SEM & Adwords: How many click without a sale before i should pause a keyword
- by Thomas Jönsson
I wonder how many clicks I optimally should let pass through every new keyword I try in Adwords before I find out that it's not making a profit and it should be paused!
It's actually four question.
1: At which likelihood percentile should I pause a word?
2: How many clicks should I let through before I pause a word for those word which do not…