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• Basics of SEO

  SEO stands for "search engine optimization." It is the process of promoting a website to such an extent that it starts appearing on the search engine results page (SERPS).

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• Microsoft Declares the Future of ASP.NET is Web API

  - by sbwalker

  Sitting on a plane on my way home from Tech Ed 2012 in Orlando, I thought it would be a good time to jot down some key takeaways from this year’s conference. Some of these items I have known since the Microsoft MVP Summit which occurred in Redmond in late February ( but due to NDA restrictions I could not share them with the developer community at large ) and some of them are a result of insightful conversations with a wide variety of industry insiders and Microsoft employees at the conference. First, let’s travel back in time 4 years to the Microsoft MVP Summit in 2008. Microsoft was facing some heat from market newcomer Ruby on Rails and responded with a new web development framework of its own, ASP.NET MVC. At the Summit they estimated that MVC would only be applicable for ~10% of all new web development projects. Based on that prediction I questioned why they were investing such considerable resources for such a relative edge case, but my guess is that they felt it was an important edge case at the time as some of the more vocal .NET evangelists as well as some very high profile start-ups ( ie. Twitter ) had publicly announced their intent to use Rails. Microsoft made a lot of noise about MVC. In fact, they focused so much of their messaging and marketing hype around MVC that it appeared that WebForms was essentially dead. Yes, it may have been true that Microsoft continued to invest in WebForms, but from an outside perspective it really appeared that MVC was the only framework getting any real attention. As a result, MVC started to gain market share. An inside source at Microsoft told me that MVC usage has grown at a rate of about 5% per year and now sits at ~30%. Essentially by focusing so much marketing effort on MVC, Microsoft actually created a larger market demand for it.  This is because in the Microsoft ecosystem there is somewhat of a bandwagon mentality amongst developers. If Microsoft spends a lot of time talking about a specific technology, developers get the perception that it must be really important. So rather than choosing the right tool for the job, they often choose the tool with the most marketing hype and then try to sell it to the customer. In 2010, I blogged about the fact that MVC did not make any business sense for the DotNetNuke platform. This was because our ecosystem relied on third party extensions which were dependent on the WebForms model. If we migrated the core to MVC it would mean that all of the third party extensions would no longer be compatible, which would be an irresponsible business decision for us to make at the expense of our users and customers. However, this did not stop the debate from continuing to occur in our ecosystem. Clearly some developers had drunk Microsoft’s Kool-Aid about MVC and were of the mindset, to paraphrase an old Scottish saying, “If its not MVC, it’s crap”. Now, this is a rather ignorant position to take as most of the benefits of MVC can be achieved in WebForms with solid architecture and responsible coding practices. Clean separation of concerns, unit testing, and direct control over page output are all possible in the WebForms model – it just requires diligence and discipline. So over the past few years some horror stories have begun to bubble to the surface of software development projects focused on ground-up rewrites of web applications for the sole purpose of migrating from WebForms to MVC. These large scale rewrites were typically initiated by engineering teams with only a single argument driving the business decision, that Microsoft was promoting MVC as “the future”. These ill-fated rewrites offered no benefit to end users or customers and in fact resulted in a less stable, less scalable and more complicated systems – basically taking one step forward and two full steps back. A case in point is the announcement earlier this week that a popular open source .NET CMS provider has decided to pull the plug on their new MVC product which has been under active development for more than 18 months and revert back to WebForms. The availability of multiple server-side development models has deeply fragmented the Microsoft developer community. Some folks like to compare it to the age-old VB vs. C# language debate. However, the VB vs. C# language debate was ultimately more of a religious war because at least the two dominant programming languages were compatible with one another and could be used interchangeably. The issue with WebForms vs. MVC is much more challenging. This is because the messaging from Microsoft has positioned the two solutions as being incompatible with one another and as a result web developers feel like they are forced to choose one path or another. Yes, it is true that it has always been technically possible to use WebForms and MVC in the same project, but the tooling support has always made this feel “dirty”. The fragmentation has also made it difficult to attract newcomers as the perceived barrier to entry for learning ASP.NET has become higher. As a result many new software developers entering the market are gravitating to environments where the development model seems more simple and intuitive ( ie. PHP or Ruby ). At the same time that the Web Platform team was busy promoting ASP.NET MVC, the Microsoft Office team has been promoting Sharepoint as a platform for building internal enterprise web applications. Sharepoint has great penetration in the enterprise and over time has been enhanced with improved extensibility capabilities for software developers. But, like many other mature enterprise ASP.NET web applications, it is built on the WebForms development model. Similar to DotNetNuke, Sharepoint leverages a rich third party ecosystem for both generic web controls and more specialized WebParts – both of which rely on WebForms. So basically this resulted in a situation where the Web Platform group had headed off in one direction and the Office team had gone in another direction, and the end customer was stuck in the middle trying to figure out what to do with their existing investments in Microsoft technology. It really emphasized the perception that the left hand was not speaking to the right hand, as strategically speaking there did not seem to be any high level plan from Microsoft to ensure consistency and continuity across the different product lines. With the introduction of ASP.NET MVC, it also made some of the third party control vendors scratch their heads, and wonder what the heck Microsoft was thinking. The original value proposition of ASP.NET over Classic ASP was the ability for web developers to emulate the highly productive desktop development model by using abstract components for creating rich, interactive web interfaces. Web control vendors like Telerik, Infragistics, DevExpress, and ComponentArt had all built sizable businesses offering powerful user interface components to WebForms developers. And even after MVC was introduced these vendors continued to improve their products, offering greater productivity and a superior user experience via AJAX to what was possible in MVC. And since many developers were comfortable and satisfied with these third party solutions, the demand remained strong and the third party web control market continued to prosper despite the availability of MVC. While all of this was going on in the Microsoft ecosystem, there has also been a fundamental shift in the general software development industry. Driven by the explosion of Internet-enabled devices, the focus has now centered on service-oriented architecture (SOA). Service-oriented architecture is all about defining a public API for your product that any client can consume; whether it’s a native application running on a smart phone or tablet, a web browser taking advantage of HTML5 and Javascript, or a rich desktop application running on a PC. REST-based services which utilize the less verbose characteristics of JSON as a transport mechanism, have become the preferred approach over older, more bloated SOAP-based techniques. SOA also has the benefit of producing a cross-platform API, as every major technology stack is able to interact with standard REST-based web services. And for web applications, more and more developers are turning to robust Javascript libraries like JQuery and Knockout for browser-based client-side development techniques for calling web services and rendering content to end users. In fact, traditional server-side page rendering has largely fallen out of favor, resulting in decreased demand for server-side frameworks like Ruby on Rails, WebForms, and (gasp) MVC. In response to these new industry trends, Microsoft did what it always does – it immediately poured some resources into developing a solution which will ensure they remain relevant and competitive in the web space. This work culminated in a new framework which was branded as Web API. It is convention-based and designed to embrace native HTTP standards without copious layers of abstraction. This framework is designed to be the ultimate replacement for both the REST aspects of WCF and ASP.NET MVC Web Services. And since it was developed out of band with a dependency only on ASP.NET 4.0, it means that it can be used immediately in a variety of production scenarios. So at Tech Ed 2012 it was made abundantly clear in numerous sessions that Microsoft views Web API as the “Future of ASP.NET”. In fact, one Microsoft PM even went as far as to say that if we look 3-4 years into the future, that all ASP.NET web applications will be developed using the Web API approach. This is a fairly bold prediction and clearly telegraphs where Microsoft plans to allocate its resources going forward. Currently Web API is being delivered as part of the MVC4 package, but this is only temporary for the sake of convenience. It also sounds like there are still internal discussions going on in terms of how to brand the various aspects of ASP.NET going forward – perhaps the moniker of “ASP.NET Web Stack” coined a couple years ago by Scott Hanselman and utilized as part of the open source release of ASP.NET bits on Codeplex a few months back will eventually stick. Web API is being positioned as the unification of ASP.NET – the glue that is able to pull this fragmented mess back together again. The  “One ASP.NET” strategy will promote the use of all frameworks - WebForms, MVC, and Web API, even within the same web project. Basically the message is utilize the appropriate aspects of each framework to solve your business problems. Instead of navigating developers to a fork in the road, the plan is to educate them that “hybrid” applications are a great strategy for delivering solutions to customers. In addition, the service-oriented approach coupled with client-side development promoted by Web API can effectively be used in both WebForms and MVC applications. So this means it is also relevant to application platforms like DotNetNuke and Sharepoint, which means that it starts to create a unified development strategy across all ASP.NET product lines once again. And so what about MVC? There have actually been rumors floated that MVC has reached a stage of maturity where, similar to WebForms, it will be treated more as a maintenance product line going forward ( MVC4 may in fact be the last significant iteration of this framework ). This may sound alarming to some folks who have recently adopted MVC but it really shouldn’t, as both WebForms and MVC will continue to play a vital role in delivering solutions to customers. They will just not be the primary area where Microsoft is spending the majority of its R&D resources. That distinction will obviously go to Web API. And when the question comes up of why not enhance MVC to make it work with Web API, you must take a step back and look at this from the higher level to see that it really makes no sense. MVC is a server-side page compositing framework; whereas, Web API promotes client-side page compositing with a heavy focus on web services. In order to make MVC work well with Web API, would require a complete rewrite of MVC and at the end of the day, there would be no upgrade path for existing MVC applications. So it really does not make much business sense. So what does this have to do with DotNetNuke? Well, around 8-12 months ago we recognized the software industry trends towards web services and client-side development. We decided to utilize a “hybrid” model which would provide compatibility for existing modules while at the same time provide a bridge for developers who wanted to utilize more modern web techniques. Customers who like the productivity and familiarity of WebForms can continue to build custom modules using the traditional approach. However, in DotNetNuke 6.2 we also introduced a new Service Framework which is actually built on top of MVC2 ( we chose to leverage MVC because it had the most intuitive, light-weight REST implementation in the .NET stack ). The Services Framework allowed us to build some rich interactive features in DotNetNuke 6.2, including the Messaging and Notification Center and Activity Feed. But based on where we know Microsoft is heading, it makes sense for the next major version of DotNetNuke ( which is expected to be released in Q4 2012 ) to migrate from MVC2 to Web API. This will likely result in some breaking changes in the Services Framework but we feel it is the best approach for ensuring the platform remains highly modern and relevant. The fact that our development strategy is perfectly aligned with the “One ASP.NET” strategy from Microsoft means that our customers and developer community can be confident in their current and future investments in the DotNetNuke platform.

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• Reality behind wireless security - the weakness of encrypting

  - by Cawas

  I welcome better key-wording here, both on tags and title, and I'll add more links as soon as possible. For some years I'm trying to conceive a wireless environment that I'd setup anywhere and advise for everyone, including from big enterprises to small home networks of 1 machine. I've always had the feeling using any kind of the so called "wireless security" methods is actually a bad design. I'm talking mostly about encrypting and pass-phrasing (which are actually two different concepts), since I won't even considering hiding SSID and mac filtering. I understand it's a natural way of thinking. With cable networking nobody can access the network unless they have access to the physical cable, so you're "secure" in the physical way. In a way, encrypting is for wireless what walling (building walls) is for the cables. And giving pass-phrases is adding a door with a key. But the cabling without encryption is also insecure. Someone just need to plugin and get your data! And while I can see the use for encrypting data, I don't think it's a security measure in wireless networks. As I said elsewhere, I believe we should encrypt only sensitive data regardless of wires. And passwords should be added to the users, always, not to wifi. For securing files, truly, best solution is backup. Sure all that doesn't happen that often, but I won't consider the most situations where people just don't care. I think there are enough situations where people actually care on using passwords on their OS users, so let's go with that in mind. For being able to break the walls or the door someone will need proper equipment such as a hammer or a master key of some kind. Same is true for breaking the wireless walls in the analogy. But, I'd say true data security is at another place. I keep promoting the Fonera concept as an instance. It opens up a free wifi port, if you choose so, and anyone can connect to the internet through that, without having any access to your LAN. It also uses a QoS which will never let your bandwidth drop from that public usage. That's security, and it's open. And who doesn't want to be able to use internet freely anywhere you can find wifi spots? I have 3G myself, but that's beyond the point here. If I have a wifi at home I want to let people freely use it for internet as to not be an hypocrite and even guests can easily access my files, just for reading access, so I don't need to keep setting up encryption and pass-phrases that are not whole compatible. I'll probably be bashed for promoting the non-usage of WPA 2 with AES or whatever, but I wanted to know from more experienced (super) users out there: what do you think? Is there really a need for encryption to have true wireless security?

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• What features would you add to Firefox to get it into the enterprise?

  - by Robert MacLean

  Firefox adoption in the home/personal user base seems to be growing fine, but adoption in the enterprise is not going anywhere quickly. My view on this is because SysAdmins are not promoting it within the organisations because Internet Explorer has features which make it more acceptable to an enterprise, such as Managing settings via GPO Integration into the rest of the update stack Support of common business applications So what would you add to Firefox to get it more promotion by SysAdmins in the enterprise?

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• How to download Adobe Fireworks CS4 now that CS5 is in the pipeline?

  - by nw

  Last year I licensed Fireworks CS4 for Mac and downloaded the installer. I just rebuilt my computer and I need to reinstall but I can't find anywhere to download the Fireworks CS4 installer because Adobe is now promoting CS5. Where might I find it?

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• How to unsubscribe from stumbleupon?

  - by P a u l

  Stumbleupon has started spamming me. I have never registered on their site or installed their software. There seems to be no way to unsubscribe. The google hits I find for 'stumbleupon unsubscribe' are mostly touting or promoting the service in some way. On their site I see no way to unsubscribe, unless perhaps if you create a membership.

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• Multi-tenancy - single database vs multiple database

  - by RichardW1001

  We have a number of clients, whose systems share some functionality, but also have quite a degree of diversity. The number of clients is growing - always a healthy thing! - and the diversity between their businesses is also increasing. At present there is a single ASP.Net (Web Forms) Web Site (as opposed to web project), which has sub-folders for each tenant, with that tenant's non-standard pages. There is a separate model project, which deals with database access and business logic. Which is preferable - and most importantly, why - between having (a) 1 database per client, with only the features associated with that client; or (b) a single database shared by all clients, where only a subset of tables are used by any one client. The main concerns within the business are over: maintenance of multiple assets - backups, version control and the like promoting re-use as much as possible How would you ensure these concerns are addressed, which solution is preferable, and why? (I have been also compiling responses to similar questions)

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• Vizioz is back on the web

  - by Vizioz Limited

  I founded Vizioz in 1996 as a website development business. Since then Vizioz has come in and out of focus, it is time to start building Vizioz into a website development consultancy. Over the following two months we will be launching our new website where we will be promoting our ASP.NET, C#, XHTML, CSS, XSLT, SQL, Umbraco Development, Wordpress Development and Graphic Design services, and of course our website will be powered by the open source content management system called Umbraco CMS which we have used for 10+ client sites in the last twelve months.I will be using this new blog to talk about client projects we are currently working on and any Umbraco development related bits of code that we feel would be good to release back to the Umbraco community.

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• Ryan Weber On KCNext | #AJIReport

  - by Jeff Julian

  We sit down with Ryan Weber of KCNext in our office to talk about the Kansas City market for technology. The Technology Council of Greater Kansas City is committed to growing the existing base of technology firms, recruiting and attracting technology companies, aggregating and promoting our regional IT assets and providing peer interaction and industry news. During this show we talk about why KCNext is great for Kansas City. They offer some great networking and educational events, but also focus on connecting companies together to help build relationships on a business level. Make sure you visit their website to see what events are coming up and link up with them on Twitter to stay on top of news from the KC technology community. Listen to the Show Site: http://www.kcnext.com/ Twitter: @KCNext LinkedIn: KCNext - The Technology Council of Greater Kansas City

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• Ubuntu DVD for Africa

  - by Brendon

  I live in Tanzania Africa and have been promoting Ubuntu for use by NGOs, Schools, and Friends. So far I've got a lot of positive feedback, but do have one huge problem. Internet here is both slow and very costly (up to $1,200 per month) So what I am looking for is a current release of Ubuntu which includes all the updates and popular applications already on it like; Gimp, VLC, Ubuntu Restricted files, Scribus, Inkscape, VirtualBox, Chrome, Audacity, Compiz, Blender, Ubuntu Tweak, Gnucash, Skype, etc... Basically all the 4 - 5 star applications. Does a hybrid DVD exist? I found links to one called Ubuntu Install Box 11.04, but not sure if they are truly legitimate. Any help would be greatly appreciated. Brendon

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• User Experience Guidance for Developers: Anti-Patterns

  - by ultan o'broin

  Picked this up from a recent Dublin Google Technology User Group meeting: Android App Mistakes: Avoiding the Anti-Patterns by Mark Murphy, CommonsWare Interesting approach of "anti-patterns" aimed at mobile developers (in this case Android), looking at the best way to use code and what's in the SDK while combining it with UX guidance (the premise being the developer does the lot). Interestingly, the idea came through that developers need to stop trying to make one O/S behave like another--on UX grounds. Also, pretty clear that a web-based paradigm is being promoting for Android (translators tell me that translating an Android app reminded them of translating web pages too). Haven't see the "anti"-approach before, developer cookbooks and design patterns sure. Check out the slideshare presentation.

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• Orlando .NET Code Camp 2012 - total success..

  - by mrad

  Their site is www.orlandocodecamp.comThis year's camp was held at Seminole State College.It was well worth it.. Took a chance at going.. by getting up at 5am and driving from Jax to Sanford for 2+hr..Run into some old friends and bunch of new ones. Coders are not really good at networking.. but they sure did show up.. attendance was solid 500+ geeks and some sessions were standing room only. MVP John Papa had the room packed out on his every session. Really enjoyed great and inspiring WP7 presentations by MVP Atley Hunter from Canada.. And of course the MVP legend Joe Healy was everywhere encouraging and promoting cool stuff, hopefully we'll get him back to present at JaxDUG and/or bring back Microsoft workshops to Jax area.

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• Oracle & OAUG PO SIG's Procurement Executive Workshop - Burlington, MA April 29th, 2011

  - by david.hope-ross(at)oracle.com

  OAUG PO SIG and Oracle invite you to a day of learning and networking with your Boston area procurement peers. This event is focused on facilitating discussion among procurement executives, promoting best practices from leading customers, and sharing the vision that is driving enhancements to E-Business Suite procurement. OAUG PO SIG members and Oracle will share practical advice that improves technology adoption and lowers risk. Topics of interest include supplier management, upgrades, cloud-based deployment, as well as spend classification and analytics. For more information and registration please visit http://www.oracle.com/us/dm/h2fy11/68745-nafm10012033mpp102-se-334896.html.

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• How easily recognized are new TLDs?

  - by Ryan Muller

  I'm interested in purchasing a domain name for a new service I intend to market. I know that .com is instantly recognizable as a domain ending, and if I see stackoverflow.com I know it's a web address. However, I also recognize strings like github.io and mysite.tk as domains, since I've worked with domains like these. To the average member of the public, if one sees an address ending in .io or similar, non-mainstream TLD (e.g. on a billboard or business card) would they immediately know it's a URL and to type it into a browser? Or are these new domains only useful 1) for a technical audience or 2) when you will be primarily promoting your site through links and not print?

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• AJI Report #20 | Devin Rader On Usability and REST

  - by Jeff Julian

  Devin is one of our great friends from days of ole'. Devin was a great community leader in St. Louis .NET space. The then moved to New Jersey to work at Infragistics where he was a huge asset for the .NET and Usability communities. He is now at Twilio as an evangelist and you will see him pretty much at every cool conference promoting Twilio and educating the masses. In this show, we talk about what Usability is and how developers can understanding what the how to solve problems with usability and some of the patterns we can use. Devin really wants to bring the focus back to the beginning of knowing who your users are and we talk about how to produce personas of the users of our products. We dive into REST for the second piece of this podcast. Devin helps us understand more about REST and what goes into a RESTful application or service. Listen to the Show Twilio Site: http://www.twilio.com Twitter: @DevinRader LinkedIn: Profile Link

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• Ubuntu has LTS and normal version now. Does Lubuntu have the same?

  - by Elysium

  I am wondering if this is the right place for this question, but if not...then the moderators will surely tell me so. Anyway....there is Ubuntu 12.04 LTS and the normal 12.10 version. Is that the same with Lubuntu? On their site, for some reason, they seem to be promoting the 12.10 version while for me an LTS is always more appealing. I am wondering if they have the same ideology as the Ubuntu team. UPDATE: Is it okay to talk about Lubuntu here at all? I understand that it is a flavour of Ubuntu...but still. Are they 2 very different teams?

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• Custom code in SharePoint

  - by Sahil Malik

  SharePoint 2010 Training: more information Microsoft launched SharePoint 2013 with great fanfare. But what stuck out was the introductory blog post by Corporate SVP of SharePoint, Jeff Teper. You can read the blogpost titled “The New SharePoint”. But one paragraph has stuck out, “Use SharePoint as an out-of-box application whenever possible - We designed the new SharePoint UI to be clean, simple and fast and work great out-of-box. We encourage you not to modify it which could add complexity, performance and upgradeability and to focus your energy on working with users and groups to understand how to use SharePoint to improve productivity and collaboration and identifying and promoting best practices in your organization.” The keywords here is “whenever possible”. The reality is, frequently it is not possible to not customize SharePoint in order to meet the customer requirements. But you must try and minimize SharePoint customization. There are many ways Read full article ....

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• Google I/O 2012 - Google Play: Marketing 101 for Developers

  Google I/O 2012 - Google Play: Marketing 101 for Developers Patrick Mork, Kushagra Shrivastava As soon as you hit the "Publish" button on your app, you become (partly) a marketer; you might as well try to be a good one. We'll share everything we know about promoting apps on Google play: building a strategic marketing framework, making good use of media channels, taking advantage of the assets we've built for developers, and convincing the Play team to feature your app. For all I/O 2012 sessions, go to developers.google.com From: GoogleDevelopers Views: 1522 15 ratings Time: 56:13 More in Science & Technology

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• Sponsor sessions - why should you attend?

  - by Testas

  At the Manchester SQL Server User Group we have had a number of sponser sessions, likewise at SQLBits too You may think  that it would be an hour promoting the software that that a particular vendor has to offer. This is often not the case. many session spend  time focusing on the tools, native to SQL Server that can be used for performance tuning and finish off by providing an overview of vendors software and how it can make it easier to perform performance tuning operations on your SQL Server. Many of you will be attending SQLBits this April. Many of the sponsors will perform a lunchtime lecture surrounding many areas of SQL Server. Event sponsors play a very important role in supporting events such as SQLBits and some of the SQL Server User group events Based on the presentations I have seen, I would recommend attending one of the lunchtime sessions at SQLBits. I have no doubt you will pick up golden nuggets of information that will help you in your work. I know I have Chris

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• How to promote travel blog? [closed]

  - by Tschareck

  Possible Duplicate: What are the best ways to increase your site's position in Google? How can I increase the traffic to my site? I know this question might seem a little off topic, but blogging may become important part of travel. Nowadays, in time of Facebook, Twitter and similar services, keeping a travel blog may seem a little archaic. It's not 2005 anymore. But a lot of my travel colleagues update their blogs and have significant number of readers. I also tried to keep my blog when I travel. However it seems that the only reader is my mum ;) What is your advice on promoting a travel blog?

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• 7-Eleven Improves the Digital Guest Experience With 10-Minute Application Provisioning

  - by MichaelM-Oracle

  By Vishal Mehra - Director, Cloud Computing, Oracle Consulting Making the Cloud Journey Matter There’s much more to cloud computing than cutting costs and closing data centers. In fact, cloud computing is fast becoming the engine for innovation and productivity in the digital age. Oracle Consulting Services contributes to our customers’ cloud journey by accelerating application provisioning and rapidly deploying enterprise solutions. By blending flexibility with standardization, our Middleware as a Service (MWaaS) offering is ensuring the success of many cloud initiatives. 10-Minute Application Provisioning Times at 7-Eleven As a case in point, 7-Eleven recently highlighted the scope, scale, and results of a cloud-powered environment. The world’s largest convenience store chain is rolling out a Digital Guest Experience (DGE) program across 8,500 stores in the U.S. and Canada. Everyday, 7-Eleven connects with tens of millions of customers through point-of-sale terminals, web sites, and mobile apps. Promoting customer loyalty, targeting promotions, downloading digital coupons, and accepting digital payments are all part of the roadmap for a comprehensive and rewarding customer experience. And what about the time required for deploying successive versions of this mission-critical solution? Ron Clanton, 7-Eleven's DGE Program Manager, Information Technology reported at Oracle Open World, " We are now able to provision new environments in less than 10 minutes. This includes the complete SOA Suite on Exalogic, and Enterprise Manager managing both the SOA Suite, Exalogic, and our Exadata databases ." OCS understands the complex nature of innovative solutions and has processes and expertise to help clients like 7-Eleven rapidly develop technology that enhances the customer experience with little more than the click of a button. OCS understood that the 7-Eleven roadmap required careful planning, agile development, and a cloud-capable environment to move fast and perform at enterprise scale. Business Agility Today’s business-savvy technology leaders face competing priorities as they confront the digital disruptions of the mobile revolution and next-generation enterprise applications. To support an innovation agenda, IT is required to balance competing priorities between development and operations groups. Standardization and consolidation of computing resources are the keys to success. With our operational and technical expertise promoting business agility, Oracle Consulting's deep Middleware as a Service experience can make a significant difference to our clients by empowering enterprise IT organizations with the computing environment they seek to keep up with the pace of change that digitally driven business units expect. Depending on the needs of the organization, this environment runs within a private, public, or hybrid cloud infrastructure. Through on-demand access to a shared pool of configurable computing resources, IT delivers the standard tools and methods for developing, integrating, deploying, and scaling next-generation applications. Gold profiles of predefined configurations eliminate the version mismatches among databases, application servers, and SOA suite components, delivered both by Oracle and other enterprise ISVs. These computing resources are well defined in business terms, enabling users to select what they need from a service catalog. Striking the Balance between Development and Operations As a result, development groups have the flexibility to choose among a menu of available services with descriptions of standard business functions, service level guarantees, and costs. Faced with the consumerization of enterprise IT, they can deliver the innovative customer experiences that seamlessly integrate with underlying enterprise applications and services. This cloud-powered development and testing environment accelerates release cycles to ensure agile development and rapid deployments. At the same time, the operations group is relying on certified stacks and frameworks, tuned to predefined environments and patterns. Operators can maintain a high level of security, and continue best practices for applications/systems monitoring and management. Moreover, faced with the challenges of delivering on service level agreements (SLAs) with the business units, operators can ensure performance, scalability, and reliability of the infrastructure. The elasticity of a cloud-computing environment – the ability to rapidly add virtual machines and storage in response to computing demands -- makes a difference for hardware utilization and efficiency. Contending with Continuous Change What does it take to succeed on the promise of the cloud? As the engine for innovation and productivity in the digital age, IT must face not only the technical transformations but also the organizational challenges of the cloud. Standardizing key technologies, resources, and services through cloud computing is only one part of the cloud journey. Managing relationships among multiple department and projects over time – developing the management, governance, and monitoring capabilities within IT – is an often unmentioned but all too important second part. In fact, IT must have the organizational agility to contend with continuous change. This is where a skilled consulting services partner can play a pivotal role as a trusted advisor in the successful adoption of cloud solutions. With a lifecycle services approach to delivering innovative business solutions, Oracle Consulting Services has expertise and a portfolio of services to help enterprise customers succeed on their cloud journeys as well as other converging mega trends .

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• Tracking URL Goals to an external site from a landing page

  - by Arel

  I have a landing page promoting an iOS app. The page is at vitogo.com. I've set up a goal for When a user clicks on the link to go to iTunes to download the app. I set up a URL destination goal in the property for the site, and can see the goal set up in the reports section. The problem is it isn't tracking any clicks. I've had the goal set up for a while now, and it hasn't tracked anything. Thanks for the help!

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• Oracle Enterprise Taxation and Policy Management Self Service v1.0 is Now Available

  - by user722699

  New tax product - Oracle Enterprise Taxation Policy Management Self Service is now available. The solution provides tax and revenue authorities with a single citizen portal – powered by Oracle Policy Automation for Public Sector, Oracle WebCenter, Oracle Application Development Framework and Oracle SOA Suite – that can integrate across multiple tax types and tax processing systems. Oracle Enterprise Taxation and Policy Management Self Service enables tax and revenue authorities to quickly provide more taxpayer services online – such as the ability to make payments, contact the tax agency with questions and requests or receive self-guided automated assistance with policies and tax law.  Tax and revenue authorities can implement Oracle Enterprise Taxation and Policy Management Self Service – an out-of-the-box solution – quickly and easily, and lower the cost of taxpayer service operations by promoting a broader set of taxpayer self service features.  Resources: ·         Datasheet: http://www.oracle.com/us/industries/public-sector/ent-taxation-policy-service-ds-1873518.pdf ·         Documentation: http://docs.oracle.com/cd/E38189_01/index.htm ·    

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• How Does Your Home Based Business Rank? Unlock the Mystery of Search Engine Optimization

  For many, the words "search engine optimization" (SEO) are simply confusing buzz words used by tech heads buried in the mysterious world of internet marketing. But listen up home based business owners, SEO can be a critical component of your marketing strategy, and when broken down to its basic level, SEO is merely a tool allowing you to use the various search engines such as Google or Yahoo! and others to gain visibility for your business and drive prospects to your website. SEO marketing is the process of improving the volume of traffic to a website through natural/organic (un-paid) search results. Unlike promoting your business via pay-per-click (PPC) strategies, which lists your business at the top of search engines such as Google or Yahoo! for a fee, SEO is a strategy with the goal of ensuring placement at the top without incurring expensive placement costs.

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• Google I/O 2012 - YouTube Channels: Get with the Program!

  Google I/O 2012 - YouTube Channels: Get with the Program! Dror Shimshowitz, AJ Crane YouTube allows anyone to distribute videos to 800m web, mobile and TV viewers around the world. Come learn how to leverage this powerful platform to build an audience and market your products. We'll walk you through tips and techniques for building, programming, and promoting your very own YouTube channel. For all I/O 2012 sessions, go to developers.google.com From: GoogleDevelopers Views: 0 0 ratings Time: 53:11 More in Science & Technology

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