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  • Let Me Show You Something: Instagram, Vine and Snapchat for Brands

    - by Mike Stiles
    While brands are well aware of how much more impactful images are than text-only posts on social channels, today you’re additionally being presented with platform after additional platform for hosting, doctoring and sharing photos and videos.  Can you play in every sandbox? And if you do, can you be brilliant on all of them? As has usually been the case, so far brands are sticking their toes into new platforms while not actually committing to them, or strategizing for them, or resourcing them. TrackMaven found of the 123 F500 companies using Instagram, only 22% of them are active on it. Likewise, research from Simply Measured found brands are indeed jumping in, with the number establishing a presence on Instagram up 55% over the past year. Users want them there…brand engagement has exploded 350%, and over 1/3 of the top brands have at least 10,000 followers. BUT…the top 10 brands are generating 33% of all posts, reaping 83% of all engagement. Things are also growing on Twitter’s Vine, the 6-second looping video app that hit 40 million users in August. The 7th Chamber says 5 tweets a second contain a Vine link. Other studies say branded Vines are 4 times more likely to be shared and seen than rank-and-file branded videos. Why? Users know that even if a video is pure junk, they won’t get robbed of too much of their valuable time. Vine is always upgrading so you can make sure your videos are worth viewers’ time. You can now edit videos, and save & work on several projects concurrently. What you can’t do is upload a finely crafted video into Vine, but you can do that with Instagram. The key to success? Same as with all other content; make it of value. Deliver a laugh or a lesson or both. How-to, behind the scenes peeks, contests, demos, all make sense in the short video format. Or follow Nash Grier’s example, which is to just have fun with and connect to your viewers, earning their trust that your next Vine will be as good as the last. Nash is only 15, has over 1.4 million followers, and adds about 100,000 a week. He broke out when one of his videos was re-Vined by some other kid with 300,000 followers. Make good stuff, get it in front of influencers, and your brand Vines could break out as well. Then there’s Snapchat, the “this photo will self destruct” platform. How can that be of use to brands besides offering coupons that really expire? The jury is out. But with an audience of over 100 million and a valuation of $800 million, media-with-a-time-limit is compelling. Now there’s “Snapchat Stories” that can last 24 hours and be shared to the public at large. You might be able to capitalize on how much more focus gets put on content when there’s a time limit on its availability. The underlying truth to all of this is, these are all tools. Very cool, feature rich tools, but tools. You can give the exact same art kit to 5 different people and you’d get back 5 very different works, ranging from worthless garbage to masterpiece. Brands are being called upon to be still and moving image artists. That’s what your customers are used to seeing, from a variety of sources. Commit to communicating with them accordingly. @mikestiles Photo: stock.xchng

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  • PASS Summit 2013 Review

    - by Ajarn Mark Caldwell
    As a long-standing member of PASS who lives in the greater Seattle area and has attended about nine of these Summits, let me start out by saying how GREAT it was to go to Charlotte, North Carolina this year.  Many of the new folks that I met at the Summit this year, upon hearing that I was from Seattle, commented that I must have been disappointed to have to travel to the Summit this year after 5 years in a row in Seattle.  Well, nothing could be further from the truth.  I cheered loudly when I first heard that the 2013 Summit would be outside Seattle.  I have many fond memories of trips to Orlando, Florida and Grapevine, Texas for past Summits (missed out on Denver, unfortunately).  And there is a funny dynamic that takes place when the conference is local.  If you do as I have done the last several years and saved my company money by not getting a hotel, but rather just commuting from home, then both family and coworkers tend to act like you’re just on a normal schedule.  For example, I have a young family, and my wife and kids really wanted to still see me come home “after work”, but there are a whole lot of after-hours activities, social events, and great food to be enjoyed at the Summit each year.  Even more so if you really capitalize on the opportunities to meet face-to-face with people you either met at previous summits or have spoken to or heard of, from Twitter, blogs, and forums.  Then there is also the lovely commuting in Seattle traffic from neighboring cities rather than the convenience of just walking across the street from your hotel.  So I’m just saying, there are really nice aspects of having the conference 2500 miles away. Beyond that, the training was fantastic as usual.  The SQL Server community has many outstanding presenters and experts with deep knowledge of the tools who are extremely willing to share all of that with anyone who wants to listen.  The opening video with PASS President Bill Graziano in a NASCAR race turned dream sequence was very well done, and the keynotes, as usual, were great.  This year I was particularly impressed with how well attended were the Professional Development sessions.  Not too many years ago, those were very sparsely attended, but this year, the two that I attended were standing-room only, and these were not tiny rooms.  I would say this is a testament to both the maturity of the attendees realizing how important these topics are to career success, as well as to the ever-increasing skills of the presenters and the program committee for selecting speakers and topics that resonated with people.  If, as is usually the case, you were not able to get to every session that you wanted to because there were just too darn many good ones, I encourage you to get the recordings. Overall, it was a great time as these events always are.  It was wonderful to see old friends and make new ones, and the people of Charlotte did an awesome job hosting the event and letting their hospitality shine (extra kudos to SQLSentry for all they did with the shuttle, maps, and other event sponsorships).  We’re back in Seattle next year (it is a release year, after all) but I would say that with the success of this year’s event, I strongly encourage the Board and PASS HQ to firmly reestablish the location rotation schedule.  I’ll even go so far as to suggest standardizing on an alternating Seattle – Charlotte schedule, or something like that. If you missed the Summit this year, start saving now, and register early, so you can join us!

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  • Personal Financial Management – The need for resuscitation

    - by Salil Ravindran
    Until a year or so ago, PFM (Personal Financial Management) was the blue eyed boy of every channel banking head. In an age when bank account portability is still fiction, PFM was expected to incentivise customers to switch banks. It still is, in some emerging economies, but if the state of PFM in matured markets is anything to go by, it is in a state of coma and badly requires resuscitation. Studies conducted around the year show an alarming decline and stagnation in PFM usage in mature markets. A Sept 2012 report by Aite Group – Strategies for PFM Success shows that 72% of users hadn’t used PFM and worse, 58% of them were not kicked about using it. Of the rest who had used it, only half did on a bank site. While there are multiple reasons for this lack of adoption, some are glaringly obvious. While pretty graphs and pie charts are important to provide a visual representation of my income and expense, it is simply not enough to encourage me to return. Static representation of data without any insightful analysis does not help me. Budgeting and Cash Flow is important but when I have an operative account, a couple of savings accounts, a mortgage loan and a couple of credit cards help me with what my affordability is in specific contexts rather than telling me I just busted my budget. Help me with relative importance of each budget category so that I know it is fine to go over budget on books for my daughter as against going over budget on eating out. Budget over runs and spend analysis are post facto and I am informed of my sins only when I return to online banking. That too, only if I decide to come to the PFM area. Fundamentally, PFM should be a part of my banking engagement rather than an analysis tool. It should be contextual so that I can make insight based decisions. So what can be done to resuscitate PFM? Amalgamation with banking activities – In most cases, PFM tools are integrated into online banking pages and they are like chapter 37 of a long story. PFM needs to be a way of banking rather than a tool. Available balances should shift to Spendable Balances. Budget and goal related insights should be integrated with transaction sessions to drive pre-event financial decisions. Personal Financial Guidance - Banks need to think ground level and see if their PFM offering is really helping customers achieve self actualisation. Banks need to recognise that most customers out there are non-proficient about making the best value of their money. Customers return when they know that they are being guided rather than being just informed on their finance. Integrating contextual financial offers and financial planning into PFM is one way ahead. Yet another way is to help customers tag unwanted spending thereby encouraging sound savings habits. Mobile PFM – Most banks have left all those numbers on online banking. With access mostly having moved to devices and the success of apps, moving PFM on to devices will give it a much needed shot in the arm. This is not only about presenting the same wine in a new bottle but also about leveraging the power of the device in pushing real time notifications to make pre-purchase decisions. The pursuit should be to analyse spend, budgets and financial goals real time and push them pre-event on to the device. So next time, I should know that I have over run my eating out budget before walking into that burger joint and not after. Increase participation and collaboration – Peer group experiences and comments are valued above those offered by the bank. Integrating social media into PFM engagement will let customers share and solicit their financial management experiences with their peer group. Peer comparisons help benchmark one’s savings and spending habits with those of the peer group and increases stickiness. While mature markets have gone through this learning in some way over the last one year, banks in maturing digital banking economies increasingly seem to be falling into this trap. Best practices lie in profiling and segmenting customers, being where they are and contextually guiding them to identify and achieve their financial goals. Banks could look at the likes of Simple and Movenbank to draw inpiration from.

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  • WebCenter Customer Spotlight: Hyundai Motor Company

    - by me
    Author: Peter Reiser - Social Business Evangelist, Oracle WebCenter  Solution SummaryHyundai Motor Company is one of the world’s fastest-growing car manufacturers, ranked as the fifth-largest in 2011. The company also operates the world’s largest integrated automobile manufacturing facility in Ulsan, Republic of Korea, which can produce 1.6 million units per year. They  undertook a project to improve business efficiency and reinforce data security by centralizing the company’s sales, financial, and car manufacturing documents into a single repository. Hyundai Motor Company chose Oracle Exalogic, Oracle Exadata, Oracle WebLogic Sever, and Oracle WebCenter Content 11g, as they provided better performance, stability, storage, and scalability than their competitors.  Hyundai Motor Company cut the overall time spent each day on document-related work by around 85%, saved more than US$1 million in paper and printing costs, laid the foundation for a smart work environment, and supported their future growth in the competitive car industry. Company OverviewHyundai Motor Company is one of the world’s fastest-growing car manufacturers, ranked as the fifth-largest in 2011. The company also operates the world’s largest integrated automobile manufacturing facility in Ulsan, Republic of Korea, which can produce 1.6 million units per year. The company strives to enhance its brand image and market recognition by continuously improving the quality and design of its cars. Business Challenges To maximize the company’s growth potential, Hyundai Motor Company undertook a project to improve business efficiency and reinforce data security by centralizing the company’s sales, financial, and car manufacturing documents into a single repository. Specifically, they wanted to: Introduce a smart work environment to improve staff productivity and efficiency, and take advantage of rapid company growth due to new, enhanced car designs Replace a legacy document system managed by individual staff to improve collaboration, the visibility of corporate documents, and sharing of work-related files between employees Improve the security and storage of documents containing corporate intellectual property, and prevent intellectual property loss when staff leaves the company Eliminate delays when downloading files from the central server to a PC Build a large, single document repository to more efficiently manage and share data between 30,000 staff at the company’s headquarters Establish a scalable system that can be extended to Hyundai offices around the world Solution DeployedAfter conducting a large-scale benchmark test, Hyundai Motor Company chose Oracle Exalogic, Oracle Exadata, Oracle WebLogic Sever, and Oracle WebCenter Content 11g, as they provided better performance, stability, storage, and scalability than their competitors. Business Results Lowered the overall time spent each day on all document-related work by approximately 85%—from 4.5 hours to around 42 minutes on an average day Saved more than US$1 million per year in printer, paper, and toner costs, and laid the foundation for a completely paperless environment Reduced staff’s time spent requesting and receiving documents about car sales or designs from supervisors by 50%, by storing and managing all documents across the corporation in a single repository Cut the time required to draft new-car manufacturing, sales, and design documents by 20%, by allowing employees to reference high-quality data, such as marketing strategy and product planning documents already in the system Enhanced staff productivity at company headquarters by 9% by reducing the document-related tasks of 30,000 administrative and research and development staff Ensured the system could scale to hold 3 petabytes of car sales, manufacturing, and design data by 2013 and be deployed at branches worldwide We chose Oracle Exalogic, Oracle Exadata, and Oracle WebCenter Content to support our new document-centralization system over their competitors as Oracle offers stable storage for petabytes of data and high processing speeds. We have cut the overall time spent each day on document-related work by around 85%, saved more than US$1 million in paper and printing costs, laid the foundation for a smart work environment, and supported our future growth in the competitive car industry. Kang Tae-jin, Manager, General Affairs Team, Hyundai Motor Company Additional Information Hyundai Motor Company Customer Snapshot Oracle WebCenter Content

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  • Blink-Data vs Instinct?

    - by Samantha.Y. Ma
    In his landmark bestseller Blink, well-known author and journalist Malcolm Gladwell explores how human beings everyday make seemingly instantaneous choices --in the blink of an eye--and how we “think without thinking.”  These situations actually aren’t as simple as they seem, he postulates; and throughout the book, Gladwell seeks answers to questions such as: 1.    What makes some people good at thinking on their feet and making quick spontaneous decisions?2.    Why do some people follow their instincts and win, while others consistently seem to stumble into error?3.    Why are some of the best decisions often those that are difficult to explain to others?In Blink, Gladwell introduces us to the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Ultimately, Blink reveals that great decision makers aren't those who spend the most time deliberating or analyzing information, but those who focus on key factors among an overwhelming number of variables-- i.e., those who have perfected the art of "thin-slicing.” In Data vs. Instinct: Perfecting Global Sales Performance, a new report sponsored by Oracle, the Economist Intelligence Unit (EIU) explores the roles data and instinct play in decision-making by sales managers and discusses how sales executives can increase sales performance through more effective  territory planning and incentive/compensation strategies.If you are a sales executive, ask yourself this:  “Do you rely on knowledge (data) when you plan out your sales strategy?  If you rely on data, how do you ensure that your data sources are reliable, up-to-date, and complete?  With the emergence of social media and the proliferation of both structured and unstructured data, how do you know that you are applying your information/data correctly and in-context?  Three key findings in the report are:•    Six out of ten executives say they rely more on data than instinct to drive decisions. •    Nearly one half (48 percent) of incentive compensation plans do not achieve the desired results. •    Senior sales executives rely more on current and historical data than on forecast data. Strikingly similar to what Gladwell concludes in Blink, the report’s authors succinctly sum up their findings: "The best outcome is a combination of timely information, insightful predictions, and support data."Applying this insight is crucial to creating a sound sales plan that drives alignment and results.  In the area of sales performance management, “territory programs and incentive compensation continue to present particularly complex challenges in an increasingly globalized market," say the report’s authors. "It behooves companies to get a better handle on translating that data into actionable and effective plans." To help solve this challenge, CRM Oracle Fusion integrates forecasting, quotas, compensation, and territories into a single system.   For example, Oracle Fusion CRM provides a natural integration between territories, which define the sales targets (e.g., collection of accounts) for the sales force, and quotas, which quantify the sales targets. In fact, territory hierarchy is a core analytic dimension to slice and dice sales results, using sales analytics and alerts to help you identify where problems are occurring. This makes territoriesStart tapping into both data and instinct effectively today with Oracle Fusion CRM.   Here is a short video to provide you with a snapshot of how it can help you optimize your sales performance.  

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  • Sitting Pretty

    - by Phil Factor
    Guest Editorial for Simple-Talk IT Pro newsletter'DBAs and SysAdmins generally prefer an expression of calmness under adversity. It is a subtle trick, and requires practice in front of a mirror to get it just right. Too much adversity and they think you're not coping; too much calmness and they think you're under-employed' I dislike the term 'avatar', when used to describe a portrait photograph. An avatar, in the sense of a picture, is merely the depiction of one's role-play alter-ego, often a ridiculous bronze-age deity. However, professional image is important. The choice and creation of online photos has an effect on the way your message is received and it is important to get that right. It is fine to use that photo of you after ten lagers on holiday in an Ibiza nightclub, but what works on Facebook looks hilarious on LinkedIn. My splendid photograph that I use online was done by a professional photographer at great expense and I've never had the slightest twinge of regret when I remember how much I paid for it. It is me, but a more pensive and dignified edition, oozing trust and wisdom. One gasps at the magical skill that a professional photographer can conjure up, without digital manipulation, to make the best of a derisory noggin (ed: slang for a head). Even if he had offered to depict me as a semi-naked, muscle-bound, sword-wielding hero, I'd have demurred. No, any professional person needs a carefully cultivated image that looks right. I'd never thought of using that profile shot, though I couldn't help noticing the photographer flinch slightly when he first caught sight of my face. There is a problem with using an avatar. The use of a single image doesn't express the appropriate emotion. At the moment, it is weird to see someone with a laughing portrait writing something solemn. A neutral cast to the face, somewhat like a passport photo, is probably the best compromise. Actually, the same is true of a working life in IT. One of the first skills I learned was not to laugh at managers, but, instead, to develop a facial expression that promoted a sense of keenness, energy and respect. Every profession has its own preferred facial cast. A neighbour of mine has the natural gift of a face that displays barely repressed grief. Though he is characteristically cheerful, he earns a remarkable income as a pallbearer. DBAs and SysAdmins generally prefer an expression of calmness under adversity. It is a subtle trick, and requires practice in front of a mirror to get it just right. Too much adversity and they think you're not coping; too much calmness and they think you're under-employed. With an appropriate avatar, you could do away with a lot of the need for 'smilies' to give clues as to the meaning of what you've written on forums and blogs. If you had a set of avatars, showing the full gamut of human emotions expressible in writing: Rage, fear, reproach, joy, ebullience, apprehension, exasperation, dissembly, irony, pathos, euphoria, remorse and so on. It would be quite a drop-down list on forums, but given the vast prairies of space on the average hard drive, who cares? It would cut down on the number of spats in Forums just as long as one picks the right avatar. As an unreconstructed geek, I find it hard to admit to the value of image in the workplace, but it is true. Just as we use professionals to tidy up and order our CVs and job applications, we should employ experts to enhance our professional image. After all you don't perform surgery or dentistry on yourself do you?

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  • Musings on the launch of SQL Monitor

    - by Phil Factor
    For several years, I was responsible for the smooth running of a large number of enterprise database servers. We ran a network monitoring tool that was primitive by today’s standards but which performed the useful function of polling every system, including all the Servers in my charge. It ran a configurable script for each service that you needed to monitor that was merely required to return one of a number of integer values. These integer values represented the pain level of the service, from 10 (“hurtin’ real bad”) to 1 (“Things is great”). Not only could you program the visual appearance of each server on the network diagram according to the value of the integer, but you could even opt to run a sound file. Very soon, we had a large TFT Screen, high on the wall of the server room, with every server represented by an icon, and a speaker next to it that would give out a series of grunts, groans, snores, shrieks and funeral marches, depending on the problem. One glance at the display, and you could dive in with iSQL/QA/SSMS and check what was going on with your favourite diagnostic tools. If you saw a server icon burst into flames on the screen or droop like a jelly, you dropped your mug of coffee to do it.  It was real fun, but I remember it more for the huge difference it made to have that real-time visibility into how your servers are performing. The management soon stopped making jokes about the real reason we wanted the TFT screen. (It rendered DVDs beautifully they said; particularly flesh-tints). If you are instantly alerted when things start to go wrong, then there was a good chance you could fix it before being alerted to the problem by the users of the system.  There is a world of difference between this sort of tool, one that gives whoever is ‘on watch’ in the server room the first warning of a potential problem on one of any number of servers, and the breed of tool that attempts to provide some sort of prosthetic DBA Brain. I like to get the early warning, to get the right information to help to diagnose a problem: No auto-fix, but just the information. I prefer to leave the task of ascertaining the exact cause of a problem to my own routines, custom code, intuition and forensic instincts. A simulated aircraft cockpit doesn’t do anything for me, especially before I know where I should be flying.  Time has moved on, and that TFT screen is now, with SQL Monitor, an iPad or any other mobile or static device that can support a browser. Rather than trying to reproduce the conceptual topology of the servers, it lists them in their groups so as to give a display that scales with the increasing number of databases you monitor.  It gives the history of the major events and trends for the servers. It gives the icons and colours that you can spot out of the corner of your eye, but goes on to give you just enough information in drill-down to give you a much clearer idea of where to look with your DBA tools and routines. It doesn't swamp you with information.  Whereas a few server and database-level problems are pretty easily fixed, others depend on judgement and experience to sort out.  Although the idea of an application that automates the bulk of a DBA’s skills is attractive to many, I can’t see it happening soon. SQL Server’s complexity increases faster than the panaceas can be created. In the meantime, I believe that the best way of helping  DBAs  is to make the monitoring process as simple and effective as possible,  and provide the right sort of detail and ‘evidence’ to allow them to decide on the fix. In the end, it is still down to the skill of the DBA.

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  • USDM and Oracle Offer a New Part 11 Compliant Solution for Life Sciences

    - by Michael Snow
    Guest post today provided by Oracle partner, USDM  Regulated Content in WebCenterUSDM and Oracle offer a new Part 11 compliant solution for Life Sciences (White Paper) Life science customers now have the ability to take advantage of all of the benefits of Oracle’s WebCenter Content, a global leader in Enterprise Content Management.   For the past year, USDM has been developing best practice compliance solutions to meet regulated content management requirements for 21 CFR Part 11 in WebCenter Content. USDM has been an expert in ECM for life sciences since 1999 and in 2011, certified that WebCenter was a 21CFR Part 11 compliant content management platform (White Paper).  In addition, USDM has built Validation Accelerators Packs for WebCenter to enable life science organizations to quickly and cost effectively validate this world class solution.With the Part 11 certification, Oracle’s WebCenter now provides regulated life science organizations  the ability to manage REGULATORY content in WebCenter, as well as the ability to take advantage of ALL of the additional functionality of WebCenter, including  a complete, open, and integrated portfolio of portal, web experience management, content management and social networking technology.  Here are a few screen shot examples of Part 11 functionality included in the product: E-Sign, E-Sign Rendor, Meta Data History, Audit Trail Report, and Access Reporting. Gone are the days that life science companies have to spend millions of dollars a year to implement, maintain, and validate ECM systems that no longer meet the ever changing business and regulatory requirements.  Life science companies now have the ability to use WebCenter Content, an ECM system with a substantially lower cost of ownership and unsurpassed functionality.Oracle has been #1 in life sciences because of their ability to develop cost effective, easy-to-use, scalable solutions which help increase insight and efficiency to drive growth for their customers.  Adding a world class ECM solution to this product portfolio allows life science organizations the chance to get rid of costly ECM systems that no longer meet their needs and use WebCenter, part of the Oracle Fusion Technology stack, with their other leading enterprise applications.USDM provides:•    Expertise in Life Science ECM Business Processes•    Prebuilt Life Science Configuration in WebCenter •    Validation Accelerator Packs for WebCenterUSDM is very proud to support Oracle’s expanding commitment to Life Sciences…. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} For more information please contact:  [email protected] Oracle will be exhibiting at DIA 2012 in Philadelphia on June 25-27. Stop by our booth (#2825) to learn more about the advantages of a centralized ECM strategy and see the Oracle WebCenter Content solution, our 21 CFR Part 11 compliant content management platform.

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  • OPN Exchange General Sessions –Fowler, Kurian & More!

    - by Kristin Rose
    Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} With so much excitement about to take place at OPN Exchange @ OpenWorld, it’s hard to decide what to attend, where to go, who to meet and what to eat! Let us help you decide by first asking a question… How often do you get to choose between seven key Oracle Executives as they address the five biggest topics facing the industry today? After the Partner Keynote with Judson Althoff, join us for the OPN Exchange General Sessions: DATE: Sunday September 30th TIME: 3:30-4:30 pm LOCATION: Moscone South, Esplanade Level John Fowler & Tom LaRocca (Technology for Partners: Room 306): Learn how to grow your top and bottom line by selling Oracle on Oracle. Chris Leone (Applications for Partners: Room 303): Catch the partner-only value prop, selling secrets and competitive compares to win with the Fusions Applications product family. Angelo Pruscino & Sohan DeMel (Engineered Systems for Partners: Room 301): Get the secrets to selling and implementing Oracle’s transformational Engineered Systems products. You won’t want to miss the Oracle Database Appliance Unplugged demonstration! Sonny Singh (Industry Solutions: Room 302): Develop profitable practices answering the challenges faced by companies operating in discrete industries and the opportunity represented by Machine2Machine Java. Thomas Kurian (Cloud for Partnesr: Room 304): Today it is all about the Cloud. Oracle offers both traditional cloud infrastructure solutions, as well cloud platform and software services. Attend this session to learn more about Oracle’s Platform, Application, and Social cloud services. Put on your thinking caps because these speakers are ready to blow your mind with five tracks of exclusive content catered to you, our partners. Boom! The OPN Communication Team Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";}

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  • The Rise of Project Intelligence and Why It Matters

    - by Melissa Centurio Lopes
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} By Amy DeWolf Are you doing any of these in your organization? How are you leveraging historical data to forecast projects? There’s a lot going on in government today. The economic pressures agencies feel from the uncertainty of budget cuts and sequestration effect every part of an organization, including the Project Management Office (PMO).  The PMO is responsible for monitoring and administering government IT projects. As time goes on, priorities shift, technology advances, and new regulations are imposed, all of which make planning and executing projects more difficult.  For example, think about your own projects.  How many boxes do you need to check and hoops do you need to jump through to ensure you comply with new regulations? While new regulations and technology advancements can be a good thing, they add an additional layer of complexity to already complex projects. To overcome some of these pressures, particularly new regulations, many in the PMO world are adopting a new approach- Project Intelligence (PI). According to a new Oracle Primavera white paper, The Rise of Project Intelligence: When Project Management is Just Not Enough, “PI uses Business Intelligence methods to leverage historical project data to make more informed decisions and greatly enhance project execution.” Currently, project managers plan and forecast the possible phases in an execution cycle.  However, most project managers don’t have the proper tools to do this as effectively as they would like. As the white paper noted, “The underlying deficiencies in most forecasting approaches are that 1) the PM fails in most instances to leverage historical data and 2) the PM doesn’t employ current Business Intelligence tools.” PI seeks to overturn this by combining modeling tools used in Business Intelligence for projects with the understanding of Emotional Intelligence for managing people.   Simply put, Project Intelligence is built off four main pillars: Actively use historical data to forecast project cycles Understand the intricacies of complex projects Enhance social and emotional intelligence in projects Actively use Business intelligence tools Read our complimentary whitepaper and discover the importance of emotional intelligence and best practices for improving projects, specifically in terms of communication.

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  • Setup and configure a MVC4 project for Cloud Service(web role) and SQL Azure

    - by MagnusKarlsson
    I aim at keeping this blog post updated and add related posts to it. Since there are a lot of these out there I link to others that has done kind of the same before me, kind of a blog-DRY pattern that I'm aiming for. I also keep all mistakes and misconceptions for others to see. As an example; if I hit a stacktrace I will google it if I don't directly figure out the reason for it. I will then probably take the most plausible result and try it out. If it fails because I misinterpreted the error I will not delete it from the log but keep it for future reference and for others to see. That way people that finds this blog can see multiple solutions for indexed stacktraces and I can better remember how to do stuff. To avoid my errors I recommend you to read through it all before going from start to finish.The steps:Setup project in VS2012. (msdn blog)Setup Azure Services (half of mpspartners.com blog)Setup connections strings and configuration files (msdn blog + notes)Export certificates.Create Azure package from vs2012 and deploy to staging (same steps as for production).Connections string error Set up the visual studio project:http://blogs.msdn.com/b/avkashchauhan/archive/2011/11/08/developing-asp-net-mvc4-based-windows-azure-web-role.aspx Then login in to Azure to setup the services:Stop following this guide at the "publish website" part since we'll be uploading a package.http://www.mpspartners.com/2012/09/ConfiguringandDeployinganMVC4applicationasaCloudServicewithAzureSQLandStorage/ When set up (connection strings for debug and release and all), follow this guide to set up the configuration files:http://msdn.microsoft.com/en-us/library/windowsazure/hh369931.aspxTrying to package our application at this step will generate the following warning:3>MvcWebRole1(0,0): warning WAT170: The configuration setting 'Microsoft.WindowsAzure.Plugins.Diagnostics.ConnectionString' is set up to use the local storage emulator for role 'MvcWebRole1' in configuration file 'ServiceConfiguration.Cloud.cscfg'. To access Windows Azure storage services, you must provide a valid Windows Azure storage connection string. Right click the web role under roles in solution manager and choose properties. Choose "Service configuration: Cloud". At "specify storage account credentials" we will copy/paste our account name and key from the Azure management platform.3.1 4. Right click Remote desktop Configuration and select certificate and export to file. We need to allow it in Portal manager.4.15 Now right click the cloud project and select package.5.1 Showing dialogue box. 5.2 Package success Now copy the path to the packaged file and go to management portal again. Click your web role and choose staging (or production). Upload. 5.3Tick the box about the single instance if that's what you want or you don't know what it means. Otherwise the following will happen (see image 4.6)5.4 Dialogue box When you have clicked the symbol for accept- button you will see the following screen with some green indicators down at the right corner. Click them if you want to see status.5.5 Information screen.5.6 "Failed to deploy application. The upload application has at least one role with only one instance. We recommend that you deploy at least two instances per role to ensure high availability in case one of the instances becomes unavailable. "To fix, go to step 5.4If you forgot to (or just didn't know you were supposed to) export your certificates. The following error will occur. Side note, the following thread suggests. To prevent: "Enable Remote Desktop for all roles" when right-clicking BIAB and choosing "Package". But in my case it was the not so present certificates. I fund the solution here.http://social.msdn.microsoft.com/Forums/en-US/dotnetstocktradersampleapplication/thread/0e94c2b5-463f-4209-86b9-fc257e0678cd5.75.8 Success! 5.9 Nice URL n' all. (More on that at another blog post).6. If you try to login and getWhen this error occurs many web sites suggest this is because you need:http://nuget.org/packages/Microsoft.AspNet.Providers.LocalDBOr : http://nuget.org/packages/Microsoft.AspNet.ProvidersBut it can also be that you don't have the correct setup for converting connectionstrings between your web.config to your debug.web.config(or release.web.config, whichever your using).Run as suggested in the "ordinary project in your solution. Go to the management portal and click update.

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  • Universities 2030: Learning from the Past to Anticipate the Future

    - by Mohit Phogat
    What will the landscape of international higher education look like a generation from now? What challenges and opportunities lie ahead for universities, especially “global” research universities? And what can university leaders do to prepare for the major social, economic, and political changes—both foreseen and unforeseen—that may be on the horizon? The nine essays in this collection proceed on the premise that one way to envision “the global university” of the future is to explore how earlier generations of university leaders prepared for “global” change—or at least responded to change—in the past. As the essays in this collection attest, many of the patterns associated with contemporary “globalization” or “internationalization” are not new; similar processes have been underway for a long time (some would say for centuries).[1] A comparative-historical look at universities’ responses to global change can help today’s higher-education leaders prepare for the future. Written by leading historians of higher education from around the world, these nine essays identify “key moments” in the internationalization of higher education: moments when universities and university leaders responded to new historical circumstances by reorienting their relationship with the broader world. Covering more than a century of change—from the late nineteenth century to the early twenty-first—they explore different approaches to internationalization across Europe, Asia, Australia, North America, and South America. Notably, while the choice of historical eras was left entirely open, the essays converged around four periods: the 1880s and the international extension of the “modern research university” model; the 1930s and universities’ attempts to cope with international financial and political crises; the 1960s and universities’ role in an emerging postcolonial international development apparatus; and the 2000s and the rise of neoliberal efforts to reform universities in the name of international economic “competitiveness.” Each of these four periods saw universities adopt new approaches to internationalization in response to major historical-structural changes, and each has clear parallels to today. Among the most important historical-structural challenges that universities confronted were: (1) fluctuating enrollments and funding resources associated with global economic booms and busts; (2) new modes of transportation and communication that facilitated mobility (among students, scholars, and knowledge itself); (3) increasing demands for applied science, technical expertise, and commercial innovation; and (4) ideological reconfigurations accompanying regime changes (e.g., from one internal regime to another, from colonialism to postcolonialism, from the cold war to globalized capitalism, etc.). Like universities today, universities in the past responded to major historical-structural changes by internationalizing: by joining forces across space to meet new expectations and solve problems on an ever-widening scale. Approaches to internationalization have typically built on prior cultural or institutional ties. In general, only when the benefits of existing ties had been exhausted did universities reach out to foreign (or less familiar) partners. As one might expect, this process of “reaching out” has stretched universities’ traditional cultural, political, and/or intellectual bonds and has invariably presented challenges, particularly when national priorities have differed—for example, with respect to curricular programs, governance structures, norms of academic freedom, etc. Strategies of university internationalization that either ignore or downplay cultural, political, or intellectual differences often fail, especially when the pursuit of new international connections is perceived to weaken national ties. If the essays in this collection agree on anything, they agree that approaches to internationalization that seem to “de-nationalize” the university usually do not succeed (at least not for long). Please continue reading the other essays at http://globalhighered.wordpress.com/

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  • SR Activity Summaries Via Direct Email? You Bet!

    - by PCat
    Courtesy of Ken Walker. I’m a “bottom line” kind of guy.  My friends and co-workers will tell you that I’m a “Direct Communicator” when it comes to work or my social life.  For example, if I were to come up with a fantastic new recipe for a low-fat pan fried chicken, I’d Tweet, email, or find a way to blast the recipe directly to you so that you could enjoy it immediately.  My friends would see the subject, “Awesome New Fried Chicken” and they’d click and see the recipe there before them.Others are “Indirect Communicators.”  My friend Joel is like this.  He would post the recipe in his blog, and then Tweet or email a link back to his blog with a subject, “Fried Chicken.”  Then Joel would sit back and expect his friends to read the email, AND click the link to his blog, and then read the recipe.  As a fan of the “Direct” method, I wish there was a way for me to “Opt-in” for immediate updates from Joel so I could see the recipe without having to click over to his blog to search for it.The same is true for MOS.  If you’ve ever opened a Service Request through My Oracle Support (MOS), you know that most of the communication between you and the Oracle Support Engineer with respect to the issue in the SR, is done via email.  Which type of email would you rather receive in your email account? Example1:Your SR has been updated.  Click HERE to see the update. Or Example2:Your SR has been updated.  Here is the update:  “Hi John, Oracle Development has completed the patch we’ve been waiting for!  Here’s a direct “LINK” to the patch that should resolve your issue.  Please download and install the patch via the instructions (included with the link) and let me know if it does, in fact, resolve your issue!”Example2 is available to you!  All you need to do is to “Opt-In” for the direct email updates.  The default is for the indirect update as seen in Example1.  To turn on “Service Request Details in Email” simply follow these instructions (aided by the screenshot below):1.    Log into MOS, and click on your name in the upper right corner.  Select “My Account.”2.    Make sure “My Account” is highlighted in bold on the left.3.    Turn ON, “Service Request Details in Email” That’s it!  You will now receive the SR Updates, directly in your email account without having to log into MOS, click the SR, scroll down to the updates, etc.  That’s better than Fried Chicken!  (Well; almost better....).

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  • What Color is your Jetpack ?

    - by JoshReuben
    I’m a programmer, Im approaching 40, and I’m fairly decent at my job – I’ll keep doing what I’m doing for as long as they let me!   So what are your career options if you know how to code? A Programmer could be ..   An Algorithm developer Pros Interesting High barriers of entry, potential for startup competitive factor Cons Do you have the skill, qualifications? What are working conditions n this mystery niche ? micro-focus An Academic Pros Low pressure Job security – or is this an illusion ? Cons Low Pay Need a PhD A Software Architect Pros: strategic, rather than tactical Setting technology platform and high level vision You say how it should work, others have to figure out why its not working the way its supposed to ! broad view – you are paid to learn (how do you con people into paying for you to learn ??) Cons: Glorified developer – more often than not! competitive – everyone wants to do it ! loose touch with underlying tech in tough times, first guy to get the axe ! A Software Engineer Pros: interesting, always more to learn fun I can do it Fallback Cons: Nothing new under the sun – been there, done that Dealing with poor requirements, deadlines, other peoples code, overtime C#, XAML, Web - Low barriers of entry –> à race to the bottom A Team leader Pros: Setting code standards and proposing technology choices Cons: Glorified developer – more often than not! Inspecting other peoples code and debugging the problems they cannot fix Dealing with mugbies and prima donas Responsible for QA of others A Project Manager Pros No need for debugging other peoples code Cons Low barrier of entry High pressure Responsible for QA of others Loosing touch with technology A lot of bullshit meetings Have to be an asshole A Product Manager Pros No need for debugging other peoples code Learning new skillset of sales and marketing Cons Travel (I'm a family man) May need to know the bs details of an uninteresting product things I want to work with: AI, algorithms, Numerical Computing, Mathematica, C++ AMP – unfortunately, the work here is few & far between. VS & TFS Extensibility, DSLs (Workflow , Lightswitch), Code Generation – one day, code will write code ! Unity3D, WebGL – fun, fun, fun ! Modern Web – Knockout, SignalR, MVC, Node.Js ??? (tentative – I'll wait until things stabilize as this area is undergoing a pre-Cambrian explosion) Things I don’t want to work with: (but will if I'm asked to !) C# – same old, same old – not learning anything new here Old code – blech ! Environment with code & fix mentality , ad hoc requirements, excessive overtime Pc support, System administration – even after 20 years, people still ask you to do this sometimes ! debugging – my skills are just not there yet Oracle Old tech: VB 6, XSLT, WinForms, Net 3.51 or less Old style Web dev Information Systems: ASP.NET webforms, Reporting services / crystal reports, SQL Server CRUD with manual data layer, XAML MVVM – variations of the same concept, ad nauseaum. Low barriers of entry –> race to the bottom.  Metro – an elegant API coupled to a horrendous UX – I'll wait for market penetration viability before investing further in this.   Conclusion So if you are in a slump, take heart: Programming is a great career choice compared to every other job !

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  • Web Developer - How to enhance my skillset?

    - by atif089
    First of all pardon my English. I am not a native English speaker I have been a Web Developer for the past 4 years. In these 4 years I have spent my time on the internet to learn things. My current skillset comprises of HTML CSS PHP MySQL jQuery (I would not say js and rather say jQuery because I am good at using jQuery and bad with plain javascript.) The above things seemed like an easier part of my life as I quickly learned them. But now I would really like to enhance my skillset and I am pretty confused which way to move ahead considering that I have to learn things using the web and references on my own. Design My first option is towards design. Shall I get started with design and start using Adobe Illustrator, Photoshop, Flash, Flex. Designing along with my previous skills looks like a money maker to me. As both are co-related to each other when web design is considered. And its easier to learn the first 2 and I hope I can get tutorials for the last 2 as well. Marketing A lot of my existing clients asked me if I do SEO. So this looked as a good field to me as well. I cannot estimate the scope of SEO but I assume it has a long future. Since I am business minded as well and there are a lot of tutorials around, should I start with SEO, SEM, Social Media, PPC or whatever it consists of. Software Development The complex plight and hardest thing (perhaps) but the easiest way to find a decent job in my location. If I go for software development what platform should be that I should be ideally going after? Should it be C# for windows development, or ASP.NET (once again enhances my skill set), J2EE (there are a lot of jobs for J2EE developers here) or plain C and C++. Also I think it is difficult to learn software languages right from Hello World, using internet? I have no clue how I learned PHP but I am sort of a pro now, but these other languages seems like a disaster to me? I cant figure out the reason if its because PHP is easier or there was a lot of tutorials around for PHP. Anyways is it also possible to learn software development right from Hello World using the web? Database / Server (Linux) / Network Administration Seems like a job with a decent pay but less number of jobs and a bit harder to learn online. (not sure) What should be the right track I should move ahead. P.S - Age is not a constraint for me as I am between 20-21, and I come from an IT background. I know quite little basics about C (upto structures) C++ (upto objects, I was not able to understand templates) Core Java (some basics and OOP concept) RDBMS Visual Basic 6 (used to do this long back) UNIX (a bunch of commands like who, finger, chmod, ls and a bit of #bash) Or is there anything else that I left out? I need you guys to please give me a feedback and the reason why I should select that field.

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  • Comparing Apples and Pairs

    - by Tony Davis
    A recent study, High Costs and Negative Value of Pair Programming, by Capers Jones, pulls no punches in its assessment of the costs-to- benefits ratio of pair programming, two programmers working together, at a single computer, rather than separately. He implies that pair programming is a method rushed into production on a wave of enthusiasm for Agile or Extreme Programming, without any real regard for its effectiveness. Despite admitting that his data represented a far from complete study of the economics of pair programming, his conclusions were stark: it was 2.5 times more expensive, resulted in a 15% drop in productivity, and offered no significant quality benefits. The author provides a more scientific analysis than Jon Evans’ Pair Programming Considered Harmful, but the theme is the same. In terms of upfront-coding costs, pair programming is surely more expensive. The claim of productivity loss is dubious and contested by other studies. The third claim, though, did surprise me. The author’s data suggests that if both the pair and the individual programmers employ static code analysis and testing, then there is no measurable difference in the resulting code quality, in terms of defects per function point. In other words, pair programming incurs a massive extra cost for no tangible return in investment. There were, inevitably, many criticisms of his data and his conclusions, a few of which are persuasive. Firstly, that the driver/observer model of pair programming, on which the study bases its findings, is far from the most effective. For example, many find Ping-Pong pairing, based on use of test-driven development, far more productive. Secondly, that it doesn’t distinguish between “expert” and “novice” pair programmers– that is, independently of other programming skills, how skilled was an individual at pair programming. Thirdly, that his measure of quality is too narrow. This point rings true, certainly at Red Gate, where developers don’t pair program all the time, but use the method in short bursts, while tackling a tricky problem and needing a fresh perspective on the best approach, or more in-depth knowledge in a particular domain. All of them argue that pair programming, and collective code ownership, offers significant rewards, if not in terms of immediate “bug reduction”, then in removing the likelihood of single points of failure, and improving the overall quality and longer-term adaptability/maintainability of the design. There is also a massive learning benefit for both participants. One developer told me how he once worked in the same team over consecutive summers, the first time with no pair programming and the second time pair-programming two-thirds of the time, and described the increased rate of learning the second time as “phenomenal”. There are a great many theories on how we should develop software (Scrum, XP, Lean, etc.), but woefully little scientific research in their effectiveness. For a group that spends so much time crunching other people’s data, I wonder if developers spend enough time crunching data about themselves. Capers Jones’ data may be incomplete, but should cause a pause for thought, especially for any large IT departments, supporting commerce and industry, who are considering pair programming. It certainly shouldn’t discourage teams from exploring new ways of developing software, as long as they also think about how to gather hard data to gauge their effectiveness.

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  • Field Report - Notes from IHRIM Atlanta Event

    - by Natalia Rachelson
    Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Steve Boese, Director, Talent Strategy, Oracle Recently I had the pleasure to serve as a guest speaker at the IHRIM Atlanta/SE Chapter meeting in Atlanta, Georgia. The focus of my talk was Mobile Technology in Human Resources, and while still a new and developing area, the enormous growth and ubiquitous presence of mobile devices and increasing importance of and demand for constant connectivity in both our personal and professional lives has put planning and developing a mobile HR technology strategy high on many organizations lists of priorities in 2012. Numerous studies have shown that the confluence of ever-rising sales of smartphones and tablets; and the increasing tendency for workers of all kinds to be more mobile and less tied down to traditional, fixed-location workplaces and what now seem like old-fashioned PC-centric and traditional computing environments are driving Human Resources leaders to think about how, where, when, and for whom that the deployment of mobile HR solutions will help them address their business needs, and put information in the hands of those that need it, when they need it, and on their preferred devices. In the session we talked about some of the potential opportunities for mobile HR technologies, from simple workflow-based approval capability, to employee directories and robust employee profiles, to more advanced use cases like internal social networking and location-based mobile recruiting applications. And truly we are just scratching the surface of the potential and the value that all kinds of HR-related mobile technologies will help deliver to enterprises in the coming years. Additionally, it was encouraging to talk with many of the HR leaders in attendance who expressed interest in these kinds of mobile HR technology opportunities, as well as to hear how some of them are already working on developing their own mobile strategies or experimenting with mobile solutions in their workforces. It was a fantastic meeting and I’d like to express my thanks to Kim Bryant, IHRIM Atlanta/SE Board President, the other board members, and also the IHRIM Atlanta Chapter members and attendees at the event. If you are in the Atlanta area and are interested in HR and HR Technology, you can learn more about the programs and services that the Chapter has to offer at their website - http://www.ihrimatlantase.org/. And for people that are interested in what we at Oracle are working on in mobile, you can also sign up to receive the latest updates about the Oracle Fusion Applications tablet solutions, Oracle Fusion Tap, at https://fusiontap.oracle.com/.

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  • Meet Matthijs, Dutch Inside Sales Representative for Oracle Direct

    - by Maria Sandu
    Today we would like to share some information around the Dutch Core Technology team in Malaga. Matthijs is one of the team members who decided to relocate from the Netherlands to Malaga to join Oracle Direct two years ago. Matthijs: “For the past two years I have been working as an Oracle Direct Core Technology Inside Sales representative for Named Accounts in the Netherlands, based in Malaga, Spain. In my case, working for the Dutch OD Core Technology team means that I am responsible for the Account Management of Larger companies in the Travel & Transportation and the Manufacturing, Retail & Distribution sector. I work together with the Oracle Field Account Managers and our Field Sales Management in the Netherlands where I am often the main point of contact for customers. This means that I deal with their requests and I manage their various issues, provide solutions and suggestions based on the Oracle Core Technology portfolio. I work on interesting projects with end-customers, making financial proposals and building business cases. It is a very interesting sales environment and for the last two years I improved my skills substantially. This month I will finish my Inside Sales career in Malaga to move to a position within Field Sales in the Netherlands. Oracle Direct has proven to be a great stepping stone for my career. Boost your personal development One of the reasons for joining Oracle was to boost my personal & career development. You can choose from various different trainings to follow all over Europe which enable you to reach both your personal and professional goals. Furthermore, you can decide your own career path and plan the steps necessary to achieve your goal. Many people aim to grow into Field Sales in their native countries, Business Development or Sales Management, but there are many possibilities once you decide to join Oracle. Overall, working at Oracle means working for an international company and one of the worldwide leaders in Enterprise Hardware & Software. Here you get all the tools necessary to develop yourself personally & professionally. Another great advantage of working for Oracle Direct is working from our office in Malaga, Southern Spain where we have over 400 employees from many countries across EMEA. It is a truly international environment! Working and living in Spain gives you an excellent opportunity to learn Spanish and of course enjoy the Spanish lifestyle, cuisine, beaches and much, much more!” Interview day Utrecht If you are inspired by the story of Matthijs and would like to explore the opportunity to join the Technology Sales team for the Dutch market in Malaga, let us know! We will organise an Interview day in the Oracle office in Utrecht on the 18th and 19th of September. We currently have multiple openings in the Core Technology team that focus on selling our Database portfolio in the Dutch market. We are looking for native Dutch speakers with a Bachelors degree, 2-5 years sales experience (ideally in IT) who are willing to relocate to Malaga for at least 2 years! For more information please contact [email protected] or [email protected].

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  • Making it GREAT! Oracle Partners Building Apps Workshop with UX and ADF in UK

    - by ultan o'broin
    Yes, making is what it's all about. This time, Oracle Partners in the UK were making great looking usable apps with the Oracle Applications Development Framework (ADF) and user experience (UX) toolkit. And what an energy-packed and productive event at the Oracle UK, Thames Valley Park, location it was. Partners learned the fundamentals of enterprise applications UX, why it's important, all about visual design, how to wireframe designs, and then how to build their already-proven designs in ADF. There was a whole day on mobile apps, learning about mobile design principles, free mobile UX and ADF resources from Oracle, and then trying it out. The workshop wrapped up with the latest Release 7 simplified UIs, Mobilytics, and other innovations from Oracle, and a live demo of a very neat ADF Mobile Android app built by an Oracle contractor. And, what a fun two days both Grant Ronald of ADF and myself had in running the workshop with such a great audience, too! I particularly enjoyed the wireframing and visual design sessions interaction; and seeing some outstanding work done by partners. Of note from the UK workshop were innovative design features not seen before and made me all the happier that developers were bringing their own ideas from the consumer IT world of mobility, simplicity, and social to the world of work apps in a smart way within an enterprise methodology too.  Partner wireframe exercise. Applying mobile design principles and UX design patterns means you've already productively making great usable apps! Next, over to Oracle ADF Mobile with it! One simple example from the design of a mobile field service app was that participants immediately saw how the UX and device functionality of the super UK-based app Hailo app could influence their designs (the London cabbie influence maybe?), as well as how we all use maps, cameras, barcode scanners and microphones on our phones could be used in work. And, of course, ADF Mobile has the device integration solutions there too! I wonder will U.S. workshops in Silicon Valley see an Uber UX influence (LOL)! That we also had partners experienced with Oracle Forms who could now offer a roadmap from Forms to Simplified UI and Mobile using ADF, and do it through through the cloud, really made this particular workshop go "ZING!" for me. Many thanks to the Oracle PartnerNetwork (OPN) team for organizing this event with us, and to the representatives of the Oracle Partners that showed and participated so well. That's what I love out this outreach. It's a two-way, solid value-add for all. Interested? Why would partners and developers with ADF skills sign up for this workshop? Here's why: Learn to use the Oracle Applications User Experience design patterns as the usability building blocks for applications development in Oracle Application Development Framework. The workshop enables attendees to build modern and visually compelling desktop and mobile applications that look and behave like Oracle Cloud Applications, and that can co-exist with partner integrations, new, or existing applications deployments. Partners learn to offer customers and clients more than just coded functionality; instead they can provide a complete user experience with a roadmap for continued ROI from applications that also creating more business and attracts the kudos and respect from other makers of apps as they're wowed by the results. So, if you're a partner and interested in attending one of these workshops and benefitting from such learning, as well as having a platform to show off some of your own work, stay well tuned to your OPN channels, to this blog, to the VoX blog, and to the @usableapps Twitter account too. Can't wait? For developers and partners, some key mobile resources to explore now Oracle ADF Mobile UX Patterns and Components Wiki Oracle ADF Academy (Mobile) Oracle ADF Insider Essentials Oracle Applications Mobile User Experience Design Patterns and Guidance

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  • BEHIND THE SCENES AT A FLASH-MOB...

    - by OliviaOC
    Today, we interviewed Aarti, who recently organised a flash-mob for Oracle Campus, which you can see on our facebook page Hi Aarti, perhaps you could give us a quick introduction of yourself, and what you do at Oracle? I’ve been with Campus Recruitment for just over a year. I’ve been with Oracle for three years. I was keen to get into the campus role after having watched other colleagues working in campus and when the opportunity arrived I jumped at it. The journey has been fantastic thus far. I’m responsible for the GBU hiring at Oracle. Why did you record the flash-mob video - what were your goals? Flash-mobs were one thing that took off really big in India after the first one in Mumbai. It’s the hot thing in the student community at the moment. A better way to reach out and connect with students. I think that it is also a good way to demonstrate our openness and culture at Oracle – demonstrate that we are very flexible and that we have a cool culture. I knew the video could be shared on our social media pages and reach out to a wider student community What was the preparation and rehearsal for the video like? When I decided to do the video, I had to decide who I would like to do the flash-mob. The new campus hires to Oracle would be ideal for this. We were 2 teams at 2 different locations and Each team took 2-3 songs and choreographed it themselves. Every day at 5pm, each team would meet up and every other weekend the whole group met. Practicing went on for about a month like this. How was the video received by participants and by students on the University campus? The event was well received. We did it during the lunch break at the University so that there was a large presence of students around while the flash mob took place. We set up about an hour beforehand to get everything ready. The break-bell sounded and the students came out, that’s when the flash-mob started. The students were pleasantly surprised that a company was doing this. They also recognised some of the participants involved as former graduates. Since the flash-mob and the video of it that you recorded, have you had much response due to it? We have, especially in the past two weeks. We went back to the college to make some hires. The flash-mob was still fresh in their minds and they knew well who Oracle was as a result. Would you like to repeat this kind of creative initiative again with the recruitment team? Yes, absolutely! I’m over the moon with the flash-mob. My mind is working overtime now with ideas about the next things to do!

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  • Representing Mauritius in the 2013 Bench Games

    Only by chance I came across an interesting option for professionals and enthusiasts in IT, and quite honestly I can't even remember where I caught attention of Brainbench and their 2013 Bench Games event. But having access to 600+ free exams in a friendly international intellectual competition doesn't happen to be available every day. So, it was actually a no-brainer to sign up and browse through the various categories. Most interestingly, Brainbench is not only IT-related. They offer a vast variety of fields in their Test Center, like Languages and Communication, Office Skills, Management, Aptitude, etc., and it can be a little bit messy about how things are organised. Anyway, while browsing through their test offers I added a couple of exams to 'My Plan' which I would give a shot afterwards. Self-assessments Actually, I took the tests based on two major aspects: 'Fun Factor' and 'How good would I be in general'... Usually, you have to pay for any kind of exams and given this unique chance by Brainbench to simply train this kind of tests was already worth the time. Frankly speaking, the tests are very close to the ones you would be asked to do at Prometric or Pearson Vue, ie. Microsoft exams, etc. Go through a set of multiple choice questions in a given time frame. Most of the tests I did during the Bench Games were based on 40 questions, each with a maximum of 3 minutes to answer. Ergo, one test in maximum 2 hours - that sounds feasible, doesn't it? The Measure of Achievement While the 2013 Bench Games are considered a worldwide friendly competition of knowledge I was really eager to get other Mauritians attracted. Using various social media networks and community activities it all looked quite well at the beginning. Mauritius was listed on rank #19 of Most Certified Citizens and rank #10 of Most Master Level Certified Nation - not bad, not bad... Until... the next update of the Bench Games Leaderboard. The downwards trend seemed to be unstoppable and I couldn't understand why my results didn't show up on the Individual Leader Board. First of all, I passed exams that were not even listed and second, I had better results on some exams listed. After some further information from the organiser it turned out that my test transcript wasn't available to the public. Only then results are considered and counted in the competition. During that time, I actually managed to hold 3 test results on the Individuals... Other participants were merciless, eh, more successful than me, produced better test results than I did. But still I managed to stay on the final score board: An 'exotic' combination of exam, test result, country and person itself Representing Mauritius and the Visual FoxPro community in that fun event. And although I mainly develop in Visual FoxPro 9.0 SP2 and C# using .NET Framework from 2.0 to 4.5 since a couple of years I still managed to pass on Master Level. Hm, actually my Microsoft Certified Programmer (MCP) exams are dated back in June 2004 - more than 9 years ago... Look who got lucky... As described above I did a couple of exams as time allowed and without any preparations, but still I received the following mail notification: "Thank you for recently participating in our Bench Games event.  We wanted to inform you that you obtained a top score on our test(s) during this event, and as a result, will receive a free annual Brainbench subscription.  Your annual subscription will give you access to all our tests just like Bench Games, but for an entire year plus additional benefits!" -- Leader Board Notification from Brainbench Even fun activities get rewarded sometimes. Thanks to @Brainbench_com for the free annual subscription based on my passed 2013 Bench Games Master Level exam. It would be interesting to know about the total figures, especially to see how many citizens of Mauritius took part in this year's Bench Games. Anyway, I'm looking forward to be able to participate in other challenges like this in the future.

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  • Customer Loyalty vs. Customer Engagement: Who Cares?

    - by Jeb Dasteel-Oracle
    Have you read the recent Forbes OracleVoice blog titled Customer Loyalty is Dead. Long Live Engagement!? If you haven’t, take a look. This article prompted lots of conversation in the social realm. Many who read the article voiced their reactions to the headline and now I’m jumping in to add my view. Normal 0 false false false EN-US X-NONE X-NONE Customer loyalty is still key. It’s the effect and engagement is the cause. We at least know that to be true for our customers. We are in an age where customers are demanding to be heard. We need them to be actively involved – or engaged – as well. Greater levels of customer engagement, properly targeted, positively correlate with satisfaction. Our data has shown us this over and over. Satisfied customers are more loyal and more willing to vocalize their satisfaction through referencing, and are more likely to purchase again, all of which in turn drives incremental revenue – from the customer doing the referencing AND the customer on the receiving end of that reference. Turning this around completely, if we begin to see the level of a customer’s engagement start to wane, this is an indicator that their satisfaction, loyalty, and future revenue are likely at risk. At Oracle, we’ve put in place many programs to target, encourage, and then track engagement, allowing us to measure engagement as a determinant of loyalty. Some of these programs include our Key Accounts, solution design and architectural, Executive Sponsorship, as well as executive advisory boards. Specific programs allow us to engage specific contacts within specific customer organizations (based on role) and then systematically track their engagement activities over time, along side of tracking customer satisfaction, loyalty, referenceability, and incremental revenue contribution. Continuous measurement of engagement allows us to better understand customer views of what it means to partner with a provider and adjust program participation to better meet the needs of the partnership. We can also track across customer segments, and design new programs that are even more effective than the ones we have in place today. In case you missed any of my previous Forbes articles, I’ve included links below for easy access. Award-Winning Companies Put Customers First The Power of Peer Networks: 5 Reasons to Get (and Stay) Involved Technology At Work: Traveling In Style Customer Central: 8 Strategies for Putting Customers at the Core of Your Business Technology at Work: Five Companies Doing IT Right /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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  • CFOs: Do You Have a Playbook for Growth?

    - by Oracle Accelerate for Midsize Companies
    by Jim Lein, Oracle Midsize Programs In most global markets, CFOs are optimistic about their company's growth opportunities. Deloitte's CFO Signals Report, "Time to Accelerate" found that: In the U.K. business optimism is at its highest level in three-and-a-half years Optimism in North America rose from a strong +42% last quarter (Q2 to Q3 2013) to an even stronger +54%. The inaugural Southeast Asia survey, 44% of CFOs reported a positive outlook despite worries over the Chinese economy and political uncertainty. Sustainable and profitable business growth doesn't usually happen by accident. Company's need a playbook for growth that's owned by the CFO. And today, that playbook must leverage the six enabling technologies--Social, Big Data, Mobile, Cloud, Analytics, and The Internet of Things (or, as Oracle president Mark Hurd explains, "The Internet of the People"). On Monday June 9 at  2:00 pm Eastern, CFO.com is hosting a webcast, "The CFO Playbook on Growth: How CFOs Can Boost Efficiency and Performance with Automation". Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} “Investing in technology begins with a business metric driven business case with clear tangible business results expected," says John Lieblang, Affiliate Partner with Waterstone Management Group. "The progressive CFO has learned how to forge a partnership with the CIO to align everyone in the 'result value chain' to be accountable for the business results not just for functional technology.” Click HERE to register  Looking for more news and information about Oracle Solutions for Midsize Companies? Read the latest Oracle for Midsize Companies Newsletter Sign-up to receive the latest communications from Oracle’s industry leaders and experts Jim Lein I evangelize Oracle's enterprise solutions for growing midsize companies. I recently celebrated 15 years with Oracle, having joined JD Edwards in 1999. I'm based in Evergreen, Colorado and love relating stories about creativity and innovation whether they be about software, live music, or the mountains. The views expressed here are my own, and not necessarily those of Oracle.

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  • What Counts for a DBA: Skill

    - by drsql
    “Practice makes perfect:” right? Well, not exactly. The reality of it all is that this saying is an untrustworthy aphorism. I discovered this in my “younger” days when I was a passionate tennis player, practicing and playing 20+ hours a week. No matter what my passion level was, without some serious coaching (and perhaps a change in dietary habits), my skill level was never going to rise to a level where I could make any money at the sport that involved something other than selling tennis balls at a sporting goods store. My game may have improved with all that practice but I had too many bad practices to overcome. Practice by itself merely reinforces what we know and what we can figure out naturally. The truth is actually closer to the expression used by Vince Lombardi: “Perfect practice makes perfect.” So how do you get to become skilled as a DBA if practice alone isn’t sufficient? Hit the Internet and start searching for SQL training and you can find 100 different sites. There are also hundreds of blogs, magazines, books, conferences both onsite and virtual. But then how do you know who is good? Unfortunately often the worst guide can be to find out the experience level of the writer. Some of the best DBAs are frighteningly young, and some got their start back when databases were stored on stacks of paper with little holes in it. As a programmer, is it really so hard to understand normalization? Set based theory? Query optimization? Indexing and performance tuning? The biggest barrier often is previous knowledge, particularly programming skills cultivated before you get started with SQL. In the world of technology, it is pretty rare that a fresh programmer will gravitate to database programming. Database programming is very unsexy work, because without a UI all you have are a bunch of text strings that you could never impress anyone with. Newbies spend most of their time building UIs or apps with procedural code in C# or VB scoring obvious interesting wins. Making matters worse is that SQL programming requires mastery of a much different toolset than most any mainstream programming skill. Instead of controlling everything yourself, most of the really difficult work is done by the internals of the engine (written by other non-relational programmers…we just can’t get away from them.) So is there a golden road to achieving a high skill level? Sadly, with tennis, I am pretty sure I’ll never discover it. However, with programming it seems to boil down to practice in applying the appropriate techniques for whatever type of programming you are doing. Can a C# programmer build a great database? As long as they don’t treat SQL like C#, absolutely. Same goes for a DBA writing C# code. None of this stuff is rocket science, as long as you learn to understand that different types of programming require different skill sets and you as a programmer must recognize the difference between one of the procedural languages and SQL and treat them differently. Skill comes from practicing doing things the right way and making “right” a habit.

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  • Using Content Analytics for More Effective Engagement

    - by Kellsey Ruppel
    Using Content Analytics for More Effective Engagement: Turning High-Volume Content into Templates for Success By Mitchell Palski, Oracle WebCenter Sales Consultant Many organizations use Oracle WebCenter Portal to develop these basic types of portals: Intranet portals used for collaboration, employee self-service, and company communication Extranet portals used by customers and partners for self-service and support Team collaboration portals that allow users to share documents and content, track activity, and engage in discussions Portals are intended to provide a personalized, single point of interaction with web-based applications and information. The user experiences that a Portal is capable of displaying should be relevant to an individual user or class of users (a group or role). The components of a Portal that would vary based on a user’s identity include: Web content such as images, news articles, and on-screen instruction Social tools such as threaded discussions, polls/surveys, and blogs Document management tools to upload, download, and edit files Web applications that present data visualizations and data entry modules These collections of content, tools, and applications make up valuable workspaces. The challenge that a development team may have is defining which combinations are the most effective for its users. No one wants to create and manage a workspace that goes un-used or (even worse) that is used but is ineffective. Oracle WebCenter Portal provides you with the capabilities to not only rapidly develop variations of portals, but also identify which portals are the most effective and should be re-used throughout an enterprise. Capturing Portal AnalyticsOracle WebCenter Portal provides an analytics service that allows administrators and business users to track and analyze portal usage. These analytics are captured in the form of: Usage tracking metrics Behavior tracking User Profile Correlation The out-of-the-box task reports that come with Oracle WebCenter Portal include: WebCenter Portal Traffic Page Traffic Login Metrics Portlet Traffic Portlet Response Time Portlet Instance Traffic Portlet Instance Response Time Search Metrics Document Metrics Wiki Metrics Blog Metrics Discussion Metrics Portal Traffic Portal Response Time By determining the usage and behavior tracking metrics that are associated with specific user profiles (including groups and roles), your administrators will be able to identify the components of your solution that are the most valuable.  Your first step as an administrator should be to identify the specific pages and/or components are used the most frequently. Next, determine the user(s) or user-group(s) that are accessing those high-use elements of a portal. It is also important to determine patterns in high-usage and see if they correlate to a specific schedule. One of the goals of any development team (especially those that are following Agile methodologies) should be to develop reusable web components to minimize redundant development. Oracle WebCenter Portal provides you the tools to capture the successful workspaces that have already been developed and identified so that they can be reused for similar user demographics. Re-using Successful PortalsWhen creating a new Portal in Oracle WebCenter, developers have the option to base that portal on a template that includes: Pre-seeded data such as pages, tools, user roles, and look-and-feel assets Specific sub-sets of page-layouts, tools, and other resources to standardize what is added to a Portal’s pages Any custom components that your team creates during development cycles Once you have identified a successful workspace and its most valuable components, leverage Oracle WebCenter’s ability to turn that custom portal into a portal template. By creating a template from your already successful portal, you are empowering your enterprise by providing a starting point for future initiatives. Your new projects, new teams, and new web pages can benefit from lessons learned and adjustments that have already been made to optimize user experiences instead of starting from scratch. ***For a complete explanation of how to work with Portal Templates, be sure to read the Fusion Middleware documentation available online.

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