Understanding CTR in Google Webmaster Tools
- by sam
I've got a site that's showing a 9% CTR for a phrase in Google Webmaster Tools, but the average position for my site is 14th (this includes 7 local results for this phrase).
I was a little confused as to what the CTR actually meant, is it :
for each person who searches for that phrase 9% of them click my site.
or
for each person who…