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• Defining Social Media Terms

  - by David Dorf

  As I talk about social in the context of retail, I sometimes get tripped up on different terms. I know what I mean, but the audience may have something else in mind. So I decided to see if I could find some well accepted definitions for common terms. While there are definitions on the Internet, I'm not sure they are well accepted. After reviewing several, here's what I came up with: Social Network: a structure of individuals and groups connected together by commonality. That seems pretty straightforward. A group of friends, co-workers, music fans, etc. The key here is that they have something in common that connects them. Social Media: Internet channels that support the collaborative publishing of information by and for social networks. The key here is to differentiate between traditional one-way media, and conversational social media. When its social its two-way, allowing both the publishing and consuming of information. Examples are blogs, wikis, Twitter, Facebook, etc. Social Marketing: the use of social media for marketing, public relations, and customer service. Wikipedia actually includes "selling" here but I think that's separate from marketing, as you'll see further down below. Most people look at social media as entertainment, but the marketing angle adds business value. This is where retailers discover and engage customers to build a relationship. Social Merchandising: the integration of social media and product discovery. Whereas marketing is focused more on brand image, customer engagement, and promotions, merchandising is more directly trying to convert browsers into purchases. This includes deciding what customers want, often by asking the social network, and deciding how to position products to the social network. Social Selling: the incorporation of e-commerce into social media. While on a social media site, social selling enables the purchasing of goods/services in the user's context, without leaving the social media channel. If a user clicks on an advertisement and is taken to an e-commerce site, then that's really just web advertising and not social selling. Well, do these terms and definitions make sense? Let me know what you think.

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• Oracle Social Network -The Social Glue for Enterprise Applications

  - by me

  Tom Petrocelli of Enterprise Strategy Group published a report recently, “Oracle Social Network: The Social Glue for Enterprise Applications”, on Oracle Social Network (OSN) and how traditional social products create social silos whereas OSN is the “social glue” for enterprise applications.  This report supports the point of Oracle’s Social Business Strategy to seamless integrate social capabilities into the main business processes. Quote from report: “Oracle has adopted the correct approach to creating a social layer and socially enabled applications. Oracle Social Network is not simply another enterprise social network product; it is a complete social layer for the enterprise application stack. This approach will serve Oracle users well in the future.” OSN allow to capture the related Conversations of a business process right where it’s happens – within the respective Business application.  Fusion CRM is an excellent example for this approach. Quote from report: “Oracle’s new software, Oracle Social Network, is an example of a solution to the silo problem. While Oracle fields a typical enterprise social network application with microblogging, file sharing, shared documents or wikis, and activity streams, the front-end application is only a small part of what Oracle Social Network does. Instead, Oracle Social Network is a platform that provides social features as a service to other enterprise applications. In effect, Oracle Social Network socially enables all of Oracle’s enterprise applications—all enterprise applications really—with not only the same features, but also the same conversations. As a result, the social conversations act as a conduit for inter-application communication and collaboration.” Source: ESG Research Report, Oracle Social Network: The Social Glue for Enterprise Applications, August 2012. cross-post from Oracle WebCenter blog

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• Google Chrome bookmarks to Google bookmarks

  - by jasondavis

  Is there a way to move your bookmarks in chrome to Google's online bookmarks feature?

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• Add bookmarks to Delicious and Google Bookmarks at the same time

  - by BrianH

  I have used delicious.com (or back then, del.icio.us) to store my bookmarks for a long time now, and I love it. I was looking through some of my Google services, and realized they have a bookmarking service that integrates with your Google searches (I thought they had a bookmarking service before, but it went away? Maybe not). I like delicious just fine - I'm not interested in leaving. But I also like how my Google bookmarks are highlighted (and I'm guessing, brought to the top) in my search results so I can easily tell if I've bookmarked a site (kind of like the "promote up" feature). I can't even count the number of times I search for a site only to find I've been there months or years ago. If sites I've bookmarked in the past are highlighted in my search results, it makes it easier to pick which search result to go to. My question is around bookmarking tools: Is there a bookmarklet or Firefox addon that will let me save a bookmark to multiple services at the same time, in this case, Google and Delicious? Or maybe a service to sync my delicious bookmarks to Google bookmarks on a regular basis? I have used the Delicious addon since the beginning - it would just be nice to add a bookmark to multiple services with 1 addon. For that matter, it would be nice to add Evernote into the mix - click 1 button to save the page to Evernote, and bookmark the page in Google and delicious. EDIT on 7/30/2009 - Summary: A proposed solution is to use the Delicious addon and the GMarks addon to keep the 2 services in sync. I was not able to get the 2 addons to keep everything in sync, so it was also suggest to use the Google Toolbar with the Delicious addon to keep everything in sync. I personally have reservations with letting Google know about every single site I visit, I believe this solution will work, so I am accepting it as the answer. I still wish there was a solution that would let you post a bookmark/page to multiple services at the same time (delicious, google, evernote, digg, diigo, etc.). Thanks!

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• What You Said: How You Sync and Organize Your Bookmarks

  - by Jason Fitzpatrick

  Earlier this week we asked you to share your favorite techniques for synchronizing and organizing your browser bookmarks. Now we’re back to highlight the most popular techniques, tricks, and services. By far and away, Xmarks was the most frequently mentioned service. For the unfamiliar, Xmarks is a bookmark syncing service that is packed with features. Not only does Xmarks sync bookmarks between browsers and/or computers it also supports iOS, Android, and BlackBerry (mobile integration requires an upgrade to the premium account). In addition to syncing the bookmarks it also integrates with your search results so you can see how other Xmarks users have ranked sites within your search results. Steve-O-Rama highlights one of the many benefits of Xmarks: Xmarks seems to do the job for me. I’ve got a handful of machines, each with three or four browsers; over the years, I’ve accumulated thousands of bookmarks, stretching across many areas of interest. Trying to keep them all straight had been quite a struggle until Xmarks came along. I freaked out when the company was acquired by LastPass, but was subsequently relieved when they continued the free service. Xmarks has a very nice web interface to access, export, search, organize, and do many other things with your bookmarks. In this way, even if I’m on the go, I can access every bookmark I’ve made. Even so, I still make occasional local backups, directly from the browsers to a network folder. Delicious bookmarks, another veteran of the bookmark syncing services, had a fair number of supporters among the HTG readership. Use Amazon’s Barcode Scanner to Easily Buy Anything from Your Phone How To Migrate Windows 7 to a Solid State Drive Follow How-To Geek on Google+

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• Moving delicious bookmarks to google bookmarks

  - by Rob Hyndman

  Is it possible to copy all my delicious bookmarks to google bookmarks, while preserving the delicious tags as google labels? It is easy enough to export as html and import again, but the tags get lost in the process.

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• Oracle Social Network -The Social Glue for Enterprise Applications

  - by kellsey.ruppel

  by Peter Reiser  - Social Business Evangelist, Oracle WebCenter  Tom Petrocelli of Enterprise Strategy Group published a report recently, “Oracle Social Network: The Social Glue for Enterprise Applications”, on Oracle Social Network (OSN) and how traditional social products create social silos whereas OSN is the “social glue” for enterprise applications.  This report supports the point of Oracle’s Social Business Strategy to seamless integrate social capabilities into the main business processes. Quote from report: “Oracle has adopted the correct approach to creating a social layer and socially enabled applications. Oracle Social Network is not simply another enterprise social network product; it is a complete social layer for the enterprise application stack. This approach will serve Oracle users well in the future.” OSN allow to capture the related Conversations of a business process right where it’s happens – within the respective Business application.  Fusion CRM is an excellent example for this approach. Quote from report: “Oracle’s new software, Oracle Social Network, is an example of a solution to the silo problem. While Oracle fields a typical enterprise social network application with microblogging, file sharing, shared documents or wikis, and activity streams, the front-end application is only a small part of what Oracle Social Network does. Instead, Oracle Social Network is a platform that provides social features as a service to other enterprise applications. In effect, Oracle Social Network socially enables all of Oracle’s enterprise applications—all enterprise applications really—with not only the same features, but also the same conversations. As a result, the social conversations act as a conduit for inter-application communication and collaboration.” Source: ESG Research Report, Oracle Social Network: The Social Glue for Enterprise Applications, August 2012. You can download the report here.

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• Suggestions on managing social media accounts

  - by Rob

  As a company we now have Facebook, LinkedIN, Twitter and now Google+, is there a way to easily manage all these accounts without having to log into them individually? Things like posting content to each one is becoming a full time job in itself, is there a way to post once that in turn posts to all other accounts? I used to use http://ping.fm/ a long time ago, has there been any advancements in something similar to this? With friend lists, news feeds etc etc for each one, I wish there was a way to manage them all in one place with a service/tool!

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• The New Social Developer Community: a Q&A

  - by Mike Stiles

  In our last blog, we introduced the opportunities that lie ahead for social developers as social applications reach across every aspect and function of the enterprise. Leading the upcoming JavaOne Social Developer Program October 2 at the San Francisco Hilton is Roland Smart, VP of Social Marketing at Oracle. I got to ask Roland a few of the questions an existing or budding social developer might want to know as social extends beyond interacting with friends and marketing and into the enterprise. Why is it smart for developers to specialize as social developers? What opportunities lie in the immediate future that’s making this a critical, in-demand position? Social has changed the way we interact with brands and with each other across the web. As we acclimate to a new social paradigm we also look to extend its benefits into new areas of our lives. The workplace is a logical next step, and we're starting to see social interactions more and more in this context. But unlocking the value of social interactions requires technical expertise and knowledge of developing social apps that tap into the social graph. Developers focused on integrating social experiences into enterprise applications must be familiar with popular social APIs and must understand how to build enterprise social graphs of their own. These developers are part of an emerging community of social developers and are key to socially enabling the enterprise. Facebook rebranded their Preferred Developer Consultant Group (PDC) and the Preferred Marketing Developers (PMD) to underscore the fact developers are required inside marketing organizations to unlock the full potential of their platform. While this trend is starting on the marketing side with marketing developers, this is just an extension of the social developer concept that will ultimately drive social across the enterprise. What are some of the various ways social will be making its way into every area of enterprise organizations? How will it be utilized and what kinds of applications are going to be needed to facilitate and maximize these changes? Check out Oracle’s vision for the social-enabled enterprise. It’s a high-level overview of how social will impact across the enterprise. For example: HR can leverage social in recruiting and retentionSales can leverage social as a prospecting toolMarketing can use social to gain market insightCustomer support can use social to leverage community support to improve customer satisfaction while reducing service costOperations can leverage social improve systems That’s only the beginning. Once sleeves get rolled up and social developers and innovators get to work, still more social functions will no doubt emerge. What makes Java one of, if not the most viable platform on which to build these new enterprise social applications? Java is certainly one of the best platforms on which to build social experiences because there’s such a large existing community of Java developers. This means you can affordably recruit talent, and it's possible to effectively solicit advice from the community through various means, including our new Social Developer Community. Beyond that, there are already some great proof points Java is the best platform for creating social experiences at scale. Consider LinkedIn and Twitter. Tell us more about the benefits of collaboration and more about what the Oracle Social Developer Community is. What opportunities does that offer up and what are some of the ways developers can actively participate in and benefit from that community? Much has been written about the overall benefits of collaborating with other developers. Those include an opportunity to introduce yourself to the community of social developers, foster a reputation, establish an expertise, contribute to the advancement of the space, get feedback, experiment with the latest concepts, and gain inspiration. In short, collaboration is a tool that must be applied properly within a framework to get the most value out of it. The OSDC is a place where social developers can congregate to discuss the opportunities/challenges of building social integrations into their applications. What “needs” will this community have? We don't know yet. But we wanted to create a forum where we can engage and understand what social developers are thinking about, excited about, struggling with, etc. The OSDL can then step in if we can help remove barriers and add value in a serious and committed way so Oracle can help drive practice development.

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• Add a Scrollable Multi-Row Bookmarks Toolbar to Firefox

  - by Asian Angel

  If you keep a lot of bookmarks available in your Bookmarks Toolbar then you know that accessing some of them is not as easy as you would like. Now you can simplify the access process with the Multirow Bookmarks Toolbar for Firefox. Before As you can see it has not taken long to fill up our “Bookmarks Toolbar” and use of the drop-down list is required. If you do not keep too many bookmarks in the “Bookmarks Toolbar” then that may not be a bad thing but what if you have a very large number of bookmarks there? Multirow Bookmarks Toolbar in Action As soon as you have installed the extension and restarted Firefox you will see the default three rows display. If you are not worried about UI space then you are good to go. Those of you who like keeping the UI space to a minimum will want to have a look at this next part… You are not locked into a “three rows setup” with this extension. If you are ok with two rows then you can select for that in the “Options” and and enjoy a mini scrollbar on the right side. For our example we still had easy access to all three rows. Two rows still too much? Not a problem. Set the number of rows for one only in the “Options” and still enjoy that scrolling goodness. If you do select for one row only do not panic when you do not see a scrollbar…it is still there. Hold your mouse over where the scrollbar is shown in the image above and use your middle mouse button to scroll through the multiple rows. You can see the transition between the second and third rows on our browser here… Nice, huh? Options The “Options” are extremely easy to work with…just enable/disable the extension here and set the number of rows that you want visible. Conclusion While the Multirow Bookmarks Toolbar extension may not seem like much at first glance it does provide some nice flexibility for your “Bookmarks Toolbar”. You can save space and access your bookmarks easily without those drop-down lists. If you are looking for another great way to make the best use of the space available in your “Bookmarks Toolbar” then be sure to read our article on the Smart Bookmarks Bar extension for Firefox here. Links Download the Multirow Bookmarks Toolbar extension (Mozilla Add-ons) Similar Articles Productive Geek Tips Reduce Your Bookmarks Toolbar to a Toolbar ButtonConserve Space in Firefox by Combining ToolbarsAdd the Bookmarks Menu to Your Bookmarks Toolbar with Bookmarks UI ConsolidatorAdd a Vertical Bookmarks Toolbar to FirefoxCondense the Bookmarks in the Firefox Bookmarks Toolbar TouchFreeze Alternative in AutoHotkey The Icy Undertow Desktop Windows Home Server – Backup to LAN The Clear & Clean Desktop Use This Bookmarklet to Easily Get Albums Use AutoHotkey to Assign a Hotkey to a Specific Window Latest Software Reviews Tinyhacker Random Tips DVDFab 6 Revo Uninstaller Pro Registry Mechanic 9 for Windows PC Tools Internet Security Suite 2010 Dark Side of the Moon (8-bit) Norwegian Life If Web Browsers Were Modes of Transportation Google Translate (for animals) Out of 100 Tweeters Roadkill’s Scan Port scans for open ports

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• The power of explicit social networks

  - by me

  Last week I had the pleasure to write a guest post on the Oracle WebCenter blog  with the topic The Power of Social Recommendations where I described Implicit and Explicit Social Recommendations models and how they relate to a Social Engagement Strategy. Now let's look at a real live example. Apple has implemented an explicit Social Network model with So what ? Users do this already on Facebook and Twitter!  (see ZDNet blog post : Ping: Apple should leave social to Facebook, Twitter) BUT there are some major  advantages: "100 % control over the explicit Social Network ->  direct customer relationship without a social intermediary like Facebook or Twitter Total  access to the Social Graph ->  own the Social Graph data from their users and no need to "buy" it from external social network providers Integrated into the core business model ->  harvest all Social Graph data  to provide  highly personalized and trusted recommendations Isn't this the dream of any company which thinks about their social media strategy?  and guess what - Oracle Social Network is all about this - building explicit Social Networks with seamless integration into  your core business processes and applications follow me on twitter:  http://twitter.com/peterreiser Enterprise2.0, enterprise2.0, social networks, social media, apple

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• The Social Business Thought Leaders - Esteban Kolsky

  - by kellsey.ruppel

  Esteban Kolsky's presentation at the Social Business Forum 2012 was meaningfully titled “Everything you wanted to know about Customer Service using Social but had no one to ask”.  A recent survey by ThinkJar, Kolsky’s independent analyst firm, reported how more than 90% of the interviewed companies consider embracing social channels in customer service the right thing to do for the business and its customers. These numbers shouldn't be too surprising given the popularity of services such as Twitter and Facebook (59% and 60% respectively in the survey) among organizations, the power consumers are gaining online and the 40% preference they have to escalate issues on social services. Moreover, both large enterprises and small businesses are realizing how customer retention is cheaper and easier than customer acquisition. Many companies are looking at communities and social networks as an opportunity to drive loyalty, satisfaction and word of mouth. However, in this early phase the way they are preparing to launch social support appears to be lacking at best: 66% have no defined processes for customer service over social channels 68% were not able to estimate ROI before deploying social in customer service Only 8% found the expected ROI Most of the projects are stuck in the pilot or testing phase In his interview for the Social Business Thought-Leaders, Esteban discusses how to turn social media hype in business gains by touching upon some of the hottest topics organizations face when approaching social support: How to go from social media monitoring to actionable insights How Social CRM should be best positioned in regard to traditional CRM The importance of integrating social data to transactional data  Conversations with customer service organizations points to 2012 as the year of "understanding what social means for supporting customers". Will 2013 be the year it all becomes reality? We invite you to listen to Esteban Kolsky's interview to understand how to most effectively develop cross-channel strategies that include social channels and improve both customer satisfaction and the overall customer experience.

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• How to sync Google Chrome Web Browser and Google Bookmarks

  - by Cawas

  Google Chrome has its own bookmarks that are synced across browsers using Google Docs. And Google also have Google Bookmarks that works very well with google search in itself. It has been a long discussion in many places on why they don't get along. I know similar questions have been asked, but I want to leave this open until a good solution comes around, unlike this one. So, is the perfect way to sync google chrome bookmarks and google bookmarks already born? Next step: sync with delicious!

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• Get Social At The Oracle Social Summit, November 14–15, 2012, Wynn Las Vegas

  - by Michael Hylton

  More and more power has shifted to the customer with the advent of social media networks—beyond the direct control of the brand. Customers today have so many resources available to them to share their experiences about brands, both positive and negative—it’s astounding and it can be difficult to sift through. Do you know what your customers are saying about your brand? Join top brand marketers, agency executives, and social development leaders for networking and sharing of best practices with industry peers at the Oracle Social Summit, November 14–15, 2012, at the Wynn in Las Vegas, NV. At the Summit you will learn how: Marketing Leaders are bringing key parts of their enterprise together with Social Relationship Management Social Content & Community Managers implement best practices and share tips-of-the-trade for managing a brand's social presence Social Agency & Marketing Developers stay ahead of new social technologies and development best practices Speakers include David Kirkpatrick, founder and CEO of Techonomy Media and author of The Facebook Effect; Reggie Bradford, Oracle Senior Vice President; Matt Dickman, EVP of Social Business Innovation, Weber Shandwick; Matt Thomson, VP of Business Development & Platform, Klout; Lyndsay Iorio, Social Media & Communications Manager, NBC Sports Group; Teresa Caro, VP Social Marketing, Engauge; and many more.  Click here to learn more and register for this exciting social event!

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• How should one refer to their social network profiles in prints?

  - by Omne

  In case a person has many different social network profiles, what is the proper way of referring to those profiles in a work that is meant to be printed or may be viewed as an image? For example one owns the username "CoolCompany" on Facebook, Twitter, Google+ and other websites. Should they provide a URL for each profile? for example: Facebook.com/CoolCompany Twitter.com/CoolCompany ... I often notice that in videos or on TV people may only use the logos but I believe it is not very useful, specially in case that the audience are unfamiliar with a social network... Is it acceptable to provide the logos or names of the networks and mention the username only once like this: Facebook & Twitter: @CoolCompany Or Facebook & Twitter: /CoolCompany

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• Editor's Notebook - Social Aura: Insights from the Oracle Social Media Summit

  - by user462779

  Panelists talk social marketing at the Oracle Social Media Summit On November 14, I traveled to Las Vegas for the first-ever Oracle Social Media Summit. The two day event featured an impressive collection of social media luminaries including: David Kirkpatrick (founder and CEO of Techonomy Media and author of The Facebook Effect), John Yi (Head of Marketing Partnerships, Facebook), Matt Dickman (EVP of Social Business Innovation, Weber Shandwick), and Lyndsay Iorio (Social Media & Communications Manager, NBC Sports Group) among others. It was also a great opportunity to talk shop with some of our new Vitrue and Involver colleagues who have been returning great social media results even before their companies were acquired by Oracle. I was live tweeting the event from @OracleProfit which was great for those who wanted to follow along with the proceedings from the comfort of their office or blackjack table. But I've also found over the years that live tweeting an event is a handy way to take notes: I can sift back through my record of what people said or thoughts I had at the time and organize the Twitter messages into some kind of summary account of the proceedings. I've had nearly a month to reflect on the presentations and conversations at the event and a few key topics have emerged: David Kirkpatrick's comment during the opening presentation really set the stage for the conversations that followed. Especially if you are a marketer or publisher, the idea that you are in a one-way broadcast relationship with your audience is a thing of the past. "Rising above the noise" does not mean reaching for a megaphone, ALL CAPS, or exclamation marks. Hype will not motivate social media denizens to do anything but unfollow and tune you out. But knowing your audience, creating quality content and/or offers for them, treating them with respect, and making an authentic effort to please them: that's what I believe is now necessary. And Kirkpatrick's comment early in the day really made the point. Later in the day, our friends @Vitrue demonstrated this point by elaborating on a comment by Facebook's John Yi. If a social strategy is comprised of nothing more than cutting/pasting the same message into different social media properties, you're missing the opportunity to have an actual conversation. That's not shouting at your audience, but it does feel like an empty gesture. Walter Benjamin, perplexed by auraless Twitter messages Not to get too far afield, but 20th century cultural critic Walter Benjamin has a concept that is useful for understanding the dynamics of the empty social media gesture: Aura. In his work The Work of Art in the Age of Mechanical Reproduction, Benjamin struggled to understand the difference he percieved between the value of a hand-made art object (a painting, wood cutting, sculpture, etc.) and a photograph. For Benjamin, aura is similar to the "soul" of an artwork--the intangible essence that is created when an artist picks up a tool and puts creative energy and effort into a work. I'll defer to Wikipedia: "He argues that the "sphere of authenticity is outside the technical" so that the original artwork is independent of the copy, yet through the act of reproduction something is taken from the original by changing its context. He also introduces the idea of the "aura" of a work and its absence in a reproduction." So make sure you put aura into your social interactions. Don't just mechanically reproduce them. Keeping aura in your interactions requires the intervention of an actual human being. That's why @NoahHorton's comment about content curation struck me as incredibly important. Maybe it's just my own prejudice, being in the content curation business myself. And it's not to totally discount machine-aided content management systems, content recommendation engines, and other tech-driven tools for building an exceptional content experience. It's just that without that human interaction--that editor who reviews the analytics and responds to user feedback--interactions over social media feel a bit empty. It is SOCIAL media, right? (We'll leave the conversation about social machines for another day). At the end of the day, experimentation is key. Just like trying to find that right joke to tell at the beginning of your presentation or that good opening like at a cocktail party, social media messages and interactions can take some trial and error. Don't be afraid to try things, tinker with incomplete ideas, abandon things that don't work, and engage in the conversation. And make sure your heart is in it, otherwise your audience can tell. And finally:

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• Social media guide for web startups

  - by user359650

  I'm looking for a social media guide that would talk me through all the different steps involved with setting up social media for a new website (e.g. how to create accounts on the main social media like Facebook and Twitter, how to get new fans/followers, highlight the things one should avoid doing...) The guide should primarily cover the startup phase of a website, and ideally be in PDF or other printer-friendly formats. Google returned a lot of results for social media guide startup, none of which really stood out, hence the question on Pro webmasters.

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• Do I need social networks to be an expert developer? [closed]

  - by Gerald Blizzy

  This question may sound odd, but do I need twitter, facebook and google+ if I am a web-developer? I see many expert developers nowadays using it in working order. It seems like it's harder to stay in touch with customers, co-workers and potential customers if you don' use social networks. Am I right? Reason why I ask is that I am totally not a facebook/twitter person, I find it boring and annoying. I understand that linkedin is usefull for career, but what about twitter and facebook? Are they needed for web-developer career? What I am trying to ask is if I only use linkedin, own portfolio website, google talks, gmail and something like github, would I actually miss anything professionally/job-wise? My thoughts are that I can just have my portfolio website where I list all my projects aswell as contacts page with my google talks/gmail account. It can suit both fulltime job, freelance and own projects. So this way email and google talks is just enough. Am I right or not? Thanks in advance!

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• Managing Social Relationships for the Enterprise – Part 1

  - by kellsey.ruppel

  By Reggie Bradford, Senior Vice President, Oracle  Today, Mark Hurd, President of Oracle, Thomas Kurian, Executive Vice President of Oracle and I discussed the strategic importance of how social media is impacting the enterprise and how it is changing the way customers, prospects employees and investors interact with brands worldwide.  Oracle understands that the consumer is in control and as such, brands must evolve and change to meet growing needs. In addition, according to social media thought leader and Analyst from Altimeter Group, Jeremiah Owyang, companies now average 178 corporate-owned social media accounts. When Oracle added leading social marketing, listening analytics and development tools from Vitrue, Collective Intellect and Involver to its Oracle’s Cloud Services Suite we went beyond providing a single set of tools. We developed an entire framework to include a comprehensive social relationship management suite to help companies move beyond the social enterprise and achieve the social-enabled enterprise.  The fundamental shift from transaction to engagement means that enterprises need not only a social strategy, but should also ensure that the information and data received from social initiatives flow back to marketing, sales, support and service. Doing so enables companies to deliver a proactive and compelling experience and provides analytics to turn engagement into opportunity – and ultimately that opportunity into revenue.  On September 13, 2012, I am delighted to sit down with Jeremiah to further the discussion about how enterprises are addressing social media strategies and managing content.  In addition, we will be taking your questions after the webinar via Twitter (@Oracle, @ReggieBradford, @cfinn, @jowyang). Use #oracle and #socbiz to submit questions and follow the conversation. I look forward to speaking with you and answering your questions online.  For more information about becoming a social-enabled enterprise, visit www.oracle.com/social. And don’t miss the insights of other social business thought leaders at www.oracle.com/goto/socialbusiness.

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• Reduce Bookmarks in Chrome to Toolbar Icons

  - by Asian Angel

  Do you want to make the most efficient use of the space in Chrome’s Bookmarks Toolbar? Now you can reduce the bookmarks to icons with just a few minutes work. Note: You may or may not wish to do some reorganizing with your bookmarks before-hand. Condensing the Bookmarks If your browser is anything like ours then it has not taken long to fill up your Bookmarks Toolbar. Accessing the drop-down section often throughout the day is not too fun. The bookmarks are the easiest part of your collection to condense. Right-click on each bookmark and select “Edit…” to open the Edit Bookmark Window. Delete the text, click OK, and you are finished. You still have a useable bookmark that looks nice and takes up very little room. These are our bookmarks from the first screenshot above…no problems with accessing all of them now. With just a few minutes work you can have a beautiful and compact Bookmarks Toolbar. If you have been looking for a more efficient and compact Bookmarks Toolbar in Chrome, then this little hack will certainly be useful for you. Similar Articles Productive Geek Tips Reduce Your Bookmarks Toolbar to a Toolbar ButtonAccess Your Bookmarks with a Toolbar Button in Google ChromeConvert Chrome Bookmark Toolbar Folders to IconsAdd the Bookmarks Menu to Your Bookmarks Toolbar with Bookmarks UI ConsolidatorCompact Toolbar Buttons in Firefox TouchFreeze Alternative in AutoHotkey The Icy Undertow Desktop Windows Home Server – Backup to LAN The Clear & Clean Desktop Use This Bookmarklet to Easily Get Albums Use AutoHotkey to Assign a Hotkey to a Specific Window Latest Software Reviews Tinyhacker Random Tips VMware Workstation 7 Acronis Online Backup DVDFab 6 Revo Uninstaller Pro Creating a Password Reset Disk in Windows Bypass Waiting Time On Customer Service Calls With Lucyphone MELTUP – "The Beginning Of US Currency Crisis And Hyperinflation" Enable or Disable the Task Manager Using TaskMgrED Explorer++ is a Worthy Windows Explorer Alternative Error Goblin Explains Windows Error Codes

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• Nautilus bookmarks and smb shares work with non-root user

  - by Enrique

  I'm having a problem with Nautilus in Ubuntu 10.10 When I open Nautilus as common user, it shows bookmarks and the bookmarks that point to smb windows shares work fine. However, if I start Nautilus as root, it does not show bookmarks, and if I try to browse a smb share directly (by pressing Ctrl+L and inserting an address like smb://[email protected]/backups/) it doesn't work and gives me an error that it couldn't be found.

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• Why does Files (Nautilus) stopped updating partition's bookmarks?

  - by YuriC

  I've upgraded from 13.04 to 13.10 and noticed that Files (Nautilus) stopped updating my bookmarks that are located in another partition (an ext4 one). It used to work before. Testing, I've found out that, if I add any new bookmark (using CTRL + D, for example), Files then adds this new one and updates all bookmarks, showing that ones that point to my partition. I conclude that the feature (updating bookmarks) works, but it's not being executed when I mount my partition clicking on it. Any hints on how to solve this? Bookmarks really speed up everyday activities.

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• How to deal with social login

  - by Matteo Pagliazzi

  In my new web app I'm going to allow social login through Twitter (maybe), Facebook and Google and I'm in search of the best way to do it. Actually I'm using Rails with Devise + Omniauth and this is the problem: Should I ask the user to choose a password so that he can login without a social network? Or maybe the user should be able to set a password if he want (for example when editing his account?) The second way seems the best one but since Twitter doesn't provide user email and google doesn't provide an username I'll probably have to ask the user for username/email when he log in so in that case I may also ask for the password... waht do you think?

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• Migration from one domain to another - Transfering the social media stats

  - by Dipak Saraf

  I am planning to move my site from one domain to another i.e from domain a.com to b.com . The site also has a lot of content and the migration of content is not an issue. The 301 redirect will take care of all the backlinks also. But my real worry is transfer the social media shares links and stats from domain a.com to b.com. I need some insight or any way in which the same can be migrated seamlessly from domain a.com to b.com

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• Social Business Forum Milano: Day 1

  - by me

  div.c50 {font-family: Helvetica;} div.c49 {position: relative; height: 0px; overflow: hidden;} span.c48 {color: #333333; font-size: 14px; line-height: 18px;} div.c47 {background-color: #ffffff; border-left: 1px solid rgba(0, 0, 0, 0.098); border-right: 1px solid rgba(0, 0, 0, 0.098); background-clip: padding-box;} div.c46 {color: #666666; font-family: arial, helvetica, sans-serif; font-weight: normal} span.c45 {line-height: 14px;} div.c44 {border-width: 0px; font-family: arial, helvetica, sans-serif; margin: 0px; outline-width: 0px; padding: 0px 0px 10px; vertical-align: baseline} div.c43 {border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px 0px 10px; vertical-align: baseline;} p.c42 {color: #666666; font-family: arial, helvetica, sans-serif} span.c41 {line-height: 14px; font-size: 11px;} h2.c40 {font-family: arial, helvetica, sans-serif} p.c39 {font-family: arial, helvetica, sans-serif} span.c38 {font-family: arial, helvetica, sans-serif; font-size: 80%; font-weight: bold} div.c37 {color: #999999; font-size: 14px; font-weight: normal; line-height: 18px} div.c36 {background-clip: padding-box; background-color: #ffffff; border-bottom: 1px solid #e8e8e8; border-left: 1px solid rgba(0, 0, 0, 0.098); border-right: 1px solid rgba(0, 0, 0, 0.098); cursor: pointer; margin-left: 58px; min-height: 51px; padding: 9px 12px; position: relative; z-index: auto} div.c35 {background-clip: padding-box; background-color: #ffffff; border-bottom: 1px solid #e8e8e8; border-left: 1px solid rgba(0, 0, 0, 0.098); border-right: 1px solid rgba(0, 0, 0, 0.098); cursor: pointer; margin-left: 58px; min-height: 51px; padding: 9px 12px; position: relative} div.c34 {overflow: hidden; font-size: 12px; padding-top: 1px;} ul.c33 {padding: 0px; margin: 0px; list-style-type: none; opacity: 0;} li.c32 {display: inline;} a.c31 {color: #298500; text-decoration: none; outline-width: 0px; font-size: 12px; margin-left: 8px;} a.c30 {color: #999999; text-decoration: none; outline-width: 0px; font-size: 12px; float: left; margin-right: 2px;} strong.c29 {font-weight: normal; color: #298500;} span.c28 {color: #999999;} div.c27 {font-family: arial, helvetica, sans-serif; margin: 0px; word-wrap: break-word} span.c26 {border-width: 0px; width: 48px; height: 48px; border-radius: 5px 5px 5px 5px; position: absolute; top: 12px; left: 12px;} small.c25 {font-size: 12px; color: #bbbbbb; position: absolute; top: 9px; right: 12px; float: right; margin-top: 1px;} a.c24 {color: #999999; text-decoration: none; outline-width: 0px; font-size: 12px;} h3.c23 {font-family: arial, helvetica, sans-serif} span.c22 {font-family: arial, helvetica, sans-serif} div.c21 {display: inline ! important; font-weight: normal} span.c20 {font-family: arial, helvetica, sans-serif; font-size: 80%} a.c19 {font-weight: normal;} span.c18 {font-weight: normal;} div.c17 {font-weight: normal;} div.c16 {margin: 0px; word-wrap: break-word;} a.c15 {color: #298500; text-decoration: none; outline-width: 0px;} strong.c14 {font-weight: normal; color: inherit;} span.c13 {color: #7eb566; text-decoration: none} span.c12 {color: #333333; font-family: arial, helvetica, sans-serif; font-size: 14px; line-height: 18px} a.c11 {color: #999999; text-decoration: none; outline-width: 0px;} span.c10 {font-size: 12px; color: #999999; direction: ltr; unicode-bidi: embed;} strong.c9 {font-weight: normal;} span.c8 {color: #bbbbbb; text-decoration: none} strong.c7 {font-weight: bold; color: #333333;} div.c6 {font-family: arial, helvetica, sans-serif; font-weight: normal} div.c5 {font-family: arial, helvetica, sans-serif; font-size: 80%; font-weight: normal} p.c4 {font-family: arial, helvetica, sans-serif; font-size: 80%; font-weight: normal} h3.c3 {font-family: arial, helvetica, sans-serif; font-weight: bold} span.c2 {font-size: 80%} span.c1 {font-family: arial,helvetica,sans-serif;} Here are my impressions of the first day of the Social Business Forum in Milano A dialogue on Social Business Manifesto - Emanuele Scotti, Rosario Sica The presentation was focusing on Thesis and Anti-Thesis around Social Business My favorite one is: Peter H. Reiser ?@peterreiser social business manifesto theses #2: organizations are conversations - hello Oracle Social Network #sbf12 Here are the Thesis (auto-translated from italian to english) From Stress to Success - Pragmatic pathways for Social Business - John Hagel John Hagel talked about challenges of deploying new social technologies. Below are some key points participant tweeted during the session. 6hRhiannon Hughes ?@Rhi_Hughes Favourite quote this morning 'We need to strengthen the champions & neutralise the enemies' John Hagel. Not a hard task at all #sbf12 Expand Reply Retweet Favorite 8hElena Torresani ?@ElenaTorresani Minimize the power of the enemies of change. Maximize the power of the champions - John Hagel #sbf12 Expand Reply Retweet Favorite 8hGaetano Mazzanti ?@mgaewsj John Hagel change: minimize the power of the enemies #sbf12 Expand Reply Retweet Favorite 8hGaetano Mazzanti ?@mgaewsj John Hagel social software as band-aid for poor leadtime/waste management? mmm #sbf12 Expand Reply Retweet Favorite 8hElena Torresani ?@ElenaTorresani "information is power. We need access to information to get power"John Hagel, Deloitte &Touche #sbf12http://instagr.am/p/LcjgFqMXrf/ View photo Reply Retweet Favorite 8hItalo Marconi ?@italomarconi Information is power and Knowledge is subversive. John Hagel#sbf12 Expand Reply Retweet Favorite 8hdanielce ?@danielce #sbf12 john Hagel: innovation is not rational. from Milano, Milano Reply Retweet Favorite 8hGaetano Mazzanti ?@mgaewsj John Hagel: change is a political (not rational) process #sbf12 Expand Reply Retweet Favorite Enterprise gamification to drive engagement - Ray Wang Ray Wang did an excellent speech around engagement strategies and gamification More details can be found on the Harvard Business Review blog Panel Discussion: Does technology matter? Understanding how software enables or prevents participation Christian Finn, Ram Menon, Mike Gotta, moderated by Paolo Calderari Below are the highlights of the panel discussions as live tweets: 2hPeter H. Reiser ?@peterreiser @cfinn Q: social silos: mega trend social suites - do we create social silos + apps silos + org silos ... #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser @cfinn A: Social will be less siloed - more integrated into application design. Analyatics is key to make intelligent decisions #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser @MikeGotta - A: its more social be design then social by layer - Better work experience using social design. #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser Ram Menon: A: Social + Mobile + consumeration is coming together#sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser Q: What is the evolution for social business solution in the next 4-5 years? #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser @cfinn Adoption: A: User experience is king - no training needed - We let you participate into a conversation via mobile and email#sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser @MikeGotta A:Adoption - how can we measure quality? Literacy - Are people get confident to talk to a invisible audience ? #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser Ram Meno: A:Adoption - What should I measure ? Depend on business goal you want to active? #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser Q: How can technology facilitate adoption #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser #sbf12 @cfinn @mgotta Ram Menon at panel discussion about social technology @oraclewebcenter http://pic.twitter.com/Pquz73jO View photo Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser Ram Menon: 100% of data is in a system somewhere. 100% of collective intelligence is with people. Social System bridge both worlds Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser #sbf12 @MikeGotta Adoption is specific to the culture of the company Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser @cfinn - drive adoption is important @MikeGotta - activity stream + watch list is most important feature in a social system #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser @MikeGotta Why just adoption? email as 100% adoption? #sbf12 Expand Reply Delete Favorite 2hPeter H. Reiser ?@peterreiser @MikeGotta Ram Menon respond: there is only 1 questions to ask: What is the adoption? #sbf12 @socialadoption you like this ? #sbf12 Expand Reply Delete Favorite 3hPeter H. Reiser ?@peterreiser @MikeGotta - just replacing old technology (e.g. email) with new technology does not help. we need to change model/attitude #sbf12 Expand Reply Delete Favorite 3hPeter H. Reiser ?@peterreiser Ram Menon: CEO mandated to replace 6500 email aliases with Social Networking Software #sbf12 Expand Reply Delete Favorite 3hPeter H. Reiser ?@peterreiser @MikeGotta A: How to bring interface together #sbf12 . Going from point tools to platform, UI, Architecture + Eco-system is important Expand Reply Delete Favorite 3hPeter H. Reiser ?@peterreiser Q: How is technology important in Social Business #sbf12 A:@cfinn - technology is enabler , user experience -easy of use is important Expand Reply Delete Favorite 3hPeter H. Reiser ?@peterreiser @cfinn particiapte in panel "Does technology matter? Understanding how software enables or prevents participation" #sbf #webcenter

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