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  • Legitimate SEO Strategies - Which to Follow and Not to Follow?

    There are various SEO techniques which can help your business to get recognition on the internet. These techniques are mainly divided into two categories i.e. legitimate search engine optimization and illegitimate search engine optimization. Using legitimate search engine optimization techniques will guarantee a top spot and there will be nothing at risk. Whereas the illegitimate SEO has many risks attached to it.

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  • Microsoft Office Communications Server 2007 R2 - Part I

    Office Communications Server, which provides integrated voice, conferencing, IM, and telephony, is one of those products that are difficult to explain in simple terms. It takes a brave man to take on the task, and to provide a simple guide to installing it: Luckily for us, Johan is that man. In the first of a series, he explains what it is, how it benefits your enterprise, and how to make it happen.

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  • Lenovo IdeaPad S10-2 Review

    Lenovo unveils a lighter, slimmer netbook, with features ranging from face recognition to almost-instant-on Web and IM access. Can it compete with models offering slightly larger keyboards and slightly lower prices?

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  • Mapping SEO Links by Navigable Internal Structure

    In order to give visibility to a new site, the SEO link building web master must follow the codes that give the site an indexed recognition on the Internet searching sites. This is both in terms of its back links and internal links. The accessibility too of the supporting websites linked to the parent site can be very effective in getting higher pings by the search engines.

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  • How to Conduct a Website Self Evaluation

    Site owners looking to improve recognition and performance may wish to take some time to evaluate its present level of operation. Site owners recently completing improvements may look to see how these changes have affected site performance. The question remains: Where Do I Start?

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  • How SEO Services by a SEO Company Can Boost Your Sales

    If we look at the present scenario the importance of growing your business and expanding your online brand recognition using all the strategic SEO elements available can just not be overstated. Today to be the very best at marketing the business or even the websites has to reach to its potential customers and hiring SEO companies and SEO experts is proving best method to keep track of the latest developments in search engine optimization. In this article, know how taking help of SEO services from any SEO company can actually boost up your sales.

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  • How SEO Services by a SEO Company Can Boost Your Sales

    If we look at the present scenario the importance of growing your business and expanding your online brand recognition using all the strategic SEO elements available can just not be overstated. Today to be the very best at marketing the business or even the websites has to reach to its potential customers and hiring SEO companies and SEO experts is proving best method to keep track of the latest developments in search engine optimization. In this article, know how taking help of SEO services from any SEO company can actually boost up your sales.

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  • The Art of Link Building

    The success of any website in the fast competitive world of Internet business depends upon the visibility and the ranking of the website on search engines. It is a well established fact that 95% of web traffic is generated through search engines. Therefore the high rank/visibility is imperative for success. Any website however big or small needs search engine recognition.

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  • Notebook Review: Toshiba Tecra A11

    Toshiba's 15.6-inch business notebook doesn't skimp on features, with everything from an old-fashioned RS-232 port to facial recognition software, not to mention a fast Core i7 CPU and Nvidia graphics. Does this $1,349 laptop PC have the right stuff to serve as a desktop replacement?

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  • Notebook Review: Toshiba Tecra A11

    Toshiba's 15.6-inch business notebook doesn't skimp on features, with everything from an old-fashioned RS-232 port to facial recognition software, not to mention a fast Core i7 CPU and Nvidia graphics. Does this $1,349 laptop PC have the right stuff to serve as a desktop replacement?

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  • How Writing Helps in Link Building?

    Just by having an authoritative voice over a certain topic, you could easily help yourself in building links to your website. You can do this by writing how-to guides, lists, instructions and other "expert" articles.

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  • How Good SEO Can Help Promote Your Blog

    Are you a blogger with something to say, but need a bigger audience to hear you out? If so, then you're not alone. With millions of blogs flooding the Internet from points around the world, it can be tough to get your voice to stand out.

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  • YouTube + You

    YouTube is an extremely team-oriented, creative workplace where every single employee has a voice in the choices we make and the features we implement. We work together in...

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  • Essential Factors For a Site to Rank

    It would definitely be necessary for an online business to earn recognition from the search engines. Otherwise the creation of a visually appealing website would definitely useless if it can't be used as the best medium to achieve comfortable rankings in the search engines.

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  • Are there compact external USB audio interfaces which are better than a on-board sound?

    - by rumtscho
    I am asking this for a friend. He loves his voice recognition software and dictates a lot of text using a headset. Now he has a new laptop, which only has a combined mic/headphones output, and wanted to buy an adapter. I told him to get an external USB sound interface instead, as the better sound quality will probably increase the hit rate of the voice recognition. He agreed, but when he saw a picture of the SoundBlaster X-Fi, he said that it is way too big, because he wants to carry the thing everywhere. He'd rather have one of these small things which are the size of a flash memory stick, with only one mic and one phones output, period. Now I am not sure whether these mini interfaces would produce a sound better than onboard sound. They all seem to come not from established audio interface manufacturers, but from electronic accessories manufacturers like Speedlink, or just noname brands. Is there a compact audio interface with good A/D quality (it is OK if the price is comparable to that of the bigger interfaces, even if there is no additional functionality like Chinch in-/output etc)?. And if there isn't, will the noname soundcardsticks offer any advantage over a simple adaptor for the onboard sound?

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  • Switched to new router and now experiencing lag?

    - by Mr_CryptoPrime
    I switched from a dynex-802.11b/g to a Netgear-802.11b/g/n just yesterday. My router is down stairs because my phoneline upstairs is retarded....but my PS3 is still upstairs (SOCOM: Confrontation is game I am experiencing issues). I have done everything I can to make sure the connection is solid and have checked the status and it has been as high as 80% and usually lingers at about 60%. I thought about upgrading my bandwidth from 1.5mbs to 7mbs, but I am guessing something is wrong if it worked fine before? Now the game seems more laggy and my voice chat is choppy. Others seem to receive my voice data fine because I can hear my own feedback clearly from other players (if you are in close proximity to another player and speak and there volume is loud enough sometimes you can hear yourself). I wonder if I port forward or setup DMZ then it will be fixed, but I am not sure and don't know quite how to do it. Has anyone else ever experienced this when switching routers? What did you do to fix it? Thanks!

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  • C# Neural Networks with Encog

    - by JoshReuben
    Neural Networks ·       I recently read a book Introduction to Neural Networks for C# , by Jeff Heaton. http://www.amazon.com/Introduction-Neural-Networks-C-2nd/dp/1604390093/ref=sr_1_2?ie=UTF8&s=books&qid=1296821004&sr=8-2-spell. Not the 1st ANN book I've perused, but a nice revision.   ·       Artificial Neural Networks (ANNs) are a mechanism of machine learning – see http://en.wikipedia.org/wiki/Artificial_neural_network , http://en.wikipedia.org/wiki/Category:Machine_learning ·       Problems Not Suited to a Neural Network Solution- Programs that are easily written out as flowcharts consisting of well-defined steps, program logic that is unlikely to change, problems in which you must know exactly how the solution was derived. ·       Problems Suited to a Neural Network – pattern recognition, classification, series prediction, and data mining. Pattern recognition - network attempts to determine if the input data matches a pattern that it has been trained to recognize. Classification - take input samples and classify them into fuzzy groups. ·       As far as machine learning approaches go, I thing SVMs are superior (see http://en.wikipedia.org/wiki/Support_vector_machine ) - a neural network has certain disadvantages in comparison: an ANN can be overtrained, different training sets can produce non-deterministic weights and it is not possible to discern the underlying decision function of an ANN from its weight matrix – they are black box. ·       In this post, I'm not going to go into internals (believe me I know them). An autoassociative network (e.g. a Hopfield network) will echo back a pattern if it is recognized. ·       Under the hood, there is very little maths. In a nutshell - Some simple matrix operations occur during training: the input array is processed (normalized into bipolar values of 1, -1) - transposed from input column vector into a row vector, these are subject to matrix multiplication and then subtraction of the identity matrix to get a contribution matrix. The dot product is taken against the weight matrix to yield a boolean match result. For backpropogation training, a derivative function is required. In learning, hill climbing mechanisms such as Genetic Algorithms and Simulated Annealing are used to escape local minima. For unsupervised training, such as found in Self Organizing Maps used for OCR, Hebbs rule is applied. ·       The purpose of this post is not to mire you in technical and conceptual details, but to show you how to leverage neural networks via an abstraction API - Encog   Encog ·       Encog is a neural network API ·       Links to Encog: http://www.encog.org , http://www.heatonresearch.com/encog, http://www.heatonresearch.com/forum ·       Encog requires .Net 3.5 or higher – there is also a Silverlight version. Third-Party Libraries – log4net and nunit. ·       Encog supports feedforward, recurrent, self-organizing maps, radial basis function and Hopfield neural networks. ·       Encog neural networks, and related data, can be stored in .EG XML files. ·       Encog Workbench allows you to edit, train and visualize neural networks. The Encog Workbench can generate code. Synapses and layers ·       the primary building blocks - Almost every neural network will have, at a minimum, an input and output layer. In some cases, the same layer will function as both input and output layer. ·       To adapt a problem to a neural network, you must determine how to feed the problem into the input layer of a neural network, and receive the solution through the output layer of a neural network. ·       The Input Layer - For each input neuron, one double value is stored. An array is passed as input to a layer. Encog uses the interface INeuralData to hold these arrays. The class BasicNeuralData implements the INeuralData interface. Once the neural network processes the input, an INeuralData based class will be returned from the neural network's output layer. ·       convert a double array into an INeuralData object : INeuralData data = new BasicNeuralData(= new double[10]); ·       the Output Layer- The neural network outputs an array of doubles, wraped in a class based on the INeuralData interface. ·        The real power of a neural network comes from its pattern recognition capabilities. The neural network should be able to produce the desired output even if the input has been slightly distorted. ·       Hidden Layers– optional. between the input and output layers. very much a “black box”. If the structure of the hidden layer is too simple it may not learn the problem. If the structure is too complex, it will learn the problem but will be very slow to train and execute. Some neural networks have no hidden layers. The input layer may be directly connected to the output layer. Further, some neural networks have only a single layer. A single layer neural network has the single layer self-connected. ·       connections, called synapses, contain individual weight matrixes. These values are changed as the neural network learns. Constructing a Neural Network ·       the XOR operator is a frequent “first example” -the “Hello World” application for neural networks. ·       The XOR Operator- only returns true when both inputs differ. 0 XOR 0 = 0 1 XOR 0 = 1 0 XOR 1 = 1 1 XOR 1 = 0 ·       Structuring a Neural Network for XOR  - two inputs to the XOR operator and one output. ·       input: 0.0,0.0 1.0,0.0 0.0,1.0 1.0,1.0 ·       Expected output: 0.0 1.0 1.0 0.0 ·       A Perceptron - a simple feedforward neural network to learn the XOR operator. ·       Because the XOR operator has two inputs and one output, the neural network will follow suit. Additionally, the neural network will have a single hidden layer, with two neurons to help process the data. The choice for 2 neurons in the hidden layer is arbitrary, and often comes down to trial and error. ·       Neuron Diagram for the XOR Network ·       ·       The Encog workbench displays neural networks on a layer-by-layer basis. ·       Encog Layer Diagram for the XOR Network:   ·       Create a BasicNetwork - Three layers are added to this network. the FinalizeStructure method must be called to inform the network that no more layers are to be added. The call to Reset randomizes the weights in the connections between these layers. var network = new BasicNetwork(); network.AddLayer(new BasicLayer(2)); network.AddLayer(new BasicLayer(2)); network.AddLayer(new BasicLayer(1)); network.Structure.FinalizeStructure(); network.Reset(); ·       Neural networks frequently start with a random weight matrix. This provides a starting point for the training methods. These random values will be tested and refined into an acceptable solution. However, sometimes the initial random values are too far off. Sometimes it may be necessary to reset the weights again, if training is ineffective. These weights make up the long-term memory of the neural network. Additionally, some layers have threshold values that also contribute to the long-term memory of the neural network. Some neural networks also contain context layers, which give the neural network a short-term memory as well. The neural network learns by modifying these weight and threshold values. ·       Now that the neural network has been created, it must be trained. Training a Neural Network ·       construct a INeuralDataSet object - contains the input array and the expected output array (of corresponding range). Even though there is only one output value, we must still use a two-dimensional array to represent the output. public static double[][] XOR_INPUT ={ new double[2] { 0.0, 0.0 }, new double[2] { 1.0, 0.0 }, new double[2] { 0.0, 1.0 }, new double[2] { 1.0, 1.0 } };   public static double[][] XOR_IDEAL = { new double[1] { 0.0 }, new double[1] { 1.0 }, new double[1] { 1.0 }, new double[1] { 0.0 } };   INeuralDataSet trainingSet = new BasicNeuralDataSet(XOR_INPUT, XOR_IDEAL); ·       Training is the process where the neural network's weights are adjusted to better produce the expected output. Training will continue for many iterations, until the error rate of the network is below an acceptable level. Encog supports many different types of training. Resilient Propagation (RPROP) - general-purpose training algorithm. All training classes implement the ITrain interface. The RPROP algorithm is implemented by the ResilientPropagation class. Training the neural network involves calling the Iteration method on the ITrain class until the error is below a specific value. The code loops through as many iterations, or epochs, as it takes to get the error rate for the neural network to be below 1%. Once the neural network has been trained, it is ready for use. ITrain train = new ResilientPropagation(network, trainingSet);   for (int epoch=0; epoch < 10000; epoch++) { train.Iteration(); Debug.Print("Epoch #" + epoch + " Error:" + train.Error); if (train.Error > 0.01) break; } Executing a Neural Network ·       Call the Compute method on the BasicNetwork class. Console.WriteLine("Neural Network Results:"); foreach (INeuralDataPair pair in trainingSet) { INeuralData output = network.Compute(pair.Input); Console.WriteLine(pair.Input[0] + "," + pair.Input[1] + ", actual=" + output[0] + ",ideal=" + pair.Ideal[0]); } ·       The Compute method accepts an INeuralData class and also returns a INeuralData object. Neural Network Results: 0.0,0.0, actual=0.002782538818034049,ideal=0.0 1.0,0.0, actual=0.9903741937121177,ideal=1.0 0.0,1.0, actual=0.9836807956566187,ideal=1.0 1.0,1.0, actual=0.0011646072586172778,ideal=0.0 ·       the network has not been trained to give the exact results. This is normal. Because the network was trained to 1% error, each of the results will also be within generally 1% of the expected value.

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  • SQL SERVER – Why Do We Need Data Quality Services – Importance and Significance of Data Quality Services (DQS)

    - by pinaldave
    Databases are awesome.  I’m sure my readers know my opinion about this – I have made SQL Server my life’s work after all!  I love technology and all things computer-related.  Of course, even with my love for technology, I have to admit that it has its limits.  For example, it takes a human brain to notice that data has been input incorrectly.  Computer “brains” might be faster than humans, but human brains are still better at pattern recognition.  For example, a human brain will notice that “300” is a ridiculous age for a human to be, but to a computer it is just a number.  A human will also notice similarities between “P. Dave” and “Pinal Dave,” but this would stump most computers. In a database, these sorts of anomalies are incredibly important.  Databases are often used by multiple people who rely on this data to be true and accurate, so data quality is key.  That is why the improved SQL Server features Master Data Management talks about Data Quality Services.  This service has the ability to recognize and flag anomalies like out of range numbers and similarities between data.  This allows a human brain with its pattern recognition abilities to double-check and ensure that P. Dave is the same as Pinal Dave. A nice feature of Data Quality Services is that once you set the rules for the program to follow, it will not only keep your data organized in the future, but go to the past and “fix up” any data that has already been entered.  It also allows you do combine data from multiple places and it will apply these rules across the board, so that you don’t have any weird issues that crop up when trying to fit a round peg into a square hole. There are two parts of Data Quality Services that help you accomplish all these neat things.  The first part is DQL Server, which you can think of as the hardware component of the system.  It is installed on the side of (it needs to install separately after SQL Server is installed) SQL Server and runs quietly in the background, performing all its cleanup services. DQS Client is the user interface that you can interact with to set the rules and check over your data.  There are three main aspects of Client: knowledge base management, data quality projects and administration.  Knowledge base management is the part of the system that allows you to set the rules, or program the “knowledge base,” so that your database is clean and consistent. Data Quality projects are what run in the background and clean up the data that is already present.  The administration allows you to check out what DQS Client is doing, change rules, and generally oversee the entire process.  The whole process is user-friendly and a pleasure to use.  I highly recommend implementing Data Quality Services in your database. Here are few of my blog posts which are related to Data Quality Services and I encourage you to try this out. SQL SERVER – Installing Data Quality Services (DQS) on SQL Server 2012 SQL SERVER – Step by Step Guide to Beginning Data Quality Services in SQL Server 2012 – Introduction to DQS SQL SERVER – DQS Error – Cannot connect to server – A .NET Framework error occurred during execution of user-defined routine or aggregate “SetDataQualitySessions” – SetDataQualitySessionPhaseTwo SQL SERVER – Configuring Interactive Cleansing Suggestion Min Score for Suggestions in Data Quality Services (DQS) – Sensitivity of Suggestion SQL SERVER – Unable to DELETE Project in Data Quality Projects (DQS) Reference: Pinal Dave (http://blog.SQLAuthority.com) Filed under: PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology Tagged: Data Quality Services, DQS

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  • IPgallery banks on Solaris SPARC

    - by Frederic Pariente
    IPgallery is a global supplier of converged legacy and Next Generation Networks (NGN) products and solutions, including: core network components and cloud-based Value Added Services (VAS) for voice, video and data sessions. IPgallery enables network operators and service providers to offer advanced converged voice, chat, video/content services and rich unified social communications in a combined legacy (fixed/mobile), Over-the-Top (OTT) and Social Community (SC) environments for home and business customers. Technically speaking, this offer is a scalable and robust telco solution enabling operators to offer new services while controlling operating expenses (OPEX). In its solutions, IPgallery leverages the following Oracle components: Oracle Solaris, Netra T4 and SPARC T4 in order to provide a competitive and scalable solution without the price tag often associated with high-end systems. Oracle Solaris Binary Application Guarantee A unique feature of Oracle Solaris is the guaranteed binary compatibility between releases of the Solaris OS. That means, if a binary application runs on Solaris 2.6 or later, it will run on the latest release of Oracle Solaris.  IPgallery developed their application on Solaris 9 and Solaris 10 then runs it on Solaris 11, without any code modification or rebuild. The Solaris Binary Application Guarantee helps IPgallery protect their long-term investment in the development, training and maintenance of their applications. Oracle Solaris Image Packaging System (IPS) IPS is a new repository-based package management system that comes with Oracle Solaris 11. It provides a framework for complete software life-cycle management such as installation, upgrade and removal of software packages. IPgallery leverages this new packaging system in order to speed up and simplify software installation for the R&D and production environments. Notably, they use IPS to deliver Solaris Studio 12.3 packages as part of the rapid installation process of R&D environments, and during the production software deployment phase, they ensure software package integrity using the built-in verification feature. Solaris IPS thus improves IPgallery's time-to-market with a faster, more reliable software installation and deployment in production environments. Extreme Network Performance IPgallery saw a huge improvement in application performance both in CPU and I/O, when running on SPARC T4 architecture in compared to UltraSPARC T2 servers.  The same application (with the same activation environment) running on T2 consumes 40%-50% CPU, while it consumes only 10% of the CPU on T4. The testing environment comprised of: Softswitch (Call management), TappS (Telecom Application Server) and Billing Server running on same machine and initiating various services in capacity of 1000 CAPS (Call Attempts Per Second). In addition, tests showed a huge improvement in the performance of the TCP/IP stack, which reduces network layer processing and in the end Call Attempts latency. Finally, there is a huge improvement within the file system and disk I/O operations; they ran all tests with maximum logging capability and it didn't influence any benchmark values. "Due to the huge improvements in performance and capacity using the T4-1 architecture, IPgallery has engineered the solution with less hardware.  This means instead of deploying the solution on six T2-based machines, we will deploy on 2 redundant machines while utilizing Oracle Solaris Zones and Oracle VM for higher availability and virtualization" Shimon Lichter, VP R&D, IPgallery In conclusion, using the unique combination of Oracle Solaris and SPARC technologies, IPgallery is able to offer solutions with much lower TCO, while providing a higher level of service capacity, scalability and resiliency. This low-OPEX solution enables the operator, the end-customer, to deliver a high quality service while maintaining high profitability.

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  • Get Your Enterprise Working With Oracle On Track Communication 1.0

    - by Josh Lannin
    The On Track Development team is very pleased to announce that today On Track is available for our customers to download and evaluate.  To learn more about what On Track does start with our whitepaper and datasheet.   If you are a developer, take a look at our documentation and samples posted to our OTN page. For this first blog post, I’ll be speaking to several notable points about our product. Graceful Escalation via Conversations: On Track addresses the “Collaboration Problem” through a single guiding principle – graceful escalation – within the construct of a Conversation. In On Track, collaboration is based on a context (called a “Conversation”) that gracefully escalates in form, structure, and content, as dictated by the particular needs of a given collaboration.  Within that context, On Track provides a rich set of tools to choose from.  These tools provide for communication, coordination, content management, organization, decision making, and analysis -- all essential aspects of collaboration, but not all of them are essential all of the time.  Every collaborative interaction will evolve differently.  Some will evolve to represent work spreading over the course of years and involving a large, distributed team, while others may involve few people and not evolve at all.  Regardless, all collaborative contexts are built from the same parts, utilize the same concepts, and start the same way.  The principle of graceful escalation is that you only use the tools and structure you need; so you only incur the complexity you need. Purposeful Collaboration: Through application integration, On Track Conversations bring enterprise application users the communication and collaboration capabilities required to complete business process.  By association with specific processes or business objects conversations extend the possible interactions and broaden participation to internal or external non-application users and provide a sophisticated interaction experience, all the while enhancing the data set within the owning application.  Purposeful collaboration not only needs to happen in the context of applications, it must support a full range of real-time and long-running interactions to provide the greatest value. Multi Client, Multi Modal: This On Track 1.0 product release includes the same day availability of  multiple clients, including iPhone and iPad applications which are now available on the Apple Store, a fully capable and accessible Outlook Add-In, along with our browser web client.  With each client we have sought to leverage the strengths of each unique device- our iPhone client supports picture and voice posts, the iPad is optimized for meeting room situations and document viewing, and our Outlook add-in allows you to take emails in context and bring them into On Track.  In addition to supporting a diverse array of clients, On Track provides a unified multi modal experience support starting with basic messages moving through to integrated documents with live annotations, snapshots, application sharing, and voice. Next Generation Web Architecture: We believe On Track will help move the bar higher for what users can expect from all web applications, most notably ones that involve real-time activity.  On Track is built from the ground up with an innovative, real-time architecture that leverages the extensive push capabilities of our server.  Whether you are receiving a new message, viewing where crowds of people are collaborating, or doing live annotation on a document with a set of people, that information comes to you immediately without refreshes or moving back and forth between pages.  We’ve leveraged this core architecture across the product experience and raised the user experience bar for this type of application.  As well these capabilities are based on open standards and protocols, and are fully extensible by anyone- enabling sophisticated integrations to be created with a wide variety of both legacy and next-generation applications. Agile Product Development: As a product team we operate using continuous feedback and modified agile development methodologies.  We have thousands of active internal Oracle users who have helped pilot our product for critical business functions, and the On Track product development team uses our product as our primary vehicle for all our collaboration.  Additionally we been working with early access customers who are adopting our technology and providing us valuable feedback - which our process has rapidly realized in improvements to our software.  On Track agility extends to our server as well, which is built to scale, and is very simple to install and configure. We are pleased to make this product announcement and encourage you to join us on Facebook or follow us on Twitter, as well as checking back here for the latest product information.

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  • The Connected Company: WebCenter Portal - Feedback - Analytics and Polls

    - by Michael Snow
    Evernote Export body, td { }Guest Post by: Mitchell Palski, Staff Sales Consultant The importance of connecting peers has been widely recognized and socialized as a critical component of employee intranets. Organizations are striving to provide mediums for sharing knowledge and improving awareness across their enterprise. Indirectly, the socialization of your enterprise should lead to cost savings and improved product/service quality. However, many times the direct effects of connecting an organization’s leadership with its employees are overlooked. Oracle WebCenter Portal can help you bridge that gap by gathering implicit and explicit feedback. Implicit Feedback Through Usage Analytics Analytics allows administrators to track and analyze WebCenter Portal traffic and usage. Analytics provides the following basic functionality: Usage Tracking Metrics: Analytics collects and reports metrics of common WebCenter Portal functions, including community and portlet traffic. Behavior Tracking: Analytics can be used to analyze WebCenter Portal metrics to determine usage patterns, such as page visit duration and usage over time. User Profile Correlation: Analytics can be used to correlate metric information with user profile information. Usage tracking reports can be viewed and filtered by user profile data such as country, company or title. Usage analytics help measure how users interact with website content – allowing your IT staff and business analysts to make informed decisions when planning development for your next intranet enhancement. For example: If users are not accessing your Announcements page and missing critical information that they need to be aware of, you may elect to use graphical links on the home page to direct more users to that page. As a result, the number of employee help-requests to HR decreases. If users are not accessing your News page to read recent articles, you may elect to stop spending as much time updating the page with new stories and cut costs in your communications department. You notice that there is a high volume of users accessing the Employee Dashboard page so your organization decides to continue making personalization enhancements to the page and investing in the Portal tool that most users are accessing. Usage analytics aren’t necessarily a new concept in the IT industry. What sets WebCenter Portal Analytics apart is: Reports are tailored for WebCenter specific tools Report can be easily added to a page as simple as a drag-and-drop Explicit Feedback Through Polls WebCenter Portal users can create, edit, take, and analyze online polls. With polls, you can survey your audience (such as their opinions and their experience level), check whether they can recall important information, and gather feedback and metrics. How many times have you been involved in a requirements discussion and someone has asked a question similar to “Well how do you know that no one likes our home page?” and the response is “Everyone says they hate it! That’s all anyone complains about.” No one has any measurable, quantifiable metric to gauge user satisfaction. Analytics measure usage, but your organization also needs to measure the quality of your portal as defined by the actual people that use it. With that information, your leadership can make informed decisions that will not only match usage patterns but also relate to employees on a personal level. The end result is a connection between employees and leadership that gives everyone in the organization a sense of ownership of their Portal rather than the feeling of development decisions being segregated to leadership only. Polls can be created and edited through the Poll Manager: Polls and View Poll Results can easily be added to a page through drag-and-drop. What did we learn? Being a “connected” company doesn’t just mean helping employees connect with each other horizontally across your enterprise. It also means connecting those employees to the decisions that affect their everyday activities. Through WebCenter Portal Usage Analytics and Polls, any decision that is made to remove a Portal page, update a Portal page, or develop new Portal functionality, can be justified by quantifiable metrics. Instead of fielding complaints and hearing that your employees don’t have a voice, give those employees a voice and listen!

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