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• Do AdWords conversions only track AdWords visitors?

  - by atticae

  I have set up an AdWords conversion and put the conversion tracking JS code on a test page. However, I don't see any conversions tracked when I visit it. Does the AdWords conversion tracking only register your conversion if you come to the site by clicking on an AdWords campaign? Google's help page advises me to test the code by clicking a campaign. However, I would like to use the tracking to track all conversions, not just AdWords. I considered using Analytics as well, but it seems you can only track via url there, not JS, which would mean I had to restructure a part of my page. (Because currently a conversion appears does not necessarily happen on a different URL.) Is AdWords tracking not a viable solution to track all visitor conversions on my site?

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• Open Different Types of New Google Documents Directly with These 7 New Chrome Apps

  - by Asian Angel

  Every time you want to open a new document of one kind or another in Google Drive you have to go through the whole ‘menu’ and ‘type selection’ process to do so. Now you can open the desired type directly from the New Tab Page using these terrific new Chrome apps from Google! The best part about this new set of apps is the ability to choose only the ones you want and/or need, then be able to start working on those new documents quickly without all the ‘selection’ hassle. How Hackers Can Disguise Malicious Programs With Fake File Extensions Can Dust Actually Damage My Computer? What To Do If You Get a Virus on Your Computer

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• linking Google AdWords account to Google Analytics account

  - by crmpicco

  I have a Google Analytics account that has two profiles, one for www.ayrshireminis.com and one for www.crmpicco.co.uk. I have a Google AdWords account that I would like to link to my Google Analytics account, but for some reason the Google AdWords admin is telling me I cannot do that. Within the AdWords admin and the My Account Linked Accounts Google Analytics section both profiles show as Not Available ... it also has this message... None of your profiles are available for linking due to your account settings. How can I link these two accounts?

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• How to structure well my adwords campaign?

  - by Romain Dorange

  I am starting an adwords campaigns and I will measure conversion rates using the Adwords conversion tracking pixel. Conversion might be account creation or a concrete sale. As it will be a test campaign to have some insights on CTR, CR, etc... on the future, I am likely to try several configurations. two differents ads with different landing URL and messages : one with a focus on the product / the other will contains a discount embedded in the URL 4 differents groups/thematics of keywords I guess I have to build 4 ads groups based on the keywords 2 ads with the different messages assign the two ads to each ads groups follow the campaign precisely in the ads tabs where I can see the effectiveness of each Ads per Ads Groups (for a total of 8 lines of reporting) Am I right ? Also, what are the KPI I can have from an adwords campaign tu measure global effectiveness? measure of ROI from concrete sales (tracking pixel with e-commerce tag on confirmation page) measure of ROI from leads acquisition (tracking pixel on account creation) measure of traffic increase with the campaign Thanks a lot.

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• AdWords traffic not (properly) reflected in Analytics

  - by CJM

  I have an AdWords account, which was set to use Auto-tagging of URLs. When looking at the Analytics account for that site, I couldn't find any reference to AdWords traffic either in the Advertising section or the Traffic Sources section. So I manually constructed the URL tags, and updated the Campaign Ad. Once the ad was approved and the clicks started coming through again, I could see the results in the Traffic Sources section of Analytics. In the Sources Campaigns section, my campaign was listed, and under Sources All Traffic, it was registering the same level of traffic from google/adwords. However, the Advertising AdWords section is still drawing a blank. Any ideas? Are there explicit steps needed to enable full tracking of AdWords campaigns? If it is relevant, the Adwords campaign was set up with one account, and the Analytics tracking with another, but both accounts have full access to both AdWords and Analytics.

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• Google-bot sees “Sorry, we have no imagery here” on pages with Google Maps

  - by friism

  I have a site with Google Maps on most of the pages. When inspecting content keywords in Google Webmaster tools, content keywords identified by Google-bot for the site include "imagery", "sorry" and "here". These turn out to be part of an error message returned by Google Maps: "Sorry, we have no imagery here". I cannot reproduce this error with normal clients, nor does "fetch as Google" show it. The problem is presumably that Google-bot tries to execute some of the Google Maps Javascript but then shoots itself on the foot and records the error message. A Google search for "Sorry, we have no imagery here" shows that this problem is endemic to sites across the internet, including Yelp and many others. I'd like to convince Google that my site is not about imagery and being sorry, but I'd also like to keep the maps in place. I guess one option would be to transition to static maps, but that's not a great alternative. There's some related discussion on Webmaster World, no resolution.

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• adwords traffic shows as 'not set' in google analytics

  - by sam

  in google analytics if i go to traffic sources search paid all i get is "not set". instead of the usual list of keywords that people have used to find the ad, this makes it really difficult to understand whats going on in the campaign.. ive gone into adwords and turned on auto tagging but still the same problem any idea how i can fix this so under the paid tab i get the phrases people have used to find my ad in ppc ?

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• Managing multiple Adwords accounts from one Google account

  - by CJM

  I have a Gmail account linked to numerous Analytics accounts, and a couple of Adwords accounts - that is, I can track stats from a dozen or so sites, and have administration rights for a couple of Adwords campaigns. However, a client has already set-up their Adwords account and has invited me help administer their campaign. However, when I try to accept, I get the folowing error: The Google Account xxx already has access to an AdWords account (Customer ID: ). As many have discovered, for some reason Google won't let an account that already owns an Adwords campaign, to join another account. However, I wondering if there is any workaround for this? Temporarily, I'm using a separate Gmail account for this, but what is the longer term solution. Going forwards, sometimes clients will be happy from me to 'host' their campaigns (but providing them with access), but I'm equally sure that many will want to retain greater control. Surely there must be a better way than creating an additional Gmail account for each client? How do web/SEO agencies handle this?

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• Google indexing and ranking a custom domain served by Google App Engine

  - by Hugues

  I have a website served on the following URL : "http://www.plugimmo.com" which is a custom domain served by Google App Engine on the following URL : http://plugimmo.appspot.com Since a while I have tried to optimise the Google indexing and ranking with no success. The problem is that searching on Google the keywords in the title of my home page does not retrieve my website at all even not in the 1,000 first results : When checking the cached version of google ( cache:www.plugimmo.com), it says that the cached version is the one of 20-Aug-12 of "plugimmo.appspot.com". It looks there are several issues : 1 - The cached version is really old. I have made a lot of changes since the 20-Aug-12 and I saw the googlebot crawling my site several times. 2 - The cached version is for "plugimmo.appspot.com" 3 - When looking at the Google Webmaster tools, I see that the number of pages indexed for www.plugimmo.com is 0, but that can't be the case given the number of changes I made since then. My questions would therefore be the following : Why is the version of the cache so old although I saw the googlebot crawling the site many times since 20-Aug-12 ? Is there a problem with indexing a custom domain served by Google App Engine ? Why is the Google Webmaster tools showing 0 pages indexed although new pages have been crawled and that no errors have been reported in the indexing ? Also, the site has been developed with Google Web Toolkit. I have followed the guidelines regarding crawling Ajax sites. The home page when crawled by a robot is redirected to http://www.plugimmo.com/HomeSnapshot.html Thanks a lot for your help ! Hugues

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• Convert Adsense earnings into Adwords

  - by dmytrivv

  Does anybody know how to convert Adsense earnings into Adwords? Basically, with placing Adsense banners on website, webmaster collects some "potential", or lets say - "active", but its automatically means = money + taxes + other routine work So, I'm wondering if it can be somehow converted into Adwords "potential" and spend again for website need. Theoretically, its just Ads Exchange. But, beauty of Adsense and Adwords is that both platforms have pretty solid clients databases. Any guess how it can be solved? please ...

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• Can not find Picasa Web Album, under Google App admin panel/google app/Other Google Services

  - by PMaly

  We got a Google App account that we use with our domaine name. We use the core service apps (gmail, calendar, drive, etc.). Now we are looking into going into Google+. To be able active Google+ for my users, I need to activate Picasa Web Album first. But I can't find it anywhere in my admin panel. It's suppose to be under Google Apps/Add Services/Other Services, but it's not. The only thing I see there is "Google App Engine" and "Google Apps Marketplace". Is it because I don't have Google Apps for business account? Thanks.

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• Google Updates Google Pack – Pushes Firefox and Skype Away

  - by Gopinath

  Google Pack is a must to install software package on every new Windows PC. With a single installer Google Pack delivers all the useful Google applications like Gtalk, Google Earth, Picasa, etc. and third party applications Firefox, Skype, Adobe Reader. Today Google updated Google Pack collection and removed competitor products like Firefox and Skype from main page and pushed them to background. The main page of Google Pack now showcases the following software: Google Apps, Google Picasa, Adobe Reader, Google Toolbar for IE, Google Desktop, avast free antivirus, Google Chrome and Google Earth. It’s still possible to install Firefox and Skype through Google Pack by clicking on the link “All Applicatoins” available on the right side menu and selecting the required installers.  As most of the users use the main page to pick the showcased software, Firefox and Skype are going to loose much of Google Pack love. Thanks labnol This article titled,Google Updates Google Pack – Pushes Firefox and Skype Away, was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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• Creating Google+ profile has changed a Google Apps for Business email name

  - by inbanco

  We use Google Apps for business for email, docs etc. For one account [email protected] I setup a Google+ profile but didn't realise it would change the name of the email account Was: From email name: "Sydney Branch" Email address: [email protected] Now: From email name: "John Smith" Email address: [email protected] I'd like to change it back. The name hasn't changed though in the Google Apps domain management email section though, so i don't know what's going on and don't want to lose that email address/account through suspension. I couldn't care less about losing Google+, i'm happy to remove that profile, but would it revert the name?

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• Upgraded to new Google Admob, now cannot resubmit Google Adsense application

  - by GPS

  I tried to apply for a google adsense account some time ago, but it was rejected due to some policy issues. Then I started using Legacy Admob account for the same email id. It was working fine. But now Google has deprecated the Legacy Admob so I upgraded to the new Google Admob. But now I want to resubmit my application for Adsense but whenever I go to the link https://www.google.com/adsense/ it takes to my homepage, where it shows older message that My account was not approved. It does not show the option to resubmit the application. Second way it shows to go to My Ads tab and then Under “Add AdSense for content", click Apply now. Complete the AdSense application form, then click Submit my application." But I cannot see Submit My Application or Add Adsense for content option in my My Ads Tab. Please can anybody tell me what should I do? Thanks.

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• ClickThrough on Google Webmaster Tool and Traffic Source in Google Analytics

  - by Svetlana

  I'm new to SEO and website management, but eager to learn. I manage a newly revamped site and I'm tracking it on Google Analytics and in Google Webmaster tools. The Webmaster tools show that I get about 3200 impressions and 180 click through's a week. Google Analytics show that no traffic comes from search engins, all of the traffic is direct. On average, I get about 60-80 visitors a day, shouldn't Google Analytics show at least a few of those visitors as having come from the search engines?. What does that discrepancy mean? I can't seem to wrap my mind around it... Thank you in advance, Svetlana

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• Getting the keyword as a parameter from Adwords using ValueTrack

  - by Stephen Ostermiller

  I set up an AdWords campaign for website following the instructions for Google AdWords ValueTrack. One of the things that it is supposed to be able to do is pass the keyword as a URL parameter using the code {keyword} in the URL. I set it up for integration with Google Analytics such the landing URLs would look like: http://example.com/landing.html?utm_source=adwords&utm_medium=cpc&utm_term=%7Bkeyword%7D&utm_content=my_content&utm_campaign=my_page where {keyword} is in the utm_term parameter. Hower, this keyword substitution isn't happening. Why?

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• Google Search Parameter Question

  - by Brian

  I've been trying to determine different parameters used by Google in their search queries. In particular, the usg parameter is what is giving me troubles. Here is an example value given for it, which is from an actual Google query: usg=0_zDqudnCN52ATGjAl3tignXNtBo4%3D Does anyone know what it could be for / recognize it? I've done a bit of digging, but haven't found any confirmation as to what it could be. Here is the link that I took a look at: http://www.webmasterworld.com/google/3892573.htm

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• How to enable Google Drive offline access

  - by Gopinath

  Google’s latest cloud offering Google Drive provides 5GB of free storage to let you store documents, spread sheets, photos and other stuff and access them using a variety of devices – PCs, Macs, smartphones and tablets. You can also set up offline access to Google Drive so that you can access files on the move even if you don’t have access to internet connection. To access Google Drive offline you need Chrome browser and here are the simple steps to be followed for setting up. Step 1:  Login to Google Drive and click the gear icon in the upper right of your window. Step 2: Select Set up Docs offline from the drop-down menu. The “Set up offline viewing of Google Docs” dialog will appear Step 3:  Authorize Google Chrome to store your Google Drive content by clicking on “Allow offline docs” and then install “Docs Chrome web app” by clicking on “Install from Chrome web store”. You’ll be taken to the Chrome web store, where you’ll need to click Install on the right-hand side of the browser window. Step 4: Once the app is installed, you’ll be taken to a Chrome page with the Google Docs app icon. Click the icon to go back to your Documents List. Google Chrome take few minutes to prepare Google Drive for offline access by downloading all the files to your local computer. Once it’s completed, you can access Google Drive files offline. To access files of Google Drive offline point your Chrome browser to drive.google.com. When offline your Google Docs stored on Google Drive are available in view only mode. You can open Google Documents, Spread sheets & Presentations and see the content but you can’t edit them.

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• AdWords test with two different agencies - can I track their results without them being aware of each other

  - by Drew

  Currently going through a process of testing two AdWords ppc providers at the same time from two separate AdWords accounts. However they will require access to my GA account for linking and ecommerce tracking. Which means that they will be able to see each others results. I dont want this; Is it possible to set up GA so that; Company A only sees Adwords results associated to their AdWords management via GA Company B only sees Adwords results associated to their AdWords management via GA And each company never sees the other company's Adwords results? 100 positive karma points to anyone who can shed some light on this. Cheers.

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• How to structure my AdWords campaign for testing and different groups of keywords?

  - by Romain Dorange

  I am starting an AdWords campaigns and I will measure conversion rates using the AdWords conversion tracking pixel. Conversion might be account creation or a concrete sale. As it will be a test campaign to have some insights on CTR, CR, etc... on the future, I am likely to try several configurations: Two different ads with different landing URL and messages: one with a focus on the product / the other will contains a discount embedded in the URL. 4 different groups or themes of keywords. I guess I have to build 4 ads groups based on the keywords 2 ads with the different messages assign the two ads to each ads groups follow the campaign precisely in the ads tabs where I can see the effectiveness of each Ads per Ads Groups (for a total of 8 lines of reporting) Also, what are the key performance indicators that I can have from an AdWords campaign to measure global effectiveness? measure of return on investment from concrete sales (tracking pixel with e-commerce tag on confirmation page) measure o return on investment from leads acquisition (tracking pixel on account creation) measure of traffic increase with the campaign

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• Is it possible to track an outsourced adwords campaign?

  - by Addsy

  We have a site that is paying a 3rd party to run adwords campaigns on our behalf. They do this using their own Adwords account and so we are unable to link it to our Google Analytics account. We do have our own Adwords account for the site which is linked but the majority of campaigns are being run by this 3rd party. At the moment, in our Adwords reports (ie the Adwords section within Google Analytics) we are seeing that for the majority of visits the campaign and keyword data is not set. I am assuming that this is because even though the visit is being recognised as coming from an Adwords account, because it is not the Adwords account linked to our Analytics account, we don't get sent the campaign and keyword information. Is this correct and if so is there a way that we can start tracking this information so that we can see for ourselves how the campaigns are performing? Many thanks

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• Google Now is One Step Closer to Becoming Active in Google Chrome

  - by Akemi Iwaya

  Many people have been eager to have Google Now working in their Chrome browsers and this week that dream got one step closer to reality. The first teasers that the new feature is becoming active have started to appear, so now is a good time to activate the switch for it and be ready for its arrival. You will need to be running the Dev Channel on your computer and enable the Google Now switch via Chrome Flags (chrome://flags/) if you have not already done so. The switch will be towards the bottom of the list. Once that is done restart your browser. After the browser has restarted you will see a notification window pop up as seen in the first screenshot above. Click Yes and a second small pop up message window will appear letting you know more about the freshly enabled feature. Unfortunately we were not able to catch a screenshot of the second message window before it disappeared.    

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• Google analytics and Adwords showing very different figures

  - by Dave Rook

  In AdWords I have 1 advert running only. The landing page includes a querystring so I can track it. EG, www.mydomain.com/products?source=CPC I also use Google Analytics. For February I have approx 1450 clicks in AdWords. This means, 1450 went to my website. In Google Analytics, according to my landing page, there were only ~850 visits. In Google Analytics, in the Acquisition - All traffic page, it suggests that Google CPC brought 517 visits... I know tracking tools are not 100% reliable but this figure seems to be showing something is very wrong. How can I tell which of the figures is accurate or is this just a limitation of reporting tools?

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• Save GMail attachments directly to Google Drive

  - by Gopinath

  What makes Google Drive attractive is it ability to play nice with other Google offerings like Google Docs, GMail, Android mobiles & tablets. Google Drive is well integrated with Google Docs and every document you create is automatically saved on Google Drive. Google Drive’s integration with other services like GMail may be in progress at Google, but enthusiastic community developers has released a plugin to integrate with GMail. The Google Chrome plugin “Gmail Attachments To Drive” lets you automatically save GMail attachments to Google Drive with a single click. Once the plugin is installed it adds a link “Save To Drive” next to each attachment displayed on GMail and on clicking, it automatically saves the files to Google Drive. I tested the plugin by saving attachments like PDFs, MS Word documents and Images to Google Drive and it worked very well.  I don’t have any complaints on the plugin except couple of feature requests. If the plugin can provide option “Save All Files To Drive” it will be very much helpful to save all attachment of an email at one shot. Also it would be great if the developer can extend it to Firefox too. Anyways it’s a great plugin for Google Drive users and worth checking it out. Install Gmail Attachments To Drive for Google Chrome

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• Does a site's bounce rate influence Google rankings?

  - by Joel Spolsky

  Does Google consider bounce rate or something similar in ranking sites? Background: here at Stack Exchange we noticed that the latest Google algorithm changes resulted in about a 20% dip in traffic to Server Fault (and a much smaller dip in traffic to Super User). Stack Overflow traffic was not affected. There was an article on WebProNews which hypothesized that bounce rate might be a ranking signal in Google's latest Panda update. According to Google Analytics, these are our bounce rates over the last month: Site Bounce Rate Avg Time on Site ------------- ----------- ---------------- SuperUser 84.67% 01:16 ServerFault 83.76% 00:53 Stack Overflow 63.63% 04:12 Now, technically, Google has no way to know the bounce rate. If you go to Google, search for something, and click on the first result, Google can't tell the difference between: a user who turns off their computer a user who goes to a completely different web site a user who spends hours clicking around on the website they landed on What Google does know is how long it takes the user to come back to Google and do another search. According to the book In The Plex (page 47), Google distinguishes between what they call "short clicks" and "long clicks": A short click is a search where the user quickly comes back to Google and does another search. Google interprets this as a signal that the first search results were unsatisfactory. A long click is a search where the user doesn't search again for a long time. The book says that Google uses this information internally, to judge the quality of their own algorithms. It also said that short click data in which someone retypes a slight variation of the search is used to fuel the "Did you mean...?" spell checking algorithm. So, my hypothesis is that Google has recently decided to use long click rates as a signal of a high quality site. Does anyone have any evidence of this? Have you seen any high-bounce-rate sites which lost traffic (or vice-versa)?

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