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  • Does Your Business Really Need a Search Engine Optimization Specialist?

    If you're an individual or an organization planning to employ a search engine optimization professional, you might first want to consider the possibility of doing this work yourself. Certainly, a search engine optimization consultant can boost your site and perhaps help save you time and effort, yet the fact is that SEO is hardly an advanced science, and there are just a handful of authentic professionals within the field. So, if you depend on somebody else to be in charge of your search engine optimization, there's a high probability that the person will not possess a great deal more knowledge than you. And if you lack any knowledge, all the relevant information is easy to obtain.

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  • Search Marketing Agency - Cost Efficient Way to Promote Your Business!

    These days, it's the demand for the Internet that is exactly going too high. Over the years, the Internet has managed to establish itself as the most effective marketing platform for many businesses. On the other hand people across the globe now prefer to opt for the Internet in order to grab their necessary details or information easily.

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  • What Are the Best SEO Packages For a Small Business?

    The return on investment of your website depends on the SEO Company you go for. SEO firms generally offer various SEO packages. The selection of the same depends on what kind of marketing techniques you are looking for to electrify the chief search engines. SEO packages are very beneficial and at the same time affordable too. Multiple services are offered in a single package. Depending on the type of your website you may choose the best one.

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  • How Do I Get My Small Business Name to Rank #1?

    I have clients that own small businesses that come to me and say, I want my site to show up #1 in Google for "my businessnamexyz". This is a very common question I get all the time and if I was an SEO specialist looking to make a fast buck and not build valuable long lasting relationships, this avenue could quickly be taking advantage of.

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  • Exalytics Increases Customer Revenue, and Saves Time, Risk & Cost

    - by Mike.Hallett(at)Oracle-BI&EPM
    We are getting some great proof point stories now from our customers who are succeeding with the Exalytics in-memory system for OBI and Essbase.  See below for some recent testimony: San Diego Unified School District Harnesses Attendance, Procurement, and Operational Data with Oracle Exalytics, Generating $4.4 Million in Savings: according to independent assessment by Mainstay Salire, the district is on track to achieve substantial benefits from the Oracle Exalytics solution, including an $8.25 million increase in attendance revenue, $75,000 a year savings in operational efficiencies, and $1 million in hardware cost avoidance. NilsonGroup chooses Oracle Exalytics In-Memory Machine as their solution to access critical data to keep its stores competitive with real-time Mobile BI: it took only “3 days to get up and running” with Exalytics.  Video Nykredit, in the Danish Financial Sector, describes their experiences from testing the Exalytics Business Intelligence Machine: “it was up and running within 4 days” with “more intuitive dashboards” and “up to 70x better performance” and “cheaper maintenance and lower total cost of ownership”. Video Sodexo chose Oracle Exalytics as their business analytics platform; accelerating Essbase “more than 8x” performance for more than 2,000 Excel-addin users, “significantly changing how people in information management now deal with data”.  Video Polk, Savvis, Nykredit, and Key Energy describe testing of the Oracle Exalytics In-Memory Machine: to “reach more users than we ever have before”, “to fly through the data without impeding the analytic process”, “drive our enterprise groups into this tool instead of having departmental solutions”, and the “advanced visualisation this product enables”.  Video

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  • BI-Applications Special Price Promotion for Partners

    - by Mike.Hallett(at)Oracle-BI&EPM
    Partners should keep in mind the “Midsize Market” pricing promotion for BI-Applications solution packages, with reduced minimums applicable to Oracle's Business Intelligence Products, and a pre-approved 50% discount. ·       Partners additionally get their normal e-business reseller discount. This now makes it most attractive to offer the pre-built BI-Applications such as Manufacturing Analytics, Financial Analytics, Procurement and Spend Analytics, Project Analytics, and Human Resources Analytics, to both customers newly implementing Oracle ERP, and for the many existing Oracle ERP (eBusiness suite, Peoplesoft and JDE) customers. To answer any questions, and to get the partner document with further details of this offer, or to work with us on our local sales campaigns targeting existing ERP customers, please send your query to [email protected] or [email protected]: or discuss it with your local Oracle Sales or Channel representative for Applications to Midsize Enterprises.  This promotion is ONLY for End Customers whose organisations have an Annual Revenue (or Public Sector Budget) below $500 million, and who are based in Europe, the Middle East or Africa. For more information see the orginal article, “New fy13 BI-Applications Price Promotion for MIDSIZE CUSTOMERS”  and send your query to [email protected].

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  • Price Drop for Processor based License on Exalytics

    - by Mike.Hallett(at)Oracle-BI&EPM
    ·       33% reduction in the list `per processor` license pricing for the Oracle BI Foundation Suite ·       New capacity-based licensing which allows customers to think big & start small, significantly lowering the entry price point for an Exalytics. Oracle BI Software List Price changes In response to new powerful platforms like the in-memory Oracle Exalytics with 40 cpu cores (counted under Oracle pricing policy as 20 “processors”), the list price of “Oracle BI Foundation Suite” (BIFS) is reduced by 33% from $450K per processor to $300K per processor. Capacity-based licensing on Exalytics (Trusted Partitions) “Capacity-based pricing” for the BIFS, Endeca, Essbase and Times Ten for Exalytics software is now available for Exalytics systems. This is delivered using “Oracle VM” (OVM).  We still ship a full Exalytics machine to all customers, but they may choose to only use and license a subset of the processors installed in the machine.   Customers can license Exalytics software in units of 5 “processors”: 5, 10, 15 or the full capacity 20.   As the customer’s implementation and workload increases, it is a simple matter to license additional processors and, using OVM, make them available to the BI or EPM application. Endeca Information Discovery now available on Exalytics Oracle has also announced the certification of “Oracle Endeca Information Discovery” (EID) on the Exalytics machine.    EID can be licensed alone or in combination with the BIFS & Times Ten for an Exalytics stack, and also participates in the capacity based pricing outlined above.   The Exalytics hardware is the perfect platform for EID, and provides superb power and performance for this in-memory hybrid text-search-analytics.   For more information : Oracle Price lists Oracle Partitioning Policy Discussion by Mark Rittman (Rittman Mead Consulting ltd.) on Oracle Trusted Partitions for Oracle Engineered Systems, Oracle Exalytics and Updated BI Foundation Pricing.

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  • Is it safe to use Email service that provided from webhosting for business use?

    - by Kronass
    I work in a company who uses their web-hosting as their email provider, they use it for normal send, receive and basic contacts management, they use it in customers support, sales and marketing, I would prefer to use a dedicated or professional email hosting instead for this type of work. So for business use is it safe to use the email hosting that is included with hosting package or go with a professional email provider?

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  • How to provide wireless internet in a small business?

    - by ColinYounger
    My wife has a small business that she wants to offer a free WiFi hotspot in. She suggested opening up our private 'net connection to the customers - T&Cs of our internet provider and thoughts of random people viewing kiddy porn floated through my mind. So, first action will be to get a separate internet connection. But I have no experience of setting up a public WiFi connection. What considerations should I make with regards to: WAP Security Access logging?

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  • How to provide wireless internet in a small business?

    - by ColinYounger
    My wife has a small business that she wants to offer a free WiFi hotspot in. She suggested opening up our private 'net connection to the customers - T&Cs of our internet provider and thoughts of random people viewing kiddy porn floated through my mind. So, first action will be to get a separate internet connection. But I have no experience of setting up a public WiFi connection. What considerations should I make with regards to: WAP Security Access logging?

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  • How much business logic belongs in RIA services layer?

    - by jkohlhepp
    I have been experimenting recently with Silverlight, RIA Services, and Entity Framework using .NET 4.0. I'm trying to figure out if that stack makes sense for use in any of my upcoming projects. It certainly seems like these technologies can be very productive for developing applications, but I'm struggling to decide how an application on top of this stack should be architected. The main issue I have is that in most of the demos I've seen most of the business logic ends up as DataAnnotations and custom validations in the RIA Services domain service class. This seems inappropriate to me. I view the domain service as basically a glorified web service that happens to make it easy to push information to the client. But most of what I've seen seems to orient the domain service as the main source of business logic in the application. So, my questions: What is the best location for business logic (rules, validations, behaviors, authorization) in an application using this stack? Are there any guidelines published at an architectural level for using this stack? My questions pertain to large, complex, and long-lived applications. Obviously for an application of only a few screens this is less of a concern. Edit: Another thing I meant to mention is that obviously you can make the domain service class stupid, but then you lose a lot of the automagic entity information (e.g. validations) being pushed to the client. And then if you lose that is there any point to using RIA services?

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  • How can I get my business objects layer to use the management layer in their methods?

    - by Tom Pickles
    I have a solution in VS2010 with several projects, each making up a layer within my application. I have business entities which are currently objects with no methods, and I have a management layer which references the business entities layer in it's project. I now think I have designed my application poorly and would like to move methods from helper classes (which are in another layer) into methods I'll create within the business entities themselves. For example I have a VirtualMachine object, which uses a helper class to call a Reboot() method on it which passes the request to the management layer. The static manager class talks to an API that reboots the VM. I want to move the Reboot() method into the VirtualMachine object, but I will need to reference the management layer: public void Reboot() { VMManager.Reboot(this.Name); } So if I add a reference to my management project in my entities project, I get the circular dependency error, which is how it should be. How can I sort this situation out? Do I need to an yet another layer between the entity layer and the management layer? Or, should I just forget it and leave it as it is. The application works ok now, but I am concerned my design isn't particularly OOP centric and I would like to correct this.

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  • Video Presentation and Demo of Oracle Advanced Analytics & Data Mining

    - by Mike.Hallett(at)Oracle-BI&EPM
    For a video presentation and demonstration of Oracle Advanced Analytics & Data Mining  click here. (This plays a large MP4 file in a browser: access is from Google.docs, and this works best with Google CHROME). This one hour session focuses primarily on the Oracle Data Mining component of the Oracle Advanced Analytics Option along with Oracle R Enterprise and is tied to the Oracle SQL Developer Days virtual and onsite events and is presented by Oracle’s Director for Advanced Analytics, Charlie Berger, covering: Big Data + Big Data Analytics Competing on analytics & value proposition What is data mining? Typical use cases Oracle Data Mining high performance in-database SQL based data mining functions Exadata "smart scan" scoring Oracle Data Miner GUI (an Extension that ships with SQL Developer) Oracle Business Intelligence EE + Oracle Data Mining results/predictions in dashboards Applications "powered by Oracle Data Mining" for factory installed predictive analytics methodologies Oracle R Enterprise Please contact [email protected] should you have any questions. 

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  • eSeminar ISV Partner Update: High Quality Reporting for Your Applications

    - by Mike.Hallett(at)Oracle-BI&EPM
    Play eSeminar Duration: 18 Minutes         Description: This webinar presents to ISV Partners Oracle’s latest release of BI Publisher, and describes how this tool can make their applications more competitive and appealing to their customers by providing High Quality Reporting and Business Intelligence embedded into their solution. • BI Publisher can Provide All Reports… at Lower Cost • Easier, with Better Developer Productivity • Better Managed : Better Performance, Less Administration • Highest Quality : Pixel Perfect and Interactive Reporting. Play eSeminar (Only accessible to Oracle Partners).

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  • Rapid Evolution of Society & Technology

    - by Michael Snow
    We caught up with Brian Solis on the phone the other day and Christie Flanagan had a chance to chat with him and learn a bit more about him and some of the concepts he'll be addressing in our Social Business Thought Leaders Webcast on Thursday 12/13/12. «--- Interview with Brian Solis  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast- mso-fareast-theme-font:minor-latin; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Be sure and register for this week's webcast ---» ------------------- Guest post by Brian Solis. Reposted (Borrowed) from his posting of May 24, 2012 Dear [insert business name], what’s your promise? - Brian Solis You say you want to get closer to customers, but your actions are different than your words. You say you want to “surprise and delight” customers, but your product development teams are too busy building against a roadmap without consideration of the 5th P of marketing…people. Your employees are your number one asset, however the infrastructure of the organization has turned once optimistic and ambitious intrapreneurs into complacent cogs or worse, your greatest detractors. You question the adoption of disruptive technology by your internal champions yet you’ve not tried to find the value for yourself. You’re a change agent and you truly wish to bring about change, but you’ve not invested time or resources to answer “why” in your endeavors to become a connected or social business. If we are to truly change, we must find purpose. We must uncover the essence of our business and the value it delivers to traditional and connected consumers. We must rethink the spirit of today’s embrace and clearly articulate how transformation is going to improve customer and employee experiences and relationships now and over time. Without doing so, any attempts at evolution will be thwarted by reality. In an era of Digital Darwinism, no business is too big to fail or too small to succeed. These are undisciplined times which require alternative approaches to recognize and pursue new opportunities. But everything begins with acknowledging the 360 view of the world that you see today is actually a filtered view of managed and efficient convenience. Today, many organizations that were once inspired by innovation and engagement have fallen into a process of marketing, operationalizing, managing, and optimizing. That might have worked for the better part of the last century, but for the next 10 years and beyond, new vision, leadership and supporting business models will be written to move businesses from rigid frameworks to adaptive and agile entities. I believe that today’s executives will undergo a great test; a test of character, vision, intention, and universal leadership. It starts with a simple, but essential question…what is your promise? Notice, I didn’t ask about your brand promise. Nor did I ask for you to cite your mission and vision statements. This is much more than value propositions or manufactured marketing language designed to hook audiences and stakeholders. I asked for your promise to me as your consumer, stakeholder, and partner. This isn’t about B2B or B2C, but instead, people to people, person to person. It is this promise that will breathe new life into an organization that on the outside, could be misdiagnosed as catatonic by those who are disrupting your markets. A promise, for example, is meant to inspire. It creates alignment. It serves as the foundation for your vision, mission, and all business strategies and it must come from the top to mean anything. For without it, we cannot genuinely voice what it is we stand for or stand behind. Think for a moment about the definition of community. It’s easy to confuse a workplace or a market where everyone simply shares common characteristics. However, a community in this day and age is much more than belonging to something, it’s about doing something together that makes belonging matter The next few years will force a divide where companies are separated by intention as measured by actions and words. But, becoming a social business is not enough. Becoming more authentic and transparent doesn’t serve as a mantra for a renaissance. A promise is the ink that inscribes the spirit of the relationship between you and me. A promise serves as the words that influence change from within and change beyond the halls of our business. It is the foundation for a renewed embrace, one that must then find its way to every aspect of the organization. It’s the difference between a social business and an adaptive business. While an adaptive business can also be social, it is the culture of the organization that strives to not just use technology to extend current philosophies or processes into new domains, but instead give rise to a new culture where striving for relevance is among its goals. The tools and networks simply become enablers of a greater mission You are reading this because you believe in something more than what you’re doing today. While you fight for change within your organization, remember to aim for a higher purpose. Organizations that strive for innovation, imagination, and relevance will outperform those that do not. Part of your job is to lead a missionary push that unites the groundswell with a top down cascade. Change will only happen because you and other internal champions see what others can’t and will do what other won’t. It takes resolve. It takes the ability to translate new opportunities into business value. And, it takes courage. “This is a very noisy world, so we have to be very clear what we want them to know about us”-Steve Jobs ----------------------------------------------------------------- So -- where do you begin to evaluate the kind of experience you are delivering for your customers, partners, and employees?  Take a look at this White Paper: Creating a Successful and Meaningful Customer Experience on the Web and then have a cup of coffee while you listen to the sage advice of Guy Kawasaki in a short video below.   An interview with Guy Kawasaki on Maximizing Social Media Channels 

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  • Does your analytic solution tell you what questions to ask?

    - by Manan Goel
    Analytic solutions exist to answer business questions. Conventional wisdom holds that if you can answer business questions quickly and accurately, you can take better business decisions and therefore achieve better business results and outperform the competition. Most business questions are well understood (read structured) so they are relatively easy to ask and answer. Questions like what were the revenues, cost of goods sold, margins, which regions and products outperformed/underperformed are relatively well understood and as a result most analytics solutions are well equipped to answer such questions. Things get really interesting when you are looking for answers but you don’t know what questions to ask in the first place? That’s like an explorer looking to make new discoveries by exploration. An example of this scenario is the Center of Disease Control (CDC) in United States trying to find the vaccine for the latest strand of the swine flu virus. The researchers at CDC may try hundreds of options before finally discovering the vaccine. The exploration process is inherently messy and complex. The process is fraught with false starts, one question or a hunch leading to another and the final result may look entirely different from what was envisioned in the beginning. Speed and flexibility is the key; speed so the hundreds of possible options can be explored quickly and flexibility because almost everything about the problem, solutions and the process is unknown.  Come to think of it, most organizations operate in an increasingly unknown or uncertain environment. Business Leaders have to take decisions based on a largely unknown view of the future. And since the value proposition of analytic solutions is to help the business leaders take better business decisions, for best results, consider adding information exploration and discovery capabilities to your analytic solution. Such exploratory analysis capabilities will help the business leaders perform even better by empowering them to refine their hunches, ask better questions and take better decisions. That’s your analytic system not only answering the questions but also suggesting what questions to ask in the first place. Today, most leading analytic software vendors offer exploratory analysis products as part of their analytic solutions offerings. So, what characteristics should be top of mind while evaluating the various solutions? The answer is quite simply the same characteristics that are essential for exploration and analysis – speed & flexibility. Speed is required because the system inherently has to be agile to handle hundreds of different scenarios with large volumes of data across large user populations. Exploration happens at the speed of thought so make sure that you system is capable of operating at speed of thought. Flexibility is required because the exploration process from start to finish is full of unknowns; unknown questions, answers and hunches. So, make sure that the system is capable of managing and exploring all relevant data – structured or unstructured like databases, enterprise applications, tweets, social media updates, documents, texts, emails etc. and provides flexible Google like user interface to quickly explore all relevant data. Getting Started You can help business leaders become “Decision Masters” by augmenting your analytic solution with information discovery capabilities. For best results make sure that the solution you choose is enterprise class and allows advanced, yet intuitive, exploration and analysis of complex and varied data including structured, semi-structured and unstructured data.  You can learn more about Oracle’s exploratory analysis solutions by clicking here.

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  • My architecture has a problem with views that required information from different objects. How can I solve this?

    - by Oscar
    I am building an architecture like this: These are my SW layers ______________ | | | Views | |______________| ______________ | | |Business Logic| |______________| ______________ | | | Repository | |______________| My views are going to generate my HTML to be sent to the user Business logic is where all the business logics are Repository is a layer to access the DB My idea is that the repository uses entities (that are basically the representation of the tables, in order to perform DB queries. The layers communicate between themselves using Business Objects, that are objects that represent the real-world-object itself. They can contain business rules and methods. The views build/use DTOs, they are basically objects that have the information required to be shown on the screen. They expect also this kind of object on actions and, before calling the business logic, they create BO. First question: what is your overall feeling about this architecture? I've used similar architecture for some projects and I always got this problem: If my view has this list to show : Student1, age, course, Date Enrolled, Already paid? It has information from different BO. How do you think one should build the structure? These were the alternatives I could think of: The view layer could call the methods to get the student, then the course it studies, then the payment information. This would cause a lot of DB accesses and my view would have the knowledge about how to act to generate this information. This just seems wrong for me. I could have an "adapter object", that has the required information (a class that would have a properties Student, Course and Payment). But I would required one adapter object for each similar case, this may get very bad for big projects. I still don't like them. Would you have ideas? How would you change the architecture to avoid this kind of problems? @Rory: I read the CQRS and I don't think this suits my needs. As taken from a link references in your link Before describing the details of CQRS we need to understand the two main driving forces behind it: collaboration and staleness That means: many different actors using the same object (collaboration) and once data has been shown to a user, that same data may have been changed by another actor – it is stale (staleness). My problem is that I want to show to the user information from different BO, so I would need to receive them from the service layer. How can my service layer assemble and deliver this information? Edit to @AndrewM: Yes, you understood it correctly, the original idea was to have the view layer to build the BOs, but you have a very nice point about the creation of the BO inside the business layers. Assuming I follow your advice and move the creation logic inside the business layer, my business layer interface would contain the DTOs, for instance public void foo(MyDTO object) But as far as I understand, the DTO is tightly coupled to each view, so it would not be reusable by a second view. In order to use it, the second view would need to build a specific DTO from a specific view or I would have to duplicate the code in the business layer. Is this correct or am I missing something?

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