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• What does the impression and ctr means in google webmaster

  - by KoolKabin

  I am checking google webmaster tools. I entered the search queries section. There i found alot keywords and their impression and ctr etc. I clicked on one of the query keyword there it shows the keyword and position in search result, but when i go to google.com and type the specified keyword it shows no impressions too... how do i measure find my site's impression on google.com my site: http://www.trekkingandtoursnepal.com keyword: trekking nepal

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• Does anyone know any good resources for learning how to market a web app?

  - by Jack Kinsella

  I'm a developer first and foremost. I write web apps but have a hard time generating traffic and converting potential users once I've released my product into the wild. I know I need to learn more about marketing but I don't know where to start as I've no baseline to judge the quality of the materials I stumble across. Does anyone know any websites, blogs, e-books or other resources for learning how to market effectively?

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• What payment gateways do real customers really use when given the choice?

  - by ??????

  I would like to give customers the option of paying however they can whether that be through a proper gateway (e.g. SagePay) or through something else such as PayPal, Amazon Checkout or Google Checkout. Personally I have not bought anything through the Amazon Checkout except for on Amazon.co.uk and my PayPal buys have been limited. As for Google Checkout I have no idea what that is or how it works from a consumer perspective. I understand that people buying from smaller sites are happier to pay by PayPal as they have an account already and trust PayPal. As for Amazon Payments and Google Checkout, do people actually use them if given the choice? There are a lot of people on Kindles these days, happy to buy stuff via Amazon on their Kindle. Would Amazon Payments make sense to this growing crowd? With too many payment gateways on offer it might be confusing at the checkout. Does anyone know if this is a problem for genuine customers? I also have not seen many 'pay by Amazon Payments' icons on websites (you see PayPal all the time). Does advertising the fact that you can pay by Amazon Payments increase sales, e.g. to Kindle owners that have a nebulous book-buying account that 'their other half doesn't know about'?

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• Should mobile webpages have hreflang links to non-mobile pages?

  - by Noam

  My site has multilingual links, which are specified like this on non-mobile pages: <link rel="alternate" hreflang="en" href="http://mydomain.com/page" /> <link rel="alternate" hreflang="jp" href="http://ja.mydomain.com/page" /> <link rel="alternate" hreflang="ko" href="http://ko.mydomain.com/page" /> In addition, these non-mobile pages link to a mobile version: <link rel="alternate" media="only screen and (max-width: 640px)" href="/mobile/page" /> Now the question is about what links should be in the mobile page, which isn't translated to different languages now. Is this enough: <link rel="canonical" href="/page"/> Or should I also have the same group of hreflangs that point to non-mobile pages?

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• Correct microdata and/or microformats for real estate listings?

  - by Ernests Karlsons

  Given I am running a real estate rentals listing website, what would be the correct microdata or microformats for the listing pages? There is the usual data: address, photos, price, start date, possible end date, person who is renting it out, list of amenities, description etc. Are there also microformats/microdata that can be used in the listing summary page (e.g., page that displays all listings in a particular city)?

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• SEO issue - External links rel="nofollow" or NOT!

  - by Mary Melody

  Previously I created a website for promo codes and coupons. That have hundreds of external links to the Retailer's websites and I used rel="nofollow" tag. But my site SEO rank was very very... bad especially on Google. So then I removed the rel="nofollow" tag, but no improvement. The only difference between this site and my other sites is "External links". My other sites have good ranking on Google. Now I'm creating a site for reviews. So this is also similar situation for me. I just want to know about how does SEO react with external links? and then what possibly happened in my case?

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• Unified data source for k2 installed Joomla websites

  - by Özkan ÖZLÜ

  I am responsible for a few web sites of my organization. I use Joomla! 2.5.9 for those web sites. They all are running at the same server. I use K2 component for content managing. I have a general website in which shows all the staff information at the 'Staff' page. Also some of those people and their contents are shown in another department's website. So, there are databases for each web site. For example: In the general website (let's say general.org), when I click on the 'Staff' menu item, page shows all of the people work at my organization. Also they work at different departments. In another web site (eg: education.general.org) when I click on the 'Staff' menu item, it shows the people work at education department. But for each web site, I have different user accounts which means a modification in one of them does not affect the other one. If the one of the education staff tries to change his profile picture on the education web site, he also has to do it on the general web site. And sometimes one person might be working at two departments. Thus he has to edit three times of his data. Is it possible to merge the records for all websites? In other words, I want everyone to insert/update their data on the general web site, and the other web sites will be updated automatically.

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• Accented characters representation in the URL

  - by Dan

  We have support for various languages in our website, including Spanish, French and Swedish. For now, the links in the site are NOT encoded before sent to the browser, sending the real accented chars (if such exists, i.e. href="www.(dot)example(dot)com/héllo.html") and not their HEX representation. This works & looks good on all browsers, including Chrome, FF and IE. However, we care great deal about SEO. We got this tip that encoding the links before sending them to the browser (so instead of linking to http://www.example.com/héllo, we will link to http://www.example.com/h%E9llo) will improve the way search engines will 'understand' the links and the keywords in the URL. This involves some work at our side, so we wanted to know if there's truth in that tip, but couldn't find anything addressing this issue.

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• Google Analytics Social Tracking implementation. Is Google's example correct?

  - by s_a

  The current Google Analytics help page on Social tracking (developers.google.com/analytics/devguides/collection/gajs/gaTrackingSocial?hl=es-419) links to this page with an example of the implementation: http://analytics-api-samples.googlecode.com/svn/trunk/src/tracking/javascript/v5/social/facebook_js_async.html I've followed the example carefully yet social interactions are not registered. This is the webpage with the non-working setup: http://bit.ly/1dA00dY (obscured domain as per Google's Webmaster Central recommendations for their product forums) This is the structure of the page: In the : ga async code copied from the analytics' page a script tag linking to stored in the same domain. the twitter js loading tag In the the fb-root div the facebook async loading js including the _ga.trackFacebook(); call the social buttons afterwards, like so: (with the proper URL) Tweet (with the proper handle) That's it. As far as I can tell, I have implemented it exactly like in the example, but likes and twitts aren't registered. I have also altered the ga_social_tracking.js to register the social interactions as events, adding the code below. It doesn't work either. What could be wrong? Thanks! Code added to ga_social_tracking.js var url = document.URL; var category = 'Social Media'; /* Facebook */ FB.Event.subscribe('edge.create', function(href, widget) { _gaq.push(['_trackEvent', category, 'Facebook', url]); }); /* Twitter */ twttr.events.bind('tweet', function(event) { _gaq.push(['_trackEvent', category, 'Twitter', url]); });

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• Do extra words in url affect SEO?

  - by smp7d

  Often for technical reasons we end up with some extra words in a url that we would not want to optimize for as they would have no bearing on the content. Examples would be: sportssite.com/content/sports-article movieportal.com/node/movie-review electronicsforum.com/blog/top-10-cameras webmasters.stackexchange.com/questions/34046/do-extra-words-in-url-affect-seo Do these have any affect on ranking in any of the major search engines? Would it behoove us to strip the extra words?

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• Lazyloading images and SEO

  - by surpr

  Lazyloading images with a noscript fallback. Should I expect any damage in the SERPs? The site is completely thumbnail based. Also should I put a smaller image size in the noscript fallback to increase crawlability? We have nearly 1mil thumbs so it's a decision I'm hesitant to do. The reason why I'm thinking about it in the first place is because we're upping thumbail size about 50% which will add 10% of pagesize.

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• Will this sitemap get me de indexed from Google?

  - by heavy rocker dude

  My site's URL (web address) is: http://quantlabs.net/private/sitemap.xml Description (including timeline of any changes made): Will this sitemap get me de-indexed from Google? My new site map just got spidered by Google for some reason. It is located at http://quantlabs.net/private/sitemap.xml, is this in danger of getting me de-indexed from Google's index. Does it look like spam even though it is not meant to be? I am trying to figure the limitation in terms of Google's threshold before they deem it a spammy sitemap. This is sitemap contains automated postings which are different with the stock symbol provided. The amount of postings within the Sitemap are quite a few in a small amount of time.

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• accessing files on a shared folder via IIS

  - by Darkcat Studios

  Im not sure if this suits stackexchange, serverfault or here... so i'll go with here for a start. I'm having issues setting up a network share to be accessed by IIS, all I need to do is read/write files on the Other server. We have 2 servers set up (Both 2008 R2 & IIS 7.5), one is the WEB server, which is externally accessible and NOT part of the domain. We also have an Intranet server which has no internet connectivity and is part of the domain. These 2 servers can talk to each other happily, I have the SQL server on the WEB server shared across to the intranet server so that the web content is editable from the intranet. I can share a folder on the web server (say, wwwroot/Images/) and connect to it from the intranet server, even have it as a mapped drive (but i know thats not going to work for IIS to access it), So there seems not to be a connectivity issue. I can also set up a Virtual folder in IIS on the Intranet server - this is where it gets annoying - I cant connect using pass-through authentication because there is no suitable user on the web server (which is not on the domain). If i set up a user on the web server, eg Intranet_USR, and give it appropriate rights to the folder, files and share, i can connect, but only view folder contents in IIS, not read, although that user has read privileges!! Any help much appreciated!

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• Is there a way to disallow crawling of only HTTPS in robots.txt?

  - by David Wilkins

  I just realized that Bingbot is crawling my company's website's pages over https. Bing already crawls the site over http, so this seems frivolous. Is there a way to specify Disallow: / for https only? According to Wikipedia, each protocol has its own robots.txt And according to Google's Robots.txt Specification, the robots.txt applies to http AND https I don't want to Disallow: / for Bing totally, just over https.

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• What HTML and CSS markup is best for SEO for a list of questions (like on Stack Exchange sites)

  - by Oleg9

  On the StackOverflow a question block (in the q-list on the index page and so on) represented by the following html code: <div class="question-summary narrow tagged-interesting" id="question-summary-19832613"> <div onclick="window.location.href='/questions/19832613/how-to-display-only-transit-routesfor-trains-in-google-maps-api'" class="cp"> <div class="votes"> <div class="mini-counts">0</div> <div>votes</div> </div> <div class="status unanswered"> <div class="mini-counts">0</div> <div>answers</div> </div> <div class="views"> <div class="mini-counts">3</div> <div>views</div> </div> </div> <div class="summary"> <h3>...</h3> <div class="tags t-javascript t-google-maps t-google t-google-maps-api-3"> </div> <div class="started"> <a href="/questions/19832613/how-to-display-only-transit-routesfor-trains-in-google-maps-api" class="started-link"><span title="2013-11-07 09:52:29Z" class="relativetime">1 min ago</span></a> <a href="/users/1309392/shirish">Shirish</a> <span class="reputation-score" title="reputation score " dir="ltr">189</span> </div> </div> </div> It uses float positioning. My questions is: Would use of css styled tables be a better choice? (It's a table, isn't it?) Or it just depends on what are you prefer to use and doesn't affect the technical side (search engines or something)? The background information (such as number of views, votes etc.) comes first in the code. And I know that search engines have a limit at viewing each page. So would it better to place div's depending on their importance and then markup them on the page using css methods (like negative margins and absolute positioning)? Or it isn't so important in this instance?

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• Google Analytics Content Experiments for non-simultaneous tests

  - by mnort9

  I really like how Google Analytics displays the results of content experiments. However, it seems the tool only works for simultaneous tests. I'd like to use the tool without implementing the page variation code into my site. For example, I want to test copy on an ecommerece category page. The original page variation would be the current page for the past 2500 visits. After making the copy changes, the new variation would be for the next 2500 visits. I realize I can simply record the metrics before and after each variation, but I'd like to take advantage of Google's presentation of the experiment. Is it possible to use the Content Experiments in this way?

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• Should the English website use href="x-default" when it doesn't auto-redirect to the user's language or country?

  - by Noam

  For each URL on my site, I'm auto-redirecting according to header accept language. The site arch is English version: http://mydomain.com/page Spanish version http://es.mydomaina.com/page etc.. The english version is displayed unless I'm seeing a specific language other than en and that I support in the header, and then a redirect occurs. Google says this: For language/country selectors or auto-redirecting homepages, you should add an annotation for the hreflang value "x-default" as well: My pages aren't language selectors, nor are they the homepage. But I am auto-redirecting. My question is, should my english version be hreflang="x-default" or/and hrefland="en"?

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• SEO and links content

  - by AntonAL

  For usability purposes, entire article thumbnail is wrapped to a link. <a href="/some_article"> <h2>Article title</h2> <div class="summary">Lorem ipsum dolor sit amet</div> </a> User needs to click on any place of a thumb and it will be redirected to article. Does this approach have some negative effect to SEO ? Another question: What is more valueable for Search Engine ? Just a link to article in articles list <a href="/article1">Article 1</a> <a href="/article2">Article 2</a> <a href="/article3">Article 3</a> Or h2, wrapped to link: <a href="/article1"><h2>Article 1</h2></a> <a href="/article2"><h2>Article 2</h2></a> <a href="/article3"><h2>Article 3</h2></a>

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• How can I edit (in MS Expression Web ) FrontPage Site Parameters (Substitutions)?

  - by Clay Nichols

  Or, asked another way: Where are the values for MS Front Page Substitions (Site Parameters) stored? (so that I can edit in Web Expressions) Background I'm ashamed to admit that I've been maintaining our company's website in MS FrontPage for over 9 years. I'm moving it to Expression Web, which will display the Substitutions (stored as Site Parameters) but I can't figure out where to edit them. I tried searching the source folders for the website (on my development PC) for the name of the parameter (s-Variable=hoursOfOperation) but did not find it (other than in the files it was actually used in.

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• Where to store users consent (EU cookie law)

  - by Mantorok

  We are legally obliged in a few months to obtain consent from users to allow us to store any cookies on the users PC. My query is, what would be the most effective way of storing this consent to ensure that users don't get repeat requests to give consent in the future, obviously for authenticated users I can store this against their profile. But what about for non-authenticated users. My initial thought, ironically, was to store given consent in a cookie..?

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• Google Webmaster Tools Index dropped to Zero [closed]

  - by Brian Anderson

  Earlier this year I rebuilt my website using ZenCart. Immediately I saw a drop in index status from 59 to 0. I then signed up for Google Webmaster Tools and noticed the Index status took a dramatic drop and has never recovered. I have worked to add content and I know I am not done, but have not seen any recovery of this index since. What confuses me is when I look at the sitemap status under Optimization it shows me there are 1239 submitted and 1127 pages indexed. Most of my pages have fallen off page one for relevant search terms and some are as far back as page 7 or 8 where they used to be on the first page. I have made some changes in the past week to robots.txt and sitemap.xml, but have not seen any improvements. Can anyone tell me what might be going on here? My website is andersonpens.net. Thanks! Brian

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• Will adding q&a help my site's rankings, and if so, what are the implications of a sub-domain for q&a rather than a path on the site? [closed]

  - by ElHaix

  Possible Duplicate: Subdomain versus subdirectory One of our web properties is doing quite well without any additional links being created on the site, and our link inventory is tightly managed - no user-generated links. To introduce a community aspect to the site, we want to implement a q&a forum. Once in place, new links will populate our link inventory with keywords that are not necessarily targeted to the site. With the q&a on a sub-domain, would that not affect the main site's rankings? What's the best approach for this?

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• Is it "acceptable" for a sub domain to be hyphenated?

  - by Homunculus Reticulli

  I am putting together a site for a portal. Some of the subdomains have rather long names and I am thinking that maybe I should use hyphens to make the subdomain names more readable. For instance: alternative-medicine.mysite.com instead of alternativemedice.mysite.com However, I can't recall ever seing a hyphenated subdomain - is this because it is generally frowned upon - or are there technical (SEO) reasons why this appears to be the case? In short, will hyphenating my subdomains have a negative impart on SEO?

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• Looking for a shuffle radio mp3 player

  - by ofir

  I'm looking for a shuffle radio MP3 player that I can embed in my site which: shows album and title and link to buy track and album in shop Like this one: http://phpfoxmods.net/clients/productsview.php?id=7 But this is integrated with MP3 community. MP3 broadcast should be secured, free or paid solution? Better integrated with shop or WP? Simple shop like this: http://idevspot.com/demos/idev-musicshop/index.php

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• How can I make sure my website will be available during a presentation?

  - by johnny_s

  I have an online presentation to do next week and I have it all ready to go. The website is HTML and CSS only (no DB), and currently resides on my shared hosting account. Now, although my shared hosting is (relatively) reliable, I have noticed that recently they have been making some changes and my website has been unavailable at times. I don't want this to happen to me on the morning of my presentation, so I am asking what is the best way to prepare for such a thing? My domain is www.presentation.mydomain.com and I would like to keep this if possible (even if issues arise). I have been thinking of a few alternatives: Host my site on two different domains or servers (but what about the domain name?) Have a portable XAMPP version on a USB stick (again, domain name?) Possible failover site/location Update: The presentation will be carried out on their laptop, not mine. So I am unable to install any software.

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