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  • Outlying DBAs

    - by steveh99999
    Read an interesting book recently, ‘Outliers – the story of success’ by Malcolm Gladwell. There’s a good synopsis of the book here on wikipedia. I don’t want to write in detailed review of the book, but it’s well worth a read. There were a couple of sections which I thought were possibly relevant to IT professionals and DBAs in particular. Firstly, ‘the 10,000 hour rule’, in this section Gladwell asserts that to be a real ‘elite performer’ takes 10,000 hours of practice. ‘Practice isn’t the thing you do once you’re good, it’s the thing you do that makes you good’.  He gives many interesting examples – the Beatles, Bill Gates etc – but I was wondering could this be applied to DBAs ? If it takes 10,000 hours to be a really elite DBA – how long does that really take ? 8 hours a day makes 1250 days. If we assume that most DBAs work around 230 days a year – then it takes around 5 and a half years to become an elite DBA.   But how much time per day does a DBA spend actually doing DBA work ? Certainly it’s my experience that the more experienced I get as a DBA, the less time I seem to spend actually doing DBA work – ie meetings, change-control meetings, project planning, liasing with other teams, appraisals etc.  Is it more accurate to assume that a DBA spends half their time actually doing ‘real’ DBA work – or is that just my bad luck ?   So, in reality, I’d argue it can take at least 5 1/2 and more likely closer to 10 years to become an elite DBA. Why do I keep receiving CVs for senior DBAs with 2-4 years actual DBA experience ? In the second section I found particularly interesting, Gladwell writes about analysis of plane crashes and the importance of in-cockpit communications. He describes a couple of crashes involving Korean Airlines – where co-pilots were often deferrential to pilots, and unwilling to openly criticise their more senior colleagues or point out errors when things were going badly wrong… There’s a better summary of Gladwell’s concepts on mitigation  here – but to apply this to a DBA role… If you are a DBA and you do not agree with  a decision of one of your superiors, then it’s your duty as a DBA to say what you think is wrong, before it’s too late…  Obviously there’s a fine line between constructive criticism and moaning, but a good senior DBA or manager should be able to take well-researched criticism\debate from a more junior DBA.   Is this really possible ?

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  • The Social Business Thought Leaders

    - by kellsey.ruppel
    Enterprise Gamification, Big Data, Social Support, Total Customer Experience, Pull Organizations, Social Business. Are these purely the latest buzzwords to enter the market or significant trends that companies should keep an eye on? Oracle recently sponsored and presented at the 5th Social Business Forum, one of the largest European events on the use of social media as a business tool and accelerator. Through the participation of dozens of practitioners, experts and customer success stories, the conference demonstrated how a perfect storm of technology, management and cultural change is pushing peer-to-peer conversations deep into business processes. It is clear that Social Business is serving as a new propellant of agility, efficiency and reactivity. According to Deloitte and MIT what we have learned to call Social Business is considered important in the next 3 years by 86% of managers (see Social Business: What Are Companies Really Doing?, MIT Sloan Management Review and Deloitte). McKinsey further estimates the value that can be unlocked in terms of knowledge-worker productivity, consumer insights, product co-creation, improved sales, marketing and customer service up to $1300B (See The social economy: Unlocking value and productivity through social technologies, McKinsey Global Institute). This impacts any industry, with the strongest effects seen in Media & Entertainment, Technology, Telcos and Education. For those not able to attend the Social Business Forum and also for the many friends that joined us in Milan, we decided to keep the conversation going by extracting some golden nuggets from the perspective of five of the most well-known thought-leaders in this space. Starting this week you will have the chance to view: John Hagel (Author of the Power of Pull and Co-Chairman Center for the Edge at Deloitte & Touche) Christian Finn (Senior Director, WebCenter Evangelist at Oracle) Steve Denning (Author of The Radical Management and Independent Management Consulting Professional) Esteban Kolsky (Principal & Founder at ThinkJar) Ray Wang (Principal Analyst & CEO at Constellation Research) Stay tuned to hear: How pull organizations are addressing some of the deepest challenges impacting the market. How to integrate social into existing infrastructure and processes. How to apply radical management to become more agile and profitable. About the importance of gamification as an engagement lever. The first interview with John Hagel will be published tomorrow. Don't miss it and the entire series!

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  • Games at Work Part 2: Gamification and Enterprise Applications

    - by ultan o'broin
    Gamification and Enterprise Applications In part 1 of this article, we explored why people are motivated to play games so much. Now, let's think about what that means for Oracle applications user experience. (Even the coffee is gamified. Acknowledgement @noelruane. Check out the Guardian article Dublin's Frothing with Tech Fever. Game development is big business in Ireland too.) Applying game dynamics (gamification) effectively in the enterprise applications space to reflect business objectives is now a hot user experience topic. Consider, for example, how such dynamics could solve applications users’ problems such as: Becoming familiar or expert with an application or process Building loyalty, customer satisfaction, and branding relationships Collaborating effectively and populating content in the community Completing tasks or solving problems on time Encouraging teamwork to achieve goals Improving data accuracy and completeness of entry Locating and managing the correct resources or information Managing changes and exceptions Setting and reaching targets, quotas, or objectives Games’ Incentives, Motivation, and Behavior I asked Julian Orr, Senior Usability Engineer, in the Oracle Fusion Applications CRM User Experience (UX) team for his thoughts on what potential gamification might offer Oracle Fusion Applications. Julian pointed to the powerful incentives offered by games as the starting place: “The biggest potential for gamification in enterprise apps is as an intrinsic motivator. Mechanisms include fun, social interaction, teamwork, primal wiring, adrenaline, financial, closed-loop feedback, locus of control, flow state, and so on. But we need to know what works best for a given work situation.” For example, in CRM service applications, we might look at the motivations of typical service applications users (see figure 1) and then determine how we can 'gamify' these motivations with techniques to optimize the desired work behavior for the role (see figure 2). Description of Figure 1 Description of Figure 2 Involving Our Users Online game players are skilled collaborators as well as problem solvers. Erika Webb (@erikanollwebb), Oracle Fusion Applications UX Manager, has run gamification events for Oracle, including one on collaboration and gamification in Oracle online communities that involved Oracle customers and partners. Read more... However, let’s be clear: gamifying a user interface that’s poorly designed is merely putting the lipstick of gamification on the pig of work. Gamification cannot replace good design and killer content based on understanding how applications users really work and what motivates them. So, Let the Games Begin! Gamification has tremendous potential for the enterprise application user experience. The Oracle Fusion Applications UX team is innovating fast and hard in this area, researching with our users how gamification can make work more satisfying and enterprises more productive. If you’re interested in knowing more about our gamification research, sign up for more information or check out how your company can get involved through the Oracle Usability Advisory Board. Your thoughts? Find those comments.

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  • Five Best Practices for Going Mobile

    - by kellsey.ruppel
    76% of IT decision makers indicate mobile trends will have a high to extremely high impact on their organization. Has your organization gone mobile? Looking for some ideas on how to get started? John Brunswick shares his Best Practices for Going Mobile. Mobile technology has gone from nice-to-have to a cornerstone of user engagement. Mobile access enables social networking, decision support, purchasing, content consumption, and location-based searching, extending experiences beyond what is available in traditional desktop computing.  Organizations rushing to ensure their brand's mobile availability may have taken a tactical approach to implementation, but strategically approaching mobile can enable greater returns on a similar investment and subsequent mobile projects. Here are some strategic considerations for delivering products, services, and information to mobile constituents.  Who, Why, and What? Ask yourself these key questions: who are you attempting to engage through the channel, and why are they engaging you through this channel? What experience will satisfy their needs? What outcome will support your core business? Will you be informing and/or transacting with this person?  Mobile Behavior. Mobile users generally engage for a very specific purpose. Ensure that access to information, services, and products is streamlined. Arriving on a mobile site through search only to be asked to search again frustrates users.  Mobile Is Broad. After establishing the audience and goal, review technology requirements to support them. Do you need a mobile Website, native mobile application, or both? Do you need to support multiple devices? Know the difference between native mobile and mobile Web.  Social Strategy. Users are more likely to trust reviews from peers than marketing information from a vendor. If you are selling products or services, be sure to make social integration part of your strategy.  Content Management. Consider a shared content platform strategy for Web and mobile projects. Fresh, consistent content is important for high-quality experiences. Read more from John Brunswick.We'll also be talking mobile strategies and how you can transform your portal experience and optimize online engagement -- making your portals more interactive and more engaging across multiple channels in a webcast tomorrow. We hope you'll join us!

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  • EPM Planning (Hyperion) V11.1.2 Implementation Hands-On Boot-camp

    - by Mike.Hallett(at)Oracle-BI&EPM
    5-Day Training for Partners: 29th October - 2nd November 2012, London (UK): REGISTER Here This FREE for Partners 5-day workshop is designed to provide implementation instruction on Oracle Hyperion EPM Planning.  This boot-camp is intended for prospective implementers of the Planning and Budgeting functionality of Oracle EPM or implementers that are currently familiar with the basics of EPM Planning and looking to strengthen their base of knowledge in the product. The class begins with an overview of Essbase, the foundation of Hyperion Planning. It provides a general overview of Planning and Planning terms, the architecture of all the Planning components, and how they are commonly used. The course goes over all the steps to create an application from scratch. This involves some preparation work outside of Planning and leads to developing the application in both the Planning Windows and Web clients. Participants will modify existing dimensions and build out the hierarchies using the Web client. Topics Covered The boot-camp shows developers how to build out dimensions using Classic Planning and by using EPMA. It covers the mechanics and cover strategies for automating the build process such as interface tables. It reviews data loads using Load Rules to load the Planning database. The course focuses on tasks that end-users must perform during the planning cycle. It walks students through creating and modifying forms, working with forms to enter data, adding annotations, and the rest of the form features such as running business rules and managing task lists. It covers how to use the forms in the Smart View client and finishes up the end-user perspective by going through Workflow Management and the process of submitting a plan for review. The final section of the course covers Security and other administration topics such as automation and deployment. Prerequisites Ideal participants are Oracle partners (SIs and resellers) with a background in business information systems and a clientele of customers with ongoing or prospective EPM initiatives. Alternatively, partners with the background described above and an interest in evolving their practice to a similar profile are suitable participants. Further online OPN guided learning path information and webinars are available at: Oracle Hyperion Planning 11 Essentials. Please note that attendees are required to bring a laptop. View here laptop requirements and detailed agenda. ·       REGISTER Here : acceptance is subject to availability and your place will be confirmed within two weeks  ( and for help see the Partner Registration Guide ). Training Location: Oracle Corporation UK Ltd Columbus Room Customer Visit Center 1 South Place London EC2M 2RB Training Dates: 29th October - 2nd November  9:30 am – 5:00 pm BST For more information please contact [email protected].

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  • Where Are You on the Visualization Maturity Curve?

    - by Celine Beck
    The old phrase “A picture is worth a thousand words” is as true now as ever. Providing the right users with access to the right product data, at the right time, can provide significant benefits to a business. This is especially evident with increasing technical and product complexities, elongated supply chains, and growing pressure to bring innovative products to market faster. With this in mind, it is easy to understand why visualization is an integral part of any successful product lifecycle management (PLM) strategy. At a bare minimum, knowledge workers use multiple individual documents of different formats and structure, and leverage visualization solutions to access information; but the real value of visualization can be fully reaped when it is connected to enterprise applications like PLM and tied to the appropriate business context. The picture below illustrates this visualization maturity curve, as we presented during the last Oracle Open World and the transformational effect that visualization can have on PLM processes and performance (check out the post about AutoVue Key Highlights from Oracle Open World 2012 for more information). Organizations are likely to see greater positive impact on business performance when visualization is connected to enterprise systems, allowing access to information coming from multiple sources, such as PLM, supply chain management (SCM) and enterprise resource planning (ERP). This allows organizations to reach higher levels of collaboration and optimize decision-making capacity as users can benefit from in-context access to visual information. For instance, within a PLM system, a design engineer can access a product assembly and review digital annotations added by other users specific to the engineering change request he is reviewing rather than all historical annotations. The last stage on the curve is what we call augmented business visualization (ABV).  ABV is an innovative framework which lets structured data (from Oracle’s Agile PLM for instance) interact with unstructured data (documents, design, 3D models, etc). With this new level of integration, information coming from multiple sources can be presented in a highly visual fashion; color displays can be used in order to identify parts with specific characteristics (for example pending quality issues) and you can take actions directly from within the context of documents and designs, maximizing user productivity. Those who had the chance to attend our PLM session during Oracle Open World already got a sneak peek of our latest augmented business visualization for Oracle’s Agile PLM. The solution generated a lot of wows. Stephen Porter, CEO at Zero Wait State, indicated in a post entitled “The PLM State: the Manhattan Project-Oracle’s Next Big Secret Weapon” that “this kind of synergy between visualization and PLM could qualify as a powerful weapon differentiating Agile PLM from other solutions.” If you are interested in learning more about ABV for Oracle’s Agile PLM and hear about real examples of usage of visualization at all stages of the visualization maturity curve, don’t miss our Visual Decision Making to Optimize New Product Development and Introduction session during the Oracle Value Chain Summit (Feb. 4-6, 2013, San Francisco). We look forward to seeing you there!

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  • Virtualized data centre&ndash;Part four: The design

    - by marc dekeyser
    Welcome back to the fourth post in this series! Today we will have a look at what Microsoft recommends as a “private cloud design” and what I will make of it. Whilst my own solution is based of the reference architecture, it is quite different indeed! An important thing to know is that, whilst I am using the private cloud as a reference, I am skipping most of the steps in designing a private cloud. If that is why you are here, please read the links at the end of the article and skim through my own content. A private cloud is much more process driven than just building a virtual infrastructure… The architecture of it all… So imagine for a minute that you have unlimited funds to build this lab of yours… You’d want redundancy on all levels and separation of each network where possible! Unfortunately we don’t have that luxury and, as you saw me hinting at in the previous article, our own design will be more limited but still quite capable! Networking From the networking perspective I will not have a fully redundant network, after all, this is but a lab environment! Thanks to Server 2012 I will be able to use bonding on my NIC’s and use LACP to improve the performance on that part. Storage As I mentioned in the previous article a Synology DS1218+ will be used for iSCSI provisioning. This device has 2 NICs on-board which can be bonded in to one 2 Gbps interface giving me a decent throughput and making the disks the most limiting factor in the storage design. Domain controllers and extra infrastructure Server 2012 completely supports running domain controllers virtualized and has no need to actually have a reachable DC when booting… That being said I need a remote access machine to power on the hosts (I have no need for them running 24/7) and a possible System Center VMM 2012 box (although server 2012 is not supported until SP1 :( ). Undecided on if I am to install those boxes separately or as a virtual machine… Which amounts to… Something like this pretty picture!                   Sources Microsoft Private Cloud Solutions Repository (en-US) http://social.technet.microsoft.com/wiki/contents/articles/12131.microsoft-private-cloud-solutions-repository-en-us.aspx Reference  Architecture: http://social.technet.microsoft.com/wiki/contents/articles/3819.reference-architecture-for-private-cloud.aspx Private Cloud Reference Model: http://social.technet.microsoft.com/wiki/contents/articles/4399.private-cloud-reference-model.aspx

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  • Tell me a Story

    - by Geoff N. Hiten
    I recently had a friend ask me to review his resume.  He is a very experienced DBA with excellent skills.  If I had an opening I would have hired him myself.  But not because of the resume.  I know his skill set and skill levels, but there is no way his standard resume can convey that.  A bare bones list of job titles and skills does not set you apart from your competition, nor does it convey whether you have junior or senior level skills and experience.  The solution is to not use the standard format. Tell me a story.  I want to know what you were responsible for.  Describe a tough project and how you saved time/money/personnel on that project.  Link your work activity to business value.  Drop some technical bits in there since we do work in a technical field, but show me what you can do to add value to my business well above what I would pay you.  That will get my attention. The resume exists for one primary and one secondary reason.  The primary reason is to get the interview.  A Resume won’t get you a job, so don’t expect it to.  The secondary reason is to give you and the interviewer a starting point for conversations.  If I can say “Tell me more about when….” and reference an item from your resume, then that is great for both of us.  Of course, you better be able to tell me more, both from the technical and the business side, at least if I am hiring a senior or higher level position.  As for the junior DBAs, go ahead and tell your story too.  Don’t worry about how simple or basic your projects or solutions seem.  It is how you solved the problem and what you learned that I am looking for.  If you learn rapidly and think like a DBA, I can work with that, regardless of you current skill level.

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  • Cool Tools You Can Use: Validation Templates for PeopleSoft Contracts Processes

    - by Mark Rosenberg
    This is the first in a series of postings we’ll be making under the heading of Cool Tools You Can Use. Our PeopleSoft product management team identified the need for this series after reflecting on the many conversations we have each year with our PeopleSoft community members. During these conversations, we were discovering that customers and implementation partners were often not aware that solutions exist to the problems they were trying to address and that the solutions were readily available at no additional charge. Thus, the Cool Tools You Can Use series will describe the business challenge we’ve heard, the PeopleSoft solution to the challenge, and how you can learn more about the solution so that everyone can be sure to make full use of what PeopleSoft applications have to offer. The first cool tool we’ll look at is the Validation Template for PeopleSoft Contracts Process Requests, which was first released in December 2013 as part of PeopleSoft Contracts 9.2 Update Image 4. The business issue our customers highlighted to us is the need to tightly control but easily configure and manage the scope of data that any user can process when initiating a process. Control of each user’s span of impact is essential to reducing billing reconciliation issues, passing span of authority audits, and reducing (or even eliminating) the frequency of unexpected process results.  Setting Up the Validation Template for a PeopleSoft Contracts Process With the validation template, organizations can easily and quickly ensure the software restricts the scope of transactions a user can affect and gives organizations the confidence to know that business processes are being governed effectively. Additionally, this control of PeopleSoft Contracts process requests can be applied and easily maintained and adjusted from a web browser thereby enabling analysts to administer the rules without having to engage software developers to customize the software. During the field validation template setup, an analyst specifies the combinations of fields that must contain values when a user tries to setup a run control and initiate a PeopleSoft Contracts process from a process request page. For example, for the Process Limits component, an organization could require that users enter a valid combination of values for the business unit, contract, and contract type fields or a value in the contract administrator field. Until the user enters a valid combination of entries on the process request page, he cannot launch the process. With the validation template activated for process request pages, organizations can be confident that PeopleSoft Contracts users will not accidentally begin generating invoices or triggering other revenue management processes for transactions beyond their scope of authority. To learn more about the Validation Template, please review the Defining Validation Templates section of the PeopleSoft Contracts PeopleBooks. 

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  • Tech Cast Live - Java and Oracle, One Year Later - February 15th 10AM PST

    - by Cassandra Clark
    Join us for a special live conversation with Ajay Patel, Vice President of Product Development for Application Grid Products and Justin Kestelyn, Director of the Oracle Technology Network. Justin and Ajay will discuss the changes that have come to Java and Oracle since the Sun acquisition, just over a year ago. This live broadcast conversation will include discussion on: - Highlights, challenges and what we learned over the past year - The Future of Java and its importance to Oracle and the community - Oracle's Application Grid product portfolio today Watch Live Event February 15th Watch Archived TechCast Lives You will also have the chance to submit questions to the speakers live on the show, for real-time feedback by using #techcastlive. If your question is read on air we will send you a Free I am the Future of Java t-shirt* *Promotion Details After you have submitted your question and it is read on the live TechCast held February 15th your shirt should arrive in two to four weeks while supplies last. No purchase, payments, or fees are required to receive the gift. Limit one thank you gift per person, and the offer is available only while supplies last. Oracle reserves the right to modify or terminate this offer at any time, for any reason. This offer is not available to Oracle employees or residents of countries subject to U.S. embargo (including Cuba, Iran, Iraq, Libya, North Korea, Sudan, and Syria). Due to Federal Government regulations, this offer is not available to Federal Government customers. Those residing in India or Brazil will be given a substitute gift as we can not ship t-shirts to your country. You are responsible for complying with your employer's policies regarding acceptance of promotional items, and for government laws, regulations and agency policies, if you are a government employee you will not be able to participate. Must be 18 years of age or older. Void where prohibited. Neither Oracle nor any third party assisting Oracle with this offer is responsible for any problems, errors, delays, or technical malfunction related to or impacting this offer. Oracle respects your right to privacy and your information will not be distributed or used for any other purpose. For more information on Oracle's privacy policy, please review our http://www.oracle.com/html/privacy-policy.html. If you have any questions, please contact us at [email protected].

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  • Tools for Enterprise Architects: OmniGraffle for iPad?

    - by pat.shepherd
    Well, I have to admit to being a bit of an Apple fan and, of course, and early adopter of gadgets and technology in general.  So, when FedEx showed up with my iPad 3G last week, I was a kid in a candy store.  One of the apps that my “buy finger” was hovering over for a while (like all of 3 days) was Omnigraffle for the iPad.  I imagined that it would be very cool to use this with a customer’s EA’s to sketch out Business, Application, Information and Technology architectures.  Instead of using the blackboard, this seemed to offer promise as a white-boarding tool with obvious benefits over a traditional white-board.  I figured I’d get a VGA adapter, plug it into the customer’s projector and off we would go with a great JAD tool.  The touch pad approach offered an additional hands-on kind of feel. So, I made the $49.99 purchase + the $29.99 VGA adapter and tried to give it a go.  Well, I was both pleasantly and unpleasantly surprised.  It is both powerful and easy to use.  There are great stencils included for shapes, software icons, Visio shapes, and even UML notation.  There is even a free-hand tool that works well.  I created some diagrams pretty quickly.   The one below was just a test and took all of 10 minuets to do. The only problem was that Onmigraffle does not recognize the VGA output, so I was stopped dead in my tracks, as it were.  My use case was as a collaborative diagramming tool with other architects, though I can still use it off line.  I called Omnigraffle and they said that VGA support is on the feature request list so, hopefully, in a short amount of time, I can use the tool as I envisioned.   Review: Criteria Result Is it fun? Yes Is it Useful? Yes Does it Show Promise? Yes Did the VGA Output Work? No File/diagram Formats PDF, Onmigraffle proprietary, image   Quick Sample:     OmniGraffle for iPad - Products - The Omni Group

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  • Where can I hire local programmers with very specific skillsets?

    - by Lostsoul
    I have been browsing the site and haven't found a exact fit to this question so I'll post it but if its already answered(since I'm sure its a common problem, then let me know). I have a business and want to create a totally different product in a different industry than I'm currently in, so I learned how to program and created a working prototype. I have a bit of savings and am getting some cash flow from my current business so I can go out and hire a developer(in the future hopefully it can be permenant but right now I just need a person willing to work on contract and code on weekends or their spare time and I just want to pay in cash instead of equity or future promises). At first I wasn't sure what kind of developer to hire but this question helped me understand I should target specific skills I need as opposed to general programmers. This poses a problem for me since general programmers are everywhere but if I want specific skills I'm unsure how to get them. I thought about a list of approaches but it doesn't feel complete or effective since it seems to be assuming good developers are actively looking. If it helps I want someone local(since this is my first developer hire) and looking for skills like cuda, hadoop, hbase, java and c. Any suggestions? As a FYI, I have been thinking of approaching it as: Go to meet ups for one or more skills I need. Use LinkedIn to find people with the skills I need Search for job postings that contain skills I need and then use linkedIn to reach out to that firms employees since many profiles on linkedin are not very updated or detailed but job postings generally are. Send postings to universities and maybe find a student who loves technology so much they learned these tools on their own. Post on job board. Not sure how successful it will be to post to monster. Use Craigslist, not sure if a highly skilled developer would go here for work. What am I missing? I could be wrong but it seems like good/smart/able developers aren't hunting for work non-stop(especially in this tech job market). Plus most successful people I know have work/life balance so I'm not sure if the best ones really care about code after work. Lastly, most of the skills I need aren't used in big corporations so not sure how aggressively smart developers at small shops look for work. I don’t really know any developers personally, so but should I be using the above plan or if they live balanced lives should I be looking outside of the regular resources(and instead focus on asking around my gym or my accountant or something)? Sorry, I'm making huge assumptions here, I guess because developers are a total mystery to me. I kind of wish Jane Goodall wrote a book on understanding developers social behaviour better :-p

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  • Misadventures at Radio Shack

    - by Chris Williams
    While I'm waiting for my Arduino kits to show up, I started reading the Getting Started With Arduino book from O'Reilly (review coming later) and I'm about 40 pages in when I get to a parts list for one of the first projects. Looks pretty straightforward, and even has Radio Shack part numbers next to almost everything. So on my lunch today, I decided to run out to "The Shack" (seriously, that's their rebranding?) to pick up some basics, like a couple resistors, a breadboard, a momentary switch and a pack of pre-cut jumper wires. I found the resistors without any difficulty, and while they didn't have the exact switch I wanted, it was easy enough to find one that would do. That's where my good luck abruptly ended. I was surprised that I couldn't find a breadboard or any jumper wires, so while I was looking around, a guy came up and asked me if I needed some help. I told him I did, explained what I needed and even gave him the Radio Shack part number for the pack of jumper wires. After a couple minutes he says he can't find anything in the system, which was unfortunate but not the end of the world.  So then I asked him about the breadboard, and he pointed me to some blank circuitboards (which are not the same thing) and I said (nicely) that those weren't breadboards and attempted to explain (again) what I needed, at which point he says to me "I don't even know what the hell you're looking for!" I stood there for a moment and tried to process his words. About that time, another salesperson came up and asked what I was trying to find. I told her I needed a breadboard, and she pointed to the blank circuit boards and said "they're right in front of you..." After seeing the look on my face, she thought for a minute and said... "OH! you mean those white things. We don't have those anymore." I thanked her, set everything down on the counter and left. (I wasn't going to buy only half the stuff I needed.. and I was pretty sure I was never going to be buying ANYTHING at that particular location ever again.) Guess I'll be ordering more stuff online at this point. It's a shame really, because I used to LOVE going to Radio Shack as a kid, and looking through all the cool electronics components and stuff, even if I didnt understand what most of them were at the time. Seems like the only thing they carry in any quantity/variety now is cell phones and random stereo connectors.

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  • Sustainability Activities at Oracle OpenWorld

    - by Evelyn Neumayr
    Close to 50,000 participants will come to San Francisco for Oracle OpenWorld and JavaOne events, held September 30-October 4, 2012 at Moscone Center. Oracle is very conscious of the impact that these events have on the environment and, as part of its ongoing commitment to sustainability, has developed a sustainable event program-now in its fifth year-that aims to maximize positive benefits and minimize negative impacts in a variety of ways. Click here for more details. At the Oracle OpenWorld conference, there will be many sessions and even a hands-on lab which discuss the sustainability solutions that Oracle provides for our customers. I wanted to highlight a few of those sessions here so if you will be at Oracle OpenWorld, you can make sure to attend them. One of the most compelling sessions promises to be our “Eco-Enterprise Innovation Awards and the Business Case for Sustainability” session on Wednesday, October 3 from 10:15 a.m. to 11:15 a.m. in Moscone West 3005. Oracle Chairman of the Board Jeff Henley, Chief Sustainability Officer Jon Chorley, and other Oracle executives will honor select customers with Oracle's Eco-Enterprise Innovation award. This award recognizes customers and their respective partners who rely on Oracle products to support their green business practices in order to reduce their environmental impact, while improving business efficiencies and reducing costs. Another interesting session is the “Tracking, Reporting, and Reducing Environmental Impact with Oracle Solutions” which occurs on Monday, October 1 from 4:45 p.m. to 5:45 p.m. in Moscone West Room 2022. This session covers Oracle’s overall sustainability strategy as well as Oracle Environmental Accounting and Reporting (EA&R), which leverages Oracle ERP and BI solutions for accurate, efficient tracking of energy, emissions, and other environmental data. If you want more details, make sure to visit the hands-on lab titled “Oracle Environmental Accounting & Reporting for Integrated Sustainability Reporting”. This hour-long lab will take place on Tuesday, October 2 at 5:00 p.m. in the Marriott Marquis Hotel-Nob Hill CD. Here you can learn how to use Oracle EA&R to collect sustainability-related data in an efficient and reliable manner as part of existing business processes in Oracle E-Business Suite or JD Edwards Enterprise One. Register for this hands-on lab here.  

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  • Oracle OpenWorld Call for MDM Papers

    - by david.butler(at)oracle.com
    As the MDM Track owner, I would like to invite everyone to respond to the Oracle OpenWorld (October 2-6, Moscone Center, San Francisco) Call for Papers (https://oracleus.wingateweb.com/portal/cfp/ ). The Call for Papers is open now through Sunday, March 27. This is an outstanding opportunity for organizations familiar with MDM to tell their story to a very large, knowledgeable and intensely interested community. Opportunities for feedback and networking abound.  I would love to see MDM papers on: business drivers; business benefits; quantified ROI stories; business process optimization; implementation styles; implementation lessons learned; using master data as a service; data governance best practices; end-to-end data quality experiences; support for SOA; Chart of Accounts issues fixed; how to leverage reference data; improving EPM and/or BI across the board; operationalizing a data warehouse; support for cloud computing; compliance success stories; architecture, scalability, and mixed workload RAC platform performance examples; industry specific value propositions (Financial Services; Retail, Telecom; Manufacturing, High Tech Manufacturing, Public Sector, Health Care, …); and line of business specific value propositions (CRM, ERP, PLM, SCM, …); etc. In fact, given that MDM positively impacts all areas of operations and analytics, there are no limits to the ideas you may have for an OpenWorld presentation. When you follow the submission process, be sure to use “Master Data Management” for either the Primary or Optional track. Add “Master Data Management” as an Optional track if you are adding MDM content to a presentation on one of the following tracks: Agile; Customer Relationship Management, Oracle E-Business Suite, Product Lifecycle Management, Siebel, Sourcing and Procurement, Supply Chain Management, or one of the 18 available industry tracks. If Cloud Computing is included, please add “Cloud Computing” as a Cross-Stream Track. And don’t forget to make “MDM” a Tag, along with Business Intelligence, Cloud, CRM, Data Integration, Data Migration, Data Warehousing, EPM, or Service-Oriented Architecture whenever your content includes these items. I will personally review each submission. I hope you all keep me very busy over the next few weeks.

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  • Base Pages and Interfaces for ASP.NET Pages

    - by geekrutherford
    For quite a while I have been using the concept of base pages when developing pages in ASP.NET applications. It is a wonderful method for exposing common functions to all of your applications pages and also overriding certain events for various purposes (i.e. dynamic themes).  Recently I found out a new developer will be joining my team. This prompted me to review the applications code for readability and ease of maintenance. I began adding comments through out the code behind for all pages within the application. While doing so I noted that I had used common method names for such things as loading data, configuring controls, applying filters, etc.   Bringing a new developer on board, I wanted to make the transition as seamless as possible while also ensuring they follow existing coding practices we already have in place. While I could have created virtual methods for the common page methods allowing them to overridden, what I really needed was a way to ensure the new developer implemented the same methods for each and every page. Thus I created an interface to force the issue.   Now, every page not only inherits the base page class but also implements an interface. This provides every page not only common functions and overridden page events but also imposes rules for implementing certain common methods :-)   Interface   public interface BasePageInterface { /// Configures page based on users security permissions. void CheckPermissions(); /// Configures Filter Form control for current page.  /// Ensure you have set the FilteredGrid and PageAjaxManager properties of the FilterForm control in PageLoad!!!  void ConfigureFilters(); /// Sets event handlers and default settings for controls on the current page. void ConfigureControls(); /// Exports data bound to grid in selected format. void ExportGridData(ExportFormat fmt); /// Loads data and binds to grid. /// Columns are turned on/off in grid depending on tab selected and users permissions.  void LoadData(); }   Page code-behind class definition:   public partial class MyPage : BasePage, BasePageInterface Note, you could not use an abstract class to accomplish this considering C# does not allow for multiple inheritance.  Nor could the base page class be abstract since it needs to inherit from the System.Web.UI.Page class in order to override page events.

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  • WebCenter Customer Spotlight: Marvel

    - by me
    Author: Peter Reiser - Social Business Evangelist, Oracle WebCenter  Solution SummaryMarvel Entertainment, LLC (Marvel) is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. The customer wanted to optimize their brand licensing process, so Marvel worked with Oracle WebCenter partner Fishbowl Solutions and implemented a centralized Content Hub based on Oracle WebCenter Content. The 100% web based secure Intranet/Partner Extranet solution is now managing the entire life cycle of the brand licensing process. Marvel and their brand licensees have  now complete visibility of brand license operations including the history of approval request and related content.  Company OverviewMarvel Entertainment, LLC (Marvel) a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years.  Marvel utilizes its character franchises in entertainment, licensing and publishing.   Sample  characters:    - Spider-Man    - Iron Man    - Captain America    - X-MEN    - Thor    - Avengers    - And a host of others  Business ChallengesMarvel wanted to optimize their brand licensing process for their characters and had following business requirements : Facilitating content worldwide Scalable and flexible infrastructure to manage multiple content types and huge file sizes Optimize the licensing process workflow trough automatic notifications, tracking reviews, issuing approvals, etc. Solution DeployedMarvel worked with Oracle WebCenter partner Fishbowl Solutions and implemented a centralized Content Hub based on Oracle WebCenter Content. The 100% web based secure Intranet/Partner Extranet solution is now managing the entire life cycle of the brand licensing process. The internal users can now manage all digital assets related to a character trough proper categorization of all items, workflow based review and approval of branding styles and a powerful search and retrieval service. The licensees of Marvel brands can now online develop and submit  concepts and prototypes which are reviewed and approved using a collaborative process. Business ResultMarvel and their brand licensees have now complete visibility of brand license operations including the history of approval request and related content. The character brand related content is now in the right place, at the right time at the user's fingertips with highly improved quality. Additional Information Marvel Open World Presentation Oracle WebCenter Content

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  • In an Entity-Component-System Engine, How do I deal with groups of dependent entities?

    - by John Daniels
    After going over a few game design patterns, I have settle with Entity-Component-System (ES System) for my game engine. I've reading articles (mainly T=Machine) and review some source code and I think I got enough to get started. There is just one basic idea I am struggling with. How do I deal with groups of entities that are dependent on each other? Let me use an example: Assume I am making a standard overhead shooter (think Jamestown) and I want to construct a "boss entity" with multiple distinct but connected parts. The break down might look like something like this: Ship body: Movement, Rendering Cannon: Position (locked relative to the Ship body), Tracking\Fire at hero, Taking Damage until disabled Core: Position (locked relative to the Ship body), Tracking\Fire at hero, Taking Damage until disabled, Disabling (er...destroying) all other entities in the ship group My goal would be something that would be identified (and manipulated) as a distinct game element without having to rewrite subsystem form the ground up every time I want to build a new aggregate Element. How do I implement this kind of design in ES System? Do I implement some kind of parent-child entity relationship (entities can have children)? This seems to contradict the methodology that Entities are just empty container and makes it feel more OOP. Do I implement them as separate entities, with some kind of connecting Component (BossComponent) and related system (BossSubSystem)? I can't help but think that this will be hard to implement since how components communicate seem to be a big bear trap. Do I implement them as one Entity, with a collection of components (ShipComponent, CannonComponents, CoreComponent)? This one seems to veer way of the ES System intent (components here seem too much like heavy weight entities), but I'm know to this so I figured I would put that out there. Do I implement them as something else I have mentioned? I know that this can be implemented very easily in OOP, but my choosing ES over OOP is one that I will stick with. If I need to break with pure ES theory to implement this design I will (not like I haven't had to compromise pure design before), but I would prefer to do that for performance reason rather than start with bad design. For extra credit, think of the same design but, each of the "boss entities" were actually connected to a larger "BigBoss entity" made of a main body, main core and 3 "Boss Entities". This would let me see a solution for at least 3 dimensions (grandparent-parent-child)...which should be more than enough for me. Links to articles or example code would be appreciated. Thanks for your time.

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  • Maximum Availability with Oracle GoldenGate

    - by Irem Radzik
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Oracle Database offers a variety of built-in and optional products for maximum availability, and it is well known for its robust high availability and disaster recovery solutions. With its heterogeneous, real-time, transactional data movement capabilities, Oracle GoldenGate is a key part of the Maximum Availability Architecture for Oracle Database. This week on Thursday Dec. 13th we will be presenting in a live webcast how Oracle GoldenGate fits into Oracle Database Maximum Availability Architecture (MAA). Joe Meeks from the Oracle Database High Availability team will discuss how Oracle GoldenGate complements other key products within MAA such as Active Data Guard. Nick Wagner from GoldenGate PM team will present how to upgrade to latest Oracle Database release without any downtime. Nick will also cover 2 new features of  Oracle GoldenGate 11gR2:  Integrated Capture for Oracle Database and Automated Conflict Detection and Resolution. Nick will provide in depth review of these new features with examples. Oracle GoldenGate also offers maximum availability for non-Oracle databases, such as HP NonStop, SQL Server, DB2 (LUW, iSeries, or zSeries) and more. The same robust, reliable real-time, bidirectional data movement capabilities apply to all supported databases.  I'd like to invite you to join us on Thursday Dec. 13th 10am PT/1pm ET to hear from the product experts on how to use GoldenGate for maximizing database availability and to ask your questions. You can find the registration link below. Webcast: Maximum Availability with Oracle GoldenGate Thursday Dec. 13th 10am PT/1pm ET Look forward to another great webcast with lots of interaction with the audience. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;}

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  • How is programming affected by spatial aptitude?

    - by natli
    The longer I work on a project, the less clear it becomes. It's like I cannot seperate various classes/objects anymore in my head. Everything starts mixing up, and it's extremely hard to take it all apart again. I start putting functions in classes where they really don't belong, and make silly mistakes such as writing code that I later find was 100% obsolete; things are no longer clearly mappable in my head. It isn't until I take a step back for several hours (or days somtimes!) that I can actually see what's going on again, and be productive. I usually try to fight through this, I am so passionate about coding that I wouldn't for the life of me know what else I could be doing. This is when stuff can get really weird, I get so up in my head that I sort of lose touch with reality (to some extent) in that various actions, such as pouring a glass of water, no longer happen on a concious level. It happens on auto pilot, during which pretty much all of my concious concentration (is that even a thing?) is devoted to borderline pointless problem solving (trying to seperate elements of code). It feels like a losing battle. So I took an IQ test a while ago (Wechsler Adult Intelligence Scale I believe it was) and it turned out my Spatial Aptitude was quite low. I still got a decent score, just above average, so I won't have to poke things with a stick for a living, but I am a little worried that this is such a handicap when writing/engineering computer programs that I won't ever be able to do it seriously or professionally. I am very much interested in what other people think of this.. could a low spatial aptitude be the cause of the above described problems? Maybe I should be looking more along the lines of ADD or something similar, because I did get diagnosed with ADD at the age of 17 (5 years ago) but the medicine I received didn't seem to affect me that much so I never took it all that serious. Sorry if I got a little off topic there, I know this is not a mental help board, the question should be clear; How is programming affected by spatial aptitude? As far as I know people are born with low/med/high spatial aptitude, so I think it's interesting to find out if the more fortunate are better programmers by birth right.

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  • 10 Tips for Partners - Oracle PartnerNetwork Exchange Planning

    - by Get_Specialized!
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} With the Oracle PartnerNetwork Exchange @ Oracle OpenWorld 2012 just around the corner, here are 10 tips to aid partners in planning and preparation. Before you arrive, select the Oracle PartnerNetwork Exchange Sessions you and your team will attend Signup for the Test Fest and the exams you and your team can take while attending Review the Subject Area Focus on Documents to help you zero in on the Oracle OpenWorld sessions to attend Use the handy floor plans to get familiar with what is where in the exposition hall this year before you arrive Sunday just after lunch at 1pm, attend the PartnerNetwork Exchange keynote , Moscone North, Hall D, followed by the session track kickoffs Sunday night , 7:30pm – 10:30 pm , checkout the OPN AfterDark Reception where you can meet and network with contacts from around the world On Sunday and Monday, be sure check in with the Social Media Rally Coordinator for maximum social media expertise and exposure On Monday through Wednesday, meet with Oracle Partner representatives at the Oracle PartnerNetwork Lounge Moscone South, Exhibit Hall, Room 100 Take and share your PartnerNetwork pictures during the week with OPN on Instagram Be prepared to share with roving OPN team member reporters, how you are leveraging your OPN Specializations to provide innovative solutions and services for the Cloud. You never know – it could aid in getting you exposure as a possible speaker for next year’s event.

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  • Architects, Leadership, and Influence

    - by Bob Rhubart
    Technical expertise is a given for architects. In addition to solid development experience, extensive knowledge of technical trends, tools, standards, and methodolgies (not to mention business accumen) provides the foundation for the decisions the architect must make in the effort to get all the pieces to work together. But even superior technical chops can't overcome a lack of leadership. Leadership is about influence: the ability to effectively communicate — to sell your ideas and defend your decisions in a manner that affects the decisions of the people around you. Leadership and influence are especially important in situations in which the architect may not have the authority to simply tell people what to do. And even when the architect has that kind of authority, influential leadership can mean the difference between gaining real buy-in and support from colleagues and stakeholders, and settling for their grudging acceptance (or worse). Guess which outcome is likely to produce the best results. In a previous post I presented some examples of the kind of criticism that is leveled at architects, a great deal of which can be attributed to a lack of leadership and influence on the part of the targets of that criticism. So it was serendipitous that I recently ran across a post on the Harvard Business Review blog written by Chris Musselwhite and Tammie Plouffe. That post, When Your Influence Is Ineffective, includes this: [I]nfluence becomes ineffective when individuals become so focused on the desired outcome that they fail to fully consider the situation. While the influencer may still gain the short-term desired outcome, he or she can do long-term damage to personal effectiveness and the organization, as it creates an atmosphere of distrust where people stop listening, and the potential for innovation or progress is diminished. The need to "see the big picture" is a grossly reductive assesement of the architect's responsibilities — but that doesn't mean it's not true. That big picture perspective must encompass both the technological elements of the architecture and the elements responsible for implementing those technologies in compliance with the prescribed architecture. Technologies may be tempermental, but they don't have personalities or egos, and they are unlikely to carry a grudge — not yet, anyway (Hello, Skynet!).  Effective leadership and the ability to influence people can help to ensure that all the pieces fit and that they work together, today and tomorrow.

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  • Our Favorite Highlights from OpenWorld 2012

    - by Kathy.Miedema
    By Kathy Miedema and Misha Vaughan, Oracle Applications User Experience The Oracle Applications User Experience (UX) team’s activities around OpenWorld expand every year, but this year we certainly raised the bar.   Members of our team helped deliver three, separate, all-day training events in the week prior to OpenWorld. Our Fusion User Experience Advocates (FXA) and Applications UX Sales Ambassadors (SAMBA) have all-new material around the Oracle user experience to deliver at conferences in the coming year - Fusion Applications design patterns, mobile design patterns, and the new face of Fusion. We also delivered a hands-on workshop sharing user experience tools for our customers that is designed to answer this question: "If I have no UX staff, what do I do?" We also spent the weeks just before OpenWorld preparing to talk about the new face of Fusion Applications, a greatly simplified entry experience into Fusion Applications for self-service users, CRM users, and IT managers who want to change the look and feel quickly. Special thanks to Oracle ACE Director Floyd Teter for the first mention of our project.Jeremy Ashley, VP, Oracle Applications User Experience Customers may have seen one of the many OpenWorld session demos of the new face of Fusion, which will be available with Fusion Applications soon. It was shown in sessions by Oracle's Chris Leone, Anthony Lye, and our own Vice President, Jeremy Ashley, among others.   Leone reinforced the importance of user experience as one of three main design principles for Fusion Applications, emphasizing that Fusion was designed from the beginning to be intelligent, social, and mobile. User experience highlights of the new face of Fusion, he said, included the need for "zero training," and he called the experience "easy to use." He added that deploying it for HCM self-service would be effortless.  Customers take part in a usability lab tour during OpenWorld 2012. Customers also may have seen the new face of Fusion on the demogrounds or during one of our teams' chartered lab tours at the end of the week. We tested other new designs at our on-site lab in the Intercontinental Hotel, next to Moscone West. Applications User Experience team members show eye-tracking and mobile demos at OOW. We were also excited to kick off new branches of the Oracle Usability Advisory Board, which now has groups in Latin America and the Middle East, in addition to North America and EMEA.   And we were pleasantly surprised by the interest in one of our latest research projects, Oracle Voice, which is designed to enable faster data input for on-the-go users. We offer a big thank-you to the Nuance demopod for sharing the demo with OpenWorld attendees.  For more information on our program and products like the new face of Fusion, please comment below. 

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  • Wireframing: A Day In the Life of UX Workshop at Oracle

    - by ultan o'broin
    The Oracle Applications User Experience team's Day in the Life (DITL) of User Experience (UX) event was run in Oracle's Redwood Shores HQ for Oracle Usability Advisory Board (OUAB) members. I was charged with putting together a wireframing session, together with Director of Financial Applications User Experience, Scott Robinson (@scottrobinson). Example of stunning new wireframing visuals we used on the DITL events. We put on a lively show, explaining the basics of wireframing, the concepts, what it is and isn't, considerations on wireframing tool choice, and then imparting some tips and best practices. But the real energy came when the OUAB customers and partners in the room were challenge to do some wireframing of their own. Wireframing is about bringing your business and product use cases to life in real UX visual terms, by creating a low-fidelity drawing to iterate and agree on in advance of prototyping and coding what is to be finally built and rolled out for users. All the best people wireframe. Leonardo da Vinci used "cartoons" on some great works, tracing outlines first and using red ochre or charcoal dropped through holes in the tracing parchment onto the canvas to outline the subject. (Image distributed under Wikimedia commons license) Wireframing an application's user experience design enables you to: Obtain stakeholder buy-in. Enable faster iteration of different designs. Determine the task flow navigation paths (in Oracle Fusion Applications navigation is linked with user roles). Develop a content strategy (readability, search engine optimization (SEO) of content, and so on) Lay out the pages, widgets, groups of features, and so on. Apply usability heuristics early (no replacement for usability testing, but a great way to do some heavy-lifting up front). Decide upstream which functional user experience design patterns to apply (out of the box solutions that expedite productivity). Assess which Oracle Application Development Framework (ADF) or equivalent technology components can be used (again, developer productivity is enhanced downstream). We ran a lively hands-on exercise where teams wireframed a choice of application scenarios using the time-honored tools of pen and paper. Scott worked the floor like a pro, pointing out great use of features, best practices, innovations, and making sure that the whole concept of wireframing, the gestalt, transferred. "We need more buttons!" The cry of the energized. Not quite. The winning wireframe session (online shopping scenario) from the Applications UX DITL event shown. Great fun, great energy, and great teamwork were evident in the room. Naturally, there were prizes for the best wireframe. Well, actually, prizes were handed out to the other attendees too! An exciting, slightly different aspect to delivery of this session made the wireframing event one of the highlights of the day. And definitely, something we will repeat again when we get the chance. Thanks to everyone who attended, contributed, and helped organize.

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  • Webcast

    - by bwalstra
    v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif";} Invites You To: Monetizing Digital Media From Clicks To Cash Digital goods and services are booming, and smart businesses are transforming the way they sell and deliver their offerings in the exploding digital marketplace. Using information-services, credit-card, and digital-media examples Oracle’s Mustafa Oyumi and Tripp Partain will show the Oracle Digital Media solution - from clicks to cash: · Design, Model, and Launch New Products · Review Real Time Market Effectiveness and Respond · Rate, Bill, Invoice, Revenue Rec, and Collect · Determine Rights, Royalties, Licensing, and Commissions · Analyze Enterprise Results Friday, July 6, 2012 11:00 a.m. – 11:45 a.m. <Webcast Details> <Webcast Details> Agenda 11:00 a.m. Overview 11:10 a.m. Demo 11:30 a.m. Q&A Copyright © 2012, Oracle. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement 36526 Oracle Corporation - Worldwide Headquarters, 500 Oracle Parkway, OPL - E-mail Services, Redwood Shores, CA 94065, United States Create or update your profile to receive customized e-mail about Oracle products and services. If you do not wish to receive any further electronic marketing communications from Oracle you can Opt-Out completely, please note you will no longer receive newsletters and product information you may have subscribed to.

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