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  • Business Strategy - Google Case Study

    Business strategy defined by SMBTN.com is a term used in business planning that implies a careful selection and application of resources to obtain a competitive advantage in anticipation of future events or trends. In more general terms business strategy is positioning a company so that it has the greatest competitive advantage over others in the markets and industries that they participate in. This process involves making corporate decisions regarding which markets to provide goods and services, pricing, acceptable quality levels, and how to interact with others in the marketplace. The primary objective of business strategy is to create and increase value for all of its shareholders and stakeholders through the creation of customer value. According to InformationWeek.com, Google has a distinctive technology advantage over its competitors like Microsoft, eBay, Amazon, Yahoo. Google utilizes custom high-performance systems which are cost efficient because they can scale to extreme workloads. This hardware allows for a huge cost advantage over its competitors. In addition, InformationWeek.com interviewed Stephen Arnold who stated that Google’s programmers are 50%-100% more productive compared to programmers working for their competitors.  He based this theory on Google’s competitors having to spend up to four times as much just to keep up. In addition to Google’s technological advantage, they also have developed a decentralized management schema where employees report directly to multiple managers and team project leaders. This allows for the responsibility of the technology department to be shared amongst multiple senior level engineers and removes the need for a singular department head to oversee the activities of the department.  This is a unique approach from the standard management style. Typically a department head like a CIO or CTO would oversee the department’s global initiatives and business functionality.  This would then be passed down and administered through middle management and implemented by programmers, business analyst, network administrators and Database administrators. It goes without saying that an IT professional’s responsibilities would be directed by Google’s technological advantage and management strategy.  Simply because they work within the department, and would have to design, develop, and support the high-performance systems and would have to report multiple managers and project leaders on a regular basis. Since Google was established and driven by new and immerging technology, all other departments would be directly impacted by the technology department.  In fact, they would have to cater to the technology department since it is a huge driving for in the success of Google. Reference: http://www.smbtn.com/smallbusinessdictionary/#b http://www.informationweek.com/news/software/linux/showArticle.jhtml?articleID=192300292&pgno=1&queryText=&isPrev=

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  • La documentation PHP maintenant disponible depuis Google Chrome, grâce à une nouvelle extension

    La documentation PHP est maintenant disponible depuis Google Chrome grâce à l'extension PHP documentation - PHP.net Vous pouvez l'installer ici : https://chrome.google.com/extensions...lgpiochncgdnhd [IMG]https://chrome.google.com/extensions/img/kfiahljocaflpaiopilgpiochncgdnhd/1260755606.08/screenshot/1001[/IMG] [IMG]https://chrome.google.com/extensions/img/kfiahljocaflpaiopilgpiochncgdnhd/1260755606.08/screenshot/1[/IMG]...

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  • Why some video posts from the same blog appear in google with thumbs, while others do not?

    - by jayarjo
    We own media blog - which is basically a big collection of various videos streamed through our branded player. Interesting thing is that some of our posts show up in google search results with a thumb denoting that the post in question is in fact a video. But more often they are not. We basically wonder why? What does affect it and can we control it somehow? All posts (their single pages) have facebook og meta tags in place.

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  • The Impact of Google Caffeine

    Google Caffeine is the new Google indexing system, with the aim of providing better results for their 128 million worldwide users. So what is Google Caffeine and how will it affect Google's users and website owners?

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  • Google Analytics: Why is Avg Time on Site lower than Avg time on Page?

    - by Melanie
    I have the following Custom Report set up in Google Analytics: Metrics: Avg Time on Page Avg Time on Site Dimensions: Page So a report looks like this: Page Avg Time on Page Avg Time on Site /an-article 00:03:14 00:00:11 /another-article 00:05:11 00:01:07 /something-written 00:03:00 00:00:31 Why is it that for each 'page', the 'site views' are significantly lower?

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  • Les Google Apps s'enrichissent avec la reconnaissance de caractères et des capacités de stockage supplémentaires

    Les Google Apps s'enrichissent avec la reconnaissance de caractères Et proposent des capacités de stockage supplémentaires Les Google Apps, la suite de productivité 100 % Cloud de Google, viennent de s'enrichir coup sur coup de deux nouvelles fonctionnalités. La première permet de convertir automatiquement des documents PDF en texte grâce à une technologie de reconnaissance de caractères (dite OCR pour Optical Character Recognition). [IMG]http://ftp-developpez.com/gordon-fowler/Google%20Apps%20Improvments/ocr1.png[/IMG] Cette fonctionnalité existait déjà en test pour la langue français...

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  • 16 000 processeurs pour identifier un chat, le laboratoire Google X dévoile son réseau de neurones

    16 000 processeurs pour identifier un chat le laboratoire Google X dévoile son réseau de neurones Le laboratoire de recherche X de Google a procédé à la connexion de 16 000 processeurs pour créer un réseau de neurones permettant d'identifier des chats Déjà connu pour son projet de voiture sans conducteur en encore ses lunettes pour la réalité augmentée présentés récemment, le laboratoire de Google revient encore au-devant de la scène avec des résultats concrets pour un autre de ses projets. En gestation depuis plusieurs années, une équipe de chercheurs de Google X s'est lancée dans un projet avec pour objectif de ...

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  • How to interpret Events from Unique Events in Google Analytics?

    - by Mike Buckbee
    I'm trying to add some javascript triggered Google Analytics events to a website that is already working with GA. I've included the following beneath the standard GA script (new ga.js script). _gaq.push(['_trackEvent', 'Downloads', 'Extension']); Which seems to be working ok, but the results listed in the Events Overview report (after waiting 24 hours), don't make sense. It states that there have been 1 Total Events and 5 Unique Events (screenshot below). https://img.skitch.com/20110729-8hufapcq2366rq3cbpuihjgqjd.jpg

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  • Google rafraichit son interface utilisateur avec WebGL et HTML 5, plusieurs autres services suivront

    Google rafraichit son interface utilisateur avec WebGL et HTML 5 Plusieurs autres services suivront Après le lancement de son nouveau réseau social Google+ pour contrer Facebook, Google a annoncé qu'il travaille sur un projet pour apporter une nouvelle expérience utilisateur et une amélioration de l'interface de plusieurs de ses services. Le premier à en bénéficier est depuis aujourd'hui le moteur de recherche qui arbore d'ores et déjà son nouveau look. La page d'accueil du moteur de Google affiche désormais un nouveau bandeau de menu noir, « plus convivial », et des boutons de recherche redessinés. Cette i...

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  • What is an easy way to see how often recently added pages are viewed in google analytics?

    - by cboettig
    Google Analytics makes it very easy to see the number of views of the most-viewed pages, but I cannot figure out how to see the number of views a particular page has received, or the number of views of recently added pages (e.g. blog posts). Is it possible to sort the pageviews list by date the page was added? Can this be done without having to externally create a list of recent pages and use the analytics API?

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  • Is the W3 standard a major factor when google decides SERP position?

    - by Anonymous12345
    I have a dynamic php website which index only has around 800 errors according to the w3 validator online. I have tried checking major websites like ebay, stackoverflow and others also, all with around 400 errors. So my first thought is, what good is that validator when it always displays errors? Secondly, will the errors affect my SERP ranking? ie, will me fixing these errors as good as I can increase my Google search position? Thanks

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  • Google Sync brings back Login Keyring from previous distro: How to remove?

    - by Mridul Malpotra
    I previously had Ubuntu 12.04 and had my Login Keyring set to a password that I don't remember and am not able to guess. I changed my Linux version to Mint 15 Cinnamon recently, but everytime I sync my Google account with my browser, the Login Keyring keeps coming back. I tried the /Preferences/Password method but there is no file as such which is created. Also, .gnome2 folder doesn't have any keyring file. How can I make the box go away for all?

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  • Does Google penalize pseudo-duplicate pages for different locations?

    - by mikewowb
    My compony's site's home page was not specificly optimized to any location. Now, I am planning to optimize it to Boston, and create ten or so other landing pages for other locations we serve. If we made these new pages by copying the original Boston one and changing the location's name (s/Boston/Montreal/), would Google consider them as duplicate pages and penalize us? What is the best practice for this?

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  • Is the structure of my site's navigation (via price/service tables) considered 'Duplicate Content' by Google?

    - by James Gadsby
    As I'm building my business website, I'm using service/price tables at the bottom of each service page to demonstrate to customers/potential clients my other offerings. Of course, given that there are 7 or 8 service pages, each with (according to Google) the same service descriptions below the original content for that service, would this be counting as duplicate content? If so, what could I do about it?

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  • Can I use Google AdSense within a banner rotator?

    - by Derfder
    I have 3 rotating banners on one 728x90 position on my website, so every time a page is loaded another banner is shown. One of these is AdSense. Is it legal, I mean is this strictly prohibited or not? Because, the code is basically stored in db table in my CMS module in Wordpress, so I guess it is OK. But I am asking to be sure. What is your personal experience? Does Google penalize sites with banner rotators?

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  • 5 Ways to Reduce the Google Sandbox Effect

    The most used and most popular search engine is Google all over the World Wide Web. Google is very much strict with the SEO practices every website is using. Google sandbox is known as the effect after a website is put into test if it followed the policy and guidelines of Google.

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  • How to Get Indexed by Google - Fast

    Do you want to get indexed in Google fast? If you are new to the internet getting your first website listed on Google can be a real pain. In fact so many people give up on ever getting their website listed on Google as it can take six months plus to get listed if you submit your site directly to Google. But what if you could find out how to get listed in just seven days?

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  • 5 Ways to Reduce the Google Sandbox Effect

    The most used and most popular search engine is Google all over the World Wide Web. Google is very much strict with the SEO practices every website is using. Google sandbox is known as the effect after a website is put into test if it followed the policy and guidelines of Google.

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  • Getting Your Website Noticed on Google

    The challenge to get to the front of search engine result involves efforts from a website owner to constantly improve page content. Yahoo and Bing use HTML tag structures, but Google optimization is more complex. Google separates affiliate pages and ad sites from sites that offer unique, relevant content. As Google has more rigid rules and requirements, site owners have to optimize pages to improve their Google index rank.

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  • Google proposera un nouveau modèle de ses Google Glass dans les semaines à venir, les testeurs actuels pourront échanger gratuitement leurs modèles

    Google proposera un nouveau modèle de ses Google Glass dans les semaines à venir, les testeurs actuels pourront échanger gratuitement leurs modèles Google a annoncé une nouvelle mise à jour hardware de ses lunettes connectées, qui deviendront compatibles avec des lunettes de vue et des lunettes de soleil. Dans les prochaines semaines, les bêta testeurs actuels qui font parti du programme Explorer (ceux qui ont pu acheter les Google Glass moyennant 1 500 dollars) sont éligibles pour un échange...

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  • Google App Engine UI Widgets

    - by Carl
    Are there any UI widgets available to the python side of Google App Engine? I'd like something like the collapsed/expanded views of Google Groups threads. Are these type things limited to the GWT side?

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  • Google Charts Over HTTPS

    - by swt83
    I'm trying to load charts as images in a secured site. An example of a Google Chart image over https would be this: https://www.google.com/chart?cht=lc&chs=200x125&chd=s:helloWorld The problem is that while you can load an image like this by directly clicking the link, you can't include it as an image in your page. It just won't load. Any idea on how to bypass this? Or solution generally using PHP?

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  • Using Monotouch with Google .NET APIs

    - by Bryan
    I am using Mike Bluestein's article, http://mikebluestein.wordpress.com/2009/09/27/using-monotouch-with-the-net-library-for-the-google-data-api/, to build an application that communicates with the google APIs. When I try to add references to my project, the imported projects say "incompatible target framework: v2.0". I can change version to 1.0, 3.0, or 3.5 with the same results. If I add the .dll to the monotouch project I get a compilation error - monotouch failed with no output 134. Any suggestions?

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  • Google Visualization API chart in Blogger / Blogspot

    - by gotgenes
    Is it possible to embed (chart) visualizations created by the Google Visualization API in a Blogger post? I tried stripping out the <head> and <body> tags (and closing tags) from the pie chart example, however, the pie chart visualization fails to render, even on a published post. NOTE: I'm asking about the Visualization API, rather than the Google Image Charts (Charts API).

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