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• Oracle Data Integration 12c: Perspectives of Industry Experts, Customers and Partners

  - by Irem Radzik

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 As you may have seen from our recent blog posts on Oracle Data Integrator 12c and Oracle GoldenGate 12c, we are very excited to share with you the great new features the 12c release brings to Oracle’s data integration solutions. And, fortunately we are not alone in this sentiment. Since the press announcement October 17th, which incorporates our customers' and experts' testimonials, we have seen positive comments in leading technology publications and social media as well. Here are some examples: In CIO and PCWorld you can find Joab Jackson’s article, Oracle Data Integrator 12c ready for real-time analysis, where wrote about the tight integration between Oracle Data Integrator and Oracle GoldenGate . He noted “Heeding the call from enterprise customers who clamor for more immediacy in their data-driven reports, Oracle has updated its data-integration software portfolio so that it can more rapidly deliver data to data warehouses and analysis applications.” Integration Developer News’ Vance McCarthy wrote the article Oracle Ships ‘Future Proofs’ Integration Tools for Traditional, Cloud, Big Data, Real-Time Projects and mentioned that “Oracle Data Integrator 12c and Oracle GoldenGate 12c sport a wide range of improvements to let devs more easily deliver data integration for cloud, analytics, big data and other new projects that leverage multiple datasets for business.“ InformationWeek’s Doug Henschen gave a great overview to several key features including the new flow-based UI in Oracle Data Integrator. Doug said “Oracle Data Integrator 12c introduces a complete makeover of the job-building experience, while real-time oriented GoldenGate 12c introduces performance gains “. In Database Trends and Applications’ article Oracle Strengthens Data Integration with Release of Oracle Data Integrator 12c and Oracle GoldenGate 12c highlighted the productivity aspect of the new solution with his remarks: “tight integration between Oracle Data Integrator 12c and Oracle GoldenGate 12c enables developers to leverage Oracle GoldenGate’s low overhead, real-time change data capture completely within the Oracle Data Integrator Studio without additional training”. We are also thrilled about what our customers and partners have to say about our products and the new release. And we are equally excited to share those perspectives with you in our upcoming launch video webcast on November 12th. SolarWorld Industries America’s Senior Database Manager, Russ Toyama will join our executives in our studio in Redwood Shores to discuss GoldenGate’s core benefits and the new release, while Surren Partharb, CTO of Strategic Technology Services for BT, and Mark Rittman, CTO of Rittman Mead, will provide their comments via the interviews conducted in the UK. This interactive panel discussion in the video webcast will unveil the new release with the expertise of our development executives and the great insight from our customers and partners. In addition, our product experts will be available online to answer chat questions. This is really a great opportunity to learn how Oracle's data integration offering has changed the integration and replication technology space with the new release, and established itself as the new leader. If you have not registered for this free event yet, you can do so via this link. We will run the live event at 8am PT/4pm GMT, followed by a replay of the event with live chat for Q&A  at 10am PT/6pm GMT. The replay will be available on-demand for those who register but cannot attend either session on November 12th. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";}

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• Webcast Q&A: Qualcomm Provides a Seamless Experience for Customers with Oracle WebCenter

  - by kellsey.ruppel

  Last Thursday we had the second webcast in our WebCenter in Action webcast series, "Qualcomm Provides a Seamless Experience for Customers with Oracle WebCenter, where customer Michael Chander from Qualcomm and Vince Casarez & Gourav Goyal from Oracle Partner Keste shared how Oracle WebCenter is powering Qualcomm’s externally facing website and providing a seamless experience for their customers. In case you missed it, here's a recap of the Q&A.   Mike Chandler, Qualcomm Q: Did you run into any issues when integrating all of the different applications together?A: Definitely, our main challenges were in the area of user provisioning and security propagation, all the standard stuff you might expect when hooking up SSO for authentication and authorization. In addition, we spent several iterations getting the UI’s in sync. While everyone was given the same digital material to build too, each team interpreted and implemented it their own way. Initially as a user navigated, if you were looking for it, you could slight variations in color or font or width , stuff like that. So we had to pull all the developers responsible for the UI together and get pixel level agreement on a lot of things so we could ensure seamless transitions across applications. Q: What has been the biggest benefit your end users have seen?A: Wow, there have been several. An SSO enabled environment was huge a win for our users. The portal application that this replaced had not really been invested in by the business. With this project, we had full business participation and backing, and it really showed in some key areas like the shopping experience. For example, while ordering in the previous site, the items did not have any pictures or really usable descriptions. A tremendous amount of work was done to try and make the site more intuitive and user friendly. Site performance has also drastically improved thanks to new hardware, improved database design, and of course the fact that ADF has made great strides in runtime performance. Q: Was there any resistance internally when implementing the solution? If so, how did you overcome that?A: Within a large company, I’m sure there is always going to be competition for large projects, as there was here. Once we got through the technical analysis and settled on the technology choices, it was actually no resistance to implementing the solution. This project was fully driven by the business with the aim of long term growth. I can confidently say that the fact that this project was given the utmost importance by both the business and IT really help put down any resistance that you would typically see while implementing a new solution. Q: Given the performance, what do you estimate to be the top end capacity of the system? A:I think our top end capacity is really only limited by our hardware. I’m comfortable saying we could grow 10x on our current hardware, both in terms of transactions and users. We can easily spin up new JVM instances if needed. We already use less JVM’s than we had planned. In addition, ADF is doing a very good job with his connection pooling and application module pooling, so we see a very good ratio of users connected to the systems vs db connections, without impacting performace. Q: What's the overview or summary of feedback from the users interacting with the site?A: Feedback has been overwhelmingly positive from both the business and our customers. They’re very happy with the new SSO environment , the new LAF, and the performance of the site. Of course, it’s not all roses. No matter what, there are always going to be people that don’t like the layout or the color scheme, etc. By and large though, customers are happy and the business is happy. Q: Can you describe the impressions about the site before and after the project within Qualcomm?A: Before the project, the site worked and people were using it, but most people were not happy with it. It was slow and tended to be a bit tempermental, for example a user would perform a transaction and the system would throw and unexpected error. The user could back up and retry the steps and things would work fine, so why didn’t work the first time?. From a UI perspective, we’d hear comments like it looked like it was built by a high school student.  Vince Casarez & Gourav Goyal, Keste Q: Did you run into any obstacles when implementing the solution?A: It's interesting some people call them "obstacles" on this project we just called them "dependencies".  There were both technical and business related dependencies that we had to work out. Mike points out the SSO dependencies and the coordination and synchronization between the teams to have a seamless login experience and a seamless end user experience.  There was also a set of dependencies on the User Acceptance testing to make sure that everyone understood the use cases for how the system would be used.  With a branching into a new market and trying to match a simple user experience as many consumer sites have today, there was always a tendency for the team members to provide their suggestions on how things could be simpler.  But with all the work up front on the user design and getting the business driving this set of experiences, this minimized the downstream suggestions that tend to distract a team.  In this case, all the work up front allowed us to enumerate the "dependencies" and keep the distractions to a minimum. Q: Was there a lot of custom work that needed to be done for this particular solution?A: The focus for this particular solution was really on the custom processes. The interesting thing is that with the data flows and the integration with applications, there are some pre-built integrations, but realistically for the process flow, we had to build those. The framework and tooling we used made things easier so we didn’t have to implement core functionality, like transitioning from screen to screen or from flow to flow. The design feature of Task Flows really helped speed the development and keep the component infrastructure in line with the dynamic processes.  Task flows and other elements like Skins are core to the infrastructure or technology stack of Oracle. This then allowed the team to center the project focus around the business flows and use cases to meet the core requirements and keep the project on time. Q: What do you think were the keys to success for rolling out WebCenter?A:  The 5 main keys to success were: 1) Sponsorship from the whole organization around this project from senior executive agreement, business owners driving functionality, and IT development alignment; 2) Upfront design planning and use case definition to clearly define the project scope and requirements; 3) Focussed development and project management aligned with the top level goals and drivers; 4) User acceptance and usability testing along the way to identify potential issues and direct resolution of the issues;  and 5) Constant prioritization of the issues for development to fix by the business.  It also helps to have great team chemistry and really smart people working on the project. If you missed the webcast, be sure to catch the replay to see a live demonstration of WebCenter in action!  Qualcomm Provides a Seamless Experience for Customers with Oracle WebCenter from Oracle WebCenter

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• Spotlight on Claims: Serving Customers Under Extreme Conditions

  - by [email protected]

  Oracle Insurance's director of marketing for EMEA, John Sinclair, recently attended the CII Spotlight on Claims event in London. Bad weather and its implications for the insurance industry have become very topical as the frequency and diversity of natural disasters - including rains, wind and snow - has surged across Europe this winter. On England's wettest day on record, the county of Cumbria was flooded with 12 inches of rain within 24 hours. Freezing temperatures wreaked havoc on European travel, causing high speed TVG trains to break down and stranding hundreds of passengers under the English Chanel in a tunnel all night long without heat or electricity. A storm named Xynthia thrashed France and surrounding countries with hurricane force, flooding ports and killing 51 people. After the Spring Equinox, insurers may have thought the worst had past. Then came along Eyjafjallajökull, spewing out vast quantities of volcanic ash in what is turning out to be one of most costly natural disasters in history. Such extreme events challenge insurance companies' ability to service their customers just when customers need their help most. When you add economic downturn and competitive pressures to the mix, insurers are further stretched and required to continually learn and innovate to meet high customer expectations with reduced budgets. These and other issues were hot topics of discussion at the recent "Spotlight on Claims" seminar in London, focused on how weather is affecting claims and the insurance industry. The event was organized by the CII (Chartered Insurance Institute), a group with 90,000 members. CII has been at the forefront in setting professional standards for the insurance industry for over a century. Insurers came to the conference to hear how they could better serve their customers under extreme weather conditions, learn from the experience of their peers, and hear about technological breakthroughs in climate modeling, geographic intelligence and IT. Customer case studies at the conference highlighted the importance of effective and constant communication in handling the overflow of catastrophe related claims. First and foremost is the need to rapidly establish initial communication with claimants to build their confidence in a positive outcome. Ongoing communication then needs to be continued throughout the claims cycle to mange expectations and maintain ownership of the process from start to finish. Strong internal communication to support frontline staff was also deemed critical to successful crisis management, as was communication with the broader insurance ecosystem to tap into extended resources and business intelligence. Advances in technology - such web based systems to access policies and enter first notice of loss in the field - as well as customer-focused self-service portals and multichannel alerts, are instrumental in improving customer satisfaction and helping insurers to deal with the claims surge, which often can reach four or more times normal workloads. Dynamic models of the global climate system can now be used to better understand weather-related risks, and as these models mature it is hoped that they will soon become more accurate in predicting the timing of catastrophic events. Geographic intelligence is also being used within a claims environment to better assess loss reserves and detect fraud. Despite these advances in dealing with catastrophes and predicting their occurrence, there will never be a substitute for qualified front line staff to deal with customers. In light of pressures to streamline efficiency, there was debate as to whether outsourcing was the solution, or whether it was better to build on the people you have. In the final analysis, nearly everybody agreed that in the future insurance companies would have to work better and smarter to keep on top. An appeal was also made for greater collaboration amongst industry participants in dealing with the extreme conditions and systematic stress brought on by natural disasters. It was pointed out that the public oftentimes judged the industry as a whole rather than the individual carriers when it comes to freakish events, and that all would benefit at such times from the pooling of limited resources and professional skills rather than competing in silos for competitive advantage - especially the end customer. One case study that stood out was on how The Motorists Insurance Group was able to power through one of the most devastating catastrophes in recent years - Hurricane Ike. The keys to Motorists' success were superior people, processes and technology. They did a lot of upfront planning and invested in their people, creating a healthy team environment that delivered "max service" even when they were experiencing the same level of devastation as the rest of the population. Processes were rapidly adapted to meet the challenge of the catastrophe and continually adapted to Ike's specific conditions as they evolved. Technology was fundamental to the execution of their strategy, enabling them anywhere access, on the fly reassigning of resources and rapid training to augment the work force. You can learn more about the Motorists experience by watching this video. John Sinclair is marketing director for Oracle Insurance in EMEA. He has more than 20 years of experience in insurance and financial services.

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• Clock is Ticking for OBI 10g Supported Customers to move to OBI 11g

  - by Mike.Hallett(at)Oracle-BI&EPM

  Now is a perfect time for Partners to approach existing OBI 10g customers, to encourage and help them to upgrade to all the great new features in the current OBI v 11g; including the ability to go Mobile, to be in-memory on Exalytics, and to get tighter integration with Hyperion applications, Strategic Scorecards and Essbase. Oracle Lifetime Support Policy for Oracle BI Suite, version 10gR3, will end ‘normal’ support in July 2013. The final point release of Oracle Business Intelligence EE & Publisher 10gR3 was 10.1.3.4.x, which was generally available from July 2008 and will end “Premier Support” in July 2013.  From this time, customers may purchase “Extended Support” until July 2015, and from then “Sustaining Support”  indefinitely. For more information : Upgrade to Oracle Business Intelligence Enterprise Edition 11g, article on Technet Planning to Upgrade from Oracle BI 10g to BI 11g ?, at docs.oracle.com Oracle Business Intelligence Enterprise Edition 11g Oracle Lifetime Support Policy

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• Google Searches for More Enterprise Customers

  The main focus at Google I/O was how the search giant could attract more customers to its three-year-old enterprise business.

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• Google Searches for More Enterprise Customers

  The main focus at Google I/O was how the search giant could attract more customers to its three-year-old enterprise business.

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• How to teach your users/customers to send better error descriptions

  - by ckeller

  I often have to deal with customers or users which are reporting errors in applications. Most of the time their content is something useless as ERROR!!! x does not work without much more information. For resolving the issue I have to request every single detail of them, which often is more time consuming than fixing the issue itself. Other send information in formats which are not ideal, like screenshots (of data records, not of errors) although they could send a link (we have access to the systems) and so on. How do you tell your users/customers to describe the problems with more details so that the whole process could be easier for both sides? edit This question is more about the social skills, than how to achieve programmatic collection of logs and error information. I'm aware of the fact that this should be part of good software design.

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• Oracle’s PeopleSoft Customers Showcase Success at Oracle OpenWorld

  - by John Webb

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} Oracle OpenWorld 2012 will include over 25 Oracle customers sharing their Oracle’s PeopleSoft success stories, along with Oracle-delivered PeopleSoft roadmap content, and PeopleSoft partner presentations.     Presenters include:    CBRE, Dell, First Data, Kaiser Permanente, and Nationwide.    For more info check here: PeopleSoft Customers Showcase Success at Oracle OpenWorld

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• Oracle Configuration Manager for HRMS / EBS Customers

  - by Robert Story

  Upcoming WebcastTitle: Oracle Configuration Manager for HRMS / EBS CustomersDate: April 9, 2010 Time: 11:00 am EDT, 8:00 am PDT, 8:30 pm IST Product Family: EBS HRMS Summary The webcast will focus on Highlights and Benefits of using Oracle Configuration Manager for HRMS / EBS Customers. The one-hour session is recommended for functional / technical EBS HRMS users and system administrators. Along with key highlights of Oracle Configuration Manager, the usage especially in debugging EBS and HRMS issues will be discussed. Topics will include: OCM Overview Data Collection and its usage Key Benefits for HRMS / EBS customers Change History. EBS HRMS Stat Pack. Deployed Customizations. Project management and Mile Stones. Resources & References A short, live demonstration (only if applicable) and question and answer period will be included. Click here to register for this session....... ....... ....... ....... ....... ....... .......The above webcast is a service of the E-Business Suite Communities in My Oracle Support.For more information on other webcasts, please reference the Oracle Advisor Webcast Schedule.Click here to visit the E-Business Communities in My Oracle Support Note that all links require access to My Oracle Support.

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• Designing a system with different business rules for different customers

  - by user1595846

  My company is rewriting our proprietary business application. The current architecture is poorly done and inflexible. It is coded more procedural oriented as opposed to object oriented. It has become difficult to maintain. Our system is a web application written in .Net Webforms. I am considering ASP.Net MVC for the rewrite. We intend to rewrite it with a good, solid architecture with the goal of maintainability and reusable classes for some of our other systems and services. We would also like the system to be customizable for different customers in the event that we market the system. I am considering redesigning the system based on the layered architecture (Presentation, Business, Data Access layers) described in the Microsoft Patterns and Practices Application Architecture Guide. http://msdn.microsoft.com/en-us/library/ff650706.aspx Hopefully this isn't too open ended, but how would you recommend allowing for different business logic/rules for different customers? I'm aware of Windows Workflow Foundation, but from what I've read about it, it seems many business rules could be too complicated to handle there. Also, Can anyone point me to where I can download an example of a .net solution that is based on the Application Architecture Guide? I have already downloaded the Layered Architecture Solution Guidance and the Expense Sample on codeplex. I was looking for something a bit larger and more robust that I could step through the code and see how it works. If you feel there are better architectures to base our redesign on please feel free to share. I appreciate your help!

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• 8 Strategies for Putting Customers at the Core of Your Business (Forbes)

  - by Richard Lefebvre

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 In this Forbes article, read how companies can become more successful at placing customers in the center of their business... At Oracle we’ve been on a 10-year enterprise-wide journey toward greater customer-centricity—and that has required a change in our culture. What’s your journey’s story towards focusing more on your customers? /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";}

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• Creating Ideal Customers with Modern Marketing

  - by Richard Lefebvre

  “Without that real-time perspective, it's just not possible to stay in step with what your customers want and need.” — Customer-Obsessed Marketing Is Your Next Competitive Edge Every business talks about focusing on the customer. But few actually deliver. Why? Because digital marketing technology can’t tell a compelling story. It lacks engaging dialogue with no connection beyond the transaction. It’s lost in translation because marketers don’t speak code. And it’s confusing to the customer because marketing and IT can’t connect process and data. Take a look at your digital marketing picture. From a distance it may look fine. But look up close. It’s fragmented and the dots are not connected. You need much higher resolution. Step back and see the big picture. Zoom in on the individual customer. But you’ll need Modern Marketing technology engineered with enterprise grade data management and proven cloud performance. Explore the people, processes, and technology of the Oracle Marketing Cloud. Create a culture of customer obsession. Simplify marketing across all channels to turn casual prospects into passionate advocates. Engage ideal customers with a meaningful experience. Personalize your brand narrative for each customer in every chapter of your story to increase engagement and revenue. Read the full article and watch the videos here

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• How Oracle Data Integration Customers Differentiate Their Business in Competitive Markets

  - by Irem Radzik

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 With data being a central force in driving innovation and competing effectively, data integration has become a key IT approach to remove silos and ensure working with consistent and trusted data. Especially with the release of 12c version, Oracle Data Integrator and Oracle GoldenGate offer easy-to-use and high-performance solutions that help companies with their critical data initiatives, including big data analytics, moving to cloud architectures, modernizing and connecting transactional systems and more. In a recent press release we announced the great momentum and analyst recognition Oracle Data Integration products have achieved in the data integration and replication market. In this press release we described some of the key new features of Oracle Data Integrator 12c and Oracle GoldenGate 12c. In addition, a few from our 4500+ customers explained how Oracle’s data integration platform helped them achieve their business goals. In this blog post I would like to go over what these customers shared about their experience. Land O’Lakes is one of America’s premier member-owned cooperatives, and offers an extensive line of agricultural supplies, as well as production and business services. Rich Bellefeuille, manager, ETL & data warehouse for Land O’Lakes told us how GoldenGate helped them modernize their critical ERP system without impacting service and how they are moving to new projects with Oracle Data Integrator 12c: “With Oracle GoldenGate 11g, we've been able to migrate our enterprise-wide implementation of Oracle’s JD Edwards EnterpriseOne, ERP system, to a new database and application server platform with minimal downtime to our business. Using Oracle GoldenGate 11g we reduced database migration time from nearly 30 hours to less than 30 minutes. Given our quick success, we are considering expansion of our Oracle GoldenGate 12c footprint. We are also in the midst of deploying a solution leveraging Oracle Data Integrator 12c to manage our pricing data to handle orders more effectively and provide a better relationship with our clients. We feel we are gaining higher productivity and flexibility with Oracle's data integration products." ICON, a global provider of outsourced development services to the pharmaceutical, biotechnology and medical device industries, highlighted the competitive advantage that a solid data integration foundation brings. Diarmaid O’Reilly, enterprise data warehouse manager, ICON plc said “Oracle Data Integrator enables us to align clinical trials intelligence with the information needs of our sponsors. It helps differentiate ICON’s services in an increasingly competitive drug-development industry."  You can find more info on ICON's implementation here. A popular use case for Oracle GoldenGate’s real-time data integration is offloading operational reporting from critical transaction processing systems. SolarWorld, one of the world’s largest solar-technology producers and the largest U.S. solar panel manufacturer, implemented Oracle GoldenGate for real-time data integration of manufacturing data for fast analysis. Russ Toyama, U.S. senior database administrator for SolarWorld told us real-time data helps their operations and GoldenGate’s solution supports high performance of their manufacturing systems: “We use Oracle GoldenGate for real-time data integration into our decision support system, which performs real-time analysis for manufacturing operations to continuously improve product quality, yield and efficiency. With reliable and low-impact data movement capabilities, Oracle GoldenGate also helps ensure that our critical manufacturing systems are stable and operate with high performance."  You can watch the full interview with SolarWorld's Russ Toyama here. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Starwood Hotels and Resorts is one of the many customers that found out how well Oracle Data Integration products work with Oracle Exadata. Gordon Light, senior director of information technology for StarWood Hotels, says they had notable performance gain in loading Oracle Exadata reporting environment: “We leverage Oracle GoldenGate to replicate data from our central reservations systems and other OLTP databases – significantly decreasing the overall ETL duration. Moving forward, we plan to use Oracle GoldenGate to help the company achieve near-real-time reporting.”You can listen about Starwood Hotels' implementation here. Many companies combine the power of Oracle GoldenGate with Oracle Data Integrator to have a single, integrated data integration platform for variety of use cases across the enterprise. Ufone is another good example of that. The leading mobile communications service provider of Pakistan has improved customer service using timely customer data in its data warehouse. Atif Aslam, head of management information systems for Ufone says: “Oracle Data Integrator and Oracle GoldenGate help us integrate information from various systems and provide up-to-date and real-time CRM data updates hourly, rather than daily. The applications have simplified data warehouse operations and allowed business users to make faster and better informed decisions to protect revenue in the fast-moving Pakistani telecommunications market.” You can read more about Ufone's use case here. In our Oracle Data Integration 12c launch webcast back in November we also heard from BT’s CTO Surren Parthab about their use of GoldenGate for moving to private cloud architecture. Surren also shared his perspectives on Oracle Data Integrator 12c and Oracle GoldenGate 12c releases. You can watch the video here. These are only a few examples of leading companies that have made data integration and real-time data access a key part of their data governance and IT modernization initiatives. They have seen real improvements in how their businesses operate and differentiate in today’s competitive markets. You can read about other customer examples in our Ebook: The Path to the Future and access resources including white papers, data sheets, podcasts and more via our Oracle Data Integration resource kit. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Continued Innovations: More Value for JD Edwards EnterpriseOne Customers with Applications Unlimited

  Learn about JD Edwards EnterpriseOne 8.12 as Lenley Hensarling, Vice President and General Manager for JD Edwards EnterpriseOne, speaks with Fred about the business value JD Edwards EnterpriseOne customers receive with this release and the benefits of Oracle's Applications Unlimited.

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• How Customers can Prepare for Upgrades to JD Edwards World A9.1 Release

  John Schiff, Oracle's Vice President and General Manager for JD Edwards World, speaks with Fred about what Applications Unlimited means to the JD Edwards World customers and the benefits of upgrading to the new A9.1 release.

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• How Customers are Benefiting from the Oracle Insight Program

  Listen to Group Vice President, Harry Ghuman of JD Edwards World, discuss Oracle's Insight program, how it helps Oracle Sales people understand customers' businesses better, and make them more successful.

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• Oracle Fusion Applications Progress and the Benefits it will Provide to Customers

  Shaloo Anand, Oracle Director of Fusion Applications Marketing talks with Fred about Fusion key accomplishments for 2005, the guiding principles and business value of Fusion Applications, how they will benefit Oracle customers long term and the importance of upgrading existing applications and being on current release.

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• Oracle's iSetup: Helps Customers Simplify and Manage Implementation Issues

  Santhosh George, Oracle's Application Technology Senior Director, speaks with Cliff about a Life Cycle Management Tool called iSetup, a simple yet highly versatile solution for diverse business problems that helps customers streamline, simplify, and manage implementation issues.

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• Learn How Siebel Customers Solve the Application Management Challenges

  Chung Wu, Principal Product Manager for Oracle speaks with Cliff about how Oracle's Applications Management Pack for Siebel helps customers monitor the health of their Siebel applications, better manage their applications according to business demands and finally, lay the foundation for managing Fusion.

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• Oracle and BearingPoint Bring Value to Professional Services Customers

  Chris Manero, BearingPoint's Managing Director, and Andres Amaya, Oracle's Professional Services Industry Director, speak with Fred about the importance of Predictive Service Execution and the many ways customers are using Oracle's E-Business Suite to drive greater profit and improve cash flow.

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• Affiliate software to attract incoming customers

  - by Steve

  I am close to starting a new website for a small business which imports products from USA to Australia. The wholesaler says he will allow my client to be the sole distributor for Australia & New Zealand. I'm not sure what CMS or shopping cart software to use yet, but it will need to include an affiliate system to allow advertisers to push customers our way. Do you have any suggestions for robust, flexible affiliate software? Thanks.

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• How Oracle Applications Customers Can Benefit from Oracle Fusion Middleware Today

  Thomas Kurian, Senior Vice President of Development for Oracle Fusion Middleware, speaks with Cliff Godwin about Oracle's Fusion Middleware technology and its benefits to E-Business Suite, Siebel, PeopleSoft Enterprise, JD Edwards EnterpriseOne customers.

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• 5 Expectations Customers Have When Visiting Your Web Site

  In a previous article, I talk about how having a web site is very important to your business. But just having a web site isn't good enough. You need to satisfy the customer visiting your page. In this article I want to talk about what customers would expect from your website and how you can help fulfil those requirements.

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• Search Engine Optimization Success - The Best Way to Turn Your SEO Visitors Into Paying Customers

  One of the things that you have to make sure you do if you are trying to get more visitors to your site from the search engines is to make sure you can get them to buy from you. If you can't get your SEO visitors to buy from you, you'll end up wasting all your time and never make any money in your niche market. In this article I want to show you how you can turn your visitors into paying customers online.

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• Oracle E-Business Suite Customers can use Oracle Fusion Middleware Technology Today

  Steven Chan, Director of Oracle E-Business Suite Technology Adoption Programs, speaks with Cliff about how customers can achieve the benefits of integrating new Oracle Fusion Middleware components in Oracle Application Server 10g with Oracle E-Business Suite environments today.

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