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  • Le SEO en 10 minutes, Google donne ses recettes pour optimiser le référencement d'un site Web

    Le SEO en 10 minutes Google donne ses recettes pour optimiser le référencement d'un site Web Google vient de publier une vidéo de 10 minutes qui explique les bases du SEO (search engine optimization) pour les startups. L'optimisation d'un site Web pour les moteurs de recherche tout en respectant les recommandations de Google peut être un véritable défi pour les entreprises. Maile Ohye, Google Developer Advocate, donne en 10 minutes, les recettes pour optimiser un petit site de moins de 100 pages dans la vidéo « SEO for startups in under 10 minutes ». Les concepts clés de l'optimisation du référencement de son site y sont évoqués comme la redirection, la str...

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  • Google lance un programme de certification pour les Google Apps, une valorisation de compétences qui ne coûte que 100 dollars

    Google lance un programme de certification pour les Google Apps, une valorisation de compétences qui ne coûte que 100 dollars Une nouvelle certification vient s'offrir aux professionnels de l'IT : la "Google Apps Certified Deployment Specialist". Disponible depuis hier, ce programme propose de tester les compétences et connaissances des acteurs du Web à propos des Google Apps. "Nos clients veulent reconnaître les utilisateurs les plus experts, et nos partenaires souhaitent pouvoir se différencier, ainsi que leur expertise", explique Mountain View, qui recommande sa certification aux professionnels avec une expérience de 3 à 6 ans dans l'informatique d'entreprise (mais aussi au particuliers qui ont...

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  • Google veut suivre vos achats hors de la sphère internet, un projet en phase de test

    Google veut suivre vos achats hors de la sphère internet, un projet en phase de test Début octobre, Google avait annoncé son intention de mieux mesurer l'efficacité de ses publicités en ligne sur les ventes en boutique physique. Il faut dire que l'entreprise est loin d'être la seule ; de nombreuses compagnies ont déjà cherché à établir un lien entre le nombre de clics sur une publicité et un achat réellement effectué. Digiday affirme que pour y parvenir, Google a lancé un programme qui se...

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  • Info on Search Engine Optimization Pricing

    Search engine optimization or SEO is so important nowadays, especially if you are doing most of your business online. The ultimate goal of optimizing your website is for it to appear as one of the top ranking websites in a given list of search results, when a potential customer performs a search online.

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  • Search Engine Placement - How Anchor Text Can Improve Yours

    For somewhat obvious reasons, Google and the other search engines like to keep the true nature of how exactly they rank web pages in search results a secret; letting their closely guarded secrets out would lead to search results being so manipulated by companies wishing to rank highly as to render most results irrelevant. So, not everything that goes on behind Google's curtain is fully understood, and that isn't necessarily a bad thing, but fortunately there is enough knowledge available to help give sites a gentle leg-up advantage over the competition who maybe care a little less about their ranking.

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  • How Search Engines Work

    The knowing about how the different search engines are working is necessary for your SEO efforts, weather you do it your self or hire a SEO consultant to it. You should know how the search engines find WebPages, and their well known criteria for determining the ranking that will be displayed in the search results screen.

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  • À trop vouloir faire du SEO, Google risque de créer une cassure d'Internet, affirme un blogueur

    A trop vouloir faire du SEO, Google risque de créer une cassure d'Internet affirme un blogueurDe nos jours, le SEO est devenu crucial pour toute entreprise souhaitant acquérir plus de visibilité sur le web et Google se positionne comme le leader incontestable en la matière grâce à sa maîtrise du SEO et à son moteur de recherche qui domine le web.Cette situation pousse de plus en plus les webmasters à suivre les recommandations de Google et à utiliser leurs outils comme l'outil Disavow Links Tool...

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  • Microsoft (Bing) Offers Innovative Approach to Search

    In seemingly constant evolution, Microsoft's search engine has not only been desperately seeking search engine market-share; but a brand and corporate identity as well. The most recent approach from Microsoft, describes Bing as a "decision engine". Bing endeavors to be the search engine that finds and organizes the answers you need, so you can make faster; more informed decisions.

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  • Google and Linux are coming to your TV

    <b>Cyber Cynic:</b> "In what may have been Google's worst kept secret in years, Google, along with its partners, Intel, Logitech and Sony, is on its way to delivering the Web to your television. What will they be using to do this? Why, they'll be using Google's Android Linux, of course."

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  • Windows 8.1 : IE11 et Google ne s'accordent pas, plusieurs utilisateurs notent des soucis avec l'affichage des résultats Google dans IE11

    Windows 8.1 : IE11 et Google ne s'accordent pas, plusieurs utilisateurs notent des soucis avec l'affichage des résultats Google dans IE11 Peu après une mise à jour vers Windows 8.1, plusieurs utilisateurs ont déjà constaté des soucis avec l'affichage des résultats de recherche Google dans Internet Explorer 11. La page devient difficilement déchiffrable et l'affichage des résultats se fait sur une colonne. Cela affecte aussi bien une navigation avec IE11 sur le Bureau qu'en environnement Modern...

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  • Search Engine Optimization - Three Mistakes to Avoid

    Search engine optimization (S.E.O) on your website, that is to say altering the layout and internal structure of your website to make it more readable and accessible to the search engines, can be the making of your online presence. Time spent search engine optimizing is normally well spent. However, there are some pitfalls and traps that you can fall into.

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  • Google gagne plus d'argent avec l'iPhone qu'avec Android d'après The Guardian, quatre fois plus

    Google gagne plus d'argent avec l'iPhone qu'avec Android D'après The Guardian, quatre fois plus même Le monde des mobiles est décidément étonnant. Après Microsoft - qui gagne de l'argent grâce à Android, ses brevets et des royalties versées par plusieurs constructeurs (lire ici et là) - on apprend aujourd'hui que c'est Google qui engrange des revenus grâce à un concurrent. Et pas n'importe lequel puisqu'il s'agit du leader du marché lui-même : l'iPhone. Ces revenus seraient même tellement importants que, toujours d'après The Guardian, Google gagnerai...

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  • Deciphering a Search Engine Optimization Analysis

    A search engine optimization analysis is a tool that web developers can use to track how well their sites are showing up on the most popular search engines. There are several types of analysis software and services available that will give a good reading of your website's real optimization level. Ideally, a business website will be ranked near the top of search engine results, which will drive more traffic to the site.

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  • Backlink Your Way to the Top of Google by Tapping Into Seven Easy Sources of Backlinks

    Because backlinks boost a web page's level of authority - and authority is a key search engine ranking factor - it is absolutely essential that any web page you are trying to promote has a lot of high-quality backlinks pointing to it in order to achieve high search engine rankings. While the best backlinks are those that are earned on the strength of great content, great content will not be seen unless the web page it occupies is highly visible in the search results.

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  • What are solutions and tradeoffs to maintain search result consistency in a web application

    - by iammichael
    Consider a web application with a custom search function that must display the results in a paged manner (twenty per page with up to hundreds of thousands of total results) and the ability to drill down to individual results that maintain next/previous links to navigate through the results. Re-executing the search on each page request to get the appropriate results for that page of data can be too expensive (up to 15s per search). Also, since the underlying data can change frequently (e.g. addition of new results), re-executing could cause the next/previous functionality to result in inconsistent behavior (e.g. the same results reappearing on a later page after having been viewed on an earlier page). What options exist to ensure the search results can be viewed across multiple pages in a consistent manner, and what tradeoffs does each option have in terms of network, CPU, memory, and storage requirements? EDIT: I thought caching the query search results was an obvious necessity. The question is really asking about where to cache the result set and what tradeoffs might exist to each. For example, storing the ids of the entities in the result set on the client, or storing the IDs of the entities themselves in the users session on the web server, or in a temporary table in the database. I'm not looking specifically for a single solution as different scenarios may result in different approaches (and such a question would be more suited for stackoverflow.com rather than here), but more of a design comparison between the possible approaches.

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  • Google Optimization - Your Key For Online Success

    The online market is a highly attractive and lucrative one, in case you need to succeed on the internet there are a lot of different avenues however the one that stands way above all other options is Google. Website business owners can make the most of their online ventures with Google Optimization. A form of SEO or search engine optimization that primarily concentrates on the world's most popular search engine, Google optimization can offer a lot of benefits to your business.

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  • What Are Search Engine Crawlers?

    People don't know how they get relevant results for their search queries on a search engine. Most of them believe that these websites were submitted to the search engine. Few others think that there is some software tool that is searching for the relevant websites. Robots and spiders are the software tools that keep on searching the web to find new pages.

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  • The Evolution of Search Engine Optimisation

    But, search engine rankings evolve constantly. Once enough people catch on to the latest ideas of what is needed to get to the top of the search engines spammers start to stuff websites to force them to the top. So search engines evolve their techniques and move on to newer rankings that are harder to fake.

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