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  • Boost Your SEO Efforts With Twitter

    Search engine optimization techniques continue to expand so that more innovative ways of drawing traffic to your website can be used effectively. While the online revolution has changed many things in a common man's life, one exciting facet of the World Wide Web is social networking. With social networking giants such as Twitter, Facebook, LinkedIn, Orkut and MySpace hitting the pinnacle of popularity, people have the luxury of making online friends, interact with people irrespective of national boundaries and discuss world issues without any ethnic or racial biases. Webmasters and social network gurus have also capitalized on this immense opportunity to expand their businesses and draw more traffic to their websites.

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  • Buy iPads In India From eZone, Reliance iStores [Chennai, Bangalore, Delhi, Mumbai]

    - by Gopinath
    Close to an year wait for Apple iPad in India is over. Now everyone can buy a genuine iPad with manufacturers’ warranty from dozens of retail outlets set up by Future Bazar’s eZone and Reliance iStore. This puts an end to the grey market that was importing iPads through illegal channels, selling them at staggering high prices and with no warranty. iPad Retail Price at eZone & Outlet Address The iPad page on eZone’s website has price details of various models and they range from Rs.27,900/- to Rs.44,000/-. iPad 16 GB WiFi  – Rs. 27900.00 iPad 32 GB WiFi  – Rs. 32900.00 iPad 64 GB WiFi  – Rs. 37900.00 iPad 16 GB WiFi  + 3G – Rs. 34900.00 iPad 32 GB WiFi  + 3G – Rs. 39900.00 iPad 64 GB WiFi  + 3G – Rs. 44900.00 Here is the list of eZone stores selling iPads Chennai Stores eZone :: CHENNAI-GANDHI SQUARE Gandhi Square, ( G2),No. 46, Old Mahabalipuram Road, Kandanchavadi, Chennai ( Before Lifeline Hospital) – 600096. Phone : 24967771/7 eZone :: CHENNAI-MYLAPORE Grand Terrace, Old no. 94, new door no. 162, Luz Church Road, Mylapore, Chennai – . Tamil Nadu. Phone : 24987867/68. Mumbai Stores eZone :: MUMBAI-GOREGAON Shop No-S-23, 2nd Floor, Oberoi Mall Off Western Express Highway , Goregaon(E) , Mumbai – 400063, Phone: 28410011/40214771. eZone :: MUMBAI-POWAI-HAIKO MALL Hailko Mall, Level 2, Central Avenue, Hiranandani Garden, Powai, Mumbai, 400076. Phone: 25717355/56. eZone :: EZ-Sobo Central C wing,SOBO Central, Next to Tardoe AC Market, Pandit Madan Mohan Malviya Road, Mumbai – 400034. Phone : 022-30089344. Bangalore Stores eZone :: Koramangala (Bnglr) Regent Insignia, Ground Floor,# 414, 100 Ft Road, Koramangala, Bangalore – 560034 Phone : 080-25520241/242/243. eZone :: BANGALORE-INDIRA NAGAR No.62, Asha Pearl,100 Feet Road, Opp.AXIS Bank.Indiranagar, Bangalore – 560038 Phone : 25216857/6855/6856. eZone :: BANGALORE-PASADENA pasadena’ (Ground floor),18/1.(old number 125/a),10th main,Ashoka pillar road,Jaynagar 1st block,Bangalore – 560 011. Phone : 26577527. Delhi Stores eZone :: NEW DELHI-PUSA ROAD Ground/Lower Ground Floor, Plot # 26, Pusa Road, Adjacent to Karol Bagh Metro Station, Karol Bagh, New Delhi – 110005. Phone :28757040/41. For more details check eZone iPad Product Page iPads at Reliance iStore Reliance iStores are exclusive outlets for selling Apple products in India. All the models of iPad are available at Reliance iStore and the price details are not available on their websites. You may walk into any of the iStore close by your locality or call them to get the details. To locate the stores close by your locality please check store locator page on iStore Website. Do you know any other retail stores selling iPads in India? This article titled,Buy iPads In India From eZone, Reliance iStores [Chennai, Bangalore, Delhi, Mumbai], was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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  • Get the Picture: Pinterest for Marketers

    - by Mike Stiles
    When trying to determine on which networks to conduct social marketing, the usual suspects immediately rise to the top; Facebook & Twitter, then LinkedIn (especially if you’re B2B), then maybe some Google Plus to hedge SEO bets.  So at what juncture do brands get excited about Pinterest? Pinterest has been easy for marketers to de-prioritize thanks to the perception its usage is so dominated by women. Um, what’s wrong with that? Women make an estimated 85% of all consumer purchases. So if there are indeed over 30 million US women active on it monthly, and they do 92% of the pinning, and 84% are still active on it after 4 years, when did an audience of highly engaged, very likely sales conversions become low priority? Okay, if you’re a tech B2B SaaS product like the Oracle Social Cloud, Pinterest may not be where you focus. But if you operate in the top Pinterest categories, which are truly far-reaching, it’s time to take note of Pinterest’s performance to date: 40.1 million monthly users in the US (eMarketer). Over 30 billion pins, half of which were pinned in the last 6 months. (Big momentum) 75% of usage is on their mobile app. (In solid shape for the mobile migration) Pinterest sharing grew 58% in 2013, beating Facebook, Twitter, or LinkedIn. (ShareThis) Pinterest is the 3rd most popular sharing platform overall (over email), with 48% of all sharing on tablets. Users referred by Pinterest are 10% more likely to buy on e-commerce sites and tend to spend twice that of users coming from Facebook. (Shopify) To be fair, brands haven’t had any paid marketing opportunities on that platform…until recently. Users are seeing Promoted Pins in both category and search feeds from rollout brands like Gap, ABC Family, Ziploc, and Nestle. Are the paid pins annoying users? It seems more so than other social networks, they’re fitting right in to the intended user experience and being accepted, getting almost as many click-throughs as user pins. New York Magazine’s Kevin Roose laid it out succinctly; Pinterest offers a place that’s image-centric, search-friendly, makes things easy to purchase, makes things easy to share, and puts users in an aspirational mood to buy. Pinterest is very confident in the value of that combo and that audience, with CPM rates 5x that of the most expensive Facebook ad, plus (at least for now) required spending commitments and required pin review by Pinterest for quality. The latest developments; a continued move toward search and discovery with enhancements like Guided Search to help you hone in on what interests you, Custom Categories, and the rumored Visual Search that stands to be a liberation from text. And most recently, Pinterest has opened up its API so brands can get access to deeper insights into the best search terms and categories in which to play ball, as well as what kinds of pins stand to perform best in those areas. As we learned in our rundown this week of Social Media Examiner’s Social Media Marketing Industry Report, around 50% of marketers specifically intend on upping their use of Pinterest. If you’re a big believer in fishing where the fish are, that’s probably an efficient position to take. @mikestiles @oraclesocialPhoto: Adam Lambert_Gorwyn, freeimages.com

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  • Five Key Trends in Enterprise 2.0 for 2011

    - by kellsey.ruppel(at)oracle.com
    We recently sat down with Andy MacMillan, an industry veteran and vice president of product management for Enterprise 2.0 at Oracle, to get his take on the year ahead in Enterprise 2.0 (E2.0). He offered us his five predictions about the ways he believes E2.0 technologies will transform business in 2011. 1. Forward-thinking organizations will achieve an unprecedented level of organizational awareness. Enterprise 2.0 and Web 2.0 technologies have already transformed the ways customers, employees, partners, and suppliers communicate and stay informed. But this year we are anticipating that organizations will go to the next step and integrate social activities with business applications to deliver rich contextual "activity streams." Activity streams are a new way for enterprise users to get relevant information as quickly as it happens, by navigating to that information in context directly from their portal. We don't mean syndicating social activities limited to a single application. Instead, we believe back-office systems will be combined with social media tools to drive how users make informed business decisions in brand new ways. For example, an account manager might log into the company portal and automatically receive notification that colleagues are closing business around a certain product in his market segment. With a single click, he can reach out instantly to these colleagues via social media and learn from their successes to drive new business opportunities in his own area. 2. Online customer engagement will become a high priority for CMOs. A growing number of chief marketing officers (CMOs) have created a new direct report called "head of online"--a senior marketing executive responsible for all engagements with customers and prospects via the Web, mobile, and social media. This new field has been dubbed "Web experience management" or "online customer engagement" by firms and analyst organizations. It is likely to rapidly increase demand for a host of new business objectives and metrics from Web content management solutions. As companies interface with customers more and more over the Web, Web experience management solutions will help deliver more targeted interactions to ensure increased customer loyalty while meeting sales and business objectives. 3. Real composite applications will be widely adopted. We expect organizations to move from the concept of a single "uber-portal" that encompasses all the necessary features to a more modular, component-based concept for composite applications. This approach is now possible as IT and power users are empowered to assemble new, purpose-built composite applications quickly from existing components. 4. Records management will drive ECM consolidation. We continue to see a significant shift in the approach to records management. Several years ago initiatives were focused on overlaying records management across a set of electronic repositories and physical storage locations. We believe federated records management will continue, but we also expect to see records management driving conversations around single-platform content management consolidation. 5. Organizations will demand ECM at extreme scale. We have already seen a trend within IT organizations to provide a common, highly scalable infrastructure to consolidate and support content and information needs. But as data sizes grow exponentially, ECM at an extreme scale is likely to spread at unprecedented speeds this year. This makes sense as regulations and transparency requirements rise. The model in which ECM and lightweight CMS systems provide basic content services such as check-in, update, delete, and search has converged around a set of industry best practices and has even been coded into new industry standards such as content management interoperability services. As these services converge and the demand for them accelerates, organizations are beginning to rationalize investments into a single, highly scalable infrastructure. Is your organization ready for Enterprise 2.0 in 2011? Learn more.

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  • Pinterest and the Rising Power of Imagery

    - by Mike Stiles
    If images keep you glued to a screen, you’re hardly alone. Countless social users are letting their eyes do the walking, waiting for that special photo to grab their attention. And perhaps more than any other social network, Pinterest has been giving those eyes plenty of room to walk. Pinterest came along in 2010. Its play was that users could simply create topic boards and pin pictures to the appropriate boards for sharing. Yes there are some words, captions mostly, but not many. The speed of its growth raised eyebrows. Traffic quadrupled in the last quarter of 2011, with 7.51 million unique visitors in December alone. It now gets 1.9 billion monthly page views. And it was sticky. In the US, the average time a user spends strolling through boards and photos on Pinterest is 15 minutes, 50 seconds. Proving the concept of browsing a catalogue is not dead, it became a top 5 referrer for several apparel retailers like Land’s End, Nordstrom, and Bergdorfs. Now a survey of online shoppers by BizRate Insights says that Pinterest is responsible for more purchases online than Facebook. Over 70% of its users are going there specifically to keep up with trends and get shopping ideas. And when they buy, the average order value is $179. Pinterest is also scoring better in terms of user engagement. 66% of pinners regularly follow and repin retailers, whereas 17% of Facebook fans turn to that platform for purchase ideas. (Facebook still wins when it comes to reach and driving traffic to 3rd-party sites by the way). Social posting best practices have consistently shown that posts with photos are rewarded with higher engagement levels. You may be downright Shakespearean in your writing, but what makes images in the digital world so much more powerful than prose? 1. They transcend language barriers. 2. They’re fun and addictive to look at. 3. They can be consumed in fractions of a second, important considering how fast users move through their social content (admit it, you do too). 4. They’re efficient gateways. A good picture might get them to the headline. A good headline might then get them to the written content. 5. The audience for them surpasses demographic limitations. 6. They can effectively communicate and trigger an emotion. 7. With mobile use soaring, photos are created on those devices and easily consumed and shared on them. Pinterest’s iPad app hit #1 in the Apple store in 1 day. Even as far back as 2009, over 2.5 billion devices with cameras were on the streets generating in just 1 year, 10% of the number of photos taken…ever. But let’s say you’re not a retailer. What if you’re a B2B whose products or services aren’t visual? Should you worry about your presence on Pinterest? As with all things, you need a keen awareness of who your audience is, where they reside online, and what they want to do there. If it doesn’t make sense to put a tent stake in Pinterest, fine. But ignore the power of pictures at your own peril. If not visually, how are you going to attention-grab social users scrolling down their News Feeds at top speed? You’re competing with every other cool image out there from countless content sources. Bore us and we’ll fly right past you.

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  • How to get screen size on Windows Phone 7 Series?

    - by Igor Zevaka
    How do I programatically get the screen resolution on WP7? Here are a bunch of links that get the same job done in desktop WPF and Silverlight, but none of them work on the phone. Any ideas? http://social.msdn.microsoft.com/Forums/en-US/windowsphone7series/thread/f0639904-a368-44db-9ddd-efcaf8fc736e http://social.msdn.microsoft.com/Forums/en-US/wpf/thread/6b6b832f-0dfd-428c-84cd-b1b9e7f236cf http://stackoverflow.com/questions/254197/how-can-i-get-the-active-screen-dimensions http://social.msdn.microsoft.com/Forums/en-US/windowsphone7series/thread/f0639904-a368-44db-9ddd-efcaf8fc736e

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  • WebCenter 11g (11.1.1.2) Certified with E-Business Suite Release 12

    - by Steven Chan
    Oracle WebCenter Suite is an integrated suite of products used to create social applications, enterprise portals, communities, composite applications, and Internet or intranet Web sites on a standards-based, service-oriented architecture (SOA).WebCenter 11g includes a multi-channel portal framework and a suite of horizontal Enterprise 2.0 applications which provide content, presence, and social networking capabilities.WebCenter 11g (11.1.1.2) is now certified with Oracle E-Business Suite Release 12.  For installation and configuration documentation, see:Using WebCenter 11.1.1 with Oracle E-Business Suite Release 12 (Note 1074345.1)

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  • Office Live add-in 1.5 cannot be installed

    - by wisecarver
    Having trouble with a recent Windows Update that failed to install the Office Live add-in 1.5? This has been driving me nuts on a Windows 7 Ultimate 64-bit system for three days. Windows Update would fail, click the “Try again” button and…fail So like I good boy I used http://www.bing.com and have been searching for resolutions. Success! The Microsoft Social forums. http://social.answers.microsoft.com/Forums/en-US/officeinstall/thread/4c62e615-a3e5-4cf9-ae6a-5fd870dfb0bc http://support.microsoft...(read more)

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  • OPN Exchange @ OpenWorld – Don’t Forget…

    - by Kristin Rose
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";} Mark your calendar because we’re less than a week away from kicking off our first ever Oracle PartnerNetwork Exchange @ OpenWorld program, and do we have a lot in store for you!  So don’t forget to attend these great partner events! Sunday, 9/30: The Global Partner Keynote with Judson Althoff and other senior executives @ 1:00pm OPN Exchange General Sessions  to discuss the overview of each OPN Exchange track including, Cloud, Engineered Systems, Industries, Technology and Applications @ 3:30pm The exclusive OPN Exchange AfterDark Reception complete with the smooth sounds of Macy Gray @ 7:30pm. Don’t worry, there is plenty to come after Sunday! Be sure to take part in all the exciting activity taking place during the week, including: Over 40 + OPN Exchange Sessions taking place at the Marriott Marquis throughout the week “Test Fest” exams for OPN Specialist Certifications,  taking place throughout the week The 5k Partner Fun Run- Meet at the W Hotel lobby on Monday 10/1 at 6 a.m. PT – No registration necessary! Led by Judson Althoff, SVP of WWA&C. Social Media Rally Station- Join us in the OPN Lounge on Monday to become social savvy and leverage social media tools for your business Ice Cream Social- Monday October 1st, from 3-5:30 p.m. in the OPN Lounge. Hosted by Oracle Advanced Customer Support Services. Endless Networking Opportunities at the OPN Lounge, the Howard Street Tent for lunch, the ‘It’s a Wrap Reception’, and much more! We can’t wait to see you there! The OPN Communications Team

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  • How do I check user's unlocked achievement and leaderboard scores via GPG plugin

    - by noob
    I need to load user's achievement and their scores from leaderboard in my game. But the Social.LoadScore() and Social.LoadAchievements() both returns a 0 size array in callback. When I checked the implementation in Google Play Gaming's PlayGamePlatform.cs, both the method has this summary - Not implemented yet. Calls the callback with an empty list. So my question is How do I get this data in Unity? Has anyone tried any other method to get the data?

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  • Rapid Evolution of Society & Technology

    - by Michael Snow
    We caught up with Brian Solis on the phone the other day and Christie Flanagan had a chance to chat with him and learn a bit more about him and some of the concepts he'll be addressing in our Social Business Thought Leaders Webcast on Thursday 12/13/12. «--- Interview with Brian Solis  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast- mso-fareast-theme-font:minor-latin; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Be sure and register for this week's webcast ---» ------------------- Guest post by Brian Solis. Reposted (Borrowed) from his posting of May 24, 2012 Dear [insert business name], what’s your promise? - Brian Solis You say you want to get closer to customers, but your actions are different than your words. You say you want to “surprise and delight” customers, but your product development teams are too busy building against a roadmap without consideration of the 5th P of marketing…people. Your employees are your number one asset, however the infrastructure of the organization has turned once optimistic and ambitious intrapreneurs into complacent cogs or worse, your greatest detractors. You question the adoption of disruptive technology by your internal champions yet you’ve not tried to find the value for yourself. You’re a change agent and you truly wish to bring about change, but you’ve not invested time or resources to answer “why” in your endeavors to become a connected or social business. If we are to truly change, we must find purpose. We must uncover the essence of our business and the value it delivers to traditional and connected consumers. We must rethink the spirit of today’s embrace and clearly articulate how transformation is going to improve customer and employee experiences and relationships now and over time. Without doing so, any attempts at evolution will be thwarted by reality. In an era of Digital Darwinism, no business is too big to fail or too small to succeed. These are undisciplined times which require alternative approaches to recognize and pursue new opportunities. But everything begins with acknowledging the 360 view of the world that you see today is actually a filtered view of managed and efficient convenience. Today, many organizations that were once inspired by innovation and engagement have fallen into a process of marketing, operationalizing, managing, and optimizing. That might have worked for the better part of the last century, but for the next 10 years and beyond, new vision, leadership and supporting business models will be written to move businesses from rigid frameworks to adaptive and agile entities. I believe that today’s executives will undergo a great test; a test of character, vision, intention, and universal leadership. It starts with a simple, but essential question…what is your promise? Notice, I didn’t ask about your brand promise. Nor did I ask for you to cite your mission and vision statements. This is much more than value propositions or manufactured marketing language designed to hook audiences and stakeholders. I asked for your promise to me as your consumer, stakeholder, and partner. This isn’t about B2B or B2C, but instead, people to people, person to person. It is this promise that will breathe new life into an organization that on the outside, could be misdiagnosed as catatonic by those who are disrupting your markets. A promise, for example, is meant to inspire. It creates alignment. It serves as the foundation for your vision, mission, and all business strategies and it must come from the top to mean anything. For without it, we cannot genuinely voice what it is we stand for or stand behind. Think for a moment about the definition of community. It’s easy to confuse a workplace or a market where everyone simply shares common characteristics. However, a community in this day and age is much more than belonging to something, it’s about doing something together that makes belonging matter The next few years will force a divide where companies are separated by intention as measured by actions and words. But, becoming a social business is not enough. Becoming more authentic and transparent doesn’t serve as a mantra for a renaissance. A promise is the ink that inscribes the spirit of the relationship between you and me. A promise serves as the words that influence change from within and change beyond the halls of our business. It is the foundation for a renewed embrace, one that must then find its way to every aspect of the organization. It’s the difference between a social business and an adaptive business. While an adaptive business can also be social, it is the culture of the organization that strives to not just use technology to extend current philosophies or processes into new domains, but instead give rise to a new culture where striving for relevance is among its goals. The tools and networks simply become enablers of a greater mission You are reading this because you believe in something more than what you’re doing today. While you fight for change within your organization, remember to aim for a higher purpose. Organizations that strive for innovation, imagination, and relevance will outperform those that do not. Part of your job is to lead a missionary push that unites the groundswell with a top down cascade. Change will only happen because you and other internal champions see what others can’t and will do what other won’t. It takes resolve. It takes the ability to translate new opportunities into business value. And, it takes courage. “This is a very noisy world, so we have to be very clear what we want them to know about us”-Steve Jobs ----------------------------------------------------------------- So -- where do you begin to evaluate the kind of experience you are delivering for your customers, partners, and employees?  Take a look at this White Paper: Creating a Successful and Meaningful Customer Experience on the Web and then have a cup of coffee while you listen to the sage advice of Guy Kawasaki in a short video below.   An interview with Guy Kawasaki on Maximizing Social Media Channels 

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  • Breakfast Keynote, More at Gartner IAM Summit This Week

    - by Tanu Sood
    Gartner Identity and Access Management Conference We look forward to seeing you at the.... Gartner Identity and Access Management Conference Oracle is proud to be a Silver Sponsor of the Gartner Identity and Access Management Summit happening December 3 - 5 in Las Vegas, NV. Don’t miss the opportunity to hear Oracle Senior VP of Identity Management, Amit Jasuja, present Trends in Identity Management at our keynote presentation and breakfast on Tuesday, December 4th at 7:30 a.m. Everyone that attends is entered into a raffle to win a free JAWBONE JAMBOX wireless speaker system. Also, don’t forget to visit the Oracle Booth to mingle with your peers and speak to Oracle experts. Learn how Oracle Identity Management solutions are enabling the Social, Mobile, and Cloud (SoMoClo) environments. Visit Oracle Booth #S15 to: View a demonstration of our latest release - Oracle Identity Management 11g R2 Visit our virtual collateral rack and download useful resources Enter to win a JAWBONE JAMBOX Wireless Speaker System Exhibit Hall Hours Monday, December 3 — 11:45 a.m. – 1:45 p.m. and 6:15 p.m. – 8:15 p.m. Tuesday, December 4 — 11:45 a.m. – 2:45 p.m. To schedule a meeting with Oracle Identity Management executives and experts at Gartner IAM, please email us or speak to your account representative. We look forward to seeing you at the Gartner Identity and Access Management Summit! Visit Oracle at Booth #S15 Gartner IAM SummitDecember 3 - 5, 2012 Caesars Palace Attend our Keynote Breakfast Trends in Identity Management Tuesday, December 4, 2012 7:15 a.m. - 8:00 a.m., Octavius 16 Speakers: Amit Jasuja, Senior Vice President, Identity Management Oracle Ranjan Jain, Enterprise Architect, Cisco As enterprises embrace mobile and social applications, security and audit have moved into the foreground. The way we work and connect with our customers is changing dramatically and this means re-thinking how we secure the interaction and enable the experience. Work is an activity not a place - mobile access enables employees to work from any device anywhere and anytime. Organizations are utilizing "flash teams" - instead of a dedicated group to solve problems, organizations utilize more cross-functional teams. Work is now social - email collaboration will be replaced by dynamic social media style interaction. In this session, we will examine these three secular trends and discuss how organizations can secure the work experience and adapt audit controls to address the "new work order". Stay Connected: For more information, please visit www.oracle.com/identity. Copyright © 2012, Oracle. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement SEO100120175 Oracle Corporation - Worldwide Headquarters, 500 Oracle Parkway, OPL - E-mail Services, Redwood Shores, CA 94065, United States Your privacy is important to us. You can login to your account to update your e-mail subscriptions or you can opt-out of all Oracle Marketing e-mails at any time.Please note that opting-out of Marketing communications does not affect your receipt of important business communications related to your current relationship with Oracle such as Security Updates, Event Registration notices, Account Management and Support/Service communications.

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  • TGIF: Engagement Wrap-up

    - by Michael Snow
    We've had a very busy week here at Oracle and as we build up to Oracle OpenWorld starting in less than 10 days - it doesn't look like things will be slowing down. Engagement is definitely in the air this week. Our friend, John Mancini published a great article entitled: "The World of Engagement" on his Digital Landfill blog yesterday and we hosted a great webcast with R "Ray" Wang from Constellation Research yesterday on the "9 C's of Engagement". 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} I wanted to wrap-up the week with some key takeaways from our webcast yesterday with Ray Wang. If you missed the webcast yesterday, fear not - it is now available  On-Demand. We'll leave you this week with lots of questions about how to navigate these churning waters of engagement. Stay tuned to the Oracle WebCenter Social Business Thought Leaders Webcast Series as we fuel this dialogue. 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} Company Culture Does company support a culture of putting customer satisfaction ahead of profits? Does culture promote creativity and cross functional employee collaboration? Does culture accept different views of multi-generational workforce? Does culture promote employee training and skills development Does culture support upward mobility and long term retention? Does culture support work-life balance? Does the culture provide rewards for employee for outstanding customer support? Channels What are the current primary channels for customer communications? What do you think will be the primary channels in two years? Is company developing support model for emerging channels? Do all channels consistently deliver the same level of customer support? Do you know the cost per transaction across all channels? Do you engage customers proactively across multiple channels? Do all channels have access to the same customer information? Community Does company extend customer support into virtual communities of interest? Does company facilitate educating users through its virtual communities? Does company mine its customer’s experience into useful data? Does company increase the value for customers through using data to deliver new products and services? Does company support two way interactions with its customers through communities of interest? Does company actively support social CRM, online communities and social media markets? Credibility Does company market its trustworthiness through external certificates such as business licenses, BBB certificates or other validations? Does company promote trust through customer testimonials and case studies on ethical business practices? Does company promote truthful market campaigns Does company make it easy for customers to complain? Does company build its reputation for standing behind its products with guarantees for satisfaction? Does company protect its customer data with high security measures> Content What sources do you use to create customer content? Does company mine social media and blogs for customer content? How does your company sort, store and retain its customer content? How frequently does content get updated? What external sources do you use for customer content? How many responses are typically received from a knowledge management system inquiry? Does your company use customer content to design and develop new product and services? Context Does your company market to customers in clusters or individually? Does your company customize its messages and personalize them to specific needs of each individual customer? Does your company store customer data based on their past behaviors, purchases, sentiment analysis and current activities? Does your company manage customer context according to channels used? For example identify personal use channels versus business channels? What is your frequency of collecting customer activities across various touch points? How is your customer data stored and analyzed? Is contextual data used for future customer outreach? Cadence Which channels does your company measure-web site visits, phone calls, IVR, store visits, face to face, social media? Does company make effective use of cross channel marketing to promote more frequent customer engagement? Does your company rate the patterns relevant for your product or service and monitor usage against this pattern? Does your company measure the frequency of both online and offline channels? Does your company apply metrics to the frequency of customer engagements with product or services revenues? Does your company consolidate data for customer engagement across various channels for a complete view of its customer? Catalyst Does company offer coupon discounts? Does company have a customer loyalty program or a VIP membership program? Does company mine customer data to target specific groups of buyers? Do internal employees serve as ambassadors for customer programs? Does company drive loyalty through social media loyalty programs? Does company build rewards based on using loyalty data? Does company offer an employee incentive program to drive customer loyalty?

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  • Complex Event Processing and SQL in London next week

    - by simonsabin
    Don’t forget that we have the Stream Insight team coming to London and will be presenting at a SQL Social event on the 9th June. Stream Insight is one of the exciting new features in SQL Server 2008 R2. There are numerous uses of Stream Insight one being Algorithmic Trading an exciting topic in the banking sector. For details of what Stream Insight is go to the teams blog http://blogs.msdn.com/streaminsight/archive/2010/04/22/rtm.aspx and follow some of the links. For more details of the SQL Social...(read more)

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  • Big Companies Influence Retail in 2010

    - by David Dorf
    From a retail industry perspective, 2010 will go down as the year mobile went mainstream, the economy recovered from the crash, and Facebook surpassed Google as the most influential online property. While the economy certainly had the biggest impact on the retail industry, a few big companies also exerted influence. Here's a rundown and a look back at 2010: Apple -- Steve Jobs and company continued to lead the mobile pack. Consumers are using their iPhones to shop, retailers are using the iPod Touch for mobile checkout, and both are embracing the iPad as the next wave of technology. The Next Technology from Apple Mobile Platforms in Retail Apple Stores, Touch2Systems, and the iPad Google -- Not to be outdone, Google's Android platform grew faster than Apple's, plus they support QRCodes natively and will probably beat Apple to NFC. Google Checkout, Product Search, and Boutiques.com continue to impact the e-commerce scene. Google Leverages Like.com Facebook -- While the movie The Social Network certainly made Facebook a household name, Connect, Places, and seeing the "like" button all over the Web really pushed Facebook everywhere. 2010 set the foundations for f-commerce. Facebook Participatory Promotions Crowd Savers What's the value of a Facebook fan? Step Aside Google Leveraging Social Networks for Retail Social Shopping at Nine West Groupon -- This newcomer executed on a simple concept flawlessly, making them the fasted company to reach $1B in revenue. (See cool chart from Silicon Alley Insider.) Google's offer of $5-6B wasn't enough, so now they are raising an additional $1B in funding, presumably to buy-up all the copycats across the globe. Changing the Way We Shop Amazon -- As if leading the e-commerce charge wasn't enough, Amazon shook things up with their purchase of Woot and release of their Price Checker mobile app. They continue to push boundaries with Kindle, and don't seem worried about the iPad at all. You Can't Win on Price Amazon Looks at Your Social Graph eBay -- Acquiring Skype didn't exactly work out, but eBay's purchase of PayPal and RedLaser are driving the company forward. They are still a major force. Bump the Bill Oracle, SAP, HP, IBM, and Cisco left their marks on the retail industry as well with various acquisitions and CxO shake-ups. We'll just have to wait and see what 2011 brings next.

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  • Role of SMO Services in Search Engine Ranking

    Those involved in the web business know very well about all the benefits that come with Social Media Optimization and the added advantages that one gets when Social Media Optimization campaigns are performed on websites. The campaigns are very rigorous and content rich and work on many aspects of the website such as it presence, visibility and certain other things that become evident when the website starts attracting business and starts making an impact.

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  • Great finds: More TechNet Survival Guides

    - by Enrique Lima
    It has been some time now since Windows Server 2008 R2 arrived, but the features and capabilities in many cases are just now starting to surface with company’s implementing or looking at using. Here is a link to the Survival Guide on TechNet: http://social.technet.microsoft.com/wiki/contents/articles/windows-server-2008-r2-survival-guide.aspx The other item that is coming stronger and stronger is PowerShell.  I mentioned before the need to learn and get into using it as it is a great tool. http://social.technet.microsoft.com/wiki/contents/articles/windows-powershell-survival-guide.aspx

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  • Oracle SRM increases enterprise footprint with Eloqua integration: an Ovum report

    - by Richard Lefebvre
    At Oracle OpenWorld in September, Oracle announced that Social Relationship Management (SRM) suite is further integrated with Oracle Eloqua, its newly acquired marketing automation platform. "Oracle is the only leading vendor to date to have fully integrated social with a sales lead management platform within the context of marketing automation" writes Gerry Brown in this Ovum report, in which you can read and understand all the benefits of this integration,

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  • Moms on Mobile: Are They Way Ahead of You?

    - by Mike Stiles
    You may have no idea how much and how fast moms are embracing mobile. Of all the demographics that can be targeted by marketers, moms have always been at or near the top of the list. And why not? They’re running households, they’re all over town, they’re making buying decisions, and they’re influencing family and friends. They, out of necessity, become masters of efficiency and time management. So when a technology tool, like mobile, comes along that assists with that efficiency and time management, we would obviously expect them to take advantage of it. So if it’s obvious, why are so many big, sophisticated brands left choking on the dust of moms who have zoomed past them in the adoption of mobile, and social on mobile? Let’s break down some hard truths as presented by a Mojiava report: -Moms spend 6.1 hours per day on average on their smartphones – more than magazines, TV or radio. -46% took action after seeing a mobile ad. -51% self-identify as “addicted” to their smartphone. -Households with an income of $25K-$50K have about the same mobile penetration among moms as those with incomes of $50K-$75K. So mobile is regarded as a necessity for middle-class moms. -Even moms without smartphones spend 2.5 hours on average per day on some connected mobile device. -Of moms with such devices, 9.8% have an iPad, 9.5% a Kindle and 5.7% an iPod Touch. -Of tablet-owning moms, 97% bought something using their tablet in the last month. -31% spend over 10 hours per week on their tablet, but less than 2 hours per week on their PCs. -62% of connected moms use shopping apps. -46% want to get info on their mobile while in a store. -Half of connected moms use social on their mobile. And they’re engaged. 81% are brand fans, 86% post updates, and 84% comment. If women and moms are one of your primary targets and you find yourself with no strong social channels where content is driving engagement and relationship-building, with sites not optimized for mobile, or with no tablet or smartphone apps, you have been solidly left behind by your customers and prospects. And their adoption of mobile and social on mobile is only exponentially speeding up, not slowing down. How much sense does it make when your customer is ready to act on your mobile ad, wants to user your iPad app to buy something from you, wants to be your fan on Facebook, wants to get messages and deals from you while they’re in your store…but you’re completely absent? I’ll help you cheat on the test by giving you the answer…no sense at all. Catch up to momma.

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  • SEO Services

    With all of the social networking websites popping up all over the internet, many are afraid that all of these new pages will make it increasingly harder for one to get his or her website noticed. This may be the case considering that new people are creating social network web pages at the rate of about one per minute.

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  • Customer Concepts Magazine issue 7

    - by Richard Lefebvre
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Why should you integrate social into your key sales, marketing, commerce and service processes for a great customer experience? Find out how to get social success from the latest edition of Oracle Customer Concepts Magazine here

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  • Bookmark Your Greatness With Unique SEO Tips

    If you want a way to make your website stand out from the rest, having a social bookmarking service is a great way to have your site filtered out from the rest. Having your website sent to over a hundred different social bookmarking websites where they will be marked as quality and not filtered out when viewers perform searches.

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  • The Top 4 Link Building Techniques

    Over the last several years, "social bookmarking" has become very popular. Digg.com is the best example of a social bookmarking site. You can submit a link to a webpage and others can vote on it, with the idea that the cream rises to the top and all of the most important stories are shown on the homepage.

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