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  • Facial Recognition for Retail

    - by David Dorf
    My son decided to do his science project on how the brain recognizes faces.  Faces are so complicated and important that the brain has a dedicated area for just that purpose.  During our research, we came across some emerging uses for facial recognition in the retail industry. If you believe the movies, recognizing faces as they walk by a camera is easy for computers but that's not the reality.  Huge investments are being made by the U.S. government in this area, with a focus on airport security.  Now, companies like Eye See are leveraging that research for marketing purposes.  They do things like track eyes while viewing newspaper ads to see which ads get more "eye time."  This can help marketers make better placement and color decisions. But what caught my eye (that was too easy) was their new mannequins that watch shoppers.  These mannequins, being tested at European retailers like Benetton, watch shoppers that walk by and identify their gender, race, and age.  This helps the retailer better understand the types of customers being attracted to the outfit on the mannequin.  Of course to be most accurate, the software has pictures of the employees so they can be filtered out.  Since the mannequins are closer to the shoppers and at eye-level, they are more accurate than traditional in-ceiling LP cameras. Marketing agency RedPepper is offering retailers the ability to recognize loyalty shoppers at their doors using Facedeal.  For customers that have opted into the program, when they enter the store their face is recognized and they are checked in.  Then, as a reward, they are sent an offer on their smartphone. It won't be long before retailers begin to listen to shoppers are they walk the aisles, then keywords can be collected and aggregated to give the retailer an idea of what people are saying about their stores and products.  Sentiment analysis based on what's said or even facial expressions can't be far off. Clearly retailers need to be cautions and respect customer privacy.  That's why these technologies are emerging slowly.  But since the next generation of shoppers are less concerned about privacy, I expect these technologies to appear sporadically in the next five years then go mainstream.  Time will tell.

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  • Thanks for Stopping by at Oracle Open World

    - by Etienne Remillon
    Thanks to hundreds of our customers and more specifically to our directory friends that came to Oracle Open World and meet with us at: One of our two OUD booth: Next Generation Directory in the Middleware demo-ground Optimized Solution for Oracle Unified Directory in the Hardware demo-ground Our well attended session on Next Generation Directory: Oracle Unified Directory One of our other gathering evens Was always a good opportunity to discuss your directory usages, expansion plan, expected evolutions and enhancements. Big thanks for making Oracle Open World 2012 a big event!

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  • Tech Talk: Can we put "Simple" in Application Business Process Management?

    - by Tanu Sood
    Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Customers are challenged with looking for answers to basic questions: Why can't it be simpler to connect applications in cloud to applications on-premise? How do I make my business more responsive and agile? How do I create end-to-end processes joining multiple applications? Tune in to this Tech Talk session with Amit Zavery, Vice President of Product Management for Oracle Fusion Middleware as he discusses the relevance and importance of business process management and how Oracle BPM Suite is benefiting customers across all industries. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} For other Fusion Middleware talks, subscribe to Fusion Middleware Radio today and visit us on oracle.com

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  • Google Maps API Round-up

    Google Maps API Round-up This week, Mano Marks and Paul Saxman go over recent launches and things you might have missed with the Google Maps APIs, including the new Google Time Zone API, traffic estimates with the Directions API (for enterprise customers), and the Places Autocomplete API query results and data service enhancements. From: GoogleDevelopers Views: 0 0 ratings Time: 00:00 More in Education

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  • SQL Bits VIII

    SQL Bits 8 will be in Brighton in the UK on April 7th-9th. There are paid full days of training as well as a free day on Saturday. Register now for the premier SQL Server event in the UK. Join SQL Backup’s 35,000+ customers to compress and strengthen your backups "SQL Backup will be a REAL boost to any DBA lucky enough to use it." Jonathan Allen. Download a free trial now.

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  • Can modifications to open source project be considered trade secret?

    - by chrisjlee
    While working for an employer if one modifies, rewrites, contributes or alters open source software in what cases can it ever be considered a trade secret? A trade secret, FWIW, is defined by wikipedia as: A trade secret is a formula, practice, process, design, instrument, pattern, or compilation of information which is not generally known or reasonably ascertainable, by which a business can obtain an economic advantage over competitors or customers. In some jurisdictions, such secrets are referred to as "confidential information", but should not be referred to as "classified information", due to the nature of the word in the USA.

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  • Loose Coupling and UX Patterns for Applications Integrations

    - by ultan o'broin
    I love that software architecture phrase loose coupling. There’s even a whole book about it. And, if you’re involved in enterprise methodology you’ll know just know important loose coupling is to the smart development of applications integrations too. Whether you are integrating offerings from the Oracle partner ecosystem with Fusion apps or applications coexistence scenarios, loose coupling enables the development of scalable, reliable, flexible solutions, with no second-guessing of technology. Another great book Enterprise Integration Patterns: Designing, Building, and Deploying Messaging Solutions tells us about loose coupling benefits of reducing the assumptions that integration parties (components, applications, services, programs, users) make about each other when they exchange information. Eliminating assumptions applies to UI development too. The days of assuming it’s enough to hard code a UI with linking libraries called code on a desktop PC for an office worker are over. The book predates PaaS development and SaaS deployments, and was written when web services and APIs were emerging. Yet it calls out how using middleware as an assumptions-dissolving technology “glue" is central to applications integration. Realizing integration design through a set of middleware messaging patterns (messaging in the sense of asynchronously communicating data) that enable developers to meet the typical business requirements of enterprises requiring integrated functionality is very Fusion-like. User experience developers can benefit from the loose coupling approach too. User expectations and work styles change all the time, and development is now about integrating SaaS through PaaS. Cloud computing offers a virtual pivot where a single source of truth (customer or employee data, for example) can be experienced through different UIs (desktop, simplified, or mobile), each optimized for the context of the user’s world of work and task completion. Smart enterprise applications developers, partners, and customers use design patterns for user experience integration benefits too. The Oracle Applications UX design patterns (and supporting guidelines) enable loose coupling of the optimized UI requirements from code. Developers can get on with the job of creating integrations through web services, APIs and SOA without having to figure out design problems about how UIs should work. Adding the already user proven UX design patterns (and supporting guidelines to your toolkit means ADF and other developers can easily offer much more than just functionality and be super productive too. Great looking application integration touchpoints can be built with our design patterns and guidelines too for a seamless applications UX. One of Oracle’s partners, Innowave Technologies used loose coupling architecture and our UX design patterns to create an integration for a customer that was scalable, cost effective, fast to develop and kept users productive while paving a roadmap for customers to keep pace with the latest UX designs over time. Innowave CEO Basheer Khan, a Fusion User Experience Advocate explains how to do it on the Usable Apps blog.

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  • How to Speed up MS SQL Reporting Services on First Run

    I set up a new instance of MS SQL Server Reporting Services, but I noticed that it starts up very slow and I have to wait for ages to access the site. I also noticed that it is always slow when it has not been used for a certain period of time. Join SQL Backup’s 35,000+ customers to compress and strengthen your backups "SQL Backup will be a REAL boost to any DBA lucky enough to use it." Jonathan Allen. Download a free trial now.

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  • Broadband Speed and What it Means to You

    However experienced the buyer, the one thing most broadband customers ask about is ?speed?. This is pretty much an umbrella term for how easy the functionality of your broadband connection and provid... [Author: Jakob Pedersen - Computers and Internet - April 01, 2010]

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  • Lowering the Cost of Apps Infrastructure

    Every enterprise application - your Oracle E-Business Suite, Oracle PeopleSoft and Oracle Siebel applications - require a fast, scalable, secure and reliable database that delivers on business users' quality of service expectations. But, the database used and how it is implemented can dramatically impact the cost of that infrastructure. In this podcast, we'll discuss how customers are optimizing Oracle Database 11g and Oracle Exadata to lower the cost of their application's infrastructure.

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  • Filing the XBRL version of Oracle's 2011 10K with the SEC using Oracle Hyperion Disclosure Management

    Oracle Hyperion Disclosure Management is designed to "demystify" the creation of XBRL documents. Featuring deep integration with existing Oracle financial reporting tools, it is the easiest and most straightforward approach to XBRL reporting for Oracle's enterprise performance management and enterprise resource planning customers. In this podcast hear how Oracle itself has improved its SEC XBRL submission process through the implementation of Oracle Hyperion Disclosure Management.

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  • Are You Making These 5 Critical SEO Mistakes?

    Many people who are new to the internet business are not aware of the SEO technology. But the fact is that every niche needs SEO to bring their business in front of customers who are actively searching for information and products related to that niche.

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  • The Benefits of JD Edwards Latest Product Version

    During this session, Fred speaks with World customer Dave Hyzy, Director of IT for Benderon Development and John Schiff, VP and GM for JD Edwards World about how the first new major release for World in almost 10 years will be significant component to the future roadmap of the product, how the merger with Oracle has positively effected them, and how Oracle continues to have the best interests of its customers at heart.

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  • PeopleSoft's Enterprise Financial Management 8.9

    Fred interviews Annette Melatti, Senior Director Financials Product Marketing and discusses the latest release and the value this release offers to customers including compliance, superior ownership experience, industry specific solution extensions, enhancements to the enterprise service automation solution and the introduction of the new asset lifecycle management solution.

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  • Partners - Steer Clear of the Unknown with Oracle Enterprise Manager12c and Plug-in Extensibility

    - by Get_Specialized!
    Imagine if you just purchased a new car and as you entered the vehicle to drive it home and you found there was no steering wheel. And upon asking the dealer you were told that it was an option and you had a choice now or later of a variety of aftermarket steering wheels that fit a wide variety of automobiles. If you expected the car to already have a steering wheel designed to manage your transportation solution, you might wonder why someone would offer an application solution where its management is not offered as an option or come as part of the solution... Using management designed to support the underlying technology and that can provide management and support  for your own Oracle technology based solution can benefit your business  a variety of ways: increased customer satisfaction, reduction of support calls, margin and revenue growth. Sometimes when something is not included or recommended , customers take their own path which may not be optimal when using your solution and has later impact on the customers satisfaction or worse a negative impact on their business. As an Oracle Partner, you can reduce your research, certification, and time to market by selecting and offering management designed, developed, and supported for Oracle product technology by Oracle with Oracle Enterprise Manager 12c. For partners with solution specific management needs or seeking to differentiate themselves in the market, Enterprise Manager 12c is extensible and provides partners the opportunity to create their own plug-ins as well as a validation program for them.  Today a number of examples by partners are available and Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} more on the way from such partners as NetApp for NetApp storage and Blue Medora for VMware vSphere. To review and consider further for applicability to your solution, visit  the Oracle PartnerNetwork KnowledgeZone for Enterprise Manager under the Develop Tab http://www.oracle.com/partners/goto/enterprisemanager

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  • Oracle's Linux Server Slant

    OS Roundup: Is Oracle closing the door on OpenSolaris in favor of Linux servers? Recent actions, imply the company is determined to drive potential customers away from the UNIX offerings it acquired from Sun and into the arms of Red Hat and other enterprise Linux vendors.

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