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  • Reach for the Stars…Even if you Miss you’ll Land in the Cloud

    - by Kristin Rose
    “You make investment in the next generation of technology, while continuing to invest in your existing.” – Larry Ellison Last week’s Oracle Cloud and Oracle Platinum Services announcement highlighted some of the exciting ways in which Oracle made the switch from being an On-Premise Application provider to both an On-Premise and Cloud Application provider. The announcement was lead by Oracle CEO Larry Ellison, and Oracle President Mark Hurd. Together they announced the industry’s broadest and most advanced Cloud strategy and introduced Oracle Cloud Social Services, a broad Enterprise Social Platform offering. Attendees also anxiously awaited Larry’s first tweet.Be sure to watch the webcast replay below to learn more about the new developments in Oracle's Cloud strategy, and game-changing advances in Oracle Support. Sending you Cloud Dreams and Twitter Wishes,The OPN Communications Team

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  • SQL – Building a High Traffic, Profitable Blog – A Unique Gift on Author’s Birthday

    - by Pinal Dave
    Every July 30th, I like to do something new. It is my birthday and I like to give gifts to everyone this day. Last year, at this time I had written an article A Year Older and 3 SQL Server Books and 3 Video Courses – 33. I had written a total of 3 books by that time and had published total of  3 Pluralsight courses. When I look back the year, I feel that I gave my best to last year. Sine Last July 30th, I have written 6 more books and 5 more video courses. The total is now 9 books and 8 video courses. It seems that I have been producing one new book or course every month since last July. Building a High Traffic, Profitable Blog Out of my 8 courses my favorite course is my latest course at Pluralsight. This course is about how to build a high traffic blog and monetize it. I have been blogging for over 7 years and there have been many hurdles and roadblocks but I have never stopped blogging any single day. There have been many instances when I felt I should just hit delete and remove my entire blog from the web but fortunately I had courage to stand by on my decisions. Well at the end, I kept on fighting through the difficult time and kept on blogging. Every day there was a lesson to learn and every day there was an issue to resolve. I never gave up and kept on building new content. Today after 7 years, when I look back there are many stories to tell. It was impossible to write down the stories so I decided to build a course based on my experience. In this course, I share all the best tricks to build a high traffic, profitable blog. When we talk about profit, people often talk about money but the reality is that profit is much bigger word than money. There are many different ways one can profit from their own blog. In this course, I discuss about all different ways about how you can be profitable by building a high traffic blog. I believe this course is for everybody who aspire to build a website or blog which gives them a profit.  Here are the major topics based out of this course. Introduction Techniques to Engage Blog Readers Social Media – Social Sharing and Social Networking Search Engine Optimization (SEO) Monetizing a Blog Frequently Asked Questions Checklists Personally I believe this is the best gift I can give to all of you my friends. Build a successful high traffic blog and monetize it. Here is the list of the all of my video courses and here is the list of all of the books. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: About Me, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL Tagged: Blogging

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  • Big Data – What is Big Data – 3 Vs of Big Data – Volume, Velocity and Variety – Day 2 of 21

    - by Pinal Dave
    Data is forever. Think about it – it is indeed true. Are you using any application as it is which was built 10 years ago? Are you using any piece of hardware which was built 10 years ago? The answer is most certainly No. However, if I ask you – are you using any data which were captured 50 years ago, the answer is most certainly Yes. For example, look at the history of our nation. I am from India and we have documented history which goes back as over 1000s of year. Well, just look at our birthday data – atleast we are using it till today. Data never gets old and it is going to stay there forever.  Application which interprets and analysis data got changed but the data remained in its purest format in most cases. As organizations have grown the data associated with them also grew exponentially and today there are lots of complexity to their data. Most of the big organizations have data in multiple applications and in different formats. The data is also spread out so much that it is hard to categorize with a single algorithm or logic. The mobile revolution which we are experimenting right now has completely changed how we capture the data and build intelligent systems.  Big organizations are indeed facing challenges to keep all the data on a platform which give them a  single consistent view of their data. This unique challenge to make sense of all the data coming in from different sources and deriving the useful actionable information out of is the revolution Big Data world is facing. Defining Big Data The 3Vs that define Big Data are Variety, Velocity and Volume. Volume We currently see the exponential growth in the data storage as the data is now more than text data. We can find data in the format of videos, musics and large images on our social media channels. It is very common to have Terabytes and Petabytes of the storage system for enterprises. As the database grows the applications and architecture built to support the data needs to be reevaluated quite often. Sometimes the same data is re-evaluated with multiple angles and even though the original data is the same the new found intelligence creates explosion of the data. The big volume indeed represents Big Data. Velocity The data growth and social media explosion have changed how we look at the data. There was a time when we used to believe that data of yesterday is recent. The matter of the fact newspapers is still following that logic. However, news channels and radios have changed how fast we receive the news. Today, people reply on social media to update them with the latest happening. On social media sometimes a few seconds old messages (a tweet, status updates etc.) is not something interests users. They often discard old messages and pay attention to recent updates. The data movement is now almost real time and the update window has reduced to fractions of the seconds. This high velocity data represent Big Data. Variety Data can be stored in multiple format. For example database, excel, csv, access or for the matter of the fact, it can be stored in a simple text file. Sometimes the data is not even in the traditional format as we assume, it may be in the form of video, SMS, pdf or something we might have not thought about it. It is the need of the organization to arrange it and make it meaningful. It will be easy to do so if we have data in the same format, however it is not the case most of the time. The real world have data in many different formats and that is the challenge we need to overcome with the Big Data. This variety of the data represent  represent Big Data. Big Data in Simple Words Big Data is not just about lots of data, it is actually a concept providing an opportunity to find new insight into your existing data as well guidelines to capture and analysis your future data. It makes any business more agile and robust so it can adapt and overcome business challenges. Tomorrow In tomorrow’s blog post we will try to answer discuss Evolution of Big Data. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Big Data, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL

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  • Three Principles to Fix Your Broken Organization

    - by Michael Snow
    Everyone's organization is broken in some capacity. For some this is painfully visible both inside and outside their organization. For others, there are cracks noticed by only the keenest trained eyes used to looking for problems in the midst of perfection. We all know that there is often incredible hope in the despair of chaos and recognition of your problems is the first step on the road to recovery. Let us help you in your path to recovery. Join our very own, Christian Finn,  this Thursday (11/15), as he guides you through three important principles you can take back to the office to start the mending process. (Above Image Credits: the BEST site on the web to make fun of our organizations and ourselves: http://www.despair.com/ ) His three principles are NOT "TeamWork", "Ignorance" and "Tradition", but - before jumping lower on this blog post to click and register for the upcoming webcast - I thought it would be a good opportunity to give you a little taste of what we have to offer beyond the array of our fabulous On-Demand webcasts from our Social Business Thought Leader Webcast Series featuring Christian as the host. Instead, here's a snippet from our marketing team friends across the pond in Europe, where they hosted a Social Business Forum recently and featured Christian in a segment.  Simple. Powerful. Proven. Face it, your organization is broken. Customers are not the focus they should be. Processes are running amok. Your intranet is a ghost town. And colleagues wonder why it’s easier to get things done on the Web than at work. What’s the solution?Join us for this Webcast. Christian Finn will talk about three simple, powerful, and proven principles for improving your organization through collaboration. Each principle will be illustrated by real-world examples. Discover: How to dramatically improve workplace collaboration Why improved employee engagement creates better business results What’s the value of a fully engaged customer Time to Fix What’s Broken Register now for this Webcast—the tenth in the Oracle Social Business Thought Leaders Series. Register Now Thurs., Nov. 15, 2012 10 a.m. PT / 1 p.m. ET Presented by: Christian Finn Senior Director, Product Management, Oracle Copyright © 2012, Oracle Corporation and/or its affiliates. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement

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  • Discount for Staying in Town During St. Louis Day of .NET 2011

    - by Scott Spradlin
    Traveling in from out of town? (Or just interested in a night away from home with your spouse in a beautiful suite?) You can call the Ameristar at 636-940-4301 and ask for the St. Louis Day of .NET 2011 group rate. You can also make reservations online using the conference code GDNET11. We encourage you take the opportunity to hang around, spend the night, and enjoy the social events and networking opportunities that we have planned. Friday and Saturday sessions start promptly in the mornings. There are great social events planned for both Thursday and Friday nights that you’ll enjoy if you stay on-site!

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  • GDC 2012: Best practices in developing a web game

    GDC 2012: Best practices in developing a web game (Pre-recorded GDC content) There's a new wave of console/pc/mobile game developers moving to the web looking to take advantage of the massive user base, along side of the powerful social graphs available there. The web as a platform is a very different technology stack than consoles / mobile, and as such, requires different development processes. This talk is targeted towards game developers who are looking to understand more about the development processes for web development including where to host your assets, proper techniques in caching to the persistant file store; dealing with sessions, storing user state, user login, game state storage, social graph integration, localization, audio, rendering, hardware detection and testing / distribution. If you're interested in developing a web game, you need to attend this talk! Speaker: Colt McAnlis From: GoogleDevelopers Views: 5149 131 ratings Time: 01:03:52 More in Science & Technology

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  • Identity R2 - Experts Podcast Series

    - by Tanu Sood
    To follow up on the Identity Management R2 launch, a series of podcasts were recorded with subject matter experts from customer organizations, our partners and Oracle’s PM team to discuss key trends, R2 capabilities, implementation best practices and more. Below is a roll-up of the podcast series that is available on Fusion Middleware radio. R2 Podcasts:   ·         Designing the Next-Generation Identity Platform Vadim Lander, Oracle Highlights: Common architecture model, integration, interoperability and the driving factors behind R2 innovation IT Departments are shifting their Identity Management strategy to be able to support mobile, cloud and social applications. Oracle has anticipated this shift and has built a product roadmap to take advantage of this focus. Join Vadim as he discusses the design strategy behind the latest 11gR2 release and talks about how IDM services have to evolve to meet this new challenge.   ·         BETA Customer Perspective on R2 Ravi Meduri, Kaiser Permanente Highlights: R2 scalability and high availability In this podcast Ravi discusses the new features in 11gR2 that he is most interested in, including High Availability options for Access Management, multi-datacenter architecture, and what it was like working with the Oracle product team during the BETA program.   ·         Partner Perspective on R2 Rex Thexton, PricewaterhouseCoopers Highlights: Usability Enhancements for Users and Administrators A lot of new usability features went into the 11gR2 release making this the most business friendly IDM release to date. In this podcast Rex Thexton, Managing Director from PwC, talks about some of the new UI changes for both end users and administrators, and also about the new connector creation framework.   Access Request Updates in R2 Marc Boroditsky, Oracle Highlights: Access request User Interface innovations A lot of changes have been made to the Access Request user interface in the latest version of Oracle Identity Manager 11gR2. A real focus has been put on making the request process more business user friendly, and a lot of new customization capability has been added for the IT administrators. Hear Marc discuss the updated UI, and explain how administrators will be able to customize OIM to meet their company's requirements   ·         Oracle Optimized System for Oracle Unified Directory (OOS4OUD) Nick Kloski, Oracle Highlights: New Optimized System configuration for Unified Directory One of the new features in 11gR2 is the availability of an Optimized System configuration for Oracle Unified Directory. Oracle engineers installed the OUD software onto off the shelf hardware and then created a performance tuned configuration. Join us as we talk to Nick Kloski, Infrastructure Solutions Manager, all about the testing process and the resulting performance metrics.   Privileged Account Management Mark Wilcox, Oracle Highlights: Oracle Privileged Account Manager key capabilities, use cases The new release of Oracle Identity Management 11g R2 includes the capability to manage privileged accounts. Privileged accounts, if compromised, create a risk for fraud in the enterprise and as a result controlling access to privileged accounts is critical. Hear what Mark Wilcox, Principal Product Manager of Oracle Privileged Account Manager has to say about the capabilities of the offering in this podcast.   ·         Browser-based User Interface (UI) Customization Clayton Donley, Oracle Highlights: Benefits of Durable UI Configuration framework Business users need user interfaces that are not only friendly but also easily customizable. However the downside of any customization project is the cost and complexity involved in developing, testing, deploying and managing custom code. In this podcast, we examine how a new capability in Oracle Identity Management around browser based UI customization can reduce costs and complexity of customization while simplifying self service integration with corporate portal strategies.   ·         Simplifying Mobile and Social Sign-On Dan Killmer, Oracle Highlights: Secure mobile sign-on and consumption of social identities with Oracle Access Management The proliferation of mobile devices has spurred a new trend where employees tend to bring their own mobile devices to work and access corporate applications the same way they would access from a desktop or laptop. In this podcast, we examine how Oracle's latest innovation in Identity Management around Mobile and Social Sign On can simplify security and access management challenges posed by the widespread adoption of mobile devices in the enterprise. ·         Enabling Your Business with IDM R2 Scott Bonnell, Oracle Highlights: Self service, mobile access, personalization Gone are the days when Identity Management was just about stopping unauthorized users in their tracks. Identity Management if done right, can also enable your business. Join Scott Bonnell as he discusses how the IDM 11gR2 release enables the enterprise by providing self service, personalization and mobile access to corporate resources.

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  • Solaris: What comes next?

    - by alanc
    As you probably know by now, a few months ago, we released Solaris 11 after years of development. That of course means we now need to figure out what comes next - if Solaris 11 is “The First Cloud OS”, then what do we need to make future releases of Solaris be, to be modern and competitive when they're released? So we've been having planning and brainstorming meetings, and I've captured some notes here from just one of those we held a couple weeks ago with a number of the Silicon Valley based engineers. Now before someone sees an idea here and calls their product rep wanting to know what's up, please be warned what follows are rough ideas, and as I'll discuss later, none of them have any committment, schedule, working code, or even plan for integration in any possible future product at this time. (Please don't make me force you to read the full Oracle future product disclaimer here, you should know it by heart already from the front of every Oracle product slide deck.) To start with, we did some background research, looking at ideas from other Oracle groups, and competitive OS'es. We examined what was hot in the technology arena and where the interesting startups were heading. We then looked at Solaris to see where we could apply those ideas. Making Network Admins into Socially Networking Admins We all know an admin who has grumbled about being the only one stuck late at work to fix a problem on the server, or having to work the weekend alone to do scheduled maintenance. But admins are humans (at least most are), and crave companionship and community with their fellow humans. And even when they're alone in the server room, they're never far from a network connection, allowing access to the wide world of wonders on the Internet. Our solution here is not building a new social network - there's enough of those already, and Oracle even has its own Oracle Mix social network already. What we proposed is integrating Solaris features to help engage our system admins with these social networks, building community and bringing them recognition in the workplace, using achievement recognition systems as found in many popular gaming platforms. For instance, if you had a Facebook account, and a group of admin friends there, you could register it with our Social Network Utility For Facebook, and then your friends might see: Alan earned the achievement Critically Patched (April 2012) for patching all his servers. Matt is only at 50% - encourage him to complete this achievement today! To avoid any undue risk of advertising who has unpatched servers that are easier targets for hackers to break into, this information would be tightly protected via Facebook's world-renowned privacy settings to avoid it falling into the wrong hands. A related form of gamification we considered was replacing simple certfications with role-playing-game-style Experience Levels. Instead of just knowing an admin passed a test establishing a given level of competency, these would provide recruiters with a more detailed level of how much real-world experience an admin has. Achievements such as the one above would feed into it, but larger numbers of experience points would be gained by tougher or more critical tasks - such as recovering a down system, or migrating a service to a new platform. (As long as it was an Oracle platform of course - migrating to an HP or IBM platform would cause the admin to lose points with us.) Unfortunately, we couldn't figure out a good way to prevent (if you will) “gaming” the system. For instance, a disgruntled admin might decide to start ignoring warnings from FMA that a part is beginning to fail or skip preventative maintenance, in the hopes that they'd cause a catastrophic failure to earn more points for bolstering their resume as they look for a job elsewhere, and not worrying about the effect on your business of a mission critical server going down. More Z's for ZFS Our suggested new feature for ZFS was inspired by the worlds most successful Z-startup of all time: Zynga. Using the Social Network Utility For Facebook described above, we'd tie it in with ZFS monitoring to help you out when you find yourself in a jam needing more disk space than you have, and can't wait a month to get a purchase order through channels to buy more. Instead with the click of a button you could post to your group: Alan can't find any space in his server farm! Can you help? Friends could loan you some space on their connected servers for a few weeks, knowing that you'd return the favor when needed. ZFS would create a new filesystem for your use on their system, and securely share it with your system using Kerberized NFS. If none of your friends have space, then you could buy temporary use space in small increments at affordable rates right there in Facebook, using your Facebook credits, and then file an expense report later, after the urgent need has passed. Universal Single Sign On One thing all the engineers agreed on was that we still had far too many "Single" sign ons to deal with in our daily work. On the web, every web site used to have its own password database, forcing us to hope we could remember what login name was still available on each site when we signed up, and which unique password we came up with to avoid having to disclose our other passwords to a new site. In recent years, the web services world has finally been reducing the number of logins we have to manage, with many services allowing you to login using your identity from Google, Twitter or Facebook. So we proposed following their lead, introducing PAM modules for web services - no more would you have to type in whatever login name IT assigned and try to remember the password you chose the last time password aging forced you to change it - you'd simply choose which web service you wanted to authenticate against, and would login to your Solaris account upon reciept of a cookie from their identity service. Pinning notes to the cloud We also all noted that we all have our own pile of notes we keep in our daily work - in text files in our home directory, in notebooks we carry around, on white boards in offices and common areas, on sticky notes on our monitors, or on scraps of paper pinned to our bulletin boards. The contents of the notes vary, some are things just for us, some are useful for our groups, some we would share with the world. For instance, when our group moved to a new building a couple years ago, we had a white board in the hallway listing all the NIS & DNS servers, subnets, and other network configuration information we needed to set up our Solaris machines after the move. Similarly, as Solaris 11 was finishing and we were all learning the new network configuration commands, we shared notes in wikis and e-mails with our fellow engineers. Users may also remember one of the popular features of Sun's old BigAdmin site was a section for sharing scripts and tips such as these. Meanwhile, the online "pin board" at Pinterest is taking the web by storm. So we thought, why not mash those up to solve this problem? We proposed a new BigAddPin site where users could “pin” notes, command snippets, configuration information, and so on. For instance, once they had worked out the ideal Automated Installation manifest for their app server, they could pin it up to share with the rest of their group, or choose to make it public as an example for the world. Localized data, such as our group's notes on the servers for our subnet, could be shared only to users connecting from that subnet. And notes that they didn't want others to see at all could be marked private, such as the list of phone numbers to call for late night pizza delivery to the machine room, the birthdays and anniversaries they can never remember but would be sleeping on the couch if they forgot, or the list of automatically generated completely random, impossible to remember root passwords to all their servers. For greater integration with Solaris, we'd put support right into the command shells — redirect output to a pinned note, set your path to include pinned notes as scripts you can run, or bring up your recent shell history and pin a set of commands to save for the next time you need to remember how to do that operation. Location service for Solaris servers A longer term plan would involve convincing the hardware design groups to put GPS locators with wireless transmitters in future server designs. This would help both admins and service personnel trying to find servers in todays massive data centers, and could feed into location presence apps to help show potential customers that while they may not see many Solaris machines on the desktop any more, they are all around. For instance, while walking down Wall Street it might show “There are over 2000 Solaris computers in this block.” [Note: this proposal was made before the recent media coverage of a location service aggregrator app with less noble intentions, and in hindsight, we failed to consider what happens when such data similarly falls into the wrong hands. We certainly wouldn't want our app to be misinterpreted as “There are over $20 million dollars of SPARC servers in this building, waiting for you to steal them.” so it's probably best it was rejected.] Harnessing the power of the GPU for Security Most modern OS'es make use of the widespread availability of high powered GPU hardware in today's computers, with desktop environments requiring 3-D graphics acceleration, whether in Ubuntu Unity, GNOME Shell on Fedora, or Aero Glass on Windows, but we haven't yet made Solaris fully take advantage of this, beyond our basic offering of Compiz on the desktop. Meanwhile, more businesses are interested in increasing security by using biometric authentication, but must also comply with laws in many countries preventing discrimination against employees with physical limations such as missing eyes or fingers, not to mention the lost productivity when employees can't login due to tinted contacts throwing off a retina scan or a paper cut changing their fingerprint appearance until it heals. Fortunately, the two groups considering these problems put their heads together and found a common solution, using 3D technology to enable authentication using the one body part all users are guaranteed to have - pam_phrenology.so, a new PAM module that uses an array USB attached web cams (or just one if the user is willing to spin their chair during login) to take pictures of the users head from all angles, create a 3D model and compare it to the one in the authentication database. While Mythbusters has shown how easy it can be to fool common fingerprint scanners, we have not yet seen any evidence that people can impersonate the shape of another user's cranium, no matter how long they spend beating their head against the wall to reshape it. This could possibly be extended to group users, using modern versions of some of the older phrenological studies, such as giving all users with long grey beards access to the System Architect role, or automatically placing users with pointy spikes in their hair into an easy use mode. Unfortunately, there are still some unsolved technical challenges we haven't figured out how to overcome. Currently, a visit to the hair salon causes your existing authentication to expire, and some users have found that shaving their heads is the only way to avoid bad hair days becoming bad login days. Reaction to these ideas After gathering all our notes on these ideas from the engineering brainstorming meeting, we took them in to present to our management. Unfortunately, most of their reaction cannot be printed here, and they chose not to accept any of these ideas as they were, but they did have some feedback for us to consider as they sent us back to the drawing board. They strongly suggested our ideas would be better presented if we weren't trying to decipher ink blotches that had been smeared by the condensation when we put our pint glasses on the napkins we were taking notes on, and to that end let us know they would not be approving any more engineering offsites in Irish themed pubs on the Friday of a Saint Patrick's Day weekend. (Hopefully they mean that situation specifically and aren't going to deny the funding for travel to this year's X.Org Developer's Conference just because it happens to be in Bavaria and ending on the Friday of the weekend Oktoberfest starts.) They recommended our research techniques could be improved over just sitting around reading blogs and checking our Facebook, Twitter, and Pinterest accounts, such as considering input from alternate viewpoints on topics such as gamification. They also mentioned that Oracle hadn't fully adopted some of Sun's common practices and we might have to try harder to get those to be accepted now that we are one unified company. So as I said at the beginning, don't pester your sales rep just yet for any of these, since they didn't get approved, but if you have better ideas, pass them on and maybe they'll get into our next batch of planning.

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  • Employee Engagement Q&A with John Brunswick

    - by Kellsey Ruppel
    As we are focusing this week on Employee Engagement, I recently sat down with industry expert and thought leader John Brunswick on the topic. Here is the Q&A dialogue we shared.  Q: How do you effectively engage employees to drive business value?A: Motivation, both extrinsic and intrinsic, combined with the relevancy of various channels to support it.  Beyond chaining business strategies like compensation models within an organization, engagement ultimately is most successful when driven by employee's motivations.  Business value derived from engagement through technical capabilities can be objectively measured through metrics like the rate and accuracy of problem solving for a given business function or frequency of innovation created.  Providing employees performing "knowledge work" with capabilities that allow them to perform work with a higher degree of accuracy in the same or ideally less time, adds value for that individual and in turn, drives their level of engagement to drive business value. Q: Organizations with high levels of employee engagement outperform the total stock market index by 22%. Can you comment on why you think this might be? A: Alignment through shared purpose.  Zappos is an excellent example of a culture that arguably has higher than average levels of employee engagement and it permeates every aspect of their organization – embodied externally through their customer experience.  I recently made my first purchase with them and it was obvious through their web experience, visual design, communication style, customer service and attention to detail down to green packaging, that they have an amazingly strong shared purpose.  The Zappos.com ‘About page’ outlines their "Family Core Values", the first three being "Deliver WOW Through Service, Embrace and Drive Change & Create Fun and A Little Weirdness" – all reflected externally in my interaction with them.  Strong shared purpose enables higher product and service experience, equating to a dedicated customer base, repeat purchases and expanded marketshare. Q: Have you seen any trends in the market regarding employee engagement? A: Some companies now see offering a form of social engagement similar to Facebook and LinkedIn as standard communication infrastructure like email or instant messaging.  Originally offered as standalone tools, the value is now seen when these capabilities are offered in an integrated fashion in the context of business entities.  An emerging area of focus is around employee activities related to their organization on external social platforms, implicitly creating external communities with employees acting on behalf of the brand and interacting with each other (e.g. Twitter).  Companies have reached a formal understand that this now established communication medium requires strategies allowing employees to engage.  I have personally met colleagues from Oracle, like Oracle User Experience Director Ultan O'Broin (@ultan), via Twitter before meeting first through internal channels. Q: Employee engagement is important, but what about engaging customers and partners? A: The last few years we have witnessed an interesting evolution from the novelty of self-service to expectations of "intelligent" self-service.  From a consumer standpoint, engagement can end up being a key differentiator, especially in mature markets.  Customers that perform some level of interaction with a brand develop greater affinity for the brand and have a greater probability of acting as an advocate.  As organizations move toward a model of deeper engagement, they must ensure that their business is positioned to support deeper relationships, offering potentially greater transparency. From a partner standpoint greater engagement can lead to new types of business opportunities, much in the way that Amazon.com offers a unified shopping experience that can potentially span various vendors.  This same model can be extended to blending services and product delivery models, based on a closeness not easily possible before increased capability of engagement mechanisms. Q: What types of solutions are available to successfully deliver employee engagement? A: Solutions enabling higher levels of engagement do so on the basis of relevancy.  This relevancy is generally supported by aspects of content management, social collaboration, business intelligence, portal and process management technologies.  These technologies can help deliver an experience tailored to a given role or process within an organization that applies equally to work that is structured or unstructured, appearing in the form of functionality as simple as an online employee directory search, knowledge communities supported by social collaboration, as well as more feature rich business intelligence dashboards and portals. Looking to learn more about how to effectively engage your employees? Check out this webcast, or read more from John Brunswick. 

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  • Partner Blog: aurionPro SENA - Mobile Application Convenience, Flexibility & Innovation Delivered

    - by Darin Pendergraft
    About the Writer: Des Powley is Director of Product Management for aurionPro SENA inc. the leading global Oracle Identity and Access Management specialist delivery and product development partner. In October 2012 aurionPro SENA announced the release of the Mobile IDM application that delivers key Identity Management functions from any mobile device. The move towards an always on, globally interconnected world is shifting Business and Consumers alike away from traditional PC based Enterprise application access and more and more towards an ‘any device, same experience’ world. It is estimated that within five years in many developing regions of the world the PC will be obsolete, replaced entirely by cheaper mobile and tablet devices. This will give a vast amount of new entrants to the Internet their first experience of the online world, and it will only be via these newer, mobile access channels. Designed to address this shift in working and social environments and released in October of 2012 the aurionPro SENA Mobile IDM application directly addresses this emerging market and requirement by enhancing administrators, consumers and managers Identity Management (IDM) experience by delivering a mobile application that provides rapid access to frequently used IDM services from any Mobile device. Built on the aurionPro SENA Identity Service platform the mobile application uses Oracle’s Cloud, Mobile and Social capabilities and Oracle’s Identity Governance Suite for it’s core functions. The application has been developed using standards based API’s to ensure seamless integration with a client’s on premise IDM implementation or equally seamlessly with the aurionPro SENA Hosted Identity Service. The solution delivers multi platform support including iOS, Android and Blackberry and provides many key features including: • Providing easy to access view all of a users own access privileges • The ability for Managers to approve and track requests • Simply raising requests for new applications, roles and entitlements through the service catalogue This application has been designed and built with convenience and security in mind. We protect access to critical applications by enforcing PIN based authentication whilst also providing the user with mobile single sign on capability. This is just one of the many highly innovative products and services that aurionPro SENA is developing for our clients as we continually strive to enhance the value of their investment in Oracle’s class leading 11G R2 Identity and Access Management suite. The Mobile IDM application is a key component of our Identity Services Suite that also includes Managed, Hosted and Cloud Identity Services. The Identity Services Suite has been designed and built specifically to break the barriers to delivering Enterprise, Mobile and Social Identity Management services from the Cloud. aurionPro SENA - Building next generation Identity Services for modern enterprises. To view the app please visit http://youtu.be/btNgGtKxovc For more information please contact [email protected]

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  • Spotlight on an office - Dublin!

    - by Tim Koekkoek
    In this third instalment of our monthly topic ‘Spotlight on an Office’, we visit Dublin, Ireland Oracle has 5 offices in Dublin all in the EastPoint Business Park close to Dublin City centre. In Dublin there are currently 1,000 people working for Oracle. You’ll find, among others, a large part of OracleDirect, our inside sales organization, part of our EMEA Finance organization and employees from Product and Systems Development who work on the heart of Oracle’s products. Facilities EastPoint Business Park is located next to the Irish Financial Service Centre (IFSC) and is only one train stop away from Dublin city centre. This seafront business park and nearby amenities cater for staff’s needs, which include a Sandwich Bar, a Coffee Shop and a small Convenience Store and Newsagent. Moreover there is a Physical Therapy Clinic and Beauty Salon onsite, Pilates and Boot Camp classes, weekly WeightWatcher Classes, five football / tennis courts and an outdoor chess board. When the sun is shining On sunny days comfy, colourful beanbags are spread throughout the park to relax and every Wednesday there is the Irish Village Market providing staff with a variety of delicious gourmet foods from all over the world. Friday afternoons after work are often used by Oracle employees to start the weekend socializing in The Epicenter Cafe Bar & Venue. In the office In the Oracle offices, you have an open floor design and an open door policy which makes it really easy to walk over to your colleagues or a manager to discuss your projects and keep informed with what is going on. This way you also have a great chance to bond with your colleagues. In two of the Oracle buildings there are subsidized canteens especially for Oracle employees with chefs cooking something special everyday! One of the best things about Oracle in Dublin is that it is really multinational. Currently there are more than 25 languages spoken by Oracle employees. So you will work with colleagues from all around the globe, every day, which makes it a really interesting and exciting experience. Sport & Social There is also a dedicated Sport and Social Club, Oraclub. They organize many sport and social activities. It doesn’t matter which sport is your favourite, Oraclub caters for like-minded individuals and makes sure you can play or watch your favourite sport. Furthermore, Oraclub organizes exhibition matches to get you acquainted with some other sports. Last year the Gaelic Warriors (A Wheelchair Rugby club) held an exhibition match. Oraclub also offer Oracle parties, language courses and offer discounts on many events! So whether you want to go to a Robbie Williams concert, an exhibition of Van Gogh or a match of the Irish Rugby team, Oraclub is there for everyone! There are also plenty of possibilities to get involved in volunteering. Want to know more about the current vacancies in Dublin? Check https://campus.oracle.com for all of our vacancies.

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  • Where Facebook Stands Heading Into 2013

    - by Mike Stiles
    In our last blog, we looked at how Twitter is positioned heading into 2013. Now it’s time to take a similar look at Facebook. 2012, for a time at least, seemed to be the era of Facebook-bashing. Between a far-from-smooth IPO, subsequent stock price declines, and anxiety over privacy, the top social network became a target for comedians, politicians, business journalists, and of course those who were prone to Facebook-bash even in the best of times. But amidst the “this is the end of Facebook” headlines, the company kept experimenting, kept testing, kept innovating, and pressing forward, committed as always to the user experience, while concurrently addressing monetization with greater urgency. Facebook enters 2013 with over 1 billion users around the world. Usage grew 41% in Brazil, Russia, Japan, South Korea and India in 2012. In the Middle East and North Africa, an average 21 new signups happen per minute. Engagement and time spent on the site would impress the harshest of critics. Facebook, while not bulletproof, has become such an integrated daily force in users’ lives, it’s getting hard to imagine any future mass rejection. You want to see a company recognizing weaknesses and shoring them up. Mobile was a weakness in 2012 as Facebook was one of many caught by surprise at the speed of user migration to mobile. But new mobile interfaces, better mobile ads, speed upgrades, standalone Messenger and Pages mobile apps, and the big dollar acquisition of Instagram, were a few indicators Facebook won’t play catch-up any more than it has to. As a user, the cool thing about Facebook is, it knows you. The uncool thing about Facebook is, it knows you. The company’s walking a delicate line between the public’s competing desires for customized experiences and privacy. While the company’s working to make privacy options clearer and easier, Facebook’s Paul Adams says data aggregation can move from acting on what a user is engaging with at the moment to a more holistic view of what they’re likely to want at any given time. To help learn about you, there’s Open Graph. Embedded through diverse partnerships, the idea is to surface what you’re doing and what you care about, and help you discover things via your friends’ activities. Facebook’s Director of Engineering, Mike Vernal, says building mobile social apps connected to Facebook in such ways is the next wave of big innovation. Expect to see that fostered in 2013. The Facebook site experience is always evolving. Some users like that about Facebook, others can’t wait to complain about it…on Facebook. The Facebook focal point, the News Feed, is not sacred and is seeing plenty of experimentation with the insertion of modules. From upcoming concerts, events, suggested Pages you might like, to aggregated “most shared” content from social reader apps, plenty could start popping up between those pictures of what your friends had for lunch.  As for which friends’ lunches you see, that’s a function of the mythic EdgeRank…which is also tinkered with. When Facebook changed it in September, Page admins saw reach go down and the high anxiety set in quickly. Engagement, however, held steady. The adjustment was about relevancy over reach. (And oh yeah, reach was something that could be charged for). Facebook wants users to see what they’re most likely to like, based on past usage and interactions. Adding to the “cream must rise to the top” philosophy, they’re now even trying out ordering post comments based on the engagement the comments get. Boy, it’s getting competitive out there for a social engager. Facebook has to make $$$. To do that, they must offer attractive vehicles to marketers. There are a myriad of ad units. But a key Facebook marketing concept is the Sponsored Story. It’s key because it encourages content that’s good, relevant, and performs well organically. If it is, marketing dollars can amplify it and extend its reach. Brands can expect the rollout of a search product and an ad network. That’s a big deal. It takes, as Open Graph does, the power of Facebook’s user data and carries it beyond the Facebook environment into the digital world at large. No one could target like Facebook can, and some analysts think it could double their roughly $5 billion revenue stream. As every potential revenue nook and cranny is explored, there are the users themselves. In addition to Gifts, Facebook thinks users might pay a few bucks to promote their own posts so more of their friends will see them. There’s also word classifieds could be purchased in News Feeds, though they won’t be called classifieds. And that’s where Facebook stands; a wildly popular destination, a part of our culture, with ever increasing functionalities, the biggest of big data, revenue strategies that appeal to marketers without souring the user experience, new challenges as a now public company, ongoing privacy concerns, and innovations that carry Facebook far beyond its own borders. Anyone care to write a “this is the end of Facebook” headline? @mikestilesPhoto via stock.schng

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  • Say What? Podcasting As Part of Your Content Marketing

    - by Mike Stiles
    What do you usually do in your car on the way to work?  Sing along to radio? Stream Pandora or iHeartRadio? Talk on the phone? Sit in total silence? Whatever it is you do, you could be using that time to make yourself an expert in any range of topics…using podcasts. We invite you to follow or subscribe to the daily Oracle Social Spotlight podcast, a quick roundup of the day’s top stories around social marketing and the social networks. After podcasts arrived in 2004, growth was steady but slow. The concept was strong: anyone with a passion for any subject could make a show for anyone who cared to listen. Enter the smartphone, iTunes, new podcasting platforms, and social, and podcasting became easier than ever and made more sense for both podcasters and listeners. Stats show 1 in 5 smartphone owners are podcast consumers and 29% of Americans have listened to a podcast. The potential audience is also larger than ever. “Baked in” podcast apps on over 200 million devices expose users to volumes of audio content with just a tap. 97 million Americans are driving to work every day by themselves. And 38% of Americans listen to audio on a digital device each week, a number that’s projected to double by 2015. Does that mean your brand should be podcasting? That’s part of a larger discussion about your overall content strategy, provided you have one. But if you do and podcasting is a component of it, here are some things to keep in mind: Don’t podcast just to do it. Podcast because you thought of a show customers and prospects will like that they can’t get anywhere else. Sound quality matters. Good microphones are not expensive. Bad sound is annoying, makes your brand feel cheap, and will turn today’s sophisticated ears off. The host matters. Many think they belong on the radio. Few actually do. Your brand’s host should be comfortable & likeable. A top advantage of a podcast is people can bond with a real person. It’s a trust opportunity, so don’t take it lightly. The content matters. “All killer, no filler” means don’t allow babbling just to fill enough time for an episode. Value the listeners’ time, because that time is hard to get. Put time, effort and creativity into it. Sure you’re a business, but you’re competing with content from professional media and showbiz producers. If you can include music, sound effects, and things that amuse the ears, do it. If you start, be consistent. The #1 flaw in podcasting is when listeners can’t count on another episode or don’t know when it’s coming. Don’t skip doing shows just because you can. Get committed. Get your cover art right. Podcasting is about audio, but people shop for podcasts by glancing through graphics. Yours has to be professional, cool, and informative to get listeners interested. Cross-promote your podcast on all your channels. The competition for listeners is fierce, so if you have existing audiences you can leverage to launch your show, use them. Optimize it for mobile. Assume that’s where most listening will take place. If you’re using one of the podcast platform apps, you should be in good shape. Frankly, the percentage of brands that are podcasting is quite low, and that’s okay. Once you move beyond blogging and start connecting with real voices, poor execution can do damage. But more (32%) marketers want to learn how to use podcasting, and more (23%) were increasing their podcasting throughout this year. Bottom line, you want to share your brand’s message and stories wherever your audience might be and in whatever way they prefer to take in content. Many prefer to do that while driving or working out, using the eyes and hands-free medium of audio. @mikestilesPhoto: stock.xchng

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  • Using a SMTP Service for email

    - by Josh S.
    This may be a horribly obvious question, but I'm learning and just need someone to confirm it for me. I putting together a private social network that needs to email their members (through the social network software, Elgg) regularly. I'm hosting it on a shared HostGator plan (because they won't receive much traffic) and they'll email 10-1000 emails a few times a week. HostGator restricts you to 500 per hour. I'm also worried about deliverability. I've been searching up and down about how to throttle the emails so it will all send reliably... but then I came across the idea of an outside SMTP relay service. Would using an SMTP service resolve this issue? If so, any opinions on quality SMTP services?

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