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  • maintaining redirects in nginx from an external source

    - by Sascha
    I am in the situation to give our marketing department the opportunity to maintain their redirects by their own. Until now, they passed the information to the IT department and we maintained it for them in nginx.conf. Some of these guys are quite familiar with redirections in IIS or even in apache but it is no option to give them direct access to the nginx configuration. I see, that there is no nginx support for .htaccess files which I could give access to and I would also prefer not to grant write access to an conf-file that nginx includes. I expect, that our marketing will break our nginx setup within hours... Is there a secure possibility without giving them access our the heart of our load balancer?

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  • How to decide where to purchase a wildcard SSL certificate?

    - by user664833
    Recently I needed to purchase a wildcard SSL certificate (because I need to secure a number of subdomains), and when I first searched for where to buy one I was overwhelmed with the number of choices, marketing claims, and price range. I created a list to help me see passed the marketing gimmicks that the greater majority of the Certificate Authorities (CAs) plaster all over their sites. In the end my personal conclusion is that pretty much the only things that matter are the price and the pleasantness of the CA's website. Question: Besides price and a nice website, is there anything worthy of my consideration in deciding where to purchase a wildcard SSL certificate?

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  • wireless usb hub with the hub on the computer side - does this exist?

    - by Mala
    Hi I'm looking for what is effectively a wireless usb hub, but where the "hubbing" part takes place on the computer-side. In other words, something like this: http://www.iogear.com/product/GUWH104KIT/ Except rather than all four "terminating" slots being connected, having 4 small "wireless terminals" so that the devices can be placed all over a room instead of all within reach of the wireless usb hub Does such a product exist? Thanks!

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  • Toggle-able USB hub with more than one input and output?

    - by user74757
    I recently came across this product: http://ppa-usa.com/shared-network-hub-4-port-usb.html The only problem is, this is nearly opposite of what I need. Ideally, I'm looking for a USB hub-like device that can accept at least two devices for input, and toggle those two devices between at least 2 PC's. The hub linked above appears to be only able to accept one device. Does anyone know of such a product?

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  • Are there freezing issues with the Seagate Barracuda ST31500341AS anymore?

    - by Neil
    I found this hard drive on NewEgg: Seagate Barracuda 7200.11 ST31500341AS 1.5TB 7200 RPM 32MB Cache SATA 3.0Gb/s 3.5" Internal Hard Drive (bare drive) - OEM http://www.newegg.com/Product/Product.aspx?Item=N82E16822148337 And there are quite a few substantial bad reviews about the drive freezing periodically. If you search for a bit, you can find several forums with people having problems, but of course forums don't get updated when resolutions to those problems are found. I'm just wondering, does anyone know what the final verdict regarding the freezing issue with these hard drives is?

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  • Does this video card support sound?

    - by Macros
    Probably a rookie question but here goes...I am looking to buy a new video card for a few year old PC which will be used as a media centre. The card I am looking at is this one http://www.ebuyer.com/product/173708, with the main aim being to play blu-ray films. In the product description it states that the card has 7.1 audio channel support, does this mean it will play the sound from the blu-ray through the HDMI, or do I need a separate sound card?

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  • Find rows that match multiple (two) criteria

    - by Scott Sanders
    I am trying to get a list of items that match on two criteria. DATE PRODUCT CHANNEL DEC 13 Cat Chow DRUG NOV 13 Pupperoni DRUG DEC 13 Meow Mix DRUG DEC 13 Jerky Treats DRUG This is the data from A1 to C5. I want all the product sold on DEC 13 and in the DRUG channel. This is the formula that I have now, which is only bringing back the first example. INDEX($B$2:$B$5, MATCH(1, ("DRUG"=$C$2:$C$5)*("DEC 13"=$A$2:$A$5), 0) )

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  • Subnetting design for a new building?

    - by Zombie
    A building with 4 floors, each floor is divided as follows; 15 users for accounting, 15 users for finance and 15 users for marketing (i.e 45 user in each floor). Data center is located on the ground floor, with 45 servers to be divided into 15 for all the accounting users in the four floors, another 15 for the finance and the last 15 for the marketing. (i.e each 15 server for each one of the above categories are separated from the other 15 and so on) What is the proper subnetting design for such scenario? Knowing that we are allowed to use anything we want!

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  • How to make sql query dynamic?

    - by ClarkSKent
    Hello, I am using this pagination class and was looking for a way to make the sql query more dynamic instead of having it hardcoded. I have a 3 <li> elements that I want to be filter buttons, meaning when a user clicks on one of these elements I want It to send the id so I can use it in a sql query. So for the $sql = "select * from explore where category='marketing'"; (as seen below). When the user clicks on the 'automotive' button it will change the category above to automotive. Any help on this would be highly appreciated, Thanks. This is what my main page looks like: <script type="text/javascript" src="http://ajax.googleapis.com/ajax/libs/jquery/1.4.1/jquery.min.js"></script> <script type="text/javascript" src="jquery_page.js"></script> <?php //Include the PS_Pagination class include('ps_pagination.php'); //Connect to mysql db $conn = mysql_connect('localhost', 'root', 'root'); mysql_select_db('ajax_demo',$conn); $sql = "select * from explore where category='marketing'"; //Create a PS_Pagination object $pager = new PS_Pagination($conn, $sql, 3, 11, 'param1=valu1&param2=value2'); //The paginate() function returns a mysql //result set for the current page $rs = $pager->paginate(); //Loop through the result set while($row = mysql_fetch_assoc($rs)) { echo "<table width='800px'>"; echo "<tr>"; echo"<td>"; echo $row['id']; echo"</td>"; echo"<td>"; echo $row['site_description']; echo"</td>"; echo"<td>"; echo $row['site_price']; echo"</td>"; echo "</tr>"; echo "</table>"; } echo "<ul id='pagination'>"; echo "<li>"; //Display the navigation echo $pager->renderFullNav(); echo "</li>"; echo "</ul>"; echo "<ul id='filter'>"; echo "<li id='marketing'>"; echo "Marketing"; echo "</li>"; echo "<li id='automotive'>"; echo "Automotive"; echo "</li>"; echo "<li id='sports'>"; echo "Sports"; echo "</li>"; echo "</ul>"; ?>

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  • Access Insurance Company Wins 2010 Technology Innovation Award at IASA

    - by [email protected]
    Helen Pitts, senior product marketing manager for Oracle Insurance, is blogging from the 2010 IASA Annual Conference and Business Show this week. For the second time in two weeks an Oracle Insurance customer has earned recognition at an insurance industry event for its innovative use of technology to transform their business. Access Insurance Company received the 2010 Technology Innovation Award during the 2010 IASA Annual Conference and Business Show this week in Grapevine, Texas. The company earned the recognition for its "Instant Access" application, which executes all the business rules and processes needed to provide a quote, bind, and issue a policy. CIO Andy Dunn and Tim Reynolds stopped by the Oracle Insurance Booth at IASA to visit with the team, show their award, and share how the platform has provided a strategic advantage to the company and helped it increase revenue by penetrating new markets, increasing market share and improving customer retention. Since implementing Instant Access in 2009 - a platform that leverages both Oracle Insurance Insbridge Rating and Underwriting and Oracle Documaker - the carrier has: Increased policies in force by 22%, from 140,185 to more than 270,000 Grown market share by 4.6% Increased 2009 revenue by 26.5% Increased ratio of policyholders per CSR by 30% Increased its appointed independent producers by 43 percent Now that's true innovation! You can learn more about the company's formula for success by reading Access Insurance Holdings CEO and president Michael McMenamin's interview with Insurance & Technology, Data Mastery Drives Access Insurance's 'Instant Access' Business Technology Platform. Congratulations to Michael, Andy, Tim and the entire team at Access Insurance on this well deserved honor - and for your role as a technology leader for the industry. Helen Pitts is senior product marketing manager for Oracle Insurance.

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  • Looking ahead at 2011-with Paul Greenberg

    - by divya.malik
    It is almost the end of 2010, rather unbelievable how fast this year has gone by. It is always interesting to read what our CRM gurus have to say about the coming year. So here is CRM luminary, Paul Greenberg’s  forecast for 2011. Mobile CRM growth accelerates. CRM and “Social” companies continue to integrate their capabilities as a few suites begin to emerge. Social “rankings”, as a measure of customer engagement, will become a standard public measure. Analytics exhibits the most significant growth of any area with Customer Insight apps leading the way. Marketing apps mature with social marketing becoming an integral part of the application offering. Customer service begins to redefine itself with greater emphasis on service communities, web self-service and customer knowledge capture. Knowledge management replaces enterprise content management as a core requirement for large businesses. Customer experience reasserts itself loudly as the core of CRM and SCRM - This one is kind of a no-brainer in a way. Co-creation and customer driven product innovation becomes more than just an advanced idea. Microsoft Azure emerges as a true cloud provider at the level of Amazon as cloud computing considers its rise to becoming a primary technology infrastructure. Application marketplaces will become commonplace as companies look to platform providers to fill ecosystem needs, not just CRM. I do encourage you to read the details of his forecasts, that are split into two blog posts. For Part I click here and for Part II, click here. Technorati Tags: oracle,siebel CRM,scrm,paul greenberg

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  • Oracle @ AIIM Conference

    - by [email protected]
    Oracle will be at the AIIM Conference and Exposition next week in Philadelphia. On the opening morning, Robert Shimp, Group Vice President, Global Technology Business Unit, of Oracle Corporation, will moderate an executive keynote panel. Mr. Shimp will lead four Oracle customer executives through a lively discussion of how innovative organizations are driving the integration of content management with their core business processes on Tuesday April 20th at 8:45 AM. Our panelists are: CINDY BIXLER, CIO, Embry Riddle Aeronautical University TOM SHOWALTER, Managing Director, JP Morgan Chase IRFAN MOTIWALA, Vice President, Moody's Investors Service MIT MONICA CROCKER, CRM, PMP, Corporate Records Manager, Land O'Lakes For more information on our panelists, click here. Oracle will be in booth #2113 at the AIIM Expo. Come by and enter the daily raffle to win a Netbook! Oracle and Oracle partners will demonstrate solutions that increase productivity, reduce costs and ensure compliance for business processes such as accounts payable, human resource onboarding, marketing campaigns, sales management, large scale diagrams for facilities and manufacturing, case management, and others Oracle products including Oracle Universal Content Management, Oracle Imaging and Process Management, Oracle Universal Records Management, Oracle WebCenter, Oracle AutoVue, and Oracle Secure Enterprise Search will be demonstrated in the booth. Oracle will host a private event at The Field House Sports Bar - see your Oracle representative for more details Oracle customers can meet in private meeting rooms with their Oracle representatives Key Sessions Besides the opening morning keynote panel, Oracle will have a number of other sessions at the conference. Oracle Content Management will be featured in the session G08 - A Passage to Improving Healthcare: Enhancing EMR with Electronic Records Wednesday April 21st 2:25PM-3:10PM Kristina Parma of Oracle partner ImageSource will deliver this session, along with Pam Doyle of Fujitsu and Nancy Gladish of Swedish Medical Center. Kristina will also be in the Oracle booth to talk about this solution. On Tuesday April 20th at 4:05 PM Ajay Gandhi of Oracle will deliver a session entitled Harnessing SharePoint Content for Enterprise Processes in PeopleSoft, Siebel, E-Business Suite and JD Edwards Tuesday April 20th 1:15PM-1:45PM - Bringing Content Management to Your AP, HR, Sales and Marketing Processes - Application Showcase Theater (on the AIIM Expo Floor - Booth 1549 Wednesday April 21st 12:30PM-1:00PM - Embed and Edit Content Anywhere - Application Showcase Theater (on the AIIM Expo Floor - Booth 1549 For more information, see the AIIM Expo page on the Oracle website.

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  • PARTNER WEBCAST (June 4): Enhance Customer experience with Nimble Storage SmartStack for Oracle with Cisco

    - by Zeynep Koch
    Live Webcast: Enhance Customer experience with Nimble Storage SmartStack for Oracle with Cisco A webcast for resellers who sell Oracle workloads to customers  Wednesday, June 4, 2014, 8:00 AM PDT /11 AM EDT  Register today Nimble Storage SmartStack™ for Oracle provides pre-validated reference architecture that speed deployments and minimize risk.  IT and Oracle administrators and architects realize the importance of underlying Operating System, Virtualization software, and Storage in maintaining services levels and staying in budget.  In this webinar, you will learn how Nimble Storage SmartStack for Oracle provides a converged infrastructure for Oracle database online transaction processing (OLTP) and online analytical processing (OLAP) environments with Oracle Linux and Oracle VM. SmartStack delivers the performance and reliability needed for deploying Oracle on a single symmetric multiprocessing (SMP) server or if you are running Oracle Real Application Clusters (RAC) on multiple nodes. Nimble Storage SmartStack for Oracle with Cisco can help you provide: Improved Oracle performance Stress-free data protection and DR of your Oracle database Higher availability and uptime Accelerate Oracle development and improve testing All for dramatically less than what you’re paying now Presenters: Doan Nguyen, Senior Principal Product Marketing Director, Oracle Vanessa Scott , Business Development Manager, Cisco Ibrahim “Ibby” Rahmani, Product and Solutions Marketing, Nimble Storage Join this event to learn from our Nimble Storage and Oracle experts on how to optimize your customers' Oracle environments. Register today to learn more!

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  • PARTNER WEBCAST (June 4): Enhance Customer experience with Nimble Storage SmartStack for Oracle with Cisco

    - by Zeynep Koch
    Live Webcast: Enhance Customer experience with Nimble Storage SmartStack for Oracle with Cisco A webcast for resellers who sell Oracle workloads to customers  Wednesday, June 4, 2014, 8:00 AM PDT /11 AM EDT  Register today Nimble Storage SmartStack™ for Oracle provides pre-validated reference architecture that speed deployments and minimize risk.  IT and Oracle administrators and architects realize the importance of underlying Operating System, Virtualization software, and Storage in maintaining services levels and staying in budget.  In this webinar, you will learn how Nimble Storage SmartStack for Oracle provides a converged infrastructure for Oracle database online transaction processing (OLTP) and online analytical processing (OLAP) environments with Oracle Linux and Oracle VM. SmartStack delivers the performance and reliability needed for deploying Oracle on a single symmetric multiprocessing (SMP) server or if you are running Oracle Real Application Clusters (RAC) on multiple nodes. Nimble Storage SmartStack for Oracle with Cisco can help you provide: Improved Oracle performance Stress-free data protection and DR of your Oracle database Higher availability and uptime Accelerate Oracle development and improve testing All for dramatically less than what you’re paying now Presenters: Doan Nguyen, Senior Principal Product Marketing Director, Oracle Vanessa Scott , Business Development Manager, Cisco Ibrahim “Ibby” Rahmani, Product and Solutions Marketing, Nimble Storage Join this event to learn from our Nimble Storage and Oracle experts on how to optimize your customers' Oracle environments. Register today to learn more!

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  • SQL Server for the Oracle DBA Links

    - by BuckWoody
    I do a presentation (and a class) called "SQL Server for the Oracle DBA". It's a non-marketing overview that gives you the basics of working with SQL Server if you're already familiar wtih how Oracle works. This class and these links DO NOT help you with "Why should I use Oracle/SQL Server instead of Oracle/SQL Server" - I'll assume you're already there, and if not, there are LOTS of sites to help you make that decision. Although these links might contain slight marketing slants (I don't control them) I've tried to get the best links I can. Feel free to comment here to add more/better links. As such, these aren't links that help you work with Oracle - they are links to help you work with SQL Server. Some of them contain more information than you actually need, others don't have near enough. Taken together (and with the class) you're able to get done what you need to do. "Practical SQL Server for Oracle Professionals" - A Microsoft Whitepaper, probably the best place to get started: http://download.microsoft.com/download/6/9/d/69d1fea7-5b42-437a-b3ba-a4ad13e34ef6/SQLServer2008forOracle.docx Free Training: http://technet.microsoft.com/en-us/sqlserver/dd548020.aspx Classroom training (will cost you): http://www.microsoft.com/learning/en/us/course.aspx?ID=50068A&locale=en-us Terminology Differences: http://www.associatedcontent.com/article/2383466/oracle_and_sql_server_basic_terminology.html Datatype mapping between Oracle and SQL Server: http://msdn.microsoft.com/en-us/library/ms151817.aspx The "other" direction - can still be useful for the Oracle professional to see the other side: http://blog.benday.com/archive/2008/10/23/23195.aspx Share this post: email it! | bookmark it! | digg it! | reddit! | kick it! | live it!

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  • The emergence of Atlassian's Bamboo (and a free SQL Source Control license offer!)

    - by David Atkinson
    The rise in demand for database continuous integration has forced me to skill-up in various new tools and technologies, particularly build servers. We have been using JetBrain's TeamCity here at Red Gate for a couple of years now, having replaced the ageing CruiseControl.NET, so it was a natural choice for us to use this for our database CI demos. Most of our early adopter customers have also transitioned away from CruiseControl, the majority to TeamCity and Microsoft's TeamBuild. However, more recently, for reasons we've yet to fully comprehend, we've observed a significant surge in the number of evaluators for Atlassian's Bamboo. I installed this a couple of weeks back to satisfy myself that it works seamlessly with Red Gate tools. As you would expect Bamboo's UI has the same clean feel found in any Atlassian tool (we use JIRA extensively here at Red Gate). In the coming weeks I will post a short step-by-step guide to setting up SQL Server continuous integration using the Red Gate command lines. To help us further optimize the integration between these tools I'd be very keen to hear from any Bamboo users who also use Red Gate tools who might be willing to participate in usability tests and other similar research in exchange for Amazon vouchers. If you are interested in helping out please contact me at David dot Atkinson at red-gate.com I recently spoke with Sarah, the product marketing manager for Bamboo, and we ended up having a detailed conversation about database CI, which has been meticulously documented in the form of a blog post on Atlassian's website: http://blogs.atlassian.com/2012/05/database-continuous-integration-redgate/ We've also managed to persuade Red Gate marketing to provide a great free-tool offer, provide a free SQL Source Control or SQL Connect license to Atlassian users provided it is claimed before the end of June! Full details are at the bottom of the post. Technorati Tags: sql server

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  • The emergence of Atlassian's Bamboo (and a free SQL Source Control license offer!)

    - by David Atkinson
    The rise in demand for database continuous integration has forced me to skill-up in various new tools and technologies, particularly build servers. We have been using JetBrain's TeamCity here at Red Gate for a couple of years now, having replaced the ageing CruiseControl.NET, so it was a natural choice for us to use this for our database CI demos. Most of our early adopter customers have also transitioned away from CruiseControl, the majority to TeamCity and Microsoft's TeamBuild. However, more recently, for reasons we've yet to fully comprehend, we've observed a significant surge in the number of evaluators for Atlassian's Bamboo. I installed this a couple of weeks back to satisfy myself that it works seamlessly with Red Gate tools. As you would expect Bamboo's UI has the same clean feel found in any Atlassian tool (we use JIRA extensively here at Red Gate). In the coming weeks I will post a short step-by-step guide to setting up SQL Server continuous integration using the Red Gate command lines. To help us further optimize the integration between these tools I'd be very keen to hear from any Bamboo users who also use Red Gate tools who might be willing to participate in usability tests and other similar research in exchange for Amazon vouchers. If you are interested in helping out please contact me at David dot Atkinson at red-gate.com I recently spoke with Sarah, the product marketing manager for Bamboo, and we ended up having a detailed conversation about database CI, which has been meticulously documented in the form of a blog post on Atlassian's website: http://blogs.atlassian.com/2012/05/database-continuous-integration-redgate/ We've also managed to persuade Red Gate marketing to provide a great free-tool offer, provide a free SQL Source Control or SQL Connect license to Atlassian users provided it is claimed before the end of June! Full details are at the bottom of the post. Technorati Tags: sql server

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  • June SOA Partner Community Newsletter 2011

    - by JuergenKress
    Dear SOA Partner Community, It is summer! Thanks for your great support in FY11; we closed our fiscal year on May 31st 2011. Thanks to you, SOA Specialization is the No.1 middleware Specialization! Here is my list to continue to be successful in FY12: Top 10 to become an successful Oracle SOA & BPM; Partner in FY12 SOA Partner Community member SOA Certified Implementation Specialist &BPM Certified Implementation Specialist SOA Blogs& SOA Books SOA Bootcamp& SOA Bootcamp material BPM Bootcamp& BPM Bootcamp material SOA sales kit& BPM sales kit SOA marketing campaign& BPM marketing kit& submit your reference SOA Solutions catalog profile with your service and success SOA Specialization & BPM Specialization & Specialization eBook SOA & BPM @ OOW Summer time means, summer camps– which we do host this week in Lisbon, you can find the latest impression at twitter, If you missed them. Please visit the OPN Competency Center and the enablement blog to get your local training schedule for a SOA & BPM & WebLogic bootcamp near you! Also in this newsletter you will get to read about the new SOA Governance book, JDevelope and ADF 11gR2, Exalogic Specialization and a wrap up of the SOA & Cloud Symposium. Oracle SOA Partner Adoption EMEA – To read the newsletter please visit http://tinyurl.com/soanewsjune2011 To become a member of the SOA Partner Community please register at http://www.oracle.com/goto/emea/soa Till we meet again! Jürgen KressOracle SOA Partner Adoption EMEA Blog Twitter LinkedIn Mix Forum Wiki Website

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  • Managing Social Relationships for the Enterprise – Part 1

    - by kellsey.ruppel
    By Reggie Bradford, Senior Vice President, Oracle  Today, Mark Hurd, President of Oracle, Thomas Kurian, Executive Vice President of Oracle and I discussed the strategic importance of how social media is impacting the enterprise and how it is changing the way customers, prospects employees and investors interact with brands worldwide.  Oracle understands that the consumer is in control and as such, brands must evolve and change to meet growing needs. In addition, according to social media thought leader and Analyst from Altimeter Group, Jeremiah Owyang, companies now average 178 corporate-owned social media accounts. When Oracle added leading social marketing, listening analytics and development tools from Vitrue, Collective Intellect and Involver to its Oracle’s Cloud Services Suite we went beyond providing a single set of tools. We developed an entire framework to include a comprehensive social relationship management suite to help companies move beyond the social enterprise and achieve the social-enabled enterprise.  The fundamental shift from transaction to engagement means that enterprises need not only a social strategy, but should also ensure that the information and data received from social initiatives flow back to marketing, sales, support and service. Doing so enables companies to deliver a proactive and compelling experience and provides analytics to turn engagement into opportunity – and ultimately that opportunity into revenue.  On September 13, 2012, I am delighted to sit down with Jeremiah to further the discussion about how enterprises are addressing social media strategies and managing content.  In addition, we will be taking your questions after the webinar via Twitter (@Oracle, @ReggieBradford, @cfinn, @jowyang). Use #oracle and #socbiz to submit questions and follow the conversation. I look forward to speaking with you and answering your questions online.  For more information about becoming a social-enabled enterprise, visit www.oracle.com/social. And don’t miss the insights of other social business thought leaders at www.oracle.com/goto/socialbusiness.

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  • Welcome to the South African 2010 Graduate Intake&hellip;&hellip;

    - by anca.rosu
    It has been an exciting couple of months for Oracle South Africa, for our hiring managers, for Wendy & the Transformation team, for the Graduate Recruitment team. We have been extremely dedicated in interviewing, selecting and identifying this year’s graduate intake. We have made a commitment in South Africa that we need to transform our organization and develop and empower Black individuals who historically have not had the opportunity to participate in the global economy. This week we have hired and welcomed a mix of very talented, ambitious young professionals with qualifications in Marketing, Sales, Technology, Business, Legal and Training. Please join me in wishing them all the best as they now embark on a 10 month training programme which has been designed and customized to progress their career by tapping into and developing the core skills and knowledge they will need to prosper in Oracle’s complex and ever changing organization.   If you have any questions related to this article feel free to contact  [email protected].  You can find our job opportunities via http://campus.oracle.com. Technorati Tags: Oracle,South Africa,Graduate,empower,global economy,Marketing,Sales,Technology,Business,Legal,Training

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  • Pricing: Meet or Beat?

    - by charles.knapp
    My home dishwasher started making some really interesting noises. I heard radio advertisements from two retailers who promised to meet any competitor's price. Then, I heard another retailer promising that their everyday prices beat their competitors. That got me to thinking about the power of pricing and promotions in the marketing mix (product, price, placement, promotions, and people). What is more powerful to say in a competitive market: your company will meet a similar offer, or your company will beat the others? Will you sell more if you meet or if you beat? I found that the retailer who promised to beat the others really had the best everyday pricing. Even better for me, another retailer had an exclusive promotional sale for long-term customers. Their loyalty promotion beat the best everyday discounter. So, I got the quality and performance I wanted at a tremendous price. So, I have two challenges for marketers. First, where you really have to compete on price as a dominant factor, give people strong reasons to do business with you. If you try to meet other's prices, make the leap to actually beat and not merely meet. Second, upgrade your firm's capabilities where needed. Oracle offers a complete range of great CRM software for loyalty management, marketing promotions, and pricing management that will help you to grow your business.

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  • Managing Social Relationships for the Enterprise – Part 1

    - by Michael Hylton
    By Reggie Bradford, Senior Vice President, Oracle  Today, Mark Hurd, President of Oracle, Thomas Kurian, Executive Vice President of Oracle and I discussed the strategic importance of how social media is impacting the enterprise and how it is changing the way customers, prospects employees and investors interact with brands worldwide.  Oracle understands that the consumer is in control and as such, brands must evolve and change to meet growing needs. In addition, according to social media thought leader and Analyst from Altimeter Group, Jeremiah Owyang, companies now average 178 corporate-owned social media accounts. When Oracle added leading social marketing, listening analytics and development tools from Vitrue, Collective Intellect and Involver to its Oracle’s Cloud Services Suite we went beyond providing a single set of tools. We developed an entire framework to include a comprehensive social relationship management suite to help companies move beyond the social enterprise and achieve the social-enabled enterprise.  The fundamental shift from transaction to engagement means that enterprises need not only a social strategy, but should also ensure that the information and data received from social initiatives flow back to marketing, sales, support and service. Doing so enables companies to deliver a proactive and compelling experience and provides analytics to turn engagement into opportunity – and ultimately that opportunity into revenue.  On September 13, 2012, I am delighted to sit down with Jeremiah to further the discussion about how enterprises are addressing social media strategies and managing content.  In addition, we will be taking your questions after the webinar via Twitter (@Oracle, @ReggieBradford, @cfinn, @jowyang). Use #oracle and #socbiz to submit questions and follow the conversation. I look forward to speaking with you and answering your questions online.  For more information about becoming a social-enabled enterprise, visit www.oracle.com/social. And don’t miss the insights of other social business thought leaders at www.oracle.com/goto/socialbusiness.

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  • New Content: Customer Engagement & Oracle OpenWorld Preview

    - by user462779
    Two new bits of content available on Profit Online: In A Cross-Channel Approach to Consumer Engagement, Cassandra Moren, senior director of consumer goods industry marketing at Oracle, shares her thoughts on how consumer goods manufacturers are reaping benefits from developing a direct relationship with customers: "Consumer goods manufacturers are starting to adapt in ways that mirror retailers. They are making investments in innovative technologies and processes to build the infrastructure to support the market demand. With advances in aspects like social networking, digital marketing and mobility fundamentally changing the way consumers behave, the door has opened to building a more direct relationship with their customers." We've also published a Special Report on Oracle OpenWorld that gives a great overview of recommendations for must-see sessions and insider advice from experienced attendees. For example, this top from John Matelski, newly elected president of the Independent Oracle Users Group: “Based on developments of the last 12 months, I think big data is definitely going to be hot. The challenges and opportunities of data governance will be another biggie. And there will obviously be a big emphasis on Oracle Exadata and the other Oracle Engineered Systems, with more than 100 sessions.” More updates to come as we continue to add content to Profit Online on a regular basis. Thanks for reading!

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