seem unable or unwilling to consider optimization.  Many others don’t seem to know where to start.  As such, I’m going to spend some time writing about optimization – what is it, how should we think about it, and what can we do to improve our own code.

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• Developer Training – Importance and Significance – Part 1

  - by pinaldave

  Developer Training - Importance and Significance - Part 1 Developer Training – Employee Morals and Ethics – Part 2 Developer Training – Difficult Questions and Alternative Perspective - Part 3 Developer Training – Various Options for Developer Training – Part 4 Developer Training – A Conclusive Summary- Part 5 Can anyone remember their final day of schooling?  This is probably a silly question because – of course you can!  Many people mark this as the most exciting, happiest day of their life.  It marks the end of testing, the end of following rules set by teachers, and the beginning of finally being able to earn money and work in your chosen field. Beginning in Real World However, many former-students will be disappointed to find out that once they become employees, learning is not over.  Many companies are discovering the importance and benefits to training their employees.  You can breathe a sigh of relief, though, because much for this kind of training there are not usually tests! We often think that we go to school for our younger years so that we do all our learning all at once, and then for the rest of our lives we use that knowledge.  But in so many cases, but especially for developers, the opposite is true.  It takes many years of schools to learn the basics of a field, and then our careers are spent learning to become experts. For this, and so many other reasons, training is very important.  Example one: developer training leads to better employees.  A company is only as good as the people it employs, and one way to ensure that you have employed the right candidate is through training.  Training can take a regular “stone” and polish it into a “diamond.”  Employees who have been well-trained will be better at their jobs and produce a better product. Most Expensive Resource Did you know that one of the most expensive operating costs for any company is not buying goods, or advertising, but its employees – especially having to hire new employees.  Bringing in new people, getting them up to speed, and providing them with perks to attract them to a company is a huge cost for companies.  So employee retention – keep the employees you already have, and keeping them happy – is incredibly important from a business aspect.  And research shows that a well-trained employee is a happy employee.  They feel more confident in their job, happier with their position, and more cared-about – and therefore less likely to leave in search of a better job.  Employee training leads to better retention. Good Moral On the subject of keeping employees happy in order to keep them at a company, the complement to that research shows that happier employees are more efficient and overall better at their jobs.  You don’t have to be a scientist to figure out why this is true.  An employee who feel that his company cares about him and his educational future will work harder for the company.  He or she will put in that extra hour during the busy season that makes all the difference in the end.  Good morale is good for the company. If good morale is better for the company, you know that it goes hand-in-hand with something even better – better efficiency.  An employee who is well trained obviously knows more about their job and all the technical aspects.  That means when a problem crops up – and they inevitably do – this employee will be well-equipped to deal with that problem with fewer problems, and no need to go searching for help from higher up.  When employees are well trained, companies run more smoothly. A Better Product Of course, all of these “pros” for employee training are leading up to the one thing that companies truly care about – a better product.  We have shown that employees who have been trained to be competitive in the market are happier at the company, they are more efficient, and their morale is better.  The overall result is that the company’s product – whether it is a database, piece of equipment, or even a physical good – is better.  And a better product will always be more competitive on the market. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Developer Training, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology

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• SQL SERVER – Auto Complete and Format T-SQL Code – Devart SQL Complete

  - by pinaldave

  Some people call it laziness, some will call it efficiency, some think it is the right thing to do. At any rate, tools are meant to make a job easier, and I like to use various tools. If we consider the history of the world, if we all wanted to keep traditional practices, we would have never invented the wheel.  But as time progressed, people wanted convenience and efficiency, which then led to laziness. Wanting a more efficient way to do something is not inherently lazy.  That’s how I see any efficiency tools. A few days ago I found Devart SQL Complete.  It took less than a minute to install, and after installation it just worked without needing any tweaking.  Once I started using it I was impressed with how fast it formats SQL code – you can write down any terms or even copy and paste.  You can start typing right away, and it will complete keywords, object names, and fragmentations. It completes statement expressions.  How many times do we write insert, update, delete?  Take this example: to alter a stored procedure name, we don’t remember the code written in it, you have to write it over again, or go back to SQL Server Studio Manager to create and alter which is very difficult.  With SQL Complete , you can write “alter stored procedure,” and it will finish it for you, and you can modify as needed. I love to write code, and I love well-written code.  When I am working with clients, and I find people whose code have not been written properly, I feel a little uncomfortable.  It is difficult to deal with code that is in the wrong case, with no line breaks, no white spaces, improper indents, and no text wrapping.  The worst thing to encounter is code that goes all the way to the right side, and you have to scroll a million times because there are no breaks or indents.  SQL Complete will take care of this for you – if a developer is too lazy for proper formatting, then Devart’s SQL formatter tool will make them better, not lazier. SQL Management Studio gives information about your code when you hover your mouse over it, however SQL Complete goes further in it, going into the work table, and the current rate idea, too. It gives you more information about the parameters; and last but not least, it will just take you to the help file of code navigation.  It will open object explorer in a document viewer.  You can start going through the various properties of your code – a very important thing to do. Here are are interesting Intellisense examples: 1) We are often very lazy to expand *however, when we are using SQL Complete we can just mouse over the * and it will give us all the the column names and we can select the appropriate columns. 2) We can put the cursor after * and it will give us option to expand it to all the column names by pressing the Tab key. 3) Here is one more Intellisense feature I really liked it. I always alias my tables and I always select the alias with special logic. When I was using SQL Complete I selected just a tablename (without schema name) and…(just like below image) … and it autocompleted the schema and alias name (the way I needed it). I believe using SQL Complete we can work faster.  It supports all versions of SQL Server, and works SQL formatting.  Many businesses perform code review and have code standards, so why not use an efficiency tool on everyone’s computer and make sure the code is written correctly from the first time?  If you’re interested in this tool, there are free editions available.  If you like it, you can buy it.  I bought it because it works.  I love it, and I want to hear all your opinions on it, too. You can get the product for FREE.  Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, SQL Utility, T SQL, Technology

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• Travelling MVP #1: Visit to SharePoint User Group Finland

  - by DigiMortal

  My first self organized trip this autumn was visit to SharePoint User Group Finland community evening. As active community leaders who make things like these possible they are worth mentioning and on spug.fi side there was Jussi Roine the one who invited me. Here is my short review about my trip to Helsinki. User group meeting As Helsinki is near Tallinn I went there using ship. It was easy to get from sea port to venue and I had also some minutes of time to visit academic book store. Community evening was held on the ground floor of one city center hotel and room was conveniently located near hotel bar and restaurant. Here is the meeting schedule: Welcome (Jussi Roine) OpenText application archiving and governance for SharePoint (Bernd Hennicke, OpenText) Using advanced C# features in SharePoint development (Alexey Sadomov, NED Consulting) Optimizing public-facing internet sites for SharePoint (Gunnar Peipman) After meeting, of course, local dudes doesn’t walk away but continue with some beers and discussion. Sessions After welcome words by Jussi there was session by Bernd Hennicke who spoke about OpenText. His session covered OpenText history and current moment. After this introduction he spoke about OpenText products for SharePoint and gave the audience good overview about where their SharePoint extensions fit in big picture. I usually don’t like those vendors sessions but this one was good. I mean vendor dudes were not aggressively selling something. They were way different – kind people who introduced their stuff and later answered questions. They acted like good guests. Second speaker was Alexey Sadomov who is working on SharePoint development projects. He introduced some ways how to get over some limitations of SharePoint. I don’t go here deeply with his session but it’s worth to mention that this session was strong one. It is not rear case when developers have to make nasty hacks to SharePoint. I mean really nasty hacks. Often these hacks are long blocks of code that uses terrible techniques to achieve the result. Alexey introduced some very much civilized ways about how to apply hacks. Alex Sadomov, SharePoint MVP, speaking about SharePoint coding tips and tricks on C# I spoke about how I optimized caching of Estonian Microsoft community portal that runs on SharePoint Server and that uses publishing infrastructure. I made no actual demos on SharePoint because I wanted to focus on optimizing process and share some experiences about how to get caches optimized and how to measure caches. Networking After official part there was time to talk and discuss with people. Finns are cool – they have beers and they are glad. It was not big community event but people were like one good family. Developers there work often for big companies and it was very interesting to me to hear about their experiences with SharePoint. One thing was a little bit surprising for me – SharePoint guys in Finland are talking actively also about Office 365 and online SharePoint. It doesn’t happen often here in Estonia. I had to leave a little bit 21:00 to get to my ship back to Tallinn. I am sure spug.fi dudes continued nice evening and they had at least same good time as I did. Do I want to go back to Finland and meet these guys again? Yes, sure, let’s do it again! :)

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• Social Media Talk: Facebook, Really?? How Has It Become This Popular??

  - by david.talamelli

  If you have read some of my previous posts over the past few years either here or on my personal blog David's Journal on Tap you will know I am a Social Media enthusiast. I use various social media sites everday in both my work and personal life. I was surprised to read today on Mashable.com that Facebook now Commands 41% of Social Media Trafic. When I think of the Social Media sites I use most, the sites that jump into my mind first are LinkedIn, Blogging and Twitter. I do use Facebook in both work and in my personal life but on the list of sites I use it probably ranks closer to the bottom of the list rather than the top. I know Facebook is engrained in everything these days - but really I am not a huge Facebook fan - and I am finding that over the past 3-6 months my interest in Facebook is going down rather than up. From a work perspective - SM sites let me connect with candidates and communities and they help me talk about the things that I am doing here at Oracle. From a personal perspective SM sites let me keep in touch with friends and family both here and overseas in a really simple and easy way. Sites like LinkedIn give me a great way to proactively talk to both active and passive candidates. Twitter is fantastic to keep in touch with industry trends and keep up to date on the latest trending topics as well as follow conversations about whatever keyword you want to follow. Blogging lets me share my thoughts and ideas with others and while FB does have some great benefits I don't think the benefits outweigh the negatives of using FB. I use TweetDeck to keep track of my twitter feeds, the latest LinkedIn updates and Facebook updates. Tweetdeck is a great tool as it consolidates these 3 SM sites for me and I can quickly scan to see the latest news on any of them. From what I have seen from Facebook it looks like 70%-80% of people are using FB to grow their farm on farmville, start a mafia war on mafiawars or read their horoscope, check their love percentage, etc...... In between all these "updates" every now and again you do see a real update from someone who actually has something to say but there is so much "white noise" on FB from all the games and apps that is hard to see the real messages from all the 'games' information. I don't like having to scroll through what seems likes pages of farmville updates only to get one real piece of information. For me this is where FB's value really drops off. While I use SM everyday I try to use SM effectively. Sifting through so much noise is not effective and really I am not all that interested in Farmville, MafiaWars or any similar game/app. But what about Groups and Facebook Ads?? Groups are ok, but I am not sure I would call them SM game changers - yes there is a group for everything out there, but a group whether it is on FB or not is only as good as the community that supports and participates in it. Many of the Groups on FB (and elsewhere) are set up and never used or promoted by the moderator. I have heard that FB ads do have an impact, and I have not really looked at them - the question of cost jumps and return on investment comes to my mind though. FB does have some benefits, it is a great way to keep in touch with people and a great way to talk to others. I think it would have been interesting to see a different statistic measuring how effective that 41% of Social Media Traffic via FB really is or is it just a case of more people jumping online to play games. To me FB does not equal SM effectiveness, at the moment it is a tool that I sometimes need to use as opposed to want to use. This article was originally posted on David Talamelli's Blog - David's Journal on Tap

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• Is HR/Recruitment Really Ready For Innovative Candidates

  - by david.talamelli

  Before I begin this blog post, I want to acknowledge that there are some great HR/Recruitment people out there who are innovative and are leading the way in using new means to successfully attract and connect with talented people. For those of you who fit in this category, please keep thinking outside the square - just because what you do may not be the norm doesn't mean it is bad. Ok, with that acknowledgment out of the way - Earlier this morning (I started this post Friday morning) I came across this online profile via a tweet from Philip Tusing I love the information that Jason has put on his web-pages. From his work Jason clearly demonstrates not only his skills/experience but also I love how he relates his experience and shows how it will help an employer and what the value add of having him on your team is. Looking at Jason's profile makes me think though, is HR/Recruitment in general terms ready to deal with innovative candidates. Sure most Recruiters are online in some form or another, but how many actually have a process that is flexible enough to deal with someone who may not fit into your processes. Is your company's recruitment practice proactive enough to find Jason's web-pages? I am not sure what he is doing in terms of a job search, but if he is not mailing a resume or replying to ads on a Job Board - hopefully Jason comes up on some of the candidate searching you are doing. Once you find this information, would the information Jason provides fit nicely into your Applicant Tracking System or your Database? If not, how much of the intangible information are you losing and potentially not passing on to a Hiring Manager. I think what has worked in the past will not necessarily work in the future. Candidates want to work somewhere they will be challenged and learn and grow. If your HR/Recruitment team displays processes that take don't necessarily convey this message, this potentially could turn people away who were once interested in your company. For example (and I have to admit I still do some of these things myself), once calling up and having a talk to a candidate a company may say: 1) HR Question: Send me in a copy of your resume - Candidate Reply - you actually already have my resume, the web-page is http:// 2) HR Question:Come in for a chat so we can get to know you - Candidate Reply - if this is the basis of a meeting, you already know me and my thoughts by looking at my online links (blog, portfolio, homepage, etc...) These questions if not handled properly could potentially turn a candidate from being interested in your company to not being interested in your company. It potentially could demonstrate that your company is not social media savvy or maybe give the impression of not really being all that innovative. A candidate may think, if this company isn't able to take information I have provided in the public forum and use it, is it really a company I want to work for? I think when liaising with candidates a company should utilise the information the person has provided in the public domain. A candidate may inadvertantly give you answers to many of the questions you are seeking on their online presence and save everyone time instead of having to fill out forms or paperwork. If you build this into your conversations with your candidates it becomes a much more individualised service you are providing and really demonstrates to a candidate you are thinking of them as an individual. Yes I know we need to have processes in place and I am not saying don't work to those processes, but don't let process take away a candidates individuality. Don't let your process inadvertently scare away the top candidates that you may want in your company. This article was originally posted on David Talamelli's Blog - David's Journal on Tap

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• Making a Job Change That's Easy Why Not Try a Career Change

  - by david.talamelli

  A few nights ago I received a comment on one of our blog posts that reminded me of a statistic that I heard a while back. The statistic reflected the change in our views towards work and showed how while people in past generations would stay in one role for their working career - now with so much choice people not only change jobs often but also change careers 4-5 times in their working life. To differentiate between a job change and a career change: when I say job change this could be an IT Sales person moving from one IT Sales role to another IT Sales role. A Career change for example would be that same IT Sales person moving from IT Sales to something outside the scope of their industry - maybe to something like an Engineer or Scuba Dive Instructor. The reason for Career changes can be as varied as the people who make them. Someone's motivation could be to pursue a passion or maybe there is a change in their personal circumstances forcing the change or it could be any other number of reasons. I think it takes courage to make a Career change - it can be easy to stay in your comfort zone and do what you know, but to really push yourself sometimes you need to try something new, it is a matter of making that career transition as smooth as possible for yourself. The comment that was posted is here below (thanks Dean for the kind words they are appreciated). Hi David, I just wanted to let you know that I work for a company called Milestone Search in Melbourne, Victoria Australia. (www.mstone.com.au) We subscribe to your feed on a daily basis and find your blogs both interesting and insightful. Not to mention extremely entertaining. I wonder if you have missed out on getting in journalism as this seems to be something you'd be great at ?: ) Anyways back to my point about changing careers. This could be anything from going from I.T. to Journalism, Engineering to Teaching or any combination of career you can think of. I don't think there ever has been a time where we have had so many opportunities to do so many different things in our working life. While this idea sounds great in theory, putting it into practice would be much harder to do I think. First, in an increasingly competitive job market, employers tend to look for specialists in their field. You may want to make a change but your options may be limited by the number of employers willing to take a chance on someone new to an industry that will likely require a significant investment in time to get brought up to speed. Also, using myself as an example if I was given the opportunity to move into Journalism/Communication/Marketing career from my career as an IT Recruiter - realistically I would have to take a significant pay cut to make this change as my current salary reflects the expertise I have in my current career. I would not immediately be up to speed moving into a new career and would not be able to justify a similar salary. Yes there are transferable skills in any career change, but even though you may have transferable skills you must realise that you will also have a large amount of learning to do which would take time. These are two initial hurdles that I immediately think of, there may be more but nothing is insurmountable. If you work out what you want to do with your working career whatever that may be, you then need to just need to work out the steps to get to your end goal. This is where utilising the power of your networks and using Social Media can come in handy. If you are interested in working somewhere why not proactively take the opportunity to research the industry or company - find out who it is you need to speak to and get in touch with them. We spend so much time working, we should enjoy the work we do and not be afraid to try new things. Waiting for your dream job to fall into your lap or be handed to you on a silver platter is not likely going to happen, so if there is something you do want to do, work out a plan to make it happen and chase after it. This article was originally posted on David Talamelli's Blog - David's Journal on Tap

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• What if &ldquo;Microsoft&rdquo; were in our shoes? About Windows Phone

  - by Vijaya Malla

  This is what I think about Microsoft Windows Phone. If Microsoft were in our shoes looking at various phones available their configurations, memory, front facing cameras etc. Microsoft disappointed the USA customer base again by not getting Nokia Lumia 800. The Past: If we talk few years ago, few business people were on their Blackberry’s and few Gadget lovers were on crappy Windows OS devices. The world was all going right till Apple came with a revolutionary device iPhone, which completely changed our perception towards phone and how great a smartphone can be. It’s not just phone but the whole technology industry. The romantic appealing of the phone and smooth touch and feel of it made everyone to get one of those bad boys. The sales went up for not just Apple for AT&T too. Even though everyone complained about the signal strength of AT&T, everyone wanted to be on it because they have iPhones. All world wanted iPhone back then except Microsoft with few comments on how it is not going to be in market. But it did great and rocked the industry. A few years later with iPhone and Android taking over the smartphone market Microsoft realized that it should be in the game too. Worked on the design of it, and gave us the best Mobile OS ever. Everyone thinks that iOS is a great OS for phones but if you have touched a Windows Phone and use it for real then you will realize the strengths of it. so last year we welcomed Windows Phone 7 The Present : Windows Phone 7 has the fastest growing market. The phones are cheap, you can buy from any carrier out there. The phone became smarter and smarter with the recent update “Mango (7.5)” and with the collaboration with Nokia, Microsoft created a new eco-system for smartphones with the best smartphone hardware and best smartphone software. Everyone in the world was excited about the collaboration. As we fly over cloud 9 imagining about Nokia made Windows Phones we all heard a good news from Nokia “Nokia World”. Nokia showed the world what a best hardware making company can do with Windows Phone 7.5 OS. Nokia Lumia 800 and 710 took the spotlight. Everyone here in USA and all over the world wanted to own a Nokia Lumia 800 because of the design, software, proprietary apps from Nokia (maps, ESPN, drive and music). If USA market had Nokia Lumia 800, then it would have been the best step Microsoft and Nokia had ever made in their history of smartphone market. With all the numbers going to Android and IPhone, its not clear on why Microsoft/Nokia did not release Lumia 800 here in USA. Its unclear if Microsoft had learnt the lesson or not. if it had learnt the lesson I guess Microsoft needs to get the Nokia Lumia 800 to the USA. The Future: This is where we hope we get the best form Microsoft. I was an iPhone user, I used 2G, 3G, 3GS, 4 and then moved to Windows Phone and never felt so happy with my iPhones’. From the day when Nokia announced the partnership with Microsoft and said that they going to come up with a new Nokia windows phone, I was dreaming for my Nokia Phone. but looks like it is not going to happen any time soon. My thoughts about the Market :  Nokia has the biggest market base in the world. Even though people moved to Android or iPhone over the years in other parts of the world like India and China, people still love to use Nokia. Everyone who uses a Windows Phone now will wait for that day when Nokia Lumia comes to the USA but what either or both of the companies should do for a better market share is to make a very aggressive move with the hardware and bet on the devices. I am pretty sure that it will work. everyone here in the USA will like to have a dual core windows phone with front facing camera and all other crazy things that android/apple phones offer. I think we just have to wait for that day and hope that day comes soon. Love Microsoft and Nokia Thank you for reading.

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• Call Webservices&hellip;Maybe!?

  - by MOSSLover

  So I have been doing preliminary work for my iOS talk for a while, but did not get into the meat of the project until recently.  One day I envision my talk uploading pictures from a camera on an iPhone or iPad into SharePoint and telling people how I did it.  As you know with my Silverlight talk and any new technology, building new talks with new technologies always ends up with some pain points that you must jump over just to grab data.  So step 1 always starts out with how do we even access a webservice using the new technology. I started out watching every single SPC video available on oAuth and Rest Webservices in SharePoint 2013.  I also sent an email to Eric Shupps about some REST and 2013 examples.  The videos further confused me, because all the videos were on SharePoint hosted apps (provider and autohosted).  I did not want to create a SharePoint hosted app, but instead a mobile app outside of the SharePoint context altogether.  Nick Swan sent me his code and it was great for a starting point on how the JSON calls would look like on iOS, but I was still missing a piece.  Nick does a great job on showing how to use the REST/JSON calls in a non-MS tech, however his presentation uses the SharePoint context and can grab the SPAppToken.  At this point I had to ask the question how do you grab the SAML token outside of SharePoint 2013 in iOS using Objective-C?  After reading all the MSDN documentation, some documentation on Restkit and Objective-C/oAuth calls, and some SharePoint 2013 blog post my head was swimming.  I was dreaming about REST and iOS in SharePoint 2013.  SAML tokens were taunting me.  I was nowhere near understanding 2013. I started talking to my friend, Pedro Jimenez, who is also playing with Objective-C and went to SPC.  He found me a couple good MSDN posts with REST/JSON calls that basically showed the accessToken was all I needed (at this point I was still thinking iOS needed to be a provider hosted app which is wrong).  So then again I had to ask the SAML token question…How do you get a SAML token outside of SharePoint without the TokenHelper class? So then I started talking to people and thinking why do I need to completely avoid TokenHelper…The solution in concept is basically create a webservice in Azure wrapped into a Provider Hosted App in SharePoint.  Wictor Wilen created a helper webservice in the following blog post: http://www.wictorwilen.se/Post/How-to-do-active-authentication-to-Office-365-and-SharePoint-Online.aspx. So now I have to basically stand up the webservice, the SharePoint app wrapper, and then use Restkit to call the first webservice to grab the token and then the second webservice to pass in the token and grab some SharePoint data.  What this means is that you can no longer just pass credentials into SharePoint webservices and get data back.  You have to pass in a SAML token with every single webservice call to SharePoint.  The theory is that this token is associated with the permissions the app can handle (read, write, whatever).  It seems like a ton of pain and a lot of work, but this is step 1 in my crusade to pull some piece of data into iOS from SharePoint and show people how to do it themselves.  In the upcoming months hopefully I can get halfway to my end goal. Technorati Tags: SharePoint 2013,REST,oAuth,Objective-C,iOS

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• Book Reviews: Art of Community and Eyetracking Web Usability

  - by ultan o'broin

  Holidays time offers a chance to catch up on some user experience and user assistance related material. So, two short book reviews (which I considered using my new Tumblr blog for. More about that another time) coming up. The Art of Community by Jono Bacon Excellent starting point for anyone wanting to get going in the community software (FLOSS, for example) space or understand how to set up, manage, and leverage the collective intelligence of communities for whatever ends. The book is a little too long in my opinion, and of course, usage of what Jono is recommending needs to be nuanced and adapted for enterprise applications space (hardly surprising there is a lot about Ubuntu, Lug Radio, and so on given Jono's interests). Shame there wasn't more information on international, non-English community considerations too. Still, some great ideas and insight into setting up and managing communities that I will leverage (watch out for the results on this blog, later in 2011). One section, on collaborative writing really jumped out. It reinforced the whole idea that to successful community initiatives are based on instigators knowing what makes the community tick in the first place. How about this for insight into user profiles for people who write community user assistance (OK then, "doc") and what tools they might use (in this case, we're talking about Jokosher): "Most people who write documentation for open source software projects would fall into the category of power user. They are technology enthusiasts who are not interested in the super-technical avenues of programming, but want to help out. Many of these people have good writing skills and a good knowledge of using the software, so the documentation fit is natural. With Jokosher we wanted to acknowledge this profile of user. As such, instead of focussing on complex text processing tools, we encouraged our documentation contributors to use a wiki." The book is available for free here, and well as being available from usual sources. Eyetracking Web Usability by Jakob Nielsen and Kara Prentice Another fine book by established experts. I have some field experience of eyetracking studies myself --in the user assistance for enterprise applications space--though Jakob and Kara concentrate on websites for their research here. I would caution how much about websites transfers easily to the applications space, especially enterprise applications, as claimed in the book too. However, Jakob and Kara do make the case very well that understanding design goals (for example, productivity improvement in the case of applications) and the context of the software use is critical. Executing a study using eyetracking technology requires that you know what you want to test, can set up realistic tasks for testing by representative testers, and then analyze the results. Be precise, as lots of data will be generated (I think the authors underplay the effort in analyzing data too). What I found disappointing was the lack of emphasis on eyetracking as only part of the usability solution. It's really for fine-tuning designs in my opinion, and should be used after other design reviews. I also wasn't that crazy about the level of disengagement between the qualitative and quantitative side of this kind of testing that the book indicated. I think it is useful to have testers verbalize their thoughts and for test engineers to prompt, intervene, or guide as necessary. More on cultural or international aspects to usability testing might have been included too (websites are available to everyone). To conclude, I enjoyed the book, took on board some key takeaways about methodologies and found the recommendations sensible and easy to follow (for example about Forms layouts). Applying enterprise applications requirements such as those relating to user profiles, design goals, and overall context of use in conjunction with what's in this book would be the way to go here. It also made me think of how interesting it would be to compare eyetracking findings between website and enterprise applications usage.

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• Do We Indeed Have a Future? George Takei on Star Wars.

  - by Bil Simser

  George Takei (rhymes with Okay), probably best known for playing Hikaru Sulu on the original Star Trek, has always had deep concerns for the present and the future. Whether on Earth or among the stars, he has the welfare of humanity very much at heart. I was digging through my old copies of Famous Monsters of Filmland, a great publication on monster and films that I grew up with, and came across this. This was his reaction to STAR WARS from issue 139 of Famous Monsters of Filmland and was written June 6, 1977. It is reprinted here without permission but I hope since the message is still valid to this day and has never been reprinted anywhere, nobody will mind me sharing it. STAR WARS is the most pre-posterously diverting galactic escape and at the same time the most hideously credible portent of the future yet.While I thrilled to the exploits that reminded me of the heroics of Errol Flynn as Robin Hood, Burt Lancaster as the Crimson Pirate and Buster Crabbe as Flash Gordon, I was at the same time aghast at the phantasmagoric violence technology can place at our disposal. STAR WARS raised in my mind the question - do we indeed have a future?It seems to me what George Lucas has done is to masterfully guide us on a journey through space and time and bring us back face to face with today's reality. STAR WARS is more than science fiction, I think it is science fictitious reality.Just yesterday, June 7, 1977, I read that the United States will embark on the production of a neutron bomb - a bomb that will kill people on a gigantic scale but will not destroy buildings. A few days before that, I read that the Pentagon is fearful that the Soviets may have developed a warhead that could neutralize ours that have a capacity for that irrational concept overkill to the nth power. Already, it seems we have the technology to realize the awesome special effects simulations that we saw in the film.The political scene of STAR WARS is that of government by force and power, of revolutions based on some unfathomable grievance, survival through a combination of cunning and luck and success by the harnessing of technology -  a picture not very much at variance from the political headlines that we read today.And most of all, look at the people; both the heroes in the film and the reaction of the audience. First, the heroes; Luke Skywalker is a pretty but easily led youth. Without any real philosophy to guide him, he easily falls under the influence of a mystical old man believed previously to be an eccentric hermit. Recognize a 1960's hippie or a 1970's moonie? Han Solo has a philosophy coupled with courage and skill. His philosophy is money. His proficiency comes for a price - the highest. Solo is a thoroughly avaricious mercenary. And the Princess, a decisive, strong, self-confident and chilly woman. The audience cheered when she wielded a gun. In all three, I missed qualities that could be called humane - love, kindness, yes, I missed sensuality. I also missed a sense of ideals and faith. In this regard the machines seemed more human. They demonstrated real affection for each other and an occasional poutiness. They exhibited a sense of fidelity and constancy. The machines were humanized and the humans conversely seemed mechanical.As a member of the audience, I was swept up by the sheer romantic escapsim of it all. The deering-dos, the rope swing escape across the pit, the ray gun battles and especially the swash buckle with the ray swords. Great fun!But I just hope that we weren't too intoxicated by the escapism to be able to focus on the recognizable. I hope the beauty of the effects didn't narcotize our sensitivity to violence. I hope the people see through the fantastically well done futuristic mirrors to the disquieting reflection of our own society. I hope they enjoy STAR WARS without being "purely entertained".

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